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                    <title><![CDATA[BMW Group Newsroom Middle East]]></title>
                    <link>https://newsroom.bmwgroup.com/emea/en-ae/</link>
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                    <lastBuildDate>Sat, 03 Oct 2026 09:44:52 +0200</lastBuildDate>
                    <pubDate>Mon, 05 Jan 2026 20:00:00 +0100</pubDate>
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                        <title>A Milestone for Human-Vehicle Interaction. BMW Intelligent Personal Assistant expanded to include Amazon Alexa + Technology.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/a-milestone-for-human-vehicle-interaction-bmw-intelligent-personal-assistant-expanded-to-include-amazon-alexa--technology-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/a-milestone-for-human-vehicle-interaction-bmw-intelligent-personal-assistant-expanded-to-include-amazon-alexa--technology-en-ae/</guid><pp:caseid>813674</pp:caseid><pp:summary><![CDATA[+++ New level of natural dialogue enabled with integrated AI assistant, debuting in the new BMW iX3 +++ Available in Germany and the US at market launch 2026 +++ Presentation at CES 2026 +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich/Las Vegas</strong>. In 2026, BMW will expand its BMW
  Intelligent Personal Assistant, built on Amazon’s AI Alexa+
  architecture, taking voice interaction between humans and vehicles to
  a new level.</p>
<p>BMW will become the first car manufacturer to integrate the AI
  assistant technology into its vehicles, starting with the BMW iX3.
  This new functionality enables intuitive and intelligent interaction
  between passengers and the vehicle in a natural dialogue including
  both the operation of vehicle functions as well as access to
  information and knowledge beyond the vehicle.</p>
<p>For the first time, users will also be able to ask multiple questions
  in a single sentence covering both your vehicle’s features and general
  knowledge topics. <br />The ability to link the BMW Intelligent
  Personal Assistant with Amazon accounts will also make it easier to
  search for and stream music, retrieve public news, and access a wide
  range of other content.</p>
<p>"Our partnership with Amazon is based on a shared vision of
  technological excellence," says Stephan Durach, BMW Group –
  Senior Vice President Development, Digital Services, Infotainment,
  Connected Company. "This has resulted in a product that sets new
  standards in the naturalness of human-vehicle interaction through the
  use of artificial intelligence. With the addition of Amazon's Alexa+
  technology to the BMW Intelligent Personal Assistant, the vehicle
  becomes an intelligent companion for its users."</p>
<p>“BMW Group has been fantastic to work with as we introduce the first
  implementation of the new Alexa Custom Assistant. BMW’s advanced
  technology, combined with the intelligence and conversational
  capabilities of Alexa+, creates a truly sophisticated in-vehicle
  experience." says Daniel Rausch, Vice President of Alexa and Echo.</p>
<p>
  <strong>BMW Intelligent Personal Assistant powered by Amazon Alexa+: 
  </strong>Natural language and free choice of words represent the
  latest development of the BMW Intelligent Personal Assistant. The use
  of predefined voice commands (intents) is no longer necessary. This
  means that with the BMW Intelligent Personal Assistant, various
  requests and queries can be linked together as in a normal human
  conversation, and follow-up questions can be asked. BMW customers can
  trust that their vehicle understands them in context and provides the
  appropriate answers. For example<sup>1)</sup>, when asked, “Hey BMW
  what’s the most famous painting there is in the world and where can I
  find it?” the BMW Intelligent Personal Assistant will provide the
  corresponding answer (e.g., Mona Lisa, Leonardo da Vinci, Louvre) and
  can link this answer directly to other vehicle functions such as
  navigation. The follow-up request "Take me there!" will then
  enable direct guidance to the exhibition location of the artwork. The
  intelligent voice assistant also uses such interactive dialogues to
  respond even more precisely to future voice commands and anticipate
  the intent of the question.</p>
<p>
  <iframe frameborder="0" height="315" src="https://www.youtube-nocookie.com/embed/3JQu-H-iJqg?si=LJclPlRa7x4aUFym" title="YouTube video player" width="560"></iframe></p>
<p>The integration of Amazon Alexa+ architecture into the BMW
  Intelligent Personal Assistant represents a technological leap forward
  that focuses on added value for the customer.</p>
<p>The AI technology used in the BMW Intelligent Personal Assistant is a
  Large Language Model (LLM), a generative AI that understands language
  and is capable of formulating its own responses. </p>
<p>
  <strong> </strong></p>
<p>
  <strong>BMW Intelligent Personal Assistant with AI technology
    initially available in Germany and the US.  </strong></p>
<p>The enhanced AI-supported BMW Intelligent Personal Assistant will be
  presented to the public for the first time at CES 2026 in Las Vegas.
  Starting in the second half of 2026, BMW iX3 customers in Germany and
  the US will be the first to benefit from the advantages of the BMW
  Intelligent Personal Assistant powered by Amazon Alexa+. Other markets
  and model series will follow gradually. The UI/UX of the BMW iX3 is
  based on the new BMW Panoramic iDrive control concept with BMW
  Operating System X. </p>
<p>This integration is an important step on the BMW Group's path to
  offering this AI technology across the entire BMW model
  range<sup>2)</sup>. It exemplifies the seamless integration of the
  "software-defined vehicle" (SDV) into the customer's digital ecosystem.</p>
<p>The BMW Intelligent Personal Assistant has played a central role in
  the BMW iDrive operating concept since 2018. In 2022, the addition of
  Amazon Alexa Custom Assistant to the BMW Intelligent Personal
  Assistant led to even more information diversity, faster response
  times, and better understanding of user requests. Most recently, in
  2025, the intelligent voice assistant was expanded for all BMW
  vehicles with Operating System 9 to include new functions such as
  music search, news, sports, and general knowledge. The integration of
  Amazon Alexa+ technology into the next-generation BMW Intelligent
  Personal Assistant demonstrates the innovative power of the
  cooperation between the BMW Group and Amazon. </p>
<p>
  <sup>1)</sup> The video in the press release shows a question in
  English. For the market launch, the corresponding languages, German
  and English, will be offered for Germany and the US respectively.</p>
<p>
  <sup>2)</sup> Latest in the 2<sup>nd</sup> half of 2026, gradually for
  all BMW models with BMW Operating System 9 and X.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Rami Joudi<br>Tel: +971-56-507-5762<br>E-mail: <a href="mailto:rami.joudi@bmwgroup.com">rami.joudi@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,Research &amp; Development,BMW i,ConnectedDrive,Mobility of the future,Infotainment &amp; Entertainment,iX3,Artificial Intelligence,NA5,Intelligent Connected Vehicles,Product,BMW]]></category>
            <pubDate>Mon, 05 Jan 2026 20:00:00 +0100</pubDate>
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                        <title>Celebrating BMW Individual: BMW Group Middle East presents five exclusive BMW 7 Series and BMW X7</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/celebrating-bmw-individual-bmw-group-middle-east-presents-five-exclusive-bmw-7-series-and-bmw-x7/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/celebrating-bmw-individual-bmw-group-middle-east-presents-five-exclusive-bmw-7-series-and-bmw-x7/</guid><pp:caseid>813658</pp:caseid><pp:summary><![CDATA[+++Five exclusive BMW Individual profiles for the BMW 7 Series and BMW X7+++Curated specifically for the Middle East and available in limited examples+++ Combinations of colours, materials and equipment designed around the region’s customer preferences+++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Dubai, United Arab Emirates 19 September 2025 –
  </strong>Celebrating BMW Individual andshowcasing exclusivity, BMW
  Group Middle East presents five meticulously curated BMW Individual
  profiles for the BMW 7 Series and BMW X7, designed exclusively for the
  Middle East and available in limited numbers.</p>
<p>Representing the pinnacle of BMW personalization, BMW Individual
  gives customers the freedom to create a car as unique as their
  signature. Each of the five editions is a carefully balanced
  combination of colours, materials, and equipment - inspired by the
  region and tailored to the refined tastes of its clientele - offering
  a complete, ready-to-order configuration.</p>
<p>
  <strong>
    <br />A legacy of bespoke craftsmanship</strong></p>
<p>Since its beginnings in 1985 inside BMW Motorsport GmbH (now BMW M
  GmbH), BMW Individual has served as the ultimate atelier for
  automotive individuality. Starting off as a small-series program
  catering to a select group of customers with mostly hand-built, highly
  exclusive models, the program swiftly expanded to include special
  equipment, rare paint finishes, and special leather trims directly
  into BMW production lines, all while maintaining the brand's strong
  commitment to both quality and safety.</p>
<p>Over the decades, BMW Individual has evolved into a creative canvas
  for the most renowned designers and artisans in the world. From Karl
  Lagerfeld’s 1992 BMW 7 Series to landmark creations such as the BMW 7
  Series “THE NEXT 100 YEARS” limited to 100 units, BMW Individual 7
  Series by Esther Mahlangu, the meteorite-adorned BMW M850i Night Sky,
  and the exclusive Pearl Edition with 88 units of the BMW 7 Series and
  6 Series Gran Coupé, every project has embodied the essence of
  automotive artistry and exclusivity.</p>
<p>
  <strong>
    <br />Five Curated Creations. Limitless Individuality</strong></p>
<p>Working in close collaboration with BMW Group Middle East, BMW
  Individual has developed the five new profiles. Each specification
  reflects a complete design vision, down to the smallest interior
  accents- including exclusive Merino leathers and precise detailing
  such as extended leather trim, BMW Crystal Headlights with Iconic
  Glow, and Crafted Clarity elements.</p>
<p>One of the most striking hallmarks of these editions is the exclusive
  BMW Individual paint finishes. Among the most captivating expressions
  is the concept of "paired perfection" harmoniously matched
  BMW 7 Series and BMW X7 models offered in Maldives Blue, Mora, or
  Macadamia Metallic. For Maldives Blue (inspired by the region’s
  turquoise coastlines) and Mora Metallic (evoking Arabian nights), the
  BMW 7 Series features an elegant two-tone composition, blending
  seamlessly with Oxide Grey Metallic for a distinctive and
  sophisticated look. Expanding on this exclusive palette, the BMW 7
  Series is further elevated by two additional statement finishes: the
  deep, satin allure of Frozen Deep Green Metallic and a dramatic
  two-tone masterpiece combining the vivid Ruby Red Pearl Effect
  Metallic with the timeless elegance of Black Sapphire Metallic - each
  crafted to ensure the BMW 7 Series commands attention with unrivaled sophistication.</p>
<p>
  <strong>Karim-Christian Haririan, Managing Director - BMW Group Middle
  East</strong> said: "BMW Individual is not just about creating
  cars; it’s about crafting personal experiences that resonate with the
  heart and soul of our customers. Each Individual profile we present is
  a unique expression of exclusivity, allowing our clients to transform
  their vision into reality. The emotions tied to owning a BMW
  Individual vehicle are profound, it's about pride, exclusivity, and
  the joy of driving a masterpiece that reflects one's personal style.
  We are excited to continue this legacy of bespoke craftsmanship, where
  every detail is meticulously designed to evoke a sense of luxury and connection."</p>
<p>The powertrain selection is limitless: customers can choose their
  preferred type and power, whether it is a fully-electric BMW i7 M70 or
  a powerful BMW X7 M60 with an internal-combustion engine, without
  compromising bespoke features or craftsmanship.</p>
<p>Region-focused equipment includes ventilated seats, air fragrance
  systems, extended climate control, illuminated panoramic glass roofs
  and advanced rear-seat entertainment - ensuring every journey is as
  comfortable as it is distinctive.</p>
<p>The five Individual editions are available in limited allocation
  through official BMW importers across the Middle East.</p>
<p>
  <strong>
    <br />BMW Individual Manufaktur - one-off creations without limits</strong></p>
<p>For customers seeking the rarest and most personalised expression of
  their BMW, BMW Individual Manufaktur offers tailor-made, one-off
  creations. Here, specialists bring visions to life with customised
  upholstery options, including multi-colour designs, embroidered head
  restraints, personalised door sills, and exclusive trim elements.
  Every component undergoes the same rigorous testing as standard BMW
  parts, ensuring flawless quality and safety. Customers may also
  explore BMW Individual’s exclusive two-tone paintwork options, now
  offering more than 100 special colours and two-tone combinations
  hand-applied with master precision (Only two colors available for the
  roof: Black Sapphire and Oxide Grey).</p>
<p>Beyond the existing palette, clients can commission an entirely
  unique paint shade or interior finish, created exclusively to match
  their personal vision - from custom-mixed exterior colours to bespoke
  leather hues and hand-selected trim materials.</p>
<p>
  <strong>
    <br />Expanding the Art of Paintwork</strong></p>
<p>BMW Group maintains its commitment to bespoke craftsmanship and
  continues its growth. At Plant Dingolfing, a new Centre for Special
  and Individual Paintwork is being built with an investment of more
  than €30 million, scheduled to open in 2027. Covering over 2,000
  square metres, the facility will further expand the possibilities of
  BMW Individual with up to 300 paint shades, advanced two-tone
  concepts, and complex finishes combining automated precision with
  artisanal hand-painting. The new center will reduce throughput times,
  lower production costs, and operate more sustainably by using
  electricity-powered drying furnaces.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Rami Joudi<br>Tel: +971-56-507-5762<br>E-mail: <a href="mailto:rami.joudi@bmwgroup.com">rami.joudi@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,BMW,BMW i,7 Series,G07,X7,G70,i7,Product]]></category>
            <pubDate>Fri, 19 Sep 2025 07:30:00 +0200</pubDate>
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                        <title>The new BMW iX.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/the-new-bmw-ix-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/the-new-bmw-ix-en-ae/</guid><pp:caseid>813638</pp:caseid><pp:summary><![CDATA[As a vanguard in the field of electric mobility, the BMW iX has established a unique combination of progressive luxury and locally emission-free driving pleasure.The new edition of the Sports Activity Vehicle (SAV) features an increase in driving performance combined with significantly extended range. Specific exterior and interior design modifications emphasise the sporty character of the new BMW iX.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>As a vanguard in the field of electric mobility, the BMW iX has
  established a unique combination of progressive luxury and locally
  emission-free driving pleasure. The new edition of the Sports Activity
  Vehicle (SAV), designed exclusively for all-electric driving,
  underlines its claim to leadership with an increase in driving
  performance combined with a significantly extended range. The new BMW
  iX now achieves a WLTP range of 701 kilometres, which is outstanding
  in the competitive environment. It is yet another fascinating example
  of the effectiveness of the BMW EfficientDynamics package of measures
  and technologies. Innovations in the field of BMW eDrive technology go
  hand in hand with specific exterior and interior design modifications
  that emphasise the sporty character of the new BMW iX.</p>
<p>New model designations reflect the BMW iX's additional performance.
  It will be available in the Middle East region from second quarter
  2025 as the BMW iX xDrive45, the BMW iX xDrive60 and the BMW iX M70
  xDrive. It will continue to be produced at the BMW Group plant in
  Dingolfing. The BMW Group's largest production plant in Europe is the
  company's centre of competence for the production of electric drives
  and at the same time the lead plant for the premium and luxury class models.</p>
<p>
  <strong>Exterior: Striking presence, M Sport package as a new option.</strong></p>
<p>The exterior of the new BMW iX has an expressive presence and
  monolithic appearance with characteristic SAV proportions, a design
  language reduced to the essentials and clearly defined surfaces.
  The striking front design is characterised in particular by the
  redesigned BMW radiator grille with a particularly filigree frame and
  a structure of vertical and diagonal lines in its interior. The BMW
  Iconic Glow kidney grille with contour lighting (standard for the new
  BMW iX M70 xDrive) is now available as a new option.</p>
<p>The headlights have also been redesigned with vertical elements for
  daytime running lights and turn indicators. The standard equipment of
  the new BMW iX includes adaptive LED headlights with cornering light
  function and new city lights. The structure of the BMW kidney grille
  is echoed in the diagonal lines of the headlight covers.</p>
<p>The front and rear aprons of the new BMW iX have an almost seamless
  design and a higher proportion of body-colour painted surfaces, giving
  them a sporty, elegant appearance as standard. The M Sport package,
  now available as an option for the all-electric SAV, emphasises the
  dynamic character of the vehicle with powerful lines, striking air
  intakes at the front and vertical reflectors at the rear.</p>
<p>In conjunction with the optionally available M Sport package Pro, the
  new BMW iX is equipped with dark M Shadow Line headlights and rear
  lights. The series' top model stands out even more than the other
  variants. The new BMW iX M70 xDrive comes as standard with the design
  features of the M Sport package and the M Sport package Pro, including
  a model-specific BMW kidney grille with M logo, black exterior mirror
  caps and exclusive 22-inch M light-alloy wheels.</p>
<p>The range also includes the new finishes Arctic Race Blue metallic,
  Dune Grey metallic, Carbon Black metallic, BMW Individual Frozen Deep
  Grey metallic, BMW Individual Frozen Pure Grey metallic, Tanzanite
  Blue metallic and Space Silver metallic (available from summer 2025).
  The BMW Individual Exterior Line Titanium Bronze is also available as
  a further option for the BMW iX xDrive45 and the BMW iX xDrive60.</p>
<p>
  <strong>Performance enhancement for all model variants.</strong></p>
<p>With an electric motor on both the front and rear axle, all variants
  of the new BMW iX feature electric all-wheel drive. The drive system
  has been fine-tuned and the power electronics further developed to
  deliver noticeably more power. The new BMW iX xDrive45 delivers a
  system output that has been increased by 82 hp to 408 hp. The added
  power results in a 1.0 second improvement in acceleration from zero to
  100 km/h to 5.1 seconds. The new BMW iX xDrive60 has a power output
  increase of 21 hp to 544 hp and accelerates from 0 to 100 km/h in 4.6
  seconds. Both models have an electronically limited top speed of 200 km/h.</p>
<p>More than ever, the new BMW iX M70 xDrive offers particularly
  fascinating performance characteristics. The drive of the BMW M
  vehicle delivers 40 hp up to 659 hp in My Mode Sport and a maximum
  torque of 1,100 Nm, which is available when Launch Control is
  activated. The new BMW iX M70 xDrive accelerates from 0 to 100 km/h in
  3.8 seconds. Using the "1-foot rollout" method, the time
  taken to sprint to 100 km/h is 3.5 seconds. The new BMW iX M70 xDrive
  reaches a top speed of 250 km/h.</p>
<p>
  <strong>Unique in this segment: A range of 701 kilometres.</strong></p>
<p>New battery cell technology increases the energy content of the
  high-voltage battery for the BMW iX xDrive45 by around 30 per cent to
  94.8 kWh. The high-voltage batteries of the other model variants
  provide a usable energy content of 109.1 kWh (BMW iX xDrive60) and
  108.9 kWh (BMW iX M70 xDrive).</p>
<p>In addition, a new inverter technology for the power electronics of
  all model variants optimises the power density of the drive system.
  This ensures particularly high efficiency in the transfer of energy
  from the high-voltage battery to the electric motor. In combination
  with the higher energy content of the battery for the new BMW iX
  xDrive45 and other efficiency-enhancing measures for all variants,
  this results in a range increase of up to 40 per cent, depending on
  the model. With a WLTP range of 563 to 701 kilometres, the new BMW iX
  xDrive60 sets a new benchmark in its competitive environment. The
  ranges of the other models increase to 490 to 602 kilometres for the
  BMW iX xDrive45 and 521 to 600 kilometres for the BMW iX M70 xDrive.</p>
<p>Adaptive recuperation contributes to increased efficiency while
  driving. The MAX RANGE function can also increase the range remaining
  before the next charging stop by up to 25 per cent.</p>
<p>
  <strong>Even more efficiency when charging the high-voltage battery.</strong></p>
<p>The Combined Charging Unit of the new BMW iX xDrive45 now enables
  direct current charging with an increased output of 175 kW. The
  maximum charging power of the two other model variants is 195 kW.
  Optimised pre-conditioning of the high-voltage battery and heating of
  the storage system using the heat pump from the vehicle's
  air-conditioning system ensure particularly efficient charging times.
  In addition, the charging current control has been further developed
  in order to make the best possible use of the high charging
  capacities. The charging socket outlet of the new BMW iX now has a
  release button.</p>
<p>Alternating current can be charged with a maximum power of 22 kW. The
  range now also includes the new BMW Wallbox Plus.</p>
<p>In addition to the increased range, the new BMW iX also offers an
  improved user experience for planning routes with optimised charging.
  Thanks to the intuitive user interface, customers can enter their
  destination in advance in the My BMW App, as well as their preferred
  departure and arrival times and any desired stopovers. The route
  suggested by the BMW Maps navigation system can then be customised to
  include charging stations. Preferred charging station providers and
  the desired charging status on arrival at stopovers and at the
  destination can be determined just as conveniently. In an optimised
  route view, the customer is provided with precise information about
  the availability of charging stations, the required charging times and
  their impact on the arrival time at the destination, the costs for
  charging and the infrastructure in the vicinity of the respective
  charging station.</p>
<p>
  <strong>Optimised chassis and suspension set-up, new M light-alloy wheels.</strong></p>
<p>The new chassis and suspension set-up for the new BMW iX is based on
  the increased performance of the drive system and the changed weight
  balance as a result of optimised battery technology. In addition, a
  hydraulic rear axle support bearing ensures an optimised balance
  between sporty dynamics and ride comfort. Weight- and
  friction-optimised wheel bearings and tyres with reduced rolling
  resistance and the highest efficiency label A+ also contribute to the
  increased efficiency of the new BMW iX.</p>
<p>The suspension technology of the BMW iX includes a double-wishbone
  front axle, a five-link rear axle and electric steering with
  Servotronic function and variable ratio. The new BMW iX M70 xDrive
  also features adaptive two-axle ride level control with electronically
  controlled shock absorbers, M specific tuning and M specific anti-roll
  bars, Integral Active Steering and a sports brake system with
  red-painted brake callipers. The standard equipment of all model
  variants now also includes HDC (Hill Descent Control) and the option
  to deactivate DSC (Dynamic Stability Control).</p>
<p>As part of the M Sport package, M Sport package Pro or as standard on
  the top-of-the-line model, 21- and 22-inch M light-alloy wheels are
  available in four new variants. The new range of 23-inch light-alloy
  wheels is unique in the competitive environment. The 22-inch and
  23-inch wheels are combined with tyres with integrated foam absorbers
  for improved noise insulation.</p>
<p>
  <strong>Wide variety of systems for automated driving and parking.</strong></p>
<p>The driver assistance systems available in the new BMW iX set new
  standards in terms of functionality and reliability. The standard
  equipment includes Driving Assistant Plus including Active Cruise
  Control with Stop & Go function that can be used at speeds of up
  to 180 km/h, front collision warning with brake intervention and
  Parking Assistant with Reversing Assistant and Reversing Assist
  Camera. The Parking Assistant Professional, which controls parking and
  manoeuvring via smartphone, is also available as an option.</p>
<p>
  <strong>Interior: Progressive luxury, refined sportiness.</strong></p>
<p>The characteristic interior ambience of the BMW iX, characterised by
  generous space and progressive luxury, can now be combined with the
  sporty design features of the M Sport package. The new M multifunction
  seats in perforated microfibre/Sensatec or optionally with natural
  leather upholstery offer enhanced lateral support and a striking
  design. The package also includes the M leather steering wheel, the
  two-tone instrument panel with M logo, the Dark Silver trim finishers,
  the anthracite headlining, the M pedals and the centre console with
  high-gloss black finish. Optional and together with an M leather
  steering wheel Dark silver trim finishers are also available in
  conjunction with the standard interior.</p>
<p>The standard equipment of the new BMW iX includes an alarm system,
  the Welcome and Goodbye animation, adaptive LED headlights, Comfort
  Access, Driving Assistant Plus as well as the BMW Live Cockpit
  Professional and the Harman Kardon Surround Sound System. The BMW iX
  M70 xDrive also comes with Integral Active Steering, adaptive two-axle
  ride level control, BMW Iconic Glow radiator grille, M Sport package
  Pro and solar control glazing as standard.</p>
<p>Other optional extras for all model variants include the Sky Lounge
  panoramic glass roof, the Clear & Bold interior applications, an
  automatic soft-close function for the doors, active seat ventilation,
  the Heat Comfort package, the Bowers & Wilkins Diamond Surround
  Sound System, the BMW Individual Exterior Line Titanium Bronze, DC
  charging with up to 22 kW (standard for the BMW iX M70 xDrive) as well
  as an electrically extendable and retractable tow hitch.</p>
<p>
  <strong>BMW iDrive with state-of-the-art digital services.</strong></p>
<p>Based on the BMW Operating System 8.5, BMW iDrive not only offers
  intuitive operation using the touch function on the BMW Curved Display
  and voice control with the BMW Intelligent Personal Assistant, but
  also the use of digital services.</p>
<p>5G mobile radio aerials deliver optimised connectivity. The BMW ID
  and the My BMW App provide a personalised user experience. In
  addition, the BMW Digital Key allows for particularly simple and
  convenient setup using the new Setup Card.</p>
<div> </div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Rami Joudi<br>Tel: +971-56-507-5762<br>E-mail: <a href="mailto:rami.joudi@bmwgroup.com">rami.joudi@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,BMW i,i20,iX,Product,BMW]]></category>
            <pubDate>Wed, 29 Jan 2025 10:00:00 +0100</pubDate>
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                        <title>The first-ever BMW i7 Protection, the new BMW 7 Series Protection.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/the-first-ever-bmw-i7-protection-the-new-bmw-7-series-protection-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/the-first-ever-bmw-i7-protection-the-new-bmw-7-series-protection-en-ae/</guid><pp:caseid>813611</pp:caseid><pp:summary><![CDATA[The two models developed on the basis of the new BMW 7 Series succeed in blending an unrivalled protection concept with outstanding levels of ride comfort and spaciousness, exceptionally advanced equipment features and the class-beating dynamic prowess for which the brand is renowned. As the world’s first ever protection sedan with an all-electric drive system, the BMW i7 Protection is a genuine trailblazer. Driven by two powerful electric motors, it meets all the requirements of class VR9 protection without any limitations, as does the new combustion-engined BMW 7 Series Protection.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
<strong>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/44c1c809-64f7-4a36-b192-c5590d3c8816/P90516662_highRes_the-new-bmw-760i-xdr.jpg"/></span></span></strong></p>
<p>
<strong>
<br/>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/e377ec2a-d339-44a2-9425-ac1980dbe1f8/P90516663_highRes_the-new-bmw-760i-xdr.jpg"/></span></span>
<br/></strong></p>
<p>
<strong>BMW unveils a new generation of protection vehicles in the
    luxury sedan segment.</strong>
<br/>The two models developed on the basis of the new BMW 7 Series
  succeed in blending an unrivalled protection concept with outstanding
  levels of ride comfort and spaciousness, exceptionally advanced
  equipment features and the class-beating dynamic prowess for which the
  brand is renowned. As the world’s first ever protection sedan with an
  all-electric drive system, the BMW i7 Protection is a genuine
  trailblazer. Driven by two powerful electric motors, it meets all the
  requirements of class VR9 protection without any limitations, as does
  the new combustion-engine BMW 7 Series Protection.</p>
<p>The integrated security concept of the new BMW i7 Protection and
  BMW 7 Series Protection was factored into the development of the new
  BMW 7 Series range. It centres around the new BMW Protection Core,
  which is unique worldwide and comprises the model-specific
  self-supporting body structure made from armour steel. This is then
  combined with features such as additional armouring for the underbody
  and roof and armoured glass. Both models will be built at BMW Group
  Plant Dingolfing in an elaborate “craft manufacturing” process. The
  two protection vehicles are set to make their public debut at the IAA
  Mobility 2023 international motor show in Munich, with deliveries to
  customers requiring special protection commencing in December 2023.</p>
<p>The new protection models offer customised protection from attacks
  with firearms or explosives for at-risk individuals. They have been
  classified as offering class VR9 protection based on the
  internationally recognised official test criteria of Germany’s
  Vereinigung der Prüfstellen für Angriffshemmende Materialien und
  Konstruktionen (Association of Test Laboratories for Attack-Resistant
  Materials and Constructions – VPAM, for short). The certification is
  based, among other things, on the third edition of the guidelines for
  Bullet Resistant Vehicles (VPAM BRV) with regard to ballistic
  resistance and the guidelines for Explosive Resistant Vehicles (VPAM
  ERV, third edition) and PAS 300 with regard to blast resistance. The
  glass for the two models even protects against fire from calibre
  7.62x54 R ammunition — a threat from the highest civilian resistance
  class VPAM 10. A partial protection extension is also available as an
  option for the new BMW 7 Series Protection in defined bodywork areas
  against fire from VPAM 10 ammunition.</p>
<p>The first all-electric model in its protection category and offered
  exclusively in Europe, the BMW i7 Protection demonstrates how
  outstanding qualities in terms of security level, driving dynamics,
  ride comfort and interior comfort are perfectly compatible with a
  rigorous focus on sustainability. Its arrival sees the BMW Group once
  again acting as a pioneer in the field of locally emission-free
  mobility for individuals requiring special protection. At the IAA
  Mobility 2021 show, the company presented the BMW Concept iX5 Hydrogen
  Protection VR6, the first protection vehicle with a hydrogen-powered
  fuel-cell drive system to be certified anywhere in the world. It
  showcased the BMW Group’s ability to come up with sustainable
  solutions even in this specialised vehicle segment by applying its
  standout development expertise.<br/>
<br/></p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/9496dbf8-c818-4a12-8c7b-d2618efff758/P90516185_highRes_the-new-bmw-760i-xdr.jpg"/></span></span></p>
<p>
<strong>Innovative protection concept featuring unique BMW Protection Core.</strong></p>
<p>The innovative protection concept for BMW’s new protection sedans is
  a product of traditional know-how combined with cutting-edge
  technology. BMW has now amassed 45 years of experience in the
  development and production of protection vehicles. The protection
  concept currently applied was devised as part of the series production
  development process for the new BMW 7 Series and, more than ever,
  offers major advantages over armouring a finished vehicle at a later date.</p>
<p>This is largely thanks to the unique BMW Protection Core, which sees
  the entire supporting structure for a protection sedan’s body
  constructed from armour steel for the first time. Its
  three-dimensionally engineered elements are all made of exceptionally
  resistant, hot-formed steel alloys. The BMW Protection Core forms a
  self-supporting protective cell, which is then combined with
  protection-spec doors, armouring for the underbody and safety glass.</p>
<p>Special armouring designed to offer maximum protection against
  explosives in particular has been used for both the roof and underbody
  of the two protection sedans. This means the occupants are also
  protected from drone attacks with explosive charges, for example, and
  from fragments dispersed by hand grenades on detonation.</p>
<p>Also to be found on the list of standard security features for the
  BMW 7 Series Protection is a self-sealing fuel tank, with special
  casing that enables it to seal itself after being hit by a bullet to
  prevent any loss of fuel.</p>
<p>As part of the certification process, the special protection elements
  must demonstrate their ability to resist attack by undergoing a
  demanding procedure. In addition to this, experts from an independent
  state testing institute conduct firearms and explosive tests on the
  vehicle. The official inspection and certification of the complete
  vehicle finally provides confirmation of the all-round protection
  offered by the holistic concept for the new protection vehicles from BMW.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/aa3d7a64-930a-46ce-b6af-232fdbd3f0a5/P90516680_highRes_the-new-bmw-760i-xdr.jpg"/></span></span></p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/d8b3dd8a-8d98-49b4-a07e-c7dc4f237a83/P90516681_highRes_the-new-bmw-760i-xdr.jpg"/></span></span></p>
<p>
<strong>Greater spaciousness, lower weight and sharper agility
    combined with uncompromising occupant protection.</strong></p>
<p>The structural protection concept achieved with the pioneering
  BMW Protection Core endows the new BMW i7 Protection and BMW 7 Series
  Protection with an unrivalled set of characteristics. When seen from
  the outside, just a few details distinguish the two protection sedans
  from a regular 7 Series Sedan with the M Sport package. Their discreet
  and largely inconspicuous appearance on public roads represents an
  additional safety factor for people requiring protection.</p>
<p>The BMW Protection Core design principle has the added effect of
  increasing the cabin’s spaciousness. Thanks to the fully integrated
  protection concept, the levels of room and seating comfort in the
  front and rear hardly differ from those to be found inside a
  conventional BMW 7 Series Sedan in all key criteria.</p>
<p>The innovative protection concept used for the new BMW i7 Protection
  and BMW 7 Series Protection has additionally allowed their weight to
  be optimised compared with predecessor models. Not only does the
  weight saving result in a considerably higher load-carrying capacity,
  it also has a particularly positive effect on the protection sedans’
  handling abilities. The optimised weight combines with the increase in
  body rigidity (another benefit of the BMW Protection Core) to deliver
  unrivalled levels of agility. This all translates into extremely
  precise handling control, excellent cornering dynamics and outstanding
  figures for acceleration and top speed.</p>
<p>
<strong>BMW i7 Protection: outstanding security, zero tailpipe
    emissions and no compromises.</strong></p>
<p>The BMW i7 Protection brings the all-electric mobility experience to
  the protection vehicle segment for the first time. Individuals
  requiring special protection are therefore able to choose a vehicle
  that requires no compromises to be made in terms of either security or
  sustainable drive technology.</p>
<p>The locally emission-free powertrain on board the BMW i7 Protection
  comprises one electric motor at the front axle and another at the
  rear. It uses numerous components taken from the drive system in the
  brand’s most powerful all-electric production model, the BMW i7 M70
  xDrive, allowing it to deliver supreme performance. The two electric
  motors together create an electric all-wheel-drive system with a
  combined output of up to 544 hp and maximum combined torque of 745
  Newton metres.</p>
<p>The instantaneous power delivery, distribution of power to all four
  wheels and intelligent networking of all the powertrain and chassis
  systems guarantee exceptional traction, directional stability and
  dynamic prowess. The new BMW i7 Protection sprints to 100 km/h from
  rest in 9.0 seconds, while top speed is electronically limited to 160 km/h.</p>
<p>
<strong>BMW 7 Series Protection: unwavering protection, superior dynamics.</strong></p>
<p>The petrol-engined version of the new protection sedan has a
  latest-generation V8 unit under the bonnet. Its BMW TwinPower Turbo
  technology includes an upgraded turbocharging system with electrically
  operated blow-off valve and indirect charge air cooling, along with a
  cross-bank exhaust manifold. The new 4.4-litre eight-cylinder engine
  uses 48V mild hybrid technology to optimise power delivery and efficiency.</p>
<p>The new drive system generates maximum output of 530 hp and peak
  torque of 750 Nm. The BMW xDrive intelligent all-wheel-drive system
  directs drive power to all four wheels as required. The new BMW 7
  Series Protection combines superior driving dynamics with levels of
  efficiency that are also unrivalled. It accelerates from 0 to 100 km/h
  in 6.6 seconds and goes on to reach a top speed of 210 km/h.</p>
<p>
<strong>Model-specific chassis technology for assured performance.</strong></p>
<p>The new BMW i7 Protection and BMW 7 Series Protection come with
  chassis technology that has been modified and tuned specifically for
  these models and makes allowance for the additional weight resulting
  from their special protection features. This produces superbly assured
  performance in any situation. Thanks to a robust basic construction
  and the presence of sophisticated chassis systems, passengers in the
  rear compartment are also able to enjoy exceptional levels of ride
  comfort. The protection sedans also make their mark with precisely
  controllable handling, even when they are being driven hard, such as
  when escaping from an attack.</p>
<p>
<strong>Unique in the segment: Integral Active Steering.</strong></p>
<p>The new BMW i7 Protection and new BMW 7 Series Protection are the
  first and only protection vehicles in their segments to be fitted with
  Integral Active Steering. This rear-wheel steering functionality not
  only reduces the car’s turning circle when manoeuvring, it also
  increases precision and the dynamic response through quickly taken
  corners. Another key attribute of Integral Active Steering – which is
  specified as standard – is how it enhances driving comfort for
  rear-seat passengers.</p>
<p>
<strong>20-inch light-alloy wheels with exclusive PAX tyres.</strong></p>
<p>The new BMW i7 Protection and new BMW 7 Series Protection are fitted
  with 20-inch light-alloy wheels, which represents a standout offering
  in their segments and enables the use of a particularly powerful
  braking system.</p>
<p>The model-specific light-alloy wheels in star-spoke design are fitted
  with tyres – supplied by Michelin in the dimensions 255-740 R510 –
  that have been specifically developed for the protection sedans. The
  large diameter of these tyres and the extremely high volume of air
  they hold compared with rivals enhance ride comfort, while the larger
  contact area benefits traction and driving stability. The PAX tyres
  have a runflat ring positioned on the wheel rim which allows the car
  to continue its journey at up to 80 km/h even in the event of a total
  loss of pressure.</p>
<p>
<strong>Driver assistance systems with information and warning function.</strong></p>
<p>In keeping with their status as protection vehicles, the new BMW i7
  Protection and new BMW 7 Series Protection are equipped with an
  extensive selection of driver assistance systems. The functionality of
  this tech is focused on supporting professional chauffeurs with
  information and warnings, but without actively intervening to control
  the vehicle.</p>
<p>The highly advanced sensors developed for the new BMW 7 Series range
  and all of the cameras available for the luxury sedan are also fitted
  on the protection vehicles. These provide precise and detailed
  information on the area around the vehicle in all situations. The
  requisite data and images are supplied by e.g. the parking view,
  Panorama View, Remote 3D View and BMW Drive Recorder functions
  included in the Parking Assistant Plus package. Also on hand are the
  alert functions of the front-collision warning, Crossroads Warning,
  Lane Departure Warning and Speed Limit Info systems.</p>
<p>
<strong>Extensive comfort-enhancing features with exclusive details.</strong></p>
<p>In order to optimise visibility out of the new BMW i7 Protection and
  new BMW 7 Series Protection in low ambient temperatures, an electric
  heating function for both the windscreen and the front sections of the
  side windows comes as standard. Model-specific pre-heating is
  available as an option.</p>
<p>Another item on the options list is a cool box integrated between the
  rear seats to ensure the on-board drinks supplies are kept cold. Its
  net capacity of eight litres offers sufficient space for two water
  bottles and two glasses, which can be cooled to 4 or 10 degrees
  Celsius as desired.</p>
<p>The standard-fitted Bowers & Wilkins Diamond Surround Sound
  System, meanwhile, lays on a high-end audio experience. The 1,265-watt
  digital amplifier, individually adjustable equalizers and 28 speakers
  combine to deliver a full, even sound for all those on board. The
  system also includes a pair of exciters integrated into each of the
  seats, which convert low bass frequencies into noticeable vibrations.</p>
<p>An exclusive convenience feature offered for the first time on a BMW
  model is motorised assistance for opening and closing the doors, which
  comes as standard. It is available immediately after unlocking the car
  and reduces the force required to open or close the armoured doors.
  Also unique in this segment is a function that enables occupants to
  close the doors automatically at the touch of a button after climbing in.</p>
<p>Passengers in the second row of seats in the new BMW i7 Protection
  and new BMW 7 Series Protection benefit from electrically operated
  roller sunblinds for the windows on both sides. The blinds extend
  horizontally from the B-pillar towards the C-pillar and offer what is
  known as a spy position. Here, the sunblind opens by around
  ten centimetres at the touch of a button to allow a view outside. From
  this position, passengers have the option of opening or closing the
  sunblind fully. A model-specific roller sunblind for the rear window
  is also included as standard.</p>
<p>
<strong>Broad range of options for individualising the exterior and interior.</strong></p>
<p>The integrated protection concept of the protection sedans and
  production at BMW Group Plant Dingolfing maximise the scope for
  customers to put their personal touch on the exterior and interior.
  Offered as an option alongside the standard illuminated BMW kidney
  Iconic Glow are the BMW crystal headlights Iconic Glow. The new
  BMW i7 Protection and new BMW 7 Series Protection can be specified in
  almost all of the body colours available for the new BMW 7 Series
  range. These include the BMW Individual paint finishes and BMW
  Individual special paint finishes. The exterior design options are
  closely aligned with those available for the standard versions of the
  cars and allow the new BMW i7 Protection and new BMW 7
  Series Protection to maintain a low-profile presence in public areas.</p>
<p>The appointments and design of the interior can likewise be adapted
  to personal needs and desires at a detail level. Multifunction seats,
  BMW Individual Merino leather upholstery, and heated and ventilated
  seats for the front and rear occupants are all part of standard
  specification. A massage function can be specified for all seats as an
  option. The optional Executive Lounge includes comfort seats with a
  reclining function for the rear seat behind the front passenger. The
  range of optional seat and interior surfaces is also carried over from
  the richly varied options list for the new BMW 7 Series.</p>
<p>
<strong>BMW iDrive with BMW Curved Display and integrated operation of
    model-specific security functions.</strong></p>
<p>The new BMW i7 Protection and new BMW 7 Series Protection are
  equipped with the latest generation of BMW iDrive based on BMW
  Operating System 8.5. The system is intuitive to use and operates in a
  way that will be familiar to BMW drivers. The driver can therefore
  view all the important information on the BMW Curved Display at the
  right time and in the right place within their direct line of sight.
  The special functions relevant to occupant protection are also
  operated via BMW iDrive. They can be activated and controlled in full
  using the touchscreen capability of the control display.</p>
<p>A camera-based additional interior mirror can be specified as an
  option. This shows the image feed from the Reversing Assist Camera in
  the control display’s panorama view at all driving speeds and on any
  kind of route. The electronic additional interior mirror is unique in
  the protection vehicles segment in this form.</p>
<p>The standard-fitted intercom system allows the car’s occupants to
  communicate with people on the outside without having to open doors or
  windows. Key features here are microphones integrated into the
  exterior mirrors, an outside speaker, the hands-free microphone
  embedded in the headliner and supplementary speakers in the interior.
  Added to which, a rod microphone can be fitted as an option in the
  centre console storage tray to enable effective communication with
  people outside the car even when the windows are closed.</p>
<p>
<strong>Effective protection measures for a variety of attack scenarios.</strong></p>
<p>With their wide-ranging standard and optional equipment features, the
  new protection sedans from BMW offer custom-spec protection in attack
  scenarios of various types. The new BMW i7 Protection and new
  BMW 7 Series Protection can be tailored precisely to any purpose, with
  items including a fresh-air supply system, a fire extinguisher with
  automatic and manual discharge, flashing lights, radio transceivers
  and flag poles for when the car is on official duty, plus other
  special customer-specific options.</p>
<p>
<strong>Security built in from the start: integrated protection
    concept, service provided worldwide by trained experts, special
    driver training.</strong></p>
<p>The many years of experience amassed by BMW in the manufacture of
  protection vehicles has enabled the company to achieve outstanding
  levels of protection with the new BMW i7 Protection and new
  BMW 7 Series Protection – as, most notably, has the decision to
  develop these vehicles alongside the standard variants of the new BMW
  7 Series. The new BMW i7 Protection and new BMW 7 Series Protection
  offer built-in security from the factory. Unlike retrofit solutions
  carried out by an external provider, the integral protection concept
  of these vehicles ensures not only maximum security under armed
  attack, but also well-resolved handling and the dynamic responses
  expected of a BMW in dangerous situations. The development expertise
  of the world’s most successful premium carmaker has produced a wealth
  of innovative functions that allow people requiring special protection
  to enjoy an even safer and more secure mobility experience. The smooth
  integration of the model-specific protection features within the
  BMW iDrive system helps ensure these features are intuitive, safe and
  comfortable for the driver to use in any situation.</p>
<p>Customers around the world can take advantage of individual and
  discreet consultancy arrangements and an array of other services. For
  example, specific customer requests can be accommodated when it comes
  to equipping their vehicle with additional protection and/or
  convenience features. Service and maintenance for the protection
  sedans are provided by an international network of BMW service
  outlets, with the work carried out exclusively by trained experts in
  certified specialist workshops.</p>
<p>BMW also offers special Protection driver training courses. These
  programmes, which BMW has been hosting for more than 35 years, are
  offered at various intensity levels depending on the prior knowledge
  of the participants involved and take place at several locations
  around the world. The training courses are led by highly qualified
  experts and their content ranges from comprehensive theory sessions to
  practical vehicle control exercises and tactical response training.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br/>Tel: +971-4-3129-964<br/>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Kit,BMW i,7 Series,G70,i7,Product,BMW]]></category>
            <pubDate>Wed, 09 Aug 2023 00:01:00 +0200</pubDate>
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                        <title>The new BMW 5 Series Sedan.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/the-new-bmw-5-series-sedan-en-ae_20260909132042948/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/the-new-bmw-5-series-sedan-en-ae_20260909132042948/</guid><pp:caseid>813574</pp:caseid><pp:summary><![CDATA[More dynamic than ever, featuring a wealth of digital innovations and, for the first time, all-electric drive - this is how the new BMW 5 Series Sedan steps up to the plate. As the BMW i5, the new edition of the world's most successful business sedan takes the lead on the road to sustainable premium mobility in the upper mid-range vehicle segment.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>More dynamic than ever, featuring a wealth of digital innovations
  and, for the first time, all-electric drive - this is how the new BMW
  5 Series steps up to the plate. As the BMW i5, the new edition of the
  world's most successful business sedan takes the lead on the road to
  sustainable premium mobility in the upper mid-range vehicle segment.</p>
<p>The market launch of the new BMW 5 Series will begin in October 2023.
  The new model generation will be offered worldwide with all-electric
  drive and as well as with highly efficient petrol engine including
  48-volt mild hybrid technology. Like all previous model generations,
  the new BMW 5 Series is produced at the BMW Group Plant Dingolfing,
  where the electric motors and high-voltage batteries for the BMW i5
  are also manufactured.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/f63fd19a-054c-4f05-b47a-8c38dbcd0724/P90506452_highRes_the-new-bmw-i5-m60-x.jpg"/></span></span></p>
<p>
<strong>Sporty elegance and striking presence with a new design language.</strong></p>
<p>A clear and reduced design language emphasises the new 5 Series’
  sporty elegance and presence. Compared to the predecessor model, the
  new edition has grown in length by 97 millimetres, in width by 32
  millimetres and in height by 36 millimetres. Its wheelbase was
  lengthened by 20 millimetres too.</p>
<p>The front view of the new BMW 5 Series is characterised by a modern
  interpretation of the twin headlights and BMW kidney grille. LED
  elements arranged almost vertically serve as turn indicators and
  daytime driving lights. The BMW kidney grille, which projects far
  forward, features a wide surround and optional BMW Iconic Glow contour lighting.</p>
<p>The dynamic character of the new BMW 5 Series can be further enhanced
  with the optional M Sport Package and the M Sport Package Pro. The
  range of paintwork already includes three BMW Individual paint
  finishes at market launch.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/d0f82b13-3d0a-44a5-9ddd-11fb32d5e92a/P90506460_highRes_the-new-bmw-i5-m60-x.jpg"/></span></span></p>
<p>
<strong>Driving pleasure and travel comfort combined with innovative flair.</strong></p>
<p>The cockpit of the new BMW 5 Series has a significantly reduced
  number of buttons and controls compared to the predecessor model. This
  is achieved by consistently digitalising functions. The BMW Curved
  Display reinterprets the brand's hallmark idea of driver orientation.
  The fully digital display system consists of a 12.3-inch Information
  Display and a 14.9-inch Control Display. The steering wheel has also
  been redesigned with a flattened lower section and haptic feedback on
  the control panels, and the selector lever on the centre console. The
  optional BMW Interaction Bar is another highlight. The effectively
  backlit functional unit with crystalline surface structure extends
  across the entire width of the instrument panel far into the door
  panels and includes touch-sensitive control panels.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/ebdc02a9-598d-47f0-ad69-75e6cec7a44b/P90505130_highRes_the-new-bmw-i5-edriv.jpg"/></span></span></p>
<p>
<strong>A first at BMW: Fully vegan interior.</strong></p>
<p>Newly designed sports seats are standard equipment. The optional
  comfort seats offer a wide range of electrically operated adjustment
  options. The new BMW 5 Series is the brand's first model to feature a
  fully vegan interior as standard. This includes the surfaces of the
  seats, the dashboard and the door panels, as well as the steering
  wheel for the first time. The seat surfaces in the Veganza version
  with leather-like properties are also optionally available with a
  decorative perforation. Further optional equipment includes BMW
  Individual Merino leather upholstery in several bicolour variants.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/5afbc5f0-6b68-459f-ba4e-e1863a343d87/P90505135_highRes_the-new-bmw-i5-edriv.jpg"/></span></span></p>
<p>
<strong>All-electric BMW i5 M60 xDrive as the top model.</strong></p>
<p>The all-electric BMW i5 is equipped with extensively enhanced
  fifth-generation BMW eDrive technology and is being launched in two
  variants. <strong>The BMW i5 M60 xDrive</strong>, which combines a 601
  hp* drive with hallmark M performance and specific design features.
  Two highly integrated drive units on the front and rear axles make up
  an electric all-wheel drive. The system torque generated is up to 820
  Nm* when M Sport Boost or the M Launch Control function is activated.
  This enables the BMW i5 M60 to accelerate from zero to 100 km/h in 3.8
  seconds. Its top speed is electrically limited to 230 km/h.</p>
<p>[* when M Launch Control or M Sport Boost function is activated]</p>
<p>
<br/>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/86064ac8-f819-4a41-849b-9f5cc2332250/P90506458_highRes_the-new-bmw-i5-m60-x.jpg"/></span></span></p>
<p>
<strong>The BMW i5 eDrive40</strong> is also available. Its electric
  motor drives the rear wheels and generates a maximum output of 340 hp
  and a maximum torque of up to 430 Nm with Sport Boost or Launch
  Control function. The BMW i5 eDrive40 accelerates from zero to 100
  km/h in 6.0 seconds, its top speed is 193 km/h.</p>
<p>The space-saving high-voltage battery is located in the underbody and
  provides a usable energy content of 81.2 kWh. In addition to the
  efficient electric motors, the latest version of adaptive recuperation
  and an intelligent combination of heat pump technology for heating and
  cooling the interior, drive and high-voltage battery contribute to the
  long range.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/e84dde4f-f8bf-404e-98bd-808736947c4f/P90506448_highRes_the-new-bmw-i5-edriv.jpg"/></span></span></p>
<p>The respective WLTP values are 455 - 516 kilometres for the
    <strong>BMW i5 M60 xDrive</strong> and 477 - 582 kilometres for the
    <strong>BMW i5 eDrive40</strong>. With the new MAX RANGE function,
  the range can be increased by up to 25 percent if required by limiting
  power and speed and deactivating comfort functions.</p>
<p>
<strong>Unique balance between driving dynamics and travel comfort.</strong></p>
<p>The BMW 5 Series’ characteristic balance between maximum sportiness
  and high-level long-distance comfort is enhanced once again in the new
  edition. The longest wheelbase in the upper mid-range vehicle segment,
  increased track widths at the front and rear axles, an almost
  perfectly balanced 50:50 ratio axle load distribution, intelligent
  lightweight construction and increased body and chassis connection
  rigidity contribute to this.</p>
<p>The extensively advanced chassis technology, like the control
  systems, has been model-specifically adapted to the weight balance
  associated with the respective drive technology. It includes directly
  controlled wheel slip limitation, integrated braking system and sport
  steering with variable steering ratio as standard. An M sport
  suspension, an M sport brake system and the Adaptive Suspension
  Professional (standard in the BMW i5 M60 xDrive) with electronically
  controlled shock absorbers, Integral Active Steering and new <a name="_Hlk135054735"></a>vertical dynamics management are available as
  options. The optional Adaptive M Suspension Professional also includes
  Active Roll Stabilisation with Active Roll Comfort. Light alloy wheels
  in 18-inch or 19-inch sizes (BMW i5) are standard equipment.
  Light-alloy wheels up to a size of 21 inches and performance tyres are
  offered as options.</p>
<table border="1" cellpadding="0" cellspacing="0" style="border-collapse: collapse;width: 100.0%;height: 15.0px;background-color: rgb(255,255,255);border-color: rgb(255,255,255);border-style: hidden;" width="100%">




