Munich. Bavarian premium carmaker BMW has come up with an innovative brand campaign to turn the heads of an international audience to the brand’s current range of models in the luxury segment. The highly exclusive BMW 7 Series, BMW 8 Series, BMW X7 and BMW XM models are showcased as masterpieces of design and engineering amid breathtaking landscapes. The impressive images send out a message of exclusivity with a progressive flavour that appeals to all the human senses in a nuanced way, reflects our intellectual perspectives and provides us with meaningful experiences.

The new multi-channel campaign was launched on the YouTube and Instagram social media channels. Additional content will follow with country-specific packages of outdoor/print advertising and TV commercials. These communications activities will begin in the USA, followed – from September 2024 – by Germany, China, Great Britain, Japan, South Korea, Czechia, Poland and the Middle East.

“At the heart of the new brand campaign are the uncompromising performance, sophistication and inimitable style of our most exclusive models,” says Bernd Körber, Senior Vice President BMW Brand Management and Product Management. “The imagery used in the campaign invites the viewer to experience the unbridled passion for design, craftsmanship and innovative technology inherent in every BMW.”

The new brand campaign gets underway on the BMW YouTube channel with an emotionally engaging clip focusing on the BMW i7. The flagship model in the all-electric vehicle line-up stars in the 60-second film – titled “Lifelines” – as the embodiment of an exclusive and also progressive take on the brand’s hallmark Sheer Driving Pleasure. Accompanied by a virtuoso music track, the car moves along an upland plain through a landscape bathed in atmospheric light. Here, the BMW i7 is presented as a car for individualists who approach the future with confidence and on their own terms, and take charge of their own destiny.

The campaign imagery also features the silhouette of a BMW 8 Series Coupé in front of the dynamically curving contours of a rocky landscape, the BMW X7 at the foot of a high mountain range with snow-capped peaks and the BMW XM on a stretch of beach with stormy winds and dramatically breaking waves. These powerful images are then joined by the company name: “Bayerische Motoren Werke” is written out in full.

This emphasises the uniqueness of the brand, its origins and its more than 100 years of heritage. At the same time, it also signals – alongside exclusivity and elegance – the confidence of a company that, over the course of its history, has repeatedly achieved enduring success with solutions developed in-house. This approach has prompted a genuine level of identification with its products in the luxury segment.

Munich. Additions to the line-up of drive systems and the range of optional extras are set to further increase the appeal and diversity of the BMW product range from spring 2024. The BMW i5 Sedan and BMW iX2 fully electric models will each be available from March 2024 with an additional drive system variant. The drive system offerings for the BMW X2 and BMW XM have also been expanded. The innovative Highway Assistant will bring increased comfort levels over longer journeys to more of the brand’s model series. And additional exterior paint finishes will be offered for the BMW 5 Series Sedan, BMW X2 and BMW iX2. Customers will also be able to order the business sedan with new variants of the BMW Individual Merino leather trim.

Attractive new features will also be introduced in spring 2024 in the area of digital services. These include easier use of the voice assistant Siri (as part of the integration of the Apple iPhone into cars specified with BMW Operating System 9), and the optimised display of ratings for charging stations for fully electric and plug-in hybrid BMW models. The steady expansion of the range of functions for the My BMW App also continues.

BMW i5 xDrive40: third fully electric variant of the business sedan.

A third fully electric variant will be added to the new BMW 5 Series Sedan line-up in March 2024. The new BMW i5 xDrive40 Sedan (electric power consumption, combined: 20.0 – 17.2 kWh/100 km in the WLTP cycle) has two highly integrated electric drive units at the front and rear axle which together develop a system output of up to 290 kW/394 hp and peak torque of 590 Nm (435 lb-ft). Underpinned by the resultant electric all-wheel drive, the BMW i5 xDrive40 Sedan accelerates from 0 to 100 km/h (62 mph) in 5.4 seconds. Its top speed is limited to 215 km/h (134 mph).

The third fully electric model variant of the new business sedan stores its energy in a high-voltage battery positioned deep in the vehicle floor. The battery delivers 81.2 kWh of usable energy. The car’s Combined Charging Unit enables AC charging at a rate of 11 kW as standard and 22 kW as an option. And it also allows DC charging at fast-charging stations at up to 205 kW. This means the range of the BMW i5 xDrive40 Sedan can be increased by 156 kilometres (97 miles) in the space of ten minutes. The likewise standard Plug & Charge Multi Contract function enables automatic authentication of the car at public charging points. The range of the new BMW i5 xDrive40 Sedan as calculated in the WLTP cycle is 463 – 538 kilometres (288 – 334 miles).

Additional exterior paint finishes can be specified for all model variants of the new BMW 5 Series Sedan from March 2024. The spectrum of colours will now also include the BMW Individual Frozen Portimao Blue metallic and BMW Individual Malachite Green metallic variants. At the same time, the business sedan will also be offered with extremely exclusive BMW Individual special paint finishes. BMW Individual has come up with around 150 eye-catching shades (solid, metallic and matt) for this product area. All BMW Individual special paint finishes stand out with their impressive depth of colour and exceptional lustre. Customers can unlock an overview of the variants for the new BMW 5 Series Sedan using the BMW Individual Visualizer, which can be accessed via a link in the vehicle configurator.

Added to which, extra variants of the seat and interior surfaces for the new BMW 5 Series Sedan are also available. If the optional comfort seats have been specified, the BMW Individual Merino leather trim can also be specified in the bi-colour variants Dark Violet/Atlas Grey and Taupe Grey/Atlas Grey from March 2024.

New entry-level variant for the BMW iX2; launch of the BMW X2 xDrive20d.

BMW’s current model offensive in the area of electric mobility also brings additional variety to the premium compact segment. A new entry-level variant of the fully electric BMW iX2 will go on sale in March 2024. The new BMW iX2 eDrive20 (electric power consumption, combined: 16.9 – 15.3 kWh/100 km in the WLTP cycle) takes a particularly economical route to delivering locally emission-free driving pleasure in a compact Sports Activity Coupé (SAC). Powered by a 150 kW/204 hp electric motor at the front axle, it sprints from 0 to 100 km/h (62 mph) in 8.6 seconds and posts a range of 439 – 478 kilometres (273 – 297 miles) in the WLTP cycle. Its top speed is limited to 170 km/h (106 mph).

The high-voltage battery in the new BMW iX2 eDrive20 serves up 64.78 kWh of usable energy and can be charged from AC sources at 11 kW as standard and up to 22 kW as an option. DC charging is possible at up to 130 kW. Thanks to extremely efficient charging software and predictive heat management capability, brief stops are enough to significantly increase the battery charge. In ten minutes hooked up to a fast-charging station, the BMW iX2 eDrive20 can take on sufficient energy to boost its range by 120 kilometres (75 miles). The BMW iX2 eDrive20 is also equipped for using the Plug & Charge Multi Contract function as standard.

Lining up alongside the new entry-level variant of the BMW iX2 is the new BMW X2 xDrive20d (fuel consumption, combined: 5.2 – 4.8 litres/100 km [54.3 – 58.9 mpg imp]; CO₂ emissions, combined: 136 – 125 g/km in the WLTP cycle). The second diesel variant of the compact SAC is distinguished by even more rapid power delivery and even greater efficiency courtesy of 48V mild hybrid technology. Its 2.0-litre four-cylinder engine links up with an electric motor integrated into the seven-speed Steptronic transmission with double clutch. The motor serves as a crankshaft-driven starter generator and can both ease the load on the diesel engine and act in unison with it. The drive system develops maximum output of 120 kW/163 hp (developed by the combination of the combustion engine with up to 110 kW/150 hp and the electric motor with up to 14 kW/19 hp) and peak torque of 400 Nm / 295 lb-ft (developed by the combination of the combustion engine with up to 360 Nm / 265 lb-ft and the electric motor with up to 55 Nm / 41 lb-ft), all of which is channelled to the road via the intelligent all-wheel-drive system BMW xDrive. This allows the BMW X2 xDrive20d to accelerate from 0 to 100 km/h (62 mph) in 8.6 seconds. Top speed is 207 km/h (129 mph).

From March 2024, all model variants of the new BMW X2 and new BMW iX2 will also be available with an expanded range of exterior paint finishes. Frozen Black metallic is a new addition to the selection.

BMW XM 50e: high performance with maximum efficiency.

