Fujairah & Jebel Yibir, UAE - 24 November, 2025 - Every journey begins with light. It shapes our view, guides our path and transforms the ordinary into extraordinary. Winding along the coastline of Fujairah, the BMW 7 Series and BMW X7 Individual models embody this ethos and redefine the feeling of modern luxury.

The BMW 7 Series Individual shimmers in its two-tone finish of Maldives Blue and silver-grey, mirroring the sea it reflects. Every curve follows the horizon’s calm rhythm, capturing a perfect balance of elegance and energy. Further inland, the BMW X7 takes on a contrasting personality. Against the rugged slopes of Jebel Yibir, the same Maldives Blue stands bold and unwavering, embodying confidence, versatility and quiet strength.

Captured entirely on film, this story embraces the beauty of imperfection, the warmth of color and the honesty of every shadow. There is no retouching or instant preview, only a quiet trust in the light to reveal what is real. In both analog photography and BMW’s design, beauty lies in authenticity, in the harmony between form and feeling.

In a world defined by digital perfection, these images are born purely from light. Each frame is a memory. Real. Unedited. Unforgettable. 
Like BMW Individual, analog photography celebrates creation over replication. Light doesn’t just illuminate, it inspires.

Dubai, United Arab Emirates 19 September 2025 – Celebrating BMW Individual andshowcasing exclusivity, BMW Group Middle East presents five meticulously curated BMW Individual profiles for the BMW 7 Series and BMW X7, designed exclusively for the Middle East and available in limited numbers.

Representing the pinnacle of BMW personalization, BMW Individual gives customers the freedom to create a car as unique as their signature. Each of the five editions is a carefully balanced combination of colours, materials, and equipment - inspired by the region and tailored to the refined tastes of its clientele - offering a complete, ready-to-order configuration.

A legacy of bespoke craftsmanship

Since its beginnings in 1985 inside BMW Motorsport GmbH (now BMW M GmbH), BMW Individual has served as the ultimate atelier for automotive individuality. Starting off as a small-series program catering to a select group of customers with mostly hand-built, highly exclusive models, the program swiftly expanded to include special equipment, rare paint finishes, and special leather trims directly into BMW production lines, all while maintaining the brand's strong commitment to both quality and safety.

Over the decades, BMW Individual has evolved into a creative canvas for the most renowned designers and artisans in the world. From Karl Lagerfeld’s 1992 BMW 7 Series to landmark creations such as the BMW 7 Series “THE NEXT 100 YEARS” limited to 100 units, BMW Individual 7 Series by Esther Mahlangu, the meteorite-adorned BMW M850i Night Sky, and the exclusive Pearl Edition with 88 units of the BMW 7 Series and 6 Series Gran Coupé, every project has embodied the essence of automotive artistry and exclusivity.

Five Curated Creations. Limitless Individuality

Working in close collaboration with BMW Group Middle East, BMW Individual has developed the five new profiles. Each specification reflects a complete design vision, down to the smallest interior accents- including exclusive Merino leathers and precise detailing such as extended leather trim, BMW Crystal Headlights with Iconic Glow, and Crafted Clarity elements.

One of the most striking hallmarks of these editions is the exclusive BMW Individual paint finishes. Among the most captivating expressions is the concept of "paired perfection" harmoniously matched BMW 7 Series and BMW X7 models offered in Maldives Blue, Mora, or Macadamia Metallic. For Maldives Blue (inspired by the region’s turquoise coastlines) and Mora Metallic (evoking Arabian nights), the BMW 7 Series features an elegant two-tone composition, blending seamlessly with Oxide Grey Metallic for a distinctive and sophisticated look. Expanding on this exclusive palette, the BMW 7 Series is further elevated by two additional statement finishes: the deep, satin allure of Frozen Deep Green Metallic and a dramatic two-tone masterpiece combining the vivid Ruby Red Pearl Effect Metallic with the timeless elegance of Black Sapphire Metallic - each crafted to ensure the BMW 7 Series commands attention with unrivaled sophistication.

Karim-Christian Haririan, Managing Director - BMW Group Middle East said: "BMW Individual is not just about creating cars; it’s about crafting personal experiences that resonate with the heart and soul of our customers. Each Individual profile we present is a unique expression of exclusivity, allowing our clients to transform their vision into reality. The emotions tied to owning a BMW Individual vehicle are profound, it's about pride, exclusivity, and the joy of driving a masterpiece that reflects one's personal style. We are excited to continue this legacy of bespoke craftsmanship, where every detail is meticulously designed to evoke a sense of luxury and connection."

The powertrain selection is limitless: customers can choose their preferred type and power, whether it is a fully-electric BMW i7 M70 or a powerful BMW X7 M60 with an internal-combustion engine, without compromising bespoke features or craftsmanship.

Region-focused equipment includes ventilated seats, air fragrance systems, extended climate control, illuminated panoramic glass roofs and advanced rear-seat entertainment - ensuring every journey is as comfortable as it is distinctive.

The five Individual editions are available in limited allocation through official BMW importers across the Middle East.

