Richmond Hill, ON.  The new BMW X5 opens the next chapter for the Sports Activity Vehicle that created the segment. Now in its fifth generation, the X5 brings together a powerful new design, innovations from the Neue Klasse, and the broadest range of drive systems ever offered in a BMW model.

Since its debut in 1999, the BMW X5 has defined the BMW X family and helped shape the future of premium SAVs. The new generation carries that leadership forward as the first BMW to launch with five drive system types (depending on market), giving customers an unprecedented level of choice.

Globally, the 2027 BMW X5 lineup will include internal combustion engines with 48V mild hybrid technology, a plug-in hybrid, the first all-electric BMW iX5, and, at a later stage, the BMW iX5 Hydrogen — BMW’s first hydrogen-powered production vehicle.

The new BMW iX5, the first battery-electric BMW X5, debuts with sixth-generation BMW eDrive technology. In the BMW iX5 60 xDrive, that means an estimated 700 kilometres of range (preliminary estimate based on BMW AG testing following EPA testing procedures), fast charging, 800V technology, and practical bidirectional charging, enabled by new 120-millimeter cylindrical cells used in the high-voltage battery.

“With its imposing presence and flawless symbiosis of comfort and driving pleasure, the BMW X5 became a global bestseller,” says Dr. Joachim Post, Member of the Board of Management of BMW AG responsible for Development. “And now the latest generation also benefits from the technologies in the Neue Klasse and the widest possible range of drive systems. As a result, I’m sure the new BMW X5 will set the benchmark in its class once again and write the next chapter in its success story.”

World premiere at BMW Plant Spartanburg.

The 2027 BMW X5 rollout begins in October with the launch of the X5 40 xDrive, with a base MSRP of $95,500 CAD. Details on Canadian availability of the plug-in hybrid X5 50e xDrive, and first battery-electric variant, the iX5 60 xDrive, will be announced at a later date. Additional models, including a V8-powered M Performance variant, are scheduled to arrive later in 2027. Further ahead, the BMW iX5 Hydrogen will bring hydrogen fuel-cell technology to series production, pairing all-electric driving with quick refueling stops.

Plant Spartanburg has assembled the BMW X5 since its 1999 debut, when the model founded a new market segment. Now, the Home of X reaches another milestone as the new BMW iX5 becomes the first all-electric vehicle to come from the US facility. Just down the road from the plant in Woodruff, the new sixth-generation high-voltage battery facility for the iX5 requires no fossil fuels for normal operations, underscoring BMW’s rigorous approach to reducing emissions in production.

Familiar X proportions meet a striking new front end, with vertically aligned BMW kidney Iconic Glow and a dynamic light signature.

The new BMW X5 blends the unmistakable proportions of an X model with the pioneering design language of the Neue Klasse. Across all drivetrains, it retains the commanding presence and classic SUV stance that have defined the BMW X5 for generations.

The upright front end is significantly taller than before, giving the new BMW X5 an imposing yet precisely proportioned appearance. Crisp surfaces, a larger matte-finish BMW badge, and precisely modeled hood lines create a clean, modern look. Front-apron design varies by powertrain: horizontal air intakes emphasize the sportiness and stability of combustion-engine models, while the BMW iX5 uses a continuous apron design for a more elegant, fully electric expression.

The reduced, vertically aligned BMW kidney grille, featuring BMW Iconic Exterior Illumination, is one of the defining elements of the new design. Integrated into the daytime driving lights with the new double-X light icons, it remains illuminated day and night and forms part of the Welcome Light animation, giving the new BMW X5 an unmistakable signature.

Making their BMW debut, the double-X light icons combine low-beam headlights, daytime driving lights, side lights, and turn signal indicators in a single element, eliminating the need for an additional lens module. Adaptive LED Lights are standard, and the double-X icons can be switched off to reveal simpler diagonal icons.

Personalized welcome and goodbye animations, including the optional Ceremonial Light Carpet.

New welcome and goodbye animations create a seamless, personalized experience from approach to departure. The sequence incorporates the front and rear lights, optional Ceremonial Light Carpet projectors, interior lighting, BMW Winglet door handle illumination, and exterior mirrors. Inside, the driver’s seat and steering column move to ease entry, while BMW Panoramic Vision and the Central Display deliver a personalized greeting. Customers can choose animations in RELAXED, BALANCED, or EXCITED modes.

The optional Ceremonial Light Carpet replaces the standard static light carpet with fully dynamic greeting and goodbye animations that vary by selected mode.

Monolithic design, new BMW Winglet door handles, an elegant silhouette, and muscular wheel arches.

From the side, the BMW X5 appears carved from a single piece. Clean, reduced surfaces form a fluid silhouette, while the gently sloping roofline adds agility and elegance. Hidden window seals create flush transitions between painted and glass surfaces.

The new BMW Winglet door handles, integrated into the B- and C-pillars in Black high-gloss, help create uninterrupted door surfaces and a cleaner side profile. The handles open the optional electrically powered doors with a light touch, close them with a press, and lock them by holding the front locking surface for just under a second. Soft Close is standard for smooth, refined door operation.

Sharp, angular wheel arches frame the large wheels and reinforce the powerful X stance, while their close-cut design supports aerodynamic efficiency. Standard matte Black side skirts add familiar SAV robustness and visually lift the body.

Powerful rear design with intricate rear lights.

At the rear, the new BMW X5 shows wide shoulders and a muscular body shaped by the deeply recessed greenhouse. The design improves aerodynamics and efficiency while emphasizing the vehicle’s strong on-road stance and flared wheel arches.

A body-colour rear bumper contrasts with matte Black trim and a darker lower section, adding a precise sporting accent.

Slim, intricately designed rear lights echo the double-X theme at the front, emphasizing the X5’s width and premium character. Extending across nearly the full rear, they enhance visibility and give the new BMW X5 an unmistakable light signature.

M Sport Package and M Sport Pro Package sharpen the athletic character of the new BMW X5.

The optional M Sport Package adds a more dynamic look and feel to the new BMW X5. It includes M roof rails in high-gloss black and M Sport exterior elements such as the M Aerodynamics Package, M-specific door sill plates, and M light carpet. Two horizontal lines of contour lighting give the front end a clean, sporty appearance and make the X5 look wider and more planted. Sculpted front-bumper surfaces, expressive air intakes, and body-colour side skirts bring the vehicle visually closer to the road, while Adaptive M Suspension, M design wheels, and M Sport brakes with Dark Blue metallic calipers support a more engaging drive.

The optional M Sport Pro package takes the athletic theme further. Building on the M Sport Package, it adds M Sport brakes in red with a monochrome M logo, darkened kidney grille , exterior mirrors in high gloss black , an M-specific bumper with additional Black trim in the lower front apron, M-specific door sill trim, and an M leather steering wheel,

Broad personalization: eleven exterior colours and wheels up to 23 inches.

The new BMW X5 offers extensive exterior personalization opportunities, with eleven paint colours including five shades new to the X5: Space Silver Metallic, Pine Grey Metallic Vancouver Green Metallic, and, from late 2026, BMW Individual Frozen Tanzanite Blue and BMW Individual Frozen Space Silver. A broad range of special-order BMW Individual Manufaktur paint finishes will be available to order from April 2027.

Customers can also choose from ten wheel designs. 21-inch light-alloy wheels are standard, with 22-inch and, for the first time on the BMW X5, 23-inch wheels available to further emphasize its powerful road presence.

Neue Klasse technologies shape a clean, sophisticated interior.

The monolithic exterior design flows into the cabin, creating a calm, sophisticated sense of space. The elevated seating position, large door trim surfaces, and redesigned instrument panel give the driver a clear, uncluttered view, while minimalist interior surfaces help keep attention focused on the road.

BMW Panoramic iDrive with BMW Operating System X brings Neue Klasse technology into the new BMW X5, expanding driver orientation and interior personalization. The redesigned instrument panel showcases the free-cut Central Display in an ideal ergonomic position near the steering wheel, while BMW Panoramic Vision spans the base of the windshield and works with the new multifunction steering wheel to create a modern, driver-focused cockpit.

Redesigned cockpit with a three-dimensional backlit accent strip and integrated ambient lighting.

Light animations play a central role in the atmosphere of the new BMW X5. Positioned directly beneath the instrument panel, the backlit accent strip with integrated ambient lighting wraps from door to door, surrounding driver and passengers with a warm, welcoming effect.

When inactive, the strip presents in the selected interior accent colour: Dark Silver as standard or optional Silver Bronze. When active, dynamic animations turn the cabin into a personalized, multisensory space. Colour and brightness adjust to the time of day and can be customized through My Modes or directly by the driver.

The light strip continues into the doors, visually expanding the cabin and enhancing the X5’s already generous sense of space.

Innovative natural materials, including slate and glass, elevate the interior atmosphere.

The interior of the new BMW X5 combines craftsmanship, innovation, and everyday usability. BMW introduces slate as a decorative surface for the first time in the X5 through the optional BMW Glass Controls. An innovative process applies a thin layer of genuine slate to the base material, allowing it to be shaped precisely to the cabin’s contours.

Slate is used on the centre console control panel, where it adds a distinctive tactile quality. Integrated touch controls operate key functions such as the parking brake, rear-window defrost, and hazard warning lights.

The optional Glass Controls pair slate with crystal glass elements to emphasize both robustness and elegance. The gear selector, volume controls, and seat-adjustment controls are crafted from genuine glass, adding a refined look and premium feel.

The centre console also includes two cup holders, two USB-C ports, and a Black Alcantara smartphone tray with inductive charging and a magnetic holder.  High-gloss black decorative surfaces are standard.

Depending on the interior design, X quilting on the door panels and instrument-panel facing adds a modern, three-dimensional seam pattern. Together with reduced seat quilting, these details create a clean, contemporary aesthetic.

New optional BMW Passenger Display brings front-seat entertainment to the journey.

Available for the first time in a BMW X5, the optional BMW Passenger Display sits next to the free-cut Central Display and gives the front passenger access to entertainment from popular third-party apps. Passengers can stream films or join video conferences while the vehicle is moving, while the interior camera monitors for driver distraction and automatically darkens the screen if distraction is detected. When parked, entertainment content is also available on the Central Display.

Premium comfort features include a panoramic glass sunroof, optional four-zone climate control, and optional Bowers & Wilkins Surround Sound System with Dolby Atmos.

Standard equipment includes a large panoramic glass sunroof with an opening front section, bringing a bright, airy feel to the cabin. Its two glass elements cover about 28 square feet, combining an expansive interior sensation with an elegant exterior look when open.

The new BMW X5 also includes 2.5-zone climate control as standard, with slim front vents integrated almost invisibly into the instrument panel. The Central Display enables precise airflow control. The optional Climate Package adds four-zone climate control with a rear touchscreen, additional vents, ventilated multifunction front seats, and heating for the rear seats, steering wheel, and armrests. Battery-electric BMW iX5 variants feature a model-specific climate system with highly efficient heat pump technology.

The standard 280-watt HiFi Sound System uses 12 speakers to deliver clear surround sound throughout the cabin. The optional Bowers & Wilkins Surround Sound System raises output to as much as 775 watts, with a seven-band equalizer and up to 18 speakers with metal covers.

With Dolby Atmos support, the Bowers & Wilkins system creates a three-dimensional soundscape for compatible audio formats, delivering an immersive experience for music and video streaming.

Standard sports seats and available multifunction seats deliver elevated comfort, ventilation, and massage.

The new BMW X5 comes standard with heated sports seats, now with added cushioning in the seat and backrest areas for greater long-distance comfort. They provide strong lateral support, wide adjustment ranges, manual seat-depth and head-restraint adjustment, and lumbar support for the driver. High-quality Veganza upholstery, standard in either Black or Copper Brown, delivers a leather-like feel and refined comfort.

Multifunction seats with ventilation and massage are available through the optional Premium Package. They add electric adjustment for seat depth and head-restraint height, plus dedicated ventilation in the seat cushion and backrest, and four-way lumbar support. Multifunction seats upholstered in Veganza are available in Black, Copper Brown, or Silverstone.

BMW Individual Merino Leather is offered exclusively with multifunction seats and is available in Black, Adelaide Grey, Smoke White, Tartufo, and Vintage Coffee, a finish with a rich, sophisticated patina. Matching Alcantara covers the instrument panel and front door trims, with an accompanying Black Alcantara headliner. Merino Leather seat surfaces combine with Alcantara side inserts to create a refined matte-gloss contrast.

Rear-seat comfort also improves, with a two-degree flatter torso angle and increased knee room made possible in part by the 2.4-inch longer wheelbase. Even the Isofix mounts are finished to match the selected Veganza or BMW Individual Merino Leather upholstery.

The 40:20:40 split-folding rear seats include a through-loading system, while the centre armrest integrates two cup holders that can also serve as a smartphone tray. With BMW Individual Merino Leather, the rear seats add matching neck cushions and an Alcantara centre-armrest cushion.

Available automatic doors with standard Soft Close make entry and exit effortless.

Automatic doors are available on the BMW X5. A touch of the BMW Winglet door handle opens or closes each door, with additional control available from interior door buttons, the My BMW App, voice commands, or BMW Panoramic iDrive with BMW Operating System X. Once seated, the driver can close the door by pressing the brake pedal.

Standard Soft Close pulls the doors shut smoothly, reinforcing the X5’s premium feel every time occupants enter or exit. An integrated servo motor allows the doors to be opened and closed manually with minimal effort. Radar sensors in the side skirts, front end, and rear enable quick operation and precise obstacle detection, helping protect against nearby objects and approaching road users.

BMW Digital Key Plus turns compatible devices into secure, shareable vehicle keys.

BMW Digital Key Plus enables compatible smartphones and smartwatches from leading manufacturers to function as the vehicle key. Ultra-wideband and Bluetooth technology allow close-range communication between device and vehicle, precisely locating the user while supporting a high level of access security certified by the Car Connectivity Consortium.

Customers can also share BMW Digital Key Plus easily and securely through their preferred messaging app, assigning individual roles and permissions. Additional wallet-based functions include remote operation of the tailgate.

With BMW Digital Key Plus, the welcome experience begins as the driver approaches. Standard BMW Iconic Exterior Illumination offers RELAXED, BALANCED, and EXCITED animations, while a touch of a BMW Winglet unlocks the vehicle. Inside, BMW Panoramic Vision and the Central Display continue the greeting as the driver settles in. The phone can stay in a pocket from approach to drive-off, and a goodbye light animation confirms locking when the driver walks away.

New steering wheels make Shy-Tech operation more intuitive.

The new BMW X5 steering wheels combine striking design, refined materials, and improved ergonomics. The standard multifunction steering wheel uses a self-supporting structure with a slightly flattened shape and vertical spoke, eliminating horizontal spokes to create a more natural grip. Integrated into BMW Panoramic iDrive, it provides haptic feedback and follows the Shy-Tech principle by illuminating driver-assistance controls only when they are available.

The sports steering wheel is available with the BMW M Sport Package and can also be paired with the Silver Bronze interior accent. Its vertical spoke carries a BMW M badge and is finished in black Veganza with Dark Silver or Silver Bronze accents, depending on specification.

The BMW Individual steering wheel is finished in Smoke White and is available with the BMW Individual Smoke White Merino Leather interior.

Included with the M Sport Pro Package, the BMW M leather steering wheel has a sportier geometry, no vertical spoke, and a black 12-o’clock marker to support confident control during dynamic cornering.

BMW Panoramic iDrive with BMW Operating System X delivers driver orientation, BMW-style.

BMW Panoramic iDrive represents the latest generation of BMW’s display and operating concept. Centred on the interaction between driver and vehicle, it links displays, controls, and software into an intuitive, ergonomic system that presents relevant information clearly and at the right time.

At its heart is BMW Panoramic Vision, which projects content across the full width of the lower windshield. Driving information appears on the left in the driver’s field of vision without obstructing the road ahead, while the centre and right areas can be personalized and viewed by all passengers.

The standard BMW 3D Head-Up Display, positioned above BMW Panoramic Vision, projects selected information directly into the driver’s line of sight, including navigation guidance and driver assistance content. The two displays are precisely coordinated to create one consistent, clearly structured visual experience.

The 17.9-inch free-cut Central Display is the primary touch interface within BMW Panoramic iDrive. Matrix backlight technology provides crisp graphics and strong readability in varied lighting, while the free-cut shape supports ideal ergonomic placement. QuickSelect simplifies menu navigation for fast, intuitive control.

Widgets can be moved from the Central Display to BMW Panoramic Vision by drag and drop, with up to six arranged for quick access to frequently used functions. Additional widget content and submenus can be controlled through the new multifunction steering wheel.

The multifunction steering wheel employs the Shy-Tech philosophy, meaning its controls are only illuminated when a feature is available. The controls for driving and parking assistance are located on the left side, while those for infotainment functions, such as phone calls or the media player, can be found on the right. These functions can be operated via a specially designed control panel that provides haptic feedback, allowing the driver to control key functions safely and accurately without taking their eyes off the road.

BMW Panoramic iDrive is underpinned by the BMW Operating System X software. This serves as an intelligent platform for the display and operating system and is designed explicitly for a software-defined vehicle (SDV) approach. The architecture is based on the Android Open-Source Project (AOSP) and offers excellent update and upgrade capabilities. This ensures that the system remains up to date and enables the continuous addition of new functions and digital services. BMW Operating System X meticulously manages all interaction elements and ensures information is consistently presented in a context-sensitive manner that suits the situation at hand.

One of the system’s key features is its wide-ranging customizability. Content, widgets, and displays are individually configurable, allowing them to be adapted to personal preferences. Users can select colours, display schemes, and background images to create a personalized digital experience. They will also be able to set their own pictures as the background image for the Central Display using the My BMW App. The appearance of the user interface design colours across all displays automatically adjusts to the selected image. Drivers have a wealth of options for tailoring the user interface design as they wish in Personal mode, enabling even greater customization of displays, interactions, and vehicle-related settings. Further My Modes, such as SPORT, EFFICIENT and SILENT, add to the range of personal setups available to customers.

The BMW ID opens the door to the customizable driving experience with BMW Operating System X. Up to seven different users can sign in with their BMW ID, allowing them to enjoy every drive to the fullest with their individual settings. Before setting off, a message greeting the driver by name – together with their personal profile picture if desired – will automatically appear in the Central Display.

The interplay between the BMW Panoramic Vision, BMW 3D Head-Up Display, Central Display, and multifunction steering wheel – all controlled by BMW Operating System X – creates a consistent, clearly structured display and operating concept. Physical and digital controls combine to deliver a seamless user experience that is designed specifically for driver orientation and ergonomics. In the process, the “hands on the wheel, eyes on the road” principle is reinterpreted and elevated to a more advanced technological level.

BMW Intelligent Personal Assistant, enhanced by Amazon’s Alexa+ AI technology.

The multimodal operating logic of BMW Panoramic iDrive combines touch, haptic and voice-based interactions. The enhanced BMW Intelligent Personal Assistant plays a key role here, enabling numerous vehicle functions, navigation destination entry, and media content to be controlled using natural language, without the need for defined voice commands.

The self-learning assistant turns the vehicle into an intelligent digital companion. The voice assistant can be summoned in the usual way with the prompt “Hey BMW” or the push of a button on the steering wheel’s right-hand control panel. The BMW Intelligent Personal Assistant can help to control the windows, air conditioning, seating comfort, phone calls, in-car entertainment and far more besides. It can also be used to call up a large number of function menus or operate certain apps.

The addition of Amazon’s Alexa+ AI technology to the BMW Intelligent Personal Assistant increases the range of functions even further. The integration of Amazon Alexa+ into the BMW Intelligent Personal Assistant marks a technological leap forward focused on adding value for the customer. The AI technology used is a large language model (LLM), a type of generative AI that “understands” language and can formulate its own responses. This results in more dialogue-based verbal interaction, enabling intuitive and intelligent exchanges, access to external knowledge bases, cloud-based services, and media content, as well as control of vehicle functions. Linking the BMW Intelligent Personal Assistant to an Amazon account allows the user to search for and stream music, listen to the latest news and access a wide range of other content effortlessly.

At the driver’s request, the BMW Intelligent Personal Assistant is also able to offer proactive suggestions based on usage patterns and other factors. BMW Operating System X further expands this intelligent capability by taking far more contexts into account – for example the driving situation, environmental analysis, or interior sensing – and can then suggest options such as My Mode Sport or Advanced Driver Assistance features. Additional capabilities for driver support have been added to the BMW Intelligent Personal Assistant with the “Routines” function. It is now easy for the driver to teach a routine to the assistant, thereby maximizing individual driving pleasure. For example, if the driver sets the automatic climate control to maximum cooling and switches on seat ventilation whenever the temperature exceeds 25 degrees in summer, these actions can easily be combined into a routine that is carried out automatically. This works equally well in winter with the heated steering wheel, heated seats, and defrost function. The driver can also create personalized routines based on defined personal conditions, such as situation, seat occupancy, time, and temperature. Alexa+ AI integration is expected to be introduced in Canada in 2027.

BMW Passenger Display takes entertainment for the front passenger to the next level.

The optional BMW Passenger Display has been specifically designed to provide entertainment for the front passenger during a journey. The 14.6-inch full-HD display allows easy and intuitive multi-touch operation. The screen seems to merge seamlessly with the Central Display with free-cut design, giving the front passenger full access to the wide-ranging BMW Entertainment offering. The package includes video streaming and TV programs, gaming, music, and much more. The interior camera can be used for video conferencing on the go. Log-in with a BMW ID is not required. BMW Digital Premium includes the necessary data allowance and is available on all the car’s displays.

Due to its positioning and eye tracking technology of the Interior Camera, entertainment can be enjoyed even while on the road, without distracting the driver. If driver distraction is detected, the display automatically dims.

If there is no front passenger in the car, the BMW Passenger Display will automatically switch to a reduced mode and blend harmoniously into the other displays inside the BMW. Here, the display background is adjusted to suit the active My Mode and the ambient lighting.

First-class in-car entertainment – greatly enhanced entertainment offering, including apps from popular third-party providers.

BMW Operating System X offers customers a broader range of in car entertainment than ever before. They can opt for the convenience of using the extensive app, video and gaming portfolio with the data included with the BMW Digital Premium package. Or they can provide their own connectivity by using their smartphone as a mobile hotspot or logging in to a Wi-Fi network. A single connection per car is all that is required, and this is then available to enjoy entertainment offerings on the optional BMW Passenger Screen.

Customers are also able to access the Video app (powered by TiVo™), which provides an ever-expanding range of content, such as news and live/on demand streaming platforms. Videos can be streamed on the Central Display and the optional BMW Passenger Display with separate content when the vehicle is stationary. This functionality remains available to use on the BMW Passenger Display while on the move. When the vehicle is stationary, customers can sign in with existing accounts to resume movies or series from the exact point they left off at home.

The AirConsole app provided by BMW Operating System X offers great entertainment for all passengers – with world-famous classics that have been specially adapted for the in-car gaming experience, such as UNO® Car Party!. Hot Wheels: Xtreme Overdrive™️ from Mattel is another highlight of the extensive AirConsole gaming library. With AirConsole, players can use their smartphones as controllers, allowing all passengers to play with or against each other.

Customers can obtain further games and apps for in-car entertainment from the BMW ConnectedDrive Store. Selected games can now also be controlled with the Bluetooth controllers for standard games consoles. The BMW ConnectedDrive Store already features more than 60 apps worldwide. Categories include music & audio, entertainment, gaming, news, and travel & local – and the choice will continue to grow.

BMW Digital Premium: the flexible, complete package for entertainment, security functions, and extended navigation features.

The optional BMW Digital Premium includes the Security Assistant, which comprises a host of useful functions to give the customer greater peace of mind. For instance, attempted thefts and parking collisions will trigger push notifications in the My BMW App. And in the event of an accident, the BMW Drive Recorder instantly makes exterior footage of what happened available in the car, and this recording can then be exported to a mobile phone. The anti-theft and parking collision recorder also makes automatic video recordings. The Remote Inside and Remote 3D View functions additionally allow customers to take a glance inside their car and check its immediate vicinity using the My BMW App.

In addition, BMW Digital Premium expands the range of navigation functions within BMW Maps. Additional real time traffic information, satellite views, 3D building models, red-light and speed camera information and proactive tips assist with accurate and anticipatory route planning. Information on parking facilities and points of interest is also presented in greater detail. Precise and realistic visualization of traffic lanes facilitates navigation guidance when dealing with complex road layouts in cities.

The data required for entertainment functions is included with BMW Digital Premium, meaning there is no need for customers to provide a data connection by using a smartphone as a hotspot or signing in to a Wi-Fi network. This connection can be used with the Central Display and the optional BMW Passenger Screen. What’s more, the 5G-ready vehicle telematics system ensures the best possible streaming speed at all times. And with BMW Digital Premium, new functions and services can be added at any time – ensuring that the digital user experience will always remain up-to-date and connected.

An even smarter ride with extended functions in the My BMW App.

Since launching in 2020, the My BMW App has become a key component of the BMW experience, with more than 16 million active users worldwide. Designed for genuine software-defined vehicles (SDV) with completely new electronic and software architecture, the Neue Klasse technology forms the basis for mobile services: real-time interaction, more in-depth access to functions for a wider range of remote services and personalization, as well as new connection options for passengers in the vehicle itself. This new quality of integration delivers new experiences in the BMW X5 and contains a high level of potential for future innovation. Highlights include:

• Extended remote functions in real time: for operating vehicle functions remotely in real-time – including raising/lowering the windows, preconditioning the cabin with temperature adjustments and activation of seat heating, and setting charging windows for the BMW iX5 and plug-in hybrid models.
• Passenger remote control: passengers are now able to connect their My BMW App with the car quickly and simply by scanning a QR code. This allows them to easily control vehicle functions, such as music playback, temperature settings, lighting, and navigation control, all without signing up with a BMW ID.
• Updates to Digital Key Remote Controls: initial functions in iOS can be operated with Siri; shortcuts with an iPhone or Apple Watch.

Effortless smartphone integration using Apple CarPlay and Android Auto as standard.

Wireless use of Apple CarPlay and Android Auto is also included as standard. Any available metadata for media titles or route guidance instructions that are active in the current mode is shown to the driver in the BMW Panoramic Vision and BMW 3D Head-Up Display in an intelligently presented form. The QuickSelect widgets remain available on the Central Display, while content projected from the smartphone is embedded alongside these so that it fits into the display’s shape. Once linked, the Apple CarPlay / Android Auto icon will be added to the menu bar, allowing the projected content to be displayed in full-screen mode.

Flexibility even after buying the vehicle: software updates and extended choice of BMW ConnectedDrive Upgrades.

BMW ConnectedDrive Upgrades allow customers to add further digital products and services to their vehicle after they have bought it. All BMW ConnectedDrive Upgrades give customers the option of activating a free trial period. Depending on the product at hand, these functions can be booked for the vehicle’s lifetime, one year or one month. They can be obtained from the BMW ConnectedDrive Store either via an internet browser, in the My BMW App or directly from the car.

The BMW ConnectedDrive Store serves as the main gateway for customers wishing to obtain third-party apps, download BMW ConnectedDrive Upgrades or manage existing downloads.

Over-the-air software updates will also ensure the new BMW X5 is always kept up to date. The update capability and updating process have been carefully refined and simplified for BMW Operating System X. Updates can even be carried out automatically, if desired.

The first battery-electric BMW iX5.

The new BMW iX5 60 xDrive launches with sixth-generation BMW eDrive technology, combining a new electric powertrain with a completely redesigned high-voltage battery concept first introduced in the BMW iX3. Known as Gen6, the 800V system delivers significantly increased range, faster charging, and bidirectional charging capability, and a standard NACS charging port.

Gen6 also introduces newly developed electric motors and high-voltage batteries with cylindrical cells, delivering 20 percent greater energy density than the previous Gen5 prismatic battery cells.

New lithium-ion cylindrical cells increase energy density.

The BMW iX5 is the first model to use new 120-millimeter-high cylindrical cells in the high-voltage battery. Measuring 46 millimeters in diameter, they use the same cell chemistry as the 95-millimeter-high cells in the BMW iX3, with the increased height raising usable cell energy by almost 30 percent.

Cell-to-pack design supports 144 kWh of net usable energy.

The cylindrical cells are integrated directly into the BMW iX5 high-voltage battery without modules or additional structural elements. This cell-to-pack design increases pack-level energy density while helping reduce weight and cost.

Energy Master: intelligent central control for all-electric models.

The Energy Master houses the high-voltage battery electronics and is positioned directly on the battery. New to Gen6 and developed in-house by BMW, it supplies power to the electric motors and onboard electrical systems while managing battery data for intelligent, efficient, and safe operation.

Two highly efficient electric motors with EESM and ASM technology.

The BMW iX5 60 xDrive uses one electric motor at each axle, producing a combined 570 hp and 593 lb-ft of torque. The rear axle, the primary drive axle, features an electrically excited synchronous motor (EESM) developed for the 800V architecture. As the core of Gen6 drive technology, it produces 325 hp and 369 lb-ft of torque.

Unlike motors with permanent magnets, the EESM is based on a stator that induces a rotating magnetic field with three-phase alternating current and a rotor with electrically excited electromagnets. The design of the EESM is therefore fundamentally different from that of motors with permanent magnets, allowing the magnetic field to be adjusted to the driving situation. This reduces losses at low loads and enables strong magnetic fields under high load for high torque and consistent power delivery. An inverter manages current conversion, rotor excitation, and control functions to keep the EESM operating at high efficiency.

An asynchronous motor (ASM) at the front axle adds 245 hp and 225 lb-ft of torque. Compact, robust, and heat-resistant, the ASM uses induction rather than magnets or electrical excitation. Because it creates no drag loss when de-energized, it can switch off at reduced loads, allowing the BMW iX5 to drive on the rear axle alone for greater efficiency.

The first-ever BMW iX5 has an estimated electric range of up to 700 km (preliminary estimate based on BMW AG testing using EPA procedures).

Gen6 supports charging up to 460 kW DC and enables bidirectional charging capability.

The BMW iX5 enters a new era of charging speed, range, and convenience. Its Gen6 high-voltage battery supports higher charging capacity through 800V technology, while a control unit with integrated switching matrix enables charging at 400V DC stations. With charging rates of up to 460 kW, charging from 10 to 80 percent takes just 22 minutes, and customers can add an estimated  270 kilometres of range in just 10 minutes (preliminary estimate based on BMW AG testing using EPA test procedures). On AC power, the BMW iX5 charges at up to 15.4 kW as standard.

Battery preparation brings the high-voltage battery to the ideal temperature before DC charging, increasing charging capacity immediately after connection and reducing charging time. When BMW Maps is actively navigating to a DC charging station, the BMW iX5 automatically warms or cools the battery. Drivers can also activate preparation manually through the Central Display or My BMW App, where battery temperature status and remaining preparation time are always visible.

Charging-optimized route planning in BMW Maps makes long-distance electric driving easier. If the destination cannot be reached with the available range, the system calculates an efficient route with charging stops, based on the driver’s preferred arrival charge levels and charging station operators. Using AI from previous charging cycles, it can consider expected charging capacity, reliability, and precise station location data when selecting stops. The intelligent charging flap also recognizes when the customer intends to charge and opens or closes automatically.

Every new BMW iX5 also includes extensive bidirectional charging capability, allowing it to serve as an energy source in multiple ways. Vehicle-to-Load turns the BMW iX5 into a mobile power bank for electrical devices, Vehicle-to-Home allows it to provide power during an outage, and Vehicle-to-Vehicle enables connection to vehicles in need of electrical power.

High-efficiency internal combustion engine with 48V mild hybrid technology.

The BMW X5 40 xDrive is powered by the latest BMW 3.0-liter inline-six, part of the current BMW EfficientDynamics engine family. A new turbocharger raises output by 19 hp to 394 hp, while maximum torque increases from 383 to 428 lb-ft. The BMW X5 40 accelerates from 0 to 100 km/h in 5.3  seconds, or 5.0 seconds with a 1-foot rollout, and reaches an electronically limited top speed of up to 250 km/h when properly equipped.

The extensively updated B58 engine uses the Miller combustion cycle to improve efficiency by shortening intake-valve opening times. Optimized intake ports and combustion chambers, an ignition system with active coils and integrated electronics, electric VANOS variable camshaft timing, and an exhaust manifold integrated into the cylinder head further enhance performance and efficiency. Switchable exhaust-side rocker arms can interrupt gas exchange, reducing drag torque on overrun by around two thirds and allowing more braking energy to be recovered by the 48V mild hybrid system.

A dual injection system combines high-pressure injection with a low-pressure supply to the combustion chambers. This improves flow characteristics in the intake ports and cylinders, helping reduce particle buildup and CO2 emissions.

48V mild hybrid system with crankshaft-mounted starter generator in the eight-speed Steptronic Sport transmission.

At the heart of the 48V mild hybrid system is an electric motor integrated with the power electronics in the compact housing of the eight-speed Steptronic Sport transmission. Acting as a crankshaft-mounted starter generator, it helps the combustion engine deliver smooth, dynamic, and efficient performance.

Depending on the driving situation, the mild hybrid system provides up to 148 lb-ft of torque and up to 17 hp of electric boost for sharper response when pulling away or accelerating. The starter generator also makes Automatic Start/Stop operation smoother. Energy for the boost function is stored in a 48V battery beneath the luggage compartment, charged mainly through recuperation during overrun and braking. The same battery also supplies the vehicle’s 12V electrical system through a voltage transformer.

The BMW X5 50e xDrive.

The BMW X5 50e xDrive pairs the updated six-cylinder inline engine with a synchronous electric motor rated at 194 hp. Integrated with the power electronics inside the eight-speed Steptronic transmission, the motor requires no additional installation space. It draws energy from a fifth-generation high-voltage lithium-ion battery in the underbody, with 26.5 kWh of usable energy.

Together, the combustion engine and electric drive produce 483 hp and 516 lb-ft of system torque, with the straight-six contributing 308 hp. The estimated all-electric range is up to a very practical 70 kilometres (preliminary estimate based on BMW AG testing using EPA test procedures), an improvement of about 15 percent from the previous generation.

Refined chassis technology delivers signature BMW dynamics with elevated comfort.

For the fifth-generation BMW X5, BMW has further refined the balance of dynamic capability and long-distance comfort. The double-wishbone front axle, five-link rear axle, and chassis systems are adapted to each model and drivetrain, while increased track width, standard mixed-size tires, and additional body stiffness enhance precision. New acoustically decoupled steering and a new steering gear further improve comfort and control.

The Heart of Joy with BMW Dynamic Performance Control opens a new dimension in the all-electric BMW iX5.

Advanced, highly connected driving dynamics systems help the new BMW X5 use available grip to full effect. Combustion-engine and plug-in hybrid models use tenth-generation Lateral Dynamics Management and near-actuator wheel slip limitation for fast, precise control. Lateral Dynamics Management coordinates agility-related functions, including intelligent all-wheel drive, while stabilization and engine management remain part of BMW’s proven network of specialized control units.

The all-electric BMW iX5 models and future BMW iX5 Hydrogen go further with Neue Klasse technology. Their additional “Superbrain,” the Heart of Joy with BMW Dynamic Performance Control, was developed fully in-house and acts up to ten times faster than previous systems. It adjusts the drive system, brakes, steering functions, charging, and recuperation in milliseconds, using the electric drive system to support performance and efficiency with unprecedented precision.

The result is composed, precise handling that reinterprets The Ultimate Driving Machine for the BMW iX5. The Heart of Joy reduces corrective inputs, supports consistent cornering behavior, and increases driver confidence. It also enables exceptionally smooth stopping and improves efficiency by expanding recuperation to more driving situations, including deceleration to a standstill.

Both driving stacks are tailored to their respective powertrains, helping deliver the precise, confidence-inspiring driving experience expected of a BMW. Future models will also benefit from high-performance driving dynamics management optimized for each powertrain variant.

Enhanced Trailer Stability Control supports confident towing.

Optimized trailer sway logic helps the new BMW X5 recognize trailer movement early and counteract it quickly. Depending on equipment, the system can intervene in several ways. For the first time, the all-electric BMW iX5 can use the optional rear-wheel steering to help stabilize a trailer, adding comfort and confidence while towing. If sway becomes more pronounced, all models can use braking intervention to stabilize the vehicle and trailer.

Standard 21-inch wheels, with 22-inch and 23-inch options available.

Larger wheels and tires further support the new BMW X5’s improved driving characteristics. Standard 21-inch wheels are paired with mixed-size tires measuring 255 millimeters at the front and 285 millimeters at the rear. Optional 22-inch (with either all-season or summer tires) and 23-inch wheels are also available.

Near 50:50 weight distribution and adaptive suspension as standard.

The new BMW X5 boasts adaptive suspension as standard, with dampers controlled electronically at each individual wheel, and weight distribution close to 50:50. Continuous adjustment of the damping can fine-tune the suspension across a wide range extending from high ride comfort to sporty, dynamic driving. Alternatively, the driver can also use the My Modes to select a basic setting for the adaptive suspension, ranging from comfort to dynamic.

Adjustable vehicle height can be used to improve ride comfort or increase efficiency.

