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                    <title><![CDATA[BMW Group Newsroom Global]]></title>
                    <link>https://newsroom.bmwgroup.com/global/</link>
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                    <pubDate>Thu, 22 Oct 2026 11:11:45 +0200</pubDate>
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                        <title>BMW Maps displays navigation and driver assistance information in a single 3D view</title>
                        <link>https://newsroom.bmwgroup.com/global/bmw-maps-displays-navigation-and-driver-assistance-information-in-a-single-3d-view/</link>
                        <guid>https://newsroom.bmwgroup.com/global/bmw-maps-displays-navigation-and-driver-assistance-information-in-a-single-3d-view/</guid><pp:caseid>819903</pp:caseid><pp:summary><![CDATA[+++ Starting in October 2026, BMW Maps will display navigation and driver assistance in a single 3D view +++ This feature helps drivers orient themselves in complex traffic situations and makes assisted and semi-automated driving even easier to understand +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>  <strong>München.</strong> Starting in October 2026, the BMW Group will  introduce BMW Maps with driver assistance¹ for BMW vehicles equipped  with the BMW Operating System X. The feature combines route guidance,  the vehicle’s surroundings, and driver assistance information into a  single 3D view on the central display. This allows drivers to see not  only the next navigation step, but also how the vehicle perceives its  surroundings and which assistance functions are supporting the driving task.</p><p>The display shows the driver's own vehicle precisely within its lane  and at the correct road level. This helps with navigation on highways,  at intersections, and in city traffic. At the same time, it makes  assisted and semi-automated driving even easier to understand in the  context of the current driving situation.</p><p>This integration is particularly relevant when driver-assistance  systems support driving over long distances or in complex traffic  situations. For example, the Highway Assistant 2 enables hands-free  driving on highways at speeds of up to 130 km/h. The system controls  both longitudinal and lateral movement and supports automated lane  changes after the driver confirms with a glance. With active route  guidance via BMW Maps, the system provides support from the highway  on-ramp all the way to the exit.</p><p>In urban areas, the interplay between navigation and driver  assistance is becoming increasingly important. Starting in 2027, BMW  models equipped with the BMW Operating System X will begin rolling out  navigation-guided, semi-automated driving in urban areas, initially in Germany.</p><p>  <iframe frameborder="0" height="315" src="https://www.youtube-nocookie.com/embed/YabvV5_APN8?si=WhX5g8WlyDsVLcFC" width="560"></iframe></p><p>“An important step toward highly automated driving is the intelligent  interaction between navigation and driver assistance. BMW Maps with  Driver Assistance¹ shows drivers how route guidance, environmental  perception, and assistance functions work together. This provides  better orientation when driver assistance is active—developed by the  BMW Group in collaboration with Mapbox,” says Stephan Durach, Senior  Vice President of Digital Services, Infotainment, and Connected  Company at the BMW Group.</p><p>“We’re thrilled to partner with the BMW Group to be the first to  bring this next-generation navigation experience to market. Drivers  can see exactly which lane they need to be in and everything happening  around the vehicle. All of this is brought together in a seamless  view—making every trip easier so drivers can enjoy the ride and never  miss a turn again,” says Peter Sirota, CEO of Mapbox.</p><p>The integrated display in BMW Maps is based on the new generation of  driver assistance systems working in conjunction with the BMW  Operating System X. BMW Maps with Driver Assistance¹ is developed  in-house by the BMW Group and utilizes navigation data and map  technology from its partner, Mapbox. The combination of navigation, 3D  map display, and driver assistance makes BMW Maps a key differentiator  in intelligent vehicle guidance across international markets.</p><p>  <em>1)  The BMW Maps feature with driver assistance is available only    in combination with Highway Assistant or Highway & City    Assistant in select countries, cities, and on select roads. Rollout    is occurring in phases.</em></p><p>  <em>2)  The availability, scope of functions, and system limitations    of Highway Assistant and Highway & City Assistant may vary by    country. </em></p><p>  <strong>BMW Maps with Driver Assistance | Summary</strong></p><ul>  <li>Everything in a single 3D view: Starting in October 2026, BMW Maps    will combine navigation, the vehicle’s surroundings, and driver    assistance information into a single 3D view for BMW vehicles    equipped with Operating System X.</li>  <li>More intuitive driver assistance: The integrated display shows how    the vehicle perceives its surroundings and whether assistance    functions are supporting the driver, from complex situations in city    traffic to hands-free assisted driving on the highway. </li>  <li>Intelligent integration of navigation and driver assistance: This    feature, developed by the BMW Group, combines precise map    information, vehicle sensors, and artificial intelligence. BMW Maps    uses navigation data and mapping technology from Mapbox.</li></ul><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Torsten Julich<br />Tel: +49-89-382-28405<br />E-mail: <a href="mailto:torsten.julich@bmw.de">torsten.julich@bmw.de</a></div></div></div>]]></description><category><![CDATA[BMW,Automated Driving,Driver Assistance,ConnectedDrive,Intelligent Connected Vehicles,Infotainment &amp; Entertainment,Software Defined Vehicles,Innovation,Top_News]]></category>
            <pubDate>Mon, 14 Sep 2026 14:00:00 +0200</pubDate>
            <pp:lastModified>Thu, 22 Oct 2026 09:11:45 +0000</pp:lastModified>
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                        <title>The BMW iX3 Ushers in Next-Generation Innovations at CES 2026.</title>
                        <link>https://newsroom.bmwgroup.com/global/the-bmw-ix3-ushers-in-next-generation-innovations-at-ces-2026/</link>
                        <guid>https://newsroom.bmwgroup.com/global/the-bmw-ix3-ushers-in-next-generation-innovations-at-ces-2026/</guid><pp:caseid>769394</pp:caseid><pp:summary><![CDATA[+++ First-time demo of AI-powered BMW Intelligent Personal Assistant with Alexa+ technology +++ Revolutionary user-interaction with BMW Panoramic iDrive +++ Sixth generation BMW eDrive Technology +++ Next level driving dynamics with the Heart of Joy +++ Seamless driver assistance with BMW Symbiotic Drive +++ Ever-evolving Entertainment and App ecosystem in BMW Operating System X +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> The new BMW iX3 is in the spotlight at CES
  2026. For the first time, the enhanced, AI-powered BMW Intelligent
  Personal Assistant with Alexa+ technology will be presented to the
  public. As the debut model for the Neue Klasse, the BMW iX3 showcases
  groundbreaking innovations that will shape the entire model range of
  the brand in the future. By 2027, the technologies of the Neue Klasse
  will be integrated into a total of 40 new models and model updates
  from BMW.</p>
<p>
  <strong>BMW Intelligent Personal Assistant expanded with Amazon
  Alexa+.<br /></strong>One year after the world premiere of the new BMW
  Panoramic iDrive with BMW Operating System X at CES 2025, visitors to
  this year’s CES can experience the revolutionary user-interaction
  concept firsthand in the BMW iX3. With a balanced combination of
  digital functions and physical elements, it elevates intuitive
  operation according to BMW’s guiding principle ‘Hands on the Wheel,
  Eyes on the Road’ to a new level of driver orientation. Built on the
  technological foundation of a software-defined vehicle, the customer
  experience in the BMW iX3 continues to evolve. <a href="https://newsroom.bmwgroup.com/global/en">For
    the first time, BMW presents the next generation <strong>AI-powered
      BMW Intelligent Personal Assistant</strong>.</a> BMW is the first
  manufacturer to expand its voice assistant with the AI assistant
  Amazon Alexa+. This enables intuitive and intelligent interaction
  between passengers and the vehicle in a natural dialogue. The
  interaction includes the operation of vehicle functions as well as
  access to information and knowledge beyond the vehicle. For the first
  time, passengers can ask multiple questions in a single
  sentence—covering both your vehicle’s features and e.g. general
  knowledge topics.</p>
<p>The integration of Amazon Alexa+ into the BMW Intelligent Personal
  Assistant represents a technological leap forward that focuses on
  added value for the customer. The AI technology used in the BMW
  Intelligent Personal Assistant is a Large Language Model (LLM), a
  generative AI that understands language and is capable of formulating
  its own responses. Starting in the second half of 2026 at the latest,
  this further development will be gradually rolled out in Germany and
  the USA across all BMW models equipped with BMW Operating System 9 and X.</p>
<p>
  <strong>BMW iX3 transforms waiting time into entertainment: stream a
    movie, play a video game or make a video call.<sup>[1]</sup>
    <br /></strong>The BMW booth at CES also focuses on the wide range
  of entertainment options in BMW Operating System X. It offers an
  extensive selection of apps, videos, and games. In addition to the
  popular streaming service <strong>Disney+</strong>, customers in the
  BMW iX3 have access to the <strong>Video App</strong> (powered by
  TiVo™). This app enables video streaming on the central display when
  the vehicle is stationary, with a continuously growing selection of
  content such as news, live, and on-demand streaming. The portfolio of
  the video streaming platform will continue to evolve.</p>
<p>The <strong>BMW ConnectedDrive Store</strong> will also soon include
  the <strong>YouTube Music</strong> app for the first time, joining the
    <strong>more than 85 apps worldwide in categories such as Music
    & Audio, Entertainment, Gaming, News, Travel &
  Local</strong>. YouTube Music gives customers access to an extensive
  catalog with over 300 million tracks, including the official studio
  recordings, remixes, live performances, and hard-to-find covers.
    <strong>Zoom </strong>now allows video calls on the iX3’s central
  display for the first time when the vehicle is stationary. As soon as
  the vehicle starts moving, the video transmission stops, and the
  conversation seamlessly continues via audio.</p>
<p>In-car gaming via AirConsole, as introduced for the first time with
  the BMW Operating System 8.5, is also available in the new BMW iX3,
  featuring world-renowned titles like UNO<sup>®️</sup> Car Party!
  <br />A new highlight in AirConsole’s extensive game library is
    <strong>Hot Wheels: Xtreme Overdrive™️ </strong>from Mattel,
  available exclusively to BMW customers. AirConsole allows users to use
  their own smartphones as controllers, so all passengers can play
  together or compete against each other. Additional games and apps for
  in-car entertainment can be accessed through the BMW ConnectedDrive
  Store. Selected games in the BMW iX3 can also be controlled using
  Bluetooth controllers from conventional gaming consoles.</p>
<p>
  <strong>Sixth-generation BMW eDrive technology: higher efficiency,
    more range, faster charging.</strong>
  <br />The sixth-generation BMW eDrive technology developed for the
  Neue Klasse comprises highly efficient electric motors, fundamentally
  new high-voltage batteries with cylindrical cells, and 800V
  technology. The BMW iX3 50 xDrive is powered by two electric motors,
  which together generate output of 345 kW/469 hp and 645 Nm (475 lb-ft)
  of torque. It accelerates from 0 to 100 km/h (62 mph) in 4.9 seconds
  and reaches a top speed of 210 km/h (130 mph). Its electric
  all-wheel-drive configuration consists of an extensively upgraded
  electrically excited synchronous motor (EESM) with particularly high
  levels of efficiency at the rear axle and, at the front axle, a new
  asynchronous motor (ASM) distinguished by its compact design and high
  cost efficiency. The combination of EESM and ASM is evidence of the
  BMW Group’s commitment to technological neutrality within electric
  mobility as well. The drive technology developed for the Neue Klasse
  reduces energy losses by 40 per cent compared to fifth-generation BMW
  eDrive technology, weight by 10 per cent and manufacturing costs by 20
  per cent.</p>
<p>The new high-voltage battery concept with cylindrical cells for the
  Neue Klasse also achieves significant advances. The energy density on
  a cell level is 20 per cent higher than with fifth-generation BMW
  eDrive technology, and the new concept also paves the way for a 30 per
  cent increase in charging speed. The cylindrical cells are integrated
  directly into the high-voltage battery (“cell to pack”), which
  benefits energy density and cost efficiency. Added to which, the
  high-voltage battery is integrated into the vehicle architecture as a
  structural component to minimise weight (“pack to open body”). The
  high-voltage battery in the BMW iX3 50 xDrive has a usable energy
  content of 108.7 kWh, enabling a range of up to 805 kilometres (500
  miles) in the WLTP cycle.</p>
<p>
  <strong>BMW Charging: short charging times, premiere for bidirectional
  charging.<br /></strong>The advances brought by sixth-generation BMW
  eDrive technology have a significant influence on the charging
  experience, too. A maximum charging rate of 400 kW enables users to
  fill their new BMW iX3 with enough energy at an 800V direct current
  (DC) rapid charging station to add up to 372 kilometres (231 miles)
  <sup>[2]</sup> of range in just ten minutes. The high-voltage battery
  can charge from 10 to 80 per cent capacity in 21 minutes. Thanks to
  the battery management tech with integrated switching matrix developed
  completely in-house by the BMW Group, the new BMW iX3 can also be
  charged from 400V DC stations. Upgrades to the battery preparation
  also help to shorten charging times. The new BMW iX3 50 xDrive can top
  up on alternating current (AC) at 11 kW as standard or 22 kW
  <sup>[3]</sup> as an option.</p>
<p>Extensive bidirectional charging functions <sup>[3]</sup> are also
  available for the new BMW iX3, meaning that it can be used as an
  energy supply source for a variety of applications. The
  Vehicle-to-Load (V2L) function turns the new BMW iX3 into a mobile
  powerbank, which can supply electric devices with power while on the
  move. Vehicle-to-Home (V2H) hands it the role of storage unit for
  solar energy generated by home-fitted photovoltaic systems. And
  customers can also hook their car up to the energy market via the
  Vehicle-to-Grid (V2G) application and earn some money in the process.</p>
<p>The selection of standard-fitted and optional charging accessories
  has been significantly expanded. For flexible charging during a
  journey, customers can make use of the new Multifunction Charger,
  which comes with several adapters for charging and discharging the
  high-voltage battery. The new BMW Wallbox Professional (DC) enables
  bidirectional charging at home or work. And BMW Charging offers the
  option of cost-optimised /solar-power-optimised home charging.</p>
<p>In order to give owners the best possible charging experience, the
  new BMW iX3 will be fitted as standard with an NACS (North American
  Charging Standard) compatible charging port. This will provide iX3
  owners access to the vast Supercharger network, while a standard CCS
  (Combined Charging System) adapter will preserve access to other
  providers from coast to coast, thus ensuring that iX3 owners are never
  far from a provider no matter where the journey is taking them.</p>
<p>
  <strong>Heart of Joy: The Ultimate Driving Machine reaches a new level.</strong>
  <br />One of four superbrains in the electronics architecture of the
  Neue Klasse, the Heart of Joy looks after drivetrain and driving
  dynamics management. This high-performance control unit is responsible
  for the drivetrain, brakes, energy recuperation, and steering
  functions, and processes information up to ten times faster than
  conventional control units. In this way, the potential of electric
  mobility in terms of instantaneous power delivery, smooth power
  transfer, agility, stability, and efficiency is fully realized.</p>
<p>Together with the BMW Dynamic Performance Control software stack
  developed fully in-house, the Heart of Joy calculates all the driving
  dynamics parameters with a new level of speed and precision. The
  driver and passengers in the new BMW iX3 experience a uniquely
  harmonious and BMW-typical driving sensation whatever the situation.
  Every movement of the accelerator, brake pedal, and steering is
  executed directly and with assurance and precision. Supreme traction
  and – thanks to the unique Soft Stop function – the smoothest stopping
  process ever achieved by a BMW are among its other attributes. In
  addition, the efficiency of the new BMW iX3 is optimized by the
  integrated management of drivetrain, braking system, and energy
  recuperation. In everyday driving, 98% of braking maneuvers are
  carried out using recuperation only, without application of the
  friction brakes. The only occasions these are called upon are under
  emergency braking and during extremely sporty driving.</p>
<p>
  <strong>“Superbrain of automated driving” for the driver assistance
    systems with of the next technology
  generation.<br /></strong>Another high-performance computer brings
  together all the automated driving and parking functions in the BMW
  iX3. With 20 times greater processing power than in the previous
  vehicle generation, the watercooled “superbrain of automated driving”
  enables a significant technological advance with the Neue Klasse in
  this area as well.</p>
<p>
  <strong>BMW Symbiotic Drive provides seamless
  support.<br /></strong>The BMW iX3 uses its Symbiotic Drive capability
  combined with driver assistance to create a completely new driving
  experience. Whenever the driver wants to accelerate, brake or steer,
  their inputs merge seamlessly and intuitively with AI-enabled
  software.The result is a whole new form of Sheer Driving Pleasure. For
  example, the automatic cruise control system is not deactivated with
  only a light press of the brake pedal; instead, it is only switched
  off when the driver brakes harder. In the same way, the lane control
  assistance remains active even after light steering inputs by the driver.</p>
<p>With the optional BMW Highway / Motorway Assistant <sup>[4]</sup>,
  drivers can take their hands off the steering wheel permanently at
  speeds of up to 85 mph / 130 km/h, while remaining attentive and ready
  to intervene. The system assists with vehicle guidance within the lane
  and can also perform automated lane changes when needed – a simple
  glance confirmation by the driver is sufficient. With active BMW Maps
  route guidance, the system proactively suggests lane changes at
  highway interchanges and exits, which can be confirmed with a quick
  glance in the wing mirror. The Highway Assistant remains active while
  passing through interchanges and until the end of highway exits. This
  allows BMW iX3 drivers to enjoy Level 2 driver assistance without
  touching the steering wheel in even more situations.</p>
<p>The new Highway and City Assistant <sup>[4]</sup> also offers
  innovative functions for urban environments, such as stopping and
  automatically restarting at traffic lights. Additional driver
  assistance features for complex urban driving situations will be
  rolled out later via over-the-air software updates.</p>
<p> </p>
<p>
  <em>[1] Availability of individual apps and content depends on the
    country. Download and use of the apps require connectivity via BMW
    Digital Premium or a connection to a WiFi network or mobile
    smartphone hotspot. App-specific subscriptions are not included in
    BMW Digital Premium.</em>
  <br />
  <em>[2] The range added after 10 minutes of high-power charging was
    determined according to ISO12906 in the WLTP cycle. This figure, as
    well as charging performance, depends on vehicle equipment, charging
    and battery aging condition, battery temperature, individual driving
    profile, use of auxiliary consumers, ambient temperature, and the
    charging power provided at the charging station.</em>
  <br />
  <em>[3] Available from production period 3/2026.</em>
  <br />
  <em>[4] Availability depends on the country.</em></p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>WLTP energy consumption combined: 17,9 - 15,1 kWh/100 km; WLTP CO₂
  emissions combined: 0 g/km; CO2-class: A; WLTP electric range: 679 -
  805 km.</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Martin Tholund<br>Tel: +49-151-601-77126<br>E-mail: <a href="mailto:martin.tholund@bmwgroup.com">martin.tholund@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[iX3,ConnectedDrive,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment,Artificial Intelligence,NA5,Product,BMW]]></category>
            <pubDate>Mon, 05 Jan 2026 22:00:00 +0100</pubDate>
            <pp:lastModified>Mon, 05 Jan 2026 21:00:00 +0000</pp:lastModified>
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                        <title>A Milestone for Human-Vehicle Interaction. BMW Intelligent Personal Assistant expanded to include Amazon Alexa + Technology.</title>
                        <link>https://newsroom.bmwgroup.com/global/a-milestone-for-human-vehicle-interaction-bmw-intelligent-personal-assistant-expanded-to-include-amazon-alexa--technology/</link>
                        <guid>https://newsroom.bmwgroup.com/global/a-milestone-for-human-vehicle-interaction-bmw-intelligent-personal-assistant-expanded-to-include-amazon-alexa--technology/</guid><pp:caseid>769458</pp:caseid><pp:summary><![CDATA[+++ New level of natural dialogue enabled with integrated AI assistant, debuting in the new BMW iX3 +++ Available in Germany and the US at market launch 2026 +++ Presentation at CES 2026 +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich/Las Vegas</strong>. In 2026, BMW will expand its BMW
  Intelligent Personal Assistant, built on Amazon’s AI Alexa+
  architecture, taking voice interaction between humans and vehicles to
  a new level.</p>
<p>BMW will become the first car manufacturer to integrate the AI
  assistant technology into its vehicles, starting with the BMW iX3.