As the latest offshoot of the first ever electrified high-performance model from BMW M GmbH, the new BMW XM 50e (fuel consumption, combined: 1.7 – 1.3 litres/100 km [166.2 – 217.3 mpg imp]; electric power consumption, combined: 32.2 – 31.5 kWh/100 km; CO₂ emissions, combined: 37 – 30 g/km in the WLTP cycle) blends signature M dynamism, extrovert design and progressive interior luxury with maximum efficiency. Its M HYBRID drive system is composed of a six-cylinder in-line petrol engine and an electric motor integrated, together with its power electronics, into the eight-speed Steptronic Sport transmission. This combination produces system output of 350 kW/476 hp (developed by the combination of the combustion engine with up to 230 kW/313 hp and the electric motor with up to 145 kW/197 hp) and maximum system torque of 700 Nm / 516 lb-ft (developed by the combination of the combustion engine with up to 450 Nm / 332 lb-ft and the electric motor with up to 280 Nm / 206 lb-ft).

The latest version of the 3.0-litre combustion engine fitted in the BMW XM 50e owes its enhanced performance characteristics among other things to the Miller combustion cycle, dual injection, an exhaust manifold integrated into the cylinder head and VANOS variable camshaft timing, which now works electrically. The electric motor has a pre-gearing stage patented by BMW, which allows the effective torque at the transmission input for the motor to be increased to 450 Nm (332 lb-ft). The top speed of the high-performance model – which is also equipped with the all-wheel-drive system M xDrive – is an electronically limited 250 km/h (155 mph). Thanks to an electric range of 77 – 83 kilometres (48 – 52 miles) in the WLTP cycle, the BMW XM 50e can cover much of its everyday mileage – e.g. in urban centres – with zero local emissions. And it can also be driven on electric power alone beyond the city limits at speeds of up to 140 km/h (87 mph).

The most efficient version of the new M HYBRID system comes together with the extraordinary presence of the unmistakable high-performance model in the Sports Activity Vehicle segment. The model-specific design features of the new variant include the black accent band along the sides of the car, plus a surround for the BMW kidney grille and trim detailing for the rear diffuser (both in Pearl-effect Chrome), exhaust tailpipe trim in Black high-gloss and silver-coloured bordering for the model badge. Customers wishing to bring an extra personal touch to the interior of their new BMW XM 50e – which also offers a unique combination of modern sports car flair and extravagant luxury with its M-specific cockpit, M multifunction seats, sculptural headliner and M Lounge in the rear compartment – can specify features including exclusive Vintage leather for the upper section of the instrument panel and door trim panels.

Highway Assistant: innovative Level 2 functionality for more models.

Relaxed travel over long distances and an impressive experience of semi-automated driving are the specialities of the Highway Assistant, which made its debut in the new BMW 5 Series Sedan and is now also available for other current BMW models.

As an additional function of the Steering and Lane Control Assistant included in the optional Driving Assistant Professional, the Highway Assistant takes over the vehicle’s speed control, distance control and steering on motorways with structurally separated carriageways when travelling at up to 135 km/h (84 mph). The driver can take their hands off the steering wheel and put them in a comfortable position, provided they continue to pay attention to what is happening on the road and are able to take over the steering again at any time. This Level 2 – as determined by the Society of Automotive Engineers (SAE) – semi-automated driving function will also be available for the BMW 7 Series luxury sedan, BMW iX, BMW XM, BMW X5, BMW X6 and BMW X7 from spring 2024.

The Active Lane Change Assistant with eye confirmation included as part of the new Highway Assistant adds another layer to the semi-automated driving experience. As soon as the traffic situation permits, it is capable of performing the necessary steering movements for an overtaking manoeuvre, for example, and adjusting the vehicle’s speed as required. Plus, for the first time, the driver is able to initiate a lane change suggested by this system by simply looking in the exterior mirror to confirm it.

New digital services, My BMW App with additional functions.

Among the digital services available for the first time from spring 2024 is the extended smartphone integration for vehicles equipped with BMW Operating System 9. This enables the Siri voice assistant for the Apple iPhone to be activated directly by voice command and without needing to also press the push-to-talk button. Elsewhere, the cloud-based navigation system BMW Maps now boasts improved display of information on charging stations. The available images and ratings are shown both in the list of search results and in the detailed display. The charging station ratings will now be shown clearly on a scale of zero to five stars. 

Added to which, in numerous European countries the BMW iDrive display and control/operation system in many current models also enables digital payment of parking fees and – in Germany – also fuel top-ups from inside the car. As with payment of parking fees, this uses the credit card information pre-stored in the vehicle apps.

As a universal digital interface for data exchange between the customer and their car, the My BMW App offers an ever-expanding number of functions. From spring 2024, Comfort Access with the BMW Digital Key Plus will be integrated into the My BMW App in vehicles equipped with BMW Operating System 8, 8.5 or 9. In addition, the map view for selecting navigation destinations imported into the vehicle has been newly designed. This also improves the search function and the visibility of the most relevant content. Map and routing functions will in future be proposed based on current vehicle or user contexts.

Finally, the new E-mobility Analysis function will also be added to the My Trips menu item in the My BMW App. Based on the customer’s driving behaviour, this function proposes the BMW model with all-electric drive system most suited to them. These recommendations are intended to help spark interest among users of combustion-engined vehicles in switching to an electric vehicle.

^{* All new models due to enter production in March 2024.
All figures relating to fuel/electric power consumption and emissions are provisional.}

^{All of the stated model variants, equipment features, technical data and fuel/electric power consumption and emissions figures relate to the offering in the German market.}

^{Official fuel consumption, CO2 emissions, electric power consumption and electric range figures were determined based on the prescribed measurement procedure in accordance with European Regulation (EC) 2007/715 in the version applicable. Where a range is shown, the WLTP figures take into account the impact of any optional extras.}

^{Only official figures based on the WLTP procedure are available for new models that have been type tested since 01.01.2021. In addition, according to EU Regulation 2022/195, the NEDC values will no longer be included in the EC certificates of conformity as of 01.01.2023. Further information on the WLTP and NEDC measurement procedures can also be found at www.bmw.de/wltp.}

^{Further information on official fuel consumption figures and specific CO2 emission values of new passenger cars is included in the following guideline: 'Leitfaden über den Kraftstoffverbrauch, die CO2-Emissionen und den Stromverbrauch neuer Personenkraftwagen ' (Guide to the fuel economy, CO2 emissions and electric power consumption of new passenger cars), which can be obtained free of charge from all dealerships, from Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at https://www.dat.de/co2.}

In the event of enquiries please contact:

Corporate Communications

Cypselus von Frankenberg, Product Communication BMW Automobiles

Telephone: +49-89-382-30641

E-mail: Cypselus.von-Frankenberg@bmw.de

Alexandra Landers, Head of Product and Brand Communication BMW

Telephone: +49-89-382-30871

E-mail: Alexandra.Landers@bmw.de

Internet: https://newsroom.bmwgroup.com/global/en

E-mail: presse@bmw.de

^{The BMW Group}

^{With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.}

^{In 2022, the BMW Group sold nearly 2.4 million passenger vehicles and more than 202,000 motorcycles worldwide. The profit before tax in the financial year 2022 was € 23.5 billion on revenues amounting to
€ 142.6 billion. As of 31 December 2022, the BMW Group had a workforce of 149,475 employees.}

^{The success of the BMW Group has always been based on long-term thinking and responsible action. The company set the course for the future at an early stage and consistently makes sustainability and efficient resource management central to its strategic direction, from the supply chain through production to the end of the use phase of all products.}

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International Media Launch of the new BMW X7 - On Location photos.

Do design à performance na estrada, passando pelo conforto de uma experiência digital de última geração, o novo BMW X7 abre caminhos inovadores no prazer da condução.

O design frontal expressivo do novo BMW X7 surge atualizado, numa reinterpretação no segmento de luxo da BMW que apresenta novas luzes frontais separadas, bem como a nova grelha frontal iluminada.

Robusto mas ágil, o novo BMW X7 traz consigo uma combinação perfeita entre conforto e versatilidade, garantindo uma experiência de condução exclusiva em cidade e autoestrada, suportada por tecnologia híbrida de 48 volts em todas as variantes de motor.

No interior, o toque de luxo nota-se nos acabamentos, mas também numa experiência digital reforçada. O equipamento de série surge incrementado com a introdução do Design Pure Excellence, bancos dianteiros Comfort ajustáveis eletricamente, acesso Comfort com a nova Digital Key (ultra-wideband - UWB), entre outros elementos.

O visual moderno e luxuoso é também visível com a introdução do ecrã curvo BMW e o sistema operativo 8, a nova barra interior iluminada, e um painel de instrumentos e consola central minimalistas que mostram como o lado luxuoso não precisa de abdicar de uma abordagem prática. A isto juntam-se ainda sistemas adicionais de assistência à condução.

