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                    <title><![CDATA[BMW Group Newsroom United Kingdom]]></title>
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                    <pubDate>Thu, 19 Mar 2026 11:00:00 +0100</pubDate>
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                        <title>BMW Classics 2026: London Symphony Orchestra to perform Holst’s &#039;The Planets&#039; at Trafalgar Square on 13 June 2026. Free open-air concert featuring an all-british programme conducted by Sir Antonio Pappano can be enjoyed from selected BMW models.</title>
                        <link>https://newsroom.bmwgroup.com/emea/bmw-classics-2026-london-symphony-orchestra-to-perform-holsts-the-planets-at-trafalgar-square-on-13-june-2026-free-open-air-concert-featuring-an-all-british-programme-conducted-by-sir-antonio-pappano-can-be-enjoyed-from-selected-bmw-models/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/bmw-classics-2026-london-symphony-orchestra-to-perform-holsts-the-planets-at-trafalgar-square-on-13-june-2026-free-open-air-concert-featuring-an-all-british-programme-conducted-by-sir-antonio-pappano-can-be-enjoyed-from-selected-bmw-models/</guid><pp:caseid>788378</pp:caseid><pp:summary><![CDATA[BMW Group and the London Symphony Orchestra present the fourteenth BMW Classics in London’s iconic Trafalgar Square on Saturday 13 June at 4pm – a free open-air concert by the London Symphony Orchestra, also streamed worldwide on YouTube, Facebook, and into selected BMW cars.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>London/Munich.</strong> BMW Group and the London Symphony
  Orchestra present the fourteenth BMW Classics in London’s iconic
  Trafalgar Square on Saturday 13 June at 4pm – a free open-air concert
  by the London Symphony Orchestra, also streamed worldwide on YouTube,
  Facebook, and into selected BMW cars.<br />
  <br />This year’s BMW Classics will be conducted by LSO Chief
  Conductor <strong>Sir Antonio Pappano</strong>, who leads a programme
  of selected highlights celebrating the Orchestra’s long association
  with two great British masterworks: <strong>Gustav
    Holst’s </strong>'<strong>The Planets</strong>' and <strong>Edward
    Elgar’s </strong>'<strong>Enigma Variations</strong>'.<br />
  <br />In 2026 and 2027, the LSO launches an ambitious multi-platform
  celebration of Holst’s 'The Planets', with the BMW Classics concert
  serving as the project’s largest live performance moment. This
  wide-ranging initiative will unfold across the two years, bringing
  digital, educational, and live experiences to audiences in the UK and internationally.<br />
  <br />The series begins in March 2026 with a new album on LSO Live,
  pairing Holst’s astrological suite with Arnold Bax’s 'Tintagel'. This
  release marks the LSO’s fourth major recording of 'The Planets',
  following the pioneering acoustic and electronic recordings conducted
  by Holst himself in the 1920s, and the acclaimed later versions led by
  André Previn and Sir Colin Davis. At BMW Classics on 13 June,
  audiences in Trafalgar Square and online will hear selected movements
   – <strong>Mars, Mercury, Jupiter, Venus and Uranus</strong>.<br />
  <br />The LSO’s next live exploration of 'The Planets' takes place in
  January 2027 with two Barbican performances of <strong>Symphonic
  Cinema</strong>, created by Dutch film director <strong>Lucas van
  Woerkum</strong>. In these concerts, his film 'Loss' – featuring
    <strong>Emma Thompson</strong> and <strong>Greg Wise</strong>, and
  portraying a soul’s farewell to earthly life – is synchronised with a
  live performance of Holst’s score.<br />
  <br />At the centre of this year’s Trafalgar Square concert is the
    <strong>world premiere</strong> of a new work by <strong>Louise
  Drewett</strong> titled '<strong>Four Dances</strong>', which has been
  specially commissioned for BMW Classics. Written for a mixed-ability
  orchestra, the piece brings together LSO musicians, Guildhall School
  students, and <strong>55 young musicians from east London</strong>
  participating through the LSO Discovery programmes. Each section is a
  distinct dance and each flows seamlessly into the next. The dances
  celebrate London itself and depict four striking public spaces. From
  start to finish, travelling downriver, these are The Queen’s Walk near
  London Bridge, Columbia Wharf in Rotherhithe, South Dock on the Isle
  of Dogs, and Greenwich Pier in Maritime Greenwich. These places are
  not far apart yet, as so often in London, evoke vastly different
  moods, from busy urban environments to tranquil, reflective landscapes.<br />
  <br />For the finale, the Orchestra performs excerpts from
    <strong>Edward Elgar’s </strong> '<strong>Enigma
  Variations</strong>'. The LSO has held a profound connection with
  Elgar since its foundation in 1904, when the composer conducted the
  Orchestra during its inaugural season. Its first Principal Conductor,
    <strong>Hans Richter</strong>, was also a leading champion of
  Elgar’s music in Britain and abroad.<br />
  <br />The 2026 programme reflects the LSO and BMW’s shared commitment
  to supporting ambitious, forward-looking cultural projects. As the LSO
  embarks on its multi-year exploration of Holst’s 'The Planets',
    <strong>BMW Classics serves as the flagship live moment</strong>,
  bringing a major orchestral work into a fully public space –  free,
  open, and accessible to all. The world premiere of 'Four Dances'
  further underlines the shared mission of BMW and the LSO to foster
  young talent and expand musical participation across generations.<br />
  <br />For the streaming into select BMW models the content is made
  available via the Video App (DTS AutoStage Video Service Powered by
  TiVo™) in the latest infotainment systems of BMW and MINI*. The Video
  App brings together a wealth of video content from a wide range of
  providers, including news and live or on-demand shows. A number of
  streaming services are available internationally, including Disney+,
  YouTube, Joyn, Bloomberg, TED, ARTE and Plex. These are accompanied by
  market-specific streaming services.<br />
  <br />
  <strong>Dame Kathryn McDowell, Managing Director of the London
    Symphony Orchestra</strong>: “It is a great pleasure to be
  celebrating some of Britain’s greatest and most popular orchestral
  music this summer at BMW Classics. The Orchestra has a long
  association with both ‘The Planets’ and ‘Enigma Variations’, and we
  particularly remember the stirring moment during the Opening Ceremony
  of the London 2012 Olympic Games, when the LSO and young musicians in
  our LSO Discovery programme performed ‘Nimrod’ as the ceremony’s
  emotional climax – a moment we are delighted to bring to audiences in
  Trafalgar Square. Alongside these two great classics, we are thrilled
  to present the world premiere of British composer, Louise Drewett’s
  ‘Four Dances’, commissioned especially for BMW Classics. On behalf of
  the LSO and our audiences both in Trafalgar Square and around the
  world online, I extend our sincere thanks to our esteemed partner BMW
  and to the Mayor of London for making this event possible.”<br />
  <br />
  <strong>Ms Ilka Horstmeier, Member of the Board of Management of BMW
    AG, People and Real Estate </strong>said: “For 15 years, BMW
  Classics has stood for the idea that extraordinary music should be
  open to everyone. This year’s programme – from Holst’s ‘The Planets’
  to a new commissioned work created for young musicians –  shows how
  powerful cultural experiences can be when barriers are removed. I am
  especially excited that audiences around the world can join us
  digitally and, for the second time, directly from selected BMW
  vehicles. Our partnership with the LSO continues to demonstrate how
  technology, creativity and youth engagement can come together to
  inspire entire communities.”<br />
  <strong>
    <br />The Mayor of London, Sadiq Khan</strong>: “I’m delighted that
  the London Symphony Orchestra will be returning to Trafalgar Square
  for another special open-air concert this summer. The BMW Classics
  brings outstanding, free classical music to the heart of the capital
  for Londoners and visitors to enjoy. It’s also a wonderful opportunity
  for talented young musicians to perform alongside this world-renowned
  orchestra, helping to inspire the next generation of talent as we
  continue to build a better London for everyone.”<br />
  <br />“I am grateful to the London Symphony Orchestra for
  commissioning this new work. It has been an incredible opportunity to
  write for so many wonderful musicians of different ages at the one
  time – the LSO, Guildhall School students and the LSO Discovery young
  musicians. I’m excited to hear this extraordinary orchestra perform at
  this year’s BMW Classics. It feels particularly special for the
  orchestra to perform new work outside the concert hall, publicly in
  the heart of London in Trafalgar Square,“ said <strong>Composer, Ms
    Louise Drewett</strong>.<br />
  <br />
  <strong>BMW Classics<br /></strong>London Symphony
  Orchestra<br />Conductor Sir Antonio Pappano<br />Saturday 13 June at
  4.00pm<br />Trafalgar Square, London<br />
  <br />
  <strong>Gustav Holst</strong> The Planets (Mars, Mercury, Jupiter,
  Venus, Uranus)<br />
  <strong>Louise Drewett</strong> Four Dances (world premiere), with
  young musicians from LSO Discovery<br />
  <strong>Edward Elgar</strong> Enigma Variations (excerpts)<br />
  <a href="https://www.lso.co.uk/bmwclassics/">https://www.lso.co.uk/bmwclassics/</a>
  <br />
  <br />For audiences around the world, the concert will be live
  streamed on the London Symphony Orchestra’s YouTube channel: <a href="https://www.youtube.com/lso">www.youtube.com/lso</a> and
  Facebook page: <a href="https://www.facebook.com/londonsymphonyorchestra">www.facebook.com/londonsymphonyorchestra</a>
  and will be available to watch on demand from 14 days after the
  concert for up to 90 days.<br />
  <br />For press material, please visit <a href="https://www.lso.co.uk/press-promoter-resources/">https://lso.co.uk/more/press.html</a><br />Facebook: <a href="http://www.facebook.com/londonsymphonyorchestra">www.facebook.com/londonsymphonyorchestra</a><br />Instagram:
    <a href="http://www.instagram.com/londonsymphonyorchestra">www.instagram.com/londonsymphonyorchestra</a><br />@londonsymphonyorchestra<br />#LSOBMWClassics<br />
  <br />The BMW Group's Cultural Engagement, with exclusive updates and
  deeper insights into its global initiatives can be followed on
  Instagram at <a href="https://www.instagram.com/bmwgroupculture/?hl=de">@BMWGroupCulture</a>.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Helen Wilson<br>Tel: +44-1252-92-1928<br>E-mail: <a href="mailto:helen.wilson@bmw.co.uk">helen.wilson@bmw.co.uk</a></div></div></div>]]></description><category><![CDATA[Press Release,Cultural Engagement]]></category>
            <pubDate>Thu, 19 Mar 2026 11:00:00 +0100</pubDate>
            <pp:lastModified>Thu, 19 Mar 2026 10:00:00 +0000</pp:lastModified>
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                <pp:imageOriginal>https://content.presspage.com/uploads/3240/a7b6175f-f067-4d95-b76e-fbf419d06cfe/P90605184_highRes_bmw-invites-to-bmw-c.jpg?10000</pp:imageOriginal><pp:imageTitle><![CDATA[P90605184_highRes_bmw-invites-to-bmw-c.jpg]]></pp:imageTitle></item><item>
                        <title>BMW is official partner of Frieze London. On the occasion of the BMW Art Car World Tour the 14th BMW Art Car by David Hockney is on display at The Peninsula London.</title>
                        <link>https://newsroom.bmwgroup.com/emea/bmw-is-official-partner-of-frieze-london-on-the-occasion-of-the-bmw-art-car-world-tour-the-14th-bmw-art-car-by-david-hockney-is-on-display-at-the-peninsula-london/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/bmw-is-official-partner-of-frieze-london-on-the-occasion-of-the-bmw-art-car-world-tour-the-14th-bmw-art-car-by-david-hockney-is-on-display-at-the-peninsula-london/</guid><pp:caseid>788365</pp:caseid><pp:summary><![CDATA[From October 15 to 19, Frieze London and Frieze Masters will return to London’s Regent’s Park. As one of Frieze’s long-standing global partners since 2004, BMW honours the artistic work of David Hockney as part of the BMW Art Car World Tour and provides VIP shuttle service. Frieze London takes its place on the global stage as part of the ever-expanding BMW Art Car World Tour, a journey that will span continents and continue well into 2026.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>London/Munich.</strong> From October 15 to 19, Frieze London
  and Frieze Masters will return to London’s Regent’s Park. As one of
  Frieze’s long-standing global partners since 2004, BMW honours the
  artistic work of David Hockney as part of the BMW Art Car World Tour
  and provides VIP shuttle service. Frieze London takes its place on the
  global stage as part of the ever-expanding BMW Art Car World Tour, a
  journey that will span continents and continue well into 2026. Marking
  the 50th anniversary of this iconic series, the tour brings together a
  constellation of exhibitions across five continents, enriched by a
  vibrant array of events.</p>
<p>The iconic Art Car #14, designed by David Hockney 30 years ago, will
  be on display in The Lobby of The Peninsula London from October 14 to
  November 3. During the “Peninsula Classic Car Afternoon Tea” which
  runs through November 18 there will be a special opportunity to engage
  with Hockney’s Art Car: BMW representatives will dive deep into the
  origins and lead through the journey of Hockney’s Art Car design on
  October 14 and 15. Sculptural culinary delights will be served to
  bring together the British tea tradition and the BMW Art Cars’ golden
  jubilee. The final days of the exhibition coincide with RM Sotheby’s
  Classic Car auction presented in partnership with the Royal Automobile
  Club which brings a selection of significant automobiles– from
  historic treasures to modern collectibles – to The Peninsula.</p>
<p>
  <strong>David Hockney’s BMW 850CSi </strong>puts a new spin on the
  traditional idea of a car’s paintwork by effectively turning the car
  inside out. “I thought it would be a good idea to show the car as if
  one could see inside,” he said. Like an X-ray, Hockney’s design
  reveals the anatomy of the car and its occupants: the door sports an
  outline of the driver, and Hockney’s loyal dachshund, Stanley, can be
  seen sitting on the back seat, referencing the artist’s love of his
  dogs. Stylised engine components are depicted on the bonnet, while
  expanses of green sweep across the body – a visual metaphor for the
  passing scenery, movement, and time. Hockney’s visual language melds
  the car’s interior and the outside world to create a new and unusual
  perspective on motoring.</p>
<p>Born in Bradford, England, in 1937, <strong>David Hockney</strong>
  has been one of the most flamboyant and influential protagonists on
  the international art scene since the early 1960s. He graduated from
  the Royal College of Art in 1962 and soon joined the exclusive circles
  of Swinging Sixties London. He established his style as his very own
  form of international Pop Art and achieved great popularity with it.
  His works – among them iconic images depicting swimming pools and
  Californian landscapes – illustrate his lifelong fascination with
  light, colour, and the relationship between perspective and movement.
  David Hockney’s Art Car was intended solely as an exhibition piece and
  has never been driven on the road or in a race.</p>
<p>The BMW Art Car World Tour charts an ambitious course, with stops at
  prestigious destinations such as Art Basel Hong Kong, the Le Mans
  Classic in France, Belgium’s Zoute Grand Prix, the Shanghai Motor Show
  in China, and Italy’s Concorso d’Eleganza, among others. Showcasing
  the collection of 20 iconic BMW Art Cars, the tour serves as a
  testament to the company’s deep-rooted commitment to global cultural
  engagement – spanning more than a hundred initiatives across
  contemporary art, music, film, and design. Follow the journey <a href="https://www.bmw-m.com/en/topics/magazine-article-pool/bmw-art-car-world-tour.html">here</a>.</p>
<p>
  <strong>BMW Art Car #14 by David Hockney<br /></strong>October
  14-November 3<br />The Peninsula London,<br />1 Grosvenor
  Pl,<br />London SW1X 7HJ,<br />United Kingdom</p>
<p>The Peninsula London Classic Car Afternoon Tea is offered daily until
  November 18 from 1.00 – 6.30pm reservations can be made <a href="https://www.sevenrooms.com/reservations/thelobbylondon">here</a>.</p>
<p>Dedicated media slots on October 14 and 15 from 1.00 – 3.00pm can be
  requested <a href="mailto:bmwgroupculture@haebmau.de?subject=RSVP%20Peninsula%20Classic%20Car%20Afternoon%20Tea">here</a>.
