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                    <title><![CDATA[BMW Group Newsroom Global]]></title>
                    <link>https://newsroom.bmwgroup.com/global/</link>
                    <description></description>
                    <language>en</language>
                    <lastBuildDate>Wed, 14 Oct 2026 02:25:02 +0200</lastBuildDate>
                    <pubDate>Thu, 20 Jul 2017 11:00:00 +0200</pubDate>
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                        <title><![CDATA[BMW Group Newsroom Global]]></title>
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                        <title>By tradition an extra dose of driving pleasure: Production launch of the new Edition models of the BMW 3 Series Sedan and the BMW 3 Series Touring.</title>
                        <link>https://newsroom.bmwgroup.com/global/by-tradition-an-extra-dose-of-driving-pleasure-production-launch-of-the-new-edition-models-of-the-bmw-3-series-sedan-and-the-bmw-3-series-touring/</link>
                        <guid>https://newsroom.bmwgroup.com/global/by-tradition-an-extra-dose-of-driving-pleasure-production-launch-of-the-new-edition-models-of-the-bmw-3-series-sedan-and-the-bmw-3-series-touring/</guid><pp:caseid>766373</pp:caseid><pp:summary><![CDATA[Exclusive equipment options for the Edition Sport Line Shadow, the Edition Luxury Line Purity and the Edition M Sport Shadow render the model series, 15 million of which have been sold so far, more attractive than ever.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>During the next days, production of the new
  edition models of the most successful series in the history of the
  company will commence at the BMW Munich plant. Once again, the BMW 3
  Series – the epitome of sportiness in the mid-range class for six
  generations now – will get an extra dose of driving pleasure. This
  will be guaranteed by the exclusive equipment options offered by the
  Edition Sport Line Shadow, the Edition Luxury Line Purity and the
  Edition M Sport Shadow, which are all available both for the BMW 3
  Series Sedan and the BMW 3 Series Touring. They optionally underline
  either the dynamic driving experience or the modern premium appeal
  offered by both models. More attractive than ever, the BMW 3 Series
  highlights those characteristic qualities that have been a
  distinguishing mark of this series for more than 40 years now.</p>
<p>With its brand-typical characteristics, even the very first model
  generation of the BMW 3 Series managed to inspire a wide target group.
  Just six years after its debut in the summer of 1975, it replaced its
  predecessor, the legendary BMW 02, as the biggest selling model in
  corporate history. In the following generations, the car’s popularity
  steadily increased, with the BMW 3 Series becoming the world’s most
  successful premium automobile. To this day, it also continues to hold
  top position in BMW’s inter-brand statistics. Correspondingly fast,
  the BMW 3 Series continues its success story: Whereas it used to take
  66 months to exceed the threshold of a million sales, the current
  generation of the BMW 3 Series recently took barely 29 months to reach
  sales of one million. Meanwhile, more than 15 million BMW 3 Series
  vehicles have been sold.</p>
<p>
  <strong>The BMW 3 Series: Tailor-made driving pleasure from the very
    start. </strong></p>
<p>Enhancing every-day traffic situations with brand-typical driving
  pleasure has been the mission of the BMW 3 Series mission right from
  the start. When it made its debut in 1975, powerful engines and a
  sporty suspension setting provided for a balance between driving
  dynamics and comfort that was unmatched in the segment. Moreover, the
  driver-oriented BMW 3 Series cockpit of the first generation also had
  its premiere. The ergonomically optimised positioning of control
  elements was a further contribution towards the characteristic driving
  experience. Additional wishes could be fulfilled with high-quality
  equipment options. The list of these included not only a 5-speed
  transmission or a 3-speed automatic transmission, but also air
  conditioning, vent windows, sports seats and four different radio variants.</p>
<p>
  <strong>40 years ago: The six cylinder engine makes its debut in the
    BMW 3 Series’ segment.</strong></p>
<p>Exactly 40 years ago, the BMW 3 Series strengthened its top position
  in terms of driving pleasure with the introduction of an exclusive
  innovation under the bonnet. It was the first vehicle in its class to
  feature six-cylinder engines. The new straight six-cylinder power
  units developed especially for the BMW 3 Series delivered 90 kW/122 hp
  in the BMW 320 launched in the autumn of 1977 and 105 kW/143 hp in the
