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                    <title><![CDATA[BMW Group Newsroom Belux]]></title>
                    <link>https://newsroom.bmwgroup.com/emea/nl-be/</link>
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                    <lastBuildDate>Tue, 13 Oct 2026 13:13:25 +0200</lastBuildDate>
                    <pubDate>Mon, 16 Dec 2024 10:00:00 +0100</pubDate>
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                        <title><![CDATA[BMW Group Newsroom Belux]]></title>
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                        <title>BMW Motorrad Belux lanceert JOY DEALS 2025</title>
                        <link>https://newsroom.bmwgroup.com/emea/nl-be/bmw-motorrad-belux-lanceert-joy-deals-2025/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/nl-be/bmw-motorrad-belux-lanceert-joy-deals-2025/</guid><pp:caseid>815704</pp:caseid><pp:summary><![CDATA[+++ Ontdek de Joy Deals bij alle BMW Motorrad concessiehouders van België en Luxemburg. +++ Interessante kortingen op alle modellen tot en met 28 februari 2025, voor zowel particulieren als professionele klanten. Meer info hieronder. +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>+++ Ontdek de Joy Deals bij alle BMW Motorrad concessiehouders
    van België en Luxemburg. +++ Interessante kortingen op alle modellen
    tot en met 28 februari 2025, voor zowel particulieren als
    professionele klanten. Meer info hieronder. +++</strong></p>
<p>
  <strong>//</strong></p>
<p>Ontdek de JOY DEALS speciaal voor de Brussels Motorshow 2025! Tot en
  met 28 februari 2025 biedt BMW Motorrad exclusieve kortingen op alle
  modellen van hun gamma. Een unieke kans om te genieten van
  aantrekkelijke financiële aanbiedingen op uw BMW Motorrad droommodel! </p>
<p>BMW Motorrad geeft ook uitzonderlijk 5 jaar garantie op alle BMW
  motors en scooters die zijn aangekocht tijdens de JOY DEALS periode*,
  en daarnaast ook een korting van 20% op de BMW Motorrad
  kledingcollectie**. Levenslange hulp bij ongevallen en pech voor alle
  rijders is ook inbegrepen***.</p>
<p>Voor meer informatie over onze BMW Motorrad JOY DEALS, kan u alle
  details terugvinden op onderstaande link, of maak een afspraak met uw
  dichtstbijzijnde erkende BMW Motorrad concessiehouder. Uw concessie
  geeft u graag meer gedetailleerde info over de modellen, de kortingen
  en de financieringsopties.</p>
<p>BMW Motorrad: <a href="https://www.bmw-motorrad.be/nl/models/joy-deals.html">https://www.bmw-motorrad.be/nl/models/joy-deals.html</a></p>
<p> </p>
<p>* De BMW MOTORRAD JOY DEALS  zijn geldig tot en met 28 februari 2025
  bij aankoop van een nieuwe BMW motor of scooter. De BMW Motorrad
  concessiehouders zijn geopend op zondag 12/01 en 19/01/2025.</p>
<p>** De 20% kortingsvoucher op de BMW Motorrad kledingscollectie is
  geldig tot 30/06/2025.</p>
<p>*** Op voorwaarde dat het onderhoud uitgevoerd wordt door een erkende
  BMW Motorrad concessiehouder en binnen de vooraf bepaalde termijn. BMW
  Motorrad Road Asisst 24/7 is een permanente aanbieding.</p>
<div>
  <p> </p>
  <p> </p>
  <hr /></div>
<p>
  <strong>De BMW Group</strong></p>
<p> </p>
<p>De BMW Group is met haar merken BMW, MINI, Rolls-Royce en BMW
  Motorrad de voornaamste constructeur ter wereld van premium-wagens en
  motorfietsen en aanbieder van hoogstaande financiële diensten en
  mobiliteitsdiensten. Het productienetwerk van BMW Group omvat meer dan
  30 productielocaties wereldwijd. De onderneming heeft een wereldwijd
  verkoopnetwerk met vertegenwoordigers in meer dan 140 landen.</p>
<p> </p>
<p>In 2023 verkocht de BMW Group wereldwijd meer dan 2,55 miljoen auto's
  en meer dan 209.000 motorfietsen. Het resultaat voor belastingen in
  het boekjaar 2023 bedroeg € 17,1 miljard en de omzet € 155,5 miljard.