  Capacity is limited, first come first served.</p>
<p>
  <strong>Frieze London Dates<br /></strong>Wednesday, October 15: 11am
  - 7pm (invitation only)<br />Thursday, October 16: 11am – 1pm (Members
  and Invitation only preview) 1pm – 5pm General admission
  tickets<br />Friday, October 17: 11am - 7pm <br />Saturday, October
  18: 11am - 7pm<br />Sunday, October 19: 11am – 6pm</p>
<p>
  <a href="https://www.frieze.com/page/press">Media Accreditation</a></p>
<p>The BMW Group's Cultural Engagement, with exclusive updates and
  deeper insights into its global initiatives can be followed on
  Instagram at <a href="https://www.instagram.com/bmwgroupculture/?hl=de">@BMWGroupCulture</a>.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Chris Overall<br>Tel: +447815370990<br>E-mail: <a href="mailto:chris.overall@bmw.co.uk">chris.overall@bmw.co.uk</a></div></div></div>]]></description><category><![CDATA[Press Release,Cultural Engagement,Art Car]]></category>
            <pubDate>Tue, 07 Oct 2025 14:06:02 +0200</pubDate>
            <pp:lastModified>Tue, 07 Oct 2025 12:06:02 +0000</pp:lastModified>
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                        <title>Art in motion: BMW Art Cars at the 2025 Goodwood Revival.</title>
                        <link>https://newsroom.bmwgroup.com/emea/art-in-motion-bmw-art-cars-at-the-2025-goodwood-revival/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/art-in-motion-bmw-art-cars-at-the-2025-goodwood-revival/</guid><pp:caseid>788388</pp:caseid><pp:summary><![CDATA[+++ Five BMW Art Cars on display at the Goodwood Revival as part of the BMW Art Car World Tour celebrating the collection's 50th anniversary +++ Exhibition to include the 1995 David Hockney BMW 850 CSi +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Note: This press release is a 1:1 copy of the original issued
    by BMW headquarters in Germany. No adaptions have been made to cater
    to the UK market.<br />
    <br />Goodwood/Munich.</strong> The 2025 Goodwood Revival (12-14
  September) will showcase five rolling sculptures of the legendary BMW
  Art Car series as part of the event’s Earls Court Motor Show. For the
  past 50 years, the BMW Art Car Collection has continued to evolve and
  features designs by some of the world’s most renowned artists,
  including Andy Warhol, Roy Lichtenstein, Jeff Koons, and David Hockney.</p>
<p>Since 1975, the BMW Group has provided artists with a playground for
  their fascination with automobiles through the BMW Art Cars: art and
  design, technology and innovation, racing and engineering. The
  collection of 20 BMW Art Cars now forms the essence of the global
  cultural engagement with over a hundred initiatives in the fields of
  contemporary art, music, film and design. Since its invention almost
  140 years ago, artists around the world have engaged with the
  automobile in both critical and euphoric ways.</p>
<p>The exhibition at Goodwood Revival is part of the ongoing BMW Art Car
  World Tour, which celebrates the 50th aniversary of the collection by
  showcasing the legendary BMW Art Cars across various art and
  automotive platforms worldwide. The following five cars will be making
  a stop at the Revival Event:</p>
<p>
  <strong>1976 I Frank Stella BMW 3.0 CSL <br /></strong>Known for its
  participation in the 24 Hours of Le Mans, the original BMW 3.0 CSL was
  reimagined by artist Frank Stella. As the second vehicle in the BMW
  Art Cars collection, Stella’s design was inspired by the technical
  basis of the car itself. The result was a striking composition of
  black and white lines, with the powerful 750 hp engine front and
  centre of the design.</p>
<p>
  <strong>1977 I Roy Lichtenstein BMW 320i Turbo <br /></strong>Just one
  year later, pop artist Roy Lichtenstein brought his signature style to
  life by incorporating his recognisable “Ben Day dots” into the design
  of the BMW 320i Turbo. The original vehicle, which also competed in
  the 24 Hours of Le Mans, was driven by the founder of the art car
  collection Hervé Poulain and Marcel Mignot.</p>
<p>
  <strong>1982 I Ernst Fuchs BMW 635 CSi <br /></strong>Number five in
  the collection, the BMW 635 CSi was designed by Austrian artist Ernst
  Fuchs in 1982. Otherwise known as the “Fire Fox on a Hare Hunt”,
  Fuchs’ design was the first in the collection to be based on a
  production car, and varied from his earlier pieces of artwork.</p>
<p>
  <strong>1995 I David Hockney BMW 850 CSi <br /></strong>David Hockney
  designed the 14th car in the collection: the BMW 850 CSi. The result
  of an extended design project, Hockney aimed to reveal the car’s inner
  workings and spirit through his art. His detailed paintwork includes
  the outline of a driver on the door, while attentive viewers will note
  a stylised suction vent on the button - subtle touches which invite
  you to look closer at the design.</p>
<p>
  <strong>2010 I Jeff Koons BMW M3 GT2 <br /></strong>American artist
  Jeff Koons brought a dynamic palette of vibrant, contrasting colours
  to his BMW M3 GT2. The 17th BMW Art Car saw the return of Pop Art and
  the creation of a design which captures the essence of power and
  motion - conveying a sense of speed and energy even when the car is stationary.</p>
<p>The unique collection of cars will be on display across the Goodwood
  Revival weekend in Earls Court, as part of the collection's ongoing
  world tour.</p>
<p>Saturday tickets for the Goodwood Revival are now sold out, with
  limited Friday and Sunday tickets remaining at <a href="http://goodwood.com">goodwood.com</a></p>
<p>
  <strong>The Goodwood Revival <br /></strong>
  <strong>Friday 12 – Sunday 14 September 2025.<br /></strong>
  <strong>Tickets & Hospitality<br /></strong>Tickets can be
  purchased at <a href="https://www.goodwood.com/">goodwood.com</a> or
  by calling the Ticket Office on +44 (0)1243 755055.</p>
<p>BMW Group’s global cultural engagement and updates on the Art Car
  World Tour can be followed on Instagram at <a href="https://www.instagram.com/bmwgroupculture/?hl=de">@BMWGroupCulture</a>.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Chris Overall<br>Tel: +447815370990<br>E-mail: <a href="mailto:chris.overall@bmw.co.uk">chris.overall@bmw.co.uk</a></div></div></div>]]></description><category><![CDATA[Press Release,Cultural Engagement]]></category>
            <pubDate>Thu, 28 Aug 2025 10:00:00 +0200</pubDate>
            <pp:lastModified>Thu, 28 Aug 2025 08:00:00 +0000</pp:lastModified>
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                        <title>VRRRRRRRRROOOOOOOOOOOOOOOOMMMMMMMMMM!!!!!! World Tour: BMW Art Car Collection celebrates 50th anniversary.</title>
                        <link>https://newsroom.bmwgroup.com/emea/vrrrrrrrrroooooooooooooooommmmmmmmmm-world-tour-bmw-art-car-collection-celebrates-50th-anniversary/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/vrrrrrrrrroooooooooooooooommmmmmmmmm-world-tour-bmw-art-car-collection-celebrates-50th-anniversary/</guid><pp:caseid>788253</pp:caseid><pp:summary><![CDATA[+++ "Rolling sculptures" from Alexander Calder’s first to Julie Mehretu’s latest +++ Largest exhibition project in the history of the collection spans all five continents +++ Collaborations with cultural institutions and art platforms +++ African Film and Media Arts Collective for filmmakers and media artists +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Note: This press release is a 1:1 copy of the original issued
    by BMW headquarters in Germany. No adaptions have been made to cater
    to the UK market. </strong></p>
<p>
  <strong>Munich. Calder, Lichtenstein, Warhol, Holzer, Hockney, Koons,
    Rauschenberg, Mahlangu, Eliasson, Baldessari, Cao Fei,
  Mehretu.</strong> For the past 50 years, the BMW Art Car series has
  provided artists fascinated by automobiles with a perfect playground
  for art and design, technology and innovation, motorsport and
  engineering. The collection of 20 BMW Art Cars embodies the essence of
  global cultural engagement with over one hundred initiatives across
  contemporary art, music and film, as well as design. The "rolling
  sculptures" – from Alexander Calder’s first-ever Art Car to Julie
  Mehretu’s latest – offer a cross-section of art history over the past
  five decades: minimalism, pop art, magical realism, abstraction,
  conceptual art and digital art are all represented.</p>
<p>“I love that car. It has turned out better than the
  artwork.”<br />Andy Warhol, BMW Art Car #4, 1979</p>
<p>The artists are selected by international juries of museum directors.
  In close collaboration with the BMW Group’s engineering and design
  teams, they freely develop their concepts and inspire everyone
  involved. To mark the 50th anniversary, the <strong>BMW Art Car World
    Tour </strong>features an exhibition programme spanning all five
  continents and including numerous accompanying events.</p>
<p>“The car should not only race in a physical way but also in the
  heart.”<br />Cao Fei, BMW Art Car #18, 2016</p>
<p>
  <strong>An anniversary around the world.</strong></p>
<p>"The BMW Art Car Collection celebrates 50 years of artistic
  freedom and visionary design. The 20 vehicles have become
  international icons, telling stories of society, technology and
  performance. Our commitment to art and culture is long-term. We are
  continuously developing the collection and bringing art and automotive
  culture together in a unique way," says Ilka Horstmeier, Board
  Member for Human Resources and Real Estate at BMW Group.</p>
<p>The BMW Art Car World Tour kicks off in Europe and Asia. On 20-21
  March, the BMW Art Cars created by Roy Lichtenstein, Andy Warhol,
  Robert Rauschenberg, David Hockney and Jeff Koons will be on display
  at the Museum of Applied Arts and the SPARK Art Fair in Vienna for the
  BMW Group Niederlassung Wien event “(R)Evolution of Art”. The latest
  and 20th BMW Art Car – the BMW M Hybrid V8 by renowned American
  painter Julie Mehretu – will embark on an Asian tour and be displayed
  at Art Basel in Hong Kong on 28-30 March.</p>
<p>Mehretu is developing her Art Car project far beyond the vehicle as
  an object and will host workshops for young film and media artists
  across five African countries in 2025, together with film producer
  Mehret Mandefro and the BMW Group. The results of the African Film and
  Media Arts Collective (AFMAC) will be presented in 2026 alongside
  Mehretu's Art Car in an exhibition at the Zeitz MOCAA in Cape Town,
  curated by its Executive Director, Koyo Kouoh, the designated curator
  of the Venice Biennale 2026.</p>
<p>“The whole BMW Art Car project is about invention, about imagination,
  about pushing limits of what can be possible.” <br />Julie Mehretu,
  BMW Art Car #20, 2024</p>
<p>Important museums and platforms for classic automobiles are also
  celebrating the milestone anniversary of the BMW Art Cars. The 13th
  Art Car by Sandro Chia will be showcased at the classic car festival
  Concorso d’Eleganza Villa d’Este at Lake Como in May. In July and
  August, the Louwman Museum in The Hague will present eight BMW Art
  Cars in a special exhibition.</p>
<p>“I also thought it would be nice if women could participate other
  than standing around in bikinis.”<br />Jenny Holzer, BMW Art Car #15, 1999</p>
<p>The BMW Museum, the home of the BMW Art Cars when they are not
  travelling the world, is also honouring the collection by combining
  two anniversaries in a special exhibition. The BMW 3 Series is also
  celebrating its 50th anniversary in 2025, and starting 16 June, the
  museum will showcase a historical overview of all BMW 3 Series models
  as well as the BMW M3 Art Cars by Sandro Chia, Michael Jagamara
  Nelson, and Ken Done.                     </p>
<p>“I think mobile museums would be a good idea. This car is the
  fulfilment of my dream. I would like to do ten more.”<br />Robert
  Rauschenberg, BMW Art Car #6, 1986</p>
<p>
  <strong>New Art Car book, new Art Car model, new Art Car fashion collection.</strong></p>
<p>In addition to the exhibition programme, BMW is releasing various new
  art and lifestyle products in celebration of the anniversary. The
  1:18-scale miniature of the 20th Art Car by Julie Mehretu is available
  for purchase across BMW Lifestyle Shops, with a 1:43 version to follow
  later in the year. Together with publisher Hatje Cantz, BMW is
  presenting the third edition of the "BMW Art Cars"
  catalogue. Interviews with the founders of the collection and essays
  on each of the 20 Art Cars highlight the art historical relevance and
  diversity of the works. The cover design of the new edition is by
  Julie Mehretu. Following the popular Alexander Calder and Roy
  Lichtenstein fashion collections, the third collaboration with Puma
  based on the BMW Art Cars will be announced later this year.</p>
<p>“So you can say, the BMW Art Car is definitely a typical Baldessari
  and the fastest artwork I ever created!”<br />John Baldessari, BMW Art
  Car #19, 2016</p>
<p>
  <strong>Born from passion: a brief history of the BMW Art Car Collection.</strong></p>
<p>On 14 June 1975, the BMW 3.0 CSL designed by American sculptor
  Alexander Calder took to the track at the 24 Hours of Le Mans. The
  project was initially intended as a one-time collaboration between the
  artist and BMW. The audience cheered for the colourful racing car and
  children rejoiced. BMW decided this had to continue! It all began with
  the passion for art and motorsport of French auctioneer and racing
  driver Hervé Poulain. In 1975, Poulain found a visionary ally in
  Jochen Neerpasch, founder and Head of BMW Motorsport, for his plan to
  enter a BMW designed by an artist in the legendary Le Mans endurance
  race. Even though the first BMW Art Car retired from the race after
  seven hours, it became a true crowd favourite, laying the foundations
  for the collection.</p>
<p>“Hervé, win! But drive carefully!” <br />Alexander Calder, BMW Art
  Car #1, 1975</p>
<p>In close collaboration with legendary New York gallerist Leo
  Castelli, BMW Art Cars by American artists such as Frank Stella, Roy
  Lichtenstein and Andy Warhol followed – and all were raced by Hervé
  Poulain and the BMW team at Le Mans. From 1982 to 1992, the BMW Art
  Car Collection opened up to the world, with artists transforming
  various standard production models: Ernst Fuchs, Robert Rauschenberg,
  Michael Jagamara Nelson, Ken Done, Matazo Kayama, César Manrique, A.
  R. Penck, Esther Mahlangu, Sandro Chia and David Hockney. In 1999, BMW
  returned to motorsport with the BMW V12 LMR prototype and American
  conceptual artist Jenny Holzer. Eight years later, Olafur Eliasson
  designed "Your mobile expectations: BMW H₂R Project" based
  on a record-breaking hydrogen race car. Jeff Koons, John Baldessari,
  Cao Fei, and Julie Mehretu have added dynamic race cars over the past
  15 years. Since its invention nearly 140 years ago, artists worldwide
  have engaged with the automobile both critically and enthusiastically.
  And over the last 50 years, the BMW Art Car series has contributed
  significantly to this inspiring dialogue.</p>
<p>“These race cars are like life, they are bursting with power and have
  enormous energy. My ideas are meant to merge with this power – it's
  all about fully embracing it.”<br />Jeff Koons, BMW Art Car #17, 2010</p>
<p>
  <strong>BMW Art Car World Tour 2025 (selection)</strong></p>
<p>until 16 April 2025: Wits Art Museum, Johannesburg, South Africa
  <br />BMW Art Car #12 Esther Mahlangu</p>
<p>20-21 March 2025: SPARK Art Fair and MAK Museum Vienna,
  Austria<br />Event “(R)Evolution of Art” of the BMW Niederlassung
  Wien<br />BMW Art Cars #3 Roy Lichtenstein, #4 Andy Warhol, #6 Robert
  Rauschenberg, #14 David Hockney, #16 Jeff Koons</p>
<p>28-30 March 2025: Art Basel in Hong Kong<br />BMW Art Car #20 Julie Mehretu</p>
<p>23 April-2 May 2025: Shanghai Auto Show, China<br />BMW Art Car #20
  Julie Mehretu</p>
<p>18-20 April 2025: Art Dubai, United Arab Emirates<br />BMW Art Car # TBA</p>
<p>May 2025: 50 Years of BMW Switzerland, Zurich, Switzerland<br />BMW
  Art Cars #5 Ernst Fuchs, #8 Ken Done, #11 A. R. Penck, #14 David
  Hockney, #15 Jenny Holzer, #19 John Baldessari</p>
<p>9-11 May 2025: Taipei Dangdai, Taiwan<br />BMW Art Car # TBA</p>
<p>27 May–1 June 2025: Bratislava, Slovakia<br />BMW Art Cars #2 Frank
  Stella, #7 Michael Jagamara Nelson, #9 Matazo Kayama</p>
<p>15-18 May 2025: Market Art Fair, Stockholm, Sweden<br />BMW Art Cars
  #1 Alexander Calder, #3 Roy Lichtenstein, #4 Andy Warhol, #17 Jeff Koons</p>
<p>23-25 May 2025: Concorso d’Eleganza Villa d’Este, Lake Como,
  Italy<br />BMW Art Car #13 Sandro Chia</p>
<p>16 June 2025-1 January 2026: BMW Museum, Munich<br />BMW Art Cars #7
  Michael Jagamara Nelson, #8 Ken Done, #13 Sandro Chia</p>
<p>16 June 2025-31 August 2025: BMW Welt, Munich<br />BMW Art Cars #15
  Jenny Holzer, #20 Julie Mehretu</p>
<p>27-29 June 2025: The Aurora, Båstad, Sweden<br />BMW Art Cars #1
  Alexander Calder, #3 Roy Lichtenstein, #4 Andy Warhol, #17 Jeff Koons</p>
<p>3 July-31August, 2025: Louwman Museum, The Hague,
  Netherlands<br />BMW Art Cars #1 Alexander Calder, #2 Frank Stella, #3
  Roy Lichtenstein, #4 Andy Warhol, #10 César Manrique, #12 Esther
  Mahlangu, #14 David Hockney, #17 Jeff Koons</p>
<p>24-28 September 2025: Contemporary Istanbul, Turkey<br />BMW Art Cars
  #1 Alexander Calder, #20 Julie Mehretu</p>
<p>The Art Car World Tour schedule is still evolving and will continue
  through most of 2026. Further stops and venues are planned, including
  Australia, Belgium (Brussels, Zoute), China (Macau), Germany (Berlin,
  Munich, Düsseldorf), Kazakhstan, Latin America, Morocco (Marrakech),
  South Africa, Spain, Switzerland (Basel) and USA.</p>
<p>
  <strong>BMW Art Cars</strong></p>
<ol>
  <li>Alexander Calder / BMW 3.0 CSL / 1975</li>
  <li>Frank Stella / BMW 3.0 CSL / 1976</li>
  <li>Roy Lichtenstein / BMW 320 Group 5 / 1977</li>
  <li>Andy Warhol / BMW M1 Group 4 / 1979</li>
  <li>Ernst Fuchs / BMW 635 CSi / 1982</li>
  <li>Robert Rauschenberg / BMW 635 CSi / 1986</li>
  <li>Michael Jagamara Nelson / BMW M3 Group A / 1989</li>
  <li>Ken Done / BMW M3 Group A / 1989</li>
  <li>Matazo Kayama / BMW 535i / 1990</li>
  <li>César Manrique / BMW 730i / 1990</li>
  <li>A.R. Penck / BMW Z1 / 1991</li>
  <li>Esther Mahlangu / BMW 525i / 1991</li>
  <li>Sandro Chia / BMW M3 GTR / 1992</li>
  <li>David Hockney / BMW 850 CSi / 1995</li>
  <li>Jenny Holzer / BMW V12 LMR / 1999</li>
  <li>Olafur Eliasson / BMW H₂R / 2007</li>
  <li>Jeff Koons / BMW M3 GT2 / 2010</li>
  <li>Cao Fei / BMW M6 GT3 / 2016</li>
  <li>John Baldessari / BMW M6 GTLM / 2016</li>
  <li>Julie Mehretu / BMW M Hybrid V8 / 2024</li></ol>
<p>Further information on the BMW Art Car Collection can be found <a href="https://www.bmw.com/en/design/history-of-the-bmw-art-cars.html">here</a>.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Chris Overall<br>Tel: +447815370990<br>E-mail: <a href="mailto:chris.overall@bmw.co.uk">chris.overall@bmw.co.uk</a></div></div></div>]]></description><category><![CDATA[Press Release,Cultural Engagement,Art Car]]></category>
            <pubDate>Wed, 12 Mar 2025 11:00:00 +0100</pubDate>
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                        <title>BMW honors Esther Mahlangu as official partner of Frieze London 2024.  Actor and Talk Art podcast co-host Russell Tovey presents his private collection in response to the artist’s work at the BMW Lounge. Frieze Music, presented by BMW, features contemporary Indie-Pop singer Arlo Parks at KOKO Club.</title>
                        <link>https://newsroom.bmwgroup.com/emea/bmw-honors-esther-mahlangu-as-official-partner-of-frieze-london-2024--actor-and-talk-art-podcast-co-host-russell-tovey-presents-his-private-collection-in-response-to-the-artists-work-at-the-bmw-lounge-frieze-music-presented-by-bmw-features-contemporary-indie-pop-singer-arlo-parks-at-koko-club/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/bmw-honors-esther-mahlangu-as-official-partner-of-frieze-london-2024--actor-and-talk-art-podcast-co-host-russell-tovey-presents-his-private-collection-in-response-to-the-artists-work-at-the-bmw-lounge-frieze-music-presented-by-bmw-features-contemporary-indie-pop-singer-arlo-parks-at-koko-club/</guid><pp:caseid>788183</pp:caseid><pp:summary><![CDATA[From October 9 to 13, Frieze London and Frieze Masters will return to London’s Regent's Park. As one of Frieze’s long-term global partners since 2004, BMW will this year centre around presenting the artistic oeuvre of Ndebele artist Esther Mahlangu. This year’s BMW Lounge will present a curated selection of actor and Talk Art podcast co-host Russell Tovey’s private collection.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Note: This press release is a 1:1 copy of the original issued
    by BMW headquarters in Germany. No adaptations have been made to
    cater for the UK market. </strong></p>
<p>
  <strong>Munich/London.</strong> From October 9 to 13, Frieze London
  and Frieze Masters will return to London’s Regent’s Park. As one of
  Frieze’s long-term global partners since 2004, BMW will honor the
  artistic oeuvre of Ndebele artist Esther Mahlangu, who was the first
  woman to create a BMW Art Car in 1991. Together with BMW, Serpentine
  will reveal “Umuntu ngumuntu ngabantu” (“I am because you are”), a new
  site-specific mural by Mahlangu in the garden at Serpentine North. In
  celebration of cultural exchange and responding to Mahlangu’s work,
  renowned actor, collector and Talk Art host Russell Tovey will curate
  a selection of artworks from his private collection that will be
  displayed at Frieze London in the BMW Lounge. He chose pieces by
  female, queer and artists of colour in response to works by Mahlangu.
