Singapore. MINI Asia today announced the availability of the all-new MINI Cooper 5 Door, a car characterised by the brand's typical driving fun, extended space, and distinctive functionality. These make the five-seater an exceptional phenomenon in its segment, together with its unique design - a combination of tradition and modern, purist styling - and innovative assistance systems.

“Three may be a crowd, but five is a party!” said Daren Ching, Head of MINI Asia. “Meet the all-new MINI Cooper 5 Door – the charismatic icon everyone knows and loves. Now with the added versatility of five doors, active individuals and young families alike can do it all in style. The fun-to-drive spirit of MINI is ever present and I am certain that our fans and customers are as excited as we are to create more adventures and memories together.”

The exterior.

Short overhangs, a small bonnet, a long wheelbase, and large wheels - the proportions of the all-new MINI Cooper 5 Door reflect its urban character. With a length of 4,036 mm, a width of 1,744 mm and a height of 1,464 mm, the body dimensions are almost identical to those of its predecessor and underline the basic idea behind every MINI: To create as much space as possible on a small footprint.

In the case of the all-new MINI Cooper 5 Door, this means an interior that offers enough space for five passengers. Compared to the all-new MINI Cooper 3 Door, the wheelbase is 72 mm longer and the body 172 mm longer. All of which benefits the occupants in terms of comfort and space.

Thanks to its compact silhouette, the model is easy and comfortable to manoeuvre even in tight spaces - with plenty of room for all passengers. The all-new MINI Cooper 5 Door is an original MINI with a high recognition value. The visual tripartite division into a clearly designed body, a wraparound window area and a stepped roof makes it instantly recognisable.

The minimalist design of the front end with its focused expression contributes to this. The new generation also features the iconic MINI round headlights. Together with the octagonal front grille, they form the distinctive MINI face. Standard LED headlights with individually adjustable daytime running light elements enhance the striking appearance. The light signatures are available in three versions to emphasise the character of the vehicle. The all-new MINI Cooper 5 Door interacts with the driver using a specially orchestrated welcome and goodbye animation even before the journey begins.

Reduced body design for a striking look.

The new MINI aesthetic continues at the rear with clear surfaces and flush-fitting taillights. The vertically aligned LED clusters are reminiscent of the classic MINI lights and, like the headlights, can be switched to different settings.

The flush-mounted design of the rear lights lends a modern and purist look to the car’s rear sculpture. It is subdivided by a striking black handle strip with distinctive model lettering. Its horizontal alignment emphasises the all-new MINI Cooper 5 Door's broad stance.

Favoured Trim.

The car can be personalised with the Favoured Trim, where the front radiator grille frame and certain design elements are finished in Vibrant Silver, further enhancing the individuality of the all-new MINI Cooper 5 Door. The tyre diameter is larger than on the outgoing model, emphasising the wide stance of the all-new MINI Cooper 5 Door. 17-inch wheels in U-spoke grey are standard.

Minimalist and immersive.

The design of the front end of the all-new MINI Cooper 5 Door is reduced to the essentials and is reminiscent of the purist design of the classic Mini. Legendary inventor Alec Issigonis designed an interior for the first model with a round instrument in the centre and the characteristic toggle switch strip below. These two elements also structure the cockpit in the all-new MINI Cooper 5 Door.

Behind the steering wheel, the standard head-up display ensures that all relevant content appears in the driver's field of vision. As a result, the dashboard on the driver’s side does not require an additional instrument panel, so it opens the view to the front.

Innovative materials characterise the feel-good atmosphere in the interior of the all-new MINI Cooper 5 Door. A specially developed knitting process is used to create the versatile, easy-care structure of the textile in two-colour design made of recycled polyester. The textile surfaces extend across the curved dashboard and into the door panels. The air vents feature an especially flat design. The horizontal arrangement of the air vents ensures an even flow of air in the cockpit. The direction of the vents can be easily adjusted.

The generous space in the front seats and the clean lines give the cockpit a modern and airy look. JCW seats come standard. Their side panels are upholstered in high-quality fabric right down to the adjustment buttons. Three passengers can sit comfortably in the rear.

The all-new MINI Cooper 5 Door combines charismatic MINI design with an extra portion of functionality. In the rear, the noticeably wider interior provides comfortable space for three passengers. The 60:40 folding rear seats increase the luggage compartment capacity from 275 litres to up to 925 litres.

High-resolution OLED display revolutionises user experience.

Like the round instrument of the outgoing model, the new central icon with its versatile functions is the visual focal point of the interior. The central OLED display in the redesigned cockpit has been moved closer to the driver, making it easier to reach. Its high resolution sets a new standard. Thanks to the MINI Operating System 9, all vehicle functions can be controlled intuitively by touch or voice. The slim touch display has a high-quality glass edge, has grown to 240 mm in diameter and its operating logic is reminiscent of the standards familiar from smartphones.

The graphical presentation of content focuses on the essentials. Vehicle related information is displayed at the top. The lower part of the OLED display provides direct access to the navigation, media, phone and climate control menus. The home button returns the display to its default settings.

The MINI Experience Modes.

The seven MINI Experience Modes can be selected according to mood and personal preference and characterise the atmosphere in the interior. Using the MINI Projector on the rear of the OLED display, they transform the dashboard into matching worlds of colour and pattern. The interplay of projection, ambient lighting and the MINI Interaction Unit creates a unique, immersive experience that extends into the door trim. This opens new possibilities for individualisation. In Personal Mode, for example, a personalised image can be selected as the display background via the MINI App. The dominant colours of the picture are then applied to the dashboard's textile surfaces using a digital colour picker. The ambient lighting under the dashboard and in the door mirror is also colour-coded to match these projections. Each mode has its own customised backgrounds. In Go-kart mode, for example, the display and interior are dominated by the John Cooper Works signature charcoal grey and red.

The new design of the rocker switch strip.

In the latest version of the rocker switch strip with its toggle switches, the parking brake, gear selector, start/stop button, Experience Mode, and volume control are all at your fingertips. Practical benefit: The removal of the gear selector has freed up more space in the centre console, which now features a large open storage compartment in addition to the cup holders. Smartphones can be charged in the wireless charging area at the front of the console and are always ready to hand.

Sustainable Materials.

The new colour and material concept for the all-new MINI Cooper 5 Door is deliberately minimalist. High-quality, environmentally friendly materials are used, such as the knitted recycled polyester surfaces on the dashboard and door trim.

The all-new MINI Cooper 5 Door with petrol engine.

The all-new MINI Cooper 5 Door is available with an efficient petrol engine – the all-new MINI Cooper 5 Door C with a 152 hp three-cylinder engine with 230 Nm of torque. This enables the vehicle to accelerate from a standstill to 100 km/h in 8.0 seconds and reach a top speed of 225 km/h.

Comfortable and sporty mobility.

The track width and wheelbase are generous for this vehicle segment and provide the basis for the hallmark MINI dynamic performance. The all-new MINI Cooper 5 Door features a suspension and damping system tuned for spirited handling. This ensures a high level of everyday driving comfort, combined with the precise steering feel typical of MINI and the powerful brakes.

Highly preloaded anti-roll bar mounts on the axles ensure balanced body handling during dynamic cornering. They also ensure steering precision and accuracy. The result is excellent body support combined with smooth rolling comfort.

Selective tuning of the steering and all stability control systems ensures an exceptional experience in all driving situations. The increased tyre diameter gives the all-new MINI Cooper 5 Door a greater visual presence. At the same time, driving dynamics and ride comfort are improved. In addition, the tyre width of the standard 17-inch rims is increased to 215 mm in order to emphasise the typical MINI go-kart feeling.

"Hey MINI" - the new MINI Intelligent Personal Assistant.

In the all-new MINI Cooper 5 Door, numerous functions can be controlled using the brand’s first fully-fledged voice assistant. The MINI Intelligent Personal Assistant can be activated with the greeting “Hey MINI” or else by using the push-to-talk steering wheel button. Voice-controlled interaction takes place on the circular OLED display in the form of an animation of graphic elements, typography, and an avatar. The driver can easily control navigation, telephone, entertainment, and numerous vehicle functions by voice. The MINI Intelligent Personal Assistant continuously learns from repeated routes. This makes everyday life much more convenient.

The new MINI Operating System 9.

The MINI user interface combines functional and emotional elements. The design is reduced, creating a very modern look based on new graphics. Static and dynamic elements blend naturally into the circular shape of the MINI Interaction Unit, following a clear structure. Micro animations reinforce the intuitive interaction between the driver and the central instrument, thereby underlining the digital character of the new MINI family. The MINI Operating System 9 is an in-house development of the BMW Group. Operation is intuitive and follows standards that are familiar from the consumer electronics sector.

The home menu is located in the centre of the screen. The status bar with the menu items Navigation, Media, Telephone, All Apps and (depending on the situation) Home is located at the bottom of the screen. Favourite functions such as navigation destinations or radio stations can be stored in the tool belt for quick access. The upper part of the screen is reserved for driving-related content, such as speed and important vehicle status information. The standard head-up display presents the most important information in the driver’s line of sight.

Digital Key Plus.

With MINI Digital Key Plus, the smartphone becomes the key and opens the car automatically. The welcome projection of the front and rear lights begins as soon as the driver is less than three metres away; the doors are unlocked when the driver is at less than one and a half metres away from the car. The digital key is transferable to different users, thereby facilitating car sharing in that it is no longer necessary to hand over a conventional vehicle key to the other person.

Additional information enclosed:

1. The all-new MINI Cooper 5 Door prices.
2. The all-new MINI Cooper 5 Door specifications.

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1. The all-new MINI Cooper 5 Door prices.

1. The all-new MINI Cooper 5 Door specifications.

MINI Cooper 5 Door C.

1.5-litre MINI TwinPower Turbo with 7-Speed Dual Clutch Transmission.

Capacity: 1499cc.

Max output: 152 hp at 4900 - 6500 rpm.

Max torque: 230 Nm at 1500 - 4600rpm.

Acceleration: 0-100 km/h in 8 seconds.

Top speed: 225 km/h.

Average fuel consumption: 6.5 l/100 km.

CO₂ emissions: 149 g/km.

Munich, Germany. With compact proportions and an efficient three-cylinder gasoline engine, the MINI Cooper C brings a dynamic go-kart feeling to the road. The modern design with clear body surfaces and distinctive front grille transfers the brand's tradition into the present day. The minimalistic interior design combines clear forms with generous space and a new central instrument.

In-Car Gaming makes it possible:
Increased digital experience with new gaming fun.
The round central instrument with OLED display combines all vehicle information and, in addition to innovative assistance systems for navigation and vehicle control, includes convenient operating functions for the driver and all occupants. In addition, the OLED display in all models of the new MINI family offers another digital innovation. Mattel, Inc., AirConsole, and MINI have added in-car gaming in the new MINI Family with UNO, the world’s #1 traditional games property. Following the success of the previous BMW integration, stationary drivers can connect any passenger to UNO Car Party! via the infotainment system, using their personal devices for up to four players. UNO’s simple, universal gameplay, transcending languages and cultures, brings people together in a new entertainment experience in the car. Vehicles must be in park to enable gameplay.After the exciting pit stop game, it's back on the road in the new MINI Cooper C — agile, aerodynamically optimised and effective.

The four trim variants Essential, Classic, Favoured and JCW added the individual look of the MINI Cooper C with a wide range of equipment options. For varied contrasts, the exterior colors can be combined with one of four roof colors and thus provide opportunities for individual characteristics.

The MINI Cooper C: Efficient drive and safe comfort.
The 115 kW/156 hp three-cylinder engine of the MINI Cooper C (combined fuel consumption: 6.2 l/100 km; combined CO2 emissions: 140 g/km in accordance with WLTP) achieves a torque of 230 Nm and accelerates the vehicle from standstill to 100 km/h in 7.7 seconds. The precisely coordinated suspension and damping system guarantees the British premium small car agile handling — whether in city traffic or on curved country roads. Powerful brakes and direct steering ensure safety, comfort and driving pleasure in equal measure.

Numerous assistance systems for safe and comfortable driving.
The new MINI Operating System 9 is intuitive and easy to operate. Thanks to the unique OLED display and the voice-controlled MINI Intelligent Personal Assistant, occupants have more control, connectivity and personalization than ever before. MINI Navigation helps you navigate through 3D visualization and augmented view and, in addition to current information on traffic conditions, also provides information on free parking spaces including an integrated digital payment option and much more. Camera and radar-based assistance functions increase safety and, if required, assist with steering and lane keeping. In city traffic, stop-and-go situations can be handled confidently thanks to automatic speed and distance management.

In case of queries, please contact:

Corporate Communications

Julian Kisch, Press Spokesperson, Product Communications MINI
Phone: +49-89-382-38072
E-mail: julian.kisch@mini.com

Micaela Sandstede, Head of Communications MINI
Phone: +49-176-601-61611
E-mail: micaela.sandstede@bmw.de

Munich. This landmark year is particularly special as MINI introduces an all-new lineup, featuring the beloved MINI Cooper, the versatile MINI Countryman, and the bold MINI Aceman. These new models represent the next chapter in MINI's storied history, combining cutting-edge technology with the classic driving excitement that MINI is known for.

In addition, Fall 2024 will see the debut of the entire new John Cooper Works lineup, available in both petrol and electric versions. These high-performance models continue the legacy of MINI’s racing heritage, offering enthusiasts a choice between 4-cylinder TwinPower engines and the latest in electric performance.

This year also marks the 60th anniversary of MINI’s first victory at the Monte Carlo Rally - an achievement that solidified MINI’s reputation in motorsport. Fittingly, MINI celebrated this heritage with a category victory at the 2024 24 Hours of Nürburgring race, thanks to the exceptional performance of the MINI John Cooper Works PROtotype prepared by Bulldog Racing.

As MINI commemorates 65 years of automotive excellence, the brand looks forward to continuing its legacy of innovation, racing success, and driving excitement for many years to come.

In case of queries, please contact:

Corporate Communications

Franziska Liebert, Pressesprecherin MINI
Telefon: +49-89-382-28030
E-Mail: franziska.liebert@mini.com    

Andreas Lampka, Head of Communications MINI
Phone: +49-89-382-23662
E-mail: andreas.lampka@mini.com

Munich. The agile MINI Cooper S impresses in urban environments with compact proportions. A high level of driving pleasure, safety, and comfort is provided by the precise MINI typical steering combined with an automatic sports transmission, powerful brakes, and a low center of gravity. The increased track width of the MINI three-door vehicle optimizes driving dynamics in demanding situations. With 150 kW/204 hp, the 2.0 liter TwinPower Turbo engine accelerates the MINI Cooper S (combined fuel consumption: 6.4 — 6.1 l/100 km; combined CO2 emissions: 144 — 138 g/km in accordance with WLTP) with 300 Nm maximum torque from 0 to 100 km/h in 6.6 seconds.

