Munich. Bavarian premium carmaker BMW is using an elaborately orchestrated brand campaign to shine the spotlight on its wide range of fully electric vehicles, which now comprises the BMW i4, BMW i5, BMW i7, BMW iX1, BMW iX2, BMW iX3 and BMW iX. The multi-channel campaign is focusing communications on values that have forever been associated with the BMW brand – exceptional dynamics, innovative technologies, unmistakable design and supreme driving comfort.

The global campaign relies primarily on video formats. The centrepiece of the campaign launch was a 30-second TV commercial, which has been spun off across the brand’s social media channels – YouTube and Instagram, in particular – and, with the help of paid media, in the individual markets. The commercial invites the viewer to discover the “soul” and character of BMW along a fast-paced journey through the history of the brand: from victories in motor racing via the brand’s distinctive design language and expertise, and its time-honoured talent for innovation, all the way to the transformation to electric mobility. The joy of driving has been inextricably linked with BMW since the company was formed – and this commercial brings it to life through the brand’s all-electric models.

The use of the hit single “Beautiful Things” by US singer Benson Boone turns up the emotionality of the commercial another notch. The track has exceeded 1.3 billion streams on Spotify alone and has also been a trending sound on social media platform TikTok for several months.

The emotionally charged hero film is accompanied by a series of other assets. For example, five reels have been produced which focus on the brand’s core competencies – Performance, Heritage, Innovation, Motorsport and Community. And additional reels telling inspirational social-media stories on the various fully electric models round off the multi-channel campaign.

“With this emotional campaign we are celebrating the unique soul of our brand, which has defined us since day one and which we have also carried into our fully electric BMW vehicles,” says Bernd Körber, Senior Vice President BMW Brand and Product Management. “After all, our customers represent the true essence of BMW, and they experience pure driving pleasure in all of our models.”

As well as the video content, a selection of just under 40 photo assets showcase the fully electric models to spectacular effect in natural surroundings – at different times of day and in different locations. Atmospheric lighting, which enriches the motifs with warm colours and mildly exaggerated contrasts, brings a very distinct sense of approachability to the images. The exclusive features of the individual models, such as the two-tone paint finish of the BMW i7, are depicted realistically. Alongside numerous individual images emphasising the pure joy of electric driving, a handful of pack shots of the BMW i4, BMW i5, BMW i7, BMW iX1, BMW iX2, BMW iX3 and BMW iX in their various configurations highlight the rich diversity of vehicles offered by BMW across the relevant segments.

https://youtu.be/-8UPg6hyDBg 

On-location photos and footage - International Media Launch Lisbon, Portugal.

Please find attached the specifications of the BMW iX2 eDrive20, valid from 03/2024.

Munich. Additions to the line-up of drive systems and the range of optional extras are set to further increase the appeal and diversity of the BMW product range from spring 2024. The BMW i5 Sedan and BMW iX2 fully electric models will each be available from March 2024 with an additional drive system variant. The drive system offerings for the BMW X2 and BMW XM have also been expanded. The innovative Highway Assistant will bring increased comfort levels over longer journeys to more of the brand’s model series. And additional exterior paint finishes will be offered for the BMW 5 Series Sedan, BMW X2 and BMW iX2. Customers will also be able to order the business sedan with new variants of the BMW Individual Merino leather trim.

Attractive new features will also be introduced in spring 2024 in the area of digital services. These include easier use of the voice assistant Siri (as part of the integration of the Apple iPhone into cars specified with BMW Operating System 9), and the optimised display of ratings for charging stations for fully electric and plug-in hybrid BMW models. The steady expansion of the range of functions for the My BMW App also continues.

BMW i5 xDrive40: third fully electric variant of the business sedan.

A third fully electric variant will be added to the new BMW 5 Series Sedan line-up in March 2024. The new BMW i5 xDrive40 Sedan (electric power consumption, combined: 20.0 – 17.2 kWh/100 km in the WLTP cycle) has two highly integrated electric drive units at the front and rear axle which together develop a system output of up to 290 kW/394 hp and peak torque of 590 Nm (435 lb-ft). Underpinned by the resultant electric all-wheel drive, the BMW i5 xDrive40 Sedan accelerates from 0 to 100 km/h (62 mph) in 5.4 seconds. Its top speed is limited to 215 km/h (134 mph).