  This new functionality enables intuitive and intelligent interaction
  between passengers and the vehicle in a natural dialogue including
  both the operation of vehicle functions as well as access to
  information and knowledge beyond the vehicle.</p>
<p>For the first time, users will also be able to ask multiple questions
  in a single sentence covering both your vehicle’s features and general
  knowledge topics. <br />The ability to link the BMW Intelligent
  Personal Assistant with Amazon accounts will also make it easier to
  search for and stream music, retrieve public news, and access a wide
  range of other content.</p>
<p>"Our partnership with Amazon is based on a shared vision of
  technological excellence," says Stephan Durach, BMW Group –
  Senior Vice President Development, Digital Services, Infotainment,
  Connected Company. "This has resulted in a product that sets new
  standards in the naturalness of human-vehicle interaction through the
  use of artificial intelligence. With the addition of Amazon's Alexa+
  technology to the BMW Intelligent Personal Assistant, the vehicle
  becomes an intelligent companion for its users."</p>
<p>“BMW Group has been fantastic to work with as we introduce the first
  implementation of the new Alexa Custom Assistant. BMW’s advanced
  technology, combined with the intelligence and conversational
  capabilities of Alexa+, creates a truly sophisticated in-vehicle
  experience." says Daniel Rausch, Vice President of Alexa and Echo.</p>
<p>
  <strong>BMW Intelligent Personal Assistant powered by Amazon Alexa+: 
  </strong>Natural language and free choice of words represent the
  latest development of the BMW Intelligent Personal Assistant. The use
  of predefined voice commands (intents) is no longer necessary. This
  means that with the BMW Intelligent Personal Assistant, various
  requests and queries can be linked together as in a normal human
  conversation, and follow-up questions can be asked. BMW customers can
  trust that their vehicle understands them in context and provides the
  appropriate answers. For example<sup>1)</sup>, when asked, “Hey BMW
  what’s the most famous painting there is in the world and where can I
  find it?” the BMW Intelligent Personal Assistant will provide the
  corresponding answer (e.g., Mona Lisa, Leonardo da Vinci, Louvre) and
  can link this answer directly to other vehicle functions such as
  navigation. The follow-up request "Take me there!" will then
  enable direct guidance to the exhibition location of the artwork. The
  intelligent voice assistant also uses such interactive dialogues to
  respond even more precisely to future voice commands and anticipate
  the intent of the question.</p>
<p>
  <iframe frameborder="0" height="315" src="https://www.youtube-nocookie.com/embed/3JQu-H-iJqg?si=LJclPlRa7x4aUFym" title="YouTube video player" width="560"></iframe></p>
<p>The integration of Amazon Alexa+ architecture into the BMW
  Intelligent Personal Assistant represents a technological leap forward
  that focuses on added value for the customer.</p>
<p>The AI technology used in the BMW Intelligent Personal Assistant is a
  Large Language Model (LLM), a generative AI that understands language
  and is capable of formulating its own responses. </p>
<p>
  <strong> </strong></p>
<p>
  <strong>BMW Intelligent Personal Assistant with AI technology
    initially available in Germany and the US.  </strong></p>
<p>The enhanced AI-supported BMW Intelligent Personal Assistant will be
  presented to the public for the first time at CES 2026 in Las Vegas.
  Starting in the second half of 2026, BMW iX3 customers in Germany and
  the US will be the first to benefit from the advantages of the BMW
  Intelligent Personal Assistant powered by Amazon Alexa+. Other markets
  and model series will follow gradually. The UI/UX of the BMW iX3 is
  based on the new BMW Panoramic iDrive control concept with BMW
  Operating System X. </p>
<p>This integration is an important step on the BMW Group's path to
  offering this AI technology across the entire BMW model
  range<sup>2)</sup>. It exemplifies the seamless integration of the
  "software-defined vehicle" (SDV) into the customer's digital ecosystem.</p>
<p>The BMW Intelligent Personal Assistant has played a central role in
  the BMW iDrive operating concept since 2018. In 2022, the addition of
  Amazon Alexa Custom Assistant to the BMW Intelligent Personal
  Assistant led to even more information diversity, faster response
  times, and better understanding of user requests. Most recently, in
  2025, the intelligent voice assistant was expanded for all BMW
  vehicles with Operating System 9 to include new functions such as
  music search, news, sports, and general knowledge. The integration of
  Amazon Alexa+ technology into the next-generation BMW Intelligent
  Personal Assistant demonstrates the innovative power of the
  cooperation between the BMW Group and Amazon. </p>
<p>
  <sup>1)</sup> The video in the press release shows a question in
  English. For the market launch, the corresponding languages, German
  and English, will be offered for Germany and the US respectively.</p>
<p>
  <sup>2)</sup> Latest in the 2<sup>nd</sup> half of 2026, gradually for
  all BMW models with BMW Operating System 9 and X.</p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>WLTP energy consumption combined: 17,9 - 15,1 kWh/100 km; WLTP CO₂
  emissions combined: 0 g/km; CO2-class: A; WLTP electric range: 679 -
  805 km.</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Torsten Julich<br>Tel: +49-89-382-28405<br>E-mail: <a href="mailto:torsten.julich@bmw.de">torsten.julich@bmw.de</a></div></div></div>]]></description><category><![CDATA[iX3,ConnectedDrive,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment,Artificial Intelligence,NA5,Product,BMW]]></category>
            <pubDate>Mon, 05 Jan 2026 18:00:00 +0100</pubDate>
            <pp:lastModified>Mon, 05 Jan 2026 17:00:00 +0000</pp:lastModified>
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                        <title>My BMW App shows drivers CO2 emissions over the entire life cycle for the first time.</title>
                        <link>https://newsroom.bmwgroup.com/global/my-bmw-app-shows-drivers-co2-emissions-over-the-entire-life-cycle-for-the-first-time/</link>
                        <guid>https://newsroom.bmwgroup.com/global/my-bmw-app-shows-drivers-co2-emissions-over-the-entire-life-cycle-for-the-first-time/</guid><pp:caseid>769223</pp:caseid><pp:summary><![CDATA[+++ BMW Group expands the range of My Trips driving statistics for the My BMW App and MINI App +++ The driver’s carbon impact is based on their vehicle’s footprint and routes driven +++ Available for selected models with all types of drive system +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> The BMW Group is now offering customers even
  broader scope for personalising analysis of their driving stats in the
  My BMW App and MINI App. The latest update allows drivers to view
  their personal carbon footprint for the first time.</p>
<p>“Our usage research shows: The information in My Trips is one of the
  most popular features in the app,” says Dirk Wiedmann, Senior Vice
  President Sales Steering and Strategy, Digitalization. “We are now
  expanding this successful function with carbon footprint calculation,
  giving our customers simple and straightforward access to
  sustainability-related information via a popular and widely used channel.”</p>
<p>
  <strong>
    <br />Emissions from vehicle production and use: two sets of figures
    make up the driver’s personal footprint. </strong>
  <br />The personal carbon footprint function has been designed with a
  technology-open approach and is available for vehicles with combustion
  engines, as well as plug-in hybrid and fully electric models. At
  launch, this feature will be rolled out across selected models in
  various European countries*. Calculation of the personal footprint is
  based on two central sets of figures.</p>
<ul>
  <li>
    <strong>Emissions from vehicle use:</strong> My Trips analyses the
    routes the driver has completed and uses the energy consumed in the
    process to work out the CO<sub>2</sub> emitted. To this end,
      CO<sub>2 </sub>equivalents are calculated using data from the
    International Energy Agency (IEA). For vehicles with combustion
    engines, the app calculates the amount of CO<sub>2</sub> emitted
    based on the fuel consumed. For battery-electric vehicles, it shows
    the emissions generated when using the average national energy mix –
    and also tells the driver how high emissions would be by comparison
    if green energy was used.</li>
  <li>
    <strong>Emissions from vehicle production:</strong> These are
    emissions generated during the manufacturing process. Emissions are
    recorded from the processing of raw materials, procurement of
    materials, transport logistics and the production of the model at
    hand. The BMW Group already sets out the emissions figures for
    numerous models in the form of Vehicle Footprint Reports. These are
    calculated according to recognised standards for life cycle
    assessments and certified by the TÜV Rheinland agency. They can also
    be <a href="https://www.bmwgroup.com/en/download-centre.html#accordion-62552c2739-item-6d2772e5a9">downloaded</a>
    from the BMW Group website.</li></ul>
<p>
  <strong> </strong></p>
<p>
  <strong> </strong></p>
<p>
  <strong>Ready for electric mobility: My BMW App helps with the transition.</strong></p>
<p>The My BMW App also includes the Electric Vehicle Analysis introduced
  last summer. This function allows customers whose BMW is powered by a
  combustion engine to simulate how well a fully electric BMW fits their
  personal driving profile. Here, the customer selects an electric BMW
  model as an alternative vehicle in the app. Once the
  combustion-engined model has made at least 200 journeys and covered a
  distance of 2,000 kilometres (over 1,240 miles), the analysis shows
  the journeys the user could have completed on a single charge with the
  electric vehicle selected, and also flags up charging stations close
  to frequently visited destinations. More than 100,000 customers had
  used this analysis by May 2025.</p>
<p>Over 14 million customers around the world use the My BMW App and
  MINI App. The My Trips function is available in more than 90 countries
  and is actively used by 1.9 million users.</p>
<p>
  <br />* The new function is available to users of vehicles for which a
  TÜV-certified carbon footprint has been calculated. The feature will
  launch in Germany, Austria, Belgium, France, Luxemburg and
  Switzerland, and be available in the BMW 1 Series (code 81GE), BMW 2
  Series (31GH), BMW X2 (71GM, 21GM), BMW X3 (11GR, 31GP, 65GP), BMW 5
  Series (31FK, 11JF, 71FJ), BMW 5 Series Touring (11HH, 11GW, 21GV),
  BMW M5 (81FK) and BMW iX (41CF) and MINI Cooper (11GC), MINI Cooper C
  (11GD), MINI Aceman (31GC) and MINI Countryman (41GA, 11GA).</p>
<p> </p>
<p>In the event of enquiries please contact:
                                                                     <br />
  <br />
  <strong>Corporate Communications<br />
    <br /></strong>Wieland Brúch<br />BMW Product
  Communications<br />Electromobility and Sustainability<br />Phone:
  +49-176-601-72652<br />E-mail: <a href="mailto:Wieland.Bruch@bmw.de">Wieland.Bruch@bmw.de</a>  <br />
  <br />Martin Tholund<br />Spokesperson BMW Digital Car, Electronics
  and Software, Technology Partnerships, Digital Products and
  Services<br />Phone: +49-151-601-77126<br />E-Mail: <a href="mailto:Martin.Tholund@bmwgroup.com">Martin.Tholund@bmwgroup.com</a>  <br />
  <br />Internet: https://newsroom.bmwgroup.com/global/en</p>
<p>E-mail: presse@bmw.de<br />
  <br />
  <br />
  <br />
  <strong>The BMW Group<br />
    <br /></strong>With its four brands BMW, MINI, Rolls-Royce and BMW
  Motorrad, the BMW Group is the world’s leading premium manufacturer of
  automobiles and motorcycles and also provides premium financial
  services. The BMW Group production network comprises over 30
  production sites worldwide; the company has a global sales network in
  more than 140 countries.<br />
  <br />In 2024, the BMW Group sold 2.45 million passenger vehicles and
  more than 210,000 motorcycles worldwide. The profit before tax in the
  financial year 2024 was € 11.0 billion on revenues amounting to €
  142.4 billion. As of 31 December 2024, the BMW Group had a workforce
  of 159,104 employees.<br />
  <br />The economic success of the BMW Group has always been based on
  long-term thinking and responsible action. Sustainability is a key
  element of the BMW Group’s corporate strategy and covers all products
  from the supply chain and production to the end of their useful life. <br />
  <br />
  <a href="http://www.bmwgroup.com">www.bmwgroup.com</a></p>
<p>LinkedIn: <a href="http://www.linkedin.com/company/bmw-group/">http://www.linkedin.com/company/bmw-group/</a></p>
<p>YouTube: <a href="https://www.youtube.com/bmwgroup">https://www.youtube.com/bmwgroup</a></p>
<p>Instagram: <a href="https://www.instagram.com/bmwgroup">https://www.instagram.com/bmwgroup</a></p>
<p>Facebook: <a href="https://www.facebook.com/bmwgroup">https://www.facebook.com/bmwgroup</a></p>
<p>X: <a href="https://www.x.com/bmwgroup">https://www.x.com/bmwgroup</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Wieland Brúch<br>Tel: +49-89-382-72652<br>E-mail: <a href="mailto:wieland.bruch@bmw.de">wieland.bruch@bmw.de</a></div></div></div>]]></description><category><![CDATA[BMW,MINI,Sustainability,ConnectedDrive,Innovation,Efficient Dynamics,Infotainment &amp; Entertainment,Software Development,Product]]></category>
            <pubDate>Mon, 21 Jul 2025 10:00:00 +0200</pubDate>
            <pp:lastModified>Mon, 21 Jul 2025 08:00:00 +0000</pp:lastModified>
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                        <title>Four Superbrains for the Neue Klasse: More intelligent, more efficient, more powerful.</title>
                        <link>https://newsroom.bmwgroup.com/global/four-superbrains-for-the-neue-klasse-more-intelligent-more-efficient-more-powerful/</link>
                        <guid>https://newsroom.bmwgroup.com/global/four-superbrains-for-the-neue-klasse-more-intelligent-more-efficient-more-powerful/</guid><pp:caseid>768979</pp:caseid><pp:summary><![CDATA[+++ BMW takes the next step for the Software-Defined Vehicle (SDV) +++ Concentration of computing power for key customer functions in four "Superbrains" +++ Zonal wiring harness architecture 30% lighter and with 600 meters less wiring +++ Technology scales across all drivetrain variants +++ Future-oriented and flexible software architecture from the chip in the vehicle to the cloud +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> The BMW Group is the first automotive
  manufacturer to launch a completely newly developed digital nervous
  system for all drivetrain variants and vehicle segments. It is more
  intelligent, more powerful and more efficient and will be rolled out
  for the first time in the models of the ##Neue Klasse##. <strong>Four
    high-performance computers</strong>, also called
  "Superbrains", consolidate the computing power for the most
  important customer functions: infotainment, automated driving, driving
  dynamics, and basic functions such as vehicle access, climate control,
  and comfort. The four #Superbrains provide more than 20 times the
  computing power compared to the current vehicle generation and are
  already designed for upcoming software and function updates, including
  AI-powered customer experiences.</p>
<p>"Technology openness is the key to BMW's success. Starting with
  the first model of the Neue Klasse, we will roll out the technologies
  of the Neue Klasse across the entire future model portfolio – across
  all segments and all drivetrains. This also applies to our completely
  newly developed electronic architecture made up of powerful
  'Superbrains' and highly interconnected software platforms. This
  architecture allows us to decouple the development of the vehicle and
  software from each other. The advantage: More than ever before, all
  future BMW models will remain digitally up to date via over-the-air
  upgrades and will receive updates even from the next and subsequent
  vehicle generations," <strong>says Frank Weber, Board Member for
    Development at BMW AG.</strong></p>
<p>A fundamental component of the digital nervous system is the
  radically simplified wiring harness. It is based on a so-called
    <strong>zonal wiring harness architecture</strong>, which uses 600
  meters less wiring and brings <strong>30% weight savings</strong>
  compared to the previous generation. The wiring harness is divided
  into four zones: front end, center, rear and roof. The Superbrains are
  connected via high-speed data connections to smaller control units,
  the zonal controllers, which manage and consolidate the data flow of
  the electronics in and out of the zones. The wiring in the vehicle is
  therefore zone-related and can thus be shorter, thinner, and lighter.</p>
<p>A crucial prerequisite for thinner and lighter wiring are the
  so-called <strong>"</strong>Smart eFuses<strong>".</strong>
  These are digital fuses that replace up to 150 traditional fuses.
  ##Smart eFuses## can be intelligently programmed for digitally
  controlled energy distribution to components. The selective activation
  of components allows for the design of <strong>intelligent power
  modes</strong> for various vehicle states such as driving, parking,
  charging, and upgrading, in which unnecessary consumers can be
  identified and switched off. Thus, the eFuses make a significant
  contribution to the <strong>20% improved energy efficiency</strong>.</p>
<p>The completely newly developed electronic architecture forms the
  basis for the next generation SDV. From the launch of the Neue Klasse,
  the upcoming BMW model generation will benefit from it. The first
  fully electric derivative of the Neue Klasse will go into series
  production later this year at the Debrecen plant (Hungary).</p>
<p>The <strong>advanced software architecture</strong> of the BMW Group
  builds on this new electronic architecture. With the multitude of
  digital functions in SDVs, it is crucial that functions can be
  continuously developed on stable software platforms rather than being
  newly developed for every new generation. This is precisely what is
  achieved with the Neue Klasse. In the vehicle the software platforms
  run on the respective Superbrains, and the vehicle functions run on
  top of them. The "Shared Service Layer" acts as a connecting
  element (middleware) and provides, among other things,
  state-of-the-art cybersecurity and flexible over-the-air updates. It
  also enables customer-relevant AI functions thanks to intelligent
  networking of cross-domain data sources.</p>
<p>"With the introduction of the Neue Klasse, we are entering a
  mode of software development where we achieve software continuity.
  This means we continuously develop software rather than starting from
  scratch each time," <strong>says Christoph Grote, Senior Vice
    President BMW Group Electronics and Software</strong>. "Based
  on our advanced software architecture and the fact that today our
  global development teams generate 130 times more software than ten
  years ago, we see ourselves in an excellent competitive position. More
  than ever, our software developers can focus on product innovations."</p>
<p>For the Neue Klasse, the development teams are working on well over
  1,000 software modules, around 40 GB of software, and over 500 million
  lines of code, which will ultimately be integrated into the
  Superbrains and the rest of the electronic architecture in the
  vehicle. To achieve this, the BMW Group has established a solid
  foundation for future-proof and highly effective vehicle software
  development in recent years. Innovative methods and tools have been
  anchored in the continuously growing global developer network. At the
  heart of vehicle software development is the integrated developer
  environment: a tailored tool-chain called "CodeCraft." The
  speed and quality of development have been enhanced with the use of a
  variety of tools that support the software developer with generative
  AI. CodeCraft runs in the cloud on up to 75,000 virtual CPUs, supports
  the simultaneous work of well over 10,000 software developers, and
  records up to 200,000 software builds per day at peak times. This
  corresponds to a productivity increase of more than 130 times compared
  to ten years ago.</p>
<p> </p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Martin Tholund<br>Tel: +49-151-601-77126<br>E-mail: <a href="mailto:martin.tholund@bmwgroup.com">martin.tholund@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Automated Driving,ConnectedDrive,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment]]></category>
            <pubDate>Tue, 11 Mar 2025 00:01:00 +0100</pubDate>
            <pp:lastModified>Mon, 10 Mar 2025 23:01:00 +0000</pp:lastModified>
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                        <title>New BMW Panoramic iDrive revolutionises vehicle operation. Visionary technology package for the Neue Klasse celebrates world premiere at CES 2025.</title>
                        <link>https://newsroom.bmwgroup.com/global/new-bmw-panoramic-idrive-revolutionises-vehicle-operation-visionary-technology-package-for-the-neue-klasse-celebrates-world-premiere-at-ces-2025_20260723103915309/</link>
                        <guid>https://newsroom.bmwgroup.com/global/new-bmw-panoramic-idrive-revolutionises-vehicle-operation-visionary-technology-package-for-the-neue-klasse-celebrates-world-premiere-at-ces-2025_20260723103915309/</guid><pp:caseid>769098</pp:caseid><pp:summary><![CDATA[+++ The new display and operating concept will be introduced across all new BMW models from the end of 2025 +++ Consistent driver focus, information distribution and ergonomics +++ New BMW Operating System X provides intelligent software basis, ensuring extensive scope for personalisation and wide spread of digital functionality +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich/Las Vegas.</strong> The BMW Group presents the driving
  and user experience of the future at the Consumer Electronics Show
  (CES) 2025 in Las Vegas. BMW is providing the first opportunity to
  experience the close-to-production version of the new BMW iDrive –
  complete with its centrepiece, BMW Panoramic Vision – at the event.
  The software underpinning it all is the new BMW Operating System X,
  which acts as the intelligence hub behind the new display and
  operating concept. The holistic system, with its modern, style-shaping
  design, will be introduced in all new BMW models from the end of
  2025.<br />“High tech meets highly intuitive operation – a quarter of
  a century of pioneering work and technological leadership in operating
  concepts has been channelled into the new BMW Panoramic iDrive,” says
    <strong>Frank Weber, member of the Board of Management of BMW AG,
    responsible for Development</strong>.<br />“The foundations are
  provided by the new BMW Operating System X. With this advance, we are
  giving one of the world’s best and most comprehensive infotainment
  systems even greater capability and once again setting the industry
  benchmark in multimodal interaction. Starting with the first
  series-produced Neue Klasse model at the end of this year, the new BMW
  Panoramic iDrive will form an integral part of all future BMW models.”<strong> </strong></p>
<p>
  <strong>Four elements, one goal: consistent driver focus in
    characteristic BMW style.<br /></strong>The new BMW iDrive merges
  four central elements into a unique display and operating concept.</p>
<ul>
  <li>
    <strong>BMW Panoramic Vision </strong>– a Head-Up Display concept
    newly developed by BMW for projecting content – reflects visible
    information from A-pillar to A-pillar onto a black printed surface
    in the lower section of the windscreen. This information is visible
    to all occupants.<br />The most important driving information is
    projected directly into the driver's line of sight on the left-hand
    side of the BMW Panoramic Vision (in left-hand-drive cars), above
    the steering wheel. The driver can personalise the content in the
    central and right-hand areas of the BMW Panoramic Vision via the
    central display. The integration of the BMW Panoramic Vision creates
    a 3D effect for the driver and passengers.</li>
  <li>The new and optional<strong> BMW 3D Head-Up Display</strong> above
    the BMW Panoramic Vision now shows integrated navigation and
    automated driving information directly in the driver’s field of
    vision. The content in the BMW Panoramic Vision and BMW 3D Head-Up
    Display is presented in a neatly coordinated way.<br />The level of
    innovation achieved by the two Head-Up display technologies is
    underlined by several patent applications from the BMW Group
    resulting from the development of these projection technologies.</li>
  <li>On the <strong>central display </strong>with matrix backlight
    technology, the familiar, updated menu structure with QuickSelect
    ensures optimal operation of the functions and content by touch.