  Op 31 december 2023 telde de onderneming wereldwijd 154.950 werknemers.</p>
<p> </p>
<p>Langetermijndenken en verantwoordelijk handelen waren altijd al de
  basis van het economisch succes van de BMW Group. Duurzaamheid is een
  belangrijk onderdeel van de bedrijfsstrategie van BMW Group, van de
  toeleveringsketen over de productie tot het einde van de levenscyclus
  van alle producten.</p>
<p> </p>
<p>
  <a href="http://www.bmwgroup.com">www.bmwgroup.com</a></p>
<p>LinkedIn: <a href="http://www.linkedin.com/company/bmw-group/">http://www.linkedin.com/company/bmw-group/</a></p>
<p>YouTube: <a href="https://www.youtube.com/bmwgroup">https://www.youtube.com/bmwgroup</a></p>
<p>Instagram: <a href="https://www.instagram.com/bmwgroup">https://www.instagram.com/bmwgroup</a></p>
<p>Facebook: <a href="https://www.facebook.com/bmwgroup">https://www.facebook.com/bmwgroup</a></p>
<p>X: <a href="https://www.x.com/bmwgroup">https://www.x.com/bmwgroup</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Jeroen Lissens<br>Tel: +32-3-890-9708<br>e-mailadres: <a href="mailto:jeroen.lissens@bmw.be">jeroen.lissens@bmw.be</a></div></div></div>]]></description><category><![CDATA[Press Release,Events,Company]]></category>
            <pubDate>Mon, 16 Dec 2024 10:00:00 +0100</pubDate>
            <pp:lastModified>Mon, 16 Dec 2024 09:00:00 +0000</pp:lastModified>
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                <pp:imageOriginal>https://content.presspage.com/uploads/3240/78882b89-0a69-4b57-b1fd-2e4682ec871a/P90538019_highRes_bmw-ce-02-highline-v.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[P90538019_highRes_bmw-ce-02-highline-v.jpg]]></pp:imageTitle></item><item>
                        <title>BMW Group Belux lanceert de Joy Deals 2025</title>
                        <link>https://newsroom.bmwgroup.com/emea/nl-be/bmw-group-belux-lanceert-de-joy-deals-2025/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/nl-be/bmw-group-belux-lanceert-de-joy-deals-2025/</guid><pp:caseid>815783</pp:caseid><pp:summary><![CDATA[+++ Ontdek de Joy Deals bij alle BMW en MINI concessiehouders in België en Luxemburg. +++ Aantrekkelijke voorwaarden geldig tot en met 28 februari 2025, voor zowel particulieren als professionele klanten. Lees hieronder meer. +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>+++ Ontdek de Joy Deals bij alle BMW en MINI concessiehouders </strong>
  <strong>in België en Luxemburg. +++ Aantrekkelijke voorwaarden geldig </strong>
  <strong>tot en met 28 februari 2025, voor zowel particulieren als </strong>
  <strong>professionele klanten. Lees hieronder meer. +++</strong></p>
<p>
  <strong>// </strong></p>
<p>Ontdek de Joy Deals speciaal voor de Brussels Motor Show 2025! Tot en
  met 28 februari 2025 bieden BMW en MINI Belux exclusieve kortingen op
  alle modellen uit het BMW en MINI gamma voor zowel particulieren als
  professionele klanten. Een unieke kans om te genieten van
  aantrekkelijke financiële voordelen voor uw BMW of MINI droomwagen!</p>
<p>BMW geeft interessante aanbiedingen geldig op alle nieuwe modellen:
  van de populaire BMW 1 reeks tot de laatste elektrische topmodellen
  waaronder de BMW iX1, BMW i4, BMW i5 en BMW iX2. Ook bij MINI geniet u
  van aantrekkelijke kortingen op alle nieuwe MINI modellen: de MINI
  Cooper SE, MINI Countryman en de gloednieuwe 100% elektrische MINI
  Crossover: de MINI Aceman. De merken BMW en MINI bieden daarnaast een
  korting van 30% op alle winterbanden van BMW en MINI, alsook 10% op
  accessoires, en dit tot en met 28 februari.</p>
<p>Voor meer informatie over onze Joy Deals, kan je alle details
  terugvinden op onderstaande links, of maak een afspraak met uw
  dichtstbijzijnde erkende concessiehouder. Uw concessie geeft u graag
  meer gedetailleerde info over de modellen, de kortingen en de financieringsopties.</p>
<ul>
  <li>BMW (BE): <a href="https://www.bmw.be/nl/campaigns/salon-2025/salon-2025-overview.html">https://www.bmw.be/nl/campaigns/salon-2025/salon-2025-overview.html</a></li>
  <li>MINI (BE):  <a href="https://www.mini.be/nl_BE/home/mini-acties.html">https://www.mini.be/nl_BE/home/mini-acties.html</a></li></ul>
<p> </p>
<hr />
<p>
  <strong>De BMW Group</strong></p>
<p> </p>
<p>De BMW Group is met haar merken BMW, MINI, Rolls-Royce en BMW
  Motorrad de voornaamste constructeur ter wereld van premium-wagens en
  motorfietsen en aanbieder van hoogstaande financiële diensten en
  mobiliteitsdiensten. Het productienetwerk van BMW Group omvat meer dan
  30 productielocaties wereldwijd. De onderneming heeft een wereldwijd
  verkoopnetwerk met vertegenwoordigers in meer dan 140 landen.</p>
<p>In 2023 verkocht de BMW Group wereldwijd meer dan 2,55 miljoen auto's
  en meer dan 209.000 motorfietsen. Het resultaat voor belastingen in
  het boekjaar 2023 bedroeg € 17,1 miljard en de omzet € 155,5 miljard.