Para lá do equipamento de série diferenciado, o novo BMW X7 tem ainda como opção um novo pack desportivo M Pro com sistema de escape desportivo M, travões desportivos M em preto brilhante, cintos de segurança M e frisos exteriores BMW M Shadow Line para uma personalização ainda mais desportiva.

Em Portugal, o novo modelo vai estar disponível nas seguintes motorizações: BMW X7 xDrive40i (com potência de 381 cv), BMW X7 xDrive40d (352 cv) e BMW X7 M60i (530 cv). As primeiras entregas estão previstas já a partir de novembro. Recorde-se que o BMW X7 integra a renovada família de modelos Série 7, da qual faz também parte o novo BMW i7, um sedan totalmente elétrico que, a par do novo BMW X7, reforça o foco do BMW Group numa mobilidade premium inspirada pela sustentabilidade.

With its inimitable combination of exclusivity, dynamic excellence, luxuriant spaciousness and versatility, the BMW X7 has quickly developed into the most successful BMW model in the luxury class. And now the unique character profile of the brand’s largest Sports Activity Vehicle (SAV) has been honed to significant effect thanks to extensive design refinements – most notably a visually impactful front end – plus a new-look M Sport package, light-alloy wheels measuring up to 23 inches (an ex-factory first for BMW) and the latest-generation iDrive control/operation system including BMW Curved Display and BMW Operating System 8. The new BMW X7 also comes with a further expanded range of standard equipment, additional driver assistance systems and the latest 48V mild hybrid technology for the three engine variants offered.

The new BMW X7 is a central pillar in the ongoing product offensive at the most exclusive reaches of the premium carmaker’s model line-up. The new X7 will be produced at BMW Group Plant Spartanburg, the competence centre for BMW X models in the US state of South Carolina. The worldwide market launch for the new BMW X7 will get underway in August 2022.

Exterior design: exclusive looks, progressive style.
Fuelled by its highly versatile skillset, the largest BMW X model convinces with both on-the-road elegance and off-road ability. Extensive design modifications accentuate above all the visual exclusivity of the largest BMW X model even more vividly. Indeed, its design underscores more clearly than ever the status of the new BMW X7 as one of the brand’s flagship models. The newly structured front end picks up on signature BMW design cues such as the twin headlights and BMW kidney grille. In their newly interpreted form, these features emphasise the car’s upright stance and reinforce its road presence.

Split headlight units are making their debut in the new BMW X7. The horizontal LED light elements set higher up in the front end house the position light, daytime driving lights and turn signal indicators. The LED units located below them for the low-beam and high-beam headlights give the impression of retreating into the background with their dark housing and deeply embedded position in the front apron, and only come to the fore when activated. The new adaptive matrix LED headlights with non-dazzling high beam and adaptive light distribution now also provide the functionality of front fog lights with their automatic bad weather light.

Discreet cascade lighting for the two BMW kidney grille elements brings a richly extravagant feeling to the front end of the new BMW X7, both when stationary and on the move. The “Iconic Glow” BMW kidney grille is a standard feature of the range-topping BMW X7 M60i xDrive (fuel consumption combined: 13.3 – 12.2 l/100 km [21.2 – 23.2 mpg imp]; CO₂ emissions: 303 – 278 g/km in the WLTP cycle; figures in the NEDC cycle: –) and will be offered as an option for the other model variants.

At the rear end, the progressive style of the extremely slim light units, which now have three-dimensional sculpting, is accentuated. The elegant chrome bar connecting the rear light units on the new BMW X7 is enclosed within an exquisite glass cover.

The optional, newly designed M Sport package shines an even brighter spotlight on the dynamic driving properties of the BMW X7. And M-specific design features for the exterior and interior also clearly emphasise the performance attributes of the BMW X7 M60i xDrive. The M Marina Bay Blue metallic paint finish can be ordered exclusively for the BMW M model. Another new addition to the range of exterior colours is Sparkling Copper Grey metallic. 20-inch light-alloy wheels are fitted as standard on the new BMW X7. The range-topping model and cars specified with the M Sport package come with 21-inch M light-alloy wheels. Optional 23-inch light-alloy wheels are available ex-factory for the first time for a BMW model.

Luxuriant spaciousness, extended standard equipment.
The generous feeling of space on board the new BMW X7 can be enjoyed across three rows of seats. The second row accommodates three passengers as standard and offers two particularly comfortable individual seats as an option. Heated comfort seats are provided as standard for the driver and front passenger. In European markets, BMW Individual Merino extended leather upholstery comes as standard. In other markets, standard specification includes seat surfaces in new Sensafin trim (not available in Europe). This high-quality, vegan surface material with leather-like properties has exclusive three-dimensional quilting and surface perforation.

Together, the newly designed instrument panel – with its slim air vents and an ambient light bar included as standard in its lower section – and the BMW Curved Display bring a modern style shaped by progressive digitalisation to the cockpit. The innovative light bar complements the likewise standard ambient light. Its effective backlighting – with the help of LED units and a graphic including “X7” lettering (or the M logo in the new BMW X7 M60i xDrive) – is an integral element of the situation-based light effects and enhances the aura of exclusivity inside the cabin. The gear selector lever is also given a new and cutting-edge design.

The further expanded range of standard equipment for the new BMW X7 goes to new lengths in enhancing the comfort of those on board and maximising their wellbeing. As well as the four-zone automatic climate control, panoramic glass sunroof and hi-fi system, it now also includes the comfort seats for the driver and front passenger, a Sport leather steering wheel with gearshift paddles and a new tray for wirelessly charging compatible mobile phones. Highlights of the options list include the Sky Lounge panoramic glass sunroof (illuminated by LED units), the Bowers & Wilkins Diamond Surround Sound System and the newly designed Travel & Comfort System. Active seat ventilation and a massage function are also offered for the driver and front passenger. If the new Comfort Package is specified, the seats in the second and third rows can also be heated, as can the steering wheel and the armrests for the driver and front passenger.

Newly developed engines with the latest 48V mild hybrid technology.
The engine range is headed by a new 4.4-litre petrol V8 for the range-topping BMW X7 M60i xDrive, which is derived from the engines powering the high-performance cars coming out of BMW M GmbH. M TwinPower Turbo technology and a cross-bank exhaust manifold imbue the 390 kW/530 hp unit with peak torque of 750 Nm (553 lb-ft) with impressively assured power development.

A latest-generation six-cylinder in-line engine makes its debut in the BMW X7 xDrive40i (fuel consumption combined: 10.5 – 9.2 l/100 km [26.9 – 30.7 mpg imp]; CO₂ emissions: 240 – 210 g/km in the WLTP cycle; figures in the NEDC cycle: –). It boasts a wealth of innovations for the combustion process, gas exchange, valve control, injection and ignition system that enhance both performance and efficiency. The output of the new engine is 35 kW/47 hp up on the predecessor unit, at 280 kW/380 hp, while peak torque rises by 70 Nm (52 lb-ft) to 520 Nm (383 lb-ft) – and can be boosted to as much 540 Nm (398 lb-ft) with the input of the mild hybrid system.

Detailed upgrades to the six-cylinder in-line diesel engine in the new BMW X7 xDrive40d have also yielded improvements to its fuel economy and emissions (fuel consumption combined: 8.7 – 7.6 l/100 km [32.5 – 37.2 mpg imp]; CO₂ emissions: 230 – 200 g/km in the WLTP cycle; figures in the NEDC cycle: –). The maximum output of its overall drive system is 259 kW/352 hp. The nominal torque of the diesel engine is 700 Nm (516 lb-ft), which can be increased to as much as 720 Nm (531 lb-ft) with the input of the mild hybrid system.

The most important shared feature of the three engines is the integration of new-generation 48V mild hybrid technology. In its latest incarnation, this form of electrification consists of a crankshaft-mounted starter generator integrated into the transmission and contributes an extra 9 kW/12 hp of output and an extra 200 Nm (147 lb-ft) of torque. All of the engines partner with an eight-speed Steptronic Sport transmission including shift paddles on the steering wheel and a Sprint function. Engine power is channelled to the road – or unsurfaced terrain, if required – via the intelligent all-wheel-drive system BMW xDrive.

Sophisticated chassis technology optimises agility and comfort.
The adaptive two-axle air suspension teams up as standard with electronically controlled dampers to deliver signature BMW dynamic prowess combined with excellent comfort on long journeys. Standard specification for the new BMW X7 M60i xDrive also includes Integral Active Steering and the Executive Drive system with active roll stabilisation. Both are available as options for the six-cylinder models, as is the xOffroad package.

