BMW ASIA MAINTAINED LEADERSHIP IN SINGAPORE'S PREMIUM EV SEGMENT IN H1 2026, SETTING THE STAGE FOR NEXT CHAPTER OF GROWTH.

Singapore. In the first half of 2026, BMW maintained its leadership in the premium EV segment with 52.7% market share and is the No. 2 brand in the overall premium automotive market with 36.3% share. In Indonesia, BMW continued to lead both the premium EV and premium segments, accounting for 52.0% and 53.9% respectively. This strong performance was complemented by year-on-year sales growth of 9.1% in Indonesia and 17.6% in the Philippines.

“While the market becomes increasingly volume-driven, BMW continues to lead where it matters most,” said Rene Gerhard, Managing Director, BMW Group Asia. “The premium segment is where customers value innovation, proven safety, brand trust, and reliable aftersales service. This is reflected in the growing adoption of BMW electric vehicles in Singapore, with roughly two out of every five BMWs sold being electric. The waiting list for the BMW iX3, our most significant launch in years, speaks for itself.”

Gerhard continued, “Our growth story is far from over. The second half of 2026 will be even stronger with the arrival of the new BMW 7 series and expansion of our EV portfolio with the new BMW i7. Even as market dynamics evolve and customer preferences shift, BMW continues to stay true to its customer-centric philosophy of creating products and services that inspire and meet the needs of tomorrow's mobility landscape.”

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Established in 1985, BMW Group Asia is the regional hub overseeing the East Asia region comprising 14 markets including: Bangladesh, Brunei, Cambodia, Guam, Indonesia, Laos, Myanmar, Nepal, New Caledonia, Philippines, Singapore, Sri Lanka, Tahiti, and Vietnam.

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