  Op 31 december 2023 telde de onderneming wereldwijd 154.950 werknemers.</p>
<p>Langetermijndenken en verantwoordelijk handelen waren altijd al de
  basis van het economisch succes van de BMW Group. Duurzaamheid is een
  belangrijk onderdeel van de bedrijfsstrategie van BMW Group, van de
  toeleveringsketen over de productie tot het einde van de levenscyclus
  van alle producten.</p>
<p> </p>
<p>
  <a href="http://www.bmwgroup.com">www.bmwgroup.com</a></p>
<p>LinkedIn: <a href="http://www.linkedin.com/company/bmw-group/">http://www.linkedin.com/company/bmw-group/</a></p>
<p>YouTube: <a href="https://www.youtube.com/bmwgroup">https://www.youtube.com/bmwgroup</a></p>
<p>Instagram: <a href="https://www.instagram.com/bmwgroup">https://www.instagram.com/bmwgroup</a></p>
<p>Facebook: <a href="https://www.facebook.com/bmwgroup">https://www.facebook.com/bmwgroup</a></p>
<p>X: <a href="https://www.x.com/bmwgroup">https://www.x.com/bmwgroup</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Jeroen Lissens<br>Tel: +32-3-890-9708<br>e-mailadres: <a href="mailto:jeroen.lissens@bmw.be">jeroen.lissens@bmw.be</a></div></div></div>]]></description><category><![CDATA[Press Release,Events,Company]]></category>
            <pubDate>Wed, 11 Dec 2024 11:00:00 +0100</pubDate>
            <pp:lastModified>Wed, 11 Dec 2024 10:00:00 +0000</pp:lastModified>
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                        <title>FUTURE OF JOY by BMW Design - ervaar de Neue Klasse met al je zintuigen.</title>
                        <link>https://newsroom.bmwgroup.com/emea/nl-be/future-of-joy-by-bmw-design---ervaar-de-neue-klasse-met-al-je-zintuigen/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/nl-be/future-of-joy-by-bmw-design---ervaar-de-neue-klasse-met-al-je-zintuigen/</guid><pp:caseid>816115</pp:caseid><pp:summary><![CDATA[+++ BMW Group Design toont holistische visie op de toekomst voor Design Week in Milaan +++ Inzichten in het creatieve ontwikkelingsproces van de BMW Vision Neue Klasse en de BMW Vision Neue Klasse X +++ Bijgaand het Engelstalige persbericht.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Milan.</strong> “FUTURE OF JOY” is the name of the exhibition
  that BMW Group Design is presenting at the Salone del Mobile 2024 in
  Milan. The focus is on the Neue Klasse and what it means for the
  design of the BMW brand.<br />
  <br />“The Neue Klasse represents the next generation of BMW vehicles
  with its core characteristics ‘electric, digital, circular’”, says
  Adrian van Hooydonk, Head of BMW Group Design. “It is a game changer
  for the entire company. This change is particularly evident in the
  design. Whether through the fusion of analogue and digital, new
  bio-based materials or the monolithic design language reduced to the essentials.”<br />
  <br />“FUTURE OF JOY” by BMW Design presents working environments in
  which BMW designers are developing these pioneering solutions for the
  electric, digital and circular mobility of tomorrow. Visitors will
  gain insights into the new design strategy and the development process
  of the two Vision vehicles and will be able to see, hear, feel, taste
  and smell the Neue Klasse.<br />
  <br />
  <strong>The dawn of a new design era.</strong>
  <br />
  <br />The aspiration to create technologically excellent products and,
  at the same time, emotional experiences that put people at the centre
  is consistently reflected in the exhibition. The entrance portal,
  which welcomes visitors with a friendly floral design, already forms
  the gateway to a new world. From the street, the portico already
  provides a glimpse of the BMW Vision Neue Klasse. With a subtle sound
  and fragrance experience, the portal immediately gives visitors the
  feeling of an optimistic and inspiring future. This is made tangible
  by the BMW Vision Neue Klasse, which presents itself to the public in
  the new design language of BMW – clear, elegant and timeless – in the
  centre of the courtyard. The atrium sees itself as a place of
  encounter, inspiration and reflection.<br />
  <br />With the transition into the interior of the exhibition “FUTURE
  OF JOY” by BMW Design, the visitor enters a warmer world of colours
  with yellow and orange tones. On a journey through the different
  design disciplines, interior and exterior, colour and trim design, as
  well as user interface and sound design, they discover how formerly
  separate categories merge into one another and together create a
  holistic user experience. A light show plays with the colour concepts
  of the two vision vehicles: yellow for the BMW Vision Neue Klasse and
  orange for the BMW Vision Neue Klasse X. The matt silver ceiling of
  the room creates a feeling of endless space as a result of reflection
  and stands for harmony between people and technology. Sustainable
  colour and material samples, artwork from the work and design process
  and multimedia presentations of the BMW Vision Neue Klasse and BMW
  Vision Neue Klasse X enable the audience to immerse itself in the
  feeling of positive lightness of the Neue Klasse.<br />
  <br />“FUTURE OF JOY” by BMW Design is opening as part of the Salone
  del Mobile from 16 to 21 April 2024 and can be visited between 10 a.m.
