• MINI owners have always made their cars their own. This one-off project takes Oxford’s craftmanship and flexibility even further.
• Unique creation explores flexible design and production capabilities, spotlighting the talents of MINI Design and MINI Plant Oxford teams.

Woodcliff Lake, NJ: MINI has custom-crafted a special one-off John Cooper Works Convertible for a longtime MINI enthusiast in the U.S., representing a new depth of factory-led personalization by MINI Plant Oxford.

The project began with a devoted MINI owner and a clear, personal vision. From there, the MINI design and production teams embraced the opportunity to explore creating a higher-level, custom-crafted vehicle.

The result: a midnight black and custom-tinted metallic green two-tone exterior, hand-sprayed and clear-coated in the form of a custom design where the left and right sides are color-inverted, creating a diagonal color split across the entire exterior.

The exterior is complemented with a fully matched interior, featuring, green stitching, painted belt covers, custom-accented bands, a bespoke "MINI.01" badging system and personalized labels throughout, all reflecting the colors of the owner's favorite U.S. football team.

The soft top features a tonal Union Jack graphic, a nod to the vehicle’s British roots and Plant Oxford heritage. Inside, the green colorway extends across more than 50 individually specified details, including a metallic, green-trimmed Harman Kardon speaker surround, custom door armrest overlays, a MINI.01 steering wheel badge, a personalized floor mat and instrument cluster identifiers. Every interior element was prototyped and installed by hand at Plant Oxford.

“Our owners see their MINI as more than just a car, and for many, it becomes a canvas for self-expression shaped into a true reflection of their personality.” said Kate Alini, Head of Marketing, Product, and Strategy, MINI USA. “This project gave us the opportunity to explore creating a unique custom-crafted MINI specific to customer preferences. With a vision this distinctive for a one-off car, it was exciting to see our customer’s vision come to life.”

Markus Grüneisl, CEO of Plants Oxford and Swindon commented, “This custom-crafted John Cooper Works Convertible represents a fantastic collaboration between the MINI product and design teams, the local market, and Plant Oxford production. We’re delighted with the result and craftmanship that showcases what our team in the UK can achieve.”

As part of the BMW Group, MINI draws on deep in-house design expertise and a tradition of highly personalized craftsmanship. This project reflects that heritage; an exploration in creativity, collaboration, and the craft of building something very special – not only a car but a personal icon.

While this was a one-of-a-kind moment, the spirit and philosophy behind it continues throughout the brand. MINI is growing its portfolio of special editions and broadening its offering of factory and Aftersales customization options in the segment, ensuring drivers can tailor their cars in ways that reflect their individual preferences.

This specially crafted, fully street-legal MINI Convertible has completed production and is now enroute to the U.S., where it will soon be delivered to its new owner.

Corporate Communications Contact:

Andrew Cutler, Head of Communications

MINI USA

Phone: 201-376-4962

E-mail: Andrew.cutler@miniusa.com

About MINI in the US

MINI is an independent brand of the BMW Group. In the United States, MINI USA operates as a business unit of BMW of North America, LLC, located in Woodcliff Lake, New Jersey and includes the marketing and sales organizations for the MINI brand. The authorized MINI USA dealer organization is represented by a network of 105 MINI full passenger car sales and service dealers located throughout the US. MINI USA began selling vehicles in the U.S. in 2002 with the introduction of the MINI Cooper and MINI Cooper S Hardtops. Since then, the MINI Brand in the U.S. has grown to encompass a model range of five unique vehicles.
Journalist note:  Media information about MINI and its products is available to journalists on-line at https://newsroom.bmwgroup.com/global/en.

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Photo Credit: Matthew I van Howell

London / Munich. Paul Smith and MINI – two traditional British brands have taken their partnership to the next level and created something great: The new MINI Paul Smith Edition. Following the MINI STRIP in 2021 and the MINI Recharged by Paul Smith in 2022, the British designer is now bringing his world-famous design language – ‘Classic with a twist’ – to the new MINI family. Whether electric or combustion engine, the edition will be available for all MINI Cooper 3-door, 5-door and Convertible models, with the exception of the John Cooper Works models. The look and details not only show Paul Smith’s signature style — but also the brands playful, optimistic and independent spirit. The MINI Paul Smith Edition celebrates its world premiere on October 29 at Japan Mobility Show in Tokyo.

“It’s not often that you see two icons of British design work together in this way and it’s wonderful that our partnership has carried on over so many years. The MINI Paul Smith Edition has been a real privilege and a wonderful opportunity… new colours and new unexpected details that will be a welcomed surprise,” adds Sir Paul Smith, expressing his thoughts on the collaboration and the new design.

Unmistakable look with a British twist.
Combining MINI design with Paul Smith’s distinctive style: Exclusive exterior colours, sophisticated accents and unexpected details bring the shared history of MINI and Paul Smith into the present.

"MINI and Paul Smith embody a shared mindset of positivity, embracing the motto of this edition: 'Every day is a new beginning.' Our collaboration celebrates a mutual love for design and meticulous attention to detail. Unexpected elements, such as the 'hello' projection on the ground and Paul Smith’s handwritten inscription bring a smile to your face right upon entering the car," says Holger Hampf, Head of MINI Design.

The MINI Paul Smith Edition offers a choice of three exterior paint finishes, two of which are edition-exclusive: Statement Grey is a modern interpretation of the classic Mini Austin Seven colour from 1959 – a clear, bluish-tinted grey shade and self-confident statement of timeless modernity. Inspired White is a contemporary homage to the popular Classic Mini Beige colour, and finally the elegant and classic Midnight Black Metallic from the current MINI Family.

Regardless of the body colour, the specially created Nottingham Green paintwork – a tribute to Sir Paul's hometown – adds sophisticated accents to the side mirrors, the octagonal radiator grille, the wheel hub covers with Paul Smith lettering and as the paintwork for one of the two roof variants.

In addition to the colour variants, numerous details characterise Paul Smith's signature and make the MINI Paul Smith Edition unmistakable: The ‘Signature Stripe’, a central design feature of the British designer, adorns the roof in Nottingham Green at the rear of the driver's side. The alternative version of the roof features elegant stripes in Jet Black in varying thickness, both matte and glossy. The MINI Cooper Convertible Paul Smith Edition is supplied with a black soft top.

All edition vehicles are equipped with 18-inch Night Flash Spoke black aluminium wheels with tinted clear coat in Dark Steel. The MINI logo at the front and rear is offered in newly designed Black Blue and complements the colour composition of Paul Smith and MINI. On the black horizontal handle strip at the rear, Paul Smith's signature refers to the creative spirit behind the vehicle design.

British restraint and elegance in the interior.

British character is also reflected in the interior with numerous components featuring a modern, elegant look. The knitted surfaces on the dashboard and door panels appear in black, while Paul Smith fabrics in tone-on-tone stripe patterns serve as inspiration for the special structure of the dashboard. The Nightshade Blue sports seats are made of Vescin and have knitted textile in the shoulder and headrest areas. Drawn from the Signature Stripe, the decorative stitching on the steering wheel's textile band is designed in bright colours - quintessentially Paul Smith.

The round display in the centre of the cockpit also appears with one of three different Paul Smith backgrounds when Personal Mode is selected. Small hidden details underline the British design influence - but also the playful character of the designer: when the door is opened, the driver and front passenger are greeted with a handwritten ‘Hello’ as a light projection on the floor and Smith's motto ‘Every day is a new beginning’ on the door sill, reflecting the positive mindset of both brands.  A graphic of a stylized ‘rabbit’ hand-drawn by Paul Smith on the floor mat complete the interior details.

A collaboration that blends British heritage, bold creativity and contemporary sophistication.
MINI and Sir Paul Smith: two icons that are not only linked by their British heritage but also look back on exclusive collaborations resulting in unique styling. Their joint creative success story began in 1998, when the designer created a limited edition of the classic Mini: a specially created blue colour and matching anthracite-coloured alloy wheels lent the iconic model the signature of Paul Smith.

To mark the 40th birthday of the classic MINI in 1999, the fashion designer dipped an exclusive one-off in his characteristic stripe design, using 86 stripes in 26 colours.

In 2021, the MINI STRIP celebrated its world premiere: a vehicle designed using only what Paul Smith considered absolutely necessary. The result was a customised one-off car that despite its minimalist design and in keeping with Smith's guiding principle of ‘classic with a twist’, was not without unexpected and loving details.

In 2022, Paul Smith went back to the roots of the collaboration with the MINI Recharged by Paul Smith. A classic found its way into the now: a Classic Mini from the 1998 MINI Paul Smith Edition was transformed into a modernised electric vehicle. With a focus on quality and functionality, a contemporary vehicle was created that can also be seen as a tribute to the tradition and heritage of the classic MINI.