  The first interview publication with Esther Mahlangu, titled “Esther
  Mahlangu: To Paint is in My Heart”, published by Thames & Hudson,
  will be launched during Frieze week with co-editors Azu Nwagbogu and
  Hans Ulrich Obrist. </p>
<p>Esther Mahlangu (b. 1935, South Africa) has been creating large-scale
  and site-specific works for over eight decades and is a pioneer of
  Pan-African contemporary art. She began painting at the age of ten,
  learning the traditional Ndebele techniques and visual language of
  covering houses in bold patterns from her mother and grandmother.
  Mahlangu uses natural pigments mixed with clay, soil and cow dung to
  paint directly on the exteriors of structures in her village. Rather
  than using stencils and tape to achieve lines and shapes, she paints
  by hand with chicken feathers and an array of different brushes. The
  artist also works with acrylic paints on canvas, which allows her to
  explore different scales and a broader colour palette.</p>
<p>In 1991, Esther Mahlangu designed the 12th BMW Art Car in the
  esteemed collection, based on a BMW 525i – becoming the first woman
  and African artist to do so. Since 1975, artists such as Alexander
  Calder, Frank Stella, Roy Lichtenstein, Andy Warhol, Jenny Holzer,
  Jeff Koons, Cao Fei, and John Baldessari have turned BMW race and
  series cars into works of art. Her BMW Art Car marked the beginning of
  a longstanding relationship between the BMW Group and Mahlangu,
  inspiring future collaborations.</p>
<p>
  <strong>BMW and Esther Mahlangu during Frieze
  London<br /></strong>“Umuntu ngumuntu ngabantu”, presented in the
  garden at Serpentine North in collaboration with the BMW Group and The
  Melrose Gallery, supported by Benjamin Milstein, is Esther Mahlangu’s
  first public mural in the UK. Painted over sixteen wooden panels, the
  work depicts traditional Ndebele shapes and patterns outlined with a
  black border. The title of the work translates directly from Ndebele
  as “I am because you are", emphasising the importance of
  communities and unity among humans and other living species.</p>
<p>“I am proud to present this monumental outdoor work at Serpentine in
  London. It is my wish that this painting brings much joy to those who
  see it in celebration and recognition of the interconnectedness that
  exists between our two nations and indeed all living beings”, comments
  the artist.</p>
<p>Bettina Korek, CEO, and Hans Ulrich Obrist, Artistic Director,
  Serpentine say: “Esther Mahlangu is is one of the most important
  artists of our time who continues to inspire emerging talents.
  Mahlangu is a polymath who brings art into society. This is a
  wonderful moment to celebrate Serpentine’s friendship with the artist
  and honour her work in the UK. We’re grateful to all our partners who
  have made this fantastic project possible and particularly BMW for
  their support, and we hope audiences will engage with the piece and
  the unique surroundings of The Royal Parks”. </p>
<p>The work will be officially inaugurated at the traditional Serpentine
  breakfast on October 9 during Frieze London.</p>
<p>Various events at the BMW Lounge at Frieze London will celebrate the
  relationship with the artist. The lounge exhibition itself salutes
  Esther Mahlangu’s work, showcasing a selection of the collection of
  renowned actor, collector and Talk Art podcast host, Russell Tovey,
  for the first time at Frieze London. As an admirer of the artist’s
  colourful abstract paintings, he chose pieces by Etel Adnan, Math
  Bass, Matt Connors, Jadé Fadojutimi, Mary Heilman, Carmen Herrera and
  Hayley Tompkins in response to Esther Mahlangu’s works “Ndebele
  Abstract” and “Ndebele Abstract 2022”.  </p>
<p>“Esther’s geometric work inspires me deeply, the freedom that can be
  found within her paintings and her practice resonates throughout my
  collection. Geometric abstract art has been something that I’ve
  gravitated towards for many years. To live with these works has felt
  calming and has satisfied the curiosity and enthusiasm that I long for
  in an image. I am so excited to bring works from my own personal
  collection, that bring so much to me on a daily basis, into a rich
  conversation with Esther Mahlangu”, says Tovey. During a talk followed
  by a reception on October 10 at the BMW Lounge, Russell Tovey will
  explain his fascination with Mahlangu.</p>
<p>BMW is proud to enable the first interview publication with Esther
  Mahlangu. “<a href="https://eur01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.amazon.de%2FEsther-Mahlangu-Hans-Ulrich-Obrist%2Fdp%2F0500028125&data=05%7C02%7CChristiane.Pyka%40bmwgroup.com%7C851edeb2e92547281a9908dcd3307a31%7Cce849babcc1c465bb62e18f07c9ac198%7C0%7C0%7C638617455444067393%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C0%7C%7C%7C&sdata=vRrfXPIXrCgtZL4ojFrsrOp4lfZV6rB0Bvwj7Vpg4%2Bw%3D&reserved=0">Esther
    Mahlangu. To Paint is in My Heart</a>” will be published by Thames
  & Hudson in autumn 2024 and exclusively pre-launched during Frieze
  London. The book explores the life and revolutionary art of Esther
  Mahlangu through a series of interviews between the artist and
  curators Hans Ulrich Obrist, Azu Nwagbogu and BMW’s head of cultural
  engagement, Thomas Girst as well as a foreword by Nontobeko Ntombela,
  curator of the Esther Mahlangu “Then I Knew I Was Good at Painting”
  retrospective. In addition, the South African fashion designer Thebe
  Magugu provides an insight into the connection between Esther Mahlangu
  and Ndebele culture in relation to fashion as part of the book.</p>
<p>On October 9, Hans Ulrich Obrist, Azu Nwagbogu and Thomas Girst will
  talk about their collaboration for “Esther Mahlangu. To Paint is in My
  Heart” at the BMW Lounge and will sign copies the book which will be
  on sale on site.</p>
<p>The year marks a pinnacle in Esther Mahlangu’s career. Besides the
  manifold activities during Frieze London, a retrospective of her work
  is touring the world: “Then I Knew I Was Good at Painting”, which
  opened in February 2024 at the Iziko Museums of South Africa. The
  exhibition showcases Esther Mahlangu's more than 50-year career and
  her rise as a contemporary artist, a journey that has earned her
  global recognition. As part of the show, Mahlangu's BMW 525i Art Car
  returned to South Africa for the first time in over 30 years. The next
  stop on the global tour is at the Wits Art Museum in Johannesburg,
  opening on November 19. Moreover, her works were part of the 2024
  Venice Biennale main exhibition, “Stranieri Ovunque – Foreigners
  Everywhere”, curated by Adriano Pedrosa. And the latest in her
  remarkably versatile collaborations with the BMW Group premiered at
  Frieze L.A. this February: the BMW i5 Flow NOSTOKANA, featuring her
  artistic language and BMW's colour-change technology.</p>
<p>
  <strong>Frieze Music<br /></strong>Continuing their long-term
  collaboration, BMW and Frieze will once again partner to present
  Frieze Music in London. On <strong>October 10</strong>, contemporary
  Indie-Pop singer <strong>Arlo Parks</strong> will perform at the
  legendary KOKO Theatre in Camden. The 24-year-old artist’s most recent
  LP “My Soft Machine” made it into the Rolling Stone’s 100 Best Albums
  of 2023. Her debut album “Collapsed in Sunbeams”, released in 2021,
  won Parks a Mercury Prize and critical acclaim, especially for her
  poetic and intelligent songwriting portraying the complex reality of
  her contemporaries.   </p>
<p>Exploring the intersection of music and the arts to spark inspiring
  dialogues, Frieze Music provides artists the opportunity to create a
  unique performance, highlighting their craft through song, inspiration
  and conversations with fellow artists. Launched during the inaugural
  Frieze Los Angeles in 2019, the joint initiative between BMW and
  Frieze has brought together a wide range of musicians, including Moses
  Sumney, Caroline Polachek, Nilüfer Yanya and Loyle Carner.</p>
<p>To visit the BMW Lounge, please note that entrance tickets or VIP
  accreditation for the VIP day on October 9 & 10 are required.
  Media can register for accreditation <a href="https://www.cognitoforms.com/FriezeForms/FriezeLondonFriezeMasters2024MediaAccreditation">here</a>.</p>
<p>
  <strong>BMW Lounge featuring Esther Mahlangu’s works in dialogue with
    the private collection of Russell Tovey<br /></strong>October
  9-13<br />Frieze London<br />Regent’s Park</p>
<p>“Esther Mahlangu. To Paint is in My Heart” Book
  Launch<br />Wednesday, October 9, 3.30 – 4.00 pm<br />Followed by a
  Champagne Toast</p>
<p>Art Talk with Russell Tovey<br />Thursday, October 10, 3.00pm  </p>
<p>Media Accreditation and interview requests</p>
<p>
  <strong>Opening Hours<br /></strong>Wednesday, October 9: 11am to 7pm
  (invitation only)<br />Thursday, October 10: 11am to 7pm (invitation
  and preview ticket holders only 11am to 3pm, open to the public from
  3pm)<br />Friday - Sunday, October 11-13: 11am to 7pm</p>
<p>The BMW Group's Cultural Engagement with exclusive updates and deeper
  insights into the global initiatives can be followed on Instagram at
    <a href="https://www.instagram.com/bmwgroupculture/?hl=de">@BMWGroupCulture</a>.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Chris Overall<br>Tel: +447815370990<br>E-mail: <a href="mailto:chris.overall@bmw.co.uk">chris.overall@bmw.co.uk</a></div></div></div>]]></description><category><![CDATA[Press Release,Cultural Engagement]]></category>
            <pubDate>Thu, 19 Sep 2024 12:08:00 +0200</pubDate>
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                        <title>Julie Mehretu’s BMW Art Car Celebrates its World Premiere at the Centre Pompidou in Paris.</title>
                        <link>https://newsroom.bmwgroup.com/emea/julie-mehretus-bmw-art-car-celebrates-its-world-premiere-at-the-centre-pompidou-in-paris/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/julie-mehretus-bmw-art-car-celebrates-its-world-premiere-at-the-centre-pompidou-in-paris/</guid><pp:caseid>788058</pp:caseid><pp:summary><![CDATA[+++ The internationally renowned artist’s project transforms the BMW M Hybrid V8 race car into a performative work of art +++ Mehretu's BMW Art Car will compete in the 24 Hours of Le Mans endurance race next month +++ Pan-African workshops to extend the cooperation between BMW and the artist through 2026 +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Note: This press release is a 1:1 copy of the original issued
    by BMW headquarters in Germany. No adaptations have been made to
    cater for the UK market. <br /></strong></p>
<p>
  <strong>Paris/Munich.</strong> The 20th BMW Art Car is being presented
  to the public for the first time today at the Centre Pompidou in
  Paris. Designed by renowned New York-based contemporary artist Julie
  Mehretu, the project transforms the BMW M Hybrid V8 race car into a
  performative work of art, continuing a longstanding tradition of BMW
  Art Cars and competitive racing. Just a few weeks after its World
  Premiere in the French capital, the newest edition in the storied BMW
  Art Car collection will compete in the 24 Hours of Le Mans.</p>
<p>“The whole BMW Art Car project is about invention, about imagination,
  about pushing limits of what can be possible. I don’t think of this
  car as something you would exhibit. I am thinking of it as something
  that will race in Le Mans. It’s a performative painting. My BMW Art
  Car was created in close collaboration with motorsport and engineering
  teams,” says Julie Mehretu. “The BMW Art Car is only completed once
  the race is over.”</p>
<p>The collaboration between BMW and Julie Mehretu also includes a joint
  commitment to a series of PanAfrican Translocal Media Workshops for
  filmmakers, which will tour various African cities in 2025 and 2026,
  and will culminate in a major exhibition at the Zeitz Museum of
  Contemporary Art Africa in Cape Town.</p>
<p>“The BMW Art Cars are an essential part of our global cultural
  commitment. For almost 50 years, we have been cooperating with artists
  who are just as fascinated by mobility and design as they are by
  technology and motorsports. Julie Mehretu's vision for a racing car is
  an extraordinarily strong contribution to our BMW Art Cars series,”
  said Oliver Zipse, Chairman of the Board of Management of BMW AG.
  “Julie Mehretu has created more than an amazing Art Car. Her ideas
  provided the impetus for us to expand the cultural commitment of our
  Art Cars to promote the creativity of young artists in Africa.”</p>
<p>
  <strong>A Performative Painting is Created.<br /></strong>Space,
  movement and energy have always been central motifs in Julie Mehretu's
  work. For the design of the 20th BMW Art Car, she transformed a
  two-dimensional image into a three-dimensional representation for the
  first time, with which she succeeded in bringing dynamism into form.
  Julie Mehretu used the colour and form vocabulary of her monumental
  painting “Everywhen” (2021 - 2023) as a starting point for her design.
  The work is currently on view at the artist’s major retrospective at
  the Palazzo Grassi in Venice and will subsequently become part of the
  permanent collection of the Museum of Modern Art (MoMA) in New York,
  to which it has been gifted.</p>
<p>Its abstract visual form results from digitally altered photographs,
  which are superimposed in several layers of dot grids, neon-coloured
  veils and the black markings characteristic of Mehretu's work. “In the
  studio where I had the model of the BMW M Hybrid V8 I was just sitting
  in front of the painting and I thought: What would happen if this car
  seemed to go through that painting and becomes affected by it,” Julie
  Mehretu says. “The idea was to make a remix, a mash-up of the
  painting. I kept seeing that painting kind of dripping into the car.