One component of the optional adaptive two-axle air suspension is the automatic self-levelling function, which keeps the vehicle at the desired height regardless of the load. This means that the suspension’s full range of spring travel is always available to absorb any uneven surfaces and it will provide optimal ride characteristics, no matter how heavily laden the vehicle is. The adaptive two axle air suspension also provides the option of adjusting the vehicle’s ride height automatically or manually. The driver can choose from three settings in the Air Suspension menu. With the Auto setting, the vehicle automatically adjusts to the current driving speed and the selected My Mode. The starting level is maintained up to a speed of approximately 140 km/h, at which point vehicle ride height lowers by 10 millimeters. Ride height lowers a further 10 millimeters above 200 km/h or automatically if Sport or Sport + chassis settings are selected in My Modes. This lowers the centre of gravity and reduces the vehicle’s air resistance. For the High setting, the vehicle is raised by 20 millimeters, increasing the ground clearance when not on paved roads, or when driving over obstacles or using garage exit ramps, for example. The Low setting lowers the BMW X5 by 40 millimeters when parked, making loading more comfortable and ensuring that it is easier to get in and out of the vehicle. The lowering option can now be selected while the vehicle is moving, which was not possible before. The vehicle is then lowered automatically when it comes to a stop. When restarted, the BMW X5 automatically returns to the Auto setting.

BMW Symbiotic Drive keeps the driver engaged in the interaction between human and artificial intelligence.

BMW’s advanced Level 2 driver assistance systems are designed for seamless cooperation between driver and vehicle. Rather than pursuing the highest possible automation in every situation, BMW focuses on assistance that is useful, controllable, and confidence inspiring. Even when assistance is active, the driver can accelerate, steer, or brake without deactivating the system. Clear displays and operating logic in BMW Panoramic iDrive help make assisted driving intuitive while supporting safe use of the highest SAE Level 2 automation.

BMW Symbiotic Drive also shapes the behavior of active safety systems such as Lane Keeping Assistant. Operating unobtrusively in the background, these systems interpret steering behavior and driver gaze to help determine intent, intervening with warnings or steering support only when unintentional lane departure or a potential collision is detected.

Optional Highway Assistant enables hands-free driving on suitable highways at speeds up to 130 km/h.

Highway Assistant allows the driver to take their hands off the wheel for extended periods on suitable limited-access highways at speeds up to 130 km/h, when weather and traffic conditions permit. The driver must remain attentive and ready to intervene. Enhanced with Active Lane Change with Eye Activation, the system can recommend a lane change when the X5 approaches slower traffic. A glance toward the appropriate exterior mirror confirms the maneuver, and the vehicle signals and changes lanes when it is safe to do so.

Standard Driving Assistant Plus supports steering, braking, and speed control.

Driving Assistant Plus comes standard on the BMW X5 and can help control speed, maintain distance from the vehicle ahead, and keep the X5 centred in its lane at the driver’s request. The system can also adjust speed to detected limits and for upcoming corners, roundabouts, and turns. As with all driver assistance systems, the driver must remain alert and ready to take over at any time.

BMW Symbiotic Drive with BMW Soft Stop supports smooth recuperative braking to a standstill.

In the BMW iX5 and upcoming BMW iX5 Hydrogen, the Heart of Joy works with BMW Dynamic Performance Control to manage drive, braking, steering subfunctions, charging, and recuperation. In all-electric BMW iX5 variants with driver assistance activated, the Superbrain of Automated Driving enables BMW Soft Stop, using precise electric-motor control to bring the vehicle to an exceptionally smooth stop without jerking or brake noise. In everyday driving, recuperation handles nearly all braking; conventional brakes are reserved for enthusiastic driving or emergency braking.

An expanded suite of standard active safety functions builds on the outgoing model.

BMW Symbiotic Drive helps active safety functions intervene only when a risk is detected, and the driver is distracted or not fully in control. Standard features include Lane Keeping Assistant, Active Blind Spot Detection, Side Collision Protection, and Crossing Traffic Warning with Brake Intervention when turning into a road or leaving a parking space. Emergency Brake Assistant with Evasion Assistant helps prevent frontal collisions with maximum braking when needed and can now respond to wildlife crossing the road. Exit warning can also delay door opening when, for example, a cyclist is approaching.

Parking Assistant Professional adds AI-supported parking space detection and maneuver planning.

Parking Assistant Professional on the new BMW X5 supports swift, smooth semi-automated parking. A redesigned surround visualization makes detected spaces easier to select, while the system provides 360-degree views with curb, 3D, and car wash perspectives. Maneuver Assistant can record and repeat recurring maneuvers up to 200 metres. Parking Assistant Professional also adds Remote Control Parking and stored-maneuver control from up to 6 metres away using the My BMW App. Driving and parking assistance functions can also be activated later through the BMW ConnectedDrive Store.

-30-

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

marc.belcourt@bmwgroup.ca                                               

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

jean-francois.taylor@bmwgroup.ca

Spartanburg, South Carolina. The BMW Group announced today the completion of a $1.7 billion investment in its South Carolina operations. The company celebrated the milestone at the "Home of X" event at BMW Group Plant Spartanburg, reaffirming its longstanding commitment in the United States through continued investment and innovation leadership. With this milestone, BMW Group has completed the expansion of Plant Spartanburg and the construction of Plant Woodruff, establishing the foundation for the assembly of fully electric BMW vehicles in South Carolina. The United States remains one of BMW Group’s most important markets and business ecosystems worldwide.

The event also marked the world premiere of the new, fifth-generation BMW X5. BMW confirmed that the BMW iX5 will be the first fully electric BMW assembled in the United States, starting in late 2026.

"When we announced our investment plans for South Carolina in 2022, we made a clear commitment to the future of the BMW Group in the United States," said Milan Nedeljković, Chairman of the Board of Management, BMW AG. "Today, we are delivering on that commitment. The completion of our investments in Plant Spartanburg and Plant Woodruff demonstrates our confidence in the United States and reinforces South Carolina’s role at the center of BMW Group’s global operations."

Together, Plant Spartanburg and Plant Woodruff form a highly integrated network supporting the future of BMW X model assembly and electrification in the United States.

Home of X.

Home of X recognizes the significant role the United States plays in BMW Group’s global operations. South Carolina is the home of BMW Group’s largest plant worldwide. For more than 50 years, BMW has maintained a strong commitment in the United States, growing its presence to nearly 30 locations across 12 states. Today, BMW Group’s business activities in the U.S. support more than 120,000 jobs nationwide and contribute more than $43.3 billion annually to the U.S. economy.

Established more than three decades ago, BMW Group Plant Spartanburg is the global center of competence for BMW X models. Since 1994, more than 7.3 million BMW vehicles have been assembled in South Carolina for customers in the United States and around the world. In 2025, 412,799 BMW X models were assembled at Plant Spartanburg – this marked the seventh time the plant has exceeded 400,000 units.

Approximately half of the plant's current production is exported to nearly 120 countries, helping to make BMW the leading automotive exporter in the United States by value. To date, nearly 3 million BMWs have been exported from the United States, valued at over $113 billion.

The completion of BMW Group’s $1.7 billion investment in South Carolina represents the latest chapter in the company’s longstanding commitment in the United States. Together, Plant Spartanburg and Plant Woodruff will enable the assembly of the next generation of BMW X vehicles, including fully electric models, while strengthening BMW Group’s ability to serve customers around the world.

With two plants, over 400 suppliers, and many longstanding strategic partners across the country, the United States remains central to BMW Group’s global strategy. This foundation supports future growth, innovation, electrification, and customer choice for decades to come.

New BMW X5 Available in Five Drivetrains.

A centerpiece of the Home of X celebration was the world premiere of the new BMW X5. The X5 established the premium Sports Utility Vehicle segment and became one of the most successful products in BMW history. Since 1999, over 3 million BMW X5 models have been sold around the world, a third of which were sold in the U.S.

Assembled at Plant Spartanburg for over 25 years, the new BMW X5 becomes the first vehicle offered with five drivetrain technologies. The options span internal combustion, battery electric, plug-in hybrid electric, diesel and, soon, fuel cell electric powered by hydrogen. This breadth reflects BMW Group's technology-open approach and commitment to customer choice.

"Our strategic course remains unchanged. We will continue to pursue the same technology-open strategy that has made BMW successful and will continue to make us successful in the future," continued Nedeljković.

Plant Spartanburg will be the first plant in the BMW Group’s global production network capable of assembling a single vehicle with five different drivetrain technologies on one assembly line, demonstrating the technology-open strategy at the highest level.

By offering a broad range of drivetrain technologies, BMW enables customers to select the vehicle that best suits their needs, driving habits, and preferences. This flexibility reflects BMW Group’s conviction that multiple technologies will play an important role in the transition to sustainable mobility.

"The new BMW X5 demonstrates our belief that innovation and customer choice go hand in hand," said Sebastian Mackensen, President & CEO, BMW of North America. "Our customers both in the U.S. and around the world will love the new BMW X5 – and our technology-open approach puts them in the driver’s seat to enjoy the performance and premium experience that define BMW, regardless of which drivetrain they choose."

BMW Group also confirmed that the BMW iX5 will be the first fully electric BMW vehicle assembled in the United States. Assembly is scheduled to begin at Plant Spartanburg before the end of 2026.

The announcement represents another important milestone in BMW Group’s electrification strategy. It fulfills a key commitment made as part of the company’s 2022 investment announcement. By 2030, BMW Group will assemble at least six fully electric BMW models in the United States, supported by locally assembled high-voltage batteries from Plant Woodruff.

"The future of BMW X models will continue to be shaped in South Carolina," said Dr. Robert Engelhorn, President & CEO, BMW Manufacturing Co. "From highly efficient combustion engines and plug-in hybrid systems to battery-electric and future hydrogen-powered vehicles, Plant Spartanburg will be able to assemble a broad range of drivetrain technologies for customers in the U.S. and around the world. This flexibility of Plant Spartanburg and our global production network strengthens our resilience, supports customer choice, and enables us to meet customer demand at any level."

Digitalization and AI in Production: Key Principles of BMW iFACTORY are implemented in Plants Spartanburg and Woodruff.

The BMW iFACTORY concept defines the BMW Group’s strategic vision for the future of its global production network, driven by efficiency, sustainability, and digitalization. At both Plant Spartanburg and Plant Woodruff, the guiding principles of the BMW iFACTORY are already a reality.

Smart automation, end-to-end data integration, and virtual planning form a highly connected production system — with a highly skilled workforce at its core. Digital twins allow processes in both plants to be optimized long before the first component reaches the assembly line. 3D virtual simulations enable seamless implementation, reduce complexity, and enhance workflows and ergonomics for associates.

Artificial intelligence is deeply anchored in the assembly of both plants. AI-supported applications, including self-correcting robotics and vision-based quality controls, help ensure consistently high standards in a dynamic manufacturing environment. At both plants, AIQX (Artificial Intelligence Quality Next), an in-house IT platform at the BMW Group, is being applied. AIQX uses sensors and camera systems along the production line to automate quality processes. AI evaluates the data and provides real-time feedback to employees on the line.

At the same time, Plant Spartanburg is advancing the next stage of innovation through physical AI. By utilizing humanoid robots from Figure AI, Plant Spartanburg has become a pioneer of BMW’s Physical AI Initiative. These applications support associates in physically demanding and repetitive tasks, enabling greater focus on precision, craftsmanship, and quality that define every BMW vehicle.

At Plant Woodruff, the BMW Group is deploying intelligent, next-generation manufacturing powered by cutting-edge technologies — first proven in virtual environments. Guided by the BMW iFACTORY principles, the new plant also reduces complexity and sets new standards in high-voltage battery assembly. Following the “Cell-to-Pack” principle, the cells are assembled directly into the housing without the former processes of cell coating and cell module production.

All in all, innovative technologies at both plants support and protect people. In doing so, digitalization enhances production performance, resilience, and the flexibility and adaptability needed to meet the mobility demands of today and tomorrow.

Munich. With the new BMW X5, the BMW Group is systematically extending its holistic approach to sustainability to additional vehicle derivatives. The aim is to further optimise the entire vehicle lifecycle and minimise its carbon footprint – from the supply chain and production, through to the use phase and, ultimately, recycling.

Supply chain decarbonisation as key lever
Targeted decarbonisation throughout the supply chain is a key lever for reducing CO₂e emissions. The BMW Group is focusing in particular on renewable energy and secondary materials, as well as product and process innovations. Its holistic approach to sustainability is being applied across all X5 drivetrain variants.
The impact of this approach is reflected in the CO₂e reductions achieved: during the product development process, CO₂e emissions of the BMW X5 were reduced by around 40 percent.[1][2]
A further advance is the increased use of CO₂e-reduced flat steel for the body. Around 50 percent of the flat steel used in the BMW X5 is electric arc furnace steel (EAF steel) with a high proportion of secondary material, produced using renewable energy. The high share of CO₂e-reduced flat steel is the result of close, long-standing collaboration with local suppliers in North America.

Systematic use of secondary materials
The new BMW X5 achieves a high proportion of secondary raw materials, even in heavy-duty components. These include aluminium suspension components such as wheel rims, swivel bearings, wheel supports, rear axle supports and brake callipers, which are manufactured using renewable energy for both electrolysis and production. The aluminium used for the doors of the new BMW X5 contains 35 percent recycled and closed-loop material from BMW Spartanburg’s press shop. The base material used for the yarn of the headliner fabric is made from 100 percent recycled PET. In the battery-electric BMW iX5 60 xDrive, around one third of the total vehicle is made up of secondary raw materials, equivalent to a weight of 940 kilograms.[3]

Gen6 battery cells with reduced carbon footprint
The Gen6 battery cells used in the BMW iX5’s high-voltage battery include a high proportion of secondary materials in the cobalt, lithium and nickel content. Renewable energy is also used in the production of anode and cathode materials, as well as in cell manufacturing. Compared with the Gen5 cell used in the BMW iX, CO₂e emissions have been reduced by around 28 percent per watt-hour.

Efficiency during use phase
With its EfficientDynamics technology package, the BMW Group optimises vehicle efficiency across all relevant subsystems during the use phase. This includes aerodynamics, lightweight construction, low rolling resistance wheels and tyres, and overall energy management. EfficientDynamics has been used by the BMW Group across all drive technologies since 2007. The new fully electric BMW iX5 also features the familiar “Heart of Joy” from the BMW iX3 and BMW i3, with the BMW Dynamic Performance Control driving stack developed entirely in-house. With effortless, confident drivability and a particularly smooth stopping experience, the system also enhances efficiency: during deceleration, more energy is recovered through recuperation in significantly more driving situations, right down to a standstill.

CO₂e advantage achievable after approximately one to two years of use
Comprehensive decarbonisation measures across the supply chain, production and use phase result in an early breakeven point. Depending on the drivetrain variant, annual mileage and source of the electricity used for charging, the new BMW iX5 60 xDrive achieves a CO₂e advantage over a comparable model with an internal combustion engine after approximately one to two years of use.

Production at largest BMW Group plant
The BMW Group’s holistic approach to sustainability also extends to vehicle manufacturing at its largest production site, Plant Spartanburg. All external power required for production at BMW Group Plant Spartanburg comes from renewable sources.
Between 2006 and 2025, energy consumption per produced vehicle decreased by 66 percent. The volume of waste sent to landfills was also reduced by 88 percent over the same period. The newly built high-voltage battery assembly plant in Woodruff, which is connected to the main plant, runs entirely without fossil fuels in normal operation.

TÜV-validated Product Carbon Footprint publicly available
The BMW Group will publish the Product Carbon Footprint for the BMW X5, validated by the German Technical Inspection Association (TÜV), to accompany the series launch. The report, including the underlying calculation methodology, will be publicly available. In this way, the BMW Group provides transparency regarding the raw materials used and CO₂e emissions across the vehicle’s entire lifecycle.

If you have any questions, please contact:

BMW Group Corporate Communications

Dr. Cornelia Bovensiepen, Head of Communications Product Sustainability

Telephone: +49 151 601 94935

Email: Cornelia.Bovensiepen@bmw.de

Media website: https://newsroom.bmwgroup.com/global/en

Email: presse@bmwgroup.com

The BMW Group

With its four brands, BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.

In 2025, the BMW Group sold 2.46 million passenger vehicles and more than 202,500 motorcycles worldwide. Profit before tax in the financial year 2025 was €10.2 billion on revenues amounting to €133.5 billion. As of 31 December 2025, the BMW Group had a workforce of 154,540 employees.

The economic success of the BMW Group has always been based on long-term thinking and responsible action. Sustainability is a key element of the BMW Group’s corporate strategy and covers all products – from the supply chain through production to the end of their useful life. 

www.bmwgroup.com

LinkedIn: http://www.linkedin.com/company/bmw-group/

YouTube: https://www.youtube.com/bmwgroup

Instagram: https://www.instagram.com/bmwgroup

Facebook: https://www.facebook.com/bmwgroup

Munich/Spartanburg (USA). The new BMW X5 has entered the finishing straight in its development programme. The fifth generation of the Sports Activity Vehicle (SAV) is now completing final calibration drives around its production base at BMW Group Plant Spartanburg in the USA. The new BMW X5 will be the first BMW production model to be introduced onto the market with a choice of five different drive system technologies. The first fully electric BMW iX5 will be making its debut, and this will be followed in 2028 by the arrival of the first ever hydrogen-powered BMW to go into series production – the BMW iX5 Hydrogen. Also available will be petrol and diesel variants with 48V mild hybrid technology, and plug‑in hybrid models. Media representatives from various countries took the chance to sample the BMW X5 40 xDrive (294 kW/400 hp), BMW X5 50e xDrive plug-in hybrid (360 kW/490 hp) and BMW iX5 60 xDrive (425 kW/578 hp) in the concluding test drives before the start of production.

The fully electric BMW iX5: world premiere with new Gen6 eDrive technology.

The first battery-electric BMW iX5 is based on the sixth generation of BMW eDrive technology, which features a new high-voltage battery concept with cylindrical cells and 800V technology. With its usable energy content of 144 kWh in the USA and 141 kWh in the EU (net), the BMW iX5 60 xDrive boasts the largest high-voltage battery to be fitted in an all-electric BMW model to date. Propulsive power is provided by one electric motor at the front axle and another at the rear, working in tandem with BMW xDrive electric all-wheel drive.

The BMW iX5 Hydrogen: hydrogen-powered production model from BMW due in 2028 with innovative Flat Storage system.
The first ever hydrogen-powered BMW production model, the BMW iX5 Hydrogen, will hit the roads in 2028. Its powertrain comprises a fuel cell system, the new BMW Hydrogen Flat Storage system and an innovative high-voltage battery. The third generation of the fuel cell system forms the basis for a particularly compact design as well as high power and efficiency. The flat tank system consists of seven high-pressure tanks made of a carbon-fibre reinforced composite, which are connected with one another in parallel. These are integrated into a robust metal frame. This layout makes exceptionally efficient use of the space the system takes up in the vehicle; no room is lost inside the cabin. Another benefit is that models with fuel cell technology can be built on the same production line as other drive system types.

Pure driving pleasure thanks to the Heart of Joy.
The new BMW X5 will offer a new-dimension driving experience courtesy of technology from the Neue Klasse – the Heart of Joy featuring the BMW Dynamic Performance Control driving stack developed fully in-house. This high-performance control unit acts ten times faster than previous systems, meaning it is able to make adjustments to the powertrain, brakes, steering sub-functions, charging and recuperation in a matter of milliseconds. The result is remarkable agility, poise and precision. In the BMW iX5 and BMW iX5 Hydrogen, this technology also impresses with extremely smooth stopping manoeuvres while also increasing efficiency by recovering more energy under deceleration with regenerative braking. In combustion-engined or plug-in hybrid models, the latest digital and highly interconnected driving dynamics systems ensure the car always makes optimum use of the available traction and delivers composed handling at all times. These systems include the standard-fitted tenth-generation transverse dynamics management system and near-actuator wheel slip limitation, both supported by precisely tuned chassis components.

The wheels – larger rims with diameters of up to 23 inches can now be specified – and the standard mixed-size tyres further enhance comfort, stability and dynamism. The new BMW X5 comes as standard with adaptive suspension whose dampers are controlled electronically for each individual wheel, plus almost 50:50 weight distribution. The dampers can be continuously adjusted, enabling everything from a very comfortable ride through to sporty, dynamic handling. Adaptive Chassis Control Professional, which is available as an option for the all‑electric BMW iX5 and the plug-in hybrid models, maximises dynamic prowess. It includes two-axle air suspension with electronically controlled dampers, Integral Active Steering and active roll stabilisation.

Next-generation driver assistance systems.
The new BMW X5 features innovative SAE Level 2 driver assistance systems and active safety functions from the Neue Klasse technology clusters. Customers can therefore look forward to significant upgrades and extended functionality, as well as BMW Symbiotic Drive. One example of these innovations is the optional Motorway and City Assistant, which includes Entry-2-Exit assistance on motorways and Address‑2‑Address assistance in urban areas. The advanced Level 2 driver assistance systems from BMW are meticulously designed for seamless interaction between assistance tech and human driving habits. The aim here is not to attain the highest possible level of automation in every situation, but to provide a safe driver assistance experience that offers maximum benefit and remains controllable at all times. As a result, the driver always stays involved as human and artificial intelligence interact. With driver assistance systems active, this means the driver can accelerate, steer and brake as required, without instantly deactivating the assistance system in the process. The straightforward operating logic and clear displays of BMW Panoramic iDrive ensure that assisted driving is intuitive and controllable at all times, enabling safe use of the highest SAE Level 2 automation.

The symbiotic interaction between driver and vehicle can also be experienced with active safety functions that work unobtrusively in the background as silent companions. A good example is the Lane Keeping Assistant, which detects t. The driver’s intention based on steering behaviour and where they are looking. The system only assists with warnings and steering inputs when the driver really is drifting out of their lane unintentionally or an impending collision is detected. Other safety functions include automated evasive manoeuvring within the car’s own lane, Lane Change Warning, Side Collision Warning with steering intervention when there is a risk of a lateral collision, plus Crossing Traffic Warning and automatic braking when turning into a road or exiting a parking space.

* As this is a development-phase prototype, the figures given are provisional. Energy consumption information as per WLTP is not yet available.

Richmond Hill, ON.  BMW M is marking the close of the M3’s sixth generation with a special, limited-edition model built for maximum driver involvement. The 2027 BMW M3 CS Handschalter pairs the lightweight construction and track-ready chassis tuning of BMW CS models with the added engagement of a 6-speed manual transmission and rear-wheel drive.

Targeted use of carbon fibre reinforced plastic, forged alloy wheels, a titanium exhaust, and standard M Carbon Bucket Seats reduce weight by nearly 34 kg compared to a standard M3 (when the optional M Carbon Ceramic brakes are fitted). Model-specific chassis hardware and calibration sharpen steering, suspension, and overall responses, while a 6mm reduction in ride height helps deliver a planted, track-capable stance. Power comes from a 473-hp M TwinPower Turbo inline-6, paired exclusively with a precise 6-speed manual transmission and rear-wheel drive for an unmistakably direct connection between driver and machine.

The 2027 BMW M3 CS Handschalter will be built starting in July in very limited numbers, with 40 units planned for the Canadian market, and deliveries expected to commence in the fall. The base MSRP will be $132,500 CAD.

Track-honed chassis technology for road or circuit, with a choice of high-performance, track, or ultra-track tires.

The chassis technology in the BMW M3 CS Handschalter has been tuned in consideration of the drivetrain’s unique performance characteristics and the vehicle’s weight distribution. Additionally, the tuning of the M Servotronic steering and the electronic control settings for chassis, engine, and gearbox are all specific to the Handschalter.

The specially tuned axle kinematics and unique wheel camber settings are engineered to optimize steering precision, transmission of lateral control forces when cornering, spring and damping response, and wheel location. New springs and a new rear axle link lower the M3 CS Handschalter by 6mm compared to the standard M3. Shock absorbers previously found on the ultra-high performance M4 CSL and special auxiliary springs round out the M3 CS Handschalter’s chassis dynamics package.

M Compound brakes are standard on the M3 CS Handschalter. Drivers may opt for lightweight M Carbon Ceramic brakes with calipers in either red or gold. Also standard are forged alloy wheels Style 927M finished in Gold Bronze or Matte Black. The wheels may be fitted with high performance or track-oriented tires measuring 275/35ZR19 at the front and 285/30ZR20 at the rear. Ultra track tires are also optionally available.

Lightweight, carbon fibre-enhanced construction for sharper responses; standard M Front End Strut Brace boosts front-end rigidity.

Reducing weight through the targeted use of carbon fibre reinforced plastic (CFRP) both inside and out is of key importance to the performance and overall driving dynamics of the M3 CS Handschalter. BMW M uses this strong, lightweight material for the roof panel, hood, front splitter, front air intakes, M exterior mirror caps, rear diffuser, and rear spoiler. The centre console and interior trim are also made from CFRP. The standard M Carbon Bucket Seats reduce weight in the cabin while providing exceptional comfort on the road and support in high-performance driving.

In addition, the titanium rear silencer shaves more than 3.5 kg off the weight of the exhaust system fitted to the M3 CS Handschalter. In total, the various lightweight design measures save about 19 kg compared to the base BMW M3 with the 6-speed manual. Adding the optional M Carbon Ceramic brakes saves another 14 kg over the standard M Compound brakes.

The included M Front End Strut Brace increases chassis rigidity for even greater handling precision. The cast aluminum elements connecting the spring strut towers to the front end feature a weight-optimized geometry that has been precisely calibrated to the forces applied in various driving situations.

CS-exclusive design details sharpen the look – and underscore its track-bred intent.

The 2027 BMW M3 CS Handschalter adheres to the aggressive design template established by BMW CS models that have come before. Exposed carbon fibre surfaces for the roof, the two channels running the length of the hood, the front splitter, front air intakes, M exterior mirror caps, rear spoiler, and rear diffuser combine with side skirts and M gills in high-gloss black.

The Handschalter sports the signature CS frameless BMW kidney grille with pared-back styling, red contour lines, and an “M3 CS” badge on the upper of the two horizontal grille bars.

The angular daytime running light elements illuminate in yellow rather than white during the unlock sequence as well as while driving with the low or high beams active, evoking the look of GT racing cars.

Four exterior finishes complete the M3 CS Handschalter’s bold presence. Isle of Man Green Metallic and Black Sapphire Metallic are offered at no charge, while two BMW Individual paints drawn from 40 years of M3 history – Imola Red II and Techno Violet Metallic – are optionally available.

The M Carbon Bucket Seats are dressed in Black Full Merino Leather with Mugello Red Accents and Contrast Stitching, an exclusive to BMW CS and CSL models. The M3 CS also comes standard with a heated M Alcantara Steering Wheel, which is regularly unavailable in the Canadian market.

Standard M Drive Pro with M Traction Control and M Laptimer – ready for serious track work.

Also fitted as standard in the BMW M3 CS Handschalter is M Drive Pro. M Drive Pro bundles together the M Drift Analyzer and M Laptimer functions for assessing and recording driving skills and performance at the track and includes M Traction Control, offering ten stages of intervention sensitivity: the ideal tools for pushing the Handschalter hard on closed circuits.

The M Mode button on the centre console can be used to set the level of intervention from various driver assistance systems as well as the content shown in the information display, with a choice of ROAD, SPORT, and TRACK settings.

M TwinPower Turbo inline-6 power, engineered with track-proven Motorsport DNA.

Under the lightweight CFRP hood of the 2027 BMW M3 CS Handschalter is the high-revving S58 inline 6-cylinder engine with M TwinPower Turbo technology. This 3.0-liter unit also forms the basis of the engine that powered the BMW M4 GT3 Evo to victory in its class at the Rolex 24 at Daytona this year. Its crankcase has a sleeveless, closed-deck construction and is extremely rigid, making it suitable for very high combustion pressures. The forged lightweight crankshaft aids power build-up with its high torsional resistance and allows for high revs. The cylinder head has a 3D-printed core, allowing the coolant ducts to be routed in an optimum arrangement for temperature management that would be impossible to achieve using conventional metal casting methods. The oil supply system is designed to handle the specific challenges of track use, as is the cooling system.

The engine in the M3 CS Handschalter produces 473 hp at 6,250 RPM and 406 lb-ft of torque between 2,630 and 6,130 RPM. This ensures the Handschalter can accelerate from 0-100 km/h in 4.2 seconds. With a 1-foot rollout, the time drops to 3.9 seconds. Acceleration continues strongly all the way to a top speed of 290 km/h with the standard M Driver’s Package.

Everyday comfort and convenience – without dialing back the performance edge.

Despite its focus on delivering an uncompromised high-performance driving experience, the BMW M3 CS Handschalter doesn’t forsake everyday utility or the comfort and safety of drivers and passengers. The list of standard equipment includes Comfort Access, dual-zone Automatic Climate Control, Harman Kardon Surround Sound System, Automatic Trunk, Head-Up Display including Video Augmented Reality Navigation, Park Distance Control, Front Collision Warning, Lane Departure Warning, and the Speed Limit Assist. The standard M Carbon Bucket Seats are heated and electrically adjustable.

-30-

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt
Director, Corporate Communications
BMW Group Canada
marc.belcourt@bmwgroup.ca                                            

Jean-Francois Taylor
Product and Technology Manager, Corporate Communications
BMW Group Canada
jean-francois.taylor@bmwgroup.ca

Richmond Hill, ON.  BMW Group Canada today announced Canadian pricing and confirmed the NRCan‑certified driving range for the all‑new, next‑generation 2027 BMW iX3, setting a new benchmark for everyday electric mobility. When sales begin in Canada, the 2027 BMW iX3 50 xDrive will carry a highly competitive starting price of $75,900 CAD and deliver driving range that underscores the vehicle’s efficiency leadership. The model’s EPA‑cycle range is confirmed at up to 698 km, significantly exceeding preliminary estimates of 650 km and positioning the iX3 as the most capable long‑range electric vehicle in its class.

The big story is the range - now confirmed well above early projections. This increase reflects BMW’s continued advances in electric powertrain efficiency, aerodynamics, and intelligent energy management. For Canadian drivers, the result is more real‑world flexibility: longer weekend getaways without intermediate charging, greater peace of mind during winter months, and fewer stops on intercity routes.

Key points:

• Canadian starting price: $75,900 CAD.
• Confirmed range: NRCan‑certified (EPA‑cycle) up to 698 km.
• Substantial improvement over preliminary 650 km estimate.
• Advanced sixth-generation BMW eDrive technology for high efficiency and performance.
• DC fast‑charging capability up to 400 kW designed for rapid top‑ups on the go.
• First vehicle to feature BMW’s new Panoramic iDrive, a pillar-to-pillar driver information screen at the base of the windshield.
• Spacious, premium interior with the latest BMW Operating System X and ConnectedDrive Services.
• Refined chassis tuning for hallmark BMW driving dynamics.

With its combination of long‑distance capability, cutting‑edge technology, and a compelling entry price, the 2027 BMW iX3 is poised to redefine expectations in the midsize electric SAV segment. The model’s range stands at the forefront of its competitive set and is only surpassed by vehicles in larger classes carrying substantially higher price tags - an achievement that underlines BMW’s commitment to accessible innovation.

“We are thrilled to offer Canadian customers more range, next-generation battery and electric motors and uncompromising BMW driving dynamics,” said Andrew Scott, President and CEO of BMW Group Canada. “Exceeding our preliminary range target while introducing advanced technologies at this price point is a testament to the progress of our electrification strategy.”

Product highlights
The new BMW iX3 showcases BMW’s latest EV innovations, combining performance and efficiency with hallmark driving dynamics. Highlights include powerful next‑generation electric motors that deliver instant torque and confident acceleration; a high‑capacity battery featuring sixth‑generation BMW battery cell technology designed for improved energy density, charging capability, and durability; and the latest “Heart of Joy” driving dynamics control unit that orchestrates powertrain, chassis, and traction control functions for a seamless, engaging drive. Together with a low‑drag silhouette, optimized thermal management, and advanced regenerative braking, these technologies enable its outstanding range while preserving the precise, connected feel that defines every BMW. Inside, BMW Panoramic iDrive introduces a new, pillar-to-pillar display concept that presents key driving information at a glance and helps keep the driver focused on the road.

Availability
Canadian market launch will take place in Fall 2026. Customers can reserve their BMW iX3 at www.bmw.ca or with their local BMW Retailer.

-30-

BMW Group in Canada
BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact: 

Marc Belcourt
Director, Corporate Communications
BMW Group Canada
marc.belcourt@bmwgroup.ca                                            

Jean-Francois Taylor
Product and Technology Manager, Corporate Communications
BMW Group Canada
jean-francois.taylor@bmwgroup.ca

Munich/Dingolfing. One out of two million: A BMW i5 M60 xDrive sedan in Tansanit Blue assembled at Plant Dingolfing is the two-millionth all-electric vehicle produced by the BMW Group. The anniversary vehicle is going to a customer in Spain.

BMW Group Plant Dingolfing: home to the most all-electric models

Plant Dingolfing began series production of all-electric automobiles in 2021 with the BMW iX. Today, it builds the widest range of BEV models within the BMW Group: the BMW iX, the BMW i5 sedan and touring, and the BMW i7. Since 2021, more than 320,000 all-electric vehicles have already been built at the Lower Bavarian site. This means that almost every sixth of the BMW Group’s total of two million BEVs comes from Dingolfing. In 2025, more than a quarter of the vehicles produced at Plant Dingolfing were all-electric.

Clear strategy with maximum flexibility

As part of the BMW iFACTORY, the BMW Group continues to pursue a technology-open approach in its plants: vehicles with different powertrains are flexibly produced in a mixed build on a single production line. For several years now, at least one all-electric model has been rolling off the line at every German BMW Group plant - e-mobility has become the new normal across the company’s production network. In doing so, the BMW Group is making a significant contribution to Germany being the world’s second-largest production location for electric cars today.

Richmond Hill, ON.  Developed with passion and designed to perfection, the BMW 7 Series has established itself as an innovation leader and technological pioneer around the world since it first launched in 1977. Each generation has brought fresh momentum to its era – from groundbreaking safety functions and revolutionary operating concepts to digital worlds that set new standards. This forward-looking approach has been a hallmark characteristic of the BMW 7 Series for nearly 50 years.

The 2027 BMW 7 Series represents the most extensive model update ever undertaken by BMW. The new BMW 7 Series – now in its seventh generation – marks a tremendous leap forwards once again. As the flagship series of the BMW range and a brand figurehead, the new BMW 7 Series spearheads the introduction of technologies from the Neue Klasse into existing models. This step also marks the beginning of a technology rollout spanning generations and drivetrain variants from which all future BMW cars will benefit.

The 2027 BMW 7 Series debuts with a fully electric model - the i7 60 xDrive. It will be joined by the plug-in hybrid 750e xDrive in the first quarter of 2027 and, later, a V8-powered M Performance model.

Production at BMW Group Plant Dingolfing.

All models and drivetrain variants of the new BMW 7 Series will be built on a single production line at BMW Group Plant Dingolfing. The tradition-rich location in Lower Bavaria combines the customary BMW passion for flawless engineering with skilled craftsmanship like no other.

The new 2027 BMW 7 Series celebrates its world premiere on April 22, 2026, with concurrent unveilings in Beijing at Auto China 2026 and at a special event at Grand Central Terminal in the heart of New York City. The start of production and worldwide market launch will follow just a few months later, from July 2026.

The new face of BMW luxury-class models. Specific interpretation of the new BMW design language for the luxury segment. Monolithic appearance makes the new BMW 7 Series visually distinctive and easy to differentiate, as do the new BMW Iconic Exterior Illumination and minimalist crystal headlights.

With the Neue Klasse, BMW has adopted a new and distinctive approach to front-end design that will provide a clear identity and high recognition factor across all the brand’s models. The new BMW 7 Series embodies the specific interpretation of this new design language for the luxury segment. By combining its established qualities – sportiness and dynamism, luxury and comfort – with Neue Klasse design principles, it fits seamlessly into its lineage and, at the same time, provides a clear look ahead to the appearance of upcoming BMW models. Its distinct front-end design is reserved exclusively for the BMW luxury-class.

The front-end centres around the updated illuminated BMW kidney grille, the new two-section headlights and the newly designed BMW badge. The horizontal, minimalist light signature of the daytime driving light icons – crystal headlights can be specified as an option – and the eye-catching kidney grille treatment do most to etch the car’s appearance into the memory. Generously sized surfaces in body colour surround all the design elements of the front end and showcase them to maximum effect. In this way, the monolithic design lends every new BMW 7 Series model even greater visual impact.

The BMW Iconic Exterior Illumination kidney grille with new, horizontal graphic is also the defining element of the front-end design in its updated form. It is slimmer and more vertical in proportion than on the previous model, brings a typical BMW luxury-class flavor to the Neue Klasse design language and gives the kidney grille an even more majestic aura. Technical functions like the radar, camera, sensors, and washer nozzles are integrated into the kidney grille essentially out of sight, enabling an uncluttered and expansive design.

Where the BMW kidney grille and hood meet, we find the newly designed BMW badge, which is now larger and has a matte finish. It is set like a jewel into a valley between two new character lines, which stretch powerfully over the hood. The headlights have a new design and lend the front end a sophisticated, technical aura. The light functions are divided into two separate sections, as before.

The visual focus is on the extremely slim and precisely designed upper light elements, which comprise the daytime driving lights, side marker lights, and turn indicators. The optional BMW Crystal Headlights contain 12 crystal glass elements per light, their diamond cut reflecting the light in a multitude of facets to generate a unique, exclusive look. Indeed, the evolved crystal structure creates a unique aesthetic and brings the front end of the car to life with its elegant sparkling when sunshine hits. During the start-up animation, when the daytime driving lights are switched on and after dark, LED units backlight the crystals and combine with the kidney grille’s contour lighting to create an unmistakable light signature.