Paul Smith MINI Collection
But it is not only Sir Paul Smith who inspires MINI with creative ideas - the inspiration also works in reverse: the designer repeatedly uses MINI as a motif on exclusive pieces in his collections. To celebrate the launch of the MINI Paul Smith Edition, Paul Smith will release a capsule collection of bags inspired by details from the latest MINI collaboration.

In case of queries, please contact:

Corporate Communications

Franziska Liebert, Spokesperson MINI
Phone: +49-151-601-28030
E-mail: franziska.liebert@mini.com

Micaela Sandstede, Head of Communications MINI
Phone: +49-176-601-61611
E-mail:micaela.sandstede@bmw.de

Michaela Martinus, Spokesperson MINI Design
Phone: +49-160-963-13773
E-mail: michaela.martinus@bmwgroup.com

TABLE OF CONTENTS.

Introduction. The highlights.                                                                                                                                                                             02

The exterior. 

Charismatic convertible with purist design.                                                                                                                                                       03

Hallmark MINI design with expressive highlights.                                                                                                                                             03

Fully automatic fabric soft top for safe driving fun.                                                                                                                                           04

A dozen body finishes and three individual trims.                                                                                                                                             04

The interior. 

Minimalist, open feel that makes you feel at home.                                                                                                                                         05

High-resolution OLED display with touch function.                                                                                                                                           05

MINI Experience Modes create immersive driving experiences.                                                                                                                     05

Modern classic: Newly designed toggle switch bar.                                                                                                                                         06

Individual trims for the interior.                                                                                                                                                                         06

The drive. 

Three efficient four-cylinder petrol engines.                                                                                                                                                     06

Open-air rides with outstanding driving dynamics.                                                                                                                                           07

Digital services. 

The new MINI Intelligent Personal Assistant.                                                                                                                                                   07

Progressive assistance systems increase safety.                                                                                                                                            08

Easy-to-use connectivity and intuitive interaction.                                                                                                                                          08

US pricing and availability                                                               09

The new MINI Convertibles. 

The new generation of the MINI Convertibles rounds off the current MINI family with a model that is full of unique features. MINI presents the new convertible models that perfectly embodies the brand's openness. "Always Open" - this traditional claim of the MINI Convertibles aptly describes the model’s philosophy. The folding roof opens fully automatically in just 18 seconds, allowing the driver to always enjoy the breeze and sunshine. Whether in the city, on country roads or on the highway, the MINI Convertibles offers pure freedom and unmistakable driving pleasure.

The open-top four-seater combines space-saving proportions with fascinating open-air driving fun. With the MINI Convertibles, one of the most emotional models in the new MINI family returns to the MINI plant in Oxford - the home of the British premium brand.

"We are very proud to be able to offer our customers a true convertible in the current MINI family. Our new MINI Cooper and Cooper S Convertible offers unmistakable, hallmark driving fun, coupled with boundless freedom and great emotions: Always Open. Iconic design combined with modern technology and connectivity make this vehicle an unrivalled experience for our customers," says Stefan Richmann, Head of the MINI brand.

For an extra dose of sunshine, the fully automatic soft top can be opened in two ways: either like a sunroof or fully retracted. This is still unique in the premium small car segment. The soft top disappears behind the rear seats to save space and can also be conveniently stowed in the luggage compartment when folded down.

In the new MINI Convertibles, open-air fans can enjoy every moment, even with the soft top folded back. MINI is using the Always Open Timer again for exactly this purpose. On the OLED display of the central instrument, this shows the open top travel time offering fresh air fans a dose of playful ease.

Globally, three efficient four-cylinder petrol engines deliver the brand's signature go-kart feel with an impressive engine sound. Like the new MINI Cooper, the Convertible is available in C and S versions as well as in performance oriented JCW version.

For the US market, the MINI Cooper Convertible comes with a 2.0 liter turbocharged four-cylinder engine that produces 161 horsepower and a maximum of 184 ft-lbs. of torque.  The 2.0-liter turbo charged four-cylinder engine in the MINI Cooper S convertible is further tuned to produce 201 horsepower and a maximum of 221 ft-lbs. of torque.

The design emphasizes the character of the new MINI Convertibles with clean surfaces and accentuated details. Round LED headlights and a redesigned front grille emphasize the model's charismatic appearance with classic design features in a modern interpretation. A variety of exterior paints interior finishes, and fresh accents lend the new Convertibles the brand's signature design highlights.

The fully automatic soft top can be activated at the touch of a button and can also be fully retracted at speeds of up to 30 km/h (18.6 mph). When the roof is closed, the sunroof function can be used at any time with an opening length of up to 40 centimeters (15.7 inches). A wind deflector between the cockpit and the rear optimizes airflow for a carefree open-air feeling. Innovative driver assistance systems make driving the MINI Convertibles even safer and more comfortable. A significant increase in digital technologies creates new possibilities for personalizing the interior and simplifies the use of smartphones and apps.

The exterior.

Charismatic convertible with purist design.

Compact proportions, short overhangs, and sporty wheels all give the MINI Convertibles plenty of agility and maneuverability for maximum driving fun. With its focused expression, the front-end signals openness and shapes the charismatic character of the new MINI Convertibles with high recognition value. Newly designed exterior details enhance the striking appearance of the model, which is unique in the premium small car segment.

The shoulder line continues into the lower part of the black soft top. This separates the surrounding window area from the cleanly designed body. This three-part exterior is typical of the brand. It makes the MINI Convertibles unmistakable originals. The woven fabric soft top is available in black and optional with a grey Union Jack, a nod to the brand's British origins.

Hallmark design with expressive highlights. 

The front end of the MINI Convertibles shows the typical face of the brand with its iconic round headlights and the newly designed front grille. The octagonal-shaped surround encompasses the wide air inlets in either Vibrant Silver or gloss black.

Standard LED headlights with light signatures are available in three versions to emphasize the car's character. A specially orchestrated welcome and goodbye animation with MINI logo projections on the ground of the driver's and passenger's side enhances the emotional connection to the MINI Convertibles even before you get in.

From the side, the clean lines of the sporty body are characterized by the striking contrast between the short overhangs and the long wheelbase. The reduced design of the body emphasizes the elegant impression of the vehicle's silhouette and gives the MINI Convertibles a generous appearance despite its small exterior dimensions of 3,879 mm (152.7 inches) in length, 1,431 mm (56.3 inches) in height and 1,744 mm (68.6 inches) in width. To match the unmistakable driving fun, the new MINI Convertibles are available with aerodynamically optimized wheel designs in sizes ranging from 16 to 18 inches, depending on the model variant.  For the US market, a variety of 17- and 18-inch wheels are available.

The rear view is characterized by the flush design of the vertically aligned LED rear lights. The rear section is divided by a black handle strip with striking model badge, whose horizontal alignment emphasizes the MINI Convertible's wide stance.

Fully automatic fabric soft top for safe driving fun.

The high-quality soft top protects the occupants in all weathers. Thanks to its electric and extremely quiet drive, the folding roof can be fully opened in 18 seconds, even at speeds of up to 30 km/h (18.6 mph). At the same time, the window bars and side windows are lowered to provide a completely unobstructed view of the surroundings. The soft top closes in 15 seconds at the touch of a button. For fresh air at all times, the sunroof can be opened to a length of 40 centimeters (15.7 inches), regardless of speed.

Concealed behind the headrests at the rear of the MINI Convertible, the integrated rollover protection system is activated automatically as soon as the central safety electronics detect a risk of rollover.

When the soft top is open, the MINI Convertibles have a luggage compartment volume of 160 liters (5.65 cubic feet) thanks to a particularly space-saving folding system for the soft top, when the soft top is closed, this expands to 215 liters (7.59 cubic feet). To maximize the loading height of the luggage compartment, the storage area behind the rear seats can be raised using two locking handles. The tailgate opens downwards to facilitate loading, demonstrating once again the versatility of the MINI Convertibles. The wind deflector behind the driver and passenger seats can be easily locked in place. It reduces wind noise and unwanted air turbulence when driving with the roof open.

A dozen body finishes and three individual trims. 

Globally twelve paint finishes are available for the new MINI Convertibles, including the exclusive and elegant Copper Grey. Optional mirror caps in Jet Black and Glazed White make a strong statement. Three different trims (called styles in the US) further enhance the Convertible's sporty-elegant individuality. The Classic Trim features a black-trimmed front grille for maximum clarity. The Favoured Trim front grille version is in Vibrant Silver grille with a choice of 17-inch or 18-inch wheels.

