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                    <title><![CDATA[BMW Group Newsroom Canada]]></title>
                    <link>https://newsroom.bmwgroup.com/americas/en-ca/</link>
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                    <language>en-ca</language>
                    <lastBuildDate>Sat, 31 Oct 2026 15:01:05 +0100</lastBuildDate>
                    <pubDate>Tue, 27 Oct 2026 13:38:18 +0000</pubDate>
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                        <title><![CDATA[BMW Group Newsroom Canada]]></title>
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                        <title>MINI KICKS OFF FIRST-EVER REBELLE RALLY WITH NEW MINI COUNTRYMAN UNTAMED EDITION.</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/mini-kicks-off-first-ever-rebelle-rally-with-new-mini-countryman-untamed-edition/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/mini-kicks-off-first-ever-rebelle-rally-with-new-mini-countryman-untamed-edition/</guid><pp:caseid>820368</pp:caseid><pp:summary><![CDATA[+++ MINI’s newest adventure-focused edition takes on 1,500 miles of rugged terrain as the brand begins its inaugural Rebelle Rally participation +++ MINI Countryman Untamed Edition offers a distinctive, more rugged design and enhanced off-road capability]]></pp:summary><description><![CDATA[<div class="imported-article"><p>  <strong>Las Vegas, NV.</strong> MINI officially kicks off its  first-ever participation in the Rebelle Rally, with the green flag  dropping today at Las Vegas Motor Speedway October 8 at 7am PT,  opening a new chapter in MINI’s legendary motorsport history.</p><p>The 2026 Rebelle Rally marks the competitive debut of the new MINI  Countryman Untamed Edition, an adventure-focused variant created to  bring greater capability, versatility, and freedom to explore beyond  the pavement. The rally will serve as a demanding real-world proving  ground for the new model as it takes on approximately 1,500 miles of  rugged terrain across Nevada, California, and Utah.</p><p>MINI’s entry comes as part of the global introduction of the new MINI  Countryman Untamed Edition, connecting the brand’s newest expression  of adventure with a motorsport heritage built on challenging  convention and succeeding where others might not expect it.</p><p>  <strong>MINI’s First Rebelle Rally Team<br />  </strong>Behind the wheel of MINI’s inaugural Rebelle Rally entry  is Felicia Killman. An accomplished rally competitor and longtime MINI  enthusiast. Killman competes in the American Rally Association and has  experience both driving and navigating rally cars, including  campaigning a specially prepared MINI in stage rally competition.</p><p>Joining Killman in the navigator’s seat is Erika Ferrer, a member of  the BMW Group Corporate Communications team in Mexico. Ferrer began  her motorsport career managing championship rally teams before moving  into competition as a co-driver, earning three consecutive regional  rally co-driver championships in Mexico. She has also co-driven  renowned rally champion Benito Guerra during La Carrera Panamericana.</p><p>Together, Killman and Ferrer bring complementary experience in  driving, navigation, motorsports and the MINI community to one of the  world’s premier off-road competitions for women.</p><p>  <strong>1,500 Miles. No GPS. One MINI.<br />  </strong>The Rebelle Rally challenges teams to navigate more than  1,500 miles of demanding western U.S. terrain using traditional  navigation skills. Competitors rely on maps, compass, road book, and  teamwork, with GPS navigation prohibited.</p><p>For Killman and Ferrer, preparation has included intensive field  training across dunes, rocky terrain, and loose surfaces, along with  extensive practice in map-and-compass navigation and decision-making  under pressure.</p><p>“Being part of MINI’s first Rebelle Rally is an incredible  opportunity, and now that we’re at the starting line, the excitement  is real,” said Felicia Killman, MINI team driver. “We’ve put in the  work to prepare for the terrain, the navigation and everything the  rally can throw at us. Erika and I know there will be challenges along  the way, but that’s exactly what makes this experience so exciting.  We’re ready to put the new MINI Countryman Untamed Edition to the test  and see where the adventure takes us.”</p><p>“The Rebelle Rally is as much a test of judgment and teamwork as it  is of the vehicle,” said Erika Ferrer, MINI team navigator. “Out here,  every decision matters, from choosing the right line to staying on  course when the terrain doesn’t look anything like the map. Felicia  and I have spent a lot of time building that rhythm together, and I’m  excited to put our preparation to the test when the rally begins.”</p><p>A dedicated BMW Group engineering team has prepared the MINI  Countryman Untamed Edition for the demands of the competition,  balancing their regular engineering responsibilities with the unique  requirements of a vehicle that must operate far from paved roads and  conventional support.</p><p>The vehicle preparation has also been supported by a group of  technical and outfitting partners, including e.g. Thule, DealerTire,  Pelican Cases, Morimoto Lighting, Heinlein Racing Development, Peak  Design, and GoPro.</p><p>  <strong>A New Chapter in MINI’s Rally Heritage<br />  </strong>MINI’s Rebelle Rally debut adds a new chapter to one of  motorsport’s most celebrated rally legacies.</p><p>The original Mini Cooper S earned its place in rally history with  overall victories at the Monte Carlo Rally in <strong>1964, 1965, and  1967</strong>, using its compact dimensions, agile handling, and  innovative engineering to challenge significantly more powerful  competitors. More recently, MINI has achieved international success in  the Dakar Rally, reinforcing the brand’s reputation for tackling some  of the world’s toughest off-road competitions.</p><p>With the green flag falling at Las Vegas Motor Speedway, the MINI  Countryman Untamed Edition moves from global reveal to real-world  competition, putting its adventure-focused character to the test  across 1,500 miles of demanding terrain.<br />  <br />  <strong>How to Follow the Excitement<br />  </strong>Fans can follow MINI’s inaugural Rebelle Rally participation  throughout the competition with live tracking, daily updates, and  coverage across Rebelle Rally digital and social channels.</p><ul>  <li>    <strong>Live tracking:</strong> <a href="https://eur01.safelinks.protection.outlook.com/?url=http%3A%2F%2Frebellerally.com%2Flive&data=05%7C02%7CAndrew.Cutler%40miniusa.com%7C1c9a3a0b0f6346f85c7b08df19ad0ba1%7Cce849babcc1c465bb62e18f07c9ac198%7C0%7C0%7C639257903141389367%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=I2SvHI%2Fg9myg5oBNxoWL%2FoTF9PyKIMHNUdjDUdpONFY%3D&reserved=0">https://www.rebellerally.com/home/live</a></li>  <li>    <strong>Live coverage:</strong> Watch the action and follow live    updates at  <a href="https://eur01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.rebellerally.com%2Fhome%2Flive%2F%3Fplaylist%3De659a57%26video%3D52ce721&data=05%7C02%7CAndrew.Cutler%40miniusa.com%7C1c9a3a0b0f6346f85c7b08df19ad0ba1%7Cce849babcc1c465bb62e18f07c9ac198%7C0%7C0%7C639257903141413049%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=xVZPfXnucuPEaURwJIJTEHatoE7kaSipo8ZBjKx6jrs%3D&reserved=0">rebellerally.com/live</a>    and through the Rebelle Rally <a href="https://eur01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.youtube.com%2FRebelleRally&data=05%7C02%7CAndrew.Cutler%40miniusa.com%7C1c9a3a0b0f6346f85c7b08df19ad0ba1%7Cce849babcc1c465bb62e18f07c9ac198%7C0%7C0%7C639257903141434269%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=g%2BkMDhApihmG%2B%2FZhkPbG7nRRP5WlZYpM5yBUDipdWrI%3D&reserved=0">YouTube</a>,      <a href="https://eur01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.instagram.com%2Frebellerally%2F&data=05%7C02%7CAndrew.Cutler%40miniusa.com%7C1c9a3a0b0f6346f85c7b08df19ad0ba1%7Cce849babcc1c465bb62e18f07c9ac198%7C0%7C0%7C639257903141454144%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=PYXCcfMsTWfgM12bDoA8HQm0f1Colx1EtKgM%2FXG%2BsuA%3D&reserved=0">Instagram</a>    and <a href="https://eur01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.facebook.com%2FRebelleRally%2F&data=05%7C02%7CAndrew.Cutler%40miniusa.com%7C1c9a3a0b0f6346f85c7b08df19ad0ba1%7Cce849babcc1c465bb62e18f07c9ac198%7C0%7C0%7C639257903141473793%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=53W0h8e0rCGGwzVikgSPSvA00TnoQ1RXsdUMHWKcFKc%3D&reserved=0">Facebook</a>. channels.</li>  <li>    <strong>Daily updates:</strong>    <a href="https://eur01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwww.rebellerally.com%2F%23email-signup&data=05%7C02%7CAndrew.Cutler%40miniusa.com%7C1c9a3a0b0f6346f85c7b08df19ad0ba1%7Cce849babcc1c465bb62e18f07c9ac198%7C0%7C0%7C639257903141493215%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=HwcUvb00SuGEY2SjFlKQgceIUIj17uBfEjtuSEVv5sM%3D&reserved=0">rebellerally.com/#email-signup</a>.</li></ul><p> </p><p>In case of queries, please contact:<br />  <strong>Corporate Communications<br />    <br />  </strong>Julian Kisch, Press Spokesperson, Product- & Design  Communications MINI<br />Phone: +49-151-601-38072<br />E-mail: <a href="mailto:julian.kisch@mini.com">julian.kisch@mini.com</a><br />  <br />Micaela Sandstede, Head of Communications  MINI<br />Phone: +49-176-601-61611<br />E-mail: <a href="mailto:micaela.sandstede@bmw.de">micaela.sandstede@bmw.de</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br />Tel: +1-905-428-5078<br />E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[MINI,Countryman,Product]]></category>
            <pubDate>Wed, 07 Oct 2026 20:30:00 +0200</pubDate>
            <pp:lastModified>Tue, 27 Oct 2026 13:37:52 +0000</pp:lastModified>
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                        <title>THE NEW MINI COUNTRYMAN UNTAMED EDITION: MORE FREEDOM FOR ADVENTURE.</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/the-new-mini-countryman-untamed-edition-more-freedom-for-adventure/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/the-new-mini-countryman-untamed-edition-more-freedom-for-adventure/</guid><pp:caseid>820369</pp:caseid><pp:summary><![CDATA[+++ Distinctive, rugged design and enhanced off-road capability. +++ Greater all-terrain versatility thanks to increased ground clearance, all-terrain tires, exclusive design features and intelligent MINI ALL4 all-wheel drive. +++ Expanded outdoor offering through partnerships with AUTOHOME and HELINOX. +++ New colours exclusive to the Untamed. +++ Base MSRP of $49,990 CAD. +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p><strong>Richmond Hill, ON/Lake Tahoe, CA.</strong><strong> </strong>MINI is expanding its largest model range with a  new, rugged and adventure-focused variant: the MINI Countryman Untamed  Edition. Featuring increased ground clearance, specially developed  all-terrain tires, intelligent ALL4 all-wheel drive technology, and  exclusive design and equipment features, it offers greater capability  beyond paved roads. The concept is complemented by a bespoke outdoor  offering, including a MINI roof tent developed in partnership with  AUTOHOME and an exclusive camping collection created together with HELINOX.</p><p>"Today, our customers are looking for a vehicle that supports  them in everyday life just as confidently as it does on spontaneous  getaways and longer journeys. That is exactly what inspired the  Untamed Edition. It combines the hallmark MINI driving experience with  even greater freedom to explore new places and discover more along the  way," says Jean-Philippe Parain, Head of the MINI Brand.</p><p> </p><p><strong>Made for every adventure.</strong></p><p>Whether it is a weekend escape, a road trip or an overnight stay in  the great outdoors, the Untamed Edition combines the versatility of  the MINI Countryman with enhanced off-road and outdoor capabilities.</p><p>Generous interior space, flexible utility and cargo features and the  elevated seating position provide the ideal foundation for an active lifestyle.</p><p>In Canada, the edition will be available at launch for the MINI  Countryman S ALL4, as well as the all-electric MINI Countryman SE ALL4.</p><p><strong><span><span><img src="https://content.presspage.com/uploads/3243/2b8b8d00-09f9-4601-9f37-93b1319263a6/P90654903_highRes_mini-countryman-se-a.jpg" alt="P90654903_highRes_mini-countryman-se-a.jpg" /></span></span></strong></p><p><strong>Distinctive equipment for greater freedom.</strong></p><p>The defining features of the Untamed Edition include newly developed  Pirelli Scorpion All Terrain Plus tires mounted on exclusive 19-inch  light-alloy wheels in a bespoke design. Together with the increased  ground clearance, they provide additional traction while giving the  vehicle a more purposeful and confident stance. Textured protective  films applied to the wheel arches, side sills and bonnet help protect  the bodywork while emphasizing the edition’s rugged character. Newly  designed underbody protection elements finished in Dark Steel,  together with the edition-specific Untamed logo on the C-pillar,  further reinforce its distinctive appearance.</p><p>The separately available roof tent, developed jointly with Italian  specialist AUTOHOME, can be opened in seconds thanks to integrated gas  struts. Weather-resistant materials, panoramic openings and a  thoughtfully designed interior make it a highly practical companion  for outdoor adventures. Both the hard shell and the tent are  handcrafted in Italy, while the fiberglass reinforced construction  ensures durability, insulation and long-term dimensional stability.</p><p>In addition, MINI has partnered with outdoor equipment specialist  HELINOX to create an exclusive camping collection. Folding chairs and  camping tables combine functionality, lightweight construction and  outstanding portability with the distinctive design language of the  Untamed Edition.</p><p> </p><p><strong>Technology for adventures beyond the road.</strong></p><p>The suspension lift of 15 millimeters in conjunction with the unique  wheel and tire combination increases ground clearance by up to 19  millimeters, enhancing the vehicle’s off-road capability. Approach and  breakover angles have also been optimized. The suspension lift is  fitted to all Untamed Edition variants in Canada.</p><p>The specially developed Pirelli Scorpion All Terrain Plus tires  further enhance traction while underlining the vehicle’s rugged  character. The all-terrain tires are fitted to exclusive 19” Untamed  Edition wheels. ABS, DSC and steering systems have been specifically  calibrated to accommodate the revised suspension setup and the  all-terrain tires. Combined with the intelligent ALL4 all-wheel drive  system, the edition delivers enhanced traction and confident handling  across a wide range of surfaces.</p><p>The optional trailer hitch offers a maximum towing capacity of 1,587  kg. In addition, roof load capacity is up to 75 kg while driving and  up to 300 kg when stationary, making the MINI Countryman Untamed  Edition ideally designed to support active and recreational lifestyles.</p><p><span><span><img src="https://content.presspage.com/uploads/3243/3407d7b3-16bc-4976-9c97-79ef9034fe1e/P90654895_highRes_mini-countryman-se-a.jpg" alt="P90654895_highRes_mini-countryman-se-a.jpg" /></span></span></p><p><strong>Distinctive exterior design with a rugged character.</strong></p><p>"The Untamed Edition highlights qualities that are already part  of the MINI Countryman’s DNA: robustness, versatility and a spirit of  exploration. Our goal was to emphasize these characteristics through  carefully selected colors, materials and details, while remaining true  to the unmistakable MINI character," says Holger Hampf, Head of  MINI Design.</p><p>At the heart of the edition-specific exterior design is a newly  interpreted front grille featuring a vertically oriented geometry. The  new angular inserts emphasize the upright front end and give the  vehicle an even stronger, more confident appearance. Finished in the  exclusive accent colour Dark Steel, the contoured grille surround  creates a technical design statement while reinforcing the premium  character of the edition.</p><p>New side sill designs, redesigned front and rear underbody protection  elements, and a newly sculpted rear diffuser contribute to a more  powerful overall appearance. Textured matte black protective films on  the wheel arches, side sills and Power Dome echo the vehicle’s design  language, help protect against stone chips and further strengthen its  functional off-road character.</p><p>The new 19-inch “Untamed Edition Spoke” light-alloy wheel takes  inspiration from the rugged functionality of classic off-road steel  wheels. Five powerful spokes, technical fastening details and the  combination with all-terrain tires give the vehicle a particularly  distinctive presence. The wheel center cap carries the MINI wordmark  in Dark Steel, completing the unique design.</p><p>Exterior colors developed specifically for the Untamed Edition draw  inspiration from natural, earthy and mineral tones. Alongside the  exclusive finishes <strong>Hideaway Grey</strong>, <strong>Nomad  Blue</strong> and <strong>Frozen Nomad Blue</strong>, customers can  also choose <strong>Nanuq White</strong> and <strong>Midnight  Black</strong>. <strong>Frozen Nomad Blue</strong> marks the first  matte exterior paint finish to be introduced into MINI series  production and will be available as of March 2027 production. Its  matte surface changes the perception of the vehicle’s proportions,  highlighting surfaces and contours more prominently while creating a  particularly sculptural and premium appearance. Roof finishes are  available in either <strong>Glazed White</strong> or <strong>Jet Black</strong>.</p><p>All accent details consistently follow the outdoor-inspired design  concept. MINI emblems at the front and rear, the Countryman lettering,  grille surround, underbody protection elements and additional design  accents are finished in Dark Steel, creating a technical yet robust  appearance through their metallic finish. These elements are  complemented by the edition-specific Untamed logo featuring a stylized  mountain motif on the C-pillar.</p><p><span><img src="https://content.presspage.com/uploads/3243/f826a3c8-a017-42df-8dbf-9a376a29e2f3/P90654871_highRes_mini-countryman-s-al.jpg" alt="P90654871_highRes_mini-countryman-s-al.jpg" /></span></p><p><strong>Functional interior inspired by the outdoors.</strong></p><p>Colours, materials and finishes throughout the cabin take inspiration  from modern outdoor equipment, natural textures and highly functional products.</p><p>At the centre of the interior are the exclusive Vescin Nightshade  Blue JCW Sport Seats. They combine premium perforated Vescin  upholstery with knitted surfaces in the shoulder and headrest areas.  The structured knit pattern is inspired by rock formations and is  complemented by piping and decorative stitching in Cornflower Blue. An  integrated Untamed logo featuring a mountain panorama completes the  design. Alternative upholstery choices include Vescin Vintage Brown or  Vescin Black.</p><p>Knitted surfaces on the dashboard and door panels continue to define  the interior design. The specially developed Millennial Melange colour  tone combines dark grey shades with a rich blue base. This two-tone  knitted structure has become a distinctive feature of the new MINI  family and contributes to a refined, premium ambience.</p><p>All interior accents have been changed from Vibrant Silver to Dark  Steel. Additional Cornflower Blue accents can be found on the steering  wheel strap, steering wheel spoke and selected interior elements. The  redesigned center console storage box features a more robust geometry  and, with its elastic retaining straps, consciously references premium  outdoor equipment such as backpacks and climbing gear.</p><p>Rubber all-weather floor mats and a matching luggage compartment mat  further enhance the edition’s everyday practicality. Their  three-dimensional pattern takes inspiration from natural rock  formations, combining functionality with a distinctive design language.</p><p> </p><p><strong>Production in Leipzig.</strong></p><p>Production of the new MINI Countryman Untamed Edition will begin in  November 2026 at BMW Group Plant Leipzig, with the global market  launch scheduled for early 2027.</p><p>In addition to the exclusive Untamed Edition exterior colours and  upholstery, customers may select from alternative exterior finishes,  including Midnight Black Metallic or Nanuq White Metallic.</p><p>The 2027 MINI Countryman S ALL4 Untamed Edition will start at $49,900  CAD, while pricing for the 2027 MINI Countryman SE ALL4 Untamed  Edition will start at $64,690 CAD. Canadian market deliveries are  expected to begin in early 2027.</p><p> </p><table style="width:100%;"><tr><td style="width:422.25pt;"><p><strong>Untamed Edition Content:</strong></p><ul><li><strong>15 mm suspension lift</strong> with increased ground            clearance and an Untamed-specific chassis calibration.</li><li><strong>19-inch Untamed Edition Spoke wheels</strong> with            Pirelli Scorpion All Terrain Plus tires.</li><li><strong>Exclusive Dark Steel exterior details</strong>,            including the grille surround, badging and underbody            protection elements.</li><li><strong>Textured protective decals</strong> on the wheel            arches, side sills and bonnet.</li><li><strong>Exclusive exterior colours</strong>, including            Hideaway Grey and Nomad Blue.</li><li><strong>Vescin Nightshade Blue upholstery</strong>, grey            knitted surfaces and Cornflower Blue accents.</li><li><strong>Edition-specific details</strong>, including Untamed            logos, a redesigned centre console storage box and rubber            floor and luggage compartment mats (Countryman S only).</li></ul></td></tr></table><p> </p><p>-30-</p><p> </p><p><strong>BMW Group in Canada</strong></p><p>BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned  subsidiary of BMW AG and is responsible for the distribution of BMW  luxury performance automobiles, Sports Activity Vehicles, Motorcycles,  and MINI.  BMW Group Financial Services Canada is a division of BMW  Group Canada and offers retail financing and leasing programs and  protection products on new and pre-owned BMW and MINI automobiles, as  well as retail financing for new and pre-owned BMW Motorcycles. A  total network of 51 BMW automobile retail centres, 26 BMW motorcycle  retailers, and 31 MINI retailers represents the BMW Group across the country.</p><p><strong> </strong></p><p><strong>For more information, please contact: </strong></p><p>Marc Belcourt<br />Director, Corporate Communications<br />BMW Group Canada<br /><a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a>                                    </p><p>Jean-Francois Taylor<br />Product and Technology Manager,  Corporate Communications<br />BMW Group Canada<br /><a href="mailto:jean-francois.taylor@bmwgroup.ca">jean-francois.taylor@bmwgroup.ca</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br />Tel: +1-905-428-5078<br />E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[MINI,Countryman,Product]]></category>
