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                    <title><![CDATA[BMW Group Newsroom Middle East]]></title>
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                    <pubDate>Wed, 16 Oct 2019 02:00:00 +0200</pubDate>
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                        <title>M Performance Parts enhance athletic character of new BMW 2 Series Gran Coupe even further.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/m-performance-parts-enhance-athletic-character-of-new-bmw-2-series-gran-coupe-even-further-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/m-performance-parts-enhance-athletic-character-of-new-bmw-2-series-gran-coupe-even-further-en-ae/</guid><pp:caseid>813401</pp:caseid><pp:summary><![CDATA[Numerous ways for dynamically customising exterior, interior and more.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> Thanks to its combination of expressive
  design and outstanding brand-typical driving dynamics, the new BMW 2
  Series Gran Coupe (fuel consumption combined: 7.1 – 4.2 l/100 km, CO2
  emissions combined: 162-110 g/km*) has everything it takes to continue
  the seven-year success story of the BMW Gran Coupe in the compact
  segment too. In order to accentuate its athletic character even more
  and tailor the BMW 2 Series Gran Coupe to the needs and requirements
  of motorsport-enthusiastic customers, BMW also offers a wide range of
  M Performance Parts from the date of launch in November 2019.</p>
<p>Developed by BMW M Gmbh experts with their many years of motorsport
  expertise and countless victories on the world’s race tracks, these
  components meet the highest requirements with regard to performance,
  production quality and design. The M Performance Parts are not only
  visually attractive, but also integral elements of the light-weight
  construction concept. All components are perfectly matched to the
  specific character to the BMW 2 Series Gran Coupe.</p>
<p>
  <strong>Attractive and functional details for more distinctive visual appeal.</strong>
  <br />A number of individual options enable the customer to enhance
  the exterior of the new BMW 2 Series Gran Coupe to give it even more
  dynamic looks. The M rear spoiler in high-gloss black not only adds an
  attractive touch of visual flair, but also optimises the air stream
  around the car and positively affects driving behaviour thanks to
  reducing lift. The high-gloss black model inscriptions as well as the
  round M Performance stainless steel tail pipe finishers with titanium
  outer pipe and carbon fibre casing enhance the rear view of the car
  greatly. The high-gloss black mesh-style M front ornamental grille
  gives the front a highly dynamic look. The Carbon M Performance
  exterior mirror caps add both discreet yet distinctive details to the
  side view of the car. Like all carbon fibre components they are
  hand-crafted, sealed with a clear finish and given a high-gloss polish
  for an impressive depth effect. The structure, which is so
  characteristic for this material, makes these carbon-fibre reinforced
  plastic components very impressive to look at.</p>
<p>
  <strong>Luxurious as well as racing-style interior flair. </strong>
  <br />The interior of the new BMW 2 Sereis Gran Coupe can also be
  upgraded with various M Performance Parts. The most distinctive visual
  detail is the M Performance steering wheel. Its extremely high-grip
  alcantara handling area features large thumbrests and special
  underlining. The steering wheel gives the driver the feeling of
  becoming one with the car, which is essential for dynamic and safe
  driving. The red centre marking further supports this. Another visual
  highlight is the silver-grey, hand-sewn cross-stitch on the steering
  wheel rim. The carbon fibre/alcantara steering wheel trim rounds off
  the impressive look perfectly. The shift paddles of the M Performance
  steering wheel can also be ordered in an M Performance version with
  carbon fibre fabric instead of the standard chrome surface for
  versions of the BMW 2 Sereis Gran Coupe with 7-speed double-clutch,
  8-speed Steptronic or 8-speed Steptronic sports transmission. The
  sporty-luxurious ambience is rounded off by the M Performance floor
  mats with M Performance inscription, a pennant in the hallmark M
  colours and a surround in leather look including decorative seam in
  contrasting colours.</p>
<p>
  <strong>Top-level dynamic performance thanks to sports brake system.</strong>
  <br />Not only insiders know that it isn’t engine power alone that
  leads to success, but above all braking performance. And since this
  insight from motor racing can also be applied to road use, the BMW 2
  Series Gran Coupe may also be equipped with an M Performance brake
  system featuring highly distinctive red brake saddles. Its larger,
  inner-vented and perforated lightweight construction brake discs offer
  further improved braking response, optimised deceleration even under
  extreme conditions as well as maximum resilience.</p>
<p>
  <strong>18 and 19 inch complete wheel sets add athletic character.</strong>
  <br />The 18 inch M Performance Y-Spoke Styling 554 M forged wheels
  and the 19 inch M Performance Double Spoke Styling 555 M complete
  wheel sets emphasise the sporty character of the BMW 2 Series Grand
  Coupe. In Jet Black matt they add yet another athletic touch to the
  car’s sporty visual appeal. An especially charismatic highlight is
  added in the case of the 19 inch wheel thanks to the burnished finish
  with matt clear lacquer giving the car a eye-catching bicolour look.
  The 18 inch M Performance Y-Spoke Styling 554 M forged wheel is also
  available as a complete winter wheel set. Whoever prefers a bicolour
  wheel in the cold time of the year too, there is the 18 inch M
  Performance Double-Spoke 556 M Bicolour light alloy wheel (Cerium
  Grey, burnished).</p>
<p>Experience the M Performance spirit even when the car is
  stationary.<br />The thrilling motorsport atmosphere generated by the
  M Performance Parts is not only limited to when you are driving the
  BMW 2 Series Gran Coupe but also when you get in and out. For example
  the M Performance slide set for the LED door projectors is a very
  eye-catching option, allowing you to project your clear commitment to
  sporty driving onto the asphalt. The M Performance key holder made of
  high-quality alcantara with carbon fibre insert builds anticipation
  for the driving experience to come and makes the look and feel of pure
  driving pleasure come alive. Thanks to the internal hex screw in M
  Light Blue, the car key is firmly connected to the holder and
  therefore effectively protected from being scratched or damaged. The M
  Performance tyre bags made of high-quality and resilient plastic
  material not only make storing and transporting the wheels a clean and
  safe affair, but also bring a racing feel to your garage thanks to
  their distinctive M Performance design. And each bag is clearly marked
  so allocating tyres is easy.</p><div class="co2emission"><div class="co2emission-headline">CO2 EMISSIONS & CONSUMPTION.</div><div class="co2emission-text"><p>Fuel consumption combined: 7.1 – 4.2 l/100 km,CO2 emissions combined:
  162-110 g/km</p></div></div><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,BMW M,Gran Coupé,2 Series,F44,Product,BMW]]></category>
            <pubDate>Wed, 16 Oct 2019 02:00:00 +0200</pubDate>
            <pp:lastModified>Wed, 16 Oct 2019 00:00:00 +0000</pp:lastModified>
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                        <title>The new BMW M240i M Performance Edition.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/the-new-bmw-m240i-m-performance-edition-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/the-new-bmw-m240i-m-performance-edition-en-ae/</guid><pp:caseid>813246</pp:caseid><pp:summary><![CDATA[Attractive M Performance Parts enhance the dynamic character of the sporty coupé. With the new BMW M240i M Performance Edition, BMW M is now launching a special series in line with this trend.  (combined fuel consumption:  8.5 – 7.7 l/100 km; combined CO2 emissions: 195 – 176 g/km)*.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong>
  <span> The desire for individualisation remains unbroken. With M
    Performance Parts, BMW offers sports-oriented customers the
    opportunity to customise their cars according to their preferences.