In the John Cooper Works Trim, exclusive equipment details underline MINI's motorsport DNA and remind of the performance-oriented model series due to its aesthetics. Since the legendary victories at the Monte Carlo Rally in the 1960s, the high-performance MINI John Cooper Works models regularly demonstrate the brand's engineering skills to this day, currently with a class victory in the 24-hour race at the Nürburgring in June 2024.

Design inspired by racing.
With distinctive diffusers at the front and rear, the JCW Trim of the MINI Cooper S focuses on performance. The John Cooper Works logo, embossed with clear outlines in the traditional red-white-black color scheme with the symbolized target flag, also stands for this. These trim-specific details are particularly visible on the octagonal front grille in high-gloss black.

The contrasting roof and mirror caps in black provide visual highlights. JCW brake calipers in black with JCW badge and exclusive rim designs in sizes of 17 inches and 18 inches reinforce the MINI Cooper S's powerful appearance in JCW Trim.

John Cooper Works interior with motorsport focus.
Made of black synthetic leather, JCW sports seats for driver and passenger accentuate the exclusive sportiness of the John Cooper Works trim with multicolor knitted material in the shoulder area and red accent seams. The color scheme inspired by motorsport continues on the knitted surface of the dashboard with a trim-specific black and red pattern in the style of a checkered flag.

The high-resolution OLED display with 240 mm diameter summarizes all vehicle-related data. The navigation, media, telephone, and climate settings are easily accessible to the driver and front passenger at any time via the central instrument. With the new MINI Experience Modes, the interior ambiance can be individually coordinated. In the John Cooper Works inspired GO-KART mode, the interior lighting and the central display are anthracite red.

Safe driving and easy parking.
The automatic speed- and distance control helps facilitate traffic while driving. When navigating, the MINI navigation supports the driver through 3D visualization, augmented view, the presentation of the current traffic situation, information on parking options including digital payment options, and much more. As part of the comprehensive Driving Assistant Plus function package, camera and radar-based assistance functions increase safety by assisting with steering and lane keeping.

The Parking Assistant Professional recognizes suitable parking spaces and independently initiates parking processes on request. When getting out, the Safe Exit function monitors the environment as standard and warns of approaching road users before opening the door.

In case of queries, please contact:
Corporate Communications

Julian Kisch, Press Spokesperson, Product Communications MINI
Phone: +49-89-382-38072
E-mail: julian.kisch@mini.com

Andreas Lampka, Head of Communications MINI
Phone: +49-89-382-23662
E-mail: andreas.lampka@mini.com

Singapore. Since the global relaunch of the brand at the turn of the millennium, the MINI has not only developed into a premium vehicle, but it has also reinvented itself time and again without neglecting its own origins and tradition. This constant development and the ability to regularly set new trends have established a large fan base for MINI worldwide and in Singapore. Now, MINI is presenting two of its most important models – the all-new MINI Cooper and all-new MINI Countryman. The two models will be available with all-electric drivetrains – a first for the MINI Countryman – as well as innovative and efficient petrol engines.

“The new MINI family is finally here, and it delivers pure charisma and premium refinement in spades,” said Mr. Daren Ching, Head of MINI Asia. The availability of all-electric drivetrains across both the all-new MINI Cooper and all-new MINI Countryman range enable drivers to enjoy sustainable motoring in style. With these urban companions, we are go-karting towards the future with big love and maximising experiences with a responsible attitude.”

“In Singapore, the heart of MINI beats stronger than ever,” said Ms. Cheryl Chiok, Managing Director, Eurokars Habitat. “Now with the all-new MINI Cooper E being a Category A COE model, and seven different model variants to choose from, our customers have many options to display their flair and individuality like never before – all while staying true to the inventive and unique spirit of MINI.”

The hallmark MINI creative use of space offers maximum flexibility as well as enabling a high degree of variability in terms of interior design. The round OLED display, the MINI Interaction Unit, is both an instrument cluster as well as the centre of experiences and comfort. Textile surfaces revolutionise the aesthetic appeal of the interior by reducing it to the essentials and adding a new level of well-being and warmth.

The exterior: ‘Charismatic Simplicity’.

The new MINI family takes driving fun, the user experience, and the responsible attitude of the brand into a new era, a comprehensive transformation that is reflected in the new design language “Charismatic Simplicity”. This combines the traditional MINI values with progressive innovations in a particularly authentic way, reducing the vehicle design to the essentials. The new models of the MINI family share a purist design that takes equal account of the urban character of MINI and the innovative spirit of the MINI community.

Short overhangs, a short bonnet, a long wheelbase, and big wheels – the proportions of the new model generation are typical MINI. The visual three-part division into the vehicle body, the surrounding window area and the contrasting roof also ensures the new MINI models are instantly recognisable. The surfaces of the all-electric MINI Cooper and MINI Countryman look particularly exciting thanks to the integrative treatment of details. Flush door handles, the absence of fender flares and side scuttles underline the clear and modern overall impression in the all-electric models. The front end of the all-new MINI Cooper and the all-new MINI Countryman is defined by the expressive contour of the new octagonal front grille.

The daytime running light elements of the LED lights support this striking look with fresh radiance due to unique light signatures. All light modes start and end with a specially orchestrated welcome and goodbye animation. This interaction with the vehicle increases the anticipation of the MINI even before you set off.

The new MINI aesthetic also gives the rear section a new, contemporary feel, featuring clear surfaces, and flush rear lights. The vertical light clusters quote the classic MINI lights and can be switched to different modes in the same way as the front headlights. The third brake light and rear fog light are integrated flush into the rear design, emphasising the high quality of the sculptured modern rear section. A defined shoulder section produces a particularly powerful look.

The interior: digital, immersive, & warm.

In the interior, the design of the front section harks back to the elegantly minimalist design of the classic Mini. A round instrument cluster in the centre and a characteristic toggle bar below in combination with the steering with structure the interior with its maximum purist design.  

Underneath the dashboard, the design of the all-new MINI Countryman is particularly tidy in appearance and steeped in history. The design of the newly configured toggle bar quotes the various functions with five individually designed toggle switches. This makes the most important driving functions (parking brake, gear selector, start/stop key, experience mode toggle, volume control) directly accessible. At the same time it eliminates the gear selector in the centre console generating space for practical and spacious storage options. Smartphones can be charged in the wireless charging area at the front of the console and are easier to find thanks to the central storage area.

In line with the consistent reduction in the interior, the new contemporary colour and material concept is deliberately minimalist, too. The dashboard and door panels with knitted surfaces made of recycled polyester create a pleasant atmosphere while at the same time setting specific accentuations with their two-tone design. Three different trims – Classic, Favoured, and JCW – serve the purpose of differentiation, each giving the new MINI its own distinct character.

Starting with the Classic Trim, the three-spoke steering wheel sports a new textile strap in the six o´clock spoke. In addition, MINI uses a modern 2D knitted textile in the interior of a production vehicle for the first time. On the dashboard and doors, two-tone black and blue knitted textile provides a fascinating contrast to the high-quality synthetic leather seat. The latter is available in black featuring a perforated houndstooth pattern, while the side contrasts in blue textile.

The modern, high-quality Favoured Trim is the most expressive option. The perforated synthetic leather seats made of Vescin complement the extravagant interior in dark and light. The exterior with the front grille in Vibrant Silver can be combined in a particularly apt way with the roof. The storage box in the centre console also comes with a knitted surface and a textile strap as standard.

The JCW Trim offers an interpretation of the new material concept that lends maximum emphasis to sporty flair. The JCW seat with sports seat geometry and additional lateral support noticeably enhances comfort. Combined with multi-coloured knitted textile and black synthetic leather with red stitching, the colour concept echoes the design of the dashboard and door trim. A distinct front and rear design likewise highlights the racing DNA of the trim in the exterior, with the vehicle grille and logo in high-gloss black underlining the powerful overall impression.

MINI connects: the new MINI Operating System 9.

The new “Charismatic Simplicity” design language is also reflected in the aesthetic of the user interface, which brings together functional and emotional elements. The reduced design uses new graphics to create an extremely modern look. Static and dynamic elements blend naturally into the circular form of the OLED display, following a clear structure. Micro-animations enhance the already extremely intuitive interaction between the driver and central instrument and underscore the digital character of the new MINI family.

MINI Operating System 9 is an in-house development by the BMW Group and is based on an Android Open Source Project (AOSP) software stack. Operation is intuitive and follows the standards familiar with consumer electronics.

At the centre of the screen is the start menu, where personalised content can be selected and launched by swiping to the side. In the lower section of the screen is the fixed status bar containing the menu items “Navigation”, “Media”, “Telephony”, “All Apps” and, depending on the situation, “Home”, which can be selected directly. Swiping up from the lower edge of the screen reveals a tool belt, a process customers will be familiar with from many consumer electronics devices. Favourite functions can be stored here and called up again rapidly, i. e. navigation destinations and radio stations. The tool belt can also be activated via the star button on the multifunction steering wheel. The upper screen area is reserved for driving-relevant content such as the vehicle speed and important information on the vehicle status. The Head-up display shows the most important information for the driver in their field of view.

The temperature for the driver and front passenger is permanently displayed on the left- and right-hand edge of the screen. The climate control settings are integrated into the MINI Interaction Unit and can always be adjusted on the top layer by touch or voice command. Depending on the Experience Mode selected, a single tap on the speed display transforms the entire MINI Interaction Unit into a MINI-typical speedometer.

When driving, the standard MINI Navigation Package provides support in the form of realistic 3D visualisations in complicated turning situations, display of the current traffic situation even without activated route guidance, information on parking options and much more. In addition, an augmented reality function is available for the visualisation of turn-by-turn directions. A charge-optimised route can be calculated for the all-electric MINI Cooper and MINI Countryman immediately after entering the destination.

MINI Interaction Unit: High-Res OLED display revolutionises the user experience.

The central OLED display sets a new benchmark with its high resolution and, for the first time, its round shape. The centre icon is the defining feature of the interior, extending the classic round instrument of the predecessor model with the addition of a completely new feel and versatile functions. As an instrument cluster, the MINI Interaction Unit is a centre of both experience and comfort. Thanks to the MINI Operating System 9, all vehicle functions can be operated intuitively via touch or voice. In the redesigned cockpit, the display is moved closer to both front seats and is particularly easy to reach. The diameter of the thin touch display with a high-quality glass edge and a diameter of 240 mm is reminiscent of the usual smartphone standards in its operating logic.

The graphic presentation of the content is modern and focuses on the essentials. The upper area contains relevant vehicle-related information such as speed and battery status. When the speed indicator is pressed, a large, striking display with full-screen speedometer appears that puts a clear focus on driving. In the Home menu, the other widgets are displayed in thumbnail view to the left and right of the current menu function. They can be brought up and selected by swiping horizontally to the centre. In the lower area of the OLED display, the menu items Navigation, Media, Phone and Climate can be selected directly at any time. All other functions can be accessed via the menu in the same way as on a smartphone. The display returns to the default setting via the home button.

“Hey MINI!”: the first MINI Intelligent Personal Assistant.

Numerous functions can be controlled using the brand’s first ever fully-fledged voice assistant. The MINI Intelligent Personal Assistant can be activated with the greeting “Hey MINI” or by using the push-to-talk steering wheel button. Voice-controlled interaction takes place on the round OLED display in the form of an animation of graphic elements, typography and an avatar. In order to ensure smoother communication, oral utterances are transmitted instantly and visualised on the display. In this way, it is possible to control navigation, telephony, entertainment and numerous other vehicle functions by simply speaking the relevant command.

A whole new MINI experience: the new MINI Experience Modes.

For the first time, the MINI Experience Modes transmit the driving fun that is typical of the brand by digital and visual means, too. Up to seven MINI Experience Modes bring the dashboard to life. Special light projections extend the colours of the round instrument across the dashboard, expanding the overall experience of the user interface in the interior. Each mode has specially designed backgrounds that convey a vibrant and high-quality effect by means of subtle movements while remaining as distraction-free as possible. When one of the seven modes is selected, the display focuses on a relevant “Mode App”. In Go-Kart Mode there is a highly dynamic focus on MINI’s racing DNA, for example. The display and the interior as a whole feature the colours anthracite and red, while specific analogue displays for driving dynamics complement this MINI Experience Mode inspired by John Cooper Works. Vivid Mode draws on the colours of the album cover for the ambient lighting. Core Mode, Green Mode, Timeless Mode, Balance Mode and Personal Mode are also available for selection according to mood and personal needs. Trail mode, which focuses on the driver's desire to discover, is unique for the MINI Countryman.

What is more, these immersive driving experiences are enhanced by means of completely newly created acoustic worlds consisting of digital MINI Sounds. The repertoire includes an unmistakable MINI brand sound as a mark of identification and jingles for the new MINI Experience Modes, as well as a collection of new sound signals to denote information and warning functions. These so-called earcons serve a similar purpose to visual icons in that they act as clearly established symbols for certain events or information. Some 30 of these sound signals have been newly created – from the acoustic accompaniment of the turn signals and the seat belt warning system.

The all-electric MINI Cooper: the reinvention of the original.

Going into its fifth model generation, the MINI Cooper 3-door still embodies the core of the brand. Within the new MINI family, “Cooper” refers to all MINI 3-door and 5-door models. It is no longer used as an engine specification.

The classic round headlights and the new striking octagonal front grille with its filigree contour defines the front section even more powerfully than its hexagonal predecessor. As with the body design as a whole, the front headlights are not framed with chrome elements anymore. This results in the front section having a focused expression supported by the vehicle’s track width and the dynamic indentation at the wheel arches. A striking black handle strip divides the rear section, its horizontal orientation highlighting the vehicle’s broad stance and the sporty flair that this conveys.

The side view of the all-new MINI Cooper also conveys greater reduction and clarity. For the first time, the model appears without a circumferential Black Band. Reducing the number of components places the body colour more at the centre of interest, thereby ensuring a powerful presence. Black sills visually move the all-new MINI Cooper closer to the road. The vehicle combines a modern take on the hallmark MINI design with outstanding aerodynamic properties. The cd figure of 0.28 is outstanding for the small car segment and makes the MINI extremely efficient.

The minimalist interior .