            <pubDate>Tue, 06 Oct 2026 18:00:00 +0200</pubDate>
            <pp:lastModified>Tue, 27 Oct 2026 13:38:18 +0000</pp:lastModified>
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                        <title>MINI x Vagabund: Two One-Offs combining adventure attitude and sound culture.</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/mini-x-vagabund-two-one-offs-combining-adventure-attitude-and-sound-culture-en-ca/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/mini-x-vagabund-two-one-offs-combining-adventure-attitude-and-sound-culture-en-ca/</guid><pp:caseid>782599</pp:caseid><pp:summary><![CDATA[+++ MINI and Vagabund present two unique MINI Countryman one-off show cars inspired by adventure, community and festival culture +++ The MINI Countryman becomes a dynamic stage for lifestyle, music and self-expression +++ Vehicle individualization that only MINI can do +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich/Graz.</strong> MINI and Austrian design studio Vagabund
  present a new creative collaboration: two unique one-off vehicles
  based on the MINI Countryman, both of which set a powerful statement
  for adventure spirit, community culture and festival lifestyle.</p>
<p>“A long-standing tradition and core value of the MINI brand is
  individual vehicle customization. Together with Vagabund, MINI
  continues this approach and demonstrates how a creative
  reinterpretation of the MINI Countryman – inspired by festival culture
  and music – can be brought to life through an engaged community,” says
  Jean‑Philippe Parain, Head of MINI.</p>
<p>
  <strong>MINI x Vagabund: The Duo<br /></strong>Vagabund successfully
  adds a distinctive design layer to the MINI Countryman that
  authentically expresses individuality, design philosophy and community
  spirit. MINI deliberately provides the platform – Vagabund contributes
  their creative signature. The result: two charismatic vehicles that
  reinterpret the versatility and openness of the MINI Countryman in an
  entirely new way.</p>
<p>“For us, design does not begin with the object, but with the idea
  behind it – and it only ends when that idea becomes tangible. The MINI
  x Vagabund one-offs translate a clear concept into an experiential
  statement. Two distinctive characters, united by MINI Countryman DNA,
  create a composition full of tension – making design visible as an
  emotional experience,” explains Paul Brauchart, Co-Founder and Head of
  Creative Vagabund.</p>
<p>Holger Hampf, Head of MINI Design: “MINI Design stands for vehicles
  with strong character that people enjoy driving and living with—true
  to the motto: lifestyle meets function and fun. Through our
  collaboration with Vagabund on these two vehicles, we were able to
  once again showcase our attention to detail and technical
  craftsmanship in a striking way.”</p>
<p>With a sophisticated sound system, graphic accents and a bold colour
  concept, the two vehicles themselves become moving sound stages. The
  vehicle finished in Melting Silver features sand-coloured & white
  body exterior details: playful, graphic and light. The Midnight Black
  example stands in deliberate contrast – monochrome black, precise and
  technical. It is this contrast that enhances their perception and
  creates an overall impression that only becomes fully apparent when
  both vehicles are experienced together.</p>
<p>
  <strong>Bodywork & proportions<br /></strong>Distinctively
  reworked wheel arches create a visually wider stance and give the
  vehicles a further striking appearance. A front bumper attachment
  ensures a harmonious connection between the wings and the original
  front apron. Front and rear bumpers are colour-coordinated with the
  additional body modifications, with the radiator grille being revised
  accordingly. Along the side sills, sits prominently integrated
  VAGABUND lettering as a three-dimensional element.<strong>
    <br /></strong>The raised ride height further emphasizes the
  off-road character of the two MINI Countryman S ALL4 models. In
  addition, 20‑inch wheels are fitted, showcasing intentionally
  closed-off 3D‑printed wheel cover designs, which gives the wheels a
  muscular appearance and creates a clear visual association with loudspeakers.</p>
<p>The roof rack consists of three laser-cut and folded aluminium
  plates, complemented by an integrated stainless-steel mesh as an open
  surface. This construction visually references the design language of
  speaker covers, creating a connection between roof, side profile and
  overall vehicle design – turning the roof rack into an integral design element.</p>
<p>
  <strong>The vehicle as a sound system<br /></strong>The rear side
  windows have been removed and replaced by a specially-developed sound
  system designed specifically for outdoor sound projection, with
  community events in mind. At its heart is a newly developed
  loudspeaker housing made from cast polymer granite – a material that
  offers ideal conditions for precise and unadulterated sound reproduction.</p>
<p>Tweeters and mid-range speakers are integrated directly into the
  bodywork, while additional subwoofers in the rear deliver a powerful
  punch when the tailgate is opened. Each vehicle functions as an
  independent sound system – however together, both MINI Countryman show
  cars form a mobile stage, creating an immersive audio experience.</p>
<p>On the opposite side of the vehicle, a special detail can be found:
  an iconic Walkman integrated into a 3D‑printed housing. With a
  characteristic MINI sense of humour; this creates a deliberate
  counterpoint to the open external sound system – a personal,
  decelerated feeling. The combination of analogue nostalgia and
  contemporary construction underlines the experimental character of the
  entire concept.</p>
<p>
  <strong>MINI Individualization by Vagabund<br /></strong>Through
  Vagabund, the MINI Countryman becomes a moving platform for encounters
  and cultural exchange. The vehicles create community moments where
  people come together and enable experiences that go beyond the thrill
  of driving.</p>
<p>Vagabund is renowned for its expertise in rethinking existing
  products via visual transformations. The two one-off vehicles
  demonstrate how creative power lies in form, function and attention to
  detail. MINI and Vagabund share this approach: individuality instead
  of convention, craftsmanship instead of overbearing aesthetics,
  community instead of distance.</p>
<p>The MINI x Vagabund collaboration shows how MINI carries its historic
  commitment to individualization into the future: bold design
  interpretations, culture-driven themes (such as music), cultural
  leaders and community, combined with a high level of craftsmanship.
  The result is inspiring one-off examples that showcase the MINI
  Countryman in new and elevated ways. MINI will present one of the two
  one-off vehicles to the public for the first time at Auto China 2026
  in Beijing. Following its premiere at the motor show, the models will
  be brought closer to people live and in action across a wide range of
  platforms – staying true to the community-driven approach.</p>
<p>
  <strong>C02 emissions:<br /></strong>
  <em>The described vehicles are show cars that are not available for sale.</em></p>
<p> </p>
<p>In case of queries, please contact:<br />
  <strong>Corporate Communications<br />
    <br /></strong>Julian Kisch, Press Spokesperson, Product
  Communications MINI<br />Phone: +49-151-601-38072<br />E-mail: <a href="mailto:julian.kisch@mini.com">julian.kisch@mini.com</a><br />
  <br />Micaela Sandstede, Head of Communications
  MINI<br />Phone: +49-176-601-61611<br />E-mail: <a href="mailto:micaela.sandstede@bmw.de">micaela.sandstede@bmw.de</a><br />
  <br />Michaela Martinus, Spokesperson MINI Design<br />Phone:
  +49-160-96313773<br />E-Mail: <a href="mailto:michaela.martinus@bmw.de">michaela.martinus@bmw.de</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br>Tel: +1-905-428-5078<br>E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Press Release,MINI,Countryman,Product]]></category>
            <pubDate>Wed, 15 Apr 2026 00:01:00 +0200</pubDate>
            <pp:lastModified>Wed, 15 Apr 2026 00:01:00 +0000</pp:lastModified>
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                        <title>Euro NCAP test: Top 5 star rating for the new MINI Countryman.</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/euro-ncap-test-top-5-star-rating-for-the-new-mini-countryman/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/euro-ncap-test-top-5-star-rating-for-the-new-mini-countryman/</guid><pp:caseid>784348</pp:caseid><pp:summary><![CDATA[European Consumer Protection Institute awards the new MINI Countryman the top rating. New centre airbag reduces the risk of injury to the driver and front passenger in the event of a side impact. New generation of front collision warning can also protect pedestrians and cyclists when making turns.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>The largest model in the brand's range
  impresses with its increased space, high level of comfort, attractive
  design and innovative technologies. The European Car Assessment
  Programme (Euro NCAP) has now confirmed the all-rounder's particularly
  high level of safety. Manufactured in Leipzig, the MINI Countryman
  stood out in the demanding test procedure thanks to its excellent
  occupant protection in various types of collision, effective
  protection for pedestrians and cyclists, as well as effective accident
  avoidance systems.</p>
<p>The extensive range of safety-related driver assistance systems
  fitted as standard also contributed to the top rating. Above all, the
  latest generation of front collision warning with braking function
  provides an additional plus in safety in urban traffic. It can now
  also detect pedestrians and cyclists approaching parallel to the lane
  from behind or in front when turning, effectively helping to avoid a
  collision with weaker road users. The system also warns of oncoming
  traffic when turning.</p>
<p>The MINI Countryman also scores highly in terms of passive safety
  with innovative systems. The standard centre airbag between the driver
  and front passenger seats was rated as highly effective.</p>
<p>The compact crossover model scored maximum points in the frontal
  offset test and the side barrier impact test for the protection of children. </p>
<p>The integrated safety concept provides a high level of protection
  against injury at all times. According to Euro NCAP, the seats and
  head restraints in the front and rear seats offer good protection
  against cervical injuries that can occur in a rear impact. The testers
  also emphasised the emergency braking system to prevent secondary
  collisions and the intelligent emergency call.</p>
<p>Active engine compartment lids help to reduce the risk of injury to
  pedestrians and cyclists. The system proved to be reliable and
  effective at different speeds in the Euro NCAP safety test.</p>
<p>The ratings of the Euro NCAP testing institute are a benchmark for
  accident safety recognised Europe-wide and the safety level is being
  raised constantly. Only new vehicles that offer excellent impact
  protection and are also well equipped with comprehensive and practical
  technology for accident avoidance receive the highest rating of 5 stars.</p>
<p> </p>
<p>
  <strong>In case of queries, please contact:</strong></p>
<p>
  <strong>Corporate Communications</strong>
  <br />Franziska Liebert, Press Spokesperson MINI <br />Phone:
  +49-151-601-28030 <br />E-mail: franziska.liebert@mini.com            </p>
<p>Micaela Sandstede, Head of Communication MINI<br />Phone:
  +49-176-601-61611 <br />E-mail: micaela.sandstede@bmw.de</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br>Tel: +1-905-428-5078<br>E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Press Release,Countryman,Product,MINI]]></category>
            <pubDate>Tue, 10 Dec 2024 11:30:00 +0100</pubDate>
            <pp:lastModified>Tue, 10 Dec 2024 11:30:00 +0000</pp:lastModified>
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                        <title>Production launch of the MINI Countryman Electric at BMW Group Plant Leipzig</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/production-launch-of-the-mini-countryman-electric-at-bmw-group-plant-leipzig/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/production-launch-of-the-mini-countryman-electric-at-bmw-group-plant-leipzig/</guid><pp:caseid>784268</pp:caseid><pp:summary><![CDATA[+++ Higher volumes and a growing team +++ New night shift in assembly +++ High-voltage batteries produced in-house +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Leipzig.</strong> Electrification continues at BMW Group Plant
  Leipzig: Four months after launching production of the
  combustion-engined MINI Countryman, the all-electric version is now
  rolling off the lines at Leipzig as well. After phasing out production
  of the BMW i3, the birthplace of electric mobility at the BMW Group
  has welcomed another fully electric car to its range. It now
  manufactures four models with three drive types by two brands, all on
  a single production line: the BMW 1 Series, the BMW 2 Series Active
  Tourer (including the plug-in hybrid version), the BMW 2 Series Gran
  Coupe and the MINI Countryman in both its fully electric and
  combustion-powered versions.</p>
<p>The MINI Countryman Electric represents a major step in the MINI
  brand’s transition to full electrification by 2030 and combines an
  electrified go-kart feel with zero local emissions mobility. It comes
  in two fully electric variants: the Countryman E (150 kW, 204 hp |
  electricity consumption 17.4 – 15.7 kWh/100 km | CO2 emissions 0 g/km)
  and the more powerful all-wheel Countryman SE ALL4 (230 kW, 313 hp |
  electricity consumption 18.5 – 16.8 kWh/100 km | CO2 emissions 0
  g/km).  </p>
<p>
  <strong>Consistent plant upgrades and flexible production system</strong></p>
<p>To enable production of up to 350,000 units a year – 100,000 more
  than previously – Plant Leipzig has been continuously upgraded since
  2018, with extensive additions and upgrades to the bodyshop,
  paintshop, assembly and logistics. “Our cars and components are very
  much in demand. In recent years the BMW Group has invested around 1.6
  billion euros in the Leipzig site to produce additional vehicles and
  electric components, and now we’re increasing vehicle volumes too –
  which is great news for our plant,” said Petra Peterhänsel, Plant Director.</p>
<p>The main driver behind the volume increase is the MINI Countryman.
  During the course of 2024, output will rise to almost 500 units a day
  – on top of the 800 or so BMW vehicles the plant is producing. What’s
  more, thanks to its flexible production system, Plant Leipzig is in a
  position to respond quickly to customer demand, for example by
  increasing the share of fully electric vehicles.</p>
<p>Flexible assembly structures also meant the MINI Countryman Electric
  could be integrated seamlessly into production. The situation is
  similar with the different drive units, which are all produced on one
  and the same line in aggregate assembly and prepared for what’s known
  as “marriage” with the body. The e-drives, transmissions and control
  electronics (collectively known as the highly integrated electric
  drive topology, or HEAT) for the two all-electric models are connected
  directly in the plant. A new production line was required only for the
  control electronics.</p>
<p>
  <strong>More staff and nightshifts for increased production volume</strong></p>
<p>Higher production volume means secure employment and up to 900
  additional employees in vehicle production alone. By the end of 2024,
  Plant Leipzig will employ around 7,000 BMW staff. Working hours will
  need to be adjusted in all technologies, with nightshifts in assembly
  starting for the first time in September of this year and cars being
  produced round the clock in three shifts.</p>
<p>“Plant Leipzig first went on stream in 2005 with about 2,600
  employees in production. 19 years later there are over 7,000. Over the
  years, the plant has grown steadily and considerably. The start of
  nightshifts in assembly represents another important milestone in the
  success story of our plant and is a clear show of confidence by our
  company in our site here in Leipzig,” emphasised Works Council
  Chairman Jens Köhler.</p>
<p>
  <strong>Made at Plant Leipzig: high-voltage batteries for the MINI
    Countryman Electric</strong></p>
<p>With the production launch of the MINI Countryman Electric, all three
  stages of the Gen 5 high-voltage battery production process are now
  represented at BMW Group Plant Leipzig: cell coating, module
  production and battery assembly. Operations in all three are currently
  ramping up, with five cell-coating, three module-production and two
  high-voltage battery-production lines now in place.</p>
<p>“We are in the middle of the transformation to e-mobility,” said
  Markus Fallböhmer, Head of Battery Production at the BMW Group.
  “Starting this year, Plant Leipzig will carry out every stage of our
  in-house high-voltage battery production process. It’s our next great
  step forwards.”</p>
<p>Plant Leipzig’s e-component production capacity has been increasing
  since 2021. It will now manufacture not just the high-voltage
  batteries for the MINI Countryman Electric but also e-components for
  the BMW iX1, BMW iX2, BMW i4, BMW i5 and BMW iX made at other sites.