All the chassis systems have been retuned for the new BMW X7 to enable it to span the widest possible spectrum between sporty handling and driving comfort. Standard specification for the BMW X7 M60i xDrive also includes 21-inch M light-alloy wheels and an M Sport differential at the rear. The six-cylinder models come as standard with 20-inch light-alloy wheels. And the new BMW X7 is the brand’s first ever model to be offered with the option of factory-fitted 23-inch light-alloy wheels.

Expanded selection of driver assistance systems.
Comfort and safety in the new BMW X7 are further enhanced by a significantly expanded selection of automated driving and parking systems. New features include the extended range of functions offered by the front-collision warning system, which now also reduces the danger of a collision with cyclists, pedestrians or oncoming vehicles when turning off. If the optional Active Cruise Control with Stop&Go function is specified, the automatic Speed Limit Assist, route monitoring and traffic light recognition features will be included too. Also new is the exit warning function, which alerts occupants to a risk of collision when opening the door.

The standard Parking Assistant also includes the Reversing Assist Camera and Reversing Assistant. On cars with the optional Parking Assistant Professional specified, the Reversing Assistant can now take over the job of steering the car for a distance of up to 200 metres. And the new Trailer Assistant makes it easier to execute reversing manoeuvres when towing a trailer. The new Manoeuvre Assistant can store manoeuvres covering a distance of up to 200 metres each. When the vehicle next arrives at a memorised starting point, the Manoeuvre Assistant will be able to carry out all the tasks required to complete the manoeuvre, controlling the accelerator, brakes and steering as well as changing gear to move forward or reverse. While the automated manoeuvre is being performed, the driver can focus on monitoring the vehicle’s surroundings.

Latest-generation BMW iDrive with BMW Curved Display.
The standard BMW Live Cockpit Plus in the new BMW X7 includes the latest edition of the BMW iDrive control/operation system. It is based on BMW Operating System 8 and comprises the BMW Curved Display, which is formed by a 12.3-inch information display and a control display with a screen diagonal of 14.9 inches. With the new display grouping in place and the continually expanding skillset of the BMW Intelligent Personal Assistant, the new BMW iDrive is geared squarely towards touch operation and gesture control as well as dialogue using natural language.

The cloud-based navigation system BMW Maps can be specified as an option with Augmented View on the control display. The optional BMW Digital Key Plus enables customers to lock and unlock their new BMW X7 with their Apple iPhone via security-enhanced ultra-wideband (UWB) radio technology. And the new BMW X7 also allows customers to enjoy the benefits of optimised smartphone integration, a personalised BMW ID and an eSIM designed for the new 5G mobile technology.

Munich. For the third time in a row, BMW M GmbH ended the financial year as the global market leader in the performance and high-performance car segment. Indeed, the company posted record sales once again in 2021. A total of 163,542 BMW M cars were delivered to customers worldwide last year, a 13 percent increase on 2020.

This growth was spread equally between the High-Performance sports cars and Performance cars made by BMW M GmbH, with both product categories raising their sales figures to a new level. “This success is the perfect start to our anniversary year,” says Franciscus van Meel, CEO of BMW M GmbH. “M is in a stronger position than ever as it celebrates its 50th birthday.”

New BMW M3 and new BMW M4 enjoy immediate success.

The biggest drivers of growth among the High-Performance sports cars were the new BMW M3 and BMW M4 models introduced in spring 2021. Fuelled by a vehicle concept focused squarely on emotionally charged dynamism and unprecedented diversity in the model range, the new BMW M3 Sedan (fuel consumption combined: 10.2 – 10.0 l/100 km [27.7 – 28.3 mpg imp]; CO₂ emissions combined: 231 – 227 g/km as per WLTP), new BMW M4 Coupé (fuel consumption combined: 10.1 – 9.9 l/100 km [28.0 – 28.5 mpg imp]; CO₂ emissions combined: 230 – 226 g/km as per WLTP) and new BMW M4 Convertible (fuel consumption combined: 10.2 l/100 km [27.7 mpg imp]; CO₂ emissions combined: 233 – 231 g/km as per WLTP) got off to an extremely successful start. The latest model generation is the first to offer customers two output levels topping out at 375 kW/510 hp, the M xDrive all-wheel-drive system and a choice of either a six-speed manual gearbox or the eight-speed M Steptronic transmission.

“The response to the new generation of the BMW M3 and BMW M4 has been simply overwhelming,” reports Timo Resch, Vice President Customer, Brand and Sales at BMW M GmbH. “We can therefore expect demand for these iconic sports cars to continue on an upward curve in 2022.”

Also making a powerful contribution to the latest rise in High-Performance model sales at BMW M GmbH were the BMW X5 M Competition (fuel consumption combined: 13.6 – 13.3 l/100 km [20.8 – 21,2 mpg imp]; CO₂ emissions combined: 308 – 303 g/km as per WLTP) and BMW X6 M Competition (fuel consumption combined: 13.4 – 13.1 l/100 km [21.1 – 21.6 mpg imp]; CO₂ emissions combined: 305 – 299 g/km as per WLTP). Following the successful market launch of the latest model generation the previous year, the charismatic High-Performance sports cars in the Sports Activity Vehicle and Sports Activity Coupé segment – both powered by a 460 kW/625 hp V8 engine – increased their sales figures once again in 2021.

Alluring and in demand: the BMW M models in the BMW 4 Series range.

The dynamic excellence, agility and precision for which M is renowned also enabled the brand’s Performance models to delight and excite a wide range of customers over the past year. Credit for the latest boost to sales goes above all to the M models based on the new BMW 4 Series. Particularly popular were the variants of the new BMW 4 Series Coupé, whose line-up consists of the BMW M440i Coupé (fuel consumption combined: 8.1 – 7.4 l/100 km [34.8 – 38.2 mpg imp]; CO₂ emissions combined: 184 – 167 g/km as per WLTP) and BMW M440i xDrive Coupé (fuel consumption combined: 8.2 – 7.5 l/100 km [34.5 – 37.7 mpg imp]; CO₂ emissions combined: 186 – 170 g/km as per WLTP) powered by a 275 kW/374 hp six-cylinder in-line petrol engine, and the BMW M440d xDrive Coupé (fuel consumption combined: 6.3 – 5.7 l/100 km [44.8 – 49.6 mpg imp]; CO₂ emissions combined: 165 – 150 g/km as per WLTP), whose six-cylinder in-line diesel unit produces 250 kW/340 hp.

The latest BMW X models within the ranks of M’s Performance cars also proved extremely desirable. Indeed, the BMW X3 M40i powered by a six-cylinder in-line engine with 265 kW/360 hp (fuel consumption combined: 9.5 – 8.8 l/100 km [29.7 – 32.1 mpg imp]; CO₂ emissions combined: 216 – 199 g/km as per WLTP) and the BMW X7 M50i (fuel consumption combined: 12.8 – 12.3 l/100 km [22.1 – 23.0 mpg imp]; CO₂ emissions combined: 292 – 280 g/km as per WLTP) with its 390 kW/530 hp V8 unit both posted an increase in new registrations.

Looking ahead to an anniversary year brimming with highlights.

BMW M GmbH will continue its product offensive in this anniversary year with the addition of new High-Performance and Performance models. Highlights include the new BMW M240i xDrive Coupé (fuel consumption combined: 8.8 – 8.1 l/100 km [32.1 – 34.9 mpg imp]; CO₂ emissions combined: 200 – 185 g/km as per WLTP) and the arrival later in the year of the first BMW M3 Touring and an exclusive special-edition model based on the new BMW M4 Coupé.

In addition, the BMW Group subsidiary – which was founded as BMW Motorsport GmbH in May 1972 and enjoys the status of an independent manufacturer – will also drive the transformation to electric mobility. Following in the tyre tracks of the BMW i4 M50 (electric power consumption combined: 22.5 – 18.0 kWh/100 km as per WLTP; CO₂ emissions combined: 0 g/km) in the first half of 2022 will be the likewise fully electric BMW iX M60 (projected electric power consumption combined: 24.7 – 21.7 kWh/100 km as per WLTP; CO₂ emissions combined: 0 g/km).

The most powerful BMW M model ever made points the way to the future of the brand.

The anniversary year will be crowned by the start of production of the BMW XM. The most powerful BMW M car ever to go into series production is also the brand’s first High-Performance model to employ a plug-in hybrid drive system. Its newly developed M Hybrid technology brings together a V8 engine and a high-performance electric motor to develop maximum output of 550 kW/750 hp and peak torque of 1,000 Nm (737 lb-ft). The design of the BMW XM majors on presence and extrovert appeal and in so doing sends out a clear statement in the luxury segment.