The clear lines and generous space in the front seats give the interior a modern, airy feel. In the dark, the side lighting is based on the ambient light, thereby contributing to a distinctive interior atmosphere. JCW Sports Seats are available for the all-new MINI Cooper SE, with door panels that are laminated with high-quality textile covering the adjustment buttons. The armrest, mounted on the driver’s seat, provides even more space in the centre console. The rear of the vehicle offers maximum reduction and comfort, while the loading accessories can be conveniently stowed in an additional underfloor storage facility in the luggage compartment. By folding down the rear seat in a 60:40 ratio, the luggage compartment can be flexibly expanded from 200 litres to provide a volume of up to 800 litres.

Enhanced go-kart feeling thanks to electrified drivetrain technology.

The 110 kW/146 hp electric motor of the all-new MINI Cooper E generates a torque of 290 Nm, accelerating the vehicle from standstill to 100 km/h in 8.4 seconds. With an output of 160 kW/212 hp, the all-new MINI Cooper SE sprints from 0 to 100 km/h in 6.7 seconds with a maximum torque of 330 Nm. The range determined according to the WLTP test cycle is up to 305 kilometres for the all-new MINI Cooper E based on the high-voltage battery with 40.7 kWh of capacity. In the all-new MINI Cooper SE, the calculated range increases to a maximum of 402 kilometres due to a battery capacity of 54.2 kWh.

The battery of the all-new MINI Cooper can be charged via alternating current with 11 kW. Fast charging with direct current is possible in the all-new MINI Cooper E with 75 kW and in the all-new MINI Cooper SE with up to 95 kW. At a fast charging station, this allows the battery to be charged from 10 per cent to 80 per cent in just under 30 minutes.

Excellent driving dynamics for comfortable and sporty mobility.

A slightly increased track width and wheelbase provide the basis for excellent driving dynamics. The vehicle is fitted with a suspension and damping system that is tuned for spirited handling. Combined with the precise steering feel typical of MINI, powerful brakes and a low centre of gravity thanks to the high-voltage battery installed in the floor, the all-new MINI Cooper enhances day-to-day convenience.

With highly preloaded stabiliser mounts on the axles, the driver experiences a significantly improved body response during dynamic cornering as well as a valuable gain in steering precision and accuracy. The result is excellent body support combined with smooth rolling comfort. The all-new MINI Cooper is also equipped with a strut brace for an even sportier driving experience.

With its tyre diameter increased to 635 mm, the all-new MINI Cooper has a more powerful visual presence, while at the same time offering improved driving dynamic performance and comfort. The precise set-up of steering and all driving stability control systems, to ensure both comfortable and sporty driving, guarantees an exceptional experience in all driving situations.

Innovative and efficient petrol engine.

With an output of 150kW/198 hp, the four-cylinder engine of the all-new MINI Cooper S accelerates from 0 to 100km/h in 6.6 seconds with a maximum torque of 300Nm.

The all-new MINI Countryman: all-electric and adventurous.

The all-new MINI Countryman combines locally emission-free electric mobility with the highest possible level of environmental compatibility in production as well. This includes dispensing with all chrome decorative elements in the exterior and interior as well as manufacturing the light alloy cast wheels from up to 70 per cent secondary aluminium. In combination with the fact that green electricity is used for production, it has been possible to reduce CO₂ emissions compared to conventional manufacturing processes. In addition, no rare earths are needed for the production of the efficient and permanently current-excited synchronous motors.

The surfaces, the inside of the doors and the vehicle floor and floor mats are made of recycled polyester. This high-quality, colourful and comfortable alternative to traditional materials significantly reduces CO₂ emissions along the value chain and uses less water in production than cotton.

The exterior design: expressive minimalism with character.

Higher, longer, MINI – with an additional six centimetres in height and thirteen centimetres in length, the all-new MINI Countryman has grown noticeably compared to its predecessor, offering even more space and comfort. Wider wheel arches and a clear, modern design enhance the crossover aesthetic appeal of the rugged MINI adventurer.

In addition, the new design of the MINI Countryman embraces improved aerodynamics in order to achieve environmentally friendly consumption figures based on this aspect of the vehicle as well. The result is an impressive cd value of 0.26 for the all-new MINI Countryman – compared to 0.31 in the predecessor model.

Together with the tautly curved bonnet, the slightly wider track and the raised body, the most versatile MINI exudes superior robustness. Viewed from the side, the all-new MINI Countryman has a minimalist appearance with a powerful presence. The circumferential Black Band is narrower than on the predecessor. The distinctive design of the C-pillar supports the roofline at the rear of the vehicle while at the same time making it appear shorter. This makes the entire vehicle body look more upright, emphasising the character of the all-new MINI Countryman.

The interior: individual, multifunctional and full of high-level comfort.

In the interior, the versatile all-new MINI Countryman is the largest and most spacious MINI model available thanks to its high degree of adaptability. The increased body size provides additional headroom and legroom, expanding the space options in the compact premium Crossover. The Favoured Trim gives the all-new MINI Countryman a distinctive character.

The dashboard in the all-new MINI Countryman works entirely without an additional display behind the steering wheel: all relevant content is projected onto the head-up display. This reduction to the essentials opens up the view to the front, shaping the spacious interior with cleverly designed, high-quality components. The entire interior is divided into an upper and lower section along a horizontal line below the new round instrument. Above this, all design elements such as the air vents and door handles are vertically aligned, emphasising the character of the vehicle, also in the interior.

The driver and front passenger enjoy significantly enhanced comfort in the all-new MINI Countryman, with almost three centimetres of additional width in the shoulder and elbow area. The shoulder width of the rear seats has also been increased by 2.5 centimetres.

The sport seats are available in the all-new MINI Countryman SE, and the all-new MINI John Cooper Works Countryman, with electric seat adjustment with memory function standard across the entire all-new MINI Countryman range. Between the front seats, the wide, adjustable central armrest enhances the seating comfort.

With the rear seat folded down, even bulky items can be easily transported in the 460-litre to 1,450-litre luggage compartment. An additional floor compartment provides convenient space for the charging accessories of the all-electric MINI Countryman.

Electrified go-kart feeling based on progressive drivetrain technology.

The all-new MINI Countryman enables locally emission-free mobility and all-electric driving fun. The completely renewed powertrain and increased electric range provide the option to go on excursions beyond the city limits – with two powerful electric motors. Fully electric, the vehicle is available in the all-new MINI Countryman E variant with increased output while all-wheel drive comes as standard on the all-new MINI Countryman SE ALL4.

The 150 kW/198 hp electric motor in the all-new MINI Countryman E achieves 250 Nm of torque, accelerates from standstill to 100 km/h in 8.6 seconds and reaches a top speed of 170 km/h. With 230 kW/304 hp, the electric motors in the all-wheel-drive MINI Countryman SE ALL4 achieve a combined torque of 494 Nm, accelerate the vehicle from 0 to 100 km/h in 5.6 seconds and reach a top speed of 180 km/h. The powerful battery has an energy capacity of 66.5 kWh. The range determined according to the WLTP test cycle is up to 462 kilometres for the all-new MINI Countryman E and up to 433 kilometres for the all-new MINI Countryman SE ALL4.

The battery of the all-new MINI Countryman can be charged via alternating current with 11 kW. Fast charging with direct current is possible in both all-electric models with 130 kW. This means that just under 30 minutes of charging at a fast charging station is enough to charge the battery from 10 per cent to 80 per cent.

Excellent driving dynamics for comfortable and sporty mobility.

A slightly increased track width and enlarged wheelbase provide the basis for excellent driving dynamics. Even the basic chassis of the all-new MINI Countryman conveys a sense of sporty flair with the typical MINI go-kart feeling. As standard, the model features a high-quality, precisely tuned damping system combined with highly preloaded stabilisers. The latter provide an additional gain in steering precision and accuracy while at the same time ensuring sound roll support.

“Precisely tuned” means that the entire set of components from axles, steering and dampers through to ride and stability control systems go together to create an exceptional experience in all situations in terms of comfortable and sporty driving. The all-new MINI Countryman transmits a very direct steering wheel feel with a rack ratio of 55 mm of rack travel per turn of the steering wheel.

The ALL4 all-wheel drive system provides a noticeable increase in traction, safety, driving stability, and agility. Thanks to its fast and precise electronic control, the power is distributed between the front and rear wheels as needed under all road and weather conditions.

The integrated braking system further contributes to the car’s excellent driving dynamics and controllability. A crisp, secure feeling when braking increases the dynamics and precision of the vehicle due to reliable stabilisation. In conjunction with the Driving Assistant package, shorter braking distances increase safety. The customer can choose between a balanced and comfortable chassis configuration or a particularly sporty one, depending on the preferred individual driving experience.

In addition to the 360-degree Parking View, the all-new MINI Countryman is able to identify possible parking spaces more clearly thanks to 12 ultrasonic sensors and four Surround View cameras.

The all-new MINI John Cooper Works Countryman.

The MINI John Cooper Works models have always been known for their exhilarating performance. With its 2.0-litrce four-cylinder engine, the all-new MINI John Cooper Works Countryman embodies this unmistakable driving experience. The John Cooper Works logo has also been redesigned with a modern, clearcut look. For the first time, the logo is being used on the all-new MINI John Cooper Works Countryman in the classic black, red, and white colour scheme.

Exceptional performance makes dynamic driving a joy.

The standard all-wheel drive system distributes its power precisely and reliably in every driving situation. The characteristic sound of the exhaust flap system also makes the all-new MINI John Cooper Works Countryman instantly recognisable as a high-performance model. Inside, the engine sound generated in real time enhances the emotional driving experience.

Optimised pistons, connecting rods, and engine mounts extract maximum power from the two-litre turbo engine. An advanced, dual-drive exhaust turbocharger supercharges the engine. Together with the dethrottled air intake to the combustion chamber, this enables the all-new MINI John Cooper Works Countryman to generate beefy performance and delivers an even more dynamic driving experience in every bend. The tyre diameter, which has been increased by 30 mm, is now 710 mm and the increased tyre width of 245 mm enhances the typical MINI go-kart feeling. Aerodynamically optimsed 20-inch wheels exclusive to JCW round off the extensive range.

The Adaptive Suspension with 15 mm lowering and frequency-selective dampers is available in the all-new MINI John Cooper Works Countryman. This has a purely mechanical chassis that adapts to road conditions and offers significant added value in terms of simultaneous vehicle control.

Great stature on any terrain.

The all-new MINI John Cooper Works Countryman has a bold and sporty look that reflects its performance and versatility. The exterior features a number of model-specific details that enhance its overall appearance. For example, the aerodynamic elements with vertical reflectors on the front of the car emphasise its wide stance, while the new MINI LED headlights with horizontal bars in JCW Signature Mode give the crossover a more expressive look. The front end is also characterised by the newly designed octagonal grille in high-gloss black and the newly designed three-colour JCW logo.

The newly designed C-pillar seamlessly joins the contrasting roof in motorsport-inspired Chili Red. The roof curves down towards the rear, giving the all-new MINI John Cooper Works Countryman an agile silhouette despite its increased height and width. At the rear, the upright John Cooper Works Signature Mode tail lights frame the upright vehicle body and underline the increased width.

Minimalist interior features racing DNA.

The red and black colour scheme at the dashboard, along the door panels and on the high-grade JCW sport seats, is a nod to MINI’s racing heritage.

Progressive drivetrain technology.

With a two-litre seven-speed Sport Dual Clutch Transmission, the all-new MINI John Cooper Works Countryman has an output of 221kW/292hp and accelerates from 0 to 100km/h in 5.4 seconds, with a maximum torque of 400Nm.

The new MINI family is available for viewing at MINI Pitstop by Eurokars Habitat, #01-08 One Holland Village, 7 Holland Village Way, Singapore 275748.

Additional information enclosed:

1. The all-new MINI Cooper prices.
2. The all-new MINI Cooper specifications.
3. The all-new MINI Countryman prices.
4. The all-new MINI Countryman specifications.

                                                                    -End-

1. The all-new MINI Cooper prices.

2. The all-new MINI Cooper specifications. 

MINI Cooper S.

2.0-litre MINI TwinPower Turbo with 7-Speed Sport Dual Clutch Transmission.

Capacity: 1,998 cc.

Max output: 198 hp at 5000 - 6500 rpm.

Max torque: 300 Nm at 1450 - 4500 rpm.

Acceleration: 0-100 km/h in 6.6 seconds.

Top speed: 242 km/h.

Average fuel consumption: 6.8 l/100 km.

CO₂ emissions: 154 g/km.

MINI Cooper E.

MINI Cooper SE.

3. The all-new MINI Countryman prices.

4. The all-new MINI Countryman specifications. 

MINI John Cooper Works Countryman ALL4.

2.0-litre MINI TwinPower Turbo with 7-Speed Sport Dual Clutch Transmission.

Capacity: 1,998 cc.

Max output: 292 hp at 5750 - 6500 rpm.

Max torque: 400 Nm at  2000 - 4500rpm.

Acceleration: 0-100 km/h in 5.4 seconds.

Top speed: 250 km/h.

Average fuel consumption: 8.2 l/100 km.

CO₂ emissions: 188 g/km.

MINI Countryman E.

MINI Countryman SE ALL4.

Munich. The MINI Cooper S 5-door offers passengers more space and comfort. The model is 172 mm longer than the MINI three-door model and has a 72 mm larger wheelbase. Thanks to compact external dimensions, short overhangs, and a small turning circle of 11.4 meters, the five-door model remains a versatile vehicle for the city. Thanks to the increased tire diameter to 625 mm, the MINI Cooper 5-door looks more visually present. At the same time, this improves driving dynamics and driving comfort. The 60:40 folding rear seats allow the volume in the luggage compartment to grow from 275 liters to up to 925 liters and underline the universal idea of MINI: Plenty of space in a small footprint.

Efficient gasoline engine for sporty mobility.
The MINI Cooper S 5-door model has a four-cylinder engine with 150 kW/204 hp (combined fuel consumption: 6.8 — 6.3 l/100 km; combined CO2 emissions: 152 — 141 g/km in accordance with WLTP; CO2 class E) with a maximum torque of 300 Nm. It accelerates to 100 km/h in 6.8 seconds and reaches a top speed of 242 km/h.

The increased track width and longer wheelbase in combination with a precisely tuned suspension and damping system ensure a high level of comfort and lively handling. Combined with the precise steering feel typical of MINI and powerful brakes, this guarantees a high level of comfort in everyday life. Highly prestressed stabilizer bearings on the axles ensure balanced body behavior when dynamically cornering and increase steering precision.