    Operation is very easy and convenient, as the free-cut-design
    display is located close to the steering wheel in an ergonomically
    ideal position. Selected content (widgets) can be carried over to
    the BMW Panoramic Vision with a swipe on the central display. As
    many as six widgets are possible and they can be arranged as desired
    in the BMW Panoramic Vision.</li>
  <li>The new <strong>multifunction steering wheel</strong> uses BMW’s
    shy-tech approach, whereby the relevant buttons are illuminated to
    highlight available functions. The steering wheel serves as the
    primary physical control, and its buttons provide active haptic
    feedback. The buttons have a well-judged, relief-like surface, which
    makes them extremely easy to locate and means the driver can press
    them without needing to divert their gaze away from the
    road.<br />The arrangement of the buttons follows the familiar
    principle of driver assistance functions being positioned on the
    left-hand side of the steering wheel and content-controlling
    functions on the right-hand side. <br />
    <br /></li></ul>
<p>The combination of these four elements re-interprets BMW’s customary
  “hands on the wheel, eyes on the road” approach, with which BMW sets
  the benchmark for driver focus and presents a unique form of
  intuitive, use-friendly and ergonomically optimised operation. The BMW
  Panoramic iDrive always gives the driver the right information in the
  right place and at the right time. The system continues the approach
  of using an optimal combination of analogue and digital controls
  through the use of switches, buttons, touch and voice control. There
  are haptic switches for the windscreen wipers, turn signal indicators,
  exterior mirrors, volume control, gear selectors and window de-icers.
  Other functions are optimised for operation using touch/voice control
  or via the multifunction steering wheel, such as telephone functions,
  media control systems, navigation, assisted driving, personalisation
  of displays, selection of MyModes and much more besides.</p>
<p>Alongside data-driven learnings on the use of BMW Operating Systems
  across the global fleet of now more than 22 million connected BMW
  vehicles, the development phase of the new BMW Panoramic iDrive also
  included numerous studies conducted in the BMW Group’s usability labs,
  in which around 3,000 customers were involved. Every decision on the
  various aspects of the operating logic is therefore based on data and
  made in a structured manner. Here, the user experience’s extended
  scope for personalisation has also been aligned with customer
  preferences and requirements.</p>
<p>
  <strong>BMW Operating System X: intelligent, versatile, fit for the
  future.<br /></strong>The new BMW Operating System X represents an
  update of the latest operating system, as used in many BMW models, and
  is a wholly in-house development from BMW. Like BMW Operating System
  9, it is based on an Android Open Source Project (AOSP) software
  stack. It offers even greater update and upgrade capability than the
  predecessor system, making it both fit for the future and backwards
  compatible. It is ready to accommodate additional functions and will
  keep vehicles equipped with the new BMW Panoramic iDrive at the
  cutting edge of technology over a long period of time. <br />“The
  overall concept of the new BMW Panoramic iDrive with Operating System
  X has been enabled by a large technological leap forward,”
    <strong>says Stephan Durach Senior Vice President Connected Company
    BMW Group</strong>. “It offers intuitive operation, emotionally
  engaging experiences and specific personalisation. The new BMW iDrive
  with Operating System X demonstrates the potential of a
  software-defined vehicle.”</p>
<p>The expanded intelligence of BMW Operating System X makes it possible
  to combine the BMW Panoramic Vision, optional BMW 3D Head-Up Display,
  central display and multifunction steering wheel with one another in
  such a way that physical and digital experiences merge. For example,
  an incoming call initially brings up a graphic on the BMW Panoramic
  Vision. At the same time, a symbol on the relevant steering wheel
  button that was not previously visible is illuminated in green,
  indicating the option of taking the call by pressing the button or
  rejecting it with a swipe on the right-hand side of the steering
  wheel. <br />When a navigation destination is entered by touch control
  or voice command, route guidance alerts are shown on the BMW 3D
  Head-Up Display and further information on roads and junctions on the
  BMW Panoramic Vision. A whole map overview can be shown on the central
  display at any time for broader-scale orientation.</p>
<p>The personalisation of content reaches a new level with BMW Operating
  System X. The displays in the Panoramic Vision can be adapted to
  personal preferences. In addition, drivers now also have the option of
  choosing their own settings for driving attributes such as response
  and steering characteristics in the My Mode “Personal”. Moreover,
  pictures chosen by the user can be uploaded as backgrounds for the
  Central Display and the colourway of the Ambient Lighting and user
  interface design adjusted to their particular preferences, creating an
  even more personalised driving experience.</p>
<p>The BMW Intelligent Personal Assistant responds in the accustomed way
  to the prompt “Hey BMW” or can be called up by pressing the respective
  button on the multifunction steering wheel. The capabilities of the
  BMW Intelligent Personal Assistant are being constantly enhanced and
  will be taken to a whole new level for the Neue Klasse through the
  integration of Large Language Models (LLM). The use of this technology
  is focused initially on navigation, allowing the customer to give more
  extensive spoken commands using natural language: for example: “Take
  me to a charging station which is close to a food store.” At
  technology partner Amazon’s booth at CES 2025, visitors can get an
  initial impression of these capabilities using a beta version of this
  build of the BMW Intelligent Personal Assistant in a BMW X3. </p>
<p>As with the current infotainment systems from BMW, the BMW
  Intelligent Personal Assistant can – if the driver desires – make
  suggestions proactively based on user behaviour. This intelligence
  expands further with BMW Operating System X. In relevant situations,
  the BMW Intelligent Personal Assistant highlights driver assistance
  systems, which are rarely used by the driver. As a kind of reminder,
  the system suggests activating Sport Mode on suitable routes if the
  driver has already activated Sport Mode independently beforehand. If
  the driver doesn’t respond to or ignores these proactive suggestions
  several times, the system learns and refrains from making suggestions
  from then on. </p>
<p>BMW Operating System X carries over the scope for integration of
  third-party apps from the previous infotainment generation. As things
  stand, the BMW ConnectedDrive Store offers more than 60 apps worldwide
  for BMW Operating System 9. The selection will continue to grow, e.g.
  with productivity apps such as video conferencing service Zoom.</p>
<p>
  <strong>Design and technology for a unique user and driving
  experience.<br /></strong>The new BMW Panoramic iDrive is scalable and
  will be integrated into all new BMW models – across all vehicle
  segments and with all drive system technologies – from the end of 2025.</p>
<p>The driving experience takes centre stage. The driver should feel at
  ease and have full control over the vehicle. This principle is
  reflected in the design of the new BMW Panoramic iDrive. Particular
  attention is paid to the details: the user interface has been designed
  as intuitively and adaptively as possible to ensure seamless
  interaction. The result is a holistic experience enhanced by a
  harmonious combination of sound, light and innovative design. Every
  journey becomes a special moment of connection between human and
  vehicle. <br />“Technology and customer preferences are changing more
  quickly than ever. The design of digital experiences and sound is
  playing an ever more important role,” says <strong>Adrian van
    Hooydonk, Senior Vice President BMW Group Design.</strong> “The new
  BMW Panoramic iDrive not only makes our vehicles smarter and more
  user-friendly, it also enables much more extensive personalisation,
  which turns every new BMW into a car that is very much the user’s
  own.”<br />Another element in the holistic experience provided by the
  BMW Panoramic iDrive is the new HypersonX sound experience in the Neue
  Klasse models. Developed by the BMW Group Sound Design Studio, it
  comprises 43 sound signals and special driving sounds for Personal
  Mode and Sport Mode. The multi-dimensional spectrum adapts the sounds
  precisely to the driving situation at hand and, in so doing, creates
  an emotional interaction between the driver and their BMW.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Torsten Julich<br>Tel: +49-89-382-28405<br>E-mail: <a href="mailto:torsten.julich@bmw.de">torsten.julich@bmw.de</a></div></div></div>]]></description><category><![CDATA[Driver Assistance,Drive Technologies,ConnectedDrive,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment]]></category>
            <pubDate>Tue, 07 Jan 2025 18:15:00 +0100</pubDate>
            <pp:lastModified>Tue, 07 Jan 2025 17:15:00 +0000</pp:lastModified>
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                        <title>BMW Brings a “Little” Las Vegas Magic to CES 2025 for the Debut of the All-New UI/UX to the Neue Klasse.</title>
                        <link>https://newsroom.bmwgroup.com/global/bmw-brings-a-little-las-vegas-magic-to-ces-2025-for-the-debut-of-the-all-new-uiux-to-the-neue-klasse/</link>
                        <guid>https://newsroom.bmwgroup.com/global/bmw-brings-a-little-las-vegas-magic-to-ces-2025-for-the-debut-of-the-all-new-uiux-to-the-neue-klasse/</guid><pp:caseid>768677</pp:caseid><pp:summary><![CDATA[+++ First-ever BMW Panoramic iDrive will define the in-vehicle experience of BMW’s forthcoming “Neue Klasse” – or, “New Class” of vehicles –, which is set to launch in late 2025 +++ Iconic US-based comedian Tim Meadows will host the BMW Press Conference on Tuesday, January 7th at 8:30 a.m. PST. +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich</strong>. Visitors to the next Consumer Electronics
  Show (CES) in Las Vegas will be in for a “little” surprise when they
  visit the BMW Pavilion in the Silver Lot to experience the first-ever
  BMW Panoramic iDrive display- and operating-concept of the Neue Klasse
  in a “magical” way. With this presentation, BMW is not only showcasing
  technology that will be featured in the series production Neue Klasse
  vehicles for the first time, but also once again setting standards for
  in-vehicle experience with a clear focus on driver orientation,
  safety, and personalization.</p>
<p>The BMW CES 2025 press conference on Tuesday, January 7<sup>th
  </sup>will be hosted by <strong>iconic US-based comedian Tim
  Meadows</strong>, starting at 8:30 a.m. PST. Meadows will be joined at
  the BMW Pavilion in the Silver Lot (just outside the South Hall of the
  Las Vegas Convention Center) by <strong>Frank Weber, Chief Development
    Officer at BMW AG</strong> who will present the next generation of
  BMW iDrive along with <strong>Adrian van Hooydonk, Head of BMW Group
  Design</strong>, and <strong>Stephan Durach, Head of UI/UX Development</strong>.</p>
<p>Following the press conference on January 7<sup>th</sup>, CES
  attendees can visit the BMW Pavilion for repeat performances by
  Meadows and additional BMW experts at 2:00 p.m., 3:00 p.m. and 4:00
  p.m. On January 8 and 9 showtimes will begin at 10:00 a.m. and take
  place each hour on the hour through 5:00 p.m. Three final shows will
  be presented on Friday, January 10 at 10:00 a.m., 11:00 a.m. and 12:00
  p.m. From January 2<sup>nd</sup>, journalists and CES visitors can
    <strong>register for the shows in advance via the website <a href="https://ces2025.eventsbmw.com">https://ces2025.eventsbmw.com</a></strong>–
  available seats are limited.</p>
<div>
  <br />
  <div> </div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Martin Tholund<br>Tel: +49-151-601-77126<br>E-mail: <a href="mailto:martin.tholund@bmwgroup.com">martin.tholund@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Innovation,Infotainment &amp; Entertainment]]></category>
            <pubDate>Tue, 17 Dec 2024 15:00:00 +0100</pubDate>
            <pp:lastModified>Tue, 17 Dec 2024 14:00:00 +0000</pp:lastModified>
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                        <title>10 million and counting: software updates delivered to the BMW Group vehicle fleet reach a new milestone.</title>
                        <link>https://newsroom.bmwgroup.com/global/10-million-and-counting-software-updates-delivered-to-the-bmw-group-vehicle-fleet-reach-a-new-milestone/</link>
                        <guid>https://newsroom.bmwgroup.com/global/10-million-and-counting-software-updates-delivered-to-the-bmw-group-vehicle-fleet-reach-a-new-milestone/</guid><pp:caseid>768793</pp:caseid><pp:summary><![CDATA[+++ BMW Remote Software Upgrades for the world’s largest fleet of vehicles with over-the-air update capability +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> The number of BMW Remote Software Upgrades
  successfully installed by the BMW Group passed the 10 million mark at
  the end of September. These upgrades are transmitted over the air to
  the vehicles and then launched by the customer.<br />
  <br />“Today, BMW is able to deliver over-the-air updates to more than
  nine million vehicles worldwide. And we can update the entire vehicle
  software in this way,” states Christoph Grote, Senior Vice President
  Electronics and Software BMW Group. “This capability clearly
  demonstrates our expertise in the field of software-defined vehicles.
  The fact that ten million Remote Software Upgrades have now been
  carried out in vehicles underlines how popular this form of innovation
  is with our customers.”<br />
  <br />BMW sent out its first over-the-air upgrade five years ago. This
  functionality has since been extended to all brands, model series and
  drive types. The arrival of the new Operating System 9 means that MINI
  models can also be updated remotely, as can the Rolls-Royce Spectre.
  “The Remote Software Upgrade facility allows us to keep improving our
  vehicles without the need for a workshop visit,” Grote continues.
  “This brings greater comfort and safety for our customers and also
  offers them new features and functional improvements from time to time.”<br />
  <br />Indeed, the BMW Remote Software Upgrade technology has enabled
  numerous new functions and functional improvements to be rolled out to
  customer vehicles. In addition to comfort and safety features, the
  updates have also benefited infotainment, driving, drive system and
  driver assistance capability. A recent customer study confirmed the
  importance of regular updates for product enhancement.<br />
  <br />The BMW Group is set to build on its leading position in this
  area over the coming weeks and months with a series of further
  upgrades including attractive model-specific features such as a Silent
  Mode<sup>1)</sup> and a new Curve Ahead View<sup>2)</sup> in the
  Head-Up Display for ‘seeing around bends’ virtually.<br />
  <br />
  <strong>Connectivity is turning cars into smart mobility
  partners.<br /></strong>The BMW Group is a pioneering force in the
  field of connected driving. BMW has set the standard for the rest of
  the industry with over 22 million connected vehicles worldwide to
  date. Functions that have been purpose developed for electric vehicles
  – such as "Max Range" for maximising operating range and
  charging-optimised route planning – provide innovative solutions for
  everyday driving. With the introduction of digital premium vehicle
  features of this kind, the BMW Group proves time and again that
  compelling digital innovation and customer centricity are firmly
  embedded in the company’s DNA.<br />
  <br />
  <sup>1)</sup> Available for models with BMW Operating System 8.5 or 9
  in conjunction with BMW Digital Premium<br />
  <sup>2)</sup> Available for models with BMW Operating System 9 and
  Head-Up Display in conjunction with BMW Digital Premium</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Torsten Julich<br>Tel: +49-89-382-28405<br>E-mail: <a href="mailto:torsten.julich@bmw.de">torsten.julich@bmw.de</a></div></div></div>]]></description><category><![CDATA[Driver Assistance,ConnectedDrive,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment]]></category>
            <pubDate>Mon, 14 Oct 2024 09:00:00 +0200</pubDate>
            <pp:lastModified>Mon, 14 Oct 2024 07:00:00 +0000</pp:lastModified>
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                        <title>In-car entertainment: BMW and Deutsche Fussball Liga (DFL) extend Bundesliga content-cooperation.</title>
                        <link>https://newsroom.bmwgroup.com/global/in-car-entertainment-bmw-and-deutsche-fussball-liga-dfl-extend-bundesliga-content-cooperation/</link>
                        <guid>https://newsroom.bmwgroup.com/global/in-car-entertainment-bmw-and-deutsche-fussball-liga-dfl-extend-bundesliga-content-cooperation/</guid><pp:caseid>768815</pp:caseid><pp:summary><![CDATA[+++ Car manufacturer continues to develop in-car app and brings the new Bundesliga season into the vehicle +++ In the BMW 7 Series in Germany, games can even be watched while driving +++ Live games with English commentary around the world +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>On August 23, the time has come: German
  champion Bayer 04 Leverkusen opens the new Bundesliga season and
  starts the mission to defend the title! Meanwhile, the BMW Group is
  enabling its customers to watch Bundesliga soccer in their vehicles
  for the second year in a row. Corresponding contracts have been signed
  by BMW AG with the Deutsche Fussball Liga (DFL).<br />
  <br />The Bundesliga in-car app was successfully piloted last season.
  The app is now available again from August 2024 to May 2025. BMW
  customers with vehicles equipped with BMW Operating System 8.5 and 9*
  can enjoy pure stadium atmosphere. This option is available in over
  half a million vehicles on the road.<br />
  <br />The Bundesliga in-car app offers on-demand highlight clips and
  selected live broadcasts. It was first available for the Super Cup on
  August 17 – the match between Bayer 04 Leverkusen and VfB Stuttgart.
  The opportunity to follow the content of this year's Super Cup in an
  in-car entertainment system was only available for BMW customers.<br />
  <br />“We are delighted to be able to offer our customers a unique
  soccer experience directly in their vehicle. With the integration of
  the Bundesliga app, fans in the DACH region can watch a full
  Bundesliga game with German commentary every two weeks, while three
  matches with English commentary are available internationally,”
    says <strong>Bernd Körber, Senior Vice President BMW Brand and
    Product Management</strong>. “In addition, weekly highlight clips
  will be available on-demand in the app. It is particularly important
  to us to offer our customers an outstanding digital experience. The
  close partnership with the DFL and the seamless integration of the app
  into our vehicles are further important steps in this regard.”<br />
  <br />“The successful pilot phase showed us that football enthusiasts
  enjoy watching the Bundesliga also in vehicles. The continuous
  improvement of the immersive experience through the technological
  development of in-car entertainment systems and the increased need for
  appropriate, emotional content confirm that we are meeting the market
  trend with this pilot project. We look forward to continuing the
  positive development of the idea,” says <strong>Dr. Roman Schade, DFL
    Head of Audiovisual Rights DACH</strong>.<br />
  <br />A particular highlight: While Bundesliga matches in most
  vehicles have to be watched while stationary for safety reasons, 7
  Series customers can even enjoy soccer content on the driver’s seat —
  in Germany at speeds of up to 60 kilometres per hour, using the BMW
  Personal Pilot L3. On-demand content can also be played back as an
  audio stream while driving. The Bundesliga in-car app will
  continuously be further developed during the upcoming season.<br />
  <br />*BMW Operating System 8.5: In conjunction with BMW Connected
  Package Professional (Not available in BMW 2 Series Coupé, 3 Series
  and 4 Series)<br />BMW Operating System 9: In conjunction with BMW
  Digital Premium</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Martin Tholund<br>Tel: +49-151-601-77126<br>E-mail: <a href="mailto:martin.tholund@bmwgroup.com">martin.tholund@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[ConnectedDrive,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment]]></category>
            <pubDate>Thu, 22 Aug 2024 13:00:00 +0200</pubDate>
            <pp:lastModified>Thu, 22 Aug 2024 11:00:00 +0000</pp:lastModified>
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                        <title>Mattel, AirConsole, and BMW Group Announce World Premiere of UNO® Car Party! for In-Car Gaming.</title>
                        <link>https://newsroom.bmwgroup.com/global/mattel-airconsole-and-bmw-group-announce-world-premiere-of-unor-car-party-for-in-car-gaming/</link>
                        <guid>https://newsroom.bmwgroup.com/global/mattel-airconsole-and-bmw-group-announce-world-premiere-of-unor-car-party-for-in-car-gaming/</guid><pp:caseid>768739</pp:caseid><pp:summary><![CDATA[+++ UNO® Car Party! will begin rolling out to over 500,000 BMW and MINI vehicles through AirConsole starting August 21st +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong>
  <a href="http://www.mattel.com/">Mattel, Inc.</a> (Nasdaq: MAT), <a href="http://www.airconsole.com">AirConsole</a>, and BMW Group
  announced today that Mattel’s classic card game UNO<sup>TM</sup> will
  be revealed next week for in-car gaming in Cologne, Germany at
  gamescom 2024, the world’s largest, leading event for video games.
  Visitors to the AirConsole booth (Hall 10.1, Stand B028 - C029) will
  be the first to experience UNO<sup>® </sup>Car Party! in the new BMW
  X3, which tailors the world’s #1 card game* for in-car gaming. The
  game will roll out via the AirConsole platform to over 500,000 BMW and
  MINI vehicles over-the-air on August 21<sup>st</sup>.<br />
  <br />“We continue to increase the value of the overall digital
  experience for our customers,” said <strong>Stephan Durach, Senior
    Vice President of the BMW Group Development Connected Company and
    Technical Operations.</strong> “Our partners AirConsole and Mattel
  are helping make in-car gaming into a new social experience, and I am
  thrilled to offer a family-favorite game like UNO for this exciting innovation.”<br />
  <br />Mattel, AirConsole and BMW Group have transformed UNO into a
  playable connected game in a brand-new environment: the car. Whether a
  family is at rest during a road trip or a group of friends stop to
  figure out their next move, stationary drivers can use AirConsole’s
  unique game controller system to connect any passenger to the game
  using their personal devices. Up to four players can experience the
  game that brings people together through its simple, universal
  gameplay that transcends languages and cultures. Vehicles must be in
  park to enable gameplay.<br />
  <br />“UNO beautifully illustrates the strengths of AirConsole with a
  game accessible to everyone, a bespoke integration to the car hardware
  and our phone-controlled gaming experience,” said <strong>Anthony
    Cliquot, CEO of AirConsole</strong>. “Each player can secretly see
  their own cards on their phone while playing on the infotainment
  system of the car. This is an experience that would be impossible to
  achieve using only touchscreen or bluetooth controls on the
  infotainment system.”<br />
  <br />"UNO is perfect for in-car gaming because it's highly
  engaging and brings people together,” said <strong>Erika Winterholler,
    Head of Business Development, Digital Gaming at Mattel</strong>.