  Even the kidneys of the car inhaled the painting.”</p>
<p>
  <strong>BMW Art Cars with Le Mans history come together at the
    Concorso d’Eleganza.<br /></strong>The fusion of image and vehicle
  was realised with the help of 3D mapping, with which the motif was
  transferred to the contours of the vehicle. The elaborate foiling
  allows for the fully designed BMW M Hybrid V8 to compete at the 24
  Hours of Le Mans. BMW Motorsport drivers Sheldon van der Linde (RSA),
  Robin Frijns (NED) and René Rast (GER) will enter the 20th BMW Art Car
  with starting number 20 at the Circuit de la Sarthe on 15 June. Like
  them, Julie Mehretu is also eagerly awaiting the race: “I went to see
  the BMW M Hybrid V8 race in Daytona, and this experience was
  overwhelming. Designers, engineers, aerodynamicists and so many other
  creative minds are working on taking this vehicle to its extreme. When
  it goes out on the racetrack now, so many dreams will be fulfilled.”</p>
<p>Leading up to race day, Julie Mehretu's BMW Art Car will make an
  appearance at the Concorso d'Eleganza at Villa d'Este in Lake Como on
  its way to Le Mans. As part of the exhibition for historic vehicles
  organised by the BMW Group and the Grand Hotel Villa d'Este, Julie
  Mehretu herself will present the 20th edition of the BMW Art Car
  Collection. It will be featured on the grounds of the Villa Erba
  together with the BMW Art Cars by Alexander Calder (1975), Frank
  Stella (1976), Roy Lichtenstein (1977), Andy Warhol (1979), Jenny
  Holzer (1999) and Jeff Koons (2010), which also made their race debut
  at Le Mans. Julie Mehretu will discuss the creation of the 20th BMW
  Art Car in an artist talk with Adrian van Hooydonk, Head of BMW Group
  Design, on Sunday, 26 May 2024.</p>
<p>
  <strong>Inspiration for Young Artists: PanAfrican Translocal Media
  Workshops.<br /></strong>The collaboration between BMW and Julie
  Mehretu was conceived from the beginning beyond the automobile. It
  will culminate after the 24 Hours of Le Mans in a project for emerging
  artists on the African continent: The PanAfrican Translocal Media
  Workshops. Together, the partners are focussing on the creative
  potential across the African continent, where the BMW Group has been
  making a contribution to social responsibility with educational
  projects for over 50 years.</p>
<p>Julie Mehretu and Mehret Mandefro, Emmy-nominated producer, writer
  and co-founder of the Realness Institute, which works to strengthen
  the media ecosystem in Africa, will organise workshops in various
  African cities and regions throughout 2025. The goal of the project is
  to provide a space for artists and filmmakers to collaborate and
  exchange ideas. These meetings will offer a forum for artists to
  develop new pathways towards a just civic future in their respective communities.</p>
<p>The PanAfrican Translocal Workshop series will visit the cities of
  Dakar (Senegal), Marrakech (Morocco), Kigali (Rwanda), Lagos (Nigeria)
  and Cape Town (South Africa). The results of the workshops will be
  presented together with the 20th BMW Art Car at the Zeitz Museum of
  Contemporary Art Africa in Cape Town in the first half of 2026.</p>
<p>The BMW Group is thus consistently continuing its decades-long
  support for film and creative talent: from the short film series ‘The
  Hire’ and the partnership with the Cannes International Film Festival
  to the acquisition of works by students from art academies in the
  neighbourhoods of the company’s plants worldwide.</p>
<p>
  <strong>The Artist.<br /></strong>Julie Mehretu is a world-renowned
  American painter. She was born in Addis Ababa, capital of Ethiopia, in
  1970. Together with her family she moved to the U.S. at the age of
  seven. She lives and works in New York City and Berlin.</p>
<p>Mehretu’s practice in painting, drawing and printmaking engage the
  viewer in a dynamic visual articulation of contemporary experience, a
  depiction of social behavior and the psychogeography of space by
  exploring palimpsests of history, from geological time to a modern-day
  phenomenology of the social.</p>
<p>Mehretu received her Bachelor’s Degree from the Kalamazoo College in
  Michigan, spent a year abroad at Cheikh Anta Diop University in Dakar,
  Senegal, and completed her Master's degree of Fine Art with honors
  from The Rhode Island School of Design in 1997. Mehretu has received
  numerous awards, including the The MacArthur Award (2005), The Berlin
  Prize: Guna S. Mundheim Fellowship at The American Academy in Berlin
  (2007) and the U.S. Department of State Medal of Arts Award (2015). A
  mid-career survey of Mehretu's work recently toured at LACMA (Los
  Angeles), High Museum (Atlanta) The Whitney Museum of American Art
  (New York) and The Walker Museum of Art (Minneapolis) from 2019 to
  2023. Her largest European solo exhibition to date entitled
  “<em>Ensemble</em>” opened March 17, 2024 at Palazzo Grassi in Venice.</p>
<p>Mehretu is a member of the American Academy of Arts and Letters, the
  American Academy of Arts and Sciences and The National Academy of
  Design. Her global representative is Marian Goodman Gallery. She also
  exhibits with White Cube, London, and Carlier Gebauer, Berlin.</p>
<p>
  <strong>Statement from the Jury for the 20th BMW Art
  Car.<br /></strong>Julie Mehretu was unanimously selected in 2018 by a
  jury of high-ranking representatives of the international art world to
  design the 20th BMW Art Car. The panel includes renowned curators and
  museum directors from various countries, including Koyo Kouoh,
  Executive Director and Chief Curator, Zeitz MOCAA, Cape Town;
  Hans-Ulrich Obrist, Artistic Director of the Serpentine Galleries,
  London; and Cecilia Alemani, Donald R. Mullen, Jr. Director and Chief
  Curator, High Line Art, New York.</p>
<p>On the occasion of the World Premiere of the BMW Art Car designed by
  Julie Mehretu in Paris, the jury members published the following
  statement: "We are thrilled with Julie's BMW Art Car! Okwui
  Enwezor had already coined the phrase ‘Dynamism in Form’ during our
  jury session and nothing applies better to her BMW M Hybrid V8 race
  car. Julie’s first three-dimensional work combines her aesthetics and
  formal language with the idea of the glitch and the blur, turning
  speed into a visceral experience. This energetic space is as fierce
  and competitive in racing as it is ambitious as a creative playground
  of the imagination. It not only pays homage to the art cars of Jenny
  Holzer and Frank Stella, but also spins a visual web from Mad Max to
  graffiti and street art that is unique within the series of BMW Art Cars."</p>
<p>
  <strong>The BMW M Hybrid V8.<br /></strong>The canvas for the 20th BMW
  Art Car is the BMW M Hybrid V8. The new race car from BMW M GmbH
  features a hybrid electric drivetrain system with approximately 640
  hp, powered by a 4.0-litre V8 engine supported by an electric motor
  (top speed: up to 345 km/h or 215 mph, depending on the race track layout).</p>
<p>During this year’s official FIA World Endurance Championship races,
  the BMW M Hybrid V8 will take on high-calibre competition in the
  Hypercars category. The car will also compete in the 24 Hours of Le
  Mans – the first BMW M Motorsport prototype to do so since the BMW V12
  LMR, which won the classic race in 1999.</p>
<p>
  <strong>The BMW Art Car Collection.<br /></strong>Renowned artists
  from all over the world have participated in the BMW Art Car program
  since 1975. The initiative came from the French racing driver and art
  lover Hervé Poulain, who, together with the then BMW Head of
  Motorsport Jochen Neerpasch, asked his artist friend Alexander Calder
  to paint a car. The result was a BMW 3.0 CSL, which competed in the 24
  Hours of Le Mans in 1975 and became a crowd favourite.</p>
<p>This was the birth of the BMW Art Car Collection. In the years that
  followed, renowned artists such as Frank Stella, Roy Lichtenstein,
  Andy Warhol, Robert Rauschenberg, Esther Mahlangu, David Hockney,
  Jenny Holzer, Ólafur Elíasson and Jeff Koons enriched the collection
  with further BMW Art Cars, each in their own individual style. Most
  recently, the Chinese multimedia artist Cao Fei and American
  conceptual artist John Baldessari each presented a BMW Art Car based
  on the BMW M6 GT3 and GTLM respectively in 2016 and 2017. The BMW Art
  Cars are not only shown at their home, the BMW Museum in Munich, but
  are also on tour around the world as part of international exhibitions.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Chris Overall<br>Tel: +447815370990<br>E-mail: <a href="mailto:chris.overall@bmw.co.uk">chris.overall@bmw.co.uk</a></div></div></div>]]></description><category><![CDATA[Press Release,Cultural Engagement,Art Car]]></category>
            <pubDate>Tue, 21 May 2024 20:00:00 +0200</pubDate>
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                        <title>Art meets innovation: The BMW i5 Flow NOSTOKANA.</title>
                        <link>https://newsroom.bmwgroup.com/emea/art-meets-innovation-the-bmw-i5-flow-nostokana/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/art-meets-innovation-the-bmw-i5-flow-nostokana/</guid><pp:caseid>788123</pp:caseid><pp:summary><![CDATA[+++ Tribute to BMW Art Car by Esther Mahlangu +++ World premiere at Frieze Los Angeles +++ Colour-change technology reinterprets distinctive ornamentation +++ Complex colours and patterns showcase future potential for customised vehicles +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Note: This press release is a 1:1 copy of the original issued
    by BMW headquarters in Germany. No adaptations have been made to
    cater for the UK market. </strong></p>
<p>
  <strong>Munich/Los Angeles.</strong> The BMW Group presents a fusion
  of art and innovation at the Frieze Los Angeles art fair in the form
  of the BMW i5 Flow NOSTOKANA. The one-of-a-kind vehicle combines
  colour-change technology developed by BMW with the artistic language
  of South African artist Esther Mahlangu. The designer piece, with
  sections of attached film that can be electronically animated,
  embodies the latest development in colour-change technology for
  vehicle surfaces in cooperation with E Ink. The BMW i5 Flow NOSTOKANA
  celebrates its world premiere at the fair opening on 29 February. The
  contemporary tribute recalls the BMW Art Car designed by Mahlangu in
  1991. “The BMW i5 Flow NOSTOKANA honours the history of the BMW brand
  and continues the story of our global cultural engagement in a unique
  way. It combines art and design through progressive technology. Here,
  technology itself becomes art,” says Adrian van Hooydonk, head of BMW
  Group Design.<br />
  <br />In 1991, Mahlangu designed the 12th BMW Art Car, based on a BMW
  525i – becoming the first woman and first African artist to do so.
  “Her art inspired me years ago, back when the concept of colour change
  on a car was just an idea in my head,” says Stella Clarke, Research
  Engineer Open Innovations at the BMW Group. „Now, being able to
  realise this idea, and work with Esther Mahlangu, is absolutely
  surreal.” The 88-year-old artist’s signature colours and geometric
  patterns are perfect for bringing the innovative Flow technology to
  life in the BMW i5. The versatility of the electrophoretic colour
  changes makes the fully-electric sedan a dynamic work of art. “It is
  fascinating to me to see how modern technology can expand my art and
  make it accessible to a completely new audience,” says Mahlangu.<br />
  <br />
  <strong>Mahlangu’s art meets cutting-edge technology.<br /></strong>In
  the BMW i5 Flow NOSTOKANA, which is named after Mahlangu’s first son,
  sections of film that can be electronically animated are applied, with
  two strips each across the roof, bonnet and rear section, as well as
  the vehicle’s sides. Like an e-book reader, there are several million
  microcapsules in each E Ink film. The structure and arrangement of the
  colour particles they contain can be changed by applying an electric
  voltage. This allows the typical colours and patterns of Mahlangu’s
  art to be generated in constantly changing compositions.<br />
  <br />The animations are also accompanied by an equally extraordinary
  sound, specially composed by Renzo Vitale, the BMW Group's Creative
  Director, Sound, for the BMW i5 Flow NOSTOKANA. To combine the
  soundscape of the BMW brand with that of the South African Ndebele
  culture, Vitale used sequences from Mahlangu’s voice, as well as the
  sound of the feather brushes she used for painting. These were
  combined with sounds produced by the colour pencils employed in the
  BMW design studio and the acoustic signal heard as feedback when
  operating the BMW i5’s touch display. This created a sound mix that
  starts off softly at the beginning of each colour change and increases
  in intensity as the animation progresses.<br />
  <br />To accurately recreate every detail of the complex
  ornamentation, the BMW i5 Flow NOSTOKANA has been fitted with 1,349
  sections of film, each of which can be individually controlled. The
  laser cutting process used to trim the film and the electronic control
  design were developed in partnership with E Ink. The adaptation of the
  technology for curved surfaces, as well as the programmed animations,
  are all BMW Group in-house developments.<br />
  <br />Overall, colour-change technology is developing rapidly. The BMW
  iX Flow featuring E Ink presented in 2022 had the ability to switch
  from white to black at the push of a button. This was followed just
  one year later by the first multi-coloured implementation. The 240
  sections of film applied to BMW i Vision Dee were able to display up
  to 32 colours. This latest phase of development now enables even more
  colours and patterns. At the same time, the sections of the film are
  more robust – which could make potential future series production
  easier. However, for the time being, the BMW i5 Flow NOSTOKANA will
  remain one of a kind.<br />
  <br />
  <strong>Tribute to a pioneering artist and her work.<br /></strong>As
  a globally respected artist, Esther Mahlangu is known for her Ndebele
  paintings, whose ornamentation originally symbolised major events or
  festive occasions. Mahlangu separated the designs from their original
  meaning and transferred them for the first time to canvas, carpets and
  everyday objects, thus preserving them for the future. The BMW i5 Flow
  NOSTOKANA is now reinterpreting this artistic language.<br />
  <br />In presenting this designer car at Frieze Los Angeles, BMW
  continues its long-standing cooperation with the renowned art fair. At
  the same time, the BMW Art Car that formed the basis for this tribute
  will also be on display in South Africa for the first time in over 30
  years as part of the exhibition hosted by the Iziko Museums of South
  Africa and the BMW Group in Cape Town <em>“Then I Knew I Was Good at
    Painting”: Esther Mahlangu. A Retrospective. </em>The exhibition,
  which runs until 11 August 2024, honours the life’s work of one of
  South Africa’s most influential artists and cultural ambassadors.<br />
  <br />In Los Angeles, BMW will once again be presenting Frieze Music
  in collaboration with Frieze. Since 2019, the joint initiative between
  the two partners has brought together a large group of musicians at
  the intersection of music and art. The event’s return to Los Angeles
  will be celebrated on 29 February with a live performance by Sudan
  Archives at the Hammer Museum.</p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>BMW i5 eDrive40:<br />Power consumption combined in WLTP cycle: 18.9
  - 15.9 kWh/100 km<br />Electric range in WLTP cycle: 497 – 582 km</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Chris Overall<br>Tel: +447815370990<br>E-mail: <a href="mailto:chris.overall@bmw.co.uk">chris.overall@bmw.co.uk</a></div></div></div>]]></description><category><![CDATA[Press Release,Sedan,Concept Vehicles &amp; Design,Cultural Engagement,BMW i,Design,G60,i5,Product,BMW]]></category>
            <pubDate>Thu, 29 Feb 2024 19:00:00 +0100</pubDate>
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                        <title>Winner of BMW Filmmaking Challenge in partnership with the BFI announced following Michaela Coel mentorship</title>
                        <link>https://newsroom.bmwgroup.com/emea/winner-of-bmw-filmmaking-challenge-in-partnership-with-the-bfi-announced-following-michaela-coel-mentorship/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/winner-of-bmw-filmmaking-challenge-in-partnership-with-the-bfi-announced-following-michaela-coel-mentorship/</guid><pp:caseid>788138</pp:caseid><pp:summary><![CDATA["WE COLLIDE" has been named the winning film of the BMW Filmmaking Challenge in partnership with the BFI after being revealed at the Closing Night of the 67th BFI London Film Festival in partnership with American Express. Praised by the judges, Ncuti Gatwa, Terri White, and Asif Kapadia, the winning film made “genius use of the ultra-wide 31.3-inch aspect ratio inspired by the rear passenger screen of the new electric BMW i7."]]></pp:summary><description><![CDATA[<div class="imported-article"><p>"WE COLLIDE" has been named the winning film of the BMW
  Filmmaking Challenge in partnership with the BFI. Revealed at the
  Closing Night of the 67th BFI London Film Festival in partnership with
  American Express it premiered alongside Kibwe Tavares and Daniel
  Kaluuya’s, ‘The Kitchen’, ahead of its release into UK cinemas and on Netflix.<br />
  <br />Praised by judges; Ncuti Gatwa, Terri White, and Asif Kapadia
  for its “genius use of the ultra-wide 31.3-inch aspect ratio inspired
  by the rear passenger screen of the new electric BMW i7.” The winning
  short, written and directed by Jason Bradbury and produced by Cheri
  Darbon, was described as “pushing creative boundaries, while
  highlighting stories and characters underserved on screen with heart
  and tenderness.”<em>
    <br />
    <br /></em>The filmmakers were tasked with bringing their unique
  stories to life in just 90 seconds, through their own creative
  interpretation of the theme "Evolving Perspectives”. Five
  shortlisted teams received a £10,000 production budget, access to 8K
  camera technology, support from the BFI through Executive Producer
  Caragh Davison and mentorship from Michaela Coel.<br />
  <br />Embodying the spirit of queercore the winner “WE COLLIDE” is a
  visceral, immersive exploration of the power of the mosh pit and
  finding romance in the most unlikely of places, a bold interpretation
  of “Evolving Perspective”. The remarkable film was the unanimous
  winner, selected by a judging panel, all revered as industry game
  changers in their respective fields.<br />
  <br />In a collaborative statement, the judges lauded the filmmakers'
  creativity, stating: “For us, it was unanimous: we were blown away by
  this film that illustrates the medium of short film, yet it could
  easily transition into a feature film. In just 90 seconds, this
  filmmaking team crafted a world filled with specificity, told a
  compelling story, and took us on an emotional character journey. It
  was brilliantly cast, confidently scripted, shot, and directed. The
  impactful ‘collision’ (enhanced by brilliant sound design) gave it
  both narrative function and cinematic intent.”<em>
    <br />
    <br /></em>Amidst the backdrop of an evolving film industry
  navigating transformative challenges, Ncuti Gatwa, an actor known for
  his roles in Barbie and Sex Education, stated, “The film is an
  artistic force of nature. Every decision in the filmmaking process was
  filled with intent and served the narrative of the story. I knew
  watching the winning film that this was made by a filmmaking team that
  we will undoubtedly be seeing more of in the future.”<em>
    <br />
    <br /></em>Known for his work on acclaimed documentaries, fiction
  films and immersive work, Asif Kapadia, Oscar® award-winning director
  and producer, shared his insights, “I was looking for a film that left
  me eager to watch it again, one that left me craving more. In 'WE
  COLLIDE’, there is a standout moment when the two stories and
  characters seamlessly merge into one—a poignant and pioneering,
  visually striking cinematic moment that utilises the ultrawide format
  inspired by the BMW i7 rear theatre screen with perfect motive.”<br />
  <br />Terri White, renowned film journalist turned screenwriter,
  emphasised the importance of creating equal opportunities in the film
  industry “Equity of opportunity, where talent is the defining factor,
  is about truly creating a level playing field where possible. This
  challenge provided the budget, equipment, and mentorship from one of
  the finest actors and writers working today, bringing fresh talent to
  the forefront. When judging or watching any film, it may start with
  the eyes and ears, but it always ends up, for me, in the belly. 'WE
  COLLIDE' made me feel an entire raft of emotions in just 90 seconds -
  it took me on an entire journey. The talent we’ve experienced is insane.”<br />
  <br />'BLADES,' directed by Christopher Chuky and produced by Tony
  Longe,with a script by Eno Mfon, also received a special mention. The
  judges described it as “a stunning film that subverts stereotypes
  often seen on screen, showcasing the power of self-expression and the
  beauty and camaraderie in friendship.”<br />
  <br />Michaela Coel, mentor to all the shortlisted filmmakers,
  expressed her pride in being part of the journey with exceptional
  talents, stating, "It’s been an honour – my role was to encourage
  and push them towards the brave act of trusting their instinct; it’s
  important for the industry to believe that any world or culture you