Favoured Trim with individual expression.
Four different trim variants focus on different vehicle characteristics. In Favoured Trim, both the front grille frame and specific design elements are highlighted in vibrant silver and expand the individual expression. The reduced form language of the new MINI design comes into its own in the colour Icy Sunshine Blue. In addition to the brand typical Multitone Roof with a gradual colour gradient, there are three contrasting colours as well as the respective vehicle colour and a total of eleven body colours to choose from. Aerodynamic rim designs in sizes between 16 inches and 18 inches offer further exterior equipment options.

Minimalistic and innovative interior.
Textile surfaces characterize the feel-good atmosphere in the MINI Cooper interior. A specially developed knitting process creates the easy-care, versatile structure of the textile made from recycled polyester. In high-quality Favoured Trim, a two-tone houndstooth pattern adorns the knitted surface of the instrument panel and extends into the door trim. The perforated vescin sports seats are available in Nightshade Blue and Beige and with traditional accent stitching.

The cockpit of the new MINI Cooper 5-door is reminiscent of the puristic design of the classic Mini. With the round OLED display, all vehicle functions can be operated by touch or voice. In the upper area, vehicle-related information is displayed. At the bottom of the OLED display, the menu items Navigation, Media, Telephone and Climate can be selected directly.

The parking brake, gear selector, start/stop key, experience mode and volume control functions are directly accessible via the characteristic toggle switch strip. Instead of a gear selector, there is more storage space in the center console with an open shelf for smartphones. These can be charged via wireless charging and are always at hand.

New driver assistance systems make everyday life easier.
Thanks to 12 ultrasonic sensors and four surround view cameras, Parking Assistant Plus can identify parking spaces more precisely and independently initiate space-restricted parking processes. MINI Digital Key Plus turns the smartphone into a key. As soon as the driver is within three meters of the vehicle, the welcome projections of the front and rear lights start, and the doors open at a distance of less than one and a half meters. The digital key can be transferred to various users and replaces the transfer of the classic vehicle key for easier car sharing.

In case of queries, please contact:

Corporate Communications

Franziska Liebert, Spokesperson MINI
Phone: +49-89-382-28030
E-mail: franziska.liebert@mini.com

Andreas Lampka, Head of Communications MINI
Phone: +49-89-382-23662
E-mail: andreas.lampka@mini.com

With a range of up to 402 kilometers according to the WLTP test cycle, the MINI Cooper SE in Classic Trim promises a long and locally emission-free driving experience in iconic MINI style. The Classic Trim accentuates the timeless design with details such as a high-gloss black grille frame and synthetic Vescin leather seats with a perforated houndstooth pattern. The vehicle is rounded off by modern highlights such as LED headlights, a panoramic roof, and the new OLED display.

In case of queries, please contact:

Corporate Communications

Julian Kisch, Press Spokesperson, Product Communications MINI
Phone: +49-89-382-38072
E-mail: julian.kisch@mini.com

Andreas Lampka, Head of Communications MINI
Phone: +49-89-382-23662
E-mail: andreas.lampka@mini.com

Nürburg - MINI enthusiasts and motorsport fans are eagerly awaiting the debut of the highly anticipated New MINI John Cooper Works. It is set to make its first appearance at this year's 24 Hours of Nürburgring, one of the toughest endurance races in the world, challenging drivers and teams to conquer the iconic Nürburgring-Nordschleife over a grueling, day-long battle of speed, skill, and reliability.

The new petrol-powered MINI John Cooper Works, cloaked in a bespoke camouflage designed by the MINI Design Team, pays homage to the iconic red and white color schemes used for classic Minis in motorsports in the 1960s.

Celebrating its world premiere in fall 2024, the New MINI John Cooper Works marks a significant milestone in MINI's commitment to innovation and heritage. In a bold move, the new MINI John Cooper Works lineup, developed to push the boundaries of speed and agility, will be available in both petrol and all-electric versions.

In a nod to Mini’s historic victory of the Mini Cooper S at the 1964 Rallye Monte Carlo 60 years ago, the racecar features a distinctive “37” logo, commemorating this milestone achievement. This emblem serves as a homage to MINI’s rich motorsport tradition.

The New MINI John Cooper Works #317 will be entered by the private racing team from Nürburg, Bulldog Racing, and will be competing in the SP 3T category.

Dubbed “MINI John Cooper Works PRO”, the MINI Twin-Power Turbo racecar represents the perfect fusion of MINI's iconic design and reliability and Bulldog Racing's track-tested expertise.

The second entry will be the beloved black MINI John Cooper Works #474 manual transmission, which showcased its prowess by securing a podium finish at last year's 24 Hours of Nürburgring, proving its mettle against fierce competition in the VT-2 category, cementing its status as a formidable contender in endurance racing.

As anticipation builds for its debut, MINI fans and automotive enthusiasts alike can expect an unforgettable showcase of the New MINI John Cooper Works capabilities at this year’s 24 Hours of Nürburgring from June 1^st to June 2^nd 2024.

Munich / Beijing. At Auto China 2024 in Beijing, the BMW Group presents the latest progress in its change towards electrification, digitalisation and circularity. World premieres of new BMW and MINI models take centre stage. The BMW Vision Neue Klasse, which heralds the next generation of BMW vehicles, is on show for the first time in China.

„With the NEUE KLASSE, we are carrying BMW into the future: in design, technology and philosophy. It begins already next year when we will release the NEUE KLASSE onto the market. Not with niche models – but starting in our most successful, highest-volume segments,“ says Oliver Zipse, Chairman of the Board of Management of BMW AG.

The BMW Vision Neue Klasse signals the start of a new era of individual mobility and provides a glimpse of the BMW brand's future model generation. It is rich in digital experiences, locally emission-free and circular in the long term to ensure typical BMW driving pleasure for future generations. Production of the Neue Klasse series models will start in 2025, initially at the BMW Group plant in Debrecen and shortly afterwards in China.

The brand's most popular electric vehicle worldwide is currently the BMW i4, the new version of which will celebrate its world premiere at Auto China 2024. The success of the BMW i4 confirms the BMW Group's open technology approach, which makes it possible to produce vehicles with purely electric drive systems and highly efficient combustion engines on a common platform. In Beijing, the new BMW i4 will be shown to the public for the first time together with the BMW 4 Series Gran Coupé's combustion engine variants, which have also been further developed.

The world premiere of the MINI Aceman at Auto China 2024 marks the third member of the brand's new model family. The all-electric crossover model closes the gap between the new MINI Cooper and the new MINI Countryman.

"What the NEUE KLASSE is to BMW, the New MINI Family is to MINI: the most desirable product range in the history of the brand and the biggest investment we ever made in MINI. At just over four metres long, the Aceman embodies the basic idea of the original, iconic MINI of 1959: progressive design, optimal use of space and a minimal footprint.," said Jochen Goller, member of the Board of Management of BMW AG, responsible for Customer, Brand and Sales.

The Beijing International Automotive Exhibition, in short: Auto China, is one of the most important trade fairs in the international automotive industry. The 18th edition of the exhibition, which alternates with Auto Shanghai, will be held under the theme "New Era, New Cars" and will be open to the public from 25 April to 4 May 2024. At the China International Exhibition Centre in Beijing, car manufacturers, suppliers and service providers from all over the world will present their new models, products and technologies. The BMW Group brands will present their current product range on an exhibition area of around 2,000 square metres.

China premiere: The BMW Vision Neue Klasse.

The BMW Vision Neue Klasse combines the BMW Group's innovative strength and development expertise in the key future fields of electrification, digitalisation and circularity. A reinterpretation of the brand's typical design goes hand in hand with the progress embodied by the Vision vehicle. A clear design language reduced to the essentials with generous surfaces and few striking lines creates an almost monolithic body. Characteristic features such as the BMW radiator grille and the Hofmeister kink counter-swing on the C-pillar. are brought into even sharper focus.

In the interior, the next generation of BMW iDrive offers a unique digital user experience that merges the real and virtual worlds. It consistently puts the driver and his needs at the centre. In addition to the multifunction buttons on the steering wheel and the Central Display, the driver can interact with the vehicle using the innovative BMW Panoramic Vision. For the first time, it projects information across the entire width of the windscreen and is complemented in the Neue Klasse series by the enhanced BMW 3D Head-Up Display. Analogue controls are reduced to a minimum in the BMW Vision Neue Klasse.

The increased use of secondary raw materials, resource-conserving production methods and all-electric drive with sixth-generation BMW eDrive technology will reduce the CO₂ footprint of the Neue Klasse over the entire life cycle of the vehicles. In order to increase recyclability and take a decisive step towards a circular economy, the variety of materials used has also been reduced. An improved dismantling concept also helps to optimise the recycling of Neue Klasse vehicles.

World premiere: The new BMW i4, the new BMW 4 Series Gran Coupé.

The appeal of pure electric premium mobility is also being consistently enhanced in the current model range of the BMW brand. The BMW i4 will be available in four model variants on the world's automotive markets as part of an extensive model revision. The Connected Home Charging Package for intelligent, solar- and load-optimised charging at home will be offered in the first pilot markets. The BMW i4 also offers the Plug & Charge Multi Contract function, which enables charging at fast charging stations without an app or card.

The latest advances in digitalisation are represented by the latest generation of BMW iDrive with QuickSelect based on BMW Operating System 8.5, which is available in both the new BMW i4 and the combustion engine models of the new BMW 4 Series Gran Coupé. With the BMW Curved Display and the BMW Intelligent Personal Assistant, the enhanced BMW iDrive is consistently geared towards operation via touch functions and natural speech. The digital update in the new BMW i4 and the new BMW 4 Series Gran Coupé is accompanied by a redesign of the instrument panel. New steering wheels, interior trims and seat upholstery add modern accents to the premium ambience of all model variants.

On the exterior, the sporty profile of the premium mid-range models, which are extremely successful with both all-electric and conventional drive systems, has been sharpened by the redesign of the BMW radiator grille and headlights. In conjunction with the optional adaptive LED headlights, all models also feature exclusive laser rear lights. The range of exterior colours for the BMW i4 and the BMW 4 Series Gran Coupé has been extended to include the new Cape York Green metallic and Fire Red metallic variants. New aerodynamic 19-inch and 20-inch wheels are also available.

World premiere: the new MINI Aceman.

With its all-electric drive, progressive crossover proportions and innovative digital features, the new MINI Aceman brings fresh impetus to the premium small car segment. It combines the brand's hallmark agility with creative use of space and high functionality, making it the ideal companion in the city. With four doors and a large tailgate, the MINI Aceman is just over four metres long and offers room for five passengers and plenty of storage space for everyday use and weekend excursions.

As a character in its own right, the MINI Aceman appeals to customers who value the expression of individuality and personality in an urban environment. Its reduced, purist exterior design with clearly defined contours and strong edges is an expression of the new MINI design language "Charismatic Simplicity".

The intelligent interior concept maximises space by cleverly arranging seats and stowage compartments to make the most of the available room. The expressive and colourful interior design is made possible by the use of high-quality materials and innovative technologies such as the 3D knitting process for the textile surfaces. The MINI Interaction Unit with circular OLED display, MINI Experience Modes and dynamic projections on the dashboard and door sills provide a holistic user experience of light, motion, interaction and sound.

In case of queries, please contact:

Corporate Communications

Steven Wörns, Spokesperson BMW Group Design
Telefon: +49-151-601-16992
E-Mail: Steven.Woerns@bmw.com

Almut Stollberg, Head of Communications Innovation, Design, Technology, Digital Car
Telefon: +49-151-601-96543
E-Mail: Almut.Stollberg@bmw.com

Renate Heim, Product Communication BMW Automobiles
Phone: +49-89-382-21615
E-mail: Renate.Heim@bmw.de

Alexandra Landers, Head of Product and Brand Communication BMW
Phone: +49-89-382-30871
E-mail: Alexandra.Landers@bmw.de

Franziska Liebert, Press Officer MINI
Phone: +49-151-601-28030
E-mail: Franziska.Liebert@mini.com

Andreas Lampka, Head of Communications MINI
Phone: +49-89-382-23662
E-mail: Andreas.Lampka@mini.com

Internet: https://newsroom.bmwgroup.com/global/en

E-mail: presse@bmw.de

Munich/Beijing. MINI fans can look forward to the 18th Beijing International Automotive Exhibition 2024. From April 25 to May 4, MINI will be presenting the new generation of the new MINI Family at the China International Exhibition Center in Beijing. As part of the Chinese motor show with the theme “New Era, New Cars,” MINI is celebrating the world premiere of the first-ever MINI Aceman. With its independent, all-electric vehicle concept, the MINI Aceman occupies the position between the MINI Cooper and the MINI Countryman.

Together with the electric MINI Cooper in both power levels “E” and “SE” and the MINI John Cooper Works Countryman ALL4 with intelligent all-wheel drive, MINI is presenting the range of its new product portfolio at the Auto China 2024.

Auto China has been held in Beijing every two years since 1990. On more than 200,000 square meters of exhibition space, over 700 exhibitors present their portfolio in what is currently the world's largest automotive market.

The MINI Cooper: Maximum emotion in a minimal footprint.
With a fully electric drive, the MINI Cooper is available as Cooper E and with higher performance and range Cooper SE. Together with the octagonal front grille, the iconic round headlights define the distinctive face of the all-electric vehicle. As with the entire new model family, four vehicle trims (Essential, Classic, Favoured, JCW Trim) are available for the MINI Cooper.

At Auto China 2024, MINI presents the Cooper E in Favoured Trim. The exclusive exterior details of the equipment variant are expressively showcased in Sunny Side Yellow with contrasting roof and mirror caps in white. The MINI Cooper E impresses with 135 kW/184 hp and thrilling acceleration without delay. The battery of the MINI Cooper E (combined power consumption: 14.3-13.8 kWh/100 km according to WLTP; combined CO2 emissions: 0 g/km; CO2 class: A) achieves a range of 305 kilometers in the WLTP test cycle with a capacity of 40.7 kWh.  28 minutes of charging time at 75 kW is enough to charge the MINI Cooper E battery from 10 percent to 80 percent.

Electrified go-kart feeling with increased range.
In the MINI Cooper SE (combined power consumption: 14.7 — 14.1 kWh/
100 km according to WLTP; combined CO ₂ emissions: 0 g/km; CO2 class: A), the spontaneous power delivery of the 160 kW/218 hp electric motor creates even more emotions. The high-voltage battery with a capacity of 54.2 kWh achieves a range of up to 402 kilometers in the WLTP test cycle.