  BMW 323 that followed a few months later.</p>
<p>Above all, the BMW 323i with petrol injection, electronic engine
  management and transistorized ignition rapidly became an everyday
  athlete. With its high-revving, smooth-running engine, but above all
  with performance normally only achieved by sports cars, it remained
  unrivalled over a long period of time.  </p>
<p>
  <strong>The new edition models: Expressive interior, exclusive
    interior ambience.</strong></p>
<p>The new BMW 3 Series edition models can be ordered in addition to the
  existing equipment lines and in conjunction with all available
  engines. The BMW 3 Series Sedan (combined fuel consumption:
  7.9 – 3.9 l/100 km; combined CO2 emissions: 185 – 102 g/km) and the
  BMW 3 Series Touring (combined fuel consumption: 7.6 – 4.1 l/100 km;
  combined CO2 emissions: 176 – 109 g/km), both come with a choice of
  four petrol and six diesel engines. The offer for both body variants
  ranges from the exceptionally economical BMW 316d with 85 kW/116 hp to
  the BMW 340i, the top-of-the-range model with straight six-cylinder
  engine and 240 kW/326 hp.</p>
<p>The new edition models offer enhanced driving pleasure with their
  exclusive equipment features for both exterior and interior. The
  Edition Sport Line Shadow and the Edition M Sport Shadow set
  unmistakable accents with black inserts for the headlamp assemblies,
  dark taillight clusters, black surrounds for the BMW kidney grille,
  black inserts for the lower air intake, Chrome Black exhaust tailpipes
  and 18-inch light alloy wheels sporting a double-spoke design. In
  addition, the Edition M Sport Shadow includes the M Sports suspension,
  the M aerodynamics package and M light alloys. The Edition Luxury Line
  Purity is recognisable by specific exterior features in satin-finished
  aluminium, which include the side window surrounds, the air intake
  inserts, the BMW kidney grille bars and surrounds, the rear bumper
  cover, exhaust tailpipes and 17-inch alloys.</p>
<p>Sports seats in fabric/leather and interior trim strips in the new
  variant Dark Aluminium Carbon with Pearlescent Chrome accentuating
  strips provide for a sophisticated and sporty flair in the interior of
  the BMW 3 Series Edition Sport Line Shadow. Interior features of the
  Edition M Sport Shadow comprise leather sports seats with blue
  contrast stitching and interior trim strips in the variant Dark
  Aluminium Carbon with Pearlescent Chrome accentuating strips. These
  features are complemented by the M steering wheel, anthracite roof
  liner, M doorsill trims and the Driver Experience Control Switch incl.
  SPORT+ mode, all of which are already included in the range of
  equipment for the model M Sport. In the interior of the Edition Luxury
  Line Purity, the leather trim, which is also available in the new
  colour variant Cognac, and interior trim strips in the precious wood
  version Fineline light with accentuating strips in Pearlescent Chrome
  contribute towards the exclusive ambience inside the car. All edition
  models are equipped with an instrument panel with new, distinctive
  contrast stitching and an instrument cluster with an extended range of
  features. Moreover, models of the editions Sport Line Shadow and
  Luxury Line Purity are fitted with a newly designed sports steering wheel.</p>
<p>
  <strong>LED headlights and LED fog lamps now standard, new options for
    the driver-oriented cockpit and the body colour Sunset Orange
    continue with the tradition.</strong></p>
<p>Parallel to the market launch of the new edition models, the range of
  standard equipment for the BMW 3 Series Sedan and the BMW 3 Series
  Touring is being complemented by LED headlights and LED fog lamps. The
  advancement achieved with these exceptionally bright headlamps and the
  distinctive look of the dark inserts featured on the Edition Sport
  Line Shadow and the Edition M Sport Shadow are reminiscent of an
  innovation that was presented 40 years ago. At that time, the new
  six-cylinder models of the BMW 3 Series were fitted for the first time
  with double headlamps.</p>
<p>The current version of the driver-oriented cockpit still typical of
  the BMW 3 Series is the result of consistent further development. The
  Control Display, which in familiar manner is slightly inclined towards
  the driver, now depicts the control menus in a tile arrangement with
  animated graphics in live mode and also features in conjunction with
  the navigation system Professional a touch screen function. The
  multifunction instrument display is now available as an additional new
  feature. Depending on the driver experience mode selected, the driver
  has a choice of various different digital display options.</p>