The JCW Trim gives the MINI Convertibles an extremely sporty appearance. This equipment variant inspired by motorsports has its very own distinctive front and rear design. The front grille surround and JCW logo are finished in high-gloss black. The rear section is muscular in shape and the all-round trim is finished in high-gloss black.

For the US market two individual trims or what are otherwise referred to as “styles” including Classic Style and Favoured Style are available, along with a total of 11 paint colors.

The interior. 

Minimalist, open feel that makes you feel at home.

The interior design of the new MINI Convertibles focuses on minimalist details and textile surfaces. This is part of the new "Charismatic Simplicity" design language of the entire MINI family with fewer components, clever design, and high-quality workmanship. Three key elements structure the cockpit: A sporty steering wheel, the central OLED display, and the classic, newly designed toggle switch bar.

Directly behind the steering wheel, the Head-up Display projects all relevant information into the driver's field of vision. This means that the dashboard on the driver's side does not require an additional instrument panel and, in keeping with the open-top driving fun, allows a clear view to the front. The textile surfaces in the cockpit are based on a newly developed knitted material and create a pleasant atmosphere. The two-tone fabric is made from recycled polyester and has an easy-care texture.

Comfortable seats for the driver and front passenger add to the modern, airy feel of the well-designed cockpit. There is a choice of grey or black seats in a combination of synthetic leather and textile silhouette in blue. The JCW sport seats are available in beige and Nightshade Blue synthetic leather with contrasting stitching.

High-resolution OLED display with touch function.

The new central instrument in the cockpit of the MINI Convertibles combine innovative technologies in an extremely flat design. The high-quality 240 mm (9.45 inch) diameter glass surface allows the driver and front passenger to operate all vehicle functions conveniently by touch or voice. The innovative MINI Operating System 9 simplifies connectivity and brings apps and digital content from the smartphone to the display. This turns the MINI Interaction Unit into both a comfort and experience center.

Thanks to advanced OLED technology, the contents of the display are high-contrast and easy to see, even with the soft top open and in bright sunlight. Speed is displayed at the top of the screen, and tapping on the speed display opens a large full-screen speedometer that focuses on the driving experience.

The other widgets are shown in thumbnail view in the Home menu, to the left and right of the current menu function. These can be moved to the center and selected by means of a horizontal swiping movement. In the lower area of the OLED display, the menu items Navigation, Media, Telephone and Climate can be selected directly at any time.

MINI Experience Modes create immersive driving experiences. 

Seven MINI Experience Modes can be selected to change the interior ambience and highlight different aspects of the MINI Convertibles - even with the top down. The design of the OLED display changes depending on the selected setting and focusses on specially designed driving experiences. In Go-Kart Mode there is a highly dynamic focus on MINI’s racing DNA, for example. The display as well as the dashboard and the interior door panels are then dominated by the colors anthracite and red, while specific analogue displays for driving dynamics complement this John Cooper Works-inspired MINI Experience Mode.

To achieve this, two projector units behind the round instrument panel beam special illuminated graphics with different patterns and colors onto the dashboard when the top is closed. Changes are made to the color scheme of the light patterns and to the ambient lighting in the entire interior depending on the Experience Mode selected.

Personal Mode offers innovative options for a particularly personalized cockpit design. In this mode, a personal photo can be uploaded via the MINI app and chosen as the display background. A digital color picker then identifies the dominant colors of the photo for projection onto the textile dashboard surfaces. The ambient lighting under the dashboard and in the doors are also color-coded to match these projections.

Modern classic: Newly designed toggle switch bar. 

The toggle switch bar in the center of the cockpit is a classic and typical MINI feature. It emphasizes the emotional bond between driver and car through its characteristic feel. In the modern cockpit of the MINI Convertibles, this authentic feature brings the brand's history into the present with a new design. Five individually designed toggle switches provide direct access to the MINI Convertible's most important driving functions (parking brake, gear selector, start/stop button, Experience Mode toggle, volume control). This eliminates the need for an additional gear selector and provides additional stowage space in the center console. In addition to the cup holders, smartphones can be easily stored on a separate shelf while being charged via wireless charging.

Individual trims or “styles” for the interior. 

For the US, two interior trim or “style” options are available for the MINI Convertibles. Each conveys the contemporary feel-good concept of the interior of the vehicle in a different way. In the Classic Style, the three-spoke steering wheel has a leather-look textile band with colored accent stitching. In addition, a black and blue knitted surface on the instrument panel and doors provides a rich contrast to the seats, which are available in Vescin synthetic leather.

In the Favoured Style, the interior has a strikingly expressive design. The instrument panel is upholstered in grey-beige houndstooth fabric. The knitted surface in the door panels continues the friendly interior design. JCW sport seats with additional side bolsters noticeably enhance comfort. These are made of perforated synthetic leather with classic accent stitching and an embroidered MINI logo in two colors.

The drive.

Three efficient four-cylinder petrol engines.

Globally there is a choice of three advanced two-liter petrol engines for the new MINI Convertibles. All have four cylinders and accelerate the fun of open-air excursions.

The entry-level model is the MINI Cooper C Convertible (combined fuel consumption: The performance-enhanced fuel consumption combined: 6.6 - 6.5 l/100 km; CO2 emissions combined: 150 - 147 g/km according to WLTP; CO2 class: E) with a power output of 120 kW/163 hp DIN and a maximum torque of 250 Nm (221 lb./ft). It accelerates from 0 to 100 km/h (62 mph) in 8.2 seconds. The top speed is 220 km/h (137 mph).

The performance-enhanced MINI Cooper S Convertible (fuel consumption combined: 6.6 - 6.5 l/100 km; CO2 emissions combined: 150 - 148 g/km according to WLTP; CO2 class: E) has a power output of 150 kW/204 hp DIN and accelerates from 0 to 100 km/h (62 mph) in 6.9 seconds with a maximum torque of 300 Nm (221 lb./ft). It has a top speed of 237 km/h (150 mph).

In addition to these two variants, the performance oriented MINI JCW Convertible model to follow shortly, focuses on sportiness and maximum driving pleasure.

For the US market, the MINI Cooper Convertible comes with a 2.0 liter turbocharged four-cylinder engine that produces 161 horsepower and a maximum of 184 ft-lbs. of torque, moving the car from 0-60 mph in 7.9 seconds.  The 2.0-liter turbo charged four-cylinder engine in the MINI Cooper S convertible is further tuned to produce 201 horsepower and a maximum of 221 ft-lbs. of torque, propelling the car from 0-60 mph in 6.7 seconds. US EPA fuel economy figures for both models will be published once they are available. Information on the MINI JCW Convertible for the US will follow shortly.

Open-air rides with outstanding driving dynamics. 

The MINI Convertibles are equipped with a suspension and damping system tuned for agile handling. The MINI typical precise steering also makes the open-top model an attractive cornering artist. It also ensures a high level of safety and comfort. Highly preloaded anti-roll bar mounts on the axles support the steering precision. This gives the convertible a well-balanced ride when cornering. Selective tuning of the steering and all stability control systems also ensure a safe and exceptional driving experience in all driving situations.

Digital services.

The new MINI Intelligent Personal Assistant.

A spoken "Hey MINI!" activates the first fully-fledged voice assistant of the brand in the MINI Convertibles. Alternatively, the push-to-talk steering wheel button is also available for this purpose. Communication with the virtual travel partner – either a stylized MINI or the character “Spike” – is particularly fluent and intuitive thanks to improved speech recognition. Voice-controlled interaction is supported by animated graphic elements, typography, and the avatar on the OLED display. Navigation, telephony, entertainment, and numerous vehicle functions can be controlled simply and conveniently by speaking the relevant command.

The MINI Intelligent Personal Assistant learns continuously through dialogue and can take on day-to-day tasks on repeated routes. For example, the system uses geospatial data to identify the entrance to the car park and can automatically open the window at the right time. This means that individual routines can be handled more conveniently.

Progressive assistance systems increase safety.

The optional Driving Assistant Plus Package provides the MINI Convertibles with an additional Steering and Lane Assistant for lateral guidance. Adaptable and cooperative steering helps the driver stay on track. The increased comfort provided by the system relieves the driver of monotonous and less demanding aspects of driving. The clear, uncluttered design of the displays and controls and the easy-to-understand functions contribute to high system reliability.

Thanks to twelve ultrasonic sensors and four Surround View cameras, the Parking Assistant Professional in the MINI Convertibles can detect free parking spaces and initiate parking maneuvers automatically where space is limited. The Panorama View allows for better visibility of the surrounding area when the view is obscured by other vehicles. For additional control over the MINI, the Remote 3D View allows images to be transferred to a mobile device.