At Auto China 2024, the MINI Cooper SE in British Racing Green is a reminiscent of the racing successes of its classic predecessor.
In Classic Trim, the two-tone black and blue knit surface on the dashboard and doors provides an elegant contrast to the high-quality seats made of vescin. The interior of the MINI Cooper is based on the new MINI design language “Charismatic Simplicity.”
The round OLED display, the characteristic toggle switch bar and the redesigned steering wheel characterize the minimalistic look of the cockpit.

 At its booth in Beijing, MINI also presents the Cooper SE
in John Cooper Works Trim. The red contrasting roof adds a characteristic highlight to the Legend Grey shade. Exclusive design features such as the distinctive diffusers in the front and rear areas, the radiator grille and the JCW logo in high-gloss black emphasize the sporty character of the trim. In the interior, JCW sports seats with multi-colored knitwear and black synthetic leather with red stitching reflect the color scheme of the dashboard and door panel.

The MINI John Cooper Works Countryman ALL4:
Powerful versatility even off paved roads.
Also in Beijing: The largest MINI. With standard ALL4 all-wheel drive and 221 kW/300 hp high-performance engine, the MINI John Cooper Works Countryman ALL4 (combined fuel consumption: 8.3 — 7.8 l/100 km in accordance with WLTP; combined CO ₂ emissions: 187 — 177 g/km; CO2 class: A) sprints from standstill to 100 km/h in just 5.4 seconds.

The typical JCW, contrasting chili red on the mirror caps, the roof and the inlays on the air outlets, together with the shiny Midnight Black shade, accentuate the sportiness of the model. The interior of the versatile MINI model offers plenty of space.
This means that even bulky items can be transported in the luggage compartment with a volume of up to 1,450 liters when the bench is folded down.

The MINI Experience Modes are available for particularly immersive driving experiences. In addition to specific graphic elements on the
OLED display, MINI fans can experience the entire interior in a new way through special lighting graphics in different colors and patterns.

Whether MINI Cooper, MINI Aceman or MINI Countryman — the new MINI Family combines the MINI typical driving pleasure with efficient drive technologies and numerous options for customization.

Fuel consumption, CO2 emission figures and power consumption and range were measured using the methods required according to Regulation VO (EC) 2007/715 as amended. They refer to vehicles on the German automotive market. For ranges, the NEDC figures take into account differences in the selected wheel and tire size, while the WLTP figures take into account the effects of any optional equipment.

All figures have already been calculated based on the new WLTP test cycle. NEDC figures listed have been adjusted to the NEDC measurement method where applicable. WLTP values are used as a basis for the assessment of taxes and other vehicle-related duties which are (also) based on CO2 emissions and, where applicable, for the purposes of vehicle-specific subsidies. Further information on the WLTP and NEDC measurement procedures is also available at www.bmw.de/wltp.

For further details of the official fuel consumption figures and official specific CO2 emissions of new cars, please refer to the “Manual on the fuel consumption, CO2 emissions and power consumption of new cars”, available at sales outlets free of charge, from Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at https://www.dat.de/co2/.

In case of media queries, please contact:

Corporate Communications

Franziska Liebert, Spokesperson MINI
Phone: +49-89-382-28030
E-mail: franziska.liebert@mini.com 

Andreas Lampka, Head of Communications MINI
Phone: +49-89-382-23662
E-mail: andreas.lampka@mini.com

Munich/Beijing. MINI fans can look forward to the 18th Beijing International Automotive Exhibition 2024. From April 25 to May 4, MINI will be presenting the new generation of the new MINI Family at the China International Exhibition Center in Beijing. As part of the Chinese motor show with the theme “New Era, New Cars,” MINI is celebrating the world premiere of the first-ever MINI Aceman. With its independent, all-electric vehicle concept, the MINI Aceman occupies the position between the MINI Cooper and the MINI Countryman.

Together with the electric MINI Cooper in both power levels “E” and “SE” and the MINI John Cooper Works Countryman ALL4 with intelligent all-wheel drive, MINI is presenting the range of its new product portfolio at the Auto China 2024.

Auto China has been held in Beijing every two years since 1990. On more than 200,000 square meters of exhibition space, over 700 exhibitors present their portfolio in what is currently the world's largest automotive market.

The MINI Cooper: Maximum emotion in a minimal footprint.
With a fully electric drive, the MINI Cooper is available as Cooper E and with higher performance and range Cooper SE. Together with the octagonal front grille, the iconic round headlights define the distinctive face of the all-electric vehicle. As with the entire new model family, four vehicle trims (Essential, Classic, Favoured, JCW Trim) are available for the MINI Cooper.

At Auto China 2024, MINI presents the Cooper E in Favoured Trim. The exclusive exterior details of the equipment variant are expressively showcased in Sunny Side Yellow with contrasting roof and mirror caps in white. The MINI Cooper E impresses with 135 kW/184 hp and thrilling acceleration without delay. The battery of the MINI Cooper E (combined power consumption: 14.3-13.8 kWh/100 km according to WLTP; combined CO2 emissions: 0 g/km; CO2 class: A) achieves a range of 305 kilometers in the WLTP test cycle with a capacity of 40.7 kWh.  28 minutes of charging time at 75 kW is enough to charge the MINI Cooper E battery from 10 percent to 80 percent.

Electrified go-kart feeling with increased range.
In the MINI Cooper SE (combined power consumption: 14.7 — 14.1 kWh/
100 km according to WLTP; combined CO ₂ emissions: 0 g/km; CO2 class: A), the spontaneous power delivery of the 160 kW/218 hp electric motor creates even more emotions. The high-voltage battery with a capacity of 54.2 kWh achieves a range of up to 402 kilometers in the WLTP test cycle.

At Auto China 2024, the MINI Cooper SE in British Racing Green is a reminiscent of the racing successes of its classic predecessor.
In Classic Trim, the two-tone black and blue knit surface on the dashboard and doors provides an elegant contrast to the high-quality seats made of vescin. The interior of the MINI Cooper is based on the new MINI design language “Charismatic Simplicity.”
The round OLED display, the characteristic toggle switch bar and the redesigned steering wheel characterize the minimalistic look of the cockpit.

 At its booth in Beijing, MINI also presents the Cooper SE
in John Cooper Works Trim. The red contrasting roof adds a characteristic highlight to the Legend Grey shade. Exclusive design features such as the distinctive diffusers in the front and rear areas, the radiator grille and the JCW logo in high-gloss black emphasize the sporty character of the trim. In the interior, JCW sports seats with multi-colored knitwear and black synthetic leather with red stitching reflect the color scheme of the dashboard and door panel.

The MINI John Cooper Works Countryman ALL4:
Powerful versatility even off paved roads.
Also in Beijing: The largest MINI. With standard ALL4 all-wheel drive and 221 kW/300 hp high-performance engine, the MINI John Cooper Works Countryman ALL4 (combined fuel consumption: 8.3 — 7.8 l/100 km in accordance with WLTP; combined CO ₂ emissions: 187 — 177 g/km; CO2 class: A) sprints from standstill to 100 km/h in just 5.4 seconds.

The typical JCW, contrasting chili red on the mirror caps, the roof and the inlays on the air outlets, together with the shiny Midnight Black shade, accentuate the sportiness of the model. The interior of the versatile MINI model offers plenty of space.
This means that even bulky items can be transported in the luggage compartment with a volume of up to 1,450 liters when the bench is folded down.

The MINI Experience Modes are available for particularly immersive driving experiences. In addition to specific graphic elements on the
OLED display, MINI fans can experience the entire interior in a new way through special lighting graphics in different colors and patterns.

Whether MINI Cooper, MINI Aceman or MINI Countryman — the new MINI Family combines the MINI typical driving pleasure with efficient drive technologies and numerous options for customization.

Fuel consumption, CO2 emission figures and power consumption and range were measured using the methods required according to Regulation VO (EC) 2007/715 as amended. They refer to vehicles on the German automotive market. For ranges, the NEDC figures take into account differences in the selected wheel and tire size, while the WLTP figures take into account the effects of any optional equipment.

All figures have already been calculated based on the new WLTP test cycle. NEDC figures listed have been adjusted to the NEDC measurement method where applicable. WLTP values are used as a basis for the assessment of taxes and other vehicle-related duties which are (also) based on CO2 emissions and, where applicable, for the purposes of vehicle-specific subsidies. Further information on the WLTP and NEDC measurement procedures is also available at www.bmw.de/wltp.

For further details of the official fuel consumption figures and official specific CO2 emissions of new cars, please refer to the “Manual on the fuel consumption, CO2 emissions and power consumption of new cars”, available at sales outlets free of charge, from Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760 Ostfildern-Scharnhausen and at https://www.dat.de/co2/.

In case of media queries, please contact:

Corporate Communications

Franziska Liebert, Spokesperson MINI
Phone: +49-89-382-28030
E-mail: franziska.liebert@mini.com 

Andreas Lampka, Head of Communications MINI
Phone: +49-89-382-23662
E-mail: andreas.lampka@mini.com

Munich. The fifth generation of the MINI Cooper comes with a broad drivetrain portfolio of purely electric engines, as well as efficient gasoline engines. The MINI Cooper S equipped with four cylinders (combined fuel consumption: 6.4 — 6.1 l/100 km; combined CO2 emissions: 144 — 138 g/km in accordance with WLTP) combines a 150 kW/204 hp gasoline engine with a suspension and damping system tailored to agile handling.
The 2.0 liter TwinPower turbo engine with 300 Nm maximum torque accelerates the vehicle in 6.6 seconds from 0 to 100 km/h.

Classic trim with expressive details.
There are four vehicle trims to choose from for the MINI Cooper S.
With Classic Trim, additional body colors and contrasting roof finishes are available. The elegant Ocean Wave Green color accentuates the minimalist design of the iconic MINI three-door model. The contrasting roof and mirror caps in white increase the presence of the MINI Cooper S.

Tight overhangs and a short bonnet contrast with the wheelbase and give the vehicle the typical MINI proportions. The wheel portfolio includes wheels in sizes from 16 inches to 18 inches.

In Classic Trim, the cockpit is characterized by black-blue surfaces made of two-tone knitted material. High-quality Vescin seats in grey or black form a striking contrast. The perforated houndstooth pattern on the backrest and seat as well as blue accent stitching and patterned fabric inserts on the sides accentuate the stylish design of the interior.

Agile, flexibly, and extremely comfortable.
With compact exterior dimensions, the classic three-door model from MINI stands for maximum driving fun. Its increased track width optimizes driving dynamics in demanding situations.
Numerous driver assistance systems increase safety and comfort in the MINI Cooper with a gasoline engine. The Safe Exit function monitors the area surrounding the parked vehicle and warns approaching road users before the door is opened. During stop & go traffic, Active Cruise Control relieves the driver by automatically keeping the distance from the vehicle in front and continuously monitoring the road. The standard Parking Assistant automatically recognizes parking spaces and takes over the automatic parking process at the push of a button. On the go, the brand's first full-fledged voice assistant helps you operate the MINI Interaction Unit.

In case of queries, please contact:
Corporate Communications

Julian Kisch, Spokesperson Product Communications MINI
Phone: +49-89-382-38072
E-mail: julian.kisch@mini.com

Andreas Lampka, Head of Communications MINI
Phone: +49-89-382-23662
E-mail: andreas.lampka@mini.com

Monday 11 March – Today sees the start of production for the new, fifth generation MINI Cooper at the home of MINI, Plant Oxford.

 Associates at MINI Plant Oxford were joined by Head of MINI, Stefanie Wurst for a special on-site event in which the first three-door model was driven off the production line by Charlie Cooper, grandson of the legendary John Cooper, whose heritage inspired the Cooper moniker.

Commenting on the start of production, Stefanie Wurst, Head of MINI said, “This milestone underscores our commitment to our roots while propelling us into a dynamic future of driving. Plant Oxford is the heart of the MINI brand, and today, as we witness the birth of this new chapter, we renew our pledge to craftsmanship and the thrill of motoring."

Dr. Markus Grüneisl, Head of Plants Oxford and Swindon said, “We are delighted to welcome the new MINI Cooper to our lines in both Oxford and Swindon. The new MINI Cooper is an incredibly important car for our team and UK manufacturing. We are proud to produce this iconic car, loved all over the world.”

The new MINI Cooper is the latest generation to be built in the UK, with all three BMW Group UK manufacturing sites contributing to production: BMW Group Plant Swindon produces body pressings and sub-assemblies, while the latest highly-efficient three and four-cylinder petrol engines are built at BMW Group Plant Hams Hall in North Warwickshire.Finally, these parts come together at MINI Plant Oxford where body shell production, paint and final assembly take place.

Since the launch of the first modern MINI in 2001, over 4.4 million MINIs have been produced in Britain - including 150,000 MINI Electric models which were built between 2019 and 2023.

With its high level of flexibility, competitiveness and expertise, the MINI Oxford plant plays an important role in the BMW Group's production network, and is currently preparing to build two new all-electric MINI models from 2026. The BMW Group will then have invested a total of more than 3 billion GBP in the Swindon, Hams Hall and Oxford plants.

Announced last month, the new MINI Cooper arrives as the third member of the new MINI family, joining the MINI Cooper Electric and the new MINI Countryman. Available in two model variants: the MINI Cooper C and performance-enhanced MINI Cooper S, the latest three-door merges traditional brand values with innovative, future orientated technology.

The model’s exterior silhouette features clear surfaces, short overhangs, and a short bonnet which combined with a contrasting long wheelbase, achieves the typical MINI proportions. Moving inside, the interior is minimalistic, with the entire cockpit focussed on just three elements: a revolutionary circular OLED display, the new Vescin steering wheel and the toggle bar. The MINI Cooper will be priced from £22,300 RRP with first customer deliveries in spring 2024.

MINI Press Office Contacts:

Tom Evans
MINI Press Officer
Tel: 07815 371705
Email: Tom.Evans@mini.co.uk

Helen Wilson MINI
Media Relations Manager
Tel: 07815 372480
Email: Helen.Wilson@mini.co.uk

Christina Burnham-Hepe
General Manager, Communications
Tel: 07815 371 206
Emails: Christina.Burnham-Hepe@bmw.co.uk

Graham Biggs
Corporate Communications Director
Tel: 07815 376 867
Email: Graham.Biggs@bmw.co.uk

Singapore. MINI Asia and Eurokars Habitat today presented the MINI Concept Aceman at the Singapore Motorshow 2024, Singapore’s largest annual motoring event held at Suntec City Convention Centre (MINI – Level 4, Booth 116). The concept car is an initial preview of MINI’s future model generation’s new design. The first MINI crossover model for the premium small car segment comes with purely electric drive and a clear and pared-back design language that has been dubbed “Charismatic Simplicity”, along with a new digital interior space experience and a material concept which uses absolutely no leather or chrome.

