Munich. After last year’s successful debut BMW is continuing its viral innovation campaign. Once again, five new, creative social-media films combine technological ingenuity with entertaining storytelling. The benefits of innovative technology are showcased with an unfailing eye for detail. Presented and available for the first time in the first Neue Klasse model, the BMW iX3, as well as the electric top model, the BMW i7.

“In this new instalment of our innovation campaign, we show how intelligent technology enriches our customers’ daily lives. Far more than merely functional, our product features become genuine companions – and that is the thrust of our tongue-in-cheek vignettes,” says Bernd Körber, Senior Vice President BMW Brand and Product Management.

BMW Symbiotic Drive: Next-level enjoyment of assisted driving.
Two of the films focus on BMW Symbiotic Drive in the BMW iX3. This assistance technology was introduced with the first Neue Klasse model. What makes it special is that in the interaction of human and artificial intelligence, the person behind the wheel always remains involved. This allows the driver to make acceleration, steering or braking inputs even when driver assistance is engaged, without instantly causing the assistance system to be deactivated. The clear operating logic and displays of the BMW Panoramic iDrive ensure that assisted driving is intuitive and open to human intervention at any time. This symbiotic partnership of driver and vehicle can also be experienced with active safety features such as Lane Departure Warning.

Just how pleasant this can be is shown in a film titled “Co-Driver”, where an over-eager front passenger constantly bombards the driver with warnings and advice. With BMW Symbiotic Drive, this kind of unwanted interference is a thing of the past. It makes every drive more pleasant and less strenuous than ever before – and not just because the driver in the video finally tells the passenger to get out.

BMW Symbiotic Drive also has a starring role in the “Coffee-Brake” video, where systems interact so harmoniously that even the cup of coffee accidentally left on top of the roof of the BMW iX3 arrives unharmed.

BMW Intelligent Personal Assistant: A new level of AI-assisted voice interaction.
Just like BMW Symbiotic Drive, the BMW Intelligent Personal Assistant with AI support made its debut in the BMW iX3. Newly added Amazon Alexa+ AI technology adds even more functions. The integration of Amazon Alexa+ into the BMW Intelligent Personal Assistant marks a technological quantum leap focused on even greater customer value. This includes having conversations about all sorts of topics and linking them directly with vehicle functions. The clip “Rome” shows a driver and, next to her in the front passenger seat, her husband, who in the throes of a mid-life crisis has dressed up as a Roman soldier. When the BMW Intelligent Personal Assistant starts the navigation to the Italian restaurant “Casa di Roma”, the husband comments, “All roads lead to Rome,” attributing the quote to Cicero. His long-suffering wife immediately corrects his error with the help of the BMW Intelligent Personal Assistant.

Charging the BMW iX3: A break barely long enough for a relaxed meal.
The Neue Klasse models are remarkable for their charging performance. The battery of the BMW iX3 can be charged at up to 400 kW. This makes for considerably shorter charging times. A 10-minute stop at a suitable High-Power Charging (HPC) station will extend the range of the BMW iX3 by up to 372 kilometres. Long recharging breaks used to be a frequent topic of conversation in the past, but now charging times are barely long enough to have a relaxed meal. This is the subject of “Pit-Stop”, another video from the innovation campaign. The kitchen team are aware that no BMW has ever charged as quickly as the BMW iX3. As a result, they get going as soon as the restaurant manager spots the guest arriving. The cutting, cooking, plating and serving happens at record speed to enable the guest to finish their meal in peace before the BMW iX3 is ready to go again.

Good entertainment instead of tedious small talk.
Compared to the above, time in the “Clips” film seems to move at a snail’s pace. A manager has offered a ride to a team member who proceeds to hold forth on his favourite subject: paper clips. Once inside the vehicle, the manager successfully distracts the team member by turning on the BMW Passenger Screen included as standard in the BMW i7. From tedious facts about paper clips to watching films and series on the 14.6-inch Passenger Screen: this is how the driver and front passenger can both enjoy their journey in the luxury sedan.

The BMW innovation campaign was launched on 6 May. All films have now been released. Click here to view the videos, complete with a supercut of all the clips available.

The BMW Group is making a powerful statement with the new BMW 7 Series Sedan. Embodying Sheer Driving Pleasure at its most exclusive, the 7 Series reinforces its leading position in the luxury segment to compelling effect.

The new BMW 7 Series – the first luxury sedan with technologies from the Neue Klasse.
Developed with passion and designed to perfection, the BMW 7 Series Sedan has established itself as an innovation leader and technological pioneer around the world since it first took to the stage in 1977. Each generation has brought fresh impetus to its era – from groundbreaking safety functions and revolutionary operating concepts to digital worlds that set new standards. This forward-looking approach has been a hallmark characteristic of the BMW 7 Series Sedan for 49 years now.

The new BMW 7 Series represents the most extensive model update ever carried out by the BMW Group. With this update, the new BMW 7 Series takes another major leap forward in the middle of its seventh generation. As the flagship model series of the BMW product range and a brand figurehead, the new BMW 7 Series Sedan takes the lead when it comes to the introduction of technologies from the Neue Klasse into existing models. This step also marks the beginning of a technology rollout – spanning drive system variants and market segments – from which all future BMW cars will benefit.

Premiere for the new BMW luxury-class design.
The new BMW 7 Series embodies the specific interpretation of the new BMW design language for the luxury segment. A monolithic exterior, the new BMW kidney Iconic Glow and minimalist crystal headlights give the car a visually impactful presence and make it easily recognisable. The side view impresses with reduced surfaces, a character line and classy details, while the rear end is shaped by newly designed lights and clear forms. Three BMW M Performance models provide sporting differentiation to striking effect, with the M Sport package and M Sport package Pro bringing further emphasis. BMW Individual offers a broad spread of personalisation options, including BMW Individual Dual-Finish paintwork – a world first marked by technological sophistication and expert craftsmanship. Completing the picture are a carefully curated selection of ex-factory wheels, from 20-inch rims to the new addition of 22-inch items.

Exclusive interior experience: feel-good ambience with luxurious materials, modern design and innovative technologies.
The interior of the new BMW 7 Series Sedan captures the imagination with a successful combination of luxurious materials, modern design and advanced technology. The clean design language, high-quality surfaces in materials such as leather, cloth, wood, crystal glass and metal, and innovative details create an exclusive yet also cosy atmosphere. The highlights are the new BMW Panoramic iDrive with BMW Passenger Screen (making its debut), the upgraded BMW Theatre Screen enabling cinematic experiences or working-on-the-move for rear-seat passengers, an immersive light concept with ambient light strip and new light elements, plus a Bowers & Wilkins sound system and Dolby Atmos support for an exceptional audio experience. Ergonomically designed seats (including comfort seats and the optional Executive Lounge), new steering wheels, updated automatic doors, a digital interior mirror[1], and standard features such as a panoramic glass sunroof, four-zone automatic climate control and the Travel & Comfort System round off the luxurious, individual overall experience.

BMW Panoramic iDrive and new BMW Passenger Screen open up new dimensions in entertainment and information.
The new BMW 7 Series combines the virtues of a luxury-class sedan with innovative BMW Neue Klasse technology and offers a far-reaching, digital user experience that focuses on both the driver and passengers. Among the highlights are BMW Panoramic iDrive with BMW Operating System X and optimum driver orientation, intelligent voice control with extended BMW Intelligent Personal Assistant including Amazon Alexa+ AI technology[2], and a powerful software and electronics architecture delivering future-proof functionality.

New features such as improved navigation with BMW Maps, user-friendly smartphone integration, digital M content from BMW Digital Premium, the BMW Digital Key Plus, plus numerous optional BMW ConnectedDrive Upgrades and regular over‑the‑air software updates endow the BMW 7 Series Sedan with exceptional flexibility and keep it up to date.

The standard-specification BMW Passenger Screen and optional BMW Theatre Screen for 8K streaming, gaming and video calls provide top‑class entertainment for passengers and are augmented by popular third-party apps. The extensive entertainment offering is also available on the Central Display when the vehicle is stationary.

Proven commitment to technology openness: efficient combustion engines, plug-in hybrids and fully electric variants now offering over 720 kilometres / 447 miles of electric range (WLTP) thanks to technology including cylindrical cells from sixth-generation BMW eDrive.
The new BMW 7 Series Sedan impresses once again with the wide variety of drive systems available to customers. As well as efficient combustion engines with 48V mild hybrid technology and powerful plug-in hybrids, this also includes advanced fully electric variants. The use of innovative cylindrical cells – part of sixth-generation BMW eDrive – gives the fully electric models a significantly longer electric range that now extends to over 720 kilometres / 447 miles (WLTP). In addition, drivers benefit from user-friendly and intelligent charging solutions, route planning optimised for charging, adaptive recuperation and integration into the energy market for cost-optimised charging. The exceptionally poised and assured BMW 740d xDrive is now joined by the BMW 740 xDrive. And completing the line-up are two plug-in hybrid variants. In addition, a total of three BMW M Performance models demonstrate the strong commitment of the new BMW 7 Series to Sheer Driving Pleasure.

Advanced assistance systems with BMW Symbiotic Drive and use of AI to maximise comfort and safety in partially automated driving and parking manoeuvres.
The new BMW 7 Series Sedan employs advanced technologies and increases the use of artificial intelligence (AI) to set new standards of comfort and safety in partially automated driving and parking manoeuvres. Innovative SAE Level 2 driver assistance systems and active safety functions provide noticeable added value, while BMW Symbiotic Drive optimises the interplay between the driver and their car. The Motorway Assistant enables hands-off driving up to 130 km/h (81 mph) in numerous European countries, and the City Assistant now supports navigation-guided Address-2-Address journeys in urban areas. The range of active safety functions specified as standard has been broadened compared to that of the predecessor model, while the standard-fit Park Assist, and AI-supported parking space detection and manoeuvre planning make parking extremely intuitive and comfortable.

Driving pleasure meets the pleasure of being driven: unique combination of driving dynamics and comfort.
As before, the new BMW 7 Series Sedan blends compelling driving dynamics with the comfort levels of a luxury chauffeur-driven sedan and so meets the diverse needs of different customer groups around the world – from drivers looking for sporting responses from their car to passengers prioritising comfort. Innovative chassis technology, including standard adaptive 2‑axle air suspension featuring four electronically controlled shock absorbers, allows the BMW 7 Series to offer standout driving characteristics and safety. 22-inch wheels are now available from the factory for the first time as an alternative to the 20-inch items fitted as standard. The optional Adaptive Chassis Control with Integral Active Steering and Adaptive Chassis Control Professional with Integral Active Steering and roll stabilisation raise the bar once again in terms of comfort and agility. Specific chassis upgrades brought by the M Sport package turn the dynamic dial up another notch, as do a trio of M Performance models. And cutting-edge functions such as digital tyre conditioning monitoring with AI, the integrated braking system and near-actuator wheel slip limitation ensure top-drawer handling and safety.

When maximum security meets luxury: the BMW 7 Series Protection.
The BMW 7 Series Protection brings together exceptionally high levels of safety, security and luxury. It provides occupants with protection from attacks with firearms or explosives and has VR9 certification – with VPAM 10 classification, representing the highest level of protection, available as an option. Underpinning this capability is the innovative BMW Protection Core with multi-layer armouring consisting of steel, special alloys, composite materials and bulletproof glass. The suspension and brakes are set up specially to ensure BMW’s signature dynamic ability is preserved. A new BMW 7 Series Protection special protection vehicle based on the new BMW 7 Series is in the final stages of development.

Focus on sustainability: resource-efficient development and production, innovative CO₂ reduction measures and TÜV-certified transparency throughout the car’s life cycle.
With the new BMW 7 Series, the BMW Group is extending its sustainability strategy across all drive-system variants. The focus here is on resource-efficient product development, innovative technologies and measures applied throughout the car’s life cycle – from the supply chain to production and the use phase. In the case of the BMW i7, in particular, CO₂e emissions have been significantly reduced with the help of secondary materials, renewable energies and optimised manufacturing processes, e.g. through the use of Gen6 battery cells and aluminium wheel rims with a high recycled material content. The company’s ambitious climate goals, including reducing CO₂e emissions by 60 million tons by 2035, are part of a 360° sustainability approach. Transparency is guaranteed by TÜV-certified carbon footprint verification. Production uses electricity and heat generated from renewable sources, supported by photovoltaic systems and a biomass heating plant.

Production at BMW Group Plant Dingolfing.
All model and drive-system variants of the new BMW 7 Series Sedan will be built on a single production line at BMW Group Plant Dingolfing. The tradition-rich location in Lower Bavaria combines the customary BMW passion for flawless engineering with skilled craftsmanship like no other. By beginning the rollout of Neue Klasse technologies, BMW Group Plant Dingolfing is once again assuming the role of lead plant for the new BMW luxury-class models.

The new BMW 7 Series Sedan celebrates its world premiere on 22 April 2026. The start of production and worldwide market launch will follow just a few months later, from July 2026.

Munich. In line with its sustainability strategy, the BMW Group is once again systematically leveraging product sustainability innovations in the new BMW 7 Series. This is evident, for example, in the use of a new battery cell technology and a higher percentage of secondary material in the wheel rims. These measures represent a targeted further development, applying proven sustainability approaches to another BMW model.

Sixth-generation (Gen6) battery cells in the new BMW i7: Measures to reduce CO₂e in core component.
Essential levers for reducing supply chain CO₂e emissions include increased use of secondary materials and renewable energies, in combination with selected product and process innovations.
Gen6 battery cells for the BMW i7’s high-voltage battery are manufactured exclusively using energy from renewable sources. The same applies to production of the necessary anode and cathode active material. Cell production also relies in part on secondary raw materials for the lithium, cobalt and nickel required. This reduces the overall supply chain CO₂e footprint of the Gen6 battery cell in the new BMW i7 60 xDrive by approximately 33 percent compared to the previous Gen5 cell used in the BMW i7 to date.

Aluminium wheels with high percentage of secondary raw materials.
From 2026, selected rim designs for the BMW i7 will be available with 70 percent secondary aluminium. Electrolysis of the remaining primary aluminium, as well as wheel rim production, is carried out in part using renewable energy. All components with a high percentage of secondary raw materials meet the BMW Group’s same strict quality standards, while also contributing to resource efficiency.

Enhanced efficiency during use phase.
With its EfficientDynamics technology package, the BMW Group optimises vehicle efficiency across all relevant subsystems during the use phase. This includes aerodynamics, lightweight construction, rolling resistance and overall energy management. EfficientDynamics has been used by the BMW Group across all drive technologies since 2007.

Production at BMW Group Plant Dingolfing.
All model variants of the new BMW 7 Series Sedan are produced at BMW Group Plant Dingolfing. The facility in Lower Bavaria, the Group’s primary plant for BMW luxury cars, increasingly relies on renewable energy for electricity and heating. 100 percent of its external electricity comes from renewable sources, some of which is also generated directly on site. In late 2025, an approximately 100,000-square-metre rooftop photovoltaic system with an output of almost 11 MWp was commissioned at the facility. In addition, a biomass heating plant went on-stream late last year to ensure that locally-produced heat is partially supplied from renewable energy sources.

In line with BMW Group’s sustainable development goals.
The BMW Group’s commitment to the Paris Climate Agreement and to reaching “net zero” no later than 2050 is an integral part of its holistic 360° approach to sustainability, which is anchored in its corporate strategy. The BMW Group has set itself ambitious science-based CO₂e targets for the coming years and intends to reduce its CO₂e emissions by a total of at least 40 million tonnes from 2019 levels by 2030.

Transparency through BMW Vehicle Footprint.
The BMW Group has published its vehicles’ Product Carbon Footprint, as validated by the German Technical Inspection Association (TÜV), in the so-called Vehicle Footprint for several years. This report is publicly available here for all drive trains of the new BMW 7 Series from the start of production and can also be accessed in the My BMW app. In this way, the BMW Group creates transparency around the percentage of secondary materials and CO₂e emissions throughout the vehicle’s lifecycle.

The BMW Group is bringing large-format, pure ASSB cells from Solid Power to its test vehicle, a BMW i7, which is being operated in the Munich area. The potential benefits of ASSB technology: higher energy density in a very compact storage system compared to current technologies.

Since 2022, the BMW Group and Solid Power, Inc. (Nasdaq: SLDP) have intensified their activities for the development of all-solid-state battery (ASSB) technology through their technology transfer agreement.

The BMW Group and Solid Power believe in the potential of genuine ASSB technology. With a higher energy density compared to current battery technologies, ASSB batteries have the potential to achieve longer ranges in vehicles without the disadvantages with regard to the weight of the overall storage system.

“Solid Power is extremely proud that our partnership with BMW has resulted in the first demonstration of truly all-solid-state battery cells in a vehicle,” said John Van Scoter, President and Chief Executive Officer of Solid Power.  “We believe in the promise of ASSB’s and continue to drive innovation of our sulfide electrolyte in support of that future for EV’s.”

Martin Schuster, Vice President Battery Cell and Cell Module at the BMW Group, says: “Our BMW i7 ASSB test vehicle on the road is a perfect example of the BMW Group's technology-open mindset. We are continuously advancing the development of new battery cell technologies and are constantly expanding our know-how with valuable partners such as Solid Power. ”

The concept battery integrated in the BMW i7 test vehicle combines proven Gen5 construction principles (prismatic cells in modules) with new, innovative module concepts for integrating ASSB cells from Solid Power.

The management of cell expansion will be investigated here. In addition: How is the operating pressure controlled and how to adjust the temperature conditions.

The use of solid power cells with sulfide-based electrolytes and their complete integration into a battery pack will provide the BMW Group with further important findings in the test program over the coming months.

The innovative cells were developed and manufactured by Solid Power in collaboration with experts from the BMW Group. Further development steps are required to implement ASSB technology in a competitive overall storage system.

The BMW Group and Solid Power have been cooperating since 2016 through an extended “Joint Development Agreement”, which was supported by BMW Group's investment in Solid Power in May 2021 as part of a financing round.

At the end of 2022, BMW and Solid Power agreed to further deepen their partnership. BMW will operate a solid cell prototype line at the CMCC (Cell Manufacturing Competence Center) in Parsdorf on the basis of a research and development license and using the experience and expertise of Solid Power.

Since 2008, the BMW Group has been steadily expanding its expertise in the area of battery cell technology. Since 2019, this know-how has been bundled at the BMW Group's Battery Cell Competence Center (BCCC) in Munich. The BCCC covers the entire value chain, from research and development to battery cell design and production capability.

In order to be able to implement innovations in battery cell technology quickly and efficiently, the BMW Group cooperates in a network of around 300 partners, including established companies, start-ups and universities.

The cooperation with Solid Power underlines the BMW Group's battery strategy -to further develop innovative battery technologies on equal footing with leading partners in the industry. This strategically strong position in the value chain ensures the BMW Group access to all new and innovative battery cell research worldwide.

Munich. Bavarian premium carmaker BMW is using an elaborately orchestrated brand campaign to shine the spotlight on its wide range of fully electric vehicles, which now comprises the BMW i4, BMW i5, BMW i7, BMW iX1, BMW iX2, BMW iX3 and BMW iX. The multi-channel campaign is focusing communications on values that have forever been associated with the BMW brand – exceptional dynamics, innovative technologies, unmistakable design and supreme driving comfort.

The global campaign relies primarily on video formats. The centrepiece of the campaign launch was a 30-second TV commercial, which has been spun off across the brand’s social media channels – YouTube and Instagram, in particular – and, with the help of paid media, in the individual markets. The commercial invites the viewer to discover the “soul” and character of BMW along a fast-paced journey through the history of the brand: from victories in motor racing via the brand’s distinctive design language and expertise, and its time-honoured talent for innovation, all the way to the transformation to electric mobility. The joy of driving has been inextricably linked with BMW since the company was formed – and this commercial brings it to life through the brand’s all-electric models.

The use of the hit single “Beautiful Things” by US singer Benson Boone turns up the emotionality of the commercial another notch. The track has exceeded 1.3 billion streams on Spotify alone and has also been a trending sound on social media platform TikTok for several months.

The emotionally charged hero film is accompanied by a series of other assets. For example, five reels have been produced which focus on the brand’s core competencies – Performance, Heritage, Innovation, Motorsport and Community. And additional reels telling inspirational social-media stories on the various fully electric models round off the multi-channel campaign.

“With this emotional campaign we are celebrating the unique soul of our brand, which has defined us since day one and which we have also carried into our fully electric BMW vehicles,” says Bernd Körber, Senior Vice President BMW Brand and Product Management. “After all, our customers represent the true essence of BMW, and they experience pure driving pleasure in all of our models.”

As well as the video content, a selection of just under 40 photo assets showcase the fully electric models to spectacular effect in natural surroundings – at different times of day and in different locations. Atmospheric lighting, which enriches the motifs with warm colours and mildly exaggerated contrasts, brings a very distinct sense of approachability to the images. The exclusive features of the individual models, such as the two-tone paint finish of the BMW i7, are depicted realistically. Alongside numerous individual images emphasising the pure joy of electric driving, a handful of pack shots of the BMW i4, BMW i5, BMW i7, BMW iX1, BMW iX2, BMW iX3 and BMW iX in their various configurations highlight the rich diversity of vehicles offered by BMW across the relevant segments.

https://youtu.be/-8UPg6hyDBg 

Munich. Bavarian premium carmaker BMW has come up with an innovative brand campaign to turn the heads of an international audience to the brand’s current range of models in the luxury segment. The highly exclusive BMW 7 Series, BMW 8 Series, BMW X7 and BMW XM models are showcased as masterpieces of design and engineering amid breathtaking landscapes. The impressive images send out a message of exclusivity with a progressive flavour that appeals to all the human senses in a nuanced way, reflects our intellectual perspectives and provides us with meaningful experiences.