  don’t understand is by default incredibly interesting and worth
  investing in with development.<br />
  <br />The jury had an impossible task on their hands. I was incredibly
  impressed by the calibre and originality of the shortlisted
  filmmakers. Their ability to adapt to the width of the screen, and to
  address any production problems they had was testimony to how much
  they’ve learned in their careers thus far. I have always championed
  raw talent, and platforms such as the BMW Filmmaking Challenge in
  partnership with the BFI are how we discover truly shining stars in
  the cinematic firmament.”<em>
    <br />
    <br /></em>The challenge set out to recruit and support aspiring
  filmmakers providing them with the tools and an authoritative platform
  to develop their careers, exploring fresh perspectives in the film
  industry. All five shortlisted films ‘BLADES’, ‘DAYTIMERS’, ‘RICE
  BALL’, ‘HEN DO” and ‘WE COLLIDE’ are available for viewing on BFI
  Player (<a href="https://player.bfi.org.uk/">https://player.bfi.org.uk</a>),
  providing audiences with the opportunity to experience these
  ground-breaking works of cinema.<br />
  <br />The BMW Filmmaking Challenge provides a lifeline to new talent,
  recognised by the sheer volume of entries received in its debut year;
  sharing her excitement about the competition and its profound impact,
  Mia Bays, Director of the BFI Filmmaking Fund, states, "We have
  been delighted by how successful the collaboration with BMW and the
  inimitable Michaela Coel has been on this new Filmmaking Challenge,
  offering a unique opportunity to support emerging filmmakers and the
  development of their craft. The creativity and filmmaking skills
  displayed in the five final films, and the ultimate winner, is
  testament to the huge amount of talent present in the UK.”<em>
    <br />
    <br /></em>The concept of pushing boundaries is not a new one for
  BMW. Aside from the automotive and technological world: the brand has
  an extensive history of supporting the arts and nurturing breakthrough
  talent through initiatives like BMW Play Next and its longstanding
  partnership with Frieze.<br />
  <br />For more information about the BMW Filmmaking Challenge and the
  BFI London Film Festival, please visit <a href="http://www.bfi.org.uk/lff">www.bfi.org.uk/lff</a> and <a href="http://www.bmw.co.uk/filmmakingchallenge">www.bmw.co.uk/filmmakingchallenge</a>.<br />
  <br />
  <strong>ENDS<br />
    <br /></strong>
  <strong>NOTES TO EDITORS<br />
    <br /></strong>The five shortlisted BMW Filmmaking Challenge teams included:<br />
  <br />“<strong>BLADES</strong>”<br />A group of young black boys run
  into a building. One of them is about to do the unimaginable...</p>
<ul>
  <li>
    <strong>Christopher Chuky, Director: </strong>Award-winning director
    of short films, theatre, and music videos</li>
  <li>
    <strong>Tony Longe, Producer: </strong>Freelance creative producer
    with a focus on film and promos who has worked in the screen industries</li>
  <li>
    <strong>Eno Mfon, Writer: </strong>Screenwriter, playwright, and
    performer with a focus on political, honest and human works</li></ul>
<p>
  <br />“<strong>DAYTIMERS”<br /></strong>An insight into Daytimers, the
  South Asian DJ collective that is breaking new ground in Britain.</p>
<ul>
  <li>
    <strong>Tulsi Shivaan, Director and Writer: </strong>Writer and
    director with experience in short films, film festival circuits and
    a background in theatre and art</li>
  <li>
    <strong>Eliza Lewis, Producer: </strong>Producer and actor with
    production experience in music promos, commercials, and short films<br />
    <br /></li></ul>
<p>
  <strong>“RICE BALL</strong>”<br />Told through animation, a young
  Taiwanese schoolkid is afraid to bring her lunch to school out of fear
  of being ridiculed for being different.</p>
<ul>
  <li>
    <strong>Kristina Pringle, Director and Writer: </strong>A Taiwanese
    writer and director residing in London with experience in both
    narrative projects and commercials</li>
  <li>
    <strong>Samantha Locock, Producer: </strong>Freelance producer on
    short-form narrative and a production coordinator on commercials</li>
  <li>
    <strong>Harry Shaw, Producer: </strong>Award-winning producer</li>
  <li>
    <strong>Sophie Neophyto</strong>
    <strong>, Producer<br />
      <br /></strong></li></ul>
<p>“<strong>HEN DO”<br /></strong>En route to her hen weekend,
  bride-to-be Faye kills the vibe with a bombshell confession.</p>
<ul>
  <li>
    <strong>Alia Ghafar, Director and Writer: </strong>Glasgow-based
    writer and director of short films which have screened widely at
    film festivals, currently developing her debut feature</li>
  <li>
    <strong>Misha McCullagh, Producer: </strong>Scottish producer with
    interdisciplinary experience in the creative industries<br />
    <br /></li></ul>
<p>
  <strong>“WE COLLIDE</strong>”<br />A queercore romance - a visceral
  and immersive exploration of the power of the mosh pit and finding
  love in the most unlikely of places.</p>
<ul>
  <li>
    <strong>Jason Bradbury, Director and Writer:</strong> Writer and
    director exploring the themes of home, memory and the search for
    belonging for LGBTQI+ people, currently developing his debut feature</li>
  <li>
    <strong>Cheri Darbon, Producer: </strong>Freelance producer with a
    focus on internationally appealing genre films and television</li></ul>
<p>
  <strong>
    <br />The BMW Group<br /></strong>With its four brands BMW, MINI,
  Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading
  premium manufacturer of automobiles and motorcycles and also provides
  premium financial and mobility services. The BMW Group production
  network comprises over 30 production sites worldwide; the company has
  a global sales network in more than 140 countries.<br />
  <br />In 2022, the BMW Group sold nearly 2.4 million passenger
  vehicles and more than 202,000 motorcycles worldwide. The profit
  before tax in the financial year 2022 was € 23.5 billion on revenues
  amounting to € 142.6 billion. As of 31 December 2022, the BMW Group
  had a workforce of 149,475 employees.<br />
  <br />The success of the BMW Group has always been based on long-term
  thinking and responsible action. The company set the course for the
  future at an early stage and consistently makes sustainability and
  efficient resource management central to its strategic direction, from
  the supply chain through production to the end of the use phase of all products.<br />
  <br />
  <a href="https://pressclub.bmwgroup.net/pressclub/ssob/gb/www.bmwgroup.com">www.bmwgroup.com</a>
  <br />
  <br />Facebook: <a href="http://www.facebook.com/BMWGroup">http://www.facebook.com/BMWGroup</a><br />Twitter:
    <a href="http://twitter.com/BMWGroup">http://twitter.com/BMWGroup</a><br />YouTube:
    <a href="http://www.youtube.com/BMWGroupView">http://www.youtube.com/BMWGroupView</a><br />Instagram:
    <a href="https://www.instagram.com/bmwgroup">https://www.instagram.com/bmwgroup</a><br />LinkedIn:
    <a href="https://www.linkedin.com/company/bmw-group/">https://www.linkedin.com/company/bmw-group/</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Chris Overall<br>Tel: +447815370990<br>E-mail: <a href="mailto:chris.overall@bmw.co.uk">chris.overall@bmw.co.uk</a></div></div></div>]]></description><category><![CDATA[Press Release,Sales &amp; Finance,Cultural Engagement,BMW i,7 Series,i7,G70,Product,BMW]]></category>
            <pubDate>Sun, 15 Oct 2023 20:30:00 +0200</pubDate>
            <pp:lastModified>Sun, 15 Oct 2023 18:30:00 +0000</pp:lastModified>
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                        <title>BMW Open Work 2023: “LA POTION (EH)” by Sara Sadik premiers during Frieze London. In collaboration with BMW, the artist introduces an immersive video and gaming experience, using the AirConsole technology of the BMW i5 as a playing device.</title>
                        <link>https://newsroom.bmwgroup.com/emea/bmw-open-work-2023-la-potion-eh-by-sara-sadik-premiers-during-frieze-london-in-collaboration-with-bmw-the-artist-introduces-an-immersive-video-and-gaming-experience-using-the-airconsole-technology-of-the-bmw-i5-as-a-playing-device/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/bmw-open-work-2023-la-potion-eh-by-sara-sadik-premiers-during-frieze-london-in-collaboration-with-bmw-the-artist-introduces-an-immersive-video-and-gaming-experience-using-the-airconsole-technology-of-the-bmw-i5-as-a-playing-device/</guid><pp:caseid>788140</pp:caseid><pp:summary><![CDATA[For the seventh consecutive year, Frieze and BMW continue their long-term partnership with the art initiative BMW Open Work. French artist Sara Sadik worked closely with BMW to present “LA POTION (EH)” - a video and gaming experience, using BMW’s My Modes and the new AirConsole technology of the BMW i5 as a playing device. Both works will premiere at KOKO inside the BMW Open Work Lounge during Frieze London, which runs October 11-15, 2023.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Note: This press release is a 1:1 copy of the original issued
    by BMW headquarters in Germany. No adaptations have been made to
    cater for the UK market.<br />
    <br />Munich/London.</strong> For the seventh consecutive year,
  Frieze and BMW continue their long-term partnership with the art
  initiative <strong>BMW Open Work. </strong>French artist <strong>Sara
  Sadik</strong> worked closely with BMW to present “LA POTION (EH)” - a
  video and gaming experience, using BMW’s My Modes and the new
  AirConsole technology of the BMW i5 as a playing device. Both works
  will premiere at KOKO inside the BMW Open Work Lounge during Frieze
  London, which runs October 11-15, 2023. In celebration of their
  collaboration, Frieze and BMW proudly announce London-based musician
    <strong>Loyle Carner</strong> as this year's <strong>Frieze
  Music</strong> performer.</p>
<p>
  <strong>BMW Open Work</strong> is a joint initiative between Frieze
  and BMW, bringing together art, innovation, technology and design in a
  pioneering multi-platform format. Curated by <strong>Attilia Fattori
  Franchini</strong>, BMW Open Work invites an artist to develop an
  ambitious project utilising BMW technology and design to pursue their
  practice in new directions. This year, the invited artist is
  Marseille-based Sara Sadik, whose practice lies halfway between
  fiction and documentary. Her work, be it video or performance, is
  inspired by video games, anime, science-fiction as well as French rap,
  and puts forward characters facing challenges and striving to achieve
  moral and physical transformation through initiatory stories.</p>
<p>
  <strong>Sara Sadik</strong>, says: “For my BMW Open Work 2023
  commission I was interested in creating a work that could have
  transformational qualities for its viewers. I chose the title ‘LA
  POTION (EH)’ to hint at a tangible emotional metamorphosis. Inspired
  by a close dialogue with the BMW gaming (Air Console) and My Modes
  teams, I decided to see the BMW i5 as a character, the Avatar Neregy
  exploring different imaginary worlds both in the video game and in the
  video. It is also extremely exciting for me to build for the first
  time a work that can be seen by the general public during Frieze Week
  on the outside of KOKO as well as played exclusively in the car.”<br />
  <br />
  <iframe frameborder="0" height="315" src="https://www.youtube-nocookie.com/embed/N6NYfqp99g0?si=bIf1i0EtHt9gBX8A&controls=0" title="YouTube video player" width="560"></iframe></p>
<p>Conceived as part of BMW Open Work 2023, <strong>“LA POTION
  (EH)”</strong> continues the artist’s interest in the possibilities of
  computer-generated scenarios and her investigation into the changing
  emotional states of young male characters. The project unfolds as an
  interactive video game, devised to be played exclusively in the new,
  fully electric BMW i5 as well as a video installation presented both
  on the public-facing terrace of KOKO and inside the BMW Lounge. Guided
  by the Avatar Neregy, a virtually alienated character who struggles to
  connect with people, the viewer follows him across different worlds,
  tasks, and challenges to complete his quest for psychological healing
  and transformation.</p>
<p>“I am delighted that our successful partnership with Frieze
  continues. BMW’s commitment to contemporary art is an integral part of
  our worldwide cultural engagement which has been ongoing for over 50
  years. I am pleased that so many will get to experience Sara Sadik’s
  ‘BMW Open Work’, which has been specially conceived for the fully
  electric BMW i5”, says <strong>Christopher Brownridge, Chief Executive
    Officer, BMW Group UK and Ireland</strong>.</p>
<p>Inspired by dialogues with the <strong>gaming team</strong>
  (AirConsole) as well as the <strong>My Modes </strong>– which allows
  the driver to set the car to their mood – Sadik has imagined the new
  BMW i5 as a character, a unique device that invites the public to
  delve into their emotions. Turning the car, for the first time in BMW
  Open Work history, into a special experiential device through the
  immersive activation of light and sound features and embracing the
  topics of human centricity and digitalization, the BMW i5 becomes a
  sentient being, a journey companion.</p>
<p>“Working with an exciting and visionary artist such as Sara Sadik on
  this project has brought BMW Open Work to a new frontier.  Her new
  video and playable game LA POTION (EH) was spurred from an intense
  collaboration with BMW experts and imagines, for the first time, the
  BMW i5 as a guiding character, a device and an exhibition venue. I
  can’t wait to let the work guide us through imaginary worlds and
  challenges to explore the changing emotional states of users/players
  and drivers alike”, explains<strong> Attilia Fattori Franchini,
    Curator, BMW Open Work.</strong></p>
<p>
  <strong>Frieze Music<br /></strong>In celebration of their long-term
  collaboration, BMW partners with Frieze to present Frieze Music in
  London again. On <strong>October 12</strong>, Mercury Music
  Prize-nominated artist <strong>Loyle Carner</strong> will perform at
  the legendary KOKO Theatre. Loyle Carner is an English Hip-Hop
  musician celebrated for his sophisticated style. He has received three
  Brit Award nominations for British Breakthrough Act (2018), British
  Male Solo Artist (2018) and British Urban Act (2023). In addition,
  <strong>Keyrah</strong> will start with a DJ set for an evening
  celebrating 20 years of Frieze London.</p>
<p>Exploring the intersection of music and the arts to spark inspiring
  dialogues, Frieze Music provides artists the opportunity to create a
  unique performance, highlighting their craft through song, inspiration
  and conversations with fellow artists. Launched during the inaugural
  Frieze Los Angeles in 2019, the joint initiative between BMW and
  Frieze has brought together a wide range of musicians.</p>
<p>
  <strong>Emily Glazebrook, Commercial Director, Frieze,
  </strong>says:“We are delighted to continue our partnership with BMW,
  highlighting Frieze's commitment to exploring the possibilities of
  art, design, and technology. Since 2017, BMW has consistently
  amplified the voices of leading and emerging international artists and
  musicians through our joint initiatives, both at the fair and across
  the city. We eagerly anticipate this year's collaborations for Frieze
  London and Frieze Masters, with Sara Sadik leading BMW Open Work and
  Loyle Carner taking centre stage with Frieze Music, as we celebrate
  Frieze London's 20th Anniversary and the thriving creative spirit of
  the capital.”</p>
<p>Further information can be found at <a href="https://frieze.com/bmw-open-work">https://frieze.com/bmw-open-work</a>
  and <a href="https://www.frieze.com/tags/frieze-music">https://www.frieze.com/tags/frieze-music</a></p>
<p>The BMW Group's Cultural Engagement, with exclusive updates and
  deeper insights into its global initiatives can be followed on
  Instagram at <a href="https://www.instagram.com/bmwgroupculture/">@BMWGroupCulture</a>.</p>
<p>
  <strong>The BMW Open Work Lounge and “LA POTION (EH)”</strong> can be
  explored at KOKO by Frieze ticket holders and members of The House of KOKO:</p>
<p>Wednesday, October 11, 2023: 11am to 7pm<br />Thursday, October 12 –
  Sunday, October 15, 2023: 10am – 7pm</p>
<p>
  <strong>Location<br /></strong>The Penthouse <br />The House of KOKO
  <br />London  <br />NW1 7RE</p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>BMW i5 M60 xDrive*:</p>
<p>Power consumption combined in WLTP cycle: 20.6 – 18.2 kWh/100
  km<br />Electric range in WLTP cycle: 455 – 516 km<br />*All figures
  are preliminary values.</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Chris Overall<br>Tel: +447815370990<br>E-mail: <a href="mailto:chris.overall@bmw.co.uk">chris.overall@bmw.co.uk</a></div></div></div>]]></description><category><![CDATA[Press Release,Cultural Engagement]]></category>
            <pubDate>Mon, 09 Oct 2023 15:00:00 +0200</pubDate>
            <pp:lastModified>Mon, 09 Oct 2023 13:00:00 +0000</pp:lastModified>
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                        <title>Coldplay talk tech, touring and kinetic dancefloors on BMW Play Next podcast hosted by Edith Bowman</title>
                        <link>https://newsroom.bmwgroup.com/emea/coldplay-talk-tech-touring-and-kinetic-dancefloors-on-bmw-play-next-podcast-hosted-by-edith-bowman/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/coldplay-talk-tech-touring-and-kinetic-dancefloors-on-bmw-play-next-podcast-hosted-by-edith-bowman/</guid><pp:caseid>788069</pp:caseid><pp:summary><![CDATA[• In the latest episode of BMW Play Next, Coldplay’s Will Champion and Guy Berryman engage in a dynamic conversation with Edith Bowman, delving into the intricate innovations underpinning their ground-breaking global tour • The band elucidates how cutting-edge technology plays a pivotal role in their journey, working in collaboration with BMW - a game-changing cooperation that is setting new industry benchmarks and a blueprint for the entire live industry]]></pp:summary><description><![CDATA[<div class="imported-article"><ul>
  <li>
    <strong>In the latest episode of BMW Play Next, Coldplay’s Will
      Champion and Guy Berryman engage in a dynamic conversation with
      Edith Bowman, delving into the intricate innovations underpinning
      their ground-breaking global tour</strong></li>
  <li>
    <strong>The band elucidates how cutting-edge technology plays a
      pivotal role in their journey, working in collaboration with BMW -
      a game-changing cooperation that is setting new industry
      benchmarks and a blueprint for the entire live industry</strong></li>
  <li>
    <strong>In a compelling second interview featuring breakout pop and
      rock ensemble Porij, lead vocalists Egg and Tommy offer unreserved
      insight into their ascent as a breakthrough act, the pivotal
      connections they’ve forged, and their experience sharing the stage
      with Coldplay</strong></li></ul>
<p>
  <strong>
    <br /></strong>The acclaimed hit music discovery podcast, BMW Play
  Next, hosted by Edith Bowman is making an exciting return. Renowned
  for its reputation as a space for pioneering artistry and
  ground-breaking music from the next generation of talent, the latest
  episode, set to air on 20 September, brings together British rock
  sensation Coldplay and genre-splicing Manchester fourpiece, Porij and
  a hand-picked playlist of emerging hot-off-the-press tracks.<br />
  <br />Bowman leads an insightful conversation with Will Champion and
  Guy Berryman around the ever-evolving industry landscape and the
  modern-day challenges confronting artists, uncovering the core
  principles of their approach - environmental impact and generation
  accessibility. Talking about their proudest achievements to date,
  Champion says, "We're running shows completely from a battery
  now, so we're not using any outside power. They're re-purposed BMW car
  batteries, it's something that's not been done before."<br />
  <br />In 2021, BMW contributed to the creation of the world’s
  first-ever mobile, rechargeable show battery for the band’s ‘Music of
  The Spheres World Tour’. Supporting the British band with its ambition
  to become more sustainable - a game-changing cooperation that is
  setting new industry benchmarks and blueprint for the entire live
  industry - recyclable BMW i3 batteries now provide the necessary super
  low-emission, electric power to replace the usual diesel and petrol
  generators. This results in a significant reduction of the carbon
  footprint of many of the band’s live performances, contributing to one
  of the greenest tours in music history.<br />
  <br />“The power is recharged using a range of renewable sources
  including solar installations, a kinetic stadium floor and power
  bikes, that harness the collective power of the fans themselves,” adds
  Champion. The BMW i3 batteries were the first in the worldwide
  automotive industry suitable for second-life use without additional
  processing; a technology that is an essential part of the BMW Group’s
  vision of sustainability and circular economy.<br />
  <br />With an unyielding commitment to sustainability and approaching
  a 50% reduction in carbon production on their tour, Berryman
  highlights the in-person role longstanding team members play in the
  band's vision and innovation, adding “Misty Buckley and Phil Harvey
  are instrumental in the design and shape, and Chris as well –
  certainly when it comes to the physical structure’. Accessibility and
  innovation have remained paramount since the band’s inception in 1997.