Easy-to-use connectivity and intuitive interaction. 

The newly designed user interface in the OLED display of the MINI Convertibles combine functional and emotional elements. Its minimalist design adapts the new graphics to the circular shape of the MINI Interaction Unit, simplifying operation by means of a clear structure. Static and dynamic elements combined with micro-animations ensure that the interaction between the driver and the central instrument is as harmonious and intuitive as possible. In this way, the MINI Operating System 9 gives the MINI Convertibles a distinctly digital character.

In the center of the screen is the start menu, where a horizontal swiping motion is used to select and start personalized content. At the bottom of the screen is the fixed status bar with the menu items “Navigation”, “Media”, “Telephony”, “All Apps” and, depending on the situation, “Home”, all of which can be selected directly. A so-called toolbelt can be called up by swiping upwards from the bottom edge of the screen. Favorite functions, e.g. navigation destinations and radio stations, can be saved here and accessed quickly at any time, just like on the smartphone. The toolbelt can also be activated via the star button on the multifunction steering wheel. The upper screen area is reserved for driving-related content such as speed and important vehicle status information. The standard Head-up Display presents the most important information directly in the driver’s line of sight.

Depending on the Experience Mode, a single tap on the speed display transforms the entire MINI Interaction Unit into a typical MINI speedometer. The temperature is shown permanently for the driver and front passenger at the left and right-hand edge of the screen. The climate settings are always integrated at the top level of the MINI Interaction Unit and are operated by either touch or voice.

MINI Connected upgrades allow additional driving functions to be activated flexibly at any time, including an optional augmented reality function that can visualize complicated turning situations realistically and in three-dimensional display, for example. In conjunction with the optionally available MINI Connected Package, the digital MINI Connected Store provides access to a constantly evolving variety of practical and entertaining apps, including in the areas of gaming, music, and video streaming.

US pricing and availability

For the US market the MINI Cooper Convertible will have a base MSRP of $33,950, plus $995 destination and handling.  The more powerful and sporty MINI Cooper S Convertible will have a base MSRP of $37,200 plus $995 destination and handling. Both models are expected to arrive at US dealers, early January of 2025.  More information on the MINI JCW Convertible including US pricing and market arrival will be shared as soon as it is available.

About MINI in the US

MINI is an independent brand of the BMW Group. In the United States, MINI USA operates as a business unit of BMW of North America, LLC, located in Woodcliff Lake, New Jersey and includes the marketing and sales organizations for the MINI brand. The authorized MINI USA dealer organization is represented by a network of 105 MINI full passenger car sales and service dealers located throughout the US.  MINI USA began selling vehicles in the U.S. in 2002 with the introduction of the MINI Cooper and MINI Cooper S Hardtops. Since then, the MINI Brand in the U.S. has grown to encompass a model range of five unique vehicles.

Journalist notes: Media information about MINI and its products is available to journalists on-line at www.miniusanews.com.

#  #  #

Munich/Asheville. Sunshine, rising temperatures, fresh green scenery: Right on time for summer, MINI is presenting the all-electric MINI Cooper SE as a convertible for the first time. Not as a series production version, but as a unique specimen that shows how the path to an all-electric premium brand could continue and also electrify classic sporty open-air driving in the future. As an open four-seater, the MINI Cooper SE Convertible is the world's only premium convertible with a fully electric drivetrain in the small car segment. With this frontrunner, the British premium brand combines classic sportiness, maximum open-top driving fun and locally emission-free electric mobility for the first time.

The one-off model will be shown to the public for the first time at the traditional community event "MINI Takes the States" in the USA. The winding roads between Burlington in Vermont and Greenville-Spartanburg in South Carolina are perfect for giving the assembled MINI community a first impression of the typical MINI go-kart feeling in the outfit of a MINI Cooper SE Convertible.

The unique specimen is based on the body of the MINI Cooper S Convertible. The electrified MINI Convertible also shares the dimensions of 3,863 mm in length with a wheelbase of 2,495 mm, a width of 1,727 mm and a height of 2,495 mm. The load volume in the luggage compartment also remains unchanged at 160 l.

The drive technology comes from the BMW Group's electric mobility competence centres in Dingolfing and Landshut. The MINI Cooper SE Convertible uses the same drive components as the three-door MINI Cooper SE. The exceptionally harmonious axle load distribution due to the small electric motor favours agile and easily controllable handling. With the top down now in the future, too.

The 135 kW/184 hp electric motor, like in the MINI Cooper SE, transfers the agile handling with the hallmark go-kart feeling to the world of electric mobility and enables acceleration from a standstill to 100 km/h in 7.7 seconds. With a range of 230 kilometres determined in the WLTP test cycle, open-air excursions in urban environments as well as well beyond the city limits are possible. The MINI Cooper SE Convertible combines open-top driving fun with clever functionality. The fully electric and thus particularly quiet textile soft top can be opened and closed within 18 seconds. At the touch of a button, the soft top can be activated when driving up to 30 km/h and allows three settings: open, closed or as a sunroof.

With this one-off, MINI is appealing to the ever-growing fan community of the brand's hallmark open-air driving fun and, at the same time, electrifying the global vehicle market with another segment - sustainably, transparently and comprehensibly.  The successful transformation of the MINI brand to electric mobility is demonstrated particularly impressively by the example of the MINI Cooper SE model. With growth of plus 132%, the model was the pulse generator for the MINI brand in 2021. In Germany, the largest market for the MINI Cooper SE, almost every third MINI is already electrified. To make this enthusiasm for electrified driving sustainable, MINI makes every day charging easy and convenient. MINI Charging provides MINI drivers in Germany with flexible solutions for charging at home and at work, as well as access to one of the largest public charging networks in Europe, comprising more than 250,000 charging points.

In case of queries, please contact:
Corporate Communications

Julian Kisch, Spokesperson Product Communications MINI
Tel.: +49-89-382-38072
E-mail: julian.kisch@mini.com

Andreas Lampka, Head of Communications MINI
Phone: +49-89-382-23662
E-mail andreas.lampka@mini.com

Jennifer Treiber-Ruckenbrod, Head of Communications MINI and BMW Motorrad
Phone: +49-89-382-35108
E-mail jennifer.ruckenbrod@bmwgroup.com

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.

In 2021, the BMW Group sold over 2.5 million passenger vehicles and more than 194,000 motorcycles worldwide. The profit before tax in the financial year 2021 was € 16.1 billion on revenues amounting to € 111.2 billion. As of 31 December 2021, the BMW Group had a workforce of 118,909 employees.

The success of the BMW Group has always been based on long-term thinking and responsible action. The company set the course for the future at an early stage and consistently makes sustainability and efficient resource management central to its strategic direction, from the supply chain through production to the end of the use phase of all products.

www.bmwgroup.com
Facebook: http://www.facebook.com/BMWGroup
Twitter: http://twitter.com/BMWGroup
YouTube: http://www.youtube.com/BMWGroupView
Instagram: https://www.instagram.com/bmwgroup
LinkedIn: https://www.linkedin.com/company/bmw-group/

• First time three of the five MINI models receive simultaneous updates
• No price increase for third model year in a row for the MINI Cooper SE

Woodcliff Lake, N.J., January 26, 2021. – MINI USA today unveiled the new MY 2022 MINI Hardtops and MINI Convertibles. The modern interpretation of the brand’s most iconic models, the new MINI Hardtops and Convertibles receive significant updates to the exterior, interior and infotainment and driving safety features while remaining authentic to the elements of the MINI DNA, including fun to drive, expressive design and personalization.

These new Hardtop and Convertible models will start production in March 2021 and will include the MINI Hardtop 2 Door (Cooper, Cooper S, Cooper SE and John Cooper Works), the MINI Hardtop 4 Door (Cooper and Cooper S) and the MINI Convertible (Cooper, Cooper S and John Cooper Works) variants.

Exterior Design Highlights.

The new MINI Hardtops and Convertibles come with an array of brand-new exterior content that will excite both loyal MINI enthusiasts and new customers interested in getting behind the wheel of the definitive, premium small car in the U.S.

At the front end, the new MINI Hardtops and Convertibles feature the integration of air curtains on the front bumper and removal of the fog lights to further enhance the clarity of the front end and provide improved aerodynamics. The front end now also features a new single unbroken hexagon front grille that extends low to the road with the safety bar now hidden underneath a body color panel, further accentuating the look of the iconic and recognizable face of the MINI. To meet the need for increased air cooling, the Cooper S and John Cooper Works variants also include a pair of air intakes with high-gloss black surrounds to the left and right of the central intake.