The new multi-channel campaign was launched on the YouTube and Instagram social media channels. Additional content will follow with country-specific packages of outdoor/print advertising and TV commercials. These communications activities will begin in the USA, followed – from September 2024 – by Germany, China, Great Britain, Japan, South Korea, Czechia, Poland and the Middle East.

“At the heart of the new brand campaign are the uncompromising performance, sophistication and inimitable style of our most exclusive models,” says Bernd Körber, Senior Vice President BMW Brand Management and Product Management. “The imagery used in the campaign invites the viewer to experience the unbridled passion for design, craftsmanship and innovative technology inherent in every BMW.”

The new brand campaign gets underway on the BMW YouTube channel with an emotionally engaging clip focusing on the BMW i7. The flagship model in the all-electric vehicle line-up stars in the 60-second film – titled “Lifelines” – as the embodiment of an exclusive and also progressive take on the brand’s hallmark Sheer Driving Pleasure. Accompanied by a virtuoso music track, the car moves along an upland plain through a landscape bathed in atmospheric light. Here, the BMW i7 is presented as a car for individualists who approach the future with confidence and on their own terms, and take charge of their own destiny.

The campaign imagery also features the silhouette of a BMW 8 Series Coupé in front of the dynamically curving contours of a rocky landscape, the BMW X7 at the foot of a high mountain range with snow-capped peaks and the BMW XM on a stretch of beach with stormy winds and dramatically breaking waves. These powerful images are then joined by the company name: “Bayerische Motoren Werke” is written out in full.

This emphasises the uniqueness of the brand, its origins and its more than 100 years of heritage. At the same time, it also signals – alongside exclusivity and elegance – the confidence of a company that, over the course of its history, has repeatedly achieved enduring success with solutions developed in-house. This approach has prompted a genuine level of identification with its products in the luxury segment.

Munich. BMW has been setting standards in the development and production of special protection vehicles that combine the driving experience typical of the brand with the highest safety standards for more than four decades. Professional drivers need special knowledge and skills in order to be able to exploit the full potential of these armoured vehicles, which are equipped with special safety-relevant functions, in everyday use. These are taught in the BMW Security Vehicle Training courses. With the current portfolio of special protection vehicles and the intensive training courses for their drivers under the guidance of experienced instructors, BMW has created a comprehensive range of tailor-made security products from a single source.

The training programmes are designed for professional drivers who want to improve their skills in handling special-protection vehicles in order to be optimally prepared for extreme situations. As one of Europe's most renowned test and inspection centres for vehicle safety, the training centre in Groß Dölln near Berlin provides the ideal setting. The former military airfield, where the authorities also train their emergency services, was converted into a state-of-the-art driving centre in 2002 and is now the perfect venue for theory lessons and driving exercises for BMW Security Vehicle Training.

Driving techniques and escape manoeuvres: Driving safely in dangerous situations.

The two-stage BMW Security Vehicle Training course was developed for participants who, as professional drivers, are responsible for the safety of their passengers. The BMW instructors teach the basics of driving physics and driving technique as well as tactical knowledge that will help drivers to act safely and confidently even in extreme situations. Under the guidance of the instructors, they learn to test and improve their driving skills in realistic practice scenarios, even under challenging conditions - such as in escape situations. With a maximum of eight participants per group and two passengers per vehicle, an intensive and personalised learning experience is guaranteed.

The two-day basic training course focuses on basic driving techniques using special protection vehicles. Due to their armouring and the associated additional weight, special protection vehicles have a specific driving behaviour that must be taken into account when handling them. The first day's training includes various driving elements, including emergency braking and evasive manoeuvres, as well as exercises in the dark. The night training programme includes braking and evasive manoeuvres on a slalom course, alternating between high beam, dipped beam and parking lights. To simulate the ability to orientate and react to threat scenarios on an unfamiliar route, the participants are also confronted with explosions on a confusing forest road.

On the second day, in addition to high-speed handling and evasive manoeuvres in bends, the curriculum includes a real threat scenario with a simulated vehicle attack. The J-turn is an effective escape manoeuvre that involves turning the vehicle from reverse to forward without losing speed to escape a dangerous situation in the opposite direction. Other key components of the basic module include anticipatory driving and the ability to maintain a perfect overview even under stress.

Confident handling in authentically simulated extreme situations.

Building on this, the BMW Security Vehicle Training Level 2 completes and deepens the skills acquired in the basic course. The three-day advanced course also covers extreme situations such as escape manoeuvres under fire and driving exercises with vehicle contact.

Pyrotechnic effects, night-time ambushes and crash scenarios with significant bodywork damage also test the mental strength of the training participants. They learn how to control an armoured vehicle under extreme conditions during high-speed pace car laps on the race track. The BMW Security Vehicle Training provides professional drivers with all the skills they need to meet the highest security requirements and offer their passengers optimum protection.

The learning content is also supplemented by off-road training with the BMW X5 Protection VR6 (WLTP combined (preliminary data): Energy consumption 13.4 l/100km; CO2 emissions 305 g/km; CO2 class G). The training participants have to negotiate various inclines with the special protection vehicle, which is around one ton heavier than its base model due to its armouring, and drive at an angle just below the tipping angle. In addition, sand crossings and locking manoeuvres, where only two wheels touch the ground in rough terrain, are practised.

BMW 7 Series Protection and BMW i7 Protection: Integrated protection concept for maximum safety.

Together with the BMW 7 Series Protection (WLTP combined (preliminary data): Energy consumption 14.6 l/100km; CO2 emissions 328 g/km; CO2 class G), the all-electric BMW i7 (WLTP combined (preliminary data): Energy consumption 30.0 kWh/100km; CO2 emissions 0 g/km; CO2 class A) and the BMW X5 Protection VR6, the entire range of current BMW special protection vehicles is available to training participants. The BMW 7 Series Protection and the BMW i7 Protection combine their integrated protection concept with remarkable ride comfort and spaciousness, advanced equipment features and brand’s hallmark driving dynamics.

The globally unique protection concept includes the BMW Protection Core, which was already used in the development of the regular BMW 7 Series. It forms a self-supporting protection cell made of armour-plated steel, which is combined with protected doors, underbody armour and safety glass. The BMW 7 Series Protection and the BMW i7 Protection are classified in resistance class VR9 according to the internationally recognised official test criteria of the Association of Test Centres for Attack-Resistant Materials and Constructions (VPAM). The glass even meets the requirements of the highest resistance class for civilian special protection vehicles, VPAM 10. As an option, the new BMW 7 Series Protection is also available with partial protection in defined areas of the body against VPAM 10 ammunition.

Model-specific suspension technology, which is precisely matched to the weight of the special protection, ensures high agility and superior performance even in dangerous situations. Unique features include integral active steering as standard and 20-inch alloy wheels with PAX tyres, which allow the vehicle to continue driving even in the event of a complete loss of air pressure. Only a few details distinguish the special Protection models from the standard BMW 7 Series with M Sport Package. The BMW 7 Series Protection is powered by a 390 kW/530 hp V8 engine. The BMW i7 Protection is the world's first certified special protection sedan with a all-electric drive. Its two electric motors generate a system output of up to 400 kW/544 hp.

BMW X5 Protection VR6: Discreet, sporty appearance and added safety.

As the most powerful, dynamic and best-selling special protection vehicle of its kind in the world, the BMW X5 Protection VR6 also plays a special role in the brand's model range. Its design is almost indistinguishable from that of the standard model, giving it a discreet appearance with a sporty touch. Its integrated protective equipment was already taken into account during the series development of the Sports Activity Vehicle (SAV). This includes body armour and safety glass, which are specially designed for each model. As a result, the BMW X5 Protection VR6 also meets the requirements of the Association of Test Centres for Attack-Resistant Materials and Constructions (VPAM) with regard to bullet and blast resistance.

The chassis technology of the BMW X5 Protection VR6 is precisely tuned to its high engine output and individual weight balance. It is equipped as standard with the Adaptive M Chassis Professional, which, in addition to the M Sport Differential, includes an integrated active steering system and active roll stabilisation. Its 390 kW/530 hp V8 engine delivers outstanding dynamics, while the standard sport brake system ensures consistently high stopping power, even under intensive use.

Further information on BMW Security Vehicle Training and the brand's special protection vehicles is available online at BMW M [https://www.bmw-m.com/de/fastlane/driving-experience/professional-experience/bmw-protection-professional.html] and BMW [https://www.bmw.de/de/topics/faszination-bmw/grosskunden-behoerden/Sonderschutzfahrzeuge.html].

In case of queries, please contact:

Corporate Communications

Johannes Lacher, Product Communication BMW Automobiles

Tel.: +49-89-382-23051

E-mail: Johannes.Lacher@bmw.de

Alexandra Landers, Head of Product and Brand Communication BMW

Tel.: +49-89-382-30871

E-mail: Alexandra.Landers@bmw.de

Internet: https://newsroom.bmwgroup.com/global/en

E-mail: presse@bmw.de

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.

In 2023, the BMW Group sold over 2.55 million passenger vehicles and more than 209,000 motorcycles worldwide. The profit before tax in the financial year 2023 was € 17.1 billion on revenues amounting to € 155.5 billion. As of 31 December 2023, the BMW Group had a workforce of 154,950 employees.

The success of the BMW Group has always been based on long-term thinking and responsible action. The company set the course for the future at an early stage and consistently makes sustainability and efficient resource management central to its strategic direction, from the supply chain through production to the end of the use phase of all products.

www.bmwgroup.com

Facebook: http://www.facebook.com/BMWGroup

Twitter: http://twitter.com/BMWGroup

YouTube: http://www.youtube.com/BMWGroupView

Instagram: https://www.instagram.com/bmwgroup

LinkedIn: https://www.linkedin.com/company/bmw-group/

Munich. With a brace of victories in the “Best Cars” competition, BMW has backed up its successful end to 2023 with a similarly fruitful beginning to 2024. The BMW 2 Series Coupé wrapped up class victory in the compact segment for the third time in succession, while the BMW X1 led the way in the “compact SUV” category. The “Best Cars” award – voted on by readers of German motoring magazine “auto, motor und sport” and in its 48th edition this year – is one of the most prestigious in the European automotive industry. Almost 100,000 respondents took part in the survey, selecting one overall winner and one “imported car” champion from a field of 455 models across 13 vehicle categories.

The start of 2024 was also marked by class victory for the new BMW 5 Series Sedan in the “Large Car” category of the “Women's Worldwide Car of the Year” award. 75 female automotive journalists from 52 countries picked out their favourites from a total of 62 vehicles in five categories. Intended to showcase the influence of women in the automotive industry and presented for the 14th time this year, this prize takes into account factors such as safety, quality, price, design, ride comfort, everyday usability and environmental impact. The new BMW 5 Series Sedan won over the jury members with its electrified drive system line-up (including the fully electric BMW i5), as well as its spaciousness, advanced technology and now fully vegan interior.

This successful beginning to the year saw BMW building on its run of success in a large number of awards in 2023. Models from the premium brand’s current range claimed numerous prizes in both its home market of Germany and its most important sales regions internationally. The winners stretched across all the relevant categories, with compact models, luxury vehicles and high-performance sports cars from BMW M GmbH all making waves. As well as vehicles powered by combustion engines, the readers and juries also recognised a strikingly high number of representatives from BMW’s constantly expanding electric mobility range.

“We’re very proud that our various BMW vehicles have won awards in so many national and international competitions. This also shows that we have attractive models in all segments that excite people,” says Jochen Goller, Member of the Board of Management of BMW AG, Customer, Brands, Sales. “The response to our models with all-electric drive systems is particularly pleasing. This ties in with the strong demand from customers and supports the BMW Group’s commitment to ramping up electric mobility in all areas.”

Newcomer to the ranks of high-performance models and a fully electric Sports Activity Vehicle both win a “Golden Steering Wheel”.

The “Golden Steering Wheel” presented by German publications “Auto Bild” and “Bild am Sonntag” is one of the most prestigious distinctions in the European car industry. BMW took two of these coveted trophies back to Munich in 2023. The BMW M3 Competition Touring with M xDrive (fuel consumption, combined: 10.4 – 10.1 l/100 km [27.2 – 28.0 mpg imp]; CO₂ emissions, combined: 235 – 229 g/km in the WLTP cycle) ranked first in the “sports cars” category and the fully electric BMW iX1 topped the “compact class”.

Both models added a string of other international awards to their collections over the course of 2023. For example, the first ever BMW M3 Touring – which combines the dynamic prowess of a high-performance car with impressive levels of practicality – was elected sports car of the year in the category for vehicles costing up to 120,000 euros by readers of “Auto Bild Sportscars” magazine. And acclaimed British TV programme “Top Gear” honoured the BMW M GmbH newcomer with the title “All The Car You'll Ever Need” in its “Car of the Year” awards.

The BMW iX1 collected a trio of awards in China, including “All-Electric Premium SUV of the Year”. It also won the French “Automobile Award 2023” in the “Green Tech” category and the “autonis Award” bestowed by readers of “auto, motor und sport” to the year’s most attractive new design.

Fully electric BMW i5 enjoys immediate success around the world.

The new BMW 5 Series Sedan and BMW i5 also claimed an “autonis” prize. Now also available with a fully electric drive system for the first time, the new edition of the world’s most successful business sedan was also named “Car of the Year” by Portuguese magazine “Frontline”. The BMW i5 was also presented with equivalent awards in Norway and Denmark, both particularly important markets for electric vehicles. Norwegian daily “Dagbladet” teamed up with online portals “DinSide” and “Elbi24” to celebrate the BMW i5. While in Denmark, the i5 fought off competition from six other models to gain the most votes for “Car of the Year” in a final round made up exclusively of fully electric models. The jury of 20 Danish motoring journalists chose the BMW i5 as their winner by a large margin.

Chinese publication “Auto World” crowned the BMW i5 as “Most Anticipated Premium Executive Sedan of the Year”, and the fully electric business sedan also collected three awards in Great Britain: “The Car Expert” put the BMW i5 in top spot in its “Best Large Car Award”, it was named “Premium Car of the Year” in the “2024 Electrifying.com Awards” and the “Comfortable Cruiser” topped its class in Carwow’s “Car of the Year Awards 2024”.

The awards underscore the ability of the new BMW i5 Sedan to win people over with numerous different qualities: from character-rich design, a unique balance between sportiness and comfort, innovative equipment features and progressive digital services to a drive system whose power is matched by its capability over long distances. And it also uses latest-generation BMW eDrive technology to transfer the brand’s signature dynamic ability to the road with zero local emissions. In addition, adaptive recuperation and an intelligent combination of heat pump technology for heating and cooling the interior, drive system and high-voltage battery help to give the BMW i5 eDrive40 Sedan (electric power consumption, combined: 18.9 – 15.9 kWh/ 100 km in the WLTP cycle) a range of 498 – 582 kilometres (309 – 362 miles) in the WLTP cycle.

BMW’s electric mobility offensive is recognised with awards.

The BMW brand’s fully electric model line-up as a whole enjoyed a successful year worldwide in 2023. As well as the BMW iX1 and BMW i5, this was particularly true of the BMW i7 and BMW i4. In Great Britain alone, these two models were both among the winners in seven awards. Both won the “Auto Express New Car Award” in their respective vehicle classes. The BMW i4 also claimed the “Pocket-lint Award” and “Business Car Award”, and the BMW i7 celebrated success in both the “What Car? Electric Car Awards” and the “What Car? Car of the Year Awards”. The fully electric luxury sedan racked up five prizes in China, too, including the “Car of the Year” distinction from leading online magazine “sohu.com”.

There was also much to celebrate in France and the USA, where the BMW i7 was given the “Best Overall and Best Value” rating from “Money” magazine and praised by “wards auto” magazine for its standout luxury ambience and digital user experience with BMW Theatre Screen in the rear compartment. Renowned US magazine “car and driver” named both the BMW i4 M50 (electric power consumption, combined: 22.5 – 18.0 kWh/ 100 km in the WLTP cycle) and BMW i4 eDrive40 M50 (electric power consumption, combined: 19.1 – 16.1 kWh/ 100 km in the WLTP cycle) among the “Best 10” of 2023.

Top marks and distinctions for the BMW 3 Series and BMW 4 Series ranges, the BMW M2 and the BMW X3.

BMW set the seal on a successful year in Germany with a two-pronged triumph. The BMW 3 Series and BMW X3 closed out 2023 with class victory in the coveted “Auto Trophy”. The BMW 3 Series Sedan and BMW 3 Series Touring, for example, took clear victories in the hotly contested midsize segment of the readers’ survey conducted by German title “Auto Zeitung”, racking up 19.0 per cent of the vote. This was the seventh class win in a row for the 3 Series. Meanwhile, the rugged aura, interior spaciousness and commitment to electrification of the BMW X3 helped it account for 15.3 per cent of the votes cast and therefore the highest points total in the high-volume vehicle segment of “SUVs costing 30,000 – 60,000 euros”.

The BMW 3 Series was a particularly prolific award-winner in Great Britain. In the “Business Car Awards”, the 3 Series won the “Best Premium Car” prize, and it also gained entry to the “Hall of Fame” of “Fleet News” magazine as the “Most Reliable Company Car”. The BMW 3 Series won twice in the “What Car? Used Car Awards”, topping both the “Used Executive Car” category and overall “Used Car of the Year”. And then there was the “Best Used Hybrid Executive Car” distinction for the BMW 330e Sedan (fuel consumption, combined: 1.9 – 1.4 l/100 km [148.7 – 201.8 mpg imp]; electric power consumption, combined 20.1 – 18.1 kWh/100 km; CO₂ emissions, combined: 43 – 32 g/km in the WLTP cycle). The plug-in hybrid model also tasted success in the USA, where “Money” magazine described it as “Best for Handling”.

Adding to the wave of success enjoyed by the BMW 3 Series, the BMW 4 Series – with its standout sporting appeal – also enriched the brand’s glittering international reputation in the premium midsize segment. The best example of this came in the BMW 4 Series Coupé and BMW 4 Series Convertible’s showing in the “What Car? Car of the Year Awards” in Great Britain. The closed-roof two-door won the “Coupe of the Year” for the third year in succession in 2023. And this year its open-top sister model also won the “Convertible of the Year” award.

Two other British awards were claimed by the BMW M2. It was voted “Best Performance Car” in “The Car Expert Awards”, and the compact high-performance sports car also took the title of “Performance Car of the Year” in the “Auto Express New Car Awards”.

_{Official fuel consumption, CO2 emissions, electric power consumption and electric range figures were determined based on the prescribed measurement procedure in accordance with European Regulation (EC) 2007/715 in the version applicable. Where a range is shown, the WLTP figures take into account the impact of any optional extras.}

_{Only official figures based on the WLTP procedure are available for new models that have been type tested since 01.01.2021. In addition, according to EU Regulation 2022/195, the NEDC values will no longer be included in the EC certificates of conformity as of 01.01.2023. Further information on the WLTP and NEDC measurement procedures can also be found at www.bmw.de/wltp.}

_{Further information on official fuel consumption figures and specific CO2 emission values of new passenger cars is included in the following guideline: 'Leitfaden über den Kraftstoffverbrauch, die CO2-Emissionen und den Stromverbrauch neuer Personenkraftwagen ' (Guide to the fuel economy, CO2 emissions and electric power consumption of new passenger cars), which can be obtained free of charge from all dealerships, from Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at https://www.dat.de/co2.}

In the event of enquiries please contact:

Corporate Communications

Cypselus von Frankenberg, Product Communication BMW Automobiles

Telephone: +49-89-382-30641

E-mail: Cypselus.von-Frankenberg@bmw.de

Alexandra Landers, Head of Product and Brand Communication BMW

Telephone: +49-89-382-30871

E-mail: Alexandra.Landers@bmw.de

Internet: https://newsroom.bmwgroup.com/global/en

E-mail: presse@bmw.de

The BMW Group

_{With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.}

_{In 2022, the BMW Group sold nearly 2.4 million passenger vehicles and more than 202,000 motorcycles worldwide. The profit before tax in the financial year 2022 was € 23.5 billion on revenues amounting to € 142.6 billion. As of 31 December 2022, the BMW Group had a workforce of 149,475 employees.}

_{The success of the BMW Group has always been based on long-term thinking and responsible action. The company set the course for the future at an early stage and consistently makes sustainability and efficient resource management central to its strategic direction, from the supply chain through production to the end of the use phase of all products.}

www.bmwgroup.com

Facebook: http://www.facebook.com/BMWGroup

Twitter: http://twitter.com/BMWGroup

YouTube: http://www.youtube.com/BMWGroupView

Instagram: https://www.instagram.com/bmwgroup

LinkedIn: https://www.linkedin.com/company/bmw-group/

On location photos and footage International Media Launch Lisbon, Portugal.

Munich. The new features set to enhance the BMW model line-up from autumn 2023 centre on the latest advances in terms of digitalisation. The new BMW X1 and BMW 2 Series Active Tourer will both be equipped with the upgraded BMW iDrive featuring QuickSelect and BMW Operating System 9 from November 2023. The BMW Digital Premium offering, with its highly customisable selection of online-based services, is also being introduced in both model series at the same time. Plus, extra digital services will be made available for a large number of current models via Remote Software Upgrade. Meanwhile, an extended range of functions will also add to the appeal of the My BMW App.

When it comes to automated driving systems, the highlight is without doubt the new Highway Assistant, which is also due to become available for models in the BMW 7 Series range from March 2024 following its premiere in the new 5 Series Sedan. Autumn 2023 will also bring additions to the choice of exterior colours and light-alloy wheels for selected models.

More intuitive and easier to use than ever: new BMW iDrive with QuickSelect.

From November 2023, the upgraded BMW iDrive with QuickSelect will be fitted as standard in all model variants of the new BMW X1, the all-electric BMW iX1 and the new BMW 2 Series Active Tourer, enabling numerous vehicle functions to be operated even more intuitively and easily. The latest incarnation of the display and control/operation system is based on BMW Operating System 9 and is packaged together with the BMW Curved Display and BMW Intelligent Personal Assistant.