    With the new BMW M240i M Performance Edition, BMW M is now launching
    a special series in line with this trend. It has been designed to
    express the athletic appeal of the compact sport coupé even more.
    The Edition model already features many high-grade exterior
    components from the M Performance accessory program ex works. These
    have been harmonised with care and enhance the sporty appearance and
    dynamic appeal of the powerful Coupé even further. Carbon fibre or
    black detail parts provide distinctive contrasts to the Alpine White
    paintwork. The BMW M240i M Performance Edition is powered by a 250
    kW/340 hp inline 6-cylinder engine with M Performance TwinPower
    Turbo Technology <strong>(combined fuel consumption:</strong>
    <strong> 8.5 – 7.7 l/100 km; combined CO2 emissions: 195 – 176 g/km)*.</strong></span></p>
<p>
  <strong>Powerful statement and outstanding athleticism.</strong> <br />
  <span> The athletic look of the compact sports coupé is highlighted
    especially by the large 19 inch light alloy wheels, fitted with
    225/35 R19 (front) and 245/30 R19 (rear) mixed tyres. The
    high-quality double-spoke forged wheels are finished in bicolor
    Orbit Grey and have a diamond polished visible side; at the front
    the special edition features  areodynamics parts consisting of air
    guides, splitter and bumper front section, whose spoiler lip is
    finished in matt black. The radiator grille including kidney grille
    bars is also in black. The partly painted rear diffuser and a
    carbon-fibre rear spoiler add to the car’s expressive appeal. Here,
    too, carbon fibre and black colours create an impressive contrast to
    the car’s white paintwork. </span></p>
<p>
  <span>Carbon fibre tailpipe trim with embossed M logo underline the
    motor racing character of this edition model. Carbon fibre outside
    mirror caps and the side sill attachments with foiled M Performance
    inscription round off the dynamic appearance of the BMW M240i M
    Performance Edition.</span></p>
<p>Uncompromising quality and performance. All M Performance components
  have been developed especially for the BMW M240i incorporating the
  full motor sports know-how of BMW M GmbH and are perfectly harmonised
  with each other. Together they optimise the aerodynamic <span>flow
    pattern around the car thereby optimising its handling and driving
    performance. The BMW M240i M Performance Edition is assembled
    exclusively in the BMW Leipzig plant.</span></p>
<p>
  <strong>Consistently sporty, with optional BMW xDrive.</strong>
  <br />
  <span>The powerful BMW M240i M Performance Edition can be ordered
    either with a 6-speed manual gearbox or an 8-speed Steptronic sports
    transmission. In addition BMW xDrive is optionally available for the
    high performance coupé. In this case the car always comes with
    automatic transmission. The compact sports car boasts impressive
    performance figures. In conjunction with the all-wheel drive
      <strong>(combined fuel consumption: 8.0 l/100 km, combined CO2
      emissions: 184 g/km)*</strong> it sprints from zero to 100 km/h in
    only 4.4 seconds, the top speed being 250 km/h for every drive variant.</span></p>
<p>
  <span>The BMW M240i M Performance Edition is limited to 750 units and
    will be available from July 2017.</span></p>
<p> </p>
<p>* The fuel consumption figures were calculated based on the ECE test
  cycle, dependent on the choice of transmission and the configuration
  of the drivetrain.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,Coupé,2 Series,F22,F22 LCI,M240,Product,BMW]]></category>
            <pubDate>Tue, 16 May 2017 00:01:00 +0200</pubDate>
            <pp:lastModified>Mon, 15 May 2017 22:01:00 +0000</pp:lastModified>
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                        <title>30 years of BMW all-wheel drive:From the BMW 325i “Allrad” to the BMW X5 xDrive40e.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/30-years-of-bmw-all-wheel-drivefrom-the-bmw-325i-allrad-to-the-bmw-x5-xdrive40e-en-ae_20260909115124045/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/30-years-of-bmw-all-wheel-drivefrom-the-bmw-325i-allrad-to-the-bmw-x5-xdrive40e-en-ae_20260909115124045/</guid><pp:caseid>813323</pp:caseid><pp:summary><![CDATA[BMW, one of the world’s most successful premium carmakers, also boasts an excellent position in the all-wheel-drive market, a segment it first entered 30 years ago. Around one in three BMW cars sold around the world is now equipped with the intelligent BMW xDrive all-wheel-drive system.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>BMW, one of the world’s most successful premium carmakers, also
  boasts an excellent position in the all-wheel-drive market, a segment
  it first entered 30 years ago. Around one in three BMW cars sold
  around the world is now equipped with the intelligent BMW xDrive
  all-wheel-drive system. BMW’s success in this segment has been driven
  not only by the ever-popular BMW X models but also by all-wheel-drive
  models based on the other model series, from the BMW 1 Series to the
  BMW 7 Series. Across these model series, a large choice of AWD models
  is offered in a wide range of engine versions. At the same time, BMW
  continues to refine this technology and take it in new directions. By
  offering BMW xDrive in combination with a hybrid drive and with a
  front-wheel-drive platform, the company has repeatedly demonstrated
  its proficiency in the all-wheel-drive field, proficiency that will
  secure BMW’s position at the forefront of this sector well into the
  future. Today, BMW offers more than 110 models – of either
  transmission type – with BMW xDrive in 12 different model series, as
  well as the plug-in hybrid BMW i8 sports car and the compact BMW 225xe
  with electrified all-wheel drive.</p>
<p>
  <span>
    <strong>The focus from day one: traction and dynamics.</strong></span>
  <span>
    <br /></span>BMW’s first foray into the all-wheel-drive market came
  with the unveiling of the BMW 325i “Allrad” at the Frankfurt Motor
  Show (IAA) in 1985. From the outside, the newcomer didn’t immediately
  reveal its inner qualities, so its performance when the journalists
  took it out on the test track was even more of an eye-opener. This
  very first BMW all-wheel-drive system not only improved traction away
  from surfaced roads and in adverse weather conditions, but also made
  for more dynamic handling through corners. “The new BMW is the new
  champion when it comes to handling,” was the verdict of the testers
  from German car magazine Auto Zeitung not long after the first unveiling.</p>
<p>Today, the intelligent BMW xDrive all-wheel-drive system takes
  typical BMW driving dynamics to new levels. The current generation of
  this system is controlled by the Integrated Chassis Management (ICM)
  system, which ensures that xDrive always responds appropriately at the
  earliest possible moment, based on reliable sensing and monitoring of
  the current driving situation. The interventions may be performed
  either entirely by BMW xDrive, or by xDrive in combination with
  Dynamic Stability Control (DSC) or Dynamic Performance Control (DPC).