<p>Furthermore, with the available range of body colours, the BMW 3
  Series demonstrates yet again a sense of tradition. New in the range
  is Sunset Orange – a contemporary interpretation of the colour which
  was popular in the 1970s and available for the first generation of the
  BMW 3 Series initially as Inca Orange and later as Phoenix Orange.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Kai Lichte<br>Tel: +49-341-445-38000<br>E-mail: <a href="mailto:kai.lichte@bmwgroup.com">kai.lichte@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Sedan,3 Series,Touring,F30 LCI,F31 LCI,Product,BMW]]></category>
            <pubDate>Thu, 20 Jul 2017 11:00:00 +0200</pubDate>
            <pp:lastModified>Thu, 20 Jul 2017 09:00:00 +0000</pp:lastModified>
            <enclosure url="https://content.presspage.com/uploads/3228/5ed87c83-4eb5-4f2c-bb75-c480ab4e3734/500_P90269820_highRes_bmw-3-series-e21-bmw.jpg?10000" length="0" type="image/jpg" />
                <pp:image>https://content.presspage.com/uploads/3228/5ed87c83-4eb5-4f2c-bb75-c480ab4e3734/500_P90269820_highRes_bmw-3-series-e21-bmw.jpg?10000</pp:image>
                <pp:imageOriginal>https://content.presspage.com/uploads/3228/5ed87c83-4eb5-4f2c-bb75-c480ab4e3734/P90269820_highRes_bmw-3-series-e21-bmw.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[P90269820_highRes_bmw-3-series-e21-bmw.jpg]]></pp:imageTitle></item><item>
                        <title>The 2017 BMW 2 Series Coupe and 2017 BMW 3 Series Sedan Earn IIHS “Top Safety Pick+”.</title>
                        <link>https://newsroom.bmwgroup.com/global/the-2017-bmw-2-series-coupe-and-2017-bmw-3-series-sedan-earn-iihs-top-safety-pick/</link>
                        <guid>https://newsroom.bmwgroup.com/global/the-2017-bmw-2-series-coupe-and-2017-bmw-3-series-sedan-earn-iihs-top-safety-pick/</guid><pp:caseid>766282</pp:caseid><pp:summary><![CDATA[BMW is proud to announce the Insurance Institute for Highway Safety named the 2017 BMW 2 Series Coupe and 2017 BMW 3 Series Sedan a “Top Safety Pick+”, continuing the company’s long-standing commitment to offer class-leading safety with each new model.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong> </strong></p>
<p>
  <strong>Munich. </strong>BMW is proud to announce the Insurance
  Institute for Highway Safety named the 2017 BMW 2 Series Coupe and
  2017 BMW 3 Series Sedan a “Top Safety Pick+”, continuing the company’s
  long-standing commitment to offer class-leading safety with each new
  model. In order to earn a 2017 Top Safety Pick +, a vehicle must earn
  good ratings in the five IIHS crashworthiness tests — small overlap
  front, moderate overlap front, side, roof strength and head restraints
  — as well as an advanced or superior rating for front crash prevention
  and new for 2017, an acceptable or good headlight rating.</p>
<p>Following BMW’s commitment to safety, the BMW 3 Series Sedan
  underwent a series of small overlap enhancement measures for its 2017
  model year. The IIHS evaluated this new 3 Series in December of 2016
  receiving a “GOOD” rating in the tough small overlap crash test,
  ensuring the 2017 BMW 3 Series Sedan a TSP+ grade.</p>
<p>Since its introduction in 2014, the BMW 2 Series has been recognized
  by the IIHS every year for four consecutive appearances. The 2 Series
  has been praised for its body structure integrity receiving a top
  rating in all crashworthiness tests. Most recently the 2017 BMW 2
  Series Coupe was awarded a “Top Safety Pick” in the 2017 IIHS TSP/TSP+
  in early December 2016. BMW then implemented improvements to the 2017
  BMW 2 Series Coupe headlights. The IIHS evaluated this vehicle at
  their proving grounds in late December 2016 and was awarded a “GOOD”
  rating. With this result the 2017 BMW 2 Series earns once again a “Top
  Safety Pick +” rating.</p>
<p>The 2017 BMW 2 Series Coupe and 2017 BMW 3 Series Coupe provide a
  high-level of standard safety features including BMW Assist eCall, BMW
  TeleService, Dynamic Stability Control, Brake Dry Assist, Cornering
  Brake Control and Dynamic Traction Control. Optional features such as
  Lane Departure Warning, Frontal Collision Warning including Pedestrian
  Warning and City Collision Mitigation are also available.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Bernhard Santer<br>Tel: +49-89-382-24360<br>E-mail: <a href="mailto:bernhard.santer@bmw.de">bernhard.santer@bmw.de</a></div></div></div>]]></description><category><![CDATA[BMW,Concept Vehicles &amp; Design,Sedan,3 Series,F22,F30 LCI,Product]]></category>
            <pubDate>Mon, 30 Jan 2017 14:02:00 +0100</pubDate>
            <pp:lastModified>Mon, 30 Jan 2017 13:02:00 +0000</pp:lastModified>