“It gives me great pleasure to introduce the MINI Concept Aceman for the very first time in Southeast Asia,” said Mr. Daren Ching, Head of MINI Asia. “The MINI Concept Aceman bridges the space between the MINI Cooper and the MINI Countryman, and ushers in a new generation of MINI with an all-electric future. The MINI spirit perseveres in the go-kart thrill behind the wheel, an immersive digital experience, and a strong focus on minimal environmental footprint. It is exhilarating to kick off my first full year with the brand with such an electrifying showcase, and I am excited for everyone to discover the MINI Concept Aceman.”

“We are ecstatic to be back at the Singapore Motorshow and able to display well-loved models like the MINI One 5-Door and the MINI John Cooper Works 3-Door,” added Ms. Cheryl Chiok, Managing Director of Eurokars Habitat. “From everything you know and love about MINI to the dynamic motor sport essence of John Cooper, there is something for every fan and friend of the brand.”

MINI Concept Aceman.

The clear and reduced exterior and interior design of the MINI Concept Aceman heralds the beginning of a new design era for MINI. Distinctive features of the brand’s two most successful models, the MINI Cooper and MINI Countryman, come together to create a modern interpretation of a crossover model. At 4.05 metres long, 1.99 metres wide, and 1.59 metres tall, the functional two-box design with short overhands create maximum space for occupants and luggage on a minimal surface area. Chrome trimmings common in earlier model generations are dispensed with, while strongly contoured wheel arches with large wheels and a striking roof rack emphasise the characteristics of a crossover model for urban driving fun. Flat and geometrically modelled surfaces feature from the bonnet to the wheel arches, expressing clarity in the new MINI design style.

Interior: MINImalism redefined.

Moving to the interior, a holistic experience is offered through a simplistic design appearance with the combination of premium materials and welcoming colours. Digitalisation enables few operating elements to maximise the experience that makes it characteristically a MINI. The flat dashboard styled like a sound bar extends across the entire width of the interior in front of the driver and front passenger’s seats. Its soft knitted textile surfaces create a modern and homey atmosphere, while the dashboard is connected via a support structure displaying the Union Jack pattern, an homage to the brand’s British roots.

Innovative user interface in the form of a circular OLED display.

The central interface combines all the functions of the instrument cluster and the on-board monitor as a round OLED display, with a toggle switch bar set below the large screen. The redesigned toggle switches operate the parking brake, select gears, activate and deactivate the drive, select Experience Modes, and adjust the audio system volume. The Circular OLED display takes up the entire surface of the central interface, making MINI the world’s first car manufacturer to present such technology. Moving image projections can transfer control system content to the entire dashboard, creating a unique digital experience extending right onto the door panels.

Three new Experience Modes for a complete vehicle experience.

Innovative Experience Modes combine specific displays and colour worlds to individualise and personalise the driving experience in the interior of the MINI Concept Aceman. Personal Mode allows the user to transfer an image motif of their choice to the OLED display, while Pop-Up Mode provides eventful navigation with surprising moments. Vivid Mode enables an interactive design of the display area on the OLED display and the adjacent surfaces, providing an innovative entertainment function that can be used during short breaks when stopping at traffic lights and charging the high-voltage battery.

A touch of the display creates coloured ‘letter bubbles’ from the components of the ‘Aceman’ lettering. Lighting and sound come together for a flowing transition before the start of your journey for a holistic and interactive experience, and an exterior light show with an interactive sound emanating from the exterior loudspeakers welcomes the user as they approach the MINI Concept Aceman. A colourful graphic image is projected onto the floor in the entry area in a welcome scenario, completed by the words ‘Hey Friend’ on the display.

MINI at the Motorshow.

Customers can make an appointment with the sales consultants on site for a test drive at the Eurokars Habitat showroom on a separate day. A wide range of the MINI Lifestyle Collection are on display, with up to 20% off on exclusive MINI merchandise. Customers who purchase a MINI at the Singapore Motorshow 2024 will receive complimentary 7 years’ worth of warranty and servicing, MINI Advanced Car Eye Pro, and more.

Model showcase.

• MINI Concept Aceman
• MINI One 5-Door
• MINI John Cooper Works 3-Door

For more information on the MINI booth, please visit this link.

                                                              -End-

Munich. With the idea of a vehicle that offers passengers as much space as possible in the interior with compact dimensions, MINI revolutionised individual mobility 64 years ago. Since then, the brand has focused on maximum driving pleasure with a minimum footprint. Characterised by a modern, digital and unmistakable design, the new MINI Cooper SE combines innovative technology with the traditional MINI DNA. In the fifth model generation of the MINI three-door, this includes a new world of digital experiences in the interior as well as modern assistance systems for the mobility of the future.

 "The MINI Cooper SE embodies the innovative power of MINI. With its dynamic design, sustainable performance and go-kart feel, it sets new standards in electric mobility," says Stefanie Wurst, Head of the MINI Brand.

All-electric driving fun with an enhanced go-kart feeling.
With 160 kW/218 hp and a maximum torque of 330 Nm, the MINI Cooper SE sprints from 0 to 100 km/h in 6.7 seconds. The high-voltage battery with 54.2 kWh energy content placed in the vehicle floor enables a range of 402 kilometres determined in the WLTP test cycle. The excellent driving dynamics are based on the slightly increased track width as well as a wider wheelbase.

With fast charging with direct current of up to 95 kW, just 30 minutes are enough to charge the battery from 10 percent to 80 percent. The customer can optimise the charging process at any time with easy-to-understand settings and conveniently view them via the MINI App.

Even more expressiveness thanks to MINI LED headlights with Signature Modes.
Together with the newly designed octagonal front grille, the iconic round headlights define the striking face of the all-electric MINI Cooper SE. LED headlights with optional light signatures emphasise the vehicle's character and enhance its individual expression. The differently designed light modes start and end with a specially orchestrated welcome or goodbye animation.

The compact silhouette is characterised by typical MINI proportions. These include short overhangs, a short bonnet and a contrasting long wheelbase. This exciting appearance makes the MINI Cooper SE stand out in the urban jungle with classic design features and a contemporary aesthetic. The new, modern MINI design also characterises the clear surfaces of the rear section with flush tail lights.

Reduced to the essentials, the new MINI Cooper SE gains not only a strong presence and increased dynamics, but also additional efficiency. Thanks to the further optimised aerodynamic properties, the vehicle achieves a cW value of 0.28.

Emotional design in the interior for an immersive user experience.
The new minimalist interior in the MINI Cooper SE impresses with digital, immersive and warm characteristics. Fewer components, which are cleverly designed and implemented to a high standard, successfully transport the famous design of the classic Mini into the present. The purist interior of the new MINI is structured by the round OLED display, the characteristic toggle switch bar and the newly designed steering wheel. The curved dashboard is made of textile surfaces for the first time and characterises the feel-good atmosphere of the new MINI Cooper SE.

In the cockpit, the central, high-resolution OLED display sets a new standard. The new central instrument is both an experience and a comfort centre, and in the new MINI Cooper SE it moves closer to the driver for convenient operation.

Numerous functions such as navigation, telephony and entertainment can be operated with the brand's first fully-fledged voice assistant. The voice-controlled interaction takes place on the round OLED display in the form of an animation of graphic elements, typography and an avatar.

MINI Experience Modes and four newly designed trims offer a wide range of customisation options.
The MINI Experience Modes give the interior even more expressiveness through new solutions and take individualisation in the MINI Cooper SE to a new level. Each mode has specially designed backgrounds that look lively and high-quality with the greatest possible freedom from distraction. The MINI Projector can be used to immerse the dashboard in atmospheric colour worlds and patterns that are matched to the Experience Mode selected. The unique, immersive experience of projection, ambient lighting and MINI Interaction Unit extends into the door panels.

New driver assistance systems make everyday driving easier.
With 12 ultrasonic sensors and four surround cameras, the MINI Parking Assistant Plus simplifies parking and can identify possible parking spaces more clearly. TheExplore Mode also offers a unique solution for the vehicle segment. This allows the new MINI Cooper SE to be easily controlled and parked from the outside using a smartphone if the space at the side is too small for entry.

Once parked, the Remote 360 option allows the surroundings of the parked vehicle to be viewed via the MINI App, thus increasing safety. Shared moments can be captured by the snapshot function of the interior camera and transferred to the smartphone via WiFi Direct. The innovative MINI Digital Key Plus option also turns the smartphone into a digital key and facilitates car sharing. Numerous individual vehicle settings can be stored in this way, each ensuring a personalised vehicle experience.

In case of queries, please contact:
Corporate Communications

Julian Kisch, Spokesperson Product Communications MINI
Tel.: +49-89-382-38072
E-mail: julian.kisch@mini.com

Andreas Lampka, Head of Communications MINI
Phone: +49-89-382-23662
E-mail andreas.lampka@mini.com

Munich. The purist design and the all-electric drivetrain of the new MINI Cooper are consistently geared towards urban driving fun, highlighting the exceptional status of the MINI within its vehicle segment. There is virtually no other vehicle model in the world that has succeeded in accentuating its own history and tradition based on evolutionary advancements while at the same time repeatedly setting new technical standards over a period of more than 60 years of construction. What has remained is the underlying notion of a vehicle that offers the greatest possible space utilisation for passengers despite compact external dimensions. New features include the world of digital experiences, modern assistance systems and a purely electric powertrain that guarantees locally emission-free mobility. As such, the fifth generation is a typical MINI while at the same time symbolising the brand’s
all-electric future.

“With its electric drive and purist design, the new MINI Cooper is a perfect fit for an urban lifestyle. In the fifth generation of the MINI Cooper, we combine the traditional MINI DNA with innovative, future-oriented technology while enabling locally emission-free driving fun that is typical of MINI,” says Stefanie Wurst, Head of MINI.

Charismatic Simplicity: the new MINI design style.
The design of the new MINI model generation is modern, digital and unmistakable. With the new MINI family, the brand takes driving fun, the user experience and a responsible attitude forward into a new era. This comprehensive transformation on the way to becoming an all-electric brand by 2030 is reflected in the authentic design of the new models, combining forward-looking technology with the elementary principles of body design and the brand’s origins. In doing so, it emphasises the urban character of the MINI along with the sheer joy of innovation.

“Inspired by our history, we have developed our own new design language, defining our DNA. We call it ‘Charismatic Simplicity’. The idea behind it is a design that gives each new MINI model a strong, individual character and is characterized by a clear, reduced design language intuitively focused on the essentials of the brand.” says Oliver Heilmer, Head of MINI Design.

The exterior: maximum reduction to the essentials.
In the new model generation once again, the MINI 3-door embodies the core of the brand. With its fully electric drivetrain, the new MINI Cooper is consistently geared towards urban driving fun, transporting the character of the iconic model into the brand’s purely electric future.

The agile and compact silhouette features hallmark MINI proportions:
short overhangs, a short bonnet and the contrasting long wheelbase with large wheels give the fifth model generation of the MINI Cooper a fascinating charisma with classic design features. At the same time, this emphasises the athletic impression and underlines the model’s contemporary urban orientation.

Details such as the flush door handles and the absence of fender flares and classic side scuttles support the modern design of the exterior by giving the surfaces a striking clarity. This reduction to the essentials places even more emphasis on the body paint finish on the larger body surface. In this way, typical MINI design features such as the visual three-part division of the vehicle body, the all-round window area and the contrasting roof have a greater impact, helping the new design style to take effect.

Striking face with fresh radiance: MINI LED-lights with Signature Modes.
In the new model generation, the front end of the all-electric MINI Cooper is once again characterised by the iconic MINI circular headlights and the striking grille. These go together to create the hallmark MINI appearance.
The new octagonal front grille with its filigree contour defines the front section even more powerfully than its hexagonal predecessor. Instead of chrome, the new accent colour Vibrant Silver adds highlights to the exterior, giving the new MINI Cooper an even more expressive appearance.

The daytime running light elements of theLED-lights support this striking look with fresh radiance due to unique light signatures. Horizontal light graphics are part of the Essential Trim. Optionally, the daytime running light elements can be switched to create three adjustable light signatures, thereby emphasising the distinctive character of each vehicle. In addition, all light modes start and end with a specially orchestrated welcome and goodbye animation. This interaction with the MINI Cooper heightens the sense of anticipation for the MINI even before you set off.

Reduced details for a powerful presence and increased dynamic performance.
As with the body design as a whole, the front headlights are not framed with chrome elements anymore. This results in the front section having a focused expression. Together with the fascinating curves of the bonnet and the clear-cut design of the front apron, the new MINI 3-door has a distinct and sporty look. This impression is supported by the vehicle’s track width and the dynamic indentation at the wheel arches.

The side view of the new MINI Cooper also conveys greater reduction and clarity. For the first time, the model appears without a circumferential Black Band. Reducing the number of components places the body colour more at the centre of interest, thereby ensuring a powerful presence. Black sills visually move the MINI Cooper closer to the road. The vehicle combines a modern take on the hallmark MINI design with outstanding aerodynamic properties. The cd figure of 0.28 is outstanding for the small car segment and makes the
MINI extremely efficient.

The new MINI aesthetic also gives the rear section a new, contemporary feel, featuring clear surfaces and flush rear lights. The vertical light clusters quote the classic MINI lights and can be switched to different modes in the same way as the front headlights. The third brake light and rear fog light are integrated flush into the rear design, emphasising the high quality of the sculptured modern rear section. A defined shoulder section gives the MINI Cooper a particularly powerful look. A striking black handle strip divides the rear section, its horizontal orientation highlighting the vehicle’s broad stance and the sporty flair that this conveys.

Four individual trims for even more character.
The all-electric MINI Cooper is available in four different trims. The Essential Trim presents maximum clarity and a reduced overall appearance, highlighting certain functional parts such as the logo in the new colour Vibrant Silver. The new range of external paint finishes underlines the modernity of the new MINI icon and sets positive accentuations with bright tones such as Sunny Side Yellow.

While the Classic Trim primarily applies to the interior, the Favoured Trim features particularly expressive details on the exterior. This trim variant offers the new, optional Spray-Tech design of the characteristic Multitone Roof with a combination of three different colours as well as a front grille in Vibrant Silver.