  The resulting fast and precise control of drive power distribution
  ensures typical BMW handling characteristics even under extremely
  dynamic cornering.</p>
<p>The all-wheel-drive system is biased towards the typical BMW
  rear-wheel-drive characteristics. That is to say, on the
  all-wheel-drive models a greater share of the drive power is sent to
  the rear wheels, even under normal driving conditions. This maintains
  the typical BMW precise steering response, with virtually no torque
  steer. For crisp turn-in and high tracking stability, the
  latest-generation BMW xDrive system starts increasing the amount of
  power sent to the rear wheels as soon as the vehicle enters a corner,
  further enhancing the driving pleasure for which BMW is a byword.</p>
<p>
  <span>
    <strong>BMW all-wheel-drive technology: continuous evolution since 1985.</strong></span>
  <br />The full-time all-wheel-drive system featured on the BMW 325i
  “Allrad” of 1985 split the drive power in a ratio of 37 to 63 per cent
  between the front and rear wheels. In response to wheel speed
  differences, visco locks in the transfer case and rear differential
  were capable of providing a virtually rigid connection between the
  front and rear wheels, in order to improve traction and stability.
  This model’s name was soon changed to BMW 325iX, and from 1988 it was
  offered in a “touring” version as well (lower-case spelling up to and
  including the E46 series).</p>
<p>
  <strong>1991: BMW 525iX.</strong>
  <br />Three years on, BMW introduced an all-wheel-drive model in the
  BMW 5 Series too. For the first time, the power split was now
  electronically controlled. The newly developed system featured
  multi-plate clutches that allowed the default 36:64 front-to-rear
  power split to be varied seamlessly and automatically in line with
  driving conditions. Initially a hydraulically controlled multi-plate
  clutch was used at the rear axle, but this was later replaced by
  electronically controlled selective braking intervention. The system
  monitored the driving situation using wheel speed signals from the
  Anti-lock Braking System, supplemented by further information about
  brake status, engine speed and throttle valve position.</p>
<p>From the outset the all-wheel-drive system of the BMW 525iX was a
  class apart. The electronic control system delivered a very fast and
  precise response, resulting in safe, neutral handling characteristics
  even in difficult driving conditions, such as on wet roads or snow. In
  the BMW 5 Series, too, the first all-wheel-drive models were offered
  in both Sedan and touring versions.</p>
<p>
  <span>
    <strong>1999: The Sports Activity Vehicle (SAV) opens a new chapter.</strong></span>
  <br />In the run-up to the new millennium, a highly innovative vehicle
  concept from BMW made its sensational debut. The BMW X5, the first
  Sports Activity Vehicle (SAV), impressed customers with driving
  dynamics that were unmatched among other all-terrain vehicles of the
  time. The outstanding all-wheel-drive system played a big part in
  this. A planetary gear system split the drive power in a ratio of
  38:62 per cent between the front and rear wheels, while electronic
  control systems such as DSC (Dynamic Stability Control), ADB-X
  (Automatic Differential Brake) and HDC (Hill Descent Control) ensured
  the new BMW X5 was both sporty on the road and equipped to handle
  challenging conditions off the beaten track.</p>
<p>In the years following the successful launch of the SAV concept,
  there was no let-up in the fast pace of all-wheel-drive development at
  BMW. The next year, 2000, a model-specific version of the BMW X5’s
  all-wheel drive technology became available for the fourth generation
  of the BMW 3 Series.</p>
<p>
  <span>
    <strong>2003: BMW xDrive makes its debut in the BMW X3 and BMW X5.</strong></span>
  <br />Four years on from the debut of the BMW X5 in 1999, BMW kept up
  the momentum by launching the SAV concept in a further vehicle
  segment. The new BMW X3 was more compact than the BMW X5 and offered
  even more agile handling. It set new benchmarks and remained the only
  premium model in its class for years to come.</p>
<p>The newly developed BMW xDrive all-wheel-drive system, which was
  introduced in the same year in both the BMW X3 and the BMW X5, soon
  extended BMW’s lead in the AWD segment. Based on an extremely
  fast-acting electronic multi-plate clutch in the transfer case, xDrive
  worked in tandem with the Dynamic Stability Control system (DSC) to
  continuously adapt the drive power split to the current driving
  situation. In addition to wheel speed, for the first time the
  electronic control system also took into account Dynamic Stability
  Control data, for example about steering angle, accelerator position
  and lateral acceleration. This is what makes BMW xDrive the world’s
  first, and still only, “intelligent” all-wheel-drive system. Unlike
  conventional all-wheel-drive systems, which only react when at least
  one wheel is already spinning, xDrive is able to detect a risk of
  oversteer or understeer at the very first signs, and proactively
  corrects this by redirecting the flow of drive power.</p>
<p>In the years that followed, the BMW xDrive intelligent
  all-wheel-drive system was fitted not only on the X models but also on
  the xDrive versions of the BMW 3 and 5 Series Sedan and Touring
  models. By the time the second generation of the BMW X3 was introduced
  in 2010, more than 600,000 units of this series had already been sold
  worldwide. A little earlier, sales of the BMW X5 – which entered its
  second generation in 2006 – had topped the one million mark.</p>
<p>
  <strong>2008: SAC with Dynamic Performance Control and hybrid
  drive</strong>. <br />With the two Sports Activity Vehicles now firmly
  established in their respective segments, in 2007 BMW went on to
  present the world’s first Sports Activity Coupe. Unveiled at the
  Frankfurt Motor Show (IAA), the brand-new BMW X6 elevated the typical
  dynamic character of the BMW X models to a new level of intensity. For
  the first time, the intelligent all-wheel-drive system was combined
  with Dynamic Performance Control (DPC), which varies the drive power
  split between the rear wheels when cornering to ensure unrivalled
  agility and stability, even under sudden throttle changes or on
  overrun. In 2009, the BMW Active Hybrid X6 demonstrated a further
  perfect pairing – between BMW xDrive and hybrid propulsion. Meanwhile,
  in the same year, BMW M GmbH added two very special models to its
  range of high-performance sports cars. With an M-tuned BMW xDrive
  system, including Dynamic Performance Control, the BMW X5 M and BMW X6
  M boasted performance that was previously unknown in the
  all-wheel-drive market.</p>
<p>2009 also saw the arrival of a new X model, the BMW X1. For many
  years to come, the BMW X1 was destined to remain the only vehicle of
  its kind in the premium compact segment. Its intelligent BMW xDrive
  all-wheel-drive system, like that of the new BMW X3 (2010), was also
  combinable with Performance Control. This system selectively brakes
  the wheel on the inside of a turn while simultaneously increasing
  engine power, resulting in quick and precise turn-in to corners and
  taking the agile handling of both models to new levels.</p>
<p>
  <strong>BMW xDrive also available for other model series.</strong>
  <br />The steady advance of the BMW X models has been accompanied by
  an increase in the number of xDrive versions offered in the other BMW
  model series too. Designed to improve cornering agility and precision,
  BMW xDrive provides an enhanced driving experience and an optimal
  combination of dynamics and comfort. So it was only a matter of time
  before this intelligent drive technology made its debut in the BMW 7
  Series as well, in 2009. In spring 2012, the first all-wheel-drive
  Coupe and Convertible models were then offered in the sporty BMW 6
  Series. BMW xDrive can also be specified on the current BMW 3 and 5
  Series and, since 2013, on the Convertible, Coupe and Gran Coupe
  models of the new BMW 4 Series.</p>
<p>
  <strong>Driving progress ever forward.</strong>
  <br />BMW took things forward in the premium mid-sized segment with
  the launch of the BMW X4 in 2014. The new Sports Activity Coupe offers
  a unique blend of driving enjoyment, sophisticated style and
  contemporary practicality. It comes with BMW xDrive as standard and is
  available in a wide range of engine versions. In the same year, BMW
  also presented the third generation of the BMW X5, the second
  generation of the BMW X6, and M Sport versions of both models. BMW
  xDrive also made its debut in the new BMW 2 Series Active Tourer. This
  was a debut with a difference, being the first time BMW had combined
  its intelligent all-wheel-drive system with an all-new
  front-wheel-drive format.</p>
<p>With the BMW i8, unveiled in 2014, the BMW Group took a bold new step
  in new directions – which also extended to the all-wheel-drive system.