The new rear bumpers also feature visual changes that give the MINI a widened geometry to emphasize a wider stance and sportiness. The rear apron also picks up the hexagonal graphic from the front end, while the iconic twin-tailpipe exhaust system is framed to sophisticated effect in one sweeping movement by body-colored surfaces. The MINI John Cooper Works also now features an eye-catching diffuser to provide the tail of the car with dynamic racing intent.

The MINI Hardtops and Convertibles also feature new side scuttle designs and wheel arch trims also help emphasis the sportiness of the vehicle. The existing wheel portfolio is also enriched to include new 17” and 18” wheels, including the new 18” Circuit Spoke 2-tone and the new 18” Pulse Spoke 2-tone.

In addition to three new exterior colors, including Island Blue, Rooftop Grey and Zesty Yellow, the new MINI Hardtops are available with a Multitone Roof, a color gradient of Soul Blue, Pearly Aqua, and Jet Black in combination with black mirror caps. This is a unique feature in the automotive industry thanks to a new, innovative painting technology at Plant Oxford.

The new MINI Hardtops and Convertibles also come standard with LED headlights with a high global back inner housing. Along the side, the new models have a modernized side scuttle design including LED indicators and model specific inserts. Standard LED Headlights are coupled together with our unique Union Jack LED Taillights, which will also be included in every new MINI Hardtop and Convertible. For those seeking even more personalization and style, the optional Piano Black Exterior is now available on door handles, fuel lid (Cooper S/JCW), exhaust end pipes (Cooper/Cooper S), MINI Logos and model badges (Cooper/Cooper S/Cooper SE) in black.

Interior Design Highlights.

The new MINI Hardtops and Convertibles also include a variety of new features and content in the interior, with a strong focus on Infotainment & Digitalization.

When hopping into the cockpit, the driver and passenger will no doubt notice the 8.8“-screen embedded in the center instrument design, which is now standard on all models. It is combined with the all-new user experience with a completely modernized look & feel, configurable live widgets and two available color schemes (Lounge & Sport). New for the updated models, Sirius Satellite Radio is now also standard on all MINIs across the range as of Model Year 22. The new and contemporary interior atmosphere is rounded off by the new MINI Ambient Light with 6 different colors always matching perfectly to the selected mode.

In the cooler climates, the driver will also quickly notice the heated steering wheel that guarantees warm hands and comfort for maximum driving experience, even on the coldest days. The newly designed steering wheel also comes with horizontal spokes, buttons integrated in even surface with Piano Black finish, as well as a new design for the lower spoke in both steering wheel variants & sport steering wheel in leather is standard.

The new MINI Hardtops and Convertibles will now also feature increased safety with our Driving Assistant available as standard on all U.S. bound MINIs, with the inclusion of Lane Departure Warning which can actively alert the driver through steering wheel vibration. Drivers can also enjoy the comfort of our extended Active Cruise Control, which is now able to break down to 0 mph (only with automatic and dual clutch transmission).

The New MINI Cooper SE.

The new enhancements made to the MINI Hardtops certainly does not exclude the MINI Cooper SE. The fully electric variant of the MINI Hardtop will get the same exterior updates to the front and rear bumpers, side scuttles and front grille, along with the Piano Black Exterior contents mentioned above and the Multitone roof. The MINI Cooper SE creates its own identity with its yellow-accented 'S' and closed-off radiator grille. Additional wheels will be available for the MINI Cooper SE as of March 2021, including 16” Victory Spoke black, 17” Tentacle Spoke black and 17” Scissor Spoke 2-tone.

The MINI Cooper SE will also receive most of the interior updates as well, including the new steering wheel design, new center instrument design with 8.8” screen, heated steering wheel, lane departure warning, and Sirius Satellite Radio as standard.

MINI Electric Collection 2021.

With the MINI Electric Collection 2021 we will be introducing a unique and progressive limited edition for the MINI Cooper SE. Carefully selected adaptations on interior and exterior underline the Collection’s individual character and uniqueness.

U.S. Market Pricing

Despite all the new standard equipment upgrades, including the addition of LED Headlights, a new Digital Instrument Cluster, Lane Departure Warning and all the aesthetic updates, the MY 2022 MINI Hardtops and Convertibles will see only a $500 increase across most trim levels. At the same time, several highly popular trim levels will see no price increase from MY 2021 to MY 2022, including the Signature and Iconic trims on the MINI Cooper S Hardtop and MINI Cooper S Convertible, the Iconic trim on the MINI John Cooper Works Hardtop and MINI John Cooper Works Convertible. The Signature trim for both the MINI John Cooper Works Hardtop and the MINI John Cooper Works Convertible received a larger increase due to the addition of optional equipment to those trim levels.

For the third straight model year, the MINI Cooper SE will not see a price increase and will remain at a with a Manufacturer’s Suggested Retail Price (MSRP) of $29,900 plus an additional $850 Destination & Handling fee.

MINI Hardtop 2 Door

Note: Standard $1,000 price differential between 2 Door, and 4 Door Hardtop

MINI Convertibles

Pricing listed above does not include the additional $850 Destination & Handling fee.

For more information on the new MINI Hardtops and MINI Convertibles, please review the global press release. Technical spec sheets are available for download for the MINI Hardtop 2 Door , MINI Hardtop 4 Door and MINI Convertible by clicking the hyperlinks. Official press photos and b-roll packages for the MINI Hardtop 2 Door , MINI Hardtop 4 Door and MINI Convertible are available by clicking the hyperlinks or by visiting MINIUSANEWS.com .

Consumers can find more information about the new MY 2022 MINI Hardtops and Convertibles by visiting MINIUSA.com/comingsoon.

About MINI in the US

MINI is an independent brand of the BMW Group. In the United States, MINI USA operates as a business unit of BMW of North America, LLC, located in Woodcliff Lake, New Jersey and includes the marketing and sales organizations for the MINI brand. The MINI USA sales organization is represented in the U.S. through a network of 117 MINI passenger car dealers in 39 states. MINI USA began selling vehicles in the U.S. in 2002 with the introduction of the MINI Cooper and MINI Cooper S Hardtops. Since then, the MINI Brand in the U.S. has grown to encompass a model range of five unique vehicles.

Journalist notes: Media information about MINI and its products is available to journalists on-line at www.miniusanews.com.

#  #  #

Woodcliff Lake, N.J., July 1, 2019. The year 2020 is poised to be a big one for MINI USA as it launches two vehicles that represent both ends of the spectrum of the brand – electric mobility and high- performance. With its first purely electrically powered vehicle, the MINI Cooper SE, coming early in 2020, and the MINI John Cooper Works GP launching later in the year, MINI USA is excited to add to its current lineup of vehicles, some of which are also receiving updates for model year 2020.

Most significantly, the 2020 John Cooper Works Clubman ALL4 and 2020 John Cooper Works Countryman ALL4 both gain a new generation engine that cross the 300 hp threshold, allowing each model to reach 60 mph in 4.9 and 5.1 seconds, respectively. In addition, the MINI Clubman gets a model refresh that includes new interior and exterior enhancements.

New MINI John Cooper Works Countryman and Clubman

The 2020 John Cooper Works Clubman ALL4 and 2020 John Cooper Works Countryman ALL4 gain a new generation engine that puts out 301 hp. The new MINI John Cooper Works Clubman turns in an acceleration of 0-62 mph (0-100 km/h) in 4.9 seconds, with the new MINI John Cooper Works Countryman achieving the same in 5.1 seconds – 1.4 and 1.5 seconds faster than in the respective previous models.

Both of these high-performance variants will also feature lower sports suspensions by 10mm, larger exhaust pipes by 10mm, four-piston brake calipers with 14.2-inch front brake rotors, and 13-inch rear brake rotors, and can reach top speeds of 155 mph.

2020 MINI Clubman – Refresh

For the 2020 model year the MINI Clubman gets a model refresh that includes the following enhancements.

• Introduction of two new colors: Coral Red Metallic and MINI Yours Enigmatic Black Metallic
• Redesigned front end featuring redesigned grill, piano black exterior trim, new headlight design, and redesigned LED fog lights
• New exterior mirror cap design for improved aerodynamics
• New MINI Yours interior style – Frozen Blue
• LED fog lights and rear lights in Union Jack design

Two new exterior paint colors.
The extensive range of exterior paint colors available for the new MINI Clubman now adds two variants: Coral Red Metallic and MINI Yours Enigmatic Black Metallic.

Very British: rear lights in Union Jack design.
The rear lights also feature a new design in conjunction with standard LED headlights. As a clear reference to the brand's British DNA, the upright light units at the rear of the new MINI Clubman now adopt the Union Jack design that appears on the MINI Hardtop 2 Door, the MINI Hardtop 4 Door and the MINI Convertible.