BMW Individual Manufaktur - one-off creations without limits

For customers seeking the rarest and most personalised expression of their BMW, BMW Individual Manufaktur offers tailor-made, one-off creations. Here, specialists bring visions to life with customised upholstery options, including multi-colour designs, embroidered head restraints, personalised door sills, and exclusive trim elements. Every component undergoes the same rigorous testing as standard BMW parts, ensuring flawless quality and safety. Customers may also explore BMW Individual’s exclusive two-tone paintwork options, now offering more than 100 special colours and two-tone combinations hand-applied with master precision (Only two colors available for the roof: Black Sapphire and Oxide Grey).

Beyond the existing palette, clients can commission an entirely unique paint shade or interior finish, created exclusively to match their personal vision - from custom-mixed exterior colours to bespoke leather hues and hand-selected trim materials.

Expanding the Art of Paintwork

BMW Group maintains its commitment to bespoke craftsmanship and continues its growth. At Plant Dingolfing, a new Centre for Special and Individual Paintwork is being built with an investment of more than €30 million, scheduled to open in 2027. Covering over 2,000 square metres, the facility will further expand the possibilities of BMW Individual with up to 300 paint shades, advanced two-tone concepts, and complex finishes combining automated precision with artisanal hand-painting. The new center will reduce throughput times, lower production costs, and operate more sustainably by using electricity-powered drying furnaces.

With its inimitable combination of exclusivity, dynamic excellence, luxuriant spaciousness and versatility, the BMW X7 has quickly developed into the most successful BMW model in the luxury class. And now the unique character profile of the brand’s largest Sports Activity Vehicle (SAV) has been honed to significant effect thanks to extensive design refinements – most notably a visually impactful front end – plus a new-look M Sport package, light-alloy wheels measuring up to 23 inches (an ex-factory first for BMW) and the latest-generation iDrive control/operation system including BMW Curved Display and BMW Operating System 8. The new BMW X7 also comes with a further expanded range of standard equipment, additional driver assistance systems and the latest 48V mild hybrid technology for the three engine variants offered.

The new BMW X7 is a central pillar in the ongoing product offensive at the most exclusive reaches of the premium carmaker’s model line-up. The new X7 will be produced at BMW Group Plant Spartanburg, the competence centre for BMW X models in the US state of South Carolina. The worldwide market launch for the new BMW X7 will get underway in August 2022.

Exterior design: exclusive looks, progressive style.

Fuelled by its highly versatile skillset, the largest BMW X model convinces with both on-the-road elegance and off-road ability. Extensive design modifications accentuate above all the visual exclusivity of the largest BMW X model even more vividly. Indeed, its design underscores more clearly than ever the status of the new BMW X7 as one of the brand’s flagship models. The newly structured front end picks up on signature BMW design cues such as the twin headlights and BMW kidney grille. In their newly interpreted form, these features emphasise the car’s upright stance and reinforce its road presence.

Split headlight units are making their debut in the new BMW X7. The horizontal LED light elements set higher up in the front end house the position light, daytime driving lights and turn signal indicators. The LED units located below them for the low-beam and high-beam headlights give the impression of retreating into the background with their dark housing and deeply embedded position in the front apron, and only come to the fore when activated. The new adaptive matrix LED headlights with non-dazzling high beam and adaptive light distribution now also provide the functionality of front fog lights with their automatic bad weather light.

Discreet cascade lighting for the two BMW kidney grille elements brings a richly extravagant feeling to the front end of the new BMW X7, both when stationary and on the move. The “Iconic Glow” BMW kidney grille is a standard feature of the range-topping BMW X7 M60i xDrive (fuel consumption combined: 12.9 – 12.1 l/100 km [21.9 – 23.3 mpg imp]; CO₂ emissions: 292 – 274 g/km in the WLTP cycle; figures in the NEDC cycle: –) and will be offered as an option for the other model variants.

At the rear end, the progressive style of the extremely slim light units, which now have three-dimensional sculpting, is accentuated. The elegant chrome bar connecting the rear light units on the new BMW X7 is enclosed within an exquisite glass cover.

The optional, newly designed M Sport package shines an even brighter spotlight on the dynamic driving properties of the BMW X7. And M-specific design features for the exterior and interior also clearly emphasise the performance attributes of the BMW X7 M60i xDrive. The M Marina Bay Blue metallic paint finish can be ordered exclusively for the BMW M model. Another new addition to the range of exterior colours is Sparkling Copper Grey metallic. 20-inch light-alloy wheels are fitted as standard on the new BMW X7. The range-topping model and cars specified with the M Sport package come with 21-inch M light-alloy wheels. Optional 23-inch light-alloy wheels are available ex-factory for the first time for a BMW model.

Luxuriant spaciousness, extended standard equipment.

The generous feeling of space on board the new BMW X7 can be enjoyed across three rows of seats. The second row accommodates three passengers as standard and offers two particularly comfortable individual seats as an option. Heated comfort seats are provided as standard for the driver and front passenger. In European markets, BMW Individual Merino extended leather upholstery comes as standard. In other markets, standard specification includes seat surfaces in new Sensafin trim (not available in Europe). This high-quality, vegan surface material with leather-like properties has exclusive three-dimensional quilting and surface perforation.