The third fully electric model variant of the new business sedan stores its energy in a high-voltage battery positioned deep in the vehicle floor. The battery delivers 81.2 kWh of usable energy. The car’s Combined Charging Unit enables AC charging at a rate of 11 kW as standard and 22 kW as an option. And it also allows DC charging at fast-charging stations at up to 205 kW. This means the range of the BMW i5 xDrive40 Sedan can be increased by 156 kilometres (97 miles) in the space of ten minutes. The likewise standard Plug & Charge Multi Contract function enables automatic authentication of the car at public charging points. The range of the new BMW i5 xDrive40 Sedan as calculated in the WLTP cycle is 463 – 538 kilometres (288 – 334 miles).

Additional exterior paint finishes can be specified for all model variants of the new BMW 5 Series Sedan from March 2024. The spectrum of colours will now also include the BMW Individual Frozen Portimao Blue metallic and BMW Individual Malachite Green metallic variants. At the same time, the business sedan will also be offered with extremely exclusive BMW Individual special paint finishes. BMW Individual has come up with around 150 eye-catching shades (solid, metallic and matt) for this product area. All BMW Individual special paint finishes stand out with their impressive depth of colour and exceptional lustre. Customers can unlock an overview of the variants for the new BMW 5 Series Sedan using the BMW Individual Visualizer, which can be accessed via a link in the vehicle configurator.

Added to which, extra variants of the seat and interior surfaces for the new BMW 5 Series Sedan are also available. If the optional comfort seats have been specified, the BMW Individual Merino leather trim can also be specified in the bi-colour variants Dark Violet/Atlas Grey and Taupe Grey/Atlas Grey from March 2024.

New entry-level variant for the BMW iX2; launch of the BMW X2 xDrive20d.

BMW’s current model offensive in the area of electric mobility also brings additional variety to the premium compact segment. A new entry-level variant of the fully electric BMW iX2 will go on sale in March 2024. The new BMW iX2 eDrive20 (electric power consumption, combined: 16.9 – 15.3 kWh/100 km in the WLTP cycle) takes a particularly economical route to delivering locally emission-free driving pleasure in a compact Sports Activity Coupé (SAC). Powered by a 150 kW/204 hp electric motor at the front axle, it sprints from 0 to 100 km/h (62 mph) in 8.6 seconds and posts a range of 439 – 478 kilometres (273 – 297 miles) in the WLTP cycle. Its top speed is limited to 170 km/h (106 mph).

The high-voltage battery in the new BMW iX2 eDrive20 serves up 64.78 kWh of usable energy and can be charged from AC sources at 11 kW as standard and up to 22 kW as an option. DC charging is possible at up to 130 kW. Thanks to extremely efficient charging software and predictive heat management capability, brief stops are enough to significantly increase the battery charge. In ten minutes hooked up to a fast-charging station, the BMW iX2 eDrive20 can take on sufficient energy to boost its range by 120 kilometres (75 miles). The BMW iX2 eDrive20 is also equipped for using the Plug & Charge Multi Contract function as standard.

Lining up alongside the new entry-level variant of the BMW iX2 is the new BMW X2 xDrive20d (fuel consumption, combined: 5.2 – 4.8 litres/100 km [54.3 – 58.9 mpg imp]; CO₂ emissions, combined: 136 – 125 g/km in the WLTP cycle). The second diesel variant of the compact SAC is distinguished by even more rapid power delivery and even greater efficiency courtesy of 48V mild hybrid technology. Its 2.0-litre four-cylinder engine links up with an electric motor integrated into the seven-speed Steptronic transmission with double clutch. The motor serves as a crankshaft-driven starter generator and can both ease the load on the diesel engine and act in unison with it. The drive system develops maximum output of 120 kW/163 hp (developed by the combination of the combustion engine with up to 110 kW/150 hp and the electric motor with up to 14 kW/19 hp) and peak torque of 400 Nm / 295 lb-ft (developed by the combination of the combustion engine with up to 360 Nm / 265 lb-ft and the electric motor with up to 55 Nm / 41 lb-ft), all of which is channelled to the road via the intelligent all-wheel-drive system BMW xDrive. This allows the BMW X2 xDrive20d to accelerate from 0 to 100 km/h (62 mph) in 8.6 seconds. Top speed is 207 km/h (129 mph).