<tr style="height: 15.0px;">
<td style="height: 15.0px;padding: 0.0px;border-color: rgb(255,255,255);"><span>
<span style=""><img src="https://content.presspage.com/uploads/3240/db87035a-09a9-44bf-b727-a59f129e2e4b/P90505134_highRes_the-new-bmw-i5-edriv.jpg"/></span></span></td><td style="height: 15.0px;padding: 0.0px;border-color: rgb(255,255,255);"><span>
<span style=""><img src="https://content.presspage.com/uploads/3240/ac86c3e7-a485-48aa-86f5-82c8ab5ab1ae/P90506462_highRes_the-new-bmw-i5-edriv.jpg"/></span></span></td></tr></table>
<p>
<strong>Intense automated driving experience.</strong></p>
<p>A significantly expanded range of systems for automated driving and
  parking is available as standard or as an option for the new BMW 5
  Series. An innovative technology kit creates the conditions for their
  outstanding functionality. The highlight of the range is the optional
  Driving Assistant Professional including Steering and Lane Control
  Assist and Distance Control with Stop & Go function.</p>
<p>The new BMW 5 Series is equipped with Parking Assistant, including
  Reversing Assist, as standard. With the optional Parking Assistant
  Professional, automated parking and manoeuvring of up to 200 metres
  can be controlled in the vehicle or by smartphone outside the
  vehicle.      Other innovations include the Welcome Scenario with
  light show and personal welcome, which optionally also includes the
  dynamic light carpet. The BMW Digital Key Plus is now available for
  suitable smartphones with the iOS or Android operating systems as well
  as for the Apple Watch.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/8376b4eb-5155-44a7-a9b9-6e64a5584d44/P90506449_highRes_the-new-bmw-i5-edriv.jpg"/></span></span></p>
<p>
<strong>Intuitive operation and new digital experiences: BMW iDrive
    with "QuickSelect" and BMW Operating System 8.5.</strong></p>
<p>The enhanced BMW iDrive display and control system with
  "QuickSelect" also contributes to the characteristic driving
  and travelling experience in the new BMW 5 Series. It is based on the
  BMW Operating System 8.5 and features a redesigned home screen with
  vertically arranged function icons on the driver's side.
  "QuickSelect” enables functions to be accessed directly without
  having to switch to a submenu. This means that the system has received
  an improved menu structure, oriented towards devices from the consumer
  electronics sector.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/f49519da-57c0-4efc-83ad-2bdc9393c892/P90504811_highRes_apple-carplay-in-the.jpg"/></span></span></p>
<p>
<strong>In-car video streaming and gaming now available in the new BMW
    5 Series.</strong></p>
<p>In addition, BMW Operating System 8.5 offers a wider range of digital
  content for information and entertainment, faster update cycles for
  functions, improved information on charging points for electric
  vehicles and optimised access to many specific online services. Video
  streaming is possible on the Control Display, as is an innovative form
  of in-car gaming presented for the first time in the new BMW 5 Series
  with the AirConsole platform. Driver and passengers can play so-called
  casual games while the vehicle is stationary, for example to bridge
  waiting times while charging the high-voltage battery of the BMW i5.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/0c30327d-3552-4f70-93f8-24c7aa6fb56c/P90504802_highRes_in-car-gaming-with-t.jpg"/></span></span></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br/>Tel: +971-4-3129-964<br/>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Kit,5 Series,Sedan,BMW i,G60,i5,550e,i5 M60,Product,BMW]]></category>
            <pubDate>Wed, 24 May 2023 14:00:00 +0200</pubDate>
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                        <title>The BMW i5 in dynamic summer testing.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/the-bmw-i5-in-dynamic-summer-testing/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/the-bmw-i5-in-dynamic-summer-testing/</guid><pp:caseid>813578</pp:caseid><pp:summary><![CDATA[The series production development process for the first-ever BMW i5 is entering the home straight with the fine-tuning of its suspension control and driver assistance systems. Just a few weeks ahead of the car’s world premiere, it is clear the all-electric version of the new BMW 5 Series Sedan will deliver an outstanding driving experience – just like all the other variants.]]></pp:summary><description><![CDATA[<div class="imported-article"><ul>
<li>Fine-tuning of all suspension control and driver assistance
    systems at the BMW Group’s test centre in Miramas </li>
<li>Innovative Vertical Dynamics Management enhances sporting ability
    and ride comfort in equal measure </li>
<li>New automation feature is a world first: Highway Assistant now
    enables automated lane changes via eye activation</li></ul>
<p>
<strong>Dubai.</strong>The series production development process for
  the first-ever BMW i5 is entering the home straight with the
  fine-tuning of its suspension control and driver assistance systems.
  Just a few weeks ahead of the car’s world premiere, it is clear the
  all-electric version of the new BMW 5 Series Sedan will deliver an
  outstanding driving experience – just like all the other variants.
  Innovative Vertical Dynamics Management elevates the balance of
  sporting potency and ride comfort for which the BMW 5 Series has
  always been renowned to an even higher level. And the car’s automated
  driving capability has also been taken into a new dimension with the
  Highway Assistant, which controls the distance to the vehicle ahead,
  carries out steering adjustments and carries out lane changes for the
  first time by means of eye activation.</p>
<p>Over the course of more than a year, the BMW i5 has negotiated a
  richly varied programme of testing – from the snow-covered and icy
  surfaces of the winter test centre at Arjeplog, Sweden to regions
  offering extreme heat and dry conditions, in city driving and on
  country roads, on motorways and hand-picked test tracks. The
  fine-tuning work for all the components involved in the driving
  experience was then carried out at the BMW Group’s proving grounds
  outside Miramas in southern France. This included ensuring the
  integral heating and cooling circuit with heat pump function for the
  drive system, the high-voltage battery and the interior of the BMW i5
  can be controlled as required at all times. The predictive heat
  management capability of the high-voltage battery paves the way for
  rapid and efficient charging at DC fast-charging stations. <span>
<span style=""> </span></span></p>
<h3>
<br/>
<strong>Specially tuned suspension systems maximise comfort and agility.</strong></h3>
<p>The flexible drive system technology offered by the new BMW 5 Series
  range – which now gives customers the choice between classical
  internal combustion engines, plug-in-hybrid solutions and fully
  electric drive systems – leads to wide variations in vehicle weight.
  With this in mind, model-specific, case-by-case chassis tuning and
  corresponding application of all control systems deliver signature BMW
  driving pleasure, regardless of the drive concept involved.</p>
<p>As the range-topping model variant, the BMW i5 M60 xDrive is fitted
  as standard with Adaptive Suspension Professional including
  electronically controlled dampers. This suspension system can also be
  specified as an option for the BMW i5 eDrive40 . Thanks to an
  innovative form of BMW Vertical Dynamics Management, it offers a
  noticeable increase in sports performance combined with a level of
  ride comfort that also represents a clear step forward from that of
  its predecessor.</p>
<p>
<br/>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/f34a7e37-a8a4-4ef2-9532-75b152faf12e/P90502749_highRes_testing-the-new-bmw-.jpg"/></span></span></p>
<p>The latest version of BMW’s Vertical Dynamics Management, now in its
  ninth generation, is making its debut in the new BMW 5 Series Sedan.
  This technology is based on a newly developed, extensively networked
  control logic, and factors in all the available input variables – such
  as wheel speeds, steering angle, yaw rate and acceleration – to
  establish the ideal damping forces. The system no longer calculates
  the required damping forces using mathematical models, but instead
  favours physical calculation of data on the current driving condition.
  This ensures clearly defined body control and precise suspension
  response in every driving situation. </p>
<p>Adaptive Suspension Professional is offered for all variants of the
  new BMW 5 Series Sedan (either as standard or optionally, depending on
  the model), ensuring the customary driving pleasure of BMW. The new
  generation of the business sedan therefore blends ride comfort
  approaching BMW 7 Series levels with the sporting agility familiar
  from the BMW 3 Series.</p>
<h3>
<br/>
<strong>A new experience of automated driving: Highway Assistant and
    automated lane change with eye activation.</strong></h3>
<p>The new BMW 5 Series Sedan also raises the bar in its segment with
  its extensive array of systems for automated driving and parking.
  High-resolution cameras, high-precision radar sensors and control
  units from the BMW Group’s latest technology toolkit, plus a software
  application refined over countless miles of testing, provide the
  ingredients for an automated driving experience featuring innovative
  highlights that further enhance safety and comfort.</p>
<p>In the USA and Canada, and now also in Germany, the Driving Assistant
  Professional available as an option for the new BMW 5 Series Sedan
  comprises Highway Assistant, which can be used at speeds of up to 130
  km/h. Once activated, the system takes care of distance control and
  the steering inputs required for lane control, so the driver can keep
  their hands in a comfortable position and focus fully on surveying the
  area around the vehicle and the traffic situation at hand.</p>
<p>
<br/>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/a9174482-c6bc-4d9d-a232-35ffe3633c85/P90502757_highRes_testing-the-new-bmw-.jpg"/></span></span></p>
<p>An interior camera helps monitor the driver’s level of alertness and
  also enables another innovation: in a world first, the automated lane
  change – included as part of the Driving Assistant Professional and
  Highway Assistant – in the new BMW 5 Series Sedan can be controlled
  using eye activation. This convenience feature results in a new level
  of interaction between human and car. Looking in the exterior mirror
  prompts the car to initiate the lane change process and carry out the
  necessary steering movements and speed adjustments at speeds of up to
  130 km/h once the driver has confirmed they want it to do so and the
  traffic situation allows. The purely visual gesture complements the
  previous use of the turn signal lever, which is also available as an alternative.</p>
<p>Production of the new, eighth-generation BMW 5 Series Sedan will
  begin in summer 2023 at BMW Group Plant Dingolfing in Bavaria. The
  car’s market launch will get underway in October 2023.</p>
<p> </p>
<p> </p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br/>Tel: +971-4-3129-964<br/>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,5 Series,BMW i,i5,Product,BMW]]></category>
            <pubDate>Wed, 26 Apr 2023 09:00:00 +0200</pubDate>
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                        <title>Celebrating 50 years of BMW M GmbH at the 2022 Goodwood Festival of Speed.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/celebrating-50-years-of-bmw-m-gmbh-at-the-2022-goodwood-festival-of-speed-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/celebrating-50-years-of-bmw-m-gmbh-at-the-2022-goodwood-festival-of-speed-en-ae/</guid><pp:caseid>813589</pp:caseid><pp:summary><![CDATA[• Honoured marque BMW M GmbH celebrates 50th anniversary at 2022 Goodwood Festival of Speed. • Striking ‘Central Feature’ outside Goodwood House showcases iconic models from BMW M. • World premiere of the first-ever BMW M3 Touring UK premiere of the all-new BMW M4 CSL. • BMW Group Classic joins the celebration with historic racing cars displayed on the Central Feature and participating in the Hillclimb. • First-ever BMW iX1 and BMW i7 on display at the Stable Yard. • BMW iX M60, BMW i4, BMW i4 eDrive40 and BMW iX3 available for test drives on Friday]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Goodwood</strong>. All eyes will be on BMW M GmbH at the 2022
  Goodwood Festival of Speed, as BMW’s legendary Motorsport division
  celebrates five decades of success. Festivalgoers will witness the
  world premiere of the first-ever BMW M3 Touring and the UK premiere of
  the new BMW M4 CSL, as both take to the hill throughout the
  world-famous four-day event. All this against the backdrop of a
  striking central feature sculpture on the lawn of Goodwood House,
  designed as a homage to 50 years of motorsport excellence as it
  showcases some of the most iconic models from BMW M. Elsewhere,
  visitors will be able to see – and in some cases, drive – the latest
  models from BMW’s exciting range, including the new BMW iX1, i7, i4
  and iX M60.</p>
<p>For the first time in its history, the BMW M range will be
  complemented by a BMW M3 Touring which is a distillation of the
  technological prowess and know-how from the BMW M3 and M4 family,
  combined with the practicality of a five-door touring model. This
  latest BMW M model will be unveiled at BMW M at Trackside at 10:00 am
  (BST) on Thursday 23 June, alongside a high-performance M3 Touring
  with Performance Parts, and can then be seen on the Hillclimb in the
  ‘First Glance’ category every day of the Festival.</p>
<p>Alongside the M3 Touring and BMW M3 Touring MotoGP Safety Car on the
  hill will be the new BMW M4 CSL, celebrating its UK premiere. This
  ultimate, track-honed, two-seater coupe is defined by a 40hp power
  hike over the current BMW M4 Competition Coupé to 550hp, while
  meticulous weight-saving measures – including the use of carbon-fibre
  for the roof, bonnet and boot lid – achieve a 100kg reduction in
  overall weight (in standard specification in the German market). As a
  result, the new BMW M4 CSL has recorded the best-ever lap-time for a
  BMW road car at the Nürburgring’s Nordschleife circuit.</p>
<p>With BMW M GmbH as the honoured marque, the Central Feature in front
  of Goodwood House will present an eye-catching display of BMW M cars
  past, present and future. BMW UK will add its legendary BMW 3.0 CSL to
  the Central Feature, while BMW Group Classic is providing three
  further examples: the BMW M1 Procar from the late 1970s; a WTCC BMW 3
  Series E90; the Le Mans winning 1999 BMW V12 LMR. The display is
  completed by the BMW M LMDh racecar, that will debut next year.</p>
<p>Besides providing historic BMW M cars for the Central Feature, BMW
  Group Classic will bring four additional famous race cars to
  Goodwood’s Hillclimb. Pedro Piquet (BRA), son of three-time F1 World
  Champion Nelson Piquet, will drive the world’s first turbo-charged F1
  World Champion car, the 1983 Brabham BMW BT52.</p>
<p>Steve Soper (UK) will climb the hill in the BMW V12 LMR on Thursday.
  He is followed by Markus Flasch (CEO of BMW M GmbH, 2018-2021), who
  will be in the driver’s seat on Friday, Saturday and Sunday.</p>
<p>HRH Leopold Prince of Bavaria (GER) will drive the sharknose BMW
  635CSi and Bruno Spengler (CAN) will drive his famous BMW Z4 GTR which
  features the Michel Vaillant Design from the 2015 Spa-Francorchamps
  24h race.</p>
<p>For many, BMW M at Trackside will form the focal point for the long
  weekend’s celebrations. Crowned by an original BMW M1, the stand will
  host iconic models from BMW M’s illustrious past, from the legendary
  BMW M3 E30 to the revered BMW M3 CSL E46. They will take their place
  alongside a thrilling line-up of modern-day BMW M greats, from the
  ultimate 635hp BMW M5 CS and track-honed BMW M4 GT3 to the exclusive
  new BMW M850i Convertible and innovative electric BMW i4 M50. Visitors
  will be able to catch a glimpse of the future for BMW M, with the
  innovative BMW Concept XM, a vision of uncompromising high performance
  and extravagant luxury.</p>
<p>The Stable Yard – once again dedicated to BMW’s latest range of
  all-electric and electrified models – will offer the chance to see the
  stunning BMW i Vision Circular, a concept which illustrates the
  company’s determination to become the most sustainable manufacturer.
  Optimised for the circular economy and with the goal of achieving 100%
  recycled and recyclable material use, the BMW i Vision Circular offers
  a view of a compact yet luxurious fully-electric vehicle with a focus
  on sustainability for the year 2040.</p>
<p>BMW’s sustainability focus is equally apparent in the new BMW i7, on
  display in The Stable Yard following its recent unveiling. The latest
  version of the brand’s flagship saloon is set to redefine the luxury
  segment with new levels of electrification and digitalisation. Its
  state-of-the-art all-electric drivetrain is complemented by a blend of
  luxurious interior design and an astonishing entertainment experience,
  with the multi-sensory BMW iDrive and unique 31.3-inch 8K BMW Theatre
  Screen. These attributes are further displayed in the powerful new BMW
  M760e, a plug-in hybrid with 571hp that delivers scintillating
  performance yet achieves remarkable efficiency.</p>
<p>The recently revealed BMW iX1 will make its UK debut at Goodwood
  Festival of Speed, representing another first at the Stable Yard. The
  third-generation BMW X1 features a sharper design, across-the-board
  sustainability and cutting-edge digital innovations. Available for the
  first time with an all-electric drive system, the BMW iX1 xDrive30 is
  set to offer an electric driving range between 257 – 272 miles (WLTP,
  provisional figures).</p>
<p>These models will also be joined by the company’s technology
  flagship, the new BMW iX M60, a fully-electric Sports Activity Vehicle
  that combines emissions-free driving pleasure and sporting agility
  with lounge-style luxury and comfort. Powered by two BMW M eDrive
  electric motors to provide intelligent BMW xDrive all-wheel-drive
  capability, the BMW iX M60 can accelerate from 0-62 mph in a seamless
  3.8 seconds, yet still achieve up to 348 miles (WLTP) of driving range
  on a single charge.</p>
<p>Members of the public will be able to experience the BMW iX M60’s
  searing performance for themselves during Friday’s ‘Electric Only’
  Motor Circuit Test Drives, where they’ll also be able to take to the
  circuit behind the wheel of the new BMW i4, the brand’s first-ever
  fully-electric Gran Coupé, and the practical BMW iX3.</p>
<p>Frank van Meel, CEO of BMW M, said: “There can be no better place to
  celebrate our 50th anniversary than among our fans at this year’s
  Goodwood Festival of Speed, surrounded by the iconic cars that have
  cemented our position in motorsport history. But we’ll also spend our
  time at the world-famous event looking to the future, with a selection
  of exciting new models from our innovative electrified line-up, and
  the global premiere of the eagerly-anticipated first-ever BMW M3 Touring.”</p>
<p>The Goodwood Festival of Speed is being held over four days from
  23-26 June 2022.</p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><div> </div>
<div>
  <table align="right" cellpadding="0" cellspacing="0">
    