The striking flag motif is recreated in the structure of the light functions. The turn indicators are horizontally arranged, and the brake lights have a vertical and horizontal element with the taillight additionally representing the diagonal lines of the British flag. In order to ensure a particularly harmonious lighting effect, all light sources forming the Union Jack graphic use LED technology.

Trim & Package Updates:

• Cooper S – “Classic Trim”
  • The 2019 Classic Trim package (base MSRP: $28,900) included a choice of 17-inch wheels, a 6.5-inch media display, multifunction steering wheel, rear PDC + rear-view camera, teleservices and E-call.
  • The 2020 Classic Trim (base MSRP $30,900) retains all of these items while also including: comfort access, heated seats, automatic climate control, active driving assistant, LED headlights and fog lights, and a 7-Speed Sport Dual Clutch transmission. These additions, when added to a vehicle separately, are valued at $4,750.

• Cooper S ALL4 – “Signature Trim”
  • The 2019 Signature Trim package (base MSRP: $34,900) included a choice of 17-inch wheels, panoramic moonroof, sport automatic transmission, comfort access keyless entry, active driving assistant, automatic climate control, heated seats, rear PDC and rear-view camera, teleservices and E-call.
  • The 2020 Signature Trim (base MSRP $35,900) retains all of these items while also including: LED headlights and fog lights, choice of upholstery, and a Harman/Kardon sound system. These additions, when added to a vehicle separately, are valued at $2,500.

Upholstery

• No longer available:
  • Cloth/Leather combination Cord | Carbon Black for MINI Clubman.
• New in 2020:
  • A Leather Chesterfield | Malt Brown upholstery will be available for the MINI Clubman.

Wheels and Tires

• No longer available:
  • 18-inch MINI Yours Masterpiece with Run-Flat Tires for MINI Clubman.
  • 19-inch John Cooper Works Course Spoke Alloy Wheels for MINI Clubman.

• New in 2020:
  • New 18-inch MINI Yours British Spoke 2-Tone with Run-Flat Tires will be available for the MINI Clubman (excluding John Cooper Works variants).
  • New 18-inch Multiray Spoke 2-Tone with Run-Flat Tires will be available for MINI Clubman models (excluding John Cooper Works variants).
  • 19-inch John Cooper Works Circuit Spoke for MINI Clubman

MINI Hardtop 2 Door

Trim & Package Updates

• Cooper – “Signature Trim”
  • The 2019 Signature Trim package (base MSRP: $24,900) included a choice of 16-inch wheels, Steptronic automatic transmission, comfort access, panoramic moonroof, heated front seats, MINI Excitement package, automatic climate control and leatherette upholstery.
  • The 2020 Signature Trim (base MSRP $26,400) retains all of these items while also including: a 7-Speed Dual Clutch transmission, 5A1 LED fog lights, 5A4 LED headlights, and active driving assistant. These additions, when added to a vehicle separately, are valued at $2,000.

MINI Hardtop 2 Door, MINI Hardtop 4 Door, and MINI Convertible

Highlights:

• LED Fog Lights and LED Headlights are now included in the Signature Trim package for the MINI Hardtop 2 Door and MINI Hardtop 4 Door

Upholstery

• New in 2020:
  • A Cloth/Leatherette combination Black Pearl | Light Grey upholstery will be available for all 2020 MINI Hardtop 2 Door, MINI Hardtop 4 Door and MINI Convertible models.

Wheels and Tires

• New in 2020:
  • New 18-inch MINI Yours British Spoke 2-Tone with Run-Flat Tires will be available for the MINI Hardtop 2 Door, MINI Hardtop 4 Door and MINI Convertible models (excluding John Cooper Works variants).
• No longer available:
  • 18-inch MINI Yours Vanity Spoke Two-Tone with Run-Flat Tires for the MINI Hardtop 2 Door, MINI Hardtop 4 Door and MINI Convertible.

MINI Countryman

In addition to the MINI John Cooper Works Countryman with 301hp, the Countryman model range gets a number of updates.

Highlights:

• LED Fog Lights and LED Headlights are now standard for MINI Countryman Cooper S models and up.

Transmissions

• The MINI Cooper Countryman is standard equipped with a 7-Speed Steptronic Transmission with Double Clutch (2TF)
• The MINI Cooper Countryman ALL4 is standard equipped with an 8-Speed Automatic (205)

Trim & Package Updates

• Cooper S ALL4 – “Classic Trim”

• • The 2019 Classic Trim package (base MSRP: $31,400) included a choice of 18-inch wheels, panoramic moonroof, a 6.5-inch media display, multifunction steering wheel, rear PDC + rear-view camera, teleservices and E-call.
  • The 2020 Classic Trim (base MSRP $33,900) retains all of these items while also including: an 8-Speed Sport Automatic transmission, comfort access, heated seats, automatic climate control, active driving assistant, LED headlights and fog lights. These additions, when added to a vehicle separately, are valued at $4,750.

Upholstery

• No longer available:
  • Cloth/Leather combination Cord | Carbon Black for MINI Countryman.

Wheels and Tires

• New in 2020:
  • New 19-inch MINI Yours British Spoke 2- Tone with Run-Flat Tires will be available for MINI Countryman models (excluding John Cooper Works variants).
  • 19-inch John Cooper Works Circuit Spoke for MINI Countryman
  • 18-inch John Cooper Works Grip Spoke Silver or Black for MINI Countryman.
• No longer available:
  • 19-inch MINI Yours Masterpiece with Run-Flat Tires for MINI Countryman.
  • 19-inch John Cooper Works Course Spoke Alloy Wheels for MINI Countryman.
  • 18-inch John Cooper Works Thrill Spoke Black for MINI Countryman.

MINI Cooper S E Countryman ALL4 (PHEV)

The EV battery capacity of the 2020 MINI Cooper S E Countryman ALL4 (PHEV) will rise from 7.6 kWh to 9.6 kWh. This will positively increase both the electric and overall range of the vehicle from 12 miles to approximately 16 all-electric miles (EPA). In addition, the potential tax credit is expected to rise from $4,001 to $4,835 (+$834).

John Cooper Works Variants

In addition to the new 301hp variants of the John Cooper Works Clubman and the John Cooper Works Countryman, both with ALL4, the following changes apply to all John Cooper Works variants.

Highlights

• All John Cooper Works Hardtops and Convertibles will now come standard with an 8-speed Steptronic Sport Automatic Transmission
• Dinamica/Leather | Carbon Black with Grey Accents is now available for all John Cooper Works variants.
• Dinamica/Leather | Carbon Black with Red Accents is no longer available for John Cooper Works variants.

VARIOUS CHANGES ACROSS ALL MODELS

Highlights:

• Active Driving Assistant is now standard across all MY 2020 models and trims.
• All 2020 models will now feature a Leather Chesterfield | Satellite Grey upholstery option.

• Leather Lounge | Satellite Grey upholstery no longer available for all models.
• New exterior mirror cap design for improved aerodynamics

Transmissions

• All Cooper models are standard equipped with a 7-Speed Steptronic Transmission with Double Clutch
• All Cooper S models are standard equipped with a 7-Speed Steptronic Sport Transmission with Double Clutch
• All Cooper S ALL4 models are standard equipped with an 8-Speed Sport Automatic Transmission
• All John Cooper Works models are standard equipped with an 8-Speed Sport Automatic Transmission
• All Hardtops and Convertibles except the John Cooper Works convertible come standard with a six-speed manual transmission. *

*NOTE: Availability of manual transmissions currently delayed due to technical evaluation at the time of publication.

About MINI in the US
MINI is an independent brand of the BMW Group. In the United States, MINI USA operates as a business unit of BMW of North America, LLC, located in Woodcliff Lake, New Jersey and includes the marketing and sales organizations for the MINI brand. The MINI USA sales organization is represented in the U.S. through a network of 122 MINI passenger car dealers in 39 states. MINI USA began selling vehicles in the U.S. in 2002 with the introduction of the MINI Cooper and MINI Cooper S Hardtops. Since then, the MINI Brand in the U.S. has grown to encompass a model range of five unique vehicles.

Journalist notes: Media information about MINI and its products is available to journalists on-line at www.miniusanews.com.

# # #

List prices above do not include the $850 charge for Destination & Handling.

MINI in the US

MINI is an independent brand of the BMW Group. In the United States, MINI USA operates as a business unit of BMW of North America, LLC, located in Woodcliff Lake, New Jersey and includes the marketing and sales organizations for the MINI brand.  The MINI USA sales organization is represented in the U.S. through a network of 122 MINI passenger car dealers in 39 states. MINI USA began selling vehicles in the U.S. in 2002 with the introduction of the MINI Cooper and MINI Cooper S Hardtops.  Since then, the MINI Brand in the U.S. has grown to encompass a model range of seven unique vehicles.