  The e-component production unit at Leipzig currently employs some
  1,000 people.</p>
<p>To enable production of high-voltage batteries, spaces previously
  used for the BMW i3 and BMW i8 have been converted and new buildings
  added. One of them is a new hall with a footprint of about 61,000
  m<sup>2</sup>. This houses two lines capable of producing up to
  300,000 high-voltage batteries a year. The BMW Group has invested over
  900 million euros in e-component production at Plant Leipzig to date.</p>
<p>
  <strong>Resource-saving painting processes</strong></p>
<p>At launch, the fully electric MINI Countryman comes in three
  additional body colours: British Racing Green, Chili Red and Blazing
  Blue – and with MINI’s trademark contrast roof, if desired. This is
  painted using a new overspray-free method that saves resources and is
  currently being readied for series operation. The term “overspray”
  refers to the mist of excess paint particles that forms when bodies
  are painted the conventional way. With the new technique, this mist no
  longer occurs. This makes it easier to paint in multiple colours as
  the laborious process of masking is no longer required. Overspray-free
  painting also helps save CO<sub>2</sub> emissions, as exhaust from the
  cabin requires less cleansing. In addition, it requires considerably
  less conditioned air, i.e. air that is brought to the exact
  temperature and humidity required for painting. As a result, less
  energy is needed to temper air and treat exhaust.</p>
<p>The burner technology used to dry the paint on contrast roofs was
  also converted for the start of MINI Countryman production and now
  consists of a bivalent system. The fuel-flexible burners can run on
  hydrogen (H2) as well as gas (methane, CH4) and even switch between
  the two while in operation. Five such bivalent hydrogen-capable
  burners are used to produce the contrast roofs for the MINI Countryman.</p>
<p>Further burners in the paintshop will also gradually switch to
  bivalent operations, with the next six hydrogen-capable burners just
  installed. This makes Leipzig a pioneer in the automotive industry and
  takes it ever closer to lower CO<sub>2</sub> emissions. “Our vision at
  Plant Leipzig is to decarbonise production as far as possible
  by replacing fossil fuels with green hydrogen,” said Petra
  Peterhänsel, explaining the long-term focus of the facility. This will
  require sufficient green hydrogen from a grid. A regional hydrogen
  grid is currently in planning, with Plant Leipzig set to benefit.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br>Tel: +1-905-428-5078<br>E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Drive Technologies,Press Release,Locations,Production Plants,Leipzig,Electric,Countryman,Product,MINI]]></category>
            <pubDate>Fri, 01 Mar 2024 08:00:00 +0100</pubDate>
            <pp:lastModified>Fri, 01 Mar 2024 08:00:00 +0000</pp:lastModified>
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                        <title>MINI Cooper S Countryman ALL4 - additional images available.</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/mini-cooper-s-countryman-all4---additional-images-available/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/mini-cooper-s-countryman-all4---additional-images-available/</guid><pp:caseid>784147</pp:caseid><pp:summary><![CDATA[MINI Cooper S Countryman ALL4 - additional images available.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>MINI Cooper S Countryman ALL4 - additional images available. </p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br>Tel: +1-905-428-5078<br>E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Press Release,Countryman,Product,MINI]]></category>
            <pubDate>Fri, 15 Dec 2023 00:01:00 +0100</pubDate>
            <pp:lastModified>Fri, 15 Dec 2023 00:01:00 +0000</pp:lastModified>
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                        <title>The all-new MINI Countryman S ALL4 – A progressive purist.</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/the-all-new-mini-countryman-s-all4---a-progressive-purist/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/the-all-new-mini-countryman-s-all4---a-progressive-purist/</guid><pp:caseid>784174</pp:caseid><pp:summary><![CDATA[The new MINI Countryman, the largest and most versatile MINI in the New MINI Family. The first SUV for the brand, it is ideal for both city, and countryside.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
<strong>Richmond Hill, ON.  </strong>The enthusiasm for typical MINI
  driving fun knows no limits. The versatile, powerful, and spacious
  MINI Countryman S ALL4 offers MINI driving fun on any terrain. The new
  and largest MINI model combines the flexible options of a crossover
  with intelligent all-wheel drive. The new MINI Countryman offers
  noticeably more interior space. Thanks to the rear seat backrest,
  which can be separated at a ratio of 40:20:40, the luggage compartment
  offers variable storage options. It has a volume of 450 litres to
  1,450 litres (Based on EU measures) and can easily transport bulky
  objects when the back seat is folded down.</p>
<p>Innovative assistance functions, including partially automated Level
  2 driving and extensive digital offerings, support drivers and
  passengers in new ways. Thanks to an optimized drag coefficient of
  0.26 - a new record in its vehicle segment, the new MINI Countryman S
  ALL4 is both quiet and efficient.</p>
<p>"With its powerful 4-cylinder petrol engine and sporty design,
  the new MINI Countryman S ALL4 sets new standards in its
  segment," says Stefanie Wurst, Head of the MINI brand.</p>
<p> </p>
<p>
<strong>Even more freedom thanks to intelligent all-wheel drive. </strong></p>
<p>The ALL4 all-wheel drive system provides a noticeable increase in
  traction, safety, driving stability and agility. Thanks to its fast
  and precise electronic control, the power is distributed between the
  front and rear wheels as needed under all road and weather conditions.</p>
<p>The slightly increased track width and increased wheelbase form the
  basis for excellent driving dynamics and increase comfort. For even
  more driving fun on any surface, new wheel and tire combinations are
  available for the MINI Countryman.</p>
<p>Direct steering and the combination of single-joint McPherson strut
  front axle and multi-link rear axle guarantee the unmistakable and
  typical MINI go-kart feeling. To switch between city traffic and trips
  into nature, the chassis can be balanced and comfortable or
  particularly sporty. An adaptive chassis with 15 mm lowering and
  frequency-selective dampers is optionally available.</p>
<p>In Canada, the MINI Countryman S ALL4 will offer an estimated output
  of 241 hp and 295 lb.ft of torque with its smooth, two-litre
  four-cylinder turbo engine.</p>
<p>A new feature of MINI is the option of semi-automated driving on
  multi-lane routes. This allows the driver to take their hands off the
  steering wheel at speeds of up to 60 km/h, as long as they continue to
  closely monitor traffic and is ready to intervene at any time. When
  changing lanes, the assistant system helps by identifying the gaps in
  traffic that are necessary on the way to the exit. This then brings
  the vehicle to optimal speed and automatically initiates the lane change.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3243/7fa94227-7f22-4374-b517-20faaccf086c/P90528339_highRes_mini-countryman-s-al.jpg"/></span></span></p>
<p>
<strong>More MINI aesthetics with a reduced design language.</strong></p>
<p>Regardless of the terrain — a MINI Countryman is and has always been
  recognizable as a MINI at first glance. The new design impresses with
  its particularly clear aesthetics. From the front, the vehicle is
  characterized by the distinct shape of the bonnet and the new
  octagonal front grille. MINI LED headlamps accentuate the uniqueness
  of the reduced design through individual signature modes that can be
  selected by the driver. The short overhangs and the slim outline are
  just as typical MINI as the stretched contrasting roof.</p>
<p>The wide and upright stand of the new MINI Countryman underlines its
  presence and solid off-road character. Vertical rear lights frame the
  vehicle silhouette and make the new MINI model look particularly
  upright and sporty.</p>
<p> </p>
<p>
<strong>Breaking new ground with innovative materials.</strong></p>
<p>In the interior of the new MINI Countryman S ALL4, clear shapes
  underline the new design language. The dashboard with two-tone textile
  creates a new, warm and welcoming feeling of space. The panoramic
  glass roof brings more light into the interior, and high-quality
  comfort seats provide a secure and comfortable grip.</p>
<p>High-quality materials, innovative technology and individually
  adjustable lighting create an immersive driving experience. One of the
  highlights of the new MINI Countryman are the MINI Experience Modes.
  Each mode has its own design and ambient lighting. With a single
  command, the look and atmosphere of the cockpit is transformed. The
  various modes emphasize different aspects of the diverse adventurer.
  The new MINI Driving Sounds create a unique atmosphere that supports
  personal driving settings particularly emotionally with specially
  composed sounds.</p>
<p>In the cockpit of the MINI Countryman, the focus is on the
  high-resolution, round OLED display. With a 9.4 inch diameter and a
  high-quality glass surface, the instrument cluster sets a new
  standard. For convenient operation of  the infotainment and assistance
  systems, the MINI Interaction Unit moved closer to the  driver and
  passenger. With the new MINI Operating System 9, all vehicle functions
  can be operated intuitively via touch or voice assistants. The rear of
  the vehicle is highly versatile and spacious. With the rear seat
  folded down, even bulky items can be easily transported in the 460 to
  1,450 litre luggage compartment (Based on EU measures).</p>
<p>
<strong> </strong></p>
<p>
<strong>Increased functionality makes for an immersive driving experience.</strong></p>
<p>Drivers can use the toggle switches on the MINI toggle bar just below
  the OLED round screen to control important  driving functions in
  addition to select controls on the steering wheel. The central,
  high-resolution OLED display is home to all other functions. Here, the
  driver can also select the new MINI Experience Modes and set up their
  preferred driving ambience using specially designed backgrounds and
  sounds. The go-kart mode provides a particularly sporty driving
  experience, and occupants can hear the engine sound with impressive
  intensity in the cabin. The MINI projector on the back of the OLED
  display can be used to bathe the dashboard in atmospheric color
  schemes and patterns that correspond to the selected Experience Mode.</p>
<p>In addition, occupants can use the voice assistant to operate
  numerous functions, such as navigation, telephone, and entertainment.
  Voice-controlled interaction takes place on the circular OLED display
  in the form of an animation of graphic elements, typography, and an avatar.</p>
<p>The all-new MINI Countryman S ALL4 will have a starting base price in
  Canada of $45,990.  Production for the Canadian market begins March
  2024 with first units expected to arrive at dealers in May 2024.</p>
<p>
<strong>Please note: More Canadian-specific product information is to
    be released at a later date. </strong></p>
<p> </p>
<p>-30-</p>
<p> </p>
<p>
<strong>BMW Group in Canada</strong></p>
<div> </div>
<p>BMW Group Canada, based in Richmond Hill, Ontario, is a wholly-owned
  subsidiary of BMW AG and is responsible for the distribution of BMW
  luxury performance automobiles, Sports Activity Vehicles, Motorcycles,
  and MINI.  BMW Group Financial Services Canada is a division of BMW
  Group Canada and offers retail financing and leasing programs and
  protection products on new and pre-owned BMW and MINI automobiles, as
  well as retail financing for new and pre-owned BMW Motorcycles. A
  total network of 50 BMW automobile retail centres, 22 BMW motorcycle
  retailers, and 30 MINI retailers represents the BMW Group across the country.</p>
<p>
<strong> </strong></p>
<p>
<strong> </strong></p>
<p>
<strong>For more information, please contact: </strong></p>
<p>Marc Belcourt, Director, Corporate Communications</p>
<p>BMW Group Canada</p>
<p>905-428-5078 / <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a>
                                 </p>
<p> </p>
<p>Jean-Francois Taylor, Product and Technology Manager, Corporate Communications</p>
<p>BMW Group Canada</p>
<p>905-428-5366 / <a href="mailto:jean-francois.taylor@bmwgroup.ca">jean-francois.taylor@bmwgroup.ca</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br/>Tel: +1-905-428-5078<br/>E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Press Release,Countryman,Product,MINI]]></category>
            <pubDate>Wed, 22 Nov 2023 00:01:00 +0100</pubDate>
            <pp:lastModified>Wed, 22 Nov 2023 00:01:00 +0000</pp:lastModified>
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                        <title>One line – two brands – three drives: BMW Group Plant Leipzig launches production of the MINI Countryman</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/one-line---two-brands---three-drives-bmw-group-plant-leipzig-launches-production-of-the-mini-countryman/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/one-line---two-brands---three-drives-bmw-group-plant-leipzig-launches-production-of-the-mini-countryman/</guid><pp:caseid>784183</pp:caseid><pp:summary><![CDATA[+++ First BMW Group plant worldwide to produce two brands on the same assembly line +++ Seamless integration through maximum flexibility +++ Investment in plant development +++ Growing the workforce +++]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Leipzig.</strong> The start of MINI Countryman production
  marks a number of firsts and milestones for BMW Group Plant Leipzig:
  for the first time, a MINI model is being made in Germany – on the
  same production line as the BMW 1 Series and 2 Series. It’s all made
  possible by the plant’s flexible structures and development. Over the
  last five years the BMW Group has invested €700 million to ready
  Leipzig for increased vehicle volumes and adapt it for MINI-specific
  requirements. By the end of 2024 the workforce in production will
  increase by over 900. In addition, the new MINI Countryman is a
  catalyst for innovations in sustainable production.</p>
<p>“By launching production of the MINI Countryman here in Leipzig, we
  are introducing multibrand operations to our flexible production
  system,” explained Milan Nedeljković, Board Member for Production.
  “Plant Leipzig also offers a number of highlights in terms of resource
  conservation in production, providing further evidence of the
  successful rollout of our long-term masterplan: the BMW iFACTORY.”</p>
<p>
  <strong>Seamless integration through flexible structures </strong></p>
<p>When it comes to production of the new MINI Countryman, the BMW Group
  is building on the skills and extreme flexibility of Plant Leipzig to
  forge new pathways in manufacturing. Seamlessly integrated into the
  production process, the MINI Countryman now rolls off the same
  assembly line as the BMW 1 Series, BMW 2 Series Gran Coupé and BMW 2
  Series Active Tourer.</p>
<p>Thanks to its flexible assembly structures, Plant Leipzig is in a
  position to produce two brands with three different drives –
  combustion, plug-in-hybrid and fully electric – all on the same
  production line. The third-generation MINI Countryman will be
  available with a petrol, diesel or fully electric powertrain, with the
  high-voltage batteries for the MINI Countryman Electric also being
  made in Leipzig. It will reach dealerships on 17 February 2024.</p>
<p>
  <strong>Investments and recruitment to increase production volume</strong></p>
<p>The BMW Group has invested some €500 million in Leipzig to increase
  production volume for new models. Since 2018 the bodyshop, paintshop,
  assembly and logistics have undergone extensive additions and
  upgrades, taking production capacity up from 250,000 units previously,
  to as much as 350,000 units a year at present.</p>
<p>To adapt the production system to MINI-specific requirements, the BMW
  Group invested around €200 million. Initially approx. 100 MINI
  Countryman cars a day will roll off the production lines, rising to
  500 during the course of next year – in addition to the almost 1,000
  BMW cars already coming out of the factory every day. This will not
  only secure existing jobs but also create up to 900 new ones in
  vehicle production alone.</p>
<p>
  <strong>Electromobility and MINI production drive development</strong></p>
<p>Another important milestone in the development and extension of Plant
  Leipzig is its transition to electromobility. “Leipzig remains
  electric,” says a cheerful Petra Peterhänsel, Plant Director. “With
  the BMW i3 and i8, we were at the vanguard of e-mobility at the BMW
  Group, and from 2024, we will be producing our next fully electric
  car: the MINI Countryman Electric. We will manufacture the
  high-voltage batteries for it in-house as well.”</p>
<p>Starting next year BMW Group Plant Leipzig will run the entire
  production process for the current fifth generation of high-voltage
  batteries. This consists of three stages: cell coating, module
  production and battery assembly. The five cell coating lines, three
  module production lines and the first high-voltage battery assembly
  lines are all in the process of going into operation, with a second
  high-voltage battery assembly line scheduled for launch in 2024.</p>
<p>Capacity for e-component production has also been increasing, since
  2021, making Plant Leipzig an important a supplier across the BMW
  production network. The parts are used in fully electric vehicles such
  as the BMW iX1, BMW i4, BMW i5 and BMW iX. E-component production in
  Leipzig currently employs over 800 people, and there are plans to
  develop it further, with investments totalling more than €800 million.</p>
<p>
  <strong>Sustainable materials and production </strong></p>
<p>The MINI Countryman Electric is a major step in the MINI brand’s
  transition to full electrification by 2030 and combines an electrified
  go-kart feel with a reduced environmental footprint. In developing the
  new model, the MINI brand’s responsible attitude was very much in the
  focus with regard to materials and production: chrome no longer
  features anywhere in the interior or exterior, and the light-metal
  alloy wheels are cast from up to 70 percent secondary aluminium. The
  permanently electrically excited synchronous motors are highly
  efficient and made entirely without rare earth minerals.</p>
<p>The interior is made purely from innovative, high-quality materials
  that are easy on the environment. The dashboard, door facias, floor
  covering and foot mats, for example, are made of recycled textiles. A
  high-quality alternative to conventional materials such as plastics,
  recycled textiles reduce CO<sub>2</sub> emissions along the value
  chain and require less water to manufacture.</p>
<p>
  <strong>Innovative painting method for contrast roof </strong></p>
<p>One of the striking design features of the MINI exterior is the
  contrast roof, which can be ordered in a different colour from the
  rest of the body. In the MINI Countryman it will be painted using a
  new, resource-friendly method known as overspray-free painting.
  Currently being readied for series operation, overspray-free painting
  does away with the excess paint – or overspray – generated by
  conventional painting methods and makes surfaces with more than one
  colour easier to produce, as they no longer require the laborious
  process of masking. Overspray-free painting also helps save
  CO<sub>2</sub> emissions, as exhaust air from the cabin requires less
  cleansing. Plus it requires considerably less conditioned air, i.e.
  air that is brought to a set temperature and humidity. As a result,
  less energy is needed to temper air and treat exhaust.</p>
<p>Another sustainable innovation operating at Plant Leipzig is the
  burner technology used to dry the paint on contrast roofs. Last year
  Leipzig became the first car plant in the world to pilot the new
  technology, which can run on not only natural gas but also hydrogen.