  This 2+2-seater sports model is powered by a highly advanced plug-in
  hybrid drive system that pairs an internal combustion engine driving
  the rear wheels with a high-performance electric motor driving the
  front wheels.</p>
<p>
  <strong>Focused on the future: BMW xDrive meets BMW eDrive.</strong>
  <br />BMW’s latest all-wheel-drive models bring technology advances
  that are firmly focused on the future of mobility. The BMW i8 was
  followed by the international launch of the first production plug-in
  hybrid model from the BMW core brand: the BMW X5 xDrive40e. Thanks to
  full-time BMW xDrive all-wheel-drive and eDrive BMW EfficientDynamics
  technology, this Sports Activity Vehicle mates thrilling and
  effortless sporty performance with outstanding efficiency. Intelligent
  hybrid power management synchronises the operation of the internal
  combustion engine and the electric motor to maximise efficiency at all
  times, while also responding perfectly to the driver’s demands. The
  drive from the two power units is transferred to the road via the
  full-time BMW xDrive intelligent all-wheel-drive system.</p>
<p>
  <strong>BMW 7 Series: Integral Active Steering combinable with BMW xDrive.</strong>
  <br />In September 2015, the sixth generation of the BMW 7 Series
  makes its world debut at the Frankfurt Motor Show (IAA). This high-end
  BMW luxury model pioneers groundbreaking innovations on all fronts,
  and will be available with BMW xDrive from its market launch in
  October. The new luxury sedan will also be the first model to allow
  intelligent all-wheel-drive to be combined with Integral Active
  Steering – that is to say with passively steering rear wheels.</p>
<p> </p>
<p>Please find attached the complete press kit for download.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[X5,Research &amp; Development,Press Kit,X3,5 Series,Corporate Heritage,X6,Heritage,Drive Technologies,1 Series,BMW,X1,Touring,X5 M,BMW M,F15,3 Series,4 Series,F16,E89 LCI,F48,F25 LCI,F26,F25,E83N,E83,E83 LCI,E72,E71 LCI,E71,E84 LCI,E84,E70 LCI,E70,E53,Chassis &amp; Suspension,2 Series,6 Series,7 Series,X4,M2,F11 LCI,F85,Product]]></category>
            <pubDate>Thu, 14 Jan 2016 00:01:00 +0100</pubDate>
            <pp:lastModified>Wed, 13 Jan 2016 23:01:00 +0000</pp:lastModified>
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                        <title>30 years of BMW all-wheel drive:From the BMW 325i “Allrad” to the BMW X5 xDrive40e.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/30-years-of-bmw-all-wheel-drivefrom-the-bmw-325i-allrad-to-the-bmw-x5-xdrive40e-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/30-years-of-bmw-all-wheel-drivefrom-the-bmw-325i-allrad-to-the-bmw-x5-xdrive40e-en-ae/</guid><pp:caseid>813159</pp:caseid><pp:summary><![CDATA[BMW, one of the world’s most successful premium carmakers, also boasts an excellent position in the all-wheel-drive market, a segment it first entered 30 years ago. Around one in three BMW cars sold around the world is now equipped with the intelligent BMW xDrive all-wheel-drive system.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>BMW, one of the world’s most successful premium carmakers, also
  boasts an excellent position in the all-wheel-drive market, a segment
  it first entered 30 years ago. Around one in three BMW cars sold
  around the world is now equipped with the intelligent BMW xDrive
  all-wheel-drive system. BMW’s success in this segment has been driven
  not only by the ever-popular BMW X models but also by all-wheel-drive
  models based on the other model series, from the BMW 1 Series to the
  BMW 7 Series. Across these model series, a large choice of AWD models
  is offered in a wide range of engine versions. At the same time, BMW
  continues to refine this technology and take it in new directions. By
  offering BMW xDrive in combination with a hybrid drive and with a
  front-wheel-drive platform, the company has repeatedly demonstrated
  its proficiency in the all-wheel-drive field, proficiency that will
  secure BMW’s position at the forefront of this sector well into the
  future. Today, BMW offers more than 110 models – of either
  transmission type – with BMW xDrive in 12 different model series, as
  well as the plug-in hybrid BMW i8 sports car and the compact BMW 225xe
  with electrified all-wheel drive.</p>
<p>
  <span>
    <strong>The focus from day one: traction and dynamics.</strong></span>
  <span>
    <br /></span>BMW’s first foray into the all-wheel-drive market came
  with the unveiling of the BMW 325i “Allrad” at the Frankfurt Motor
  Show (IAA) in 1985. From the outside, the newcomer didn’t immediately
  reveal its inner qualities, so its performance when the journalists
  took it out on the test track was even more of an eye-opener. This
  very first BMW all-wheel-drive system not only improved traction away
  from surfaced roads and in adverse weather conditions, but also made
  for more dynamic handling through corners. “The new BMW is the new
  champion when it comes to handling,” was the verdict of the testers
  from German car magazine Auto Zeitung not long after the first unveiling.</p>
<p>Today, the intelligent BMW xDrive all-wheel-drive system takes
  typical BMW driving dynamics to new levels. The current generation of
  this system is controlled by the Integrated Chassis Management (ICM)
  system, which ensures that xDrive always responds appropriately at the
  earliest possible moment, based on reliable sensing and monitoring of
  the current driving situation. The interventions may be performed
  either entirely by BMW xDrive, or by xDrive in combination with
  Dynamic Stability Control (DSC) or Dynamic Performance Control (DPC).