            <enclosure url="https://content.presspage.com/uploads/3228/1be9aa03-cdc7-463d-bac3-10507035d08c/500_P90180563_highRes_the-new-bmw-3-series.jpg?10000" length="0" type="image/jpg" />
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                <pp:imageOriginal>https://content.presspage.com/uploads/3228/1be9aa03-cdc7-463d-bac3-10507035d08c/P90180563_highRes_the-new-bmw-3-series.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[P90180563_highRes_the-new-bmw-3-series.jpg]]></pp:imageTitle></item><item>
                        <title>BMW model update measures for spring 2016.</title>
                        <link>https://newsroom.bmwgroup.com/global/bmw-model-update-measures-for-spring-2016/</link>
                        <guid>https://newsroom.bmwgroup.com/global/bmw-model-update-measures-for-spring-2016/</guid><pp:caseid>766161</pp:caseid><pp:summary><![CDATA[Extensively updated engine line-up for the BMW 4 Series model range – Further model variants with BMW xDrive intelligent all-wheel drive available for the new BMW 7 Series and BMW 2 Series Gran Tourer –Additional equipment options for the BMW 6 Series and BMW 7 Series – BMW X6 now fitted as standard with a rear view camera.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <span>Extensively updated engine line-up for the BMW 4 Series model
    range – Further model variants with BMW xDrive intelligent all-wheel
    drive available for the new BMW 7 Series and BMW 2 Series Gran
    Tourer –Additional equipment options for the BMW 6 Series and BMW 7
    Series – BMW X6 now fitted as standard with a rear view camera. </span></p>
<p>
  <strong>
    <span>Munich. </span></strong>An all-new selection of petrol engines
  and an additional latest-generation diesel unit are set to enhance
  both the sportiness and efficiency of the BMW 4 Series models in
  spring 2016. The BMW 325d Sedan and BMW 325d Touring will also be
  available with a new four-cylinder diesel engine from March 2016. And
  additional variants of the BMW 2 Series Gran Tourer and new BMW 7
  Series equipped with BMW xDrive intelligent all-wheel drive will also
  be added to the brand’s model portfolio.</p>
<p>New additions will also be made to the standard and optional
  equipment of numerous models in spring 2016. For example, the new Open
  Air package, which will be offered for the BMW 2 Series Convertible,
  BMW 4 Series Convertible and BMW M4 Convertible, provides extra
  driving pleasure with the roof down. The globally unique Remote
  Control Parking option is now available for all variants of the new
  BMW 7 Series model range. And the luxury sedan can also be specified
  with additional exterior paint finishes, upholstery colours and
  BMW Individual interior trim strips. Elsewhere in the model portfolio,
  the ConnectedDrive navigation package fitted as standard on the BMW 6
  Series will include a new menu display for the iDrive operating system
  from March 2016, as well as the telephony with wireless charging and
  wi-fi hotspot functions. These new features will be written into the
  options list for the BMW X3 and BMW X4 from April 2016. Customers will
  be able to order an Advantage variant of these models as an
  alternative to standard specification. From April 2016 the standard
  equipment of the BMW X6. BMW X5M and BMW X6M will also include a rear
  view camera. And the BMW X5 and BMW X6 will now feature Park Distance
  Control (PDC) with sensors in the front and rear apron as standard.</p>
<p> </p>
<p>* The fuel consumption figures were calculated based on the ECE test
  cycle, dependent on tyre format.</p>
<p>
  <span>Further information on official fuel consumption figures,
    specific CO2 emission values and the electric power consumption of
    new passenger cars is included in the following guideline:
    “Leitfaden über Kraftstoffverbrauch, die CO2-Emissionen und den
    Stromverbrauch neuer Personenkraftwagen” (Guideline for fuel
    consumption, CO2 emissions and electric power consumption of new
    passenger cars), which can be obtained from all dealerships, from
    the Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1,
    73760 Ostfildern-Scharnhausen and at
    http://www.dat.de/en/offers/publications/guideline
    for-fuel-consumption.html. LeitfadenCO2 (GuidelineCO2) (PDF ‒ 2.7 MB)</span></p>
<p> </p>
<p> </p>
<p> </p>
<p>In case of queries please contact:</p>
<p> </p>
<p>Presse- und Öffentlichkeitsarbeit</p>
<p>Kai Lichte, Produkt Communications BMW Automobiles,</p>
<p>Telefon: +49-89-382-51240, Email: kai.lichte@bmw.de</p>
<p> </p>
<p>Internet: https://newsroom.bmwgroup.com/global/en</p>
<p>E-Mail: presse@bmw.de</p>
<p>
  <strong> </strong></p>
<p>
  <strong>The BMW Group</strong></p>
<p>With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the