      <tr>
        <td align="left" valign="top"><p> </p></td></tr></table></div>
<p>
  <strong>BMW M3 Touring</strong> (Combined fuel consumption: 10,3l/100
  km*; combined CO2 emissions: 235* g/km according to WLTP; NEDC data: -
  , * All figures are preliminary values)</p>
<p>
  <strong>BMW M4 CSL</strong> (Combined fuel consumption: 10.1 – 9.8
  l/100 km; combined CO2 emissions: 227 – 222 g/km according to WLTP;
  NEDC data: - ,)</p>
<p>
  <strong>BMW iX1</strong> (Electric power consumption combined:
  18.4 – 17.3 kWh/100 km in the WLTP cycle; CO2 emissions: 0 g/km;
  electric range: 413 – 438 km [257 – 272 miles] in the WLTP cycle;
  figures in the NEDC: - ;)</p>
<p>
  <strong>BMW i7</strong> (Electric power consumption combined: 19.6 –
  18.4 kWh/100 km in the WLTP cycle; CO2 emissions: 0 g/km; electric
  range: 590 – 625 km in the WLTP cycle; figures in the NEDC: - ;)</p>
<p>
  <strong>BMW iX M60</strong> ( Electric power consumption combined:
  24.5 - 21.9 kWh/100 km in the WLTP cycle; CO2 emissions: 0 g/km;
  electric range: 561 km in the WLTP cycle; figures in the NEDC: - ;)</p>
<p>
  <strong>BMW i4 M50</strong> (Electric power consumption combined:
  22.5-18.0 kWh/100 km in the WLTP cycle; CO2 emissions: 0 g/km;
  electric range: 416-521 km [000 miles] in the WLTP cycle; figures in
  the NEDC: - ;)</p>
<p>
  <strong>BMW i4 eDrive40</strong> (Electric power consumption combined:
  19.1 – 16.1 kWh/100 km in the WLTP cycle; CO2 emissions: 0 g/km;
  electric range: 493 - 590 km in the WLTP cycle; figures in the NEDC: - ;)</p>
<p>
  <strong>BMW iX3</strong> (Electric power consumption combined:
  18,9-18,5 kWh/100 km in the WLTP cycle; CO2 emissions: 0 g/km;
  electric range: 453-461 km in the WLTP cycle; figures in the NEDC: - ;)</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,M3,BMW i,M4,i20,G26,i4,G70,i7,G08,iX3,G80,i4 M50,U11,iX M60,iX1,Product,BMW,BMW M]]></category>
            <pubDate>Tue, 07 Jun 2022 01:01:00 +0200</pubDate>
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                        <title>The new BMW 7 Series.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/the-new-bmw-7-series-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/the-new-bmw-7-series-en-ae/</guid><pp:caseid>813569</pp:caseid><pp:summary><![CDATA[BMW is leading the luxury segment into a new era that will be shaped by innovations in the fields of sustainability and digitalisation. With the new BMW 7 Series, the world’s most successful manufacturer of premium vehicles is creating forward-looking ways to enjoy driving pleasure, unsurpassed long-distance comfort and a top-end digital experience. Central to this reinterpretation is the BMW i7.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
<em>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/819af3f3-39b7-4e3c-b5cf-9b95341690b5/P90458915_highRes_the-new-bmw-7-series.jpg"/></span></span></em></p>
<p>
<em>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/99006157-c4b2-433f-8efd-9892b41c9abe/P90458916_highRes_the-new-bmw-7-series.jpg"/></span></span></em></p>
<p>
<em>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/a26cf301-689d-4f88-813e-b11469611113/P90458917_highRes_the-new-bmw-7-series.jpg"/></span></span></em></p>
<p>
<em>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/98cf820a-3986-4016-957d-865d762376ab/P90458918_highRes_the-new-bmw-7-series.jpg"/></span></span></em></p>
<p>
<em>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3240/46b7fc45-c263-4d82-aa22-e32583b3eeac/P90458919_highRes_the-new-bmw-7-series.jpg"/></span></span></em></p>
<p>BMW is leading the luxury segment into a new era that will be shaped
  by innovations in the fields of sustainability and digitalisation.
  With the new BMW 7 Series, the world’s most successful manufacturer of
  premium vehicles is creating forward-looking ways to enjoy driving
  pleasure, unsurpassed long-distance comfort and a top-end digital
  experience. Central to this reinterpretation is the BMW i7. The
  all-electric luxury sedan is a fully integrated member of the model
  family and clearly demonstrates how an exclusive driving experience
  and the ultimate feeling of on-board wellbeing can be combined with an
  unwavering commitment to sustainability.</p>
<p>The generation change at the pinnacle of BMW’s model range is wrapped
  up in a new definition of luxury that focuses on the individual and
  their personal attitudes, needs and emotions. In addition to presence,
  elegance and exclusive premium quality, there is a progressive
  approach characterised by innovations that directly enhance the user
  experience, wide-ranging connectivity and standard-setting
  sustainability of the car. In this way, the new BMW 7 Series has been
  designed to meet the needs of a modern target group that sees itself
  as committed to meeting challenges in a responsible manner – and one
  that views personal mobility as a way to experience unique moments in
  everyday life and on trips away.</p>
<p>
<strong>A symbol of innovative strength and a milestone in the current
    model offensive.</strong>
<br clear="all"/>The new BMW 7 Series incorporates a modern style
  that focuses on the essentials in its exterior and interior design.
  The front-end design for BMW vehicles in the luxury segment is
  dominated by features that are typical of the brand, but a clear
  distinction is maintained between these models and the others in the
  BMW range. Innovative features such as the BMW Theatre Screen, the
  multi-sensory vehicle experience BMW iDrive with the latest generation
  of BMW Operating System 8, plus the BMW Curved Display and the
  Manoeuvre Assistant for automated parking and manoeuvring, highlight
  the progressive character of the luxury sedan. In addition to the
  enhanced level of comfort and the unique in-car entertainment system,
  the Executive Lounge option for the rear with optimised reclining seat
  position and new BMW Individual Merino leather/cashmere wool interior
  trim takes a pioneering route to maximising wellbeing inside the car.</p>
<p>45 years on from the debut of the BMW 7 Series, the seventh model
  generation takes to the stage as the most advanced and innovative
  vehicle in the luxury segment. At the same time, the new edition
  captures the imagination with an overall design coherence unmatched by
  any rival. The BMW 7 Series is therefore once again a symbol of the
  BMW Group’s innovative strength.</p>
<p>The world premiere of the new BMW 7 Series in April 2022 and its
  global market launch starting in November 2022 are the key milestones
  in the brand’s current model offensive in the luxury segment.</p>
<p>
<strong>Market-specific drive system portfolio, tradition-rich
    production location.</strong>
<br clear="all"/>The new BMW 7 Series was designed from the ground up
  for particularly demanding target groups in a globalised marketplace.
  This is also reflected in a market-specific drive system portfolio
  that includes exclusive offerings for China – as the company’s most
  important sales region – and a diesel model for Europe.</p>
<p>The new generation of luxury sedans from BMW opens up a whole new
  dimension in spaciousness. Unlike its predecessors, the new BMW 7
  Series will be available worldwide exclusively as a long-wheelbase
  model that maximises space in the rear. Different facets of its
  character are defined by the use of specific design features and drive
  system variants. The new BMW 7 Series range also includes models from
  the BMW i and BMW M brands, which allow its myriad characteristics –
  from elegant, modern and sustainable to expressive, sporty and dynamic
  – to be brought prominently to the fore.</p>
<p>The new BMW 7 Series now offers a choice of combustion engines,
  plug-in hybrid systems and all-electric drive for the first time ever.
  The degree of diversity in the drive system portfolio is based on a
  newly developed flexible vehicle architecture and is an expression of
  a global model strategy for the new edition of the BMW 7 Series. This
  enables the BMW Group to take into consideration a customer’s
  individual needs, infrastructure factors and legal regulations in all
  relevant automotive markets around the world. The market launch in
  Europe will initially feature only the BMW i7. In the USA, China and
  other selected sales regions, two models will be offered at market
  launch in addition to the all-electric variant, each equipped with a
  petrol engine and 48V mild hybrid technology.</p>
<p>Plug-in hybrid variants of the new BMW 7 Series are expected to
  follow in numerous markets from the beginning of 2023. These will
  include the first BMW M model with a six-cylinder in-line petrol
  engine and plug-in hybrid drive system. A model variant with a diesel
  engine and 48V mild hybrid technology will be added to the range in
  Europe just after the market launch. Further variants of the
  all-electric BMW i7, including the future top-of-the-line BMW i7 M70
  xDrive, will be made available at a later stage.</p>
<p>As was the case with all its predecessors, the new BMW 7 Series will
  be built at BMW Group Plant Dingolfing. The company’s largest
  production facility in Europe will be fusing tradition with the future
  and is also the BMW Group’s centre of excellence for the production of
  e-drive components. The highly integrated electric drive system and
  the high-voltage battery of the BMW i7 will also be manufactured
  there. Vehicles with combustion engines, plug-in hybrid systems and
  all-electric drive systems will come off the same production line in
  Dingolfing. In addition to the all-electric BMW iX and the new BMW 7
  Series, the BMW 8 Series luxury sports car and BMW 5 Series models,
  among others, are also produced here.</p>
<p>
<strong>Two BMW M models based on the new BMW 7 Series.</strong>
<br clear="all"/>The new BMW 7 Series model range worldwide will
  expand to include two BMW M models equipped with electrified drive
  systems. The new BMW M760e xDrive (fuel consumption combined:
  1.2 – 1.1 l/100 km [235.4 – 256.8 mpg imp]; electric power consumption
  combined: 26.9 – 25.8 kWh/100 km; CO<sub>2</sub> emissions: 28 – 25
  g/km in the WLTP cycle; figures in NEDC cycle: –) has output of 420
  kW/571 hp and torque of 800 Nm (590 lb-ft) and will debut as early as
  spring 2023. Its electric motor generates a temporary boost worth an
  extra 30 kW/40 hp when particularly invigorating acceleration is the
  order of the day. An M-specific design for the exterior and interior,
  including an exhaust system featuring the distinctive twin tailpipes
  with unique geometry, underscores the performance characteristics of
  the BMW M model with plug-in hybrid technology.</p>
<p>The future flagship model, the new BMW i7 M70 xDrive (power
  consumption combined in the WLTP cycle: 26.4 – 21.2 kWh/100 km;
  CO<sub>2</sub> emissions: 0 g/km; figures in NEDC cycle: – ), will
  have an all-electric drive system with two motors – on the front and
  rear axle – and will be available later in 2023. Its drive system
  generates maximum output of well over 600 hp and maximum torque of
  more than 1,000 Nm (737 lb-ft). The most powerful BMW model ever
  registered for road use accelerates from 0 to 100 km/h (62 mph) in
  under 4.0 seconds. (All output, performance and energy consumption
  figures for the BMW i7 M70 xDrive are estimates based on the car’s
  current development stage incl. temporary boost.)</p>
<p>
<strong>Unique digital experience with the new vehicle experience BMW
    iDrive and BMW Operating System 8.</strong>
<br clear="all"/>Driving pleasure, long-distance comfort and the user
  experience in the new BMW 7 Series are shaped largely by the latest
  innovations in the field of digitalisation. The new BMW 7 Series
  offers customers the new multi-sensory vehicle experience BMW iDrive
  with the latest generation of BMW Operating System 8. With the fully
  digital BMW Curved Display, the innovative BMW Interaction Bar, the
  enhanced capabilities of the BMW Intelligent Personal Assistant – plus
  additional My Modes, the latest version of the BMW Head-Up Display,
  and the Augmented View function available for the first time on the
  information display behind the steering wheel – intuitive dialogue
  between the driver and vehicle has reached a new level.</p>
<p>Passengers in the rear are greeted by a unique entertainment offering
  in the form of the new BMW Theatre Screen – a 31.3-inch panoramic
  display in 32:9 format with 8K resolution which extends downwards from
  the roof and transforms the second row of seats into an exclusive
  private cinema on wheels. The driver and front passenger can also use
  YouTube video-on-demand streaming on the control display for the first
  time. A 5G-compatible aerial system takes care of high-speed
  connectivity in the new BMW 7 Series.</p>
<p>
<strong>Security redefined: the new BMW 7 Series in BMW Protection
    Vehicle specification.</strong>
<br clear="all"/>A high-security vehicle based on the new BMW 7
  Series is now being developed and will be added to the range in the
  course of 2023. With its integrated protection concept, which is
  unique in the segment and has been developed entirely from scratch,
  the armoured model variant meets the special requirements of
  authorities, state representatives and high-profile individuals in
  need of special protection.</p>
<p>The development of the new high-security BMW 7 Series centres on an
  innovative protection concept developed by the BMW Group. This
  provides extremely high standards of security combined with the levels
  of interior comfort, driving dynamics and ride comfort applied across
  the new BMW 7 Series range. Integrated development and production in a
  special manufacturing process at BMW Group Plant Dingolfing will
  ensure the high-security vehicle based on the new BMW 7 Series sets
  new standards.</p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>
<strong>The new BMW 760i xDrive*.</strong> <br/>Fuel consumption in
  l/100km (combined, WLTP): 11,2 l/100 km, <br/>CO2 emissions in g/km
  (combined, WLTP): 255<br/>* All figures are preliminary values.</p>
<p>
<strong>The new BMW i7 xDrive60*. </strong>
<br/>Power consumption in kWh/100 km (combined, WLTP): 19,6 -
  18,4; <br/>Electric range in km (WLTP): 590 – 625; 310 mls
  (EPA)<br/>* All figures are preliminary values.</p>
<p>
<strong>The new BMW M760e xDrive.</strong>
<br/>Fuel consumption in l/100km (combined, WLTP): 1,2 – 1,1/100
  km, <br/>Power consumption in kWh/100 km (combined, WLTP): 26,9 –
  25,8 <br/>CO2 emissions in g/km (combined, WLTP): 28-25<br/>* All
  figures are preliminary values.</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br/>Tel: +971-4-3129-964<br/>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Kit,BMW i,7 Series,G70,i7,Product,BMW]]></category>
            <pubDate>Wed, 20 Apr 2022 14:00:00 +0200</pubDate>
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                        <title>The new BMW iX M60.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/the-new-bmw-ix-m60-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/the-new-bmw-ix-m60-en-ae/</guid><pp:caseid>813584</pp:caseid><pp:summary><![CDATA[The best of the three worlds of i, X and M.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>Green light for the first BMW M automobile designed for purely
  electric mobility from the outset. The BMW Group presents the third,
  even more powerful model variant of its new technology flagship: the
  BMW iX M60 (combined power consumption: 24.7 - 21.7 kWh/100 km*
  according to WLTP; combined CO<sub>2</sub> emissions: 0 g/km). With an
  output of 455 kW/619 hp**, a maximum torque of 1.015 Nm* in Sport Mode
  respectively 1 100 Nm* with activated Launch Control and an M specific
  suspension set-up, it adds an outstanding performance experience to
  the world of locally emission-free mobility.</p>
<p>The BMW iX M60 combines a vehicle concept consistently geared towards
  sustainability with the design of a modern Sports Activity Vehicle and
  thrilling dynamic driving characteristics. In this way it embodies the
  best of the three worlds of BMW i, the BMW X models and BMW M GmbH.
  With its technological highlights, which also include the areas of
  automated driving, operation and connectivity, the new BMW iX M60
  represents a new understanding of advanced luxury, high performance
  and premium character.</p>
<h3>
<strong>The start signal for electric mobility in hallmark BMW M brand style.</strong></h3>
<p>The BMW iX M60 accelerates from a standstill to 100 km/h in only 3.8
  seconds*. The vehement power delivery of its M specific electric drive
  continues steadily into high load ranges, so that the increase in
  speed also remains almost constant up to the electronically limited
  maximum speed of 250 km/h. The range of the BMW iX M60 determined in
  the WLTP test cycle is up to 566 kilometres*.</p>
<p>The debut of the BMW iX M60 (combined power consumption: 22.5 – 18.0
  kWh/100 km according to WLTP; combined CO<sub>2</sub> emissions: 0
  g/km) marks a milestone in the history of BMW M GmbH, which began 50
  years ago. Together with the BMW i4 M50, it embodies the departure of
  the BMW M brand into the segment of electrified performance cars. The
  extreme power and precise control of the electric all-wheel drive,
  together with the highly responsive actuator-based wheel slip
  limitation and a suspension technology that includes, among other
  things, an M specifically tuned dual-axle air suspension with
  automatic level control, ensure hallmark BMW M driving experience,
  agility and precision.</p>
<p>The BMW iX M60 is manufactured together with the other model variants
  of the all-electric Sports Activity Vehicle (SAV) at the BMW Group
  Plant Dingolfing. The venue for its world premiere will be the
  Consumer Electronics Show (CES) in Las Vegas (USA) in January 2022.
  The global market launch will begin in June 2022.</p>
<h3>
<strong>Balanced vehicle concept, extremely sporty orientation.</strong></h3>
<p>The vehicle concept of the BMW iX provides an ideal basis for an
  all-electric SAV with high-performance characteristics. Both the body
  structure and the design principle as well as suspension set-up are
  geared towards combining superior ride comfort with sporty handling
  characteristics. The aluminium spaceframe concept and the carbon cage
  with carbon fibre reinforced plastic (CFRP) in the roof, side and rear
  sections are an intelligent mix of materials that combines increased
  rigidity with optimised weight. The use of CFRP to reduce weight has a
  long tradition at BMW M GmbH. The particularly lightweight high-tech
  material already achieved great results in combining engine
  performance and weight in the BMW M3 CSL, which was introduced in
  2003. BMW M GmbH thus pioneered the use of CFRP in large-scale
  automotive production. In numerous current BMW M GmbH high-performance
  sports cars, a standard carbon fibre roof and other components made of
  CFRP are part of the intelligent lightweight construction principle.</p>
<p>The BMW iX M60’s performance, efficiency and range also benefit from
  its optimised aerodynamic properties, which give it a drag coefficient
    (C<sub>d </sub>value) of 0.26 in Sport Mode. The high-voltage
  battery is located deep down in the underbody, lowering the vehicle's
  centre of gravity which ensures agile handling as well as balanced
  axle load distribution. That is why the performance characteristics of
  the BMW iX M60 are not only characterised by fascinatingly spontaneous
  acceleration, but also by outstanding cornering dynamics and handling
  that can be precisely controlled at all times, even in highly dynamic
  situations. The perfectly balanced driving characteristics give the
  BMW iX M60 a confident and light-footed feel at all speeds. It can
  also be driven at the physical limits giving the driver clear feedback
  in typical BMW M style.</p>
<p>
<span style=""><img src="https://content.presspage.com/uploads/3240/de2a622a-c66c-42aa-9d75-b090a9c77b77/P90446804_highRes_the-new-bmw-ix-m60-0.jpg"/></span></p>
<h3>
<strong>First BMW M automobile based on the new future modular system.</strong></h3>
<p>The BMW iX M60 combines its typical M performance characteristics
  with the exceptionally advanced technology of the BMW Group's new
  future modular system in the areas of automated driving, operation,
  connectivity and digital services. This creates an experience of
  premium mobility that is unique in the competitive environment. The
  completely redeveloped interior architecture also contributes to this,
  creating an exceptionally generous feeling of space.</p>
<p>Like the other model variants, the BMW iX M60 features the most
  extensive range of standard equipment ever offered by BMW in the field
  of driver assistance systems as well as numerous innovations. A new
  generation of sensors, a new software stack and a powerful computing
  platform also provide considerable potential for consistently
  advancing automated driving and parking functions - with level 3
  functionality in the medium term.</p>
<p>The latest generation iDrive display and control system expands the
  interaction between driver and vehicle allowing natural dialogue. It
  is based on the new BMW Operating System 8 and has been designed with
  a clear focus on the touch function of the new BMW Curved Display and
  voice communication with the extensively enhanced BMW Intelligent
  Personal Assistant. The Remote Software Upgrades offer the possibility
  to install new and improved vehicle functions over-the-air. Navigation
  with the cloud-based BMW Maps system and Augmented Reality Video on
  the Control Display ensures fast and precise route planning as well as
  perfect traffic guidance. The BMW iX is also a pioneer in data
  transmission using the 5G mobile phone standard and in integrating the
  personal mobile phone account into the vehicle with the help of the
  Personal eSIM.</p>
<p>
<span style=""><img src="https://content.presspage.com/uploads/3240/fd3797bd-adf3-445c-a5e5-b224beb2dc1b/P90446818_highRes_the-new-bmw-ix-m60-0.jpg"/></span></p>
<h3>
<strong>Clear design language, innovative feeling of space,
    exceptionally comprehensive standard equipment.</strong></h3>
<p>The powerful proportions of a modern SAV, reduced surface design and
  precise details characterise the clear exterior look and give the BMW
  iX M60 its distinctive presence. The brake callipers of the sports
  brake system painted in blue and featuring an M logo, the BMW
  Individual Titanium Bronze Exterior Line and M logos in the new High
  Gloss Black/Titanium Bronze finish on the front side panels and the
  rear of the vehicle provide clear indications of the high performance
  character of the BMW iX M60. 22-inch aerodynamic wheels featuring
  exclusive Titanium Bronze design are optional.</p>
<p>The spacious, high-quality and innovatively designed interior helps
  the driver concentrate on driving actively while also providing travel
  comfort and the pleasure of progressive luxury. Multifunction seats
  with integrated headrests, the large BMW Curved Display, the hexagonal
  steering wheel and the anthracite-coloured roof liner enhance driving
  pleasure. The elimination of the centre tunnel creates additional
  legroom as well as space for storage and a centre console designed in
  the style of a high-quality piece of furniture. The optional Suite
  interior includes natural leather seats, instrument panel, centre
  console and door trim surfaces, as well as Gold Bronze surfaces and
  controls. Regardless of the selected display layout and the activated
  My Mode, an M logo is shown in the left-hand area of the information display.</p>
<p>The exclusive character of the BMW iX M60 is further emphasised by
  its exceptionally comprehensive level of standard equipment. Among
  other things it includes BMW Live Cockpit Professional and BMW Natural
  Interaction, which allows functions to be operated using speech and
  gestures, the Bowers & Wilkins Diamond Surround Sound System, BMW
  Laser Light, Comfort Access, Active Seat Ventilation for driver and
  front passenger and the Heat Comfort Package.</p>
<h3>
<strong>Holistic sustainability concept: Controlled raw material
    extraction, production using 100 percent green electricity, high
    proportion of natural and recycled materials.</strong></h3>
<p>Responsibly using resources throughout the entire value chain and the
  maximum reduction of the CO<sub>2</sub> footprint all across the
  entire product life cycle express how BMW i understands and defines
  forward-looking premium mobility. This holistic approach is
  consistently implemented in vehicle development, throughout the supply
  chain and in the production of the BMW iX M60. The BMW i brand stands
  for both ecological and social sustainability.</p>
<p>The supply of cobalt and lithium required for the high-voltage
  batteries is procured by the BMW Group from controlled sources in
  Australia and Morocco and delivered to the battery cell manufacturers.
  The design principle of the electric motors makes it possible to
  dispense with the use of rare earth metals in the rotors of the
  drives. In addition, the company purchases aluminium, which is
  produced using electricity from solar energy plants.</p>
<p>100 per cent green electricity is used for manufacturing the vehicles
  as well as for manufacturing battery cells. A high proportion of
  secondary aluminium and recycled plastic also contributes to the
  resource-efficient production of the BMW iX M60. The interior features
  FSC-certified wood, leather tanned with olive tree leaf extract and
  other natural materials. Among other things, recycled fishing nets
  serve as raw material for floor coverings and floor mats.</p>
<p>
<br clear="all"/>* Forecast value based on the development status of
  the vehicle up to now.<br clear="all"/>** Electric drive with up to
  397 kW during temporary performance increase <10 seconds up to 455
    kW.<br clear="all"/>
<br clear="all"/></p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>Combined power consumption: 24.7 - 21.7 kWh/100 km* according to
  WLTP; combined CO<sub> 2</sub> emissions: 0 g/km. (Forecast value
  based on the development status of the vehicle up to now.)</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br/>Tel: +971-4-3129-964<br/>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,BMW i,i20,iX,Product,BMW]]></category>
            <pubDate>Wed, 05 Jan 2022 00:01:00 +0100</pubDate>
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                        <title>BMW iX achieves highest possible five-star rating in Euro NCAP safety assessment.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/bmw-ix-achieves-highest-possible-five-star-rating-in-euro-ncap-safety-assessment-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/bmw-ix-achieves-highest-possible-five-star-rating-in-euro-ncap-safety-assessment-en-ae/</guid><pp:caseid>813447</pp:caseid><pp:summary><![CDATA[+++New technology flagship from the BMW Group impresses with outstanding occupant protection for adults and children. +++ New interactive airbag between driver and front passenger seats reduces the risk of injury in the event of a side collision. +++ Advanced driver assistance systems help to prevent collisions with pedestrians and cyclists+++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
<strong>Munich. </strong>With its purely electric drive and
  comprehensive range of digital features, the BMW iX represents a new
  era in individual mobility. In addition, it operates at the highest
  level of safety. This is according to the experts of the European New
  Car Assessment Programme (Euro NCAP) – the consumer protection
  institute specialising in automotive safety – who awarded the BMW iX
  the highest possible rating of five stars in the Euro NCAP safety
  assessment. During the course of the test programme, which was further
  intensified in 2020, the BMW Group’s new technology flagship impressed
  with both its outstanding occupant protection and its advanced driver
  assistance systems, which are particularly effective in helping to
  prevent accidents.</p>
<p>
<span style=""> </span></p>
<p>The BMW iX achieved five-star ratings in all test categories of the
  Euro NCAP crash test. In the assessment of adult occupant protection,
  the testers highlighted among other features the effectiveness of the
  new interactive airbag between the driver and front passenger seats,
  which provides additional protection against injury in the event of a
  side collision. Child safety in the rear of the BMW iX was also given
  the highest possible score for both frontal and side collisions.</p>
<p>Meanwhile, the integrated safety concept of the BMW iX ensures the
  highest level of passenger protection. In addition to precisely
  coordinated restraint systems, this includes highly resilient support
  structures and precisely designed deformation zones that absorb the
  impact of a collision and keep it away from the passenger compartment.
  The body structure of the BMW iX combines an aluminium spaceframe
  concept with a carbon cage for the passenger compartment. Particularly
  torsion-resistant components made of carbon fibre reinforced polymer
  (CFRP) are used in the roof, side and rear sections of the BMW iX.</p>
<p>“The BMW iX sets new standards in sustainability, and its top rating
  of five stars in the Euro NCAP underlines the vehicle’s comprehensive
  sustainability concept,” says Dominik Schuster, Head of Vehicle Safety
  BMW. “The extremely stable body structure and the extended range of
  restraint systems ensure an outstanding level of occupant protection.
  In addition, the BMW iX scores highly both in the test programme and
  in everyday driving with innovative driver assistance systems that
  significantly reduce the risk of accidents in a wide array of
  situations.” Among other features, the BMW iX has a front collision
  warning system with brake intervention that can detect pedestrians and
  cyclists as well as vehicles. In addition, the automatic emergency
  braking system now also reacts in turning situations, helping to
  minimise the risk to pedestrians when turning and the risk of
  collision with oncoming traffic when turning left.</p>
<p>If a collision does occur, the risk of injury to vulnerable road
  users is reduced by carefully designed body elements and flexible
  structures at the front of the vehicle. The BMW iX also features an
  active bonnet, which is raised by means of a pyrotechnical triggering
  mechanism as soon as the data collected by sensors indicate a
  corresponding collision. This creates a deformation zone that prevents
  direct impact between the pedestrian or cyclist and hard components in
  the engine compartment.</p>
<p>Other standard features of the BMW iX include an attention assistant,
  lane departure warning and speed limit recognition, all of which
  scored positively in the Euro NCAP crash test. The Driving Assistant
  Professional package is offered as an option, which also includes
  steering and lane guidance assistance. In a separate assessment, BMW’s
  Driving Assistant Professional in the iX3 was also recently awarded
  the top rating of “very good” by Euro NCAP.</p>
<p>The figures for fuel consumption, CO<sub>2</sub> emissions, power
  consumption and range are measured using the methods required
  according to Regulation (EC) 2007/715 as amended. They refer to
  vehicles on the automotive market in Germany. For ranges, the WLTP
  figures take into account the effects of any optional equipment.</p>
<p>All figures have already been determined on the basis of the new WLTP
  test cycle. WLTP values are used as a basis for the assessment of
  taxes and other vehicle-related levies that are (also) based on
  CO<sub>2</sub> emissions and, where applicable, for the purposes of
  vehicle-specific subsidies. Further information on the WLTP and NEDC
  measurement procedures can be found at <a href="http://www.bmw.de/wltp">www.bmw.de/wltp</a>.</p>
<p>More information about the official fuel consumption figures and the
  official specific CO<sub>2</sub> emissions of new passenger cars can
  be obtained from the “Guideline on fuel consumption, CO<sub>2</sub>
  emissions and power consumption of new passenger cars”, available free
  of charge from all outlets, from Deutsche Automobil Treuhand GmbH
  (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen, and at https://www.dat.de/co2/.</p>
<p> </p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br/>Tel: +971-4-3129-964<br/>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,Safety, Security,Research &amp; Development,BMW i,i20,iX,Product,BMW]]></category>
            <pubDate>Mon, 20 Dec 2021 10:47:35 +0100</pubDate>
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                        <title>Steep mountain roads, high temperatures: Testing the BMW i7 drive under extreme conditions.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/steep-mountain-roads-high-temperatures-testing-the-bmw-i7-drive-under-extreme-conditions-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/steep-mountain-roads-high-temperatures-testing-the-bmw-i7-drive-under-extreme-conditions-en-ae/</guid><pp:caseid>813455</pp:caseid><pp:summary><![CDATA[The series development process for the world's only purely electrically powered luxury sedan is entering its final phase as it being tested on gruelling test tracks around the world,  Electric motors, all-wheel drive and high-voltage battery must prove how reliable and high-performing they are under maximum load.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>The series development process of the BMW i7
  (power consumption combined: 22.5 – 19.5 kWh/100 km according to WLTP;
  CO2 emissions: 0 g/km; forecast based on the vehicle's development
  status to date) in entering its final phase with the car undergoing a
  demanding test programme in extreme road and weather conditions.
  During so-called hot-region testing on tracks and public roads all
  over the world, the development engineers primarily verify the
  performance and reliability of the electric motors, the all-wheel
  drive and the high-voltage battery when being exposed to maximum
  stress from high temperatures, unpaved roads, dust and large
  differences in altitude. The road to series production takes the
  prototypes of the BMW i7 over gravel tracks into deserts, into the
  mountains and on a whole series of highly dynamic routes. The BMW i7,
  the world's only purely electrically powered luxury sedan, will be
  presented in the course of 2022 together with other model variants of
  the new BMW 7 Series.</p>
<p>The endurance test in the hot regions of various countries and
  continents serves in particular to test and safeguard all components
  of the electric drive system. The components of the fifth-generation
  BMW eDrive technology developed for the BMW i7 demonstrate their
  unrestricted functionality even under the most adverse conditions when
  being used continuously in extremely high outside temperatures,
  permanent sunlight and dry conditions.</p>
<p>Within a firmly defined test programme for the prototypes, loads are
  simulated that correspond to the challenges faced by a
  series-production vehicle during a complete product life cycle.
  Supported by sensitive on-board measurement technology, experienced
  test engineers register every reaction of the electric motors, the
  high-voltage battery, drive control and the integrated cooling system
  as well as the charging technology and energy management to weather
  and road-related influences.</p>
<p>The testing programme, which covers tens of thousands of kilometres,
  includes long-distance and high-speed driving as well as stop-and-go
  traffic in scorching heat. In addition, test sections with
  particularly large differences in altitude were selected at the
  hot-region test sites. In this way the temperature behaviour of the
  electric motors and the torque control of the all-electric BMW xDrive
  can be analysed during a particularly dynamic and long-lasting uphill
  drive. To further increase the load on the drive system, the test
  programme also includes mountain driving in trailer mode. At the same
  time, the high-voltage battery shows how it able to continuously
  deliver peak power to supply the e-motors. As an extreme scenario and
  a particular challenge for energy management and power electronics,
  the test also involves driving downhill with a high-voltage storage
  system that is already fully charged at the start and can therefore no
  longer absorb any recuperation energy.</p>
<p>The gruelling hot-region test procedure is also used to put the
  performance of the air-conditioning and other on-board electronics, as
  well as the temperature resistance of the materials used in the
  interior, to a particularly tough test. This is all to ensure that the
  world's only purely electrically powered luxury sedan delivers a
  perfectly harmonised and exclusive driving experience in any situation.</p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>
  <strong>BMW i7<br clear="all" /></strong>Power consumption combined:
  22.5 – 19.5 kWh/100 km according to WLTP; CO2 emissions: 0 g/km;
  forecast based on the vehicle's development status to date.</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,BMW i,7 Series,G70,i7,Product,BMW]]></category>
            <pubDate>Wed, 15 Dec 2021 00:01:00 +0100</pubDate>
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                        <title>Electrifying moments at BMW Welt: First customers take delivery of their fully-electric BMW i4 vehicles.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/electrifying-moments-at-bmw-welt-first-customers-take-delivery-of-their-fully-electric-bmw-i4-vehicles-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/electrifying-moments-at-bmw-welt-first-customers-take-delivery-of-their-fully-electric-bmw-i4-vehicles-en-ae/</guid><pp:caseid>813474</pp:caseid><pp:summary><![CDATA[With its two innovative technology flagships, the BMW i4 and BMW iX, the BMW Group line-up now features five fully-electric vehicles +++ Bernhard Kuhnt, Senior Vice President BMW Group Market Germany: “One in four BMWs in Germany already electrified”]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich</strong>. From the heart of the BMW brand –
  fully-electric on the road: The first BMW i4 vehicles were delivered
  at the BMW Welt last weekend. <strong>Bernhard Kuhnt, Senior Vice
    President BMW Group Market Germany</strong>, is delighted: "It
  is a very special moment for us when we hand over brand new models to
  customers for the first time. The BMW i4 shows in an emotional way how
  well fully-electric mobility and sporty driving dynamics fit together.
  For us, it is therefore clear: the BMW i4 will offer our customers a
  whole new dimension of driving pleasure."</p>
<p>On this special occasion, the BMW Group did not miss the opportunity
  to invite the customers of the first BMW i4s to an accompanying
  programme around the fully-electric Gran Coupé in Munich.</p>