The new BMW iDrive features a redesigned home screen and the QuickSelect rapid-access tech, bringing an improved menu structure that takes its cue from consumer electronics devices. The new home screen displays the navigation system’s map view or other individually configurable graphics in the control display at all times. On the same level, function icons appear in a vertical arrangement on the driver’s side of the display. Drivers can switch between icons with a vertical swipe of the finger. The QuickSelect feature allows the function selected in this way to be activated directly without having to enter a submenu.

BMW Operating System 9 was developed in-house by the BMW Group and is based on an Android Open Source Project (AOSP) software stack for the first time. It provides the basis for a broader offering of digital content that serves information and entertainment, shorter function update cycles and improved accessibility to a host of specific online services.

New BMW Digital Premium offering: customised selection of gaming, video & music streaming and other online services.

The new BMW Digital Premium offering will be brought out in Germany in November 2023 alongside the introduction of BMW Operating System 9. It will be available as an option for BMW X1, BMW iX1 and BMW 2 Series Active Tourer models and can be ordered from the BMW ConnectedDrive Store, which has now been expanded with the addition of further third-party apps. This means customers can enjoy in-car use of all the apps available in their country, e.g. for video and music streaming, news or gaming, as part of a package. In addition to this, BMW Digital Premium also includes enhanced navigation functions along with added customisation options thanks to extra My Modes, for instance.

As with all other ConnectedDrive Upgrades, BMW Digital Premium can be obtained from the ConnectedDrive Store either on the website, in the My BMW App or directly in the car. And, from November 2023, it will be even easier for customers to add ConnectedDrive Upgrades, as it will then be possible to not just select them directly from their vehicle, but to pay for them at the same time. In other words, instead of being redirected to the app or internet to complete their order, customers will be able to carry out the entire process, including payment, from the comfort of their car.

This new offering is designed to allow customers to put together a customised selection of digital services from the growing variety on offer – one that is perfectly suited to their personal requirements. BMW Digital Premium is available in Germany, for example, for €9.98 a month or from mid-2024 (provisionally) for an annual fee of €99 (both including VAT). The package also covers data usage for all digital services and the apps available from the BMW ConnectedDrive Store, including music and video streaming. Customers can take advantage of a free three-month trial period that will allow them to sample all the BMW Digital Premium services and content.

A new form of in-car gaming unique in the automotive sector is one of the highlights of BMW Digital Premium. BMW is presenting a wide selection of casual games that use a smartphone as the controller in collaboration with the AirConsole gaming platform. The games can be played in either solo or multiplayer mode when the vehicle is stationary as a way of passing the time while e.g. waiting for the high-voltage battery in the BMW iX1 or the BMW 2 Series Active Tourer plug-in hybrid models to recharge. About ten titles will initially be available to play, including racing, sport, quiz and skill games, and the range will continue to grow.

Besides audio streaming, BMW Digital Premium also lets the occupants enjoy a wide variety of video streaming services (powered by Xperi TiVo) on the control display while the car is stationary. This offers customers access to an ever-growing selection of aggregated video content, such as news and live or on-demand streaming of movies and series, for instance, along with country-specific content. Available with BMW Digital Premium in the USA, UK, South Korea, France, Italy, Germany and Spain, the Video App will feature, among other things, the Pluto, Bloomberg Television, Deutsche Welle, Al Jazeera and TED portals. In Germany, the package will additionally include the tagesschau news service app as well as the popular streaming service JOYN. Country-specific content will also be offered from the outset in Italy and the USA. The portfolio of video streaming platforms will keep evolving and will be gradually rolled out to other countries too.

Enhanced navigation functions, additional My Modes.

One of the key benefits of BMW Digital Premium is the enhanced functionality of the cloud-based navigation system BMW Maps. For example, real-time traffic information (RTTI) with colour coding shows how freely traffic is flowing across the entire map area, even if route guidance is not activated. Other functions include 3D visualisation of buildings and surrounding elements in the map view and extended information on parking facilities. The driver is also proactively notified of the current traffic situation and estimated time of arrival when setting out to destinations they drive to regularly. If necessary, the system will even propose an alternative route. Turn-off instructions and lane recommendations are shown in realistic form in both the information display and the optional BMW Head-Up Display.

In Germany and other European countries, BMW Digital Premium offers the additional benefit of allowing drivers to pay parking fees directly from their vehicle in parking zones that support this payment method. And drivers in Germany also have the option of settling fuel bills digitally from their car after refuelling at participating filling stations. In both cases, payment is made using a credit card that is first registered with the partner company Parkopedia via the My BMW App.

In addition, BMW Digital Premium adds Expressive Mode, Relax Mode and Digital Art Mode to the choice of My Modes, opening up still greater scope for customising the driving experience. And it also brings new variants for both the Welcome Light sequence and the graphics visualising the BMW Intelligent Personal Assistant. 

Current Remote Software Upgrades for enhanced driving pleasure.

The Remote Software Upgrades bring existing digital functions right up to date. At the same time, new features and improvements to quality can also be imported into the car over the air. The latest in-car gaming and video-streaming services for BMW models will be made available in this way for the majority of vehicles with BMW Operating System 8.5 in autumn 2023.

Customers also receive notification of the Remote Software Upgrades in the My BMW App. Another option is for upgrades to be downloaded via the My BMW App and transferred to the vehicle before initiating the installation process there.

Extra functions for the My BMW App.

The My BMW App for smartphones provides customers with a direct link to their car and, depending on the vehicle configuration and country, offers them the benefit of numerous functions designed to make day-to-day mobility even more straightforward. This includes information transferred to the user’s smartphone on their vehicle’s status, servicing requirements, charging status and range, as well as remote access to functions for vehicle locating, locking and unlocking the doors, climate control and monitoring the car’s immediate vicinity. Charging-optimised routes can also be planned via the My BMW App and destination addresses sent from a smartphone to the vehicle’s navigation system. From autumn 2023, it will also be possible to enter mid-journey stops as part of the process.

And from March 2024, customers with compatible Android smartphones will also be able to use the My BMW App to operate the Remote Control Parking and Manoeuvre Assistant functions available with the optional Parking Assistant Professional and BMW Digital Key Plus. The My BMW App will also indicate the status of the alarm system on suitably equipped vehicles and show how it can be fully or partially activated.

New Highway Assistant also coming soon for the BMW 7 Series.

BMW has become the first carmaker to gain approval from Germany’s Federal Motor Transport Authority for semi-automated driving at speeds up to 130 km/h (81 mph). As a result, the BMW Highway Assistant already available in the USA and Canada is now set to become an extremely innovative component of the optional Driving Assistant Professional package in Germany too. The new function lets the driver take their hands off the steering wheel and put them in a comfortable position while driving. First launched in the new BMW 5 Series Sedan, it will also become available to use in the BMW 7 Series luxury sedan from spring 2024.

The BMW Highway Assistant can operate on multi-lane roads with structurally separated carriageways, with the function’s availability indicated to the driver in the information display. On suitably designated stretches of road, the driver is able to take their hands off the steering wheel for longer periods and position them comfortably, provided they continue to pay attention to what is happening on the road and are able to take over the steering again at any time. The Active Lane Change Assistant with eye confirmation included as part of the new BMW Highway Assistant adds another layer to the automated driving experience. As soon as the traffic situation permits, it is capable of performing the necessary steering movements for an overtaking manoeuvre, for example, and adjusting the vehicle’s speed as required. Plus, for the first time, the driver is able to initiate a lane change suggested by this system by simply looking in the exterior mirror to confirm it.

Additional exterior colour for the new BMW 5 Series Sedan, new 21-inch light-alloy wheels for the 7 Series.

A new shade is already being added to the selection of exterior colours for the new BMW 5 Series Sedan, just a short time after its launch. The Fire Red metallic paint finish will be made available for the BMW i5 M60 xDrive Sedan (electric power consumption combined: 20.6 – 18.2 kWh/100 km in the WLTP cycle) from November 2023, as well as for all other model variants of the new business sedan specified with the M Sport package.

A further highly exclusive design of light-alloy wheel will be added to the range of optional extras for the BMW 7 Series from November 2023. At the same time, 21-inch BMW Individual light-alloy wheels in multi-spoke design will also be available for all model variants of the luxury sedan. They have a bi-colour finish and are fitted with mixed-size tyres.

All of the stated model variants, equipment features, technical data and fuel/electric power consumption and emissions figures relate to the offering in the German market.

Munich. At the IAA Mobility 2023 international motor show in Munich, the BMW Group will be presenting the most recent highlights of its ongoing transformation in the key action areas of electrification, digitalisation and circularity. The latest new models with electrified powertrains from the BMW, MINI and BMW Motorrad brands, plus Vision Vehicles and concepts for individual mobility in tomorrow’s world all serve to underline the company’s innovative strength in these fields. As the dawn of a new era in personal mobility approaches, the BMW Group is set to unveil its latest highlight, the BMW Vision Neue Klasse, which brings together the Group’s development expertise in the three crucial disciplines for the future of mobility.

The IAA Mobility show is being staged in Munich for the second time. For the BMW Group and its brands, this provides an excellent opportunity to enter into constructive dialogue on the future of individual mobility with local people, as well as with visitors to the show from outside Munich and other stakeholders. The IAA Mobility Summit at the exhibition centre and the BMW Group’s Open Space at Max-Joseph-Platz in the heart of Munich will be the main arenas where BMW, MINI and BMW Motorrad present their new products on 5 – 10 September 2023. Among the models visitors can acquaint themselves with here alongside the BMW Vision Neue Klasse is the fully electric BMW i5. And they can also experience the world premieres of the new fully electric MINI Cooper, new fully electric MINI Countryman and BMW CE 02 eParkourer.

Electric, digital, circular – the focus areas of the BMW Group.

The BMW Group’s presence at IAA Mobility 2023 revolves around the company’s rigorous focus on electric, digital and circular mobility for the future and the latest progress it has made in these areas. The BMW Vision Neue Klasse is joined by a selection of new models from across the Group’s brands whose electrified powertrains, digital innovations and resource-efficient manufacturing illustrate the ongoing process of change in a variety of ways.

The new products poised for launch by the BMW brand include the plug-in hybrid variants of the new BMW 5 Series. The new BMW i7 Protection – the first ever all-electric protection vehicle in the luxury sedan segment – is also making its debut at IAA Mobility 2023.

MINI is unveiling the members of the brand’s new model family for the first time with the help of two world premieres: the new fully electric MINI Cooper and new fully electric MINI Countryman will both be on show at the Open Space site. A new model with all-electric drive also forms the centrepiece of BMW Motorrad’s line-up at Max-Joseph-Platz. Conceived as a compact eParkourer with a trailblazing design, the new BMW CE 02 injects fresh impetus into the urban mobility scene.

Locally emission-free mobility sets the theme for the models on show.

The IAA Mobility show will be officially opened on 5 September at Munich’s exhibition centre. The BMW Group will be represented at its stand in Hall A2, where the BMW Vision Neue Klasse will be unveiled to kick off the event. The BMW i7 Protection all-electric protection vehicle will also be presented for the first time at the IAA Mobility Summit.

The IAA Mobility Summit is taking place under the banner “Experience Connected Mobility” and is aimed primarily at trade visitors. It will showcase trends and technological innovations for future mobility over the course of numerous talks, presentations and panel discussions. One of the central topics is the use of hydrogen as an energy source for current and future vehicles. BMW is carrying out pioneering work in this field with its development and practical testing of a Sports Activity Vehicle with a hydrogen-powered fuel-cell drive system. The BMW iX5 Hydrogen is also being exhibited at the Summit.

Locally emission-free mobility is also the dominant theme for the models awaiting visitors to the Open Space site. BMW has at least one purely electrically powered representative in all relevant model segments. The brand is presenting its entire line-up to the public, ranging from the BMW iX1 compact Sports Activity Vehicle via the BMW i4 and BMW i5 to the BMW iX and the BMW i7 luxury sedan.

The Open Space at Max-Joseph-Platz can be visited free of charge on 5 – 9 September from 10 a.m. to 10 p.m. and on Sunday 10 September from 10 a.m. to 5 p.m. In addition, BMW Welt will continue to provide an attractive destination for all automotive enthusiasts during IAA Mobility 2023. The current model portfolios of the BMW, MINI, Rolls-Royce and BMW Motorrad brands are presented here, along with the latest BMW and MINI Lifestyle collections. Plus, starting on 2 September 2023, BMW Lifestyle together with BMW M GmbH will be running a GOODS WITH FREUDE pop-up store in the Hofstatt shopping centre at No. 10 Sendlinger Straße. Located just a few minutes’ walk away from the Open Space, the store will feature both familiar lifestyle articles and the new BMW Lifestyle collection.

World premiere: the BMW Vision Neue Klasse.

At IAA Mobility 2023, the BMW Group is offering visitors a preview of the Neue Klasse – the forthcoming generation of models from BMW. The BMW Vision Neue Klasse brings together innovations from the areas of electrification, digitalisation and circularity in signature BMW style. The Vision Vehicle takes design, control/operation, efficiency and sustainability into a whole new dimension – one that it will be possible to experience on the road before long.

During IAA Mobility 2023, the BMW Vision Neue Klasse will be on show at both the Summit and the Open Space. The new Vision Vehicle incorporates the latest innovations in the BMW Group’s key future-focused fields. It therefore builds on the BMW i Vision Circular and the BMW i Vision Dee – which have already demonstrated the BMW Group’s development expertise in the areas of circular economy and digitalisation – and combines their qualities with further new developments in exterior and interior design, user experience and powertrain and battery technology.

World premiere: the plug-in hybrid variants of the new BMW 5 Series Sedan.

As well as the all-electric BMW i5, the brand is exhibiting two other model variants with electrified powertrains at IAA Mobility 2023. As early as spring 2024, two models featuring state-of-the-art plug-in hybrid technology will be added to the new BMW 5 Series Sedan range. Their six-cylinder and four-cylinder in-line petrol engines from the new modular generation of Efficient Dynamics units will each be combined with the latest BMW eDrive technology for plug-in hybrid systems. This will result in a notable increase in output and much sharper power delivery, while also significantly improving efficiency and electric range compared to the outgoing model generation.

The electric motor purpose-developed for the new plug-in hybrid system is integrated into the eight-speed Steptronic Sport transmission together with its power electronics. The highly integrated drive unit contributes up to 145 kW/197 hp to the maximum combined output of 360 kW/489 hp in the case of the new BMW 550e xDrive Sedan (fuel consumption combined: 1.1 – 0.8 l/100 km [256.8 – 353.1 mpg imp]; electric power consumption combined: 22.5 – 20.1 kWh/100 km; CO₂ emissions combined: 24 – 19 g/km in WLTP cycle, provisional figures) and 220 kW/299 hp for the new BMW 530e Sedan (fuel consumption combined: 0.8 – 0.6 l/100 km [353.1 – 470.8 mpg imp]; electric power consumption combined: 21.4 – 18.9 kWh/100 km; CO₂ emissions combined: 19 – 14 g/km in WLTP cycle, provisional figures).

A BMW-patented innovation has been used to enhance the electric motor’s power delivery in the new plug-in hybrid models: a pre-gearing stage enables the nominal torque of 280 Nm (206 lb-ft) to be increased to effective torque of up to 450 Nm (332 lb-ft) at the transmission input for the motor. The compact electric motor is therefore able to boost torque by an amount that would normally only be possible using a larger unit and makes a clear difference both when accelerating off the line and putting in a rapid burst of speed. Electric range is now up to 79 – 90 kilometres (49 – 56 miles) in the WLTP cycle for the new BMW 550e xDrive Sedan and 87 – 101 kilometres (54 – 63 miles) in the WLTP cycle for the new BMW 530e Sedan.

The lithium-ion high-voltage battery’s space-saving positioning within the vehicle’s underbody has a beneficial effect on both the car’s centre of gravity and the capacity of its luggage compartment, which holds a total of 520 litres in the plug-in hybrid models – meaning it is just as large as that offered by their purely combustion-engined siblings. The usable energy provided by the high-voltage battery has climbed to 19.4 kWh. At the same time, maximum charging capacity has doubled compared to the outdoing models and now stands at 7.4 kW, enabling the high-voltage battery to be fully recharged from empty in 3.0 hours. When hooked up to a conventional domestic power socket, a full vehicle charge is completed in 9.8 hours.

World premiere: the BMW i7 Protection.

BMW is presenting a new generation of protection vehicles in the luxury sedan segment at the IAA Mobility 2023 show. The new BMW i7 Protection (electric power consumption combined in WLTP cycle: 30.0 kWh/100 km, provisional figure) is absolutely unique in this segment, as it is the world’s first ever certified protection sedan with an all-electric drive system. Driven by two powerful electric motors, it meets all the requirements of class VR9 protection without any limitations, as does the new V8-engined BMW 7 Series Protection (fuel consumption combined in WLTP cycle: 14.6 l/100 km [19.3 mpg imp]; CO₂ emissions: 328 g/km, provisional figures).

Both models blend the integrated protection concept channelled into the development of the new BMW 7 Series range with outstanding levels of ride comfort and spaciousness, advanced equipment features and the unbeatable dynamic prowess for which BMW is renowned. The concept centres around the new and unique BMW Protection Core, which forms a self-supporting body structure made from armour steel. This is then combined with features such as additional armouring for the underbody and roof, plus armoured glass. The result is customised protection from attacks with firearms or explosives for at-risk individuals. The glass in the new protection vehicles even meets the requirements for the highest class of civilian protection, VPAM 10.

The all-electric BMW i7 Protection is equipped with one electric motor at the front axle and another at the rear. Together they generate a combined output of 400 kW/544 hp and maximum combined torque of 745 Nm (549 lb-ft), and create an electric all-wheel-drive system. The new BMW i7 Protection sprints to 100 km/h (62 mph) from rest in 9.0 seconds, while top speed is electronically limited to 160 km/h (99 mph). The instantaneous, precisely orchestrated power delivery from the two motors guarantees exceptional traction and directional stability even when the car is being driven hard and performing challenging manoeuvres, such as when escaping from an attack.

Tuned and optimised specifically for this model, the chassis technology also makes allowance for the additional weight of its armouring, resulting in superbly assured performance in any situation. Another unique offering for this segment is the inclusion of Integral Active Steering as standard. This reduces the car’s turning circle, increases agility when cornering at speed and improves driving comfort for rear-seat passengers. The 20-inch light-alloy wheels are a further standout feature. The PAX tyres that also come as standard allow the car to continue its journey at up to 80 km/h (50 mph) even in the event of a total loss of pressure.

The latest generation of BMW iDrive based on BMW Operating System 8.5 is fitted, complete with the BMW Curved Display. The system is intuitive to use and operates in a way familiar to BMW drivers. The special functions relevant to occupant protection are also operated via BMW iDrive. The new protection vehicles can also be tailored precisely to any purpose, with items including a fresh-air supply system, a fire extinguishing system, flashing lights, radio transceivers and flag poles for when the car is on official duty, plus other special customer-specific options.

Trailblazing: the BMW iX5 Hydrogen.

The BMW iX5 Hydrogen presented at IAA Mobility 2023 provides further evidence of the company’s superlative innovative strength in the field of drive technology. A pilot series of the Sports Activity Vehicle with hydrogen fuel-cell drive, developed on the basis of the current BMW X5, has entered service for demonstration and test purposes with various target groups around the world. This allows selected test groups who haven’t been involved in the development process to get behind the wheel of the BMW iX5 Hydrogen and gain a direct impression of its attributes for the first time.

The BMW iX5 Hydrogen is equipped with the latest, fifth generation of BMW eDrive technology. The highly integrated drive unit at the rear axle draws its energy from a high-performance battery with li-ion technology that was specially developed for the hydrogen fuel-cell vehicle and generates maximum output of 295 kW/401 hp. The electric motor also doubles as a generator that feeds energy back into the high-performance battery on the overrun or under braking.

The model’s two 700-bar tanks made from carbon-fibre-reinforced plastic (CFRP) together hold six kilograms of gaseous hydrogen and can be refilled in three to four minutes. A chemical reaction takes place in the fuel cell system between the hydrogen and oxygen from the air, through which the electric power for the electric motor is generated. The BMW iX5 Hydrogen achieves a range of 504 kilometres (313 miles) in the WLTP cycle without having to refill the tanks. The hydrogen-powered SAV completes the 0 to 100 km/h (62 mph) sprint in under six seconds and goes on to reach a top speed in excess of 180 km/h (112 mph).

The BMW iX5 Hydrogen combines long-distance capabilities and short refuelling stops with zero tailpipe emissions and hallmark BMW driving dynamics. Its hydrogen fuel-cell technology has the potential – provided the necessary basic conditions are in place – to serve as an additional pillar in the BMW Group’s future powertrain portfolio. As part of its ongoing transformation, the BMW Group is following an approach that embraces all technologies when it comes to drive systems. The company is therefore readying itself for differing customer requirements, infrastructure standards and political and regulatory frameworks in the various regions of the world. This degree of flexibility puts the BMW Group in a position to react quickly to changing requirements in the markets in any situation and to present as many customers as possible with an appropriate model offering at all times.

BMW unveils a new generation of protection vehicles in the luxury sedan segment.
The two models developed on the basis of the new BMW 7 Series succeed in blending an unrivalled protection concept with outstanding levels of ride comfort and spaciousness, exceptionally advanced equipment features and the class-beating dynamic prowess for which the brand is renowned. As the world’s first ever protection sedan with an all-electric drive system, the BMW i7 Protection (electric power consumption combined in WLTP cycle: 30.0 kWh/100 km, provisional figure) is a genuine trailblazer. Driven by two powerful electric motors, it meets all the requirements of class VR9 protection without any limitations, as does the new combustion-engine BMW 7 Series Protection (fuel consumption combined in WLTP cycle: 14.6 l/100 km [19.3 mpg imp]; CO₂ emissions: 328 g/km, provisional figures).