  world’s leading premium manufacturer of automobiles and motorcycles
  and also provides premium financial and mobility services. As a global
  company, the BMW Group operates 30 production and assembly facilities
  in 14 countries and has a global sales network in more than 140 countries.</p>
<p>In 2015, the BMW Group sold approximately 2.247 million cars and
  nearly 137,000 motorcycles worldwide. The profit before tax for the
  financial year 2014 was approximately € 8.71 billion on revenues
  amounting to € 80.40 billion. As of 31 December 2014, the BMW Group
  had a workforce of 116,324 employees.</p>
<p>The success of the BMW Group has always been based on long-term
  thinking and responsible action. The company has therefore established
  ecological and social sustainability throughout the value chain,
  comprehensive product responsibility and a clear commitment to
  conserving resources as an integral part of its strategy.</p>
<p> </p>
<p>
  <span>
    <a href="http://www.bmwgroup.com/">www.bmwgroup.com</a></span></p>
<p>Facebook: <span>
    <a href="http://www.facebook.com/BMWGroup">http://www.facebook.com/BMWGroup</a></span></p>
<p>Twitter: <span>
    <a href="http://twitter.com/BMWGroup">http://twitter.com/BMWGroup</a></span></p>
<p>YouTube: <span>
    <a href="http://www.youtube.com/BMWGroupview">http://www.youtube.com/BMWGroupview</a></span></p>
<p>Google+: <span>
    <a href="http://googleplus.bmwgroup.com/">http://googleplus.bmwgroup.com</a></span></p>
<p>
  <span> </span></p>
<p>
  <span> </span></p>
<p>YouTube: <span>
    <a href="http://www.youtube.com/BMWGroupview">http://www.youtube.com/BMWGroupview</a></span></p>
<p>Google+: <span>
    <a href="http://googleplus.bmwgroup.com/">http://googleplus.bmwgroup.com</a></span></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Kai Lichte<br>Tel: +49-341-445-38000<br>E-mail: <a href="mailto:kai.lichte@bmwgroup.com">kai.lichte@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[2 Series,Gran Coupé,X3,Driver Assistance,Drive Technologies,Research &amp; Development,7 Series,X5,Coupé,Convertible,Sedan,3 Series,BMW M,6 Series,X6,X6 M,X5 M,Touring,4 Series,F15,F33,F32,F25 LCI,F26,X4,F16,F36,F30 LCI,F31 LCI,F46,Gran Tourer,F86,Infotainment &amp; Entertainment,F85,Product,BMW]]></category>
            <pubDate>Thu, 14 Jan 2016 10:00:00 +0100</pubDate>
            <pp:lastModified>Thu, 14 Jan 2016 09:00:00 +0000</pp:lastModified>
            <enclosure url="https://content.presspage.com/uploads/3228/05af9924-533f-4025-94d4-e07aed257617/500_P90207368_highRes_the-bmw-4-series-cou.jpg?10000" length="0" type="image/jpg" />
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                <pp:imageOriginal>https://content.presspage.com/uploads/3228/05af9924-533f-4025-94d4-e07aed257617/P90207368_highRes_the-bmw-4-series-cou.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[P90207368_highRes_the-bmw-4-series-cou.jpg]]></pp:imageTitle></item><item>
                        <title>Technical Specifications BMW 3 Series Sedan 325d, valid from 03/2016.</title>
                        <link>https://newsroom.bmwgroup.com/global/technical-specifications-bmw-3-series-sedan-325d-valid-from-032016/</link>
                        <guid>https://newsroom.bmwgroup.com/global/technical-specifications-bmw-3-series-sedan-325d-valid-from-032016/</guid><pp:caseid>766440</pp:caseid><pp:summary><![CDATA[Attached please find the technical specifications BMW  3 Series Sedan 325d, valid from 03/2016.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>Attached please find the technical specifications BMW  3 Series Sedan
  325d, valid from 03/2016.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Kai Lichte<br>Tel: +49-341-445-38000<br>E-mail: <a href="mailto:kai.lichte@bmwgroup.com">kai.lichte@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Sedan,3 Series,Technical Data,Facts &amp; Figures,F30 LCI,F31 LCI,Product,BMW]]></category>
            <pubDate>Thu, 14 Jan 2016 00:01:00 +0100</pubDate>
            <pp:lastModified>Wed, 13 Jan 2016 23:01:00 +0000</pp:lastModified>
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                        <title>Delivery of the ten millionth BMW 3 Series Sedan at BMW Welt in Munich. The landmark model goes to a driving school in Eichstätt.</title>
                        <link>https://newsroom.bmwgroup.com/global/delivery-of-the-ten-millionth-bmw-3-series-sedan-at-bmw-welt-in-munich-the-landmark-model-goes-to-a-driving-school-in-eichstatt/</link>