Together, the newly designed instrument panel – with its slim air vents and an ambient light bar included as standard in its lower section – and the BMW Curved Display bring a modern style shaped by progressive digitalisation to the cockpit. The innovative light bar complements the likewise standard ambient light. Its effective backlighting – with the help of LED units and a graphic including “X7” lettering (or the M logo in the new BMW X7 M60i xDrive) – is an integral element of the situation-based light effects and enhances the aura of exclusivity inside the cabin. The gear selector lever is also given a new and cutting-edge design.

The further expanded range of standard equipment for the new BMW X7 goes to new lengths in enhancing the comfort of those on board and maximising their wellbeing. As well as the four-zone automatic climate control, panoramic glass sunroof and hi-fi system, it now also includes the comfort seats for the driver and front passenger, a Sport leather steering wheel with gearshift paddles and a new tray for wirelessly charging compatible mobile phones. Highlights of the options list include the Sky Lounge panoramic glass sunroof (illuminated by LED units), the Bowers & Wilkins Diamond Surround Sound System and the newly designed Travel & Comfort System. Active seat ventilation and a massage function are also offered for the driver and front passenger. If the new Comfort Package is specified, the seats in the second and third rows can also be heated, as can the steering wheel and the armrests for the driver and front passenger.

Newly developed engines with the latest 48V mild hybrid technology.

The engine range is headed by a new 4.4-litre petrol V8 for the range-topping BMW X7 M60i xDrive, which is derived from the engines powering the high-performance cars coming out of BMW M GmbH. M TwinPower Turbo technology and a cross-bank exhaust manifold imbue the 390 kW/530 hp unit with peak torque of 750 Nm (553 lb-ft) with impressively assured power development.

A latest-generation six-cylinder in-line engine makes its debut in the BMW X7 xDrive40i (fuel consumption combined: 10.6 – 9.6 l/100 km [26.6 – 29.4 mpg imp]; CO₂ emissions: 240 – 217 g/km in the WLTP cycle; figures in the NEDC cycle: –). It boasts a wealth of innovations for the combustion process, gas exchange, valve control, injection and ignition system that enhance both performance and efficiency. The output of the new engine is 35 kW/47 hp up on the predecessor unit, at 280 kW/380 hp, while peak torque rises by 70 Nm (52 lb-ft) to 520 Nm (383 lb-ft) – and can be boosted to as much 540 Nm (398 lb-ft) with the input of the mild hybrid system.

Detailed upgrades to the six-cylinder in-line diesel engine in the new BMW X7 xDrive40d have also yielded improvements to its fuel economy and emissions (fuel consumption combined: 8.6 – 7.7 l/100 km [32.8 – 36.7 mpg imp]; CO₂ emissions: 225 – 203 g/km in the WLTP cycle; figures in the NEDC cycle: –). The maximum output of its overall drive system is 259 kW/352 hp. The nominal torque of the diesel engine is 700 Nm (516 lb-ft), which can be increased to as much as 720 Nm (531 lb-ft) with the input of the mild hybrid system.

The most important shared feature of the three engines is the integration of new-generation 48V mild hybrid technology. In its latest incarnation, this form of electrification consists of a crankshaft-mounted starter generator integrated into the transmission and contributes an extra 9 kW/12 hp of output and an extra 200 Nm (147 lb-ft) of torque. All of the engines partner with an eight-speed Steptronic Sport transmission including shift paddles on the steering wheel and a Sprint function. Engine power is channelled to the road – or unsurfaced terrain, if required – via the intelligent all-wheel-drive system BMW xDrive.

Sophisticated chassis technology optimises agility and comfort.

The adaptive two-axle air suspension teams up as standard with electronically controlled dampers to deliver signature BMW dynamic prowess combined with excellent comfort on long journeys. Standard specification for the new BMW X7 M60i xDrive also includes Integral Active Steering and the Executive Drive system with active roll stabilisation. Both are available as options for the six-cylinder models, as is the xOffroad package.

All the chassis systems have been retuned for the new BMW X7 to enable it to span the widest possible spectrum between sporty handling and driving comfort. Standard specification for the BMW X7 M60i xDrive also includes 21-inch M light-alloy wheels and an M Sport differential at the rear. The six-cylinder models come as standard with 20-inch light-alloy wheels. And the new BMW X7 is the brand’s first ever model to be offered with the option of factory-fitted 23-inch light-alloy wheels.

Expanded selection of driver assistance systems.

Comfort and safety in the new BMW X7 are further enhanced by a significantly expanded selection of automated driving and parking systems. New features include the extended range of functions offered by the front-collision warning system, which now also reduces the danger of a collision with cyclists, pedestrians or oncoming vehicles when turning off. If the optional Active Cruise Control with Stop&Go function is specified, the automatic Speed Limit Assist, route monitoring and traffic light recognition features will be included too. Also new is the exit warning function, which alerts occupants to a risk of collision when opening the door.