  The flexible burners can burn hydrogen (H2), natural gas (methane –
  CH4) or a mixture of the two and can even switch between them without
  having to halt operations. After successful tests, Plant Leipzig has
  now installed five hydrogen-capable bivalent burners for series
  operations, which are now being used for the contrast roof of the MINI
  Countryman. Plans are in place to convert further burners in the
  paintshop to bivalent operations.</p>
<p>
  <strong>Plant Leipzig – Built for sustainability</strong></p>
<p>At Plant Leipzig, the focus has always been very much on efficient
  processes and a long-term strategy for energy generation and
  consumption, ever since planning began. “Sustainability is in the DNA
  of BMW Group Plant Leipzig. There’s one example that everyone can see:
  our four wind turbines, which generate electricity for the plant,”
  Petra Peterhänsel explained. They were erected in 2013 and deliver 10
  MW (generating approx.  25 GWh/year). The second milestone came in
  2017, when the battery storage farm went on stream. Equipped with up
  to 700 second-life high-voltage batteries from BMW i3 vehicles, it
  offers interim electricity storage for energy from the wind turbines
  and elsewhere, helping to optimise local energy management and
  stabilise the grid.</p>
<p>“Our vision at Plant Leipzig is to decarbonise production as far as
  possible by replacing fossil fuels with green hydrogen,” said Petra
  Peterhänsel, explaining the long-term focus of the facility. This will
  require sufficient green hydrogen from a grid. A regional hydrogen
  grid is currently in planning, with Plant Leipzig set to benefit.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br>Tel: +1-905-428-5078<br>E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Sustainability,Press Release,Locations,Production Plants,Leipzig,Countryman,Product,MINI]]></category>
            <pubDate>Fri, 10 Nov 2023 10:30:00 +0100</pubDate>
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                        <title>Powerful appearance and maximum performance: The new MINI John Cooper Works Countryman.</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/powerful-appearance-and-maximum-performance-the-new-mini-john-cooper-works-countryman-en-ca/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/powerful-appearance-and-maximum-performance-the-new-mini-john-cooper-works-countryman-en-ca/</guid><pp:caseid>784145</pp:caseid><pp:summary><![CDATA[The largest MINI comes with a high-performance engine and ALL4 all-wheel drive, making it a pure joy to drive.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
<strong>Richmond Hill, ON. </strong>The MINI John Cooper Works models
  have always been known for their exhilarating performance. With its
  2.0-litre four-cylinder engine, the new MINI John Cooper Works
  Countryman embodies this unmistakable driving experience. The new
  model generation of the spacious all-rounder has grown noticeably and
  offers even more space, comfort and safety. And thanks to its ALL4
  all-wheel drive system, the Crossover is also very capable off the road.</p>
<p>“The MINI John Cooper Works Countryman embodies a unique combination
  of style, power and a sense of adventure. With its powerful engine and
  sporty design, it is the perfect companion for anyone looking for
  something special,” says Stefanie Wurst, head of the MINI brand.</p>
<p>The new design is characterised by an upright and minimalist
  silhouette, through which the new MINI John Cooper Works Countryman
  exudes a sense of adventure, versatility and reliability. The John
  Cooper Works logo has also been redesigned with a modern, clearcut
  look. For the first time, the logo is being used on the new MINI John
  Cooper Works Countryman in the classic black, red, and white colour scheme.</p>
<p>With its sleek design, the new MINI John Cooper Works Countryman has
  a drag coefficient of just 0.26, making it one of the most aerodynamic
  cars in its class. This helps the engine, which generates 312 hp, to
  accelerate the car from 0 to 100 km/h in just 5.4 seconds. The 295
  lb-ft of torque and top speed of 250 km/h make for an exhilarating
  driving experience.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3243/3e633f09-cdfe-45d0-9fdb-98fcd0b87b42/P90530269_highRes_mini-john-cooper-wor.jpg"/></span></span></p>
<p>
<strong>Exceptional performance makes dynamic driving a
  joy.<br/></strong>The standard all-wheel drive system distributes its
  power precisely and reliably in every driving situation. A
  high-performance braking system with brake calipers in Chili Red
  colour ensures powerful and precise deceleration. The characteristic
  sound of the exhaust flap system also makes the MINI John Cooper Works
  Countryman instantly recognisable as a high-performance model. Inside,
  the engine sound generated in real time enhances the emotional driving
  experience. An exclusive JCW sound extension boosts the sound of the
  engine start and intensifies the soundscape with racing-inspired
  engine sounds.</p>
<p>Optimised pistons, connecting rods and engine mounts extract maximum
  power from the two-litre turbo engine. An advanced, dual-drive exhaust
  turbocharger supercharges the engine. Together with the dethrottled
  air intake to the combustion chamber, this enables the MINI John
  Cooper Works Countryman to generate beefy performance and delivers an
  even more dynamic driving experience in every bend. The tyre diameter,
  which has been increased by 30 mm, is now 710 mm and the increased
  tyre width of 245 mm enhances the typical MINI go-kart feeling.
  Aerodynamically optimised 19 and 20-inch wheels, exclusive to JCW,
  round off the extensive range.</p>
<p>
<strong>Advanced assistance systems provide added comfort.</strong>
<br/>The new MINI JCW Countryman features 12 ultrasonic sensors and
  four surround-view cameras in total. They support the innovative
  driver assistance systems and enable partially automated Level 2
  driving in the comprehensive Driving Assistant Professional option
  package. The assistant can detect gaps in the traffic necessary for
  changing lanes heading towards an exit and brings the vehicle to the
  optimum speed for the assisted lane change. For the first time,
  drivers in the MINI Countryman can take their hands off the steering
  wheel on highway-like routes at speeds of up to 60 km/h, provided they
  continue to keep a close eye on traffic and remain ready to intervene
  at any time.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3243/29807200-3a1e-459d-b17e-76e26cbc5b34/P90530251_highRes_mini-john-cooper-wor.jpg"/></span></span></p>
<p>
<strong>Great stature on any terrain. <br/></strong>The new MINI John
  Cooper Works Countryman has a bold and sporty look that reflects its
  performance and versatility. The exterior features a number of
  model-specific details that enhance its overall appearance. For
  example, the aerodynamic elements with vertical reflectors on the
  front of the car emphasise its wide stance, while the new MINI LED
  headlights with horizontal bars in JCW Signature Mode give the
  crossover a more expressive look. The front end is also characterised
  by the newly designed octagonal grille in high-gloss black and the
  newly designed three-colour JCW logo.</p>
<p>The newly designed C-pillar seamlessly joins the contrasting roof in
  motorsport-inspired Chili Red. The roof curves down towards the rear,
  giving the MINI JCW Countryman an agile silhouette despite its
  increased height and width.<br/>The high-contrast exterior design,
  combined with the Legend Grey body colour, emphasises the sporty look
  of the model. At the rear, the upright John Cooper Works Signature
  Mode tail lights frame the upright vehicle body and underline the
  increased width.</p>
<p>
<strong>Minimalist interior features racing DNA.<br/></strong>In the
  interior, the new MINI John Cooper Works Countryman inspires with a
  reduced design. The cockpit is divided into an upper and lower
  section, with vertical door handles and air vents in the upper area.
  This emphasizes the upright and larger overall impression of the
  spacious crossover. The red and black colour scheme at the dashboard,
  along the door panels and on the high-grade JCW sports seats, is a nod
  to MINI's racing heritage. The dashboard is made of a two-tone textile
  made from recycled polyester.</p>
<p>The rear of the vehicle is highly versatile and spacious. The rear
  row of seats can be adjusted in length by up to 13 centimetres. With
  the rear seat folded down, even bulky items can be easily transported
  in the 460 litre to 1,450 litre luggage compartment.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3243/5953f20d-87a5-4fe6-8231-aeed70c50b57/P90530292_highRes_mini-john-cooper-wor.jpg"/></span></span></p>
<p>
<strong>Increased functionality makes for an immersive driving experience.</strong>
<br/>You can use the toggle switches on the MINI toggle bar to
  control all driving functions. The central, high-resolution OLED
  display is home to all the other functions. Here, you can also select
  the new MINI Experience Modes and set up your preferred driving
  ambience using specially designed backgrounds and sounds. The go-kart
  mode provides a particularly sporty driving experience, and you can
  hear the engine sound with impressive intensity in the cabin. The MINI
  projector on the back of the OLED display can be used to bathe the
  dashboard in atmospheric colour schemes and patterns that correspond
  to the selected Experience Mode.</p>
<p>In addition, you can use the voice assistant to operate numerous
  functions, such as navigation, telephone, and entertainment.
  Voice-controlled interaction takes place on the circular OLED display
  in the form of an animation of graphic elements, typography, and an avatar.</p>
<p>The all-new MINI John Cooper Works Countryman will have a starting
  price in Canada of $56,290 CAD. Production for the Canadian market is
  set to begin in March 2024 with first units expected to arrive at
  dealers early May 2024.</p>
<p>
<strong>Please note: More Canadian-specific product information is to
    be released at a later date. </strong></p>
<p> </p>
<p>-30-</p>
<p> </p>
<p>
<strong>BMW Group in Canada</strong></p>
<div> </div>
<p>BMW Group Canada, based in Richmond Hill, Ontario, is a wholly-owned
  subsidiary of BMW AG and is responsible for the distribution of BMW
  luxury performance automobiles, Sports Activity Vehicles, Motorcycles,
  and MINI.  BMW Group Financial Services Canada is a division of BMW
  Group Canada and offers retail financing and leasing programs and
  protection products on new and pre-owned BMW and MINI automobiles, as
  well as retail financing for new and pre-owned BMW Motorcycles. A
  total network of 50 BMW automobile retail centres, 22 BMW motorcycle
  retailers, and 30 MINI retailers represents the BMW Group across the country.</p>
<p>
<strong> </strong></p>
<p>
<strong> </strong></p>
<p>
<strong>For more information, please contact: </strong></p>
<p>Marc Belcourt, Director, Corporate Communications</p>
<p>BMW Group Canada</p>
<p>905-428-5078 / <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a>
                                 </p>
<p> </p>
<p>Jean-Francois Taylor, Product and Technology Manager, Corporate Communications</p>
<p>BMW Group Canada</p>
<p>905-428-5366 / <a href="mailto:jean-francois.taylor@bmwgroup.ca">jean-francois.taylor@bmwgroup.ca</a></p>
<p> </p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br/>Tel: +1-905-428-5078<br/>E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Press Release,John Cooper Works,Countryman,Product,MINI]]></category>
            <pubDate>Thu, 09 Nov 2023 02:00:00 +0100</pubDate>
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                        <title>The new MINI family is all-electric, digital and distinctive.</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/the-new-mini-family-is-all-electric-digital-and-distinctive-en-ca/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/the-new-mini-family-is-all-electric-digital-and-distinctive-en-ca/</guid><pp:caseid>784184</pp:caseid><pp:summary><![CDATA[MINI is consistently pursuing its path towards an all-electric model range and will be presenting two members of the new MINI family at the IAA (International Motor Show) in Munich (5 - 10 September 2023).]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Richmond Hill, ON.  </strong>As a 3-door model in its fifth
  generation, the all-electric MINI Cooper underscores the brand’s
  tradition with its hallmark MINI design and stands for urban driving
  fun. The new MINI Countryman has grown in external dimensions and
  offers its passengers even more space, comfort, and safety – even
  beyond paved roads thanks to all-wheel drive. The new MINI Cooper and
  the new MINI Countryman are available both fully electric,
  guaranteeing locally emission-free driving and emphasising the
  exceptional position the MINI has in its respective segment by
  combining distinctive design, advanced drivetrain technology and an
  immersive digital experience.</p>
<p>Electrified go-kart feeling and an immersive user experience take the
  MINI DNA to a new level. The new MINI models are characterised by a
  modern and purist design that focuses on the essentials. The core of
  the brand is also embodied in the fifth model generation of the MINI
  Cooper 3-door – all-electric and consistently geared towards urban
  driving fun. The new all-electric MINI Countryman has grown and
  emphasises its suitability for setting out on adventures beyond the
  city limits. In addition, the MINI Aceman will premiere in April 2024
  as a crossover in the premium small car segment.</p>
<p>“The continued high demand for our locally emission-free vehicles
  confirms our path to a fully electric future. It demonstrates the
  openness of our global MINI community to electric mobility, and I am
  confident that the new generation of MINI models will inspire even
  more people. Thanks to our electrified go-kart feeling, an immersive
  user experience and a responsible attitude, the new MINI family is
  tailor made for urban target groups all around the world,” explains
  Stefanie Wurst, head of the MINI brand.</p>
<p> </p>
<p>
  <strong>Consistently advancing the all-electric model portfolio.</strong></p>
<p>Since the relaunch of the brand at the turn of the millennium, the
  MINI has not only developed into a premium vehicle, but it has also
  reinvented itself time and again without neglecting its own origins
  and tradition. This constant development and the ability to regularly
  set new trends have established a large fan base for MINI worldwide.
  On its way to becoming an all-electric brand, MINI is now presenting
  two of its most important models.</p>
<p>The new vehicles enable locally emission-free mobility and allow MINI
  drivers to adapt them to their different lifestyles and requirements.
  The hallmark MINI creative use of space offers maximum flexibility as
  well as enabling a high degree of variability in terms of interior
  design. The user experience takes a noticeable technological leap with
  the MINI Operating System 9, which has been optimised for touch and
  voice control. The round OLED display, the MINI Interaction Unit, is
  both an instrument cluster as well as the centre of experiences and
  comfort. Textile surfaces revolutionise the aesthetic appeal of the
  interior by reducing it to the essentials and adding a new level of
  well-being and warmth.</p>
<p> </p>
<p>
  <strong>The new MINI models interpret design features with impressive clarity.</strong></p>
<p>The new MINI family takes driving fun, the user experience, and the
  responsible attitude of the brand into a new era, a comprehensive
  transformation that is reflected in the new design language
  “Charismatic Simplicity”. This combines the traditional MINI values
  with progressive innovations in a particularly authentic way, reducing
  the vehicle design to the essentials. The new models of the MINI
  family share a purist design that takes equal account of the urban
  character of MINI and the innovative spirit of the MINI community.</p>
<p>Short overhangs, a short bonnet, a long wheelbase, and big wheels –
  the proportions of the new model generation are typical MINI. The
  visual three-part division into the vehicle body, the surrounding
  window area and the contrasting roof also ensures the new MINI models
  are instantly recognisable. The surfaces of the all-electric MINI
  Cooper and the MINI Countryman look particularly exciting thanks to
  the integrative treatment of details. Flush door handles, the absence
  of fender flares and side scuttles underline the clear and modern
  overall impression. The clearly defined shoulder area gives the new
  MINI models a decidedly athletic vehicle body.</p>
<p>The vehicle's character, which is as agile as it is compact, is
  reinforced by new daytime running light elements for the LED
  headlights and the Matrix LED taillights with three different settings
  on all new vehicle models. These individual light signatures each
  support different aspects of the car body design and interact with the
  environment by means of a special welcome and farewell light animation.</p>
<p> </p>
<p>
  <strong>The all-electric MINI Cooper: the reinvention of the original.</strong></p>
<p>Going into its fifth model generation, the MINI Cooper 3-door still
  embodies the core of the brand. As an all-electric vehicle, the new
  MINI is available in the Cooper E variant and as the Cooper SE,
  featuring higher output and range. Within the new MINI family,
  “Cooper” refers to all MINI 3-door and 5-door models, and also the
  MINI Convertible. It is no longer used as an engine specification. The
  classic round headlights and the striking octagonal grille are the
  dominant features of the front section, making the model the
  characteristic face of MINI.</p>
<p>The distinctively structured bonnet contributes to the intriguing
  surface design. Black side sills visually move the all-electric MINI
  Cooper closer to the road. Four different trims – Essential, Classic,
  Favoured and JCW – serve the purpose of differentiation, each giving
  the new MINI its own distinct character.</p>
<p>The 135 kW/184 hp (Estimated) electric motor in the MINI Cooper E
  generates a torque of 290 Nm and accelerates the vehicle from
  standstill to 100 km/h in 7.3 seconds. With an estimated output of 160
  kW/218 hp, the MINI Cooper SE sprints from 0 to 100 km/h in 6.7
  seconds with a maximum torque of 330 Nm. The range determined in the
  WLTP test cycle is an estimated 305 kilometres for the MINI Cooper E
  and 402 kilometres for the MINI Cooper SE. *</p>
<p> </p>
<p>
  <strong>The interior: minimalist, digital, immersive & warm.</strong></p>
<p>In the interior, the design of the front section harks back to the
  elegantly minimalist design of the classic Mini with a slim and
  generous dashboard and a multifunction steering wheel for hallmark
  MINI go-kart feeling. The central OLED display, the MINI Interaction
  Unit, sets a new standard with its high resolution and contributes to
  the heightened presence of the circular instrument, which has a
  diameter of 240 millimetres.</p>
<p>The new MINI Intelligent Personal Assistant can be activated by
  saying the words “Hey MINI”. Being able to control numerous functions
  with voice control increases comfort, facilitating greater
  concentration on driving. The newly designed reduced toggle bar with
  five switches includes all driving functions and is ideally positioned
  for the driver below the circular instrument. The gearshift has been
  eliminated to create additional storage space between the front seats.