The John Cooper Works Trim lends maximum emphasis to the sporty flair of the all-electric MINI Cooper with a distinctive front and rear design. The frame of the front grille and the logo in high-gloss black underline the powerful overall look, while a contrasting roof in Chili Red – inspired by motor sport – and JCW-specific bonnet stripes in red or black optionally lend visual emphasis to the driving dynamics typical of MINI.

The interior: minimalist, digital, immersive & warm.
On the inside, the design of the front area echoes the famous minimalist design of the classic Mini. For the first model in 1959, Mini inventor Alec Issigonis designed an interior with a round instrument cluster in the centre and the characteristic toggle bar below. In the new MINI Cooper, it is precisely these two elements, in combination with the steering wheel, that structure the interior with its maximum purist design. Reducing everything to the essentials, the new interior makes do with a smaller number of components that are cleverly designed and implemented to a high standard. Behind the steering wheel, the optional head-up display ensures that all the relevant content appears in the driver’s field of vision. As a result, the dashboard on the driver’s side does not require an additional display, so it opens up the view to the front.

The amply sized, curved dashboard features textile surfaces for the first time. Warm, pleasant materials characterise the new, homely feel-good atmosphere in the interior of the MINI Cooper. A specially developed knitting process is used to create the versatile, easy-care structure of the textile in two-colour design made of recycled polyester. There is a choice of different colours for the textile surfaces and seats depending on the trim design. To make the dashboard as slim and spacious as possible, the air vents are very flat.

The clear lines and generous space in the front seats give the interior a modern, airy feel, while the optional panoramic glass roof makes the interior particularly bright and friendly. In the dark, the side lighting is based on the ambient light, thereby contributing to a distinctive interior atmosphere. The seats are available in a basic version and in a JCW version, with side panels that are laminated with high-quality textile covering the adjustment buttons. The armrest, mounted on the driver’s seat, provides even more space in the centre console. The rear of the vehicle offers maximum reduction and comfort, while the loading accessories can be conveniently stowed in an additional underfloor storage facility in the luggage compartment. By folding down the rear seat in a 60:40 ratio, the luggage compartment can be flexibly expanded from 200 litres to provide a volume of up to 800 litres.

MINI Interaction Unit: High-Res OLED display revolutionises the user experience.
The central OLED display sets a new benchmark with its high resolution. Like the round instrument in the predecessor model, the new centre icon is the defining feature of the interior with its versatile functions. As an instrument cluster, the MINI Interaction Unit is a centre of both experience and comfort. Thanks to MINI Operating System 9, all vehicle functions can be operated intuitively with touch or voice control. The display in the redesigned cockpit has been moved closer to the driver so it is particularly convenient to reach. The diameter of the thin touch display with a high-quality glass edge has grown to 240 mm. Its operating logic is reminiscent of the standards familiar from smartphones.

The graphic presentation of the content is modern and focuses on the essentials. The upper area contains relevant vehicle-related information such as speed and battery status. When the speed indicator is pressed, a large, striking display with full-screen speedometer appears that puts a clear focus on driving. In the Home menu, the other widgets are displayed in thumbnail view to the left and right of the current menu function. They can be brought up and selected by swiping horizontally to the centre. In the lower area of the OLED display, the menu items Navigation, Media, Phone and Climate can be selected directly at any time. All other functions can be accessed via the menu in the same way as on a smartphone. The display returns to the default setting via the home button.

A whole new MINI experience: the new MINI Experience Modes.
The MINI Experience Modes, Core, Green and Go-Kart, each with their specific user interface design, are available as standard, with up to four additional modes available with the MINI Experience Modes optional equipment. The optional MINI projector on the back of the OLED display immerses the dashboard in matching colour schemes and patterns. The interplay of projection, ambient lighting and the MINI Interaction Unit results in a unique, immersive experience that extends into the door panels.

This immersive user experience makes the interior even more expressive based on new solutions, thereby giving rise to entirely new individualisation options in the new MINI Cooper. In Personal Mode, for example, an individually selected image can be set as the display background via the MINI App. The dominant colours of the image then extend across the textile dashboard surfaces by means of a digital colour picker. The ambient lighting under the dashboard and in the door mirror is also colour-coded to match these projections.

Each mode has specially designed backgrounds that convey a vibrant and high-quality effect by means of subtle movements while remaining as distraction-free as possible. When one of the seven modes is selected, the display focuses on a relevant “Mode App”. In Go-Kart Mode there is a highly dynamic focus on MINI’s racing DNA, for example. The display and the interior as a whole feature the colours anthracite and red, while specific analogue displays for driving dynamics complement this MINI Experience Mode inspired by John Cooper Works. Vivid Mode draws on the colours of the album cover for the ambient lighting. Core Mode, Green Mode, Timeless Mode, Balance Mode and Personal Mode are also available for selection according to mood and personal needs.

Simply typical MINI: the redesigned toggle bar.
Underneath the dashboard, the design of the new MINI Cooper is particularly clean in appearance. One of the key factors here is the newly designed toggle bar. Here, the most important driving functions (parking brake, gear selector, start/stop key, experience mode toggle, volume control) are directly accessible. Its design is individua in accordance with its function.

The direct selection options on the toggle bar eliminate the need for a gearshift, so the new MINI Cooper offers more storage space in the centre console. In addition to the enlarged cup holders, there is also a large open storage compartment. The storage box with a knitted surface and a textile strap comes as standard with the Favoured Trim. Smartphones can be charged in the wireless charging area at the front of the console and are easier to find thanks to the central storage area.

Four newly designed trims for an individual look.
In line with the consistent reduction in the interior, the new contemporary colour and material concept is deliberately minimalist, too. Only newly developed, high-quality and environment-friendly materials are used. The dashboard and door panels with knitted surfaces made of recycled polyester create a pleasant atmosphere while at the same time setting specific accentuations with their two-tone design. Four newly designed trims convey differing versions of the modern feel-good concept in the interior. From Classic Trim onwards, the two-spoke basic steering wheel is replaced as a three-spoke version with a new textile strap in the six o'clock spoke.

The Essential Trim features an interior of maximum clarity and reduction. Black sports seats with distinctly patterned multitone textile harmonise with a coloured textile band on the dashboard. Certain functional parts on the inside and outside are highlighted with the new accent colour Vibrant Silver. On the exterior, for example, the logo appears in the new colour, contrasting sharply with the black, octagonal front grille.

In the Classic Trim, MINI uses a modern 2D knitted textile in the interior of a production vehicle for the first time. On the dashboard and door handles, two-tone black knitted textile provides a fascinating contrast to the high-quality synthetic leather seat. It is available in grey and black featuring a perforated houndstooth pattern, while the side contrasts in blue textile.

The modern, high-quality Favoured Trim is the most expressive option, featuring a two-tone houndstooth pattern on the knitted-textile instrument panel. Available in two colours and with traditional accent stitching, the perforated Vescin sports seats complement this extravagant interior in dark and light. The exterior with the front grille in Vibrant Silver can be combined in a particularly apt way with the all-new Spray-Tech roof which features a blending of three different colours.

The JCW Trim offers the sportiest interpretation of the new material concept. Combined with multi-coloured knitted textile and black synthetic leather with red stitching, the JCW seat with sports seat geometry echoes the colour concept of the dashboard and door trim. A distinct front and rear design likewise highlights the racing DNA of the trim in the exterior, with the vehicle grille and logo in high-gloss black underlining the powerful overall impression. Optional features include a contrasting Chili Red roof and JCW-specific red or black bonnet stripes.

“Hey MINI!”: the first MINI Intelligent Personal Assistant.
In the new MINI Cooper, numerous functions can be controlled using the brand’s first ever fully-fledged voice assistant. The MINI Intelligent Personal Assistant can be activated with the greeting “Hey MINI” or by using the push-to-talk steering wheel button. Voice-controlled interaction takes place on the round OLED display in the form of an animation of graphic elements, typography and an avatar. For the visualisation, users have the option to choose between “MINI” – a stylised representation of a MINI – or optionally "Spike" already familiar to many MINI fans. Communication with this virtual travel companion is particularly true-to-life thanks to improved voice recognition. In order to ensure smoother communication, oral utterances are transmitted instantly and visualised on the display. In this way, the driver can control navigation, telephony, entertainment and numerous other vehicle functions by acclamation.

During the dialogue between customer and vehicle, the MINI Intelligent Personal Assistant continuously learns on repetitive routes. Drawing on geo-based data, for example, the vehicle can learn to automatically open the window when entering a car park. This makes day-to-day routines more convenient and personal.

MINI connects: the new MINI Operating System 9.
The new “Charismatic Simplicity” design language is also reflected in the aesthetic of the user interface, which brings together functional and emotional elements. The reduced design uses all-new graphics to create an extremely modern look. Static and dynamic elements blend naturally into the circular form of the OLED display, following a clear structure. Micro-animations enhance the already extremely intuitive interaction between the driver and central instrument and underscore the digital character of the new MINI family.

MINI Operating System 9 is an in-house development by the BMW Group and is based on an Android Open Source Project (AOSP) software stack. Operation is intuitive and follows the standards familiar from consumer electronics.

At the centre of the screen is the start menu, where personalised content can be selected and launched by swiping to the side. In the lower section of the screen is the fixed status bar containing the menu items “Navigation”, “Media”, “Telephony”, “All Apps” and, depending on the situation, “Home”, which can be selected directly. Swiping up from the lower edge of the screen reveals a tool belt, a process customers will be familiar with from many consumer electronics devices. Favourite functions can be stored here and called up again rapidly, i. e. navigation destinations and radio stations. The tool belt can also be activated via the star button on the multifunction steering wheel. The upper screen area is reserved for driving-relevant content such as the vehicle speed and important information on the vehicle status. The optional Head-up display shows the most important information for the driver in their field of view.

The temperature for the driver and front passenger is permanently displayed on the left- and right-hand edge of the screen. The climate control settings are integrated into the MINI Interaction Unit and can always be adjusted on the top layer by touch or voice command.

Depending on the Experience Mode selected, a single tap on the speed display transforms the entire MINI Interaction Unit into a MINI-typical speedometer.

“The new MINI Operating System 9 is characterised by simple, emotional touch operation that is specific to MINI. Together with the new cloud-based MINI Navigation for particularly precise and fast route calculation, high-speed connectivity and optional 5G capability, the new MINI Cooper takes a giant leap into the digital world, thereby underlining the brand’s charismatic heritage,” says Stefanie Wurst, Head of MINI.

When driving, the complete MINI Navigation Package in conjunction with the optional MINI Connected Package provides support in the form of realistic 3D visualisations in complicated turning situations, display of the current traffic situation even without activated route guidance, information on parking options including digital payment options and much more. In addition, an optional augmented reality function is available for the visualisation of turn-by-turn directions. A charge-optimised route can be calculated for the all-electric MINI Cooper immediately after entering the destination.

In addition, MINI Connected Upgrades allow flexible bookings of additional vehicle functions – simply digital. In conjunction with the optionally available MINI Connected Package, the MINI Connected Store provides access to a constantly evolving variety of practical and entertaining apps, including gaming, music and video streaming. The new AirConsole app provides a unique form of in-car gaming for all passengers, making the smartphone the controller of the game on the OLED display.

New driver assistance systems make day-to-day life easier.
In addition to the automatic parking functions offered by the Parking Assistant, the new optional Parking Assistant Plus makes the parking process even easier. Thanks to 12 ultrasonic sensors and four surround-view cameras, the vehicle can identify possible parking spaces more clearly and can even independently initiate space-restricted parking manoeuvres. In addition, a manual parking process can be transferred to Parking Assistant Plus at any time. Explore Mode offers a uniquely convenient solution for this vehicle segment, enabling the new MINI Cooper to be parked simply using a smartphone if the space at the side is too limited for entry.

The innovative MINI Digital Key Plus option also uses the smartphone to ensure a convenient and personalised vehicle experience. Here the smartphone turns into a key, enabling automatic opening of the vehicle. The welcome projection of the front and rear lights begins as soon as the driver is within three metres of the car; the doors are unlocked when the driver is less than one and a half metres. The digital key can be transferred to different users and replaces the handover of the classic vehicle key for easier car sharing.

The MINI App also offers other functions that increase user safety. With the Remote 360 option, for example, the surroundings of the parked vehicle can be viewed in the MINI App. A camera in the inside provides a view of the interior. Furthermore, the Snapshot function offers the opportunity to capture shared moments in a photograph and to upload them via WiFi-Direct to the smartphone.

Enhanced go-kart feeling thanks to electrified drivetrain technology.
The new MINI Cooper combines locally emission-free mobility and all-electric driving fun. With a completely new powertrain, the vehicle is available in the Cooper E variant, and with a higher output and range also as the Cooper SE.

The 135 kW/184 hp electric motor of the MINI Cooper E generates a torque of 290 Nm, accelerating the vehicle from standstill to 100 km/h in 7.3 seconds. With an output of 160 kW/218 hp, the MINI Cooper SE sprints from 0 to 100 km/h in 6.7 seconds with a maximum torque of 330 Nm. The range determined according to the WLTP test cycle is up to 305 kilometres for the MINI Cooper E based on the high-voltage battery with 40.7 kWh of capacity. In the MINI Cooper SE, the calculated range increases to a maximum of 402 kilometres due to a battery capacity of 54.2 kWh. *

Excellent driving dynamics for comfortable and sporty mobility.
A slightly increased track width and wheelbase provide the basis for excellent driving dynamics. The vehicle is fitted with a suspension and damping system that is tuned for spirited handling. Combined with the precise steering feel typical of MINI, powerful brakes and a low centre of gravity thanks to the high-voltage battery installed in the floor, the new MINI Cooper enhances day-to-day convenience.

With highly preloaded stabiliser mounts on the axles, the driver experiences a significantly improved body response during dynamic cornering as well as a valuable gain in steering precision and accuracy. The result is excellent body support combined with smooth rolling comfort. The MINI Cooper is also equipped with a strut brace for an even sportier driving experience.

With its tyre diameter increased to 635 mm, the MINI Cooper has a more powerful visual presence, while at the same time offering improved driving dynamic performance and comfort. In addition, the tyre width of the optionally available 17-inch and 18-inch rims is increased by 10/20 mm to 205/225 mm to emphasise the typical MINI go-kart feeling. Available rim sizes range from 16- to 18-inch.

The precise set-up of steering and all driving stability control systems, to ensure both comfortable and sporty driving, guarantees an exceptional experience in all driving situations.