  and 7 p.m. at the House of BMW in Via Monte Napoleone 12 in Milan.<br />
  <br />
  <strong>Salone del Mobile – a place for creative exchange.</strong>
  <br />
  <br />For the BMW Group design team, the Milan Design Week is one of
  the essential sources of inspiration and platforms for exchanging
  ideas with other designers and creative minds from the fields of
  fashion, art and architecture. Holger Hampf, Head of BMW Group
  Designworks, together with Alice Rawsthorn, design critic and
  co-founder of Design Emergency, discussed the topic “Design as
  Accelerator for Change” at the opening of the Salone del Mobile in the
  House of BMW. A recording of the talk on the role of design and how it
  accelerates positive change can be seen at <br />
  <a href="https://www.designboom.com/?p=1057738&preview=1&_ppp=67990db116">www.designboom.com</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Jeroen Lissens<br>Tel: +32-3-890-9708<br>e-mailadres: <a href="mailto:jeroen.lissens@bmw.be">jeroen.lissens@bmw.be</a></div></div></div>]]></description><category><![CDATA[Press Release,Concept Vehicles &amp; Design,Events,Company,Design]]></category>
            <pubDate>Tue, 16 Apr 2024 10:00:00 +0200</pubDate>
            <pp:lastModified>Tue, 16 Apr 2024 08:00:00 +0000</pp:lastModified>
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                        <title>BMW Group investeert 1,7 miljard dollar in de productie van elektrische auto&#039;s in de VS en tekent een overeenkomst met Envision AESC voor de levering van batterijcellen aan de fabriek in Spartanburg</title>
                        <link>https://newsroom.bmwgroup.com/emea/nl-be/bmw-group-investeert-17-miljard-dollar-in-de-productie-van-elektrische-autos-in-de-vs-en-tekent-een-overeenkomst-met-envision-aesc-voor-de-levering-van-batterijcellen-aan-de-fabriek-in-spartanburg/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/nl-be/bmw-group-investeert-17-miljard-dollar-in-de-productie-van-elektrische-autos-in-de-vs-en-tekent-een-overeenkomst-met-envision-aesc-voor-de-levering-van-batterijcellen-aan-de-fabriek-in-spartanburg/</guid><pp:caseid>815942</pp:caseid><pp:summary><![CDATA[+++ 1 miljard dollar nieuwe investering in fabriek Spartanburg (VS) ter voorbereiding van de productie van BMW's volgende generatie NEUE KLASSE elektrische auto's. Ten minste zes volledig elektrische BMW X-modellen tegen 2030 +++ Aanvullende investering van 700 miljoen dollar voor de bouw van een nieuwe hoogspanningsaccu-assemblagefabriek in Woodruff, South Carolina +++ Envision AESC bouwt nieuwe accucelfabriek in South Carolina om de fabriek in Spartanburg te voorzien van nieuw ontwikkelde ronde lithium-ioncellen +++]]></pp:summary><description><![CDATA[<div class="imported-article"><div>
  <p>
    <strong>Spartanburg (USA)/Munich.</strong> The BMW Group continues
    the roll-out of its electromobility plan with a new investment in
    the U.S. to expand Plant Spartanburg and the company’s manufacturing
    footprint in the U.S. BMW Group Chairman of the Board of Management,
    Oliver Zipse, announced today a<br />$1.7 billion investment in its
    U.S. operations, including $1 billion to prepare for the production
    of electric vehicles at the company’s existing U.S. manufacturing
    facility in South Carolina, and $700 million to build a new
    high-voltage battery assembly facility in nearby Woodruff, SC. By
    2030 BMW Group will build at least six fully electric models in the U.S.</p>
  <p>Zipse was joined today at Plant Spartanburg by South Carolina
    Governor Henry McMaster, Secretary of Commerce Harry Lightsey III,
    Chairman of Spartanburg County Council Economic Development
    Committee, David Britt, and Woodruff, SC Mayor, Kenneth Gist as he
    also announced an agreement to source next generation lithium-ion
    battery cells from Envision AESC, which will build a new plant in
    the state.</p>
  <p>“For decades, Plant Spartanburg has been a cornerstone of the
    global success of the BMW Group. The home of the BMW X models that
    are so popular all over the world. Going forward, it will also be a
    major driver for our electrification strategy, and we will produce
    at least six fully electric BMW X models here by 2030. That means:
    The ‘Home of the X’ is also becoming the ‘Home of the Battery
    Electric Vehicle’,” said Zipse on Wednesday. “In addition, we can