The low-beam and high-beam headlights are positioned in the lower section of the headlight units. This section is significantly smaller than on the predecessor car, now only uses one light source, and is arranged vertically and almost invisibly near the air curtains at the outer edges of the body. These lights only become visible when switched on, and the design helps to create a neat and serene, monolithic front-end impression. The Adaptive LED Headlights including cornering light come as standard in the new BMW 7 Series.

Special welcome and goodbye animations and dynamic light carpet. The new welcome and goodbye animations bring a seamless, personalized experience to vehicle access and accompany the passengers from when they approach the car before a journey to when they walk away.

The new BMW 7 Series provides a “welcome” as standard, with a choreographed combination of light effects and projections. Customers can choose an animation from the RELAXED, BALANCED, and EXCITED modes. At the end of a journey, the car produces a similarly well-orchestrated goodbye animation.

A new element of the animation is the optional Ceremonial Light Carpet. Here, LED lights with more than 194,000 pixels – embedded in the door sills – project a dynamic graphic light pattern onto the ground near the door that varies in nature according to the animation mode selected.

Making a statement: side view with clear, reduced surfaces, character line and high-quality details.

The monolithic design of the new BMW 7 Series continues in the car’s flanks. Here, the new design language is revealed in features including a character line extending from the front apron over the door sills and into the rear. This fine detail, precise and sophisticated in its execution, gives the sedan even greater stylistic appeal. The new line lends the BMW 7 Series an almost boat-tail-like character from a rear three-quarter view and imbues it with extra visual length and elegance.

The newly designed door handles on the BMW 7 Series are integrated flush to the doors in classical handle recesses, enhancing the clean and reduced exterior look. The door handle trim is finished in either Satin Aluminum or, if the M Sport package is chosen, high-gloss black. Opening both side doors on one side reveals a prominent “7” embossed into the B-pillar.

Rear end with newly designed lights and reduced surfaces.

The rear of the new BMW 7 Series replicates the clear and reduced design applied elsewhere. The completely newly designed rear lights are a key element here. They extend far into the rear end, their slim, elongated form underscoring the broad, sporting stance of the new BMW 7 Series. Inside the rear light units, chrome strips help create a high-quality visual effect and a precise light pattern. Their smoked glass look brings cutting-edge elegance to the lights, even when they are off.

All technological components, such as the unlocking function for the trunk lid, the rear-view camera, and the camera washer nozzle, are integrated almost out of sight into the black area of the lights. This allows the surfaces and lights of the rear end to be presented to optimum effect. As at the front, the new BMW badge at the rear end is integrated into a slight recess and framed like a jewel by the surfaces between the rear lights.

Reduced forms and clean surfaces mark the design of the rear apron, which appears as if cut from a single mould. A diffuser-like form creates a modern, technical impression.

Optional M Sport Package and M Sport Pro Package further set the 7 Series apart.

The optional M Sport Package and M Sport Package Pro allow customers to add further sporting accents to any variant of the new BMW 7 Series. Both options include the M Aerodynamics Package, which in turn brings model-specific M Sport exterior design. The M-specific geometry of the front and rear bumpers – a large proportion of which are finished in black – plus prominent air intakes, large air curtains and the rear diffuser are all also included, as are M-specific side skirts, window surrounds, mirror bases, and door handle trim finished in high-gloss black (satin aluminum may also be specified). Other features include 21-inch M aerodynamic wheels, M Sport brakes with callipers in Dark Blue Metallic, door sill strips bearing the BMW M badge, and a special welcome and goodbye animations complete with an M-specific dynamic light carpet.

Offering even greater dynamism and exclusivity is the M Sport Pro Package, which adds further sporting details and equipment to the M Sport Package. It includes a dark BMW M kidney grille, 21-inch M aerodynamic wheels and Black Exterior Contents, which include BMW kidney grille surround and darkened rear lights. With BMW Crystal Headlights specified, M Sport Pro Package adds Shadowline Lights and special darkened crystals.. The M Sport Package Professional also includes a black M rear spoiler, M steering wheel, and an M Sport braking system with black-painted calipers.

Cutting-edge technology meets skilled craftsmanship: BMW Individual Dual-Finish is a world first.

The new BMW Individual Dual-Finish paint concept is genuinely unique. In this complex process, a matte paint finish in the lower area of the vehicle is paired with a manually applied metallic finish in the upper section of the body. Together with the Coach Line – likewise drawn by hand – this creates a discreet but supremely elegant look.

More than any other aspect, the transition between the two paint finishes reveals the striking quality of this BMW innovation and the skilled craftsmanship of the employees who apply it. Metallic and matte paint differ significantly in their composition, but with BMW Individual Dual-Finish there is no noticeable transition point where the two finishes meet.

BMW Individual Dual-Finish paintwork represents the pinnacle of what is currently possible in painting techniques. Experts have spent two-and-a-half years developing this innovative technology, which can only be used at BMW Group Plant Dingolfing and is only available for the BMW 7 Series. More than 20 specially trained employees are involved in a complex process in which the car is prepared manually for each of the 12 steps in the painting process. Among the tasks they carry out are taping the car by hand and sanding down the body to prepare it for the manual painting process. These jobs alone account for nearly half of the work time. Each car ordered with a BMW Individual Dual-Finish will spend more than 75 hours – i.e. over three full days – in the paint shop. This is almost six times longer than for a conventional paint finish.

The reimagined interior features BMW Panoramic iDrive and the debut of a front passenger display – the BMW Passenger Display.

The integration of Neue Klasse technologies – in the form of the display and operating system BMW Panoramic iDrive with BMW Operating System X – opens up a new dimension in BMW-typical driver orientation and new possibilities when it comes to tailoring the design of the BMW 7 Series interior to personal preferences.

The new instrument panel provides the stage for the “floating” Central Display in free-cut design, which is fitted in an ideal ergonomic position next to the steering wheel.

Next to it is the new front-passenger display, another important and design-defining element. The BMW Passenger Display makes its debut in the new BMW 7 Series and is fitted as standard in every 7 Series model.

The BMW Panoramic Vision – with a projection surface extending across the full width of the windscreen, from A-pillar to A-pillar – and the new multifunction steering wheel also make a significant contribution to the cutting-edge interior of the new BMW 7 Series.

From private cinema lounge to mobile workstation, the upgraded BMW Theatre Screen sets new standards all over again.

One of the highlights of the options list for the new BMW 7 Series is the BMW Theatre Screen. Its 31.3-inch touchscreen with 8K resolution and optional Bowers & Wilkins Diamond Surround Sound System with Dolby Atmos support transforms the rear compartment of the new BMW 7 Series into an exclusive cinema lounge. The new integrated camera allows passengers to make Zoom video calls easily, as if in a mobile office. And an HDMI connection turns the BMW Theatre Screen into an expanded computer display.

Just deploying the BMW Theatre Screen is an experience. The process is accompanied by a sound animation – and the sunshades for the side windows, rear window, and the Panoramic Glass Sunroof are closed and the ambient lighting in the rear compartment is dimmed at the same time. Passengers can effortlessly adapt the positioning of the BMW Theatre Screen to their requirements. The updated BMW Touch Command digital control screens in the rear doors are used not only to move the screen forward and back with ease, but also to adjust the viewing angle. Adding the finishing touches to the BMW Theatre Screen experience is the immersive sound of the Bowers & Wilkins speakers and Dolby Atmos support.

Immersive light experience with new ambient light strip and new light elements.

The new lighting concept inside the BMW 7 Series greets the driver with a harmonious, immersive experience adapted to personal preferences. The welcome animation that unfolds outside the car continues seamlessly to the interior in a neatly composed overall choreography of illumination, sound elements and personalized settings.

An array of light elements generates soft, evenly spread, and diffuse illumination with a wrap-around effect; the sophisticated, modern design creating a pleasant and exclusive ambience inside the car.

An important part of the animation and a central element of the interior design is the new ambient light strip, which reaches across the full width of the cockpit. In daylight it illuminates with a delicate alabaster structure, whereas in darkness it produces a moderately dynamic light effect. The colour and brightness of the light respond to the time of day and – like all the light elements – can be adjusted to personal preferences via the My Modes Personal.

The second style-defining design feature in the new BMW 7 Series are the new light elements integrated seamlessly into the backs of the front seats at head-restraint height. These vertically arranged lights extend the immersive light mood elegantly into the rear compartment.

Finally, there is the optional Sky Lounge Panoramic Glass Sunroof. More than 40 LED lights illuminate a graphic structure extending throughout the interior. The pattern replicates elements of the quilting on the seat surfaces. The colour world of the light effects takes its cues from the activated My Modes, and can also be selected independently.

Speaker covers in the rear doors that are illuminated from the inside, new additional reading lights in the rear compartment and other illumination elements round off the lighting concept.

Bowers & Wilkins sound systems and Dolby Atmos support deliver a high level of listening pleasure. Acoustics have been enhanced.

The new BMW 7 Series is fitted with the Bowers & Wilkins Surround Sound System as standard. It features a seven-band equalizer and up to 18 speakers with attractive metal covers. Its amplifier output is up to 575 watts.

The optional Bowers & Wilkins Diamond Surround Sound System delivers genuinely high-end audio. Up to 36 speakers and an amplifier output of up to 1,925 watts perfectly showcase every sound and set the standard in the 7 Series’ segment. The fully active audio system brings a seven-band equalizer and seven carefully crafted sound profiles. Additional surround speakers are integrated into the head restraints of both the front seats and the two outer rear seats. And the sound system also has a 4D audio function, which uses exciters in the front and rear seat backrests to improve perception of bass frequencies, even at low volumes.

Audiophile drivers and passengers in vehicles specified with the Bowers & Wilkins Diamond Surround Sound System will be pleased to find their 7 Series now also offer a rich and varied audio experience in Dolby Atmos quality. Dolby Atmos creates a three-dimensional soundscape for compatible audio formats and allows sound objects to be moved around freely within the cabin. The new BMW 7 Series therefore provides a new and immersive audio experience when streaming films or music.

The further improved interior acoustics of the BMW 7 Series create the ideal environment in which to enjoy the ultimate in audio pleasure. As well as side windows with flush-fitting seals, standard-fit acoustic glazing, an elastic steering gear mounting fitted on the front axle subframe, an additional model-specific motor mount in the BMW i7 and tires containing internal foam absorbers that provide integrated soundproofing (depending on option or package chosen), the 7 Series also features exterior mirror caps that benefit from additional aeroacoustic optimization and improved door insulation.

High-quality materials, classic appointments, and innovative details maximize comfort. Owners can adapt the interior design to their own personal tastes.

The meticulous selection, crafting, and presentation of surfaces, textures and details are key to creating an interior that exudes quality and exclusivity. This devotion to detail can be seen in many different aspects of the new BMW 7 Series interior.

The instrument panel and centre console come as standard with Oak Mirror Finish Fine-Wood Trim with Grey Metallic Highlights. Optional alternatives include Limewood Open-Pored Wood Trim, BMW Individual Ash Flowing Grey Open-Pored Trim and, for the first time, Alcantara interior trim in coordinating interior colours. With this option, the trim strips for the centre console come in Piano Black. The optional M Carbon Trim brings a particularly sporting ambience to vehicles specified with the M Sport or M Sport Pro Packages.

The uncluttered design of the instrument panel continues into the door panel trim. Catching the eye here is the new control panel that groups together frequently used functions elegantly and practically. The controls for the seat backrest, forward/back position, and seat height adjustment are made from crystal glass, providing not only exceptional quality of workmanship for customers to enjoy but also superb look and feel.

BMW Glass controls can also be found in the newly designed centre console – for the start/stop button, gear selector lever, and volume control button. The integrated cup holder is illuminated, while the integrated smartphone tray offering inductive charging with up to 15 watts of power is trimmed in soft Alcantara and has a magnetic holder that keeps mobile phones securely in place. If the driver leaves their mobile phone behind in the smartphone tray, an alert in the goodbye screen reminds them.

New, fully electric slot-type air vents are integrated almost invisibly into the instrument panel – a design solution that feeds into the clean and uncluttered interior look overall. The airflow can be controlled intuitively and precisely via the Central Display.

Customers can choose from a host of appointments and colour combinations to bring a personal touch to the design of their car’s interior. All the elements of the interior are stylishly coordinated.

The new BMW 7 Series is equipped as standard with Merino Leather – available in Black, Mocha, Smoke White, or Tartufo with elaborate quilting. An Alcantara roofliner is also optionally available.

 The optional Merino Leather with Exclusive Contents, available in Black, Mocha, Smoke White, Tartufo, two-tone Caramel/Atlas Grey and new Adelaide Grey, takes the feeling of wellbeing on board the BMW 7 Series to another level. The Alcantara roofliner comes in Black when the leather shades Black, Mocha or Adelaide Grey are specified, while Smoke White,Tartufo and Caramel/Atlas Grey combine with a roofliner in Atlas Grey.

Exceptional quality and an extremely cozy atmosphere are promised by the Merino Leather/Cashmere Wool in the colour combinations Smoke White/Atlas Grey or Black/Dark Grey. The neatly coordinated colours contrast between the leather in the upper section of the seats and the cashmere-rich cloth in the lower section, plus elaborate quilting and fine perforation create a unique impression – both visually and tactily. Their intricate, symmetrically embroidered pattern makes these seats a beautifully eye-catching feature of the interior. The exclusive cashmere wool material combination is also available for the centre armrest and neck cushions. Smoke White/Atlas Grey equips an Alcantara roofliner in Atlas Grey, while Black/Dark Grey can be combined with an Alcantara roofliner in either Black or Ivory White.

First-class seating comfort: standard comfort seats and optional Executive Lounge for the rear compartment.

Standard specification for the BMW 7 Series includes multifunction seats with extensive electric adjustment, as well as seat heating, armrest heating and lumbar support for the driver and front passenger. The seat position can be adjusted easily using the newly designed control panels in the door trim and via the Central Display. The standard multifunction seats also come with active seat ventilation, while a massage function with nine programs and three levels of intensity can be optioned. The rear seats are adjusted using the BMW Touch Command digital control panels in the door trim.

Offering exceptional seating comfort, the Executive Lounge Seating comprises an integrated leg rest for the area behind the front-passenger seat and a quilted and heated centre armrest with high-quality glass insert and integrated, Alcantara-trimmed smartphone tray for wireless device charging. Coordinated adjustment of the angle of the backrest and backrest’s upper section, the forward/backward position of the seat, and the seat angle allows an extraordinarily comfortable reclining position with a torso angle of up to 43°.

The design principle for the leg rest is unique, with its calf support fixed directly to the seat surface without a gap. The front-passenger seat can be moved fully forward and its backrest tilted forward as far as it will go to enable the ideal seating position and legroom for the rear passenger behind it. The adjusting mechanism has been optimized to allow the driver to see in the passenger-side exterior mirror.

Ergonomic and intuitive steering wheels with a new design and new operating philosophy.

Three new steering wheel designs in up to three colours combine eye-catching design with excellent ergonomics and high-quality materials. The new steering wheel with slightly flattened design and vertical spoke is an integral element of the BMW Panoramic iDrive display and operating concept. The multifunction steering wheel with haptic feedback follows the shy-tech principle whereby the controls for the driver assistance functions – if fitted – are illuminated.

Updated automatic doors with Soft Close mechanism offer outstanding ease of use.

The optional automatic doors have been optimized for the updated BMW 7 Series. A button for opening and closing the doors is located in a new, more ergonomically optimal position on the inside of each door handle. A single touch of the newly designed handles set flush into the body is all that is required; the doors will open and close reliably even if the user is wearing gloves or the door handles are iced over. There is also a corresponding button on the inside of each door. A host of other options for using the doors are also available, e.g. the My BMW App, voice commands or the simplified menu structure of BMW Panoramic iDrive with BMW Operating System X.

The new Soft Close mechanism is particularly user friendly, closing the doors smoothly and underscoring the luxurious ambience of the new BMW 7 Series each time the customer gets in and out. An integral servo mode allows the doors to be opened and closed manually with little effort. Plus, the automatic doors now work using radar sensors. These are integrated almost out of sight in the side skirts, front end and rear of the car, and allow the doors to be opened and closed more quickly than was previously possible. The sensors also identify possible obstacles with a high level of precision, which makes the integral collision protection even more effective. The radar sensors detect not only obstacles near the doors but also road users approaching the car, which significantly lowers the risk of collision.

New digital interior mirror.

Another new feature available for the BMW 7 Series is the optional digital interior mirror, which enables the driver to use the conventional visual mirror or a digital mirror function, as they prefer or the situation demands. The digital variant uses a camera – integrated elegantly into the parcel shelf – that shows the view behind the car in the mirror. This technology is especially helpful when using the BMW Theatre Screen, for example. The digital interior mirror will be offered from November 2026.

BMW Panoramic iDrive featuring BMW Operating System X – complete driver orientation, BMW-style.

The visionary BMW Panoramic iDrive system represents the latest generation of the BMW display and operating concept. Centred on the interaction between user and car, it redefines vehicle operation, the display of information and driver orientation. By intelligently linking displays, controls, and software, it creates a fully integrated system that is intuitive, convenient and ergonomic to use and provides the driver with the relevant information at all times.

At the system’s heart is the BMW Panoramic Vision, which employs newly developed technology to project content across the entire width of the lower area of the windscreen. The content shown here is always visible and forms the visual basis of the entire display and operating concept. Driving-related information is displayed in a clearly structured form on the left-hand side in the driver’s field of vision, without restricting their view of the road ahead. The content in the central and right-hand areas of the display can be personalized and is visible to all passengers.

The BMW 3D Head Up Display integrated above the BMW Panoramic Vision projects selected content directly into the driver’s line of sight and purely for their benefit. This display enables highly precise spatial perception – with navigation instructions, for example, or information from the driver assistance systems. The content shown in the BMW 3D Head-Up Display and the BMW Panoramic Vision is perfectly coordinated, with the two complementing each other to create a consistent, clearly structured display experience.

The 17.9-inch Central Display in free-cut design is integrated into BMW Panoramic iDrive as another essential control element. It features sophisticated matrix backlight technology for brilliant graphics and excellent readability in all light conditions. The special free-cut design allows for optimal ergonomic positioning and combines with the improved menu structure featuring QuickSelect to ensure convenient, simple and intuitive touch control.

There is a menu on the Central Display containing widgets that can be moved to the BMW Panoramic Vision by drag and drop. Up to six widgets can be freely arranged in this way to enable quick access to frequently used functions. Further widget content and submenus can be displayed in the BMW Panoramic Vision using the newly developed multifunction steering wheel.

The multifunction steering wheel employs the shy-tech philosophy, meaning its controls are only illuminated when required. The controls for driving assistance and parking functions are located on the left side, while those for infotainment functions, such as phone calls or the media player, can be found on the right. These functions can be operated via a specially designed control panel that provides haptic feedback, allowing the driver to control key functions safely and accurately without taking their eyes off the road.

BMW Panoramic iDrive is underpinned by the BMW Operating System X software. This serves as an intelligent platform for the display and operating system and is designed explicitly for a software-defined vehicle (SDV) approach. The architecture is based on the Android Open Source Project (AOSP) and offers excellent update and upgrade capabilities. This means that the system stays up to date for a long time and allows the continuous addition of new functions and digital services. BMW Operating System X meticulously manages all interaction elements and ensures information is consistently presented in a context-sensitive manner that suits the situation at hand.

One of the system’s key features is its wide-ranging customizability. Content, widgets and displays are individually configurable, allowing them to be adapted to personal preferences. Users can select colours, display schemes and background images to create a personalized digital experience. They will also be able to set their own pictures as the background image for the Central Display using the My BMW App. The appearance of the user interface design colours across all displays automatically adjusts to the selected image. Drivers have a wealth of options for tailoring the user interface design as they wish in Personal mode, enabling even greater customization of displays, interactions, and vehicle-related settings. Further My Modes, such as SPORT, EFFICIENT and SILENT, add to the range of personal setups available to customers.

The BMW ID opens the door to the customizable driving experience with BMW Operating System X. Up to seven different users can sign in with their BMW ID, allowing them to enjoy every drive to the fullest with their individual settings. Before setting off, a message greeting the driver by name – together with their personal profile picture if desired – will automatically appear in the Central Display.

The interplay between the BMW Panoramic Vision, BMW 3D Head-Up Display, Central Display, and multifunction steering wheel – all controlled by BMW Operating System X – creates a consistent, clearly structured display and operating concept. Physical and digital controls combine to deliver a seamless user experience that is designed specifically for driver orientation and ergonomics. In the process, the “hands on the wheel, eyes on the road” principle is reinterpreted and elevated to a more advanced technological level.

BMW Intelligent Personal Assistant, enhanced by Amazon’s Alexa+ AI technology.

The multimodal operating logic of BMW Panoramic iDrive combines touch, haptic and voice-based interactions. The enhanced BMW Intelligent Personal Assistant plays a key role here, enabling numerous vehicle functions, navigation destination entry and media content to be controlled using natural language, without the need for defined voice commands.

The self-learning assistant turns the vehicle into an intelligent digital companion. The voice assistant can be summoned in the usual way with the prompt “Hey BMW” or the push of a button on the steering wheel’s right-hand control panel. The BMW Intelligent Personal Assistant can help to control the windows, air conditioning, seating comfort, phone calls, in-car entertainment and far more besides. It can also be used to call up a large number of function menus or operate certain apps.

The addition of Amazon’s Alexa+ AI technology to the BMW Intelligent Personal Assistant increases the range of functions even further. The integration of Amazon Alexa+ into the BMW Intelligent Personal Assistant marks a technological leap forward focused on adding value for the customer. The AI technology used is a large language model (LLM), a type of generative AI that “understands” language and is capable of formulating its own responses. This results in more dialogue-based verbal interaction, enabling intuitive and intelligent exchanges, access to external knowledge bases, cloud-based services and media content, as well as control of vehicle functions. Linking the BMW Intelligent Personal Assistant to an Amazon account allows the user to search for and stream music, listen to the latest news and access a wide range of other content effortlessly. Availability will be gradually expanded, starting with the German and US markets.

At the driver’s request, the BMW Intelligent Personal Assistant is also able to offer proactive suggestions based on usage patterns and other factors. BMW Operating System X further expands this intelligent capability by taking far more contexts into account, e.g. based on the driving situation, environmental analysis or interior sensing.

A highlight of the new BMW 7 Series interior: standard-fitted BMW Passenger Display takes entertainment for the front passenger to the next level.

The BMW Passenger Display, which is making its debut in the new BMW 7 Series and will be fitted as standard, is a first for the BMW brand. Together with the Central Display, it forms a defining element of the display and operating philosophy in the new BMW 7 Series. Measuring 14.6 inches, it offers the same sophisticated technology as the Central Display.

The BMW Passenger Display has been specifically designed to provide entertainment for the front passenger during the journey. The full HD display allows easy and intuitive multi-touch operation. The screen seems to merge seamlessly into the Central Display with free-cut design. It gives the front passenger full access to the wide range of BMW Entertainment options, including video streaming and TV programs, gaming, music and much more besides. Log-in with a BMW ID is not required. BMW Digital Premium includes the necessary data allowance and is available on all the car’s displays. An integrated shield function ensures the driver can stay focused on the task of driving at all times. The interior camera detects any driver distraction while on the move and automatically dims the display.

If there is no front passenger in the car, the BMW Passenger Display will automatically switch to a reduced mode and blend harmoniously into the other displays inside the BMW. Here, the display background is adjusted to suit the active My Mode and the ambient lighting.

Extensive upgrade for the unrivalled BMW Theatre Screen – 8K streaming, gaming, Zoom video calls.

The BMW 7 Series update also includes a far-reaching upgrade for the BMW Theatre Screen. The entire surface of the 31.3-inch 8K touchscreen, together with all its functions, can now be operated by touch. And the occupants in the rear can now also access the BMW video streaming platform and use numerous additional popular entertainment and information apps. The apps are easily downloaded via the BMW ConnectedDrive Store. A wide range of video games is also available via AirConsole.

The connectivity provided by BMW Digital Premium – 4 years of service are included as standard – is all that is required to download and use the apps. Devices such as headphones and game controllers can be paired via Bluetooth. There is also an HDMI port in the centre console e.g. for plugging in a TV streaming stick or laptop.

The BMW Theatre Screen additionally comes with a new built-in camera, making it simple to make video calls via Zoom from the rear seats.

Modern, powerful software and electronics architecture for future-proof vehicle functions.

The new BMW 7 Series benefits from the completely new E/E architecture developed for the Neue Klasse as the basis for a “software-defined vehicle” (SDV). This makes the vehicle more intelligent and efficient overall, with greater capabilities. The centralized high-performance computers together boast 20 times more processing power than the current generation of models. This means the vehicle is prepared for upcoming software and function updates, including interactive AI features. The zonal wiring harness architecture reduces harness weight by around 30 percent while saving around 2,000 feet of wiring. As well as enabling shorter, thinner wiring, it uses digital smart eFuses for intelligent power distribution and makes a significant contribution to improving the vehicle’s overall energy efficiency.

The new electronics architecture underpins a more advanced software architecture that will keep all future BMW models fully up to date via software updates. In view of the wealth of digital functions in a software-defined vehicle, it is crucial that functions can be continuously refined on stable software platforms instead of always having to be newly developed. That is what we have achieved with the new BMW model generation, starting with the Neue Klasse.

Top-class in-car entertainment – greatly enhanced entertainment offering, including apps from popular third-party providers.

BMW Operating System X offers customers more in-car entertainment options than ever before. The convenience of using the extensive app, video, and gaming portfolio – with unlimited data – provided with the BMW Digital Premium package is included for four years as standard. A single connection per car is all that’s required, and this is then available to enjoy entertainment offerings on the Central Display, BMW Passenger Display and BMW Theatre Screen.

Customers are also able to access the Video app (powered by TiVo™), which provides an ever-expanding range of content, such as news and live/on demand streaming platforms. Videos can be streamed on the Central Display, BMW Passenger Display and BMW Theatre Screen when the vehicle is stationary. This functionality remains available to use on the BMW Passenger Display and BMW Theatre Screen while on the move. By signing in with existing accounts, customers can resume movies or series from the exact point they left off at home.

The AirConsole app provided by BMW Operating System X offers great entertainment for all passengers – with world-famous classics that have been specially adapted for the in-car gaming experience, such as UNO® Car Party!. Hot Wheels: Xtreme Overdrive™ from Mattel is a new highlight in the extensive AirConsole gaming library. With AirConsole, players can use their smartphones as controllers, allowing all passengers to play with or against each other.

Customers can obtain further games and apps for in-car entertainment from the BMW ConnectedDrive Store. Selected games can now also be controlled with the Bluetooth controllers for standard games consoles. The BMW ConnectedDrive Store already features a total of over 60 apps worldwide. Categories include music & audio, entertainment, gaming, news, and travel & local – and the choice will continue to grow.

BMW Digital Premium: the flexible, complete package for entertainment, security functions and extended navigation features.

The BMW Digital Premium package includes the Security Assistant, which comprises a host of useful functions to give the customer greater peace of mind. Attempted thefts and parking bumps will trigger push notifications in the My BMW App, for instance. And in the event of an accident, the BMW Drive Recorder instantly makes exterior footage of what happened available in the car, and this footage can then be exported to a mobile phone. The anti-theft and parking collision recorder also makes automatic video recordings. The optional Remote Inside and Remote 3D View functions additionally allow customers to take a glance inside their car and check its immediate vicinity using the My BMW App.

In addition, BMW Digital Premium expands the range of navigation functions within BMW Maps. Additional real-time traffic information, satellite views, 3D building models and proactive tips assist with accurate and anticipatory route planning. Information on parking facilities and points of interest is also presented in greater detail. Precise and realistic visualisation of traffic lanes facilitates navigation guidance when dealing with complex road layouts in cities.

The data required for entertainment functions is included with BMW Digital Premium, meaning there is no need for customers to provide a data connection by using a smartphone as a hotspot or signing in to a Wi-Fi network. This connection can be used with the Central Display, BMW Passenger Display and BMW Theatre Screen. What’s more, the 5G-ready vehicle telematics system ensures the best possible streaming speed at all times. In the new BMW 7 Series, the features of BMW Digital Premium are included free of charge for four years. Once this period has expired, the package can be extended on a monthly or annual basis via the BMW ConnectedDrive Store. New features and services can be added over time to provide an always up-to-date, connected and future-ready digital user experience.

Effortless smartphone integration using Apple CarPlay and Android Auto as standard.

Wireless use of Apple CarPlay and Android Auto is also included as standard. Any available metadata for media titles or route guidance instructions that are active in the current mode is shown to the driver in the BMW Panoramic Vision and BMW 3D Head-Up Display in an intelligently presented form. The QuickSelect widgets continue to be available in the Central Display’s home screen, while the content projected from the smartphone is embedded alongside them so that it fits into the display’s shape. Once linked, the Apple CarPlay / Android Auto icon will be added to the menu bar, allowing the projected content to be displayed in full-screen mode.

The new BMW i7 60 xDrive.

The BMW i7 captures the range’s forward-looking premium character with particular flair and now offers an even more effortless drive. More comfortable throttle response, for example, allows even more sensitive control over this luxury sedan, which offers driving pleasure, passenger comfort and a luxurious ambience without compromise – and with zero local emissions. The BMW i7 comes with two sound-isolated electric motors. These provide compellingly instantaneous and virtually silent power delivery along with supreme traction and directional stability thanks to the standard all-wheel drive. The new driving sounds, sound effects and acoustic signals of BMW HypersonX add another layer to the all-encompassing experience in the BMW i7 60 xDrive.

The BMW i7 60 xDrive produces a combined maximum output of 536 hp and maximum system torque of 549 lb-ft. This allows the BMW i7 60 xDrive to accelerate to 100 km/h from standstill in about 4.8 seconds onto an electronically limited top speed of 240 km/h.

New high-voltage battery: improved range – partly thanks to the increase in usable energy content to as much as 115.5 kWh enabled by sixth-generation BMW eDrive cylindrical cells.

The high-voltage battery in the new all-electric BMW i7 now features the new cylindrical cell from the sixth generation of BMW eDrive technology, which made its debut in the BMW iX3 – the first representative of the Neue Klasse. Compared to the previous Gen5 prismatic cells, the volumetric energy density of the cylindrical cells is 20 percent higher. Combined with increased drive system efficiency, they are a key enabler of longer ranges and faster charging. As a result, the new BMW i7 60 xDrive is now able to offer customers an estimated range up to 560 km.

The updated i7 is fitted with a new high-voltage battery housing with the same external dimensions as before and with the Gen6 cylindrical cells integrated in a modular arrangement. This solution is unique within the BMW Group’s all-electric portfolio. The high voltage battery’s usable energy content has increased by more than ten percent to a maximum of 115.5 kWh (net).

Thanks to a variety of BMW EfficientDynamics measures, such as the use of silicon carbide semiconductor components for the power electronics (SiC inverters) and friction optimized wheel bearings, overall vehicle efficiency has also been increased by up to seven percent.

Electric motors based on the principle of an electrically excited synchronous motor.

Along with the new high-voltage battery with the latest Gen6 cylindrical cells and the overhauled charging technology, the updated BMW eDrive technology aboard the BMW i7 also comprises the highly integrated drive units at the front and rear axles, These have been optimized through the integration of an SiC inverter and bring together the electric motor, power electronics and transmission within a single, compact housing.

The electric motors in the BMW i7 work according to the principle of an electrically excited synchronous motor, where it is a precisely controllable electrical feed that sets the rotor in motion rather than fixed permanent magnets. This allows the use of critical rare earth metals (required for magnetic components) to be avoided altogether in the manufacture of the rotor.

Adaptive recuperation takes traffic lights into account and can automatically brake the car to a stop.

The BMW i7 boasts a sophisticated system of adaptive recuperation control with the ability to automatically decelerate to a standstill in response to vehicles in front or at traffic lights. This significantly improves driving comfort at near-stationary speeds. Adaptive recuperation generally allows the intensity of brake energy regeneration during overrun and braking to be automatically optimized for the traffic situation, as detected using data from the navigation system and the driver assistance systems’ sensors. When approaching a junction, for example, the level of recuperation can be increased (also possible if route guidance isn’t activated), thereby feeding energy back into the high-voltage battery while harnessing the deceleration effect.

On the open road, on the other hand, the coasting function can take over, allowing the car to “freewheel” with no drive power whenever the driver eases off the accelerator.

In addition to adaptive recuperation, the driver can also choose a high, medium or low brake energy regeneration setting for all driving situations. Driving position B automatically activates the highest recuperation setting, which also produces the distinctive one-pedal feeling. The range horizon clearly illustrates the impact of driving style on the high-voltage battery’s charge level.

The charging experience in the new BMW i7: user friendly, intelligent and efficient with a significantly increased charging rate and standard NACS charge port.

With its electric current strength of up to 630 amps and a significant increase in the maximum charging rate from 195 to 240 kW, the new BMW i7 can now be charged from 10 to 80 percent in just 29 minutes at certain fast charging stations.

Every electrified BMW i7 will be fitted as standard with an NACS charge port, enabling access to the nationwide Supercharger network, as well as adapters for charging at stations with other types of connectors.

Charging-optimized route planning and predictive thermal management for faster DC charging.

The BMW i7 features many innovations for convenient, fast charging on the go, such as charging-optimized routes planned according to individual criteria with automatic battery preparation for faster DC charging, or user-friendly charging stops with Shell Recharge and Plug & Charge integrated within the My BMW App for automatic authentication at charging stations.

The BMW i7 is able to store customised charging settings for multiple individual charging points. If the vehicle returns to a charging point, it will automatically apply the previous settings.

The BMW Maps navigation system calculates a charging-optimized route complete with charging stops if the entered destination is beyond the current range. The driver sets a preferred minimum charge level for when the vehicle reaches both charging points and the final destination, and determines which charging station operators to give preference to. With the help of AI, the system uses past charging cycles to, for example, ascertain the charging power that can realistically be expected, susceptibility to faults and the exact location data of individual charging stations – and then incorporates the optimal charging station into the route planning. To offer customers complete transparency, they are also given information on current occupancy, the number of charging points and connector types. The vehicle and My BMW App synchronize up-to-date information during the journey, allowing passengers to check the route and adapt it if necessary. The availability of places to eat and drink, play areas, restrooms, and shopping facilities near the charging station is also indicated.

Battery preparation preconditions the high-voltage battery to the ideal temperature prior to charging at a DC charging station, thereby increasing the charging rate as soon as the car is plugged in and shortening charging time. When navigating to a DC charging station using BMW Maps, the BMW i7 automatically adjusts the battery to the temperature required. Alternatively, customers are able to activate this function manually via the Central Display or My BMW App. The battery’s current temperature status and the time remaining for battery preparation can be checked at any time by going to Vehicle Status in the BMW i7 or via the My BMW App.

The new BMW 750e xDrive PHEV: coming in 2027.

The plug-in hybrid model, the BMW 750e xDrive, also offers a dynamic driving experience. In this model, the six cylinder in-line engine provides 308 hp and is paired with a 194-hp electric motor integrated into the transmission. This enables the hybrid system to achieve a combined output of 483 hp. Peak torque is 516 lb-ft. The new BMW 750e xDrive requires only about 4.8 seconds for the sprint to 100 km/h from rest. Top speed is electronically limited to 250 km/h, or 140 km/h when driving on all-electric power.

Production of the BMW 750e xDrive is expected to begin in the fourth quarter of 2026.

BMW Symbiotic Drive keeps the driver involved at all times in the interplay of human and artificial intelligence.

The advanced Level 2 driver assistance systems from BMW are designed down to the smallest detail for seamless interaction between assistance and human driving habits. The aim here is not the highest possible level of automation in every situation, but a safe driver assistance experience that offers maximum benefit and remains controllable at all times. As a result, the driver always stays involved in the interplay between human and artificial intelligence. When driver assistance is active, for instance, the driver can accelerate, steer and brake as required, without instantly deactivating the assistance system in the process. The clear operating logic and displays in BMW Panoramic iDrive ensure assisted driving is intuitive and controllable at all times, enabling the safe use of the highest SAE Level 2 automation. The symbiotic interaction between driver and vehicle can also be experienced with active safety functions that work unobtrusively in the background as silent companions, such as the Lane Keeping Assistant. The driver’s intention is determined based on steering behavior and eye tracking, meaning that the system only assists with warnings and steering inputs when the driver is unintentionally drifting out of their lane or an impending collision is detected.

Thanks to BMW Symbiotic Drive, active safety functions will only intervene when danger is detected if the driver is distracted or does not have the situation under control. Safety features include the Lane Keeping Assistant with active lane return, automatic evasion maneuvers within the car’s own lane, Active Blind Spot Detection and Side Collision Protection when there is a risk of a lateral collision, plus Frontal Cross-Traffic Alert with Brake Intervention when turning into a road or exiting a parking space. The Forward Collision Mitigation with Evasion Assistant is also effective in helping prevent frontal collisions using maximum braking power if necessary, and also now does so in response to wildlife crossing the road. Added to which, the exit warning function delays doors being opened, e.g. when there is a cyclist approaching.

Parking has never been so easy – with activation of the new standard Automatic Park Assistant directly from the steering wheel, AI-supported parking space detection and manoeuvre planning.

The standard Parking Assistant Professional package is capable of semi-automated parking, while the redesigned visualization of the surrounding area makes the selection of detected parking spaces even more intuitive. Automated parking maneuvers are carried out more swiftly and smoothly. Parking Assistant Professional provides a 360° all-round view with the option of switching between curb, 3D and car wash views. The Manoeuvre Assistant is able to record and then perform recurring maneuvers (covering a distance of up to 200 metres). Parking Assistant Professional also provides extensive options for carrying out parking and stored manoeuvres remotely from up to six metres away using the My BMW smartphone app. All driver and parking assistance functions can also be activated digitally from the BMW ConnectedDrive Store at a later stage.