The standard Parking Assistant also includes the Reversing Assist Camera and Reversing Assistant. On cars with the optional Parking Assistant Professional specified, the Reversing Assistant can now take over the job of steering the car for a distance of up to 200 metres. And the new Trailer Assistant makes it easier to execute reversing manoeuvres when towing a trailer. The new Manoeuvre Assistant can store manoeuvres covering a distance of up to 200 metres each. When the vehicle next arrives at a memorised starting point, the Manoeuvre Assistant will be able to carry out all the tasks required to complete the manoeuvre, controlling the accelerator, brakes and steering as well as changing gear to move forward or reverse. While the automated manoeuvre is being performed, the driver can focus on monitoring the vehicle’s surroundings.

Latest-generation BMW iDrive with BMW Curved Display.

The standard BMW Live Cockpit Plus in the new BMW X7 includes the latest edition of the BMW iDrive control/operation system. It is based on BMW Operating System 8 and comprises the BMW Curved Display, which is formed by a 12.3-inch information display and a control display with a screen diagonal of 14.9 inches. With the new display grouping in place and the continually expanding skillset of the BMW Intelligent Personal Assistant, the new BMW iDrive is geared squarely towards touch operation and gesture control as well as dialogue using natural language.

The cloud-based navigation system BMW Maps can be specified as an option with Augmented View on the control display. The optional BMW Digital Key Plus enables customers to lock and unlock their new BMW X7 with their Apple iPhone via security-enhanced ultra-wideband (UWB) radio technology. And the new BMW X7 also allows customers to enjoy the benefits of optimised smartphone integration, a personalised BMW ID and an eSIM designed for the new 5G mobile technology.

Munich. As spearheads of the BMW X model range, the BMW X5, BMW X6 and BMW X7 impress with a high level of comfort and luxury, supreme performance and pronounced dynamic handling capabilities. The two Sports Activity Vehicles (SAV) and the Sports Activity Coupe (SAC) combine these attributes with an equally dynamic, elegant and unmistakably distinctive design. New highlights are the BMW X5 and BMW X6 Black Vermilion editions featuring exclusive equipment details. The BMW X7 edition in Frozen Black metallic combines impressive options into an exclusive package.

In 2020 alone and with almost 250,000 units sold worldwide, the SAV/SAC trio from Spartanburg, USA, contributed decisively towards the success of the BMW brand. Around every eighth newly delivered BMW model was a BMW X5, X6 or X7.

All three edition models go on sale with all engines available for each of their original models. They can be ordered with immediate effect, with the market launch beginning in August 2021. Prices in Germany start at 93,200 Euros for the BMW X5 Black Vermilion, 100,700 Euros for the BMW X6 Black Vermilion and 108,700 Euros for the BMW X7 in Frozen Black metallic (each including 19% sales tax).

Particularly striking: BMW X5 and X6 Black Vermilion edition.

The central focus of the Black Vermilion edition is the interplay between the colours black and red. For example, the BMW double kidney grille with model-specific red bars creates an effective contrast to the BMW Individual special paint finish Frozen Black metallic. On the BMW X6 Black Vermilion this visual highlight is expressed in a particularly impressive way in combination with its kidney grille Iconic Glow. The M headlights Shadow Line with BMW laser light, including accented lighting with blue X signature, complete the distinctive look of the front end. Moreover, on the exterior, the M Sport Package emphasises the dynamic character of the BMW X5 and X6 Black Vermilion editions. It comprises, among other things, specific front and rear aprons as well as the M high-gloss Shadow Line with extended options. Behind the Orbit Grey matt, 22-inch, double-spoke 742 M light alloy wheels with mixed tyres designed exclusively for these edition models, red high-gloss M Sport brake callipers stand out as a striking visual highlight.

In the interior of the BMW X5 and BMW X6 Black Vermilion editions the M Alcantara Anthracite roof liner provides for an exceptionally sophisticated ambience. A finely crafted Edition logo on the cupholder cover in BMW Individual black piano finish emphasises the limited model’s exclusiveness. The glass application Crafted Clarity on the iDrive Controller, the automatic gear selector and Start/Stop button, as well as the BMW Individual precious wood interior trim Fineline Black with aluminium inlays provide additional sophisticated accents. Driver and front seat passenger travel in comfort seats offering a multitude of adjustment options. The BMW Individual full leather trim Merino Black is additionally enhanced by edition-specific red contrast stitching for both the driver’s seat and front passenger seat. Inside the BMW X5 Black Vermilion, the red accents are also to be found on the rear seats. Likewise, the edging on both the front and rear floor mats is finished in red. Sun-protective glass with more deeply tinted rear windows beyond the B-pillar enhances passenger privacy whilst blending in harmoniously with the sporty and dynamic exterior design.

BMW X7 edition in Frozen Black metallic – individual and expressive.

Like the Black Vermilion editions, the new BMW X7 edition also has the BMW Individual special paint finish Frozen Black metallic, dispensing, however, with details in contrasting colour. The BMW M Sport brake callipers of the edition-specific, 22-inch BMW Individual Y-spoke 758 I alloy wheels in Orbit Grey matt are finished in high gloss black. Combined with the M Sport Package and the M High Gloss Shadow Line with extended options, it is this colour restraint in particular that make the 5.15-metre long and over 2-metre wide seven-seater look even more impressive. The interior of the BMW X7 edition in Frozen Black metallic provides for an elegantly discreet atmosphere thanks to the M Alcantara Anthracite roof liner, the glass application Crafted Clarity and sun-protection glass.