  In the wireless charging area in this storage space, mobile devices
  can be charged and conveniently accessed at any time.</p>
<p>The new interior experience is mainly created by the textile
  surfaces. A specially developed knitting process is used to create the
  easy-care, versatile structure of the two-colour textile. Optionally,
  up to seven MINI Experience Modes bring the dashboard to life. Special
  light projections extend the colours of the round instrument across
  the dashboard, expanding the overall experience of the user interface
  in the interior. The new cockpit customisation options add a personal
  feel-good factor to the interior of the new MINI Cooper.</p>
<p>All trims of the all-electric MINI Cooper feature seats in
  high-quality Vescin artificial leather, while all textiles and yarns
  for the seat, knitted surfaces, vehicle headliner and floor are made
  from recycled materials.</p>
<p> </p>
<p>
  <strong>The new MINI Countryman: all-electric and adventurous.</strong></p>
<p>Higher, longer, MINI – with an additional six centimetres in height
  and thirteen centimetres in length, the new MINI Countryman has grown
  noticeably compared to its predecessor, offering even more space and
  comfort. Wider wheel arches and a clear, modern design enhance the
  crossover aesthetic appeal of the rugged MINI adventurer. The elegant
  design of the C-pillar differs according to the vehicle trim and is
  based on one of the vehicle’s four roof colours. The upright shape of
  the new Matrix taillights frame the rear of the vehicle. Below the
  model lettering, the body tapers across the entire width and, together
  with the striking, all-round vehicle band in black, emphasises the
  enhanced presence of the new MINI Countryman.</p>
<p>The 150 kW/204 hp (Est.) electric motor in the MINI Countryman E
  generates a torque of 250 Nm and accelerates the car from standstill
  to 100 km/h in 8.6 seconds. With 230 kW/313 hp (Est.), the electric
  motors of the all-wheel drive MINI Countryman SE ALL4 generate a
  combined torque of 494 Nm in total and accelerate the vehicle from 0
  to 100 km/h in 5.6 seconds. The range determined according to the WLTP
  test cycle is an estimated 462 kilometres for the MINI Countryman E
  and 433 kilometres for the MINI Countryman SE ALL4. *</p>
<p> </p>
<p>
  <strong>The interior: individual, multifunctional and full of
    high-level comfort.</strong></p>
<p>In the interior, the versatile new MINI Countryman is the largest and
  most spacious MINI model available thanks to its high degree of
  adaptability. The clearly designed dashboard and the door panels are
  covered with woven textile surfaces. Their design is coordinated with
  eight different MINI Experience Modes: these maximise the options for
  individualising the interior by means of light projections, a
  customisable user interface and new engine sounds.</p>
<p>The MINI Operating System 9, which has been optimised for touch and
  voice control, together with the central OLED display with a diameter
  of 240 millimetres and many new, digital additional functions in the
  MINI Connected Package, noticeably raises the level of hallmark MINI
  driving fun in the cockpit of the new MINI Countryman. This also
  becomes apparent in the newly designed multifunction steering wheel
  with two-spoke design and optional textile strap instead of the
  classic lower spoke. Compared to the MINI Cooper, the air outlets in
  the cockpit are arranged vertically and, together with the upright
  dashboard, emphasise the character of the new MINI Countryman.</p>
<p>As in the exterior, the vertically mounted door handles in the
  interior are integrated flush with the surfaces. In combination with
  the tinted panoramic glass roof and the clear, reduced shapes of the
  front seats and rear seat, the ambience in the new MINI Countryman is
  particularly bright and spacious. The increased body size provides
  additional headroom and legroom, expanding the space options in the
  compact premium Crossover. The four available trims – Essential,
  Classic, Favoured and JCW – offer different design and equipment
  levels and give the new MINI Countryman a distinctive character.</p>
<p>*All specified technical Data are preliminary.</p>
<p> </p>
<p>
  <strong>Please note: Canadian-specific product information is to be
    released at a later date. </strong></p>
<p> </p>
<p>-30-</p>
<p> </p>
<p>
  <strong>BMW Group in Canada</strong></p>
<div> </div>
<p>BMW Group Canada, based in Richmond Hill, Ontario, is a wholly-owned
  subsidiary of BMW AG and is responsible for the distribution of BMW
  luxury performance automobiles, Sports Activity Vehicles, Motorcycles,
  and MINI.  BMW Group Financial Services Canada is a division of BMW
  Group Canada and offers retail financing and leasing programs and
  protection products on new and pre-owned BMW and MINI automobiles, as
  well as retail financing for new and pre-owned BMW Motorcycles. A
  total network of 50 BMW automobile retail centres, 22 BMW motorcycle
  retailers, and 30 MINI retailers represents the BMW Group across the country.</p>
<p>
  <strong> </strong></p>
<p>
  <strong> </strong></p>
<p>
  <strong>For more information, please contact: </strong></p>
<p>Marc Belcourt, Director, Corporate Communications</p>
<p>BMW Group Canada</p>
<p>905-428-5078 / <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a>
                                 </p>
<p> </p>
<p>Jean-Francois Taylor, Product and Technology Manager, Corporate Communications</p>
<p>BMW Group Canada</p>
<p>905-428-5366 / <a href="mailto:jean-francois.taylor@bmwgroup.ca">jean-francois.taylor@bmwgroup.ca</a></p>
<p> </p>
<p> </p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br>Tel: +1-905-428-5078<br>E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Press Release,MINI,Cooper,Electric,Countryman,Product]]></category>
            <pubDate>Fri, 01 Sep 2023 11:01:00 +0200</pubDate>
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                        <title>Minimalist all-rounder: The new MINI Countryman.</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/minimalist-all-rounder-the-new-mini-countryman-en-ca/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/minimalist-all-rounder-the-new-mini-countryman-en-ca/</guid><pp:caseid>784211</pp:caseid><pp:summary><![CDATA[Higher, longer, MINI – with an additional six centimetres in height and thirteen centimetres in length, the new MINI Countryman has grown noticeably compared to its predecessor. With wider wheel arches, characteristic charisma and a modern minimalist design with clearly designed surfaces, the car now has a significantly enhanced presence.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
<strong>Richmond Hill, ON.  </strong>In the interior, the robust MINI
  adventurer offers even more space, comfort and safety – Even off the
  beaten track thanks to all-wheel drive. The new MINI Experience Modes
  and expanded driving assistant systems including the voice-controlled
  MINI Intelligent Personal Assistant make excursions in the new MINI
  Countryman even more comfortable and entertaining. The all-electric
  drivetrain contributes to this too, further enhancing the brand’s
  hallmark driving fun with two levels of power output. As the first
  MINI made in Germany, the model also breaks new ground in terms of production.</p>
<p>The 4,433 mm long, 1,843 mm wide and 1,656 mm high MINI Countryman is
  both a stylish all-rounder and a spacious everyday companion. Thanks
  to the wheelbase, which has been increased to 2,692 mm, comfort has
  been further increased. The all-electric MINI Countryman is available
  in two performance levels: As a MINI Countryman E with an estimated
  output of 150 kW/204 hp and a torque of 250 Nm, it has an estimated
  WLTP-cycle range of 462 km. The MINI Countryman SE ALL4 with an
  estimated 230 kW/313 hp and 494 Nm has achieved an estimated range of
  433 km on the same WLTP test cycle.  </p>
<p>In its electrified third generation, the largest model in the new
  MINI family, continues the brand’s journey into an era of locally
  emission-free electric mobility. The compact crossover model has been
  on course for success ever since its market launch in 2010, with five
  doors and – new for MINI at the time – more than four metres in
  length. No wonder: after all, the optional all-wheel drive of this
  powerfully motorised adventurer ensures safe and unbridled driving fun
  – even off the beaten track.</p>
<p>“With the all-electric MINI Countryman, the largest model in the new
  MINI vehicle family takes the brand into an era of locally
  emission-free electric mobility. The first MINI to be manufactured in
  Germany also offers the highest possible level of environmental
  compatibility in production. Its versatility and powerful electric
  drive make it the perfect companion in the city as well as for
  adventures beyond,” says Stefanie Wurst, Head of MINI.</p>
<p> </p>
<p>
<strong>The new MINI design language: Charismatic Simplicity.</strong></p>
<p>The design of the new MINI model generation is modern, digital and
  unmistakable. With the new MINI family, the brand takes driving fun,
  the user experience and a responsible attitude forward into a new era.
  This comprehensive transformation on the way to becoming an
  all-electric brand by 2030 is reflected in the authentic design of the
  new models, combining progressive technology with the elementary
  principles of the brand’s body design and origins. In doing so, it
  incorporates the urban character of MINI along with the sheer joy of innovation.</p>
<p>“The new MINI Countryman is our vehicle for the whole family. In its
  latest generation, it has not only grown in height, length and
  interior — it has also noticeably improved in character, appearance
  and experience. It is now even more present, more spacious and more
  stable. His presence on the front is reflected in the upright
  proportions and vertical orientation of the design language. Its solid
  and stable character is also immediately recognizable by the more
  distinctive radiator grille, distinctive headlights and its very
  sculptural bonnet,” says Oliver Heilmer, Head of MINI Design.</p>
<p> </p>
<p>
<strong>The exterior design: expressive minimalism with character.</strong></p>
<p>With its upright and minimalist silhouette, the new MINI Countryman
  embodies the adventurous flair, versatility and reliability of a
  compact crossover vehicle. The car’s expressive off-road character is
  defined by typical MINI proportions, ensuring the new MINI Countryman
  has high recognition value. Short overhangs, a short bonnet and the
  contrasting long wheelbase with large wheels combine classic MINI
  design features with an athletically grown body.</p>
<p>In addition, the new design of the MINI Countryman embraces improved
  aerodynamics in order to achieve environmentally friendly consumption
  figures based on this aspect of the vehicle as well. The result is an
  impressive cd value of 0.26 for the all-electric MINI Countryman –
  compared to 0.31 in the predecessor model. As such, the
  next-generation MINI crossover model achieves a new optimum in
  comparison with its competitors, embracing clever vehicle design with
  a minimal footprint.</p>
<p>The modern exterior design is supported by clear-cut surfaces, a
  slightly curved roof with a seamless transition to the newly designed
  C-pillar in a trim-specific shape, and the characteristic
  circumferential Black Band. The distinctive C-pillar element creates a
  new, highly visible stage for differentiating between different
  models, equipment options and subsequent editions. The design depends
  on the selected equipment and thus differentiates between the
  equipment variants. Graphics and lettering are minimalistic, blend
  harmoniously with the bas-relief and also match the color of the
  selected contrasting roof.</p>
<p>Reduction to the essentials results in hallmark MINI design features
  such as the visual three-part division in vehicle body, a
  circumferential window area and a contrasting roof having an even
  greater impact, allowing the new design language to develop a powerful presence.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3243/ba4f1967-49b8-4da2-8dce-2486232062f3/P90518511_highRes_mini-countryman-se-a.jpg"/></span></span></p>
<p>
<strong>MINI LED headlights with Signature Modes: striking radiance
    thanks to individual light modes.</strong></p>
<p>The front end of the all-electric MINI Countryman is defined by the
  expressive contour of the new octagonal front grille. A particularly
  small radar sensor is integrated flush into its surface to support the
  increased functionality of the driver assistant systems.</p>
<p>In the new model generation, the MINI Countryman is the first vehicle
  with Level 2 assistance systems that enable semi-automated driving.
  Certain design details in the vehicle front vary depending on the
  chosen trim level. For example, the Favoured Trim places the spotlight
  on the new Vibrant Silver accent colour for exterior details.</p>
<p>The daytime running light elements of theLED lights support this
  striking look with fresh radiance due to unique light signatures.
  Optionally, the daytime running light elements can be switched to
  create three light signatures in the front and rear LED lights,
  thereby reinforcing the distinctive character of each vehicle. In
  addition, all light modes start and end with a specially orchestrated
  welcome and goodbye animation. This interaction with the vehicle
  increases the anticipation of the MINI even before you set off.</p>
<p> </p>
<p>
<strong>Purist design for a powerful presence and increased dynamic performance.</strong></p>
<p>As with the body design as a whole, the front headlights are not
  framed with chrome elements anymore, which results in the front
  section having a focused expression. Together with the tautly curved
  bonnet, the slightly wider track and the raised body, the most
  versatile MINI exudes superior robustness.</p>
<p>Viewed from the side, the new MINI Countryman has a minimalist
  appearance with a powerful presence. The circumferential Black Band is
  narrower than on the predecessor. The distinctive design of the
  C-pillar supports the roofline at the rear of the vehicle while at the
  same time making it appear shorter. This makes the entire vehicle body
  look more upright, emphasising the character of the new MINI
  Countryman. Rims of up to 20 inches in various designs add to the
  robust appearance. The focus is much more on the body color generating
  an elegant appearance.</p>
<p>As a result of the new MINI aesthetic, the rear section has an
  especially consistent appearance with its clear surfaces and flush
  rear lights. Here, the vertical light cluster quotes the classic MINI
  lights and frames the large central section of the vehicle’s rear.
  This emphasises the wider stance of the new MINI Countryman while at
  the same time giving the body a particularly high-quality and upright
  appearance. As with the front headlights, the rear lights are also
  able to highlight certain vehicle characteristics by means of
  different modes. The pronounced shoulder section reinforces the
  powerful appearance of the new MINI Countryman. The rear tapers off
  below the model inscription, visually dividing the rear into two
  sections. The rear apron in the lower area emphasises the solid stance
  of the vehicle, while the generous surfaces in the upper area make the
  vehicle look lighter.</p>
<p> </p>
<p>
<strong>Four individual trims and new roof colours.</strong></p>
<p>With Vibrant Silver, a new shade expands the MINI Countryman's range
  of characteristic contrasting roofs. In addition, the model is
  available in four different trims. The Essential Trim presents maximum
  clarity and a reduced overall appearance, highlighting certain
  functional parts such as the logo in the new colour Vibrant Silver.
  The new range of external paint finishes underlines the modernity of
  the new MINI adventurer, setting positive accentuations with bright
  tones such as Indigo Sunset Blue.</p>
<p>While the Classic Trim primarily applies to the interior, the
  Favoured Trim features particularly expressive details on the
  exterior. This trim variant, for example, offers on the new MINI
  Countryman the option of choosing the new Vibrant Silver shade for the
  roof matching the contrasting front grille.</p>
<p>Meanwhile the John Cooper Works (JCW) Trim lends maximum emphasis to
  the sporty flair of the MINI Countryman with a distinctive front and
  rear design. The front grille frame and logo in high-gloss black
  emphasise the car’s powerful overall impression together with the
  trim-specific bonnet stripes in red and black. A contrasting roof in
  Chili Red – inspired by motor sports – along with the striking
  C-pillar in the same colour and a JCW logo optionally emphasises to
  the hallmark MINI driving dynamics.</p>
<p> </p>
<p>
<strong>The interior: generous, digital, immersive & warm.</strong></p>
<p>The dashboard in the new MINI Countryman works entirely without an
  additional display behind the steering wheel: all relevant content is
  projected onto the optional head-up display. This reduction to the
  essentials opens up the view to the front, shaping the spacious
  interior with cleverly designed, high-quality components.</p>
<p>Like the new MINI Cooper, the spacious, curved dashboard in Classic,
  Favoured and JCW trim is also made of textile surfaces for the first
  time. The new, homely feel-good atmosphere in the MINI Countryman is
  defined by warm, pleasant materials. A specially developed knitting
  process is used to create the versatile, easy-care structure of the
  textile in two-colour design made of recycled polyester. The entire
  interior is divided into an upper and lower section along a horizontal
  line below the new round instrument. Above this, all design elements
  such as the air vents and door handles are vertically aligned,
  emphasising the character of the vehicle, also in the interior.</p>
<p>Clear shapes in the cockpit and the increased space in the front
  seats give the interior a modern, airy feel. The driver and front
  passenger enjoy significantly enhanced comfort in the new MINI
  Countryman, with almost three centimetres of additional width in the
  shoulder and elbow area. The shoulder width of the rear seats has also
  been increased by 2.5 centimetres.</p>
<p>The optional panoramic glass roof makes the interior particularly
  bright and friendly, with a front half which can be opened. The sport
  seats are available in a basic version and in a JCW version as well as
  with an optional electric seat adjustment with memory function.
  Optionally, the massage function can provide additional relaxation.
  Between the front seats, the wide, adjustable central armrest enhances
  the seating comfort.</p>
<p>The rear of the vehicle offers maximum reduction and space. The
  position of the rear row of seats can be adjusted in length by up to
  13 centimetres. This provides either highly comfortable legroom at the
  rear or additional volume in the luggage compartment. The backrest of
  the three rear seats is also individually adjustable in six positions
  by up to 12 degrees. This means that the seat either offers the option
  to lean back or else supports an upright sitting posture. With the
  rear seat folded down, even bulky items can be easily transported in
  the 460-litre to 1,450-litre luggage compartment. An additional floor
  compartment provides convenient space for the charging accessories of
  the all-electric MINI Countryman. The optionally available trailer
  hitch offers an additional plus in practicality. The trailer hitch can
  be electrically retracted and extended. The towing capacity is up to
  1,200 kg.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3243/2e1fc219-c11e-4538-8e6c-5b4a8e53fe7a/P90518576_highRes_mini-countryman-se-a.jpg"/></span></span></p>
<p> </p>
<p>
<strong>MINI Interaction Unit: High-resolution OLED display brings a
    quantum leap into the digital age.</strong></p>
<p>The central OLED display sets a new benchmark with its high
  resolution and, for the first time, its round shape. The centre icon
  is the defining feature of the interior, extending the classic round
  instrument of the predecessor model with the addition of a completely
  new feel and versatile functions. As an instrument cluster, the MINI
  Interaction Unit is a centre of both experience and comfort. Thanks to
  the MINI Operating System 9, all vehicle functions can be operated
  intuitively via touch or voice. In the redesigned cockpit, the display
  is moved closer to both front seats and is particularly easy to reach.
  The diameter of the thin touch display with a high-quality glass edge
  and a diameter of 240 mm is reminiscent of the usual smartphone
  standards in its operating logic.</p>
<p>The graphic presentation of the content is modern and focuses on the
  essentials. The upper area contains relevant vehicle-related
  information such as speed and battery status. When the speed indicator
  is pressed, a large, striking display with full-screen speedometer
  appears that puts a clear focus on driving. In the Home menu, the
  other widgets are displayed in thumbnail view to the left and right of
  the current menu function. They can be brought up and selected by
  swiping horizontally to the centre. In the lower area of the OLED
  display, the menu items Navigation, Media, Phone and Climate can be
  selected directly at any time. All other functions can be accessed via
  the menu in the same way as on a smartphone. The display returns to
  the default setting via the home button.</p>
<p> </p>
<p>
<strong>Emotional MINI Experience Modes: for immersive driving experiences.</strong></p>
<p>The optional MINI Experience Modes extend the indoor experience using
  a projector unit behind the round instrument. The dashboard thus
  shines in different patterns and colours with special light graphics,
  depending on the choice of experience mode. The colours of the ambient
  lighting throughout the vehicle are based on the projected light
  patterns. In combination with the newly created MINI Driving Sounds on
  the all-electric MINI Countryman and specific graphic elements on the
  OLED display, MINI fans can experience the entire interior of the new
  MINI Countryman in a completely new way.</p>
<p>The immersive user experience adds entirely new customisation options
  to the new MINI Countryman. In Personal Mode, for example, an
  individually selected image can be set as the display background via
  the MINI App. A digital colour picker then identifies the dominant
  colours of the image for projection onto the textile dashboard surfaces.</p>
<p>The ambient lighting under the dashboard and in the door mirror is
  also colour-coded to match these projections.</p>
<p>Specially designed dynamic backgrounds give the different MINI
  Experience Modes a particularly vibrant look. Subtle light movements
  support the various options of the modes without distracting the
  driver. Each mode makes a “Mode App” the focus of the display that
  matches the ambience. In Go-Kart Mode there is a highly dynamic focus
  on MINI racing DNA, for example. The display and the interior as a
  whole then feature the colours anthracite and red, while specific
  analogue displays for driving dynamics complement this MINI Experience
  Mode inspired by John Cooper Works. In Vivid Mode, the ambient
  lighting is based on the colours of the album cover of the current
  music playback. Core Mode, Green Mode, Timeless Mode, Balance Mode and
  Personal Mode are also available for selection according to mood and
  personal needs. Trail mode, which focuses on the driver's desire to
  discover, is unique for the MINI Countryman.</p>
<p>
<span>
<span style=""><img src="https://content.presspage.com/uploads/3243/3c8fab29-b2da-413a-ba37-a872791a68ba/P90519636_highRes_mini-countryman-se-a.jpg"/></span></span></p>
<p>
<strong>The redesigned toggle bar. simply typical MINI.</strong></p>
<p>Underneath the dashboard, the design of the new MINI Countryman is
  particularly tidy in appearance and steeped in history. The design of
  the newly configured toggle bar quotes the various functions with five
  individually designed toggle switches. This makes the most important
  driving functions (parking brake, gear selector, start/stop key,
  experience mode toggle, volume control) directly accessible. At the
  same time it eliminates the gear selector in the center console
  generating space for practical and spacious storage options.</p>
<p>In addition to the enlarged cup holders, this also includes a new,
  generous storage area below the toggle bar. The latter provides space
  for smartphones to be stowed at an easy-to-find location and
  wirelessly charged at the same time. Starting with the “Favoured
  Trim”, a storage box with a matching knit cover is also available as standard.</p>
<p> </p>
<p>
<strong>Four newly designed trims for an individual look.</strong></p>
<p>The new, modern color and material concept is also deliberately kept
  minimalistic. Only newly developed, high-quality and environmentally
  friendly materials are used. Recycled polyester surfaces in the form
  of a high-quality 2D knit cover the dashboard and the interior of the
  door. Their two-tone design adds distinctive accents, creating a
  pleasant atmosphere in the interior. Four newly designed trims convey
  differing versions of the modern feel-good concept in the interior.</p>
<p>The Essential Trim features an interior of maximum clarity and
  reduction. Black sports seats with distinctly patterned multitone
  textile harmonise with a coloured textile band on the dashboard.