  Steps include giving deaf and hard-of-hearing fans the chance to
  experience their music at live gigs by giving out Subpacs at shows.
  Subpacs are wearable bass-responsive amp and speaker systems.<br />
  <br />Speaking of sparking nostalgia and championing breakthrough
  talent, Berryman reflects “There’s a nice part of the show where we
  play on what we call the C-stage. It’s just bass, guitar and a piano –
  and we always talk as a band before we perform a song about how this
  is how we started in Jonny’s bedroom.” This reality has truly
  materialised for emerging pop and rock Manchester four-piece, Porij.<br />
  <br />In a second long-form interview, Bowman explores Porij’s unique
  perspective on dancefloor culture. Vocalists, Eggy and Tommy, openly
  express the need for a transformative shift in the music industry's
  infrastructure to enable emerging artists to adopt more
  environmentally friendly practices and be seen. Eggy candidly
  addresses the challenges their band has encountered, and she offers
  insights into the intriguing blend of "jazz, post-punk"
  sounds that define their upcoming album.<br />
  <br />From being chosen to support Coldplay in 2022 to touring the UK,
  they expand on the diverse genre influences and experiences that have
  shaped them as musicians today, Tommy adding "Manchester offers a
  rich tapestry of musical inspiration, especially when you're finding
  your feet and meeting with others starting out. It’s been a priceless network.”<br />
  <br />Listen and visit previous episodes of BMW Play Next at <a href="https://podfollow.com/play-next">https://podfollow.com/play-next</a><br />
  <br />
  <strong>ENDS<br />
    <br /></strong>
  <strong>BMW Play Next<br />
    <br /></strong>Renowned as a hub for pioneering artistry and
  groundbreaking music from the next generation of talent, the BMW Play
  Next podcast has showcased prominent breakthrough acts and industry
  figureheads. A lineup that has included Mercury prize-winning British
  band Wolf Alice, Emily Eavis, co-organiser of Glastonbury, and rising
  stars including Attawalpa, a British Peruvian artist, and the talented
  songstress Nao. Hosted by Edith Bowman, the podcast not only
  celebrates up-and-coming artists but also highlights industry insights
  and demonstrated technological strides that are reshaping the
  landscape of music.<strong>
    <br />
    <br />The BMW Group<br />
    <br /></strong>With its four brands BMW, MINI, Rolls-Royce and BMW
  Motorrad, the BMW Group is the world’s leading premium manufacturer of
  automobiles and motorcycles and also provides premium financial and
  mobility services. The BMW Group production network comprises over 30
  production sites worldwide; the company has a global sales network in
  more than 140 countries.<br />
  <br />In 2022, the BMW Group sold nearly 2.4 million passenger
  vehicles and more than 202,000 motorcycles worldwide. The profit
  before tax in the financial year 2022 was € 23.5 billion on revenues
  amounting to € 142.6 billion. As of 31 December 2022, the BMW Group
  had a workforce of 149,475 employees.<br />
  <br />The success of the BMW Group has always been based on long-term
  thinking and responsible action. The company set the course for the
  future at an early stage and consistently makes sustainability and
  efficient resource management central to its strategic direction, from
  the supply chain through production to the end of the use phase of all products.<br />
  <br />
  <a href="https://pressclub.bmwgroup.net/pressclub/ssob/gb/www.bmwgroup.com">www.bmwgroup.com</a>
  <br />Facebook: <a href="http://www.facebook.com/BMWGroup">http://www.facebook.com/BMWGroup</a><br />Twitter:
    <a href="http://twitter.com/BMWGroup">http://twitter.com/BMWGroup</a><br />YouTube:
    <a href="http://www.youtube.com/BMWGroupView">http://www.youtube.com/BMWGroupView</a><br />Instagram:<a href="https://www.instagram.com/bmwgroup">
    https://www.instagram.com/bmwgroup </a><br />LinkedIn: <a href="https://www.linkedin.com/company/bmw-group">https://www.linkedin.com/company/bmw-group</a>/</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Chris Overall<br>Tel: +447815370990<br>E-mail: <a href="mailto:chris.overall@bmw.co.uk">chris.overall@bmw.co.uk</a></div></div></div>]]></description><category><![CDATA[Press Release,Research &amp; Development,Sustainability,Drive Technologies,Cultural Engagement,BMW i,i3,I01,Product,BMW]]></category>
            <pubDate>Wed, 20 Sep 2023 10:23:20 +0200</pubDate>
            <pp:lastModified>Wed, 20 Sep 2023 08:23:20 +0000</pp:lastModified>
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                        <title>Sara Sadik to create 2023 BMW Open Work by Frieze. New film and video game, using the new AirConsole technology of the BMW i5 as a playing device, will premiere at KOKO as part of Frieze London.</title>
                        <link>https://newsroom.bmwgroup.com/emea/sara-sadik-to-create-2023-bmw-open-work-by-frieze-new-film-and-video-game-using-the-new-airconsole-technology-of-the-bmw-i5-as-a-playing-device-will-premiere-at-koko-as-part-of-frieze-london/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/sara-sadik-to-create-2023-bmw-open-work-by-frieze-new-film-and-video-game-using-the-new-airconsole-technology-of-the-bmw-i5-as-a-playing-device-will-premiere-at-koko-as-part-of-frieze-london/</guid><pp:caseid>788120</pp:caseid><pp:summary><![CDATA[BMW and Frieze continue their long-term partnership with BMW Open Work by Frieze, the annual major art initiative. In 2023, Marseille-based artist Sara Sadik will debut a film and video game conceived for the new BMW i5 at KOKO in Camden Town. The pioneering multi-platform format, curated by Attilia Fattori Franchini is bringing together art, technology and design.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Note: This press release is a 1:1 copy of the original issued
    by BMW headquarters in Germany. No adaptations have been made to
    cater for the UK market. </strong></p>
<p>BMW and Frieze continue their long-term partnership with BMW Open
  Work by Frieze, the annual major art initiative. In 2023,
  Marseille-based artist Sara Sadik will debut a film and video game
  conceived for the new BMW i5 at KOKO in Camden Town. The pioneering
  multi-platform format, curated by Attilia Fattori Franchini is
  bringing together art, technology and design.</p>
<p>Both works will premiere during Frieze London, which runs October
  11-15, 2023. This year the fair celebrates its 20th anniversary with
  its most international edition to date and an extensive programme of
  cultural collaborations and events, including the BMW Open Work format.</p>
<p>Attilia Fattori Franchini (Curator, BMW Open Work) said: “I couldn’t
  be more excited to work with Sara Sadik, whose practice carefully
  investigates and mines the intersection of art, gaming and digital
  technology. Sadik’s project for BMW Open Work 2023 - a video game
  specially conceived for the BMW i5, using the car as a unique
  experiential device, and a film to play in the BMW lounge - brings the
  program in a wholly new direction. I can’t wait for this project to
  take over the spaces of KOKO, reinforcing Frieze and BMW’s joint
  commitment to experimental artistic practices.”</p>
<p>Sadik’s video and performance practice lies halfway between fiction
  and documentary. Drawing on video games, anime, science fiction and
  French rap, the artist creates initiatory stories that centre
  characters striving to achieve moral and physical transformation. Her
  commission at Frieze London comprises an interactive playable game,
  conceived specifically for the new, fully electric BMW i5 in
  collaboration with BMW Gaming and Innovation Lab experts, as well as a
  video presented both on the exterior of KOKO and in the BMW Lounge.
  BMW i5 designers will support Sadik in the technical conception of the
  game and extending the gaming experience in the car through sound and light.</p>
<p>Titled LA POTION (EH), Sadik’s commission utilises computer-generated
  scenarios to investigate the changing emotional states of young male
  characters. Her world-building renders their emotions visible while
  investigating the construction and performance of masculinity, its
  ethical and moral codes, and what it reveals about societal structures
  more broadly.</p>
<p>Sadik succeeds Nikita Gale (2022), Madeline Hollander (2020-21),
  Camille Blatrix (2019), Sam Lewitt (2018) and Olivia Erlanger (2017)
  as the artist chosen for the BMW Open Work initiative.</p>
<p>
  <strong>BMW Open Work by Frieze<br /></strong>BMW Open Work by Frieze
  is an annual joint initiative that brings together art, technology and
  design in a pioneering multi-platform format. Each year since 2017,
  BMW Open Work by Frieze invites an artist to create a visionary
  project inspired by technology, engineering prowess and BMW Design
  that explores current and future technologies as a vehicle for
  innovation and artistic experimentation.</p>
<p>
  <a name="_Int_Ykny9ETc"></a>Further information can be found at <a href="https://www.frieze.com/bmw-open-work">https://www.frieze.com/bmw-open-work</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Chris Overall<br>Tel: +447815370990<br>E-mail: <a href="mailto:chris.overall@bmw.co.uk">chris.overall@bmw.co.uk</a></div></div></div>]]></description><category><![CDATA[Press Release,Cultural Engagement]]></category>
            <pubDate>Thu, 03 Aug 2023 11:00:00 +0200</pubDate>
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                        <title>“Dynamism within a form”: Internationally renowned artist Julie Mehretu will create the 20th BMW Art Car. Traditional link between racing and art continues with the start of the BMW M Hybrid V8 at the 24 Hour race of Le Mans in 2024.</title>
                        <link>https://newsroom.bmwgroup.com/emea/dynamism-within-a-form-internationally-renowned-artist-julie-mehretu-will-create-the-20th-bmw-art-car-traditional-link-between-racing-and-art-continues-with-the-start-of-the-bmw-m-hybrid-v8-at-the-24-hour-race-of-le-mans-in-2024/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/dynamism-within-a-form-internationally-renowned-artist-julie-mehretu-will-create-the-20th-bmw-art-car-traditional-link-between-racing-and-art-continues-with-the-start-of-the-bmw-m-hybrid-v8-at-the-24-hour-race-of-le-mans-in-2024/</guid><pp:caseid>787992</pp:caseid><pp:summary><![CDATA[BMW announced a collaboration today at the Solomon R. Guggenheim Museum in New York City with internationally renowned New York-based artist Julie Mehretu to create the 20th BMW Art Car. Mehretu was unanimously chosen by an international jury of museum directors and curators, and will be given total creative freedom to design the next instalment in BMW’s legendary collection of ”rolling sculptures”.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Note: This press release is a 1:1 copy of the original issued
    by BMW headquarters in Germany. No adaptations have been made to
    cater for the UK market.<br />
    <br />Munich/New York.</strong> BMW announced a collaboration today
  at the Solomon R. Guggenheim Museum in New York City with
  internationally renowned New York-based artist Julie Mehretu to create
  the 20th BMW Art Car. Mehretu was unanimously chosen by an
  international jury of museum directors and curators, and will be given
  total creative freedom to design the next instalment in BMW’s
  legendary collection of ”rolling sculptures”. BMW will enter Mehretu’s
  BMW M Hybrid V8 Art Car in the 24 Hour race of Le Mans in June 2024.
  This continues an almost 50-year tradition that has delighted not only
  motorsport enthusiasts but anyone into design or the arts, technology
  and mobility. Since 1975, artists such as Alexander Calder, Frank
  Stella, Roy Lichtenstein, Andy Warhol, Jenny Holzer, Jeff Koons, Cao
  Fei, and John Baldessari have created racing cars for BMW.</p>
<p>“I've loved cars for most of my life, as toys, as objects, as
  possibilities. It is from that space that I'm really excited to be
  working on the next BMW Art Car more than anything,” stated Julie
  Mehretu. “The thrill of the speed, the 24 Hour race of Le Mans and
  what is possible to invent in hybrid and fully electric vehicles as
  future modes of play and pushing ahead into new terrains of
  transportation and motorsports.”</p>
<p>”The BMW Art Car Collection is a central element of our global
  cultural commitment, which has been in place for more than 50
  years," said Ilka Horstmeier, Member of the Board of Management
  of BMW AG, Human Resources and Real Estate, at the presentation in New
  York. ”The combination of technology and art, of design and motorsport
  sparks a timeless fascination. I have admired Julie Mehretu's work for
  many years. I am particularly pleased that our cooperation will have a
  lasting cultural impact beyond the vehicle she has designed,
  especially in Africa.”</p>
<p>
  <strong>An artistic concept beyond the car: Translocal Media Workshop
    Series in 2025<br /></strong>The collaboration between BMW and Julie
  Mehretu will not only leave its mark on the Le Mans racetrack.</p>
<p>There are far and few spaces on the continent of Africa where artists
  can convene, exchange, and experiment in ways that foster
  collaboration across local contexts. Julie Mehretu and Mehret
  Mandefro, Emmy-nominated producer, writer and co-founder of the
  Realness Institute which aims to strengthen the media ecosystem across
  Africa, will host a series of gatherings in eight African cities over
  the course of nine months to open up space for artists to meet,
  exchange, and collaborate in translocal ways. These workshops have the
  sole intention of opening up a forum for the artists to consider new
  pathways to implementing just civic futures in their respective local
  communities and harness the power of the translocal collective.</p>
<p>The methodology of these workshops is based on the Exodus Media
  Workshop (EMW) which is an arts education laboratory initiated by
  Denniston Hill that focuses on the inter-dependent inventions of image
  making and representation in the media. The workshop begins from the
  shared intention that we must disentangle self-being from its mediated
  depiction, and that our identities can be reclaimed and reshaped by
  our own standards.</p>
<p>The outcome and results of the workshops will be presented together
  with the 20th BMW Art Car at the Zeitz Museum of Contemporary Art
  Africa in Cape Town in 2025.</p>
<p>
  <strong>The artist.<br /></strong>Julie Mehretu was born in Addis
  Ababa, the capital city of Ethiopia, in 1970. Together with her family
  she moved to the USA at the age of seven. She received her B.A. from
  Kalamazoo College, Michigan, graduated from The Rhode Island School of
  Design with a Masters of Fine Arts degree in 1997, and also spent a
  year studying at Cheikh Anta Diop University, Dakar Senegal. In
  exploring palimpsests of history, from geological time to a modern-day
  phenomenology of the social, her paintings, prints and drawings engage
  the viewer in a dynamic visual articulation of contemporary
  experience, a depiction of social behavior and the psychogeography of space. </p>
<p>Mehretu has been running a studio in New York since 1999. She has
  received numerous awards for her work, including the MacArthur Award
  and the US Department of State Medal of Arts Award. A representative
  survey of her work has been exhibited at LACMA (Los Angeles), the High
  Museum (Atlanta), the Whitney Museum of American Art (New York), and
  the Walker Museum of Art (Minneapolis) from 2019 to 2023. In 2021,
  Julie Mehretu became a member of the American Academy of Arts and
  Sciences and the National Academy of Design.</p>
<p>Julie Mehretu is represented globally by Marian Goodman Gallery, and
  also exhibits with White Cube, London, and Carlier Gebauer, Berlin.</p>
<p>
  <strong>Statements of the jury. Unanimous
  nomination.<br /></strong>Julie Mehretu was unanimously chosen to
  design the 20<sup>th</sup> BMW Art Car in 2018 by an international
  jury from the art world with an outstanding reputation based on their
  experience and expertise in leading positions at major museums and
  galleries. It is composed of the following personalities:</p>
<ul>
  <li>Cecilia Alemani, Donald R. Mullen, Jr. Director and Chief Curator,
    High Line Art, New York</li>
  <li>Richard Armstrong, Director, Solomon R. Guggenheim Museum and
    Foundation, New York</li>
  <li>Anton Belov, Director, Garage Museum of Contemporary Art, Moscow</li>
  <li>Anita Dube, artist and curator Kochi-Muziris-Biennale 2018</li>
  <li>Yilmaz Dziewior, Director, Museum Ludwig, Cologne</li>
  <li>Okwui Enwezor (1963 – 2019), former Director, Haus der Kunst, Munich </li>
  <li>Massimiliano Gioni, Edlis Neeson Artistic Director, New Museum,
    New York</li>
  <li>Madeleine Grynsztejn, Pritzker Director, Museum of Contemporary
    Art Chicago</li>
  <li>Koyo Kouoh, Executive Director and Chief Curator, Zeitz MOCAA,
    Cape Town</li>
  <li>Matthias Mühling, Director, Städtische Galerie im Lenbachhaus und
    Kunstbau, Munich</li>
  <li>Hans-Ulrich Obrist, Artistic Director, Serpentine Galleries, London</li>
  <li>Hervé Poulain, Initiator BMW Art Car Collection and CEO Artcurial</li>
  <li>Stephanie Rosenthal, Director, Guggenheim Abu Dhabi</li></ul>
<p>Madeleine Grynsztejn, Pritzker Director, Museum of Contemporary Art
  Chicago:<br />“Julie Mehretu is the perfect artist for this early 21st
  century. To merge her work with the shape and form of a speeding
  vehicle is really an alignment of perfection. For years, Julie has
  painted speed and for a long time worked very successfully at scale.
  This means to me that she will be able to create a form that you can
  see from a distance because with many of her large commissions, you
  need to back up to really enjoy them. She has an understanding of
  space and speed that is a perfect partner to the BMW Art Car.”</p>
<p>Koyo Kouoh, Executive Director and Chief Curator, Zeitz MOCAA, Cape
  Town: <br />“I think that Julie Mehretu’s practice combines a
  sprawling visuality with a political background. She will be the
  perfect artist to really moderate this tension about race, technology,
  car, velocity and bring it into a form that is legible for the wider public.”</p>
<p>Okwui Enwezor (1963 - 2019), former Director, Haus der Kunst,
  Munich:<br />“Julie Mehretu’s work incapsulates different questions of
  movement. She expresses <strong>dynamism within a form</strong>. It is
  a very clear and sound understanding of how the object acts in space.