The integrated security concept of the new BMW i7 Protection and BMW 7 Series Protection was factored into the development of the new BMW 7 Series range. It centres around the new BMW Protection Core, which is unique worldwide and comprises the model-specific self-supporting body structure made from armour steel. This is then combined with features such as additional armouring for the underbody and roof and armoured glass. Both models will be built at BMW Group Plant Dingolfing in an elaborate “craft manufacturing” process. The two protection vehicles are set to make their public debut at the IAA Mobility 2023 international motor show in Munich, with deliveries to customers requiring special protection commencing in December 2023.

The new protection models offer customised protection from attacks with firearms or explosives for at-risk individuals. They have been classified as offering class VR9 protection based on the internationally recognised official test criteria of Germany’s Vereinigung der Prüfstellen für Angriffshemmende Materialien und Konstruktionen (Association of Test Laboratories for Attack-Resistant Materials and Constructions – VPAM, for short). The certification is based, among other things, on the third edition of the guidelines for Bullet Resistant Vehicles (VPAM BRV) with regard to ballistic resistance and the guidelines for Explosive Resistant Vehicles (VPAM ERV, third edition) and PAS 300 with regard to blast resistance. The glass for the two models even protects against fire from calibre 7.62x54 R ammunition — a threat from the highest civilian resistance class VPAM 10. A partial protection extension is also available as an option for the new BMW 7 Series Protection in defined bodywork areas against fire from VPAM 10 ammunition.

The first all-electric model in its protection category and offered exclusively in Europe, the BMW i7 Protection demonstrates how outstanding qualities in terms of security level, driving dynamics, ride comfort and interior comfort are perfectly compatible with a rigorous focus on sustainability. Its arrival sees the BMW Group once again acting as a pioneer in the field of locally emission-free mobility for individuals requiring special protection. At the IAA Mobility 2021 show, the company presented the BMW Concept iX5 Hydrogen Protection VR6, the first protection vehicle with a hydrogen-powered fuel-cell drive system to be certified anywhere in the world. It showcased the BMW Group’s ability to come up with sustainable solutions even in this specialised vehicle segment by applying its standout development expertise.

Innovative protection concept featuring unique BMW Protection Core.

The innovative protection concept for BMW’s new protection sedans is a product of traditional know-how combined with cutting-edge technology. BMW has now amassed 45 years of experience in the development and production of protection vehicles. The protection concept currently applied was devised as part of the series production development process for the new BMW 7 Series and, more than ever, offers major advantages over armouring a finished vehicle at a later date.

This is largely thanks to the unique BMW Protection Core, which sees the entire supporting structure for a protection sedan’s body constructed from armour steel for the first time. Its three-dimensionally engineered elements are all made of exceptionally resistant, hot-formed steel alloys. The BMW Protection Core forms a self-supporting protective cell, which is then combined with protection-spec doors, armouring for the underbody and safety glass.

Special armouring designed to offer maximum protection against explosives in particular has been used for both the roof and underbody of the two protection sedans. This means the occupants are also protected from drone attacks with explosive charges, for example, and from fragments dispersed by hand grenades on detonation.

Also to be found on the list of standard security features for the BMW 7 Series Protection is a self-sealing fuel tank, with special casing that enables it to seal itself after being hit by a bullet to prevent any loss of fuel.

As part of the certification process, the special protection elements must demonstrate their ability to resist attack by undergoing a demanding procedure. In addition to this, experts from an independent state testing institute conduct firearms and explosive tests on the vehicle. The official inspection and certification of the complete vehicle finally provides confirmation of the all-round protection offered by the holistic concept for the new protection vehicles from BMW.

Greater spaciousness, lower weight and sharper agility combined with uncompromising occupant protection.

The structural protection concept achieved with the pioneering BMW Protection Core endows the new BMW i7 Protection and BMW 7 Series Protection with an unrivalled set of characteristics. When seen from the outside, just a few details distinguish the two protection sedans from a regular 7 Series Sedan with the M Sport package. Their discreet and largely inconspicuous appearance on public roads represents an additional safety factor for people requiring protection.

The BMW Protection Core design principle has the added effect of increasing the cabin’s spaciousness. Thanks to the fully integrated protection concept, the levels of room and seating comfort in the front and rear hardly differ from those to be found inside a conventional BMW 7 Series Sedan in all key criteria.

The innovative protection concept used for the new BMW i7 Protection and BMW 7 Series Protection has additionally allowed their weight to be optimised compared with predecessor models. Not only does the weight saving result in a considerably higher load-carrying capacity, it also has a particularly positive effect on the protection sedans’ handling abilities. The optimised weight combines with the increase in body rigidity (another benefit of the BMW Protection Core) to deliver unrivalled levels of agility. This all translates into extremely precise handling control, excellent cornering dynamics and outstanding figures for acceleration and top speed.

BMW i7 Protection: outstanding security, zero tailpipe emissions and no compromises.

The BMW i7 Protection brings the all-electric mobility experience to the protection vehicle segment for the first time. Individuals requiring special protection are therefore able to choose a vehicle that requires no compromises to be made in terms of either security or sustainable drive technology.

The locally emission-free powertrain on board the BMW i7 Protection comprises one electric motor at the front axle and another at the rear. It uses numerous components taken from the drive system in the brand’s most powerful all-electric production model, the BMW i7 M70 xDrive (electric power consumption combined in WLTP cycle: 23.7 – 20.8 kWh/ 100 km), allowing it to deliver supreme performance. The two electric motors together create an electric all-wheel-drive system with a combined output of up to 400 kW/544 hp and maximum combined torque of 745 Newton metres (549 lb-ft).

The instantaneous power delivery, distribution of power to all four wheels and intelligent networking of all the powertrain and chassis systems guarantee exceptional traction, directional stability and dynamic prowess. The new BMW i7 Protection sprints to 100 km/h (62 mph) from rest in 8.1 seconds, while top speed is electronically limited to 160 km/h (99 mph).

BMW 7 Series Protection: unwavering protection, superior dynamics.

The petrol-engined version of the new protection sedan has a latest-generation V8 unit under the bonnet. Its BMW TwinPower Turbo technology includes an upgraded turbocharging system with electrically operated blow-off valve and indirect charge air cooling, along with a cross-bank exhaust manifold. The new 4.4-litre eight-cylinder engine uses 48V mild hybrid technology to optimise power delivery and efficiency.

The new drive system generates maximum output of 390 kW/530 hp and peak torque of 750 Nm (553 lb-ft). The BMW xDrive intelligent all-wheel-drive system directs drive power to all four wheels as required. The new BMW 7 Series Protection combines superior driving dynamics with levels of efficiency that are also unrivalled. It accelerates from 0 to 100 km/h (62 mph) in 6.6 seconds and goes on to reach a top speed of 210 km/h (130 mph).

Model-specific chassis technology for assured performance.

The new BMW i7 Protection and BMW 7 Series Protection come with chassis technology that has been modified and tuned specifically for these models and makes allowance for the additional weight resulting from their special protection features. This produces superbly assured performance in any situation. Thanks to a robust basic construction and the presence of sophisticated chassis systems, passengers in the rear compartment are also able to enjoy exceptional levels of ride comfort. The protection sedans also make their mark with precisely controllable handling, even when they are being driven hard, such as when escaping from an attack.

Unique in the segment: Integral Active Steering.

The new BMW i7 Protection and new BMW 7 Series Protection are the first and only protection vehicles in their segments to be fitted with Integral Active Steering. This rear-wheel steering functionality not only reduces the car’s turning circle when manoeuvring, it also increases precision and the dynamic response through quickly taken corners. Another key attribute of Integral Active Steering – which is specified as standard – is how it enhances driving comfort for rear-seat passengers.

20-inch light-alloy wheels with exclusive PAX tyres.

The new BMW i7 Protection and new BMW 7 Series Protection are fitted with 20-inch light-alloy wheels, which represents a standout offering in their segments and enables the use of a particularly powerful braking system.

The model-specific light-alloy wheels in star-spoke design are fitted with tyres – supplied by Michelin in the dimensions 255-740 R510 – that have been specifically developed for the protection sedans. The large diameter of these tyres and the extremely high volume of air they hold compared with rivals enhance ride comfort, while the larger contact area benefits traction and driving stability. The PAX tyres have a runflat ring positioned on the wheel rim which allows the car to continue its journey at up to 80 km/h (50 mph) even in the event of a total loss of pressure.

Driver assistance systems with information and warning function.

In keeping with their status as protection vehicles, the new BMW i7 Protection and new BMW 7 Series Protection are equipped with an extensive selection of driver assistance systems. The functionality of this tech is focused on supporting professional chauffeurs with information and warnings, but without actively intervening to control the vehicle.

The highly advanced sensors developed for the new BMW 7 Series range and all of the cameras available for the luxury sedan are also fitted on the protection vehicles. These provide precise and detailed information on the area around the vehicle in all situations. The requisite data and images are supplied by e.g. the parking view, Panorama View, Remote 3D View and BMW Drive Recorder functions included in the Parking Assistant Plus package. Also on hand are the alert functions of the front-collision warning, Crossroads Warning, Lane Departure Warning and Speed Limit Info systems.

Extensive comfort-enhancing features with exclusive details.

In order to optimise visibility out of the new BMW i7 Protection and new BMW 7 Series Protection in low ambient temperatures, an electric heating function for both the windscreen and the front sections of the side windows comes as standard. Model-specific pre-heating is available as an option.

Another item on the options list is a cool box integrated between the rear seats to ensure the on-board drinks supplies are kept cold. Its net capacity of eight litres offers sufficient space for two water bottles and two glasses, which can be cooled to 4 or 10 degrees Celsius as desired.

The standard-fitted Bowers & Wilkins Diamond Surround Sound System, meanwhile, lays on a high-end audio experience. The 1,265-watt digital amplifier, individually adjustable equalizers and 28 speakers combine to deliver a full, even sound for all those on board. The system also includes a pair of exciters integrated into each of the seats, which convert low bass frequencies into noticeable vibrations.

An exclusive convenience feature offered for the first time on a BMW model is motorised assistance for opening and closing the doors, which comes as standard. It is available immediately after unlocking the car and reduces the force required to open or close the armoured doors. Also unique in this segment is a function that enables occupants to close the doors automatically at the touch of a button after climbing in.

Passengers in the second row of seats in the new BMW i7 Protection and new BMW 7 Series Protection benefit from electrically operated roller sunblinds for the windows on both sides. The blinds extend horizontally from the B-pillar towards the C-pillar and offer what is known as a spy position. Here, the sunblind opens by around ten centimetres at the touch of a button to allow a view outside. From this position, passengers have the option of opening or closing the sunblind fully. A model-specific roller sunblind for the rear window is also included as standard.

Broad range of options for individualising the exterior and interior.

The integrated protection concept of the protection sedans and production at BMW Group Plant Dingolfing maximise the scope for customers to put their personal touch on the exterior and interior. Offered as an option alongside the standard illuminated BMW kidney Iconic Glow are the BMW crystal headlights Iconic Glow. The new BMW i7 Protection and new BMW 7 Series Protection can be specified in almost all of the body colours available for the new BMW 7 Series range. These include the BMW Individual paint finishes and BMW Individual special paint finishes. The exterior design options are closely aligned with those available for the standard versions of the cars and allow the new BMW i7 Protection and new BMW 7 Series Protection to maintain a low-profile presence in public areas.

The appointments and design of the interior can likewise be adapted to personal needs and desires at a detail level. Multifunction seats, BMW Individual Merino leather upholstery, and heated and ventilated seats for the front and rear occupants are all part of standard specification. A massage function can be specified for all seats as an option. The optional Executive Lounge includes comfort seats with a reclining function for the rear seat behind the front passenger. The range of optional seat and interior surfaces is also carried over from the richly varied options list for the new BMW 7 Series.

BMW iDrive with BMW Curved Display and integrated operation of model-specific security functions.

The new BMW i7 Protection and new BMW 7 Series Protection are equipped with the latest generation of BMW iDrive based on BMW Operating System 8.5. The system is intuitive to use and operates in a way that will be familiar to BMW drivers. The driver can therefore view all the important information on the BMW Curved Display at the right time and in the right place within their direct line of sight. The special functions relevant to occupant protection are also operated via BMW iDrive. They can be activated and controlled in full using the touchscreen capability of the control display.

A camera-based additional interior mirror can be specified as an option. This shows the image feed from the Reversing Assist Camera in the control display’s panorama view at all driving speeds and on any kind of route. The electronic additional interior mirror is unique in the protection vehicles segment in this form.

The standard-fitted intercom system allows the car’s occupants to communicate with people on the outside without having to open doors or windows. Key features here are microphones integrated into the exterior mirrors, an outside speaker, the hands-free microphone embedded in the headliner and supplementary speakers in the interior. Added to which, a rod microphone can be fitted as an option in the centre console storage tray to enable effective communication with people outside the car even when the windows are closed.

Effective protection measures for a variety of attack scenarios.

With their wide-ranging standard and optional equipment features, the new protection sedans from BMW offer custom-spec protection in attack scenarios of various types. The new BMW i7 Protection and new BMW 7 Series Protection can be tailored precisely to any purpose, with items including a fresh-air supply system, a fire extinguisher with automatic and manual discharge, flashing lights, radio transceivers and flag poles for when the car is on official duty, plus other special customer-specific options.

Security built in from the start: integrated protection concept, service provided worldwide by trained experts, special driver training.

The many years of experience amassed by BMW in the manufacture of protection vehicles has enabled the company to achieve outstanding levels of protection with the new BMW i7 Protection and new BMW 7 Series Protection – as, most notably, has the decision to develop these vehicles alongside the standard variants of the new BMW 7 Series. The new BMW i7 Protection and new BMW 7 Series Protection offer built-in security from the factory. Unlike retrofit solutions carried out by an external provider, the integral protection concept of these vehicles ensures not only maximum security under armed attack, but also well-resolved handling and the dynamic responses expected of a BMW in dangerous situations. The development expertise of the world’s most successful premium carmaker has produced a wealth of innovative functions that allow people requiring special protection to enjoy an even safer and more secure mobility experience. The smooth integration of the model-specific protection features within the BMW iDrive system helps ensure these features are intuitive, safe and comfortable for the driver to use in any situation.

Customers around the world can take advantage of individual and discreet consultancy arrangements and an array of other services. For example, specific customer requests can be accommodated when it comes to equipping their vehicle with additional protection and/or convenience features. Service and maintenance for the protection sedans are provided by an international network of BMW service outlets, with the work carried out exclusively by trained experts in certified specialist workshops.

BMW also offers special Protection driver training courses. These programmes, which BMW has been hosting for more than 35 years, are offered at various intensity levels depending on the prior knowledge of the participants involved and take place at several locations around the world. The training courses are led by highly qualified experts and their content ranges from comprehensive theory sessions to practical vehicle control exercises and tactical response training.

Munich. New model variants and innovations in the areas of electrification and digitalisation are set to further increase the appeal and diversity of the BMW product range from summer 2023. At the pinnacle of the model portfolio, the arrival of a third variant of the all-electric BMW i7 expands the brand’s offering in the luxury segment. At the same time, the Multi-Contract Plug & Charge and MAX RANGE functions will now be available for all BMW i7 and BMW iX model variants, making electric mobility even more convenient. And from August 2023, customers will have the choice of a second, extremely powerful six-cylinder in-line diesel engine for the new BMW X5 and BMW X6.

The highlight as far as digitalisation is concerned is the introduction of the upgraded BMW iDrive featuring QuickSelect and BMW Operating System 8.5 for a large number of current models. The capabilities of the BMW Intelligent Personal Assistant will also be enhanced once again for these models in summer 2023. The new exterior colours and upholstery variants for several of the current models will offer additional scope for customisation. Meanwhile, the M Sport package Pro will be added to the choice of optional extras for the BMW X1 and BMW iX1.

BMW i7 eDrive50: an extra boost for electric mobility in the luxury segment.

It has taken just a few months for the all-electric BMW i7 to establish itself as the epitome of progressive drive technology in the luxury segment worldwide. From July 2023, the new BMW i7 eDrive50 (electric power consumption combined: 20.3 – 19.1 kWh/100 km in the WLTP cycle) will offer customers another way to enjoy supreme long-distance comfort combined with trailblazing innovations and emission-free driving pleasure. The third model variant in the BMW i7 line-up comes with the latest BMW eDrive technology in the form of a highly integrated electric drive unit delivering maximum output of 335 kW/455 hp and peak torque of 650 Nm (479 lb-ft).

This enables the new BMW i7 eDrive50 to accelerate from 0 to 100 km/h (62 mph) in 5.5 seconds. Top speed is electronically limited to 205 km/h (127 mph). Thanks to its highly efficient electric motor and the outstanding energy density of its high-voltage battery, the new BMW i7 eDrive50 achieves a WLTP-calculated range of 575 – 611 kilometres (357 – 380 miles).

Multi-Contract Plug & Charge and MAX RANGE: new functions for making electric mobility even more convenient.

To coincide with the ongoing expansion of the all-electric model line-up, new functions are being made available for all BMW i7 and BMW iX variants in summer 2023 that will make enjoying locally emission-free driving pleasure even easier and more convenient. The Multi-Contract Plug & Charge function will be added to the BMW Charging portfolio, enabling automatic vehicle authentication at public charging points. The exchange of data between vehicle and charging point does away with the need for a charging card or app. As the amount of electricity fed into the high-voltage battery is also billed automatically, Plug & Charge makes recharging even more straightforward than refuelling conventionally powered vehicles. The BMW Group is the first carmaker in the world to incorporate multi-contract functionality into this new feature. Customers are able to store their individual vehicle electricity contracts from multiple suppliers in digital form in their car, allowing them to use the charging points of these operators with the greatest of ease. The new Multi-Contract Plug & Charge function can be made available via Remote Software Upgrade for all BMW i7 models manufactured since July 2022 and all BMW iX models built since March 2023.

The MAX RANGE function for the electric drive system in the BMW i7 and BMW iX is also new and gives drivers greater flexibility when looking for a public charging station. It is operational in the My Mode Efficient and can be used to increase range by up to 25 per cent by both limiting drive power and top speed and scaling back comfort functions. The MAX RANGE function was mainly devised for situations where drivers are unable to recharge mid-journey as originally planned because, for example, the charging station they were heading for is out of service. Activating the MAX RANGE function extends the range by a comfortable margin for the journey to an alternative charging point for the high-voltage battery. This is achieved by, among other things, limiting the vehicle’s top speed to 90 km/h (56 mph) at the same time as disabling features such as the climate control, seat heating and steering wheel heating. The new MAX RANGE function can be made available via Remote Software Upgrade for all BMW i7 models manufactured since July 2022 and all BMW iX models built since March 2023.

The high-voltage battery in the BMW iX can now also be charged more efficiently thanks to the same upgraded charging software already used in the BMW i7. Here, careful control of the charging rate results in shorter charging times. The new charging software can also be imported into all BMW iX models manufactured since March 2023 via Remote Software Upgrade.

In addition to this, the various digital services offered for charging the high-voltage battery will be enhanced for all electrified BMW models in summer 2023. When searching for charging points in the navigation system, for instance, the entries for several stations within a single charging park will now be combined. In the future, the charging history will also show the total costs for a month and allow charging operations to be filtered by location.

The BMW Maps navigation system will also offer improved functions for calculating a charging-optimised route in the all-electric BMW i7, BMW iX, BMW i4 and BMW iX1 models. The driver’s preferred minimum charge level for when the vehicle reaches mid-journey stops and the final destination can now be adjusted in increments of five per cent and incorporated into the route planning. In the future, the system will also be able to give preference to charging stations operated by selected providers and exclude others from the route planning at the customer’s request. In addition, the user is given even more detailed information on their selected charging stations, including availability at that moment in time, the connector types supported and payment options, plus the presence of sanitary facilities, food outlets or playgrounds in their vicinity. The new charging-optimised route planning functions can also be retrofitted via Remote Software Upgrade.

Highly efficient and big on torque: the new six-cylinder in-line diesel engine with 48V mild hybrid technology for the BMW X5 and BMW X6.

A second six-cylinder in-line diesel engine will be added to the line-up of drive systems for the BMW X5 and BMW X6 in August 2023. The unit in the new BMW X5 xDrive40d (fuel consumption, combined: 8.4 – 7.3 litres/100 km [33.6 – 38.7 mpg imp]; CO₂ emissions, combined: 221 – 190 g/km in the WLTP cycle) and new BMW X6 xDrive40d (fuel consumption, combined: 8.2 – 7.3 litres/100 km [34.5 – 38.7 mpg imp]; CO₂ emissions, combined: 214 – 191 g/km in the WLTP cycle) is the most powerful diesel variant in the new modular generation of Efficient Dynamics engines.

New steel pistons enable a higher combustion pressure, and the effectiveness of the oil separation process has also been enhanced. The BMW TwinPower Turbo technology comprises a two-stage turbocharging system and a common-rail direct injection system with new solenoid valve injectors. These send the fuel into the combustion chambers with up to 12 injections per power stroke and maximum pressure of 2,500 bar. 48V mild hybrid technology in the form of a crankshaft-driven starter generator integrated into the eight-speed Steptronic Sport transmission gives the 3.0-litre engine even sharper power delivery and increases its efficiency.

The drive system generates maximum output of 259 kW/352 hp and peak torque of 720 Nm (531 lb-ft). The impressive pulling power of the new six-cylinder in-line diesel engine, the eight-speed Steptronic Sport transmission and the intelligent all-wheel-drive system join forces to produce potent sprinting ability. The new BMW X5 xDrive40d and new BMW X6 xDrive40d both accelerate from 0 to 100 km/h (62 mph) in 5.5 seconds.

