19
Fevereiro
2004
|
11:00
Europe/Amsterdam

Perfect technology with a flawless appearance - The new automatic watches from BMW Lifestyle

Resumo
Munich. A sporty, stylish look, a modern design and sophisticated technology - these are the characteristics of the two new BMW automatic watches, the "Slim Watch" for men and women. The watches are ultra-slimline and echo the classical BMW design. The BMW Z4 Roadster, with its clear and precise lines, was the inspiration for the automatic watches' design.

Munich. A sporty, stylish look, a modern design and sophisticated
technology - these are the characteristics of the two new BMW automatic
watches, the "Slim Watch" for men and women. The watches are
ultra-slimline and echo the classical BMW design. The BMW Z4 Roadster,
with its clear and precise lines, was the inspiration for the automatic
watches' design. Both the ladies' and the men's version of the
wristwatch feature an ETA automatic mechanism. The watches'
unmistakable look comes from the matt-brushed steel casing, the
puristic leather strap and the clearly-structured face. Here, the
design of the BMW logo on the number 12 perfectly matches the calendar
on the number 6. In contrast to the round gentleman's wristwatch with a
black face and same-coloured calf leather strap, the ladies' watch has
the black leather strap integrated into the watch casing design. The
white face of the ladies' watch highlights the cool and stylish design.
BMW watches, together with other BMW Lifestyle products, are available
from selected BMW dealers and also via the Internet, at
www.bmw-shop.com/lifestyle. Fine-grade photographic material can be
downloaded from the BMW PressClub at https://newsroom.bmwgroup.com/global/en Should
you have any questions, please do not hesitate to contact F&H,
Public Relations GmbH, the PR agency instructed by BMW Anja Fahs, BMW
Lifestyle Press Service Service line: +49-89-121 75-235, Fax: +49-89-121
75-197 Karin Elvers, BMW, Public Relations, General Interest Media
Telephone: +49-89-382-23742, Fax: +49-89-382-28017 Internet:
https://newsroom.bmwgroup.com/global/en e-mail: bmw@f-und-h.de

Contato de imprensa: Cristina Rola
Tel: +351-21-487-3007
endereço de e-mail: cristina.rola@bmw.pt
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