  “Its simple rules are easy to learn and endlessly captivating, making
  it ideal for both short pit stops and extended play sessions. UNO’s
  social nature turns every journey into a fun experience, and we're so
  excited to bring this spirit to consumers in an innovative way with
  our partners at BMW and AirConsole."<br />
  <br />Since 2022, the partnership between the BMW Group and AirConsole
  has been pioneering in-car gaming, bringing intuitive and innovative
  gameplay to BMW vehicles through the AirConsole platform. Its
  selection of games has grown since the introduction of AirConsole,
  with popular games such as “Who Wants to Be a Millionaire?”, which
  launched as an in-car world premiere in collaboration between Sony
  Pictures Television, BMW Group and AirConsole. AirConsole is available
  in current models with BMW / MINI Operating System 9 in combination
  with BMW Digital Premium / MINI Connected Package and with BMW
  Operating System 8.5** in combination with BMW ConnectedDrive Professional.<br />
  <br />Over the past five decades, UNO has maintained its legacy as a
  game with wildly unpredictable fun, spirited competition, and
  inclusivity. UNO continues to surprise and delight fans through
  innovative offerings from top-line physical products, mobile games,
  live gaming events and premium collective card games; inclusive
  gameplay through products like UNO Braille and culturally relevant
  product from fan-created UNO memes to the UNO Artiste series featuring
  the artwork of artists from yesterday and today.<br />
  <br />*Source: Circana/Retail Tracking Service/G10/JAN-DEC 2023/Games
  Excl Trade Card Game Subsegment/Projected USD<br />
  <br />**Available in Austria, Belgium, Bulgaria, Canada, Croatia,
  Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany,
  Great Britain, Greece, Hungary, Ireland, Italy, Malta, Netherlands,
  Norway, Latvia, Lithuania, Luxemburg, Poland, Portugal, Romania,
  Slovakia, Slovenia, South Korea, Spain, Sweden, Switzerland, USA. In
  Australia, Japan, New Zealand, Thailand, South Africa, India,
  Indonesia, Singapore, Malaysia only available with Personal eSIM and
  BMW Operating System 8.5. Not available in BMW 2 Series Coupe, 3
  Series and 4 Series.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Martin Tholund<br>Tel: +49-151-601-77126<br>E-mail: <a href="mailto:martin.tholund@bmwgroup.com">martin.tholund@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[ConnectedDrive,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment]]></category>
            <pubDate>Thu, 15 Aug 2024 13:00:00 +0200</pubDate>
            <pp:lastModified>Thu, 15 Aug 2024 11:00:00 +0000</pp:lastModified>
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                        <title>New functions, extensive updates: My BMW App offers decision-making tool for switching from combustion engine to electric power.</title>
                        <link>https://newsroom.bmwgroup.com/global/new-functions-extensive-updates-my-bmw-app-offers-decision-making-tool-for-switching-from-combustion-engine-to-electric-power/</link>
                        <guid>https://newsroom.bmwgroup.com/global/new-functions-extensive-updates-my-bmw-app-offers-decision-making-tool-for-switching-from-combustion-engine-to-electric-power/</guid><pp:caseid>768749</pp:caseid><pp:summary><![CDATA[+++ Electric mobility in the spotlight +++ Electric Vehicle Analysis helps customers make an informed decision when choosing a drive type +++ Seamless navigation experience when switching between vehicle and app +++ Charging Wallet with charging tariffs +++ More than 13 million app users globally +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>The <strong>My BMW App and MINI App</strong>
  are being continuously expanded and improved, with a total of five
  updates carried out a year. The apps are growing increasingly
  important for customers, especially when it comes to electric mobility
  and vehicle charging.<br />
  <br />
  <strong>Decision-making tool for the switch to electric mobility:
    Electric Vehicle Analysis.<br /></strong>The new Electric Vehicle
  Analysis function allows customers who drive a BMW with a combustion
  engine to simulate how well an all-electric BMW would suit their
  personal driving profile. To carry out the simulation, the customer
  selects an electric BMW model as an alternative vehicle in the app.
  Once the combustion-engined model has made at least 200 journeys and
  covered a distance of 2,000 kilometres (approx. 1,250 miles), the
  analysis clearly shows the number of journeys that could have been
  completed with the selected electric vehicle on a single charge. This
  is intended to combat the range anxiety and concerns about the
  everyday practicality of all-electric vehicles that are still
  prevalent* today. For the simulation, the app uses the real-world
  driving data for the combustion-engined model in question, as
  generated by the My Trips function. Thanks to this individual
  database, Electric Vehicle Analysis is able to provide the customer
  with a sound basis for deciding which drive type to choose in their
  next vehicle.The function will be upgraded in future to expand the
  reach of the analysis. Evaluations of the time vehicles are not in use
  and of long-distance journeys will be added, combined with information
  on charging facilities and the time required for charging. To use
  Electric Vehicle Analysis, customers must have a BMW with a combustion
  engine and BMW Operating System 7 or later and also consent to their
  driving data being used for the purpose of the analysis.<br />
  <br />“Electric vehicles can already be incorporated perfectly into
  the daily routine of many customers – it’s just that the majority of
  them haven’t tried it yet,” says Dirk Wiedmann, Senior Vice President
  Sales Steering and Strategy, Digitalisation. “Our app’s Electric
  Vehicle Analysis helps our customers to make an informed judgement in
  their choice of drive system.”<br />
  <br />
  <strong>New functions for seamless interaction between vehicle and
  app.<br /></strong>The latest update introduced a series of features
  designed to produce a seamless route-planning experience when
  switching between vehicle and app. Options such as avoiding motorways,
  ferries or toll roads can now also be set in the app, for example, and
  are always automatically synchronised in both directions. In addition
  to this, the My BMW / MINI App with charging-optimised route planning
  for all-electric vehicles now also makes it possible to add individual
  charging stops, and these are then synchronised with the vehicle. The
  apps also notify the user of facilities in the vicinity of charging
  stations, such as restaurants, cafés, banks and supermarkets, complete
  with detailed information on them.<br />
  <br />
  <strong>New Charging Wallet for managing charging
  tariffs.<br /></strong>Drivers of electric vehicles are now able to
  select and manage preferred charging tariffs from a large number of
  providers in the app’s new Charging Wallet. When the app user selects
  a charging station, the applicable prices for the selected charging
  tariffs are shown, depending on availability, allowing the user to
  choose the cheapest tariff for them. <br />
  <br />
  <strong>Wide-reaching app functions are being continuously improved
    and expanded – with high levels of user
  satisfaction. <br /></strong>13 million customers around the world use
  the My BMW App and MINI App, with one million of these based in
  Germany alone. Both apps have an average rating of 4.8 stars in the
  App Store.<br />The apps keep drivers informed of the current status
  of their BMW or MINI, as well as allowing them to lock and unlock the
  doors, switch on the climate control, send destination addresses to
  the navigation system, or use the Remote 3D View feature to call up an
  image of the vehicle’s immediate vicinity or its interior. They can go
  to the Services & Store tab to check out the available digital
  services or obtain ConnectedDrive Upgrades. If the BMW or MINI Digital
  Key Plus has been set up, previously stored manoeuvres and parking
  functions can be carried out from outside the car while standing nearby.<br />
  <br />Servicing and maintenance requirements can also be managed from
  the two apps. For example, users receive a push notification if their
  car needs to be serviced and can make an appointment directly in the
  app. The app also provides support during the service process,
  including check-in, service videos, status tracking and payment.
  Accident and breakdown assistance can likewise be accessed quickly
  using the app.<br />
  <br />The availability of individual functions varies according to the
  vehicle specification and country involved.<br />
  <br />* cf. for example <a href="https://de.statista.com/statistik/daten/studie/1179994/umfrage/umfrage-zu-gruenden-gegen-den-kauf-eines-elektroautos-in-deutschland/">statista
    survey on “reasons against buying an all-electric vehicle”</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Martin Tholund<br>Tel: +49-151-601-77126<br>E-mail: <a href="mailto:martin.tholund@bmwgroup.com">martin.tholund@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[ConnectedDrive,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment]]></category>
            <pubDate>Mon, 12 Aug 2024 09:00:00 +0200</pubDate>
            <pp:lastModified>Mon, 12 Aug 2024 07:00:00 +0000</pp:lastModified>
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                        <title>Extended possibilities for premium connectivity: BMW integrates Ubigi’s global Personal eSIM solution.</title>
                        <link>https://newsroom.bmwgroup.com/global/extended-possibilities-for-premium-connectivity-bmw-integrates-ubigis-global-personal-esim-solution/</link>
                        <guid>https://newsroom.bmwgroup.com/global/extended-possibilities-for-premium-connectivity-bmw-integrates-ubigis-global-personal-esim-solution/</guid><pp:caseid>768484</pp:caseid><pp:summary><![CDATA[+++ More flexibility for customers to enable premium connectivity features +++ New service launches in Germany and France, more European markets to follow +++ Easy set-up process via My BMW App +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> Starting today, BMW customers in France and
  Germany can activate the Personal eSIM of their vehicle with
  Transatel’s Ubigi 5G data plans to enjoy additional infotainment
  features and WiFi connectivity, irrespective of their primary network
  operator for their regular smartphone subscription. The service will
  be available for BMW vehicles with BMW Operating System 8, 8.5 and 9*
  with the option Personal eSIM (SA6PA). Depending on the vehicle model,
  the Personal eSIM enables the in-vehicle WiFi-Hotspot, first-row video
  streaming services and in the case of 7 series vehicles equipped with
  the BMW Theatre Screen, a wide variety of entertainment powered by
  Amazon Fire TV.<br />
  <br />Following Germany and France, the service will soon be rolled
  out to other European countries, too. To activate it in eligible BMW
  vehicles, owners can conveniently configure their Personal eSIM
  through the My BMW App and subscribe to Ubigi’s European data plans
  (EU 27 + UK + CH). Cost of the service is €10 per month for unlimited
  data allowance**.<br />
  <br />
  <strong>Dr. Céline Laurent-Winter, Vice President Connected Vehicle
    Platforms at BMW Group:</strong> “The partnership with Ubigi now
  offers our customers additional flexibility connecting their vehicle
  with an unlimited data plan. This enables even more digital content in
  our BMW fleet.”<br />
  <br />“Since 2018, our footprint in the connected car industry has
  been significantly growing and we look forward to our extended
  connectivity partnership with BMW Group in the coming years,”
    said <strong>Jacques Bonifay, CEO of NTT DATA’s global MVNO Transatel.</strong></p>
<p>
  <strong> </strong></p>
<p>
  <em>* The function Personal eSIM is not yet active in vehicles with
    BMW Operating System 9. It is expected to be enabled over-the-air at
    a later point in 2024.</em></p>
<p>
  <em>** Fair Use Policy with 100 GB high speed and roaming in 27
    countries in Europe. </em></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Martin Tholund<br>Tel: +49-151-601-77126<br>E-mail: <a href="mailto:martin.tholund@bmwgroup.com">martin.tholund@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[ConnectedDrive,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment,Software Development]]></category>
            <pubDate>Wed, 28 Feb 2024 08:00:00 +0100</pubDate>
            <pp:lastModified>Wed, 28 Feb 2024 07:00:00 +0000</pp:lastModified>
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                        <title>Generative AI, Augmented Reality and Teleoperated Parking – the Digital Experience in the BMW of the Future at the Consumer Electronics Show (CES) 2024.</title>
                        <link>https://newsroom.bmwgroup.com/global/generative-ai-augmented-reality-and-teleoperated-parking---the-digital-experience-in-the-bmw-of-the-future-at-the-consumer-electronics-show-ces-2024/</link>
                        <guid>https://newsroom.bmwgroup.com/global/generative-ai-augmented-reality-and-teleoperated-parking---the-digital-experience-in-the-bmw-of-the-future-at-the-consumer-electronics-show-ces-2024/</guid><pp:caseid>768515</pp:caseid><pp:summary><![CDATA[+++ Insights into development projects for digitalised mobility of the future: integration of augmented reality glasses into the driving experience, teleoperated parking and generative AI for in-car voice assistants +++ New apps for the ConnectedDrive Store: even more video streaming and games now available in current vehicle models +++Fahrzeugmodelle +++]]></pp:summary><description><![CDATA[<div class="imported-article"><div>
  <p>
    <strong>Las Vegas.</strong> The in-car digital experience of both
    the present day and the future is the dominant theme of the BMW
    Group’s presence at CES 2024. New infotainment products for the
    current BMW model portfolio will be shown at the event. At the same
    time, the BMW Group is demonstrating innovative development projects
    that offer a glimpse into the future. Visitors can teleoperate a BMW
    iX and guide it around the Silver Lot on the exhibition site,
    discover as a passenger the potential offered by augmented reality
    glasses during a journey and experience a new generative AI
    capability of the BMW Intelligent Personal Assistant powered by the
    Alexa large language model (LLM), enabling quick answers and how-to
    responses on vehicle features.<br />
    <br />“BMW is synonymous with both the ultimate driving machine and
    the ultimate digital experience,” says Frank Weber, Member of the
    Board of Management responsible for BMW Group Development. “At the
    CES we are showing more content, more customisation and more gaming.
    This is all underpinned by our powerful, in-house developed BMW
    Operating System. And we will take a look to the future, of course,
    with perfectly integrated augmented reality and strong, reliable
    artificial intelligence at the interaction between human and machine.” <br />
    <br />
    <br />
    <strong>BMW Operating System 9 makes it possible: new gaming
      experiences from the ConnectedDrive Store in 2024.<br />
      <br /></strong>The optional “BMW Digital Premium” offering allows
    BMW customers with BMW Operating System 9 to access an extended
    range of products from the BMW ConnectedDrive Store. As well as
    on-demand functions for the vehicle, the store also offers an
    ever-evolving selection of third-party apps in the categories music
    & audio, news & magazines and gaming for the infotainment
    system. More games are now being made available via this channel for
    in-car enjoyment. And occupants will also be able to play using
    proper <strong>gaming controllers</strong> in future. BMW is
    presenting this new form of gaming experience for the first time at
    CES 2024. For example, “Beach Buggy Racing 2” offers customers an
    action-packed racing game that evokes memories of the great console
    classics. Two players in the vehicle can compete against one another
    in split-screen mode using their gaming controllers. Any standard
    gaming controller with Bluetooth capability can be connected to the
    infotainment system in just a few steps. The controller link-up will
    be made available over the air for BMW Operating System 9 during 2024.<br />
    <br />The AirConsole App already lets BMW customers play single and
    multiplayer games in their car. The “casual games” offered are easy
    to pick up for anyone; the user’s smartphone serves as a controller,
    allowing simple control of gameplay that is quick to learn.
    Additions are constantly being made to the choice of games in the
    in-car AirConsole App.<br />
    <br />BMW Digital Premium is optionally available for models with
    BMW Operating System 9 and can be obtained from the ConnectedDrive
    Store either online, in the MyBMW App or directly from the car. BMW
    Digital Premium allows customers to enjoy in-car use of all the apps
    available in their country as well as covering the necessary data
    usage. And the package offers more besides, including enhanced
    navigation functions and added customisation options.<br />
    <br />
    <br />
    <strong>Top entertainment – with the Video App in BMW Operating
      Systems 8.5 and 9.<br />
      <br /></strong>In addition to the BMW Theatre Screen with Amazon
    Fire TV built-in in the rear compartment of the BMW 7 Series, BMW
    customers are now able to watch a variety of video content on the
    central display too*. The already very succesful TiVo operating
    system for smart TVs was optimised for in-car video streaming in the
    space of just a few months by developers from the BMW Group working
    together with XPERI Inc. The result is the integration of the DTS
    AutoStage Video Service powered by TiVo. The entertainment programme
    comprises both live channels and on-demand media libraries covering
    the categories news, sport, entertainment for kids, movies and TV series.</p>
  <p>First launched in the new BMW 5 Series, the platform will now be
    rolled out to further executive and luxury models over the air**.
    Since the end of 2023, customers driving compact models with BMW
    Operating System 9 have also been able to access the Video App with
    BMW Digital Premium. These will be followed by further models over
    the course of 2024, such as the BMW X2 and all models in the new
    MINI family.<br />
    <br />The Video App is currently accessible in the USA, UK, South
    Korea, France, Italy, Germany and Spain, and will soon be coming to
    Japan. A number of portals are available internationally, including
    Pluto TV, Bloomberg, TED, Yahoo! and Chili. These are accompanied by
    market-specific streaming services:</p>
  <ul>
    <li>Germany: JOYN, ZDF, tagesschau, Deutsche Welle.</li>
    <li>Italy: RaiPlay</li>
    <li>France: TF1</li>
    <li>USA: Tubi, Gusto TV, Journy</li>
    <li>Japan: Hulu Japan, NHK Plus, NTV NEWS NNN, TVer, WOWOW </li></ul>
  <p>The portfolio of video streaming platforms will keep expanding and
    will be gradually rolled out to other countries.<br />
    <br />
    <br />
    <strong>Ready for the wearables of the future – enhanced driving
      experience with XREAL Air 2 augmented reality glasses.<br />
      <br /></strong>The CES show also sees the BMW Group demonstrate
    for the first time how augmented reality (AR) glasses are set to
    enrich the driving experience in future. Visitors can test the
    possible uses of AR glasses for themselves on a drive through Las
    Vegas. Wearing the glasses, they can see how navigation
    instructions, hazard warnings, entertainment content, information on
    charging stations and supporting visualisations in parking
    situations are embedded perfectly into the real-world environment by
    the “XREAL Air 2”. AR and mixed reality (MR) devices will become
    increasingly popular in the next few years, thanks to technological
    advances and entry-level models that are more affordable for
    customers. In future, AR and MR devices will be able to offer both
    drivers and passengers enhanced information and enjoyable
    experiences to complement the displays fitted in the vehicle.<br />
    <br />The BMW Group has been working on the development of AR/MR
    technology since 2008 and investigating possible applications for
    head-mounted displays in research projects. The BMW engineers,
    together with their development partners, have now succeeded in
    showing stable augmented reality and mixed reality content to
    passengers in a dynamically moving vehicle for the first time. The
    displayed image remains securely embedded in the environment even in
    challenging driving situations, such as when turning, driving over
    large bumps or accelerating. To achieve this, the tracking system of
    the AR/MR device in question has to be linked to the vehicle’s
    sensor data.<br />
    <br />The BMW Group has consistently built up its pool of experience
    with AR/MR devices over the years and presented the results to the
    public. These include the initial <a href="https://newsroom.bmwgroup.com/global/en">MINI
      Augmented Vision project (2015)</a>, the collaboration with Meta
    Reality Labs (2022 & 2023), the <a href="https://newsroom.bmwgroup.com/global/en">ConnectedRide
      Smartglasses from BMW Motorrad</a> and the <a href="https://www.bmw-m.com/en/fastlane/driving-experience/bmw-m-mixed-reality.html">M
      Mixed Reality Driving Experience</a>. The Augmented View function
    in current BMW and MINI models shows drivers a live video stream on
    the display that is augmented with additional information for
    optimum guidance when using the navigation system. In the area of
    highly innovative, vehicle-related XR applications, the BMW Group
    has filed patents for almost 70 inventions from its developers in
    recent years.<br />
    <br />“Thanks to the recent research collaborations with Meta
    Reality Labs and XREAL, we have made considerable progress in our
    preparations for integrating external XR devices into our driving
    experience in production models. We are proud to be leading the way
    here and are well prepared to offer our customers breathtaking XR
    experiences in the future,” says Peter Lehnert, Vice President
    Research, New Technologies and Innovations Digital Car at the BMW Group.<br />
    <br />“We are thrilled at the prospect of being able to digitally
    embellish the real world by combining car tech with AR tech,”
    comments Peng Jin, co-founder of XREAL. "And this could lead to
    entirely new experiences while travelling by car and open up new
    potential for AR tech.”<br />
    <br />The BMW Group has successfully carried out pioneering work on
    digital technologies in the past – such as vehicle access using the
    BMW Digital Key – and has been a driving force behind the
    industry-wide standardisation of such innovations. The company is
    open to collaboration with further partners in the area of AR/MR
    too. The goal here is to establish an industry standard for
    connecting the CE industry’s XR devices with vehicles.<br />
    <br />Development demo: BMW voice assistant becomes the ultimate
    vehicle expert with the help of the Alexa Large Language Model (LLM).<br />
    <br />At CES, the BMW Group and Amazon showcase <strong>voice
      assistant LLM capabilities </strong>based on a current development
    project that the companies are working on in preparation for a
    potential series rollout<strong>. </strong>This makes the BMW
    Intelligent Personal Assistant the ultimate vehicle expert thanks to
    generative AI that is powered by the Alexa LLM. At CES, visitors
    experience how the voice assistant provides quick instructions and
    answers about vehicle functions in a much more human,
    conversation-like manner, while at the same time being able to
    control some vehicle functions.<br />
    <br />The BMW Intelligent Personal Assistant has been using
    artificial intelligence for speech processing for a long time and
    this demo is the latest proof point of the continued innovation BMW
    and its partners are bringing to customers. Complex processing
    capabilities, which enable human-like interactions and dialogs, have
    not yet been integrated into BMW series vehicles. Such capabilities
    are now made possible by LLMs, which are AI models that are designed
    to process human language at a high level and generate responses
    accordingly. The BMW Group is also taking careful steps to build a
    safe and trusted experience for customers, and continues to test and
    iterate these LLM capabilities over time with its partners.<br />
    <br />Since the introduction of the first BMW Intelligent Personal
    Assistant in 2018, language interaction has been an essential part
    of BMW iDrive. Today, the voice assistant gives customers control
    over many vehicle functions so that they can keep their hands on the
    wheel and their eyes on the road. Leveraging Amazon’s Alexa Custom
    Assistant — a solution that is based on Alexa technology and enables
    companies to create their own customized voice assistant — the
    next-generation of the BMW Intelligent Personal Assistant will soon
    become more powerful over the course of the year in vehicles with
    BMW Operating System 9.<br />
    <br />
    <br />
    <strong>Joint development project with Valeo paves the way for
      teleoperated valet parking.<br />
      <br /></strong>The BMW Group and Valeo have entered a strategic
    partnership to work on the joint development of next-generation
    automated Level 4 parking solutions. This includes the development
    of solutions for automated valet parking (AVP). Here, the customer
    leaves their vehicle in a designated drop-off area. The vehicle then
    searches for a vacant parking space itself, manoeuvres into the
    space and later exits it again, and can even drive back to the
    pick-up area for collection by the driver. Either an autonomous
    driving system or a teleoperated valet system can be used as the
    underlying technology for this.<br />
    <br />CES 2024 visitors will have the opportunity to try out
    teleoperated valet parking for themselves. Teleoperation offers
    complete control in situations that could be very challenging for
    fully autonomous systems, such as in complex or unfamiliar environments.</p>
  <p>The teleoperator uses sophisticated technology and live camera
    images to guide and move the vehicle so that it can be parked and
    retrieved again in a carefully controlled manner. Possible future
    applications for this technology could include parking at events, at
    airports or in the logistics sector.<br />
    <br /></p>
  <p>
    <em>* In conjunction with ConnectedDrive Professional in models with
      BMW Operating System 8.5 or in conjunction with BMW Digital
      Premium with BMW Operating System 9.</em></p>
  <p>
    <em>** BMW 7 Series; BMW iX produced from 03/23; BMW X5, BMW X6, BMW
      X7, BMW X5 M, BMW X6 M produced from 04/23; BMW XM  produced from 08/23.</em></p></div>
<div> </div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Martin Tholund<br>Tel: +49-151-601-77126<br>E-mail: <a href="mailto:martin.tholund@bmwgroup.com">martin.tholund@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Automated Driving,ConnectedDrive,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment]]></category>
            <pubDate>Mon, 08 Jan 2024 17:00:00 +0100</pubDate>
            <pp:lastModified>Mon, 08 Jan 2024 16:00:00 +0000</pp:lastModified>
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                        <title>All-new BMW iDrive coming to the Neue Klasse.</title>
                        <link>https://newsroom.bmwgroup.com/global/all-new-bmw-idrive-coming-to-the-neue-klasse/</link>
                        <guid>https://newsroom.bmwgroup.com/global/all-new-bmw-idrive-coming-to-the-neue-klasse/</guid><pp:caseid>768269</pp:caseid><pp:summary><![CDATA[+++ The new display and operating system will be available in the Neue Klasse from 2025 +++ BMW Panoramic Vision enhancing BMW driver orientation +++ User experience for all passengers +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> With the new BMW iDrive, the BMW Group is
  bringing a display and operating concept to the next vehicle
  generation which enables a completely new intuitive interaction
  paradigm between the driver and vehicle. The next development leap
  will follow in the Neue Klasse from 2025. The future generation of BMW
  iDrive will transform the vehicle into a digital experience space.