                        <guid>https://newsroom.bmwgroup.com/global/delivery-of-the-ten-millionth-bmw-3-series-sedan-at-bmw-welt-in-munich-the-landmark-model-goes-to-a-driving-school-in-eichstatt/</guid><pp:caseid>765636</pp:caseid><pp:summary><![CDATA[The ten millionth BMW 3 Series Sedan is going to a driving school in Eichstätt. The BMW 320d in Imperial Blue rolled off the assembly line in September at the BMW Group's Munich plant, marking a milestone in the success story of the BMW 3 Series. The new owner was delighted to take possession of the vehicle at BMW Welt.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>The ten millionth BMW 3 Series Sedan is going
  to a driving school in Eichstätt. The BMW 320d in Imperial Blue rolled
  off the assembly line in September at the BMW Group's Munich plant,
  marking a milestone in the success story of the BMW 3 Series. The new
  owner was delighted to take possession of the vehicle at BMW Welt.</p>
<p> </p>
<p>
  <strong>Landmark vehicle goes to Eichstätt</strong></p>
<p>Since 2007, handover at BMW Welt has been the perfect customer
  experience at the end of the new vehicle purchasing process. It was
  therefore appropriate that the ten millionth BMW 3 Series Sedan was
  handed over to its new owner, Xaver Bittl from Eichstätt, on the
  Premier stage at BMW Welt. There was an extra surprise, however, as
  factory workers who helped make the vehicle were also there to greet
  the customer and his family, holding up huge numbers to let the
  unsuspecting new owner know that his BMW 320d was the ten millionth of
  its type. For Xaver Bittl, who owns a driving school in Eichstätt and
  has been a BMW customer for many years, the reception at BMW Welt was
  an unforgettable experience.</p>
<p> </p>
<p>Accompanied by a camera team, Hermann Bohrer, Head of the BMW Group
  plant in Munich, and Helmut Käs, Head of BMW Welt Munich,
  congratulated the lucky customer. "The handover process is a
  unique experience for our customers. That was very evident today. The
  handover of the ten millionth BMW 3 Series Sedan is a special occasion
  for the company. We are delighted to have been able to provide the
  ideal setting for such an exclusive event“, said Helmut Käs.</p>
<p> </p>
<p>
  <strong>BMW 3 Series – a huge success</strong></p>
<p>With around 14 million vehicles sold in more than 130 countries, the
  BMW 3 Series is BMW Group's most successful range. The success story
  began in 1975 when the BMW 3 Series was premiered at the IAA Cars Show
  as the start of the line of sporty mid-range vehicles. Since then this
  international bestseller has established itself as a pacesetter for
  the automobile industry in terms of sportiness, efficiency, comfort,
  connectivity and design. The Munich site has a special importance
  here, not only as far as production is concerned (each of the six
  generations has been manufactured at the BMW Group plant in Munich),
  but also with regard to vehicle handover.</p>
<p> </p>
<p>
  <strong>Handover at BMW Welt</strong></p>
<p>Vehicle handover is one of the central functions of BMW Welt. The
  architecture of BMW Welt was designed to make the initial contact with
  the new vehicle an unforgettable experience. The culmination of the
  handover process is the moment when the customer drives the new car
  off the Premier ramp and out onto the streets of Munich. The
  individually tailored schedule, including the personal attention of a
  member of staff, and the perfectly staged handover of the new vehicle
  regularly attract customers from all around the world, who come here
  to fulfill their personal dreams. Every day, between 80 and 120
  handovers, and sometimes as many as 160, take place on the Premiere
  stage above the display area. Since BMW Welt was opened in 2007,
  almost 150,000 customers have collected their new BMW on the Premiere stage.</p>
<p> </p>
<p>  </p>
<p>If you have any queries, please contact:</p>
<p> <strong> </strong></p>
<p>
  <strong>BMW Group Corporate Communication</strong></p>
<p>Bernhard Ederer</p>
<p>Spokesperson BMW Welt</p>
<p>Phone: +49-89-382-28556</p>
<p>mailto: bernhard.ederer@bmwgroup.com</p>
<p>Internet: <a href="http://www.press.bmw.de/">www.press.bmw.de</a></p>
<p>
  <strong> </strong></p>
<p>
  <strong> </strong></p>
<p>
  <strong>BMW Welt – at the heart of the brand, on the pulse of the city </strong></p>
<p>With more than 3 million visitors in 2014, BMW Welt in Munich is
  Bavaria's most visited attraction and has become a real magnet for
  visitors since its opening in 2007. With its pioneering architecture,
  BMW Welt is the heart of all the brands in the BMW Group – BMW, the
  sub-brands BMW M and BMW i, MINI, Rolls-Royce Motor Cars and BMW
  Motorrad, which are impressively presented in their own worlds of
  experience. But it is not only the exhibitions and the collection of
  new vehicles that are highlights for car lovers from all over the
  world. Visitors can enjoy a year-round programme of varied events