Journalist note: Media information about MINI and its products is available to journalists on-line at www.miniusanews.com. 

Consumer information about MINI products is available via the internet at: www.MINIUSA.com

Munich / New York. MINI is presenting its full production model lineup at the New York International Auto Show 2018, with a focus on the brand’s sportiest models. The highlight appearance at the show is the MINI John Cooper Works GP Concept. The British car manufacturer will also be showing new versions of the MINI Hardtop, the MINI Hardtop 4 Door and the MINI Convertible as well as its successful premium compact segment models, including the MINI Cooper S E Countryman ALL4 plug-in hybrid.

The New York International Auto Show is one of the oldest vehicle exhibitions in the world. First held in 1900, the show has returned to the Jacob Javits Convention Center in the heart of Manhattan every year since 2000. Located between the Hudson River and the Empire State Building, the exhibition center will offer automotive manufacturers, suppliers and service providers from around the world the opportunity to showcase their latest products, technologies and services to the public from March 30 to April 8, 2018.

Race feeling without compromise: MINI John Cooper Works GP Concept.
The MINI John Cooper Works GP Concept, provides a pure race feeling. The classic proportions of the MINI Hardtop are combined with expressive exterior components that optimize both weight and aerodynamic performance. In the interior, a roll cage, bucket seats, a puristically designed cockpit and the absence of a rear bench seat underline the sporting ambitions of the MINI John Cooper Works GP Concept.

Versatile, sporty and electrified: MINI driving fun in the premium compact segment. With brand’s unique driving fun and characteristic versatility, the two premium compact models MINI Countryman and MINI Clubman have also contributed significantly to the US automobile market, inspiring additional customers to choose the unmistakable style of the

British brand. Demonstrating new ways to experience the brand’s unmistakable feeling, MINI’s first plug-in hybrid model, the MINI Cooper SE Countryman will be on display.

Thanks to an electric range of up to 13 miles, it can drive without local emissions, not only in city traffic but also on longer journeys. At the New York International Auto Show 2018, in addition to the electrified model variant of the MINI Countryman, the sportiest version of the MINI Clubman will also be presented. The MINI John Cooper Works Clubman combines its unique body concept with driveline and chassis technology developed with race track expertise.

With fresh updates: MINI Hardtop, MINI Hardtop 4 Door, MINI Convertible.
Three of the brand’s models are currently confirming their position as the unsurpassed companions in urban traffic, with a series of fresh updates. Targeted design modifications, innovative new customization options, an expanded equipment program and the latest digital services from MINI Connected make the MINI Hardtop, the MINI Hardtop 4 Door and the MINI Convertible even more attractive. Fresh exterior accents include new metallic paint colours, new alloy wheels and a modified LED headlight design. To complement the new headlight design, the rear LED taillights have a brand new design featuring a clear nod to the brand's British heritage. The three-dimensional LED rear lamps cleverly incorporate horizontal turn signals and vertical brake lamps within a distinctive new light cluster in the style of a Union Jack flag motif.

For the first time, Piano Black Exterior finish are offered as factory option. All latest generation models carry the new, two-dimensional MINI logo on the front and rear of the vehicle as well as on the steering wheel, in the display of the central instrument and on the remote control key. New particularly stylish interior design options are available, with the range including Malt Brown for the Chester leather upholstery and Color Line as well as the MINI Yours Interior Style Piano Black options.

The entertainment system in the MINI Hardtop, MINI Hardtop 4 Door and MINI Convertible now includes touchscreen functionality for the central instrument display. MINI Connected's new digital services include MINI Online service with up-to-date news and weather reports. In addition to Intelligent Distress Call and MINI Teleservices, Remote Services, Concierge Service and Real Time Traffic Information and Apple CarPlay are now available.

In case of queries please contact:

MINI Communications:
Matthias Bode, Communications MINI

Phone: +49-89-382-61742, Fax: +49-89-382-28567

E-Mail: matthias.bode@mini.com

 
Andreas Lampka, Head of Communications MINI

Phone: +49- 89-382-23662, Fax: +49 89-382-28567

E-Mail: andreas.lampka@mini.com

Markus Sagemann, Head of Communications MINI, BMW Motorrad

Phone: +49 89-382- 68796, Fax: +49 89-382-28567

E-Mail: markus.sagemann@bmw.de

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises 31 production and assembly facilities in 14 countries; the company has a global sales network in more than 140 countries.

In 2017, the BMW Group sold over 2,463,500 passenger vehicles and more than 164,000 motorcycles worldwide. The profit before tax in the financial year 2016 was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.

The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.

www.bmwgroup.com

Facebook: http://www.facebook.com/BMWGroup

Twitter: http://twitter.com/BMWGroup

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The British premium automobile manufacturer strengthens the progressive character and appeal of its models in the small car segment with a stylishly refined visual appearance and extensive technological advancements. The update for the MINI Hardtop 2 Door, the MINI Hardtop 4 Door and the MINI Convertible includes fresh design accentuations, innovations in the field of drive technology, additional customisation options and an expansion of the digital services available as part of MINI Connected.

The upgrading of the original product substance in the premium segment of small cars highlights the mature yet distinctive charisma of MINI, which in its current model generation is now available for the first time with three body types for hallmark driving fun in urban environments. This is due to such elements as an extended range of standard features, newly designed headlights and rear lights, additional body finishes and cutting-edge connectivity technology for convenience and infotainment.

MINI Hardtop 2 Door, MINI Hardtop 4 Door, MINI Convertible: overview of new features.

• LED rear lights in Union Jack design.
• New MINI logo, new body finishes, Piano Black exterior.
• New light alloy wheels.
• Extended range of leather trim, interior surfaces and Color Lines.
• Unique individualisation with MINI Yours Customised.
• Multifunction steering wheel and radio with 6.5-inch colour screen, USB and
• Bluetooth interface as standard.
• Optional radio and navigation systems with touchscreen monitor.
• Telephony with wireless charging.
• MINI Connected and MINI Connected XL with new functions.

• MINI logo projection from the exterior mirror on the driver's side.

   

  Bright and dazzle-free: LED headlights.

A modified design for the characteristic circular headlights make the hallmark front view of the new MINI Hardtop 2 Door, the new MINI Hardtop 4 Door and the new MINI Convertible even more powerfully expressive. In the standard halogen headlights, a striking accentuation is added by means of a black panel. In the LED headlights available as optional equipment items, the high-quality technology is underscored by means of an entirely newly design of the light sources. The latest generation of the LED modules for low and high beam offers increased brightness. The LED daytime driving light and the turn indicator light are generated by a ring which surrounds the entire contour of the headlight,

Very British: rear lights in Union Jack design.

The rear lights also feature a new design in conjunction with the optional LED headlights. As a clear reference to the brand's British DNA, the upright light units at the rear of the new MINI Hardtop 2 Door, the new MINI Hardtop 4 Door and the new MINI Convertible now appear in a Union Jack design.

The striking flag motif is recreated in the structure of the light functions. The turn indicators are horizontally arranged and the brake lights are vertically aligned, with the tail light additionally representing the diagonal lines of the British flag. In order to ensure a particularly harmonious lighting effect, all light sources forming the Union Jack graphic use LED technology.

New MINI logo: reduced to the essentials.

The new MINI logo is clear and authentic in style, appearing on the bonnet, tailgate, steering wheel, central instrument display, remote control, and optional driver’s side puddle lighting all models. It is a re-interpretation of the existing logo and now features a two-dimensional "flat design". As such, the MINI logo reflects the new brand identity with its focus on the essentials – namely key values such as driving fun, distinctive design, premium quality and emotional appeal.

Three new exterior paint colors, premiere for Piano Black Exterior.

The extensive range of exterior paint colors available for the new MINI Hardtop 2 Door, the new MINI Hardtop 4 Door and the new MINI Convertible now adds three variants: Emerald Grey metallic, Starlight Blue metallic, and Solaris Orange metallic.

What is more, the list of optional equipment items features an additional means of customizing the exterior design. With the option Piano Black Exterior, the surrounds of the headlights, rear lights and radiator grille are finished in high-gloss black instead of chrome.

The selection of optionally available light alloy wheels has been expanded, too. The 17-inch light alloy wheels in the design styles Roulette Spoke 2-tone and Propeller Spoke 2-tone are now available for all body variants of the new MINI. The likewise 17-inch light alloy wheels in Rail Spoke 2-tone design have also been newly added to the program.

New leather trims, interior surfaces and Color Lines.