Munich. The experience of luxurious driving pleasure has reached a whole new dimension in the BMW X7. The first Sports Activity Vehicle (SAV) in the luxury segment combines a striking appearance with generous interior comfort combined with the brand’s hallmark sporty flair. An edition model now brings out the imposing presence and exclusive charisma of the BMW X7 in a particularly concentrated form. With its unique BMW Individual design and equipment features, the BMW X7 Edition Dark Shadow underlines both the sporty appearance and the luxury ambience of the largest SAV. The most striking feature of the edition model is the BMW Individual special paint finish in Frozen Arctic Grey metallic. This particularly high-quality and elaborate variant of the body finish is now used for the first time in a BMW X model. Additional selected variants of the special BMW Individual paint finish will be added to the range of optional equipment items for the BMW X7, BMW X6 and BMW X5 to coincide with the start of production of the edition model.

The precisely coordinated details of the design and features for both exterior and interior give the BMW X7 edition model the status of a collector's item. The BMW X7 Edition Dark Shadow will be produced at the BMW plant in Spartanburg/USA from August 2020 onwards in a limited edition of about 500 units. The edition model is available worldwide and can be combined with all engines offered for the BMW X7.

The expressive paint finish of the BMW X7 Edition Dark Shadow is supplemented with the BMW Individual High Gloss Shadow Line including extended features. This means that in addition to the side window surrounds, the covers of the B and C columns and the exterior mirror bases, a black chrome finish is also featured on the frame and the bars of the BMW kidney grille, the Air Breathers and the tailpipe covers of the exhaust system. This creates a subtle contrast to the matt shimmering body surfaces, also emphasised by the BMW Individual Roof Rail High Gloss Shadow Line and the sun protection glazing. The dynamic character of the SAV is emphasised by the aerodynamically optimised bodywork elements of the M sports package, which also forms part of the equipment package for the edition model. Another exclusive feature of the BMW X7 Edition Dark Shadow is the 22-inch M light-alloy wheels in V-spoke design with a Jet Black matt finish and fitted with mixed tyres. The superior performance of the engine is accompanied by the emotionally powerful sound of the M sports exhaust system.

An impressive combination of sporty flair and luxurious ambience also characterises the interior of the edition model, which is available with either six or seven seats. The driver and front passenger enjoy the superior sporty flair of the luxurious SAV on electrically adjustable comfort seats with memory function. An M leather steering wheel and BMW Individual equipment details specially developed for the BMW X7 Edition Dark Shadow bear witness to the very highest level of exclusivity. A contributing factor here is the BMW Individual Merino full leather upholstery in the specific two-tone variant Night Blue/Black with contrasting seams, as is the BMW Individual roof liner in Night Blue with Alcantara finish. The upper part of the instrument panel and the armrests of the doors are covered with nappa leather in Night Blue. Black merino leather is used in the lower section of the instrument panel and on the front backrests. In addition, BMW Individual interior trim finishers in Fineline Black with aluminium inlays contribute to the fascinating aura of the edition model’s interior. In the centre console area, the unique design is underscored by means of BMW Individual interior trim finishers in Piano Black finish bearing an edition logo.

In addition to the Frozen Arctic Grey metallic version available exclusively for the BMW X7 Edition Dark Shadow, additional special BMW Individual finishes will be integrated into the production process at the BMW plant in Spartanburg from August 2020. This means that the BMW X7, BMW X6 and BMW X5 models can now also be given a particularly high-quality finish in Urban Green and Grigio Telesto metallic.

Munich. From November the third generation of the BMW X6 will enrich the segment of Sports Activity Coupés (SAC) with its extroverted looks, outstanding performance and provocative design. Only a few months later, the new BMW X5 M and the new BMW X6 M will set new standards in the high performance SAV/SAC segment from spring 2020. Powered by potent 4.4 litre V8 petrol engines with BMW M TwinPower Turbo Technology and 441 kW/600 hp and 460 kW/625 hp in the respective Competition variants, the new M models stand for thrilling driving dynamics. A wide range of M Performance Parts for enhancing the sporty character and customising the visual appeal even further will be available for this trio of luxurious power models as well as for the BMW X7.

These high-grade accessories developed by BMW M GmbH, are the result of extensive motorsport expertise gained on the world’s racetracks. All components are perfectly matched to the specific characters of the BMW X6, BMW X7 as well as BMW X6 M and BMW X5 M. With these parts customers can further enhance the visual appeal and sporty characteristics of their car and customise it according to their personal tastes. The M Performance Parts do not only affect the car’s looks of course. They also meet the highest functional requirements with regard to lightweight construction and aerodynamics.

Exterior: Carbon fibre for striking looks and improved aerodynamics.

The athletic character of the BMW X6 and X6 M as well as BMW X5 M can be impressively enhanced with a large number of M Performance Exterior Carbon Fibre components. Manufactured by hand and sealed with a clear finish, the components are given a high-gloss polish for an impressive depth effect. The honeycomb structure, which is so characteristic for this material, makes these carbon-fibre reinforced plastic components so thrilling to look at. The carbon fibre M Performance ornamental grille for the radiator grille and the carbon fibre M Performance side sill inserts as well as the carbon fibre rear diffuser, which will be available shortly afterwards, give the car purebred racing flair. The diffuser also optimises the air stream at the rear of the car together with the M Performance high-gloss black rear fins and the M Performance high-gloss black roof edge spoiler for the BMW X5 M. These parts also positively affect directional stability and straight-running capability.