  And I think this really makes it a very exciting proposition to have
  an artist of her calibre who has the long-standing experience to take
  on this project.”</p>
<p>Hans Ulrich Obrist, Artistic Director, Serpentine Galleries,
  London:<br />“Julie Mehretu creates paintings which very often go
  beyond the canvas. Her practice is very interdisciplinary and of
  course, that’s exactly what will happen with the BMW Art Car. The
  artists do not just develop ideas alone in their studio, but in
  dialogue with many people in the company and particularly with the
  engineers, the inventors and the designers.”</p>
<p>Cecilia Alemani, Donald R. Mullen, Jr. Director and Chief Curator,
  High Line Art, New York:<br />“I think Julie is a wonderful artist who
  has been able to bring the three-dimensionality of our reality into
  the two-dimensionality of paintings and flat surfaces. She is someone
  that has been looking at our cities, the speed of our culture, vectors
  and velocity and these are all themes that resonate with the BMW Art
  Car. Her project for the BMW Art Car will be compelling and bring
  together all these aspects into this wonderful platform.”</p>
<p>Stephanie Rosenthal, Director, Guggenheim Abu Dhabi:<br />“Julie
  Mehretu is mainly known for large-scale two-dimensional works which
  are based on speed, space, creating and imagining space. And so now
  working with the BMW Art Car really will extend, I think, her
  experience of working with a three-dimensional object and kind of
  implementing her idea of space, and also probably become a form of
  futurist architecture exploring technology. And, therefore, I think
  she’s a brilliant pick.”</p>
<p>
  <strong>The BMW M Hybrid V8.<br /></strong>The canvas for the 20th BMW
  Art Car is the BMW M Hybrid V8. BMW M GmbH's new competition car in
  endurance racing features a hybrid drive system with around 640 hp,
  whose 4.0-liter V8 engine is supported by an electric motor (max
  speed: up to 345 kph/215 mph, depending on track layout). This makes
  the prototype race car, which weighs just 1,030 kilograms, the poster
  child for typical M performance and the fascination with electrified drives.</p>
<p>The BMW M Hybrid V8 is currently competing successfully in the GTP
  (Grand Touring Prototype) class of the North American IMSA endurance
  racing series. BMW M Motorsport will also return to the FIA World
  Endurance Championship in the 2024 season. In the races for the
  official FIA World Endurance Championship, the BMW M Hybrid V8 will
  face top-class competition in the Hypercars category. This means that
  the BMW M Hybrid V8 will also be competing in the 24 Hours of Le Mans
  – the first BMW M Motorsport prototype since the BMW V12 LMR won the
  classic in 1999.</p>
<p>
  <strong>The BMW Art Car Collection.<br /></strong>Since 1975, renowned
  artists from all over the world have been designing BMW Art Cars. The
  initiative came from French racing driver and art lover Hervé Poulain,
  who, in collaboration with then Head of BMW Motorsport Jochen
  Neerpasch, asked his artist friend Alexander Calder to paint an
  automobile. The result was a BMW 3.0 CSL that competed in the 24 Hours
  of Le Mans in 1975, where it became a crowd favorite. This was the
  birth of the BMW Art Car Collection.</p>
<p>In the years that followed, renowned artists such as Frank Stella,
  Roy Lichtenstein, Andy Warhol, Robert Rauschenberg, Esther Mahlangu,
  David Hockney, Jenny Holzer, Ólafur Elíasson and Jeff Koons added
  further BMW Art Cars to the collection, each in their own individual
  style. Most recently, Chinese multimedia artist Cao Fei and American
  John Baldessari each presented a BMW Art Car based on the BMW M6 GT3
  in 2016 and 2017. The BMW Art Cars are not only shown at their home,
  the BMW Museum in Munich, but also travel around the world as part of
  international exhibitions.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Chris Overall<br>Tel: +447815370990<br>E-mail: <a href="mailto:chris.overall@bmw.co.uk">chris.overall@bmw.co.uk</a></div></div></div>]]></description><category><![CDATA[Press Release,Cultural Engagement,Art Car]]></category>
            <pubDate>Thu, 29 Jun 2023 12:25:00 +0200</pubDate>
            <pp:lastModified>Thu, 29 Jun 2023 10:25:00 +0000</pp:lastModified>
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                        <title>Nikita Gale premiers “63/22” as part of BMW Open Work by Frieze. The artist and BMW i7 designers co-created a site-specific  installation, that will be presented and activated through live acts in the BMW Lounge.</title>
                        <link>https://newsroom.bmwgroup.com/emea/nikita-gale-premiers-6322-as-part-of-bmw-open-work-by-frieze-the-artist-and-bmw-i7-designers-co-created-a-site-specific--installation-that-will-be-presented-and-activated-through-live-acts-in-the-bmw-lounge/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/nikita-gale-premiers-6322-as-part-of-bmw-open-work-by-frieze-the-artist-and-bmw-i7-designers-co-created-a-site-specific--installation-that-will-be-presented-and-activated-through-live-acts-in-the-bmw-lounge/</guid><pp:caseid>788022</pp:caseid><pp:summary><![CDATA[For the sixth consecutive year, Frieze and BMW continue their long-term partnership with the art initiative BMW Open Work by Frieze. Artist Nikita Gale worked with BMW i7 designers to present the site-specific installation “63/22” in the BMW Lounge. Featuring more than 160 of the world’s leading galleries and led by Eva Langret, the 19th edition of Frieze London takes place from October 12-16, 2022.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>London/Munich. </strong>For the sixth consecutive year, Frieze
  and BMW continue their long-term partnership with the art initiative
    <strong>BMW Open Work by Frieze.</strong> Artist <strong>Nikita
  Gale</strong> worked with BMW i7 designers to present the
  site-specific installation <strong>“63/22”</strong> in the BMW Lounge.
  Featuring more than 160 of the world’s leading galleries and led by
  Eva Langret, the 19th edition of Frieze London takes place from
  October 12-16, 2022.<br />
  <br />Curated by <strong>Attilia Fattori Franchini</strong>, BMW Open
  Work by Frieze invites an artist to develop an ambitious project
  utilising BMW design and technology to pursue their practice in
  innovative new directions. BMW Open Work offers artists the
  possibility of engaging in a rich dialogue with BMW engineers,
  designers, and experts from different fields to create unique artistic projects.<br />
  <br />Investigating the politics of sound and its surrounding, Nikita
  Gale’s practice enquires themes of invisibility and audibility,
  recasting the complicated dynamic between performer and spectator.
  Within the work, notions are subverted and destabilized.<br />
  <br />Nikita Gale’s interest in the history of sound continues with
  “63/22”, in which the artist reflects on the relationship between
  automotive and sound technologies, already closely associated since
  the 1960s. In fact, the Gibson Firebird, one of the most popular
  electric guitars, was designed by a car designer in 1963. <br />
  <br />Emerging from an intense dialogue with BMW i7 designers and
  engineers whilst reinforcing BMW’s commitment to art and music, Gale
  presents for Frieze London 2022 a sculptural installation comprising
  of five customised electric guitars. The guitars will be named
  historically significant and iconic Black women guitarists: Memphis
  Minnie, Sister Rosetta Tharpe, Barbara Lynn, Big Mama Thornton, and
  Joan Armatrading. Activated in the lounge through a series of live
  acts performed by musicians invited by Gale, the guitars will play
  through the BMW i7, transforming the car into a sound amp, amplifying
  the relationship between the car, sound technologies and creativity. <br />
  <br />The guitars have been created in collaboration with BMW i7
  designers and realised by a UK-based luthier, Ian Malone. <br />
  <br />
  <strong>Nikita Gale</strong> says: “This commission with BMW and
  Frieze has been an exciting opportunity to further my long-standing
  interest in the interconnectedness of sound, space, and social
  systems. Having the opportunity to work with the incredibly
  enthusiastic i7 designers at BMW alongside the endlessly talented
  luthier Ian Malone was a dream come true. I was truly thrilled by the
  team's excitement around creating these new electric guitar models as
  we collectively reflected on the parallel histories of music evolution
  and automotive design.“<br />
  <br />“I couldn’t be more excited to work with a polyhedric artist
  such as Nikita Gale. Gale’s project ‘63/22’ expands the collaborative
  potentialities of the BMW Open Work commission by inviting BMW i7
  designers to create five customized electric guitars. Through this
  invitation, Gale brings to the foreground a historical investigation
  of the relationship between technologies of sound and technologies of
  speed whilst transforming the BMW lounge into an experimental music
  venue. The project reenacts a productive and cultural exchange between
  two industries unraveling how these two fields have influenced one
  another in the past and continue to do so in the present”, said
    <strong>Attilia </strong>
  <strong>Fattori Franchini</strong>.<br />
  <br />Further information can be found at <a href="https://frieze.com/bmw-open-work">https://frieze.com/bmw-open-work</a><br />
  <br />
  <strong>Frieze Music<br /></strong>In celebration of their long-term
  collaboration, BMW partners with Frieze to present Frieze Music in
  London again. On October 12, Mercury Prize nominee Self Esteem will
  perform at the iconic KOKO Club, followed by DJ Sam Gellaitry. Doors
  open from 8pm, the performance will begin at 9pm.<br />
  <br />Further Events at the BMW Lounge (Frieze London, Regent’s Park):<br />
  <strong>Wednesday, October 12<br /></strong>From 3pm: VIP Lounge
  Opening; Guitars activation and performance, Champagne Hour<br />
  <strong>
    <br />Thursday, October 13<br /></strong>From 3pm: Guitars
  activation and performance, Champagne Hour, Talk between Nikita Gale x
  Ian Malone x BMW designers<br />
  <strong>
    <br />Friday, October 14<br /></strong>From 3pm: Champagne Hour <br />
  <strong>
    <br />Saturday, October 15 <br /></strong>From 12pm: Nikita Gale
  Book Launch<br />From 3pm: Guitars activation and performance<br />
  <strong>
    <br />Sunday, October 16 <br /></strong>From 3pm: Champagne Hour <br />
  <br />To register for the events, please click <a href="https://bmwgroupculture.com/bmw-open-work-x-nikita-gale?partner=yjlhX3Mtuv">here</a>.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Helen Wilson<br>Tel: +44-1252-92-1928<br>E-mail: <a href="mailto:helen.wilson@bmw.co.uk">helen.wilson@bmw.co.uk</a></div></div></div>]]></description><category><![CDATA[Press Release,Cultural Engagement]]></category>
            <pubDate>Mon, 10 Oct 2022 11:55:41 +0200</pubDate>
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                        <title>World Premiere of Jeff Koons&#039; BMW Art Car at the Centre Pompidou in Paris. Car will race at 24 hours of Le Mans.</title>
                        <link>https://newsroom.bmwgroup.com/emea/world-premiere-of-jeff-koons-bmw-art-car-at-the-centre-pompidou-in-paris-car-will-race-at-24-hours-of-le-mans/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/world-premiere-of-jeff-koons-bmw-art-car-at-the-centre-pompidou-in-paris-car-will-race-at-24-hours-of-le-mans/</guid><pp:caseid>787659</pp:caseid><pp:summary><![CDATA[Paris. At the premiere of the 17th BMW Art Car Jeff Koons unveiled and signed his car in front of 300 international VIP guests on June 1 in the Centre Pompidou, one of the world’s most prestigious cultural institutions for modern and contemporary art. It is the same place where Roy Lichtenstein back in 1977 first presented and signed his Art Car.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Note: This press release is a 1:1 copy of the original issued
    by BMW headquarters in Germany. No adaptations have been made to
    cater for the UK market.</strong></p>
<p>
  <strong> </strong></p>
<p>
  <strong>Paris.</strong> At the premiere of the 17th BMW Art Car Jeff
  Koons unveiled and signed his car in front of 300 international VIP
  guests on June 1 in the Centre Pompidou, one of the world’s most
  prestigious cultural institutions for modern and contemporary art. It
  is the same place where Roy Lichtenstein back in 1977 first presented
  and signed his Art Car.</p>
<p> </p>
<p>In the spirit of Calder, Stella, Lichtenstein, Warhol, BMW announced
  this year that the 17th Art Car created by Jeff Koons will race where
  the first rolling pieces of art by legendary artists raced – at
  the 24 Hours of Le Mans in France on June 12-13, 2010. Koons’
  canvas is a BMW M3 GT2, which was homologated to compete at this
  year’s running of the world’s most famous endurance race.</p>
<p> </p>
<p>On June 2, between 11 am to 9 pm, the public will have the chance to
  see the Art Car free of charge in the Forum of the Centre Pompidou. At
  5.30 pm Jeff Koons will participate in a book signing at the official
  book store of the museum before he will talk about his work in
  conversation with Alain Seban, President of the Centre Pompidou, at 6
  pm at the Forum of the museum.</p>
<p> </p>
<p>
  <strong>The Design Process </strong></p>
<p> </p>
<p>As part of his creative process, the artist collected images of race
  cars, related graphics, vibrant colors, speed and explosions. The
  resulting artwork of bright colors conceived by Koons is evocative of
  power, motion and bursting energy. Its silver interior along with the
  powerful exterior design, the Art Car will impart a dynamic appearance
  even when it’s standing still.</p>
<p> </p>
<p>“These race cars are like life, they are powerful and there is
  a lot of energy,” said Koons. “You can participate with
  it, add to it and let yourself transcend with its energy. There is a
  lot of power under that hood and I want to let my ideas transcend with
  the car – it’s really to connect with that power”.</p>
<p> </p>
<p>Koons has been in an intense collaboration with BMW’s team in
  Munich for months – melding his skill with sophisticated BMW
  engineering – to ensure that the 17th BMW Art Car will be
  race-ready for the 24 Hours of Le Mans.</p>
<p> </p>
<p>Traveling back and forth to Germany many times since the February 2
  announcement that Koons would create the 17th BMW Art Car, the artist
  has worked with the BMW engineering and design teams to conduct
  in-depth explorations of materials and application options that will
  prove crucial to optimizing both the aesthetic and aerodynamic
  attributes of the race car. Working with actual 3-D computer-aided
  design (CAD) models of the BMW M3 GT2, Koons could simulate the
  application of the graphic to the car’s surfaces and evaluate it
  from all angles.</p>
<p>Koons even donned a helmet and joined BMW’s Rahal Letterman
  Racing Team for testing in Sebring, Florida, on February 23. Koons was
  able to experience the M3 GT2 at race speed to further inspire his
  design. As Koons describes it, he witnessed “the raw unfiltered
  performance” of the M3 GT2 from the seat of a historic BMW M1
  race car. Koons also drove a BMW M3 Coupe on the circuit to further
  the dynamic exercise.</p>
<p> </p>
<p>Under Koons’ direct guidance and supervision, his BMW Art Car
  was produced in assistance with a team of BMW engineers and designers
  at Schmid Design, (ORT), Bavaria. The challenge to create the BMW Art
  Car had to do with using a light material and a design that would not
  interfere with the racecar's aerodynamics and weight. Timing was also
  an issue, as there was only a two month window between the first
  design sketches and the Paris world premiere. This is why digital
  print on car wrapping vinyl was used covered by a double clear-coating
  to bring out the color. To apply hundreds of dynamic lines of Koons'
  design onto the car, CAD designs were translated from 3D into 2D for
  the printing process and then painstakingly applied to the entire car
  as well as onto individual spare parts. Koons design incorporates many
  bright contrasting colors to communicate the aesthetics of power. The
  concept design was transformed into hard eged lines of color. Graphics
  of debris were added to the rear sides and back of the car to similute
  the power of the car. Furthermore, two graphic rings on the rear of
  the car represent supersonic acceleration.</p>
<p> </p>
<p>
  <strong>Koons and BMW</strong></p>
<p> </p>
<p>The germination of Koons’ collaboration with BMW began in 2003,
  when he expressed his desire to create a BMW Art Car. His relationship
  with BMW started more than two decades ago when he drove a BMW while
  residing in Munich, home to the BMW Group headquarters. Koons is known
  for his heartfelt appreciation of cars. Earlier this year he was even
  recognized by music icon Bono of U2 as one of the ideal artists to
  design a car that would make the world fall in love with automobiles again.</p>
<p> </p>
<p>Koons’ creative process for the BMW Art Car mirrors techniques,
  some borrowed from transportation design and development, which he
  regularly employs for his artistic production. For example, in the
  creation of Koons’ monumental sculptures, his studio uses 3-D
  CAD models to evaluate the surfaces, assembles them via methods found
  in bike chop shops, and paints them in a manner based on sophisticated
  automotive painting techniques.</p>
<p> </p>
<p>
  <strong>The 24 Hours of Le Mans race</strong></p>
<p> </p>
<p>In April 2010, BMW Motorsport Director Mario Theissen announced the
  driver line-up for the 24 Hours of Le Mans. Andy Priaulx (GB), Dirk
  Müller (DE) and Dirk Werner (DE) will race the BMW Art Car #79.