From March 2024, all model variants of the new BMW X2 and new BMW iX2 will also be available with an expanded range of exterior paint finishes. Frozen Black metallic is a new addition to the selection.

BMW XM 50e: high performance with maximum efficiency.

As the latest offshoot of the first ever electrified high-performance model from BMW M GmbH, the new BMW XM 50e (fuel consumption, combined: 1.7 – 1.3 litres/100 km [166.2 – 217.3 mpg imp]; electric power consumption, combined: 32.2 – 31.5 kWh/100 km; CO₂ emissions, combined: 37 – 30 g/km in the WLTP cycle) blends signature M dynamism, extrovert design and progressive interior luxury with maximum efficiency. Its M HYBRID drive system is composed of a six-cylinder in-line petrol engine and an electric motor integrated, together with its power electronics, into the eight-speed Steptronic Sport transmission. This combination produces system output of 350 kW/476 hp (developed by the combination of the combustion engine with up to 230 kW/313 hp and the electric motor with up to 145 kW/197 hp) and maximum system torque of 700 Nm / 516 lb-ft (developed by the combination of the combustion engine with up to 450 Nm / 332 lb-ft and the electric motor with up to 280 Nm / 206 lb-ft).

The latest version of the 3.0-litre combustion engine fitted in the BMW XM 50e owes its enhanced performance characteristics among other things to the Miller combustion cycle, dual injection, an exhaust manifold integrated into the cylinder head and VANOS variable camshaft timing, which now works electrically. The electric motor has a pre-gearing stage patented by BMW, which allows the effective torque at the transmission input for the motor to be increased to 450 Nm (332 lb-ft). The top speed of the high-performance model – which is also equipped with the all-wheel-drive system M xDrive – is an electronically limited 250 km/h (155 mph). Thanks to an electric range of 77 – 83 kilometres (48 – 52 miles) in the WLTP cycle, the BMW XM 50e can cover much of its everyday mileage – e.g. in urban centres – with zero local emissions. And it can also be driven on electric power alone beyond the city limits at speeds of up to 140 km/h (87 mph).

The most efficient version of the new M HYBRID system comes together with the extraordinary presence of the unmistakable high-performance model in the Sports Activity Vehicle segment. The model-specific design features of the new variant include the black accent band along the sides of the car, plus a surround for the BMW kidney grille and trim detailing for the rear diffuser (both in Pearl-effect Chrome), exhaust tailpipe trim in Black high-gloss and silver-coloured bordering for the model badge. Customers wishing to bring an extra personal touch to the interior of their new BMW XM 50e – which also offers a unique combination of modern sports car flair and extravagant luxury with its M-specific cockpit, M multifunction seats, sculptural headliner and M Lounge in the rear compartment – can specify features including exclusive Vintage leather for the upper section of the instrument panel and door trim panels.

Highway Assistant: innovative Level 2 functionality for more models.

Relaxed travel over long distances and an impressive experience of semi-automated driving are the specialities of the Highway Assistant, which made its debut in the new BMW 5 Series Sedan and is now also available for other current BMW models.

As an additional function of the Steering and Lane Control Assistant included in the optional Driving Assistant Professional, the Highway Assistant takes over the vehicle’s speed control, distance control and steering on motorways with structurally separated carriageways when travelling at up to 135 km/h (84 mph). The driver can take their hands off the steering wheel and put them in a comfortable position, provided they continue to pay attention to what is happening on the road and are able to take over the steering again at any time. This Level 2 – as determined by the Society of Automotive Engineers (SAE) – semi-automated driving function will also be available for the BMW 7 Series luxury sedan, BMW iX, BMW XM, BMW X5, BMW X6 and BMW X7 from spring 2024.

The Active Lane Change Assistant with eye confirmation included as part of the new Highway Assistant adds another layer to the semi-automated driving experience. As soon as the traffic situation permits, it is capable of performing the necessary steering movements for an overtaking manoeuvre, for example, and adjusting the vehicle’s speed as required. Plus, for the first time, the driver is able to initiate a lane change suggested by this system by simply looking in the exterior mirror to confirm it.

New digital services, My BMW App with additional functions.