    showcase BMW Group’s ‘local for local’ principle: Our newly
    developed sixth generation battery cells, which were specifically
    designed for the next generation electric vehicles, will be sourced
    here in South Carolina – where X goes electric.”</p>
  <p> </p>
  <p>
    <strong>Envision AESC Battery Cell Plant in South Carolina to Supply
      Plant Spartanburg</strong></p>
  <p>In line with the principle of "local for local,” the BMW Group
    aims to purchase battery cells for its electric vehicles where
    production takes place. The company has found a partner in Envision
    AESC, which will build a new battery cell factory in South Carolina,
    to supply Plant Spartanburg. Envision will produce newly developed
    round lithium-ion battery cells, which were specifically designed
    for the sixth generation of BMW eDrive technology, and will be used
    in the next generation NEUE KLASSE electric vehicles. The annual
    capacity of the battery cell factory will be up to 30 GWh.</p>
  <p>The new battery format will increase energy density by more than 20
    percent, improve charging speed by up to 30 percent and enhance
    range by up to<br />30 percent. At the same time,
    CO<sub>2</sub> emissions from cell production will be reduced by up
    to 60 percent through the partial use of secondary lithium, cobalt
    and nickel material, as well as renewable energy for production. </p>
  <p>The cooperation with Envision AESC is an important step in the BMW
    Group's plan to strengthen its regional supply chains. The expansion
    of electric vehicle production in combination with a local battery
    cell factory will lead to the creation of new supply chains, new
    networks for sub-suppliers, and new jobs throughout the entire region.</p>
  <p>BMW Group has already announced that four additional battery cell
    factories will be built in Europe and China to meet its demand for
    next generation battery cells. The cell factories are being built by
    partners and will each have an annual capacity of up to 20 GWh.</p>
  <p> </p>
  <p>
    <strong>Increased Investment and Expanded Manufacturing Capacity in SC</strong></p>
  <p>Of the new $1.7 billion investment announced today, $700 million
    will be used to build a new high-voltage BMW battery assembly center
    in Woodruff, SC, near Plant Spartanburg. The new facility will
    encompass over 1 million sq. ft., and produce next generation
    batteries for fully electric vehicles. Around 300 new jobs will be
    created on site.  </p>
  <p>Plant Spartanburg currently produces lithium-ion battery modules
    for the two plug-in hybrid electric vehicles built at the plant, the
    BMW X3 xDrive30e (fuel consumption combined: 2.6-2.0 l/100 km WLTP;
    power consumption combined: 20.5-18.9 kWh/100 km WLTP,
    CO<sub>2</sub> emissions combined: 59-45 g/km WLTP) and BMW X5
    xDrive45e (fuel consumption in l/100 km combined: 1.7-1.2 WLTP;
    power consumption in kWh/100 km combined: 27.7-24.3 WLTP;
    CO<sub>2</sub> emissions in g/km combined: 39-27 WLTP.). In 2021,
    nearly 70,000 electrified BMWs were built on site. The site in
    Woodruff will also leverage the experience and expertise developed
    in Plant Spartanburg’s existing operations at the new facility.</p>
  <p>“BMW’s sustained and impactful presence in South Carolina
    demonstrates the power of partnership and shared commitment to our
    state’s automotive industry success,” said Governor McMaster. “With
    today’s announcement of a $1 billion expansion to Plant Spartanburg
    for manufacturing electric vehicles as well as $700 million for a
    new plant in Woodruff to assemble battery units, the road to the
    future is here. And I applaud BMW on helping lead the way.”</p>
  <p> </p>
  <p>
    <strong>BMW Group Plant Spartanburg</strong></p>
  <p>Plant Spartanburg was established 30 years ago and began producing
    vehicles two years later. Since then, the plant has become the
    global center of competence for BMW Sports Activity Vehicles and a
    critical component of the company’s global production network. The
    plant currently represents an investment of nearly $12 billion,
    employs more than 11,000, and has an annual capacity of up to
    450,000 vehicles. To date more than six million BMW vehicles have
    been built in the U.S. – for the U.S. and global markets. Based on
    this strength, BMW has been the largest automotive exporter from the