Adaptive Chassis Control Professional with Integral Active Steering and active roll stabilisation for maximum ride comfort and handling precision.

The Adaptive Chassis Control Professional available as an option for selected models offers customers another way of maximising not just the ride comfort of the BMW 7 Series but also its agility and steering precision. This adds an active roll stabilization feature that uses a 48V electric motor positioned in the centre of the vehicle and active anti-roll bars to smooth out – exceptionally quickly and precisely – the lateral forces inducing body roll through dynamically taken corners. Adaptive Chassis Control Professional improves agility, directional accuracy and handling precision, and also enables highly dynamic steering response thanks to its ability to stabilise body roll more effectively. As a result, the driver enjoys extremely precise reactions from the steering and particularly fleet-footed performance. The potential for lateral acceleration and dynamic handling is also increased with Adaptive Chassis Control Professional, due to the optimum distribution of roll moment as a function of the driving state and the resulting balance between the contact forces at the front and rear wheels.

Active roll stabilization also increases comfort when driving in a straight line by decoupling the fixed connection between each axle’s wheels provided by a conventional anti-roll bar. As a result, suppression of body vibrations is also improved when driving straight ahead or at low levels of lateral acceleration: since the adaptive two-axle air suspension with self-levelling function maintains the full range of spring travel even when the vehicle is heavily laden, the addition of active roll stabilization makes it possible to activate a softer air spring setting and increase ride comfort. The amount of body roll caused by surface imperfections on one side of the vehicle is reduced thanks to the decoupled anti-roll bars. This has the effect of decreasing the lateral acceleration forces and the obtrusive side-to-side head movements they can cause.

As well as reducing rolling movements caused by bumps in the road on one side of the car, the Active Roll Comfort function fitted in the latest BMW 7 Series goes further still by actively adjusting the body height on the corresponding side of the vehicle at the same time.

The BMW Digital Key Plus: far more than just a key.

The BMW Digital Key Plus is becoming the preferred form of vehicle access. Here, smartphones and smartwatches from all leading manufacturers can be easily set up to work as a vehicle key. Ultra-wideband (UWB) and Bluetooth technology are used to enable the smartphone and vehicle to communicate with one another at close range. The UWB technology allows the user’s location to be pinpointed extremely precisely while also ensuring the highest possible level of vehicle access security (certified according to the Car Connectivity Consortium standard). Customers are able to share the digital key with others easily and securely using a messaging app, while setting individual roles and rights at the same time. It also enables the use of additional functions via the customer’s smartphone wallet, such as remote operation of the trunk lid.

A welcome sequence – featuring visual effects to accompany the customer as they move from the outside of the vehicle into its interior – begins when the customer approaches their car with the BMW Digital Key Plus. The welcome varies depending on the car’s specification. From approaching the car to pulling away in it, the driver can simply leave their smartphone in their pocket the entire time.

In addition to the BMW Digital Key Plus, the driver is also able to use the high-quality physical key to open and lock the vehicle at any time.

-30-

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

marc.belcourt@bmwgroup.ca                                               

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

jean-francois.taylor@bmwgroup.ca

Munich. In line with its sustainability strategy, the BMW Group is once again systematically leveraging product sustainability innovations in the new BMW 7 Series. This is evident, for example, in the use of a new battery cell technology and a higher percentage of secondary material in the wheel rims. These measures represent a targeted further development, applying proven sustainability approaches to another BMW model.

Sixth-generation (Gen6) battery cells in the new BMW i7: Measures to reduce CO₂e in core component.
Essential levers for reducing supply chain CO₂e emissions include increased use of secondary materials and renewable energies, in combination with selected product and process innovations.
Gen6 battery cells for the BMW i7’s high-voltage battery are manufactured exclusively using energy from renewable sources. The same applies to production of the necessary anode and cathode active material. Cell production also relies in part on secondary raw materials for the lithium, cobalt and nickel required. This reduces the overall supply chain CO₂e footprint of the Gen6 battery cell in the new BMW i7 60 xDrive by approximately 33 percent compared to the previous Gen5 cell used in the BMW i7 to date.

Aluminium wheels with high percentage of secondary raw materials.
From 2026, selected rim designs for the BMW i7 will be available with 70 percent secondary aluminium. Electrolysis of the remaining primary aluminium, as well as wheel rim production, is carried out in part using renewable energy. All components with a high percentage of secondary raw materials meet the BMW Group’s same strict quality standards, while also contributing to resource efficiency.

Enhanced efficiency during use phase.
With its EfficientDynamics technology package, the BMW Group optimises vehicle efficiency across all relevant subsystems during the use phase. This includes aerodynamics, lightweight construction, rolling resistance and overall energy management. EfficientDynamics has been used by the BMW Group across all drive technologies since 2007.

Production at BMW Group Plant Dingolfing.
All model variants of the new BMW 7 Series Sedan are produced at BMW Group Plant Dingolfing. The facility in Lower Bavaria, the Group’s primary plant for BMW luxury cars, increasingly relies on renewable energy for electricity and heating. 100 percent of its external electricity comes from renewable sources, some of which is also generated directly on site. In late 2025, an approximately 100,000-square-metre rooftop photovoltaic system with an output of almost 11 MWp was commissioned at the facility. In addition, a biomass heating plant went on-stream late last year to ensure that locally-produced heat is partially supplied from renewable energy sources.

In line with BMW Group’s sustainable development goals.
The BMW Group’s commitment to the Paris Climate Agreement and to reaching “net zero” no later than 2050 is an integral part of its holistic 360° approach to sustainability, which is anchored in its corporate strategy. The BMW Group has set itself ambitious science-based CO₂e targets for the coming years and intends to reduce its CO₂e emissions by a total of at least 40 million tonnes from 2019 levels by 2030.

Transparency through BMW Vehicle Footprint.
The BMW Group has published its vehicles’ Product Carbon Footprint, as validated by the German Technical Inspection Association (TÜV), in the so-called Vehicle Footprint for several years. This report is publicly available here for all drive trains of the new BMW 7 Series from the start of production and can also be accessed in the My BMW app. In this way, the BMW Group creates transparency around the percentage of secondary materials and CO₂e emissions throughout the vehicle’s lifecycle.

New York/Munich. An international jury of 98 motoring journalists has awarded the BMW iX3 not one but two titles. The first Neue Klasse model was named the 2026 “World Car of the Year”, beating out competitors across all powertrain categories. In addition, the BMW iX3 won the 2026 “World Electric Vehicle” accolade. During extensive test drives, the model impressed the jury with its outstanding performance and driving dynamics, as well as its standout technology features. For the BMW Group, this marks the tenth and eleventh title wins at the prestigious World Car Awards. Earlier, on 26 February, Oliver Zipse, Chairman of the Board of Management of BMW AG, was named “World Car Person of the Year” for 2026.   

The BMW iX3 is the first Neue Klasse model. It was presented at the IAA Mobility 2025. An instant success, it has established a new design language and set standards for driving dynamics and performance. An estimated range of up to 650 kilometres (EPA), battery charging at up to 400 kW and an energy consumption of just 17.9–15.1 kWh/100 km (WLTP) demonstrate the outstanding abilities of the new BMW iX3. The new BMW Panoramic iDrive brings innovation to the interior. The high-performance control unit Heart of Joy and BMW Dynamic Performance Control take driving pleasure to an entirely new level. Plenty of compelling reasons for the expert jury at the World Car Awards to declare the BMW iX3 the 2026 “World Car of the Year” – and thus the standout new vehicle on the international automotive markets – following extensive test drives. On top of that, the model won the 2026 “World Electric Vehicle” title. The awards were announced at the 2026 New York International Auto Show (1–12 April 2026).

The success of the BMW iX3 is based on the independent assessment of 98 journalists from 33 countries. They gave their detailed evaluations after test driving the various vehicles involved in the competition. The organisers of the World Car Awards collected and documented this data, which formed the basis for the final verdict. The BMW iX3 beat out 57 high-class contenders to take the “World Car of the Year” title. A total of 43 vehicles were in the running for the title of “World Electric Vehicle”.

Mike Reichelt, Head of Neue Klasse BMW, says: “We are happy with this fantastic accolade for the BMW iX3, the first representative of our Neue Klasse. The BMW iX3 marks the beginning of a new era at BMW – in terms of design language, range, charging capacity as well as driver assistance – and BMW Panoramic iDrive. Above all, the BMW iX3 represents the next generation of Sheer Driving Pleasure powered by the Heart of Joy. The innovations from the Neue Klasse will benefit our entire product portfolio.”

The BMW iX3 represents the technological quantum leap of the Neue Klasse.
As the first Neue Klasse model, the BMW iX3 brings a new era of driving pleasure to the road. The completely new design language of the fully electric Sports Activity Vehicle (SAV) makes for a distinctive appearance. The interior is defined by the new BMW Panoramic iDrive infotainment system. It is based on BMW Operating System X, which ensures excellent update and upgrade capability as well as context-sensitive, situationally aware control of all display and operating elements. The BMW Panoramic iDrive combines four key elements to form a unique display and operating system. The BMW Panoramic Vision is a newly developed information projection from A-pillar to A-pillar in the lower part of the windscreen with permanently visible, clearly structured information displays. It is complemented by the 17.9-inch, Free-Cut Design Central Display with high-resolution matrix backlight technology for intuitive touch control. The other two elements are the optional BMW 3D Head-Up Display and the multifunction steering wheel with Shy Tech controls.

The BMW iX3 50 xDrive is powered by two electric motors that together deliver 463 hp and 476 lb-ft of torque. It accelerates from zero to 100 km/h in 4.9 seconds and has a top speed of 210 km/h. At the heart of the new electronics and software architecture are four superbrain high-performance computers. Each is assigned a core function in the BMW iX3. The Heart of Joy manages driving dynamics, with additional computers controlling automated driving and parking, infotainment and essential and comfort functions. These superbrains offer up to 20 times higher computing power compared to previous BMW models. The Heart of Joy and the BMW Dynamic Performance Control software developed in-house deliver a confident and precise driving experience, perfect traction, efficient recuperation and – thanks to precise control of the electric motors – the smoothest stopping process in BMW history.

The sixth-generation BMW eDrive technology comprises a new drive with a fundamentally new high-voltage battery concept and 800-volt technology. It enables significantly longer ranges, faster charging at up to 400 kW and support for bidirectional charging functions. The high-voltage battery in the BMW iX3 50 xDrive now provides 108.7 kWh of usable energy, enabling a range of up to 650 kilometres on the EPA cycle. At a DC fast charger, energy for up to 372 kilometres of range¹ can be added to the battery in 10 minutes.

Oliver Zipse named “World Car Person of the Year”.

The development of the Neue Klasse is inextricably linked to Oliver Zipse. As Chairman of the Board of Management of BMW AG from 2019, he guided the company through a period of profound changes and strategic transformation. This is when the groundwork was laid for the Neue Klasse models, marking the extraordinary transformation of the BMW brand. The jury explained: “Under his leadership, BMW has pursued a technology-open approach to electrification, digitalisation and sustainability, while maintaining a strong focus on brand identity and profitability. Zipse’s steady, engineering-led leadership has helped shape BMW’s direction in a rapidly evolving global automotive landscape.”

The jury members provide more than 413 million readers with information about automobiles.
The World Car Awards are presented annually, based on the verdicts of an international jury. The awards were created in 2003 to recognise outstanding innovations and new products from around the world. Over more than 20 years, they have firmly established themselves as a complement to national and regional awards. The jury members’ test results help more than 413 million readers worldwide with their purchasing decisions, making the award one of the most coveted accolades in the international automotive industry.

Vehicles eligible for “World Car of the Year” must be produced in volumes of at least 10,000 units/year. They must also be priced below the luxury-car level in their primary markets. Models eligible for “World Electric Vehicle” must be produced in volumes of at least 5,000 units/year. Another requirement is that a vehicle must have been on sale in at least two major markets – China, Europe, India, Japan, Korea, Latin America, USA – on at least two separate continents within the period 1 January 2025 to 30 March 2026. In addition to the “World Car of the Year” and “World Electric Vehicle” titles, this year’s event features awards in a further four categories.

Tenth and eleventh World Car Award wins for the BMW Group.
Prior to this year, the BMW Group had already won nine titles at the World Car Awards since the event was launched. The BMW 3 Series win of the “World Car of the Year” award in 2006 was a particular highlight. The two titles won by the Bavarian premium carmaker in 2026 see the new BMW iX3 add to the latest string of awards won by BMW models. Other recent events where the first Neue Klasse model scored successes were the “Best Cars” awards of German “auto motor und sport” magazine and the “Car of the Year Awards 2026” of British “What Car?” magazine. In addition, the BMW iX3 was named “Car of the Year” in several other countries and received the “Golden Steering Wheel” award for “Best Innovation” from “Auto Bild” and “Bild am Sonntag,” both published by Axel Springer Verlag (Germany).

Richmond Hill, ON.  The BMW 3 Series is the essence of the BMW brand. For five decades, this icon has stood for sporty driving pleasure, unmistakably attractive design and consistent progress. A legacy to which every generation of the BMW 3 Series is committed. The new, fully electric BMW i3 enhances the familiar character of the BMW 3 Series with additional, unique features. 

As the next model in the Neue Klasse, it represents a technological quantum leap into a new era. The first battery-electric BMW 3 Series launches as the BMW i3 50 xDrive, which has an electric motor on both the front and rear axles. The combined system power output is 463 hp[1] while maximum torque is 476 ft-lb. The highly efficient sixth-generation BMW eDrive technology, together with the new BMW Panoramic iDrive and Heart of Joy, delivers driving pleasure on a level never experienced before. With BMW Symbiotic Drive, the assisted driving experience is also entering a new era. The BMW i3 also stands for a modern interpretation of the hallmark design features of a BMW Sedan.

As a representative of the new design language, the new BMW i3 is immediately recognizable as a BMW 3 Series – assured, dynamic, and intelligent. The hallmark BMW sporty silhouette proportions are reflected in the new 2.5-box design. Notable features are the long wheelbase, the greenhouse that slopes towards the rear and the short overhangs. The four-eyed face is familiar, yet still new. The BMW grille and twin headlights merge into an innovative light signature, creating a powerful and expressive unit. The rear end, featuring horizontal rear lights, further highlights precision and technological progress. The boldly flared wheel arches emphasise the sporty, wide stance of the new BMW i3.

Sportiness and driving pleasure are invariably embedded in the DNA of the BMW 3 Series. The new BMW i3 maximizes the capabilities of the all-new EV architecture, offering impressively precise, effortless, and assured handling. The Heart of Joy high-performance computer shapes the BMW i3 driving experience, with responses that are ten times faster than in previous systems. Together with three other high-performance supercomputers, the Heart of Joy forms the centrepiece of the new software and electronics architecture.

The new BMW i3 stands out for its excellent suitability for long journeys. Its estimated range is up to 700 kilometres (according to preliminary BMW AG tests based on the EPA’s test procedure standards). DC charging capacities of up to 400 kW also drastically reduce charging times. Sixth-generation BMW eDrive technology provides the prerequisites for this rapid progress. It comprises highly efficient electric motors, 800-volt technology, and new high-voltage batteries with new cylindrical cells. The cell-to-pack design enables high energy densities at pack level and a flatter high-voltage battery. The BMW i3 also features the bidirectional charging functions Vehicle-to-Load, Vehicle-to-Home and, at a later stage in Canada, Vehicle-to-Grid charging functions.

The BMW i3 will be manufactured at the BMW Group plant in Munich, which is the home plant of BMW. The plant in Milbertshofen, in the north of Munich, has been producing premium vehicles for more than a hundred years. Over the last four years, the plant has seen significant modernization: Alongside a new body shop, a cutting-edge vehicle assembly area and logistics space has been constructed. The new buildings are in their final stages of expansion. Production of the new BMW i3 for the Canadian market will start at the end of 2026 and deliveries are expected in the first half of 2027.

Design. The core of the brand reinterpreted: modern, timeless, and unmistakeable.

In line with BMW's new design language that debuted with the iX3, the i3 embodies a contemporary take on the distinctive design elements synonymous with the BMW brand. At the same time, the BMW i3 combines future-oriented dynamics with the hallmark proportions of a sporty BMW sedan. The DNA of the BMW 3 Series, which has been successful for decades, is immediately apparent in its modern 2.5-box design.

Precise lines and striking surfaces characterize the clear, reduced external appearance of the BMW i3. The modern interior has a sporty and inviting design. Advanced digitalization shapes the user experience just as fundamentally as the hallmark BMW driver orientation.

2.5-box design with distinctive surfaces, long wheelbase and short overhangs.

The outline of the new BMW i3 maintains the classic, sporty proportions typical of BMW. With a modern 2.5-box design, the i3 is unmistakably identifiable as a BMW. 

The appearance is defined by the long wheelbase, the striking surfaces, and the short overhangs. The look of the design is both modern and dynamic. Short overhangs and powerfully shaped wheel arches emphasize the sporty stance. A distinctive design feature is the greenhouse, set back from the main structure. In combination with the flared wheel arches, this creates a powerfully athletic shoulder surface. The precise character line, positioned low on the body surface, brings the BMW i3's visual centre of gravity closer to the road. 

Concealed window seals ensure a direct, harmonious transition between the glass surfaces and the bodywork. When the BMW Digital Key Plus or physical key fob are near, the flush-mounted door handles automatically extend. 

Familiar, yet new: The front of the BMW 3 Series – a symbiosis of geometry and light.

The front end of the new BMW i3 presents the face of the Neue Klasse in a distinctive, modern form. The iconic BMW grille and twin headlights seamlessly integrate with the front sensors, creating a unified visual element that exemplifies the harmony of geometry and light. With meticulous precision, they effectively highlight the broad design of the vehicle. 

The light signature, arranged horizontally, spans nearly the whole front. Two daytime driving lights on the left and right with integrated turn indicator function create a new, modern look for the hallmark BMW four-eye face. The optional BMW Iconic Exterior Illumination further enhances the visual depth effect of the BMW grille. Precise contour lighting emphasizes the attractive look.

Occupying its spot in the "valley" of the sculptured hood, the redesigned BMW roundel sits above the grille. The front is dynamically inclined towards the road in a shark-nose design, thus emphasizing the overall sporty character.

BMW Iconic Exterior Illumination for customizable lighting effects.

The new BMW i3 comes to life with its light animation as soon as the driver approaches the vehicle. The Welcome Light Animation begins on the exterior of the vehicle and continues in the interior. The Welcome and Goodbye Animations vary depending on the equipment level. The optional BMW Iconic Exterior Illumination offers three impressive lighting animations. Balanced, Relaxed and Excited are available. Customers can individualise the Welcome Light Animation of their BMW i3 to their personal taste.

Powerful rear, horizontal light signature.

Similar to the front of the vehicle, the rear of the new BMW i3 features a contemporary and dynamic design language. The athletic shoulders with strongly inset greenhouse are a characteristic feature of the rear end. The prominently flared wheel arches emphasize the width of the sedan and its broad stance on the road. Located at the lower rear, a diffuser element emphasises the dynamic qualities of the BMW i3.

Strongly horizontally aligned rear lights feature a new three-dimensional light signature and extend far into the prominent shoulders. Two light elements per side reinterpret the familiar L-shaped BMW rear lights in a new, abstract form. At the same time, they underscore the width and the distinctive character of the BMW i3. The BMW roundel is again located in the "valley" between the rear lights. 

Expressive: New Le Castellet Blue metallic paint finish. 

A total of eleven different exterior colours will be available at the market launch of the new BMW i3. The new metallic colour Le Castellet Blue is exclusive to the range. Solid, frozen, and metallic finishes are also available. 

Interior: An inviting experience space – driver-oriented, digital, and modern. 

The interior of the BMW i3 brings the design language of the Neue Klasse to life with clear intensity. The interior design is dynamic, airy, and modern and stands for optimal driver orientation, redesigned user interaction, and a harmonious interplay of geometry, light, and sound. Digital and real content merge through the coordinated design of the ambient light and the graphics on the central display and the BMW Panoramic Vision.

The Free-Cut Design Central Display is angled slightly towards the driver. The lines of the instrument panel flow horizontally on both sides into the dynamically designed door panels. This creates an enveloping wrap-around effect for the passengers, which continues throughout the interior. The standard Panoramic Roof with Climate Glass, in combination with the large window areas, creates a feeling of space flooded with light.

Driver orientation: Precise and intuitive.

The BMW Panoramic Vision and the optional BMW 3D Head-Up Display project driving-relevant information directly into the driver's line of sight. This eliminates the need for cockpit displays behind the steering wheel, which is now completely redesigned. For the first time in a BMW 3 Series, it has a centre spoke in the upper section. In addition to distinctive thumb rests for improved ergonomics, it has multifunction buttons for intuitive operation. This follows the hallmark BMW principle of "Hands on the Wheel, Eyes on the Road". An M Steering Wheel with a flattened, dynamic design and spokes at the four and eight o'clock positions will also be available.

The Free-Cut Design Central Display equipped with matrix backlight technology is also positioned right next to the steering wheel, angled towards the driver for even more direct driver orientation.

The BMW i3 offers customers comprehensive options for personalization in the areas of lighting, sound, displays and drives via My Modes. 

Multifunction Seats. 

The new BMW i3 comes with sporty and elegant seats that provide a high level of comfort and secure lateral support. Multifunction Seats are available as an option.

The BMW i3 features electrically operated door latches front and rear. The centre console between the driver and passenger seats includes a storage area with inductive charging function, the gear selector, and physical buttons for parking brake and hazard warning lights. 

Choice of numerous interior designs. 

The BMW i3 features precisely coordinated interior designs with its selection of materials and hues. The standard Veganza upholstery is available in Agave Green, Digital White, Castanea, and Black. Black Merino Leather from BMW Individual can also be optioned.

Sporty style with the M Sport Package. 

The M Sport Package is available as an option for the new BMW i3. Among other things, it includes the M Aerodynamics Package, Dark Blue M Sport Brakes, a Sport Steering Wheel, and exterior mirror projection with M logo.

Display and operating system, digital user experience. Modern digital technology meets hallmark BMW driver orientation.

For decades, BMW vehicles have been regarded as leaders in intuitive operation and exceptional ergonomics. This also applies to the latest BMW Panoramic iDrive display and operating system with BMW Operating System X in the new BMW i3. The entire system adheres to one principle: the right information, in the right place, at the right time. It is controlled by ergonomically optimized analog and digital control elements. Many of the BMW i3's innovations in the area of display and control technology are protected by patent applications.

BMW Panoramic Vision: Focus on driver orientation.

At the heart of the display and operating system is the BMW Panoramic Vision. This is a newly developed type of display in which information is projected onto a specially coated area in the lower part of the windscreen that stretches from A-pillar to A-pillar. The content shown in this area is always visible and forms the visual basis of the entire display and operating concept. Key driving information is displayed on the left-hand side, clearly structured and in the driver’s line of sight, without restricting their view of the road ahead. The contents shown in the central and right-hand areas of the display can be personalized and are visible to all occupants.

BMW 3D Head-Up Display: Animations enable spatial perception.

The optional BMW 3D Head-Up Display integrated above the BMW Panoramic Vision projects selected content directly into the driver’s line of sight for their exclusive benefit. This display enables particularly precise spatial perception – for example in the case of navigation instructions, or information from the driver assistance system. The contents of the BMW 3D Head-Up Display and the BMW Panoramic Vision are perfectly coordinated and complement each other, for a consistent, clearly structured display experience.

Free-Cut Design Central Display. 

The 17.9-inch Central Display in Free-Cut Design is integrated into the BMW Panoramic iDrive as a further essential control element. It features advanced matrix backlight technology with a resolution of 3,340 x 1,440 pixels, for a brilliant display that is easy to read in all lighting conditions. The specific shape in the Free-Cut Design allows for ergonomically optimal positioning, and thanks to advanced menu structure with QuickSelect, it offers comfortable, simple and intuitive operation via touch. There is a menu on the Central Display containing widgets that can be moved to the BMW Panoramic Vision by drag and drop. Up to six widgets can be freely arranged in this way to enable quick access to frequently used functions. Using the multifunction steering wheel, further contents and submenus of the widgets can be displayed in the BMW Panoramic Vision.

New multifunction steering wheel with Shy Tech operating elements. 

The multifunction steering wheel employs the Shy Tech philosophy, meaning buttons are only illuminated when the corresponding functions are available. The controls for driving assistance and parking functions are located on the left side, while controls for infotainment functions such as telephone or media player are on the right. These functions can be operated via a special control panel that provides haptic feedback. This enables drivers to control key functions safely and accurately without needing to take their eyes off the road. The keys’ logical arrangement supports intuitive use and contributes significantly to the overall ergonomic design of the system.

Customizability as a key feature of the system. 

Contents, widgets and displays are individually configurable, allowing them to be adapted to personal preferences. Users can select colours, display schemes, and background images to create a personalized digital experience. There is a wealth of options enabling users to customise the user interface design in Personal Mode in line with their own preferences, enabling advanced individualization of displays, interactions and vehicle-related settings. Further My Modes such as Sport, Efficient and Silent add to the range of personal setups available to customers. 

The BMW ID opens the door to the customizable driving experience with BMW Panoramic iDrive. Up to seven different individuals can sign in to the vehicle with their BMW ID, allowing them to enjoy every drive to the fullest with their individual settings. The personalization process begins with initial registration in the vehicle, which is done by scanning a QR code in the Central Display using a smartphone. The personal BMW ID is then added to the car and the user is guided through the main steps of initial setup, which can also be started prior to vehicle handover via the My BMW App if desired. At the same time, the vehicle is automatically stored in the My BMW App along with the corresponding profile. All personal vehicle settings, such as the configuration of the BMW Panoramic Vision, media favorites, recent destinations, seat settings with entry and exit configuration, and much more, are now automatically available for every journey provided the profile has been linked to a BMW Digital Key Plus or physical key. Before setting off, a message greeting the customer by name will automatically appear in the Central Display – along with their personal profile picture, if desired.

The BMW Intelligent Personal Assistant.

The multimodal operating logic of BMW Panoramic iDrive combines touch, haptic and voice-based interactions. A key role is played by the BMW Intelligent Personal Assistant, the operating concept in the new BMW i3. It enables the control of numerous vehicle functions, navigation destinations and media contents using natural language, without the need for defined voice commands. The self-learning voice assistant can be activated in the usual way with the prompt “Hey BMW” or by pressing a button on the steering wheel’s right-hand control panel. Following initial setup, the BMW Intelligent Personal Assistant is positioned in the centre of the BMW Panoramic Vision by default and is always able to react appropriately to the specific context. If desired, the BMW Intelligent Personal Assistant can make proactive suggestions based on usage behavior and more. This intelligence is further enhanced by the BMW Operating System X, which considers significantly more contexts, such as driving situations, environmental analysis, and interior recognition.

The AI technology used is a Large Language Model (LLM), a generative AI that understands language and is capable of formulating its own responses. This makes for more dialogue-oriented voice interactions; it enables intuitive and intelligent exchanges and supports access to external knowledge bases, cloud-based services and media contents as well as the control of vehicle functions. Linking the BMW Intelligent Personal Assistant to an Amazon account allows the user to search for and stream music, access the latest news, and use a wide range of other content with ease.

The interplay between BMW Panoramic Vision, optional BMW 3D Head-Up Display, Central Display, and multifunction steering wheel – controlled by BMW Operating System X – creates a consistent, clearly structured display and operating concept. Physical and digital operating elements combine to create a unified user experience that is consistently designed with driver orientation and ergonomics in mind.

The BMW Digital Key Plus becomes the preferred vehicle key. 

This means that smartphones and smartwatches from all leading manufacturers (incl. Apple, Samsung, Google) can be easily set up to work as a vehicle key. Ultra-wideband (UWB) and Bluetooth technology are used to enable smartphone and vehicle to communicate with one another at close range. The UWB technology allows the user’s location to be pinpointed extremely precisely while also ensuring the highest possible vehicle access security (certified according to the Car Connectivity Consortium’s standard).

The BMW Digital Key Plus has further benefits to offer in addition to highly convenient vehicle access. Customers can share the digital key with others easily and securely using a messaging app, while defining individual roles and rights at the same time. It also enables the use of additional functions via the smartphone wallet, such as remote operation of the trunk lid.

BMW Operating System X with high update and upgrade capability.

The BMW Panoramic iDrive software is based on BMW Operating System X. It serves as an intelligent platform for the display and operating system and is consistently designed for a software-defined vehicle approach. The architecture is based on the Android Open-Source Project (AOSP) and offers a high level of update and upgrade capability. As a result, the system remains up-to-date in the long term and can be continuously expanded with new functions and digital services. The BMW Operating System X meticulously manages all aspects of interaction and guarantees that information is consistently presented in a context-sensitive manner aligned with the situation.

Superbrain high-performance computers and new architecture. Compute faster and update more flexibly.

At the heart of the new architecture are four superbrain high-performance computers. Each is assigned a core function in the new BMW i3: The Heart of Joy primarily manages driving dynamics, while separate computers are dedicated to automated driving and parking, infotainment, and essential and comfort functions like vehicle access and climate control. They offer up to 20 times higher computing power compared to previous BMW models.

Electronics in four zones: More efficiency, less weight. 

The four-zone electrical architecture reduces the complexity of the cable harnesses. In addition, the new BMW i3 uses Smart eFuses instead of classic fuses. This intelligent and flexible power protection combined with the zonal architecture enables shorter and thinner cables, saves weight, reduces energy consumption thanks to intelligent power distribution and increases overall vehicle efficiency. 

Over-the-air updates allow for continuous improvements. 

The new BMW i3 will continue to receive new functions, optimized performance, or AI-supported features via software updates long after purchase. With its superbrains, zonal electronics architecture and smart software, the new BMW i3 combines classic driving pleasure with digital intelligence, creating a unique symbiosis between human and machine. Future BMW models will feature an increasing number of electronics and software architecture developed for the Neue Klasse.

Driving experience.  Heart of Joy and BMW Symbiotic Drive for a new dimension of driving pleasure and the joy of assisted driving.

The new BMW i3 brings sportiness, precise handling, and long-distance comfort into the age of the Neue Klasse and make full use of previously unattainable potentials of electromobility. The Heart of Joy defines the brand-new driving experience – delivering greater accuracy, improved assurance, and heightened agility. In combination with the advanced suspension technology of the BMW i3, this creates a completely new dimension of driving pleasure. Multiple driving and parking assistance systems, which operate in synergy and securely with the driver while maintaining the unique BMW character, provide increased safety and convenience for everyday driving.

Heart of Joy: Ten times faster than previous systems. 

As one of four superbrains, the Heart of Joy, together with the BMW Dynamic Performance Control driving stack, forms the high-performance control unit of the BMW i3. Control systems in vehicles have a long tradition at BMW. It began back in 1979 with the first use of an Anti-lock Braking System (ABS) in the BMW 7 Series. 

The Heart of Joy controls drive, brakes, some steering functions, and recuperation. It works at a new level and responds ten times faster than previous systems. The result is exceptionally effortless and assured handling. This allows the BMW i3 to navigate corners precisely and with a light touch for maximum accuracy. The Heart of Joy reduces the number of necessary control interventions. The resulting cornering behavior is more consistent and predictable, which contributes to an even greater feeling of safety.

Soft-Stop: The smoothest stopping process in BMW history.

The electric motors' precise control ensures the new BMW i3 decelerates smoothly without any jerks or braking noise. Soft-Stop ensures an unparalleled stopping process. 

In everyday driving, the recuperation brake takes over almost all braking operations in the BMW i3. The conventional brakes are only used during very sporty driving or emergency braking.

Suspension: Sporty and comfortable. Optional Adaptive M Suspension.

The new BMW i3 is distinguished by its hallmark high driving dynamics paired with long-distance comfort. It takes advantage of the architecture, which is uniformly designed for electric mobility. The new, flat high-voltage battery enables a low centre of gravity. As standard, the BMW i3 has a suspension with stroke-dependent shock absorbers. In addition to the two-joint spring strut front axle, it features a new five-link rear axle. Front and rear anti-roll bars with highly preloaded bearings are used for even more dynamic handling. Adaptive M Suspension will also be available on the i3.

BMW Symbiotic Drive ensures seamless interaction between the driver and the driver assistance systems. 

The optional Level 2+ driver assistance systems in the BMW i3 are designed for seamless interaction between assistance and driver inputs. The aim is not attaining the highest possible level of automation in every situation, but a safe driver assistance experience that offers maximum benefit and is always controllable. As a result, the driver always remains involved in an interplay of human and artificial intelligence. This allows acceleration, steering, or braking even when driver assistance is engaged, without instantly causing a deactivation of the assistance system. The clear operating logic and displays in the BMW Panoramic iDrive ensure that assisted driving behavior is intuitive and can be influenced at any time. The symbiotic interplay of driver and vehicle can also be experienced with active safety functions such as Lane Departure Warning. The driver's intent is inferred from steering inputs and the direction of vision, so that the system assists with warning and steering intervention only when the driver unintentionally drifts off his own lane or an impending collision is detected.

Drive and battery. Technological quantum leap: Sixth-generation electric drive with round cell high-voltage battery.

The sixth generation of BMW eDrive technology comprises a new drive with a fundamentally new high-voltage battery concept and 800-volt technology. The new development called Gen6 offers significantly longer ranges, even faster charging, up to 400 kW DC charging capacity and bidirectional charging functionality.

In addition to advanced, highly efficient electric motors, it includes fundamentally new high-voltage batteries with cylindrical cells. Compared to Gen5, the range is increased by 30 percent. The new BMW i3 has a projected range of up to 700 kilometres (estimated range according to preliminary BMW AG tests based on the EPA’s test procedure standards) while charging speeds are 30 percent faster. 

The new cylindrical cells used in the high-voltage battery have a diameter of 46 millimetres and a height of 95 millimetres. They have a 20 percent increase in volumetric energy density compared to the prismatic cells used in Gen5. 

Cell-to-pack design enables high energy density at pack level. 

The cells are integrated directly into the high-voltage battery without modular construction or structural elements. This cell-to-pack design enables high energy densities at pack level and saves weight and costs. 

In addition, the combination of cell design and cell-to-pack construction paves the way for the flat design of the Gen6 high-voltage battery. This is an in-house development and – starting with the cell and ending with integration into the vehicle – the result of BMW’s expertise in battery technology built up since 2008.

Pack-to-open-body construction allows for flat design. 

Thanks to the pack-to-open body concept, the battery housing in the new BMW i3 also functions as a structural component. The chassis has an open floor, which is closed by installing the high-voltage battery. The housing cover thus assumes the function of the vehicle underbody. 

The omission of this usual underbody saves weight and, combined with the high-voltage battery design, paves the way for the flat and aerodynamically efficient design of the BMW i3. Another advantage: The torsional rigidity of the body also benefits from the pack-to-open-body construction, which has a positive effect on driving dynamics. 

Energy Master: The highly intelligent control centre. 

The electrical and electronic components for the high-voltage battery can be found in the Energy Master positioned on top of the high-voltage battery. The Energy Master, developed in-house by BMW, provides electricity to the electric motors and the vehicle electrical system. It is also the interface for all data from the high-voltage battery. It ensures intelligent, efficient, and safe battery operation.

Two highly efficient electric motors with EESM and ASM technology.

The BMW i3 50 xDrive has an electric motor on the front and rear axles. Together, they provide a system output of 463 hp and 476 lb-ft of torque.

An electrically excited synchronous motor (EESM) designed for the 800-volt architecture is integrated into the rear axle, the primary drive axle. This EESM forms the centrepiece of the Gen6 drive technology of the Neue Klasse. It is based on a stator, which generates a rotating magnetic field by means of three-phase alternating current, and a rotor, which has electrically excited electromagnets. This design makes the EESM fundamentally different from motors with permanent magnets, as the magnetic field in the rotor can be flexibly regulated. This ability makes it possible to reduce the magnetic field at low load and thus avoid losses. On the other hand, particularly strong magnetic fields can be generated under high load. This results in high torque and constant power output up to maximum motor speed.

The entire system is controlled by an inverter, which converts the direct current of the battery into the required alternating current and at the same time ensures that the rotor is excited as well as all control and monitoring processes. As a result, EESM is always operated at optimum efficiency. Its technology distinctly sets it apart as a unique selling point in the competitive landscape. Its efficiency and performance development are among its most important advantages.

The EESM in the BMW i3 50 xDrive is supplemented by an asynchronous motor (ASM) on the front axle. The ASM works on the induction principle and is a compact and lightweight addition to the EESM. The ASM differs fundamentally in its rotor design: Instead of magnets or electrical excitation, the rotor consists of aluminium rods that are connected via short-circuit rings. The necessary torque is generated by induced currents that occur when there is a difference in speed – known as slip – between the stator field and the rotor. The ASM is particularly robust and resistant to heat and its compact, sustainable construction uses only iron and aluminium. The combination of both types of motors enables a technological quantum leap: Together, they reduce energy losses by 40 percent, reduce the weight of the drive system by 10 percent, and reduce manufacturing costs by 20 percent compared to the already powerful previous generation.

The EESM of the new BMW i3 is manufactured at the BMW Group plant in Steyr in Upper Austria, and the high-voltage battery at the BMW Group plant in Debrecen in Hungary. The BMW Group's Landshut plant is contributing the Energy Master. 