BMW iDrive with QuickSelect for further BMW models.

The upgraded BMW iDrive with QuickSelect is being rolled out with BMW Operating System 8.5 across additional models*. The latest generation of BMW iDrive brings a newly designed home screen and QuickSelect functionality to make selecting and operating numerous functions and digital services even more intuitive and comfortable. This also brings an improved menu structure that takes its cues from consumer electronics devices plus a range of new digital services and apps.

By showing the right information in the right place, the new BMW iDrive helps to deliver a focused, assured driving experience. BMW iDrive with QuickSelect also teams up with the BMW Curved Display and BMW Intelligent Personal Assistant, and so focuses squarely on operation using the touchscreen and natural language.

BMW Intelligent Personal Assistant with additional skills.

In all BMW models that are equipped with BMW Operating System 8.5 or can be upgraded with the system*, the BMW Intelligent Personal Assistant will gain additional skills from summer 2023. Depending on the vehicle specification and the driving situation, the digital companion will be able to suggest deactivating the speed limiting function, switching to Sport mode or activating the Assisted Driving Modes. Naturally formulated spoken instructions can also be used to adjust the seat position. In fully electric models with the relevant specification, the MAX RANGE function can be activated and the BMW IconicSounds Electric controlled with just a single spoken command.

Added to which, the BMW Intelligent Personal Assistant will now be able to proactively explain previously unused functions to the driver, including storing favourite radio stations and using spoken commands to adjust the air conditioning or the brightness of the BMW Curved Display. The graphic depicting the digital companion during exchanges with the car’s occupants now gains ten additional transformation symbols.

M Sport package Pro now also available for the new BMW X1 and new BMW iX1.

From July 2023, the range of optional equipment available for the new BMW X1 and new BMW iX1 will now include a model-specific M Sport package Pro. This option will be offered as an extension of the M Sport package and helps to shine an even brighter spotlight on the dynamic character of the compact Sports Activity Vehicle.

This new option includes extended M High-gloss Shadowline trim, the M rear spoiler, the M Sport braking system with red or – if desired – dark blue callipers, plus M seat belts. Specifying the optional Adaptive LED Headlights also brings M lights Shadowline.

New for the BMW X1, BMW iX1 and BMW 2 Series Active Tourer: seat surfaces in Veganza perforated.

New upholstery variants available from July 2023 will underscore the premium character inside the new BMW X1, new BMW iX1 and new BMW 2 Series Active Tourer. Seat surfaces in Veganza perforated trim can be ordered as an option for these models.

This vegan surface material with leather-like properties can be specified in Black, Mocha or Oyster. The M Alcantara/Veganza combination in Black with blue contrast stitching is also available for cars with the M Sport package.

New exterior colours for the BMW 3 Series Sedan, BMW 2 Series Coupé and BMW M2.

The introduction of new exterior colours for current BMW models gives customers additional scope for individualising the exterior of their car. The BMW Individual paint finishes Frozen Pure Grey metallic and Frozen Portimao Blue metallic will be available for the BMW 3 Series Sedan, BMW 2 Series Coupé and high-performance BMW M2 (fuel consumption, combined: 9.8 – 9.6 litres/100 km [28.8 – 29.4 mpg imp]; CO₂ emissions, combined: 222 – 218 g/km in the WLTP cycle) from July 2023.

At a glance: The new BMW models for summer 2023*

*All new models due to enter production in July / August 2023. All figures relating to fuel/electric power consumption and CO₂ emissions are provisional. All of the stated model variants, equipment features, technical data and fuel/electric power consumption and emissions figures relate to the offering in the German market.

Munich / Shanghai. The BMW Group is making a strong showing at Auto Shanghai 2023 with a total of three world premieres from its BMW brand. Taking centre stage are the latest product and technological innovations, with the focus placed firmly on electrification and digitalisation.

This is the first time that only electrified new models from the brand are being exhibited at a show. The star attractions are the all-electric BMW i7 M70 xDrive (electric power consumption combined: 23.8 – 20.8 kWh/ 100 km in the WLTP cycle) as the new range-topping model of the BMW 7 Series, the BMW XM Label Red (fuel consumption combined: 1.7 – 1.6 litres/100 km [166.2 – 176.6 mpg imp]; electric power consumption combined: 34.5 – 33.0 kWh/100 km; CO₂ emissions combined: 39 – 35 g/km in the WLTP cycle) with M HYBRID drive system, and a version of the purely electrically powered BMW iX1 (electric power consumption combined: 18.1 –  16.8 kWh/100 km in the WLTP cycle) that has been developed exclusively for Chinese customers. Also on display at Auto Shanghai 2023 are the BMW i Vision Dee and the MINI Concept Aceman, which are both receiving their Asian premieres.

The premium manufacturer is also making it very clear that the Chinese car market holds great importance for BMW by unveiling three new models from the brand in public for the first time at Auto Shanghai. “BMW stands for innovation, for cutting-edge products and a broad technology approach,” says Oliver Zipse, Chairman of the Board of Management of BMW AG. “This enables us to address the individual wishes of our customers, especially here in China.”

From 18–27 April, 2023, BMW will be offering visitors to the National Exhibition and Convention Center in Shanghai a wide-ranging show experience. In the exhibition area inside Hall 7.1, the entire portfolio of electrified models from the BMW brand are arranged around the show stand’s hub, which is designed in the style of a charging station. There is also an electrifying lighting installation as well as numerous interactive elements to draw visitors’ attention to the exhilarating product and brand experience on offer.

An exclusive event is taking place on the eve of the show’s opening in Shanghai, where the BMW Group will already be presenting its latest new models. It will also be offering a foretaste of the ‘Neue Klasse’ model generation, whose name is a reference to the company’s groundbreaking models from the 1960s. The BMW Group is currently developing a completely new technological platform for electric vehicles for the Neue Klasse, which is going to redefine standards for digitalisation, circular economy and design. “The Neue Klasse will embody all three pillars of this transformation,” remarks Oliver Zipse. “It will therefore further boost the fast-growing demand for our all-electric vehicles.” At least six models are meant to go into production during the first 24 months following the Neue Klasse launch.

The models celebrating their world premiere in Shanghai are being presented under the guiding theme of “RE:IMAGINE Tomorrow – Make Electric Emotional”. “Our BEV ramp-up is precisely geared to increasing customer demand,” says Pieter Nota, member of the Board of Management of BMW AG, responsible for Customer, Brands and Sales. “Because the customer is the focus of all we do: we want to provide the best premium customer experience in our industry.”

The all-electric BMW i7 M70 xDrive will in future be delivering a unique performance experience in the luxury segment when it takes its place at the top of the BMW 7 Series range. Its two electric motors generate a combined system output of up to 485 kW/660 hp and maximum torque of 1,100 Nm (811 lb-ft). “The BMW i7 M70 xDrive is the most powerful and fastest all-electric vehicle of our portfolio,” comments Pieter Nota.

The BMW XM Label Red is also making its global debut. The new top-of-the-range version of the first ever electrified high-performance model from BMW M GmbH is powered by an M HYBRID drive system, whose combination of a V8 petrol engine and an electric motor delivers maximum output of 550 kW/748 hp and peak torque of 1,000 Nm (737 lb-ft).

The version of the BMW iX1 that has been specially developed for the Chinese car market and is also being unveiled for the first time at the Auto Shanghai show provides fresh impetus for all-electric premium mobility in the compact segment. Made in China for China, the Sports Activity Vehicle is fitted with one electric motor at the front axle and another at the rear producing a combined powerful output. The new BMW iX1 also includes some particularly sophisticated touches for the Chinese market in terms of digitalisation. It is one of the brand’s first models to include the control/operation system BMW iDrive with QuickSelect based on BMW Operating System 9.

Visitors to the Auto Shanghai 2023 show will also have the opportunity to meet the BMW i Vision Dee, with “Dee” standing for Digital Emotional Experience. The Vision Vehicle facilitates a remarkably intense bond between human and car using digital features that extend far beyond the functionality of voice control and driver assistance systems as we know them today.

The user experience in the BMW i Vision Dee is largely defined by a projection of driving-related data and other information extending across the entire width of the windscreen. This pioneering form of visualisation also allows the real and virtual worlds to be merged using the mixed reality slider control in the Vision Vehicle’s cockpit. It will serve as the basis for developing an advanced version of the BMW Head-Up Display introduced by BMW 20 years ago in a world first for the automotive industry. The new system is already set to go into production from 2025 in the first Neue Klasse models under the name of BMW Panoramic Vision. “Making Vision Cars is exciting, but our true goal is to bring our vision to life,” says Frank Weber, member of the Board of Management of BMW AG, responsible for Development. “By inventing leading-edge technologies and creating unique, fascinating products like the all-new BMW Panoramic Vision. It will be a fundamental new element of our future human-machine interaction system.”

The BMW i Vision Dee is also sure to impress visitors to the show with the upgraded colour change technology of its outer skin. An ePaper film from project partner E Ink that is applied to the body and subdivided into 240 segments allows up to 32 different colours and a virtually endless variety of patterns to be created and changed again in just a few seconds.

The MINI brand’s line-up for Auto Shanghai 2023 includes a first glimpse of a new vehicle concept. Featuring an all-electric drive system and a brand new design, the MINI Concept Aceman is being presented as a crossover model within the new MINI family. It is the epitome of Charismatic Simplicity – the MINI design language of the future that is shaped by the brand’s past and sends out trailblazing signals by focusing on the essentials. The Concept Vehicle fuses modern styling with pioneering technologies and demonstrates what digitality could look like in a future MINI.

The BMW Group’s sustained success in China is closely linked to the continuing ramp-up of electric mobility. With eleven purely electrically powered models on show at Auto Shanghai 2023, the BMW Group is exhibiting its most varied range of electric vehicles yet for the Chinese market, where the company has been active since 1994. In that time, the BMW Group has already delivered more than seven million vehicles to customers in China. The company now has a network of over 630 dealerships extending throughout the country, virtually all of which are also qualified to sell and service electrified vehicles.

In 2023, China is marking 70 years since the foundation of its national car industry. At the same time, the BMW Group in China also has an important anniversary coming up, as it is 20 years since vehicles from the BMW brand started to be produced at the Dadong plant of the BMW Brilliance Automotive Ltd. (BBA) joint venture. Since that time, more than five million BMWs have rolled off the production line at the site in Shenyang. Following the most recent expansion of production capacity there, the facility will be capable of building around 830,000 cars a year in future.

Local capabilities in the field of vehicle and innovative technological development are also being consistently consolidated. The Chinese research and development network is the largest outside Germany. The number of people employed in these areas has tripled in the past three years. There are now more than 3,200 designers, engineers and electric mobility and software specialists in China working in close collaboration with local technology firms and other partners to develop cutting-edge innovations for the future of individual mobility.

Producing the highest output ever for an all-electric car from the BMW Group, the BMW i7 M70 xDrive marks another milestone for BMW M GmbH in its electric mobility transformation. Following the launch of the BMW i4 M50 – BMW M GmbH’s best-selling model worldwide in 2022 – and the BMW iX M60, this is now the company’s third performance model to have an all-electric drive system. The success of electric propulsion among BMW M brand enthusiasts, the consistent expansion of the product offering and the repeated increases in drive system output clearly highlight the huge potential of electric tech to deliver performance that captures the imagination.

The new all-electric performance model from BMW M will make its global debut at the Auto Shanghai international motor show (18–27 April 2023) in China. It will be built at BMW Group Plant Dingolfing, together with all other model variants of the luxury sedan. As well as being the lead plant for luxury models, the production facility in Lower Bavaria is also home to the competence centre for electric drive system production, which manufactures both the electric motors and the high-voltage batteries for all variants of the BMW i7 on site. The worldwide launch of the BMW i7 M70 xDrive will start in the second half of 2023.

* when M Launch Control or the M Sport Boost function is activated.

The fifth-generation BMW eDrive technology installed in the BMW i7 is being constantly developed in order to further improve both power output and efficiency. This applies not only to the powertrain and power electronics, but also to the high-voltage battery and charging technology.

The BMW i7 M70 xDrive is equipped with highly integrated drive units at the front and rear axles, which bring together the electric motor, power electronics and transmission within a single, very compact housing. The two motors work according to the principle of an electrically excited synchronous motor. This type of design makes it possible to completely avoid the use of rare earth metals (required for magnetic components) in the manufacture of the rotor.

The most powerful BMW electric motor.

An M-specific configuration of the drive system enables the BMW i7 M70 xDrive’s rear-axle motor, in particular, to achieve unprecedented levels of power density. The drive unit has a six-phase design with a dual inverter. This forms the basis for a very substantial increase in peak output that remains on tap up to high speeds, endowing the BMW i7 M70 xDrive with the power delivery characteristic of M models. The motor’s power density of 2.41 kW/kg represents an increase of 25.5 per cent over the unit that drives the rear axle of the BMW i7 xDrive60 and means that the BMW i7 M70 xDrive is fitted with what is currently the company’s most powerful electric motor.

This new standard-setting figure can be attributed to a BMW Group-patented innovation developed under the umbrella of BMW EfficientDynamics, which uses six excitation windings in the motor’s stator instead of the customary three. The resulting “double excitation” compared with conventional units allows the electric motor to generate an extremely high output, despite its exceptionally light and compact design, and to maintain it continuously into the higher echelons of the speed range. This solution is also far superior to a drive configuration using two motors at the rear axle in terms of both power density and efficiency.

Developing maximum power with the M Sport Boost function and M Launch Control.

The motor powering the rear axle generates peak output of 360 kW/489 hp. Its precisely coordinated interaction with the 190 kW/258 hp motor at the front axle creates an electric all-wheel-drive set-up generating system torque of 1,015 Nm (748 lb-ft) in Sport mode and as much as 1,100 Nm (811 lb-ft) when M Launch Control or the M Sport Boost function is activated. The drive system in the BMW i7 M70 xDrive therefore offers outstanding pulling power. Capable of sprinting from 0 to 100 km/h (62 mph) in an impressive 3.7 seconds, the BMW i7 M70 xDrive is the fastest purely electrically powered BMW model. Top speed is electronically limited to 250 km/h (155 mph). The performance characteristics of the drive system are also characterised by sustained power delivery, which ensures rapid speed increases even in higher speed ranges.

With the M Launch Control function, both drive and traction control are integrated into the engine control unit. This ensures the power generated by the electric motors is metered extremely precisely, allowing the drive system’s M-typical performance characteristics to be instantly converted into stunning acceleration without any loss of traction.

The M Sport Boost function is activated with the shift paddle on the left of the steering wheel and is visualised by Performance-specific graphics in the instrument cluster. At the same time, the standard BMW IconicSounds Electric by Hans Zimmer provides a fitting acoustic accompaniment by switching to a particularly exhilarating, M Performance-specific note.

The soundtrack’s character varies according to the vehicle setting selected, with a clearly perceptible acoustic distinction between the My Mode Personal and Sport. In Sport Mode, the spectrum of sound is particularly dominant and powerful. The drive sound composed specifically for fully electrically powered BMW M models therefore helps to give an even more intense experience of the performance characteristics.

Extremely dynamic performance, excellent long-distance capabilities.

The extremely dynamic performance of the BMW i7 M70 xDrive is allied to excellent long-distance capabilities. Credit here goes not just to the efficiency of the highly integrated drive units, but also a wealth of measures for reducing power consumption. These include adaptive recuperation of braking energy and the heat pump technology used in the integrated heating and cooling system for the cabin and powertrain. The BMW i7 M70 xDrive posts a combined electric power consumption of 23.8 – 20.8 kWh per 100 kilometres in the WLTP test cycle.

Another factor alongside this optimised efficiency is the high-voltage battery’s impressive energy density. Located in the vehicle’s underbody, the battery provides 101.7 kWh of usable energy. This gives the BMW i7 M70 xDrive a range of 488 – 560 kilometres (303 – 348 miles, WLTP cycle), making it eminently suitable for everyday use. The Combined Charging Unit features exceptionally advanced charging software designed for charging the high-voltage battery faster and more efficiently. The BMW i7 M70 xDrive is capable of AC charging at up to 22 kW as standard, while DC power can be taken on board at a rate of up to 195 kW. This means the range can be extended by as much as 170 kilometres (106 miles, WLTP) in just ten minutes during a mid-journey stop at a high-power charging station.

MAX RANGE operating mode: extra range at the push of a button.

The car’s range can be extended while on the move by activating a new drive system setting. The launch of the BMW i7 M70 xDrive marks the introduction of a MAX RANGE mode for the all-electric models in the new BMW 7 Series range. In this mode, drive power and top speed are carefully restricted and comfort functions scaled back, allowing range to be increased by some 15 to 25 per cent.

The MAX RANGE mode was mainly devised for situations where drivers are unable to recharge mid-journey as originally planned because, for example, the charging station they were heading for is out of service. Switching to the My Mode Efficient and activating the MAX RANGE setting extends the range by a comfortable margin for the journey to an alternative charging point for the high-voltage battery. To this end, the vehicle’s top speed is limited to 90 km/h (56 mph). At the same time, the climate control system for the cabin is deactivated and the rear window heating switches to a lower setting, while seat heating, seat ventilation and the steering wheel heating are all disabled too in MAX RANGE mode. A popup window appears in the control display indicating the resulting gain in range as a distance. The information display also blanks out the section of the speed gauge beyond 90 km/h (56 mph) and shows the extra range.

The MAX Range mode can be triggered using the control display’s touchscreen functionality, the Controller or voice commands to the BMW Intelligent Personal Assistant. It can also be deactivated by hard in-gear acceleration (kickdown), engaging the M Sport Boost function or switching windscreen ventilation to maximum.

Powertrain and chassis technology in an M-specific application.

In addition to the extreme power of the drive system, chassis technology tuned precisely to deliver M-specific performance characteristics contributes to a unique performance experience in the luxury segment.

The electric all-wheel drive, the steering, the dampers and the driving stability systems are each underpinned by the M-specific application of all control systems, ensuring superbly judged driving characteristics in all situations. The overall package of measures was fine-tuned during an exhaustive programme of testing and produces exceptionally sporty handling for a model in this class, accompanied by high comfort over long distances. Helped by the almost silent drive system, passengers in the rear seats, in particular, can enjoy sumptuous levels of comfort. On the other hand, when the driver is exploring their sportier side, the BMW i7 M70 xDrive unveils the blend of dynamism, agility and precision with which BMW M models are synonymous and which is without parallel in this class. The My Mode Sport activates powertrain and chassis settings that are all geared purely to dynamic performance for an exhilarating driving experience.

Standard specification for the BMW i7 M70 xDrive includes M‑specific adaptive two-axle air suspension with electronically controlled dampers and automatic self-levelling. M-specific air springs with reduced volume and an adapted rolling contour increase the number of vibrations on the front and rear axles by six in each case and provide a noticeably direct connection to the vehicle body. M-specific hydraulics are also used to optimise damper response.

An additional shear panel between the bulkhead and spring strut towers produces a substantial increase in body rigidity at the front end of the BMW i7 M70 xDrive. Also to be found on the standard equipment list are Integral Active Steering and the Executive Drive Pro chassis package including active roll stabilisation with Active Roll Comfort. As well as helping to increase comfort, these two systems – together with the stiffer body – hone the car’s handling dynamics. This translates into an appetite for corners, which are taken with sharp and precise turn-in characteristics.

The blue M Sport brakes with M logo fitted as standard come with large brake discs for increased stopping power. Brake callipers painted in black are available as part of the optional M Performance package. This is also the first time that sport tyres have been offered as an option for a purely electrically powered BMW 7 Series model. The standard 21-inch M light-alloy wheels on the new BMW i7 M70 xDrive feature an exclusive, aerodynamically optimised design with a Jet Black solid finish and high-gloss metal inserts.

Sporting presence, luxurious elegance, stylish individuality.

The superior performance of the BMW i7 M70 xDrive, which results from the most powerful drive system ever developed with BMW eDrive technology and from M-specific chassis technology, is authentically reflected in its confident design. Fronted by M-specific design features like the M exterior mirrors with distinctive twin-stalk design, the BMW kidney grille with M badging, bespoke inlays in the rear bumper and M logos on the front side panels, the BMW i7 M70 xDrive flies the flag for a new era of all-electric mobility in the luxury segment. At the same time, its extravagant appearance marks another milestone in the electrification of the BMW M brand.

The new top-of-the-range-model of the BMW 7 Series brings extra sporting potency and the expressive aura of a BMW M model to the captivating visual presence of the latest model generation. In combination with the luxurious elegance generated by the sedan´s proportions, this creates a stylish individuality that corresponds to the exclusive character of the BMW i7 M70 xDrive.

Like all members of the new BMW 7 Series model line-up, the BMW i7 M70 xDrive embodies the outstanding innovative power of the brand. Helping the car set new standards in the luxury segment – alongside its pioneering drive system technology and revolutionary design – is an array of innovative equipment features. Among the highlights also bringing a sense of progressive luxury to the range-topping model and enhancing the feeling of wellbeing over long journeys are the BMW Interaction Bar in the cockpit and the Executive Lounge with optimised reclining function in the rear. The unique BMW Theatre Screen and Bowers & Wilkins Surround Sound System with optional in-seat exciters turn the rear compartment into an exclusive personal cinema on wheels. Comfort and safety are elevated another notch by advanced systems for automated driving and parking. For example, the Parking Assistant and Manoeuvre Assistant can now also be controlled remotely using the My BMW App. This allows customers to enter and exit tight parking spaces with significantly greater ease.

Opening and closing the doors automatically using the My BMW App and BMW Digital Key Plus.