<p>
  <strong>Customers are excited</strong></p>
<p>Stefan Ballin, owner of an electrical contracting company and one of
  the first customers, was delighted to take delivery of his BMW i4: “It
  wasn’t possible, at the time I placed the order, to take a test drive,
  but I knew the BMW i4 was exactly the right car for me! I was
  impressed by the concept – the symbiosis of range, elegant design and
  unmistakeable BMW sportiness. I also wanted a car that would show how
  we, as an innovative company, can comfortably integrate
  electromobility into both our private and working environments. I’m
  also looking forward to sporty driving pleasure with zero emissions in
  the i4 – because the electricity I need to run it will come from our
  own photovoltaic system.”</p>
<p>
  <strong>Bernhardt Kuhnt</strong> confirmed: “With the BMW i4, we have
  absolutely struck a chord. You can see this from the very high demand
  for this car. We are delighted to be expanding our electrified product
  line-up with this sporty, fully-electric Gran Coupé at exactly the
  right time and to present the first vehicles to our customers today –
  three months earlier than originally planned. The first delivery of a
  BMW i4 today, and the first BMW iX in about a week, are further
  milestones for the BMW Group on the road to electromobility.”</p>
<p>
  <strong>One in four BMW Group vehicles in Germany electrified</strong></p>
<p>Kuhnt goes on to explain: “One in four BMWs delivered in Germany
  today already comes with a fully-electric drive train or is a plug-in
  hybrid. By the end of the third quarter, around 41,900 electrified
  BMWs and 8,820 electrified MINIs had been delivered to customers this
  year. The fully-electric MINI Cooper SE alone already accounts for
  about 20 percent of MINI brand sales. The BMW Group has almost doubled
  its sales of electrified models in Germany compared with the previous
  year, at around 25 percent.”</p>
<p>  </p>
<p>
  <strong>Impressive driving dynamics thanks to model-specific chassis
    technology and electric drive train</strong></p>
<p>The BMW i4 combines characteristic sportiness with elegant design –
  and brings electromobility to the traditional core of the BMW brand.
  The four-door Gran Coupé is the first fully-electric BMW consistently
  geared towards driving dynamics. Impressive driving dynamics and high
  range are combined by harnessing the power of efficient drive
  technology and intelligent lightweight construction.</p>
<p>Range and innovative technology were also purchasing considerations
  for Ronny Scharschmidt, whose firm implements regional construction
  projects with renewable energies: “I decided on the i4 because of the
  range and the many new driving functions and on-board sensors that
  make driving safer and more comfortable. My first long drive in the
  BMW i4 will be from Munich directly home to Saxony-Anhalt: In the
  meantime, there are enough fast chargers that you don’t have to worry
  about charging anymore.”</p>
<p>
  <strong>Convenient charging</strong></p>
<p>When BMW Group customers buy an electrified vehicle, it comes with a
  BMW or MINI Charging Card that gives them access to one of the world’s
  largest charging networks. BMW also offers two options for convenient
  charging at home: the BMW Wallbox and the Smart Wallbox from BMW Group
  partner NewMotion. For example, this wallbox also enables company car
  drivers to precisely record charging processes for accounting purposes.</p>
<p>  </p>
<p>
  <strong>BMW Group electro-offensive continues</strong></p>
<p>In addition to the two main innovation flagships, the BMW iX and BMW
  i4, the BMW i3, MINI SE* and BMW iX3* are already on the market. These
  will be followed in the coming years by fully-electric versions of the
  BMW 7 Series, BMW X1 and the high-volume BMW 5 Series. Every plant in
  Germany will produce fully-electric cars from 2022 onwards. A
  fully-electric successor to the MINI Countryman and the all-electric
  Rolls-Royce Spectre will also be released onto the market. By 2023,
  the BMW Group will have at least one fully-electric model on the roads
  in about 90 percent of its current market segments. The BMW Group
  expects fully-electric vehicles to account for at least 50 percent of
  its global sales in 2030.</p>
<p> </p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>
  <strong>BMW iX3:</strong> Power consumption in kWh/100 km combined:
  18.9-18.5 WLTP. <strong>MINI Cooper SE:</strong> Power consumption in
  kWh/100 km combined: 16.9-14.9 NEDC, 17.6-15.2 WLTP</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,Sales &amp; Finance,BMW i,G26,i4,Product,BMW]]></category>
            <pubDate>Tue, 07 Dec 2021 11:02:15 +0100</pubDate>
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                        <title>&quot;Moving Minds&quot; campaign launches: renowned co-creators join forces with BMW to produce their content for the new BMW iX and BMW i4.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/moving-minds-campaign-launches-renowned-co-creators-join-forces-with-bmw-to-produce-their-content-for-the-new-bmw-ix-and-bmw-i4-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/moving-minds-campaign-launches-renowned-co-creators-join-forces-with-bmw-to-produce-their-content-for-the-new-bmw-ix-and-bmw-i4-en-ae/</guid><pp:caseid>813488</pp:caseid><pp:summary><![CDATA[+++ The market launch of the all-electric BMW iX and BMW i4 models is at the heart of the BMW co-creation +++ “Moving Minds” such as Gemma Styles, Steve Aoki and Luka Sabbat present the new BMW i models from their individual perspectives +++ The cooperation began at the IAA Mobility 2021 and is now being taken to a new level +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>BMW is taking its successful co-creation
  initiative to a new level with the market launch of the two fully
  electric BMW iX and BMW i4 vehicles. BMW’s “Moving Minds” initiative
  combines strong content ideas with social media stars such as
  podcaster and sustainability activist Gemma Styles; twice
  Grammy-nominated artist, DJ and music producer Steve Aoki; and
  entrepreneur, model, actor and artist Luka Sabbat. The collaboration
  between BMW and its partners results in authentic storytelling. “I
  love learning about progress in sustainability and working with others
  who feel the same way. The fact that this Moving Minds group, with all
  their different talents, needs and backgrounds, can stand together to
  drive change in sustainable mobility is fun and meaningful at the same
  time”, says Gemma Styles about the “Moving Minds” campaign.</p>
<p>“Moving Minds” focuses on the latest BMW i models. Together with the
  brand, the partners present the two new electric BMW iX and i4
  vehicles to a broad digital audience. “Moving Minds” comprises 11
  strong-minded personalities from various social fields such as art,
  music, fashion, lifestyle, sustainability and technology who put the
  two models through their paces over six months and post their
  experiences on social media. “Working with this talented group is so
  inspiring and refreshing to see that no matter our background, we can
  always decide to change our ways of living and the way we treat each
  other. Reconsidering tradition to save our planet by thinking twice
  about the choices we make”, says Steve Aoki.</p>
<p>All the co-creators will share a “Big Picture” on their channels on
  13 November to kick off this campaign. Their combined social community
  reaches a total of around 75 million fans. “Moving Minds” will be
  using the <strong>#bornelectric</strong> hashtag to present the BMW iX
  and the BMW i4 to their followers from their own personal perspective
  over the coming weeks. BMW will also publish selected posts on its
  social media channels. BMW was able to gain the services of the
  well-known photographer Jens Koch for the campaign pictures. The
  photographer, known for his special visual language, staged the
  co-creators together with the two new electric vehicles at exclusive locations.</p>
<p>BMW had already set new standards in co-creator communication during
  the IAA Mobility 2021. The brand united its global network of
  ambassadors at the international motor show in Munich to work with
  them to produce creative content around the important themes of
  electromobility and the circular economy. “The projects with our
  co-creators during the IAA Mobility have demonstrated how
  sustainability innovations can be communicated in a captivating and
  creative way and how new and diverse target groups can be reached
  authentically. We are proud to further expand our cooperation with
  this select group of personalities, our Moving Minds, and to jointly
  strengthen the communication messages around the market launches of
  the BMW iX and i4,” says Stefan Ponikva, Head of BMW Brand
  Communication and Experience.</p>
<p>
  <strong>Wide-reaching social media activities for the market launch of
    the two all-electric BMW iX and BMW i4 models.</strong></p>
<p>BMW is now turning even more intensively to a young community in
  cooperation with the established network of opinion leaders for the
  market launch of the BMW iX and the BMW i4. The co-creators credibly
  outline to their target groups how the company lives and implements
  its electromobility, using the two new electric models from BMW as
  examples. Luka Sabbat says of the cooperation: “The purpose of my
  platform is to inspire and encourage young people to pursue their
  dreams. As part of the Moving Minds group, I can also introduce them
  to a new way of mobility. I want them to see that sick design and
  performance of a car is not at odds with sustainable driving and
  environmental protection”.</p>
<p>BMW’s international co-creator community is made up of diverse,
  well-known personalities from different areas of society. These
  include other well-known personalities such as Academy Award-winner
  Hans Zimmer, British photographer and Gen-Z advocate Brooklyn Beckham,
  singer and songwriter Khalid, actor, writer, and co-presenter of art
  podcast “Talk Art” Russell Tovey, Italian blogger and entrepreneur
  Chiara Ferragni, as well as long-time BMW brand ambassador, model and
  entrepreneur Lena Gercke, singer Zoe Wees and six-time skateboarding
  world champion Nyjah Huston.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,Research &amp; Development,Drive Technologies,BMW i,i20,G26,iX,i4,Product,BMW]]></category>
            <pubDate>Wed, 17 Nov 2021 16:00:00 +0100</pubDate>
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                        <title>Change of leadership at the top of BMW M GmbH.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/change-of-leadership-at-the-top-of-bmw-m-gmbh-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/change-of-leadership-at-the-top-of-bmw-m-gmbh-en-ae/</guid><pp:caseid>813518</pp:caseid><pp:summary><![CDATA[Franciscus van Meel reassumes chief executive position in the BMW Group subsidiary responsible for performance and high-performance automobiles. Markus Flasch is soon to head the product lines Rolls-Royce, BMW luxury and upper class as well as the BMW midrange class.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>With effect from 1 November, Franciscus van
  Meel will assume the position as chairman of the board of BMW M GmbH.
  He succeeds Markus Flasch, who, after three years at the helm of the
  BMW Group subsidiary responsible for particularly sporty automobiles,
  will be changing to the Overall Vehicle Development division. Flasch
  will assume the position within the BMW Group as head of the
  production lines Rolls-Royce, BMW luxury and upper class, in future
  also including the BMW midrange production line. During his term of
  office in the executive board of BMW M GmbH, the company rose to
  become the world’s leading provider of performance and high-performance-automobiles.</p>
<p>For Franciscus van Meel it is a return to the chief executive
  position at the top of BMW M GmbH. Between 2015 and 2018, he had
  already led the company, which bears the status of an independent
  automobile manufacturer. In the meantime, van Meel has also been,
  inter alia, responsible for the Rolls-Royce product line as well as
  for the BMW luxury and upper class. Under his leadership, the BMW
  Group’s new technology flagship, the BMW iX, was brought to
  series-production readiness. Van Meel also headed development of the
  forthcoming purely electrically powered model variants. With this
  experience in hand, he brings along the ideal prerequisites to also
  shape the next stages already commenced on the way to electrification
  at the BMW M GmbH. The first highlight of van Meel’s second term of
  office has already been fixed: 2022 will witness the celebrations
  marking the 50th anniversary of the company - originally founded as
  BMW Motorsport GmbH - during which many new high-performance
  automobiles will be presented. These will also include the first BMW
  M3 Touring, which is already in an advanced stage of its series
  development process.</p>
<p>During the past three years, BMW M GmbH has been influenced by an
  unparalleled model offensive. The list of innovations with which BMW M
  GmbH was able to achieve new record sales figures and assume market
  leadership ahead of competitors included the extended range of
  performance automobiles and new versions of the model series BMW M3
  and BMW M4, which represent the core of the BMW M brand, as well as
  the absolute top-of-the-range models in their segment, the BMW M2 CS
  (fuel consumption combined: 10.1 – 9.2 l/100 km according to WLTP; CO2
  emissions combined: 229 – 210 g/km according to WLTP) and the BMW M5
  CS (fuel consumption combined: 11.3 l/100 km according to WLTP, CO2
  emissions combined: 256 g/km according to WLTP). The latest new model,
  the purely electrically powered BMW M automobile, the BMW i4 M50
  (power consumption combined: 22.5 – 18.0 kWh/100 km according to WLTP,
  CO2 emissions combined: 0 g/km), has now been brought to market.</p>
<p>At the same time, the BMW M company’s commitment as a car
  manufacturer and in motorsport was recently again more closely
  interlinked. This was accompanied by the realignment of motorsport
  activities, new and particularly attractive customer sport offerings
  and the decision on BMW’s comeback in international prototype racing,
  which has been planned for 2023.</p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>
  <strong>BMW M2 CS: </strong>Fuel consumption combined: 10.1 – 9.2
  l/100 km according to WLTP; CO2 emissions combined: 229 – 210 g/km
  according to WLTP. <strong>BMW M5 CS: </strong>Fuel consumption
  combined: 11.3 l/100 km according to WLTP, CO2 emissions combined: 256
  g/km according to WLTP. <strong>BMW i4 M50: </strong>Power consumption
  combined: 22.5 – 18.0 kWh/100 km according to WLTP, CO2 emissions
  combined: 0 g/km.</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,M5,BMW i,M2,F87,F90,G26,i4,Product,BMW,BMW M]]></category>
            <pubDate>Mon, 11 Oct 2021 09:30:00 +0200</pubDate>
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                        <title>The new BMW iX3.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/the-new-bmw-ix3-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/the-new-bmw-ix3-en-ae/</guid><pp:caseid>813461</pp:caseid><pp:summary><![CDATA[Model update for the BMW iX3. Availability in the EU: Autumn 2021. Orders can be placed from: Now. Base price in Germany: € 67.300 inkluding VAT.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>Detailed model update for the BMW iX3 optimises the car’s sporting
  aura and the driving pleasure it offers, as well as ease of operation
  and the premium character of the interior. Fresh design accents
  underscore the close conceptual and technological links between the
  all-electric Sports Activity Vehicle (SAV) for the premium midsize
  class and the BMW iX and BMW i4.</p>
<p> </p>
<p>New BMW iX3 builds on its profile as a trailblazer for a new era of
  electric mobility. First model to feature fifth-generation BMW eDrive
  technology. Advanced overall concept coherence enables unique
  combination of sporting prowess, exceptional efficiency, and
  long-distance ability with a range of up to 460 kilometres (286 miles)
  in the WLTP test cycle.</p>
<p> </p>
<p>European premiere for the new BMW iX3 at the IAA Mobility 2021 event
  in Munich. Production to get underway at the BMW Brilliance Automotive
  joint venture’s Shenyang facility in China in September 2021 – both
  for the local market and for export.</p>
<p> </p>
<p>Front end with increased presence thanks to larger BMW kidney grille,
  headlights around ten millimetres slimmer than before and newly
  sculpted front apron. Muscular surfacing at the rear. Striking,
  three-dimensional LED rear lights. Model-specific accents in BMW i
  Blue at the front and rear.</p>
<p>
<span style=""><img src="https://content.presspage.com/uploads/3240/393cbcde-c892-458b-9bb2-2faa4eebc5ab/P90432699_highRes_der-neue-bmw-i3x3-hi.jpg"/></span></p>
<p>New BMW iX3 with standard M Sport package. New M aerodynamic wheels
  in 20-inch format optionally available as an alternative to the
  standard 19-inch aerodynamic wheels. Adaptive LED Headlights also
  included as standard. BMW Laserlight can be ordered as an option.</p>
<p> </p>
<p>Fully digital screen grouping now with a 12.3-inch instrument cluster
  and an enlarged control display matching its dimensions. Newly
  designed control panel on the centre console for the gear selector
  lever, BMW Controller, Start/Stop button and the buttons for the
  Driving Experience Control switch and parking brake.</p>
<p>
<span style=""><img src="https://content.presspage.com/uploads/3240/3c46cc84-b8d2-4d64-b709-11b249ecc554/P90432701_highRes_der-neue-bmw-i3x3-hi.jpg"/></span></p>
<p>Sport seats in the new Sensatec perforated upholstery variant and
  interior trim strips in the new Aluminium Rhombicle dark finish come
  as standard. BMW i Blue accents on the gear selector lever, Start/Stop
  button and steering wheel.</p>
<p>Highly integrated drive system with electric motor, transmission and
  power electronics in a single housing. Space-saving arrangement in the
  rear axle subframe, maximum output: 210 kW/286 hp, peak torque: 400 Nm
  (295 lb-ft). Power sent to the rear wheels, acceleration from 0 to
  100 km/h (62 mph) in 6.8 seconds.</p>
<p> </p>
<p>Model-specific high-voltage battery with a gross energy content of 80
  kWh. Combined Charging Unit enables direct current (DC) fast-charging
  at a rate of up to 150 kW. 10-minute fast charge adds around 100
  kilometres (62 miles) of range in the WLTP cycle. User-friendly and
  low-cost charging in the international BMW Charging network with a
  single registration.</p>
<p>
<span style=""><img src="https://content.presspage.com/uploads/3240/c95febf8-b9ad-447b-9a9c-fa74f6a85955/P90432702_highRes_der-neue-bmw-i3x3-hi.jpg"/></span></p>
<p>Familiar BMW i holistic approach to sustainability throughout the
  value chain. Design of the electric motor enables use of rare earth
  metals to be avoided in the manufacture of the rotor. Extensive use of
  secondary raw materials. BMW Group oversees monitored procurement
  process for cobalt and lithium for high-voltage batteries. Manufacture
  of battery cells and the car as a whole powered by green energy alone.</p>
<p> </p>
<p>Two equipment lines to choose from: “Inspiring” includes metallic
  paintwork, adaptive suspension, automatic tailgate operation, a
  panoramic glass roof, electrically adjustable seats, a sport leather
  steering wheel, a storage package and a three-zone automatic climate
  control system with pre-heating and pre-conditioning function.
  “Impressive” adds 20-inch light-alloy wheels, acoustic glazing,
  Vernasca leather trim, BMW Head-Up Display, Harman Kardon Surround
  Sound System and BMW IconicSounds Electric.</p>
<p> </p>
<p>Exceptionally wide selection of driver assistance systems come as
  standard, including Driving Assistant Professional with the Steering
  and Lane Control Assistant, Active Cruise Control with Stop&Go
  function, automatic Speed Limit Assist and route monitoring. Also
  standard: Parking Assistant with Reversing Assist Camera and Reversing Assistant.</p>
<p> </p>
<p>BMW Live Cockpit Professional with cloud-based navigation system BMW
  Maps and BMW Intelligent Personal Assistant as standard. Also
  standard: smartphone Integration with Apple CarPlay and Android Auto
  preparation, Remote Software Upgrade and other digital services from BMW Connected.</p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>Homologation numbers for German market: electric power consumption
  combined: 18.9 – 18.5 kWh/100 km; CO2 emissions: 0 g/km; range:
  453-461 km</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br/>Tel: +971-4-3129-964<br/>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Kit,BMW i,G08,iX3,Product,BMW]]></category>
            <pubDate>Wed, 11 Aug 2021 00:01:00 +0200</pubDate>
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                        <title>The first-ever BMW iX and the first-ever BMW i4: Joint global campaign plays to the rhythm of Coldplay&#039;s new hit.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/the-first-ever-bmw-ix-and-the-first-ever-bmw-i4-joint-global-campaign-plays-to-the-rhythm-of-coldplays-new-hit-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/the-first-ever-bmw-ix-and-the-first-ever-bmw-i4-joint-global-campaign-plays-to-the-rhythm-of-coldplays-new-hit-en-ae/</guid><pp:caseid>813443</pp:caseid><pp:summary><![CDATA["Higher Power" becomes the soundtrack for TV commercials for the debut of the new all-electric BMW models. Kick-off for a long-term cooperation between BMW and the Warner Music mega-band with sustainability as the unifying element.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>Local emission-free driving pleasure has
  never been greater than with the first-ever BMW iX and the first-ever
  BMW i4. The fitting soundtrack for the debut of the latest
  all-electric models is called "Higher Power" and comes from
  the British band Coldplay. You can hear the quartet's latest single in
  the TV commercials filmed for launching the joint worldwide
  communication campaign for the two new models. It delivers the perfect
  message with the lyric line "This joy is electric". The song
  for a new era of individual mobility marks the beginning of a
  long-term collaboration between BMW and Coldplay.</p>
<p>Back in 2014, Coldplay, made up of Chris Martin, Jonny Buckland, Will
  Champion and Guy Berryman, performed before 1,500 fans at the end of
  their "Ghost Stories Tour" at BMW Welt in Munich. On the
  basis of the contact established at that time, a creative connection
  has now been established between the premium car manufacturer and the
  band, which has achieved worldwide success in the charts. This is
  based in particular on a common interest in sustainability in various
  areas of life.</p>
<p>"In the initial discussions we quickly realised: Coldplay and
  BMW share many common goals that go far beyond marketing," says
  Jens Thiemer, Senior Vice President Customer and Brand BMW.
  "Based on this we developed a real co-creation in which the band
  actively contributed their thoughts and attitude to the design of our
  campaign for the BMW iX and the BMW i4." The shared awareness of
  sustainability gave rise to an intensive creative process between BMW
  and the British musicians and which will produce further co-created
  elements later in the year.</p>
<p>For the BMW Group, the premiere of the BMW iX and the BMW i4 is an
  important milestone in the current phase of its transformation towards
  electric mobility. The company expects all-electric models to account
  for at least 50 percent of its global vehicle sales as early as 2030.
  The Coldplay musicians are looking for innovative ways to combine
  their popularity and performances in front of thousands of
  enthusiastic fans with a positive impact with regard to
  sustainability. The band said "We are proud to partner with BMW
  as part of our efforts to make everything we do as sustainable as
  possible. The technology that BMW use for their electric cars can
  power our live performances almost entirely from renewable energy."</p>
<p>For the premiere of their new song "Higher Power", Coldplay
  already managed to overcome the usual boundaries of the music
  business. Last month, Coldplay premiered "Higher Power” in space.
  The song was played for the first time by French astronaut Thomas
  Pesquet on the International Space Station. Shortly after, the band
  played its first live set of 2021 for earthly audiences in a special
  livestream from the site of Glastonbury Festival.</p>
<p>With the launch for the campaign film for the BMW iX and the BMW i4,
  fans all over the world can now enjoy the sound of "Higher
  Power". "And that's just the beginning," announces
  Stefan Ponikva, Vice President BMW Brand Communication and Brand
  Experience. "We are already looking forward to being able to
  realise exciting projects with regard to sustainability in an
  intensive and substantial collaboration with Coldplay."</p>
<p>
  <strong> </strong></p>
<p>
  <a href="https://www.youtube.com/watch?v=loYO_aNqYOI" target="_blank">https://www.youtube.com/watch?v=loYO_aNqYOI</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,BMW i,i20,G26,iX,i4,Product,BMW]]></category>
            <pubDate>Fri, 11 Jun 2021 13:00:00 +0200</pubDate>
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                        <title>The first ever BMW iX.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/the-first-ever-bmw-ix-en-ae_20260909124638991/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/the-first-ever-bmw-ix-en-ae_20260909124638991/</guid><pp:caseid>813456</pp:caseid><pp:summary><![CDATA[The BMW iX is ready for series production and is due to arrive on the world’s roads from November 2021. The BMW Group’s new technology flagship combines locally emission-free driving pleasure, sporting agility and a compelling operating range with a character profile dedicated squarely to sustainability. With its trailblazing design and an interior devoted to luxurious spaciousness, the BMW iX embodies a fresh new take on the Sports Activity Vehicle (SAV) concept. Conceived from the outset for purely electric mobility, this model is based on a new toolkit for the future, whose vast potential for innovations in the areas of automated driving, operation, connectivity and digital services translates into a premium mobility experience unparalleled in this segment.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>The BMW iX will be launched with a choice of two model variants. Both
  are equipped with an electric all-wheel-drive system, with combined
  output of 385 kW/523 hp in the BMW iX xDrive50 (electric power
  consumption combined in the WLTP cycle: 23.0 – 19.8 kWh/100 km
  [62 miles]; CO<sub>2</sub> emissions: 0 g/km) and 240 kW/326 hp in the
  BMW iX xDrive40 (electric power consumption combined in the WLTP
  cycle: 22.5 – 19.4 kWh/100 km [62 miles]; CO<sub>2</sub> emissions:
  0 g/km). The drive technology’s efficiency paired to the very latest
  battery cell technology results in WLTP-calculated ranges of up to
  630 kilometres (391 miles) in the BMW iX xDrive50 and up to
  425 kilometres (264 miles) in the BMW iX xDrive40. Also set to join
  the model line-up at a later date is the BMW iX M60 (electric power
  consumption combined in the WLTP cycle: 21.6 kWh/100 km [62 miles];
  CO<sub>2</sub> emissions: 0 g/km) with a maximum output in excess of
  440 kW/600 hp that promises an exceptionally sporty all-electric
  driving experience. (The figures relating to motor output and energy
  consumption for the BMW iX M60 are predicted values based on the car’s
  current stage of development.)</p>
<p>
<span style=""> </span></p>
<p>
<em>BMW iX - Highlights, power-graph, recuperation-graph, charging-graph.</em></p>
<p>
<strong>Well-balanced driving characteristics.</strong>
<br/>The body structure, design principle and chassis tuning of the
  BMW iX are perfectly geared to blending superb ride comfort with
  sporty handling characteristics. The aluminium spaceframe construction
  and the Carbon Cage’s use of carbon fibre-reinforced plastic (CFRP) in
  the roof and at the sides and rear result in an intelligent material
  mix that increases rigidity at the same time as minimising weight. The
  optimised aerodynamic properties that contribute to the car’s drag
  coefficient of just 0.25 also have a positive impact on efficiency and
  range. The high-voltage battery located low down in the car’s
  underbody lowers the centre of gravity, combining with the even weight
  distribution to make handling more nimble. Thanks to its well-balanced
  driving characteristics, the BMW iX feels solid and comfortable out on
  the road, yet also exudes fleet-footed agility.</p>
<p>The standard chassis technology for the BMW iX comprises a
  double-wishbone front axle, five-link rear axle, lift-related dampers
  and an electric steering system with Servotronic function and a
  variable ratio. Two-axle air suspension with electronically controlled
  dampers, Integral Active Steering and Sport brakes can all be found on
  the options list. As an alternative to the standard 20-inch
  light-alloy wheels, there is a choice of 21-inch and 22-inch Air
  Performance Wheels. These can be fitted with noise-reduced tyres,
  which have a layer of foam on their inner surface to improve acoustic comfort.</p>
<p>
<strong>Electric all-wheel drive and near-actuator wheel slip limitation.</strong>
<br/>The electric all-wheel-drive system in the BMW iX transmits
  exactly the right amount of drive torque to the front and rear wheels
  in all driving situations. Its intelligent control enables fully
  variable power transmission ranging from highly efficient pure
  rear-wheel drive through to an all-wheel-drive set-up that maximises traction.</p>
<p>The near-actuator wheel slip limitation technology fitted in tandem
  with all-wheel drive for the first time brings about a further
  improvement in traction and handling stability. Integrated into the
  motor management, this system produces very precise and lightning fast
  corrective inputs and thereby enables the car to make effortless
  progress at all times, even in adverse weather and road conditions.
  The BMW iX xDrive50 posts acceleration of 0 to 100 km/h (62 mph) in
  4.6 seconds, while the BMW iX xDrive40 hits the same mark from rest in 6.1 seconds.</p>
<p>
<strong>Highly integrated and efficient drive technology.</strong>
<br/>The fifth-generation BMW eDrive technology fitted in the BMW iX
  is centred around a drive unit which brings together the electric
  motor, power electronics and transmission within a single housing.
  This highly integrated electric drive system topology has a beneficial
  effect on both power density and efficiency, at the same time as
  making highly economical use of the installation space in the area
  between the front and rear axle.</p>
<p>Both motors in the BMW iX work according to the principle of an
  electrically excited synchronous motor, where the excitation of the
  rotor is induced by the feed-in of electrical energy rather than fixed
  permanent magnets. This enables them to put their maximum torque
  on tap immediately on pulling away and maintain it over an extremely
  broad rev band. Combined torque peaks at 630 Nm (464 lb-ft) in the
  BMW iX xDrive40 and an even higher 765 Nm (564 lb-ft) in the BMW iX xDrive50.</p>
<p>
<strong>Adaptive and individually regulated recuperation.</strong>
<br/>Adaptive recuperation gives a further boost to the efficiency
  and range of the BMW iX. Intelligently connected drive management
  means the intensity of the brake energy recuperation during overrun
  and active braking can be adapted to the road situation, as detected
  by data from the navigation system and the sensors used by the driver
  assistance systems. When approaching a junction, for example, the
  degree of recuperation can be increased, in order to feed energy back
  into the high-voltage battery while harnessing the deceleration effect
  at the same time. On the open road, meanwhile, the coasting function
  can take over, allowing the car to “freewheel” with no drive power
  whenever the driver eases off the accelerator.</p>
<p>Adaptive recuperation is the default setting in driving position D.
  Alternatively, the driver can choose a high, medium or low Brake
  Energy Regeneration setting for all driving situations in the BMW
  iDrive menu. The highest recuperation setting is automatically
  activated in driving position B, which also produces the
  characteristic one-pedal feeling. Information on the energy flow can
  be viewed in the control display no matter which driving position is
  selected. The Efficiency Trainer offers hints for driving in a very
  economical manner, while the range horizon clearly illustrates the
  impact of driving style on the high-voltage battery’s charge level.</p>
<p>
<strong>High-voltage battery with the very latest battery cell technology.</strong>
<br/>Fifth-generation BMW eDrive technology also includes a
  high-voltage battery with state-of-the-art battery cell technology.
  Its volumetric energy density at cell level is up by around 40 per
  cent compared to the high-voltage battery in the 2020 BMW i3. The
  BMW iX xDrive50 is fitted with a high-voltage battery with a net
  energy content of 105.2 kWh (gross energy content: 111.5 kWh), while
  the battery unit for the BMW iX xDrive40 has a net energy content of
  71 kWh (gross energy content: 76.6 kWh).</p>
<p>The standard specification of the BMW iX includes an integrated
  heating and cooling system for the cabin, together with its
  high-voltage battery and a drive system that operates using an
  exceptionally efficient heat pump function. Anticipatory thermal
  management enables the high-voltage battery’s operating temperature to
  be optimised for quick and efficient charging prior to a scheduled
  stop at a fast-charging station.</p>
<p>The Combined Charging Unit (CCU) in the BMW iX has been designed
  to offer a very high level of charging flexibility. DC power can be
  taken on board at a rate of up to 200 kW (BMW iX xDrive50) or 150 kW
  (BMW iX xDrive40). This allows the battery’s state of charge to be
  increased from 10 to 80 per cent in around 35 minutes in the
  BMW iX xDrive50 or 31 minutes in the case of the BMW iX xDrive40. What
  is more, range can be increased by up to 150 kilometres (93 miles) for
  the BMW iX xDrive50 and over 95 kilometres (59 miles) for the
  BMW iX xDrive40 in just ten minutes when they are plugged into a DC
  fast-charging station with an initial battery charge of 10 per cent.
  BMW iX models in Europe are supplied complete with a BMW Charging
  Card, the Flexible Fast Charger offering a charging rate of up to
  11 kW and a mode 3 charging cable for public charging stations. The
  special tariff system offered by BMW Charging allows electrical power
  to be replenished at a very attractive price at both public charging
  stations and high-power charging stations.</p>
<p>
<strong>Premiere for the new generation of the BMW iDrive
    control/operation system.</strong>
<br/>The new generation of the iDrive display and operating system
  making its debut in the BMW iX expands the interaction between driver
  and vehicle and turns it into a natural dialogue. It is based on the
  new BMW Operating System 8 and was designed with a clear focus on
  the touchscreen operation of the BMW Curved Display and on verbal
  communication with the BMW Intelligent Personal Assistant, which has
  also undergone an extensive upgrade. The BMW Curved Display is a fully
  digital display grouping formed by a 12.3-inch information display and
  a control display with a screen diagonal of 14.9 inches housed
  together behind a glass surface that is angled towards the driver. The
  digital personal assistant now boasts additional capabilities and uses
  a new graphic when communicating with the vehicle’s occupants.</p>
<p>The new My Modes expand the range of vehicle settings that can be
  selected, thereby creating an all-encompassing driving experience.
  Remote Software Upgrades and the option of also purchasing vehicle
  functions later from the BMW ConnectedDrive Store via Functions on
  Demand, then having them installed over the air, keep the vehicle
  software “always fresh”. Navigation using the cloud-based system
  BMW Maps and Augmented Reality Video in the control display ensures
  quick and accurate route planning while also making it easy for the
  driver to find their way on the road. The use of 5G mobile technology
  for data transmission and the ability to integrate a personal mobile
  account into the car using the personal eSIM reinforce the pioneering
  status of the BMW iX.</p>
<p>
<strong>Wide variety of driver assistance systems.</strong>
<br/>The new technology toolkit in the BMW iX offers considerable
  potential for driving forward the development of automated driving and
  parking functions, with the prospect of Level 3 functionality in the
  medium term. A new generation of sensors, a new software stack and a
  powerful computing platform provide the basis for exceptional
  intelligence. Five cameras, five radar sensors and 12 ultrasonic
  sensors are used to monitor the vehicle’s surroundings.</p>
<p>The BMW iX comes equipped with the most extensive set of standard
  driver assistance systems ever seen on a BMW along with a wealth
  of innovations. The front collision warning system, for instance, now
  detects oncoming traffic when turning left (in countries where
  vehicles drive on the right) as well as cyclists and pedestrians when
  turning right. Availability of the optional Steering and Lane Control
  Assistant has been significantly expanded, while the optional Active
  Cruise Control with Stop&Go function offers enhanced situational
  distance adjustment. The exit warning function, which alerts to the
  presence of cyclists or pedestrians in the surrounding area before the
  doors are opened, and the Remote Theft Recorder are both new features.
  Also to be found on the standard equipment list for the BMW iX is the
  Parking Assistant including Reversing Assist Camera and the Reversing Assistant.</p>
<p>
<strong>Exterior design exuding progressive luxury; spacious interior
    with a feel-good ambience.</strong>
<br/>The pioneering character of the BMW iX also clearly shines
  through in its exterior design. The clearly structured, reduced design
  language, the body’s imposing styling with muscular SAV proportions
  and the precisely crafted details create an aura of progressive
  luxury. Standout exterior features include the almost completely
  blanked-off BMW kidney grille, whose surface is the product of
  innovative manufacturing techniques and incorporates camera and radar sensors.</p>
<p>The BMW iX has been rigorously designed from the inside out. Its
  interior has been created to provide quality of life and personal