  The resulting fast and precise control of drive power distribution
  ensures typical BMW handling characteristics even under extremely
  dynamic cornering.</p>
<p>The all-wheel-drive system is biased towards the typical BMW
  rear-wheel-drive characteristics. That is to say, on the
  all-wheel-drive models a greater share of the drive power is sent to
  the rear wheels, even under normal driving conditions. This maintains
  the typical BMW precise steering response, with virtually no torque
  steer. For crisp turn-in and high tracking stability, the
  latest-generation BMW xDrive system starts increasing the amount of
  power sent to the rear wheels as soon as the vehicle enters a corner,
  further enhancing the driving pleasure for which BMW is a byword.</p>
<p>
  <span>
    <strong>BMW all-wheel-drive technology: continuous evolution since 1985.</strong></span>
  <br />The full-time all-wheel-drive system featured on the BMW 325i
  “Allrad” of 1985 split the drive power in a ratio of 37 to 63 per cent
  between the front and rear wheels. In response to wheel speed
  differences, visco locks in the transfer case and rear differential
  were capable of providing a virtually rigid connection between the
  front and rear wheels, in order to improve traction and stability.
  This model’s name was soon changed to BMW 325iX, and from 1988 it was
  offered in a “touring” version as well (lower-case spelling up to and
  including the E46 series).</p>
<p>
  <strong>1991: BMW 525iX.</strong>
  <br />Three years on, BMW introduced an all-wheel-drive model in the
  BMW 5 Series too. For the first time, the power split was now
  electronically controlled. The newly developed system featured
  multi-plate clutches that allowed the default 36:64 front-to-rear
  power split to be varied seamlessly and automatically in line with
  driving conditions. Initially a hydraulically controlled multi-plate
  clutch was used at the rear axle, but this was later replaced by
  electronically controlled selective braking intervention. The system
  monitored the driving situation using wheel speed signals from the
  Anti-lock Braking System, supplemented by further information about
  brake status, engine speed and throttle valve position.</p>
<p>From the outset the all-wheel-drive system of the BMW 525iX was a
  class apart. The electronic control system delivered a very fast and
  precise response, resulting in safe, neutral handling characteristics
  even in difficult driving conditions, such as on wet roads or snow. In
  the BMW 5 Series, too, the first all-wheel-drive models were offered
  in both Sedan and touring versions.</p>
<p>
  <span>
    <strong>1999: The Sports Activity Vehicle (SAV) opens a new chapter.</strong></span>
  <br />In the run-up to the new millennium, a highly innovative vehicle
  concept from BMW made its sensational debut. The BMW X5, the first
  Sports Activity Vehicle (SAV), impressed customers with driving
  dynamics that were unmatched among other all-terrain vehicles of the
  time. The outstanding all-wheel-drive system played a big part in
  this. A planetary gear system split the drive power in a ratio of
  38:62 per cent between the front and rear wheels, while electronic
  control systems such as DSC (Dynamic Stability Control), ADB-X
  (Automatic Differential Brake) and HDC (Hill Descent Control) ensured
  the new BMW X5 was both sporty on the road and equipped to handle
  challenging conditions off the beaten track.</p>
<p>In the years following the successful launch of the SAV concept,
  there was no let-up in the fast pace of all-wheel-drive development at
  BMW. The next year, 2000, a model-specific version of the BMW X5’s
  all-wheel drive technology became available for the fourth generation
  of the BMW 3 Series.</p>
<p>
  <span>
    <strong>2003: BMW xDrive makes its debut in the BMW X3 and BMW X5.</strong></span>
  <br />Four years on from the debut of the BMW X5 in 1999, BMW kept up
  the momentum by launching the SAV concept in a further vehicle
  segment. The new BMW X3 was more compact than the BMW X5 and offered
  even more agile handling. It set new benchmarks and remained the only
  premium model in its class for years to come.</p>
<p>The newly developed BMW xDrive all-wheel-drive system, which was
  introduced in the same year in both the BMW X3 and the BMW X5, soon
  extended BMW’s lead in the AWD segment. Based on an extremely
  fast-acting electronic multi-plate clutch in the transfer case, xDrive
  worked in tandem with the Dynamic Stability Control system (DSC) to
  continuously adapt the drive power split to the current driving
  situation. In addition to wheel speed, for the first time the
  electronic control system also took into account Dynamic Stability
  Control data, for example about steering angle, accelerator position
  and lateral acceleration. This is what makes BMW xDrive the world’s
  first, and still only, “intelligent” all-wheel-drive system. Unlike
  conventional all-wheel-drive systems, which only react when at least
  one wheel is already spinning, xDrive is able to detect a risk of
  oversteer or understeer at the very first signs, and proactively
  corrects this by redirecting the flow of drive power.</p>
<p>In the years that followed, the BMW xDrive intelligent
  all-wheel-drive system was fitted not only on the X models but also on
  the xDrive versions of the BMW 3 and 5 Series Sedan and Touring
  models. By the time the second generation of the BMW X3 was introduced
  in 2010, more than 600,000 units of this series had already been sold
  worldwide. A little earlier, sales of the BMW X5 – which entered its
  second generation in 2006 – had topped the one million mark.</p>
<p>
  <strong>2008: SAC with Dynamic Performance Control and hybrid
  drive</strong>. <br />With the two Sports Activity Vehicles now firmly
  established in their respective segments, in 2007 BMW went on to
  present the world’s first Sports Activity Coupe. Unveiled at the
  Frankfurt Motor Show (IAA), the brand-new BMW X6 elevated the typical
  dynamic character of the BMW X models to a new level of intensity. For
  the first time, the intelligent all-wheel-drive system was combined
  with Dynamic Performance Control (DPC), which varies the drive power
  split between the rear wheels when cornering to ensure unrivalled
  agility and stability, even under sudden throttle changes or on
  overrun. In 2009, the BMW Active Hybrid X6 demonstrated a further
  perfect pairing – between BMW xDrive and hybrid propulsion. Meanwhile,
  in the same year, BMW M GmbH added two very special models to its
  range of high-performance sports cars. With an M-tuned BMW xDrive
  system, including Dynamic Performance Control, the BMW X5 M and BMW X6
  M boasted performance that was previously unknown in the
  all-wheel-drive market.</p>
<p>2009 also saw the arrival of a new X model, the BMW X1. For many
  years to come, the BMW X1 was destined to remain the only vehicle of
  its kind in the premium compact segment. Its intelligent BMW xDrive
  all-wheel-drive system, like that of the new BMW X3 (2010), was also
  combinable with Performance Control. This system selectively brakes
  the wheel on the inside of a turn while simultaneously increasing
  engine power, resulting in quick and precise turn-in to corners and
  taking the agile handling of both models to new levels.</p>
<p>
  <strong>BMW xDrive also available for other model series.</strong>
  <br />The steady advance of the BMW X models has been accompanied by