Among the digital services available for the first time from spring 2024 is the extended smartphone integration for vehicles equipped with BMW Operating System 9. This enables the Siri voice assistant for the Apple iPhone to be activated directly by voice command and without needing to also press the push-to-talk button. Elsewhere, the cloud-based navigation system BMW Maps now boasts improved display of information on charging stations. The available images and ratings are shown both in the list of search results and in the detailed display. The charging station ratings will now be shown clearly on a scale of zero to five stars. 

Added to which, in numerous European countries the BMW iDrive display and control/operation system in many current models also enables digital payment of parking fees and – in Germany – also fuel top-ups from inside the car. As with payment of parking fees, this uses the credit card information pre-stored in the vehicle apps.

As a universal digital interface for data exchange between the customer and their car, the My BMW App offers an ever-expanding number of functions. From spring 2024, Comfort Access with the BMW Digital Key Plus will be integrated into the My BMW App in vehicles equipped with BMW Operating System 8, 8.5 or 9. In addition, the map view for selecting navigation destinations imported into the vehicle has been newly designed. This also improves the search function and the visibility of the most relevant content. Map and routing functions will in future be proposed based on current vehicle or user contexts.

Finally, the new E-mobility Analysis function will also be added to the My Trips menu item in the My BMW App. Based on the customer’s driving behaviour, this function proposes the BMW model with all-electric drive system most suited to them. These recommendations are intended to help spark interest among users of combustion-engined vehicles in switching to an electric vehicle.

^{* All new models due to enter production in March 2024.
All figures relating to fuel/electric power consumption and emissions are provisional.}

^{All of the stated model variants, equipment features, technical data and fuel/electric power consumption and emissions figures relate to the offering in the German market.}

^{Official fuel consumption, CO2 emissions, electric power consumption and electric range figures were determined based on the prescribed measurement procedure in accordance with European Regulation (EC) 2007/715 in the version applicable. Where a range is shown, the WLTP figures take into account the impact of any optional extras.}

^{Only official figures based on the WLTP procedure are available for new models that have been type tested since 01.01.2021. In addition, according to EU Regulation 2022/195, the NEDC values will no longer be included in the EC certificates of conformity as of 01.01.2023. Further information on the WLTP and NEDC measurement procedures can also be found at www.bmw.de/wltp.}

^{Further information on official fuel consumption figures and specific CO2 emission values of new passenger cars is included in the following guideline: 'Leitfaden über den Kraftstoffverbrauch, die CO2-Emissionen und den Stromverbrauch neuer Personenkraftwagen ' (Guide to the fuel economy, CO2 emissions and electric power consumption of new passenger cars), which can be obtained free of charge from all dealerships, from Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at https://www.dat.de/co2.}

In the event of enquiries please contact:

Corporate Communications

Cypselus von Frankenberg, Product Communication BMW Automobiles

Telephone: +49-89-382-30641

E-mail: Cypselus.von-Frankenberg@bmw.de

Alexandra Landers, Head of Product and Brand Communication BMW

Telephone: +49-89-382-30871

E-mail: Alexandra.Landers@bmw.de

Internet: https://newsroom.bmwgroup.com/global/en

E-mail: presse@bmw.de

^{The BMW Group}

^{With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.}

^{In 2022, the BMW Group sold nearly 2.4 million passenger vehicles and more than 202,000 motorcycles worldwide. The profit before tax in the financial year 2022 was € 23.5 billion on revenues amounting to
€ 142.6 billion. As of 31 December 2022, the BMW Group had a workforce of 149,475 employees.}

^{The success of the BMW Group has always been based on long-term thinking and responsible action. The company set the course for the future at an early stage and consistently makes sustainability and efficient resource management central to its strategic direction, from the supply chain through production to the end of the use phase of all products.}

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The BMW X2 is the car that first introduced the vehicle concept of a Sports Activity Coupé (SAC) for the premium compact segment. And now the even more distinctive, even sportier and even more forward-looking second generation is taking to the stage. Significantly larger dimensions and a pronounced coupé silhouette clearly showcase in its exterior design the development leap taken by the new BMW X2. The progressive character of the new model is also evident in the fully electric BMW iX2 variant, as well as in a large spread of systems enabling automated driving and parking, and in the innovative digital services laid on by the new BMW iDrive with QuickSelect and BMW Operating System 9.