“Our first standalone model since the legendary BMW M1 represents a complete re-imagining of the high-performance car segment,” says van Meel. “The BMW XM blends expressive design and progressive interior luxury with an incomparable driving experience that serves up both sublime performance and the ability to glide along in near silence in all-electric mode. In so doing, it provides an inimitable expression of poise and assurance, and at the same time points the way to the future of our brand.”

Munich. As spearheads of the BMW X model range, the BMW X5, BMW X6 and BMW X7 impress with a high level of comfort and luxury, supreme performance and pronounced dynamic handling capabilities. The two Sports Activity Vehicles (SAV) and the Sports Activity Coupe (SAC) combine these attributes with an equally dynamic, elegant and unmistakably distinctive design. New highlights are the BMW X5 and BMW X6 Black Vermilion editions featuring exclusive equipment details. The BMW X7 edition in Frozen Black metallic combines impressive options into an exclusive package.

In 2020 alone and with almost 250,000 units sold worldwide, the SAV/SAC trio from Spartanburg, USA, contributed decisively towards the success of the BMW brand. Around every eighth newly delivered BMW model was a BMW X5, X6 or X7.

All three edition models go on sale with all engines available for each of their original models. They can be ordered with immediate effect, with the market launch beginning in August 2021. Prices in Germany start at 93,200 Euros for the BMW X5 Black Vermilion, 100,700 Euros for the BMW X6 Black Vermilion and 108,700 Euros for the BMW X7 in Frozen Black metallic (each including 19% sales tax).

Particularly striking: BMW X5 and X6 Black Vermilion edition.
The central focus of the Black Vermilion edition is the interplay between the colours black and red. For example, the BMW double kidney grille with model-specific red bars creates an effective contrast to the BMW Individual special paint finish Frozen Black metallic. On the BMW X6 Black Vermilion this visual highlight is expressed in a particularly impressive way in combination with its kidney grille Iconic Glow. The M headlights Shadow Line with BMW laser light, including accented lighting with blue X signature, complete the distinctive look of the front end. Moreover, on the exterior, the M Sport Package emphasises the dynamic character of the BMW X5 and X6 Black Vermilion editions. It comprises, among other things, specific front and rear aprons as well as the M high-gloss Shadow Line with extended options. Behind the Orbit Grey matt, 22-inch, double-spoke 742 M light alloy wheels with mixed tyres designed exclusively for these edition models, red high-gloss M Sport brake callipers stand out as a striking visual highlight.

In the interior of the BMW X5 and BMW X6 Black Vermilion editions the M Alcantara Anthracite roof liner provides for an exceptionally sophisticated ambience. A finely crafted Edition logo on the cupholder cover in BMW Individual black piano finish emphasises the limited model’s exclusiveness. The glass application Crafted Clarity on the iDrive Controller, the automatic gear selector and Start/Stop button, as well as the BMW Individual precious wood interior trim Fineline Black with aluminium inlays provide additional sophisticated accents. Driver and front seat passenger travel in comfort seats offering a multitude of adjustment options. The BMW Individual full leather trim Merino Black is additionally enhanced by edition-specific red contrast stitching for both the driver’s seat and front passenger seat. Inside the BMW X5 Black Vermilion, the red accents are also to be found on the rear seats. Likewise, the edging on both the front and rear floor mats is finished in red. Sun-protective glass with more deeply tinted rear windows beyond the B-pillar enhances passenger privacy whilst blending in harmoniously with the sporty and dynamic exterior design.

BMW X7 edition in Frozen Black metallic – individual and expressive.
Like the Black Vermilion editions, the new BMW X7 edition also has the BMW Individual special paint finish Frozen Black metallic, dispensing, however, with details in contrasting colour. The BMW M Sport brake callipers of the edition-specific, 22-inch BMW Individual Y-spoke 758 I alloy wheels in Orbit Grey matt are finished in high gloss black. Combined with the M Sport Package and the M High Gloss Shadow Line with extended options, it is this colour restraint in particular that make the 5.15-metre long and over 2-metre wide seven-seater look even more impressive. The interior of the BMW X7 edition in Frozen Black metallic provides for an elegantly discreet atmosphere thanks to the M Alcantara Anthracite roof liner, the glass application Crafted Clarity and sun-protection glass.

Please find attached the specifications of the BMW X7, valid from 03/2021.

Munich. The experience of luxurious driving pleasure has reached a whole new dimension in the BMW X7. The first Sports Activity Vehicle (SAV) in the luxury segment combines a striking appearance with generous interior comfort combined with the brand’s hallmark sporty flair. An edition model now brings out the imposing presence and exclusive charisma of the BMW X7 in a particularly concentrated form. With its unique BMW Individual design and equipment features, the BMW X7 Edition Dark Shadow underlines both the sporty appearance and the luxury ambience of the largest SAV. The most striking feature of the edition model is the BMW Individual special paint finish in Frozen Arctic Grey metallic. This particularly high-quality and elaborate variant of the body finish is now used for the first time in a BMW X model. Additional selected variants of the special BMW Individual paint finish will be added to the range of optional equipment items for the BMW X7, BMW X6 and BMW X5 to coincide with the start of production of the edition model.

The precisely coordinated details of the design and features for both exterior and interior give the BMW X7 edition model the status of a collector's item. The BMW X7 Edition Dark Shadow will be produced at the BMW plant in Spartanburg/USA from August 2020 onwards in a limited edition of about 500 units. The edition model is available worldwide and can be combined with all engines offered for the BMW X7.

The expressive paint finish of the BMW X7 Edition Dark Shadow is supplemented with the BMW Individual High Gloss Shadow Line including extended features. This means that in addition to the side window surrounds, the covers of the B and C columns and the exterior mirror bases, a black chrome finish is also featured on the frame and the bars of the BMW kidney grille, the Air Breathers and the tailpipe covers of the exhaust system. This creates a subtle contrast to the matt shimmering body surfaces, also emphasised by the BMW Individual Roof Rail High Gloss Shadow Line and the sun protection glazing. The dynamic character of the SAV is emphasised by the aerodynamically optimised bodywork elements of the M sports package, which also forms part of the equipment package for the edition model. Another exclusive feature of the BMW X7 Edition Dark Shadow is the 22-inch M light-alloy wheels in V-spoke design with a Jet Black matt finish and fitted with mixed tyres. The superior performance of the engine is accompanied by the emotionally powerful sound of the M sports exhaust system.

An impressive combination of sporty flair and luxurious ambience also characterises the interior of the edition model, which is available with either six or seven seats. The driver and front passenger enjoy the superior sporty flair of the luxurious SAV on electrically adjustable comfort seats with memory function. An M leather steering wheel and BMW Individual equipment details specially developed for the BMW X7 Edition Dark Shadow bear witness to the very highest level of exclusivity. A contributing factor here is the BMW Individual Merino full leather upholstery in the specific two-tone variant Night Blue/Black with contrasting seams, as is the BMW Individual roof liner in Night Blue with Alcantara finish. The upper part of the instrument panel and the armrests of the doors are covered with nappa leather in Night Blue. Black merino leather is used in the lower section of the instrument panel and on the front backrests. In addition, BMW Individual interior trim finishers in Fineline Black with aluminium inlays contribute to the fascinating aura of the edition model’s interior. In the centre console area, the unique design is underscored by means of BMW Individual interior trim finishers in Piano Black finish bearing an edition logo.

In addition to the Frozen Arctic Grey metallic version available exclusively for the BMW X7 Edition Dark Shadow, additional special BMW Individual finishes will be integrated into the production process at the BMW plant in Spartanburg from August 2020. This means that the BMW X7, BMW X6 and BMW X5 models can now also be given a particularly high-quality finish in Urban Green and Grigio Telesto metallic.

Munich. The experience of luxurious driving pleasure has reached a whole new dimension in the BMW X7. The first Sports Activity Vehicle (SAV) in the luxury segment combines a striking appearance with generous interior comfort combined with the brand’s hallmark sporty flair. An edition model now brings out the imposing presence and exclusive charisma of the BMW X7 in a particularly concentrated form. With its unique BMW Individual design and equipment features, the BMW X7 Edition Dark Shadow underlines both the sporty appearance and the luxury ambience of the largest SAV. The most striking feature of the edition model is the BMW Individual special paint finish in Frozen Arctic Grey metallic. This particularly high-quality and elaborate variant of the body finish is now used for the first time in a BMW X model. Additional selected variants of the special BMW Individual paint finish will be added to the range of optional equipment items for the BMW X7, BMW X6 and BMW X5 to coincide with the start of production of the edition model.