New MINI Experience Modes for individually tailored driving fun.
The various MINI Experience Modes can be activated with a flick of the toggle switch “Experiences”. GO-KART mode emphasises the racing DNA of the MINI Cooper in a particularly emotional way by adjusting the agility and stability of the chassis set-up, for example. In this mode, the projector behind the central OLED display also bathes the cockpit in the John Cooper Works-inspired shades of anthracite and red. Meanwhile, further individual setting options enable configuration of the steering response and the intervention limits of the traction control to ensure even more intense driving fun.

By contrast, Green Mode optimises the efficiency of the drivetrain, orienting the electric motor towards maximum range based on various parameters. Improved recuperation management in the new MINI Cooper is one of the contributing factors here: this feeds excess energy to the battery when braking or coasting, thereby increasing the vehicle’s range. Visualisations enable the driving conditions and their influence on the vehicle’s range to be more readily understood. The driving conditions and their influence on the range can be more easily understood through visualizations. Tips for efficient driving and a power meter increase the motivation for economical driving in a fun way. For example, the driver can specifically understand the effect of their behaviour through gaining “bonus range”.

These immersive driving experiences are enhanced by completely new acoustic worlds created by the digital MINI Sounds. The repertoire includes entirely new driving sounds in the interior, an unmistakable MINI brand sound as a mark of identification, jingles for the new MINI Experience Modes, and 30 new sound signals for information and warning functions. This creates a distinctive recognition feature that is typical of MINI on the acoustic level, too.

Simplified and efficient battery charging.
The battery of the MINI Cooper can be charged via alternating current with 11 kW. Fast charging with direct current is possible in the MINI Cooper E with 75 kW and in the Cooper SE with up to 95 kW. At a fast charging station, this allows the battery to be charged from 10 per cent to 80 per cent in just under 30 minutes. Depending on the weather conditions, active navigation via MINI Navigation ensures the high-voltage battery reaches the ideal temperature for efficient charging in advance. This can significantly reduce charging time, especially in cold outdoor temperatures.

For a transparent and simple charging process, the customer can optimize the charging of the vehicle battery through easy-to-understand settings. The start time for charging can be selected or a specific time window for charging can be set, for example. A certain target level for battery capacity can be determined in advance, too. For a particularly pleasant start, charging can be set to be completed by a selected departure time, and the vehicle interior can be air-conditioned to the desired temperature by this time.

The MINI App provides a convenient overview of the charging process, even if the customer is not near the vehicle. This provides details of the current battery status, a charging-optimised route plan, and charging history – including all costs and savings.

_{*The specified technical data are preliminary.}

In case of queries, please contact:
Corporate Communications

Julian Kisch, Press Spokesperson, Product Communications MINI
Phone: +49-89-382-38072
E-mail: julian.kisch@mini.com

Andreas Lampka, Head of Communications MINI
Phone: +49-89-382-23662
E-mail: andreas.lampka@mini.com

Laura-Marie Kremser, Press Spokesperson BMW Group Design
Phone: +49-89-382-98114
E-mail: laura-marie.kremser@bmwgroup.com

Martin Tholund, Press Spokesperson Digital Car BMW & MINI,
Digital Products and Services, Technology Partnerships, Software
Phone: +49-151-601-77126
E-mail: martin.tholund@bmwgroup.com

Munich. As a 3-door model in its fifth generation, the all-electric MINI Cooper underscores the brand’s tradition with its hallmark MINI design and stands for urban driving fun. The new MINI Countryman has grown in external dimensions and offers its passengers even more space, comfort, and safety – even beyond paved roads thanks to all-wheel drive. The new MINI Cooper and the new MINI Countryman are both fully electric, guaranteeing locally emission-free driving and emphasising the exceptional position the MINI has in its respective segment by combining distinctive design, advanced drivetrain technology and an immersive digital experience.

Electrified go-kart feeling and an immersive user experience take the MINI DNA to a new level. The new MINI models are characterised by a modern and purist design that focuses on the essentials. The core of the brand is also embodied in the fifth model generation of the MINI Cooper 3-door – all-electric and consistently geared towards urban driving fun. The new all-electric MINI Countryman has grown and emphasises its suitability for setting out on adventures beyond the city limits. In addition, the MINI Aceman will premiere in April 2024 as a crossover in the premium small car segment.

“The continued high demand for our locally emission-free vehicles confirms our path to a fully electric future. It demonstrates the openness of our global MINI community to electric mobility, and I am confident that the new generation of MINI models will inspire even more people. Thanks to our electrified go-kart feeling, an immersive user experience and a responsible attitude, the new MINI family is tailor made for urban target groups all around the world,” explains Stefanie Wurst, head of the MINI brand.

Consistently advancing the all-electric model portfolio.
Since the relaunch of the brand at the turn of the millennium, the MINI has not only developed into a premium vehicle, but it has also reinvented itself time and again without neglecting its own origins and tradition. This constant development and the ability to regularly set new trends have established a large fan base for MINI worldwide. On its way to becoming an all-electric brand, MINI is now presenting two of its most important models.

The new vehicles enable locally emission-free mobility and allow MINI drivers to adapt them to their different lifestyles and requirements. The hallmark MINI creative use of space offers maximum flexibility as well as enabling a high degree of variability in terms of interior design. The user experience takes a noticeable technological leap with the MINI Operating System 9, which has been optimised for touch and voice control. The round OLED display, the MINI Interaction Unit, is both an instrument cluster as well as the centre of experiences and comfort. Textile surfaces revolutionise the aesthetic appeal of the interior by reducing it to the essentials and adding a new level of well-being and warmth.

The new MINI models interpret design features with impressive clarity.
The new MINI family takes driving fun, the user experience, and the responsible attitude of the brand into a new era, a comprehensive transformation that is reflected in the new design language “Charismatic Simplicity”. This combines the traditional MINI values with progressive innovations in a particularly authentic way, reducing the vehicle design to the essentials.
The new models of the MINI family share a purist design that takes equal account of the urban character of MINI and the innovative spirit of the MINI community.

Short overhangs, a short bonnet, a long wheelbase, and big wheels – the proportions of the new model generation are typical MINI. The visual three-part division into the vehicle body, the surrounding window area and the contrasting roof also ensures the new MINI models are instantly recognisable. The surfaces of the all-electric MINI Cooper and the MINI Countryman look particularly exciting thanks to the integrative treatment of details. Flush door handles, the absence of fender flares and side scuttles underline the clear and modern overall impression. The clearly defined shoulder area gives the new MINI models a decidedly athletic vehicle body.

The vehicle's character, which is as agile as it is compact, is reinforced by new daytime running light elements for the LED headlights and the Matrix LED taillights with three different settings on all new vehicle models. These individual light signatures each support different aspects of the car body design and interact with the environment by means of a special welcome and farewell light animation.

The all-electric MINI Cooper: the reinvention of the original.
Going into its fifth model generation, the MINI Cooper 3-door still embodies the core of the brand. As an all-electric vehicle, the new MINI is available in the Cooper E variant and as the Cooper SE, featuring higher output and range. Within the new MINI family, “Cooper” refers to all MINI 3-door and 5-door models, and also the MINI Convertible. It is no longer used as an engine specification. The classic round headlights and the striking octagonal grille are the dominant features of the front section, making the model the characteristic face of MINI.

The distinctively structured bonnet contributes to the intriguing surface design. Black side sills visually move the all-electric MINI Cooper closer to the road. Four different trims – Essential, Classic, Favoured and JCW – serve the purpose of differentiation, each giving the new MINI its own distinct character.

The 135 kW/184 hp electric motor in the MINI Cooper E generates a torque of 290 Nm and accelerates the vehicle from standstill to 100 km/h in 7.3 seconds. With an output of 160 kW/218 hp, the MINI Cooper SE sprints from 0 to 100 km/h in 6.7 seconds with a maximum torque of 330 Nm. The range determined in the WLTP test cycle is 305 kilometres for the MINI Cooper E and 402 kilometres for the MINI Cooper SE. *

The interior: minimalist, digital, immersive & warm.
In the interior, the design of the front section harks back to the elegantly minimalist design of the classic Mini with a slim and generous dashboard and a multifunction steering wheel for hallmark MINI go-kart feeling. The central OLED display, the MINI Interaction Unit, sets a new standard with its high resolution and contributes to the heightened presence of the circular instrument, which has a diameter of 240 millimetres.

The new MINI Intelligent Personal Assistant can be activated by saying the words “Hey MINI”. Being able to control numerous functions with voice control increases comfort, facilitating greater concentration on driving. The newly designed reduced toggle bar with five switches includes all driving functions and is ideally positioned for the driver below the circular instrument. The gearshift has been eliminated to create additional storage space between the front seats. In the wireless charging area in this storage space, mobile devices can be charged and conveniently accessed at any time.

The new interior experience is mainly created by the textile surfaces. A specially developed knitting process is used to create the easy-care, versatile structure of the two-colour textile. Optionally, up to seven MINI Experience Modes bring the dashboard to life. Special light projections extend the colours of the round instrument across the dashboard, expanding the overall experience of the user interface in the interior. The new cockpit customisation options add a personal feel-good factor to the interior of the new MINI Cooper.

All trims of the all-electric MINI Cooper feature seats in high-quality Vescin artificial leather, while all textiles and yarns for the seat, knitted surfaces, vehicle headliner and floor are made from recycled materials.

The new MINI Countryman: all-electric and adventurous.
Higher, longer, MINI – with an additional six centimetres in height and thirteen centimetres in length, the new MINI Countryman has grown noticeably compared to its predecessor, offering even more space and comfort. Wider wheel arches and a clear, modern design enhance the crossover aesthetic appeal of the rugged MINI adventurer. The elegant design of the C-pillar differs according to the vehicle trim and is based on one of the vehicle’s four roof colours. The upright shape of the new Matrix taillights frame the rear of the vehicle. Below the model lettering, the body tapers across the entire width and, together with the striking, all-round vehicle band in black, emphasises the enhanced presence of the new MINI Countryman.

The 150 kW/204 hp electric motor in the MINI Countryman E generates a torque of 250 Nm and accelerates the car from standstill to 100 km/h in 8.6 seconds. With 230 kW/313 hp, the electric motors of the all-wheel drive MINI Countryman SE ALL4 generate a combined torque of 494 Nm in total and accelerate the vehicle from 0 to 100 km/h in 5.6 seconds. The range determined according to the WLTP test cycle is 462 kilometres for the MINI Countryman E and 433 kilometres for the MINI Countryman SE ALL4. *

The interior: individual, multifunctional and full of high-level comfort.
In the interior, the versatile new MINI Countryman is the largest and most spacious MINI model available thanks to its high degree of adaptability. The clearly designed dashboard and the door panels are covered with woven textile surfaces. Their design is coordinated with eight different MINI Experience Modes: these maximise the options for individualising the interior by means of light projections, a customisable user interface and new engine sounds.
The MINI Operating System 9, which has been optimised for touch and voice control, together with the central OLED display with a diameter of 240 millimetres and many new, digital additional functions in the MINI Connected Package, noticeably raises the level of hallmark MINI driving fun in the cockpit of the new MINI Countryman. This also becomes apparent in the newly designed multifunction steering wheel with two-spoke design and optional textile strap instead of the classic lower spoke. Compared to the MINI Cooper, the air outlets in the cockpit are arranged vertically and, together with the upright dashboard, emphasise the character of the new MINI Countryman.

As in the exterior, the vertically mounted door handles in the interior are integrated flush with the surfaces. In combination with the tinted panoramic glass roof and the clear, reduced shapes of the front seats and rear seat, the ambience in the new MINI Countryman is particularly bright and spacious. The increased body size provides additional headroom and legroom, expanding the space options in the compact premium Crossover. The four available trims – Essential, Classic, Favoured and JCW – offer different design and equipment levels and give the new MINI Countryman a distinctive character.

*All specified technical Data are preliminary.

In case of queries, please contact:

Corporate Communications

Julian Kisch, Press Spokesperson Product Communications MINI
Phone: +49-89-382-38072
E-mail: julian.kisch@mini.com

Andreas Lampka, Head of Communications MINI
Tel.: +49-89-382-23662
E-mail andreas.lampka@mini.com

BMW-certified EV service technicians are also on hand to give customers the peace of mind that their EVs are in good hands. Each technician is required to undergo up to seven levels of specialised training to proficiently perform work on live components of an EV. Performance Motors Limited has the largest team of certified High-Voltage Technicians and High-Voltage Experts in the BMW Group Asia region.

Finally, BMW Group Asia is proud to be working with TES, who recently opened Southeast Asia’s First Battery Recycling Facility, to ensure EV batteries are recycled at end-of-life.

“TES has been working with BMW Group Asia since 2019, to ensure that batteries from their electrified vehicles are properly transported and processed,” added Thomas Holberg, Global Vice President, TES Sustainable Battery Solutions. “Our proprietary lithium-ion battery recycling process extracts the precious metals found within these batteries, creating a closed loop solution and allowing them to re-enter the manufacturing supply chain.” 

Mr. Fernando Ferrer, Customer Support Director, BMW Group Asia commented, “It is not enough to simply offer electrified vehicles in the market. As an organisation committed to environmental sustainability, it is important to focus not only on providing the most efficient battery cell, but also on its entire value chain. Our partnership with TES is critical to our overall electrified offering in Singapore and further demonstrates our holistic approach to safeguarding the earth for future generations.”

7 facts to celebrate 7 years of electrification in Singapore.

• BMW Group Asia was one of the first automotive companies to launch a fully electric vehicle in Singapore in 2014 (BMW i3).
• Eight electrified models are available across BMW and MINI as of August 2021.[i]
• 11 electrified vehicles will be available across BMW and MINI by December 2022.
• Sales of electrified BMW vehicles increased by more than 120% from January – July 2021 compared with the same period in 2020.  
• In comparison with its combustion engine counterpart (BMW X3), owning the BMW iX3 will result in savings of almost S$7,500 over 5 years of ownership.[ii]
• The BMW iX xDrive40 (launching in Q4) will have a range of up to 425km, allowing you travel around Singapore 3 times!
• The BMW i4 M50 will be the first purely electric BMW M car with a power output of 544 hp and the ability to go from 0-100 km/h in 3.9 seconds.

The BMW Group currently offers electrified vehicles in Indonesia, Malaysia, Singapore and Thailand. As part of ongoing efforts to further expand its electrification footprint in the region, BMW Group Asia plans to launch electrified vehicles in Brunei, Cambodia and the Philippines in 2022. To further support the growth potential in ASEAN, BMW Group Thailand launched a high-voltage battery production plant, in partnership with the DRÄXLMAIER Group, in Thailand in 2019.

-End-