M Performance Frozen Black Wrapping is another visual highlight for the BMW X6. This consists of a matt black and grey strip with M Performance inscription, which stretches along the side of the car and effectively emphasises the design features of the SAC. The perfectly matching front high-gloss black wrapping upgrades the front of the BMW X6 while the high-gloss black model inscription enhances the rear looks of the BMW X7. The M Performance carbon fibre exterior mirror caps add another stylish and sporty touch to the striking looks of the BMW X7.

Sports brake system and wheel sets for improved handling.

The M Performance brake system installed in the BMW X5 M and BMW X6 M as standard is optionally available for the BMW X6. Thanks to its larger, inner-vented and perforated lightweight construction brake discs, it offers further improved braking response, optimised deceleration even under extreme conditions as well as maximum resilience. The brake calipers finished in red are also a visual highlight which stand out especially in combination with open wheel designs, For all four models a number of these are available in sizes ranging up to 22 inches for summer wheel sets and up to 21 inches for winter wheel sets.

The 22 inch M Performance light alloy wheel Star Spoke Styling 749 M, available in either burnished Jet Black and matt black for the BMW X6 for example, combines physical lightness with extraordinary design and sporty performance. Thanks to a special manufacturing process, the wheel weighs approximately one kilogram less than a comparable cast wheel. This optimises steering behaviour and improves driving dynamics overall. The weight-optimised 22 inch M Performance matt/burnished Jet Black forged wheel Y-Spoke Styling 785 M for the BMW X7 in extravagant bicolor look also emphasises the luxurious character of the vehicle. The M Performance light alloy wheel Double Spoke Styling 809 M with mixed tyres (front: 295/35 ZR21 107Y XL; rear: 315/30 ZR22 107Y XL) for BMW X5 M, BMW X6 M and its Competition models in matt Jet Black with colour M Performance print on the other hand radiate unfiltered motorsport ambience.

High performance atmosphere in the luxurious interior.

The already striking motorsport character of the BMW X5 M and BMW X6 M and the respective Competition models can be enhanced even further. With the M Performance steering wheel the driver has a perfect grip on the action even under dynamic driving conditions. This is due to the extremely high-grip alcantara handling area with large thumbrests and special underlining for excellent stability and a direct steering feel. In addition to standard details such as the red centre marking and the silver-grey, hand-sewn cross-stitch, the M Performance steering wheel is also available with M Performance steering wheel trim in carbon fibre with M Performance inscription and alcantara insert. To match this, the shift paddles can also be selected in an M Performance finish featuring carbon fabric instead of the standard chrome surface. For example there are the M Performance floor mats with M Performance inscription, a pennant in the hallmark M colours and a surround in leather look including decorative seam in contrasting colours. A very stylish motorsport-inspired extra for the BMW X6 and BMW X7, which is standard in the BMW X5 M and BMW X6 M, are the optionally available set of stainless steel pedal rests and the stainless steel footrest.

Experience the M Performance spirit even when the car is stationary.

The four BMW X models radiate the thrill of motorsport and of M Performance in particular even at a standstill. For example the M Performance slide set for the BMW LED door projectors is a very eye-catching option. When the doors are opened, it projects the BMW M logo or other M Performance motifs onto the asphalt. The M Performance key holder made of high-quality alcantara with carbon fibre insert makes the look and feel of the the M performance idea come alive. Thanks to internal hex screw in M Light Blue, the car key is firmly connected to the holder and therefore effectively protected from being scratched or damaged. The M Performance tyre bags made of high-quality and resilient plastic protect wheels sized up to 22 inches. They not only make storing and transporting the wheels a clean and safe affair, but also bring a racing feel to your garage thanks to their distinctive M Performance design. And each bag is clearly marked so allocating tyres is easy.

Munich. From November the third generation of the BMW X6 will enrich the segment of Sports Activity Coupés (SAC) with its extroverted looks, outstanding performance and provocative design. Only a few months later, the new BMW X5 M (fuel consumption combined: 13.0-12.8 l/100 km; combined CO₂ emissions: 296-291 g/km*) and the new BMW X6 M will set new standards in the high performance SAV/SAC segment from spring 2020. Powered by potent 4.4 litre V8 petrol engines with BMW M TwinPower Turbo Technology and 441 kW/600 hp and 460 kW/625 hp in the respective Competition variants, the new M models stand for thrilling driving dynamics. A wide range of M Performance Parts for enhancing the sporty character and customising the visual appeal even further will be available for this trio of luxurious power models as well as for the BMW X7.

These high-grade accessories developed by BMW M GmbH, are the result of extensive motorsport expertise gained on the world’s racetracks. All components are perfectly matched to the specific characters of the BMW X6, BMW X7 as well as BMW X6 M and BMW X5 M. With these parts customers can further enhance the visual appeal and sporty characteristics of their car and customise it according to their personal tastes. The M Performance Parts do not only affect the car’s looks of course. They also meet the highest functional requirements with regard to lightweight construction and aerodynamics.