BMW Charging. Revolutionary advances in range and charging speed combined with innovative charging solutions.

As a further innovation, the new BMW i3 will have bidirectional charging functions. The energy stored in the battery can thus be used not only for the drive and the electrical consumers in the vehicle, but also for the following applications:

Vehicle-to-Load (V2L): This turns the new BMW i3 into a mobile power bank that provides electricity directly from the high-voltage battery. For example, to operate an electric barbecue on a weekend trip or to charge the battery of an e-bike with up to 3.7 kW. 

Vehicle-to-Home (V2H): Bidirectional charging turns the BMW i3 into a home energy storage system: In conjunction with the BMW Wallbox Professional, V2H allows the vehicle to function as a back up emergency power supply in the event of an outage. The ability to use the i3 as a storage unit for solar energy generated by home-fitted photovoltaic systems will become available in the future.

Vehicle-to-Grid (V2G): Available at a later stage in Canada, V2G will allow the BMW i3 to be integrated into the public power grid and feed energy from the vehicle's high-voltage battery back into the system.

Simple, convenient, digital: Charging becomes an experience.

The BMW i3 features many innovations for convenient and fast charging on the go. This includes, for example, the route optimized for charging planned according to individual criteria with automatic battery preparation for faster DC charging. Or the convenient charging stop with an intelligent charging flap that opens automatically and Plug & Charge for automatic payment authentication at select charging stations.

Route planning optimized for charging: The BMW Maps navigation system calculates a route optimized for charging, including charging stops, if the destination is outside the current range.

The driver determines the charging status at which charging stations and the destination should preferably be reached and which charging station providers should be preferred. By using AI, the system learns from past charging processes, for example, the realistically expected charging power, the susceptibility to faults or the exact location data of individual charging stations and includes the optimal charging station in the planning of the route. Customers receive dynamic charging information including the number of charging stations, charging availability and plug types. The expected duration and costs of charging stops are shown in advance.  Charging station reviews and nearby amenities such as  restaurants, playgrounds, restrooms, or shopping facilities  are also shown.

Battery preparation for faster DC charging: The battery preparation ensures that the high-voltage battery is brought to the optimal temperature before a charging process at a DC charging station. This increases charging capacity immediately after plugging in and shortens the charging time. When the driver actively routes to a DC charging station with BMW Maps, the BMW i3 automatically conditions (heats or cools) its battery. Alternatively, the function can be activated manually via the Central Display or the My BMW App. The current status of the battery temperature and the time remaining for battery preparation can be viewed at any time in the BMW i3 vehicle status and in the My BMW App.

Intelligent charging flap: The charging port is located on the rear right side of the new BMW i3While it’s possible to open the charging flap manually, it is no longer necessary as it will open automatically when the customer’s charging request is detected.. One of the triggers for opening is AI-supported: If the customer walks towards a known or learned charging point, the movement path reveals the charging intention, whereupon the flap opens. If no charging cable is connected, the charging flap closes automatically – as it does after the charging process is complete or when the vehicle is ready to drive.

NACS charge port standard: The new BMW i3 will be fitted as standard with a NACS (North American Charging Standard) charging port. This will provide i3 owners access to the vast Supercharger network, while a CCS (Combined Charging System) adapter allows access to other providers from coast to coast, thus ensuring that i3 owners are never far from a provider no matter where their journey takes them.

Sustainability in the product.  Holistic concept for conserving resources and reducing CO ₂ e emissions.

As with the BMW iX3, BMW is also taking a holistic approach to sustainability with the new BMW i3. The focus is on decarbonization along the entire life cycle – from product development, supply chain to production and use phase. 

The BMW i3 is thus making a contribution to achieving the CO₂e goals that the company has set for 2030, 2035 and 2050.

The CO₂e advantage is already apparent after 1–2 years of use. Depending on the drive variant, annual mileage, and source of the electricity used for charging, the new BMW i3 50 xDrive achieves a CO₂e benefit over a comparable model with an internal combustion engine1 after just 1–2 years of use.

Decarbonization in the supply chain.

A key starting point for reducing CO₂e emissions is targeted decarbonization along the supply chain. Renewable energy, increased use of secondary materials, and product and process innovations contribute to a significant reduction in emissions in the supply chain of all drive variants.

The result of this consistent approach can be proven by the emissions reductions achieved: CO₂e emissions in the supply chain were reduced by around 33 percent even during the product development of the BMW i3.

Innovative materials and technologies in construction.

The "Design for Circularity" principle is also systematically applied in the new BMW i3. This approach entails an enhanced utilization of secondary materials, strategic selection of materials, and the optimization of dismantling capabilities. 

In the front bumper of the BMW i3, 30 percent recycled plastic is used in the trim. In addition, the variety of materials in the entire bumper without attachments has been reduced from 15 to 7 materials compared to its predecessor (BMW 3 Series). Thanks to the extensive use of a plastic especially suitable for recycling, the proportion of recyclable plastics was increased from approximately 46 percent in the predecessor model to approximately 85 percent. This creates the basis for the recovery of high-quality recycled plastics from the vehicle.

Use of secondary materials in the new BMW i3.

The new BMW i3 consists of a total of around 30 percent of secondary materials: The proportion of secondary materials in the aluminium cast components of the new BMW i3 swivel bearings and hub carriers is 80 percent; the cast aluminium rims consist of 70 percent secondary aluminium. The housing of the Gen6 motor also consists of approximately two-thirds recycled aluminium.

The Gen6 battery cells of the BMW i3 high-voltage battery pack use a proportion of secondary materials for cobalt, lithium and nickel. Energy from renewable sources is also used in the production of anode and cathode material as well as in cell production. Compared to a previous Gen5 cell in the BMW i4, the CO₂e footprint in the cell supply chain was reduced by around 33 percent per Wh. Another example of the innovative use of materials and secondary materials is the engine compartment cover and the storage compartment under the hood of the BMW i3. The base material consists of 30 percent recycled marine plastic. This is post-consumer material made from used fishing nets and ropes. The starting material of the yarn for the textile of the headliner and the A-pillar in the BMW i3 consists of 100 percent recycled material.

In line with the sustainability goals of the BMW Group.

BMW’s commitment to the Paris Climate Agreement and to Net Zero by 2050 at the latest is an integral part of the holistic 360° sustainability approach, which is anchored in the corporate strategy. The company has set itself ambitious, scientifically derived CO₂e targets for the coming years. For example, BMW intends to reduce its CO₂e emissions by a total of at least 40 million tons of CO₂e in 2030 and by around 60 million tons of CO₂e by 2035. This means an additional reduction of around 20 million tons of CO₂e in addition to the existing 2030 target.

-30-

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

marc.belcourt@bmwgroup.ca                                               

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

jean-francois.taylor@bmwgroup.ca

Munich. Please find the satellite and streaming details of the BMW Group Keynote as follows:

18 March 2026.

11:00 - 11:40 A.M. CET – Design Premiere of the new BMW i3. LIVE

Technical data TV satellite transmission:

Contact SNG: +49 (0) 179-5079009 (Torsten Jobmann)
Contact on site : +49 151 23456 889 (Tom Forster)

Live Stream available at:

https://www.live.bmwgroup.com/en/live-streaming/ and

on BMW Group YouTube: https://b.mw/IuTd3

Munich. In the BMW i3, as with the BMW iX3, the BMW Group applies a 360° approach to sustainability. At its core is decarbonisation throughout the entire vehicle lifecycle – from product development through the supply chain and production to the end of the use phase. In this way, the second Neue Klasse model also contributes to achieving the ambitious, overarching CO₂e targets the company has set itself.

CO₂e benefits already after 1-2 years of use.
Depending on the drive train variant, annual mileage and source of the electricity used for charging, the new BMW i3 50xDrive already achieves a CO₂e advantage over a comparable model with an internal combustion engine after one to two years of use[1].

Decarbonisation in the supply chain.
Targeted decarbonisation is a key starting point for reducing CO₂e emissions throughout the supply chain. The use of renewable energies, the increasing share of secondary material, and product and process innovations – for example, in the Gen6 cell and high-voltage battery – contribute to a significant emissions reduction across the entire supply chain.
The results of this systematic approach are demonstrated by the emission reductions achieved: Specific measures during product development of the BMW i3 lowered supply chain CO₂e emissions by about a third.[2]

Innovative materials and technologies for interior and exterior.
The “Design for Circularity” principle is also systematically applied in the new BMW i3. The concept incorporates gradually increased use of secondary materials, targeted reduction of material selection and optimised dismantling capability.
For example, the BMW i3 uses 30 percent recycled plastic in its front bumper trim. At the same time, the number of different materials used for the entire bumper, excluding mounted parts, was reduced from 15 to 7, compared to the predecessor model (seventh-generation BMW 3 Series). Due to the high use of a plastic particularly suitable for recycling, the proportion of recyclable plastic was increased from approximately 46 percent in the predecessor to about 85 percent[3]. This enables the recovery of high-quality plastic recyclates from the vehicle.
Another example of how the “Design for Circularity” principle is implemented in the new BMW i3 is the Econeer seat covers offered as part of the “Essential” equipment line, which are made from a recyclable textile composite. The basic material for the upper fabric is 100-percent recycled PET. The use of recycled PET granulate – as the base material for the polyester yarn required – significantly reduces CO₂e emissions and water consumption during manufacturing compared to primary material. The dismantling capability of the seat cover has also been improved to facilitate a material-specific separation at the end of the lifecycle.

Use of secondary materials in the new BMW i3.
The new BMW i3 consists of approx. 30 percent secondary materials in total[4]^: These include cast aluminium components, such front and rear knuckle, with 80 percent secondary material content, and cast aluminium wheel rims with 70 percent secondary aluminium.The housing for the rear electric motor, produced at BMW Plant Landshut, comprises up to two-thirds secondary aluminium. A portion of the energy used in production comes from renewable sources.
In the Gen6 battery cells of the BMW i3 high‑voltage battery, secondary materials are partially used for cobalt, lithium and nickel. Energy from renewable sources is used in manufacturing the anode and cathode materials, as well as for cell production. In comparison to the previous model’s Gen5 cell, CO₂e emissions were reduced by approx. 33 percent per watt hour.
Further examples of the innovative use of engineering and secondary materials include the engine compartment cover and the storage compartment under the BMW i3's bonnet. The starting material for these consists of 30 percent recycled maritime plastic – post-consumer material from used fishing nets and ropes – while the base material for the yarn used in the textiles for the headliner, A-pillar and parcel shelf consists entirely of recycled material.

Enhanced efficiency during use phase.
With the EfficientDynamics technology package, vehicle efficiency is optimised across all subsystems during the use phase.
This encompasses aerodynamics, lightweight construction, rolling resistance and overall energy management, for example. Efficientynamics has been employed by the BMW Group since 2007, across all drive technologies.

BMW Group Plant Munich undergoes extensive modernisation.
BMW Group Plant Munich is the BMW Group’s main plant.For more than a century, the plant has been producing premium mobility in Munich’s Milbertshofen district. Over the past four years, the site has been completely modernised: In addition to a new body shop, a state-of-the-art vehicle assembly was also built, including logistics areas. The new facilities are now in the final stages of construction. Production of the new BMW i3 will get underway here in 2026. Just one year later, the Munich location will transition its production portfolio to exclusively fully-electric vehicles for the Neue Klasse. As the BMW Group’s oldest automobile production site, the plant sources 100 percent of its external electricity requirements from renewable energy.

In line with BMW Group’s sustainable development goals.
The BMW Group’s commitment to the Paris Climate Agreement and to reaching “net zero” no later than 2050 is an integral part of its holistic 360° approach to sustainability, which is anchored in its corporate strategy. The company has set itself ambitious science-based CO₂e targets for the coming years. The BMW Group intends to reduce its CO₂e emissions by a total of at least 40 million tonnes from 2019 levels by 2030.

Transparency through Product Carbon Footprint .
The BMW Group has published its vehicles’ Product Carbon Footprint, as validated by the German Technical Inspection Association (TÜV), for many years in the so-called Vehicle Footprint. This report is publicly available here for all drive trains of the new BMW 3 Series from the Start of Production and can also be accessed in the My BMW app. In this way, the BMW Group creates transparency around the percentage of secondary materials and CO₂e emissions across the vehicles’ entire lifecycle.

Munich. With the new BMW i3, the BMW Group is reaffirming its holistic approach to product sustainability – shining a light on a relevant dimension of product development that has been less visible up until now: health and well-being in the passenger compartment. To address this aspect of vehicle development, interior air quality, material selection and olfactory perception are systematically studied and evaluated at the company’s own odour laboratory.

Holistic product sustainability as a guiding principle.
The BMW Group considers sustainability throughout a vehicle's entire lifecycle – from raw material extraction through the supply chain and production all the way to the use phase and recycling. This 360° approach combines product sustainability, technological innovation and long-term company success. Health and well-being are embedded into product development and systematically integrated into processes and standards.

Interior air quality and its impact on health.
Vehicle interior air quality is an important factor for health and well-being inside the vehicle. Emissions from materials, as well as influences such as temperature and humidity directly impact vehicle occupants. When selecting materials for the vehicle interior, the BMW Group therefore pays close attention to avoiding emissions that could be detrimental to health. For more than 25 years, the company has relied on its own testing methods to measure and evaluate emissions and scent profiles in the vehicle interior. The latest findings from toxicology, health and sensory research are continuously applied to in-house standards that the BMW Group also actively shares in international standardisation and specialised bodies.
The aim is to ensure the interior has a scent that is authentic, discreet and high-end, reinforcing the brand's premium promise. The use of artificial fragrances is deliberately avoided.

Scent as a subconscious dimension.
The BMW Group deliberately addresses on scent in the vehicle interior, as this has a significant influence on the occupants’ health and well-being.
Scents act directly on the limbic system, evoking emotions and memories, and contributing to the subjective feeling of safety. A pleasant and subtle scent is therefore part of the premium experience and an expression of the brand's aspirations.
By minimising harmful emissions and selecting high-quality materials, the BMW Group acknowledges its responsibility for the health of its customers. Managing scent is therefore part of a holistic approach to sustainability across the entire lifecycle.

Inside the BMW Group scent laboratory.
At the BMW Group scent laboratory, materials, components and complete vehicle interiors are tested under realistic conditions. The analysis relies on the integration of modern measurement technologies and the trained sensory evaluation of BMW Group experts. Humans remain central to this process. This approach ensures compliance with legal requirements and adherence to internal quality standards. Scent is viewed as part of a multi-sensory, holistic experience. What matters most is not the individual component, but the interaction of all materials in the vehicle interior, which determines the overall olfactory experience.

Health and well-being as elements of product sustainability.
The new BMW i3 embodies an aspiration that applies to the entire BMW Group brand portfolio: In addition to a consistent decarbonisation strategy throughout the vehicle lifecycle, the model relies on a high percentage of secondary materials and innovative material concepts for the interior.
“Health and well-being are an integral part of product sustainability for us. Environmental factors and a growing health awareness are changing how we perceive our living spaces – including our cars. Our customers expect products that are designed to take their health and well-being into account. That is why interior air quality is a key product feature in our holistic approach to sustainability,” according to Nils Hesse, Vice President Product Sustainability at the BMW Group.

Richmond Hill, ON.  BMW Canada is excited to announce the launch of the 2027 BMW M4 Coupe M Legacy Edition, a special commemorative model marking 40 years since the debut of the original high-performance coupe, known then as the M3 Coupe. This exclusive edition is offered on both the M4 Coupe and M4 Competition Coupe (M xDrive), designed specifically for Canadian enthusiasts who appreciate BMW M’s legendary blend of performance, innovation, and motorsport heritage.

A Legacy of performance and precision.

The BMW M4 continues the tradition of the M3 lineage as a high-performance sports coupe that delivers exhilarating driving dynamics with everyday usability. Powered by a 3.0-litre M TwinPower Turbo inline 6-cylinder engine, the M4 generates up to 523 horsepower (Competition variant), providing a thrilling and precise driving experience on both road and track.

Exclusive features of the M4 Coupe M Legacy Edition.

• Distinctive 826M style wheels in an exclusive gold bronze finish — a unique colour option previously only offered on CS models, now tailored to the 826M style wheel on this edition to enhance its striking presence.
• Black painted M graphics elegantly flow from the hood - featuring the iconic “M” in the design - across to the trunk lid. This factory-applied graphic package is a first for the Canadian market and adds a bold, dynamic touch that honours M’s racing heritage.
• M Alcantara steering wheel brings an authentic motorsport feel, previously reserved for special models such as the CS and CSL, now standard in this edition for enhanced driver engagement.
• Historic M paintwork options: Available in Laguna Seca Blue, Velvet Blue Metallic, and Imola Red II - each a celebrated colour from BMW M’s storied past, these BMW Individual Manufaktur paint finishes pay tribute to the vibrant palette of the historical M logo itself.
• Fully loaded with M Carbon Bucket Seats, Black Full Merino Leather, Nappa Leather Dashboard, Carbon Fibre Interior Trim, and M Driver’s Package.

Strong Canadian market for BMW M Models.

In 2025, Canada ranked as the number two global market for BMW M vehicles by share of sales and consistently ranks among the top markets every year, reflecting the country’s strong passion and appreciation for high-performance M models. The M4 Coupe M Legacy Edition celebrates this success and the deep connection Canadian drivers have with the BMW M brand. This limited-edition model is a tribute to the enthusiastic Canadian M community and BMW’s commitment to delivering exclusive, high-performance vehicles tailored to their tastes.

Availability and more information.

The 2027 BMW M4 Coupe M Legacy Edition is a Canadian-exclusive and limited to 40 units. Base prices for the M Legacy Edition are $115,500 CAD for the M4 Coupe and $124,500 CAD for the M4 Competition Coupe. These vehicles will be built in Germany as of June 2026 and will arrive at BMW retailers across Canada in Q3 2026. For detailed specifications, pricing, and ordering information, visit www.bmw.ca or contact your local BMW retailer.

-30-

BMW Group in Canada
BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact: 

Marc Belcourt
Director, Corporate Communications
BMW Group Canada
marc.belcourt@bmwgroup.ca                                               

Jean-Francois Taylor
Product and Technology Manager, Corporate Communications
BMW Group Canada
jean-francois.taylor@bmwgroup.ca

Richmond Hill, ON.  When the first ALPINA XB7 left final assembly at BMW Plant Spartanburg in South Carolina in 2020, it marked the very first time an ALPINA model had ever been completed outside of the ALPINA workshop in Buchloe, approximately one hour west of BMW's Munich headquarters. Today, we mark the close of XB7 production with the 2026 ALPINA XB7 MANUFAKTUR – a special model limited to 120 examples for North America, 12 of which are for the Canadian market. Embodying the MANUFAKTUR standard, the XB7 MANUFAKTUR brings together exclusive finishes, tailored details, and appointments never before offered on the XB7, alongside the hallmark ALPINA balance of maximum performance, supreme ride comfort, and signature driving dynamics.

Every ALPINA XB7 MANUFAKTUR will be assembled at BMW Plant Spartanburg in South Carolina, with production commencing in September 2026 and deliveries expected in the fourth quarter of 2026. While each vehicle comes fully-equipped, clients can select their paint finish and option a Trailer Tow Hitch and/or Compact Spare Tire.

MANUFAKTUR exterior: Frozen ALPINA Green, Frozen ALPINA Blue, and a new standard for the XB7.

The 2026 ALPINA XB7 MANUFAKTUR is offered exclusively in two paint finishes never before available on the XB7: Frozen ALPINA Green and Frozen ALPINA Blue. Both finishes are new to the XB7 while remaining clearly rooted in the ALPINA colour heritage — a deliberate choice that honors the model's lineage in its final production year. Setting off both finishes are exterior design elements finished in gloss black, including the standard 23-inch ALPINA CLASSIC forged 20-spoke wheels.

The full suite of exterior trim – grille, window surrounds, air breathers, front ALPINA logo, and rear tailpipe finishers – is presented in gloss black. A unique "XB7 MANUFAKTUR" badge at the rear identifies each example. Viewed in profile, the classic ALPINA Deco-Set appliqué runs the length of the vehicle in black, while a laser-etched "MANUFAKTUR" wordmark on each B-pillar marks the designation with characteristic restraint. The optional receiver hitch supports a towing capacity of up to 3,405 kg.

MANUFAKTUR interior: Tartufo Full Merino leather, heritage ALPINA embroidery, and a "1 of 120" plaque.

Across all 120 examples – regardless of exterior finish – the ALPINA XB7 MANUFAKTUR interior is upholstered in Tartufo Full Merino leather and trimmed in ALPINA Natural Walnut Anthracite. Each front headrest carries the heritage ALPINA script embroidered in green and blue, a detail that connects the XB7 MANUFAKTUR directly to the brand's five-decade tradition of individual expression. Black front floor mats feature silver ALPINA emblem pins; the trunk mat is embroidered with the "MANUFAKTUR" wordmark.

On the forward console lid, a silver "ALPINA XB7 MANUFAKTUR" plaque confirms each vehicle's place as "1 of 120" – a direct statement of the model's significance. The 8-speed ALPINA Switch-Tronic transmission is operable via column-mounted paddles finished in anodized black.

Standard appointments include second-row captain's chairs and a Bowers & Wilkins Diamond Surround Sound system. Each ALPINA XB7 MANUFAKTUR is also accompanied by two handmade ALPINA weekender bags – crafted in brown LAVALINA leather and trimmed with the ALPINA script in coordinating green and blue — designed in concert with the vehicle's interior palette rather than added to it.

631 hp bi-turbo V8, ALPINA-tuned chassis, and 0-100 in 4.2 seconds.

At the heart of every ALPINA XB7 MANUFAKTUR is the 4.4-litre bi-turbo V8, based on the BMW S68 engine and producing 631 hp and 590 lb-ft of torque. Paired with an 8-speed ALPINA Switch-Tronic transmission and integrated 48-volt starter-generator, the XB7 MANUFAKTUR reaches 0-100 km/h in 4.2 seconds while delivering the relaxed, effortless cruising refinement that defines the ALPINA driving experience.

The standard 2-axle air suspension features ALPINA-specific damper and kinematic tuning, allows a range of 80 mm of adjustable ride height. Below 30 km/h, ride height can be raised 40 mm for clearance; at higher speeds, it lowers automatically by 20 mm – or 40 mm in SPORT+ mode above 250 km/h – for a reduced centre of gravity and sharper dynamics. Active Roll Stabilization with electromechanical anti-roll bars and stiffer rear axle bushings minimise body roll without compromising the XB7 MANUFAKTUR's signature ride quality.

Integral Active Steering delivers direct response and rear-axle turning of up to 2.3° for both low-speed agility and high-speed stability. Three driver-selectable modes – COMFORT, SPORT, and SPORT+ — allow the XB7 MANUFAKTUR to be precisely tailored to any driving situation.

Deliveries of the 2026 ALPINA XB7 MANUFAKTUR are expected to begin in the fourth quarter of 2026.

-30- 
 

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

marc.belcourt@bmwgroup.ca                                               

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

jean-francois.taylor@bmwgroup.ca

Munich/Arjeplog. The BMW 3 Series has been the embodiment of driving pleasure in the premium midsize class for five decades. All over the world, this icon of the BMW brand is renowned for its superior sportiness, precise handling and effortless agility, combined with long-distance driving comfort. As the latest generation BMW 3 Series is getting ready for launch, so is the first sedan model of the Neue Klasse: the fully electric BMW i3. Prototypes are currently undergoing a comprehensive test programme at the BMW Group winter test centre in Arjeplog, Sweden.

The BMW i3 will have its design premiere on 18 March 2026. The new fully electric model generation features a sixth-generation eDrive (Gen6). “The BMW i3 applies the sporty sedan’s typical characteristics to a completely new vehicle concept defined by the BMW 3 Series DNA. At the same time, pushing the conventional boundaries of electric mobility into new territory, thanks to the potential of our Neue Klasse,” says Mike Reichelt, Head of Neue Klasse BMW. The control unit consisting of the “superbrain” Heart of Joy and the BMW Dynamic Performance Control driving stack takes driving dynamics to an entirely new level. As the BMW i3 approaches series-production readiness, the test and development team is performing the final fine-tuning of driving dynamics components on the snow-covered roads and frozen lakes of Sweden.

Test drives for fine-tuning in extremely cold weather are a key part of vehicle testing. 
Endurance tests in freezing temperatures and wintry road conditions in Sweden’s extreme north are a long-standing BMW tradition. The snow-covered roads around Arjeplog and the specially prepared surfaces of frozen lakes provide the ideal environment for evaluating and fine-tuning drive and suspension systems Electronic control systems are a good example – the low friction coefficients of surfaces covered by snow and ice enable engineers to test, analyse and optimise the interactions of these systems under precisely reproducible conditions. This provides the foundation of the hallmark BMW driving pleasure. 

Highly innovative overall concept is key to an outstanding driving experience.
The Heart of Joy is one of four “superbrains” in the Neue Klasse. Complemented by the BMW Dynamic Performance Control software developed in-house, it forms the powerful new driving and dynamics control unit in the BMW i3, controlling the powertrain, brakes and some steering functions along with recuperation. Its responses are ten times faster than with previous systems. The result of this technological quantum leap is evident in the particularly effortless and exceptionally precise handling of the new BMW i3.

Even on slippery surfaces like those in Arjeplog, the Heart of Joy ensures agile propulsion. In addition, the extremely fast control of the two electric motors ensures superior driving stability. Only electric motors are capable of processing and executing the lightning-fast commands. This enables the BMW i3 to deliver a light-footed and comfortable drive in every situation. And with typical BMW 3 Series characteristics, it sets new standards in driving dynamics.

Even at the limits, the BMW i3 offers an extremely safe driving experience.
The new BMW i3 can be controlled with maximum precision. It responds instantly to steering inputs and creates a feeling of effortlessness. The Heart of Joy reduces the number of control interventions required – for example by the DSC system. The resulting cornering behaviour is more consistent and reproducible, giving the driver an even greater sense of assurance. In addition, the BMW i3 remains easy to control even when approaching the limits. The Soft-Stop function of the new BMW i3 is exceptional: precise control of the electric motors enables the smoothest stopping process in the history of the BMW 3 Series, without jerks and brake noise. The exceptional stability that the Heart of Joy provides, even on slippery surfaces like those found in Arjeplog, also improves efficiency. The precise control processes of the Heart of Joy allow the BMW i3 to recuperate energy as often and as intensely as possible, even when cornering, without compromising driving stability. “Sheer driving pleasure” redefined. 

Second model of the Neue Klasse: BMW i3 50 xDrive 
• Start of production: Second half of 2026
• Sixth-generation BMW eDrive (Gen6) with 800-volt technology
• Charging capacity: peak charging capacity up to 400 kW
• Electric drive unit with EESM technology on the rear axle and ASM technology on the front axle
• Max. system output: 345 kW/469 hp*
• 645 Nm torque*

* As this is a development-phase prototype, the figures given are provisional. Energy consumption information as per WLTP is not yet available. 

Richmond Hill, ON.  BMW Group Canada is excited to announce the official launch of the reservation tool and vehicle configurator for the much-anticipated, all-new BMW iX3, now live on BMW.ca. These tools enable Canadian customers to reserve and begin personalizing BMW’s pioneering electric SUV, marking a significant step toward experiencing the future of electric driving.

The announcement takes place on the morning of Media Day at the 2026 Canadian International AutoShow (CIAS), where BMW is showcasing the iX3 in a spectacular takeover display at the Metro Toronto Convention Centre. Adding to the excitement, Hussein Al Attar, Director of Automotive Design at BMW Designworks LA, is joining Media Day to share insights into the design philosophy behind Neue Klasse and the iX3. With a distinguished career in automotive and industrial design, Al Attar is known for his innovative approach that combines aesthetics with advanced functionality, helping shape BMW’s electrified future.

“The launch of the iX3 reservation tool and configurator brings us closer to delivering an exceptional electric driving experience tailored for Canadian drivers,” said Andrew Scott, President and CEO of BMW Group Canada. “Coupled with Hussein’s presence at CIAS, this announcement celebrates BMW’s bold vision for sustainable luxury and cutting-edge design.”

The all-new BMW iX3, built on BMW’s revolutionary Neue Klasse architecture, offers a compelling blend of efficiency, performance, and intelligent connectivity. The vehicle’s sleek design, premium materials, and advanced technology set a new benchmark in the electric SUV segment. Canadian pricing details will be announced soon.

Visitors to the Canadian International AutoShow from February 13-22 are invited to explore the iX3 alongside BMW’s electrified and performance lineup, including the iconic M2 CS and award-winning i4 models. Exclusive test drives and immersive brand experiences will be available, reinforcing BMW’s leadership in innovation and driving pleasure.

For full details and to start building your BMW iX3, please visit BMW.ca.

-30-

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact: 

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

marc.belcourt@bmwgroup.ca                                               

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

jean-francois.taylor@bmwgroup.ca

Munich. BMW Group Plant Munich is entering the next phase, as the plant launches production of the first near-series test vehicles for the new BMW i3*. This marks the beginning of the final preparation phase for the start of series production in the second half of 2026.

“Production of pre-series vehicles is an important milestone for our plant,” says Peter Weber, Head of BMW Group Plant Munich. “For the first time, we have built a BMW i3 entirely at our plant – using state-of-the-art manufacturing technology and digitally connected processes. With production now close to series maturity, our logistics and production processes are performing under real-world conditions across all technologies: in our modernised press shop, the new body shop, the state-of-the-art paint shop and the new assembly area, as well as the innovative logistics structures. Over the coming months, we will apply the lessons learned from the ramp-up to further refine the processes for series production and ensure a smooth series launch.”

On the road to series production

Integration of new models begins with pre-series vehicles – a crucial step in gearing up for future series production.

What makes Plant Munich unique is that a team from the facility has so far worked alongside a team from the nearby pilot plant to assemble the first vehicles at the Research and Innovation Centre. With the completion of Plant Munich’s new manufacturing and logistics areas, vehicles now pass through all production steps on site. This means that all logistics processes, manufacturing equipment and operations must already run smoothly. Although quantities are still small, all parts are supplied via the designated material flows and processed on the production line. Every part and every production step is closely scrutinised. A particular focus is on the approval inspection for cutting-edge production equipment and tools, and on how these are digitally integrated with existing systems.

Running system tests for the future vehicle model helps identify further potential for optimisation. In the coming months, efforts will be directed towards refining processes, based on the insights gained.

Employee training – first virtually, then in the real world

During this phase, employees will also undergo intensive training: until recently, using augmented reality and now, on the new installations and machinery. Close cooperation across all areas of production will ensure operations are seamlessly integrated for a smooth and successful series launch.

Richmond Hill, ON. BMW Group Canada is proud to announce its presence at the Canadian International AutoShow (CIAS) from February 13-22, 2026, at the Metro Toronto Convention Centre. This year, the spotlight shines on the all-new BMW iX3 — a trailblazer of BMW’s revolutionary Neue Klasse platform, representing the future of sustainable and dynamic electric driving.

BMW’s presence will again dominate the coveted Level 600 space, marking a unique and exclusive takeover that positions BMW as a standout attraction amid the show’s busiest foot traffic areas. This immersive experience will not only showcase BMW’s commitment to electrification but also celebrate the brand’s legendary performance heritage.

“The all-new iX3 embodies BMW’s bold vision for the future, combining cutting-edge technology, sustainable design, and exhilarating driving dynamics,” said Andrew Scott, President and CEO of BMW Group Canada. “Our display at CIAS is designed to engage and inspire everyone—from electric vehicle enthusiasts to performance purists—highlighting the seamless integration of BMW’s past, present, and future.”

The all-new BMW iX3 — The Neue Klasse electric pioneer

Built on BMW’s revolutionary Neue Klasse platform, the new iX3 epitomizes the next generation of vehicles with enhanced efficiency, range, and intelligent connectivity. Featuring a highly efficient electric drivetrain, advanced battery technology, and a lightweight design, the iX3 offers an estimated range exceeding 650 kilometres, rapid charging capabilities, and BMW’s hallmark driving precision.

The iX3’s sleek, aerodynamic silhouette and premium interior showcase BMW’s dedication to sustainable luxury, incorporating recycled and eco-friendly materials without compromising on comfort or technology. Its innovative driver assistance systems and intuitive digital cockpit further elevate the driving experience, making the iX3 a benchmark for electric SUVs.

An unmatched BMW experience

Alongside the iX3, attendees will experience BMW’s latest electrified and performance models, including the exhilarating M2 CS, the award-winning i4 M60, the powerful i5 M60, and the luxurious iX M70. Level ///M will feature dynamic displays emphasizing BMW’s storied legacy and the brand’s push towards electrification.

“Like their vehicles, the BMW display at the show is unique, impressive and worth a visit,” said Jason Campbell, General Manager, Canadian International AutoShow.

On Level 500, visitors can participate in exclusive test drives of BMW and MINI vehicles, including the ever-popular i4 and a selection of SUVs, giving guests a hands-on opportunity to experience BMW’s cutting-edge technology and driving excitement. Level 500 will once again feature a lounge where guests can wait for their drive experience in comfort.

BMW Canada will also provide exclusive pre-access to Level M for select VIP guests, as selected by local BMW retailers. This will allow guests to enter the show before the doors open to the public.

Experience and Engagement

In addition to vehicle displays and test drives, BMW Canada will present engaging, on-site activations, including a café, lifestyle store, photo opportunities, and a chance to win an exclusive travel experience or a secondary prize. On both event weekends, a surprise automotive artist will be on-site painting live in front of show attendees. These initiatives aim to create memorable moments that deepen the connection between visitors and the BMW brand. The 2026 Canadian International AutoShow remains Canada’s premier automotive event, attracting over 300,000 visitors annually and offering an unmatched platform for BMW to showcase its innovation, design, and commitment to a sustainable future.

-30-
 

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

marc.belcourt@bmwgroup.ca                                              

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

jean-francois.taylor@bmwgroup.ca

About the Canadian International AutoShow, presented by The Toronto Star

Celebrating the automobile since 1974, the Canadian International AutoShow features more than 650,000 square feet of exhibits, displays and attractions spanning the North and South Buildings of the Metro Toronto Convention Centre. With average annual attendance in excess of 350,000, the Canadian International AutoShow is not only the largest automotive expo in Canada, it is also the country’s largest consumer show. A leader in lifestyle, technology and all things automotive, it is a showcase for the latest cars, trucks, SUVs, concept cars, exotics, classics, muscle cars, electric vehicles, alternative fuel vehicles and autonomous vehicles.  The show also offers a variety of indoor and outdoor ride and drive experiences with over 45,000 guests taking part in 2025. For more information, please visit autoshow.ca. For news and updates, check in regularly at autoshow.ca. Stay connected with the Canadian International AutoShow on LinkedIn, Instagram @autoshowca, X @autoshowcanada, and Facebook /autoshowcanada.

Media Day takes place Thursday, February 12th, highlighted by the Automobile Journalists Association of Canada’s (AJAC) presentation of the Canadian Car of the Year Awards. Many participating brands are expected to unveil new products for the first time in Canada. The interactive hands-on Media Day 2.0 is scheduled for the morning of Wednesday February 18th.

Media registration, media information, and visual assets to support your coverage are now available at www.autoshow.ca/media.

Media Contacts for the Canadian International AutoShow

Munich. The new BMW iX3 is in the spotlight at CES 2026. For the first time, the enhanced, AI-powered BMW Intelligent Personal Assistant with Alexa+ technology will be presented to the public. As the debut model for the Neue Klasse, the BMW iX3 showcases groundbreaking innovations that will shape the entire model range of the brand in the future. By 2027, the technologies of the Neue Klasse will be integrated into a total of 40 new models and model updates from BMW.

BMW Intelligent Personal Assistant expanded with Amazon Alexa+.
One year after the world premiere of the new BMW Panoramic iDrive with BMW Operating System X at CES 2025, visitors to this year’s CES can experience the revolutionary user-interaction concept firsthand in the BMW iX3. With a balanced combination of digital functions and physical elements, it elevates intuitive operation according to BMW’s guiding principle ‘Hands on the Wheel, Eyes on the Road’ to a new level of driver orientation. Built on the technological foundation of a software-defined vehicle, the customer experience in the BMW iX3 continues to evolve. For the first time, BMW presents the next generation AI-powered BMW Intelligent Personal Assistant. BMW is the first manufacturer to expand its voice assistant with the AI assistant Amazon Alexa+. This enables intuitive and intelligent interaction between passengers and the vehicle in a natural dialogue. The interaction includes the operation of vehicle functions as well as access to information and knowledge beyond the vehicle. For the first time, passengers can ask multiple questions in a single sentence—covering both your vehicle’s features and e.g. general knowledge topics.

The integration of Amazon Alexa+ into the BMW Intelligent Personal Assistant represents a technological leap forward that focuses on added value for the customer. The AI technology used in the BMW Intelligent Personal Assistant is a Large Language Model (LLM), a generative AI that understands language and is capable of formulating its own responses. Starting in the second half of 2026 at the latest, this further development will be gradually rolled out in Germany and the USA across all BMW models equipped with BMW Operating System 9 and X.

BMW iX3 transforms waiting time into entertainment: stream a movie, play a video game or make a video call.^[1]
The BMW booth at CES also focuses on the wide range of entertainment options in BMW Operating System X. It offers an extensive selection of apps, videos, and games. In addition to the popular streaming service Disney+, customers in the BMW iX3 have access to the Video App (powered by TiVo™). This app enables video streaming on the central display when the vehicle is stationary, with a continuously growing selection of content such as news, live, and on-demand streaming. The portfolio of the video streaming platform will continue to evolve.