  covering culture, art and entertainment along with culinary delights
  in several restaurants. Whether it's a jazz concert, clubbing event, a
  film première, gala event or panel discussion – BMW Welt is the
  perfect platform for innovative events. In the BMW Welt Junior Campus,
  children and youngsters can enjoy exciting guided tours and workshops
  on the themes of mobility and sustainability.</p>
<p>
  <strong> </strong></p>
<p>
  <strong> </strong>
  <strong> </strong></p>
<p>
  <strong>The BMW Group</strong></p>
<p>With its three brands BMW, MINI and Rolls-Royce, the BMW Group is the
  world’s leading premium manufacturer of automobiles and motorcycles
  and also provides premium financial and mobility services. As a global
  company, the BMW Group operates 30 production and assembly facilities
  in 14 countries and has a global sales network in more than 140
  countries. In 2014, the BMW Group sold approximately 2.118 million
  cars and 123,000 motorcycles worldwide.</p>
<p> </p>
<p>The profit before tax for the financial year 2014 was € 8.71 billion
  on revenues amounting to approximately € 80.40 billion. As of 31
  December 2014, the BMW Group had a workforce of 116,324 employees.</p>
<p> </p>
<p>The success of the BMW Group has always been based on long-term
  thinking and responsible action. The company has therefore established
  ecological and social sustainability throughout the value chain,
  comprehensive product responsibility and a clear commitment to
  conserving resources as an integral part of its strategy.</p>
<p> </p>
<p>
  <a href="http://www.bmwgroup.com/">www.bmwgroup.com</a></p>
<p>Facebook: <a href="http://www.facebook.com/BMWGroup">http://www.facebook.com/BMWGroup</a></p>
<p>Twitter: <a href="http://twitter.com/BMWGroup">http://twitter.com/BMWGroup</a></p>
<p>YouTube: <a href="http://www.youtube.com/BMWGroupview">http://www.youtube.com/BMWGroupview</a></p>
<p>Google+: <a href="http://googleplus.bmwgroup.com/">http://googleplus.bmwgroup.com</a></p>
<p> </p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Bernhard Ederer<br>Tel: +49-89-382-28556<br>E-mail: <a href="mailto:bernhard.ederer@bmwgroup.com">bernhard.ederer@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Locations,Sales &amp; Finance,Sedan,3 Series,F30 LCI,Product,BMW]]></category>
            <pubDate>Thu, 24 Sep 2015 14:58:22 +0200</pubDate>
            <pp:lastModified>Thu, 24 Sep 2015 12:58:22 +0000</pp:lastModified>
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                <pp:imageOriginal>https://content.presspage.com/uploads/3228/7adc4e30-6cd2-4e79-b4a1-6a8a714540c3/P90199386_highRes_xaver-bittl-and-fami.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[P90199386_highRes_xaver-bittl-and-fami.jpg]]></pp:imageTitle></item><item>
                        <title>BMW Group produces 10 million BMW 3 Series Sedans</title>
                        <link>https://newsroom.bmwgroup.com/global/bmw-group-produces-10-million-bmw-3-series-sedans/</link>
                        <guid>https://newsroom.bmwgroup.com/global/bmw-group-produces-10-million-bmw-3-series-sedans/</guid><pp:caseid>766026</pp:caseid><pp:summary><![CDATA[The ten millionth BMW 3 Series Sedan has rolled off the production lines at BMW Group Plant Munich. The landmark vehicle is the latest milestone in the 40-year suc-cess story of the BMW 3 Series. So far the BMW Group has produced more than  14 million cars of this model series, more than half of them BMW 3 Series Sedans.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <span>Core model manufactured at four plants worldwide<br /></span>
  <span>Landmark vehicle made at BMW Group Plant Munich</span></p>
<p> </p>
<p>
  <strong>Munich.</strong> The ten millionth BMW 3 Series Sedan has
  rolled off the production lines at BMW Group Plant Munich. The
  landmark vehicle is the latest milestone in the 40-year success story
  of the BMW 3 Series. So far the BMW Group has produced more than</p>
<p>14 million cars of this model series, more than half of them BMW 3
  Series Sedans. Production of the new BMW 3 Series Sedan was launched
  just recently, in July of this year. The landmark ten millionth
  vehicle is a BMW 320d in Imperial Blue.</p>
<p>Hermann Bohrer, Plant Director at the BMW Group facility in Munich,
  commented: “The success story of the BMW 3 Series started here in
  Plant Munich and is now reaching a very special highpoint here as
  well. The fact that this landmark vehicle was produced at our plant is
  a particular honour for us and makes me very proud indeed of my team.”</p>
<p>As the only facility to have produced all six generations of the BMW
  3 Series, BMW Group Plant Munich is seen as the leader for all the
  other facilities producing the same model series. To meet the many