Exterior: Carbon fibre for striking looks and improved aerodynamics.
The athletic character of the BMW X6 and X6 M as well as BMW X5 M can be impressively enhanced with a large number of M Performance Exterior Carbon Fibre components. Manufactured by hand and sealed with a clear finish, the components are given a high-gloss polish for an impressive depth effect. The honeycomb structure, which is so characteristic for this material, makes these carbon-fibre reinforced plastic components so thrilling to look at. The carbon fibre M Performance ornamental grille for the radiator grille and the carbon fibre M Performance side sill inserts as well as the carbon fibre rear diffuser, which will be available shortly afterwards, give the car purebred racing flair. The diffuser also optimises the air stream at the rear of the car together with the M Performance high-gloss black rear fins and the M Performance high-gloss black roof edge spoiler for the BMW X5 M. These parts also positively affect directional stability and straight-running capability.

M Performance Frozen Black Wrapping is another visual highlight for the BMW X6. This consists of a matt black and grey strip with M Performance inscription, which stretches along the side of the car and effectively emphasises the design features of the SAC. The perfectly matching front high-gloss black wrapping upgrades the front of the BMW X6 while the high-gloss black model inscription enhances the rear looks of the BMW X7. The M Performance carbon fibre exterior mirror caps add another stylish and sporty touch to the striking looks of the BMW X7.

Sports brake system and wheel sets for improved handling.
The M Performance brake system installed in the BMW X5 M and BMW X6 M as standard is optionally available for the BMW X6. Thanks to its larger, inner-vented and perforated lightweight construction brake discs, it offers further improved braking response, optimised deceleration even under extreme conditions as well as maximum resilience. The brake calipers finished in red are also a visual highlight which stand out especially in combination with open wheel designs, For all four models a number of these are available in sizes ranging up to 22 inches for summer wheel sets and up to 21 inches for winter wheel sets.

The 22 inch M Performance light alloy wheel Star Spoke Styling 749 M, available in either burnished Jet Black and matt black for the BMW X6 for example, combines physical lightness with extraordinary design and sporty performance. Thanks to a special manufacturing process, the wheel weighs approximately one kilogram less than a comparable cast wheel. This optimises steering behaviour and improves driving dynamics overall. The weight-optimised 22 inch M Performance matt/burnished Jet Black forged wheel Y-Spoke Styling 785 M for the BMW X7 in extravagant bicolor look also emphasises the luxurious character of the vehicle. The M Performance light alloy wheel Double Spoke Styling 809 M with mixed tyres (front: 295/35 ZR21 107Y XL; rear: 315/30 ZR22 107Y XL) for BMW X5 M, BMW X6 M and its Competition models in matt Jet Black with colour M Performance print on the other hand radiate unfiltered motorsport ambience.

High performance atmosphere in the luxurious interior.
The already striking motorsport character of the BMW X5 M and BMW X6 M and the respective Competition models can be enhanced even further. With the M Performance steering wheel the driver has a perfect grip on the action even under dynamic driving conditions. This is due to the extremely high-grip alcantara handling area with large thumbrests and special underlining for excellent stability and a direct steering feel. In addition to standard details such as the red centre marking and the silver-grey, hand-sewn cross-stitch, the M Performance steering wheel is also available with M Performance steering wheel trim in carbon fibre with M Performance inscription and alcantara insert. To match this, the shift paddles can also be selected in an M Performance finish featuring carbon fabric instead of the standard chrome surface. For example there are the M Performance floor mats with M Performance inscription, a pennant in the hallmark M colours and a surround in leather look including decorative seam in contrasting colours. A very stylish motorsport-inspired extra for the BMW X6 and BMW X7, which is standard in the BMW X5 M and BMW X6 M, are the optionally available set of stainless steel pedal rests and the stainless steel footrest.

Experience the M Performance spirit even when the car is stationary.
The four BMW X models radiate the thrill of motorsport and of M Performance in particular even at a standstill. For example the M Performance slide set for the BMW LED door projectors is a very eye-catching option. When the doors are opened, it projects the BMW M logo or other M Performance motifs onto the asphalt. The M Performance key holder made of high-quality alcantara with carbon fibre insert makes the look and feel of the the M performance idea come alive. Thanks to internal hex screw in M Light Blue, the car key is firmly connected to the holder and therefore effectively protected from being scratched or damaged. The M Performance tyre bags made of high-quality and resilient plastic protect wheels sized up to 22 inches. They not only make storing and transporting the wheels a clean and safe affair, but also bring a racing feel to your garage thanks to their distinctive M Performance design. And each bag is clearly marked so allocating tyres is easy.

Please find attached on location pictures and footage of the International Media Launch of the first-ever BMX X7.

Follow the roadtrip also in the BMW X7 Diary:

• https://www.bmwgroup.com/X7roadtrip
• https://www.bmwgroup.com/X7roadtripWeek2
• https://www.bmwgroup.com/X7roadtripWeek3
• https://www.bmwgroup.com/X7roadtripWeek4
• https://www.bmwgroup.com/X7roadtripWeek5

A new dimension in luxury: The first BMW X7 combines the presence, exclusivity and spaciousness of a luxury car with the versatile, agile driving properties of a Sports Activity Vehicle (SAV). Production will take place at BMW Plant Spartanburg (USA). Market launch will be March 2019.