The BMW ConnectedDrive Store will also soon include the YouTube Music app for the first time, joining the more than 85 apps worldwide in categories such as Music & Audio, Entertainment, Gaming, News, Travel & Local. YouTube Music gives customers access to an extensive catalog with over 300 million tracks, including the official studio recordings, remixes, live performances, and hard-to-find covers. Zoom now allows video calls on the iX3’s central display for the first time when the vehicle is stationary. As soon as the vehicle starts moving, the video transmission stops, and the conversation seamlessly continues via audio.

In-car gaming via AirConsole, as introduced for the first time with the BMW Operating System 8.5, is also available in the new BMW iX3, featuring world-renowned titles like UNO^®️ Car Party!
A new highlight in AirConsole’s extensive game library is Hot Wheels: Xtreme Overdrive™️ from Mattel, available exclusively to BMW customers. AirConsole allows users to use their own smartphones as controllers, so all passengers can play together or compete against each other. Additional games and apps for in-car entertainment can be accessed through the BMW ConnectedDrive Store. Selected games in the BMW iX3 can also be controlled using Bluetooth controllers from conventional gaming consoles.

Sixth-generation BMW eDrive technology: higher efficiency, more range, faster charging.
The sixth-generation BMW eDrive technology developed for the Neue Klasse comprises highly efficient electric motors, fundamentally new high-voltage batteries with cylindrical cells, and 800V technology. The BMW iX3 50 xDrive is powered by two electric motors, which together generate output of 345 kW/469 hp and 645 Nm (475 lb-ft) of torque. It accelerates from 0 to 100 km/h (62 mph) in 4.9 seconds and reaches a top speed of 210 km/h (130 mph). Its electric all-wheel-drive configuration consists of an extensively upgraded electrically excited synchronous motor (EESM) with particularly high levels of efficiency at the rear axle and, at the front axle, a new asynchronous motor (ASM) distinguished by its compact design and high cost efficiency. The combination of EESM and ASM is evidence of the BMW Group’s commitment to technological neutrality within electric mobility as well. The drive technology developed for the Neue Klasse reduces energy losses by 40 per cent compared to fifth-generation BMW eDrive technology, weight by 10 per cent and manufacturing costs by 20 per cent.

The new high-voltage battery concept with cylindrical cells for the Neue Klasse also achieves significant advances. The energy density on a cell level is 20 per cent higher than with fifth-generation BMW eDrive technology, and the new concept also paves the way for a 30 per cent increase in charging speed. The cylindrical cells are integrated directly into the high-voltage battery (“cell to pack”), which benefits energy density and cost efficiency. Added to which, the high-voltage battery is integrated into the vehicle architecture as a structural component to minimise weight (“pack to open body”). The high-voltage battery in the BMW iX3 50 xDrive has a usable energy content of 108.7 kWh, enabling a range of up to 805 kilometres (500 miles) in the WLTP cycle.

BMW Charging: short charging times, premiere for bidirectional charging.
The advances brought by sixth-generation BMW eDrive technology have a significant influence on the charging experience, too. A maximum charging rate of 400 kW enables users to fill their new BMW iX3 with enough energy at an 800V direct current (DC) rapid charging station to add up to 372 kilometres (231 miles) ^[2] of range in just ten minutes. The high-voltage battery can charge from 10 to 80 per cent capacity in 21 minutes. Thanks to the battery management tech with integrated switching matrix developed completely in-house by the BMW Group, the new BMW iX3 can also be charged from 400V DC stations. Upgrades to the battery preparation also help to shorten charging times. The new BMW iX3 50 xDrive can top up on alternating current (AC) at 11 kW as standard or 22 kW ^[3] as an option.

Extensive bidirectional charging functions ^[3] are also available for the new BMW iX3, meaning that it can be used as an energy supply source for a variety of applications. The Vehicle-to-Load (V2L) function turns the new BMW iX3 into a mobile powerbank, which can supply electric devices with power while on the move. Vehicle-to-Home (V2H) hands it the role of storage unit for solar energy generated by home-fitted photovoltaic systems. And customers can also hook their car up to the energy market via the Vehicle-to-Grid (V2G) application and earn some money in the process.

The selection of standard-fitted and optional charging accessories has been significantly expanded. For flexible charging during a journey, customers can make use of the new Multifunction Charger, which comes with several adapters for charging and discharging the high-voltage battery. The new BMW Wallbox Professional (DC) enables bidirectional charging at home or work. And BMW Charging offers the option of cost-optimised /solar-power-optimised home charging.

In order to give owners the best possible charging experience, the new BMW iX3 will be fitted as standard with an NACS (North American Charging Standard) compatible charging port. This will provide iX3 owners access to the vast Supercharger network, while a standard CCS (Combined Charging System) adapter will preserve access to other providers from coast to coast, thus ensuring that iX3 owners are never far from a provider no matter where the journey is taking them.

Heart of Joy: The Ultimate Driving Machine reaches a new level.
One of four superbrains in the electronics architecture of the Neue Klasse, the Heart of Joy looks after drivetrain and driving dynamics management. This high-performance control unit is responsible for the drivetrain, brakes, energy recuperation, and steering functions, and processes information up to ten times faster than conventional control units. In this way, the potential of electric mobility in terms of instantaneous power delivery, smooth power transfer, agility, stability, and efficiency is fully realized.

Together with the BMW Dynamic Performance Control software stack developed fully in-house, the Heart of Joy calculates all the driving dynamics parameters with a new level of speed and precision. The driver and passengers in the new BMW iX3 experience a uniquely harmonious and BMW-typical driving sensation whatever the situation. Every movement of the accelerator, brake pedal, and steering is executed directly and with assurance and precision. Supreme traction and – thanks to the unique Soft Stop function – the smoothest stopping process ever achieved by a BMW are among its other attributes. In addition, the efficiency of the new BMW iX3 is optimized by the integrated management of drivetrain, braking system, and energy recuperation. In everyday driving, 98% of braking maneuvers are carried out using recuperation only, without application of the friction brakes. The only occasions these are called upon are under emergency braking and during extremely sporty driving.

“Superbrain of automated driving” for the driver assistance systems with of the next technology generation.
Another high-performance computer brings together all the automated driving and parking functions in the BMW iX3. With 20 times greater processing power than in the previous vehicle generation, the watercooled “superbrain of automated driving” enables a significant technological advance with the Neue Klasse in this area as well.

BMW Symbiotic Drive provides seamless support.
The BMW iX3 uses its Symbiotic Drive capability combined with driver assistance to create a completely new driving experience. Whenever the driver wants to accelerate, brake or steer, their inputs merge seamlessly and intuitively with AI-enabled software.The result is a whole new form of Sheer Driving Pleasure. For example, the automatic cruise control system is not deactivated with only a light press of the brake pedal; instead, it is only switched off when the driver brakes harder. In the same way, the lane control assistance remains active even after light steering inputs by the driver.

With the optional BMW Highway / Motorway Assistant ^[4], drivers can take their hands off the steering wheel permanently at speeds of up to 85 mph / 130 km/h, while remaining attentive and ready to intervene. The system assists with vehicle guidance within the lane and can also perform automated lane changes when needed – a simple glance confirmation by the driver is sufficient. With active BMW Maps route guidance, the system proactively suggests lane changes at highway interchanges and exits, which can be confirmed with a quick glance in the wing mirror. The Highway Assistant remains active while passing through interchanges and until the end of highway exits. This allows BMW iX3 drivers to enjoy Level 2 driver assistance without touching the steering wheel in even more situations.

The new Highway and City Assistant ^[4] also offers innovative functions for urban environments, such as stopping and automatically restarting at traffic lights. Additional driver assistance features for complex urban driving situations will be rolled out later via over-the-air software updates.

[1] Availability of individual apps and content depends on the country. Download and use of the apps require connectivity via BMW Digital Premium or a connection to a WiFi network or mobile smartphone hotspot. App-specific subscriptions are not included in BMW Digital Premium.
[2] The range added after 10 minutes of high-power charging was determined according to ISO12906 in the WLTP cycle. This figure, as well as charging performance, depends on vehicle equipment, charging and battery aging condition, battery temperature, individual driving profile, use of auxiliary consumers, ambient temperature, and the charging power provided at the charging station.
[3] Available from production period 3/2026.
[4] Availability depends on the country.

Munich. BMW Group Plant Munich is ready for the production of the next vehicle generation. The manufacturing equipment has been installed in the new body shop and assembly line, and functional checks have been successfully completed. During this so-called "Common Function Test," every system undergoes dry runs, in which production planners and plant technicians put the machinery through its paces. All production steps are executed without any parts in the system. Cycle by cycle, an invisible vehicle takes shape. Although no actual car is produced, this process provides the certainty that everything operates seamlessly and as planned.

Peter Weber, head of BMW Group Plant Munich, is delighted: “Just in time for the holidays, we have reached an important milestone: All manufacturing technologies and equipment are ready to go, and we are already training our associates for production of the BMW i3. We are taking major strides towards production of first pre-series vehicles, which will then come completely from our plant.”

However, plant employees will have to remain patient a little longer until then. BMW i3 assembly, which has so far been carried out at the nearby Research and Innovation Centre, will be relocating to Plant Munich in January. With this move, all technologies at Plant Munich are then in place to continue rigorous testing of the complete production system. Series production of the new BMW i3 will then ramp up in summer 2026.

Typical iFACTORY: digitally planned and tested

Plant Munich is consistently aligned with the guiding principles of the BMW iFACTORY. Both the new body shop and new assembly line were digitally planned and built from the outset. Existing installations in the press shop and paint shop are also integrated into the BMW Group’s Virtual Factory. This made it possible to conduct functional testing of all technologies for the new vehicle generation virtually and well in advance.

Extensive remodelling completed in just 18 months

In just 18 months, about a third of the plant grounds has undergone extensive remodelling. Old halls were dismantled, and a new assembly, logistics centre and body shop were built – all while still manufacturing up to 1,000 BMW 3 Series and 4 Series vehicles per day. Series production of the new BMW i3 is scheduled to begin in the second half of 2026.

Munich. The new BMW iX3 and its trailblazing innovations will be shown at the CES 2026. Having won multiple innovation- and car-of-the-year awards* even before hitting the streets, the first vehicle of BMW’s Neue Klasse is set to impress the visitors of the most influential technology trade show.

At the BMW booth in the Silver Lot in front of the South Hall at the Las Vegas Convention Center, visitors can experience the BMW Panoramic iDrive with the new AI-powered BMW Intelligent Personal Assistant in the BMW iX3. Through its collaboration with Amazon, BMW becomes the first automaker to integrate Alexa+ technology into its vehicles—a major step forward for in-vehicle conversational AI. With natural dialogue and intelligent capabilities, the system moves beyond simple voice commands to deliver a context-aware, personalized experience that helps drivers stay focused on the road. This new level of voice interaction can also be experienced at Amazon’s Devices & Services Exhibit in the Venetian Hotel, Ballrooms G-J.

The new BMW iX3 represents a leap forward in development that extends well beyond the reaches of a conventional model renewal. The advances made in terms of design and technology create the impression that a complete vehicle generation has been skipped. For the BMW Group, the launch of the new BMW iX3 also represents a milestone in the transformation process when it comes to electrification, digitalization and circularity. Spearheading the arrival of the Neue Klasse, it offers customers the latest design and technological innovations, which will shape the brand’s entire model range moving forwards. The technologies of the Neue Klasse will be incorporated into a total of 40 new models and model updates between now and 2027.

In 2023, the BMW i Vision Dee showed a vision of the Neue Klasse becoming a true companion with conversational AI capabilities. With a gigantic dashboard, the new display and operating concept BMW Panoramic iDrive was revealed in a spectacular way at CES 2025. With the new BMW iX3 coming to CES 2026, which embodies these key innovations, the BMW Group delivers on the promises made at previous CES appearances.

* References:
Car of the Year from Electrifying.com
Time Magazine Best Inventions 2025 
Top Gear’s Car of the Year
Beste Innovation 2025 Autobild Goldenes Lenkrad
Carwow Auto Innovation Award
CAR Magazine: BMW iX3 (2025) review: Neue Klasse, new benchmark 
Auto Express: The New BMW iX3 Is So Good, it Might Just Be The Best Car On Sale 
The Sun: BMW’s new iX3 is a tech-packed electric SUV that rewrites the rulebook — it’s cheaper, faster and goes way further 

On-location photos and b-roll material from the International Media Launch Sotogrande, Spain.

Richmond Hill, ON.  Since its introduction in 2002, the BMW Z4 Roadster has been thrilling enthusiasts with its unique combination of classic proportions, purist driving experience, and sporty dynamics. Today, BMW announces the Z4 Final Edition – a special Z4 M40i commemorating the end of production of the iconic 2-seat Roadster. The Z4 Final Edition will be characterized by its exclusive BMW Individual paint, unique interior accents, and commemorative badging on the door sill plates.

The BMW Z4 Final Edition will be produced in limited numbers from February to April of 2026 in a single, well-equipped configuration. Customers need only choose between a 6-speed manual or 8-speed Steptronic transmission. Regardless of transmission, the MSRP for the Final Edition will be $99,900 CAD.

Distinctive looks for an unmistakable personality.
Fans will instantly recognize the BMW Z4 Final Edition by its exclusive BMW Individual Frozen Black metallic paint – a colour that highlights the Z4’s unique design characteristics and dynamic flair. The special paint is subtly contrasted by the standard high-gloss black trim to the mirror caps, kidney grill, lower air intake, air breathers, and exhaust finishers. The exterior design package of the Final Edition also incorporates a Black soft top and red calipers on the standard M Sport brakes.

Every Z4 Final Edition is fitted with a staggered wheel and tire package. At the front, 19-inch Double-Spoke Bicolour 800M wheels are fitted with 255/35 R19 high-performance tires. At the back, 20-inch wheels are fitted with 285/30 R20 tires.

Customers who choose the 6-speed manual transmission will also receive special chassis tuning developed especially to accompany this gearbox. Enhancements include unique auxiliary springs at the front and rear axles and a specially reinforced anti-roll bar clamp fitted at the front. Both the mapping for electronic control of the rear dampers and the software for the variable sport steering are reconfigured. The traction control and M Sport differential also receive unique control logic.

Red accents in the interior.
The distinctive contrasting red stitching selected for the Z4 Final Edition provides a literal common thread that ties together the instrument panel, centre console, door panels, and M Sport seats, which are trimmed in Vernasca Leather and Alcantara. The floor mats feature red piping and the special door sill plates are inscribed with “Z4 FINAL EDITION”. The seatbelts are trimmed in the M tricolour.

The Z4 Final Edition comes as standard with a full range of comfort, convenience, and safety features, including the Premium Enhanced Package, which contains the Harman Kardon surround sound system.
 
The history of the BMW Z4: Launch of the first generation in 2002.
The BMW Z4 is part of a long tradition of open-top two‑seater sports cars. The lineage includes icons such as the BMW 328 Roadster, the BMW 507, and the BMW Z8.

The BMW Z4 had its premiere in autumn 2002, as the direct successor to the BMW Z3 launched in 1995. And, like its predecessor, the BMW roadster known internally as the E85 series was produced at the BMW Plant Spartanburg in South Carolina.
 
With its long hood and short trunk, the design of the BMW Z4 signaled power and sporting prowess. In the cabin, the low seating position just ahead of the rear axle made for a highly engaging driving experience. The BMW Z4 set new standards with a torsional stiffness previously unmatched in the convertible and roadster segment. Its supreme agility was due in large part to its 50/50 weight distribution. The BMW Z4 M Roadster was the first generation’s range-topper. Fitted with the 330 hp six-cylinder in-line engine from the BMW M3, it could accelerate from 0 to 100 km/h in about 5.0 seconds.

The second BMW Z4 generation: Unchanged dynamic appeal, electro-hydraulic retractable hardtop as standard.
In December 2008, BMW introduced the second generation of the Z4 to the world. The new two-seater, known internally as the E89, combined classic proportions with leading-edge engineering.

Perhaps the most intriguing feature of the new Z4 was the electro-hydraulically retractable hardtop made up of two roof sections. Featuring an aluminum shell design, the hardtop was included as standard and could be opened or closed at the touch of a button in just 20 seconds. With the hardtop in place, the BMW Z4 offered the refined comfort of a sporty premium coupé. The interior of the new BMW Z4 had gained much over the first-generation model in terms of headroom and elbow room. In addition, this marked the first time the roadster used the BMW iDrive infotainment system.

The third-generation BMW Z4: Modern interpretation of the classic open-top sports car.
BMW premiered the third – and current – generation of the BMW Z4 in August 2018 on the reviewing stand at the Lodge at Pebble Beach at the opening of Monterey Car Week. The BMW Z4 world premiere revealed a modern interpretation of the classic open-top sports car. A premium roadster boasting an electrically operated fabric soft top, sporty handling, and a purist, driver-focused interior design. This was complemented by premium-quality driver assistance, infotainment, and connectivity features. Unique in the segment is the three-litre straight-six engine with TwinPower Turbo technology found in the BMW Z4 M40i, which has been offered with a manual transmission since 2024.

-30-

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact: 

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

905-428-5078 / marc.belcourt@bmwgroup.ca                                                     

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

905-428-5366 / jean-francois.taylor@bmwgroup.ca

Richmond Hill, ON.  BMW Canada is proud to announce the launch of the 2026 BMW M340i xDrive 50 Jahre Edition, a special limited edition that celebrates the rich heritage of the legendary 3 Series nameplate. This exclusive model pays homage to the previous six generations of the 3 Series, featuring unique design elements inspired by its storied past.

The 50 Jahre Edition is available in six distinctive BMW Individual paint finishes, each reflecting a signature colour from the previous six generations: Madeira Red Metallic, Laguna Green Metallic, Avus Blue Metallic, Carbon Black Metallic, Deep Green Metallic, and Citrin Black Metallic. Complementing these striking paintworks are exclusive 50 Jahre Edition details, including 20” Forged M Performance Wheels, an M Performance Exhaust system, and luxurious BMW Individual Merino Leather upholstery – all designed to elevate the driving experience.

At the heart of the M340i xDrive 50 Jahre Edition lies BMW’s acclaimed B58 engine, a 3.0-litre inline-six powerhouse celebrated for its remarkable blend of performance, efficiency and refinement. Known for its smooth power delivery and strong torque across the rev range, the award-winning B58 has earned widespread praise in the automotive industry and among enthusiasts worldwide. This engine has played a central role in the M340i’s reputation as a driver’s car that perfectly balances everyday usability with exhilarating performance.

Since its introduction in 1975, the BMW 3 Series has been the cornerstone of BMW’s success and a benchmark in the premium sports sedan segment. Renowned for its dynamic driving experience, innovative engineering, and timeless design, the 3 Series has accumulated countless awards and accolades worldwide. It has cultivated a passionate global fan base and played a critical role in shaping BMW’s identity as the ultimate driving machine. Over nearly five decades, the 3 Series has continually evolved while staying true to its core values, making it one of the most important and successful nameplates in automotive history.

The 2026 BMW M340i xDrive 50 Jahre Edition embodies the spirit of innovation and performance that has defined the 3 Series for five decades, making it a true collector’s gem. Production has been limited to 100 units for Canada and will begin in Germany in November 2025.

For more information, visit BMW Canada’s website or contact your local BMW dealership.

-30-

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

905-428-5078 / marc.belcourt@bmwgroup.ca                                                     

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

905-428-5366 / jean-francois.taylor@bmwgroup.ca

Richmond Hill, ON.  Following its World Premiere at IAA Mobility 2025 in Munich earlier this month, the all-new BMW iX3 – the first of BMW’s Neue Klasse, or “New Class” of vehicles – will make its North American Premiere at a special event at Bathhouse Studios in New York City on Sunday, September 21, 2025. Presented by BMW Group Member of the Board of Management, Development, Dr. Joachim Post, the BMW iX3 Sports Utility Vehicle is not just the first series-production Neue Klasse model, but a preview into an entirely new era of The Ultimate Driving Experience.

“The BMW iX3 is much more than one vehicle,” said Dr. Joachim Post, BMW Group Member of the Board of Management, Development. “As the first of our Neue Klasse, the BMW iX3 set new industry standards for user experience, digitalization, driving dynamics, and circularity. These characteristics will be incorporated throughout our entire vehicle lineup and usher in a whole new era for BMW.”

Over the next two years, BMW will launch nearly 40 new and refreshed models featuring Neue Klasse design language, technology, and driving dynamics.

BMW Panoramic iDrive: First-of-its-Kind User Interface.

The BMW iX3 features a completely new user interface, which will inform all future BMW models. The new user interface, dubbed BMW Panoramic iDrive, redefines the user experience by balancing digital functions and physical elements and elevating intuitive operation to a new level of driver focus. The system is highlighted by a first-of-its-kind BMW Panoramic Vision display which projects relevant information across the entire base of the windscreen from one side to the other. The most important driving information is projected directly into the driver’s line of sight while the driver is able to personalize content in the central and right-hand areas of the BMW Panoramic Vision via the 17.9- inch Central Display. BMW has filed several patent applications resulting from the development of the projection technologies used in the two displays, underlining just how much innovation has gone into them.

New Standards for Efficiency, Range, and Charging Speed.

With sixth-generation BMW eDrive technology, an estimated range of up to 650 kilometres (according to preliminary BMW AG tests based on the EPA’s test procedure standards) and a peak charging rate of 400 kW, the new BMW iX3 50 xDrive also sets new standards for efficiency, range, and charging speed.

The new high-voltage battery concept with lithium-ion cylindrical cells for the Neue Klasse also achieves significant advances. The energy density on a cell level is 20% higher than with fifth generation BMW eDrive technology and also enables a 30% increase in charging speed. The advances brought by sixth-generation BMW eDrive technology also have a significant influence on the charging experience. A maximum charging rate of 400 kW enables users to charge from 10 to 80% capacity in just 21 minutes at an 800V DC charging station.

In order to give owners the best possible charging experience, the new BMW iX3 will be fitted as standard with an NACS (North American Charging Standard) compatible charging port. This will provide iX3 owners access to the vast Supercharger network, while a standard CCS (Combined Charging System) adapter will preserve access to other providers from coast to coast.

Unmatched Driving Dynamics.

A new electronics and software architecture including four “superbrain” high-performance computers makes the first Neue Klasse model more intelligent and better equipped for the future than ever. The “Heart of Joy” drivetrain and driving dynamics management technology brings the hallmark characteristics of the “Ultimate Driving Experience” to the Neue Klasse by enabling unmatched poise, assurance, and precision, while the latest systems for automated driving optimize symbiotic human-vehicle interaction.

New Design Language: Reduced, Characterful, and Timeless.

The new BMW iX3 will launch the new BMW design language, which will expand across the whole of BMW’s range as new models and variants are introduced. This new use of forms provides a very modern interpretation of BMW’s original and enduring blueprint. For this reason, comprehensive design protection has been registered for the new BMW design language used in the new BMW iX3.

The new BMW iX3 has the hallmark proportions of a BMW SUV infused with the authoritative presence of a BMW X model and has a reduced surface treatment that emphasizes all four wheels. Created squarely and exclusively for electric vehicles, the vehicle architecture enables an extremely favorable ratio of exterior size to interior space.

Sustainability Showcase.

BMW will present a series of discussions and displays at Bathhouse Studios focused on the key principles of the Neue Klasse, with an emphasis on design, technology, and BMW’s approach to reducing emissions across the entire value chain.

The new BMW iX3 demonstrates the BMW Group's holistic approach to product sustainability across the entire vehicle life cycle. During product development, extensive measures were implemented throughout the supply chain, production and use phases, explicitly focused on conserving resources and reducing the model’s environmental footprint. A central focus of this approach lies in the increased use of innovative and secondary materials. For example, 30% of the secondary raw material used for the engine compartment cover and the storage compartment under the front hatch is recycled maritime plastic. This post-consumer material consists of old fishing nets and ropes, preventing these materials from potentially being dumped in the ocean.

For the first time, the BMW Group will also show the Natural Fiber Roof, a vehicle roof developed in collaboration with Swiss clean tech company Bcomp. Bcomp uses natural flax fiber composites to create more sustainable and lightweight vehicle parts which can replace conventional carbon fiber components. The CO2e footprint from production is reduced by about 40 percent, including end-of-life considerations. Following their successful use in certain BMW race models, these innovative natural fiber composites are now ready for BMW M production models.

In addition, the BMW Group will provide an outlook on future sustainable materials through two research projects: the M Visionary Materials Seat Evo and the Bumper. The M Visionary Materials Seat Evo is an evolution of a concept first presented last year and demonstrates how circular design principles with recyclable mono-materials and secondary raw materials can be applied to interior components. Developed with partners FSCM, the Bumper is an example of Future Sustainable Car Materials, and explores how used car bumpers can be collected, processed, and partly reshaped into new components, enhancing material circularity in the automotive industry.

“Technology Openness” as a Strategic Success Factor and the Benefits of Hydrogen.

By offering a broad range of drivetrain options – including highly efficient internal combustion, plug-in hybrid electric, battery-electric, and, starting in 2028, fuel cell electric vehicles powered by hydrogen – BMW Group offers customers the ability to choose the vehicle and drivetrain that best suits their needs. This “technology openness” strategy has proved to be a key success factor for the BMW Group globally.

Following the successful testing of its pilot fleet of BMW iX5 Hydrogen vehicles, BMW will launch its first series-production hydrogen-powered model in 2028. This drivetrain technology is based on a third-generation fuel cell system developed in collaboration with Toyota Motor Corporation which enables a more compact design, while delivering a more powerful and efficient system that increases range and performance while simultaneously reducing energy consumption.

Hydrogen is also recognized as a promising future energy carrier for global decarbonization. It acts as an effective storage medium for renewable energy sources, helping to balance supply and demand and enabling a more stable and reliable integration of renewables into the energy grid. BMW Group sees hydrogen as the missing piece for completing the electric mobility puzzle in locations where battery electric vehicles are not an optimal solution.

Live Podcast Recordings.

A series of three live podcast recordings will also be hosted throughout the day on September 22 during which BMW experts will discuss the engineering and design behind the BMW iX3, how BMW is putting decarbonization goals into practice, and the future of Fuel Cell Electric Vehicles (FCEV) powered by Hydrogen.

• From Vision to Reality: Setting Impulses for the Circular Economy: BMW’s Neue Klasse is built on the three guiding principles of electric, digital, and circular. Nils Hesse, BMW Group Vice President of Product Sustainability and & Glenn Schmidt, Vice President of Sustainability Communications will discuss how the Neue Klasse is simultaneously setting the stage for the future success of the company and setting a new standard for the automotive industry.
• Powering Progress: What’s Next in Hydrogen Innovation: Dr. Michael Rath, BMW Group Vice President of Hydrogen Powered Vehicles will discuss Hydrogen Fuel Cell Electric Vehicles (FCEV) as a viable drivetrain alternative, including the advantages of FCEV technology, the challenges of fostering widespread adoption, and what it will take to make it happen.
• Successful Together: Resilient, Innovative and Future-Proof Supply Chains: Hendrik Lang, BMW Group Senior Vice President of Supply Chain Strategy and Sustainability, and Inga Grieger, BMW i Ventures Business Development Manager and Managing Director, will discuss the complexity and need of emission reduction in automotive supply chains and how innovative start-up solutions can contribute to making the BMW Group’s supply chain future-proof.

-30- 

BMW Group in Canada.

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact: 

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

905-428-5078 / marc.belcourt@bmwgroup.ca

Barb Pitblado

Manager, Corpoate Communications

BMW Group Canada

905-428-5005 / barb.pitblado@bmwgroup.ca 

Debrecen. The BMW Group has entered the final phase before the first Neue Klasse model rolls off the assembly line. Series production of the new BMW iX3 will get underway in late October at the BMW Group plant in Debrecen, Hungary, as the newest, most innovative manufacturing facility in the company’s global production network officially begins work.

“The start of series production for the BMW iX3 signals a new era of automotive manufacturing. Our new plant in Debrecen has been designed and built fully in line with our strategic vision of the iFACTORY. Digital from the very beginning, the plant will offer a new dimension in efficient production without fossil fuels,” says Milan Nedeljković, member of the Board of Management of BMW AG responsible for Production.

The BMW iFACTORY represents a strategic vision of production, built on streamlined, efficient structures, responsible resource management, economical use of cutting-edge digital innovations and a strong focus on employees. The BMW Group has also registered new patents for a large number of innovative systems and processes at Plant Debrecen.

“We have taken on the challenge of building a completely new vehicle as the first job at an entirely new plant – and doing so in the leanest, most efficient way possible. We have simplified processes, reduced complexity, digitally validated each individual operation and systematically leveraged expertise across our global network. The result is this plant, with its efficient production, innovative processes and the flexibility to integrate additional models,” says Hans-Peter Kemser, head of BMW Group Plant Debrecen.

As with any new model, capacity for the new BMW iX3 will be gradually ramped up in stages after the start of production. Spearheading the arrival of the Neue Klasse, the iX3 showcases the latest design and technology innovations that will define the brand's entire model range in the future. Between now and 2027, the technologies in the Neue Klasse will be integrated into 40 new models and model updates.

From virtual factory to reality

The guiding principles of the BMW iFACTORY have been fully implemented in the technologies employed at the new BMW Group plant in Debrecen. For example, Plant Debrecen was planned and built digitally from the outset, and celebrated its virtual start of production back in March 2023 in the BMW Group’s Virtual Factory. This approach allowed every operation to be tested virtually in advance, enabling production lines to be installed in the buildings exactly as in the digital twin.

Optimal processes for all plant technologies

With an optimised value stream and efficient systems, the press shop guarantees a high level of productivity. The BMW Group continues to follow its proven strategy of using the same tools and presses throughout its global network. This optimises capacity utilisation within the network by allowing press tools to be deployed at multiple locations and enabling staff to be trained in-network.

The body shop, in particular, benefits from prior digital planning and validation. Every process detail was digitally simulated in advance to determine the ideal value stream and ensure that each of the nearly 1,000 robots was optimally positioned. From the outset, close collaboration between development and production teams led to high production efficiency and maximum customer benefit. For example, the number of joining methods was significantly reduced, lowering overall complexity. Design features integrated early in development are also evident in the details of the Neue Klasse, such as the invisible door seal. This creates a visual connection between the window and the door, resulting in a unique look. In addition, maximising the space available for the battery in the body structure – and thus the size and performance of the battery – directly benefits the customer.

At BMW Group Plant Debrecen, the paint shop plays a critical role in significantly reducing the CO₂e footprint of the BMW iX3. Production of the new BMW iX3 will generate a total of about 80 kg CO₂e (scope 1/2 emissions). This figure covers CO₂e emissions from Plant Debrecen, as well as in-house parts production at other BMW Group facilities, including components manufactured in Landshut, for example. This represents a reduction of approx. two-thirds compared to production of existing BMW derivatives. For Plant Debrecen alone, this approach will reduce CO₂e emissions from the manufacture of a vehicle, including its high-voltage battery, by around 90% – to about 34 kg CO₂e (when operating at full capacity, compared with other BMW Group facilities).

Paint shops typically rely on gas to reach the high temperatures (up to 180 degrees Celsius) required. Plant Debrecen will be the BMW Group's first car plant supplied exclusively with electricity from renewable energy sources during normal operation, i.e. without using fossil fuels such as oil or gas. Because of its high energy demands, the paint shop is the most important factor in significantly lowering Plant Debrecen’s CO₂e emissions. In the paint shop alone, using electricity from renewable sources reduces annual CO₂e emissions by up to 12,000 tonnes. About a quarter of the plant's annual power needs will be supplied by the 50‑hectare on-site photovoltaic system. Surplus solar energy, such as that generated on non‑working days, is stored in a 1,800 m³ thermal storage system with a capacity of 130 MWh.

The paint shop also uses an energy recovery system. A heat grid was successfully implemented in the design of the new paint shop, delivering additional energy savings of up to 10%. This innovative concept combines multiple measures for efficient energy recovery from the compressed air supply, drying ovens and cooling systems. The recovered waste heat is then used to preheat the water circuit.

In addition, a thermal storage system – holding 1,800 m³ of water, with a capacity of 130 MWh – stores surplus energy from the photovoltaic system during off-peak periods and supplies it as heat during peak demand.

Full digitalisation of production processes further boosts assembly efficiency. The AIQX (Artificial Intelligence Quality Next) IT platform developed in-house at the BMW Group is a key component of the BMW iFACTORY. AIQX uses sensors and camera systems along the production line to automate quality processes. AI evaluates the data and provides real-time feedback to employees on the line. Looking ahead, vehicles on the line will also become active, connected participants in the industrial IoT (Internet of Things) ecosystem. They will conduct self-analysis, interact with plant employees in real time and automatically share and document relevant messages, using tools such as on-board cameras and IT systems. The equipment, tools, components and every BMW in the assembly halls are already digitally connected to the BMW production system.

The building's “finger structure” – an optimised version of the design employed at BMW Group Plant Leipzig – allows 80% of parts to be delivered directly to the correct point of assembly on the line. All-electric in-house logistics also benefit from autonomous tugger trains, which transport high-voltage batteries directly from production to installation points, as well as Smart Transport Robots that autonomously deliver smaller components to the assembly line. By linking all internal and external databases, the entire logistics process achieves unprecedented digital depth, automating many previously manual, interconnected analysis tasks. Well-structured information is therefore available at any time and can be analysed instantly “at the push of a button”.

The BMW Group has created highly intelligent production processes for its new high-voltage batteries developed in-house. Plant Debrecen will be the first of five plants worldwide to begin series production of Gen6 high-voltage batteries. The production processes were initially developed and tested at pilot plants. Artificial intelligence, data analytics and constant knowledge sharing within the production network also play a key role in the ramp-up of production. Digital twins of production and comprehensive AI databases ensure optimisation of processes and employee training. A consistent zero-defect approach enables seamless in-line quality inspections and 100% end‑of-line monitoring. In line keeping with the “local for local” principle, high‑voltage battery assembly takes place directly on site, allowing the production teams to take advantage of infrastructure efficiencies and short distances.

Best of the best:
Plant Debrecen benefits from expertise at all production sites worldwide

BMW Group Plant Debrecen is the first production site in the company's network not tied to a specific primary plant. Instead, it serves as a network plant, combining best practices from various locations worldwide. A major advantage of this approach is that the plant’s current workforce of more than 2,000 employees can be trained within the network, allowing employee know-how from different locations, such as China, South Africa, Mexico, the US and, of course, Germany, to be shared. At the same time, employees throughout the global network gain the opportunity to share their technology insights in Debrecen and bring expertise in production of the Neue Klasse models back to their own location – creating a win-win situation for all the plants.

A long version with further details on all technologies is available as a PDF file in the downloads section.

Ladies and Gentlemen,

Here it is. The first of a new era. The future of the car.

I’ve been with the BMW Group for more than 34 years now. During this time, I’ve witnessed many world premieres, exciting new concepts and bold technological innovations. But, for me – and for all of us at the BMW Group – today’s premiere is truly a “once-in-a-lifetime moment”. When else do you get to re-imagine a brand like BMW from the ground up? The chance to create an entirely new generation of vehicles? The chance to break completely new ground?

This year’s ##IAA MOBILITY## brings us full circle. You’ll remember that,

right here in Munich, back in 2021, I promised we would lead BMW into a new era. With the NEUE KLASSE.

Today, just four years later, we deliver on that promise. Here's the proof. The NEUE KLASSE is much more than just one new car. It represents a completely new model generation. A massive leap that will shape the entire brand for years to come.

Why now? Why such a bold step? Because we know the time is right.

Ground-breaking innovations don’t come out of nowhere.
They start with individual technological advances.

With people who recognize the untapped potential. With a visionary team that transforms those individual parts into something totally new – something far greater than the sum of its parts.

That’s where we were at the start of the decade. We saw the chance

for a massive leap in development across all relevant technologies –

from battery technology to digital user experience to computing power. A unique opportunity to completely rethink the car. It was a time for pioneers. In other words: the perfect BMW moment.

We have poured our vast experience, our wealth of technical know-how and – above all – our heart and soul into developing the
NEUE KLASSE. It wasn’t easy. But, together, we made it happen.

This is what the ##BMW iX3## represents.

We have taken the world with us on our “road to NEUE KLASSE”. Five vision vehicles. Highlighting five key aspects of the
NEUE KLASSE.

At the beginning, we demonstrated how sustainability and circular economy could be realized in a premium product. BMW i Vision Dee blurred the lines between reality and the virtual world – and offered a first glimpse of our new BMW Panoramic iDrive. At the IAA Mobility in 2023, things got much more concrete. A typically sporty BMW sedan with the new design language of the NEUE KLASSE. This was soon followed by a look at the future of the Sports Activity Vehicles. As you can see: We were already close to the real thing at that point. Sheer Driving Pleasure – taken to a whole new level. The VDX demonstrated this. An impressive proof of the potential unlocked by integrating different technologies in the NEUE KLASSE. BMW driving dynamics at its finest.

Ladies and Gentlemen,

Our goal with the NEUE KLASSE was to create the best overall system for our customers. That’s why the iX3 and the upcoming vehicles of the NEUE KLASSE integrate everything we’ve showcased in recent years. When it comes to design, we have even skipped an entire generation. And there's no one better to explain how our customers will experience this with all their senses than Adrian van Hooydonk.

Speech Adrian van Hooydonk, Head of BMW Group Design

Thank you, Oliver. Welcome ladies and gentlemen!