  Certain functional parts on the inside and outside are highlighted
  with the new accent colour Vibrant Silver. On the exterior, for
  example, the logo appears in the new colour shade, contrasting sharply
  with the glossy black, octagonal front grille.</p>
<p>Starting with the Classic Trim, the two-spoke basic steering wheel is
  replaced as a three-spoke version with a new textile strap in the six
  o´clock spoke. In addition, MINI uses a modern 2D knitted textile in
  the interior of a production vehicle for the first time. On the
  dashboard and doors, two-tone black and blue knitted textile provides
  a fascinating contrast to the high-quality synthetic leather seat. The
  latter is available in grey and black featuring a perforated
  houndstooth pattern, while the side contrasts in blue textile.</p>
<p>The contemporary, high-quality Favoured Trim is the most expressive
  variant. The elegant Dark Petrol finish extends from the dashboard to
  the door panels, where it merges smoothly with brown knitted textile.
  Extravagant sports seats with traditional accent stitching and
  embroidered MINI logo are available in three colours. The perforated
  synthetic leather made of Vescin sets dark or light accents with a
  particularly high-quality look, according to preference. The exterior
  with the front grille in Vibrant Silver can be combined in a
  particularly apt way with the complete new roof, also in the colour
  Vibrant Silver.</p>
<p>The JCW Trim offers an interpretation of the new material concept
  that lends maximum emphasis to sporty flair. The JCW seat with sports
  seat geometry and additional lateral support noticeably enhances
  comfort. Combined with multi-coloured knitted textile and black
  synthetic leather with red stitching, the colour concept echoes the
  design of the dashboard and door trim. A distinct front and rear
  design likewise highlights the racing DNA of the trim in the exterior,
  with the vehicle grille and logo in high-gloss black underlining the
  powerful overall impression. Optional features include a contrasting
  Chili Red roof and JCW-specific bonnet stripes in red or black.</p>
<p> </p>
<p>
<strong>“Hey MINI!”: the first MINI Intelligent Personal Assistant.</strong></p>
<p>In the new MINI Countryman, numerous functions can be controlled
  using the brand’s first ever fully-fledged voice assistant. The MINI
  Intelligent Personal Assistant can be activated with the greeting “Hey
  MINI” or by using the push-to-talk steering wheel button.
  Voice-controlled interaction takes place on the round OLED display in
  the form of an animation of graphic elements, typography and an
  avatar. For the visualisation, users have the option to choose between
  “MINI” – a stylised representation of a MINI – or optionally
  "Spike" already familiar to many MINI fans. Communication
  with this virtual travel companion is particularly true-to-life thanks
  to improved voice recognition. In order to ensure smoother
  communication, oral utterances are transmitted instantly and
  visualised on the display. In this way, it is possible to control
  navigation, telephony, entertainment and numerous other vehicle
  functions by simply speaking the relevant command.</p>
<p>In the course of the dialogue with the driver, the MINI Intelligent
  Personal Assistant continuously learns and is able to take on
  day-to-day tasks on repeated routes. Based on geo-based data, for
  example, the vehicle can learn to automatically open the window when
  entering a car park, thereby making day-to-day routines more
  convenient and personal.</p>
<p> </p>
<p>
<strong>Advanced assistance systems: relaxed driving with improved safety.</strong></p>
<p>In addition to the familiar Automatic Active Cruise Control, the
  Steering and Lane Assistant supports lateral guidance as part of the
  optional Driving Assistant Plus package. Convenient and cooperative
  steering helps the driver stay on track. The increased comfort offered
  by the system combines comfortable, relaxed and superior control of
  the vehicle while relieving the driver of the monotonous and less
  demanding aspects of driving. The clear-cut arrangement of the
  displays, operating elements and easy-to-understand functional
  features result in a high degree of system safety.</p>
<p>The comprehensive Driving Assistant Professional option package
  includes a new function that helps the driver take the right exit
  based on semi-automated Level 2 driving. Using the vehicle sensors and
  other assistance systems, the assistant detects gaps in the traffic
  necessary for the lane change towards the exit and ensures the vehicle
  is travelling at the optimum speed for the assisted lane change.</p>
<p>For the first time, the MINI Countryman also offers semi-automated
  driving on motorway-like routes at speeds of up to 60 km/h. Up to this
  speed, the driver can take their hands off the steering wheel
  providing they continue to follow the traffic closely. The driver must
  be ready to actively steer and brake at all times. This function
  builds on the other driver assistance systems, taking over both
  longitudinal and lateral guidance within the current lane.</p>
<p>All options offered by the advanced driver assistant systems are
  visualised in real time by means of Assisted View in the OLED display.
  The fact that the control suggestions provided by the Driving
  Assistant Systems are straightforward to follow makes the new systems
  easier to use.</p>
<p>As standard, a new Trailer Assistant helps when manoeuvring into a
  parking space with a trailer and offers advice on the required
  steering wheel angle when reversing. In addition to automatic parking
  functions and the 360-degree Parking View, the new MINI Countryman is
  able to identify possible parking spaces more clearly thanks to 12
  ultrasonic sensors and four Surround View cameras, and it can also
  independently initiate space-restricted parking procedures. As part of
  the optional Parking Assistant Professional, the vehicle can be
  manoeuvred out of a parking space via smartphone using the new Remote
  Parking function. If there is insufficient room at the side of the
  vehicle, the MINI Countryman uses this function to drive out of the
  parking space by itself, making it easier for the driver to get in.</p>
<p> </p>
<p>
<strong>The new MINI Operating System 9: modern connectivity for
    digital convenience.</strong></p>
<p>The new “Charismatic Simplicity” design language is also reflected in
  the aesthetic of the user interface, which brings together functional
  and emotional elements. The reduced design uses all-new graphics to
  create an extremely modern look. Static and dynamic elements blend
  naturally into the circular form of the OLED display, following a
  clear structure. Micro-animations enhance the already extremely
  intuitive interaction between the driver and central instrument and
  underscore the digital character of the new MINI family.</p>
<p>MINI Operating System 9 is an in-house development by the BMW Group
  and is based on an Android Open Source Project (AOSP) software stack.
  Operation is intuitive and follows the standards familiar from
  consumer electronics.</p>
<p>At the centre of the screen is the start menu, where personalised
  content can be selected and launched by swiping to the side. In the
  lower section of the screen is the fixed status bar containing the
  menu items “Navigation”, “Media”, “Telephony”, “All Apps” and,
  depending on the situation, “Home”, which can be selected directly.
  Swiping up from the lower edge of the screen reveals a tool belt, a
  process customers will be familiar with from many consumer electronics
  devices. Favourite functions can be stored here and called up again
  rapidly, i. e. navigation destinations and radio stations. The tool
  belt can also be activated via the star button on the multifunction
  steering wheel. The upper screen area is reserved for driving-relevant
  content such as the vehicle speed and important information on the
  vehicle status. The optional Head-up display shows the most important
  information for the driver in their field of view.</p>
<p>The temperature for the driver and front passenger is permanently
  displayed on the left- and right-hand edge of the screen. The climate
  control settings are integrated into the MINI Interaction Unit and can
  always be adjusted on the top layer by touch or voice command.</p>
<p>Depending on the Experience Mode selected, a single tap on the speed
  display transforms the entire MINI Interaction Unit into a
  MINI-typical speedometer.</p>
<p>“The new MINI Operating System 9 is characterised by simple,
  emotional touch operation that is specific to MINI. Together with the
  new cloud-based MINI Navigation for particularly precise and fast
  route calculation, high-speed connectivity and optional 5G capability,
  the new MINI Countryman takes a giant leap into the digital world,
  thereby underlining the brand’s charismatic heritage,” says Stefanie
  Wurst, Head of MINI.</p>
<p>When driving, the entire MINI navigation package in conjunction with
  the optional MINI Connected Package provides support through realistic
  3D visualizations in complicated turning situations, presentation of
  the current traffic situation even without activated route guidance,
  information on parking options including digital payment options, and
  much more. In addition, an optional augmented reality function is
  available for visualizing turning instructions. For the all-electric
  MINI Countryman, a charge-optimized route can be calculated
  immediately after the destination has been entered.</p>
<p>In addition, MINI Connected Upgrades allow flexible bookings of
  additional vehicle functions – simply digital. In conjunction with the
  optionally available MINI Connected Package, the MINI Connected Store
  provides access to a constantly evolving variety of practical and
  entertaining apps, including gaming, music and video streaming. The
  new AirConsole app provides a unique form of in-car gaming for all
  passengers, making the smartphone the controller of the game on the
  OLED display.</p>
<p> </p>
<p>
<strong>Electrified go-kart feeling based on progressive drivetrain technology.</strong></p>
<p>The new MINI Countryman enables locally emission-free mobility and
  all-electric driving fun. The completely renewed powertrain and the
  increased electric range provide the option to go on excursions beyond
  the city limits – with two powerful electric motors and all-wheel
  drive. Fully electric, the vehicle is available in the Countryman E
  variant and with increased output and all-wheel drive as the
  Countryman SE ALL4.</p>
<p>The estimated 150 kW/204 hp electric motor in the MINI Countryman E
  achieves 250 Nm of torque, accelerates from standstill to 100 km/h in
  8.6 seconds and reaches a top speed of 170 km/h. With an estimated 230
  kW/313 hp, the electric motors in the all-wheel-drive MINI Countryman
  SE ALL4 achieve a combined torque of 494 Nm, accelerate the vehicle
  from 0 to 100 km/h in 5.6 seconds and reach a top speed of 180 km/h.
  The powerful battery has an estimated energy capacity of 66.45 kWh.</p>
<p>The new MINI Countryman is also available with innovative and
  efficient petrol engines. It is offered as the MINI Countryman C with
  front-wheel drive, an all-wheel drive MINI Countryman S ALL4 and an
  increased-output model with all-wheel drive in the variant MINI
  Countryman JCW ALL4. The new MINI Countryman will also be available as
  a diesel variant.</p>
<p> </p>
<p>
<strong>Excellent driving dynamics for comfortable and sporty mobility.</strong></p>
<p>A slightly increased track width and enlarged wheelbase provide the
  basis for excellent driving dynamics. Even the basic chassis of the
  new MINI Countryman conveys a sense of sporty flair with the typical
  MINI go-kart feeling. As standard, the model features a high-quality,
  precisely tuned damping system combined with highly preloaded
  stabilisers. The latter provide an additional gain in steering
  precision and accuracy while at the same time ensuring sound roll support.</p>
<p>“Precisely tuned” means that the entire set of components from axles,
  steering and dampers through to ride and stability control systems go
  together to create an exceptional experience in all situations in
  terms of comfortable and sporty driving. The new MINI Countryman
  transmits a very direct steering wheel feel with a rack ratio of 55 mm
  of rack travel per turn of the steering wheel.</p>
<p>The integrated braking system further contributes to the car’s
  excellent driving dynamics and controllability. A crisp, secure
  feeling when braking increases the dynamics and precision of the
  vehicle due to reliable stabilisation. In conjunction with the
  numerous driver assistance systems, shorter braking distances increase safety.</p>
<p>The customer can choose between a balanced and comfortable chassis
  configuration or a particularly sporty one, depending on the preferred
  individual driving experience. The Adaptive Suspension with 15 mm
  lowering and frequency-selective dampers is available as an option.
  This has a purely mechanical chassis that adapts to road conditions
  and offers significant added value in terms of simultaneous vehicle
  control. In addition, the 19-inch and 20-inch wheels can be combined
  with sports tyres to optimise the vehicle's lateral and longitudinal
  dynamics. Optimised 17-inch aerodynamic wheels additionally increase
  the range of the all-electric MINI Countryman.</p>
<p>An increase in tyre diameter by 30 mm to a total of 710 mm gives the
  new MINI Countryman an enhanced presence, while at the same time
  offering improved driving dynamics and comfort. In addition, the tyre
  width of the optionally available 19-inch and 20-inch rims is
  increased by 20 mm to 245 mm in order to emphasise the typical MINI
  go-kart feeling. The available tyre dimensions range from 18 inches to
  20 inches.</p>
<p> </p>
<p>
<strong>New MINI Experience Modes for individually tailored driving fun.</strong></p>
<p>For the first time, the MINI Experience Modes transmit the driving
  fun that is typical of the brand by digital and visual means, too. A
  flick of the “Experiences” toggle switch is all it takes to activate
  the different modes. The racing-inspired GO-KART Mode highlights the
  agility of the MINI Countryman by aligning the suspension tuning,
  thereby making the driving experience particularly emotional. In this
  mode, the projector unit behind the central OLED display also bathes
  the entire interior in the John Cooper Works-inspired shades of red.
  The throttle response of the accelerator pedal is optimised for sporty
  driving. For a particularly athletic driving experience, a go-kart
  driving sound has been created that features very marked pitch and
  load curves, thereby providing the appropriate sound backdrop for
  agile and dynamic driving. In addition, driving fun can be intensified
  by adjusting the steering behaviour and also specially calibrated
  intervention limits for the traction control.</p>
<p>Another aspect of typical MINI driving fun is emphasised by Green
  Mode. This optimises the efficiency of the drive as well as optimizing
  the throttle response for energy-saving driving, also aligning the
  electric motor to maximum range based on various parameters. Improved
  recuperation management in the new MINI Countryman is one of the
  contributing factors here: this feeds excess energy to the battery
  when braking or coasting, thereby increasing the vehicle’s range.
  Visualisations of their personal driving style allow the driver to see
  how it impacts on range. Tips for efficient driving and a power meter
  are a playful way of increasing the driver’s motivation to drive
  economically. For example, the driver is able to grasp the effect of
  their driving behaviour in concrete form based on gaining a “bonus range”.</p>
<p>What is more, these immersive driving experiences are enhanced by
  means of completely newly created acoustic worlds consisting of
  digital MINI Sounds. An optional Harman Kardon Surround Sound System
  is available in the interior of the new MINI Countryman that provides
  a choice in acoustic terms, too, between an intense or a relaxing
  atmosphere by means of completely new driving sounds. The repertoire
  includes an unmistakable MINI brand sound as a mark of identification
  and jingles for the new MINI Experience Modes, as well as a collection
  of new sound signals to denote information and warning functions.
  These so-called earcons serve a similar purpose to visual icons in
  that they act as clearly established symbols for certain events or
  information. Some 30 of these sound signals have been newly created –
  from the acoustic accompaniment of the turn signals and the seat belt
  warning system through to the Park Distance Control (PDC) tones. This
  creates a distinctive recognition feature that is typical of MINI in
  the acoustic dimension, too.</p>
<p> </p>
<p>
<strong>Simplified and efficient battery charging.</strong></p>
<p>The battery of the MINI Countryman can be charged via alternating
  current up to 22 kW. Fast charging with direct current is possible in
  both all-electric models with 130 kW. This means that just under 30
  minutes of charging at a fast charging station is enough to charge the
  battery from 10 per cent to 80 per cent. Depending on the weather
  conditions, active navigation via MINI Navigation to a fast charging
  station ensures the high-voltage battery reaches the ideal temperature
  for efficient charging in advance. This can significantly reduce
  charging time, especially in cold outdoor temperatures.</p>
<p>New, easy-to-understand setting options facilitate the charging
  process, increasing transparency and convenience for the customer. For
  example, the start time for charging can be selected individually, or
  an ideal time window for charging can be set. A certain target level
  for battery capacity can be determined in advance, too. For a
  particularly pleasant start, charging can be set to be completed by a
  selected departure time, and the vehicle interior can be
  air-conditioned to the desired temperature by this time.</p>
<p>The MINI App provides a convenient overview of the charging process
  even if the customer is not near the vehicle. This provides details of
  the current battery status, a charging-optimised route plan, and
  charging history to date – including all costs and savings.</p>
<p> </p>
<p>
<strong>Future-proof electromobility due to the highest possible level
    of environmental compatibility. </strong></p>
<p>The new MINI Countryman combines locally emission-free electric
  mobility with the highest possible level of environmental
  compatibility in production as well. This includes dispensing with all
  chrome decorative elements in the exterior and interior as well as
  manufacturing the light alloy cast wheels from up to 70 per cent
  secondary aluminium. In combination with the fact that green
  electricity is used for production, it has been possible to reduce CO2
  emissions compared to conventional manufacturing processes. In
  addition, no rare earths are needed for the production of the
  efficient and permanently current-excited synchronous motors.</p>
<p>The surfaces, the inside of the doors and the vehicle floor and floor
  mats are made of recycled polyester. This high-quality, colourful and
  comfortable alternative to traditional materials significantly reduces
  CO2 emissions along the value chain and uses less water in production
  than cotton.</p>
<p> </p>
<p>
<strong>Please note: Canadian-specific product information is to be
    released at a later date. </strong></p>
<p> </p>
<p>-30-</p>
<p> </p>
<p>
<strong>BMW Group in Canada</strong></p>
<div> </div>
<p>BMW Group Canada, based in Richmond Hill, Ontario, is a wholly-owned
  subsidiary of BMW AG and is responsible for the distribution of BMW
  luxury performance automobiles, Sports Activity Vehicles, Motorcycles,
  and MINI.  BMW Group Financial Services Canada is a division of BMW
  Group Canada and offers retail financing and leasing programs and
  protection products on new and pre-owned BMW and MINI automobiles, as
  well as retail financing for new and pre-owned BMW Motorcycles. A
  total network of 50 BMW automobile retail centres, 22 BMW motorcycle
  retailers, and 30 MINI retailers represents the BMW Group across the country.</p>
<p>
<strong> </strong></p>
<p>
<strong> </strong></p>
<p>
<strong>For more information, please contact: </strong></p>
<p>Marc Belcourt, Director, Corporate Communications</p>
<p>BMW Group Canada</p>
<p>905-428-5078 / <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a>
                                 </p>
<p> </p>
<p>Jean-Francois Taylor, Product and Technology Manager, Corporate Communications</p>
<p>BMW Group Canada</p>
<p>905-428-5366 / <a href="mailto:jean-francois.taylor@bmwgroup.ca">jean-francois.taylor@bmwgroup.ca</a></p>
<p> </p>
<p> </p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br/>Tel: +1-905-428-5078<br/>E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Press Release,Countryman,Product,MINI]]></category>
            <pubDate>Fri, 01 Sep 2023 11:01:00 +0200</pubDate>
            <pp:lastModified>Fri, 01 Sep 2023 11:01:00 +0000</pp:lastModified>
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                        <title>With the next-generation MINI Countryman through the Scottish Highlands.</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/with-the-next-generation-mini-countryman-through-the-scottish-highlands/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/with-the-next-generation-mini-countryman-through-the-scottish-highlands/</guid><pp:caseid>784176</pp:caseid><pp:summary><![CDATA[On the challenging routes, the new MINI Countryman with intelligent ALL4 all-wheel drive proves not only its sporty driving dynamics but also how quickly you can escape from everyday life with an adventurous short trip.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Lochearnhead. </strong>Deep green meadows, brilliant sun and
  stormy rain showers alternating every minute, plus sensational views
  of the vast landscape: the Scottish Highlands are a natural wonderland
  and have always captivated visitors. Between the approximately
  1,000-metre-high mountains called Munros with their characteristic
  pyramid shape, rivers and lochs repeatedly cut deep into the ancient
  rock of this region steeped in history. Lochs is what the Scots call
  their crystal-clear lakes, and Loch Lomond, the largest lake in the
  United Kingdom, is located in the national park of the same name. The
  perfect destination for challenging test drives with the
  adventure-ready third-generation MINI Countryman.<br />
  <br />
  <strong>From the rustic Castle Hill to the wild world of the Munros.</strong>
  <br />The tour starts in the small town of Stirling. From the castle
  hill of Stirling Castle, one of the largest and most important castles
  in Scotland, the view extends far into the Highlands of Loch Lomond
  National Park. Stirling Castle was first mentioned in documents in the
  12th century. It flourished under the early royal family of the
  Stewarts during the Renaissance. <br />
  <br />From Stirling, take the A84 and A85 north along dense forests
  and deep blue lakes to the small village of Mid Lix. The branching
  A827 invites you to take a detour to the north-eastern mountain range
  along the shore of Loch Tay. Here, the MINI Countryman can demonstrate
  its comfortable and sporty driving dynamics for the first time on the
  winding route through the Munros. <br />
  <br />Below Ben Lawers - at 1,214 metres one of the highest Munros in
  the region - the impressive dam of the same name dams up 344 metres of
  water from the surrounding mountain rivers. The MINI Countryman with
  its SAV presence fits perfectly into Scotland's unspoilt landscape.