The precisely coordinated details of the design and features for both exterior and interior give the BMW X7 edition model the status of a collector's item. The BMW X7 Edition Dark Shadow will be produced at the BMW plant in Spartanburg/USA from August 2020 onwards in a limited edition of about 500 units. The edition model is available worldwide and can be combined with all engines offered for the BMW X7.

The expressive paint finish of the BMW X7 Edition Dark Shadow is supplemented with the BMW Individual High Gloss Shadow Line including extended features. This means that in addition to the side window surrounds, the covers of the B and C columns and the exterior mirror bases, a black chrome finish is also featured on the frame and the bars of the BMW kidney grille, the Air Breathers and the tailpipe covers of the exhaust system. This creates a subtle contrast to the matt shimmering body surfaces, also emphasised by the BMW Individual Roof Rail High Gloss Shadow Line and the sun protection glazing. The dynamic character of the SAV is emphasised by the aerodynamically optimised bodywork elements of the M sports package, which also forms part of the equipment package for the edition model. Another exclusive feature of the BMW X7 Edition Dark Shadow is the 22-inch M light-alloy wheels in V-spoke design with a Jet Black matt finish and fitted with mixed tyres. The superior performance of the engine is accompanied by the emotionally powerful sound of the M sports exhaust system.

An impressive combination of sporty flair and luxurious ambience also characterises the interior of the edition model, which is available with either six or seven seats. The driver and front passenger enjoy the superior sporty flair of the luxurious SAV on electrically adjustable comfort seats with memory function. An M leather steering wheel and BMW Individual equipment details specially developed for the BMW X7 Edition Dark Shadow bear witness to the very highest level of exclusivity. A contributing factor here is the BMW Individual Merino full leather upholstery in the specific two-tone variant Night Blue/Black with contrasting seams, as is the BMW Individual roof liner in Night Blue with Alcantara finish. The upper part of the instrument panel and the armrests of the doors are covered with nappa leather in Night Blue. Black merino leather is used in the lower section of the instrument panel and on the front backrests. In addition, BMW Individual interior trim finishers in Fineline Black with aluminium inlays contribute to the fascinating aura of the edition model’s interior. In the centre console area, the unique design is underscored by means of BMW Individual interior trim finishers in Piano Black finish bearing an edition logo.

In addition to the Frozen Arctic Grey metallic version available exclusively for the BMW X7 Edition Dark Shadow, additional special BMW Individual finishes will be integrated into the production process at the BMW plant in Spartanburg from August 2020. This means that the BMW X7, BMW X6 and BMW X5 models can now also be given a particularly high-quality finish in Urban Green and Grigio Telesto metallic.

Munich. From November the third generation of the BMW X6 (combined fuel consumption: 10.7-6.1 l/100 km; combined CO₂ emissions: 243–172 g/km*) will enrich the segment of Sports Activity Coupés (SAC) with its extroverted looks, outstanding performance and provocative design. Only a few months later, the new BMW X5 M (fuel consumption combined: 13.0-12.8 l/100 km; combined CO₂ emissions: 296-291 g/km*) and the new BMW X6 M (combined fuel consumption: 12.7-12.5 l/100 km; combined CO₂ emissions: 289–284 g/km*) will set new standards in the high performance SAV/SAC segment from spring 2020. Powered by potent 4.4 litre V8 petrol engines with BMW M TwinPower Turbo Technology and 441 kW/600 hp and 460 kW/625 hp in the respective Competition variants, the new M models stand for thrilling driving dynamics. A wide range of M Performance Parts for enhancing the sporty character and customising the visual appeal even further will be available for this trio of luxurious power models as well as for the BMW X7 (fuel consumption combined: 11.1-6.5 l/100 km; combined CO₂ emissions: 252–171 g/km*).

These high-grade accessories developed by BMW M GmbH, are the result of extensive motorsport expertise gained on the world’s racetracks. All components are perfectly matched to the specific characters of the BMW X6, BMW X7 as well as BMW X6 M and BMW X5 M. With these parts customers can further enhance the visual appeal and sporty characteristics of their car and customise it according to their personal tastes. The M Performance Parts do not only affect the car’s looks of course. They also meet the highest functional requirements with regard to lightweight construction and aerodynamics.

Exterior: Carbon fibre for striking looks and improved aerodynamics.
The athletic character of the BMW X6 and X6 M as well as BMW X5 M can be impressively enhanced with a large number of M Performance Exterior Carbon Fibre components. Manufactured by hand and sealed with a clear finish, the components are given a high-gloss polish for an impressive depth effect. The honeycomb structure, which is so characteristic for this material, makes these carbon-fibre reinforced plastic components so thrilling to look at. The carbon fibre M Performance ornamental grille for the radiator grille and the carbon fibre M Performance side sill inserts as well as the carbon fibre rear diffuser, which will be available shortly afterwards, give the car purebred racing flair. The diffuser also optimises the air stream at the rear of the car together with the M Performance high-gloss black rear fins and the M Performance high-gloss black roof edge spoiler for the BMW X5 M. These parts also positively affect directional stability and straight-running capability.

M Performance Frozen Black Wrapping is another visual highlight for the BMW X6. This consists of a matt black and grey strip with M Performance inscription, which stretches along the side of the car and effectively emphasises the design features of the SAC. The perfectly matching front high-gloss black wrapping upgrades the front of the BMW X6 while the high-gloss black model inscription enhances the rear looks of the BMW X7. The M Performance carbon fibre exterior mirror caps add another stylish and sporty touch to the striking looks of the BMW X7.

Sports brake system and wheel sets for improved handling.
The M Performance brake system installed in the BMW X5 M and BMW X6 M as standard is optionally available for the BMW X6. Thanks to its larger, inner-vented and perforated lightweight construction brake discs, it offers further improved braking response, optimised deceleration even under extreme conditions as well as maximum resilience. The brake calipers finished in red are also a visual highlight which stand out especially in combination with open wheel designs, For all four models a number of these are available in sizes ranging up to 22 inches for summer wheel sets and up to 21 inches for winter wheel sets.

The 22 inch M Performance light alloy wheel Star Spoke Styling 749 M, available in either burnished Jet Black and matt black for the BMW X6 for example, combines physical lightness with extraordinary design and sporty performance. Thanks to a special manufacturing process, the wheel weighs approximately one kilogram less than a comparable cast wheel. This optimises steering behaviour and improves driving dynamics overall. The weight-optimised 22 inch M Performance matt/burnished Jet Black forged wheel Y-Spoke Styling 785 M for the BMW X7 in extravagant bicolor look also emphasises the luxurious character of the vehicle. The M Performance light alloy wheel Double Spoke Styling 809 M with mixed tyres (front: 295/35 ZR21 107Y XL; rear: 315/30 ZR22 107Y XL) for BMW X5 M, BMW X6 M and its Competition models in matt Jet Black with colour M Performance print on the other hand radiate unfiltered motorsport ambience.

High performance atmosphere in the luxurious interior.
The already striking motorsport character of the BMW X5 M and BMW X6 M and the respective Competition models can be enhanced even further. With the M Performance steering wheel the driver has a perfect grip on the action even under dynamic driving conditions. This is due to the extremely high-grip alcantara handling area with large thumbrests and special underlining for excellent stability and a direct steering feel. In addition to standard details such as the red centre marking and the silver-grey, hand-sewn cross-stitch, the M Performance steering wheel is also available with M Performance steering wheel trim in carbon fibre with M Performance inscription and alcantara insert. To match this, the shift paddles can also be selected in an M Performance finish featuring carbon fabric instead of the standard chrome surface. For example there are the M Performance floor mats with M Performance inscription, a pennant in the hallmark M colours and a surround in leather look including decorative seam in contrasting colours. A very stylish motorsport-inspired extra for the BMW X6 and BMW X7, which is standard in the BMW X5 M and BMW X6 M, are the optionally available set of stainless steel pedal rests and the stainless steel footrest.

Experience the M Performance spirit even when the car is stationary.
The four BMW X models radiate the thrill of motorsport and of M Performance in particular even at a standstill. For example the M Performance slide set for the BMW LED door projectors is a very eye-catching option. When the doors are opened, it projects the BMW M logo or other M Performance motifs onto the asphalt. The M Performance key holder made of high-quality alcantara with carbon fibre insert makes the look and feel of the the M performance idea come alive. Thanks to internal hex screw in M Light Blue, the car key is firmly connected to the holder and therefore effectively protected from being scratched or damaged. The M Performance tyre bags made of high-quality and resilient plastic protect wheels sized up to 22 inches. They not only make storing and transporting the wheels a clean and safe affair, but also bring a racing feel to your garage thanks to their distinctive M Performance design. And each bag is clearly marked so allocating tyres is easy.

