BUBBA WATSON IS COMING TO THE BMW INTERNATIONAL OPEN.
- Two-time Masters champion Bubba Watson (USA) will tee off for the first time at an official tournament in Germany
- Michael Hollick (RSA) is set to defend his title from 26th to 30th May 2027 at Golfclub München Eichenried
- Tickets available online now – with a ten percent discount until 15th November 2026
Munich. Next year, the only DP World Tour tournament on German soil will take place at Golfclub München Eichenried from 26th to 30th May – that is roughly one month earlier than in previous years. Golf fans can look forward to a first at the 38th BMW International Open: two-time Masters winner Bubba Watson (USA) will play at an official tournament in Germany for the first time. The self-taught, intuitive player has developed a playing style that is as unconventional as it is attractive. One of the features of “Bubba Golf” is the ball’s breathtaking trajectories. Michael Hollick demonstrated emphatically that he is more than capable of hitting his own spectacular golf shots in Munich in July: needing an eagle on the final hole for victory, the South African took on a risky tee shot, landed a perfect second shot on the green, and sunk a textbook six-metre putt to clinch the title. It was one of the most remarkable finishes in 37 years of the BMW International Open.
I’m really looking forward to playing the BMW International Open. It’s a tournament with a lot of history, and you look at the names that have won it over the years, and that’s pretty special. BMW is known in the golfing world for outstanding events, and I’ve seen that firsthand back home in the States. They know how to make it a great experience for the players and the fans. I’m excited to get over to Munich, play a new event, and experience a city that’s so closely connected to BMW.
The BMW International Open will always have a very special place in my heart. After all, this is where I won my first title on the DP World Tour. However, that is far from the only thing that makes it a special tournament. The way we are looked after all week is phenomenal, the facility is fantastic, and the support we receive from the fans is awesome. I can hardly wait to experience all that again.
We are very pleased that, with Bubba Watson’s debut at the 2027 BMW International Open, we are able to present a two-time Major winner who has that certain something. Michael Hollick has also shown that he knows how to thrill the crowds, with his remarkable victory in July. It is already looking as though we will once again keep its promise to offer spectators a special experience at the 38th staging of the most prestigious golf tournament in Germany in May 2027.
10 percent early bird discount in the ticket shop.
Anyone wanting to experience Watson and Hollick, as well as other top national and international players, top-class golf and an atmospheric sporting event, can purchase tickets online now. To mark the opening of the ticket shop, tournament organiser BMW is offering a ten percent discount on all orders placed by Sunday 15th November 2026. The only exception are tickets that have already been reduced (e.g. for juniors, students, and people with disabilities). The offer even applies to the Fairway Club, the exclusive hospitality area on the 18th green. For more information, prices, and to place orders, visit the ticket shop here.
The BMW Golfsport Engagement.
For almost four decades, BMW has played a leading role as a reliable partner of global golf – both at the amateur and professional levels. As title partner of prestigious golf events, BMW is active on four continents. Since 1989, the premium automobile manufacturer has hosted the iconic BMW International Open (DP World Tour) in its hometown of Munich, Germany. The BMW PGA Championship in London, UK – the flagship event of the DP World Tour – has, with BMW’s support since 2005, developed into a “Festival of Golf” and a highlight of the British sporting calendar. With the BMW Australian PGA Championship the company supports another prestigious tournament, which is rich in tradition. In the USA, BMW has been the title partner of the BMW Championship since 2007. First played in 1899 as the Western Open, this tournament is now the penultimate playoff event of the PGA TOUR Playoffs and one of the most competitive golf tournaments worldwide. It has been named PGA TOUR Tournament of the Year six times.
On the world’s most important women’s tour, BMW has hosted the BMW Ladies Championship – the only LPGA Tour event in South Korea – since 2019. BMW has also been organizing the BMW Golf Cup since 1987, the largest international tournament series for amateur players, who can qualify for the international World Final at more than 800 qualifying tournaments worldwide.
With its four brands, BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.
In 2025, the BMW Group sold 2.46 million passenger vehicles and more than 202,500 motorcycles worldwide. The profit before tax in the financial year 2025 was € 10.2 billion on revenues amounting to € 133,5 billion. As of 31 December 2025, the BMW Group had a workforce of 154,540 employees.
The economic success of the BMW Group has always been based on long-term thinking and responsible action. Sustainability is a key element of the BMW Group’s corporate strategy and covers all products – from the supply chain through production to the end of their useful life.
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