  The necessary equipment for extended hikes can easily be stored in the
  spacious boot.</p>
<p>
  <br />
  <strong>On the trail of James Bond.<br /></strong>The ups and downs of
  the Scottish Highlands awaken the visitor's urge to discover anew with
  each ascent. On the way northwest, the A82 leads into the Glencoe
  Mountain Range. Along the way, the winding road repeatedly passes
  numerous rivers, which flow into the spectacular loch landscape of
  Lochan na h-Achlaise behind the historic Bridge of Orchy. <br />
  <br />Just beyond the bridge over Glen Etive, a narrow path leads
  south along the wild river with its numerous waterfalls deeper and
  deeper into the valley. The River Etive is considered one of the most
  challenging white water kayaking routes in Scotland. No wonder Daniel
  Craig as secret agent 007 also chose the route along its banks for a
  spectacular ride in the film "James Bond: Skyfall" to lose
  pursuers. On the way back south, the off-road tyres of the MINI
  Countryman ALL4 are undoubtedly better than the British sports car of
  the world's most famous agent.<br />
  <br />
  <strong>Natural beauty and Atlantic delicacies.</strong>
  <br />Back on the A82 towards Arrochar, the waterfalls of Falloch
  offer a special vantage point. From here, continue south, with Loch
  Lomond in view at all times on the left, until the branching A83 leads
  west to Loch Fyne. It is the northernmost spur of the Clyde Fjord,
  which cuts deep into this stretch of coast from the Atlantic. Its
  tidal movements can be felt as far as Glasgow Harbour and the
  associated currents make the waters of Loch Fyne particularly fresh
  and nutrient-rich. Ideal conditions for breeding oysters and best
  hunting ground for numerous fish species. The result tastes best in
  the Loch Fyne Oysterbar, where you should definitely stop at the end
  of this adventurous discovery tour - of course with a wide view of the
  sea and mountains.  <br />
  <br />
  <br /></p>
<p>In case of queries, please contact:</p>
<p>
  <strong>Corporate Communications<br /></strong></p>
<p>Julian Kisch, Press Spokesperson, Product Communications
  MINI<br />Phone: +49-89-382-38072<br />E-mail: <a href="mailto:julian.kisch@mini.com">julian.kisch@mini.com</a><br />
  <br />Andreas Lampka, Head of Communications MINI<br />Phone:
  +49-89-382-23662<br />E-mail: <a href="mailto:andreas.lampka@mini.com">andreas.lampka@mini.com</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br>Tel: +1-905-428-5078<br>E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Press Release,Countryman,Product,MINI]]></category>
            <pubDate>Wed, 09 Aug 2023 00:01:00 +0200</pubDate>
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                        <title>Postcard Story. The MINI Cooper SE Countryman ALL4.</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/postcard-story-the-mini-cooper-se-countryman-all4/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/postcard-story-the-mini-cooper-se-countryman-all4/</guid><pp:caseid>784143</pp:caseid><pp:summary><![CDATA[Electric mobility and camping adventure at the same time: the MINI Cooper SE Countryman ALL4 with integrated roof rails is the faithful companion for unforgettable nature adventures.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>Thanks to its hybrid-specific all-wheel drive and an impressive
  system output of 220 hp, the MINI Cooper SE Countryman ALL4 is ideally
  suited for adventures in nature and provides typical MINI driving
  pleasure on the winding roads of Slovenia. With the roof tent
  specially designed for MINI, the camping adventure can be optimally
  combined with a cosy place to sleep under the stars.</p>
<p> </p>
<p>In case of queries, please contact:</p>
<p>
  <strong>Corporate Communications<br /></strong></p>
<p>Julian Kisch, Press Spokesperson, Product Communications
  MINI<br />Phone: +49-89-382-38072<br />E-mail: <a href="mailto:julian.kisch@mini.com">julian.kisch@mini.com</a><br />
  <br />Andreas Lampka, Head of Communications MINI<br />Phone:
  +49-89-382-23662<br />E-mail: <a href="mailto:andreas.lampka@mini.com">andreas.lampka@mini.com</a></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br>Tel: +1-905-428-5078<br>E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Press Release,Cooper,Countryman,Product,MINI]]></category>
            <pubDate>Wed, 05 Jul 2023 00:01:00 +0200</pubDate>
            <pp:lastModified>Wed, 05 Jul 2023 00:01:00 +0000</pp:lastModified>
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                        <title>The new MINI Countryman Revealed for Model Year 2021</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/the-new-mini-countryman-revealed-for-model-year-2021/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/the-new-mini-countryman-revealed-for-model-year-2021/</guid><pp:caseid>783785</pp:caseid><pp:summary><![CDATA[.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Richmond Hill, May 26, 2020. </strong>MINI Canada is pleased
  to announce the new 2021 MINI Countryman, featuring a newly updated
  design, along with enhancements in technology and equipment
  offerings.  Most importantly it retains MINI’s “fun-to-drive”
  character and expressive design that makes it instantly recognizable
  as MINI.  As the largest and most versatile member of the MINI model
  family, the new 2021 MINI Countryman offers individual flair in the
  hallmark style of the British premium brand.</p>
<p> </p>
<p>The MINI Countryman has proven itself as an attractive vehicle
  concept in the premium compact cross-over segment, offering a
  versatile and ample interior with seating for five.  The standard ALL4
  all-wheel drive system makes the new MINI Countryman an all-around
  talent that inspires MINI driving fun, whether on the road in
  day-to-day traffic, or on long-distance trips, or even when venturing
  off the beaten path into unsurfaced terrain.</p>
<p> </p>
<p>The progressive character of the new MINI Countryman is reflected in
  a range of model variants, from the plug-in hybrid drive MINI Cooper
  SE Countryman ALL4 to the high performance MINI John Cooper Works
  Countryman ALL4.  The new MINI Countryman also features a new 8.8-inch
  center instrument screen as standard, as well as a range of additional
  features, options and accessories, including Original MINI Accessories.</p>
<p> </p>
<p>The new MINI Countryman continues to expand the appeal of the MINI
  brand to a broader range of customers. Even in its first generation,
  the MINI Countryman was a pioneer, expanding brand appeal to customers
  who were looking for a compact cross-over that offered a unique
  combination of versatility and fun-to-drive with a stylish and
  expressive design.</p>
<p> </p>
<p>As MINI’s first model with an exterior length of more than 375 cm,
  four doors, a large tailgate, five seats and all-wheel drive, the MINI
  Countryman laid the foundations for the brand’s highly successful
  advance into the premium compact crossover segment.</p>
<p>The launch of the current model generation offers further refinements
  in areas of space, versatility, functionality and ride comfort.  In
  addition, the MINI Cooper SE Countryman ALL4 plug-in-hybrid model
  continues to offer electrified mobility with greater efficiency and
  fewer emissions.  The MINI Cooper SE Countryman ALL4 offers a
  compelling combination of efficiency, hybrid-specific all-wheel drive
  and the option of purely electric powered driving fun.</p>
<p> </p>
<p>In addition to the plug-in hybrid variant, the new MINI Countryman
  variants offer three gasoline engines featuring the latest MINI
  TwinPower Turbo Technology. The engines have seen extensive further
  development and cover an output spectrum ranging from 134 hp to 301 hp.</p>
<p>
  <strong> </strong></p>
<p>
  <strong>The new 2021 MINI Countryman: an overview of enhancements.</strong></p>
<ul>
  <li>Distinctive front design with newly designed radiator grill.</li>
  <li>LED headlights and LED fog lights now as standard.</li>
  <li>LED rear lights in Union Jack design.</li>
  <li>New body finishes, new option Piano Black Exterior.</li>
  <li>New light alloy wheels.</li>
  <li>Cooper ALL4, Cooper S ALL4 and JCW ALL4 variants offer 8-speed
    Steptronic transmission standard.</li>
  <li>Cooper SE PHEV variant offers 6-speed automatic transmission standard</li>
  <li>New digital cockpit display with 5-inch color screen as an option.</li>
  <li>Newly designed central instrument in Piano Black High Gloss as standard.</li>
  <li>New range of leather trims and interior surfaces.</li>
  <li>New version of the MINI Yours Interior Style.</li>
  <li>New 8.8” Center instrument screen with touch-sensitive bookmarks.</li>
  <li>Extended range of Original MINI Accessories.</li></ul>
<p>
  <strong> </strong></p>
<p>
  <strong> </strong></p>
<p>
  <strong>Distinctive proportions, powerful charisma.</strong></p>
<p>Thanks to its unique design and proportions as the brand’s largest
  vehicle offering, the new MINI Countryman is instantly recognizable as
  a MINI.  The three-part structure of the vehicle body that is typical
  of MINI is interpreted in a particularly striking way by the
  model-specific roof line. The car’s upright stature and increased
  ground clearance signal the vehicle’s generous interior space, robust
  character and inspiring driving characteristics on both paved and
  unsurfaced terrain. </p>
<p>The updated design of the car's front section lends new emphasis to
  the powerful charisma of the new MINI Countryman.   The newly designed
  front and rear bumper coverings, now entirely in body finish, lend a
  more refined appearance. The redesigned radiator grille features
  hexagonal contours that are typical of MINI and it is surrounded by a
  slim-lined, one-piece chrome frame.  The grille’s air intake is
  subdivided by three horizontal struts in the MINI Cooper Countryman.
  The radiator grill of the new MINI Cooper S Countryman ALL4 is
  characterized by a bold hexagonal grid pattern with a red “S” and a
  single chrome strut.</p>
<p> </p>
<p>
  <strong>Bright spot: LED headlights now standard.</strong></p>
<p>The redesign of the front fascia now adds LED headlights to the
  standard trim in the new MINI Countryman: here, the latest version of
  these lights features a particularly high-quality design that
  emphasizes the technology used. The distinctive, asymmetrically
  rounded contours of the headlights are accentuated by a continuous
  band of light that takes on the function of both daytime driving light
  and turn indicator.  The cornering light included in the functional
  range of the LED headlights provides clear illumination of the side
  areas of the road when turning or changing lanes. The standard trim of
  the new MINI Countryman also includes LED fog lights, with a light
  band in the upper semicircle of each fog light serving as a parking light.</p>
<p> </p>
<p>
  <strong>Redesigned rear fascia and LED lights in Union Jack design.</strong></p>
<p>With its redesigned bumper trim, the rear fascia also enhances the
  more powerful and contemporary look of the new MINI Countryman. The
  upright rear lights with chrome frame design evokes the origins of the
  British brand.  All lighting functions now feature high-quality LED
  technology as standard, while the graphic structure of the light
  source reflects the pattern of the Union Jack.  Paying homage to
  MINI’s origins as a distinctively British brand, the flag motif
  projects an unmistakable form – both day and night - clearly
  identifying the car as a MINI.</p>
<p>
  <strong> </strong></p>
<p>
  <strong>Striking look: two new body finishes, Piano Black Exterior and
    new alloy wheels.</strong></p>
<p>The range of body finishes opens up new possibilities for an
  individual look, including the newly added colors White Silver
  metallic and Sage Green metallic. Depending on the model variant, the
  roof and mirror caps of the new MINI Countryman can be finished in
  black, white or silver as an alternative to the body color.</p>
<p> </p>
<p>The new Piano Black Exterior offers a striking and attractive
  appearance: here, the headlamp surrounds, rear lights, radiator grill
  and side indicator side scuttles – are finished in high-gloss black
  instead of chrome, as are the door handles and the model lettering on
  the luggage compartment lid.  Additional identification features in
  high-gloss black are available from the range of Original MINI
  Accessories, including the MINI logo and the “Cooper S” and “ALL4”
  inscriptions in Piano Black design. Matching exterior mirror caps and
  side scuttles with a grey-black flag pattern in Night Jack design are
  also available as an accessory.</p>
<p> </p>
<p>Depending on the model variant, the new MINI Countryman is fitted
  standard with 17-inch light alloy wheels, with light alloy wheels in
  sizes up to 19 inches available as optional extras and as part of the
  Original MINI Accessories program. 17-inch light alloy wheels in
  Channel Spoke Black design are new to the range of ex works options,
  as are 19-inch light alloy Turnstile Spoke 2-tone wheels.</p>
<p> </p>
<p>
  <strong>Interior:  Ample space with more individual style.</strong></p>
<p>The new MINI Countryman ALL4 combines versatile driving
  characteristics with a versatile interior. Second row seating for
  three can be folded to expand cargo capacity. By folding down the rear
  seat with a 40 : 20 : 40 split, storage space can be extended from
  498  – 1348 litres.</p>
<p> </p>
<p>Selective customization of the interior based on customer’s personal
  style is further enhanced with the addition of new options and
  choices. The leather variants Chester Leather Malt Brown has been
  newly added to the selection of seat upholstery options. The Color
  Line for the lower section of the instrument panel and door trim is
  now an integral part of the leather trim designed to match the
  relevant color scheme.</p>
<p> </p>
<p>The MINI Cooper S Countryman and MINI Cooper SE Countryman ALL4
  models now come as standard with Piano Black interior surfaces for the
  cockpit and door bezels. These are combined with accent strips in the
  variant British Oak dark.  A new version of the highly exclusive MINI
  Yours interior surfaces is optionally available for all model
  variants. The optional MINI Yours Interior Style Shaded Silver conveys
  stylish sporty flair. This is ensured by combining an illuminated
  cockpit bezel in the variant Shaded Silver with door bezels in Dark
  Silver and accentuation strips in Hazy Grey.</p>
<p>
  <strong> </strong></p>
<p>
  <strong>Engines with optimized MINI TwinPower Turbo Technology </strong></p>
<p>A further developed engine portfolio enables the new MINI Countryman
  to achieve an even greater balance between driving fun and fuel
  consumption. In addition to further optimization of CO2 levels for
  Europe, other aspects of the emissions performance have been likewise
  consistently improved by means of the relevant measures – including
  particulate filters for gasoline engines.</p>
<p> </p>
<p>MINI TwinPower Turbo Technology is used in the 3-cylinder gasoline
  engines of the new MINI Cooper Countryman ALL4 and in the 4-cylinder
  gasoline engine of the new MINI Cooper S Countryman ALL4, and now
  includes an exhaust manifold integrated in the cylinder head along
  with turbo charging. Among other things, this ensures highly effective
  cooling of the exhaust gases and the turbocharging system. At the same
  time, crankcase cooling can be reduced when demand is low under
  partial load by means of a new split cooling valve. In addition,
  gasoline engine direct injection operates at a maximum pressure that
  has been increased from 200 to 350 bar.</p>
<p>
  <strong> </strong></p>
<p>
  <strong>ALL4 – a standard feature of all Canadian Countryman models.</strong></p>
<p>MINI’s ALL4 all-wheel drive system provides optimum performance in
  term of  traction, driving stability and agility. With its fast and
  precise electronic control, the system ensures needs-based
  distribution of power between the front and rear wheels in all road
  surface and weather conditions.</p>
<p> </p>
<p>The MINI Cooper SE Countryman ALL4 is fitted with a hybrid-specific
  all-wheel drive system which seamlessly controls the interaction
  between the 3-cylinder petrol engine, transmitting its power to the
  front wheels, and the electric synchronous motor propelling the rear
  wheels. Together, the two power units produce a combined system output
  of 220 bhp.</p>
<p> </p>
<p>
  <strong>8-speed Steptronic transmission standard for two more model variants.</strong></p>
<p>The new MINI Cooper SE Countryman ALL4 comes with a 6-speed
  Steptronic transmission as standard.  Meanwhile the MINI Cooper
  Countryman ALL4 now features an 8-speed Steptronic transmission as
  standard, as does the MINI Cooper S Countryman ALL4 and the MINI John
  Cooper Works Countryman ALL4. </p>
<p> </p>
<p>The new MINI Countryman is available in four model variants:</p>
<p> </p>

  
    
      
    
      
    
      
    
      
    
      <table border="1" cellpadding="0" cellspacing="0"><tr><td style="width: 184.25pt;" valign="top"><p>Variant</p></td><td style="width: 1.25in;" valign="top"><p>BHP</p></td><td style="width: 51.2pt;" valign="top"><p>0 – 100 km/h</p></td><td style="width: 70.6pt;" valign="top"><p>Top Speed</p></td></tr><tr><td style="width: 184.25pt;" valign="top"><p>MINI Cooper
          Countryman ALL4</p></td><td style="width: 1.25in;" valign="top"><p>134</p></td><td style="width: 51.2pt;" valign="top"><p>9.8</p></td><td style="width: 70.6pt;" valign="top"><p>192 km/h</p></td></tr><tr><td style="width: 184.25pt;" valign="top"><p>MINI Cooper S
          Countryman ALL4</p></td><td style="width: 1.25in;" valign="top"><p>189</p></td><td style="width: 51.2pt;" valign="top"><p>7.2</p></td><td style="width: 70.6pt;" valign="top"><p>222 km/h</p></td></tr><tr><td style="width: 184.25pt;" valign="top"><p>MINI Cooper SE
          Countryman ALL4</p></td><td style="width: 1.25in;" valign="top"><p>220 (combined)</p></td><td style="width: 51.2pt;" valign="top"><p>6.8</p></td><td style="width: 70.6pt;" valign="top"><p>195 km/h</p></td></tr><tr><td style="width: 184.25pt;" valign="top"><p>MINI JCW Countryman
        ALL4</p></td><td style="width: 1.25in;" valign="top"><p>301</p></td><td style="width: 51.2pt;" valign="top"><p>5.1</p></td><td style="width: 70.6pt;" valign="top"><p>240 km/h</p></td></tr></table>
<p> </p>
<p>
  <strong>Sport leather steering wheel, digital cockpit.</strong></p>
<p>The interior of the new MINI Countryman also has maintained its
  appeal with premium range of standard equipment. It includes a sports
  leather steering wheel in all model variants. In the new MINI
  Countryman, the front passenger can also adapt seat height as
  required. Electrically adjustable seats are available as an option and
  include a memory function on the driver’s side.</p>
<p> </p>
<p>An optional digital instrument display is available for the new MINI
  Countryman. The display in Black Panel design behind the steering
  wheel has a diameter of 5.0 inches (12.7 cm). The range of audio and
  navigation systems has been updated. The standard circular control
  unit in the new MINI Countryman exhibits a refined appearance, and