The worldwide market launch will get underway in March 2024 with the all-electric BMW iX2 xDrive30 (electric power consumption combined in the WLTP cycle: 17.7 – 16.3 kWh/100 km; CO₂ emissions: 0 g/km; figures in NEDC cycle: – ), BMW X2 M35i xDrive performance model (fuel consumption combined: 8.0 – 7.7 l/ 100 km [35.3 – 36.7 mpg imp]; CO₂ emissions combined: 181 – 174 g/km in the WLTP cycle; figures in NEDC cycle: – ), one other petrol option and one diesel model. In summer 2024 a second fully electric variant and another diesel-engined example will be added to the line-up.

The new BMW X2 and new BMW iX2 will be produced flexibly on a single assembly line at BMW Group Plant Regensburg. The high-voltage batteries for the fully electric model variant are also made at the Regensburg site. The new BMW iX2 sees the BMW Group further accelerating the ramp-up of electric mobility. Added to which, the progressive premium character profile of the compact SAC is underscored by further advances in sustainability encompassing the complete vehicle lifecycle – from resource-preserving production through the use phase to subsequent recycling.

Exterior design: authentic Sports Activity Coupé with dynamic lines and a confident presence.

The new BMW X2 has a distinctive, visually expressive design showing clear differentiation from the brand’s compact Sports Activity Vehicle (SAV), the BMW X1. As such, it is instantly identifiable as a pure-bred Sports Activity Coupé (SAC). Also characteristic of the new model are its dynamically stretched lines and a generous surface treatment. The new BMW X2 has grown by 194 millimetres in length over its predecessor to 4,554 millimetres, by 21 millimetres in width to 1,845 millimetres and by 64 millimetres in height to 1,590 millimetres. Plus, its increased wheelbase and wider tracks benefit space in both the five seats and the boot. The new X2 has a maximum load capacity of 560 – 1,470 litres, depending on the model variant. The BMW iX2 offers between 525 and 1,400 litres.

The model-specific, upright front end of the new BMW X2 exudes confidence and presence. Its defining elements are striking LED headlights and an almost hexagonal BMW kidney grille, which – in a first for the premium compact segment – can be specified as an option with BMW Iconic Glow contour lighting. Also on the options list are Adaptive LED Headlights with non-dazzling matrix high beam.

The roofline, which flows along an unbroken path into the rear end, creates a slim, coupé-shaped silhouette and proportions in the signature style of an SAC from BMW. At the rear, the prominently flared wheel arches and muscular shoulders come to the fore. The horizontal contours of the model-specific rear light design further enrich the sporting flavour, as do a Gurney-style spoiler and an eye-catching rear apron.

M-specific design features such as the two pairs of exhaust tailpipes integrated into the rear apron give the BMW X2 M35i xDrive a particularly dynamic aura. An M Sport package is available for all other model variants, including the new BMW iX2, and likewise brings aerodynamically optimised exterior details. Also on the options list is the M Sport package Pro, which adds extended M High-gloss Shadowline exterior trim, M lights Shadowline, an M rear spoiler and an M Sport braking system with red-painted callipers, among other features.

Customers can choose from two solid and eleven metallic paint finishes for the exterior of their new BMW X2, including the new Fire Red metallic variant. Two Frozen shades from BMW Individual and a broad spectrum of BMW Individual special paint finishes are also available.

Premium ambience with a sporting flavour; impressive functionality.

The interior of the new BMW X2 has a modern premium ambience with sporting touches. The slender instrument panel, housing the BMW Curved Display, is joined in the cabin by a “floating” armrest with integral control panel. In the front section of the centre console are two cup holders and a smartphone tray with indirect illumination and wireless charging.

The newly developed seats are also offered in the Veganza perforated variant and Vernasca leather with attractive quilting as alternatives to the standard cloth upholstery. Customers can also specify sport seats, electric seat adjustment with memory function, lumbar support and a massage function. Further improvements have been made to both acoustic comfort and occupant protection. Standard equipment now includes an interaction airbag between the driver’s seat and front passenger seat.

Expanded standard equipment, targeted individualisation.

Two-zone automatic climate control, the navigation system BMW Maps and a Sport leather steering wheel all come as standard in the new BMW X2, as do automatic tailgate operation, four USB-C ports and a 12V power socket in both the centre console and the boot. The number of driver assistance systems and digital services available has also increased significantly over the predecessor model.