  With BMW Panoramic Vision, a new multifunction steering wheel, the new
  central display and a new BMW 3D head-up display as central display
  and operating elements, the quintessential BMW user experience is
  being reinterpreted in all Neue Klasse models.<br />
  <br />
  <strong>Logical progression of BMW iDrive with new
  technologies.<br /></strong>The next technological leap enables a
  modern, characteristically BMW interior design with a focus on touch
  and advanced voice interaction. BMW iDrive in the Neue Klasse is
  characterised by four central elements.The new <strong>BMW Panoramic
  Vision</strong> provides a fresh take on the quintessential BMW driver
  orientation and content for all passengers. BMW Panoramic Vision is
  based on a completely new head-up display technology. It projects
  information at a height perfectly matched to the driver across the
  entire width of the windscreen. BMW Panoramic Vision is complemented
  by the new <strong>BMW 3D head-up display</strong> for active driving
  situations, which displays the required information, such as assisted
  driving or traffic guidance, with high precision as 3D animations in
  the driver’s line of sight. With the new <strong>multifunction
    steering wheel</strong>, the display contents of BMW Panoramic
  Vision and the BMW 3D head-up display can be individually controlled
  according to the principle <strong>eyes on the road, hands on the
  wheel</strong>. Operation is convenient and precise via the steering
  wheel buttons, and is enhanced by the active haptic feedback and
  multilayer technology. BMW iDrive in the Neue Klasse focuses on the
  new <strong>central display</strong> with characteristically BMW
  styling and intuitive touch function. The matrix backlight technology
  of the new central display ensures a high resolution for the displays,
  vibrant colours and strong contrast, regardless of the specific light conditions.<br />
  <br />The future BMW iDrive will continue to feature the QuickSelect
  concept introduced in 2023. The system in the Neue Klasse is based on
  a highly integrated software architecture and uses the next generation
  of the BMW Operating System. The vehicle’s smart connectivity with the
  BMW Cloud as well as the customer’s digital ecosystem creates an
  immersive user experience and brings a new dimension to the human-car
  interaction. It transforms the vehicles of the Neue Klasse into
  digital experience spaces.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Torsten Julich<br>Tel: +49-89-382-28405<br>E-mail: <a href="mailto:torsten.julich@bmw.de">torsten.julich@bmw.de</a></div></div></div>]]></description><category><![CDATA[ConnectedDrive,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment]]></category>
            <pubDate>Sat, 02 Sep 2023 10:30:00 +0200</pubDate>
            <pp:lastModified>Sat, 02 Sep 2023 08:30:00 +0000</pp:lastModified>
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                        <title>BMW and AirConsole celebrate in-car gaming launch with joint appearance at Gamescom, announcing new game for 2024.</title>
                        <link>https://newsroom.bmwgroup.com/global/bmw-and-airconsole-celebrate-in-car-gaming-launch-with-joint-appearance-at-gamescom-announcing-new-game-for-2024/</link>
                        <guid>https://newsroom.bmwgroup.com/global/bmw-and-airconsole-celebrate-in-car-gaming-launch-with-joint-appearance-at-gamescom-announcing-new-game-for-2024/</guid><pp:caseid>768131</pp:caseid><pp:summary><![CDATA[+++ Hugely popular, award-winning game show ‘Who Wants to Be a Millionaire?’ from Sony Pictures Television (SPT) to be added to AirConsole in-car platform in 2024 +++ Visitors of world’s largest gaming trade fair get first-hand in-car gaming experience in new BMW i5 +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> BMW and AirConsole are staging the BMW i5
  together on the main show floor at Gamescom, Cologne from August 23-27
  to demo the AirConsole in-car gaming platform to attendees. With
  AirConsole, players can play casual games in their new BMW i5*, for
  example while waiting for the car to be charged. Casual games are easy
  to pick up and play and intuitive to control. The game selection
  available for the market introduction of the new BMW 5 Series includes
  racing and sports games as well as simulation, strategy, jump-and-run
  and puzzle games. The portfolio of available games will continually evolve. </p>
<p>BMW and AirConsole also announce the addition of ‘Who Wants to Be a
  Millionaire?’ from Sony Pictures Television to the AirConsole game
  portfolio at their joint Gamescom booth. The game is currently under
  development and will be an all-new version of the world’s biggest quiz
  show and designed specifically for in-car gaming. The combination of
  the ease of use of AirConsole’s smartphone game controller with iconic
  elements from the original game show will create a fun and innovative
  single- and multiplayer experience. ‘Who Wants to Be a Millionaire?’
  will be made available in BMW and MINI vehicles with the AirConsole
  App in the course of 2024.</p>
<p>"With AirConsole we bring a great platform for casual in-car
  gaming into our vehicles, which continuously pushes for new,
  entertaining experiences. Adding ‘Who Wants to Be a Millionaire’ is a
  perfect example of that,” said Stephan Durach, Senior Vice President
  BMW Group Connected Company Development.</p>
<p>"Introducing 'Who Wants to Be a Millionaire?' to our platform
  represents the perfect blend of entertainment and innovation,"
  stated Michael Fuller, in charge of Business Development for Games at
  AirConsole. "The game is a cherished global phenomenon, and its
  addition showcases our excitement and commitment to pioneering in-car gaming."</p>
<p>
  <strong>BMW i5 presented with a unique gaming look at Gamescom. </strong></p>
<p>To celebrate the launch of in-car gaming, the BMW Group is presenting
  a BMW i5 with a unique gaming wrap at Gamescom in Cologne. Its design
  symbolises diving into the gaming experience down to the individual
  pixels. The large pixels are clearly recognisable as an homage to the
  now iconic 8-bit era of computer games. The colour scheme takes its
  inspiration from the various games available on the AirConsole
  platform. Elements of video game controllers wrap around the i5 and
  thus pick up on the unique solution for in-car gaming with AirConsole,
  where the smartphone becomes the controller and puts all the game-play
  options at the players’ fingertips.</p>
<p> </p>
<div>
  <table align="left" cellpadding="0" cellspacing="0" style="width: 570.0px;">
    
      <tr>
        <td align="left" valign="top"><p>*Vehicles that can be enabled
            with AirConsole at a later date: BMW 7 Series; BMW iX from
            production 03/23; BMW X5, BMW X6, BMW X7, BMW X5 M, BMW X6 M
            from production 04/23; BMW XM from production 08/23. Other
            BMW models will follow gradually. Availability of AirConsole
            App depends on model and country and is part of
            ConnectedDrive Professional package or Personal eSIM option.</p></td></tr></table></div>
<p> </p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Martin Tholund<br>Tel: +49-151-601-77126<br>E-mail: <a href="mailto:martin.tholund@bmwgroup.com">martin.tholund@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Innovation,Infotainment &amp; Entertainment]]></category>
            <pubDate>Tue, 22 Aug 2023 07:00:00 +0200</pubDate>
            <pp:lastModified>Tue, 22 Aug 2023 05:00:00 +0000</pp:lastModified>
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                        <title>BMW Startup Garage rolls out innovations in record time</title>
                        <link>https://newsroom.bmwgroup.com/global/bmw-startup-garage-rolls-out-innovations-in-record-time/</link>
                        <guid>https://newsroom.bmwgroup.com/global/bmw-startup-garage-rolls-out-innovations-in-record-time/</guid><pp:caseid>820037</pp:caseid><pp:summary><![CDATA[+++ In-car gaming available in production models just a few months after project launch +++ BMW Startup Garage 2022 completes 32 projects +++ BMW Group expands international cooperations with startups +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> From idea to series feature in just a few
  months: BMW Group and the Swiss start-up AirConsole have rolled out a
  jointly developed solution for in-car gaming in record time. Since
  July, BMW drivers and passengers have been able to pass the time with
  computer games on the vehicle’s Curved Display during breaks, using
  their smartphones as controllers. The function is being made available
  for the first time with the launch of the new BMW 5 Series and will be
  offered successively for other models*. This innovative collaboration
  proves the success of the venture client model developed by the car
  manufacturer for the BMW Startup Garage.<br />
  <br />
  <strong>Quick access to start-up ideas for the BMW
  Group<br /></strong>The special feature of this form of collaboration
  is that founders retain their shares in their company, since BMW does
  not participate as an investor, but rather as a customer (‘venture
  client’). “The Startup Garage promotes the integration of
  state-of-the-art startup technologies throughout the entire
  organisation”, says Toni Plöchl, Startup Manager R&D at BMW. BMW
  supports start-ups with the concentrated expertise of an international
  automotive group and, in return, gets quick access to new ideas.<br />
  <br />“It was impressive how quickly we were able to work with the BMW
  research department as a result of the BMW Startup Garage. This was
  the only way to get the AirConsole solution for in-car gaming from a
  prototype to a BMW series feature as quickly as possible,” says
  Anthony Cliquot, CEO of N-Dream, the company behind AirConsole.<br />
  <br />BMW also benefited from the start-up’s approach. Plöchl: “Thanks
  to the venture client model, the Proof of Concept was completed in
  record time. This proves the agility and effectiveness of our approach.”<br />
  <br />
  <strong>New record number of projects, further increase
  planned<br /></strong>Last year, the venture client unit completed a
  total of 32 pilot projects with leading start-ups. Since the Startup
  Garage was founded, 20 start-ups have managed to become regular
  suppliers after the pilot project.<br />
  <br />In-car gaming with AirConsole is the first development project
  that has made the leap into production models and can be directly
  experienced by customers using their vehicles. In other areas, such as
  production, projects have also already been implemented, for example
  with regards to automated driving on the factory premises. To increase
  logistics efficiency, the vehicles move independently within the
  assembly area and then to the logistics parking areas – safely and
  without a driver. In this project, the BMW Group is working together
  with the start-ups Seoul Robotics (South Korea) and Embotech (Switzerland).<br />
  <br />“In 2023, we want to further surpass the current record number
  of pilot projects with startups,” announces Plöchl. “Start-ups that
  have such great ideas as in-car gaming and focus on immersive
  in-vehicle experiences and other topics related to the digitalisation
  of mobility can apply to the venture client programme at any time.” In
  addition, international activities are to be expanded as part of the
  programme. “The United States are currently of particular interest to
  us,” says Plöchl. BMW already has two Tech Offices there, in Mountain
  View and Greenville. However, cooperations with the BMW Startup Garage
  are also possible at the other Tech Office locations in Tel Aviv
  (Israel), Singapore, Shanghai (China), Seoul (South Korea) and Tokyo (Japan).<br />
  <br />* Ex works: BMW 7 Series, BMW iX, BMW i4 from production 07/23;
  BMW X5, BMW X6, BMW X7, BMW XM, BMW X5 M, BMW X6 M from production
  date 08/23. Other BMW models from the mid-size class upwards will
  follow gradually. Further vehicles that can be updated to BMW
  Operating System 8.5 at a later date via Remote Software Upgrade
  include: BMW 7 Series from production date 07/22; BMW iX from
  production date 03/23; BMW X5, BMW X6, BMW X7, BMW XM, BMW X5 M, BMW
  X6 M from production date 04/23.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Julia Jung<br>Tel: +49-89-382-10347<br>E-mail: <a href="mailto:julia.jung@bmw.de">julia.jung@bmw.de</a></div></div></div>]]></description><category><![CDATA[Innovation,Infotainment &amp; Entertainment]]></category>
            <pubDate>Wed, 02 Aug 2023 15:00:00 +0200</pubDate>
            <pp:lastModified>Wed, 02 Aug 2023 13:00:00 +0000</pp:lastModified>
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                        <title>New MINI family takes digital quantum leap with cutting-edge technology stack, round OLED display and MINI Operating System 9.</title>
                        <link>https://newsroom.bmwgroup.com/global/new-mini-family-takes-digital-quantum-leap-with-cutting-edge-technology-stack-round-oled-display-and-mini-operating-system-9/</link>
                        <guid>https://newsroom.bmwgroup.com/global/new-mini-family-takes-digital-quantum-leap-with-cutting-edge-technology-stack-round-oled-display-and-mini-operating-system-9/</guid><pp:caseid>768197</pp:caseid><pp:summary><![CDATA[+++ Premiere in the automotive industry: MINI Interaction Unit is the first round OLED display with a refreshing user interface design +++ MINI Experience Modes use special designs, light projections and sound to create unique moments +++ Introduction of the MINI Intelligent Personal Assistant +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> History-rich British brand MINI is taking a
  quantum leap into the digital age with its new model family. At the
  heart of the action is the iconic central instrument – the MINI
  Interaction Unit. The round OLED display, with its 240 mm diameter and
  rich colours, blends perfectly into the interior of the new MINI
  family. Its positioning within the cabin allows it to be used
  comfortably by the driver and front passenger.</p>
<p>“We are taking a massive leap into the digital world with the new
  MINI family and, in so doing, underscoring the charismatic heritage of
  the brand. The iconic central display in the new MINI family is round
  and will be filled with round content for the first time. I am
  convinced that the digital power of the new models will delight MINI
  customers around the world,” says <strong>Stefanie Wurst, Head of the
    MINI brand.</strong></p>
<p>
  <strong>Frank Weber, Member of the Board of Management of BMW AG,
  Development</strong>: “We are presenting our all-new MINI family with
  a unique technology package. It is based on the latest tech stack from
  BMW and brings a very specific MINI flavour to signature
  brand-defining functions such as the Experience Modes and the voice
  assistant. The result is a display of cutting-edge digital fireworks
  with a sharp eye for detail.”</p>
<p>
  <strong>An overview of the digital highlights of the new MINI family*:</strong></p>
<ul>
  <li>Premiere for the automotive industry: <strong>MINI Interaction
    Unit</strong> is the first circular OLED display with a refreshing,
    MINI-typical user interface design.</li>
  <li>
    <strong>MINI Operating System 9</strong> stands out with a
    MINI-specific, emotionally engaging design optimised for touch
    control. It is an in-house development by the BMW Group and is based
    for the first time on an Android Open Source Project (AOSP) software stack.</li>
  <li>Up to eight <strong>MINI Experience Modes</strong> provide a
    particularly immersive driving experience through the orchestrated
    use of light, user interface designs, drive settings and sound. An
    optional <strong>light projector</strong> on the back of the MINI
    Interaction Unit bathes the whole dashboard in colours and patterns
    to match the Experience Mode selected. The presentation of content
    in the optional Head-up display is also adapted accordingly.</li>
  <li>Unmistakable <strong>sound design for all-electric
    models</strong>: The acoustic repertoire comprises completely new
    driving sounds in the interior, a highly distinctive MINI brand
    sound to mark out the identity of the car from the outside, jingles
    for the new MINI Experience Modes and 30 new sound signals with
    information and warning functions. </li>
  <li>The <strong>MINI Intelligent Personal Assistant</strong> is
    activated by the spoken command “Hey MINI” and can be used with the
    “MINI” or “Spike” (optional) visualisations. The Personal Assistant
    allows customers to control important functions by voice command,
    enables travel-related requests or wishes and recognises whether it
    is the driver or front passenger currently speaking.</li>
  <li>The new, cloud-based <strong>MINI Navigation </strong>system
    provides particularly fast and precise route calculation. The latest
    map data is always streamed live into the vehicle. And
      <strong>charging-optimised route planning</strong> means drivers
    of fully electric MINIs can take on their longer journeys with peace
    of mind. The option <strong>Augmented View</strong> offers drivers a
    live video stream in the MINI Interaction Unit, with extra
    information added for optimum orientation for navigating. Customers
    can choose from various map designs and also activate an appealing
      <strong>visualisation option featuring 3D buildings</strong>.</li>
  <li>The <strong>MINI Connected Store</strong> provides optional access
    to a wide and ever evolving range of practical and entertaining
    apps, e.g. AirConsole gaming, music and video streaming (available
    content varies by countries).</li>
  <li>Digital vehicle access with compatible Apple-, Google- and Samsung
    devices: The optionally available <strong>MINI Digital Key Plus
    </strong>offers the driver flexible access to the vehicle, without
    having to take their smartphone out of their pocket. The key can be
    passed on to other people digitally using the sharing function.</li>
  <li>
    <strong>High-Speed connectivity</strong> and optional <strong>5G-capability.</strong></li>
  <li>
    <strong>Remote Software Upgrades:</strong> MINI vehicles also now
    receive regular free quality improvements via over-the-air software
    updates. Depending on the country, vehicle model, equipment and
    vehicle condition, you may even receive additional new functions or
    functional improvements free of charge. </li></ul>
<p>
  <strong>
    <br />The new MINI Operating System 9 – optimised interaction for
    touch and voice control.</strong></p>
<p>The new “Charismatic Simplicity” design language is also reflected in
  the aesthetic of the user interface, which brings together functional
  and emotional elements. The reduced design uses all-new graphics to
  create an extremely modern look. Static and dynamic elements blend
  naturally into the circular form of the OLED display, following a
  clear structure. Micro-animations enhance the already extremely
  intuitive interaction between the driver and central instrument and
  underscore the digital character of the new MINI family.</p>
<p>MINI Operating System 9 is an in-house development by the BMW Group
  and is based on an Android Open Source Project (AOSP) software stack.