  larger size at 8.8”, with the audio control panel, the buttons for
  hazard lights, and driver assistance systems now integrated more
  seamlessly.  Meanwhile touch-sensitive bookmark buttons and high-gloss
  Piano Black surfaces underscore the premium character of the central instrumentation.</p>
<p> </p>
<p>The Connected Media and Connected Navigation Plus options are
  available as an alternative to the basic configuration.  Each include
  an 8.8-inch (22.3 cm) color screen with touchscreen function located
  in the central instrument that is typical of the brand.</p>
<p> </p>
<p>
  <strong>The new MINI Countryman: always connected thanks to
    intelligent networking.</strong></p>
<p>The new MINI Countryman is equipped with a SIM card that is
  permanently fitted in the car. This enables use of Intelligent
  Emergency Call with automatic detection of vehicle location and
  accident severity, as well as MINI TeleServices.  The Connected
  Navigation option includes a wide range of MINI Connected digital services.</p>
<p> </p>
<p>This provides access to the Real Time Traffic Information service as
  well as the internet platform MINI Online and preparation for Apple
  CarPlay. MINI Connected can be used to send navigation destinations
  from the smartphone to the vehicle. The mobile phone connection also
  means that the vehicle’s navigation map is updated automatically.</p>
<p>
  <strong> </strong></p>
<p>
  <strong>Individual style for retrofitting: MINI Original Accessories.</strong></p>
<p>High-quality retrofit options from the program of MINI Original
  Accessories enable functionality, convenience, driving fun and
  individual style to be adapted to personal preferences in the new MINI
  Countryman. The selection ranges from a roof box, a molded luggage
  compartment mat and all-weather floor mats, to individual MINI LED
  door projectors from the MINI Yours Customized program and John Cooper
  Works performance products designed for extreme driving fun.</p>
<p> </p>
<p>The new 2021 MINI Countryman models are expected to arrive in
  Canadian MINI showrooms later this summer.  More information on
  pricing, options and packages, and NRCan fuel efficiency ratings will
  be made available closer to market launch.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br>Tel: +1-905-428-5078<br>E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Press Release,Countryman,F60,Product,MINI]]></category>
            <pubDate>Wed, 27 May 2020 01:10:00 +0200</pubDate>
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                        <title>The BMW Group at Auto Shanghai 2017.</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/the-bmw-group-at-auto-shanghai-2017/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/the-bmw-group-at-auto-shanghai-2017/</guid><pp:caseid>783261</pp:caseid><pp:summary><![CDATA[The world premiere of the all-new BMW 5 Series Long Wheelbase is one of the main highlights of the Auto Shanghai 2017 show. The new business sedan is the successor to the current front-runner in the Chinese car market’s premium segment and comes with all the right credentials for cementing this leading status. Likewise making its debut public appearance is the latest special-edition version of the BMW i8 plug-in hybrid sports car.]]></pp:summary><description><![CDATA[<div class="imported-article"><p> </p>
<p>The world premiere of the all-new BMW 5 Series Long Wheelbase is one
  of the main highlights of the Auto Shanghai 2017 show. The new
  business sedan is the successor to the current front-runner in the
  Chinese car market’s premium segment and comes with all the right
  credentials for cementing this leading status. Likewise making its
  debut public appearance is the latest special-edition version of the
  BMW i8 plug-in hybrid sports car. And Auto Shanghai 2017 also hosts
  the Asian premieres of the BMW Concept X2, revised BMW 4 Series models
  and new services from BMW Connected created specifically for the
  Chinese market.</p>
<p>The time-honoured MINI brand is also represented at Auto Shanghai
  2017 with a world premiere. The new MINI John Cooper Works Countryman,
  a talented all-rounder with stand-out performance attributes, is
  making its first public appearance. And BMW Motorrad is kicking off
  its 2017 product offensive with the presentation of the revised
  BMW S 1000 RR and BMW S 1000 XR, plus an ultra-exclusive new model.</p>
<p>Auto Shanghai is one of the most important motor shows of the year
  for the global automotive industry. It has taken place every other
  year since 1985, alternating with the Auto China show in Beijing on
  the motoring calendar. The National Exhibition and Convention Center
  in the west of Shanghai opened its doors in 2015 and invites vehicle
  manufacturers, suppliers and service providers from around the world
  to display their products across an area measuring some 400,000 square
  metres. The 17th edition of the Auto Shanghai show will see more than
  1,100 exhibitors present their new models, technological innovations
  and service offerings to the public from 21 – 28 April 2017.</p>
<p> </p>
<p>
  <strong>World premiere: the all-new BMW 5 Series Long Wheelbase.</strong></p>
<p>Taking centre stage at the BMW brand’s stand at Auto Shanghai 2017 is
  the world premiere of the all-new BMW 5 Series Long Wheelbase. The new
  model is being built by BMW Brilliance Automotive Ltd. exclusively for
  the Chinese market at the Shenyang facility.</p>
<p>Its 133-millimetre-longer wheelbase imbues the business sedan’s
  exterior with elegantly stretched proportions which blend harmoniously
  into its contemporary looks. State-of-the-art powertrain and chassis
  technology underpin an exceptional balance between BMW’s hallmark
  dynamic driving ability and supreme ride comfort. The all-new BMW 5
  Series Long Wheelbase is up to 130 kilograms lighter than its
  predecessor and boasts enhanced aerodynamics.</p>
<p>Generous kneeroom, optimised soundproofing and a host of innovative
  equipment features – such as the electrically adjustable comfort
  seats, Ambient Air package and Sky Lounge Panorama glass roof –
  elevate on-board comfort in the rear to an even higher level. As well
  as the iDrive system and a further improved voice control system, the
  display and control concept also encompasses a touchscreen monitor and
  BMW gesture control.</p>
<p> </p>
<p>
  <strong>World premiere: the BMW i8 Protonic Frozen Yellow Edition.</strong></p>
<p>The BMW Group is also building on its successful track record in
  sustainable mobility, where BMW i has played a significant role. The
  BMW eDrive drive system technology originally developed for the
  all-electric BMW i3 and BMW i8 plug-in hybrid sports car can now be
  experienced in six BMW model ranges and one MINI. Indeed, fuelled by
  the popularity of the BMW i and BMW iPerformance models, the BMW Group
  is now the most successful manufacturer of plug-in hybrid models for
  the premium segment globally.</p>
<p>The BMW i8, for example, has developed into the world’s
  highest-selling plug-in hybrid sports car. And its appeal is given
  fresh lustre at Auto Shanghai 2017 with the presentation for the first
  time of the BMW i8 Protonic Frozen Yellow Edition. This latest special
  edition stands out with its exclusive Protonic Frozen Yellow paint
  finish, newly designed 20-inch light-alloy wheels and distinctive
  interior design cues.</p>
<p> </p>
<p>
  <strong>Asian premiere: the BMW Concept X2</strong>.</p>
<p>The BMW Concept X2 is celebrating its Asian premiere in Shanghai. The
  new vehicle concept for the premium compact segment combines the
  robust and functionally accomplished character of a BMW X model with
  the low-slung proportions of a coupe. Among the signature X elements
  are muscular surfaces, large, almost squared-off wheel arches and
  stylistic underfloor protection. The long wheelbase, short overhangs,
  flowing roofline and slim side window graphic lend the silhouette of
  the BMW Concept X2 a svelte and dynamic appearance.</p>
<p> </p>
<p>
  <strong>Asian premiere: the new BMW 4 Series model range.</strong></p>
<p>The new BMW 4 Series models will be introduced to the public in Asia
  for the first time with detailed revisions to their design and
  optimised chassis technology. LED headlights and LED rear lights now
  come as standard for the BMW 4 Series Coupe, BMW 4 Series Convertible
  and BMW 4 Series Gran Coupe, as does a refined premium ambience in the
  interior. If the optional Navigation system Professional is specified,
  the iDrive operating system also features a new tile-style menu layout
  with constantly updated content. And the Multifunctional Instrument
  Display can now also be ordered as an option.</p>
<p> </p>
<p>
  <strong>BMW Connected with services developed specially for China.</strong></p>
<p>With mobility, communication and infotainment services tailored
  specially to BMW’s Chinese target group, BMW Connected presents a
  premium digital offering unmatched in the country. The BMW Connected
  personalised mobility assistant’s China-specific functionality
  includes customer support among its suite of services. BMW Connected
  allows smartphone users to coordinate communications with a selected
  BMW dealer and arrange service appointments. BMW Connected also
  supplies users in China with information on traffic offences. And
  customers can make use of online-based lifestyle, social media and
  entertainment services selected specially for the Chinese market and
  with bespoke functionality.</p>
<p> </p>
<p>
  <strong>World premiere: the new MINI John Cooper Works Countryman.</strong></p>
<p>The MINI brand is showing off its sporty side at Auto Shanghai 2017,
  with the world premiere of the new MINI John Cooper Works Countryman
  commanding the limelight. The latest John Cooper Works machine is the
  largest and most versatile elite performance model in the British car
  maker’s portfolio. The brand’s most powerful engine, eight-speed
  Steptronic Sport transmission (fitted as standard in cars for the
  Chinese market), ALL4 all-wheel drive and sports suspension, plus the
  aerodynamically optimised body and sports-car cockpit aura come
  together into a sublime overall package to deliver standout
  performance and a race feeling that will capture the imagination.</p>
<p>The new-generation MINI sees the British manufacturer also
  strengthening its position as the leading maker of premium vehicles in
  the small car and compact segments in China. The MINI 3-door and MINI
  5-door are each available with a selection of three engines in the
  country, and MINI Convertible customers there can choose from two
  variants. In the premium compact segment, the MINI Clubman can be
  ordered with one of three engines and the MINI Countryman with a
  choice of two, plus ALL4 all-wheel drive as an option. The new
  MINI John Cooper Works Countryman joins the MINI John Cooper Works and
  MINI John Cooper Works Clubman in the ranks of top-level MINI
  performance models in China.</p>
<p> </p>
<p>
  <strong>BMW Motorrad: fresh success, a model offensive and a world
    premiere for a suitably exclusive newcomer.</strong></p>
<p>BMW Motorrad recorded extremely dynamic growth in China in 2016, with
  sales up 52.7 per cent compared with the previous year. And the brand
  is continuing along its upward curve in 2017, fuelled by its ongoing
  model offensive in the premium motorcycle and maxi scooter markets. 14
  new and redesigned models are set to be introduced up to the end of
  2017. And the brand is showing various models at Auto Shanghai 2017,
  including the latest versions of the ultra-sporty BMW S 1000 RR and
  BMW S 1000 XR. But the highlight of the BMW Motorrad stand is the
  world premiere of one of the most exclusive models ever offered by BMW Motorrad.</p>
<p> </p>
<p>
  <sup>Further information on official fuel consumption figures,
    specific CO2 emission values and the electric power consumption of
    new passenger cars is included in the following guideline:
    “Leitfaden über Kraftstoffverbrauch, die CO2-Emissionen und den
    Stromverbrauch neuer Personenkraftwagen” (Guideline for fuel
    consumption, CO2 emissions and electric power consumption of new
    passenger cars), which can be obtained from all dealerships, from
    Deutsche Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1, 73760
    Ostfildern-Scharnhausen and at
    http://www.dat.de/en/offers/publications/guideline-for-fuel-consumption.html.
    LeitfadenCO2 (GuidelineCO2) (PDF ‒ 1.9 MB)</sup></p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br>Tel: +1-905-428-5078<br>E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Events,Cooper,BMW Motorrad,John Cooper Works,Concept Vehicles &amp; Design,Press Kit,ConnectedDrive,Countryman,Scooter,C Series,i8,5 Series,Vision Vehicles,Product,BMW,MINI]]></category>
            <pubDate>Tue, 11 Apr 2017 00:01:00 +0200</pubDate>
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                        <title>The All-New 2017 MINI Countryman - Additional Photos, Video, TV Footage</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/the-all-new-2017-mini-countryman---additional-photos-video-tv-footage/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/the-all-new-2017-mini-countryman---additional-photos-video-tv-footage/</guid><pp:caseid>783237</pp:caseid><pp:summary><![CDATA[Additional Photos, Video, TV Footage]]></pp:summary><description><![CDATA[<div class="imported-article"><p>All-New 2017 MINI Countryman additional Photos, Video, TV Footage are
  now available for download.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Marc Belcourt<br>Tel: +1-905-428-5078<br>E-mail: <a href="mailto:marc.belcourt@bmwgroup.ca">marc.belcourt@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Press Kit,Countryman,Product,MINI]]></category>
            <pubDate>Tue, 17 Jan 2017 23:53:00 +0100</pubDate>
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                        <title>BMW Group Design picks up four 2010 GOOD DESIGNTM Awards.</title>
                        <link>https://newsroom.bmwgroup.com/americas/en-ca/bmw-group-design-picks-up-four-2010-good-designtm-awards/</link>
                        <guid>https://newsroom.bmwgroup.com/americas/en-ca/bmw-group-design-picks-up-four-2010-good-designtm-awards/</guid><pp:caseid>782991</pp:caseid><pp:summary><![CDATA[This coveted international design accolade was bestowed on the BMW 5 Series Sedan, the MINI Countryman, the BMW S 1000 RR and the BMW Concept 6 design study.]]></pp:summary><description><![CDATA[<div class="imported-article"><p>
  <strong>Munich. </strong>The annually presented GOOD DESIGNTM Award
  for 2010 went to a full quartet of vehicles and concepts: the BMW 5
  Series Sedan, the MINI Countryman, the BMW S 1000 RR and the BMW
  Concept 6.  This most prestigious of international honours yet
  again recognised the exceptional standard of BMW Group Design. The
  prizewinners’ products will be exhibited as part of the annual
  GOOD DESIGN SHOW to be held in June 2011 at the Chicago Athenaeum.</p>
<p>The world’s oldest and most distinguished design award was
  called into being in Chicago in 1950 by the architects Eero Saarinen,
  Charles and Ray Eames and Edgar Kaufmann Jr., and is presented to this
  day by the Chicago Athenaeum and the European Centre for Architecture,
  Art Design and Urban Studies. For six decades now, this coveted prize
  is conferred on designers and manufacturers for particularly
  innovative and visionary products, concepts and ideas that reach
  beyond the bounds of ordinary product design. Not the least of its
  aims is to raise public awareness of contemporary design and related
  sustainability issues.</p>
<p>The selection of award winners is based on the criteria of function
  and aesthetic as originally laid down by Saarinen and Eames, and is
  complemented by an environmental stipulation for sustainable design,
  in keeping with the times. In 2010, an independent jury of design
  experts and architects made their selection from a record number of
  submissions from 37 different nations, and picked out more than 500
  product and graphic designs to receive the GOOD DESIGN Award.</p>
<p>The design of the new <strong>BMW 5 Series Sedan</strong> eloquently
  translates the vehicle’s attributes into an authentic formal language.</p>
<p>Exuding sheer presence and stylish elegance, the Sedan’s design
  expresses its premium quality and outstanding ride comfort, while its
  sporty handling is reflected in the dynamic lines of its body and an
  overall look suggesting athleticism. The superlative aesthetics of the
  new BMW 5 Series Sedan are further embodied in its perfectly balanced
  proportions and precisely finished details.</p>
<p>The <strong>MINI Countryman</strong> is the most expansive
  interpretation of the MINI design language. As the first MINI to
  feature four doors and measure more than four metres in length, the
  MINI Countryman’s typical MINI design leaves no doubt as to its
  kinship with the brand. Within the product family, the newcomer stands
  out with its striking exterior that features faintly pentagonal
  headlights, a new-style “helmet” roof and
  three-dimensional, vertically aligned rear lights. The interior design
  likewise accentuates the practicality and robust character of the MINI Countryman.</p>
<p>The highly dynamic design of the <strong>BMW S 1000 RR</strong>
  displays its racing bike heritage in a frank and authentic manner. Its
  flat and sportive front-end design features the hallmark asymmetrical
  BMW headlight arrangement that reiterates the look of the endurance
  racers (24-hour events).</p>
<p>The <strong>BMW Concept 6</strong> design study persuaded the jury
  with its highly contrasting composition: while the lower half of the
  motorcycle reveals its mechanical underpinnings, the sensually tactile
  surfaces invite some close interaction with the driver. The two levels
  are fused by an organically designed air flow system.</p>
<p>The unique quality of BMW Group Design has been repeatedly recognised
  in the past by the GOOD DESIGN Award. In 2008, for example, the award
  went to the BMW 3 Series Convertible, the BMW 1 Series Coupé
  and the MINI Cooper S Clubman, as well as four BMW motorcycles. 2007
  saw the new BMW X5, the BMW 3 Series Coupé, the new MINI and a
  further three BMW motorcycles win the GOOD DESIGN Award. And it
  isn’t the first time the BMW 5 Series Sedan has been crowned:
  its outstanding design won over the jury of the internationally
  renowned red dot awards in 2010, secured the coveted iF Product Design
  Award in 2011, and – with the 2011 Design Award of the Federal
  Republic of Germany – captured the country’s most
  prestigious prize for exceptional product design.</p><div class="import-contacts-wrapper"><div class="import-contact">Press Contact: Barb Pitblado<br>Tel: +1-905-428-5005<br>E-mail: <a href="mailto:barb.pitblado@bmwgroup.ca">barb.pitblado@bmwgroup.ca</a></div></div></div>]]></description><category><![CDATA[Press Release,Sedan,Concept Vehicles &amp; Design,Countryman,S 1000 RR,Product,MINI]]></category>
            <pubDate>Tue, 01 Feb 2011 13:03:00 +0100</pubDate>
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