Newly structured equipment packages enable targeted individualisation of the car. Among the options available to enhance its premium character are a mirror package, steering wheel heating and the Harman Kardon Sound System. A highlight of the options list is the panoramic glass sunroof, whose dark-tinted glass surface extends right up to the windscreen and the roof frame on either side, and a long way back in a single section into the rear part of the roof. An electrically operated trailer tow hitch can also be ordered as an option.

BMW iX2: premium electric mobility in a compact SAC.

An all-electric variant will be part of the new SAC line-up from launch in the shape of the BMW iX2 xDrive30. Its two highly integrated drive units – one at the front axle and one at the rear – together generate a system output of 230 kW/313 hp (including temporary boost), and system torque of 494 Nm (364 lb-ft). The iX2 xDrive30 accelerates from 0 to 100 km/h (62 mph) in 5.6 seconds on the way to a top speed of 180 km/h (112 mph). A combination of the high-voltage battery’s impressive 64.8 kWh of usable energy and the high efficiency of the drive system enable a range of 417 – 449 kilometres (259 – 279 miles) in the WLTP cycle.

Adaptive recuperation and the MAX RANGE function also contribute to the outstanding range figures. The latest version of the Max Performance Charging software optimises above all efficiency when charging the car. Added to which, the fully electric SAC is equipped to use the Plug & Charge Multi Contract function. And the new Connected Home Charging Package for load- and solar-optimised charging at home is also available for the BMW iX2.

BMW X2 M35i xDrive performance model already available from launch.

A performance model available from the launch of the new BMW X2 is set to bring the compact SAC’s dynamic nature even more prominently to the fore. The new BMW X2 M35i xDrive, with its hallmark M design and handling characteristics, is an alluring proposition. Its 2.0-litre four-cylinder engine produces maximum output of 221 kW/300 hp in Europe (233 kW/317 hp in USA and other markets).

The new BMW X2 M35i xDrive sprints to 100 km/h (62 mph) from rest in 5.4 seconds. M-specific chassis tuning teams up with BMW xDrive intelligent all-wheel drive to deliver sublime performance characteristics. Its standard adaptive M suspension enhances both agility and long-distance comfort. M Compound brakes are offered as an option.

Efficient petrol and diesel engines, seven-speed Steptronic transmission with double clutch as standard.

A three-cylinder petrol unit from the latest modular generation of the Efficient Dynamics engine family powers the new BMW X2 sDrive20i (fuel consumption combined: 6.5 – 6.0 litres/100 km [43.5 – 47.1 mpg imp]; CO₂ emissions combined: 148 – 136 g/km in WLTP cycle; figures for the NEDC cycle: – ). Teaming up with the 48V mild hybrid system, the 1.5-litre engine delivers maximum output of 125 kW/170 hp (developed by the combination of the combustion engine with up to 115 kW/156 hp and the integrated electric motor with up to 14 kW/19 hp).

The four-cylinder diesel engine in the new BMW X2 sDrive18d (fuel consumption combined: 5.5 – 5.1 litres/100 km [51.4 – 55.4 mpg imp]; CO₂ emissions combined: 145 – 133 g/km in WLTP cycle; figures for the NEDC cycle: – ) has also undergone an extensive upgrade. It produces maximum output of 110 kW/150 hp. All of the combustion engines available for the new BMW X2 link up as standard with a seven-speed Steptronic transmission with double clutch.

Optimum blend of agility and ride comfort, 21-inch light-alloy wheels available for a compact BMW model for the first time.

The compact SAC’s sophisticated chassis technology produces a perfectly harmonious balance between sporty, agile handling on the one hand and long-distance comfort on the other. All the tools required here are provided by a body construction that reduces weight while increasing rigidity, a long wheelbase, wider tracks than the predecessor model, and targeted upgrades to the single-joint spring strut axle at the front and the three-link rear axle. Near-actuator wheel slip limitation is fitted as standard in the new BMW X2, benefiting both traction and directional stability. Other new features include the integrated braking system and the extra, lift-related damping at the front axle. The optional adaptive M suspension features frequency-selective damping, sport steering and a 15‑millimetre drop in ride height.

The new BMW iX2 xDrive30 rides as standard on 17-inch light-alloy wheels with an aerodynamically optimised design. The BMW X2 sDrive20i and BMW X2 sDrive18d models leave the factory on
18-inch light-alloy wheels, while the new BMW X2 M35i xDrive comes with 20-inch M light-alloy wheels. Further light-alloy wheels ranging in size from 18 to 21 inches are available as options.