Munich/Garmisch-Partenkirchen. Visitors to this year’s BMW Motorrad Days can expect to see, in addition to many bike highlights, a true one-off – the BMW X7 Pick-up. A unique conversion performed by BMW Group vocational trainees in cooperation with the Concept Vehicle Construction and Model Technology divisions at the BMW Munich plant. The vehicle is based on the BMW X7, the most luxurious and latest member of the BMW X family. The one-off combines the drive technology of the 250 kW/340 hp BMW X7 xDrive40i (fuel consumption combined: 9.0 – 8.7 l/100 km [31.4 – 32.5 mpg imp]; CO2 emissions combined: 205 – 198 g/km) with the innovative vehicle concept of a five-seater luxury pick-up.
A handcrafted loading area boasting a sophisticated fine-polished wood finish, a height-adjustable two-level air suspension and numerous high-class equipment details make this BMW X7 Pick-up an ideal companion for the diverse day-to-day uses and more. A BMW F 850 GS – a powerful motorcycle from the adventure segment – on the loading area completes the conversion. Together they are able to reach even the remotest corners of the world.

"I am pleased about the synergies between BMW Group Vocational Training, Concept Vehicle Construction and Model Technology, allowing these young talents to prove their abilities with such an extraordinary project," concludes Milagros Caiña-Andree, Member of the Board for Human Resources of the BMW AG.

High-class materials and state-of-the-art production methods meet craftsmanship.
Behind the passenger cabin providing five persons with a luxury ambience, the BMW X7 Pick-up offers a generous loading area. The length of the loading space varies from 140 cm (closed) to 200 cm (open). Thanks to the intelligent use of CFRP on roof components, rear doors and the rear lid, it was possible to further reduce weight by 200 kg vs. the production model, despite a 10 cm longer body. In interplay with the high-quality, handcrafted teakwood cladding of the loading area upgrade and the parapet elements, handgrips and trim strips made from SLS 3D pressure parts, it becomes clear just how much innovative strength, competence and technical precision the trainees already display. The combination of honey-coloured teakwood and the BMW Individual colour Tanzanite Blue metallic – an exclusive navy blue finish that develops extra depth when exposed to sunlight – was inspired by yachting sports and creates a sophisticated look.

From a concept to a vehicle in show car quality in just ten months.
In just ten months, the twelve trainees from the occupational sectors body and vehicle mechanics (m/f/x), vehicle mechatronics (m/f/x) and technical model construction (m/f/x) turned a concept into a fully functional, road-legal automobile in show car quality. In keeping with the BMW brand’s sustainability strategy, a vehicle returned from testing formed the cost-efficient basis of the concept, which the trainees consequently saved from being scrapped. The trainees were free to decide on conception and implementation, but had to forgo the additional expert assistance normally provided in concept car construction. The coherent final result gives the trainees even more reason to be proud of their practical training project. Their dream: to go for a spin in the BMW X7 Pick-up after its premiere or even take it for a trip to the mountains.

The BMW X7 Pick-up and the BMW F 850 GS – unbeatable as a duo.
On the loading area of the converted vehicle stands a BMW F 850 GS, which is ideally suited to the BMW Motorrad Days. With a combination of touring and long-distance capability, sporty dynamics and supreme off-road qualities, the BMW F 850 GS perfectly complements the qualities of the BMW X7 Pick-up. However, in everyday life, the BMW X7 pick-up and the BMW F 850 ​​GS are faithful companions: thanks to their excellent driving characteristics both on paved and unpaved roads, the journey is the destination.
The BMW X7 Pick-up is a one-off from BMW Group Vocational Training at the Munich location. Series implementation is not planned. Special projects such as this serve during training to convey and deploy the required capabilities in practice. Clear training contents with an occupational interest in each profession exist in such projects. The BMW Group currently trains almost 5,000 persons in nine countries worldwide.

Munich. The two new top models in the BMW X family exude a supreme presence with a corresponding performance. Their concentrated power is generated by the new 8-cylinder petrol engine – based on BMW TwinPower Turbo technology with a maximum output of 390 kW/530 hp – built into both the BMW X5 M50i (fuel consumption combined: 10,7 – 10,5 l/100 km; CO2 emissions combined: 243 – 238 g/km) and the BMW X7 M50i (fuel consumption combined: 11,1 – 10,9 l/100 km; CO2 emissions combined: 252 – 248 g/km) models. More than ever before, these new top-flight engines underline the sporty nature of the latest generation of the original Sports Activity Vehicle (SAV) – and the first BMW X model in the luxury segment. Both models combine the V8 engine with the intelligent BMW xDrive all-wheel drive system and a model-specific suspension technology, developed with expertise from BMW M GmbH.

Like the drive and suspension technology, the model-specific design features of the new BMW X5 M50i and the new BMW X7 M50i have passed through a consistent design process that has resulted in an absolutely breath-taking motoring experience. Moreover, the exclusive nature of the new 8-cylinder models is reflected in the extremely high quality of their standard equipment. The new BMW X5 M50i and the new BMW X7 M50i will be produced from August 2019 at the BMW plant in Spartanburg in the USA and will be available from autumn 2019.

New V8 engine with outstanding power and characteristic sound.

The 4.4 litre drive unit of the new BMW X5 M50i and the new BMW X7 M50i emphasise the characteristic features of the 8-cylinder engines in terms of power development and torque to an outstanding degree. The new V8 engine turns in a very impressive level of performance – whether you prefer cruising calmly and confidently at low engine speeds or pulling out all the performance stops and laying down some sporty acceleration manoeuvres. Several components have been upgraded since the previous engine version; these include the crankcase, cylinder barrels, pistons, crankshaft and cylinder head – and above all, the freshly updated BMW TwinPower Turbo technology. The turbochargers positioned between the cylinder banks in the V compartment have been enlarged, while the direct petrol injection performs at a new maximum pressure level of 350 bar. The technology package also includes the newest versions of the fully variable VALVETRONIC valve control and variable double VANOS camshaft control.

The new V8 engine responds with great sensitivity to every movement of the accelerator pedal. The engine already generates its maximum torque of 750 Nm at 1 800 rpm – and it remains available up to an engine speed of 4 600 rpm. Accordingly, the power output is as strident as you would expect it to be. The maximum value of 390 kW/530 hp is activated between 5 500 and 6 000 rpm. As a result, the new BMW X5 M50i is able to accelerate from zero to 100 km/h in 4.3 seconds. The new BMW X7 M50i completes its standard sprint in 4.7 seconds.

This supreme power development is accompanied by an impressive sound progression that is generated by the standard M sport exhaust system. Using the driving experience control, the driver can choose between an extremely sporty or a more comfort-oriented mode. The sheer bandwidth of the engine’s character then becomes all the more obvious. In the SPORT and SPORT PLUS modes, not only is the characteristic curve of the accelerator pedal configured for a dynamic driving style, but the power development and remarkable sound characteristics of the V8 engine are too.

8-speed Steptronic sports transmission, BMW xDrive and M sports differential for thrilling performance.

The performance features of both of these thoroughly sports-oriented SAV models are supported by the rather specific nature of the power transmission. The new V8 engine is combined as standard with an 8-speed Steptronic sports transmission, characterised by highly dynamic gear shift properties. Shift paddles are mounted near the steering wheel for manual control of the choice of gear. The Launch Control function enables traction-optimised acceleration with maximum dynamic performance from standing.

The latest version of the BMW xDrive system distributes the engine torque between the front and rear wheels in a manner that enables it to adapt quickly and precisely to the road conditions. The intelligent all-wheel drive system increases the agility and supreme traction of the new BMW X5 M50i and the new BMW X7 M50i as much as it enhances the driving stability in all weather and road conditions. These sporty characteristics are also supported in highly dynamic driving situations by the rear-wheel emphasis of the system’s design. In addition, the standard equipment of the new BMW X5 M50i and the new BMW X7 M50i also includes an M sports differential. The electronically controlled differential lock in the rear bevel gears limits the rotational speed balancing between the wheel on the innermost side of a bend and that on the outermost side and enables highly dynamic acceleration when exiting a bend. In addition, the M sports differential, which is interconnected with the DSC (Dynamic Stability Control), optimises traction and power transmission when driving on loose terrain and when different road friction values exist between the right and left rear wheels. This serves to prevent wheel spinning arising due to insufficient grip, with the torque being redirected to the other wheel.