Since March 2023 it has been possible in some countries to open and close the optional automatic doors of the new BMW 7 Series individually from outside the car and at a distance of up to six metres using the My BMW App – by pressing the relevant buttons on the smartphone display. The BMW Digital Key Plus, a smartphone-based digital vehicle key, ensures that getting into and out of the new BMW i7 M70 xDrive is now even more comfortable. Making the difference here is an extended lock/unlock function for the automatic unlocking of the doors when approaching the car and the automatic locking process when walking away. It now also includes a contact-free opening and closing function for the driver’s door.

The driver’s dooropens automatically when the smartphone on which the BMW Digital Key Plus is installed comes within a certain distance of the car. After getting into the car, the driver can close the door again by pressing the brake pedal. Additionally, the BMW Digital Key Plus links up with the integrated collision protection functions for the automatic doors in order to stop the movement of the door if an obstacle is detected. The extended BMW Digital Key Plus is expected to be available from summer 2023 for all new BMW 7 Series cars fitted with automatic doors.

Distinctive front-end design signals superlative dynamism.

Exclusive accents and M-typical design elements reflecting the technical requirements of a car when driven with sporting commitment ensure that the BMW i7 M70 xDrive stands apart from the other models in the 7 Series model line-up with its exterior looks. Its distinctive aura signals the cars dynamism and highlights at first glance the performance potential of the most powerful electrically powered model in the BMW Group product range.

At the heart of the front-end design for the new flagship model is the new interpretation of the hallmark BMW twin circular headlights and kidney grille. The light functions are divided into two separate areas. The extremely slim strip of lights set higher up in the front end brings together the daytime driving lights, sidelights and turn indicators. Available as an option, the BMW crystal headlights Iconic Glow create a unique light effect. The low-beam and high-beam headlights are positioned in the dark lower units chiselled deep into the front apron.

An extra touch of exclusivity: illuminated BMW kidney Iconic Glow available for the first time together with the M Performance package.

The imposing presence of the front end gains additional visual impact with the contour lighting for the BMW kidney grille. On cars specified with the optional M Performance package, it combines with a grille surround in Black high-gloss for the first time on the BMW i7 M70 xDrive. This creates an unmistakable light signature, and the front end of the car is additionally showcased to impressive effect by the richly contrasting visual interplay between the brightly illuminated contouring and the dark shimmer of the grille surround.

Another eye-catching feature of the performance model’s front-end design is the surfacing above the BMW kidney grille. The indented sweep running down the centre of the bonnet extends to the upper edge of the BMW kidney grille, providing an eye-catching border for the BMW badge.

The BMW kidney grille – which sports an M logo, underlining the range-topping model’s dynamic character – is bordered by Black high-gloss surfaces, giving it even greater visual prominence. Large air guide elements painted in body colour jut out from the outer sections of the front apron, framing the black centre section, and steer the onrushing air to the air curtains positioned at the extreme left- and right-hand edges of the apron.

Flanks and rear with M-specific design features.

M-specific design features along the flanks and at the rear of the BMW i7 M70 xDrive clearly showcase the performance character of the top-of-the-range model variant. Eye-catching M side skirts, M logos with embellished borders on the front side panels, M High-gloss Shadowline trim and black M exterior mirrors with twin-stalk design add sporting flourishes.

A model-specific rear apron with diffuser insert rounds off the expressive appearance of this fully electric M Performance model. Cars specified with the optional M Performance package feature a black M rear spoiler, a black accent strip between the rear lights and an inlay – also in black – for the rear apron.

New variants of the BMW Individual two-tone paint finish.

A large selection of exterior paint shades is available for the BMW i7 M70 xDrive, including variants of striking matt-sheen Frozen paint finishes. Owners can add an extra layer of visual extravagance with BMW Individual two-tone paintwork, which can now include BMW Individual special paintwork colours. Available from the launch of the BMW i7 M70 xDrive is the combination of BMW Individual Liquid Copper metallic for the lower section of the body and Saphire Black metallic for the upper section. An exquisite, precisely drawn coach line separates the two colour zones from one another like a delicate signature.

In addition, the range of exterior colours offers customers extra scope for giving their car a bespoke look. For example, eight two-tone variants and well over 100 BMW Individual special paintwork colours allow them to find a variant that precisely matches their tastes and therefore brings a very personal touch to the appearance of their BMW i7 M70 xDrive. All BMW Individual special paintwork colours are applied in a separate manufacturing process, with a higher proportion of the work carried out by hand.

Sustainably produced Frozen paint finishes based on biomass.

The BMW Group is the first automotive manufacturer worldwide to use matt paints made from biomass instead of crude oil at its European plants. The Frozen paint finishes available for the BMW i7 M70 xDrive are produced using this innovative process. Renewable raw materials such as bio-waste or waste from sewage treatment plants, which can replace the organic components of paint, serve as the starting material for these “biomass balance” paints.

The biomass balance process does not involve changing the formulation of the product; instead, it is about procuring the raw materials from carefully calculated sustainable sources. In fact, these sustainable paints are chemically identical to equivalents using fossil raw materials and meet the same high quality standards that the BMW Group applies for all the materials it uses. The use of sustainable paints made with biowaste not only reduces consumption of fossil resources, but also avoids the CO₂ emissions associated with the production, transport and processing of crude oil.

Sporting aura and maximum interior individualisation.

Customers wishing to customise the ambience inside the BMW i7 M70 xDrive as well as the looks of the outside can do so in a variety of ways. The i7 M70 xDrive comes as standard with M-specific equipment details that accentuate its sporting flair and enhance its concentrated sense of driving pleasure. These include illuminated M door sills, M Merino leather trim in Black/Atlas Grey, an M leather steering wheel, M-specific content on the BMW Curved Display and an M driver’s footrest.

Among the items on the options list are the BMW Individual interior with and without exclusives in a total of nine color variants as well as the BMW Individual leather merino/wool-cashmere combination with exclusive features in two variants, which is also offered in Black/Dark Grey. As an option for the i7 M70 xDrive a Carbon Fibre M interior trim with Silver Threads, in conjunction with surfaces in Piano Black is offered.

BMW Individual Manufaktur produces bespoke one-off creations.

For the ultimate in customer focus, products made to measure and a razor-sharp eye for quality, BMW Individual Manufaktur should be your first port of call. The BMW Individual Manufaktur specialists develop and produce exclusive one-off creations with design and equipment details for the exterior and interior that precisely reflect the customer’s desires. These include bespoke upholstery options, e.g. in a bi-colour variant, embroidery on the head restraints, and customised door sill plates and interior trim elements.

Individual solutions conjured with creativity, precision and masterful craftsmanship produce designs that faithfully reflect the owner’s personal style. In order to ensure that the BMW Group’s standards of quality and safety are maintained, every component from BMW Individual Manufaktur is put through the same testing procedure as standard parts.

The BMW i7 M70 xDrive is one of the brand’s first models to feature the updated version of the control/operation system BMW iDrive with QuickSelect and BMW Operating System 8.5. In order to make selecting and operating numerous functions and digital services even more intuitive and comfortable, the latest generation of BMW iDrive offers a newly designed home screen and QuickSelect functionality. This brings an improved menu structure that takes its cues from consumer electronics devices. By showing the right information in the right place, the new BMW iDrive helps to deliver a focused, assured driving experience.

The BMW iDrive update also enables a broader offering of digital content for information and entertainment, shorter function update cycles, better information on charging points for electric vehicles and improved access to a host of specific online services. BMW iDrive with QuickSelect also teams up with the BMW Curved Display and BMW Intelligent Personal Assistant, and so focuses squarely on operation using the touchscreen and natural language.

BMW iDrive with QuickSelect is based on BMW Operating System 8.5, which is making its debut in a series-produced model. The BMW i7 M70 xDrive therefore not only represents a new dimension in driving pleasure with an all-electric drive system, it also ushers in the latest digital display and control/operation concept and infotainment.

Functions are shown on a single level and can be activated using rapid-access tech.

The new home screen displays the navigation system’s map view or other individually configurable graphics at all times. On the same level, function icons appearing in a vertical arrangement on the driver’s side of the user interface can be selected with a swipe of the finger. QuickSelect allows the associated functions to be accessed directly and without having to pass through a submenu. And once the relevant settings have been chosen, a quick tap on the home icon at the lower edge of the display is all it takes to return to the home screen.

The new menu structure makes activating functions and settings much faster and simpler. The on-board digital content – just like the hardware, in the form of the BMW Curved Display – is designed to enhance the driver focus for which BMW is renowned. BMW iDrive provides the right information in the right place and at the right time. To ensure intuitive operation while on the move, the graphical interface and menu structure feature a layout developed by BMW Group Design that is both consistent and characteristic of the brand.

M-specific content in the BMW Curved Display.

The emotionally engaging performance experience on board the new BMW i7 M70 xDrive is further enhanced by M-specific content in the BMW Curved Display. In key areas, the typography and presentation of graphics reflect those in the cockpit of high-performance models from BMW M GmbH. The numbers in the speed read-out on the information display appear in a platinum/silver colour. Plus, activating the M Sport Boost function triggers a typically M visual accompaniment.

The BMW iDrive with QuickSelect is underpinned by an upgraded version of BMW Operating System 8, as employed in current BMW models with the BMW Curved Display. BMW Operating System 8.5 uses the latest generation of the infotainment head unit, which takes care of graphics processing, among other things.

BMW Maps with new charging-optimised route guidance.

Other highlights of the new BMW iDrive include the extended functionality of the cloud-based navigation system BMW Maps. It now offers not only Augmented View on the information display behind the steering wheel, but also improved functions for even more precise charging-optimised route planning. This helps to make long journeys in the BMW i7 M70 xDrive particularly comfortable, efficient and swift.

Added to which, the services and apps already introduced in the new BMW 7 Series are also available with BMW Operating System 8.5. For example, the BMW Intelligent Personal Assistant and other voice-controlled assistants, BMW ConnectedDrive Upgrades, BMW Remote Software Upgrades, video streaming on the control display, smartphone integration via Apple CarPlay^® and Android Auto™, My Modes and the Personal eSIM can also be used in the BMW i7 M70 xDrive.

Munich. Innovations in the areas of individualisation, digitalisation and electrification will bring further appeal to the BMW model range in spring 2023. The BMW crystal headlights Iconic Glow celebrated their world premiere in the new BMW 7 Series, and this exclusive option will also be available for the BMW X7 from April 2023. Plus, additions will be made to the selection of exterior paint shades and interior appointments for the BMW 7 Series. Both these luxury models and the fully electric BMW iX will also be offered with the extended Parking Assistant Professional, which enables the Remote Control Parking and Manoeuvre Assistant functions to be controlled via the My BMW App using an Apple iPhone.

BMW Operating System 8 and the latest-generation BMW iDrive multi-sensory vehicle experience including BMW Curved Display will be introduced into the BMW 4 Series models and BMW M4 line-up in March 2023. And many all-electric models from BMW will come with the charging cable Professional (mode 3) designed for an AC charging capacity of up to 22 kW.

BMW 7 Series: new exterior paint finishes and interior appointments.

From March 2023, all members of the BMW 7 Series range will be available with additional individualisation options for the exterior and interior. Among the new arrivals is the BMW Individual Frozen Tanzanite Blue metallic exterior paint shade. Plus, customers will also be able to combine the exclusive BMW Individual two-tone paintwork with BMW Individual special paint finishes. The new M Merino leather with exclusive elements in Taupe Grey/Night Blue and Caramel/Atlas Grey, and BMW Individual Merino leather/cashmere wool with exclusive elements in Black/Grey ensure customers can enjoy particularly stylish interior design.

New option for the BMW X7: BMW crystal headlights Iconic Glow.

Exclusive front-end styling brings heightened visual expression to BMW’s luxury models. Here, the optional BMW crystal headlights Iconic Glow – first introduced on the new BMW 7 Series and also available for the BMW X7 from April 2023 – radiate a particularly vibrant presence. With this headlights option, crystals from Swarovski positioned in the upper section of the lights and backlit by LED units perform the role of sidelights and daytime driving lights. Both when the sun is shining and at night, the crystals reflect the light in a multitude of facets. These headlights team up with the contour lighting for the BMW kidney grille to create a distinctive light signature.

From April 2023, customers will also be able to specify a new visual flourish for the rear end of the largest Sports Activity Vehicle: the optional M high-gloss Shadowline exterior trim with extended elements will now also include a rear trim strip in Black high-gloss.

BMW 7 Series, BMW X7 and BMW iX: controlling parking manoeuvres with an Apple iPhone.

The extended Parking Assistant Professional available for the BMW 7 Series, BMW X7 and BMW iX from spring 2023 brings greater comfort when parking and manoeuvring. Here, BMW employs innovative digital technology to make further advances in the area of automated driving and parking. The extended Parking Assistant Professional gives drivers the ability to guide their car into and out of parking spaces and also carry out more complex manoeuvring from outside the car via the My BMW App on their smartphone (available with My BMW App Version 2.12.x).

This functionality facilitates the use of extremely tight or hard-to-access parking spaces. For example, the driver can pause a parking process that is already underway, get out of the car and then resume the manoeuvre while they monitor the area around the car from the outside. They can then also control the car’s exit from the space from their smartphone using the Parking Assistant Professional.

Switching between controlling the car when inside it and doing so from the outside is also possible for more extensive manoeuvres using the Manoeuvre Assistant function likewise included in the Parking Assistant Professional. I.e. the driver can also operate this function from outside their car and monitor its progress using their smartphone. They can be up to six metres away from the vehicle while doing so. The Manoeuvre Assistant can record and store up to ten manoeuvres at different locations, each covering a maximum distance of 200 metres and up to a combined total of 600 metres. When the vehicle then returns to one of the starting points, the system performs all the driving tasks required in fully automated form, including acceleration, braking, steering and, if required, multiple direction and gear changes. And it can do so whether the driver remains inside the car or chooses to control the manoeuvre from outside using their Apple iPhone.

BMW iX now with manually activated heat management for the high-voltage battery, plus the Trailer Assistant.

All model variants of the purely electrically driven BMW iX will be equipped with a further developed version of the predictive heat management technology for the high-voltage battery from March 2023. As in the BMW i7, it will be possible to initiate pre-warming of the battery manually and when the navigation system’s route guidance is not active. Warming the battery ahead of a charging stop optimises the absorption of energy when topping up at a DC fast-charging station. Waste heat from the electric motors is used to adjust the temperature of the battery.

The Driving Assistant fitted as standard on the BMW iX will also include the Trailer Assistant from March 2023. This function carries out the necessary steering movements during reversing manoeuvres when a trailer is coupled to the vehicle.

BMW 4 Series and BMW M4 now with BMW Operating System 8 and BMW Curved Display.

A fresh digitalisation push will also enhance the appeal of the BMW 4 Series models and BMW M4 high-performance sports cars from spring 2023. These ultra-sporty cars for the premium midsize segment will be equipped as standard with BMW Operating System 8 and will therefore also be fitted with the control/operation system iDrive with BMW Curved Display. The fully digital screen grouping of the standard-fitted BMW Live Cockpit Plus is composed of a 12.3-inch information display behind the steering wheel and a control display with a screen diagonal of 14.9 inches. The modern cockpit design and the extended capabilities of the BMW Intelligent Personal Assistant enable a significant reduction in the number of buttons and controllers in favour of voice and touch control. An expressive welcome sound, which will also now be audible in the BMW i4 models when the driver’s door or front passenger door is opened, highlights the digital advances introduced into the interior.

All of the engines available for the BMW 4 Series Coupé, BMW 4 Series Gran Coupé and BMW 4 Series Convertible will link up as standard with an eight-speed Steptronic transmission. From March 2023, this specification will also include gearshift paddles on the steering wheel and a new selector lever in the control panel on the centre console. M high-gloss Shadowline for the side window surrounds will also be included as standard for all model variants.

The M interior trim strip in Aluminium Rhombicle anthracite added to the options list for the BMW 4 Series models and all BMW M4 Coupé and BMW M4 Convertible variants will allow customers to bring further individualisation to the interior of their cars. From March 2023, BMW M4 models can also be ordered with an instrument panel in Sensatec. And an M design graphic will be offered exclusively for the bonnet and boot lid of the BMW M4 Coupé models. From March 2023, this contrasting paint finish accentuating their distinctive sports car character will be available not only in Black high-gloss but also in Red high-gloss.

New mode 3 charging cable for many all-electric BMW models.

From spring 2023, selected BMW models with all-electric drive that support AC charging at 22 kW will be given new equipment items from the BMW Charging range to increase both efficiency and speed when charging their high-voltage batteries. All model variants of the BMW iX, the BMW i7 xDrive60 (electric power consumption combined in the WLTP cycle: 19.6 – 18.4 kWh/100 km; CO₂ emissions: 0 g/km) and the BMW iX1 xDrive30 (electric power consumption combined in the WLTP cycle: 18.1 – 16.8 kWh/100 km; CO₂ emissions: 0 g/km) will be delivered with a mode 3 charging cable Professional designed to work with charging capacity of up to 22 kW.

The new mode 3 charging cable Professional enables the use of extremely high-power AC public charging stations. The maximum usable charging capacity will now be double that possible with the mode 3 charging cable previously supplied as standard.

BMW Digital Key Plus with extended functions, new BMW Operating System 9 makes its debut.

In spring 2023, the BMW Digital Key plus already available for many current BMW models will gain new and extended functions. These include automatic vehicle unlocking when approaching the car for owners with Samsung smartphones and other smartphones running the Android operating system and the UWB (Ultra-Wideband) chip. Added to which, BMW Digital Keys shared with third parties can be activated more easily inside the car.

In an initial pilot phase, selected BMW X1 models will be offered with the new BMW Operating System 9 in the UK from the second quarter of 2023. This new operating system opens the door to an extended range of apps, optimised touch control and more frequent updates. Additional BMW compact-class models will follow suit in other countries over the course of 2023.

On location photos and footage International Media Launch Palm Springs, USA.

+++ Fully electric BMW i7* and highly efficient combustion-powered variants launch simultaneously +++ Over €300 million invested in Lower Bavarian site +++ One in four BMWs from Dingolfing already electrified +++ Consistent implementation of BMW iFACTORY +++ Piloting automated driving in production environment +++

Dingolfing. The first series-produced vehicles of the new BMW 7 Series have today rolled off the production lines of BMW Group Plant Dingolfing. In fact, today was a double debut, with the new top-of-the-range BMW manufactured not only with highly efficient combustion engines but also as the fully electric BMW i7. Milan Nedeljković, BMW AG Board Member for Production: “Our new BMW 7 Series is the first luxury sedan in the world to offer customers a choice between three types of drive. Whether fully electric, combustion-powered or, soon, plug-in hybrid, we have the flexible production structures and outstanding integration skills we need to manufacture such a diverse range of drives efficiently.”

Over €300 million invested in Dingolfing vehicle plant

The BMW Group invested over €300 million to ready the Dingolfing vehicle plant for production of the new BMW 7 Series. As it strives consistently to implement the BMW vision of production of the future, its largest European plant is increasingly being transformed into a BMW iFACTORY practising the ‘Lean. Green. Digital.’ approach. For the first time, the BMW Group is piloting automated manoeuvres within the production environment by just-made BMW 7 Series vehicles – and optimising assembly and outbound logistics processes as a result.

BMW i7: The latest milestone on the road to e-mobility in the luxury segment

With production under way, once sales organisations have been provided with the show and demonstration vehicles they need, the new BMW 7 Series will be available to customers worldwide in the autumn of this year. The BMW i7, especially, marks the next step in the BMW Group’s electromobility campaign for the luxury segment, which Dingolfing has come to symbolise. Board Member Milan Nedeljković: “Exactly a year ago, we were here to celebrate the start of production of our BMW iX. Today the BMW i7 is the latest milestone on our journey. Next year will see the launch of the fully electric variant of the BMW 5 Series as we step up the pace of electromobility and electrify our core model series.” By the end of 2022, one in four BMWs leaving Dingolfing is already expected to incorporate an electric drive, rising to approx. 50 percent of the plant’s total output by the middle of this decade, according to current plans.

100 percent exchange flexibility between different types of drive

The new BMW 7 Series is assembled on the same line as the BMW 5 Series, 8 Series and the fully electric BMW iX. “We are 100 percent flexible and able to switch between drive variants for the BMW 7 Series,” explained Christoph Schröder, Plant Director. “This means we can manufacture completely in line with demand for the various drives and use our plant capacity as fully as possible.”

BMW 7 Series benefits from product and process modules of the BMW iX

The new BMW 7 Series builds on various technology modules of the BMW iX – not just for individual features like the onboard network architecture, user interface and driver assistance systems but also in terms of production and validation processes in assembly, for which the BMW iX was the trailblazer. Examples include the redesigned aggregate fitting station, sling loop assembly, test rigs for driver assistance systems and the new finish process, which is now even more efficient throughout, from first ignition to the vehicle dispatch area. The BMW iX is currently one of Dingolfing’s most successful vehicles.

Re-using systems, plus the special two-tone paint process

Converted during production shutdowns, the bodyshop was able to integrate the new BMW 7 Series into the structures previously used to manufacture the model’s predecessor. By adapting and re-using systems in this way, the BMW Group has saved hundreds of millions of euros and a wealth of resources. The floor assemblies of the new BMW 7 Series have distinct geometries and vary in part, depending on the type of drive, yet they can all be manufactured completely flexibly in any combination on one and the same main production line. In addition, automation – in door fitting, for instance – and a reduction in material combinations and the bonding processes required have made processes more efficient. In the paintshop, a special process has been established for the exclusive two-tone paintwork of the new BMW 7 Series, melding techniques from series production with the manual painting skills of the Dingolfing specialists.

Inhouse production of e-drive components

The e-drive components of the BMW i7 – specifically the high-voltage battery and highly integrated electric drive – are also made in Dingolfing. Like those of the BMW iX, BMW i4 and BMW iX3, they are manufactured nearby, in the BMW Group Competence Centre for e-Drive Production.