  an increase in the number of xDrive versions offered in the other BMW
  model series too. Designed to improve cornering agility and precision,
  BMW xDrive provides an enhanced driving experience and an optimal
  combination of dynamics and comfort. So it was only a matter of time
  before this intelligent drive technology made its debut in the BMW 7
  Series as well, in 2009. In spring 2012, the first all-wheel-drive
  Coupe and Convertible models were then offered in the sporty BMW 6
  Series. BMW xDrive can also be specified on the current BMW 3 and 5
  Series and, since 2013, on the Convertible, Coupe and Gran Coupe
  models of the new BMW 4 Series.</p>
<p>
  <strong>Driving progress ever forward.</strong>
  <br />BMW took things forward in the premium mid-sized segment with
  the launch of the BMW X4 in 2014. The new Sports Activity Coupe offers
  a unique blend of driving enjoyment, sophisticated style and
  contemporary practicality. It comes with BMW xDrive as standard and is
  available in a wide range of engine versions. In the same year, BMW
  also presented the third generation of the BMW X5, the second
  generation of the BMW X6, and M Sport versions of both models. BMW
  xDrive also made its debut in the new BMW 2 Series Active Tourer. This
  was a debut with a difference, being the first time BMW had combined
  its intelligent all-wheel-drive system with an all-new
  front-wheel-drive format.</p>
<p>With the BMW i8, unveiled in 2014, the BMW Group took a bold new step
  in new directions – which also extended to the all-wheel-drive system.
  This 2+2-seater sports model is powered by a highly advanced plug-in
  hybrid drive system that pairs an internal combustion engine driving
  the rear wheels with a high-performance electric motor driving the
  front wheels.</p>
<p>
  <strong>Focused on the future: BMW xDrive meets BMW eDrive.</strong>
  <br />BMW’s latest all-wheel-drive models bring technology advances
  that are firmly focused on the future of mobility. The BMW i8 was
  followed by the international launch of the first production plug-in
  hybrid model from the BMW core brand: the BMW X5 xDrive40e. Thanks to
  full-time BMW xDrive all-wheel-drive and eDrive BMW EfficientDynamics
  technology, this Sports Activity Vehicle mates thrilling and
  effortless sporty performance with outstanding efficiency. Intelligent
  hybrid power management synchronises the operation of the internal
  combustion engine and the electric motor to maximise efficiency at all
  times, while also responding perfectly to the driver’s demands. The
  drive from the two power units is transferred to the road via the
  full-time BMW xDrive intelligent all-wheel-drive system.</p>
<p>
  <strong>BMW 7 Series: Integral Active Steering combinable with BMW xDrive.</strong>
  <br />In September 2015, the sixth generation of the BMW 7 Series
  makes its world debut at the Frankfurt Motor Show (IAA). This high-end
  BMW luxury model pioneers groundbreaking innovations on all fronts,
  and will be available with BMW xDrive from its market launch in
  October. The new luxury sedan will also be the first model to allow
  intelligent all-wheel-drive to be combined with Integral Active
  Steering – that is to say with passively steering rear wheels.</p>
<p> </p>
<p>Please find attached the complete press kit for download.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[X5,Research &amp; Development,Press Kit,X3,5 Series,X6,Drive Technologies,1 Series,BMW,X1,F15,3 Series,4 Series,F16,E89 LCI,F48,F25 LCI,F26,F25,E83N,E83,E83 LCI,E72,E71 LCI,E71,E84 LCI,E84,E70 LCI,E70,E53,Chassis &amp; Suspension,2 Series,6 Series,7 Series,X4,Product]]></category>
            <pubDate>Fri, 16 Oct 2015 12:07:00 +0200</pubDate>
            <pp:lastModified>Fri, 16 Oct 2015 10:07:00 +0000</pp:lastModified>
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                        <title>“sport auto Award 2015”: Four BMW models took first place in their category in the magazine’s readers’ choice awards – the BMW M135i, BMW M235i, BMW 335i and BMW M3.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/sport-auto-award-2015-four-bmw-models-took-first-place-in-their-category-in-the-magazines-readers-choice-awards---the-bmw-m135i-bmw-m235i-bmw-335i-and-bmw-m3-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/sport-auto-award-2015-four-bmw-models-took-first-place-in-their-category-in-the-magazines-readers-choice-awards---the-bmw-m135i-bmw-m235i-bmw-335i-and-bmw-m3-en-ae/</guid><pp:caseid>813171</pp:caseid><pp:summary><![CDATA[“sport auto Award 2015”: Four BMW models took first place in their category in the magazine’s readers’ choice awards – the BMW M135i, BMW M235i, BMW 335i and BMW M3.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>BMW has always been synonymous with driving pleasure in all vehicle
  classes. The fact that customers and fans also agree with this
  summation is once again confirmed by the readers’ poll conducted by
  German motoring magazine “sport auto”. Cars from the BMW Group
  received the top scores in four classes. The BMW 335i was voted the
  best sedan car up to € 50,000 for the third time in three years. The
  BMW M3 Sedan was the favorite among readers for the second year in a
  row in the sedans/estates up to € 100,000 class.</p>
<p> </p>
<p>Also for the second time in a row, the BMW M235i took pole position
  in the category for coupés up to € 50,000. In the compact cars class,
  the BMW M135i easily succeeded in fighting off the competition. As in
  the previous year, the BMW M550d xDrive took second place in the
  diesel class, once again underlining the leading role of the BMW Group
  as a supplier of vehicles that combine sporty performance with maximum efficiency.</p>
<p> </p>
<p>
  <strong>Double victory for M Performance automobiles.</strong>
  <br />In the compact class and in the coupés up to € 50,000, the BMW
  M135i (26.7 percent of the votes cast) and the BMW M235i Coupé (38.3
  percent of the votes cast) once again beat off the competition. Both
  vehicles have a six-cylinder engine with M TwinPower turbo technology,
  ensuring spontaneous responsiveness, an exceptional thirst for revs
  and outstanding refinement (fuel consumption combined BMW M235i: 8.1
  l/100 km; CO2 emissions combined: 189 g/km; BMW M135i: 8.0 l/100 km;
  CO2 emissions combined: 188 g/km*).</p>
<p> </p>
<p>
  <strong>Triple win for the BMW 335i Sedan.</strong>
  <br />For the third time in a row, the readers of “sport auto” put the
  BMW 335i in top place in the sedans up to € 50,000 category. The key
  factor for the continuing success of the sports sedan is its in-line
  six-cylinder engine with BMW TwinPower turbo technology. The 225
  kW/306 hp in-line six-cylinder engine makes particularly impressive
  play with the typical BMW virtues of instantaneous responses, an
  exceptional thirst for revs and outstanding refinement. The
  combination of a turbocharger that operates according to the twin
  scroll principle with direct high precision injection and VALVETRONIC
  guarantees an unbeatably efficient balance between driving pleasure
  and fuel consumption (fuel consumption combined BMW 335i: 7.9 l/100
  km; CO2 emissions combined: 186 g/km*).</p>
<p> </p>
<p>
  <strong>The defending title-holder BMW M3.</strong></p>
<p>Garnering 39.4% of reader votes, the BMW M3 had no difficulty
  defending its title as best sedan up to € 100,000, actually managing
  to increase its share of the vote in its second year on the market.