Yes, the big moment has finally come. We are launching the
BMW iX3, the very first car of the NEUE KLASSE. As Oliver mentioned, we have been working on this for the past 4 years and with the NEUE KLASSE we are taking very big steps in technology. These bigger steps in technology can only become meaningful hand in hand with big steps in design.

The BMW iX3 has a much bigger range helped by a very clean shape with excellent aerodynamics. In the interior you will find a new display concept that allowed us to clean-up the dashboards and completely redefine the driving experience.

But let‘s look at the exterior design first:

We have typical solid BMW SAV proportions with a lot of presence and emphasis on all four wheels. The surfaces are very clean with only a few precise lines. The front-end shows a new interpretation of the BMW typical face in which we replace chrome with light. Vertically oriented kidneys match the more upright overall appearance of our SAV.

This new light signature is part of the daytime running light and it will make the new iX3 very recognizable by day and by night. Overall, the car has a very solid stance and strong shoulders and, in the rear, again a new light signature that emphasizes the width of the car.

In the interior you will find that the driving experience is and will remain our focus, putting the driver at ease and in control! The key element to this is our all-new BMW Panoramic Vision which projects in the bottom of the windscreen and builds upon our years of experience with head up displays. This new display is visible for all passengers on board and will allow you to quickly check the information you want and need while keeping your hands on the wheel and your focus on the road ahead. Together with our new free cut central display and iconic steering wheel these elements are the corner stones of our new Panoramic iDrive system, a whole new driving experience that you will find in all our future BMW models from now on!

This new user experience already starts when you approach the car and continues as you get in and set the car up to your personal preferences. With My Modes you can do that very easily and select a perfectly curated driving experience – from screen content or colors to light and sound and even driving characteristics.

So, our new Operating System X focuses on the best driving experience but will also allow you a much higher level of personalization making your new BMW truly yours. Overall, the new digital aspects of our cars will make them more intelligent and easier to use. At the same time, this has allowed us to design much cleaner and warmer interiors, creating very personal living environments

on four wheels. The interior trim “Digital White” is spacious and modern.

But what about other options?

We curated various interior trims with a lot of attention to detail,

giving each trim a unique & distinctive character. These trims can be combined with a wide variety of exterior colors giving our customers plenty of choice in a few easy steps.

So, starting with the BMW iX3 we are introducing a new form language that will lead to a new look and feel for the entire
BMW brand. Our designs will be very clean and at the same time
very strong in character, but above all: more BMW then ever!

Thank you very much!

Speech Oliver Zipse,
Chairman of the Board of Management of BMW AG

Thank you, Adrian. From driving dynamics to drivetrain, from battery technology to the operating concept and digital user experience: Every one of these elements has been significantly enhanced for the NEUE KLASSE.

Looking at the performance data for the BMW iX3 gives you an idea

of what our customers can look forward to. The iX3 is all-electric. With more range and faster charging: that was our promise – and we have delivered. The iX3 offers a range of more than 800 kilometers in the WLTP cycle. Range anxiety? We’re making sure it’s a thing of the past. Also thanks to its ultra-fast charging capability: The peak charging power is up to 400 kilowatts. In other words: In just 10 minutes, the iX3 charges enough to drive more than 370 kilometers.

At BMW, we are known for our driver orientation. Hands on the wheel, eyes on the road, with the right data just where you need it.

With BMW Panoramic iDrive, the windscreen itself even becomes

a projection surface – merging reality and the virtual world in perfect interplay. Here, we're once again setting a new standard – and not just in the iX3. We’re rolling out BMW Panoramic iDrive across our entire product range.

The iX3 also strikes perfect harmony between hardware and software. Four central computers deliver the necessary computing power, processing data up to 20 times faster than conventional systems: genuine super-brains. BMW drivers will appreciate one of these systems in particular – the Heart of Joy, which combines all functionalities for the drivetrain and driving dynamics: Over 100 years of expertise in driving dynamics, now enhanced by digital capabilities. You’ll feel the difference right away. Whether you’re pushing the limits or driving in everyday situations. This is
Sheer Driving Pleasure taken to a whole new level.

The experience also includes state-of-the-art automated assistance systems, tailored to our customers’ needs: dependable at all times, without compromising safety. Driver and vehicle become one.

We call this BMW Symbiotic Drive.

Ladies and Gentlemen,

We know that without responsibility, there can be no real progress. That is why decarbonization and resource conservation are key 

in the development of the iX3 and the NEUE KLASSE. Throughout the entire life cycle. We also apply principles of design for circularity.

The vehicle standing here next to me is made up of one third secondary raw materials. We are focusing on becoming more efficient and consuming less energy and resources. Whether in the

supply chain, in production or on the road.

The iX3 is a perfect example of our strategy of reducing CO₂ wherever we have leverage. We are on a transparent and reliable path towards climate neutrality, in line with the Paris agreement - using all drivetrain technologies.

Ladies and Gentlemen,

Greater electric range. Faster charging. A more immersive digital experience. The next level of Sheer Driving Pleasure. A greater focus

on sustainability. And all of this in an incredibly attractive package. The BMW iX3 is truly more BMW than ever. And this is just the beginning!

We are rolling out the design, innovation and the latest technologies across all our vehicles. All our models will benefit from the advances made in the NEUE KLASSE – regardless of the drivetrain.

We have made a conscious decision to start out in the high-volume segments – because the NEUE KLASSE was never designed

for a niche. We want all our customers to benefit from the innovations as quickly as possible.

The next vehicle is already waiting in the wings. The details are still hidden beneath the camouflage, but I’m sure you’ll recognize the classic proportions of a sporty sedan.

The new BMW i3. 

It will be released next year as the Series’ first all-electric version. And it will be the first model variant of the new 3 Series generation.

For the past 50 years and over seven model generations, no other vehicle has been as closely tied to the success of the BMW brand. The 3 Series embodies everything at the very core of BMW. Innovation. Digital user experience. Comfort. Sportiness. Together, these characteristics create an incomparable driving experience. Sheer driving pleasure at its finest.

After the launch of the i3, more variants will follow.

The iX3 and the i3 – a powerful symbol of the broad spectrum the NEUE KLASSE will cover. Production of the BMW iX3 will begin later this year at our new plant in Debrecen.

From 2026, every new BMW will be all-new. We will launch

40 different new and updated models. By 2027.That is the future.
A new era. That is BMW.

Ladies and gentlemen,

It takes an exceptional team to bring projects like the NEUE KLASSE and vehicles like this one to life. A team with the unconditional desire, willpower and ability to shape the future. We, the Board of Management, stand before you today representing our nearly 160,000 BMW Group employees worldwide.

On behalf of us all, I want to thank our incredible team for their dedication and commitment over the last few years to reach this milestone moment.

Together, we are leading BMW into a new era.

Thank you very much.

In the event of enquiries, please contact:

BMW Group Unternehmenskommunikation

Matthias Bode
Spokesperson BMW iX3
Telephone: +49-151-601-61742
E-Mail: Matthias.Bode@bmwgroup.com

Steven Wörns
Spokesperson BMW Group Design
Telephone: +49-151-601-16992
E-Mail: Steven.Woerns@bmw.com

Max-Morten Borgmann
Head of Communications BMW Group, Finance, Sales
Telephone: +49 151-601-24118
E-Mail: Max-Morten.Borgmann@bmwgroup.com

Richmond Hill, ON.  BMW presents the first series-production Neue Klasse model. The BMW iX3 is a fully electric Sports Activity Vehicle (SAV) that gives customers their first on-the-road taste of a whole new era of The Ultimate Driving Machine. An all-new design language gives the iX3 a character-rich appearance that faithfully conveys the technological progress made by the new model. With sixth-generation BMW eDrive technology, a range of up to 650 km (estimated range according to preliminary BMW AG tests based on the EPA’s test procedure standards) and a peak DC charging rate of 400 kW, the new BMW iX3 sets new standards for efficiency and long-distance capability. A new electronics and software architecture including four “superbrain” high-performance computers makes the first Neue Klasse model more intelligent and better equipped for the future than ever. The “Heart of Joy” drivetrain and driving dynamics management technology enables unmatched poise, assurance, and precision, while the latest systems for automated driving optimize symbiotic human-vehicle interaction.

A defining element of the digital user experience in the new BMW iX3 is the BMW Panoramic iDrive, which elevates intuitive operation and the driver focus to a new level. And an all-encompassing sustainability concept reduces the iX3’s product carbon footprint over its lifecycle by more than 30% compared to previous electric BMW models.

The first Neue Klasse model will be built at the newly constructed BMW Group plant in Debrecen, Hungary. The first variant of the fully electric SAV to roll off the production line will be the BMW iX3 50 xDrive with an output of 463 hp and dual-motor all-wheel drive. Further fully electric variants will follow. The market launch of the new BMW iX3 will commence in Canada in the summer of 2026.

The new BMW iX3 represents a leap forward in development and a milestone in the transformation process when it comes to electrification, digitalization, and circularity. Spearheading the arrival of the Neue Klasse, the iX3 offers customers the latest design and technology innovations, which will shape the brand’s entire model range moving forward. The technologies introduced in the Neue Klasse will be incorporated into nearly 40 new models and model updates between now and 2027.

“The Neue Klasse is our biggest future-focused project and marks a huge leap forward in terms of technologies, driving experience, and design,” says Oliver Zipse, Chairman of the Board of Management of BMW AG. “Practically everything about it is new, yet it is also more BMW than ever. Our whole product range will benefit from the innovations brought by the Neue Klasse – whichever drive system technology is employed. What started as a bold vision has now become reality: the BMW iX3 is the first Neue Klasse model to go into series production, kicking off a new era for BMW.”

Launch of the new design language: reduced, characterful, and timeless.

The new BMW iX3 will launch the new BMW design language, which will expand across the whole of BMW’s range as new models and variants are introduced. This new use of forms provides a very modern interpretation of BMW’s original and enduring blueprint. For this reason, comprehensive design protection has been registered for the new BMW design language used in the new BMW iX3.

“The design of the Neue Klasse provides a very modern interpretation of what BMW has always stood for,” says Adrian van Hooydonk, Head of BMW Group Design. “With our new design language, the new BMW iX3 looks future-focused, modern, and timeless – but, above all, more BMW than ever.”

At 4,782 mm long, 1,895 mm wide, and 1,646 mm tall, the new BMW iX3 has the hallmark proportions of a BMW SAV. The characteristic two-box design is infused with the authoritative presence of a BMW X model and has a reduced surface treatment that emphasizes all four wheels. Created squarely and exclusively for electric vehicles, the vehicle architecture enables an extremely favorable ratio of exterior size to interior space. The BMW iX3 has a 2,897 mm wheelbase and track widths of 1,628 mm at the front axle and 1,633 mm at the rear.

The front end: new interpretation of the classic four-eyed face.  

The upright front end gives the new BMW iX3 a commanding presence. Large air intakes and a black band in the lower section of the front apron accentuate the robust sportiness of this BMW X model. Added to which, the reduced surface treatment allows the distinctive BMW kidneys and twin headlights to take centre stage. An all-new horizontal light signature takes the place of chrome trim elements, lending the front end a sense of quality and sophistication. The redesigned BMW roundel is embedded above the kidneys in the “valley” of the hood.

Evocative of iconic Neue Klasse vehicles of the 60s and 70s such as the 1600 and 2002, the sculpted BMW kidneys are vertically arranged. Embedding the kidneys into the surface of the front apron emphasizes their contours further still. There is also a new take on the signature BMW four-eyed face created by the headlights. Here, vertical, slightly outward-slanting daytime driving light elements with indicator functions produce the unwavering gaze on the road familiar from BMW’s past. Additional horizontal light surfaces, which create a distinct sense of depth and extend up to the BMW kidneys, add the finishing touches to the new light signature. Together with the optional illuminated BMW kidneys, they bring a unique lighting effect to the front of the new BMW iX3.

Side view combines powerful stature with lightness.  

In the vehicle’s flanks, generously proportioned surfaces accentuated by a small number of precise lines create a character-rich appearance. The design appears as if cut from a single mold thanks to flowing transitions into the front and rear ends. The muscular stature of the new BMW iX3 is underscored by body-coloured wheel arches and subtly rectangular contours. In contrast, the glazed areas in the upper section of the vehicle body exude an elegant sense of lightness. The slim side windows and slightly downward-sloping roofline optimize aerodynamics. Hidden seals allow the vehicle body to transition directly into the glass surfaces, producing a harmonious side view. A character line positioned low down in the flanks emphasizes the height of the iX3 and suggests a dynamically stretched profile. The door handles are integrated flush into the doors and extend automatically when the BMW Digital Key or traditional key fob approaches.  

The 20-inch alloy wheels fitted as standard underscore the SAV’s powerful appearance. Painstaking aerodynamic optimization enables a drag coefficient (C_d) of 0.24. 

Rear end with athletic shoulders and a new light signature.  

The clear design language, focusing on the essentials, continues at the rear of the new BMW iX3. As at the front, the dominant theme in the upper section of the rear is large surfaces detailed by a small number of lines, creating a technical, modern aesthetic. The lower section of the rear apron, meanwhile, generates greater visual impact, with the robust yet sporting character of the new BMW iX3 underscored by a black band and a diffuser element.  

When viewed from the rear, the eye is drawn to the athletic shoulders of the body and the heavily tapered – and therefore aerodynamic – greenhouse. The visual emphasis of the wheel arches accentuates the iX3’s width and robust stance on the road. This effect is enhanced by the expansive, horizontally arranged rear lights. The BMW iX3 also has a new light signature at the rear. Its light sources are split through several levels and develop a vivid sense of depth. The individual light sources of the rear lights on the new iX3 are arranged in the familiar BMW “L” shape.  

The standard roof spoiler further raises the visual dynamism of the new BMW iX3. Echoing the “valley” in the front hood, the spoiler has a central recess that continues into the space between the rear lights, where it creates a perfect stage for the updated BMW logo. 

Interior design: modern space has a BMW-typical driver focus and offers exceptional comfort for all passengers.

The design of the BMW iX3 interior sets new standards in terms of modernity and digital experience. The interior has an uncluttered, reduced design, providing the ideal stage for the digital experience. The cabin is all about a clear driver focus and comfort for all those on board. Created specifically for electric vehicles, the vehicle architecture allows for generous levels of space in all five seats. The lines of the “floating” instrument panel flow directly into the large door trim panels, creating an enveloping wrap-around effect for the passengers. With its textile surface, the instrument panel – with atmospheric backlighting – contributes to the warm and inviting atmosphere inside. Large window surfaces and the optional Panoramic Roof with Climate Glass create an ambience bathed in light.

Another prominent influence in the horizontally arranged cockpit is the new BMW Panoramic iDrive, which is based on the likewise newly developed BMW Operating System X. It brings together displays, geometry, and light and sound design into a holistic experience, customizable via My Modes. Also contributing to the prevailing atmosphere are the new driving sounds, sound effects, and sound signals of the BMW HypersonX soundscape created specifically for the Neue Klasse.

Newly designed seats in a choice of interior colours and materials.  

The newly designed seats in the new BMW iX3 offer high levels of comfort over long distances, firm lateral support, and a wide range of adjustment. Thick seat cushions extending downward and the absence, to a large extent, of plastic trim give the seats an elegant appearance. With their distinctive contours, the head restraints also contribute to the progressive style of the interior design.

As standard, the seats are upholstered in perforated Veganza in Black, Digital White, or Castanea. Optionally, customers may also select Black BMW Individual Merino Leather.

In the front section of the centre console is a storage space with a wireless device charging pad, two USB-C ports, and two cup holders separated by an illuminated triangular trim element. Behind it are the gear selector, a roller switch for adjusting the audio system volume, and the physical buttons for the parking brake, rear window heating, windshield defrosting, and hazard warning lights. Below the centre console, a storage space with indirect illumination offers additional room for stowing items.  

The substantial luggage compartment capacity of the new BMW iX3 can be increased by folding down the rear seats as required. An additional storage compartment under the front hood is available for smaller items. Customers needing additional capacity can specify the optional trailer hitch with a towing capacity of up to 2,000 kg.

BMW Panoramic iDrive. Four elements with a single goal: complete driver focus.
The BMW iX3 is the first series-production model in which BMW Panoramic iDrive redefines the user experience. With its neatly judged balance between digital functions and physical elements, BMW Panoramic iDrive elevates intuitive operation – according to BMW’s “hands on the wheel, eyes on the road” principle – to a new level of driver focus. The entire system – consisting of the BMW Panoramic Vision, the multifunction steering wheel, the Central Display, and the optional BMW 3D Head-Up Display – is born out of decades of experience and a user-centric design approach. Individual customer feedback, data from over 10 million connected vehicles, and usability studies with more than 3,000 customers were all incorporated into the development process. Physical controls are on hand for the windshield wipers, turn signal indicators, exterior mirrors, volume control, gear selector, parking brake, hazard warning lights, rear window heating, and defrost function. Other functions have been optimized for use by touch and voice command or via the multifunction steering wheel.

The BMW Panoramic Vision is a newly developed display concept from BMW for projecting content directly onto the lower section of the windshield, where information appears on a black printed surface stretching from A-pillar to A-pillar. The information is visible to all occupants and promises a new dimension in driver focus.
The most important driving information is projected directly into the driver’s line of sight on the left-hand side of the BMW Panoramic Vision, above the steering wheel. The driver is able to personalize content in the central and right-hand areas of the BMW Panoramic Vision via the Central Display. The way the BMW Panoramic Vision is integrated creates a 3D effect for the driver and passengers.

The new optional BMW 3D Head-Up Display positioned above the BMW Panoramic Vision now shows integrated navigation and automated driving graphics in the driver’s immediate field of vision. The content in the BMW Panoramic Vision and BMW 3D Head-Up Display is presented in a neatly coordinated way.
BMW has filed several patent applications resulting from the development of the projection technologies used in the two displays, underlining just how much innovation has gone into them.

The 17.9-inch Central Display with matrix backlight technology features a further improved version of the familiar QuickSelect menu structure to enable optimum operation of functions and content by touch. The Central Display’s home screen continuously shows the BMW Maps navigation system’s map view or other individually configurable content. Also to be found on this level are vertically arranged widgets on the driver’s side, which the user can switch between by swiping. The QuickSelect feature allows important functions to be accessed directly without having to enter a submenu. Swiping a widget horizontally then displays additional related information and settings options. Operation is highly ergonomic thanks to the Central Display’s shape and positioning in close proximity to the steering wheel. Users can return to the home screen from any of the submenus with a tap of the finger on the home icon at the lower edge of the Central Display. Quick access icons for music, navigation, phone calls, the All Apps menu, and the vehicle settings menu are also located here. There is also a menu on the Central Display containing widgets that can be moved to the BMW Panoramic Vision by drag and drop. Up to six widgets can be configured in this way.

The new multifunction steering wheel employs BMW’s shy-tech approach, meaning available functions are indicated by illuminating the corresponding buttons. It thereby serves as the primary physical control point, whose buttons provide active haptic feedback. The buttons’ finely designed, relief-like surfaces provide optimum orientation and enable the driver to control functions manually without needing to take their eyes off the road. The buttons have been arranged in accordance with the customary principle of placing driving assistance functions on the left side of the steering wheel and functions for controlling infotainment and communications features on the right.

BMW Intelligent Personal Assistant with major improvements for natural interaction.
The BMW Intelligent Personal Assistant plays a key role in the BMW iX3 operating concept, serving as an adaptive assistant that turns the iX3 into an intelligent digital companion. Besides the addition of two new voices, its appearance has also been completely redesigned for the BMW Panoramic Vision. The assistant can be summoned in the usual way with the prompt “Hey BMW” or the push of a button on the steering wheel’s right-hand control panel. The Intelligent Personal Assistant is positioned in the centre of the BMW Panoramic Vision by default following initial setup. It is able to react appropriately to the specific context with a range of engaging, lively animations. Following prolonged periods of inactivity, the assistant recedes into the background on a visual level by transforming into the BMW logo. The assistant can control the windows, air conditioning, seating comfort, phone calls, in-car entertainment, and more. It can also be used to call up many function menus or operate certain apps.

If the driver so chooses, the BMW Intelligent Personal Assistant is also able to offer proactive suggestions based on usage patterns and other factors. BMW Operating System X further expands this intelligent capability by taking far more contexts into account, e.g. from the environmental situation. In the case of driver assistance systems that are fitted but seldom used, for instance, the BMW Intelligent Personal Assistant will point them out to the driver in suitable situations. If the vehicle is being driven in a sporty manner on entertaining stretches of road, the assistant will propose activating My Mode Sport. And if the driver misses a call, the assistant will suggest returning the call in the widget on the Central Display. If the driver doesn’t react to the proactive prompts repeatedly or if individual suggestions are frequently rejected, the intelligent system will take note of this and refrain from making suggestions in future. 

The Routines function further expands the ways in which the BMW Intelligent Personal Assistant can help the driver. In the same way people have their daily morning routine of, say, first switching on the coffee maker then scrolling through the day’s news, drivers are now able to easily teach the assistant routines for the ultimate in personal driving pleasure. If the steering wheel heating, seat heating, and defrost function are all switched on at the start of every journey in winter, for instance, these same actions can be simply combined into a routine.

Additional functions will be provided to customers in future via software updates in order to keep improving and expanding the capabilities of the BMW Intelligent Personal Assistant.

Underpinning BMW Panoramic iDrive is the newly developed BMW Operating System X, which offers extensive scope for personalization via the BMW ID, intelligent driver assistance, a wide variety of digital functions, extensive connectivity using the My BMW App, and outstanding future-proofing thanks to BMW Software Updates.

Sixth-generation BMW eDrive technology: higher efficiency, more range, faster charging.

The sixth-generation BMW eDrive technology developed for the Neue Klasse comprises highly efficient electric motors, fundamentally new high-voltage batteries with cylindrical cells, and 800V technology. The BMW iX3 50 xDrive is powered by two electric motors which generate a combined output of 463 hp and 476 lb-ft of torque, enabling a trip from 0-100 km/h in an estimated 4.9 seconds and a top speed of 210 km/h. Its electric all-wheel-drive configuration consists of an extensively upgraded and highly efficient Electrically Excited Synchronous Motor (EESM) at the rear axle and a new Asynchronous Motor (ASM) at the front. The combination of EESM and ASM is evidence of BMW’s commitment to technological openness within electric mobility. The drive technology developed for the Neue Klasse reduces energy losses by 40% compared to fifth-generation BMW eDrive technology, weight by 10%, and manufacturing costs by 20%.

In the Electrically Excited Synchronous Motor (EESM) at the rear axle, the rotor’s magnetic field is generated by an excitation current from an external source rather than permanent magnets. As with the Gen5 version, this synchronous motor features a compact housing incorporating the electric drive unit, power electronics and transmission. Unlike the Gen5 drivetrain, Gen6 employs a second electric motor technology in the form of an Asynchronous Motor (ASM). The ASM at the front axle works on the principle of induction, so neither permanent magnets nor an external excitation current are required.

The new high-voltage battery concept with lithium-ion cylindrical cells for the Neue Klasse also achieves significant advances. The energy density on a cell level is 20% higher than with fifth-generation BMW eDrive technology, and also enables a 30% increase in charging speed. The cylindrical cells are integrated directly into the high-voltage battery (“cell to pack”), which benefits energy density and cost efficiency. Added to which, the high-voltage battery is integrated into the vehicle architecture as a structural component to minimize weight (“pack to open body”). The high-voltage battery in the BMW iX3 50 xDrive enables a range of up to 650 km (estimated range according to preliminary BMW AG tests based on the EPA’s test procedure standards).

BMW Charging: short charging times, premiere of bi-directional charging.

The advances brought by sixth-generation BMW eDrive technology also have a significant influence on the charging experience. A maximum charging rate of 400 kW enables users to charge from 10 to 80% capacity in just 21 minutes at an 800V DC charging station. Thanks to the battery management tech with integrated switching matrix developed completely in-house by BMW, the new iX3 can also be charged from 400V DC stations. Upgrades to the battery preparation also help to shorten charging times. At home, the new BMW iX3 50 xDrive can charge at up to 19.2 kW when connected to the available BMW Wallbox Professional (timing of availability of the BMW Wallbox Professional to be announced closer to Canadian market launch).

Bidirectional charging functionsare also included with every new BMW iX3, meaning that it can be used as an energy source for a variety of applications. The Vehicle-to-Load (V2L) function turns the new BMW iX3 into a mobile powerbank, which can supply electric devices with power. Vehicle-to-Home (V2H) allows the iX3 to function as a back up emergency power supply in the event of an outage. The ability to use the iX3 as a storage unit for solar energy generated by home-fitted photovoltaic systems will become available in the future. And customers will also be able to connect their iX3 to the energy market via the Vehicle-to-Grid (V2G) at a later stage.

The selection of standard-fitted and optional charging accessories has been significantly expanded. For flexible charging during a journey, customers can make use of the Multifunction Charger, which comes with several adapters for charging the high-voltage battery.

In order to give owners the best possible charging experience, the new BMW iX3 will be fitted as standard with an NACS (North American Charging Standard) compatible charging port. This will provide iX3 owners access to the vast Supercharger network, while a standard CCS (Combined Charging System) adapter will preserve access to other providers from coast to coast, thus ensuring that iX3 owners are never far from a provider no matter where the journey is taking them.

Emblematic of the charging experience in this new vehicle generation is the intelligent charging flap of the new BMW iX3, which uses artificial intelligence (AI) to detect the customer’s intention to connect to a charger and then automatically opens or closes. And sixth-generation BMW eDrive technology makes it possible to view the current charging speed and curve in the My BMW App. Up to ten individual charging contracts from various suppliers can be shown digitally inside the new BMW iX3, enabling use of the Plug & Charge Multi Contract function.

Highly intelligent control centre on the high-voltage battery: the Energy Master.

The Energy Master is the control centre for the Gen6 electric drivetrain. It is positioned on top of the high-voltage battery and supplies power to the electric motors and the electrical system. It acts as the interface for the high- and low-voltage power supply as well as for data from the high-voltage battery.

In addition, it ensures the battery operates safely and intelligently. Both the hardware and software for the Energy Master were developed in-house at BMW. In-house development of the Energy Master means that innovations can be implemented extremely quickly, which is a major advantage for customers.

New electronics architecture with four “superbrains”.

The completely newly developed electronics architecture comprises a total of four high-performance computers known as “superbrains”. They pool their processing power for driving dynamics, automated driving, infotainment, and basic and comfort-enhancing functions. They also provide the basis for a new software architecture that enables separate development of vehicle and software and creates the foundation for the next-generation Software-Defined Vehicle (SDV). It will be rolled out across the whole of the BMW range in due course, allowing all models to benefit from the same state-of-the-art cyber security and enhanced over-the-air updates complete with tangible AI features.

The new digital nervous system consists of a wiring harness divided into four zones. This reduces weight by 30% compared to the technology used previously and eliminates approximately 600 metres of wiring. Another new feature are digital “smart eFuses”, which replace conventional safety fuses. They enable intelligent power modes for different vehicle states that help to improve the iX3’s overall efficiency.

With its four superbrains and highly connected software platforms, the BMW iX3 is a true software-defined vehicle and exceptionally well equipped for the future. Added to which, the new electronics architecture forms the basis for multifaceted improvements in the networking of the BMW iX3 with the My BMW App. This new level of quality when it comes to integration delivers new experiences and holds considerable potential for future innovations.

Heart of Joy: Sheer Driving Pleasure reaches a new level.

One of four superbrains in the electronics architecture of the Neue Klasse, the Heart of Joy looks after drivetrain and driving dynamics management. This high-performance control unit is responsible for the drivetrain, brakes, energy recuperation, and steering functions, and processes information up to ten times faster than conventional control units. In this way, the potential of electric mobility in terms of instantaneous power delivery, smooth power transfer, agility, stability, and efficiency is fully realized.

Together with the BMW Dynamic Performance Control software stack developed fully in-house, the Heart of Joy calculates all the driving dynamics parameters with a new level of speed and precision. The driver and passengers in the new BMW iX3 experience a uniquely harmonious and BMW-typical driving sensation whatever the situation. Every movement of the accelerator, brake pedal, and steering is executed directly and with assurance and precision. Supreme traction and – thanks to the unique Soft Stop function – the smoothest stopping process ever achieved by a BMW are among its other attributes. In addition, the efficiency of the new BMW iX3 is optimized by the integrated management of drivetrain, braking system, and energy recuperation. In everyday driving, 98% of braking maneuvers are carried out using recuperation only, without application of the friction brakes. The only occasions these are called upon are under emergency braking and during extremely sporty driving.

The BMW iX3 can be guided through corners with exceptional accuracy. The Heart of Joy ensures fewer control inputs are required, and the iX3 holds a more precise and stable line. In this way, the BMW iX3 develops consistent, repeatable cornering behavior and can be steered more smoothly and intuitively.

“Superbrain of automated driving” for the driver assistance systems with new-generation technology.

Another high-performance computer brings together all the automated driving and parking functions in the BMW iX3. The central, water-cooled, high-performance computer pools all the functions of the new automated driving systems with 20 times greater processing power than conventional control units. The shy-tech illumination in the newly designed steering wheel signals when functions are available and activates them at the touch of a button: smart, symbiotic and safe.

Driving Assistant is fitted as standard in the new BMW iX3. This includes useful functions such as Forward Collision Mitigation with Daytime Pedestrian Protection, Active Blind Spot Warning, Lane Departure Warning with Steering Intervention and Exit Warning. Driving Assistant Plus is optionally available and includes Active Cruise Control with Stop & Go, as well as Steering and Lane Control, which applies corrective steering to help the driver stay centred in the lane even at highway speeds.

Highway Assistant is additionally available as optional equipment, which allows the driver to take their hands off the steering wheel for long periods at speeds of up to 130 km/h on suitable limited-access highways when weather and traffic conditions permit. However, they must still remain alert and ready to intervene if necessary. Highway Assistant has been enhanced with the addition of Active Lane Change with Eye Activation. If Highway Assistant is engaged and the iX3 approaches slower moving traffic, it can recommend a lane change. To accept the recommendation, the driver need only glance into the appropriate side mirror. The iX3 will signal and execute the lane change when it is safe to do so.

With the standardParking Assistant, the BMW iX3 can park itself – parallel or perpendicular – at the touch of a button. The AI-supported parking space recognition function searches for parking spaces of sufficient length and width while driving past. The parking space search function is active at speeds below 35 km/h. The driver presses the park button to initiate the automated parking process, which they then only have to monitor. Park Assist also helps the driver exit from spaces, observing the road situation and alerting the driver to approaching vehicles and pedestrians.

BMW Symbiotic Drive provides seamless support.
The BMW iX3 uses its Symbiotic Drive capability combined with driver assistance to create a completely new driving experience. Whenever the driver wants to accelerate, brake, or steer, their inputs merge seamlessly and intuitively with AI-enabled software. This symbiotic driver assistance creates a seamless transition between support for the driver and driver control.

As well as featuring symbiotic steering, the BMW iX3 is also the world’s first model with symbiotic brakes. When this is functionality active, the driver is able to apply light steering and braking inputs to adjust the system’s actions as desired at any time, without disengaging the driving assistant as a result. Instead, the function continues to assist the driver. The new approach is demonstrated in how the Lane Departure Warning works: if the system detects that the driver intends to change lane based on their eye movement, it won’t intervene and take corrective action.

The innovative power of the symbiotic brakes is underscored by the more than two dozen patent applications submitted by BMW resulting from the development of these technologies.

Comfort, everyday usability, lightness. Proven chassis technologies, optimized for electric vehicles.

For the first Neue Klasse model, BMW has focused on everyday usability and driving comfort over long journeys as well as shorter trips, combined with a striking degree of lightness. To this end, the BMW iX3 employs proven chassis technologies that bring confidence-inspiring dynamics to the new battery-electric vehicle (BEV) architecture. In everyday use, the sense of connection that creates the feeling of being in a much smaller vehicle makes a compelling impression. In the stop-start conditions of commuter traffic, the BMW iX3 maintains its composed and relaxed demeanor from drive-away to standstill, balancing dynamic flair and comfort with a mastery never before experienced in this class.

The new, slim construction of the high-voltage battery enables a low centre of gravity with low roll centre height and almost even weight distribution (48.6% front, 51.4% rear). Wide front and rear tracks and a generously long wheelbase improve directional stability and traction. The double-joint spring strut front axle with torque arm and anti-roll bar in the BMW iX3 has its steering gear located ahead of the axle. The kinematics of the front axle were developed with an increased caster offset and firmer rubber mounts to give drivers better steering feel and achieve more precise vehicle response. At the back, a new type of five-link rear axle with separate arrangement of springs and dampers creates space for a larger luggage compartment.

Equipment and individualization to enhance driving pleasure, comfort and versatility.

The new BMW iX3 will be available from launch with an array of solid and metallic paint finishes including three exclusive colours; Polarized Grey Metallic, Ocean Wave Blue Metallic and Eucalyptus Green Metallic. Additionally, two new frozen paints will be available – Frozen Space Silver at launch and Frozen Ocean Wave Blue shortly after launch. BMW Individual Manufaktur paint will also become available toward the middle of 2026.

As an alternative to the 20-inch alloy wheels fitted as standard, customers can also browse an exclusive selection of new alloy wheel designs (20-, 21- and 22-inch) available as options. The range also includes BMW M and BMW Individual alloy wheels, some in aerodynamically and weight-optimized Air Performance specification.

Standard specification for the new BMW iX3 50 xDrive includes dual-zone automatic climate control, Comfort Access keyless entry with BMW Digital Key Plus, automatic tailgate operation, an alarm system, and wireless device charging. Among the other highlights of the equipment offering are three-zone automatic climate control, illuminated BMW kidneys, the Harman Kardon Sound System with 13 speakers, and a large Panoramic Roof, whose climate glass has unique solar energy filtering and 100% UV protection.

Available from launch: the M Sport Package and M Sport Pro Package.  

The new BMW iX3 can be ordered from launch with an optional M Sport Package. Accentuating the SAV’s dynamic aura are special exterior design features including a two-section front apron, air-guiding elements near the front wheels, two-tone painted side skirts, a pronounced rear diffuser element, and vertically arranged reflectors in the rear apron. 

Also part of the M Sport package are M alloy wheels in double-spoke design, M Sport Brakes with blue-painted brake callipers, and an exterior mirror projection for the welcome and goodbye sequence that displays the M logo. Accentuating the iX3’s sporting character inside are a M Sport Steering Wheel, M pedals, an M-specific trim element between the cup holders, and M-specific content in the Central Display and BMW Panoramic Vision. 

The M Sport Pro Package enhances the M Sport Package with features including illuminated BMW kidneys with a black surround, black exterior mirror caps, a diffuser element at the rear, also in black, and red brake callipers. Inside, an M Steering Wheel adds to the engaging driving pleasure offered by the new BMW iX3.

Elevating the digital experience to a whole new level – in the BMW iX3 and beyond.

The BMW iX3 spearheads a new era for the digital user experience, both in the vehicle and when using the My BMW App. Thanks to the all-new electronics and software architecture featuring four high-performance computers, customers will notice the superior intelligence of the BMW iX3 in everyday situations, too. For example, the interior lighting is automatically switched on when the driver reaches for an object on the front passenger seat, the charging flap opens when approaching it to insert the charging cable, and the My BMW App alerts the customer if the interior sensors detect movements in the vehicle when it is locked. The new electronics and software architecture in the BMW iX3 is already primed for the numerous additional intelligent features that customers are set to benefit from in future thanks to over-the-air software updates.

An engaging experience from start to finish: the BMW iX3 welcomes the driver and says goodbye with a customizable lighting and sound sequence.
BMW Digital Key Plus is set to be the preferred form of vehicle access for the BMW iX3. This means that smartphones and smartwatches from all leading manufacturers (Apple, Samsung, Google, etc.) can be easily set up to work as a vehicle key. With ultra-wideband (UWB) and Bluetooth, your smartphone and vehicle can communicate seamlessly at close range. The UWB technology allows the user’s location to be pinpointed extremely precisely while also ensuring the highest possible vehicle access security. The welcome sequence begins as the driver approaches with the BMW Digital Key Plus, featuring visual and acoustic effects that guide them from the outside of the BMW iX3 into its interior. The BMW logo is projected on the ground and the door handles extend automatically just before the driver reaches the car. The iX3 unlocks when they grasp the door handle. While the driver is still settling into their seat, they are welcomed by an animation encompassing the BMW Panoramic Vision and the Central Display that builds harmoniously from the driver’s side to the front passenger side. From approaching the car to driving away in it, the smartphone can simply be left in the driver’s pocket the entire time, with just a press of the brake pedal needed to start the BMW iX3. The BMW Digital Key Plus continues to enrich the seamless digital experience in the BMW iX3 when the journey reaches its end, too. As soon as the driver leaves the vehicle, a lighting sequence provides visual confirmation that the BMW iX3 has been locked automatically.

The BMW Digital Key Plus has further benefits to offer in addition to highly convenient vehicle access. Customers are able to share the digital key with others easily and securely using a messaging app, while setting individual roles and rights at the same time. It also enables the use of additional functions via the smartphone wallet, such as remote operation of the tailgate or, in conjunction with the optional Parking Assistant Professional, Remote Control Parking with the My BMW App.

