NEIMAN MARCUS LIMITED EDITION BMW M6 CONVERTIBLE SELLS OUT IN RECORD-BREAKING ONE MINUTE AND THIRTY-TWO SECONDS
Dial-up Frenzy as Customers Vie To Be Among The First Fifty Callers
Woodcliff Lake, NJ - October 18, 2006... The holidays are coming early
for 50 Neiman Marcus customers who managed to place their calls into
BMW to order the new 2007 BMW M6 Convertible that was featured in this
year's Neiman Marcus Christmas Book, as it went on sale today at 12 PM,
EDT. As the clock struck noon, the 1-866-303-2696 phone lines were
completely lit up with buyers who wanted to be sure they were among the
first in the U.S. to own the just-introduced Limited Edition M6. The
Convertible sold out in a mere one minute, thirty-two seconds. Billed
as the "must-have" automobile for the person who has
everything, the luxury convertible made its U.S. debut at the unveiling
of the Neiman Marcus Christmas Book in Dallas on October 3rd. Only 50
of these new U.S. limited-edition models, built especially for Neiman
Marcus, are being produced in the inaugural year. They feature custom
Ruby Black exterior finish accented with Piano Black trim elements, and
power sports seats wrapped in a custom Gold Brown shade of supple BMW
Individual Merino leather. The car can launch you from 0 to 60 mph in
just 4.5 exhilarating seconds, and features a powerful 5.0-liter V-10
engine that produces 500 horsepower. The Limited Edition 2007 BMW M6
Convertible is featured on pages 96-97 of the 2006 Neiman Marcus
Christmas Book, and retails for $139,000. To see the Neiman Marcus
Christmas Book, go to www.neimanmarcus.com.
Tel: 214873000
endereço de e-mail: margarida.peres@partner.bmw.pt