A broad selection of seat surfaces, interior surfaces and Color Lines add a touch of individual style to the interior of the new MINI Hardtop 2 Door, the new MINI Hardtop 4 Door and the new MINI Convertible. New features for the MINI Hardtop 2 Door and the MINI Hardtop 4 Door include supple Malt Brown Chesterfield Leather upholstery.

In addition, the new option MINI Yours Interior Style Piano Black with illumination includes a backlit decorative panel on the passenger side of the dashboard, likewise finished in Piano Black as well as bearing a stylised Union Jack motif.  The color of the backlighting matches the ambient lighting selected by the driver. This option also adds high-gloss Piano Black surfaces in the area of the doors and center console., 

Maximum individualization: MINI Yours Customised.

The MINI Yours Customised program now raises hallmark brand individualization to a whole new level. It includes retrofit products that can be designed by customers themselves, which are then produced precisely according to these individual specifications. The MINI Yours Customised range will include side scuttles, decorative strips for the interior on the passenger side, LED door sill finishers and LED door projectors.

MINI Yours Customised products can be designed and previewed through a specially created Online Customiser. Here customers can choose between various colors, patterns, surface structures and icons, as well as contributing their own texts and adding a touch of personal style to the design. This offering enables MINI fans to turn their vehicle into a unique specimen that bears the stamp of their own personality. The individualized products are manufactured using innovative production techniques such as various 3D printing methods and laser engraving.

New infotainment systems and features

A new 6.5” display is included as standard, and features an updated and optimized user interface, Bluetooth mobile phone integration, and support for Bluetooth audio streaming. In addition, customers can specify a new 8.8” touchscreen navigation system with new user interface and greatly expanded features.  

New options: telephony with wireless charging, MINI logo projection.

The innovative optional equipment for the new MINI Hardtop 2 Door, the new MINI Hardtop 4 Door and the new MINI Convertible includes a wireless charging option. A storage compartment integrated in the centre armrest enables wireless charging of mobile phones which offer this capability. This option also adds a second USB port in the front section of the center console.

For the first time, the MINI Hardtop 2 Door and MINI Hardtop 4 Door are available with a MINI logo projection feature. When the vehicle is opened and closed, the new MINI logo is projected onto the ground in front of the driver’s side door from a light source in the exterior mirror and can be seen there for 20 seconds, or permanently if the door is left open.

MINI Connected: a range of digital services that is unique within the segment.

With the new MINI Connected functions, MINI offers a diverse range of digital services at premium level that is unique in the small car segment. New features include Advanced Real Time Traffic Information with 4G LTE connectivity, support for Apple CarPlay, Connected Services, and intelligent emergency call.

The personal mobility assistant feature of the MINI Connected smartphone app now enables drivers of the new MINI Hardtop 2 Door, the new MINI Hardtop 4 Door and the new MINI Convertible to integrate their vehicle and mobility planning seamlessly into their day-to-day digital routine. For example, MINI Connected can draw on calendar entries and contact data entered in a smartphone to plan a route and determine the ideal time to set off based on real time traffic data. The Send-to-Car function enables planned routes to be sent to the MINI navigation system, while Remote Services allow the driver not just to display vehicle location, fuel level and other vehicle status details on their digital end device, but also activate the headlight flasher, horn, ventilation and door lock/unlock function.

Intelligent networking of the MINI is via a SIM card integrated in the vehicle: this now complies with the mobile communications standard 4G. It also enables the use of MINI Teleservices and the Intelligent Emergency Call with automatic detection of vehicle location and accident severity.

Services now available in the new MINI Hardtop 2 Door, the new MINI Hardtop 4 Door and the new MINI Convertible for the first time also include MINI Find Mate. This consists of so-called tags with a wireless tracking function that can be attached to frequently used objects and travel items such as bags, cases, key rings and rucksacks. Their position can not only be displayed on the on-board computer but also in the MINI Connected App on a smartphone. In this way, MINI Find Mate helps prevent personal items getting lost or left behind.

In case of queries please contact:

Corporate Communications
 
Matthias Bode, Press Officer Product Communication MINI

Tel.: +49-89-382-61742, Fax: +49-89-382-28567

E-Mail: matthias.bode@mini.com

Andreas Lampka, Head of Communication MINI

Tel.: +49- 89-382-23662, Fax: +49 89-382-28567

 E-mail: andreas.lampka@mini.com

Markus Sagemann, Head of Communication MINI, BMW Motorrad

Telephone: +49 89-382- 68796, Fax: +49 89-382-28567

 E-Mail: markus.sagemann@bmw.de

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.

In 2016, the BMW Group sold approximately 2.367 million cars and 145,000 motorcycles worldwide. The profit before tax was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.

The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.

www.bmwgroup.com
Facebook: http://www.facebook.com/BMWGroup
Twitter: http://twitter.com/BMWGroup

YouTube: http://www.youtube.com/BMWGroupview

Google+: http://googleplus.bmwgroup.com

• Newest member of MINI lineup goes on sale in U.S. in March 2016
• First open top MINI powered by BMW Group engine technology and architecture

Woodcliff Lake, NJ – October 22, 2015 – MINI USA introduced today the newest addition to its iconic product line, the new MINI Convertible. As the first open top MINI powered by BMW Group engines and architecture, the new MINI Convertible is a premium four-seater soft-top convertible that is both practical and customizable for unlimited open-air motoring fun.  

Like all other MINI models in the product portfolio, the new MINI Convertible is made for individualization, setting the new standard in the premium convertible market. It offers a choice of 11 exterior color options, including the new Caribbean Aqua, which harkens back to the classic MINI color palette, ideal for the fun-loving enthusiast, and Melting Silver, recently introduced on the new MINI Clubman, a cool and modern finish perfect for the open air thrill seeker.

The customization carries over to the interior with a number of premium seating options available, including a new Malt Brown leather with diamond-stitching reminiscent of classic English Chesterfield sofas. Convertible enthusiasts looking for even more style can opt for the new MINI Yours soft-top featuring an embroidered Union Jack with herringbone patterned detailing.

“The new MINI Convertible has a great balance of playful personalization and sophistication. It’s open-top driving without compromise,” said David Duncan, vice president MINI of the Americas. “The bespoke levels of customization set it apart from other convertibles on the market, while the front wheel drive BMW architecture and engines make it fun-to-drive and practical in any driving conditions.”

Powered by BMW Group-developed three- and four-cylinder MINI TwinPower Turbo Technology engines, the new MINI Convertible will come standard with an efficient six-speed manual transmission. With the three-cylinder Cooper version and four-cylinder Cooper S, the new MINI Convertible presents customers a choice of two powerful, highly efficient TwinPower Turbo engines developed by the BMW Group and built in Europe. In keeping with MINI tradition for authentic, driver-involving motoring, both the Cooper Convertible and Cooper S Convertible come standard with a 6-speed manual transmission. Alternatively, the new MINI Convertible can be equipped with a smooth, quick-shifting 6-speed Steptronic automatic transmission.

This premium four-seater convertible has an emphasis on practicality, with an easy-load and load-through function that makes the cargo space both accessible and functional. The rigid frame and invisible roll bar enhance both the safety of the vehicle and also provide improved acoustics, allowing for more long-distance comfort and sporty driving dynamics.  Drivers will also appreciate the unique multi-way top settings, including a sunroof option which enables the soft-top to open midway for just the right amount of sun and air.  

The new MINI Convertible is equipped with an “Always Open Timer,” providing convertible enthusiasts with the ability to calculate the number of hours they’ve driven with the top down. It will also come standard with the MINI Connected infotainment system including a 6.5-inch high-resolution screen. In addition, an optional larger 8.8-inch display includes naviation and a clever rain warning app, which notifies drivers of impending storms so they can prepare their vehicle for inclement weather.

The new MINI Convertible, available in both Cooper and Cooper S variants, will go on sale in March 2016 at MINI dealers across the U.S. Pricing will be announced in January.  For full vehicle specifications and images please see the detailed product news release here .

About MINI in the US

MINI is an independent brand of the BMW Group. In the United States, MINI USA operates as a business unit of BMW of North America, LLC, located in Woodcliff Lake, New Jersey and includes the marketing and sales organizations for the MINI brand. The MINI USA sales organization is represented in the U.S. through a network of 124 MINI passenger car dealers in 39 states. MINI USA began selling vehicles in the U.S. in 2002 with the introduction of the MINI Cooper and MINI Cooper S Hardtops. Since then, the MINI Brand in the U.S. has grown to encompass a model range of six unique vehicles.

Journalist notes: Media information about MINI and its products is available to journalists on-line at www.miniusanews.com.