Recently the Competence Centre launched two new production lines, enabling the facility to produce sufficient e-drives for more than 500,000 electric cars a year. The workforce has also increased, from approx. 600 in early 2020 to over 2,300 today.

“The transformation to a BMW iFACTORY is well under way”

“With their breakthrough technologies, vehicles like the BMW 7 Series are catalysts for change – including in our plants,” emphasised Milan Nedeljković, pointing out that they involve innovations not only in the product but also in production. “Dingolfing’s transformation into a BMW iFACTORY is well under way,” added Christoph Schröder. “We have hundreds of employees working to make our plant more efficient, flexible and sustainable, with effective innovations and digitalisation solutions as the key drivers of progress.”

The Lean. Green. Digital. approach of the BMW iFACTORY is already a reality in the production halls of Plant Dingolfing.

Lean. Flexibility and the widespread rollout of smart logistics solutions

The aspect of Lean is being realised at Plant Dingolfing to a large degree by the flexible layout of production structures. “Our structures give us the exchange flexibility we need to switch between different models and drive types, the volume flexibility to react quickly to radically fluctuating demand, and the order flexibility to accommodate the last-minute changes customers can request up to just a few days before their car is produced. Here in Dingolfing, flexibility is simply a part of our DNA,” said Christoph Schröder.

Another example of how digitalisation supports the efficiency goals of Plant Dingolfing is the comprehensive rollout of smart logistics solutions. Dingolfing is the company pioneer in this regard, operating not only automated forklifts but also autonomous tug trains, automated outdoor logistics solutions and smart transport robots (STRs) that carry parts to the line-side. Made by the BMW Group subsidiary Idealworks, STRs are expected to more than double in number to over 200 by the end of 2022 as series production of the BMW 7 Series ramps up. “Thanks to flexible, automated solutions like this, we have become extremely efficient at managing the complexity and myriad part numbers we work with here at the plant,” said Schröder.

Green. Investing in sustainable production

The Green aspect of the BMW iFACTORY and sustainable production in Plant Dingolfing is realised by a range of measures. These include sourcing 100 percent green energy, re-using several hundred existing production robots in the bodyshop, and reducing the consumption of resources in the paintshop. Here, investments of over €50 million are currently being made in new cathodic dip lines and a dry separation system, which will save significant amounts of water and energy. In addition, the waste heat from the drying furnaces will no longer be used purely as process heat but also to generate electricity.

Other facets of sustainable production include energy-efficient systems, packaging planning, traffic logistics, recycling and water management. On-site transportation, for example, is carried out by electric truck. Also, Dingolfing currently has a recycling quota of more than 90 percent and an even higher re-use quota of more than 99 percent. In 2021, this sent total residual waste tumbling to just 580 grams per car produced. And when it comes to water, Dingolfing currently covers 40 percent of its needs by drawing on its own source, thereby helping to preserve the region’s drinking water supplies as well.

Digital. Automated quality control by cameras with AI

Intelligent digital solutions are used in all areas of production at BMW Group Plant Dingolfing, but especially in vehicle assembly – be it for virtual training, smart scanners, automated AI-based quality control or automated driving by freshly manufactured vehicles.

When it comes to AI, the BMW Group has proven its pioneering credentials with its AIQX (Artificial Intelligence Quality Next) project, which uses sensors and AI to automate quality processes. Smart camera systems and sensors embedded in the production lines record data for backend evaluation in real-time using algorithms and AI. Feedback is then sent directly to employees on the line, via their smart devices. AIQX can be used to determine variants, verify completeness and detect any anomalies that may have occurred during fitting. It is currently operating in 40 applications in production of the new BMW 7 Series.

The launch of the latest vehicle has also boosted the number of use cases of IPS-i. This digitalisation project uses an IT platform to converge data from a wide range of location systems and generate a digital twin in real-time of the assembly hall. From the use of smart scanners and screwdrivers to RFID-based verification of the allocation of parts to vehicles, the IPS-i platform provides the basis for locating and interconnecting every item – every vehicle, component and tool – involved in the production process. With the new BMW 7 Series, RFID-based component tracing alone has been extended to 45 different part families.

BMW 7 Series pilots automated driving within plant

Production of the new 7 Series also uses a digital innovation with major potential for assembly and outbound logistics in BMW Group plants and distribution centres: automated driving in-plant (‘automatisiertes Fahren im Werk’, AFW). As part of the digitalisation strategy, the AFW project will be piloted in Dingolfing from July and sees newly produced BMW 7 Series drive automatically along a 170-metre route from the first ignition and initial testing area in assembly to the finish area in the plant. The same method will be used to get vehicles from the end of the finish line to the dispatch area.

The AFW project was developed by the BMW Group and the two startups Seoul Robotics and Embotech, who provide the software and technology. Project manager Sascha Andree explained: “Automated driving within the plant is fundamentally different from autonomous driving for customers. It uses a completely different system. So instead of relying on the vehicle’s sensors, it uses an infrastructure outside the car to enable environment recognition and plan the vehicle’s movements.” The route through the logistics areas of the plant is fitted with sensors that use Seoul Robotics software to generate data for vehicle localisation and environment recognition. Further externally based drive-planning software, by Embotech, then steers, brakes, accelerates and parks the driverless vehicles by sending them the relevant commands.

AFW is expected to be piloted until 2023 and will initially be rolled out on other models at Plant Dingolfing as well.

Dingolfing – Home of the BMW 7 Series since 1977

Plant Dingolfing, in Lower Bavaria, has been the home of the flagship BMW 7 Series since 1977 and is now manufacturing the seventh generation. It is the BMW Group’s lead plant for large BMWs and has extensive expertise in production launches as well as decades of experience in the manufacture of premium vehicles for the luxury class. To date, Plant Dingolfing has manufactured a grand total of more than 11 million BMW cars, and a further production milestone is on the schedule this year: the two millionth BMW 7 Series.

BMW Group Plant Dingolfing – Key facts.

Plant Dingolfing is one of the BMW Group’s more than 30 production sites around the world and its largest in Europe. Every day around 1,600 BMW 4 Series, 5 Series, 6 Series, 7 Series, 8 Series and all-new, fully electric BMW iX vehicles roll off the production lines in car plant 02.40. In 2021, annual output totalled some 245,000 units.

The site currently employs approx. 17,000 people. It is also training about 850 apprentices for 15 professions, making it the largest training organisation in the BMW Group.

Dingolfing manufactures not only cars but also vehicle components, such as pressed parts and chassis and drive systems. Located in component plant 02.20 is the BMW Group’s Centre of Competence for E-Drive Production, which provides BMW vehicle plants around the world with electric motors and high-voltage batteries for plug-in hybrids as well as fully electric models. It is under constant development and currently employs over 2,300 people.

In addition, Dingolfing creates the bodies-in-white of all the Rolls-Royce models. It is also home to what’s known as the Dynamics Centre, a large storage and trans-shipment point and the centrepiece of central aftersales logistics at the BMW Group, supplying BMW and MINI trading organisations with original BMW and MINI parts and accessories.

Munich . The heads of state and government from the world’s most important industrialised nations convened at Schloss Elmau in Upper Bavaria on 26 – 28 June 2022 for the latest G7 summit. The BMW Group provided a shuttle service for the event, which was initiated by the German government. As well as the latest series-production models, the fleet of shuttles also featured three examples of the brand new BMW i7 xDrive60 (electric power consumption combined in WLTP cycle: 19.6 – 18.4 kWh/100 km; CO₂ emissions: 0 g/km; figures in NEDC cycle: – ), which was unveiled just a few weeks ago. The presence of the BMW i7 in the fleet gave the assembled dignitaries the opportunity to experience the immense driving comfort and futuristic ambience of the electrically powered sedan a full five months before its global launch gets underway. A high-security vehicle based on the new BMW 7 Series will be added to the line-up during the course of 2023. The BMW Group’s Protection Vehicles are tailored to individuals requiring special protection, and examples with an all-electric drive system will now be available for the first time.

Over more than 40 years, the BMW Group has amassed exceptional expertise and experience in the development and manufacture of vehicles designed specially for the specific requirements of authorities and public representatives. “We will continue this tradition in 2023 with a high-security vehicle combining the dynamic prowess, ride comfort and interior comfort of the new BMW 7 Series with an integrated protection concept that is unique in this segment,” says Oliver Zipse, Chairman of the Board of Management of BMW AG. “And we will also introduce an all-electric high-security vehicle for the first time – with no comprises when it comes to the standard of protection for our customers. It will be based on the BMW i7, demonstrating how sustainability and security can go hand in hand.”

The vehicle architecture of the new 7 Series range was devised from the outset for both internal combustion engines and electrified drive systems. The production development process for the luxury sedan already made allowance for the next-generation high-security vehicle’s new and innovative protection concept.

This integrated security concept, together with the “craft manufacturing” process at BMW Group Plant Dingolfing, ensures that the electric variant of the new high-security vehicle also boasts an unrivalled combination of protection, poise & assurance, spaciousness and sustainability. “The new BMW i7 brings together a unique, all-electric driving experience with the most advanced package of technologies anywhere in the industry,” says Frank Weber, Member of the Board of Management of BMW AG, responsible for Development. “So using this high-tech product as a platform for a top-class high-security vehicle seemed to us like the obvious thing to do.”

The BMW Group presented a concept vehicle demonstrating the compatibility of increased protection levels and sustainable mobility back at the IAA Mobility 2021 event. The BMW Concept iX5 Hydrogen Protection VR6 was equipped with a hydrogen-powered fuel-cell drive system, making it the first ever concept for a high-security vehicle from a large-scale carmaker worldwide to offer zero tailpipe emissions and certified class VR6 protection.

The fuel consumption, CO₂ emissions, electric power consumption and operating range figures are determined according to the European Regulation (EC) 715/2007 in the version applicable. They refer to vehicles in the German market. Where a range is shown, the figures take into account the impact of any optional extras.

All values were calculated based on the new WLTP test cycle. WLTP values are taken as the basis for determining vehicle-related taxes or other duties based (at least inter alia) on CO₂ emissions as well as eligibility for any applicable vehicle-specific subsidies. Further information on the WLTP and NEDC measurement procedures can also be found at www.bmw.de/wltp.

Further information on official fuel consumption figures and specific CO₂ emission values of new passenger cars is included in the following guideline: 'Leitfaden über den Kraftstoffverbrauch, die CO₂-Emissionen und den Stromverbrauch neuer Personenkraftwagen' (Guide to the fuel economy, CO₂ emissions and electric power consumption of new passenger cars), which can be obtained free of charge from all dealerships, from Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at https://www.dat.de/co2.

In the event of enquiries please contact:

Corporate Communications

Sarah Berghammer, Product Communication BMW Automobiles

Telephone: +49-89-382-28120

E-mail: Sarah.Berghammer@bmw.de

Dr. Maik Boeres, Government and External Affairs, Head of Mobility and Digital Car

Telephone: +49-89-382-30469

E-mail: Maik.Boeres@bmwgroup.com

Ingo Wirth, Head of Product and Brand Communication BMW

Telephone: +49-89-382-25814

E-mail: Ingo.Wirth@bmw.de

Internet: https://newsroom.bmwgroup.com/global/en

E-mail: presse@bmw.de

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.

In 2021, the BMW Group sold over 2.5 million passenger vehicles and more than 194,000 motorcycles worldwide. The profit before tax in the financial year 2021 was € 16.1 billion on revenues amounting to € 111.2 billion. As of 31 December 2021, the BMW Group had a workforce of 118,909 employees.

The success of the BMW Group has always been based on long-term thinking and responsible action. The company set the course for the future at an early stage and consistently makes sustainability and efficient resource management central to its strategic direction, from the supply chain through production to the end of the use phase of all products. 

www.bmwgroup.com

Facebook: http://www.facebook.com/BMWGroup

Twitter: http://twitter.com/BMWGroup

YouTube: http://www.youtube.com/BMWGroupView

Instagram: https://www.instagram.com/bmwgroup

LinkedIn: https://www.linkedin.com/company/bmw-group/

Goodwood. All eyes will be on BMW M GmbH at the 2022 Goodwood Festival of Speed, as BMW’s legendary Motorsport division celebrates five decades of success. Festivalgoers will witness the world premiere of the first-ever BMW M3 Touring and the UK premiere of the new BMW M4 CSL, as both take to the hill throughout the world-famous four-day event. All this against the backdrop of a striking central feature sculpture on the lawn of Goodwood House, designed as a homage to 50 years of motorsport excellence as it showcases some of the most iconic models from BMW M. Elsewhere, visitors will be able to see – and in some cases, drive – the latest models from BMW’s exciting range, including the new BMW iX1, i7, i4 and iX M60.

For the first time in its history, the BMW M range will be complemented by a BMW M3 Touring which is a distillation of the technological prowess and know-how from the BMW M3 and M4 family, combined with the practicality of a five-door touring model. This latest BMW M model will be unveiled at BMW M at Trackside at 10:00 am (BST) on Thursday 23 June, alongside a high-performance M3 Touring with Performance Parts, and can then be seen on the Hillclimb in the ‘First Glance’ category every day of the Festival.

Alongside the M3 Touring and BMW M3 Touring MotoGP Safety Car on the hill will be the new BMW M4 CSL, celebrating its UK premiere. This ultimate, track-honed, two-seater coupe is defined by a 40hp power hike over the current BMW M4 Competition Coupé to 550hp, while meticulous weight-saving measures – including the use of carbon-fibre for the roof, bonnet and boot lid – achieve a 100kg reduction in overall weight (in standard specification in the German market). As a result, the new BMW M4 CSL has recorded the best-ever lap-time for a BMW road car at the Nürburgring’s Nordschleife circuit.

With BMW M GmbH as the honoured marque, the Central Feature in front of Goodwood House will present an eye-catching display of BMW M cars past, present and future. BMW UK will add its legendary BMW 3.0 CSL to the Central Feature, while BMW Group Classic is providing three further examples: the BMW M1 Procar from the late 1970s; a WTCC BMW 3 Series E90; the Le Mans winning 1999 BMW V12 LMR. The display is completed by the BMW M LMDh racecar, that will debut next year.

Besides providing historic BMW M cars for the Central Feature, BMW Group Classic will bring four additional famous race cars to Goodwood’s Hillclimb. Pedro Piquet (BRA), son of three-time F1 World Champion Nelson Piquet, will drive the world’s first turbo-charged F1 World Champion car, the 1983 Brabham BMW BT52.

Steve Soper (UK) will climb the hill in the BMW V12 LMR on Thursday. He is followed by Markus Flasch (CEO of BMW M GmbH, 2018-2021), who will be in the driver’s seat on Friday, Saturday and Sunday.

HRH Leopold Prince of Bavaria (GER) will drive the sharknose BMW 635CSi and Bruno Spengler (CAN) will drive his famous BMW Z4 GTR which features the Michel Vaillant Design from the 2015 Spa-Francorchamps 24h race.

For many, BMW M at Trackside will form the focal point for the long weekend’s celebrations. Crowned by an original BMW M1, the stand will host iconic models from BMW M’s illustrious past, from the legendary BMW M3 E30 to the revered BMW M3 CSL E46. They will take their place alongside a thrilling line-up of modern-day BMW M greats, from the ultimate 635hp BMW M5 CS and track-honed BMW M4 GT3 to the exclusive new BMW M850i Convertible and innovative electric BMW i4 M50. Visitors will be able to catch a glimpse of the future for BMW M, with the innovative BMW Concept XM, a vision of uncompromising high performance and extravagant luxury.

The Stable Yard – once again dedicated to BMW’s latest range of all-electric and electrified models – will offer the chance to see the stunning BMW i Vision Circular, a concept which illustrates the company’s determination to become the most sustainable manufacturer. Optimised for the circular economy and with the goal of achieving 100% recycled and recyclable material use, the BMW i Vision Circular offers a view of a compact yet luxurious fully-electric vehicle with a focus on sustainability for the year 2040.

BMW’s sustainability focus is equally apparent in the new BMW i7, on display in The Stable Yard following its recent unveiling. The latest version of the brand’s flagship saloon is set to redefine the luxury segment with new levels of electrification and digitalisation. Its state-of-the-art all-electric drivetrain is complemented by a blend of luxurious interior design and an astonishing entertainment experience, with the multi-sensory BMW iDrive and unique 31.3-inch 8K BMW Theatre Screen. These attributes are further displayed in the powerful new BMW M760e, a plug-in hybrid with 571hp that delivers scintillating performance yet achieves remarkable efficiency.

The recently revealed BMW iX1 will make its UK debut at Goodwood Festival of Speed, representing another first at the Stable Yard. The third-generation BMW X1 features a sharper design, across-the-board sustainability and cutting-edge digital innovations. Available for the first time with an all-electric drive system, the BMW iX1 xDrive30 is set to offer an electric driving range between 257 – 272 miles (WLTP, provisional figures).

These models will also be joined by the company’s technology flagship, the new BMW iX M60, a fully-electric Sports Activity Vehicle that combines emissions-free driving pleasure and sporting agility with lounge-style luxury and comfort. Powered by two BMW M eDrive electric motors to provide intelligent BMW xDrive all-wheel-drive capability, the BMW iX M60 can accelerate from 0-62 mph in a seamless 3.8 seconds, yet still achieve up to 348 miles (WLTP) of driving range on a single charge.

Members of the public will be able to experience the BMW iX M60’s searing performance for themselves during Friday’s ‘Electric Only’ Motor Circuit Test Drives, where they’ll also be able to take to the circuit behind the wheel of the new BMW i4, the brand’s first-ever fully-electric Gran Coupé, and the practical BMW iX3.

Frank van Meel, CEO of BMW M, said: “There can be no better place to celebrate our 50th anniversary than among our fans at this year’s Goodwood Festival of Speed, surrounded by the iconic cars that have cemented our position in motorsport history. But we’ll also spend our time at the world-famous event looking to the future, with a selection of exciting new models from our innovative electrified line-up, and the global premiere of the eagerly-anticipated first-ever BMW M3 Touring.”

The Goodwood Festival of Speed is being held over four days from 23-26 June 2022.

Munich. The new all-electric BMW i7 ushers in a new era of hallmark driving pleasure and individual mobility in the luxury segment. For the launch campaign of this automotive milestone, the BMW Group collaborated with world-renowned British fashion photographer and artist Nick Knight. "The BMW i7 is engineering at its highest level. Accordingly, it was our ambition to have the car photographed by an internationally renowned artist and staged as a work of art. The extraordinary collaboration with Nick Knight has been very inspiring for all of us. Never before has a BMW been staged in such an artistic and progressive way," explains Jens Thiemer, Senior Vice President Customer & Brand at BMW AG.

This is Forwardism: The new all-electric BMW i7 marks the beginning of a new era, captured by Nick Knight in a unique series of images and videos. The art term Forwardism describes the joy of seeing and feeling the future even before it is created. This concept is about constantly questioning and challenging common conventions in order to have the best possible experiences and create a better future. The result of this photo shoot is an expressive, sensual and equally aesthetically innovative series of images that turns classic visual habits on their head. The photographs and videos seem to be painted with light and take the viewer into a colourful world of new possibilities and emotions.

"I like the idea that Forwardism is about moving into the future rather than referring to the past. For me, this is the only way we can really express ourselves and set challenging goals. That's why I decided to invert the colours for these photographs and to work in a colour space which expresses the idea: “This is new, this is something you haven't seen before”. That was the starting point for this project, to encourage people to think forward. It was especially important to me that it looks different from anything you've seen before", is how Nick Knight describes his work.

Daring, playful and thought-provoking.

Nick Knight is one of the most influential and visionary photographers of our time. For decades, the British fashion photographer has been breaking with classical conventions in his work, constantly exploring artistic and technical boundaries. With his creative collaborations with leading designers, the artist, born in 1958, has established himself as a force to be reckoned with in the world of fashion photography. Through his lens, he challenges conventional notions of beauty, tackles controversial social issues and plays with illusion and truth. He passionately experiments with the latest technologies and combines them with classical photography in his works. And he keeps reinventing himself and his art.

The campaign was realised by the lead agency The Game and directed by the multi-award-winning executive director Thim Wagner. "It was a very great honour to work with Nick Knight. I have been following his work for decades and I know he has always been ahead of his time. That's what connects him to BMW - this sense of "never standing still, always evolving".

Daring, playful and thought-provoking - these are the attributes that have summed up Nick Knight's work for years. The campaign for the market launch of the new BMW i7 could not be described more aptly.

Premiere of exclusive soundscapes combined with the BMW Theatre Screen. +++ All-electric luxury saloon features a factory-fitted full sound spectrum developed in collaboration between the BMW Group and two-time Academy Award winning composer Hans Zimmer. +++ My Modes Expressive and Relax with distinctive sound worlds enable a particularly intense interaction between driver and vehicle. +++ Exceptional acoustic characteristics provide the basis for an emotionally powerful sound experience.

Munich. The new, all-electric BMW i7 (energy consumption combined according to WLTP: 19.6–18.4 kWh/100 km; energy consumption combined according to NEDC: –; CO₂ emissions: 0 g/km) heralds a new era for the brand’s quintessential driving pleasure and exclusive travel comfort. It embodies the innovative form of individual mobility in the luxury segment and also expresses this through the creation of holistic sound worlds. These range from the welcome scenario to the ready-to-drive signal and the drive sounds for each selected My Mode through to the acoustic soundscapes combined with the BMW Theatre Screen, available here for the first time. With the factory-fitted BMW IconicSounds Electric, the brand’s locally emission-free premium model offers entirely new soundscapes that are generated by the interaction between driver and vehicle and are a core component in the design of a unique driving experience.