  Operation is intuitive and follows the standards familiar from
  consumer electronics.</p>
<p>At the centre of the screen is the start menu, where personalised
  content can be selected and launched by swiping to the side. In the
  lower section of the screen is the fixed status bar containing the
  menu items “Navigation”, “Media”, “Telephony”, “All Apps” and,
  depending on the situation, “Home”, which can be selected directly.
  Swiping up from the lower edge of the screen reveals a tool belt, a
  process customers will be familiar with from many consumer electronics
  devices. Favourite functions can be stored here and called up again
  rapidly, i. e. navigation destinations and radio stations. The tool
  belt can also be activated via the star button on the multifunction
  steering wheel. The upper screen area is reserved for driving-relevant
  content such as the vehicle speed and important information on the
  vehicle status. The optional Head-up display shows the most important
  information for the driver in their field of view.</p>
<p>The temperature for the driver and front passenger is permanently
  displayed on the left- and right-hand edge of the screen. The climate
  control settings are integrated into the MINI Interaction Unit and can
  always be adjusted on the top layer by touch or voice command.</p>
<p>Depending on the Experience Mode selected, a single tap on the speed
  display transforms the entire MINI Interaction Unit into a
  MINI-typical speedometer.</p>
<p>
  <strong>MINI Experience Modes for intensely MINI moments.</strong></p>
<p>The emotional connection between the new MINIs and their drivers
  steps up another degree in intensity with the MINI Experience Modes.
  Standard specification includes the Core, Green and Go-Kart Modes,
  each of which has its own specific user interface design. The
  Experience Modes can optionally be taken to the next level by the
  additional, coordinated use of light and sound. Drivers can immerse
  themselves in up to eight different worlds in the interior of the
  new-generation MINIs thanks to the MINI Experience Modes, with a
  distinctive jingle for each Mode indicating it has been activated.</p>
<p>The MINI Interaction Unit displays different designs and content
  according to the mode selected. A standout feature of the interior
  experience is a fresh interpretation of the signature MINI interior
  lighting. An optional projector on the back of the OLED display bathes
  the dashboard in coordinated colour worlds and patterns. The interplay
  of the projection, ambient lighting and MINI Interaction Unit creates
  a unique, immersive experience that extends into the door trim.</p>
<p>A particular highlight is Personal Mode, which breaks new ground in
  terms of personalisation and adjustability. It allows customers to
  turn their own pictures from their smartphone gallery into the
  background for the MINI Interaction Unit using the MINI App. The
  ambient lighting is set automatically in a colour that matches the
  picture selected.</p>
<p>The colour design in the optional Head-up display likewise adapts to
  the MINI Experience Mode selected. This also contributes to an
  emotionally engaging and consistent digital user experience.</p>
<ul>
  <li>
    <strong>Core:</strong> In the foreground when Core Mode is selected
    is the main menu with the MINI widgets. The user interface is in the
    MINI colour shade Laguna, an elegant, puristic and modern-looking
    choice. The projection and ambient lighting automatically adapt to
    this colour. The dashboard is immersed in the projection design of
    Core Mode. The “Core” driving sound becomes the new electric MINI
    brand sound and is the only tone that can be heard not only in the
    interior, but also from outside the car (as acoustic pedestrian
    protection). This is an inviting, energising and stimulating MINI
    brand sound.<br />
    <br /></li>
  <li>
    <strong>Go-Kart: </strong>Ultra-dynamic and brimming with motor
    sport DNA, Go-Kart Mode cloaks the display and the interior as a
    whole in the colour shades Anthracite and Red. The MINI Interaction
    Unit adopts a sporty speedometer – if the driver wishes, across its
    full surface area. The projection and ambient lighting are adjusted
    automatically to the Go-Kart colours. The dashboard is draped in the
    projection pattern of Go-Kart Mode, and the throttle response of the
    accelerator pedal is optimised for dynamic driving. The Go-Kart
    driving sound – intended to raise the sporty driving experience
    another notch – is marked out by strongly pronounced pitch and fall,
    and as such provides a fitting soundscape for agile and dynamic
    driving. <br />
    <br /></li>
  <li>
    <strong>Green: </strong>By concentrating on the essential details,
    this green-hued mode accentuates the more sustainable side of MINI
    mobility. The ambient lighting is green. The animal animations
    indicate through both their colouring and their character which
    efficiency level (high, medium, low) the driver is currently
    achieving. The throttle response of the accelerator pedal is
    optimised for efficient driving.<br />
    <br /></li>
  <li>
    <strong>Balance:</strong> The colours, animations and layout in this
    puristic mode are deliberately calming and understated. The Balance
    driving sound is based on the noises heard in a forest at different
    times of the day and night – from the rippling of a stream and the
    chirping of crickets to the rustling of the wind in the treetops.
    The soundscape this creates will provide a feeling of relaxation and
    wellbeing on board future MINI models.<br />
    <br /></li>
  <li>
    <strong>Timeless:</strong> In this mode, the heritage of classic
    MINIs is celebrated to full effect with a serif typeface and large
    speedo, and presented with a modern trim element against a light
    background. Timeless Mode will also be a very attractive option for
    night-time driving, with the design and projections adapted
    accordingly. Tradition and progress merge into one in the MINI
    “Timeless” driving sound. Here, engine sounds generated by
    conventionally powered models – from the classic MINI to the
    MINI John Cooper Works GP – are sampled and blended with a
    futuristic interpretation of the MINI “Core” driving sound to create
    an acoustic journey through time.<br />
    <br /></li>
  <li>
    <strong>Vivid: </strong>This mode focuses on the presentation of
    media content. The colours in the user interface design and for the
    projections and ambient lighting in the car interior are sourced
    from the cover artwork for the music currently being played using
    automatic colour selection technology.<br />
    <br /></li>
  <li>
    <strong>Personal:</strong> The possibilities are boundless with
    Personal Picture Upload. Personal Mode breaks new ground in terms of
    personalisation and adjustability. Here, customers can select their
    own pictures to be used for the background of the MINI Interaction
    Unit via the MINI App. As in Vivid Mode, a matching colour is
    automatically selected from the relevant image for the interior
    lighting and dashboard projection.</li>
  <li>
    <strong>Trail:</strong> Trail will be the Experience Mode for the
    adventurers and explorers on board the MINI Countryman. A virtual
    compass and vehicle inclination data displayed symbolise the joy of
    discovering pastures new off the beaten track.</li></ul>
<p>
  <strong>
    <br />Unmistakable sound for all-electric MINI models.</strong></p>
<p>The brand-typical soundscapes of the new MINI family are also part of
  the digital user experience. The spread of options includes all-new
  driving sounds in the interior, an unmistakable MINI brand sound to
  confirm the car’s identity from the outside, jingles for the new MINI
  Experience Modes and 30 new sound signals with information and warning functions.</p>
<p>The new sounds bring extra emotional appeal to the interior of the
  MINI and shape its acoustic statement to the world beyond. They
  provide the cars with a distinctive, MINI-typical identifying feature
  on an acoustic level. The first customers to experience the new sounds
  will be drivers of the new MINI Cooper Electric.</p>
<p>The new MINI sound DNA is based on the fundamental values of the
  brand and embodies a positive, charismatic aura. The MINI Experience
  Modes provide the stage on which the all-new soundscapes are
  performed. Familiar MINI sounds conveying information while also
  sparking emotions are generated using analogue instruments, digital
  technology and artificial intelligence. These MINI Experience Modes
  deliver immersive driving experiences.</p>
<p>
  <strong>MINI Intelligent Personal Assistant – visually accompanied by
    “MINI” or “Spike”. </strong></p>
<p>This is the first time a full-capability voice assistant will be
  included in models from the MINI brand. The MINI Intelligent Personal
  Assistant can be activated using the greeting “Hey MINI” or by
  pressing the push-to-talk button on the steering wheel. The
  voice-controlled interaction on the circular OLED display takes place
  in the form of an animation made up of graphical elements, typography
  and an avatar. For the visualisation, users can choose between “MINI”
  – a stylised representation of a MINI – and optionally “Spike”, a
  familiar figure already to many MINI fans.</p>
<p>Many important functions, such as navigation, telephony, radio and
  temperature, can be controlled by voice command. The driver can make
  travel-related requests or wishes, such as “What’s the weather in...
  /at my destination?” and “Show me charging stations along the route”.
  If the customer expresses a wish, e.g. “I’m hungry” or “I’d like a
  coffee”, relevant options in the vicinity are displayed and route
  guidance to the desired destination can be started directly. Two
  microphones at the front of the headliner enable the system to
  automatically detect whether it is the driver or front passenger
  currently speaking.</p>
<p>The brand-typical character of the MINI Intelligent Personal
  Assistant can be experienced by customers through chit-chat, which
  will bring up MINI-specific answers, jokes and stories. Such as the
  question “Do you like me” or “Tell me a joke”.</p>
<p>In the United Kingdom, the MINI Intelligent Personal Assistant will
  already be based on the Alexa Custom Assistant’s AI technology stack
  at market launch, allowing it to engage in natural dialogue with the
  driver with a brand-defining voice. In many other markets, the new
  voice and other features also enabled by using the Alexa Custom
  Assistant will be introduced at a later stage over the air.</p>
<p>
  <strong>MINI Navigation: Fresh map designs and cloud-based navigation
    with charging-optimised route planning.</strong></p>
<p>The cloud-based navigation system represents a major improvement in
  performance over the preceding generation and offers exceptionally
  intuitive destination entry. It enables very fast and dynamic route
  calculation based on precise real-time traffic data transmitted at
  short intervals, which is then combined with forecasting models. When
  the navigation app is selected, the map takes up the entirety of the
  circular display. The colour scheme for the map graphics changes to
  match the selected MINI Experience Mode, while buildings can also be
  shown in 3D if desired.</p>
<p>In all-electric MINI models, as soon as the destination has been
  entered, a charging-optimised route will be calculated if the
  vehicle’s current range is not enough to reach the destination. Both
  the calculation algorithm and the speed of calculation for
  charging-optimised routes are subject to a process of constant
  improvement. Important information for the charging stops is displayed
  in the route overview, such as the estimated state of charge upon
  arrival, recommended charging time and target state of charge for the
  onward journey. Live data is processed during the journey, allowing
  new charging stations to be automatically added to the itinerary if
  any of the stations originally planned for charging stops no longer
  have availability. The driver is also offered alternative
  charging-optimised routes, where available. By default, the system is
  set to ensure that the vehicle reaches both the final destination and
  the charging stops with a charge level of at least 10 per cent.
  Drivers are able to adjust this spare charge setting if required.</p>
<p>Charging is also made easier by the integration of the authorisation
  and start/stop functions for the charging process into the MINI App.</p>
<p>The optional Augmented View function enables exceptionally accurate
  navigational guidance. It provides a perfect complement to the
  navigation system’s instructions in crucial situations. For this, a
  live video stream from the driver’s perspective is shown on the MINI
  Interaction Unit and augmented by supplementary information that
  matches the context. At confusing junctions, for instance, an animated
  directional arrow is integrated into the video image to help the
  driver take the best turn-off for the planned route. In addition to
  this, information on applicable local parking regulations also appears
  in the live video stream in augmented reality form.</p>
<p>Further innovative navigation functions such as precise
  visualizations of lane guidance are part of the optional MINI
  Connected Package.</p>
<p>
  <strong>MINI Connected Store: AirConsole gaming, video streaming,
    Spotify and a constantly evolving range of apps.</strong></p>
<p>The new MINI Connected Store combines with the optionally available
  MINI Connected package to provide access to a constantly evolving
  variety of practical and entertaining apps, including apps for gaming
  and music or video streaming. The availability of the apps varies from
  region to region in order to be able to offer customers the most
  tailored offer possible.</p>
<p>Following its introduction in current BMW models, a form of in-car
  gaming unique in the automotive sector now also awaits customers of
  the new MINI family. For example, the driver and passengers can play
  casual games in the AirConsole App when the vehicle is stationary as a
  way of passing time while waiting for the high-voltage battery to recharge.</p>
<p>Setting up the gaming experience with AirConsole is perfectly
  straightforward. All that players need is their smartphone, which acts
  as the controller, and the MINI Interaction Unit. Once the AirConsole
  App has been launched in the vehicle, the smartphone and car can be
  connected by scanning a QR code on the OLED display. Players can then
  get straight down to the action.</p>
<p>The AirConsole technology enables games to be made instantly
  available over the air and controlled using smartphones. This unique
  set-up means that multiple players – including passengers in the rear
  – can get involved in the in-car gaming fun during breaks in the
  journey. Generally speaking, it is possible to play alone or with all
  the other vehicle occupants, either as a team or in competition mode.</p>
<p>The games offered are casual games, so called because they are easy
  to pick up with intuitive control of gameplay. A range of racing,
  sport, general-knowledge quiz and music quiz games are available,
  along with simulation, strategy, jump-and-run and puzzle games, with
  titles including Go-Kart Go, Golazo, Music Guess and Overcooked. The
  portfolio of available games is constantly evolving.</p>
<p>Music streaming apps such as Spotify have been adapted for MINI
  Operating System 9 so that they integrate perfectly into the circular
  MINI Interaction Unit. This allows MINI customers to enjoy an
  intuitive and very visually appealing music streaming experience. The
  user’s Spotify account can be connected by simply scanning a QR code.</p>
<p>The MINI Connected services will be rolled out afresh in over 40
  countries when the new MINI family is launched.</p>
<p>Apple CarPlay and Android Auto are likewise included as part of MINI
  Operating System 9 for connecting smartphones wirelessly.</p>
<p>
  <strong>Greater flexibility and digital vehicle access with the MINI
    Digital Key Plus.</strong></p>
<p>The new MINI family of models will offer customers another highlight
  feature in the form of the MINI Digital Key Plus. Once this has been
  set up on a compatible Apple, Google or Samsung device, drivers will
  be given a friendly welcome as soon as they approach the new MINIs
  thanks to their ultra-wideband technology. The welcome sequence is
  continued inside the car after the door has been opened and concludes
  with a personalised greeting courtesy of the MINI ID functionality.
  And this all happens without the driver even having to take their
  smartphone out of their pocket or bag. Keys can be passed on to
  friends or family easily and securely from the Apple or Google wallet
  using the native “share” function familiar from many apps.</p>
<p>
  <strong>Remote Software Upgrades now standard for MINI too.</strong></p>
<p>As a member of the BMW Group family, the MINI brand is benefiting
  from over five years of experience in over-the-air upgrades with BMW.
  The software architecture of the new MINI family employs the same
  software for Remote Software Upgrades that has benefited from ongoing
  development in BMW models since 2018 and ensures updates are carried
  out smoothly and securely. In this way, the new MINIs will receive
  free Remote Software Upgrades several times a year for quality
  improvements. Depending on the country, vehicle model, specification
  and vehicle status, the upgrades may also add new features or
  improvements to functions free of charge.</p>
<p> </p>
<p>*The availability of digital services varies by country, vehicle
  model and equipment. Selected functions can be rolled out via remote
  software upgrade after market launch.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Martin Tholund<br>Tel: +49-151-601-77126<br>E-mail: <a href="mailto:martin.tholund@bmwgroup.com">martin.tholund@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Innovation,Infotainment &amp; Entertainment]]></category>
            <pubDate>Thu, 27 Jul 2023 00:01:00 +0200</pubDate>
            <pp:lastModified>Wed, 26 Jul 2023 22:01:00 +0000</pp:lastModified>
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                        <title>Stadium atmosphere in the 7 series: BMW is the first car manufacturer to test Bundesliga football content in an international pilot application.</title>
                        <link>https://newsroom.bmwgroup.com/global/stadium-atmosphere-in-the-7-series-bmw-is-the-first-car-manufacturer-to-test-bundesliga-football-content-in-an-international-pilot-application/</link>
                        <guid>https://newsroom.bmwgroup.com/global/stadium-atmosphere-in-the-7-series-bmw-is-the-first-car-manufacturer-to-test-bundesliga-football-content-in-an-international-pilot-application/</guid><pp:caseid>768022</pp:caseid><pp:summary><![CDATA[+++ Selected content from the Bundesliga on the BMW Curved Display in the new BMW 7 Series already from next match day +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> The BMW Group and “DFL Deutsche Fußball Liga”
  announced today, that BMW is the first car manufacturer to test
  Bundesliga content in a vehicle in a pilot application. Selected
  content from the Bundesliga – Germany’s top football league – will be
  made available via an app on the BMW Curved Display. The Bundesliga
  in-car App will be delivered over-the-air to the new BMW 7 Series and
  is initially available in Germany. Other countries will follow shortly
  in the regions of Europe, America and Asia. The offer can also be
  rolled out to future newly launched models. The pilot is initially
  scheduled to run until 31.3.2024.<br />
  <br />In the interests of occupant safety, the video content in the
  Bundesliga in-car app will only be available to watch while the
  vehicle is stationary. The test focuses on on-demand content such as
  highlight formats or match data, but also selected live content,
  specifically tailored for use in the vehicle. When the vehicle is
  moving, it will be possible to listen to an audio stream of the
  contents. With the start of the test, the Bundesliga In-Car App will
  be continuously improved.<br />
  <br />In order to use the Bundesliga app’s video streaming
  functionality, the customer must have first activated the Personal
  eSIM in their vehicle. The antennae installed in the vehicle will then
  enable them to enjoy high-speed 5G football streaming via their
  personal mobile contract.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Martin Tholund<br>Tel: +49-151-601-77126<br>E-mail: <a href="mailto:martin.tholund@bmwgroup.com">martin.tholund@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[ConnectedDrive,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment]]></category>
            <pubDate>Wed, 18 Jan 2023 08:00:00 +0100</pubDate>
            <pp:lastModified>Wed, 18 Jan 2023 07:00:00 +0000</pp:lastModified>
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                        <title>BMW Group partners with AirConsole to bring casual gaming into vehicles in 2023.</title>
                        <link>https://newsroom.bmwgroup.com/global/bmw-group-partners-with-airconsole-to-bring-casual-gaming-into-vehicles-in-2023/</link>
                        <guid>https://newsroom.bmwgroup.com/global/bmw-group-partners-with-airconsole-to-bring-casual-gaming-into-vehicles-in-2023/</guid><pp:caseid>768031</pp:caseid><pp:summary><![CDATA[+++ Collection of single- and multiplayer games to make every waiting situation in the vehicle an entertaining experience +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich/Zurich.</strong> Today, AirConsole and the BMW Group
  announced a partnership which will bring casual gaming into new BMW
  vehicles, starting next year. AirConsole is a gaming platform which
  perfectly fits with the BMW Curved Display and offers a large and
  diverse catalogue of games. The games are run directly inside the
  vehicle entertainment system. The AirConsole technology enables games
  to be instantly delivered over-the-air and to control them using smartphones.<br />
  <br />“With AirConsole we will leverage innovative technologies
  combined with a broad variety of fun and multiplayer games. This will
  make every waiting situation inside the vehicle, such as charging, an
  enjoyable moment,” said Stephan Durach – Senior Vice President BMW
  Group Connected Company Development.<br />
  <br />Anthony Cliquot, CEO of <a href="https://www.n-dream.com/press-kit">N-Dream, the company behind
    the AirConsole brand</a>: “We are extremely proud to spearhead
  gaming inside vehicles with BMW and are excited to create new games
  for in-car entertainment. Our ingenious architecture coupled with the
  ease of access of our platform will change the way people get
  entertained in their vehicles.”<br />
  <br />
  <strong>Smartphone + Screen = Console.<br /></strong>Setting up the
  gaming experience with AirConsole is seamless. Players only need a
  smartphone, which serves as the game controller, and the BMW Curved
  Display. The connection between the smartphone and the vehicle is
  established, for example, by scanning a QR code in the vehicle. The
  players can then instantly enjoy entertaining gameplay.<br />
  <br />The BMW Group chose AirConsole as a partner via the BMW Startup
  Garage program.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Martin Tholund<br>Tel: +49-151-601-77126<br>E-mail: <a href="mailto:martin.tholund@bmwgroup.com">martin.tholund@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[ConnectedDrive,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment]]></category>