  well-being. Vast amounts of room and newly developed seats with
  integral head restraints set the tone for the luxurious ambience. The
  absence of a centre tunnel creates extra legroom and sufficient space
  for storage facilities and a centre console designed in the style of a
  high-quality piece of furniture. The control panel with feeler bars
  and active haptic input as well as a rocker switch for gear selection
  adds some very modern flourishes. Besides the BMW Curved Display, the
  hexagonal steering wheel and frameless projector integration for the
  optional Head‑Up Display further add to the focused driving
  experience. There is a choice of three different trims for customising
  the interior.</p>
<p>The automatic climate control system in the BMW iX comes with a
  nanofibre filter to purify the air and new touchscreen controls. The
  system intelligently combines interior ventilation and surface, seat
  and steering wheel heating to maximise the occupants’ sense of
  well-being. The optional Bowers & Wilkins Diamond Surround Sound
  System with speakers integrated out of sight in the head restraints
  and a 4D Audio function using bass shakers in the front seats promises
  the ultimate sound experience.</p>
<p>In addition to acoustic pedestrian protection, the BMW iX also
  features a specially composed drive sound, which adds to the thrill of
  the driving experience by providing authentic feedback in response
  to accelerator movements and speed. The BMW IconicSounds Electric
  function included as standard also allows new sound variants from
  a collaboration with film score composer Hans Zimmer to be added
  to the acoustic repertoire.</p>
<p>
<strong>Production at BMW Group Plant Dingolfing using purely green
    power, monitored raw materials extraction, high proportion of
    natural and recycled materials.</strong>
<br/>The BMW iX will be produced at BMW Group Plant Dingolfing. Both
  the vehicle itself and the battery cells will be manufactured using
  green power across the board. The BMW Group procures the cobalt
  and lithium required for the high-voltage batteries from controlled
  sources in Australia and Morocco and delivers it to the battery cell
  manufacturers. The design principle for the electric motors allows the
  use of rare earth metals to be avoided in the drive system rotors.
  Added to which, the company sources aluminium produced using power
  from solar energy plants.</p>
<p>A high proportion of secondary aluminium and reused plastic also
  contribute to the resource-efficient production of the BMW iX. Its
  interior uses FSC-certified wood, leather tanned with olive leaf
  extracts and other natural materials. Recycled fishing nets are among
  the raw materials used for the floor coverings and mats.</p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>
<strong>BMW iX xDrive50:</strong> Combined power consumption: 23.0 -
  19.8 kWh/100km WLTP; CO2 emissions combined: 0 g/km. <strong>BMW iX
  xDrive40:</strong> Combined power consumption: 22.5 - 19.4 kWh/100km
  WLTP; CO2 emissions combined: 0 g/km.</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br/>Tel: +971-4-3129-964<br/>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Kit,BMW i,i20,iX,Product,BMW]]></category>
            <pubDate>Wed, 02 Jun 2021 11:46:00 +0200</pubDate>
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                        <title>The first-ever BMW i4.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/the-first-ever-bmw-i4-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/the-first-ever-bmw-i4-en-ae/</guid><pp:caseid>813513</pp:caseid><pp:summary><![CDATA[The BMW i4 and BMW iX together mark the next major step in the BMW Group transformation towards a 50% global share of fully-electric vehicle sales in 2030. Therefore it is only logical that both vehicles are launching at the same time.  See here all details on the first-ever BMW i4.  For the BMW iX please refer to the separate communications today on BMW Group Pressclub]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
<strong>Deliveries will start in autumn 2021.</strong></p>
<p>
<strong> </strong></p>
<ul>
<li>All-electric mobility reaches the very heart of the BMW brand. The
    BMW i4 is the brand’s first electric vehicle focused squarely on
    driving dynamics. Locally emission-free driving pleasure,
    compromise-free premium quality and customer-oriented
    individualisation come to the traditional core of the midsize
    segment for the first time. The BMW i4 combines BMW’s fabled
    sporting prowess and a range that also convinces over long journeys
    with the elegant design, spaciousness and practicality of a
    four-door Gran Coupé.</li>
<li>Market launch gets underway in November 2021 with two
    model variants: BMW i4 M50 (electric power consumption combined:
    24 – 19 kWh/100 km [62 miles] in the WLTP cycle; CO<sub>2</sub>
    emissions of 0 g/km) – the first purely electric performance car
    from BMW M GmbH, with 400 kW/544 hp, all-wheel drive and a range of
    up to 510 kilometres (317 miles) in the WLTP cycle; BMW i4 eDrive40
    (electric power consumption combined: 20 – 16 kWh/100 km [62 miles]
    in the WLTP cycle; CO<sub>2</sub> emissions von 0 g/km) with
    250 kW/340 hp, classical rear-wheel drive and a range of up to
    590 kilometres (367 miles) in the WLTP cycle.</li></ul>
<p>
<span style=""> </span></p>
<p>
<em> BMW i4 - Highlights, power-graph, recuperation-graph, charging-graph.</em></p>
<ul>
<li>Integrated application of all powertrain and chassis components,
    using decades of expertise build up by an established maker of
    exceptionally sporty premium cars, creates a degree of design
    coherence rivals cannot match. Familiar BMW dynamic driving
    abilities extending far beyond rapid acceleration in a straight line
    combine with sublime long-distance comfort.</li>
<li>Hallmark BMW solution to the clash between sportiness and
    long-distance ability: efficient drive system technology and
    intelligent lightweight design enable smile-inducing dynamics and a
    long range without the need for disproportionately large and heavy batteries.</li>
<li>The BMW i4 is based on a flexible vehicle architecture conceived
    from the outset for a purely electric drive system. Long wheelbase
    and wide tracks. Weight-minimised yet extremely stiff body
    structure. Model-specific torsion struts, aluminium shear panel and
    front axle subframe have fixed connection with the casing of the
    high-voltage battery. Optimised aerodynamics with C<sub>d</sub> of 0.24.</li>
<li>Newly designed chassis technology attuned precisely to the vehicle
    concept uses a double-joint spring strut front axle and five-link
    rear axle. Lift-related dampers and rear-axle air suspension come as
    standard. Near-actuator wheel slip limitation (also teamed for the
    first time with electric all-wheel drive) delivers outstanding
    traction and directional stability in extremely dynamic driving
    manoeuvres. BMW i4 M50 also features model-specific adaptive M
    suspension, variable sport steering, M Sport braking system and
    optional M light-alloy wheels (up to 20-inch).</li>
<li>Fifth-generation BMW eDrive technology with highly integrated unit
    of electric motor, power electronics and transmission and the latest
    battery cell technology. Electric motors work according to the
    principle of an electrically excited synchronous unit. Power density
    of up to 2.14 kW/kg; instantaneous power delivery, sustained over
    a broad rev band.</li>
<li>BMW i4 M50 with Sport Boost for ultra-dynamic power delivery
    from the two electric motors with peak output and maximum system
    torque of 795 Nm (586 lb-ft). Acceleration of 0 to 100 km/h (62 mph)
    in 3.9 seconds. BMW i4 eDrive40 with maximum system torque of 430 Nm
    (317 lb-ft) and 0 – 100 km/h (62 mph) in 5.7 seconds.</li>
<li>Model-specific drive sound delivers authentic feedback to movement
    of the accelerator and speed. BMW i4 M50 with extremely
    energy-charged soundtrack. Optional BMW IconicSounds Electric
    enables integration of new sound variants created as part of a
    collaboration with film music composer Hans Zimmer.</li>
<li>Slim high-voltage battery specially designed for the BMW i4
    and positioned low down in the vehicle floor with extremely
    low cell height of 110 millimetres. Vehicle centre of gravity
    up to 53 millimetres lower than in the BMW 3 Series Sedan.
    Gross energy content: 83.9 kWh.</li>
<li>Adaptive or individually adjustable recuperation of braking energy
    increases efficiency and enables one-pedal feeling plus the use of
    the coasting function depending on need and the traffic situation.</li></ul>
<p>
<span style=""> </span></p>
<ul>
<li>Integral heating and cooling system with heat pump function for
    the interior, high-voltage battery and drive system. Anticipatory
    thermal management for the high-voltage battery optimises charging efficiency.</li>
<li>Combined Charging Unit allows use of DC fast-charging stations
    with output of up to 200 kW. Range can be increased by as much as
    164 kilometres / 102 miles (BMW i4 eDrive40) and 140 kilometres / 87
    miles (BMW i4 M50) within 10 minutes at stations of this kind. BMW
    Charging with special rates for public charging stations and IONITY
    high-power charging stations.</li>
<li>BMW i4 is new byword for sustainable sportiness, comfort and
    everyday usability in the premium midsize segment. Gran Coupé
    vehicle concept combines sedan-level ride comfort with modern
    functionality. Elegantly sporting design with stretched coupé
    proportions, a flowing roofline, four doors with frameless windows
    and a large tailgate.</li>
<li>Largely blanked-off front end and striking BMW kidney grille
    with discreetly integrated camera, ultrasonic and radar sensors.
    Slim headlights, optionally with BMW Laserlight. Colour accents
    in BMW i Blue. BMW i4 eDrive40 in M Sport specification and
    BMW i4 M50 with bespoke performance-led cues. M Carbon
    exterior package and M Performance Parts available from launch.</li>
<li>Luxurious premium ambience and variable-use interior space.
    Acoustic glazing, pre-heating and pre-conditioning, Sport seats
    and sports steering wheel as standard. Centre console with
    modern-design control panel for the gear selector lever, BMW
    Controller and function keys. Large tailgate comes as standard with
    electric opening and closing mechanism. Load compartment capacity of
    470 litres can be expanded up to a maximum 1,290 litres.
    Electrically extendable and retractable trailer tow hitch optional.
    Permissible trailer load: 1,600 kilograms.</li>
<li>Wide array of individualisation options as is typical of premium
    models. Driving pleasure and comfort enhanced by options such
    as seat heating and ventilation, Vernasca leather trim and
    BMW Individual leather trim variants, instrument panel in Sensatec
    and leather variants, M Sport package Pro, ambient lighting, Harman
    Kardon Surround Sound System and large glass slide/tilt sunroof.</li>
<li>Premiere for new generation BMW iDrive control/operation system.
    Clear focus on touchscreen functionality of the new BMW Curved
    Display and natural spoken dialogue using the extensively upgraded
    BMW Intelligent Personal Assistant. Fully digital screen grouping
    of 12.3-inch information display and 14.9-inch control display.
    Advanced graphics and powerful software based on BMW Operating System 8.</li>
<li>Automatic climate control with new control approach using
    touchscreen display and integrated nanofiber filter. Intelligently
    coordinated temperature control using airflow control, seat heating
    and steering wheel heating.</li>
<li>Remote Software Upgrades keep the software “always fresh”.
    Navigation with cloud-based BMW Maps system. Route planning
    including mid-journey stops for charging using Connected
    Charging. Extensive smartphone integration including use
    of Apple CarPlay and Android Auto. Personalisation through
    BMW ID and My BMW App. Integration of personal mobile accounts into
    the car via Personal eSIM. Fast data transmission using 5G.</li>
<li>Around 40 driver assistance functions available. Front-collision
    warning, Speed Limit Info and Lane Departure Warning fitted as
    standard. Optional Active Cruise Control with automatic Speed Limit
    Assist, route monitoring function and (in Germany) reaction to
    traffic lights. Also available: Driving Assistant Professional
    including Steering and Lane Control Assistant.</li>
<li>Park Distance Control and Reversing Assist Camera fitted as
    standard. Optional Parking Assistant with Reversing Assistant.
    Parking Assistant Plus with functions including Surround View and
    Remote 3D View.</li>
<li>Clear focus on sustainability through responsible use of resources
    throughout the value chain and maximum reduction in CO<sub>2</sub>
    footprint across the full product lifecycle. Vehicle production at
    BMW Group Plant Munich; battery cells manufactured using 100-per
    cent green energy.</li>
<li>Extensive use of secondary raw materials, natural materials and
    recycled materials. Specific design principle for the electric
    motors allows the use of rare earth metals to be avoided.
    Controlled, transparent and sustainable extraction of cobalt and
    lithium for the high-voltage battery.</li></ul><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>BMW i4 eDrive40*: Combined power consumption: 20 to 16 kWh/100km
  WLTP; CO2 emissions combined: 0 g/km WLTP. BMW i4 M50*: Combined power
  consumption: 24 to 19 kWh/100km WLTP; CO2 emissions combined: 0 g/km
  WLTP.  (* = preliminary data. No homologation figures available yet.)</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br/>Tel: +971-4-3129-964<br/>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Kit,BMW i,G26,i4,i4 M50,Product,BMW]]></category>
            <pubDate>Wed, 02 Jun 2021 09:00:00 +0200</pubDate>
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                        <title>E-drive train production for the fully-electric models BMW iX and BMW i4 begins</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/e-drive-train-production-for-the-fully-electric-models-bmw-ix-and-bmw-i4-begins-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/e-drive-train-production-for-the-fully-electric-models-bmw-ix-and-bmw-i4-begins-en-ae/</guid><pp:caseid>813537</pp:caseid><pp:summary><![CDATA[BMW Group continues to expand manufacturing capacity at the Competence Centre for E-Drive Production in Dingolfing +++ E-drive trains for 500,000 electrified vehicles per year from 2022 +++ Extensive in-house drive train expertise: Start of production for fifth-generation high-voltage batteries in Germany +++ Successful transformation to e-drive train production]]></pp:summary><description><![CDATA[<div class="imported-article"><ul>
  <li>BMW Group continues to expand manufacturing capacity at the
    Competence Centre for E-Drive Production in Dingolfing</li>
  <li>E-drive trains for 500,000 electrified vehicles per year from 2022</li>
  <li>Extensive in-house drive train expertise: Start of production for
    fifth-generation high-voltage batteries in Germany</li>
  <li>Successful transformation to e-drive train production</li></ul>
<p> </p>
<p>
  <strong>Munich/Dingolfing. </strong>Production of fifth-generation
  high-voltage batteries and battery modules for use in the BMW iX* and
  BMW i4 is now underway at the Competence Centre for E-Drive Production
  in Dingolfing. At the same time, the company is also increasing
  production capacity for its fifth-generation electric motor, which has
  been built in Dingolfing for the BMW iX3* since 2020 and will also
  power the BMW iX* and BMW i4. “We expect at least 50 percent of the
  vehicles we deliver to our customers worldwide to be electrified by
  2030. To achieve this, we are relying on our extensive in-house drive
  train expertise: We are increasing capacity at existing drive train
  production locations – like here in Dingolfing – and developing
  capabilities at others – like recently in Regensburg and Leipzig,”
  explained Dr Michael Nikolaides, Senior Vice President, Production
  Engines and E-Drives, BMW Group.</p>
<p>The BMW Group is investing more than 500 million euros in expanding
  production capacity for e-drives at its Dingolfing location alone
  between 2020 and 2022. From 2022, it will produce e-drives for more
  than half a million electrified vehicles. The BMW Group will invest a
  total of around 790 million euros in expanding capacity for electric
  powertrain components at its Dingolfing, Leipzig, Regensburg and Steyr
  locations between 2020 and 2022.</p>
<p>Standard production of the BMW iX* will soon get underway at BMW
  Group Plant Dingolfing, followed by production of the BMW i4 at Plant
  Munich in the autumn. The highly integrated e-drives and high-voltage
  batteries for these vehicles will all be manufactured at the
  Competence Centre for E-Drive Production in Dingolfing. The BMW Group
  already began producing battery components at Plants Regensburg and
  Leipzig in April and May 2021. In line with growing demand for
  e-drives, BMW Group Plants Landshut and Steyr are also stepping up
  production of e-drive housings.</p>
<p>
  <strong>Production of fifth-generation BMW eDrive technology</strong></p>
<p>The output and energy content of drive units and high-voltage
  batteries with fifth-generation BMW eDrive technology can be flexibly
  scaled. This means they can be optimally adjusted to suit different
  model variants.</p>
<p>Each vehicle uses up to two highly integrated e-drives, which combine
  the electric motor, power electronics and transmission in a single
  housing. Based on the design principle of a current-excited rotor, the
  fifth-generation e-drive does not require any materials classified as
  rare-earth metals.</p>
<p>BMW eDrive technology also comprises a high-voltage battery with
  state-of-the-art battery cell technology. The BMW Group agreed with
  its suppliers that they will only use renewable green power for
  producing fifth-generation battery cells. The entire high-voltage
  battery boasts outstanding qualities in the areas of performance,
  charging and discharging characteristics, durability and safety. The
  technically standardised production process for battery modules has
  been further developed in such a way that different module variants
  can be produced on the same production line – in line with the growing
  range of electrified vehicle models and performance levels. The
  production systems are highly flexible and scalable. Battery modules
  are produced from supplied prismatic battery cells at the respective
  BMW Group production location. A modular system developed in-house
  allows model-specific high-voltage batteries to be manufactured from
  these modules in a flexible arrangement.</p>
<p>The company has outstanding expertise and experience, both in the
  field of battery cell technology and in production of model-specific
  high-voltage batteries. The BMW Group conducts basic research in the
  fields of cell chemistry and cell design at its own Battery Cell
  Competence Centre. The BMW Group also produces battery cell prototypes
  itself. These battery cell prototypes are used in tests to validate
  the development maturity of battery cells and to demonstrate the
  effectiveness of the production processes. In addition, the prototype
  production of the battery cells serves the identification of process
  potentials as well as the optimization of the production processes. In
  this way, the BMW Group gains a thorough understanding of the entire
  battery cell value chain and the decisive competitive advantages its
  chemical and technical properties offer. This enables battery cells to
  be manufactured to precise specifications that are geared towards each
  vehicle’s individual requirements.</p>
<p>
  <strong>Competence Centre for E-Drive Production</strong></p>
<p>Following extensive expansion, the Competence Centre for E-Drive
  Production now provides a usable area of 125,000 sq. m. This is where
  the company manufactures electric motors and the components needed for
  them, as well as high-voltage batteries and battery modules. A paint
  coating is also applied to the battery cells at this location. The
  coating increases mechanical robustness and thermal conductivity,
  thereby improving insulation and cooling of the even more powerful
  fifth-generation battery cells.</p>
<p>Plant Dingolfing has been manufacturing standard high-voltage
  batteries and battery modules since 2013, when the BMW Group's first
  all-electric vehicle, the BMW i3*, went into production. The first
  production lines for electric motors and high-voltage batteries for
  plug-in hybrids went on-stream there in 2014. The Competence Centre
  for E-Drive Production has been steadily growing ever since. The plant
  has also been producing high-voltage batteries for the fully electric
  MINI Cooper SE* since 2019 and, since 2020, also the highly integrated
  fifth-generation e-drive used for the first time in the BMW iX3*.
  Production of the even more powerful high-voltage batteries for the
  BMW iX* and BMW i4 is now getting underway. E-drives for future models
  can also be produced on the flexible production lines.</p>
<p>
  <strong>Qualification for long-term, sustainable jobs</strong></p>
<p>With the BMW Group systematically pursuing progress in
  electromobility, the demands on employees and their areas of
  responsibility are also constantly evolving. “We are growing our staff
  for e-drive production almost exclusively through personnel
  restructuring. We are actively shaping the transformation process and
  leveraging our employees’ skills so we can develop long-term
  sustainable jobs,” explains Nikolaides.</p>
<p>The Competence Centre for E-Drive Production in Dingolfing currently
  has almost 1,400 employees. By the end of 2021, around 1,900 employees
  are expected to work in e-drive production in Dingolfing.</p>
<p>Production employees receive further training at the in-house
  learning centre, which uses innovative vocational training and further
  education methods to provide employees with intensive preparation for
  their new tasks. Employees’ knowledge and skills are being expanded
  specifically to include new electromobility technologies, with a
  training concept that is constantly updated. The training sessions are
  held in the classroom, at practice workstations and directly on the
  production lines. Digital methods and augmented reality play a bigger
  role here than ever before. Thanks to these methods, the training
  courses were also able to continue safely during the coronavirus
  pandemic, in compliance with health and safety measures.</p>
<p>“The learning centre takes a holistic approach that supports
  employees throughout their professional development and further
  education, from their first day in production,” reports Dr Sven
  Jochmann, head of Production E-Drives Dingolfing, Landshut,
  Regensburg, Leipzig. “As well as trainers and managers, new colleagues
  are also supported by trained mentors who help them quickly find their
  way around their new working environment,” adds Jochmann.</p>
<p>
  <strong>Transformation of the Dingolfing location</strong></p>
<p>The Dingolfing location is a prime example of the successful
  transformation of the BMW Group plants towards e-mobility and
  digitalisation. E-drive production, including electric motors and
  high-voltage batteries, is located in an existing, roughly 50-year-old
  building at the site, rather than using new space. The infrastructure
  was adapted to the new requirements and expanded accordingly. A modern
  staff restaurant seats 300 and there is also a new parking deck with
  space for 800 vehicles. The structural measures are rounded out by a
  25,000 sq. m. logistics hall, new office spaces and social rooms close
  to the production area, as well as an additional plant gate in the
  south for improved logistics flows.</p>
<p>On the issue of sustainability, the BMW Group takes a holistic
  approach to reducing CO<sub>2</sub> emissions and minimising resource
  consumption that covers the entire value chain, including in-house
  production, the supply chain and use phase. In Dingolfing, as at all
  BMW Group locations, production uses only green power. In addition,
  all BMW Group locations have been net carbon neutral since this year,
  through corresponding offsets and certificates. The company is also
  using many other levers: from building technology to energy-efficient
  installations to increased use of renewable energies. Electric trucks
  will be used for intra-company goods transport at the Competence
  Centre for E-Drive Production from the autumn.</p>
<p>
  <strong>2030: At least 50 percent of global BMW Group sales will be
    fully electric </strong></p>
<p>The BMW Group continues its massive electromobility ramp-up: The
  company will offer five fully-electric models by the end of this year:
  the BMW i3*, the MINI Cooper SE* and the BMW iX3*, as well as the two
  main innovation flagships, the BMW iX* and BMW i4.</p>
<p>Between now and 2025, the BMW Group will increase its sales of
  fully-electric models by an average of well over 50 percent per year –
  more than ten times the number of units sold in 2020. Based on its
  current market forecast, the company also expects at least 50 percent
  of its global sales to come from fully-electric vehicles in 2030. In
  total, over the next ten years or so, the BMW Group will be releasing
  about ten million fully-electric vehicles onto the roads.</p>
<p>
  <strong>Global e-drive production network with a focus in Germany</strong></p>
<p>The high-voltage batteries and battery components needed for all BMW
  and MINI electrified vehicles come from the company’s own battery
  factories in Dingolfing, Leipzig and Regensburg in Germany, as well as
  from Spartanburg (USA) and Shenyang (China). The BMW Group has also
  localised production of high-voltage batteries in Thailand, at its
  Rayong plant, and is working with the Dräxlmaier Group for this.
  Munich is home to the e-drive pilot plant and the Battery Cell
  Competence Centre, where the BMW Group is conducting a full analysis
  of battery cell value creation processes and advancing technology for
  its production processes.</p>
<p>The company produces electric motors at the Competence Centre for
  E-Drive Production in Dingolfing and at BMW Group Plant Landshut. BMW
  Group Plant Steyr builds the housing for the highly integrated
  fifth-generation e-drive.</p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>BMW iX xDrive50: Power consumption combined: < 21 kWh/100 km in
  the WLTP test cycle; CO<sub>2</sub> emissions combined: 0 g/km (data
  is provisional and based on forecasts). BMW iX xDrive40: Power
  consumption combined: < 20 kWh/100 km in the WLTP test cycle;
  CO<sub>2</sub> emissions combined: 0 g/km (data is provisional and
  based on forecasts). BMW iX3: Fuel consumption combined: 0.0 l/100 km;
  power consumption combined: 17.8-17.5 kWh/100 km WLTP, CO2 emissions
  combined: 0 g/km.</p>
<p> </p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,Locations,BMW i,Production Plants,i20,G26,iX,i4,Product,BMW]]></category>
            <pubDate>Thu, 27 May 2021 10:00:00 +0200</pubDate>
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                        <title>BMW M GmbH and Hans Zimmer co-develop the emotionally engaging driving sound for electrified BMW M models.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/bmw-m-gmbh-and-hans-zimmer-co-develop-the-emotionally-engaging-driving-sound-for-electrified-bmw-m-models-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/bmw-m-gmbh-and-hans-zimmer-co-develop-the-emotionally-engaging-driving-sound-for-electrified-bmw-m-models-en-ae/</guid><pp:caseid>813546</pp:caseid><pp:summary><![CDATA[Ongoing expansion of the range of sounds for electric vehicles. BMW IconicSounds Electric enriches electric mobility with a fascinating and unmistakable sonic experience. Collaboration with the Academy Award winner produces a new, characteristic driving sound for the BMW i4, the M version of the BMW i4 and the BMW iX.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong>The future of driving pleasure is electric,
  locally emission-free – and characterised by a typically BMW sporting
  flair expressed not only in dynamic talent, but also through an
  emotionally rich aural experience. BMW IconicSounds Electric brings an
  unmistakable sound portfolio to BMW models powered by a fully electric
  or plug-in hybrid drive system. The collaboration between composer and
  curator Hans Zimmer and Renzo Vitale, Creative Director Sound at the
  BMW Group, has produced a distinctive driving sound which customers
  will soon be able to experience in a version developed specially for
  electric BMW M cars. “Every BMW has its own character, which is
  reflected in the sound it makes,” says film music creator and Academy
  Award winner Zimmer. “So for the electrically driven BMW M models we
  have developed a driving sound which accentuates their emotional
  driving experience particularly vividly and ensures their performance
  can be felt with even greater intensity.”</p>
<p>Hans Zimmer had previously been involved in the development of an
  inspiring ready-to-drive sound for electrically powered BMWs which
  instils a sense of excitement at the prospect of electric driving when
  the Start/Stop button is pressed. The latest chapter in this
  collaboration covers drive sounds for the BMW iX and BMW i4, including
  a differentiated sound for the M-specification version of the BMW i4.</p>
<p>While the hush of electric driving offers an unprecedented level of
  comfort, the driving experience loses a degree of emotionality. This
  is where BMW IconicSounds Electric steps in to put smiles on the faces
  of customers keen to experience Sheer Driving Pleasure with all the
  senses. In the future, electric driving pleasure will be enhanced by
  acoustic feedback to every movement of the accelerator. Like the
  on-board driving modes selectable at the touch of a button, the
  driving sound also takes its cues from the driving situation at hand
  and the driver’s personal preferences. In the basic setting, BMW
  IconicSounds Electric employs a strikingly transparent timbre with
  spherical components to convey the basic character of an electrically
  driven BMW brand model. An immersive and pleasant atmosphere is
  created initially in the BMW i4 in COMFORT mode. But when the driver
  steps on the accelerator, the direct relationship between how the car
  is being driven and the sounds it makes is immediately revealed: the
  sound experience deepens as load and speed increase. In SPORT mode, in
  particular, the car’s aural spectrum is more dominant and powerful,
  the sound providing a constant commentary on the driving situation.
  Drive system processes are registered within milliseconds and
  acceleration, load changes or recuperation given a suitable acoustic
  accompaniment. Only when the vehicle is travelling in ECO PRO mode is
  the acoustic feedback reduced to nothing. Here, the silence of the
  drive system underscores the driver’s decision to adopt an
  ultra-efficient driving style.</p>
<p>In the version developed specifically for electrified BMW M models,
  the drive sound of the BMW i4 is charged with extra energy. Added to
  which, the differentiation between COMFORT and SPORT mode is
  especially strong. Overall, the drive system note displays a less
  harmonious but engagingly rousing and technical sonic profile.
  Acceleration sparks a rich intensification of the soundtrack’s
  development, authentically reflecting the car’s performance character.
  “When you press the pedal of an M car, you suddenly get goosebumps all
  over your body,” says sound designer Renzo Vitale. “We translated this
  feeling into a drive sound that expresses a fusion of superior power
  and flowing energy.”</p>
<p>Hans Zimmer and Renzo Vitale had already co-developed the driving
  sound for the BMW Vision M NEXT revealed in 2019 and the BMW Concept
  i4 presented the following year. Numerous learnings from this creative
  process have now been channelled into the design of the sound for
  future series-produced vehicles.</p>
<p>The new drive sounds developed as part of the collaboration with Hans
  Zimmer are expected to feature in the BMW i4 and BMW iX over the
  course of 2022. IconicSounds Electric comes as standard in the BMW iX
  and can be specified as an option for the BMW i4. In cars with earlier
  build dates, the new sounds can be imported retrospectively via Remote
  Software Upgrade, should the customer wish. The new spectrum includes
  one ready-to-drive sound and one stop sound, plus a driving sound
  which will be made available in the relevant version for BMW models
  and BMW M cars with electrified drive system.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,Research &amp; Development,BMW i,i20,G26,iX,i4,Acoustics, Aerodynamics,Product,BMW]]></category>
            <pubDate>Tue, 11 May 2021 00:01:00 +0200</pubDate>
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                        <title>BMW Group wins iF Design Gold Award 2021 for the design presentation of the BMW iX.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/bmw-group-wins-if-design-gold-award-2021-for-the-design-presentation-of-the-bmw-ix-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/bmw-group-wins-if-design-gold-award-2021-for-the-design-presentation-of-the-bmw-ix-en-ae/</guid><pp:caseid>813554</pp:caseid><pp:summary><![CDATA[The highest distinction – the Gold Award – in the Communication discipline acknowledges the creativity, technological execution and visual quality of the innovative presentation held at #NEXTGen 2020. The BMW Group also claimed another six iF Design Awards in the categories Product, Communication and Professional Concept.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>The BMW Group’s #NEXTGen 2020 streaming event
  excited fans of the BMW, MINI and BMW Motorrad brands around the
  world, but also impressed experienced design experts. Indeed, a jury
  assembled by the German Design Council named the innovative
  presentation format as an iF Design Award 2021 winner in the
  Communication discipline. The Gold Award – the highest distinction in
  the competition – was presented to the virtual design world premiere
  of the BMW iX which, as the highlight of #NEXTGen 2020, attracted
  particular attention. The jury noted that the reveal for the BMW
  Group’s new technology flagship had set new standards in
  communication: “Thanks to BMW, fully digital events have levelled up.
  Innovative and mysterious, this is high-end, state-of-the-art
  programming for our times. What a beautiful and inviting way to
  introduce the new fully electric BMW iX.”</p>
<p>Public curiosity in the BMW iX was stoked ahead of #NEXTGen 2020 by
  the informative and entertaining “Chasing iNEXT” infotainment series
  produced in the style of streaming platforms. The innovative unveiling
  was then staged in a specially created aesthetic using sophisticated
  studio technology and virtual effects. “The design team of the fully
  digital streamcast event #NEXTGen 2020 by the BMW Group pushed virtual
  production to the max by adding augmented reality layers, as well as
  creating beautiful design-worlds,” continued the statement from the iF
  Design Award jury.</p>
<p>“We are delighted to receive the Gold Award and would like to express
  our sincere thanks to the jury,” said Alexander Bilgeri, Head of
  Corporate Communications Strategy, Messaging, Communication Channels
  for the BMW Group. “Our infotainment series ‘Chasing iNEXT’ and the
  presentation of the BMW iX were key elements of #NEXTGen 2020. We
  opened doors for the film crew to our development departments which
  otherwise remain closed, and this enabled an unprecedented delve
  behind the scenes of our Research and Innovation Centre (FIZ). The
  design presentation of the iX provided the grand finale of ‘Chasing
  iNEXT’, and the iF Gold Award is a fantastic compliment to all BMW
  Group employees.”</p>
<p>Stefan Ponikva, Vice President BMW Brand Experience, adds: “A massive
  thank you to the jury. The development of #NEXTGen in 2019 gave the
  BMW Group a new and innovative in-house format which could underpin
  our claim to innovation leadership in the field of communication as
  well. #NEXTGen offers us a high degree of creative freedom when it
  comes to communicating our philosophy and our content on the BMW Group
  channels and those of its brands. We are breaking completely new
  ground and adapting our communications activities to the landscape of
  the digital age and our customers’ requirements. This involves setting
  new trends and we are delighted to have won this important prize.”</p>
<p>With the presentation format chosen for #NEXTGen 2020, the BMW Group
  factored in both the technological possibilities of the digital era
  and the requirements of the ongoing pandemic. The content released
  online to date, which can be accessed at <a href="http://www.bmw.com/nextgen">www.bmw.com/nextgen</a>, provides a
  far-reaching insight into the FIZ. Presented alongside the BMW iX were
  a series of other trailblazing vehicle concepts, such as the MINI
  Vision Urbanaut and BMW Motorrad Concept CE 04, as well as fascinating
  and entertaining video clips focusing on artificial intelligence, the
  new BMW Driving Simulation Centre, electric drive systems,
  connectivity and virtual collaboration. Film contributions, interviews
  and panel discussions provided background information on the latest
  technologies, collaborations and future trends involved in shaping the
  face of individual mobility in the future.</p>
<p>The BMW Group also collected six other iF Design Awards this year.
  “The BMW Individual – Symbols of Suprematism” campaign and the artwork
  for “THE 8” earned the company two further distinctions in the
  Communication category. The BMW i Interaction EASE was presented with
  an iF Design Award in the Professional Concept discipline. And the BMW
  Concept i4, BMW M4 GT3 and BMW iX all gained recognition for their
  design excellence in the Product category. </p>
<p>The iF Design Award is regarded as one of the world’s most
  prestigious seals of quality for outstanding design achievements. The
  winners are decided by a jury of international design experts in an
  array of categories such as Product Design, Packaging Design,
  Architecture, User Experience, Service and Communication Design.
  Alongside exterior design, the criteria for the renowned award, which
  has been presented annually since 1953, include the degree of
  innovativeness, ergonomics, functionality and environmental
  compatibility on display.</p>
<p> </p>
<h3>The BMW Group received the following distinctions at the iF Design
  Award 2021:</h3>