    U.S. by value for the past eight years.</p>
  <p>Plant Spartanburg currently produces 11 models including the BMW
    X3, X4, X5, X6 and X7 Sports Activity Vehicles, four BMW M models
    and two plug-in hybrid electric models. Production of the all-new
    hybrid-electric BMW XM (fuel consumption in l/100 km combined:
    1.6-1.5 WLTP; power consumption in kWh/100 km combined: 30.1-28.9
    WLTP; CO2 emissions in g/km combined: 36-33 WLTP. Preliminary
    figures that have not yet been officially confirmed.) will begin
    later this year.</p>
  <p>The plant is supported by more than 300 suppliers in the U.S.,
    including over 40 direct tier 1 suppliers in South Carolina alone.</p>
  <p>“This is a very important step for Plant Spartanburg as we continue
    our legacy of producing high-quality vehicles, and build on the
    success of the last 30 years,” said Robert Engelhorn, President and
    CEO, BMW Manufacturing Co. “With this latest investment, we
    futureproof our operations and prepare the plant for electrification
    and new technologies, ensuring both the long-term success of our
    company and our position as an attractive and viable employer in the
    state of South Carolina.”</p>
  <p> </p>
  <p>
    <strong>Ongoing Commitment in the U.S.</strong></p>
  <p>In addition to sales and marketing operations, the BMW Group
    footprint in the U.S. consists of nearly 30 locations in 12
    different states, including an advanced design studio, a technology
    research and development center, and a venture capital fund in
    California, BMW Group Financial Services, and BMW Manufacturing
    Corporation, which operates Plant Spartanburg in South Carolina. The
    BMW Group dealer network consists of nearly 650 independently owned
    BMW, MINI, Rolls-Royce and BMW Motorrad dealers nationwide. Taken
    together, the BMW Group’s operatons in the U.S. directly and
    indirectly provide and support more than 120,000 jobs in the U.S.,
    and has contributed $43.3 billion to the U.S. economy.</p>
  <p> </p>
  <p>
    <strong>“Technology Openness” and Customer Focused Flexibility</strong></p>
  <p>BMW Group is clearly focused on a sustainable future and shares
    common ambition in the U.S. with regard to climate goals and the
    reduction of greenhouse gas emissions. At the same time, the company
    is following a path of “technology openness” to offer a choice of
    fully electric, plug-in hybrid electric, and highly-efficient
    internal combustion options to its customers in meeting their
    diverse needs in vastly different geographies across the nation. BMW
    Group is committed to fulfilling its goal of making a minimum of 50%
    of its global sales battery electric vehicles by 2030.</p>
  <p> </p>
  <p>
    <strong>360-Degree Approach</strong></p>
  <p>BMW Group has also set an initial target to reduce
    CO<sub>2</sub> emissions by 40% per vehicle by 2030. As BMW Group
    works towards the goal of climate neutrality, the company is focused
    on the reduction of CO<sub>2</sub> emissions throughout a vehicle’s
    entire life cycle. </p>
  <ul>
    <li>
      <strong>Design and Engineering:</strong> Beyond simply
      electrifying its product portfolio, BMW Group begins the design
      and engineering phase of vehicle development with a ‘secondary
      first’ approach, so that currently on average nearly 30 percent of
      materials used in BMW Group vehicles are recycled or reused. In
      the longer term, the “secondary first” approach aims to increase
      this figure to 50 percent.</li>
    <li>
      <strong>Supply Chain and Procurement:</strong> BMW Group has been
      actively involved for many years in initiatives to develop
      standards for responsible raw material extraction and promote
      compliance with environmental and social standards for raw
      material extraction through certification of mines. The cobalt and
      lithium used as raw materials for the new generation of BMW
      battery cells will be sourced from certified mines which allows
      the company retains full transparency over extraction methods and
      ensures responsible mining.</li>
    <li>
      <strong>Vehicle Production:</strong> BMW Group’s global production
      network also relies on renewable energy such as solar, wind, and
      hydroelectric power in the manufacturing phase of its vehicles.