            <pubDate>Tue, 11 Oct 2022 13:00:00 +0200</pubDate>
            <pp:lastModified>Tue, 11 Oct 2022 11:00:00 +0000</pp:lastModified>
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                        <title>BMW announces BMW Digital Key Plus with Ultra-Wideband technology coming to the BMW iX.</title>
                        <link>https://newsroom.bmwgroup.com/global/bmw-announces-bmw-digital-key-plus-with-ultra-wideband-technology-coming-to-the-bmw-ix/</link>
                        <guid>https://newsroom.bmwgroup.com/global/bmw-announces-bmw-digital-key-plus-with-ultra-wideband-technology-coming-to-the-bmw-ix/</guid><pp:caseid>767502</pp:caseid><pp:summary><![CDATA[BMW Digital Key Plus offers customers a convenient and secure keyless access system.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> As one of the pioneers in the use of a
  smartphone as a digital vehicle key since 2018, BMW is pressing ahead
  with the development and popularisation of its BMW Digital Key
  feature, which is available to iPhone users today. In line with this
  goal, the premium car manufacturer will introduce the BMW Digital Key
  Plus, a convenient and secure way to unlock and start your car without
  taking your iPhone out of your bag or pocket. This latest incarnation
  of the service is based on Ultra-Wideband (UWB) technology, the
  technology found on the U1 chip of iPhone. The BMW Digital Key Plus
  feature will be first launched with the all-electric BMW iX for iPhone. </p>
<p>
  <strong>Ultra-Wideband technology for enhanced convenience and
  security.</strong> <br />The new, additional features enabled by the
  BMW Digital Key Plus are based on Ultra-Wideband technology. This is a
  short-range, high-bandwidth digital radio technology that is
  characterized by an exceptionally precise localization with the
  greatest possible security. UWB’s precision also ensures that relay
  attacks, where the radio signal is jammed or intercepted, are not
  possible. Apple and BMW have been working closely with the Car
  Connectivity Consortium (CCC) to establish the Digital Key
  specification 3.0 for UWB, providing a global standard for the
  automotive industry.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Christophe Koenig<br>Tel: +49-89-382-56097<br>E-mail: <a href="mailto:christophe.koenig@bmw.de">christophe.koenig@bmw.de</a></div></div></div>]]></description><category><![CDATA[ConnectedDrive,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment]]></category>
            <pubDate>Wed, 13 Jan 2021 14:55:00 +0100</pubDate>
            <pp:lastModified>Wed, 13 Jan 2021 13:55:00 +0000</pp:lastModified>
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                        <title>Multiple successes for BMW in the Connected Car Awards and Car Connectivity Awards 2020.</title>
                        <link>https://newsroom.bmwgroup.com/global/multiple-successes-for-bmw-in-the-connected-car-awards-and-car-connectivity-awards-2020/</link>
                        <guid>https://newsroom.bmwgroup.com/global/multiple-successes-for-bmw-in-the-connected-car-awards-and-car-connectivity-awards-2020/</guid><pp:caseid>767529</pp:caseid><pp:summary><![CDATA[Readers of Auto Bild & Computer Bild and auto, motor und sport / Moove acclaim BMW for its outstanding connected vehicles, innovative digital solutions and driver assistance systems.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>The ongoing commitment of BMW to
  transformation and digitalisation has earned the brand several awards
  once again this year. The readers of motoring magazines Auto Bild
  & Computer Bild and auto, motor und sport / Moove singled out
  innovative connectivity features and digital services for special
  praise. They were particularly impressed by BMW’s strategic
  development of digital products and services, as well as the brand’s
  seamless integration of smart devices and its intuitive operating concept. </p>
<p>The <strong>BMW Digital Key</strong> topped the rankings in this
  year’s Connected Car Awards presented by Auto Bild & Computer
  Bild. The smartphone-based digital car key allows owners to lock and
  unlock their vehicle easily and safely. They can also send a Digital
  Key for their car to as many as five other people. And there is also
  the option of releasing a special Digital Key with limited rights
  (e.g. restricted maximum speed and acceleration, stereo volume, etc.),
  which is ideal for novice drivers, for example.</p>
<p>More than 11,000 of the readers who cast their votes in the Car
  Connectivity Award 2020 poll conducted by the auto, motor und sport /
  Moove magazines judged the <strong>BMW 3 Series </strong>to be the car
  with the most innovative connectivity features in the “Connected Cars”
  category. The BMW 3 Series was the first model range to be equipped
  with the voice-controlled BMW Intelligent Personal Assistant based on
  the digital operating concept BMW Operating System 7.0. Another
  connectivity highlight is Remote Software Upgrade, which enables
  customers to keep their vehicles supplied with the latest software
  updates. Here, new functions can be imported into the car quickly and
  easily over the air. </p>
<p>Meanwhile, <strong>BMW Driving Assistant
  Professional</strong> collected the most votes from readers in the
  “Driver Assistance Systems Safety” category. This tech package
  features Steering and Lane Control Assistant including the new Active
  Navigation and Emergency Lane Assistant functions. And Assisted View
  allows the workings of the individual Driving Assistant Professional
  assistance systems to be shown in real time in the instrument cluster
  through 3D visualisation of the surrounding area.</p>
<p>Christoph Grote, Senior Vice President Digital Car, BMW Group,
  expressed his appreciation for the awards: “On behalf of the whole
  team at BMW I would like to sincerely thank all the readers involved
  for the three awards,” he said. “For us, these distinctions represent
  the best reward and motivation – above all, because the readers have
  decided the outcome. This vote of confidence from you confirms to us
  that we are heading in the right direction, and we will continue to do
  everything we can to delight our customers over and over again.”</p>
<p>The ongoing expansion of connectivity towards a digital,
  emission-free future is – alongside automated driving – one of the
  central areas of activity through which the BMW Group is driving
  forward its strategic transformation of the mobility sector. </p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Christophe Koenig<br>Tel: +49-89-382-56097<br>E-mail: <a href="mailto:christophe.koenig@bmw.de">christophe.koenig@bmw.de</a></div></div></div>]]></description><category><![CDATA[Driver Assistance,ConnectedDrive,Innovation,3 Series,Intelligent Connected Vehicles,Awards,Infotainment &amp; Entertainment,Product,BMW]]></category>
            <pubDate>Thu, 17 Dec 2020 07:15:00 +0100</pubDate>
            <pp:lastModified>Thu, 17 Dec 2020 06:15:00 +0000</pp:lastModified>
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                        <title>The all-new BMW X5: The Prestige SAV with the most innovative technologies.</title>
                        <link>https://newsroom.bmwgroup.com/global/the-all-new-bmw-x5-the-prestige-sav-with-the-most-innovative-technologies/</link>
                        <guid>https://newsroom.bmwgroup.com/global/the-all-new-bmw-x5-the-prestige-sav-with-the-most-innovative-technologies/</guid><pp:caseid>766877</pp:caseid><pp:summary><![CDATA[The fourth generation of the BMW X5 (fuel consumption combined: 11.6 – 6.0 l/100 km [24.4 – 47.1 mpg imp]; CO2 emissions combined: 264 – 158 g/km; provisional values*) impresses with its wealth of innovations and represents the most compelling embodiment yet of the familiar Sports Activity Vehicle (SAV) blueprint: the ability to venture off road combined with a talent for dynamic driving pleasure on it.]]></pp:summary><description><![CDATA[<div class="imported-article"><p><img src="https://content.presspage.com/uploads/3228/7f824f31-ff5e-4ae6-afb0-df277dffdeff/P90305985_highRes_the-all-new-bmw-x5-p.jpg"/></p>
<p><img src="https://content.presspage.com/uploads/3228/b5df2063-6cca-4112-b7c4-b8f29a213d79/P90305986_highRes_the-all-new-bmw-x5-p.jpg"/></p>
<p><img src="https://content.presspage.com/uploads/3228/7a8b62fb-d38f-4010-b6c3-6da70ef51b38/P90305991_highRes_the-all-new-bmw-x5-p.jpg"/></p>
<p><img src="https://content.presspage.com/uploads/3228/ad281393-5cfe-476c-8935-edb69755327d/P90305987_highRes_the-all-new-bmw-x5-p.jpg"/></p>
<p><img src="https://content.presspage.com/uploads/3228/b04b797a-4b7a-4d57-a7e5-54073f853994/P90305990_highRes_the-all-new-bmw-x5-p.jpg"/></p>
<p><img src="https://content.presspage.com/uploads/3228/f5ea60d1-fb13-442f-aa78-1a774158f55d/P90305989_highRes_the-all-new-bmw-x5-p.jpg"/></p>
<p><img src="https://content.presspage.com/uploads/3228/74012ae8-8449-4044-904a-e220e61e2b4f/P90305988_highRes_the-all-new-bmw-x5-p.jpg"/></p>
<p> </p>
<ul>
<li>Fourth generation of the BMW X family patriarch. New BMW X5 opens
    the next chapter in the success story of the Sports Activity Vehicle
    (SAV) segment’s founder, of which more than 2.2 million units have
    been sold so far. New edition of the BMW X5 captures the imagination
    with clarity of design, comfortable, sporty and authoritative
    driving attributes and innovative equipment features. Production at
    BMW Plant Spartanburg (USA). Market launch in November 2018.</li>
<li>Significantly larger than its predecessor: Length increased by 36
    millimetres to 4,922 mm, width by 66 mm to 2,004 mm and height by 19
    mm to 1,745 mm. Wheelbase extended by 42 mm to 2,975 millimetres.</li>
<li>Exterior employs a robust and clear design language that is new to
    BMW X models. Powerfully sculpted surfaces, precise lines. Large
    BMW kidney grille with a one-piece surround, eye-catching character
    line and dynamic roofline, rear lights have a three-dimensional form.</li>
<li>Interior exudes a classy and modern aura thanks to sophisticated
    materials, harmonious design and an innovative control concept.</li>
<li>Neatly judged individualisation with BMW xLine and M Sport lines,
    plus model-specific features from BMW Individual.</li>
<li>BMW Laserlight with Adaptive LED Headlights available as an
    option. Light sources have a striking design; lenses spread in a
    distinctive X shape; signature blue colour of BMW Laserlight.</li>
<li>First BMW model to be available with 22-inch light-alloy wheels
    (optional). M light-alloy wheels in twin-spoke design and BMW
    Individual light-alloy wheels available from launch in this size.</li>
<li>Market launch of the new BMW X5 with four engine variants: Newly
    developed V8 petrol engine with 340 kW/462 hp in the
    BMW X5 xDrive50i (not available in Europe), six-cylinder in-line
    petrol engine with 250 kW/340 hp in the BMW X5 xDrive40i (fuel
    consumption combined: 8.8 – 8.5 l/100 km [32.1 – 33.2 mpg imp]; CO<sub>
<span>2</span></sub> emissions combined: 200 – 193 g/km)* and two
    six-cylinder in-line diesel engines with 294 kW/400 hp in the
    BMW X5 M50d (fuel consumption combined: 7.2 – 6.8 l/100 km [39.2 –
    41.5 mpg imp]; CO<sub>
<span>2</span></sub> emissions combined: 190 – 179 g/km)* and
    195 kW/265 hp in the BMW X5 xDrive30d (fuel consumption combined:
    6.8 – 6.0 l/100 km [41.5 – 47.1 mpg imp]; CO<sub>
<span>2</span></sub> emissions combined: 179 – 158 g/km)*. All
    power units feature cutting-edge exhaust gas treatment technology,
    including a gasoline particulate filter or SCR catalyst, and meet
    the EU6d-TEMP standard. Eight-speed Steptronic transmission fitted
    as standard.</li>
<li>BMW xDrive intelligent all-wheel drive with new, more efficient
    control system and rear-wheel bias as standard. Differential lock at
    rear axle provides noticeably enhanced agility, traction and
    directional stability when accelerating out of corners and in other
    dynamic driving situations.</li>
<li>First BMW X model with optional Off-Road package. Two-axle air
    suspension, underguard at the front and rear, plus specific displays
    in the instrument cluster and Control Display. Choice of four
    driving modes available at the touch of a button. Ride height and
    the responses of BMW xDrive, DSC, the transmission and the
    accelerator are adjusted to give an optimum set-up for driving on
    sand, rock, gravel or snow.</li>
<li>Dynamic Damper Control with electronically controlled dampers as
    standard. New chassis systems available for the first time in
    a BMW X model: two-axle air suspension offering ride height
    adjustment of up to 80 millimetres. Integral Active Steering,
    Adaptive M suspension Professional with active roll stabilisation.</li>
<li>Debut appearance of the BMW Live Cockpit Professional display and
    control concept (fitted as standard). Further development of the
    iDrive operating system to include a fully digital instrument
    cluster and 12.3-inch Control Display. Clear graphics and flat menu
    structure designed for touch control ensure quick access to settings
    and functions. Situation-linked and customisable displays supply the
    driver with the right information at the right time.</li>
<li>Increased ease of use through multimodal use of the touchscreen
    display, Controller, voice control and BMW gesture control.</li>
<li>New generation of the BMW Head-Up Display with a larger projection
    surface (now 7 × 3.5 inch), optimised 3D graphics and additional
    display content.</li>
<li>Optional third row of seats (expected to be available from
    12/2018) offers two additional seats; comfortable entry and exit
    thanks to electrically forward-tilting second-row seats.</li>
<li>Two-piece split tailgate, hands-free opening and closing of both
    sections with optional Comfort Access. Automatic boot cover can be
    lowered electrically into load compartment floor (expected to be
    available from 12/2018). Boot capacity can be increased from 650
    litres to a maximum 1,860 litres.</li>
<li>Standard leather trim in new variant Vernasca and optional
    BMW Individual Merino leather trim both available in a choice of
    four colours.</li>
<li>New options provide the interior with exceptional creature
    comforts: Multifunction seats with massage function, four-zone
    automatic climate control, heated armrests, cooled/heated cupholders
    in the centre console, Panorama glass roof Sky Lounge with a 23 per
    cent larger glass surface, Ambient Air package for interior
    fragrancing, Bowers & Wilkins Diamond Surround Sound System
    (expected to be available from 12/2018), Rear-seat entertainment
    Professional system with 10.2-inch touchscreen display (expected to
    be available from 12/2018).</li>
<li>First appearance of new glass applications (optional) for the
    newly designed transmission selector lever, the Controller, the
    start/stop button in the centre console and the audio system control knob.</li>
<li>Telephony with wireless charging for compatible mobile phones.
    BMW Display Key shows vehicle status information and allows user to
    control vehicle functions.</li>
<li>Updated ambient lighting (optional) with Welcome Light Carpet for
    the entry area to the car and Dynamic Interior Light with pulsating
    illumination in the instrument panel (when receiving incoming phone
    calls) and in the door panel and opener (when the door is opened
    with the engine running).</li>
<li>Innovative suite of driver assistance systems takes another step
    towards automated driving: Driving Assistant Professional includes
    further developed Active Cruise Control with Stop & Go function,
    Steering and lane control assistant, Lane Change Warning and Lane
    Departure Warning, side collision protection, evasion aid, Crossing
    traffic warning, Priority warning and Wrong-way warning.</li>
<li>Emergency Stop Assistant available for the first time; brakes the
    vehicle automatically if required, and steers it to the side of the road.</li>
<li>Parking Assistant with automated longitudinal and lateral
    guidance. New Reversing Assistant takes over steering to manoeuvre
    the vehicle along a path recently negotiated forward – over a
    distance of up to 50 metres. Parking Assistant Plus also includes
    Surround View, Top View, Panorama View and Remote 3D View.</li>
<li>Complete range of services from BMW ConnectedDrive. Full
    connectivity between the vehicle and the customer’s digital devices
    via the BMW Connected personal mobility assistant. BMW Digital Key
    allows users to access the vehicle and start the engine using their
    smartphone. Hazard warning provided by connectivity with other BMW
    vehicles. Software upgrades “over the air”. Integration of Microsoft
    Office 365 and Skype for Business.</li></ul>
<p> </p>
<div>
<div>
<table align="left" cellpadding="0" cellspacing="0" width="100%"><tr><td align="left" height="223" valign="top"><p>*The fuel
              consumption, CO<sub>2</sub> emissions and electric power
              consumption figures were determined according to the
              European Regulation (EC) 715/2007 in the version
              applicable. The figures refer to a vehicle with basic
              configuration in Germany. The range shown considers the
              different sizes of the selected wheels/tyres and the
              selected items of optional equipment, and may vary during configuration.</p>
<p>The values for the vehicles marked * are already based on
              the new WLTP test cycle and have been translated back into
              NEDC-equivalent values in order to ensure comparability
              between the vehicles. With respect to these vehicles, for
              vehicle-related taxes or other duties based (at least
              inter alia) on CO<sub>2</sub> emissions, the
              CO<sub>2</sub> values may differ from the values stated
              here (depending on national legislation).</p>
<p>The CO<sub>2</sub> efficiency specifications are
              determined according to Directive 1999/94/EC and the
              latest version of the Pkw-EnVKV, and based (for
              classification) on the fuel consumption and CO<sub>2</sub>
              values as per the NEDC cycle.</p>
<p>Further information on official fuel consumption figures
              and specific CO<sub>2</sub> emission values of new
              passenger cars is included in the following guideline:
              'Leitfaden über den Kraftstoffverbrauch, die
              CO<sub>2</sub>-Emissionen und den Stromverbrauch neuer
              Personenkraftwagen' (Guideline for fuel consumption,
              CO<sub>2</sub> emissions and electric power consumption of
              new passenger cars), which can be obtained free of charge
              from all dealerships and at <a href="https://www.dat.de/en/offers/publications/guideline-for-fuel-consumption.html.">https://www.dat.de/en/offers/publications/guideline-for-fuel-consumption.html.</a></p></td></tr></table></div></div>
<p> </p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>fuel consumption combined: 11.6 – 6.0 l/100 km [24.4 – 47.1 mpg imp];
  CO<sub>2</sub> emissions combined: 264 – 158 g/km; provisional values</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Christophe Koenig<br/>Tel: +49-89-382-56097<br/>E-mail: <a href="mailto:christophe.koenig@bmw.de">christophe.koenig@bmw.de</a></div></div></div>]]></description><category><![CDATA[Driver Assistance,ConnectedDrive,G05,X5,Innovation,Intelligent Connected Vehicles,Infotainment &amp; Entertainment,Chassis &amp; Suspension,Product,BMW]]></category>
            <pubDate>Wed, 06 Jun 2018 00:01:00 +0200</pubDate>
            <pp:lastModified>Tue, 05 Jun 2018 22:01:00 +0000</pp:lastModified>
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                        <title>BMW model upgrade measures in the summer of 2016.</title>
                        <link>https://newsroom.bmwgroup.com/global/bmw-model-upgrade-measures-in-the-summer-of-2016/</link>
                        <guid>https://newsroom.bmwgroup.com/global/bmw-model-upgrade-measures-in-the-summer-of-2016/</guid><pp:caseid>766342</pp:caseid><pp:summary><![CDATA[Premiere of the BMW 750d xDrive and BMW 750Ld xDrive – BMW 7 Series sedans also available as BMW iPerformance models with plug-in hybrid drive technology – more petrol engines for the BMW 1 Series and BMW 2 Series – BMW M Performance models of the BMW 1 Series and BMW 2 Series with new petrol engine – characteristic design features for BMW iPerformance models – telephony with wireless charging und WLAN hotspot available for further models.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>World premiere of BMW‘s most powerful ever diesel engine in
    the new BMW 750d xDrive and BMW 750Ld xDrive – BMW 7 Series luxury
    sedans also available as BMW iPerformance models with plug-in hybrid
    drive technology – additional petrol engines of the latest
    generation for the BMW 1 Series and BMW 2 Series – BMW M Performance
    models of the BMW 1 Series and BMW 2 Series with new petrol engine –
    characteristic design features for all BMW iPerformance models –
    optional features: telephony with wireless charging und WLAN hotspot
    available for further models.</strong></p>
<p>
  <strong>
    <span>Munich. </span></strong>With the world premiere of the most
  powerful diesel engine ever used in a BMW production car and the
  introduction of three BMW iPerformance models, the drive portfolio of
  the BMW 7 Series continues to gain in diversity and fascination in the
  summer of 2016. At the same time, the BMW 1 Series and the BMW 2
  Series will feature further petrol engines of the BMW Group's latest
  drive generation for the first time. These also include an even more
  powerful but also more efficient straight six-cylinder for the BMW
  M Performance models BMW M140i 3-door, BMW M140i 5-door, the BMW M240i
  Coupe and the BMW M240i Convertible.</p>
<p>Like the plug-in hybrid powered BMW 7 Series luxury sedans, the three
  additional BMW iPerformance models will in future also be recognisable
  by their characteristic exterior design features. Other innovations
  taking effect as from July 2016 include the introduction of the
  optional features telephony with wireless charging and WLAN hotspot
  for additional series. Moreover, in conjunction with the optional
  navigation system Professional, the iDrive control system now also
  features a new menu display in tile format for the BMW 1 Series, the
  BMW 2 Series Coupe and the BMW 2 Series Convertible, models of the BMW
  3 Series and BMW 4 Series.</p>
<p>
  <strong>BMW 7 Series: New high-performance diesel engine and three
    BMW iPerformance models. </strong></p>
<p>With the latest innovations in the field of drive technology being
  introduced in the summer of 2016, the BMW 7 Series is yet again
  setting a fascinating example of dynamics and efficiency in the luxury
  sedan segment. An entirely newly developed straight six-cylinder
  diesel engine is making its debut in the models BMW 750d xDrive and
  BMW 750Ld xDrive. The BMW TwinPower Turbo technology featured in the
  3-litre power unit comprises four turbochargers, whose precisely
  coordinated function ensures an early onset of pulling power that
  continues right up into high engine speed ranges. With a peak output
  of 294 kW/400 hp and a maximum torque of 760 Newton metres, the new
  six-cylinder is the most powerful diesel engine ever used in a BMW
  model. With supreme power delivery and power transmission via the
  standard intelligent four-wheel drive system, the BMW 750d xDrive
  accelerates from 0 to 100 km/h in 4.6 seconds (BMW 750Ld xDrive:
  4.7 seconds), also offering even more forward thrust at high speeds
  that can be felt intensively at any time during short bursts of speed.