  The fifth generation of the BMW M3 (fuel consumption combined: 8.8
  l/100 km; CO2 emissions combined: 204 g/km*) is powered by a newly
  developed six-cylinder in-line engine. The high-revving unit with M
  TwinPower Turbo technology offers maximum output of 317 kW/431 hp.
  Peak torque of 550 Nm (406 lb-ft) is available across a broad rev band
  and exceeds the maximum offered by the previous BMW M3 by almost 40
  percent. A rigorously applied lightweight design concept has brought
  about a weight reduction of around 80 kilograms. Fuel consumption and
  emissions are down by 25 percent. The BMW M3 Sedan takes just 4.1
  seconds to sprint from 0 – 100 km/h (62 mph) – when fitted with the
  optional seven-speed M Double Clutch Transmission – and also catches
  the eye as a strong performer out on the track as well as in everyday use.</p>
<p> </p>
<p>The “<strong>sport auto Award</strong>” has been presented by German
  motoring magazine “sport auto” since 1980. It is one of the leading
  German awards for sporting cars and is highly coveted by
  manufacturers. In 2015 a total of 230 models were nominated in 30
  series-production categories and a further 10 tuning classes. In this,
  the 23rd year of the awards, 13,601 readers took part in the poll via
  survey postcard, online survey or one of the “sport auto” digital channels.</p>
<p> </p>
<p>
  <strong>Placings at a glance: </strong></p>
<p>Winner – Compact Cars: BMW M135i.</p>
<p>Winner – Coupés up to € 50,000: BMW M235i Coupé.</p>
<p>Winner – Sedans/Estates up to € 50,000: BMW 335i.</p>
<p>Winner – Sedans/Estates up to € 100,000: BMW M3.</p>
<p>Second place – Diesel Cars: BMW M550d xDrive.</p>
<p>Second place – Convertibles up to € 50,000: BMW M235i Convertible</p>
<p>Second place – Convertibles up to € 100,000: BMW M4 Convertible</p>
<p>Second place – Coupés up to € 100,000: BMW M3 Coupé</p>
<p>Third place – Sedans up to € 100,000: BMW M5 30 Years</p>
<p> </p>
<p>Further information on official fuel consumption figures, specific
  CO2 emission values and the electric power consumption of new
  passenger cars is included in the following guideline: “Leitfaden über
  Kraftstoffverbrauch, die CO2 emissions und den Stromverbrauch neuer
  Personenkraftwagen” (Guideline for fuel consumption, CO2 emissions and
  electric power consumption of new passenger cars), which can be
  obtained from all dealerships, from Deutsche Automobil Treuhand GmbH
  (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at
  http://www.dat.de/en/offers/publications/guideline-for-fuel-consumption.html.
  LeitfadenCO2 (GuidelineCO2) (PDF ‒ 2.7 MB).</p>
<p> </p>
<p>* Fuel consumption figures were calculated based on the ECE test
  cycle, dependent on tire format.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Concept Vehicles &amp; Design,Press Release,M3,1 Series,Coupé,BMW,Convertible,BMW M,3 Series,2 Series,F80,F21 LCI,F30,3 Door,F20 LCI,F22,F23,F10,5 Door,M550,Product]]></category>
            <pubDate>Fri, 16 Oct 2015 09:19:00 +0200</pubDate>
            <pp:lastModified>Fri, 16 Oct 2015 07:19:00 +0000</pp:lastModified>
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                        <title>Specifications of the BMW 2 Series Convertible M235i, valid from 03/15.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/specifications-of-the-bmw-2-series-convertible-m235i-valid-from-0315/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/specifications-of-the-bmw-2-series-convertible-m235i-valid-from-0315/</guid><pp:caseid>813174</pp:caseid><pp:summary><![CDATA[Specifications of the BMW 2 Series Convertible M235i, valid from 03/15.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>Please find attached the Specifications of the BMW 2 Series
  Convertible M235i, valid from 03/15.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Technical Data,Fact &amp; Figures,Convertible,BMW M,2 Series,F23,Product,BMW]]></category>
            <pubDate>Fri, 30 Jan 2015 17:00:00 +0100</pubDate>
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                        <title>BMW M Performance Parts for the BMW 2 Series Convertible.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/bmw-m-performance-parts-for-the-bmw-2-series-convertible-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/bmw-m-performance-parts-for-the-bmw-2-series-convertible-en-ae/</guid><pp:caseid>813186</pp:caseid><pp:summary><![CDATA[Enhanced individuality and an extra hit of performance.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich.</strong> At BMW the letter M signals the presence of
  high performance and a very special brand of sporting allure. And now
  Original BMW Accessories from the M Performance range can be specified
  for the new BMW 2 Series Convertible, stylistic and technical
  modifications combining to elevate the joy of sporty driving to even
  higher levels.</p>
<p>
  <strong>Extra dynamism for the exterior.</strong>
  <br />Side skirts and skirt decals with M Performance lettering lend
  the BMW 2 Series Convertible extra sporting appeal, as does the rear
  diffuser. They also match up nicely with the exclusive front grille
  with black trim surround and the carbon exterior mirror caps. BMW M
  Performance accent strips which run along the flanks of the car below
  the crease line inject fresh visual momentum, while attractive BMW M
  Performance 19-inch light-alloy wheels in 405 M and 624 M styling
  advance the cause of exclusive sportiness. The 624 M can be ordered in
  either a bi-colour (matt black / milled) or a polished variant. A
  stainless steel silencer with chromed tailpipe embellishers and
  inscribed M logo ensures the car signs off in dynamic fashion.
