Munich. With yet another new sales record, the BMW M GmbH continued to grow also in the 2020 fiscal year. Despite the effects of the Corona pandemic on the market, it was possible to increase the number of BMW M automobiles sold by 6 percent to 144,218 units. Thanks to this result, the subsidiary company of the BMW Group with the status of an independent company has significantly strengthened its market leadership within the competitive environment first gained in 2019. “The fact that we were able to conclude this exceptionally challenging year with yet a further record is great validation of our consistent growth strategy,” says Markus Flasch, chairman of the board of the BMW M GmbH. “We can be particularly proud of the fact that we were able not only to defend our market dominance as the most successful provider of performance and high-performances automobiles, but also to have even expanded it.”

The further increase in sales figures was due, inter alia, to the successful market launch of the models BMW X5 M (combined fuel consumption: 13.1 – 12.6 l/100 km according to WLTP, 13.0 – 12.8 l/100 km according to NEDC; combined CO₂ emissions: 298 – 287 g/km according to WLTP, 296 – 287 g/km according to NEDC) and BMW X6 M (combined fuel consumption: 13.4 – 13.1 l/100 km according to WLTP, 13.1 l/100 km according to NEDC; combined CO₂ emissions: 305 – 300 g/km according to WLTP, 301 g/km according to NEDC). With V8 power units delivering up to 460 kW/625 hp, BMW M automobiles from the Sports Activity Vehicle and Sports Activity Coupe segment offer a particularly characteristic high-performance experience. Likewise, the special edition model BMW M2 CS (combined fuel consumption: 10.1 – 9.2 l/100 km according to WLTP, 10.4 – 9.4 l/100 km according to NEDC; combined CO₂ emissions: 229 – 210 g/km according to WLTP, 238 – 214 g/km according to NEDC), which serves as the basis for a new competition vehicle from BMW Motorsport, has also received a positive response. In the high-performance model sector alone, it was possible to increase the number of worldwide deliveries by 4 percent vs. the year 2019.

Moreover, it was predominantly the performance automobiles developed for the new BMW 3 Series and the new BMW 4 Series that helped boost the sales of the BMW M GmbH so decisively. With powerful straight six-cylinder petrol and diesel power plants, specific suspension tuning and stand-alone design features, the top-of-the-range offer for the BMW 3 Series Sedan, the BMW 3 Series Touring and the BMW 4 Series Coupe also guarantees that characteristic M experience in the premium mid-range segment, coupled with unrestricted suitability for everyday use and long distances.

Growing demand in all relevant markets.

Technology transferred from motor racing, precisely coordinated features in the areas of drive systems, suspension, aerodynamics, interior design and operation as well as the resulting authentic character of BMW M automobiles, create a fascination, which continued in 2020 to captivate an increasing number of performance-oriented customers throughout the world. For example, in the USA, the most important market for BMW M automobiles, as well as in China, new records were achieved. In both Russia and Korea, it was possible to increase sales by more than 60 percent, and in Italy by 47 percent. And in the UK, too, the number of vehicles delivered exceeded our expectations. “We notice a steadily growing demand in all relevant markets for BMW M automobiles,” explains Thomas Felbermair, head of Sales and Marketing at BMW M GmbH. “Because of this and thanks to the engagement of our strong dealer network, we have been outstandingly successful in coping with the challenges posed by the pandemic.”

Ready to go: BMW M5 CS, BMW M3 Sedan and BMW M4 Coupe.

Looking towards the future, the initial focus shifts to the world premiere of the BMW M5 CS, which will take place in January 2021. A special edition of the BMW M5 will then be available for the first time – with outstanding performance and exclusive motorsport characteristics. Following that, the main focus will be on the market launch of the new BMW M3 Sedan starting in March 2021 (combined fuel consumption: 10.6 – 10.3 l/100 km according to WLTP, 10.8 l/100 km according to NEDC; combined CO₂ emissions: 241 – 236 g/km according to WLTP, 248 g/km according to NEDC) and the new BMW M4 Coupe (combined fuel consumption: 10.5 – 10.3 l/100 km according to WLTP, 10.8 l/100 km according to NEDC; combined CO₂ emissions: 240 –  235 g/km according to WLTP, 248 g/km according to NEDC). The two high-performance automobiles represent the essence of that unmistakable M feeling. Immediately after their world premiere, the new model generation aroused keen interest around the globe.

In future, the wishes of the M Community will be fulfilled by extraordinary diversity: Each variant with classic manual shift will be complemented by a Competition model featuring an 8-speed M Steptronic transmission with Drivelogic. Moreover, in the summer of 2021, the four-wheel drive system M xDrive will be added for the first time to the drive portfolio for the BMW M3 and the BMW M4. And the BMW M4 Convertible will also be launched in time for the warm season. On the other hand, the first BMW M3 Touring is still undergoing the series development process.

A glance into the future: continued growth, new M feeling through electrification, and an anniversary. 