  Jörg Müller (DE), Augusto Farfus (BR), Uwe Alzen (DE) will
  drive the BMW Le Mans car #78.</p>
<p> </p>
<p>The 24 Hours of Le Mans is the world’s oldest endurance race in
  all of sports car racing, held annually since 1923 near the town of Le
  Mans, Sarthe, France. Commonly known as the Grand Prix of Endurance,
  it is organized by the Automobile Club de l’Ouest (ACO) and runs
  on a circuit containing closed public roads. The race is designed not
  only to test a car and driver’s ability to be quick, but also to
  last over a 24-hour period.</p>
<p> </p>
<p>French auctioneer and racing driver Hervé Poulain first had
  the idea of asking an artist to paint the car he himself would compete
  with. Taking up this initiative in 1975, American artist Alexander
  Calder painted a BMW racing car, thus laying the foundation. The Art
  Car experiment was soon continued: a year later, Calder Art Car
  co-driver Sam Posey introduced Frank Stella to the idea of BMW Art
  Cars when the New York-based artist covered a BMW with his typical
  grid-like pattern. Stella’s work was followed by a series of
  celebrated pop artists: Roy Lichtenstein, Andy Warhol and Robert
  Rauschenberg. Apart from Rauschenberg’s Art Car, all these took
  part in the Le Mans 24-hour race, some of them enjoying remarkable success.</p>
<p> </p>
<p>
  <strong>The BMW M3 GT2</strong></p>
<p> </p>
<p>Derived from the BMW M3 high-performance sports car, the BMW M3 GT2
  boasts a 4.0-liter V8 engine with a maximum output of 500 bhp, an
  upgraded chassis, racing-caliber brakes, and extensive use of
  lightweight materials.  Able to reach 100 mph in 3.4 seconds, the
  BMW M3 GT2 is rapidly emerging as a real first year contender at this
  year’s event.</p>
<p> </p>
<p>For the Comeback at 24 Le Mans BMW Motorsport is supported by
  numerous successful partners. This is why the BMW M3 GT2 will be
  labeled with the logos of Castrol, Crowne Plaza, Dunlop, Randstad,
  Sympatex, LuK, H&R, BBS and NGK for the race on the “Circuit
  de la Sarthe”.</p>
<p> </p>
<p>
  <strong>BMW Art Cars</strong></p>
<p> </p>
<p>Since 1975, artists from throughout the world have turned BMW
  automobiles into art signifying a particular period through the Art
  Car program. In 2007, the latest installment was revealed with Olafur
  Eliasson’s “Your mobile expectations: BMW H2R
  project.” Many of the cars by the likes of Warhol, Lichtenstein,
  Stella, Rauschenberg, Hockney and Holzer have been exhibited in
  renowned museums throughout the world including the Louvre, the
  Guggenheim Museums, and the Shanghai Art Museum. They have been
  displayed at the BMW Museum in Munich, between 2006 and 2010 and many
  went on a world tour throughout Asia, Russia, Africa, India, the
  United States and Mexico. The Koons car number, “79,” pays
  tribute to the 1979 Andy Warhol car. The Warhol car was assigned the
  number “76,” an homage to the 1976 Frank Stella car, both
  of which raced at Le Mans.</p>
<p>The home of all BMW Art Cars is the BMW Museum in Munich. Starting in
  September, Koons’ 17th BMW Art Car will be presented there
  together with some of its predecessors.</p>
<p> </p>
<p>With over 100 major projects worldwide, BMW Group cultural programs
  have been an integral part of the company’s contributions to
  society for almost 40 years.  Besides contemporary art,
  architecture and design, classical music and jazz are key components
  of this engagement.</p>
<p> </p>
<p>
  <strong>The BMW Group</strong></p>
<p>
  <strong> </strong></p>
<p>The BMW Group is one of the most successful manufacturers of
  automobiles and motorcycles in the world with its BMW, MINI and
  Rolls-Royce brands. As a global company, the BMW Group operates 24
  production facilities in 13 countries and has a global sales network
  in more than 140 countries.</p>
<p>The BMW Group achieved a global sales volume of approximately 1.29
  million automobiles and over 87,000 motorcycles for the 2009 financial
  year. The pre-tax profit for 2009 was euro 413 million, revenues
  totalled euro 50.68 billion. At 31 December 2009, the company employed
  a global workforce of approximately 96,000 associates. The success of
  the BMW Group has always been built on long-term thinking and
  responsible action. The company has therefore established ecological
  and social sustainability throughout the value chain, comprehensive
  product responsibility and a clear commitment to conserving resources
  as an integral part of its strategy. As a result of its efforts, the
  BMW Group has been ranked industry leader in the Dow Jones
  Sustainability Indexes for the last five years.</p>
<p> </p>
<p>TV Footage will be available from June 2, 2010 onwards at: <a href="http://www.thenewsmarket.com">www.thenewsmarket.com</a></p>
<p> </p>
<p> </p>
<p>To see the video on the 17th BMW Art Car designed by Jeff Koons,
  please go to:</p>
<p>
  <a href="http://www.youtube.com/watch?v=eG83ETbo0xE">http://www.youtube.com/watch?v=eG83ETbo0xE<br /></a></p>
<p> </p>
<p>For questions please contact:</p>
<p> </p>
<p>Thomas Girst, Spokesperson Cultural Communications</p>
<p>Telephone: +49 89 382 24753, Fax: +49 89 382 10881</p>
<p> </p>
<p>Antonia Walther, Cultural Communications</p>
<p>Telephone: + 49 89 382 10422, Fax: +49 89 382 10881</p>
<p> </p>
<p>www.facebook.com/bmwgroupview</p>
<p>Media Website: <a href="https://newsroom.bmwgroup.com/global/en">https://newsroom.bmwgroup.com/global/en</a></p>
<p> </p>
<p>E-mail: presse@bmw.de</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Wieland Brúch<br>Tel: +49-89-382-72652<br>E-mail: <a href="mailto:wieland.bruch@bmw.de">wieland.bruch@bmw.de</a></div></div></div>]]></description><category><![CDATA[Press Release,BMW,Cultural Engagement]]></category>
            <pubDate>Wed, 02 Jun 2010 09:30:00 +0200</pubDate>
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                        <title>BMW ANNOUNCES JEFF KOONS’ ART CAR WILL RACE AT 24 HOURS OF LE MANS / WORLD PREMIERE AT PARIS’ CENTRE POMPIDOU</title>
                        <link>https://newsroom.bmwgroup.com/emea/bmw-announces-jeff-koons-art-car-will-race-at-24-hours-of-le-mans--world-premiere-at-paris-centre-pompidou/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/bmw-announces-jeff-koons-art-car-will-race-at-24-hours-of-le-mans--world-premiere-at-paris-centre-pompidou/</guid><pp:caseid>787732</pp:caseid><pp:summary><![CDATA[New York In the spirit of Calder, Stella, Lichtenstein, Warhol, and Holzer, BMW announced today that the 17th Art Car created by Jeff Koons will race where the first rolling pieces of art by legendary artists raced – at the 24 Hours of Le Mans in France, June 12-13, 2010. Koons’ canvas is a BMW M3 GT2, which was homologated to compete at this year’s running of the world’s most famous endurance race. In another nod to tradition, Koons will present the world premiere and sign his car at Paris’ Centre Pompidou on June 1, 2010, just as Roy Lichtenstein did in 1977.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Koons Reveals Preliminary Designs for the BMW M3 GT2 </strong>
  <strong> </strong></p>
<p>
  <strong> </strong></p>
<p>
  <strong>New York </strong>In the spirit of Calder, Stella,
  Lichtenstein, Warhol, and Holzer, BMW announced today that the 17th
  Art Car created by Jeff Koons will race where the first rolling pieces
  of art by legendary artists raced – at the 24 Hours of Le Mans
  in France, June 12-13, 2010. Koons’ canvas is a BMW M3 GT2,
  which was homologated to compete at this year’s running of the
  world’s most famous endurance race. In another nod to tradition,
  Koons will present the world premiere and sign his car at Paris’
  Centre Pompidou on June 1, 2010, just as Roy Lichtenstein did in 1977.</p>
<p> </p>
<p>Adding to the occasion, Koons released for the first time his
  preliminary design concept for the car today at a press conference in
  New York City.  As part of his creative process, the artist
  collected images of race cars and graphics, vibrant colors and speed.
  He layered them into a digital collage depicting his sources of
  inspiration.  The resulting graphic conceived by Koons
  – evocative of power, motion and light and rendered in the
  artist’s signature saturated hues on a black ground set against
  the car’s silver interior – will impart a dynamic
  appearance to the race car even when it’s standing still.</p>
<p> </p>
<p>“These race cars are like life, they are powerful and there is
  a lot of energy,” said Koons. “You can participate with
  it, add to it and let yourself transcend with its energy. There is a
  lot of power under that hood and I want to let my ideas transcend with
  the car – it’s really to connect with that power.”</p>
<p> </p>
<p>Koons was joined at the press conference by President of the Centre
  Pompidou Alain Seban, BMW of North America President Jim
  O’Donnell, BMW Motorsport Director Mario Theissen, and BMW Le
  Mans driver Andy Priaulx of Great Britain.</p>
<p> </p>
<p>“This is a momentum building year for us that speaks to the
  essence of the brand and the latest chapter of the BMW Art Car program
  is certainly part of this,” said O’Donnell. 
  “It’s an absolute delight for all of us to be working with
  Jeff on this program that is part of the fabric of BMW.”</p>
<p> </p>
<p>
  <strong>World Premiere at the Centre Pompidou, Paris</strong></p>
<p> </p>
<p>Paris’ Centre Pompidou is one of the world’s most
  prestigious cultural institutions for modern and contemporary art and
  is where Roy Lichtenstein first unveiled and signed his car in 1977 as
  Jeff Koons will on June 1. Also, the Koons car number,
  “79,” pays tribute to the 1979 Andy Warhol car.  The
  Warhol car was assigned the number “76,” an homage to the
  1976 Frank Stella car, both of which raced at Le Mans.  </p>
<p> </p>
<p>“Ever since it was created back in 1977, the Centre Pompidou
  has acted as an interface, a platform of exchange between creative art
  and society, striving to expose the larger public to the art of our
  time in the firm belief that art can foster a more innovative and
  flexible society,” said Alain Seban, President of the Centre
  Pompidou.  “For this reason the Centre Pompidou is glad to
  join BMW’s project which, I trust, can go a long way in bringing
  together creation and society by inviting the great artists of our
  time – from Roy Lichtenstein in 1977 to Jeff Koons today –
  to challenge the most mythical object of our era, the car, through a
  unique creation.”</p>
<p> </p>
<p>
  <strong>The Design Process </strong></p>
<p> </p>
<p>“It is a fascinating and inspiring exercise to witness an
  artist present his or her point of view through one of our cars. To
  see Jeff Koons take his unique sensibility and bring it to a BMW race
  car as he works with our team to translate his vision into a
  race-ready car is to truly watch the connection be made between
  technical and artistic intelligence,” said Frank-Peter Arndt,
  member of the Board of Management for the BMW AG with responsibility
  for BMW Group’s international cultural formats.</p>
<p> </p>
<p>Koons has been in an intense collaboration with BMW’s team in
  Munich for months – melding his skill with sophisticated BMW
  engineering – to ensure that the 17th BMW Art Car will be
  race-ready for the 24 Hours of Le Mans. </p>
<p> </p>
<p>Traveling back and forth to Germany several times since the February
  2 announcement that Koons would create the 17th BMW Art Car, the
  artist has worked with the BMW engineering and design teams to conduct
  in-depth explorations of materials and application options that will
  prove crucial to optimizing both the aesthetic and aerodynamic
  attributes of the race car.  Working with actual 3-D
  computer-aided design (CAD) models of the BMW M3 GT2, Koons can
  simulate the application of the graphic to the car’s surfaces
  and evaluate it from all angles. </p>
<p> </p>
<p>Koons even donned a helmet and joined BMW’s American Le Mans
  Series race team for testing in Sebring, Florida, on February
  23.   Koons was able to experience the M3 GT2 at race speed
  to further inspire his design.  As Koons describes it, he
  witnessed “the raw unfiltered performance” of the M3 GT2
  from the seat of a historic BMW M1 race car. Koons also drove a BMW M3
  Coupe on the circuit to further the dynamic exercise.</p>
<p> </p>
<p>
  <strong>The 24 Hours of Le Mans race</strong></p>
<p> </p>
<p>Today, BMW Motorsport Director Mario Theissen announced the driver
  line-up for the 24 Hours of Le Mans.  Andy Priaulx (GB), Dirk
  Müller (DE) and Dirk Werner (DE) will race the BMW Art Car
  #79.  Jörg Müller (DE), Augusto Farfus (BR), Uwe Alzen
  (DE) will drive the BMW Le Mans car #78.</p>
<p> </p>
<p>The 24 Hours of Le Mans is the world’s oldest endurance race in
  all of sports car racing, held annually since 1923 near the town of Le
  Mans, Sarthe, France.  Commonly known as the Grand Prix of
  Endurance, it is organized by the Automobile Club de l’Ouest
  (ACO) and runs on a circuit containing closed public roads. The race
  is designed not only to test a car and driver’s ability to be
  quick, but also to last over a 24-hour period.</p>
<p> </p>
<p>French auctioneer and racing driver Hervé Poulain first had
  the idea of asking an artist to paint the car he himself would compete
  with.  Taking up this initiative in 1975, American artist
  Alexander Calder painted a BMW racing car, thus laying the
  foundation.  The Art Car experiment was soon continued:  a
  year later, Calder Art Car co-driver Sam Posey introduced Frank Stella
  to the idea of BMW Art Cars when the New York-based artist covered a
  BMW with his typical grid-like pattern.  Stella’s work was
  followed by a series of celebrated pop artists:  Roy
  Lichtenstein, Andy Warhol and Robert Rauschenberg.  Apart from
  Rauschenberg’s Art Car, all these took part in the Le Mans
  24-hour race, some of them enjoying remarkable success.</p>
<p> </p>
<p>After taking a break in the 1980’s, the Art Car returned to its
  origins at Le Mans in 1999, when American concept artist Jenny Holzer
  “wrote” her truisms on a BMW V12 Le Mans race car.</p>
<p> </p>
<p>The germination of Koons’ collaboration with BMW began in 2003,
  when he expressed his desire to create a BMW Art Car. His relationship
  with BMW started more than two decades ago when he drove a BMW while
  residing in Munich, home to the BMW Group headquarters.  Koons is
  known for his heartfelt appreciation of cars.  Earlier this year
  he was even recognized by music icon Bono of U2 as one of the ideal
  artists to design a car that would make the world fall in love with
  automobiles again.</p>
<p> </p>
<p>Koons’ creative process for the BMW Art Car mirrors techniques,
  some borrowed from transportation design and development, which he
  regularly employs for his artistic production.  For example, in
  the creation of Koons’ monumental sculptures, his studio uses
  3-D CAD models to evaluate the surfaces, assembles them via methods
  found in bike chop shops, and paints them in a manner based on
  sophisticated automotive painting techniques.</p>
<p> </p>
<p>“It is fitting that Jeff Koons’ car will follow in the
  storied tradition of the renowned artists who created the early
  race-inspired BMW Art Cars,” said O’Donnell. 
  “We look forward to BMW’s return to Le Mans – and
  perhaps even sharing a toast with Jeff at the finish line.”</p>
<p> </p>
<p>Derived from the BMW M3 high-performance sports car, the BMW M3 GT2
  boasts a 4.0-liter V8 engine with a maximum output of 500 bhp, an
  upgraded chassis, racing-caliber brakes, and extensive use of
  lightweight materials.  Able to reach 100 mph in 3.4 seconds, the
  BMW M3 GT2 is rapidly emerging as a real first year contender at this
  year’s event.</p>
<p> </p>
<p>BMW Motorsport Director Mario Theissen said, “The race in Le
  Mans is one of the most important events in international
  motorsport.  This makes it the perfect stage to revive the
  tradition of the BMW Art Car.  Jeff Koons’ work of art will
  leave a lasting impression with all those who see it, even after the
  BMW M3 GT2 has crossed the finish line.  BMW Art Cars have often
  also been able to impress with their sporting achievements.  I am
  optimistic that this will be the case again this year.”</p>
<p> </p>
<p>Beginning in September, the Koons Art Car will be on view at the BMW
  Museum in Munich, as part of a special exhibition commemorating the
  program’s 35th anniversary.</p>
<p>
  <strong> </strong></p>
<p>
  <strong>BMW Art Cars</strong></p>
<p>
  <strong> </strong></p>
<p>Since 1975, artists from throughout the world have turned BMW
  automobiles into art signifying a particular period through the Art
  Car program.  In 2007, the latest installment was revealed with
  Olafur Eliasson’s “Your mobile expectations: BMW H2R
  project.” Many of these have been exhibited in renowned museums
  throughout the world including the Louvre, the Guggenheim Museums, and
  the Shanghai Art Museum.  They have been displayed at the BMW
  Museum in Munich, between 2006 and 2010 and many went on a world tour
  throughout Asia, Russia, Africa, India, the United States and Mexico.</p>
<p> </p>
<p>The home of all BMW Art Cars is the BMW Museum in Munich. Starting in
  September, Koons’ 17th BMW Art Car will be presented there
  together with some of its predecessors.</p>
<p> </p>
<p>With over 100 major projects worldwide, BMW Group cultural programs
  have been an integral part of the company’s contributions to
  society for almost 40 years.  Besides contemporary art,
  architecture and design, classical music and jazz are key components
  of this engagement.</p>
<p> </p>
<p>For a link to photos and more information, please visit: <a
    href="http://www.bmwusanews.com/artsandculture" target="_blank">www.bmwusanews.com/artsandculture</a></p>
<p>
  <a href="http://www.independent-collectors.com/bmwartcars" target="_blank">www.independent-collectors.com/bmwartcars</a></p>
<p> </p>
<p> <strong>The BMW Group</strong></p>
<p>
  <strong> </strong></p>
<p>The BMW Group is one of the most successful manufacturers of
  automobiles and motorcycles in the world with its BMW, MINI and
  Rolls-Royce brands. As a global company, the BMW Group operates 24
  production facilities in 13 countries and has a global sales network
  in more than 140 countries.</p>
<p>The BMW Group achieved a global sales volume of approximately 1.29
  million automobiles and over 87,000 motorcycles for the 2009 financial
  year. The pre-tax profit for 2009 was euro 413 million, revenues
  totalled euro 50.68 billion. At 31 December 2009, the company employed
  a global workforce of approximately 96,000 associates.</p>
<p>The success of the BMW Group has always been built on long-term
  thinking and responsible action. The company has therefore established
  ecological and social sustainability throughout the value chain,
  comprehensive product responsibility and a clear commitment to
  conserving resources as an integral part of its strategy. As a result
  of its efforts, the BMW Group has been ranked industry leader in the
  Dow Jones Sustainability Indexes for the last five years.</p>
<p> </p>
<p>BMW Group Corporate Communications</p>
<p> </p>
<p>Stacy Morris, Corporate Communications, BMW of North America</p>
<p>Telephone: +1 201 370 5134, stacy.morris@bmwna.com</p>
<p> </p>
<p>Thomas Girst, Spokesperson Cultural Communications, BMW AG</p>
<p>Telephone: +49 89 382 24753, thomas.girst@bmw.de</p>
<p>
  <span> </span></p>
<p>
  <span>
    <span> </span></span></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Thomas Girst<br>Tel: +49-89-382-24753<br>E-mail: <a href="mailto:thomas.girst@bmwgroup.com">thomas.girst@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,Lifestyle Products,BMW,Cultural Engagement,Sports]]></category>
            <pubDate>Tue, 06 Apr 2010 17:00:00 +0200</pubDate>
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