      All of the company’s production sites have been net
      CO<sub>2</sub> neutral by offsets since 2021.</li>
    <li>
      <strong>Vehicle Use Phase:</strong> BMW Group is also working to
      ensure that the electricity generated to charge battery electric
      vehicles is done so sustainably. For example, partnerships with
      dairy farms in California reduce greenhouse gas emissions by
      capturing methane gas and transforming it into renewable energy,
      which is exported to the power grid. The company also operates a
      pilot program called ChargeForward in the San Francisco Bay Area
      which makes it possible for owners to charge their vehicles with
      as much solar energy as possible.</li>
    <li>
      <strong>Vehicle Recycling & Post-Life:</strong>From the start
      BMW Group vehicles are designed with recycling in mind, thereby
      improving the possibility for components to be recycled or reused.
      The company has already demonstrated the ability to recover more
      than 90% of the material from high-voltage batteries and has
      approximately 3,000 collection points worldwide for the recycling
      of end-of-life vehicles.</li></ul>
  <p>As the BMW Group continues towards an electric future, the company
    is looking beyond the vehicles themselves to ensure that it delivers
    sustainable solutions across the value chain and throughout the
    entire lifecycle of the vehicle. In the U.S. BMW currently offers
    two fully electric vehicles including the BMW iX Sports Activity
    Vehicle and the BMW i4 Gran Coupe. The fully electric<br />BMW i7
    Sedan (power consumption in kWh/100 km combined: 19.6-18.4 WLTP)
    will come to market later this year. With the NEUE KLASSE, BMW will
    make a significant step forward. For more information about the BMW
    Group’s focus on sustainability and unique approach to
    electrification, please visit: <a href="https://www.bmwgroup.com/en/sustainability.html">https://www.bmwgroup.com/en/sustainability.html</a></p>
  <p> </p>
  <p>
    <sub>If you have any questions, please contact:</sub></p>
  <p>
    <sub>
      <strong>BMW Group Corporate Communications</strong></sub></p>
  <p>
    <sub>Eckhard Wannieck, Head of Corporate, Finance and Sales Communications</sub>
    <br />
    <sub>E-Mail: <a href="mailto:Eckhard.Wannieck@bmwgroup.com">Eckhard.Wannieck@bmwgroup.com</a>,
      Tel.: +49 (0) 151 601 28042</sub></p>
  <p>
    <sub>Sandra Schillmöller, Communications Purchasing, Supplier
      Network, Sustainability</sub>
    <br />
    <sub>Email: Sandra.Schillmoeller@bmwgroup.com, Telephone: +49-89-382-12225</sub></p>
  <p>
    <sub>Bernhard Ederer, BMW Group Innovation Communications</sub>
    <br />
    <sub>Email: Bernhard.Ederer@bmwgroup.com , Tel.: +49 (0) 176 601 28556</sub></p>
  <p>
    <sub>Martina Hatzel, Communications Production Network BMW Group</sub>
    <br />
    <sub>E-Mail: <a href="mailto:Martina.Hatzel@bmwgroup.com">Martina.Hatzel@bmwgroup.com</a>,
      Tel.: +49 (0) 151 601 11966</sub></p>
  <p> </p>
  <p>
    <sub>
      <strong>For questions regarding Envision AESC please contact:</strong></sub></p>
  <p>
    <sub>Lauren Flanagan, Senior Director International Government
      Relations & Communications, Envision Group</sub>
    <br />
    <sub>E-Mail: <a href="mailto:lauren.flanagan@envision-energy.com">lauren.flanagan@envision-energy.com</a>,
      Tel. +44 7379 340 101</sub></p></div>
<div>
  <p> </p></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Jeroen Lissens<br>Tel: +32-3-890-9708<br>e-mailadres: <a href="mailto:jeroen.lissens@bmw.be">jeroen.lissens@bmw.be</a></div></div></div>]]></description><category><![CDATA[Locations,Press Release,Research &amp; Development,Sustainability,Drive Technologies,Production Plants,Sales &amp; Finance,Environment,Company,Technology,e-Mobility]]></category>
            <pubDate>Wed, 19 Oct 2022 17:00:00 +0200</pubDate>
            <pp:lastModified>Wed, 19 Oct 2022 15:00:00 +0000</pp:lastModified>
            <enclosure url="https://content.presspage.com/uploads/3240/c23e0533-90e5-4c75-9ead-5793a385e36a/500_P90483676_highRes_bmw-group-plant-spar.jpg?10000" length="0" type="image/jpg" />
                <pp:image>https://content.presspage.com/uploads/3240/c23e0533-90e5-4c75-9ead-5793a385e36a/500_P90483676_highRes_bmw-group-plant-spar.jpg?10000</pp:image>