  
    
      
      
  
    
    
    
  
    
      
    
      
    
      
    
      
    
      
    
      
    
      <table border="1" cellpadding="0" cellspacing="0" style="border-collapse: collapse;width: 100.0%;height: 128.0px;" width="80%"><tr style="height: 16.0pt;"><th colspan="2" height="21" style="height: 16.0px;width: 173.53125px;border-color: rgb(206,212,217);">iF Award</th><th style="width: 215.0px;height: 16.0px;border-color: rgb(206,212,217);">Discipline</th></tr><tr style="height: 16.0pt;"><td height="21" style="height: 16.0px;width: 173.53125px;">iF Gold
        Award</td><td style="width: 299.48438px;height: 16.0px;">#NEXTGen 2020</td><td style="width: 215.0px;height: 16.0px;">Communication</td></tr><tr style="height: 16.0pt;"><td height="21" style="height: 16.0px;width: 173.53125px;">iF
        Design Award</td><td style="width: 299.48438px;height: 16.0px;">BMW iX</td><td style="width: 215.0px;height: 16.0px;">Product</td></tr><tr style="height: 16.0pt;"><td height="21" style="height: 16.0px;width: 173.53125px;">iF
        Design Award</td><td style="width: 299.48438px;height: 16.0px;">BMW Concept
        i4</td><td style="width: 215.0px;height: 16.0px;">Product</td></tr><tr style="height: 16.0pt;"><td height="21" style="height: 16.0px;width: 173.53125px;">iF
        Design Award</td><td style="width: 299.48438px;height: 16.0px;">BMW M4 GT3</td><td style="width: 215.0px;height: 16.0px;">Product</td></tr><tr style="height: 16.0pt;"><td height="21" style="height: 16.0px;width: 173.53125px;">iF
        Design Award</td><td style="width: 299.48438px;height: 16.0px;">THE 8 Artwork</td><td style="width: 215.0px;height: 16.0px;">Communication</td></tr><tr style="height: 16.0pt;"><td height="21" style="height: 16.0px;width: 173.53125px;">iF
        Design Award</td><td style="width: 299.48438px;height: 16.0px;">The BMW Individual
        Symbols of Suprematism</td><td style="width: 215.0px;height: 16.0px;">Communication</td></tr><tr style="height: 16.0pt;"><td height="21" style="height: 16.0px;width: 173.53125px;">iF
        Design Award</td><td style="width: 299.48438px;height: 16.0px;">BMW i Interaction
        EASE</td><td style="width: 215.0px;height: 16.0px;"><p>Professional Concept</p></td></tr></table>
<p> </p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Concept Vehicles &amp; Design,Press Release,BMW i,Awards,i20,G26,Product,BMW]]></category>
            <pubDate>Wed, 21 Apr 2021 15:32:17 +0200</pubDate>
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                        <title>A glimpse of the first ever all-electric BMW i4 at the BMW Group Annual Conference.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/a-glimpse-of-the-first-ever-all-electric-bmw-i4-at-the-bmw-group-annual-conference-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/a-glimpse-of-the-first-ever-all-electric-bmw-i4-at-the-bmw-group-annual-conference-en-ae/</guid><pp:caseid>813503</pp:caseid><pp:summary><![CDATA[At today’s BMW Group Annual Conference the upcoming BMW i4 was revealed.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>At today’s BMW Group Annual Conference the
  upcoming BMW i4 was revealed. “With its sporty looks, best in class
  driving dynamics and zero local emissions, the BMW i4 is a true BMW.
  It makes the heart of the BMW brand now beat fully electric,” said
  Pieter Nota, member of the Board of Management of BMW AG responsible
  for Customer, Brands, Sales.</p>
<p>The BMW i4 is a fully electric 4 door Gran Coupé and will enter the
  market during the course of 2021, including a BMW M Performance model.
  Its refined balance of BMW typical sportiness, comfort and sustainable
  performance are unique in its segment.</p>
<p>The BMW i4 model line will be available in different versions
  covering ranges of up to 590km (WLTP) and up to 300 miles* (EPA). With
  a power output of up to 390kW / 530HP the BMW i4 can accelerate from
  zero to 100km/h in around 4 seconds.</p>
<p>First pictures, sketches, footage and video can be found attached to
  this media information.</p>
<p>Full details on the BMW i4 will be released over the next weeks.</p>
<p>
  <br />
  <em>
    <sub>* preliminary manufacturer estimate, not official EPA values.</sub></em></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,Research &amp; Development,Drive Technologies,BMW i,G26,i4,Product,BMW]]></category>
            <pubDate>Wed, 17 Mar 2021 09:45:00 +0100</pubDate>
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                        <title>BMW Concept i4. STAY AHEAD IN STYLE.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/bmw-concept-i4-stay-ahead-in-style-en-ae_20260909124737946/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/bmw-concept-i4-stay-ahead-in-style-en-ae_20260909124737946/</guid><pp:caseid>813559</pp:caseid><pp:summary><![CDATA[Munich. The BMW Group is opening a new chapter in its history with the unveiling of a pure-electric Gran Coupe. The BMW Concept i4 takes electric drive to the core of the BMW brand and heralds a new era in Sheer Driving Pleasure. The BMW Concept i4 represents a look ahead to the BMW i4, slated to enter production in 2021.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
<strong>Munich.</strong> The BMW Group is opening a new chapter in its
  history with the unveiling of a pure-electric Gran Coupe. The BMW
  Concept i4 takes electric drive to the core of the BMW brand and
  heralds a new era in Sheer Driving Pleasure. The BMW Concept i4
  represents a look ahead to the BMW i4, slated to enter production in
  2021. It provides a whole new take on the dynamic excellence for which
  BMW is renowned and blends a modern, elegantly sporty design with the
  spaciousness and functionality of a four-door Gran Coupe – all while
  generating zero local emissions.</p>
<p>“The BMW Concept i4 brings electrification to the core of the BMW
  brand,” says Adrian van Hooydonk, Senior Vice President BMW Group
  Design. “The design is dynamic, clean and elegant. In short: a perfect
  BMW that happens to be zero emission.” The drivetrain’s standout
  numbers include a range of up to 600 km (WLTP), output of up to 530
  hp, 0 – 100 km/h (0 – 60 mph) acceleration of approximately 4.0
  seconds and a top speed in excess of 200 km/h (124 mph). However, the
  driving qualities of the BMW Concept i4 cannot be expressed in figures
  alone. The virtually silent delivery of power creates an entirely new
  sensation of dynamism.</p>
<p>“The design of the BMW Concept i4 shows fantastic proportions, a
  powerfully expressive character and, of course, a lot of attention to
  detail,” adds Domagoj Dukec, Head of BMW Design. “With the BMW Curved
  Display, we have redefined BMW’s signature driver focus in an
  extremely elegant way. At the same time, the BMW Concept i4 transports
  a feeling of sustainable driving pleasure.” As part of the package,
  the Concept i4 includes several exterior and interior design elements
  which will make an appearance in both the BMW i4 and other
  electrically-powered production vehicles.</p>
<h3>
<strong>The exterior – electrifying aesthetics.</strong></h3>
<p>The modern, elegant exterior represents a deliberate counterpoint to
  the dynamic flair of the driving experience. The perfectly resolved
  Gran Coupe proportions create an authentic, modern and confident
  appearance. The long wheelbase, fastback roofline and short overhangs
  form a basic profile brimming with elegance and dynamism. With its
  four doors, the BMW Concept i4 offers not only a high level of
  everyday usability and practicality, but also a much larger interior
  than the car’s modern and dynamic proportions would immediately suggest.</p>
<h3>
<strong>Clear surfaces and aerodynamic details.</strong></h3>
<p>Crisp, smooth lines and taut volumes merge into a rich, smoothly
  contoured sculpture and create a clear surfacing language. The modern
  exterior paint shade Frozen Light Copper reprises a colour nuance
  displayed by the BMW Vision iNEXT and showcases the interplay of
  surfaces to visually stunning effect. Blue elements in the front end,
  flanks and rear end point to the car’s BMW i origins. They shine a
  spotlight on the signature BMW i icons and bring the technology below
  the surface to the fore – for example, the kidneys in their role as an
  intelligence panel, the mouldings in the side skirts concealing the
  battery technology, and the diffuser elements in the rear end, which
  fill the design space vacated by exhaust tailpipes and enhance
  aerodynamic efficiency.</p>
<p>A host of other aerodynamic measures maximise the car’s electric
  range. The blanked off kidney grille and clear aero lips provide
  detail examples of sophisticated airflow engineering at work. Another
  distinctive area of the car are the wheel rims. These have been
  designed exclusively for the BMW Concept i4 and blend aerodynamic and
  lightweight design; smooth – and therefore aerodynamically optimised –
  surfaces contrast with ultra-low-weight, high-strength spokes. The
  rims extend the car’s palette of colours and materials, emphasising
  its luxurious overall character.</p>
<h3>
<strong>The front end – the eye-catching face of a new era.</strong></h3>
<p>
<strong>
<span style=""><img src="https://content.presspage.com/uploads/3240/b0e70484-231a-4e7e-81d7-f51a7f315b3f/P90384979_highRes_bmw-concept-i4-02-20.jpg"/></span></strong></p>
<p>The front-end treatment of the BMW Concept i4 presents the familiar
  BMW icons in a new look, lending a visually powerful face to the
  electric age at BMW. The prominent, closed-off kidney grille provides
  a tangible connection between the past and future of BMW. The BMW icon
  also gains new functionality: With no combustion engine to require
  cooling, the grille now serves primarily as an “intelligence panel”
  housing various sensors. The grille teases the technology behind the
  scenes with a special design for this model. The headlights likewise
  provide a bridge between the past and the future; the classical
  four-eyed front end is reprised here with a very modern and pared-back
  interpretation. Two intricate, freestanding LED elements on either
  side integrate all of the requisite light functions. Clean surfaces
  and a small number of crisp lines around the grille create a
  contemporary front-end graphic with considerable visual impact. A BMW
  i-style blue accent in the grille surround sets the seal on the
  front-end styling.</p>
<h3>
<strong>Taking the first steps with the new BMW brand identity.</strong></h3>
<p>In the course of the BMW Concept i4 presentation BMW is unveiling the
  brand’s new look for the first time. The new logo for communications
  also provides the basis for the badge on the BMW Concept i4. Its
  two-dimensional and transparent design ensures seamless integration
  and brings the special exterior colour shade Frozen Light Copper to
  even greater prominence. The concept car not only has the task of
  looking ahead to the future in terms of aesthetics, technology and
  innovation, it also explores the design potential within our BMW trademark.</p>
<h3>
<strong>Striking rear end with aerodynamic features.</strong></h3>
<p>The rear of the BMW Concept i4 sits low over the road and cuts a
  broad, horizontally emphasised figure. The surfaces progress across
  the rear in a smooth and luxuriant movement, and give it a very modern
  and calm appearance. The long, slim L-shaped rear lights continue the
  theme. Below the rear lights, the inward-angled surfaces form
  aerodynamics-enhancing lips and incorporate vertical air outlets. The
  verticality of the design here emphasises the car’s sporting stance.
  Further down, the rear apron has a forceful presence and enhances
  aerodynamic efficiency. Where exhaust tailpipes would once have been
  found, diffuser elements in BMW i Blue indicate the presence of a
  pure-electric drive system and reference the design of the BMW i
  Vision Dynamics.</p>
<h3>
<strong>The interior – innovation meets minimalism.</strong></h3>
<p>
<strong>
<span style=""><img src="https://content.presspage.com/uploads/3240/7c3ea492-388b-40b6-adcb-fe028cde5ba0/P90384977_highRes_bmw-concept-i4-02-20.jpg"/></span></strong></p>
<p>The interior of the BMW Concept i4 focuses on those times when the
  driver chooses to pilot the car themselves. To this end, every element
  in the front of the cabin is trained on the driver. The new BMW Curved
  Display teams up with the steering wheel to reveal a new take on
  driver orientation and offers a look ahead to the display in the
  production versions of the BMW iNEXT and BMW i4. Here, the
  presentation surfaces of the information display and Control Display
  merge into a single unit inclined towards the driver. This screen
  grouping optimises presentation of information and makes the display’s
  touch operation more intuitive. Advanced display tech with
  non-reflective glass also removes the need for a shroud to shade the
  displays and therefore contributes to an extremely uncluttered and
  airy cockpit.</p>
<p>The BMW Curved Display encompasses a large proportion of the section
  in front of the driver and above the centre stack, and gives the front
  area a very modern appearance. Its slim, borderless form exudes
  quality and sophistication. Almost all operating functions are
  integrated into the display as part of an overall approach centred on
  reducing the number of haptic controls to the minimum. Even the
  climate control system now works by touch control.</p>
<h3>
<strong>Focus on the essential.</strong></h3>
<p>The front section of the interior around the BMW Curved Display also
  majors on pared-back design. The understated use of different
  materials and the fundamental arrangement of controls creates a modern
  yet also luxurious ambience. With this in mind, elements such as air
  outlets are integrated almost invisibly into the overall geometry and
  concealed behind strong patterns.</p>
<p>Accent strips in warm Gold Bronze blending to chrome lend the
  interior a high-class touch. The central control panel replaces a
  traditional gear lever with a toggle-type shifter. Elements such as
  the iDrive Controller and seat memory buttons in the doors are
  finished in a classy crystal glass. The cloth/leather combination for
  the seats – composed of microfibre with line graphics and natural
  leather tanned using olive leaf – sets a high-quality and sustainable
  seal on the interior. The overall result is a clearly structured,
  bright and airy cabin which brings across the tranquillity and
  authority of electric drive systems.</p>
<h3>
<strong>Spacious rear compartment.</strong></h3>
<p>Rear-seat passengers are greeted by a generously-sized compartment
  offering levels of headroom and legroom that exceed expectations of a
  coupe. Integral head restraints for the front and rear seats add
  further to the sporting feel. The cut-out in the head restraints is a
  classy detail that references sporty BMW models from the current line-up.</p>
<p>The rear seats extend the horizontal graphic emerging from the doors
  to create a lounge feel in the rear. Meanwhile, the outer seats
  reprise the dynamic form of the front seats, heightening the sporting
  flavour. They also use very little stitching, which further emphasises
  the clean and modern feel.</p>
<h3>
<strong>Further developed user interface design with Experience Modes.</strong></h3>
<p>The screen grouping with new BMW Curved Display provides a digital
  gateway into the electric age at BMW. Look and feel are clearly
  influenced by the latest electronic devices and have been made
  deliberately less “automotive” in nature. In the display itself, flat
  layers provide considerable visual depth. Overall, the BMW Curved
  Display and new presentation approach combine to provide a first-class
  content-viewing experience.</p>
<p>Three different Experience Modes enable users to explore the various
  facets of the electric drive system and provide a look ahead – in
  terms of visuals at least – to the next-generation operating system
  from 2021. The sometimes emphasised visual differentiation between the
  three Experience Modes (“Core”, “Sport” and “Efficient”) spans
  everything from how the user experiences the display and graphics to
  how the interior is presented. Ambient lighting in the dashboard,
  doors and (indirectly) below the display indicate the technical
  adjustments taking place.</p>
<p>“Core” mode introduces the driver’s area to an updated interpretation
  of the four “widgets” familiar from the display concept of existing
  models. Here, the graphics reprise the pattern above the air vents and
  the Gold Bronze accent colour, consciously referencing the car’s
  interior design. In the area where the central display used to be
  positioned, a map and widgets now line up alongside one another. The
  user can navigate around the diagonal widgets using a swipe movement
  and arrange them intuitively by drag-and-drop. This allows them to
  adapt the display to their personal preferences.</p>
<p>In “Sport” mode, the “widgets” come closer together and create a
  focussed view. Sideways movements behind the zones are used to show
  how tight the next corner is, facilitating anticipatory driving. This
  form of content presentation also allows effective peripheral viewing.
  The right-hand area of the display shows specific functions in a
  similar way to BMW M’s lap timer app.</p>
<p>“Efficient” mode debuts an “Assisted Driving View”, which shows the
  driver what the car’s sensors are detecting. This Experience Mode
  opens up deeper insights into the car’s technology, such as how it
  communicates with its surroundings. In the BMW Concept i4, the focus
  here is on anticipatory and efficient driving, and key information for
  efficient driving is incorporated. The right-hand area of the display
  shows additional vehicle information, such as the charge level and range.</p>
<h3>
<strong>The sound of the BMW Concept i4.</strong></h3>
<p>The BMW Concept i4 is not only characterised by its individual
  design, but also by its own visionary and unique sound. It was
  developed under the brand name of BMW IconicSounds Electric by world
  renowned composer Hans Zimmer together with BMW Sound Designer Renzo
  Vitale. BMW IconicSounds Electric aims to emotionalise BMW's electric
  vehicles and make them audible using individual sound worlds. The
  sound of the BMW Concept i4 achieves this to perfection – it combines
  BMW’s past and future. It gives the driver the feeling that there
  are no limits of expression. The sound is manifold, surprising and
  it provides a sense of lightness and transparency. The sound worlds of
  the BMW Concept i4 range from the driving sounds in "Core"
  mode to the more intense and pronounced sounds of "Sport"
  mode. Also included are the sounds of the door opening and the
  starting scenario.</p>
<h3>
<strong>The technology as earmarked for the upcoming BMW i4.</strong></h3>
<p>Fifth-generation BMW eDrive technology is a defining feature of the
  BMW i4 and therefore also of future electric mobility. The BMW iX3 due
  to go into production in 2020 will lead the way in the application of
  the new tech, which will be introduced in a number of electrically
  powered BMW vehicles – such as the BMW iNEXT and BMW i4. The electric
  motor, power electronics, charging unit and high-voltage battery using
  fifth-generation BMW eDrive technology are all-new developments
  enabling the BMW Group to take another significant step forward in the
  field of electrified drive systems. The electric motor developed for
  the BMW i4 generates maximum output of up to 390 kW/530 hp, which
  ranks it alongside a current BMW V8 combustion engine. Its
  instantaneous power delivery gives the BMW i4 standout performance
  attributes and exceptional efficiency.</p>
<p>The fifth generation of BMW eDrive also brings a newly designed
  high-voltage battery with the very latest battery cell technology. The
  version of the battery developed for the BMW i4 impresses with its
  extremely slim construction and optimised energy density. It weighs
  roughly 550 kilograms, has an energy content of around 80 kWh and
  achieves an operating range of up to 600 km in the WLTP cycle.</p>
<p>All in all, fifth-generation BMW eDrive technology sets new standards
  in terms of power density, efficiency and range in locally
  emission-free driving.</p>
<h3>
<strong>Series production of the new BMW i4.</strong></h3>
<p>Series production of the new BMW i4 will begin in 2021 at the BMW
  Group’s main plant in Munich. This means that, in the future,
  combustion-engined vehicles, plug-in hybrids and all-electric vehicles
  will be manufactured on the same assembly line in Munich.</p>
<p>Integrating the BMW i4 into the existing production system represents
  a challenging task for Plant Munich. The body concept of the BMW i4
  differs from the architectures of the vehicle models produced at the
  plant to date due to the need to accommodate its high-voltage battery.
  Approximately 90 per cent of the existing production equipment in the
  body shop can be incorporated into the process, i.e. adapted to
  manufacture of the i4. However, the remaining ten per cent –
  especially the machinery involved in building the rear structure –
  will need to be newly built.</p>
<p>A separate new piece of equipment will be fitted in the assembly
  halls for installation of the high-voltage battery, as the battery
  needs to be fitted in the car from below. A particular challenge in
  the conversion/installation process are the crowded structures of the
  assembly halls. Working within these tight confines, old machinery
  will have to be removed and new equipment installed and brought on
  stream within a six-week period. This requires long-term planning and
  precise implementation.</p>
<p>The company is investing a total of around 200 million euros in Plant
  Munich to bring series production of the BMW i4 to fruition.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br/>Tel: +971-4-3129-964<br/>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Concept Vehicles &amp; Design,Press Kit,BMW i,Product,BMW]]></category>
            <pubDate>Tue, 03 Mar 2020 08:30:00 +0100</pubDate>
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                        <title>BMW i and Garage Italia Customs to present the BMW i3 and the BMW i8 Garage Italia CrossFade in Paris.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/bmw-i-and-garage-italia-customs-to-present-the-bmw-i3-and-the-bmw-i8-garage-italia-crossfade-in-paris-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/bmw-i-and-garage-italia-customs-to-present-the-bmw-i3-and-the-bmw-i8-garage-italia-crossfade-in-paris-en-ae/</guid><pp:caseid>813223</pp:caseid><pp:summary><![CDATA[A collaboration between BMW Group Design and Garage Italia Customs has produced an innovative colour and material concept of two concept cars based on current BMW i models. The BMW i3 Garage Italia CrossFade and the BMW i8 Garage Italia CrossFade will be presented on 30 September 2016 at the start of the Mondial de l’Automobile 2016 in Paris.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> A collaboration between BMW Group Design and
  Garage Italia Customs has produced an innovative colour and material
  concept of two concept cars based on current BMW i models. The
  BMW i3 Garage Italia CrossFade and the BMW i8 Garage Italia CrossFade
  will be presented on 30 September 2016 at the start of the Mondial de
  l’Automobile 2016 in Paris. The premiere in the French capital will
  also serve as an outlook on edition models of the BMW i3 and the BMW
  i8. These models, which both feature an exterior design derived from
  the concept cars, will become available at the beginning of 2017.</p>
<p>The common feature of the two concept cars is a surface structure
  that emphasises the groundbreaking design and the innovative character
  of the models BMW i3 and BMW i8 in a fascinating way. The focus here
  is on a specific colour design that was developed on the basis of a
  common painting genre during the late 19th and early 20th century and
  which provides for a particularly expressive appearance. “Lapo Elkann
  is a pioneer in linking the disciplines of fashion, automobile and
  design. As a designer, I find this comprehensive approach particularly
  exciting,” says Adrian van Hooydonk, head of BMW Group Design. “With
  BMW i, we have been successful in overcoming previous restrictions in
  automotive design through the use of entirely new materials. So the
  progressive expressiveness of the <em>Garage Italia CrossFade
  Edition</em> is perfectly in keeping with the BMW i3 and the BMW i8.”</p>
<p>In June 2016, Garage Italia Customs had already presented the BMW i8
  Futurism Edition. This vehicle also featured a body surface concept
  that was inspired by the art of painting. The design of the BMW i8
  Futurism Edition, which was created on the occasion of the 50th
  anniversary of BMW Italia, is based on the painting “Lampada ad Arco”
  by the futuristic artist Giacomo Balla. “Technological development and
  constant search for innovation are common key values to both Garage
  Italia Customs and BMW,” adds Lapo Elkann, Chairman and Founder of
  Garage Italia Customs. “BMW i automobiles provide our designers with
  ideal opportunities for an artistic exploration of the future of
  mobility. The CrossFade project was a great opportunity to create
  something beyond the traditional idea of car painting, generating
  amazing effects with a unique geometrical pattern.”</p>
<p>The design of the concept cars now being shown in Paris was inspired
  by optical colour mixing, a technique already used in Pointillism of
  the late 19th century. This painting technique involves the creation
  of motifs using small and evenly distributed dashes of colour. Because
  the neighbouring colours are not intermixed, but only blend together
  in the perception of the viewer, a particularly intensive radiance is
  created. The selective variation of size and spacing of the individual
  dashes permits the creation of both precise and harmonious colour gradients.</p>
<p>On the body surface of the <em>BMW i8 Garage Italia CrossFade</em>,
  the accurately defined colour changes between Protonic Blue metallic
  and Protonic Dark Silver metallic are used to intensively underscore
  the lines and surface contours. Moreover, the applied dashes of paint
  are triangular. Resulting from this geometrical shape, both the
  overall impression as well as the plug-in hybrid sports car’s dynamics
  already symbolised in the design are accentuated even further. The
  colour design was realised using a complex painting process in which
  the car finished in Protonic Blue metallic was initially covered with
  a stencil film. In this way, it was possible to create the desired
  geometrical pattern with exceptionally high precision when the second
  layer of paint in Protonic Dark Silver metallic was finally applied.
  Moreover, the interior follows the <em>BMW i8 Garage Italia
  CrossFade</em>’s exterior design with the smooth transition from the
  dark silver of the front end of the car to the pure blue of the rear
  end printed on Alcantara textile that now covers the central tunnel,
  the side panels and the headliner. The surface structure of the
  interior and the seats in Foglizzo leather, and Protonic Blue and
  perforated Alcantara is effectively accentuated by the contrasting colours.</p>
<p>In the case of the BMW i3 Garage Italia CrossFade, the colour
  transition on the front end and the side panels flows in a vertical
  direction. The amount of blue decreases as it rises upwards to merge
  with the black roof and bonnet. The smooth transition is created by a
  transparent foiling with imprinted circular dashes of colour that
  symbolise the driving pleasure offered by the electrically powered
  five door car and become larger with increasing height. The
  distinctive colour design is also to be found in the interior, where
  high-quality textile and Alcantara surfaces additionally emphasise the
  premium character of the car. Base colour in each case is Protonic
  Blue, which is now also optionally available for the BMW i3 and
  exclusively in conjunction with the 94 Ah high-voltage battery.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Concept Vehicles &amp; Design,Press Release,Coupé,BMW i,i3,I01,I12,i8,Product,BMW]]></category>
            <pubDate>Thu, 29 Sep 2016 18:13:00 +0200</pubDate>
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                        <title>BMW Group Innovation Days 2016.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/bmw-group-innovation-days-2016-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/bmw-group-innovation-days-2016-en-ae/</guid><pp:caseid>813314</pp:caseid><pp:summary><![CDATA[Munich. BMW Group Innovation Days 2016.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Contents.</strong></p>
<ol>
  <li>
    <strong>BMW Connected – </strong>the personalised digital mobility
    companion from BMW – celebrates its premiere. European launch in
    August 2016</li>
  <li>
    <strong>A commitment to development delivers ongoing reductions in
    emissions:</strong> The new-generation Efficient Dynamics engine family.</li>
  <li>
    <strong>Battery technology – </strong>a core capability of the BMW Group.</li>
  <li>
    <strong>Competence centre for eDrive technology</strong>
    <strong>: </strong> The BMW Group’s Dingolfing plant is the main
    production centre for electric motors and high-voltage batteries.</li>
  <li>
    <strong>Paving the way for the mobility of the future: </strong>The
    list of achievements keeps on growing. The BMW i3 (94 Ah).</li>
  <li>
    <strong>The best of two worlds: </strong>
    <strong> The BMW iPerformance models. </strong>The BMW 740e
    iPerformance, BMW 740Le iPerformance and BMW 740Le xDrive iPerformance.</li>
  <li>
    <strong>The new BMW 3 Series Gran Turismo. </strong></li></ol><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Research &amp; Development,Press Kit,Efficient Dynamics,BMW i,ConnectedDrive,i3,3 Series,I01,7 Series,Gran Turismo,F34,F04,740e,Product,BMW]]></category>
            <pubDate>Fri, 29 Jul 2016 00:01:00 +0200</pubDate>