  Customers can also specify the tailpipe embellishers in carbon.</p>
<p>
  <strong>High-quality carbon for a more sporting interior.</strong>
  <br />The BMW M Performance Accessories range offers a host of finely
  matched products made from high-quality carbon (some combined with
  Alcantara) for the interior of the BMW 2 Series Convertible. These
  include the selector lever trim or – in manual cars – the gearshift
  lever with Alcantara gaiter, as well as a handbrake grip likewise with
  Alcantara gaiter. The centre console trim, centre armrest and interior
  trim strips can also be retrofitted in carbon as accessories.
  Alcantara steering wheels with carbon trim, which can be specified
  with or without an integrated Race Display, are impressively grippy
  and provide a sporty feel.</p>
<p>Like the easy-care BMW M Performance floor mats with eye-catching M
  Performance lettering, the attractive BMW M Performance pedal covers
  and footrest in stainless steel also emphasise the sporting character
  of the BMW 2 Series Convertible. Another highlight feature is the BMW
  M Performance key case, with its sophisticated Alcantara/carbon
  material combination and blue hex bolt. LED door sill plates in
  stainless steel with illuminated M Performance lettering even bring a
  sporty sense of occasion to climbing aboard.</p>
<p>
  <strong>Boosting performance with the BMW M Performance Power Kit.
  <br /></strong>The BMW M Performance Power Kit for the BMW 220d
  Convertible (fuel consumption combined: 4.7–4.4 l/100 km; CO2
  emissions combined: 124–116 g/km)* boosts engine output by 11 kW/14 hp
  – from 140 kW/190 hp to 151 kW/204 hp – and cuts the car’s 0 – 100
  km/h time by 0.3 seconds. To this end, the engine control unit
  (including engine data update) and the other hardware components, such
  as the larger-capacity intercooler, work together to maximum effect.
  However, despite the higher engine output, there is no increase in
  fuel consumption in the ECE test cycle. Another highlight for
  connoisseurs of sporty driving is the BMW M Performance limited-slip
  differential, which reduces slip through the driven wheels when one
  loses grip. This allows it to optimise traction and thus give the
  car’s on-limit handling even greater precision. The BMW M Performance
  lightweight sports brake discs optimise deceleration (even in the wet)
  thanks to their special perforation and grooving, and reduce unsprung
  mass thanks to their lower weight. They also accentuate the car’s
  sporting profile, especially if light-alloy wheels with an open design
  are fitted.</p>
<p>
  <strong>Original BMW Accessories increase the value of the
  car.<br /></strong>In contrast to many third-party products, Original
  BMW Accessories – which include the range of BMW M Performance Parts –
  are always matched perfectly to the model in question and are
  permitted for use with that vehicle. The car’s warranty, moreover,
  remains unaffected. All of which means the high-quality selection of
  Original BMW Accessories enhances not only the car’s driving pleasure,
  but its value as well.</p>
<p>* The fuel consumption figures were calculated on the basis of the
  ECE test cycle, depending on the tyre format selected.</p>
<p> </p>
<p>Further information on official fuel consumption figures, specific
  CO2 emission values and the electric power consumption of new
  passenger cars is included in the following guideline: “Leitfaden über
  fuel consumption, die CO2 emissions und den Stromverbrauch neuer
  Personenkraftwagen” (Guideline for fuel consumption, CO2 emissions and
  electric power consumption of new passenger cars), which can be
  obtained from all dealerships, from Deutsche Automobil Treuhand GmbH
  (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at
  http://www.dat.de/en/offers/publications/guideline-for-fuel-consumption.html.
  LeitfadenCO2 (GuidelineCO2) (PDF ‒ 2.7 MB).</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,Convertible,2 Series,F23,Product,BMW]]></category>
            <pubDate>Mon, 12 Jan 2015 17:05:00 +0100</pubDate>
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                        <title>Driving pleasure captured on film: The BMW M235i Coupe at the “Drift Mob” shoot in Cape Town.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/driving-pleasure-captured-on-film-the-bmw-m235i-coupe-at-the-drift-mob-shoot-in-cape-town-en-ae/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/driving-pleasure-captured-on-film-the-bmw-m235i-coupe-at-the-drift-mob-shoot-in-cape-town-en-ae/</guid><pp:caseid>813181</pp:caseid><pp:summary><![CDATA[Professional stunt drivers and Hollywood stunt coordinator Mic Rodgers (“The Fast and the Furious”) stage a perfectly choreographed drift show in the centre of the South African metropolis – action clip starring the BMW M Performance automobile to celebrate its premiere on the online platform www.bmw.com/BMWstories on 30 July 2014.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>The BMW 2 Series Coupe takes brand-typical
  driving pleasure to a new dimension. The sportiest vehicle in the
  premium compact segment fascinates with powerful drive technology and
  exceptionally agile handling characteristics. The BMW M235i Coupe
  (fuel consumption combined: 8.1 l/100 km, CO2 emissions combined:
  189 g/km), which offers the extremely intensive experience of superior
  dynamics, recently put on a spectacular performance in the centre of
  the South African metropolis Cape Town. The city’s streets became a
  stage for a “drift mob show” featuring the BMW M235i Coupe,
  professional stunt drivers and a Hollywood film crew that documented
  the sensational happening in a video clip. On 30 July 2014, the drift
  mob video starring the BMW M Performance automobile will celebrate its
  online debut on the new communication platform www.bmw.com/BMWstories.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Press Release,Sales &amp; Finance,Coupé,2 Series,F22,Product,BMW]]></category>
            <pubDate>Wed, 30 Jul 2014 09:00:00 +0200</pubDate>
            <pp:lastModified>Wed, 30 Jul 2014 07:00:00 +0000</pp:lastModified>
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                        <title>Specifications BMW 2 Series Coupe M235i xDrive, 228i, valid from 07/2014.</title>
                        <link>https://newsroom.bmwgroup.com/emea/en-ae/specifications-bmw-2-series-coupe-m235i-xdrive-228i-valid-from-072014/</link>
                        <guid>https://newsroom.bmwgroup.com/emea/en-ae/specifications-bmw-2-series-coupe-m235i-xdrive-228i-valid-from-072014/</guid><pp:caseid>813197</pp:caseid><pp:summary><![CDATA[Please find attached the specifications of the BMW 2 Series Coupe M235i xDrive, 228i, valid from 07/2014.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>Please find attached the specifications of the BMW 2 Series Coupe
  M235i xDrive, 228i, valid from 07/2014.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Osama El-Sherif<br>Tel: +971-4-3129-964<br>E-mail: <a href="mailto:osama.el-sherif@bmwgroup.com">osama.el-sherif@bmwgroup.com</a></div></div></div>]]></description><category><![CDATA[Technical Data,Fact &amp; Figures,Coupé,2 Series,F22,F45,Active Tourer,Product,BMW]]></category>
            <pubDate>Mon, 12 May 2014 12:34:00 +0200</pubDate>
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