State-of-the-art driver assistance systems for greater comfort and safety.

The standard and optional assistance systems for automated driving and parking available in the new BMW X2 increase comfort and safety both in everyday driving and on longer journeys. Standard features include the latest version of the front collision warning system, Cruise Control with brake function, Speed Limit Info and Lane Departure Warning with lane return. The Parking Assistant including Reversing Assist Camera and Reversing Assistant also forms part of the standard equipment roster.

The line-up of optional features, meanwhile, includes the Steering and Lane Control Assistant, Active Cruise Control with Stop & Go function, Active Navigation, the exit warning function and the BMW Head-Up Display, as well as the Surround View, Remote 3D View, BMW Drive Recorder and Remote Theft Recorder functions. Existing functions can be upgraded by means of the Remote Software Upgrades facility, which also makes it possible to add new functions.

The new BMW Operating System 9 and BMW Digital Premium.

The latest version of the BMW iDrive display and control/operation system featuring QuickSelect rapid-access tech is fitted in the new BMW X2. Based on BMW Operating System 9, it is packaged together with the BMW Curved Display and BMW Intelligent Personal Assistant, meaning it has been carefully geared to operation using the touchscreen and natural language. BMW Operating System 9 also paves the way for a highly customisable selection of additional digital services. With BMW ConnectedDrive Upgrades, customers can enjoy a free one-month trial of selected functions, after which they are able to add them for a specific period of time. The new BMW Digital Premium offering can also be obtained from the BMW ConnectedDrive Store for the new BMW X2.

BMW Digital Premium means customers can enjoy in-car use of all the apps available in their country, e.g. for music streaming, video streaming, news or gaming, on a subscription basis. The optional package also covers data usage for all digital services and the apps available from the BMW ConnectedDrive Store, including music and video streaming.

The Augmented View function is available as an optional add-on for the cloud-based BMW Maps navigation system. In addition to this, a Personal eSIM designed for 5G mobile technology, the BMW Digital Key Plus, the BMW ID functionality and standard smartphone integration using both Apple CarPlay^® and Android Auto™ are also all available in the new BMW X2.

_{All of the stated model variants, equipment features, technical data and fuel/electric power consumption and emissions figures relate to the offering in the German market. Dimensions and measurements refer to vehicles with basic configuration in Germany. These may vary depending on the wheel/tyre size and items of optional equipment selected.}

Munich. The BMW stand at the Japan Mobility Show 2023 in Tokyo centres on the latest innovations and trailblazing visions in the focus areas of electrification and digitalisation. Formerly known as the Tokyo Motor Show, this trade fair provides the stage for the world premiere of the new BMW X2. The compact Sports Activity Coupé (SAC) is also being offered in an all-electric version for the first time in the guise of the BMW iX2 and boasts a wealth of digital innovations. The BMW Vision Neue Klasse will also be making its first appearance on the Asian continent, just a few weeks after its global debut at the IAA Mobility show in Munich. This Vision Vehicle offers a look ahead to the driving and user experience of the future – set to become reality from 2025 with the arrival of the Neue Klasse models.

From 26 October – 5 November 2023, BMW will be presenting a broad selection of its latest new models and innovations to visitors gathering at Tokyo’s Big Sight international exhibition centre. Digital technologies and the ways they can be applied to enhance the user experience are a key point of focus. The upgraded BMW iDrive control/operation system with QuickSelect in the new BMW X2 paves the way for a much wider offering of digital content for information and entertainment. The new BMW ConnectedDrive Upgrades give customers access to innovative offerings in areas such as in-car gaming and video & audio streaming (availability varies according to model, specification and country).

The featured highlight of the next-generation BMW iDrive in the BMW Vision Neue Klasse is BMW Panoramic Vision. From 2025, customers will be able to experience information being projected across the entire width of the windscreen in the Neue Klasse production models.

The BMW press conference at the opening of the Japan Mobility Show 2023 will be broadcast as an on-demand webcast that can be streamed from 8:00 a.m. (CEST) on 25 October 2023 at www.live.bmwgroup.com/.

Ongoing expansion of fully electric model line-up.