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                        <title>The BMW i3 turns two. Time for an interim review. In Germany the BMW i3 has been the best-selling electric car since it was launched. In the worldwide ranking it stands third.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/the-bmw-i3-turns-two-time-for-an-interim-review-in-germany-the-bmw-i3-has-been-the-best-selling-electric-car-since-it-was-launched-in-the-worldwide-ranking-it-stands-third-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/the-bmw-i3-turns-two-time-for-an-interim-review-in-germany-the-bmw-i3-has-been-the-best-selling-electric-car-since-it-was-launched-in-the-worldwide-ranking-it-stands-third-en-ae/</guid><pp:caseid>813154</pp:caseid><pp:summary><![CDATA[Munich. Two years after it went on sale, the BMW i3 has established itself at the pinnacle of its segment worldwide. In Germany, one in every four electrically-powered vehicles sold since then has been a BMW i3, globally it is one in 10. In the listings of the most popular EV models, the BMW i3 occupies third place on a world-wide basis since its market launch in November 2013. The most important single market for the all-electric five-door is the USA, where it ranks third as well. In Norway the BMW i3 has been the best-selling model across the entire BMW range in the current year. (Source for all market data: POLK / IHS per 3Q/2015)]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> Two years after it went on sale, the BMW i3
  has established itself at the pinnacle of its segment worldwide. In
  Germany, one in every four electrically-powered vehicles sold since
  then has been a BMW i3, globally it is one in 10. In the listings of
  the most popular EV models, the BMW i3 occupies third place on a
  world-wide basis since its market launch in November 2013. The most
  important single market for the all-electric five-door is the USA,
  where it ranks third as well. In Norway the BMW i3 has been the
  best-selling model across the entire BMW range in the current
  year.<br />(Source for all market data: POLK / IHS per 3Q/2015)</p>
<p>
  <br />Its ability to respond to the individual requirements of
  customers and national legislation in the various countries also
  explains how the BMW i3 is the only imported electric vehicle in China
  which can be purchased tax-free and avoids the hurdles presented by
  the local licence plate lottery. For Japan a special version of the
  BMW i3, tailor made to accommodate the low height of the car parking
  spaces there, had been developed.</p>
<p>
  <br />The BMW i3 is available now in 49 countries, meaning the core
  phase of the market introduction is finished now. Only some smaller
  markets are still to follow.</p>
<p> </p>
<p>Crucial element within the success story of the BMW i3 has been that
  it is the only EV worldwide with an optional Range Extender. In many
  cases – especially among customers who still had their reservations
  about buying an electric car – the choice of the additional small
  combustion engine tipped the balance in favour of the BMW i3.</p>
<p>
  <br />With the creation of the BMW i brand and the decision to develop
  a purpose-built vehicle architecture, as well as passenger cells made
  from carbon-fibre-reinforced plastic (CFRP) and BMW eDrive technology
  for electric drive systems, the BMW Group has taken on a pioneering
  role in the field of personal mobility. Both the BMW i3 – designed to
  provide locally emission-free mobility in urban areas – and the
  trailblazing BMW i8 plug-in hybrid sports car blend the joy of driving
  with a premium character that is focused squarely on sustainability
  and also involves a resource-friendly approach to materials selection
  and manufacturing. <br />This all-encompassing strategy and the
  compelling product attributes have helped BMW i to become the most
  awarded brand in automotive history during launch phase.</p>
<p> </p>
<p>The BMW i3 meets the needs of demanding target groups who combine an
  appreciation for sustainable mobility with a desire for a driving
  experience that is both sophisticated and rich in emotional appeal.
  Its progressive design, intelligent lightweight construction,
  groundbreaking drive system technology and innovative connectivity
  turn locally emission-free mobility into a fascinating experience,
  opening up whole new groups of buyers to the BMW Group.</p>
<p>
  <br />More than 80 percent of the BMW i3 buyers worldwide are new
  customers to the BMW Group.</p>
<p> </p>
<p>Aided by its flexible production capacity, BMW Plant Leipzig is
  currently assembling over 100 units of the BMW i3 – as well as more
  than 20 of the BMW i8 plug-in hybrid sports car – every day in order
  to meet the rising demand for the car.</p>
<p> </p>
<p>The success of the BMW i models offers clear evidence of the growing
  interest in sustainable personal mobility while also providing a
  valuable shot in the arm for the infrastructure development still
  required. Achieving even greater market penetration of all-electric
  and plug-in hybrid drive systems depends not only on attractive cars
  but also on an expansion of the network of public charging stations
  and the creation of other infrastructure-related elements. Positive
  examples of how the impact of electric mobility can be increased to
  good effect through infrastructure measures and public incentives can
  be found in countries such as Norway and the Netherlands.</p>
<p> </p>
<p>BMW i has introduced a range of innovative mobility services to
  further the cause of sustainability on urban roads. One example here
  is the integration of the BMW i3 into the fleet of the DriveNow
  car-sharing service. 100 units of the BMW i3 are already in use at
  DriveNow locations in Germany alone and another 300 are due to join
  them by the end of the year. These cars provide large numbers of
  customers with a convenient opportunity to get their first taste of
  premium-level pure-electric mobility and, in so doing, contribute to
  the increasing acceptance of this drive system technology. In
  September 2015 DriveNow sent the largest BMW i3 fleet yet – numbering
  400 cars – into service in the Danish capital Copenhagen. By the end
  of 2015, electric vehicles will account for 20 % of the vehicles in
  the BMW Group owned car-sharing fleet.</p>
<p> </p>
<p>The impact of BMW i as an innovation driver across the other BMW
  Group brands is more significant and visible than ever. The extensive
  transfer of technology to the core BMW brand also helps further
  increase the efficiency of current and future models. Following its
  introduction into the BMW X5 xDrive40e, the BMW eDrive technology
  originally developed for BMW i cars will also find its way into BMW 3
  Series, BMW 2 Series Active Tourer and BMW 7 Series model variants
  over the course of 2016. All variants of the luxury sedan also feature
  a Carbon Core body structure, whose development is likewise largely
  based on expertise in the industrial use of CFRP developed by BMW i
  and in which BMW is a global leader in the automotive industry.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,BMW i,i3,I01,Product,BMW]]></category>
            <pubDate>Thu, 12 Nov 2015 15:00:00 +0100</pubDate>
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                        <title>The BMW i3 and 360° ELECTRIC: Full-service programme for sustainable mobility – Almost 8,000 charging points already available across the Europe-wide ChargeNow network.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/the-bmw-i3-and-360deg-electric-full-service-programme-for-sustainable-mobility---almost-8000-charging-points-already-available-across-the-europe-wide-chargenow-network-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/the-bmw-i3-and-360deg-electric-full-service-programme-for-sustainable-mobility---almost-8000-charging-points-already-available-across-the-europe-wide-chargenow-network-en-ae/</guid><pp:caseid>813107</pp:caseid><pp:summary><![CDATA[Extensive range of products and services from BMW i covers all requirements for every aspect of the premium electric car – BMW i Wallbox for charging at home; fast-growing public infrastructure with standardised charging and billing technology; innovative service and assistance packages; BMW i Gold Sixt Card for flexible mobility when electric range does not suffice.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>Munich. The BMW i3 is ushering in a new era of electric mobility. And
  since the market launch of the world’s first premium car conceived
  from the outset to run purely on electric power, all products and
  services included in the 360° ELECTRIC programme have also been
  available to customers. The all-inclusive concept is unique worldwide
  and covers all requirements in every area of electric driving. It
  includes home charging, mid-journey charging, keeping drivers on the
  move through flexible mobility options, assistance services in the
  form of special ConnectedDrive services, maintenance and repair
  services, as well as breakdown assistance.</p>
<p> </p>
<p>
  <strong>Mid-journey charging with the ChargeNow card</strong></p>
<p>
  <strong> </strong></p>
<p> Since the launch of the BMW i3, the power flowing through the full
  ChargeNow network has allowed customers to charge their cars at public
  stations. BMW i has incorporated a large number of suppliers into the
  ChargeNow network to allow optimum usage of various offers and
  technologies within the public charging infrastructure. The BMW i
  partner charging stations are displayed directly on the car’s
  navigation system, on the customer’s smartphone or on the website. In
  some cases customers can also see whether the charging station is
  currently free or in use. The ChargeNow card gives customers access to
  the BMW i partner charging station and allows them to start the
  charging process. At the end of the month, they are sent an overall
  bill and summary of all charging sessions – similar to a mobile phone contract.</p>
<p> ChargeNow already covers a large proportion of Germany’s charging
  network, with new charging stations being incorporated step by step.
  Across the country, around 1,000 charging points already will belong
  to the ChargeNow network by the end of 2013, rising to almost 8,000
  stations Europe-wide. ChargeNow therefore covers around 75 per cent of
  the overall public charging infrastructure in Europe.</p>
<p>The expanding network of direct current (DC) fast-charging stations
  is going to be integrated into the ChargeNow network, and customers
  can use these stations to charge the car’s battery to 80 per cent of
  its overall capacity in under 30 minutes. A fast-charging station at
  BMW Welt in Munich and another 25 at BMW Group plants across Germany
  are already up and running and can currently be used by the public
  free of charge. Further charging stations at BMW i agents and other
  BMW locations are under development. A fast-charging axis along the A9
  between Munich and Berlin will be opened in spring 2014 and integrated
  into the ChargeNow network in the summer.</p>
<p>ChargeNow offers a straightforward pricing model. In Germany, BMW i
  drivers pay a basic charge of €9.50 per month for the ChargeNow
  service. This charge was waived for the first three months after the
  BMW i3 was launched. Charging costs €2.49 per hour for the first three
  hours, dropping to just €1 for every extra hour after that. Charging
  the BMW i3 therefore cots just under €7 for 100 km (62 miles) of range
  – depending on the charging output available – and is an average of 50
  per cent cheaper than the petrol required to cover the same range (at
  an average fuel consumption of eight litres per 100 km / 35 mpg).</p>
<p>In addition, BMW i offers ParkNow LongTerm, a product which allows
  customers to rent a long-term parking space with charging option close
  to their home or workplace. The expansion of this network is currently
  being driven via cooperation agreements with car park operators across
  Europe. In Germany it already covers more than 120 car parks.</p>
<p> </p>
<p>
  <strong>Home charging using green energy</strong></p>
<p>
  <strong> </strong></p>
<p>The high-voltage battery of the BMW i3 can be charged from any
  domestic power socket using the standard charging cable supplied with
  the car. Charging is even quicker and easier from a BMW i Wallbox,
  which takes under five hours to charge the battery to 80 per cent. In
  cooperation with its partner The Mobility House – and as part of a
  worldwide network of cooperation partners recently initiated by BMW i
  – the brand offers all customers a qualified installation service.
  This involves an engineer checking that the necessary technical
  requirements have been met and connecting the BMW i Wallbox.</p>
<p>360° ELECTRIC also includes BMW Green Energy, which gives BMW i
  customers the option of running their electric car CO2-free on 100 per
  cent renewable energy. With this is mind, BMW i works with
  meticulously selected premium partners, such as NATURSTROM AG in
  Germany. Another way of making sure that driving with the BMW i3 is
  fully emission-free is by charging the car with self-generated solar
  energy. To this end, BMW i has created a globally expanding
  cooperation network designed to offer customers turnkey solar
  carports, roof and garage systems. In many European countries this
  happens in conjunction with SOLARWATT GmbH, for example. An optional
  home storage solution can allow customers to charge an electric car
  with solar energy on a time delay – e.g. during the evening or at
  night – in order to maximise self-sufficiency.</p>
<p> </p>
<p>
  <strong>Flexible mobility</strong></p>
<p>
  <strong> </strong></p>
<p> With an electric range of 130 to 160 kilometres (approx. 80 to 100
  miles), the BMW i3 is able to fully meet most everyday driving
  requirements. Activating ECO PRO or ECO PRO+ mode, moreover, extends
  the non-stop distance it can cover by 20 kilometres (over 12 miles).
  For longer stretches, or if greater carrying capacity is required, the
  BMW i3 driver can simply switch vehicles and, for example, use a BMW 3
  Series Touring for a weekend trip with the family or a BMW X model for
  a winter break in the snow. To ensure that this option is
  comprehensive, convenient and covers all locations, the BMW Group
  joined forces with Sixt to devise a tailored solution based on the
  services of Sixt Car Hire.</p>
<p>The BMW i3 comes with a BMW i Gold Sixt Card, which gives customers a
  discount of up to 20 per cent when hiring a BMW Group car through
  Sixt. Customers can make reservations online, by telephone via the
  newly set-up service hotline, or hire a car directly from any Sixt
  outlet. This offer covers all BMW Group models and is unlimited.
  Customers can also download the Sixt Mobility for BMW app from the App
  Store, which enables them to book premium offers from the Sixt Group
  on exclusive terms and at any location.</p>
<p>Beyond this, the BMW Financial Services Electrify Program offers
  attractive packages that cover financing, leasing, insurance,
  vehicle-related services and innovative mobility services.</p>
<p>
  <strong> </strong></p>
<p>
  <strong>BMW i Assistance Services</strong></p>
<p> </p>
<p>With its ConnectedDrive services for BMW i, the standard-fitted
  Navigation system Professional in the BMW i3 shows the fastest or most
  efficient route to the chosen destination and, if desired, an
  intermodal route involving public transport. With this option, the
  route is simply forwarded from the navigation system to a smartphone;
  thanks to the Remote app for BMW i, the navigation function continues
  seamlessly. At the press of a button the app can also remotely call up
  and display the battery’s charge level, adjust the vehicle’s climate
  control and guide the driver back to the parked BMW i3.</p>
<p>The 360° ELECTRIC programme also features tailor-made solutions for
  maintenance and repairs. BMW i-specific mobility services not only
  guarantee an alternative means of transport for the duration of a
  workshop visit, but also rapid assistance in the event of a breakdown.
  The BMW i Mobile Care package that comes with the car includes a
  mobility guarantee for the vehicle or the charging infrastructure
  which covers everything required to safeguard the unrestricted
  mobility of a BMW i customer in any situation – from on-site
  recharging and vehicle recovery to providing a hire car or paying any
  hotel costs incurred.</p>
<p> </p>
<p> </p>
<p>
  <strong> </strong></p>
<p>
  <strong> </strong></p>
<p>
  <strong> </strong></p>
<p>
  <strong> </strong></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,BMW i,i3,Product,BMW]]></category>
            <pubDate>Wed, 18 Dec 2013 12:00:00 +0100</pubDate>
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                        <title>BMW i3, BMW X5 and BMW 3 Series win &quot;Auto Trophy 2013&quot; awards.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/bmw-i3-bmw-x5-and-bmw-3-series-win-auto-trophy-2013-awards-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/bmw-i3-bmw-x5-and-bmw-3-series-win-auto-trophy-2013-awards-en-ae/</guid><pp:caseid>813111</pp:caseid><pp:summary><![CDATA[BMW once again gains three distinctions in the "Auto Zeitung" reader's vote - the BMW i3 and BMW X5 win awards immediately after their market launch, while the BMW 3 Series defends its title from the previous year.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>All good things come in threes: BMW picked up
  three titles at the "Auto Trophy 2013" - and did so for the
  third time in succession. This year's winning trio that impressed
  readers of the automobile magazine "Auto Zeitung" were the
  BMW 3 Series, the BMW i3 and the third generation of the BMW X5, all
  of which attracted the most votes in their respective category. The
  winners were announced yesterday at a festive award ceremony held at
  the "Classic Remise" in Düsseldorf. TV presenter Judith
  Rakers and "Auto Zeitung" editor-in-chief Volker Koerdt
  presented the three trophies to Dr. Ian Robertson, BMW AG Director of
  Sales and Marketing, and Dr. Herbert Diess, BMW AG Director of Development.</p>
<p>The BMW 3 Series was able to defend its title from last year, being
  voted once again by "Auto Zeitung" readers as the most
  popular mid-range automobile. Now available as a sedan, a Touring and
  a BMW 3 Series Gran Turismo, this latest prize means the model
  continues its impressive series of prestigious distinctions and
  comparative test achievements. More than ever before, the BMW 3 Series
  has come to embody the very essence of driving pleasure, elegant
  design, comfort and innovative technology in the premium segment of
  its vehicle category.</p>
<p>The list of winners also featured two new models made by the premium
  Munich-based automobile manufacturer which were launched on the market
  just a few days ago. The BMW i3 was quick to assert itself in the
  "Electric cars" category, while the new BMW X5 won in the
  category "SUV over 30,000 euros" . Both models had already
  received distinctions just a few weeks beforehand at the "Golden
  Steering Wheel 2013" awards presented by "Bild am
  Sonntag" and "Auto Bild"</p>
<p>The BMW i3 has now also impressed "Auto Zeitung" readers
  with its revolutionary vehicle concept and visionary design. It is the
  first ever premium automobile in the world designed entirely to be run
  on electricity only. BMW eDrive technology, a passenger cell made of
  carbon fibre reinforced plastic and numerous innovative driver
  assistance systems and mobility services ensure that the BMW i3 makes
  sustainable, locally emissions-free mobility an experience defined by
  characteristic BMW driving pleasure that is perfectly suited to
  everyday travel.</p>
<p>The new BMW X5 also holds a powerful fascination with its distinctive
  interpretation of Sheer Driving Pleasure. In its latest model
  generation, the Sports Activity Vehicle once again sets standards in
  driving dynamics within its competitive environment. The new BMW X5
  also offers a range of other strong points including optimised weight,
  further enhanced efficiency, extended space, unique versatility and
  the luxurious ambience of its interior. And by winning an "Auto
  Trophy 2013" award, the new BMW X5 perpetuates the tradition of
  its predecessors: the latter also gained instant success in the
  "Auto Zeitung" reader's vote.</p>
<p>Now in its 26th season, over 103,000 "Auto Zeitung" readers
  took part in this year's vote.  Favourites were selected in a total of
  15 vehicle categories, with a total of 400 models to choose from. The
  excellent showing of current BMW models was likewise reflected in
  numerous top-3 rankings - these included the BMW 5 Series, the BMW X1
  and the BMW 1 Series Convertible. The success of the BMW i8 in the
  "Sports car" category was especially impressive. The plug-in
  hybrid sports car does not go on sale until spring 2014, but the
  public at large are clearly already fascinated by the 2+2-seater's
  pioneering drive concept and its expressive, aerodynamically refined
  design. The BMW i8 was up against 29 conventionally powered
  competitors in its rating category and secured second place.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Concept Vehicles &amp; Design,X5,Press Release,BMW,BMW i,i3,F15,3 Series,Product]]></category>
            <pubDate>Wed, 27 Nov 2013 09:00:00 +0100</pubDate>
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                        <title>BMW Group announces price for the BMW i3</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/bmw-group-announces-price-for-the-bmw-i3/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/bmw-group-announces-price-for-the-bmw-i3/</guid><pp:caseid>813136</pp:caseid><pp:summary><![CDATA[Base price of 34,950 Euros in Germany +++ Robertson: A compelling offer for premium electromobility +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>Base price of 34,950 Euros in Germany</p>
<p>Robertson: A compelling offer for premium electromobility</p>
<p> </p>
<p>
  <strong>Munich</strong>. BMW Group today announced the base price of
  34,950 Euros for the BMW i3 in Germany, the company’s first
  all-electric series production vehicle. The BMW i3 will be available
  to customers in Germany in November 2013.</p>
<p> </p>
<p>Ian Robertson, Member of the Board of Management of BMW AG, Sales and
  Marketing BMW, stated in Munich: “The BMW i3 heralds the dawn of a new
  era for individual mobility and for the BMW Group. True to a genuine
  BMW, the BMW i3 has strong emotional appeal, outstanding product
  substance and a guarantee of sheer driving pleasure. With this
  leading-edge vehicle and attractive price, we will provide customers
  with a compelling offer for electromobility.”</p>
<p> </p>
<p>The BMW i3 will celebrate its international premiere on 29th July at
  parallel events on three continents in the megacities of London, New
  York and Beijing.</p>
<p> </p>
<p>BMW i3 products and services will be sold via a multi-channel sales
  model, comprised of authorized BMW i partners, a Customer Interaction
  Center (CIC) as well as an online platform. All sales channels will be
  fully networked and customers will be able to personalize their entire
  purchasing process to suit their needs. Some markets will also
  introduce a mobile sales force, a sales team which will be available
  to customers outside the traditional showroom.</p>
<p> </p>
<p>With the holistic approach of „360 ° ELECTRIC“, BMW i provides the
  customer with an extensive product and service offer which covers the
  needs of drivers for electromobility. 360 ° ELECTRIC is based on four
  pillars: Charging at home (BMW i Wallbox), charging at public charging
  stations, assistance services as well as innovative mobility services,
  which include comprehensive maintenance services and warrantees,
  flexible car-sharing offers, as well as useful BMW Apps for the
  computer and Smartphone.</p>
<p> </p>
<p>About BMW i. BORN ELECTRIC.<br />BMW i stands for visionary vehicles
  and mobility services, inspirational design and a new interpretation
  of premium that is strongly defined by sustainability across the
  entire value chain. With BMW i, the BMW Group redefines the concept of
  individual mobility. The BMW i3 is the world’s first premium car
  designed from the ground up to be powered by an electric drive system
  with revolutionary lightweight construction. The result is hallmark
  BMW driving pleasure in undiluted form, delivered with zero emissions
  and an engaging intensity unmatched by any electrically powered vehicle.</p>
<p> </p>
<p> </p>
<p>If you have any queries, please contact:<br />
  <br />
  <strong> </strong></p>
<p>
  <strong>Corporate Communications</strong></p>
<p> </p>
<p>Linda Croissant, Business and Finance Communications</p>
<p>
  <a href="mailto:Linda.Croissant@bmw.de">Linda.Croissant@bmw.de</a>,
  Telephone: +49 89 382-35617, Fax: +49 89 382-24418</p>
<p> </p>
<p>Birgit Hiller, Business and Finance Communications</p>
<p>
  <a href="mailto:Birgit.Hiller@bmw.de">Birgit.Hiller@bmw.de</a>,
  Telephone: +49 89 382-39169, Fax: +49 89 382-24418</p>
<p> </p>
<p>Wieland Bruch, Spokesperson BMW i</p>
<p>
  <a href="mailto:Wieland.Bruch@bmw.de">Wieland.Bruch@bmw.de</a>,
  Telephone: +49 89 382-72652, Fax: +49 89 382-24418</p>
<p> </p>
<p>Alexander Bilgeri, Head of Business, Finance and Sustainability Communications</p>
<p>
  <a href="mailto:Alexander.Bilgeri@bmw.de">Alexander.Bilgeri@bmw.de</a>,
  Telephone: +49 89 382-24544, Fax: +49 89 382-24418</p>
<p> </p>
<p>Media website: <a href="https://newsroom.bmwgroup.com/global/en">https://newsroom.bmwgroup.com/global/en</a></p>
<p>Email: <a href="mailto:presse@bmw.de">presse@bmw.de</a></p>
<p> </p>
<p>
  <strong>The BMW Group</strong></p>
<p>The BMW Group is the leading premium manufacturer of automobiles and
  motorcycles in the world with its BMW, MINI and Rolls-Royce brands. As
  a global company, the BMW Group operates 28 production and assembly
  facilities in 13 countries and has a global sales network in more than
  140 countries.</p>
<p>In 2012, the BMW Group sold about 1.85 million cars and more than
  117,000 motorcycles worldwide. The profit before tax for the financial
  year 2012 was euro 7.82 billion on revenues amounting to euro 76.85
  billion. At 31 December 2012, the BMW Group had a workforce of 105,876 employees.</p>
<p>The success of the BMW Group has always been built on long-term
  thinking and responsible action. The company has therefore established
  ecological and social sustainability throughout the value chain,
  comprehensive product responsibility and a clear commitment to
  conserving resources as an integral part of its strategy. As a result
  of its efforts, the BMW Group has been ranked industry leader in the
  Dow Jones Sustainability Indexes for the last eight years.</p>
<p> </p>
<p>
  <a href="http://www.bmwgroup.com/">www.bmwgroup.com</a></p>
<p>Facebook: <a href="http://www.facebook.com/BMWGroup">http://www.facebook.com/BMWGroup</a></p>
<p>Twitter: <a href="http://twitter.com/BMWGroup">http://twitter.com/BMWGroup</a></p>
<p>YouTube: <a href="http://www.youtube.com/BMWGroupview">http://www.youtube.com/BMWGroupview</a></p>
<p>Google+: <a href="http://googleplus.bmwgroup.com/">http://googleplus.bmwgroup.com</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,Sales &amp; Finance,BMW i,Product,BMW]]></category>
            <pubDate>Mon, 22 Jul 2013 09:00:00 +0200</pubDate>
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                        <title>The BMW i3 Concept Coupe.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/the-bmw-i3-concept-coupe-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/the-bmw-i3-concept-coupe-en-ae/</guid><pp:caseid>813148</pp:caseid><pp:summary><![CDATA[The world premiere of the BMW i3 Concept Coupe sees the BMW Group unveil a particularly nimble and emotive version of its concept for sustainable premium-class motoring with zero local emissions. The study presented at the 2012 Los Angeles Auto Show has been brought out in parallel to the ongoing development process for getting the first ever all-electric model from the BMW i brand ready for series production, and demonstrates the potential for conceivably extending the model range.]]></pp:summary><description><![CDATA[<div class="imported-article"><div>
  <div>
    <strong>The BMW i3 Concept Coupe.</strong></div>
  <div>
    <strong>Contents.</strong></div>
  <div>
    <strong>
      <strong> </strong></strong></div>
  <div>
    <p>The future promises even greater agility:<br />The BMW i3 Concept
      Coupe.
      ..............................................................................  2</p></div>
  <div>
    <p> </p>
    <p>Please find attached the press kit "The BMW i3 Concept Coupe."</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Kit,BMW i,Product,BMW]]></category>
            <pubDate>Wed, 28 Nov 2012 03:30:00 +0100</pubDate>
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                        <title>BMW Group presents mobility of the future +++ World premiere of the BMW i3 Concept and BMW i8 concept +++ Reithofer: A milestone in the history of the company +++ Sustainability across the entire value added chain</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/bmw-group-presents-mobility-of-the-future--world-premiere-of-the-bmw-i3-concept-and-bmw-i8-concept--reithofer-a-milestone-in-the-history-of-the-company--sustainability-across-the-entire-value-added-chain-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/bmw-group-presents-mobility-of-the-future--world-premiere-of-the-bmw-i3-concept-and-bmw-i8-concept--reithofer-a-milestone-in-the-history-of-the-company--sustainability-across-the-entire-value-added-chain-en-ae/</guid><pp:caseid>813067</pp:caseid><pp:summary><![CDATA[The BMW Group showcases its visions of future mobility in the shape of the BMW i3 Concept and BMW i8 Concept studies. Unveiled for the first time, these concept vehicles provide a glimpse of the first electrically powered production cars from the new BMW i sub-brand, due to be launched as the BMW i3 in 2013 and the BMW i8 in 2014.]]></pp:summary><description><![CDATA[<div class="imported-article">
<p>
	<strong>Frankfurt a.M. / Munich.</strong>
	The BMW Group showcases its
	visions of future