Model-specific suspension technology for a superior drive.

The model-specific suspension of the new BMW X5 M50i and the new BMW X7 M50i has been painstakingly tuned to extract maximum potential from the outstanding drive design based on the know-how of BMW M GmbH. Both models employ a construction principle comprising a double-wishbone front axle and a five-link rear axle combined with specific kinematics and elastokinematics for the wheel suspension, independent suspension and damping settings, and 21 inch M light alloy wheels complete with mixed tyres. The standard equipment also includes electromechanical steering with Servotronic function and an M sport brake system with blue-coated brake calipers complete with M logo. Also available as optional equipment are 22 inch light alloy wheels, again fitted with mixed tyres.

The new BMW X5 M50i is equipped with Adaptive M suspension. One of two sets of characteristics can be selected for the electronically controlled dampers, which can be activated using the driving experience switches, comprising COMFORT and SPORT modes. The new BMW X7 M50i is fitted with adaptive dual axle air suspension, which is also available optionally for the new BMW X5 M50i. In the SPORT driving mode, as well as at speeds of over 138 km/h, this automatically results in a reduced ride height of 20 millimetres. However, the driver is also able to adjust the height of the body by activating a button in the cockpit; two levels are available, raising the height up to 40 millimetres above the standard setting; this is useful when driving off-road, for example.

Optional integral active steering is available for both models, which serves to further enhance the vehicle’s agility. It also results in enhanced superiority when it comes to lane changing and manoeuvrability in urban traffic, by co-steering the rear wheels either in the same or in the opposite direction, depending on the driving speed. A further increase in superiority and dynamics of the drive characteristics is produced by the integral active steering, the active electronic anti roll stabilizers, which ensures very fast and precise balancing of lateral roll forces during dynamic cornering, by means of electric swivel motors fitted to the front and rear axles. Both are an integral part of the optional Adaptive M Suspension Professional package for the new BMW X5 M50i and the optional Executive Drive Pro equipment available for the new BMW X7 M50i.

Design and equipment: exclusive appearance with a luxurious atmosphere.

Model-specific designer features serve to emphasise the exclusive and sporty nature of the new BMW X5 M50i and the new BMW X7 M50i the moment you see it. The extra-large air inlets in the front apron are a clear indication of the V8 engine’s cooling requirements. The unique design of the side sills and rear apron, the BMW individual high-gloss Shadow Line, and selected design elements in Cerium Grey similarly serve to underline the outstanding status of the 8-cylinder models.

The interior of the two top models of the BMW X family features an M leather steering wheel, a gear selector lever displaying the M logo, Vernasca leather upholstery with contrast stitching and perforated surfaces and interior strips in Aluminium Tetragon (BMW X5 M50i) or Fineline Black precious wood finish with high-gloss metallic effect, together ensuring a luxurious feel with a sporty touch. And as if that wasn’t enough, the standard equipment also comprises illuminated entry sills displaying the ’M50i’ logo, a headliner in Anthracite (BMW X5 M50i) or Alcantara Anthracite (BMW X7 M50i) and a Hi-Fi loudspeaker system (BMW X5 M50i) or Harman Kardon surround sound system (BMW X7 M50i).

Please find attached on location pictures and footage of the International Media Launch of the first-ever BMX X7.

Follow the roadtrip also in the BMW X7 Diary: 

https://www.bmwgroup.com/X7roadtrip

https://www.bmwgroup.com/X7roadtripWeek2

https://www.bmwgroup.com/X7roadtripWeek3

https://www.bmwgroup.com/X7roadtripWeek4

https://www.bmwgroup.com/X7roadtripWeek5

Munich. The Sports Activity Vehicle is heading for the luxury segment. And on its way there it is undergoing a true endurance test marathon. An equally extensive and diverse test programme takes the camouflaged prototypes of the new BMW X7 across challenging terrain all over the world. Earlier winter test drives on snow and ice at the edge of the polar circle were followed by long-distance endurance tests on desert and gravel tracks under the South African sun. Hectic stop-and-go-traffic in the urban jungle alternates with dynamic load tests on winding country roads and highways. Under extreme challenges and a wide spectrum of weather and road surface conditions the first luxury-segment BMW X model has provided the ultimate proof of its supreme driving characteristics within the framework of driving dynamics testing.

With its impressive appearance, exceptionally generous interior space, sophisticated drive and suspension technology and exclusive equipment features, the BMW X7 is the latest interpretation of luxurious driving pleasure in the style of the Munich-based premium brand. The combination of supreme off-road performance and superior driving dynamics on the road so typical of a Sports Activity Vehicle is entering a further vehicle segment. With the upcoming presentation of the latest and also largest BMW X model at the end of 2018, BMW is continuing its current product offensive in the luxury class with a yet further fascinating vehicle concept. The increased presence in this segment is one of the action fields which have been defined by the BMW Group within the framework of its NUMBER ONE > NEXT strategy.

The prototypes of the new BMW X7 were produced at the BMW Spartanburg plant. The competence centre for BMW X models in the US Federal State of South Carolina will also become the place of origin for the production model. Despite conspicuous camouflaging, the preproduction vehicles reveal the imposing dimensions as well as the both clear and harmonious proportions of the BMW X7.

In the new BMW X7, luxury, diversity and sportiness combine to form a unique entity. The current tests impressively demonstrate the driving experience that can be enjoyed in the sophisticated ambience of the vehicle’s interior even under adverse climatic conditions and on the most varying terrain. At the Winter Test Centre in Arjeplog, Sweden, during hot-climate tests, but also in everyday traffic situations around the home town of Spartanburg, the prototypes of the new BMW X7 have already had ample opportunity to convince with contemporary luxury and supreme diversity.

Munich / Spartanburg. Production of the first pre-production models of the new BMW X7 Sports Activity Vehicle has commenced at the BMW Group Spartanburg plant, USA. So the countdown has started for the final twelve months leading up to the presentation of the production car at the end of 2018. Prior to this, the vehicle will undergo various tests under partially extreme conditions.

Knudt Flor, head of the BMW Group Spartanburg plant: “We are proud to produce the BMW X7 here in Spartanburg, the home of our X models. This is a very special vehicle and our employees are looking forward to yet a further member of the X family. Together with the BMW X7, a total of five BMW X models will be exported from Spartanburg to all four corners of the globe.”

Camouflage wrap conceals final look.
At the plant, the production of pre-series models serves to secure and optimise future series production. Consequently, BMW X7 pre-production models already use the same assembly line as the BMW X5 and BMW X6 production models. An especially trained team realises the series production process for new vehicle models at the plant and qualifies employees for future series production. 

The pre-production models built at the BMW Group Spartanburg plant are handed over to development department specialists, who require them for homologation, registration as well as for diverse testing purposes such as endurance tests and test drives under extreme conditions in the desert regions of Death Valley or on the ice and snow covered slopes of Scandinavia.

The pre-production model is fitted with its camouflage wrap while still at the plant. The conspicuous striped patterns are designed to help conceal the new SAV’s final look as far as possible.

Fifth series from the BMW Group Spartanburg plant.
In Spartanburg, the BMW Group produces BMW X models for the USA and the global market.
With record production figures of more than 411,000 units in 2016, Spartanburg is currently the BMW Group’s largest plant worldwide. Around 70 percent of the vehicles produced in Spartanburg are exported to 140 countries throughout the world. According to the US Ministry of Trade, the BMW Group is therefore the largest vehicle exporter in the USA measured in export value. Maximum annual production capacity stands at around 450,000 vehicles.

The BMW Group Spartanburg plant employs more than 9,000 people; a further 1,000 jobs are to be added by the year 2021. Each day, 1,400 BMW X3, X4, X5 and X6 models come off the assembly line at the Spartanburg plant; these will be complemented by a fifth series, the BMW X7, for which the Spartanburg plant is currently preparing.

To date, the BMW Group has invested eight billion US dollars in the production location and has built around 3.9 million vehicles since being taken into operation on 8 September 1994.

*Due to the pre-series vehicle status, technical details like fuel consumption, CO2 emissions, etc. will be communicated later next year.

In the event of enquiries please contact:

Christophe Koenig, Media Relations Manager BMW X Models

Phone: +49-89-382-56097, Fax: +49-89-382-20626

E-Mail: Christophe.Koenig@bmw.de

Sandra Schillmoeller, Communications BMW Group Production Network

Phone: +49-89-382-12225, Fax: +49-89-382-25878

E-Mail: Sandra.Schillmoeller@bmw.de

Internet: www.press.bmw.de

E-Mail: presse@bmw.de

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.

In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. The profit before tax was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.

The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.

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