  Furthermore, the new top-of-the-range diesel model excels through
  exceptionally low fuel consumption that is truly unique in this
  performance class. Combined fuel consumption of the BMW 750d xDrive
  and the BMW 750Ld xDrive is between 5.9 and 5.7 litres per
  100 kilometres and CO2 emissions are between 154 – 149 g/km (figures
  as per EU test cycle, depending on selected tyre size).</p>
<p>The BMW 7 Series iPerformance models will also be launched together
  with new diesel variants in the summer of 2016. The plug-in hybrid
  drive system including BMW eDrive technology from BMW i automobile
  development will become available for the models BMW 740e iPerformance
  featuring a standard wheelbase, for the BMW 740Le iPerformance with a
  long wheelbase and for the BMW 740Le xDrive iPerformance with
  intelligent four-wheel drive. Together, the combustion engine and
  electric motor featured in these models generate a system output of
  240 kW/326 hp, their intelligently controlled interaction ensuring
  impressively spontaneous power delivery resulting in exemplary
  efficiency. Furthermore, driving in solely electric mode is possible
  with a vehicle range of up to 44 to 48 kilometres
  (BMW 740Le xDrive iPerformance: 41 – 45 kilometres). The sprint from 0
  to 100 km/h is completed in 5.4 seconds with the
  BMW 740e iPerformance, in 5.5 seconds with the BMW 740Le iPerformance
  and in 5.3 seconds with the BMW 740Le xDrive iPerformance. Average
  combined fuel consumption per 100 kilometres is between
  2.2 and 2.0 litres (BMW 740Le xDrive iPerformance: 2.5 – 2.1 litres).
  CO2 emissions are between 50 and 45 grams per kilometre
  (BMW 740e iPerformance) or 51 and 45 grams per kilometre
  (BMW 740Le iPerformance) or 56 and 49 grams per kilometre
  (BMW 740Le xDrive iPerformance) respectively. Combined power
  consumption is 13.9 kWh/100 km to 12.5 kWh/100 km. (figures as per EU
  test cycle for plug-in hybrid vehicles, depending on selected tyre size).</p>
<p>
  <strong>BMW M Performance models of the BMW 1 Series and BMW 2 Series:
    New engine generation with enhanced power and optimised efficiency.</strong></p>
<p>From July 2016, BMW M Performance automobiles of the BMW 1 Series and
  BMW 2 Series will underscore their outstanding sporting character even
  more intensely with an extremely powerful straight six-cylinder petrol
  engine of the latest generation. Compared with the previous engine,
  the newly developed 3-litre power unit featuring M Performance Twin
  Power Turbo technology now mobilises 250 kW/340 hp following a power
  increase of 10 kW/14 hp and delivers a maximum of 500 Newton metres of
  torque. As a result, the BMW M Performance models now come up to the
  performance level of the BMW 1 Series M Coupe, which was built from
  2011 to 2012. They complete the spurt from 0 to 100 km/h by up to 0.3
  seconds faster than the predecessor models, whilst both fuel
  consumption and CO2 emissions as per EU test cycle are up to 7 percent
  lower than before. The increase in power under the bonnet and the
  resulting enhanced dynamics are also expressed in the new model
  designations for the BMW M140i 3-door, the BMW M140i 5-door, the
  BMW M240i Coupe and the BMW M240i Convertible. They are optionally
  available with BMW xDrive intelligent four-wheel drive technology.</p>
<p>With the standard 6-speed manual transmission, the models BMW M140i
  3-door and BMW M140i 5-door accelerate from 0 to 100 km/h in
  4.8 seconds or with the optional 8-speed Steptronic sports
  transmission in 4.6 seconds respectively. Fuel consumption as per EU
  test cycle is 7.8 litres per 100 kilometres (automatic: 7.1 litres)
  and CO2 emissions 179 grams per kilometre (163 g/km). The BMW
  M140i xDrive 3-door and the BMW M140i xDrive 5-door come as standard
  with an 8-speed Steptronic sports transmission and both reach the 100
  km/h mark from a standstill in 4.4 seconds. Their combined fuel
  consumption is 7.4 litres per 100 kilometres and CO2 emissions are
  169 grams per kilometre.</p>
<p>The BMW M Performance models of the BMW 2 Series are also optionally
  available with BMW xDrive intelligent four-wheel drive technology and
  are in this case equipped as standard with the 8-speed Steptronic
  sports transmission. The BMW M240i Coupe sprints from 0 to 100 km/h in
  4.8 seconds (automatic: 4.6 seconds) and has a combined fuel
  consumption of 7.8 litres per 100 kilometres (7.1 litres) as per EU
  test cycle. CO2 emissions are 179 grams per kilometre (163 g/km). The
  BMW M240i xDrive Coupe completes the sprint to 100 km/h in 4.4 seconds
  and achieves an average fuel consumption of 7.4 litres per
  100 kilometres as well as a CO2 emission level of 169 grams per
  kilometre. The BMW M240i Convertible accelerates from 0 to 100 km/h in
  4.9 seconds (automatic: 4.7 seconds). Average fuel consumption is
  8.3 litres per 100 kilometres (automatic: 7.4 litres) and CO2
  emissions are 189 grams per kilometre (169 g/km). The
  BMW M240i xDrive Convertible sprints from 0 to 100 km/h in 4.6 seconds
  and has an average fuel consumption of 7.8 litres per 100 kilometres
  as per EU test cycle and a CO2 emission level of 179 grams per kilometre.</p>
<p>
  <strong>BMW 1 Series, BMW 2 Series Coupe and BMW 2 Series Convertible:
    New four-cylinder petrol engine for eight models. </strong></p>
<p>From July 2016, the generation change under the bonnet will affect
  many further models of the BMW 1 Series and the BMW 2 Series. Two
  variants of the BMW 1 Series 3-door, the BMW 1 Series 5-door, the BMW
  2 Series Coupe and the BMW 2 Series Convertible will each be powered
  by new four-cylinder petrol engines that further optimize the balance
  between driving pleasure and fuel consumption. The 2-litre power units
  both feature latest BMW TwinPower Turbo technology comprising a Twin
  Scroll turbo charger, direct petrol injection, VALVETRONIC and Double
  VANOS. Power is transferred to the rear wheels via a standard 6-speed
  manual transmission and optionally via an 8-speed Steptronic transmission.</p>
<p>The new engines help the BMW 120i 3-door and the BMW 120i 5-door
  attain an increase in output of 5 kW/7 hp to 135 kW/184 hp. Equipped
  with the standard manual transmission or the optional 8-speed
  Steptronic transmission, both models accelerate from 0 to 100 km/h in
  7.1 seconds. Combined fuel consumption is between 6.1 and 5.7 litres
  per 100 kilometres (automatic: 5.9 and 5.5 litres). CO2 emissions are
  between 140 and 131 grams per kilometres (135 – 126 g/km (figures as
  per EU test cycle, depending on selected tyre size).</p>
<p>Engine output of the models BMW 125i 3-door and BMW 125i 5-door has
  also increased by 5 kW/7 hp. With a power delivery of 165 kW/224 hp
  and the meanwhile standard 8-speed Steptronic transmission, both
  models now sprint from 0 to 100 km/h in 6.1 seconds. The enhanced
  dynamics are coupled with a lower fuel consumption of 5.9 to
  5.7 litres per 100 kilometres and CO2 emissions of 134 to 130 grams
  per kilometre (figures as per EU test cycle, depending on selected
  tyre size).</p>
<p>The new version of the 135 kW/184 hp four-cylinder engine also
  optimizes efficiency of the BMW 220i Coupe and the BMW 220i
  Convertible. The BMW 220i Coupe accelerates from 0 to 100 km/h in
  7.1 seconds (automatic: 7.2 seconds and achieves a combined fuel
  consumption of 6.1 bis 5.7 litres per 100 kilometres
  (5.9 – 5.5 litres) and CO2-emissions of 140 to 131 grams per kilometre
  (135 – 126 g/km). The BMW 220i Convertible sprints to100 km/h in
  7.5 seconds (7.7 seconds) and combined fuel consumption is now between
  6.5 and 6.1 litres per 100 kilometres (6.1 – 5.7 litres). CO2 emission
  levels are between 149 and 139 grams per kilometre (140 – 131 g/km
  (figures as per EU test cycle, depending on selected tyre size).</p>
<p>July 2016 will see the launch of the BMW 2 Series’ sportiest
  four-cylinder variants with a power output increase of 5 kW/7 hp to
  185 kW/252 hp vs. their predecessors and with the model designations
  BMW 230i Coupe and BMW 230i Convertible. These also come as standard
  with a 6-speed manual transmission and optionally with an 8-speed
  Steptronic or 8-speed Steptronic sports transmission respectively. The
  sprint from 0 to 100 km/h is completed by the BMW 230i Coupe in
  5.8 seconds (automatic: 5.6 seconds). Average fuel consumption is
  between 6.4 and 6.2 litres per 100 kilometres (5.9 – 5.7 litres) and
  CO2 emissions are between 147 and 142 grams per kilometre
  (134 – 130 g/km). The BMW 230i Convertible accelerates from 0 to 100
  km/h in 6.1 seconds (automatic: 5.9 seconds) and has a combined fuel
  consumption of 6.8 to 6.5 litres per 100 kilometres
  (6.2 – 6.0 litres). CO2 emissions are between 155 and 149 grams per
  kilometre (142 – 137 g/km (figures as per EU test cycle, depending on
  selected tyre size).</p>
<p>
  <strong>Characteristic design features for the BMW iPerformance
  models.<br /></strong>With the market launch of the first plug-in
  hybrid models, BMW eDrive technology comprising electric motors,
  lithium ion high-performance batteries and intelligent energy
  management have now been added to the BMW brand’s vehicle range. In
  addition to the three BMW 7 Series plug-in hybrid models available
  starting July 2016, three further segments offer a choice of vehicles
  combining a combustion engine with an electric drive. In future, they
  will bear the model designations BMW 225xe iPerformance Active Tourer,
  BMW 330e iPerformance Sedan and BMW X5 xDrive40e iPerformance. The
  technology transfer from BMW i automobile development, helping them
  attain a new level of dynamics and path-breaking efficiency, is now
  underscored by characteristic exterior design features.</p>
<p>In addition to the “eDrive” logo on the C pillar, the
  BMW iPerformance models will feature a BMW i logo on the front left
  and right sidewalls, blue hubcaps and a BMW kidney grill with slats
  painted in typical BMW i blue. From December 2016, these new features
  will be standard on the BMW X5 xDrive40e iPerformance and on all
  further BMW iPerformance models as early as from July 2016. Analogous
  to the model name plates on all BMW models, specific design features
  on BMW iPerformance models can also be omitted if the customer so
  wishes. Further equipment features originally designed for the BMW i3
  and the BMW i8 and which are also available as standard or as options
  for all BMW iPerformance models, include hybrid-specific BMW
  ConnectedDrive services as well as the complete BMW i 360° ELECTRIC portfolio.</p>
<p>
  <strong>New from BMW ConnectedDrive: BMW iDrive with optimized menu
    display, telephony with wireless charging and WLAN hotspot available
    for further models. </strong></p>
<p>From the summer of 2016, three new features from BMW ConnectedDrive,
  which were previously only available for the BMW 7 Series and BMW 6
  Series, will also find their way to the BMW 1 Series, the BMW 2 Series
  Coupe and the BMW 2 Series Convertible, the BMW 3 Series and BMW 4
  Series. A new, extremely clearly structured menu display and a higher
  screen resolution for the Control Display will in future optimize the
  control of vehicle, infotainment, navigation and communication
  functions via the iDrive controller. In conjunction with the
  navigation system Professional, the on-board monitor no longer
  displays the main menu and control options for the various functions
  in lists, but in the form of adjacently arranged tile symbols.
  Furthermore, the speech recognition feature of the navigation system
  Professional has been supplemented by the function Natural Language,
  with which spoken instructions can be given not only as predefined
  text modules, but also freely formulated in complete sentences.</p>
<p>The optional feature telephony with wireless charging enhances
  comfort when using mobile phones inside the vehicle. Inductively
  chargeable smartphones can be supplied wirelessly with electricity
  during the journey using the mobile telephone facility provided for
  this purpose in the centre console. Apart from the integration of the
  smartphone into the vehicle operating system, the new option also
  includes a connection to the exterior antenna and two USB ports as
  well as the WLAN hotspot function, which facilitates high-speed
  Internet connectivity for up to eight mobile end devices.</p>
<p>
  <strong>Wider choice of leather seats for the BMW 1 Series, BMW 2
    Series, BMW 3 Series and BMW 4 Series.</strong></p>
<p>As a variant that is ideally suited to the charisma of the model
  M Sport, the leather trim Dakota in the colour black with blue
  contrast stitching will be available for the BMW 1 Series, the BMW 2
  Series Coupe and the BMW 2 Series Convertible as well as for all
  models of the BMW 3 Series and BMW 4 Series from July 2016. In the
  case of all BMW 3 Series and BMW 4 Series, both the model M Sport as
  well as the models Luxury Line and Sport Line can now be ordered with
  the seat variant Dakota Veneto Beige in combination with the interior
  colour black.</p>
<p> </p>
<p>Further information on official fuel consumption figures, specific
  CO2 emission values and the electric power consumption of new
  passenger cars is included in the following guideline: “Leitfaden
  über Kraftstoffverbrauch, die CO2-Emissionen und den Stromverbrauch
  neuerPersonenkraftwagen” (Guideline for fuel consumption, CO2
  emissions and electric power consumption of new passenger cars), which
  can be obtained from all dealerships, from the Deutsche Automobil
  Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760
  Ostfildern-Scharnhausen and at
  http://www.dat.de/en/offers/publications/guideline-for-fuel-consumption.html.
  LeitfadenCO2 (GuidelineCO2) (PDF ‒ 2.7 MB))</p>
<p> </p>
<p> </p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Kai Lichte<br>Tel: +49-341-445-38000<br>E-mail: <a href="mailto:kai.lichte@bmwgroup.com">kai.lichte@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[BMW,2 Series,Drive Technologies,ConnectedDrive,7 Series,Innovation,Coupé,Convertible,Efficient Dynamics,3 Series,BMW M,Technical Data,1 Series,Intelligent Connected Vehicles,4 Series,F15,F22,F16,F23,F04,Infotainment &amp; Entertainment,Plug-in Hybrid Electric Vehicle,Product]]></category>
            <pubDate>Tue, 17 May 2016 00:10:00 +0200</pubDate>
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                        <title>BMW model update measures for spring 2016.</title>
                        <link>https://newsroom.bmwgroup.com/global/bmw-model-update-measures-for-spring-2016/</link>
                        <guid>https://newsroom.bmwgroup.com/global/bmw-model-update-measures-for-spring-2016/</guid><pp:caseid>766161</pp:caseid><pp:summary><![CDATA[Extensively updated engine line-up for the BMW 4 Series model range – Further model variants with BMW xDrive intelligent all-wheel drive available for the new BMW 7 Series and BMW 2 Series Gran Tourer –Additional equipment options for the BMW 6 Series and BMW 7 Series – BMW X6 now fitted as standard with a rear view camera.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <span>Extensively updated engine line-up for the BMW 4 Series model
    range – Further model variants with BMW xDrive intelligent all-wheel
    drive available for the new BMW 7 Series and BMW 2 Series Gran
    Tourer –Additional equipment options for the BMW 6 Series and BMW 7
    Series – BMW X6 now fitted as standard with a rear view camera. </span></p>
<p>
  <strong>
    <span>Munich. </span></strong>An all-new selection of petrol engines
  and an additional latest-generation diesel unit are set to enhance
  both the sportiness and efficiency of the BMW 4 Series models in
  spring 2016. The BMW 325d Sedan and BMW 325d Touring will also be
  available with a new four-cylinder diesel engine from March 2016. And
  additional variants of the BMW 2 Series Gran Tourer and new BMW 7
  Series equipped with BMW xDrive intelligent all-wheel drive will also
  be added to the brand’s model portfolio.</p>
<p>New additions will also be made to the standard and optional
  equipment of numerous models in spring 2016. For example, the new Open
  Air package, which will be offered for the BMW 2 Series Convertible,
  BMW 4 Series Convertible and BMW M4 Convertible, provides extra
  driving pleasure with the roof down. The globally unique Remote
  Control Parking option is now available for all variants of the new
  BMW 7 Series model range. And the luxury sedan can also be specified
  with additional exterior paint finishes, upholstery colours and
  BMW Individual interior trim strips. Elsewhere in the model portfolio,
  the ConnectedDrive navigation package fitted as standard on the BMW 6
  Series will include a new menu display for the iDrive operating system
  from March 2016, as well as the telephony with wireless charging and
  wi-fi hotspot functions. These new features will be written into the
  options list for the BMW X3 and BMW X4 from April 2016. Customers will
  be able to order an Advantage variant of these models as an
  alternative to standard specification. From April 2016 the standard
  equipment of the BMW X6. BMW X5M and BMW X6M will also include a rear
  view camera. And the BMW X5 and BMW X6 will now feature Park Distance
  Control (PDC) with sensors in the front and rear apron as standard.</p>
<p> </p>
<p>* The fuel consumption figures were calculated based on the ECE test
  cycle, dependent on tyre format.</p>
<p>
  <span>Further information on official fuel consumption figures,
    specific CO2 emission values and the electric power consumption of
    new passenger cars is included in the following guideline:
    “Leitfaden über Kraftstoffverbrauch, die CO2-Emissionen und den
    Stromverbrauch neuer Personenkraftwagen” (Guideline for fuel
    consumption, CO2 emissions and electric power consumption of new
    passenger cars), which can be obtained from all dealerships, from
    the Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1,
    73760 Ostfildern-Scharnhausen and at
    http://www.dat.de/en/offers/publications/guideline
    for-fuel-consumption.html. LeitfadenCO2 (GuidelineCO2) (PDF ‒ 2.7 MB)</span></p>
<p> </p>
<p> </p>
<p> </p>
<p>In case of queries please contact:</p>
<p> </p>
<p>Presse- und Öffentlichkeitsarbeit</p>
<p>Kai Lichte, Produkt Communications BMW Automobiles,</p>
<p>Telefon: +49-89-382-51240, Email: kai.lichte@bmw.de</p>
<p> </p>
<p>Internet: https://newsroom.bmwgroup.com/global/en</p>
<p>E-Mail: presse@bmw.de</p>
<p>
  <strong> </strong></p>
<p>
  <strong>The BMW Group</strong></p>
<p>With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the
  world’s leading premium manufacturer of automobiles and motorcycles
  and also provides premium financial and mobility services. As a global
  company, the BMW Group operates 30 production and assembly facilities
  in 14 countries and has a global sales network in more than 140 countries.</p>
<p>In 2015, the BMW Group sold approximately 2.247 million cars and
  nearly 137,000 motorcycles worldwide. The profit before tax for the
  financial year 2014 was approximately € 8.71 billion on revenues
  amounting to € 80.40 billion. As of 31 December 2014, the BMW Group
  had a workforce of 116,324 employees.</p>
<p>The success of the BMW Group has always been based on long-term
  thinking and responsible action. The company has therefore established
  ecological and social sustainability throughout the value chain,
  comprehensive product responsibility and a clear commitment to
  conserving resources as an integral part of its strategy.</p>
<p> </p>
<p>
  <span>
    <a href="http://www.bmwgroup.com/">www.bmwgroup.com</a></span></p>
<p>Facebook: <span>
    <a href="http://www.facebook.com/BMWGroup">http://www.facebook.com/BMWGroup</a></span></p>
<p>Twitter: <span>
    <a href="http://twitter.com/BMWGroup">http://twitter.com/BMWGroup</a></span></p>
<p>YouTube: <span>
    <a href="http://www.youtube.com/BMWGroupview">http://www.youtube.com/BMWGroupview</a></span></p>
<p>Google+: <span>
    <a href="http://googleplus.bmwgroup.com/">http://googleplus.bmwgroup.com</a></span></p>
<p>
  <span> </span></p>
<p>
  <span> </span></p>
<p>YouTube: <span>
    <a href="http://www.youtube.com/BMWGroupview">http://www.youtube.com/BMWGroupview</a></span></p>
<p>Google+: <span>
    <a href="http://googleplus.bmwgroup.com/">http://googleplus.bmwgroup.com</a></span></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Kai Lichte<br>Tel: +49-341-445-38000<br>E-mail: <a href="mailto:kai.lichte@bmwgroup.com">kai.lichte@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[2 Series,Gran Coupé,X3,Driver Assistance,Drive Technologies,7 Series,X5,Innovation,Coupé,Convertible,Sedan,3 Series,BMW M,6 Series,X6,X6 M,X5 M,Touring,4 Series,F15,F33,F32,F25 LCI,F26,X4,F16,F36,F30 LCI,F31 LCI,F46,Gran Tourer,F86,Infotainment &amp; Entertainment,F85,Product,BMW]]></category>
            <pubDate>Thu, 14 Jan 2016 10:00:00 +0100</pubDate>
            <pp:lastModified>Thu, 14 Jan 2016 09:00:00 +0000</pp:lastModified>
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