With its launch of the BMW iX2, BMW is forging ahead with the ramp-up of electric mobility and the introduction of locally emission-free driving pleasure into new target groups. The brand has at least one fully electric representative in all relevant model segments. Other members of its wide-ranging electric mobility line-up alongside the BMW iX2 are also on display at the Japan Mobility Show 2023 – from the BMW iX1 compact Sports Activity Vehicle to the BMW i4 and BMW i5, the BMW iX and the BMW i7 luxury sedan. At the same time, BMW is clearly demonstrating how electrified drive systems are becoming increasingly important in the luxury segment too. In Tokyo, the brand is exhibiting the BMW i7 M70 xDrive* – the most powerful all-electric BMW yet – as well as the BMW XM Label Red* with M HYBRID drive system and the BMW X7, which employs 48V mild hybrid technology to accelerate the power delivery and boost the efficiency of its internal combustion engines.

World premiere: the all-new BMW X2 and the first-ever BMW iX2.

It was the BMW X2 that first introduced the concept of a Sports Activity Coupé for the premium compact segment. The second-generation model is now even more distinctive and forward-looking and, for the first time, also comes in an all-electric version with the arrival of the first-ever BMW iX2. All details of the new edition of the compact SAC will be released when communications officially get underway on 11 October 2023. The all-new BMW X2 and the first-ever BMW iX2 will make their first public appearance not long afterwards at the Japan Mobility Show 2023 in Tokyo.

Asian premiere: the BMW Vision Neue Klasse.

The BMW Vision Neue Klasse provides a window into the electric, digital and circular future of the BMW brand. The new Vision Vehicle’s design showcases styling elements that will have a formative influence on the various Neue Klasse models. A clear design language pared back to the essentials brings the signature BMW styling features – such as the BMW kidney grille and the Hofmeister kink – even more prominently to the fore.

The user experience presented as part of the BMW Vision Neue Klasse is no less futuristic. The next-generation BMW iDrive merges the real and virtual worlds, while expanding the interaction between user and car. Developed for the Neue Klasse, BMW Panoramic Vision projects information across the entire width of the windscreen. And the central display, the multifunction buttons on the steering wheel and the enhanced voice control via the BMW Intelligent Personal Assistant enrich the multisensory user experience offered by the next-generation BMW iDrive.

The BMW Vision Neue Klasse also encompasses major advances in drive technology. Thanks to the sixth-generation BMW eDrive technology on board, efficiency will be increased by 25 per cent, range will be 30 per cent longer and charging will be 30 per cent quicker. The increased use of secondary raw materials as well as resource-efficient production will also have the effect of shrinking the lifecycle carbon footprint of Neue Klasse models.

Driving innovation: the BMW iX5 Hydrogen*.

BMW is also rigorously driving forward the development of hydrogen fuel-cell drive technology as it progresses towards mobility with zero local emissions. The exhibits at the Japan Mobility Show 2023 include the BMW iX5 Hydrogen. Built as a pilot series, the iX5 Hydrogen is currently in use with various target groups around the world for demonstration and test purposes. Developed on the basis of the BMW X5 and manufactured at the pilot plant of the BMW Group’s Research and Innovation Centre (FIZ) in Munich, this Sports Activity Vehicle combines locally emission-free driving pleasure with a long range and markedly short refuelling stops. Its highly integrated drive unit featuring the latest, fifth-generation BMW eDrive technology draws its energy from a high-performance battery that was specially developed for the hydrogen fuel-cell vehicle. The fuel-cell system and high-performance battery combine to generate maximum output of 295 kW/401 hp. Two tanks made from carbon fibre-reinforced plastic (CFRP) together hold six kilograms of gaseous hydrogen and can be filled in three to four minutes. The BMW iX5 Hydrogen achieves a range of 504 kilometres (313 miles) in the WLTP cycle without having to refuel.

The BMW iX5 Hydrogen is further evidence of the BMW Group’s broad-based development expertise and “technology-open” approach in the field of drive systems. The highly efficient fuel-cell systems fitted in the pilot fleet of BMW iX5 Hydrogen models were made at the BMW Group’s competence centre for hydrogen in Munich. The company sources the requisite fuel cells from the Toyota Motor Corporation in Japan. The strategic partnership between the two carmakers – now a decade old – is key to the rapid development of hydrogen technologies and their successful integration into a sustainable powertrain portfolio.