“It is remarkable that it was possible to achieve the new sales record even before the launch of our most important models,” says Markus Flasch. “The new BMW M3 and BMW M4 generation offers us the promise of dynamic growth in 2021 as well.” Moreover, he now also looks forward to presenting a completely new manifestation of the distinctive M feeling. Electrification will provide the basis for this. During the year 2021, the BMW M GmbH will be presenting an electrically powered performance automobile for the first time.

With this setting of agenda with which the “Power of Choice” strategy has been realised within the model range of the BMW M GmbH, and an exceptionally strong product range, the company is heading full of optimism for the forthcoming anniversary year. 2022 will be the year in which the BMW M GmbH celebrates 50 years of its existence. Markus Flasch has already announced “a year full of surprises”: “If I mention the keyword special edition models, it should be clear what our customers can look forward to during the anniversary year.”

Munich. The BMW M GmbH is currently preparing the generation change for the iconic sports cars. With driving dynamics tests performed under racetrack conditions, the series development process for the new BMW M3 Sedan and new BMW M4 Coupé (fuel consumption combined: 10.9 – 10.5 l/100 km [25.9 – 26.9 mpg imp]; CO₂ emissions combined: 249 – 239 g/km, preliminary data) is entering its crucial phase. With a significant increase in performance vs. the predecessor models and an M-specific suspension setup, newly developed straight six-cylinder engines once again set benchmarks in the segment of high-performance sedans and coupés of the premium midrange class. Comprehensive innovations in the areas of drive, wheel suspension, springs, dampers and braking technology require thorough testing on public roads at the BMW Group testing centres in Miramas, Southern France, in the Swedish town of Arjeplog as well as on a number of different racetracks.

Traditionally, the Nordschleife of the Nürburgring sets the yardstick for the perfect interaction between drive and suspension technology in every situation. However, because the performance characteristics of a BMW M automobile have to convince not only there but also on the most varied racetrack profiles, the test engineers always expand the test programme to include further circuits such as the current test drives with camouflaged prototypes of the new BMW M3 Sedan and new BMW M4 Coupé at the Sachsenring.

A few months before their world premiere mid-September 2020, the dynamic potential of the new BMW M3 Sedan and the new BMW M4 Coupé is already clearly perceptible. Inspiring agility, outstanding dynamics and precisely controllable handling even in extreme sporting situations characterise their driving behaviour. The balance between superior performance and unrestricted everyday suitability so typical of an M attains a new level. “With each BMW M automobile, we put motorsport technology on the road,” says Markus Flasch, chairman of the board of the BMW M GmbH. “The new BMW M3 Sedan and the new BMW M4 Coupé embody this principle in a particularly intensive way, because both models stand unmistakably in the tradition of the most successful touring car worldwide. And results of the test drives show us that the new model generation is significantly superior to that of its predecessors in terms of performance.”

Like all current high-performance-automobiles from the BMW M GmbH, the new BMW M3 Sedan and new BMW M4 Coupé are offered in two performance levels: Besides a 353 kW/480 hp variant with a 6-speed manual shift, there is also the choice of a Competition model with 375 kW/510 hp and an 8-speed M Steptronic transmission with Drivelogic. “For customers who prefer a puristic performance experience and particularly intense interaction with their vehicle, the model variants with a manual transmission constitute an offer that is unique in this segment,” explains Dirk Häcker, head of Development M Automobiles and BMW Individual. “On the other hand, with the Competition versions of the new BMW M3 Sedan and new BMW M4 Coupé, we are addressing maximum dynamics in regards power development and transfer – initially with classic rear-wheel drive and, at a later date, also in conjunction with the latest version of our four-wheel drive system M xDrive.”

Compared with the predecessor models, the straight six-cylinder engines featured by the new high-performance sports cars deliver a maximum output increase of 36 kW/49 hp and 44 kW/60 hp (Competition models) and a maximum torque of up to 650 Nm. Moreover, thanks to M TwinPower Turbo technology and high-revving concept, the power plant impresses with performance characteristics derived from motor racing. The power unit excels through extraordinarily spontaneous response in every speed range and is also deployed in the BMW M4 GT3, which will become the new top-of-the-rage model from the BMW M GmbH in the customer sport segment as from the 2022 season. 

With a meticulously operated testing programme, development and testing engineers at the BMW M GmbH are currently making sure that the M-specific suspension components are tuned to the engine’s performance characteristics to such an extent that they guarantee the new BMW M3 Sedan and new BMW M4 Coupé places in the first row of the starting grid in their vehicle segment. The around 3,670-metre stretch at the tradition-steeped Sachsenring, which is known as the long-standing venue of the German Touring Car Masters (DTM) racing series, also offers the ideal prerequisites for this purpose. With its challenging profile comprising hairpin bends, long straights and the downhill passage before the Queckenberg bend, it is possible lap after lap to achieve targeted optimisation of the longitudinal and lateral driving dynamics of the new BMW M3 Sedan and new BMW M4 Coupé.