The largest BMW X model is 5,151 millimetres in length, 2,000 millimetres wide and 1,805 millimetres tall, and has a wheelbase of 3,105 millimetres. Its clear and precise design language spans a punchy, extremely prominent front end, large windows, high ground clearance, a long roofline and a two-section split tailgate. Exclusive detailing includes extensive chrome elements. LED headlights are standard, BMW Laserlight optional.

Munich. The Sports Activity Vehicle is heading for the luxury segment. And on its way there it is undergoing a true endurance test marathon. An equally extensive and diverse test programme takes the camouflaged prototypes of the new BMW X7 across challenging terrain all over the world. Earlier winter test drives on snow and ice at the edge of the polar circle were followed by long-distance endurance tests on desert and gravel tracks under the South African sun. Hectic stop-and-go-traffic in the urban jungle alternates with dynamic load tests on winding country roads and highways. Under extreme challenges and a wide spectrum of weather and road surface conditions the first luxury-segment BMW X model has provided the ultimate proof of its supreme driving characteristics within the framework of driving dynamics testing.

With its impressive appearance, exceptionally generous interior space, sophisticated drive and suspension technology and exclusive equipment features, the BMW X7 is the latest interpretation of luxurious driving pleasure in the style of the Munich-based premium brand. The combination of supreme off-road performance and superior driving dynamics on the road so typical of a Sports Activity Vehicle is entering a further vehicle segment. With the upcoming presentation of the latest and also largest BMW X model at the end of 2018, BMW is continuing its current product offensive in the luxury class with a yet further fascinating vehicle concept. The increased presence in this segment is one of the action fields which have been defined by the BMW Group within the framework of its NUMBER ONE > NEXT strategy.

The prototypes of the new BMW X7 were produced at the BMW Spartanburg plant. The competence centre for BMW X models in the US Federal State of South Carolina will also become the place of origin for the production model. Despite conspicuous camouflaging, the preproduction vehicles reveal the imposing dimensions as well as the both clear and harmonious proportions of the BMW X7.

In the new BMW X7, luxury, diversity and sportiness combine to form a unique entity. The current tests impressively demonstrate the driving experience that can be enjoyed in the sophisticated ambience of the vehicle’s interior even under adverse climatic conditions and on the most varying terrain. At the Winter Test Centre in Arjeplog, Sweden, during hot-climate tests, but also in everyday traffic situations around the home town of Spartanburg, the prototypes of the new BMW X7 have already had ample opportunity to convince with contemporary luxury and supreme diversity.

Munich / Spartanburg. Production of the first pre-production models of the new BMW X7 Sports Activity Vehicle has commenced at the BMW Group Spartanburg plant, USA. So the countdown has started for the final twelve months leading up to the presentation of the production car at the end of 2018. Prior to this, the vehicle will undergo various tests under partially extreme conditions.

Knudt Flor, head of the BMW Group Spartanburg plant: “We are proud to produce the BMW X7 here in Spartanburg, the home of our X models. This is a very special vehicle and our employees are looking forward to yet a further member of the X family. Together with the BMW X7, a total of five BMW X models will be exported from Spartanburg to all four corners of the globe.”

Camouflage wrap conceals final look.
At the plant, the production of pre-series models serves to secure and optimise future series production. Consequently, BMW X7 pre-production models already use the same assembly line as the BMW X5 and BMW X6 production models. An especially trained team realises the series production process for new vehicle models at the plant and qualifies employees for future series production. 

The pre-production models built at the BMW Group Spartanburg plant are handed over to development department specialists, who require them for homologation, registration as well as for diverse testing purposes such as endurance tests and test drives under extreme conditions in the desert regions of Death Valley or on the ice and snow covered slopes of Scandinavia.

The pre-production model is fitted with its camouflage wrap while still at the plant. The conspicuous striped patterns are designed to help conceal the new SAV’s final look as far as possible.

Fifth series from the BMW Group Spartanburg plant.
In Spartanburg, the BMW Group produces BMW X models for the USA and the global market.
With record production figures of more than 411,000 units in 2016, Spartanburg is currently the BMW Group’s largest plant worldwide. Around 70 percent of the vehicles produced in Spartanburg are exported to 140 countries throughout the world. According to the US Ministry of Trade, the BMW Group is therefore the largest vehicle exporter in the USA measured in export value. Maximum annual production capacity stands at around 450,000 vehicles.

The BMW Group Spartanburg plant employs more than 9,000 people; a further 1,000 jobs are to be added by the year 2021. Each day, 1,400 BMW X3, X4, X5 and X6 models come off the assembly line at the Spartanburg plant; these will be complemented by a fifth series, the BMW X7, for which the Spartanburg plant is currently preparing.

To date, the BMW Group has invested eight billion US dollars in the production location and has built around 3.9 million vehicles since being taken into operation on 8 September 1994.

The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries. In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. The profit before tax was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employee. The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.

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