                <pp:imageOriginal>https://content.presspage.com/uploads/3240/c23e0533-90e5-4c75-9ead-5793a385e36a/P90483676_highRes_bmw-group-plant-spar.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[P90483676_highRes_bmw-group-plant-spar.jpg]]></pp:imageTitle></item><item>
                        <title>Online persconferentie met Oliver Zipse en virtuele wereldpremière van BMW Concept i4</title>
                        <link>https://newsroom.bmwgroup.com/emea/nl-be/online-persconferentie-met-oliver-zipse-en-virtuele-wereldpremiere-van-bmw-concept-i4/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/nl-be/online-persconferentie-met-oliver-zipse-en-virtuele-wereldpremiere-van-bmw-concept-i4/</guid><pp:caseid>815888</pp:caseid><pp:summary><![CDATA[BMW Group presenteert alternatief voor het programma van het Internationale Autosalon van Genève 2020 +++ Digitale Persconferentie met Oliver Zipse +++ virtuele wereldpremière van BMW Concept i4]]></pp:summary><description><![CDATA[<div class="imported-article"><p>Omwille van de huidige situatie is het Internationale Autosalon van
  Genève 2020 geannuleerd. Hoewel we deze beslissing zeker begrijpen,
  betreuren we ook dat de beurs niet op de gebruikelijke manier kan plaatsvinden.</p>
<p>De BMW Group zal het programma dat gepland is voor Genève, inclusief
  de wereldpremière van de BMW Concept i4, uitvoeren tijdens een
  digitale persconferentie met CEO Oliver Zipse in München op het
  oorspronkelijk geplande tijdstip (dinsdag 3 maart 2020, 8.15 uur CET)
  en uitzenden via livestream. Meer details over de live-uitzending
  volgen zo snel mogelijk.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Jeroen Lissens<br>Tel: +32-3-890-9708<br>e-mailadres: <a href="mailto:jeroen.lissens@bmw.be">jeroen.lissens@bmw.be</a></div></div></div>]]></description><category><![CDATA[Press Kit,Company,People,Europe]]></category>
            <pubDate>Fri, 28 Feb 2020 15:05:00 +0100</pubDate>
            <pp:lastModified>Fri, 28 Feb 2020 14:05:00 +0000</pp:lastModified>
            <enclosure url="https://content.presspage.com/uploads/3240/fad2a2d0-efe5-4051-90e2-05a219847709/500_1920_com-templates-1980x1080-230131-af6.jpg?10000" length="0" type="image/jpg" />
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                <pp:imageOriginal>https://content.presspage.com/uploads/3240/fad2a2d0-efe5-4051-90e2-05a219847709/1920_com-templates-1980x1080-230131-af6.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[1920_com-templates-1980x1080-230131-af6]]></pp:imageTitle></item><item>
                        <title>De BMW i3 online winkel is vanaf nu geopend.</title>
                        <link>https://newsroom.bmwgroup.com/emea/nl-be/de-bmw-i3-online-winkel-is-vanaf-nu-geopend/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/nl-be/de-bmw-i3-online-winkel-is-vanaf-nu-geopend/</guid><pp:caseid>816570</pp:caseid><pp:summary><![CDATA[BMW Group start met een pilootproject in België. Het bedrijf lanceert een online winkel in België, zodat klanten een BMW i3 kunnen kopen via internet. De online verkoop is één van de innovatieve manieren waarop klanten een BMW i3 kunnen kopen. In bijlage vindt u het Nederlandstalige persbericht.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>BMW Group start met een pilootproject in België. Het bedrijf lanceert
  een online winkel in België, zodat klanten een BMW i3 kunnen kopen via
  internet. De online verkoop is één van de innovatieve manieren waarop
  klanten een BMW i3 kunnen kopen. Deze multi-channelaanpak omvat het
  brede aanbod van BMW i3 agenten, telefonische ondersteuning voor zowel
  verkoop als dienst na verkoop, online verkoop en zelfs een mobiele
  verkoopsadviseur. In bijlage vindt u het Nederlandstalige persbericht.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Christophe Weerts<br>Tel: +32-3-890-9708<br>e-mailadres: <a href="mailto:christophe.weerts@bmw.be">christophe.weerts@bmw.be</a></div></div></div>]]></description><category><![CDATA[Press Release,BMW i,i3,I01,Sales &amp; Finance,Company]]></category>
            <pubDate>Tue, 28 Oct 2014 15:30:00 +0100</pubDate>
            <pp:lastModified>Tue, 28 Oct 2014 14:30:00 +0000</pp:lastModified>
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