Munich. With the forthcoming races on the Nürburgring the current German Touring Car Masters (DTM) season will finally reach its decisive phase. Moreover, during the DTM weekend being held from 13 to 15 September 2019, visitors can expect a further attraction. The BMW M4 Edition ///M Heritage (combined fuel consumption: 10.0 – 9.3 l/100 km; combined CO2 emissions: 227 – 213 g/km) will make its world debut on the legendary racetrack in the Eifel. The special edition of the BMW M4 Coupe, which forms the basis of the BMW M4 DTM deployed by BMW M Motorsport, fascinates with an exclusive exterior and interior look reflecting the impressive tradition of the high-performance racing cars. The BMW M4 Edition ///M Heritage, powered by a 331 kW/450 hp straight six-cylinder engine with M TwinPower Turbo technology will be produced and sold worldwide between November 2019 and April 2020 as an edition model limited to 750 units.

Light blue, dark blue and red – these are the colours by which motorsport fans immediately recognize the BMW M GmbH logo. Immediately after the founding of the BMW Motorsport GmbH in 1972, the characteristic colours already adorned these racing cars, which were based on the BMW 3.0 CSL and became highly successful in touring car racing. Since then, the distinctive stripes in the three classic BMW M GmbH colours have stood for exhilarating performance and exclusive design also on the road. The BMW M4 Edition///M Heritage takes up this unmistakable colour combination on unique exterior and interior design features. There is a choice of the three body colours Laguna Seca Blue, Velvet Blue metallic and Imola Red available for the edition model. Furthermore, the two-seater’s carbon-fibre reinforced plastic roof boasts a striking decorative strip in the BMW M colours, which is integrated into the CFRP composite at the factory using a special manufacturing process.

Likewise unique are the forged, 20-inch M light alloy wheels in a star spoke design featuring the colour Orbit Grey matt and fitted with mixed tyres. 

The interior of the edition model is also characterised by an exclusive selection of colours and materials. The spectrum of equipment includes model-specific full leather M seats in a bicolour design and with prominent openings within the area of the seatbacks. Each seat colour is oriented towards the exterior paint and is complemented by partly bicoloured contrast stitching. In conjunction with the exterior colours Laguna Seca Blue and Velvet Blue metallic, the seats come in Silverstone/Black with turquoise stitching or Velvet Blue and Orange respectively. With the exterior finish Imola Red, the seat colours Red and Black correspond with yellow and red contrast stitching.

The both appealing and exclusive colour scheme continues with interior carbon trim strips designed exclusively for the BMW M4 Edition ///M Heritage and whose CFRP structure incorporates the stripe design featuring the three characteristic M colours. Both the interior trim strips and the door sills bear emblems with the imprints “Edition ///M Heritage” and “1/750” as an indication of the limited edition of this model. The lettering “///M Heritage” – in turquoise, orange or red respectively – is also to be found on the front headrests. 

The BMW M4 Edition ///M Heritage offers a particularly exclusive opportunity to experience the handling characteristics of a high-performance sports car marked by dynamics, agility and precision. At the same time, with this model, the BMW M GmbH is continuing the tradition of exclusive special editions, a tradition that has been cultivated now for several model generations. They reflect the enthusiasm for exceptional sporting successes or awareness of the history of selected models, of which many have become much sought-after collectors’ items in the course of time. 

Expressive paint finishes and a characteristic interior design were already hallmarks of the BMW M3 Edition of the year 2009. At that time, with the variants Alpine White, Black, Dakar Yellow and Monte Carlo Blue there were as many as four body colours available for the edition model based on the fourth generation of the BMW M3.

In the year 2012, BMW Motorsport’s successful comeback in the DTM triggered the production of the BMW M3 DTM Champion Edition. During the first season following an almost 20-year break, BMW came first in the manufacturer’s rating, with the BMW Team Schnitzer winning the team classification. Moreover, the Canadian Bruno Spengler seized the driver’s title. Only 54 units of the edition model were produced – one for each racing victory BMW was able to clinch in the DTM by then. And there were several more in the years that followed. In the 2016 season, it was the German BMW Motorsport works driver Marco Wittmann in particular who was hard to beat and who eventually became the new DTM champion. The BMW M4 DTM Champion Edition, which was limited to 200 units, was brought to market in his honour. The strongly racing-oriented special edition not only exhibited exclusive design features but, above all, was provided with numerous innovations that had previously helped the 368 kW/500 hp BMW M4 GTS achieve its outstanding performance.

The same year, BMW M GmbH also presented an edition model of the BMW M3 Sedan in memory of the BMW M3, which had made its debut three decades previously. The special edition 30 Years M3 was finished exclusively in the colour Macao Blue metallic and produced in a limited quantity of 500 units. The latest example to date of a fascinating combination of performance and exclusiveness is the BMW M4 Convertible Edition 30 Years. This open-top high performance sports car was produced in a limited edition of 300 and presented in 2018 – three decades after the premiere of the first-generation BMW M3 Convertible. This edition model also featured exclusive paint finishes – namely Macao Blue metallic and Mandarin II uni – and a specific interior design, providing for unique and aesthetic driving pleasure both on country roads and on the racetrack.