Including the exclusive soundscapes for the optional Theatre Mode, the complete sound spectrum of BMW IconicSounds Electric can be experienced for the first time in the new BMW i7. The sounds, which are unique in the automotive sector, have been developed in a collaboration between the BMW Group and two-time Academy Award winning composer Hans Zimmer. They reinforce the authentic agreement of the vehicle’s character with BMW design and the resulting driving experience in the world’s first all-electric luxury saloon.

The sound experience in the BMW i7 can be individually selected via My Modes. In addition to Personal, Sport and Efficient settings, the modes Expressive and Relax are also available as standard. In the BMW i7, each of these modes is also associated with an independent sound world. The intensity and frequency of the drive sound are based on the position of the accelerator and the driving situation, creating an individually customised sound profile for each My Mode. The close interaction between driver and vehicle thus creates a distinctive acoustic backdrop. Selecting either the Expressive or the Relax mode results in a particularly intense interaction. They enable the driver of the BMW i7 to create an individual, holistic user experience of sound, lighting mood and graphics on the BMW Curved Display, shaped by the driver’s mood and driving style.

The new BMW i7 has a model-specific sound application that authentically emphasises the future-oriented character and exclusive driving experience in the all-electric luxury saloon. "We want to offer customers a unique driving and travel experience in the BMW i7. In the area of user experience, we are breaking new ground to achieve this, which also includes the drive sound," explains Domagoj Dukec, Head of BMW Design. "Sound in particular plays a central role in the emotional connection between the driver and his vehicle. Innovations such as BMW IconicSounds Electric make the BMW i7 a pioneer for a new, holistic driving experience."

With My Modes, the driver can create an all-round user experience that includes a wide range of vehicle settings. In the BMW i7, this includes the drive sound. The spherical sounds of the Personal setting emphasise the progressive character of the model, while the soundscape in the Sport setting has a powerful and pronounced acoustic presence. A very lively and dynamic sound characterises the acoustic experience in Expressive mode, while an immensely relaxing sound backdrop is created in Relax mode. The characteristic sound sequences when starting and switching off the drive system are part of BMW IconicSounds Electric, as are the sounds that accompany the activation of the optional Theatre Screen for passengers in the back.

The acoustic feedback from the movements of the accelerator is only completely suppressed in Efficient mode. Due to the outstanding acoustic vehicle characteristics of the new BMW i7, the resulting silence in this mode is as clear and pure as the intensive sound experience in the other modes. The all-electric luxury saloon has optimised soundproofing that effectively insulates the interior from external noises. The excellent acoustic comfort of the new BMW i7 can be attributed to the acoustic optimisation of the electric drive units, a model-specific storage concept and newly developed noise encapsulation for electric motors, as well as the chassis’ increased rigidity at the front and tyres with foam absorbers. In addition, aerodynamic noises are significantly reduced thanks to clearly designed chassis surfaces, flush-mounted door handles and aerodynamically optimised exterior mirrors as well as an almost fully sealed underbody. This allows all aspects of the characteristic and emotionally powerful sound worlds of BMW IconicSounds Electric to be fully experienced without any interference.

BMW is leading the luxury segment into a new era that will be shaped by innovations in the fields of sustainability and digitalisation. With the new BMW 7 Series, the world’s most successful manufacturer of premium vehicles is creating forward-looking ways to enjoy driving pleasure, unsurpassed long-distance comfort and a top-end digital experience. Central to this reinterpretation is the BMW i7. The all-electric luxury sedan is a fully integrated member of the model family and clearly demonstrates how an exclusive driving experience and the ultimate feeling of on-board wellbeing can be combined with an unwavering commitment to sustainability.

The generation change at the pinnacle of BMW’s model range is wrapped up in a new definition of luxury that focuses on the individual and their personal attitudes, needs and emotions. In addition to presence, elegance and exclusive premium quality, there is a progressive approach characterised by innovations that directly enhance the user experience, wide-ranging connectivity and standard-setting sustainability of the car. In this way, the new BMW 7 Series has been designed to meet the needs of a modern target group that sees itself as committed to meeting challenges in a responsible manner – and one that views personal mobility as a way to experience unique moments in everyday life and on trips away.

A symbol of innovative strength and a milestone in the current model offensive.

The new BMW 7 Series incorporates a modern style that focuses on the essentials in its exterior and interior design. The front-end design for BMW vehicles in the luxury segment is dominated by features that are typical of the brand, but a clear distinction is maintained between these models and the others in the BMW range. Innovative features such as the BMW Theatre Screen, the multi-sensory vehicle experience BMW iDrive with the latest generation of BMW Operating System 8, plus the BMW Curved Display and the Manoeuvre Assistant for automated parking and manoeuvring, highlight the progressive character of the luxury sedan. In addition to the enhanced level of comfort and the unique in-car entertainment system, the Executive Lounge option for the rear with optimised reclining seat position and new BMW Individual Merino leather/cashmere wool interior trim takes a pioneering route to maximising wellbeing inside the car.

45 years on from the debut of the BMW 7 Series, the seventh model generation takes to the stage as the most advanced and innovative vehicle in the luxury segment. At the same time, the new edition captures the imagination with an overall design coherence unmatched by any rival. The BMW 7 Series is therefore once again a symbol of the BMW Group’s innovative strength.

The world premiere of the new BMW 7 Series in April 2022 and its global market launch starting in November 2022 are the key milestones in the brand’s current model offensive in the luxury segment.

Market-specific drive system portfolio, tradition-rich production location.

The new BMW 7 Series was designed from the ground up for particularly demanding target groups in a globalised marketplace. This is also reflected in a market-specific drive system portfolio that includes exclusive offerings for China – as the company’s most important sales region – and a diesel model for Europe.

The new generation of luxury sedans from BMW opens up a whole new dimension in spaciousness. Unlike its predecessors, the new BMW 7 Series will be available worldwide exclusively as a long-wheelbase model that maximises space in the rear. Different facets of its character are defined by the use of specific design features and drive system variants. The new BMW 7 Series range also includes models from the BMW i and BMW M brands, which allow its myriad characteristics – from elegant, modern and sustainable to expressive, sporty and dynamic – to be brought prominently to the fore.

The new BMW 7 Series now offers a choice of combustion engines, plug-in hybrid systems and all-electric drive for the first time ever. The degree of diversity in the drive system portfolio is based on a newly developed flexible vehicle architecture and is an expression of a global model strategy for the new edition of the BMW 7 Series. This enables the BMW Group to take into consideration a customer’s individual needs, infrastructure factors and legal regulations in all relevant automotive markets around the world. The market launch in Europe will initially feature only the BMW i7. In the USA, China and other selected sales regions, two models will be offered at market launch in addition to the all-electric variant, each equipped with a petrol engine and 48V mild hybrid technology.

Plug-in hybrid variants of the new BMW 7 Series are expected to follow in numerous markets from the beginning of 2023. These will include the first BMW M model with a six-cylinder in-line petrol engine and plug-in hybrid drive system. A model variant with a diesel engine and 48V mild hybrid technology will be added to the range in Europe just after the market launch. Further variants of the all-electric BMW i7, including the future top-of-the-line BMW i7 M70 xDrive, will be made available at a later stage.

As was the case with all its predecessors, the new BMW 7 Series will be built at BMW Group Plant Dingolfing. The company’s largest production facility in Europe will be fusing tradition with the future and is also the BMW Group’s centre of excellence for the production of e-drive components. The highly integrated electric drive system and the high-voltage battery of the BMW i7 will also be manufactured there. Vehicles with combustion engines, plug-in hybrid systems and all-electric drive systems will come off the same production line in Dingolfing. In addition to the all-electric BMW iX and the new BMW 7 Series, the BMW 8 Series luxury sports car and BMW 5 Series models, among others, are also produced here.

Two BMW M models based on the new BMW 7 Series.

The new BMW 7 Series model range worldwide will expand to include two BMW M models equipped with electrified drive systems. The new BMW M760e xDrive (fuel consumption combined: 1.3 – 1.0 l/100 km [217.3 – 256.8 mpg imp]; electric power consumption combined: 21.8 – 20.2 kWh/100 km; CO₂ emissions: 29 – 23 g/km in the WLTP cycle; figures in NEDC cycle: –) has output of 420 kW/571 hp and torque of 800 Nm (590 lb-ft) and will debut as early as spring 2023. Its electric motor generates a temporary boost worth an extra 30 kW/40 hp when particularly invigorating acceleration is the order of the day. An M-specific design for the exterior and interior, including an exhaust system featuring the distinctive twin tailpipes with unique geometry, underscores the performance characteristics of the BMW M model with plug-in hybrid technology.

The future flagship model, the new BMW i7 M70 xDrive (power consumption combined in the WLTP cycle: 26.4 – 21.2 kWh/100 km; CO₂ emissions: 0 g/km; figures in NEDC cycle: – ), will have an all-electric drive system with two motors – on the front and rear axle – and will be available later in 2023. Its drive system generates maximum output of well over 600 hp and maximum torque of more than 1,000 Nm (737 lb-ft). The most powerful BMW model ever registered for road use accelerates from 0 to 100 km/h (62 mph) in under 4.0 seconds. (All output, performance and energy consumption figures for the BMW i7 M70 xDrive are estimates based on the car’s current development stage incl. temporary boost.)

Unique digital experience with the new vehicle experience BMW iDrive and BMW Operating System 8.

Driving pleasure, long-distance comfort and the user experience in the new BMW 7 Series are shaped largely by the latest innovations in the field of digitalisation. The new BMW 7 Series offers customers the new multi-sensory vehicle experience BMW iDrive with the latest generation of BMW Operating System 8. With the fully digital BMW Curved Display, the innovative BMW Interaction Bar, the enhanced capabilities of the BMW Intelligent Personal Assistant – plus additional My Modes, the latest version of the BMW Head-Up Display, and the Augmented View function available for the first time on the information display behind the steering wheel – intuitive dialogue between the driver and vehicle has reached a new level.

Passengers in the rear are greeted by a unique entertainment offering in the form of the new BMW Theatre Screen – a 31.3-inch panoramic display in 32:9 format with 8K resolution which extends downwards from the roof and transforms the second row of seats into an exclusive private cinema on wheels. The driver and front passenger can also use YouTube video-on-demand streaming on the control display for the first time. A 5G-compatible aerial system takes care of high-speed connectivity in the new BMW 7 Series.

Security redefined: the new BMW 7 Series in BMW Protection Vehicle specification.

A high-security vehicle based on the new BMW 7 Series is now being developed and will be added to the range in the course of 2023. With its integrated protection concept, which is unique in the segment and has been developed entirely from scratch, the armoured model variant meets the special requirements of authorities, state representatives and high-profile individuals in need of special protection.

The development of the new high-security BMW 7 Series centres on an innovative protection concept developed by the BMW Group. This provides extremely high standards of security combined with the levels of interior comfort, driving dynamics and ride comfort applied across the new BMW 7 Series range. Integrated development and production in a special manufacturing process at BMW Group Plant Dingolfing will ensure the high-security vehicle based on the new BMW 7 Series sets new standards.

Munich. On 20 April, 02:00 PM CEST, the BMW Group will present the new BMW 7 Series including the new BMW i7. The digital world premiere will be streamed live by BMW Press Streaming at bmwgroup.com and can be viewed here: 

https://www.live.bmwgroup.com/en/live-streaming/

After the broadcast, the video will remain available on demand.

At the same time, the BMW Group will broadcast the global premiere of the BMW i7 on the social media channels of the BMW Group and the BMW brand. On Twitter, LinkedIn, YouTube and Facebook, interested parties can follow Oliver Zipse, Chairman of the Board of Management of the BMW Group, and Adrian van Hooydonk, BMW Group Head of Design, among others, as they present details of the new all-electric luxury sedan.

Munich. The BMW i7 (combined power consumption: 22.5 – 19.5 kWh/100 km according to WLTP; CO2 emissions: 0 g/km; forecast based on the vehicle’s development status to date) is being developed with the aim of combining hallmark driving pleasure with a level of comfort that is in a class of its own. One key factor here is the acoustic properties. The level of well-being in the interior of the purely electrically powered luxury sedan is largely determined by the degree to which disturbing noises can be kept away from the occupants. There are a variety of potential noise sources to be taken into account here, so near-production prototypes of the BMW i7 – and indeed all other model variants of the future BMW 7 Series – undergo an extensive programme as part of their acoustic testing.

At the Research and Innovation Centre (FIZ) in Munich, test and development engineers check the full range of the vehicle’s sound emissions and immissions. Motor and rolling noise are analysed in detail, as are the aeroacoustics and vibration comfort, in order to fully determine the acoustic properties of the new luxury sedans. This also includes precise alignment of acoustic pedestrian protection and the motor sound emitted in the interior of the BMW i7 – the latter having been developed as part of BMW IconicSounds Electric, a collaborative venture between the BMW Group and Hollywood film music composer Hans Zimmer.

The driver of the BMW i7 has a choice: characteristic silence or BMW IconicSounds Electric developed in collaboration with Hans Zimmer.

The acoustic test benches at the new branch of the BMW Group’s Research and Innovation Centre FIZ North are specially designed to meet the requirements of electromobility and enable all driving situations to be simulated realistically. Here, any irritating noises registered by development engineers during test drives on the road can be recreated and selectively eliminated. Roller dynamometers with a unique quiescent level and interchangeable surface coverings enable the measurement and validation of drive acoustics and tyre noise on all road surfaces that are relevant to day-to-day traffic anywhere in the world.

The BMW i7 aspires to redefine the high standards of the luxury segment – and this very much applies to acoustic comfort as well. Great importance was attached to noiseless power delivery of the electric motor. Contributing factors here include acoustic optimisation of the electric drive units, a model-specific mount concept and a newly developed noise encapsulation for the electric motors. Taken together, these measures enable the BMW i7 to achieve effective acoustic decoupling across a wide frequency range, thereby ensuring maximum acoustic comfort in the interior in all driving situations. As a result, the driver of the purely electrically powered luxury sedan always has the choice of enjoying either the characteristic silence of the motor or the emotionally powerful BMW IconicSounds Electric developed in collaboration with Hans Zimmer.

Increased body rigidity at the front end and tyres with a foam absorber on the inside for integrated noise insulation likewise help raise the acoustic and vibration comfort of the new luxury sedans to an outstanding level.

Acoustic testing on the climatic test bench and in the wind tunnel.

In order to be able to test the effectiveness of all measures under extreme climatic conditions too, the development engineers at FIZ North use an acoustic climate test bench specially designed for this purpose. Here, all globally relevant conditions can be simulated and a wide variety of noise sources can be analysed and optimised such as the acoustics of the air conditioning and ventilation system throughout the entire vehicle – in particular at very low or very high temperatures.

In the same way as the motor and tyre rolling acoustics, ambient noise can also be selectively reduced. For this purpose, the aeroacoustics of the BMW i7 are perfected in the acoustic wind tunnel. Clear-cut body surfaces, flush-integrated door handles, aerodynamically optimised exterior mirrors and an almost completely closed underbody not only contribute to the low air resistance of the luxury sedan, they also help create its excellent acoustics.

Innovative materials for optimised sound insulation.

In addition to the noise and vibrations emanating from the vehicle itself, it is primarily the noise sources from the outside that can impair the experience of comfort while driving. The new acoustic simulator at FIZ North enables the noise emitted in day-to-day traffic to be simulated under laboratory conditions – this includes the sounds made at road construction sites and by passing trucks, for example. Numerous loudspeakers are used to project these sounds onto the vehicle prototypes from all directions to test the effectiveness of the interior noise insulation.

Highly effective and also weight-optimised sound insulation is enabled by the use of innovative materials developed in conjunction with acoustic lightweight construction. One of the ways in which outstanding shielding of external and intrinsic noise is achieved is by means of sound absorbers incorporated in the pillar trim, seats, roof liner and rear shelf. Together with the comfort glazing, which prevents unwelcome noise from entering through the window panes, this adds the final touch of perfection to the customer experience. There are also fleece elements in the doors and on the sill and wheel arch trim which reduce rolling noise, thereby maximising the experience of comfort.

Intense testing of electromagnetic compatibility.

With their detailed analyses and precise optimisation, the development and test engineers seek to ensure that the new luxury sedans offer the best comfort experience ever realised in a BMW. This also includes an analysis of electromagnetic compatibility (EMC). In the so-called EMC absorber hall at the FIZ, prototypes of the new luxury sedans are exposed to powerful electromagnetic fields so as to test the susceptibility of their electrical systems to interference and see how they interact with the environment.

The test engineers are able to analyse the diagnostic results transmitted from the vehicle in real time via fibre optic cables. The test programme in the EMC absorber hall enables comprehensive protection of the entire vehicle, ensuring absolutely reliable functioning of the suspension control and assistance systems and interference-free reception of online data, telephone, radio, TV and navigation signals.

Munich. The series development process of the BMW i7 (power consumption combined: 22.5 – 19.5 kWh/100 km according to WLTP; CO2 emissions: 0 g/km; forecast based on the vehicle's development status to date) in entering its final phase with the car undergoing a demanding test programme in extreme road and weather conditions. During so-called hot-region testing on tracks and public roads all over the world, the development engineers primarily verify the performance and reliability of the electric motors, the all-wheel drive and the high-voltage battery when being exposed to maximum stress from high temperatures, unpaved roads, dust and large differences in altitude. The road to series production takes the prototypes of the BMW i7 over gravel tracks into deserts, into the mountains and on a whole series of highly dynamic routes. The BMW i7, the world's only purely electrically powered luxury sedan, will be presented in the course of 2022 together with other model variants of the new BMW 7 Series.

The endurance test in the hot regions of various countries and continents serves in particular to test and safeguard all components of the electric drive system. The components of the fifth-generation BMW eDrive technology developed for the BMW i7 demonstrate their unrestricted functionality even under the most adverse conditions when being used continuously in extremely high outside temperatures, permanent sunlight and dry conditions.

Within a firmly defined test programme for the prototypes, loads are simulated that correspond to the challenges faced by a series-production vehicle during a complete product life cycle. Supported by sensitive on-board measurement technology, experienced test engineers register every reaction of the electric motors, the high-voltage battery, drive control and the integrated cooling system as well as the charging technology and energy management to weather and road-related influences.

The testing programme, which covers tens of thousands of kilometres, includes long-distance and high-speed driving as well as stop-and-go traffic in scorching heat. In addition, test sections with particularly large differences in altitude were selected at the hot-region test sites. In this way the temperature behaviour of the electric motors and the torque control of the all-electric BMW xDrive can be analysed during a particularly dynamic and long-lasting uphill drive. To further increase the load on the drive system, the test programme also includes mountain driving in trailer mode. At the same time, the high-voltage battery shows how it able to continuously deliver peak power to supply the e-motors. As an extreme scenario and a particular challenge for energy management and power electronics, the test also involves driving downhill with a high-voltage storage system that is already fully charged at the start and can therefore no longer absorb any recuperation energy.

The gruelling hot-region test procedure is also used to put the performance of the air-conditioning and other on-board electronics, as well as the temperature resistance of the materials used in the interior, to a particularly tough test. This is all to ensure that the world's only purely electrically powered luxury sedan delivers a perfectly harmonised and exclusive driving experience in any situation.

Munich. With the consistent expansion of its range to further vehicle segments, the BMW Group is pushing ahead with the transformation to electric mobility. During the forthcoming year, the Munich-based premium automobile manufacturer will already present the world’s first all-electric luxury sedan – the BMW i7 (power consumption combined: 22.5 – 19.5 kWh/100 km according to WLTP; CO2 emissions: 0 g/km; prognosis based on the vehicle’s current level of development). Within the framework of its series development process, the BMW i7 is currently undergoing driving dynamics testing on the premises of the BMW Group winter test centre in Arjeplog, Sweden. There, just a few kilometres away from the Arctic Circle, test engineers find the frozen surfaces and snow-covered roads offering the ideal preconditions for the integrated application of all drive and suspension systems. With the test programme held in the biting cold, they pave the way to a new interpretation of luxury driving pleasure. For the first time, it will be possible to experience a maximum in characteristic BMW dynamics, comfort and supremacy in the luxury class with absolutely zero local emissions.

The suspension components, steering and braking systems as well as driving dynamics and vehicle stability systems developed for the future generation of the BMW 7 Series are designed to raise the balance between sportiness and ride comfort so typical of the brand’s luxury sedans to the next level. This also includes performance-oriented tuning of the wheel suspension, springs, dampers and various regulating systems to match the various different drive types. They all undergo intensive testing in Arjeplog under extreme climate conditions.

In Lapland’s winter landscape, the test engineers find the perfect preconditions for this. During test drives around the snow-covered roads around Arjeplog, they are able to test and optimise all functions under extremely challenging conditions in order to achieve an absolutely harmonious and BMW-typical driving experience. Moreover, they make use of test surfaces on frozen lakes with their low road friction coefficient in order to achieve particularly fine tuning of suspension control systems. The steering application undergoes meticulous tuning as do the numerous functions of the Dynamic Stability Control system (DSC) and the accurately regulated interaction between friction brake and deceleration by means of energy recuperation. 

The winter programme also focuses in particular on the components of the all-electric drive system. The BMW i7’s electric drive, high-voltage battery, power electronics and charging technology all originate from the fifth generation of BMW eDrive technology, which already provides for sustainable driving pleasure in the BMW iX. Above all, it is the motor, the battery and the temperature control system of the BMW i7 that prove their high level of maturity in extreme sub-zero temperatures in the north of Sweden.

With the BMW i7, the brand’s current model offensive in the luxury segment is being continued in a particularly progressive way. For the first time, it is possible to experience a luxury sedan that is characterised by elegance, ride comfort and supremacy without restriction and in conjunction with a purely electric drive system. The BMW i7 is based on the same vehicle concept as all further model variants of the BMW 7 Series. This integrated development also guarantees locally emission-free driving with the characteristic combination of both sporty and comfort-oriented handling properties along with the exclusive spaciousness of a BMW luxury sedan.