	<strong>mobility in the shape of the BMW i3
    Concept     and BMW i8 Concept studies.
	</strong>Unveiled for the
  first time,   these concept vehicles provide a glimpse of the first
  electrically   powered production cars from the new BMW i sub-brand,
  due to be   launched as the BMW i3 in 2013 and the BMW i8 in 2014.
</p>
<p>“We are marking another milestone in the history of the BMW
  Group. As Chairman of the Board and an engineer myself, I am very
  proud of this project,” declared Norbert Reithofer, Chairman of
  the Board of Management of BMW AG, at Friday’s premiere of the
  two vehicles in Frankfurt. “As the world’s leading premium
  car manufacturer, our aim is to offer customers purpose-built
  electric-drive cars as well,” he added.
</p>
<p>With its zero-emission electric drive and a range of approximately
  150 kilometres, the BMW i3 Concept has been specifically developed for
  use in an urban environment, its dynamic 125 kW electric motor and
  rear-wheel drive ensuring BMW-style dynamic handling. Thanks to its
  innovative LifeDrive architecture featuring a carbon passenger cell,
  the BMW i3 Concept combines an extremely low weight of 1,250 kilograms
  with optimal interior space and the highest crash safety levels. With
  four seats and a 200-litre luggage compartment, this vehicle is fully
  suited for everyday use.
</p>
<p>
	<strong>Draeger: a revolution in car design</strong>
</p>
<p>“This vehicle will mark the launch of the first volume-produced
  car featuring bodywork largely made of carbon. It’s a revolution
  in automotive design,” stressed Klaus Draeger, Member of the
  Board responsible for Development. The application of this new CFRP
  technology allows a weight reduction, compared to a conventional
  electric car, of between 250 and 350 kilos, and that means more
  dynamic handling coupled with a greater range. The BMW i3 does the 0
  to 100 km/h sprint in less than eight seconds, while a high-speed
  charger achieves an 80% battery charge in just an hour.
</p>
<p>Thanks to the emission-free drivetrain and a value added chain
  designed to be sustainable all along the line, life cycle emission
  figures for the BMW i3 are at least a third lower than for a highly
  efficient combustion-engine car. If the BMW i3 is run on electricity
  from renewable sources, the figures improve by well over 50%.
</p>
<p>
	<strong>BMW i8 Concept: new-generation sports car</strong>
</p>
<p>The BMW i8 Concept goes from 0 to 100 km/h in less than five seconds
  and boasts fuel consumption of under three litres per 100 km. Its
  plug-in hybrid drive with a system output of 260 kW allows a range of
  up to 35 kilometres in electric mode – sufficient for most
  everyday journeys. For more dynamic driving or out-of-town routes, a
  high-performance three-cylinder petrol engine also comes into play.
  The sports car has an electronically governed top speed of 250 km/h
  and space for up to four occupants. “The BMW i8 Concept is the
  sports car for a new generation – pure, emotional and
  sustainable,” Draeger underlined.
</p>
<p>With BMW i, the BMW Group is corroborating its position as the most
  innovative and sustainable auto manufacturer in the world, as
  reflected in the fact that it has been the supersector leader in the
  Dow Jones Sustainability Indexes for the sixth year running. With BMW
  i, the BMW Group is providing answers to the mobility challenges of
  the future while pursuing a holistic approach. In addition to
  purpose-built premium vehicles with electric drive, the company is
  also offering intelligent mobility services.
</p>
<p>The focus here is on solutions for improved use of parking space,
  intelligent navigation systems with location-based information,
  intermodal route planning and car-sharing schemes such as DriveNow.
  Following MyCityWay, ParkatmyHouse marks the second investment by the
  recently launched venture capital company BMW i Ventures in a company
  providing internet-based mobility services. Parkatmyhouse allows
  private individuals to use the internet or a smartphone app to rent
  out their private parking spaces on a short- or long-term basis.
</p>
<p>Both the BMW i3 and the BMW i8 will be built at BMW’s Leipzig
  plant in Germany. Some 400 million euros are earmarked for investment
  in new buildings and facilities by 2013, while 800 new jobs are to be
  created. Vehicle production will be CO2 neutral and will draw on
  renewable resources. The company is currently investigating the
  possibility of erecting its own wind turbines on the plant site.
</p>
<p> </p>
<p> </p>
<p>
	<strong>The BMW Group</strong>
</p>
<p>The BMW Group is one of the most successful manufacturers of
  automobiles and motorcycles in the world with its BMW, MINI and
  Rolls-Royce brands. As a global company, the BMW Group operates 25
  production and assembly facilities in 14 countries and has a
  global sales network in more than 140 countries.
</p>
<p>The BMW Group achieved a global sales volume of approximately 1.29
  million automobiles and over 87,000 motorcycles for the 2009 financial
  year. Revenues totalled euro 50.68 billion. At 31 December 2009, the
  company employed a global workforce of approximately 96,000   associates.
</p>
<p>The success of the BMW Group has always been built on long-term
  thinking and responsible action. The company has therefore established
  ecological and social sustainability throughout the value chain,
  comprehensive product responsibility and a clear commitment to
  conserving resources as an integral part of its strategy. As a result
  of its efforts, the BMW Group has been ranked industry leader in the
  Dow Jones Sustainability Indexes for the last six years.
</p>
<div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,BMW i,Product,BMW]]></category>
            <pubDate>Fri, 29 Jul 2011 12:00:00 +0200</pubDate>
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