  requirements of the various generations, the plant had to rise to new
  challenges each time. The constant modernisation and enhancement of
  production systems means today’s customers have a multitude of model
  variants and equipment options to choose from and can tailor their
  cars almost entirely to their personal specifications.</p>
<p>BMW Group Plant Munich currently produces 1,000 cars a day, half of
  them BMW 3 Series. To meet strong demand, the model series is also
  manufactured at Plants Regensburg, Dingolfing (both Germany), Rosslyn
  (South Africa) and Tiexi (China).</p>
<p> </p>
<p>
  <strong>A success story begins</strong></p>
<p>In 1970 BMW Group developers began working on a new model series that
  would later become the most successful BMW. To this day each new
  generation of the BMW 3 Series has consistently fulfilled the same
  requirements, coupling everyday versatility with contemporary design
  and a sporty driving experience. After five years of development work,
  production of the international bestseller was finally launched in
  June 1975. Just a few years later the first variants were added to the
  range as well. With each new generation, the BMW 3 Series has led the
  way and established itself as the vanguard of its class.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Sandra Schillmoeller<br>Tel: +49-151-601-12225<br>E-mail: <a href="mailto:sandra.schillmoeller@bmwgroup.com">sandra.schillmoeller@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Research &amp; Development,Sedan,3 Series,Production,F30 LCI,Product,BMW]]></category>
            <pubDate>Wed, 09 Sep 2015 09:00:00 +0200</pubDate>
            <pp:lastModified>Wed, 09 Sep 2015 07:00:00 +0000</pp:lastModified>
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                <pp:image>https://content.presspage.com/uploads/3228/287abe7e-7573-40df-9456-2d2cc4c3aaf8/500_P90196693_highRes_bmw-group-plant-muni.jpg?10000</pp:image>
                <pp:imageOriginal>https://content.presspage.com/uploads/3228/287abe7e-7573-40df-9456-2d2cc4c3aaf8/P90196693_highRes_bmw-group-plant-muni.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[P90196693_highRes_bmw-group-plant-muni.jpg]]></pp:imageTitle></item><item>
                        <title>The new BMW 3 Series – additional pictures.</title>
                        <link>https://newsroom.bmwgroup.com/global/the-new-bmw-3-series---additional-pictures/</link>
                        <guid>https://newsroom.bmwgroup.com/global/the-new-bmw-3-series---additional-pictures/</guid><pp:caseid>765735</pp:caseid><pp:summary><![CDATA[The new BMW 3 Series – additional pictures.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>Please find attached on location pictures of the new BMW 3 Series
  Sport Line.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Kai Lichte<br>Tel: +49-341-445-38000<br>E-mail: <a href="mailto:kai.lichte@bmwgroup.com">kai.lichte@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[BMW,Sedan,3 Series,F30 LCI,Product]]></category>
            <pubDate>Fri, 17 Jul 2015 00:01:00 +0200</pubDate>
            <pp:lastModified>Thu, 16 Jul 2015 22:01:00 +0000</pp:lastModified>
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                <pp:imageOriginal>https://content.presspage.com/uploads/3228/98a58a31-f750-489b-aa9b-bb318c7ce869/P90190582_highRes_bmw-340i-colour-medi.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[P90190582_highRes_bmw-340i-colour-medi.jpg]]></pp:imageTitle></item><item>
                        <title>Specifications BMW 3 Series Sedan and BMW 3 Series Touring, valid from May 2015.</title>
                        <link>https://newsroom.bmwgroup.com/global/specifications-bmw-3-series-sedan-and-bmw-3-series-touring-valid-from-may-2015/</link>
                        <guid>https://newsroom.bmwgroup.com/global/specifications-bmw-3-series-sedan-and-bmw-3-series-touring-valid-from-may-2015/</guid><pp:caseid>765738</pp:caseid><pp:summary><![CDATA[Please find attached the specifications of the BMW 3 Series Sedan and the BMW 3 Series Touring, valid from May 2015.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>Please find attached the specifications of the BMW 3 Series Sedan and
  the BMW 3 Series Touring, valid from May 2015.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Kai Lichte<br>Tel: +49-341-445-38000<br>E-mail: <a href="mailto:kai.lichte@bmwgroup.com">kai.lichte@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[BMW,Sedan,3 Series,Technical Data,Facts &amp; Figures,Touring,F30 LCI,F31 LCI,Product]]></category>
            <pubDate>Tue, 26 May 2015 14:40:00 +0200</pubDate>
            <pp:lastModified>Tue, 26 May 2015 12:40:00 +0000</pp:lastModified>
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