BMW Operating System X: intelligent and future-proof with great scope for personalization.
The BMW ID opens the door to the personalized driving experience with BMW Operating System X. Up to seven different users can sign in to the new BMW iX3 with their BMW ID, allowing them to enjoy every drive to the fullest with their individual settings. The personalization process begins in the vehicle with initial registration, which is done by scanning a QR code in the Central Display with a smartphone. The personal BMW ID is then added to the car and the user is guided through the main steps of initial setup, which can also be started prior to vehicle handover via the My BMW App if desired. At the same time, the vehicle is automatically stored in the My BMW App with the corresponding profile. All personal vehicle settings, such as the configuration of the BMW Panoramic Vision, media favorites, recent destinations, seat settings with entry and exit configuration, and much more, are now automatically available for every journey provided the profile has been linked to a BMW Digital Key or physical key. Before setting off, a message greeting the customer by name – together with their personal profile picture if desired – will automatically appear in the Central Display.

Stay informed, entertained, or productive: stream a movie, play a video game, or make a video call.
BMW Operating System X offers BMW iX3 customers more in-car entertainment options than ever before. They can opt for the convenience of using the extensive app, video, and gaming portfolio with the unlimited data included with the optional BMW Digital Premium. Alternatively, customers can provide their own connectivity by using their smartphone as a mobile hotspot or logging in to a Wi-Fi network. The BMW iX3 provides access to the Video app (powered by TiVo™). This allows video streaming on the Central Display when the vehicle is stationary and offers an ever-expanding range of content, such as news and live/on-demand streaming platforms. The latest addition to the Video app and App Store offering for the new BMW iX3 is the Disney+ streaming service, while YouTube is also available. By signing in with existing accounts, customers can pick up movies or television series in their parked car from the exact point they left off at home. The choice of video streaming platforms will keep evolving. BMW Originals is an integral part of the Video app that additionally offers BMW customers streaming of selected concerts and sports events, such as the Ryder Cup, the BMW Open, or BMW Classics with the London Symphony Orchestra. The Video app will be made available across all BMW ConnectedDrive markets over the course of 2026.

The AirConsole app in BMW Operating System X provides great entertainment for all occupants with games that have been specially adapted for the in-car experience, such as UNO^® Car Party!. Hot Wheels: Xtreme Overdrive™️from Mattel is a new highlight in the extensive AirConsole gaming library and is available exclusively to BMW customers. The Hot Wheels game lets players test their racing skills at the wheel of the BMW Vision Neue Klasse X. With AirConsole, players can use their smartphones as controllers, allowing all passengers to play with or against each other. Alternatively, they can connect third-party controllers via Bluetooth.

Customers can obtain further games and apps for in-car entertainment from the BMW ConnectedDrive Store. Today, the BMW ConnectedDrive Store already features a total of over 60 apps worldwide in the categories music & audio, entertainment, gaming, news, and travel & local. For the first time, customers are also able to use the Zoom app for video calls when stationary in the BMW iX3. The video shown in the Central Display stops as soon as the vehicle sets off, but the conversation can be continued seamlessly in audio form.

The app portfolio is set to keep growing. In order to download and use the apps, either the connectivity provided by BMW Digital Premium or a connection to a Wi-Fi network or mobile smartphone hotspot is required.

A personalized ambience: My Modes offer new scope for customization.
The adjustment options offered by the My Modes have been expanded, enabling BMW iX3 drivers to customize driving characteristics. My Mode Personal now lets the driver adjust responsiveness and steering feel as they please. There is also a variety of options for tailoring the user interface design to suit personal preferences in Personal mode. Six inspirational background images from BMW Design will be available for this purpose at launch. Customers will also be able to set their own pictures as the background image for the Central Display using the My BMW App. The appearance of the user interface design colours across all displays automatically adjusts to the selected image. Alternatively, a range of individual shades is available for the user interface design and ambient lighting.

Drivers can choose from the My Modes Sport, Efficient and Silent in addition to the customized Personal mode. Sport mode is focused on delivering a more performance-oriented driving experience, while Silent mode is all about digital reduction and simply enjoying a quiet journey. The vehicle settings in Efficient mode, meanwhile, facilitate efficient driving. The Personal, Efficient and Silent My Modes can each be set as the preferred default mode.

BMW Maps: intelligent, charging-optimized route planning and comprehensive navigation experience even in base specification.
The new BMW Panoramic iDrive turns every journey into an experience when route guidance is activated. Thoughtful coordination of the navigation information shown in the BMW Panoramic Vision, Central Display, and optional BMW 3D Head-Up Display ensures the driver is given the right information at the right time and in the right place. The Curve Ahead View function provides the driver with visual assistance in the BMW 3D Head-Up Display for challenging bends in the road.

In the BMW iX3, the cloud-based BMW Maps navigation system will calculate a charging-optimized route as soon as the destination has been entered if the vehicle’s current range is insufficient for the journey’s distance. The charging stops are planned so that the selected destination is reached as quickly as possible. The driver can also set a preferred minimum charge level for when the vehicle reaches the final destination or charging stops that can be adjusted in increments of 5%. The system is able to give preference to charging stations operated by selected providers at the driver’s request.

If required, even more detailed information can be provided for the charging station stops en route. Current station availability, supported connector types, and payment options are listed, along with the availability of sanitary, catering, or shopping facilities in the vicinity of the respective charging station. The expected duration of the planned charging stop and the resulting cost can also be shown in advance.

The closer the vehicle gets to a scheduled mid-journey stop, the more frequently the availability of the charging point is checked so that an alternative route can be calculated in good time if necessary. The MAX RANGE function that can be used in the BMW iX3 was mainly developed for situations where a charging point on the intended route is unavailable. The function is available in My Mode Efficient and is able to extend range by up to 25% by carefully limiting drive power and top speed and scaling back comfort functions.

If the BMW Maps navigation system’s route guidance has planned a mid-journey stop at a DC charging point, the high-voltage battery of the BMW iX3 is automatically pre-conditioned prior to arrival in order to ensure it is charged as efficiently as possible. This preparation of the battery can also be initiated manually in the Central Display or in the My BMW app.

All the details of each completed charging operation are stored in the BMW backend. In this way, the actual charging rate achieved can be precisely documented, for example, and preference given to the best charging stations for the charging-optimized route. Live data from charging station operators on out-of-service charging points is also taken into account for route planning.

BMW Digital Premium: the complete, flexible package of extensive security functions, extended navigation features and unlimited entertainment.

BMW Operating System X has brought about major enhancements to the BMW Digital Premium offering over the preceding generation. For the first time, it now includes a Security Assistant, comprising a host of useful functions for giving the customer greater peace of mind. For instance, attempted thefts and parking knocks will trigger push notifications in the My BMW App. And in the event of an accident, the BMW Drive Recorder instantly makes exterior footage of what happened available in the car, which can then be exported to a mobile phone. The anti-theft and parking collision recorder likewise makes automatic video recordings. The optional Remote Inside and Remote 3D View functions additionally allow customers to take a glance inside their BMW iX3 and check its immediate vicinity using the My BMW App.

The data required for use of the functions is included with BMW Digital Premium, meaning there is no need for customers to provide a data connection by using a smartphone as a hotspot or signing in to a Wi-Fi network. What’s more, the 5G-ready vehicle telematics system ensures the best possible streaming speed at all times.

BMW Digital Premium offers customers who equip their BMW iX3 with the M Sport package three further M-specific in-car apps. These provide access to technical vehicle signals and driving dynamics data as well as additional media content. The M Cockpit app allows the customer to create an individually configured dashboard with real-time data, while the M Drag Meter provides a measurement of the vehicle’s acceleration. And the M Channel offers motor racing videos along with exclusive insights into the world of BMW M.

Flexible vehicle specification even after buying: extended choice of BMW ConnectedDrive Upgrades.
BMW ConnectedDrive Upgrades allow customers to add further digital products and services to their vehicle even after they have bought it. Most BMW ConnectedDrive Upgrades give customers the option of a free trial period. Besides BMW Digital Premium, the range available for the new BMW iX3 includes the full spectrum of driver assistance systems offered in the local market, from the Parking Assistant Plus to the Highway Assistant. Depending on the particular product, these functions can be booked flexibly as BMW ConnectedDrive Upgrades for the vehicle’s lifetime, one year, or one month. They can be obtained from the BMW ConnectedDrive Store either online, in the My BMW App, or directly from the vehicle.

The BMW ConnectedDrive Store has been given a clearer layout for BMW Operating System X. It serves as the main gateway for customers wishing to obtain third-party apps, book BMW ConnectedDrive Upgrades, or manage existing functions.

Improvements to customer experience for over-the-air software updates.
BMW already has over 60 models on the world’s roads that are fully updateable, some 10 million vehicles in all – a benchmark figure for the industry. Customers have successfully performed far in excess of 15 million updates in their BMWs. This vast experience was used to make targeted improvements to the update capability and update process for the new BMW iX3. Executing the updates will also be made even easier. If the Automatic Update option is activated, the BMW iX3 will take care of all steps apart from the final confirmation for installing the update. Even the most extensive updates of the vehicle’s software will take no more than 20 minutes. Further information on the current software version and availability of new updates can be found at any time by opening the “My Vehicle” app in the BMW iX3.

Personalization from before the word go: new Onboarding Wizard and far greater range of functions in the My BMW App.
A brand new vehicle with its vast array of digital functions can seem like a daunting prospect at first. The Onboarding Wizard in the iX3 has undergone a fundamental overhaul in order to offer customers an optimum user experience right from their first encounter with it. Following initial registration with their BMW ID, it guides the customer through the vehicle’s key functions. These include setting up the BMW Digital Key, pairing a smartphone via Bluetooth, and adjusting the BMW Intelligent Personal Assistant. The My BMW App allows customers to start personalizing their BMW iX3 before they have even taken delivery of it. Locations such as “Home” or “Work” can be set, for instance, or a profile picture added.

Apple CarPlay and Android Auto smartphone integration.

Wireless use of Apple CarPlay and Android Auto is also included as standard in the new BMW iX3. Any available metadata for media titles or route guidance that are active in the current mode is shown to the driver in the BMW Panoramic Vision and optional BMW 3D Head-Up Display in an intelligently presented form. The QuickSelect widgets continue to be available in the Central Display’s home screen, while the content projected from the smartphone is embedded alongside them so that it fits in with the display’s shape. Once linked, the Apple CarPlay / Android Auto icon will be added to the menu bar, allowing the projected content to be displayed in full screen mode.

-30-
 

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

905-428-5078 / marc.belcourt@bmwgroup.ca                                             

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

905-428-5366 / jean-francois.taylor@bmwgroup.ca

Munich. BMW, MINI and BMW Motorrad will present their new arrivals at two central locations during the IAA Mobility 2025 show, just like at the 2021 and 2023 editions of the event: The IAA Mobility Summit will take place at Munich’s exhibition centre (Messe München) – the BMW Group stand is in Hall A1 – and the BMW Group’s Open Space can be found at Max-Joseph-Platz square, under the gaze of the opera house. The generously proportioned Open Space, which covers an area of 3,000 m², is open to visitors free of charge on Tuesday, 9 September (the official opening day) from 11.00 a.m. to 9.00 p.m. CET, on Wednesday, 10 September – Saturday, 13 September from 11.00 a.m. to 11.00 p.m. CET and on Sunday, 14 September from 10.00 a.m. to 5.00 p.m. CET. BMW Welt and the BMW Museum will also be playing their part in the most important event of the year for the automotive and mobility sector with exhibitions and concepts of their own. The official opening of the IAA Mobility Summit will take place at the exhibition centre on Monday, 8 September at 8.00 a.m. CET. It is aimed primarily at trade visitors and is open every day until Friday, 12 September from 9.00 a.m. to 6.00 p.m. CET.

The premiere of the Neue Klasse.
The BMW Group is presenting one of the most significant new vehicles in its history at IAA Mobility 2025 in Munch, its home city. The BMW iX3, the first Neue Klasse model, will celebrate its public unveiling at the event. Revealed at the same time will be new technologies that will play a revolutionary and trailblazing role across the BMW Group in the future. The new BMW iX3 gives the public their first glimpse of the huge technological leap forward made by BMW in many areas: electric mobility, display and control/operation, digitalisation, connectivity, design, sustainability and technological openness. All upcoming BMW models will benefit from the innovations in the Neue Klasse – regardless of the drive system type used to power them.

Focusing on the new BMW iX3 and its innovations.
As BMW’s star of the IAA 2025, the new BMW iX3 will take centre stage event-wide. As well as the presentation of several examples of the global newcomer, the central stage in the shadow of Munich’s opera house at Max-Joseph-Platz will host daily “Masterclasses” featuring the new model. On each of the six days of the event, there will also be demonstrations of the new BMW Panoramic iDrive developed entirely in-house at BMW. These innovations from the BMW iX3 will likewise find their way into all future BMW models as part of a gradual process.

BMW Charging debuts bidirectional charging.
A dedicated area of the Open Space will focus on BMW Charging, with the help of current BMW electric vehicles like the new BMW iX and the BMW i5. The assembled experts here will provide the low-down on both public charging and the BMW Charging offering for home charging using various BMW Wallboxes. BMW Charging will present the bidirectional charging available in the BMW iX3 for the first time at the IAA Mobility show. This technology allows the iX3 to feed energy from its high-voltage battery into the customer’s home power supply (Vehicle-to-Home – V2H) or the public grid (Vehicle-to-Grid – V2G).

Models from BMW, MINI and BMW Motorrad at the Open Space.
Beyond the IAA Mobility show’s focus on the BMW iX3 as the first Neue Klasse vehicle, fans of the other BMW models and aficionados of the MINI, BMW M and BMW Motorrad brands are also well catered for, needless to say. Among the models on the bill at the Open Space are the battery-electric BMW i4, BMW i5, BMW i7 and BMW iX, the BMW X3 30e xDrive (WLTP, combined – in accordance with the EnVKV [German Passenger Car Energy Labelling Regulation]*: energy consumption weighted: 16.7 kWh/100 km and 3.3 l/100 km [85.6 mpg imp]; CO₂ emissions weighted: 76 g/km; CO₂ classes: with discharged battery G; weighted B; fuel consumption with discharged battery: 8.2 l/100 km [34.5 mpg imp]) and the BMW M5 Touring with plug-in hybrid drive system (WLTP, combined – in accordance with the EnVKV: energy consumption weighted: 27.6 kWh/100 km and 2.0 l/100 km [141.2 mpg imp]; CO₂ emissions weighted: 45 g/km (WLTP); CO₂ classes: with discharged battery G, weighted B; fuel consumption with discharged battery: 10.9 l/100 km [25.9 mpg imp]).

BMW Motorrad is presenting the BMW CE 02 and BMW CE 04 electric premium scooters – for electric mobility majoring in manoeuvrability – at the city-centre location. And with the BMW Vision CE, the brand also offers a fascinating look ahead to how developers and designers are envisaging the future of fully electric scooters for the big city.

MINI: show cars and “Britishness” launch a stage takeover.
MINI will spread its IAA Mobility 2025 presence across two locations in the heart of Munich. Its spectacular Open Space set at Max-Joseph-Platz and central brand appearance at the MINI Pavillon on Lenbachplatz will provide insights deep into the DNA of the brand. Plus, two eye-catching JCW show cars will celebrate their world premieres in Munich as part of a suitably gripping presentation. The Bavarian capital will turn into one huge stage for the iconic British brand during IAA Mobility 2025.

The JCW show cars will bring attention-grabbing presence to the MINI Pavillon and provide visual evidence of motor sport as a defining element of MINI DNA. The British icon and racing competition certainly go hand in hand, as confirmed most recently by the brand’s latest success in the Nürburgring 24-hour race. The show cars will be on display at Lenbachplatz for the duration of the IAA, locking into the spirit of a world-renowned fashion and lifestyle brand. The MINI Pavillon will be extensively refurbished for the occasion and dedicated entirely to the John Cooper Works sub-brand.

Entertainment for families at the Open Space.
In 2025, as in previous years, the Family Area at the Open Space invites visitors to get involved and enjoy a spot of relaxation at the same time. Children, teenagers and families can look forward to creative attractions such as LEGO build areas, a Disney+ Dance Challenge with Lilo & Stitch, craft activities and a water station. Other highlights – e.g. on the roof terrace – only add to the richly varied family programme.

Events at the exhibition centre, BMW Welt and BMW Museum.
Expanding on its star turn at the Open Space on Max-Joseph-Platz, the BMW iX3 also holds sway at the BMW Group’s 2,000 m² stand in the exhibition centre – which is located in Riem, in the eastern part of Munich. Alongside the spread of vehicles on display here at the Summit, innovations including BMW Panoramic iDrive, sixth-generation eDrive technology, and driving dynamics management provided by the “Heart of Joy” high-performance computer will be front and centre of presentations and talks by experts. The most important elements of BMW Panoramic iDrive are the display surface spanning the full width of the lower windscreen, the new multifunction steering wheel with shy-tech technology, and the Central Display. All play their part in an impressive large-scale animation. The experts at the Summit will also shed light on areas such as fuel cells, alternative fuels, plug-in hybrid drive systems and charging technology.

1961 Neue Klasse also makes an appearance at the show.
The BMW Group’s stand at the exhibition centre will be showcasing a celebrity car from years past, as BMW Classic winds back the clock to a BMW 1500 from the 1960s – the first model in the original Neue Klasse line-up. The 1500 was the headline act at the 1961 IAA in Frankfurt, a genuine breakthrough star that wrote the opening lines for an international success story. The Neue Klasse laid the foundations for the BMW Group to become the world’s most successful maker of premium automobiles. And now the BMW iX3 of 2025 takes us full circle – a car with all the tools to build on this growth and the first model in another new era.

Visitors to the exhibition centre will also encounter a selection of current models, including a BMW M5 Touring, a BMW X3 20d xDrive (WLTP, combined (EnVKV)*: fuel consumption 6.5 l/100 km [43.5 mpg imp]; CO₂ emissions 171 g/km; CO₂ class: F) and a BMW iX5 Hydrogen* (consumption as per WLTP: 1.19 kg H₂/100 km; consumption, combined as per NEDC: –; CO₂ emissions, combined as per WLTP: 0 g/km; range as per WLTP: 504 km [313 miles]; CO₂ class: A).

BMW Welt switches on a new type of charging hub.
As well as its appearances at the Open Space in the city centre and the exhibition centre, the BMW iX3 will also be on show at BMW Welt in the north of Munich from 6 September. Under the spotlight here along with the new fully electric BMW model are innovations such as BMW Panoramic iDrive and services like BMW Charging. During the IAA, customers stopping to top up their vehicles at the BMW Welt charging stations will be treated to a refreshing surprise and, if desired, a free personal tour of all things BMW iX3 and BMW Charging.

Shortly before IAA Mobility 2025 opens to visitors, a new vehicle charging hub will go into service outside BMW Welt. The BMW Welt High-Power Charging station will provide eight charging points for electric vehicles. Created by Designworks, BMW’s innovation studio, the hub fits in neatly with the unique architecture of the overall building. Expert talks and presentations will accompany the introduction of the new charging facility from 8 September and continue throughout IAA Mobility 2025.

DigiTour: interactive experiences at the BMW Museum.
The BMW Museum will greet visitors to IAA Mobility 2025 with a new digital attraction: the BMW Museum DigiTour. This web-based app, which can be accessed without downloading, provides a modern, fascinating and interactive offering for the visitors from around the world. This new digital visitor experience brings the history and allure of the BMW brand to life. A highlights tour of classic BMWs (from the early days to the present day) will be presented here in digital form, as will shortly the Museum’s temporary exhibition “Belle Macchine – Italian Automotive Design at BMW.” Additional tours are planned, including options for families and kids. The BMW Museum DigiTour is free of charge, opens a window into rarely shown archive material and is available in several different languages. 

The BMW Group: sustainability and circular economy across all areas.
As an integral part of the BMW Group’s strategy at IAA Mobility 2025, the theme of sustainability stands tall in an array of world premieres and innovations. Alongside the electrification of its drive systems, the BMW Group has adopted a holistic approach to achieving its goals in this area. The focus here is on reducing CO₂ emissions throughout a vehicle’s life cycle, and the development of the Neue Klasse has seen BMW doubling down on its commitment to these objectives. From the development of a product, use of secondary materials, procurement of raw materials and production, to the product’s use phase and eventual recycling, the BMW Group adheres to consistently circular thinking. This engagement with circularity can also been seen across the BMW Group’s stands at IAA Mobility 2025. Around 80 per cent of the installations, fixtures and materials in the Open Space at Max-Joseph-Platz are either already being reused or have been procured explicitly for extended use at other events as well. Plants, robots, concrete barriers and much of the event technology have largely been hired. The presentation at the Summit involves an even greater commitment to reusing materials. Single usage is therefore restricted primarily to graphics and materials placed under heavy stresses, such as floor coverings and wall surfaces.

*Consumption and emissions figures:
The figures for fuel consumption, CO₂ emissions, electric power consumption and range refer to vehicles in the German market. All figures are calculated based on the new WLTP test cycle. Fuel consumption and emissions data refers to the German Passenger Car Energy Labelling Regulation (PKW-EnVKV).


In the event of enquiries please contact:

Corporate Communications

Cypselus von Frankenberg, Product Communication BMW Automobiles

Telephone: +49-89-382-30641

E-mail: Cypselus.von-Frankenberg@bmw.de

Alexandra Landers, Head of Product and Brand Communication BMW

Telephone: +49-89-382-30871

E-mail: Alexandra.landers@bmw.de

Internet: https://newsroom.bmwgroup.com/global/en

E-mail: presse@bmw.de



The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.

In 2024, the BMW Group sold 2.45 million passenger vehicles and more than 210,000 motorcycles worldwide. The profit before tax in the financial year 2024 was € 11.0 billion on revenues amounting to € 142.4 billion. As of 31 December 2024, the BMW Group had a workforce of 159,104 employees.

The economic success of the BMW Group has always been based on long-term thinking and responsible action. Sustainability is a key element of the BMW Group’s corporate strategy and covers all products from the supply chain and production to the end of their useful life.


www.bmwgroup.com

LinkedIn: http://www.linkedin.com/company/bmw-group/

YouTube: https://www.youtube.com/bmwgroup

Instagram: https://www.instagram.com/bmwgroup

Facebook: https://www.facebook.com/bmwgroup

X: https://www.x.com/bmwgroup

Rosslyn, Tshwane. BMW Group South Africa marked a notable milestone, hosting key national leadership, including the President of the Republic of South Africa, Cyril Ramaphosa, accompanied by the Premier of Gauteng Province, Panyaza Lesufi, at BMW Group Plant Rosslyn on Thursday, 24 July.

The landmark visit, which saw the participation of Milan Nedeljković, Chairman of BMW South Africa and Member of the Board of Management of BMW AG, responsible for Production, and Ilka Horstmeier, Labour Relations Director and Member of the Board of Management of BMW AG, responsible for People and Real Estate, as part of their broader engagements in South Africa, highlighted the strong and active partnership between the BMW Group and the South African government in advancing industrial growth and economic empowerment.

“The achievements at BMW Group Plant Rosslyn, especially its path towards record production volumes and its crucial role in our global BMW X3 production, are a source of great pride”, comments Milan Nedeljković. “Our significant investment in electrification here demonstrates our long-term belief in South Africa as a key manufacturing hub within our global network, driving innovation, skills and sustainable growth for the region.”

Showcasing local excellence and commitment. 

The visit provided a valuable opportunity to spotlight BMW Group South Africa’s recent successes and plans. BMW Group Plant Rosslyn is set to achieve its highest annual production volume in 52 years, reflecting strong global demand and the BMW Group’s confidence in local manufacturing capabilities. This performance is underpinned by continuous investment, notably the R4.2 billion allocated for the electrification of BMW Group Plant Rosslyn. The locally produced BMW X3 recently earned critical acclaim, winning the Old Mutual Insure 2025 South African Car of the Year and the Premium category awards, highlighting its strength and market appeal. BMW Group South Africa’s strong Q2 performance indicates its leadership in the premium segment, with customer demand and its electrification strategy continuing to drive production of the new BMW X3 at BMW Group Plant Rosslyn. To date, Plant Rosslyn is the only plant that produces the BMW X3 plug-in hybrid (PHEV) for the entire world; a fact that the team of BMW Group Plant Rosslyn takes pride in.

Advancing South Africa’s automotive sector, together.

The engagement at BMW Group Plant Rosslyn served as a pivotal platform to reinforce the company’s position as a trusted corporate citizen and contributor to national progress. During the visit, President Ramaphosa interacted with the plant assembly staff on the production line, gaining firsthand insight into daily operations, and later addressed several hundred production staff, acknowledging their dedication. Discussions during the visit highlighted BMW Group South Africa’s industry leadership, showcasing its role as a premium automotive manufacturer through innovative and sustainable practices, and emphasising its substantial investment in South Africa’s economic development.

The dialogue focused on the tangible benefits of BMW Group Plant Rosslyn, specifically its role in advancing job creation, driving essential skills development, and facilitating technology transfer within the local market. A reflection of its ongoing dedication to national transformation, BMW Group South Africa  and BMW Group Financial Services South Africa both achieved Level 1 B-BBEE status in the 2024 audit, highlighting the companies’ drive towards an inclusive and equitable workplace, and reflecting continuous, focused efforts and collaboration. Crucially, the visit has strengthened public and private sector relations, deepening BMW Group South Africa’s partnership with the local government and aligning its strategic goals with the President’s vision for industrial growth, economic empowerment and sustainable mobility.

“This engagement at Plant Rosslyn reaffirms the great partnership between the BMW Group and South Africa”, states Daniel Bester, Director of BMW Group Plant Rosslyn. “Our plant continues to be a beacon of manufacturing excellence, setting new production records and driving innovation. We remain committed to contributing to South Africa’s economic growth, actively working towards a shared, prosperous future.”

Beyond manufacturing, BMW Group South Africa’s partnership with the Youth Employment Services (YES) programme continues to create meaningful work opportunities for young South Africans, equipping them with practical experience. The company has generated over 3,500 youth work experiences since 2022. The 2025 cohort at BMW South Africa includes 86 talented individuals gaining invaluable experience across the four business entities.

Creating confidence for a shared future.

The successful gathering at BMW Group Plant Rosslyn solidifies BMW Group South Africa’s industrial leadership and its function as an integral collaborator in South Africa’s economic growth and enduring prosperity. A key pillar supporting this confidence is the company’s highly adaptive and capable manufacturing workforce. The advanced requirements for producing the new BMW X3 at BMW Group Plant Rosslyn have driven significant advancements in employee technical skills and expertise. This continuous development of local capabilities not only upholds manufacturing excellence but also reinforces South Africa’s strategic importance within the global automotive industry.

Munich. The BMW Group is now offering customers even broader scope for personalising analysis of their driving stats in the My BMW App and MINI App. The latest update allows drivers to view their personal carbon footprint for the first time.

“Our usage research shows: The information in My Trips is one of the most popular features in the app,” says Dirk Wiedmann, Senior Vice President Sales Steering and Strategy, Digitalization. “We are now expanding this successful function with carbon footprint calculation, giving our customers simple and straightforward access to sustainability-related information via a popular and widely used channel.”

Emissions from vehicle production and use: two sets of figures make up the driver’s personal footprint. 
The personal carbon footprint function has been designed with a technology-open approach and is available for vehicles with combustion engines, as well as plug-in hybrid and fully electric models. At launch, this feature will be rolled out across selected models in various European countries*. Calculation of the personal footprint is based on two central sets of figures.

• Emissions from vehicle use: My Trips analyses the routes the driver has completed and uses the energy consumed in the process to work out the CO₂ emitted. To this end, CO₂ equivalents are calculated using data from the International Energy Agency (IEA). For vehicles with combustion engines, the app calculates the amount of CO₂ emitted based on the fuel consumed. For battery-electric vehicles, it shows the emissions generated when using the average national energy mix – and also tells the driver how high emissions would be by comparison if green energy was used.
• Emissions from vehicle production: These are emissions generated during the manufacturing process. Emissions are recorded from the processing of raw materials, procurement of materials, transport logistics and the production of the model at hand. The BMW Group already sets out the emissions figures for numerous models in the form of Vehicle Footprint Reports. These are calculated according to recognised standards for life cycle assessments and certified by the TÜV Rheinland agency. They can also be downloaded from the BMW Group website.

Ready for electric mobility: My BMW App helps with the transition.

The My BMW App also includes the Electric Vehicle Analysis introduced last summer. This function allows customers whose BMW is powered by a combustion engine to simulate how well a fully electric BMW fits their personal driving profile. Here, the customer selects an electric BMW model as an alternative vehicle in the app. Once the combustion-engined model has made at least 200 journeys and covered a distance of 2,000 kilometres (over 1,240 miles), the analysis shows the journeys the user could have completed on a single charge with the electric vehicle selected, and also flags up charging stations close to frequently visited destinations. More than 100,000 customers had used this analysis by May 2025.

Over 14 million customers around the world use the My BMW App and MINI App. The My Trips function is available in more than 90 countries and is actively used by 1.9 million users.

* The new function is available to users of vehicles for which a TÜV-certified carbon footprint has been calculated. The feature will launch in Germany, Austria, Belgium, France, Luxemburg and Switzerland, and be available in the BMW 1 Series (code 81GE), BMW 2 Series (31GH), BMW X2 (71GM, 21GM), BMW X3 (11GR, 31GP, 65GP), BMW 5 Series (31FK, 11JF, 71FJ), BMW 5 Series Touring (11HH, 11GW, 21GV), BMW M5 (81FK) and BMW iX (41CF) and MINI Cooper (11GC), MINI Cooper C (11GD), MINI Aceman (31GC) and MINI Countryman (41GA, 11GA).

In the event of enquiries please contact:                                                                   

Corporate Communications

Wieland Brúch
BMW Product Communications
Electromobility and Sustainability
Phone: +49-176-601-72652
E-mail: Wieland.Bruch@bmw.de  

Martin Tholund
Spokesperson BMW Digital Car, Electronics and Software, Technology Partnerships, Digital Products and Services
Phone: +49-151-601-77126
E-Mail: Martin.Tholund@bmwgroup.com  

Internet: https://newsroom.bmwgroup.com/global/en

E-mail: presse@bmw.de



The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.

In 2024, the BMW Group sold 2.45 million passenger vehicles and more than 210,000 motorcycles worldwide. The profit before tax in the financial year 2024 was € 11.0 billion on revenues amounting to € 142.4 billion. As of 31 December 2024, the BMW Group had a workforce of 159,104 employees.

The economic success of the BMW Group has always been based on long-term thinking and responsible action. Sustainability is a key element of the BMW Group’s corporate strategy and covers all products from the supply chain and production to the end of their useful life. 

www.bmwgroup.com

LinkedIn: http://www.linkedin.com/company/bmw-group/

YouTube: https://www.youtube.com/bmwgroup

Instagram: https://www.instagram.com/bmwgroup

Facebook: https://www.facebook.com/bmwgroup

X: https://www.x.com/bmwgroup

On the occasion of the 50th anniversary of the BMW 3 Series, the press kit “40 Years of BMW 3 Series” from 2015 was comprehensively revised, supplemented and updated.

Please find the complete document in the appendix.

---

INTRODUCTION

50 years of the BMW 3 Series. Setting the benchmark for driving pleasure in the mid-size class for seven generations. 

The BMW 3 Series can look back over an extraordinary career path. Among the key milestones along the way have been its success in pioneering a new category of vehicle, establishing itself as the embodiment of driving pleasure in its segment and becoming the world’s top-selling premium car. The model range was launched 50 years ago to replace the already legendary BMW 02, and is now in its seventh generation. Today, as in 1975, purchasing a BMW 3 Series represents an expression of joy in sporty, agile handling, enthusiasm for innovative technology and appreciation of premium quality. First unveiled at the 1975 International Motor Show (IAA) in Frankfurt, the BMW 3 Series has since developed into both the brand’s most successful model range and an international bestseller. And that makes the 3 Series a highly effective global ambassador for BMW’s core attributes. Its history is testament to the advances achieved by the German carmaker in the areas of sporting ability, efficiency, safety, comfort and connectivity, as well as to the development of BMW design. Again and again, the introduction of trailblazing technological innovations in the BMW 3 Series has also broken new ground in the midsize class in general. Moreover, for five decades now the BMW 3 Series has led the way with new vehicle concepts that have expanded the brand’s model line-up and injected fresh ideas into the segment as a whole. The underlying character of the BMW 3 Series endures from generation to generation, complemented by the addition of new technological advances. Its design has likewise been shaped by a characteristic BMW sense of continuity and evolution. Indeed, throughout the model range’s history, its striking front end with twin circular headlights and familiar BMW kidney grille, the dynamic lines of the car’s flanks and the powerful rear end have always been quick to catch the eye. As for the interior, the unmistakable driver-focused cockpit design already established itself as a key element in the first model generation. The 3 Series’ exceptional run of victories in race competition has also contributed to the car’s status as a byword for sports performance. From the first successes notched up by the BMW 320 to the innumerable triumphs of the first BMW M3, this enviable record continued all the way to multiple victories in the German Touring Car Masters (DTM) race series.

Sporty and efficient: the engines for the BMW 3 Series.

The first generation of the mid-size sedan delighted customers with a level of sporty handling never before offered in this segment, while also impressing with its super-economical engines. The sporty, commanding character of those engines and the resulting performance clearly set the BMW 3 Series apart from its competitors. Its rear-wheel drive concept was another key factor responsible for the hallmark driving pleasure delivered by this new model series. In 1977, two years after the launch of the new model range, the BMW 3 Series became the first car in its class to be available with sixcylinder engines. Further innovations were to follow, including revolutionary injection and engine management systems, ultra-sporty diesel engines and weight minimisation through the use of aluminium and magnesium. Continued advances in engine power and performance, coupled with reductions in fuel consumption and emissions, have been a decisive factor in securing the pioneering status of the BMW 3 Series. In recent years, this has been amplified by electrified powertrains consistently reducing the vehicles’ CO2 footprint. Numerous BMW 3 Series models feature mild-hybrid technology, which delivers outstanding efficiency and takes dynamic power delivery to a new level. The plug-in hybrid models of the current BMW 3 Series generation also feature a new high-voltage battery enabling a significantly increased range.

Outstandingly agile, exceptionally safe: the chassis technology of the BMW 3 Series.

Brawny engines and rear-wheel drive have been combined with finely balanced weight distribution and advanced chassis construction from day one of the BMW 3 Series. Back in 1975, drivers of a BMW 3 Series were already guaranteed assured handling that was sportier than that of any of its rivals, thanks to a technically sophisticated suspension, extremely precise steering uncorrupted by torque steer and powerful brakes. It is a standard that has been maintained through to the new generation of the car. Each and every component of the chassis may have undergone an impressive process of development over the course of five decades and seven generations, but the basic concept underpinning Sheer Driving Pleasure endures. Boasting the most advanced chassis in its segment, the BMW 3 Series continues to set the benchmark for sports performance and handling agility. 

The BMW 3 Series’ ascent to the top of the tree in terms of agility and safety has also been aided by another innovation. In 1985 a BMW 3 Series model became the brand’s first series-produced car to channel its power to the road through all four wheels. Today, the BMW 3 Series Sedan alone offers the BMW xDrive intelligent all-wheel-drive system in conjunction with no less than seven different engine variants, either as standard or as an option.

Variety breeds success: the BMW 3 Series model variants.

The most successful model range in the BMW line-up has experienced an uninterrupted programme of expansion since it was first unveiled. A four-door body variant joined the two-door model in the range back in the second generation, and it wasn’t long before the BMW M3 highperformance sports car, the first Touring model and the first Convertible based on the BMW 3 Series were given their premieres. The third generation of the model range saw the distinctively styled BMW 3 Series Coupé bring additional allure to the line-up, while the BMW 3 Series Compact forged a passage into a new vehicle segment.

Growth and changes within the model line-up have since been responsible for a succession of landmarks in the history of the BMW 3 Series, introducing innovative concepts which continue to set trends for the segment as a whole to this day. The diversity of models has played a significant role in enabling a variety of target groups to experience the sporting character of BMW 3 Series in different ways.

The sixth model generation further extended the attractive selection of distinctive body variants, and for the first time split them between the BMW 3 Series and BMW 4 Series model ranges. The current seventhgeneration BMW 3 Series comprises the BMW 3 Series Sedan and BMW 3 Series Touring. In addition, the mid-size model portfolio also includes the BMW 4 Series Coupé, BMW 4 Series Convertible and BMW 4 Series Gran Coupé. And since 2022, the first BMW M3 Touring offers unalloyed motor sport allure combined with extended everyday usability.

How to sum up the success of this model series over the past 50 years? BMW has sold over 20 million BMW 3 Series vehicles since 1975. That is an impressive figure.  

Please find the complete document in the appendix.

Richmond Hill, ON.  BMW Canada is proud to announce the return of a true icon with the launch of the 2026 BMW 540i xDrive Legacy Edition. This exclusive edition reintroduces a highly sought-after variant for a limited time to the Canadian 5 Series (G60) lineup - one that embodies the essence of the traditional 5 Series experience. With its revered inline 6-cylinder engine at the core, the Legacy Edition delivers the kind of performance and refinement long associated with BMW’s most celebrated sedans.

Further elevating its appeal, the Legacy Edition includes BMW Individual Manufaktur paintwork at no additional cost, M Sport Pro Package, 21" Individual wheels, and a rich suite of premium equipment – all offered at a single, all-inclusive MSRP. Limited to 151 units, this special edition has been carefully curated for customers who appreciate both heritage and performance.

The 2026 BMW 540i xDrive Legacy Edition is powered by the now-legendary 3.0-litre BMW TwinPower Turbo inline 6-cylinder engine with an output of 375 hp and 398 lb-ft. of torque. Paired with an 8-speed automatic transmission, the 540i xDrive accelerates from 0 to 100 km/h in just 4.7 seconds. The intelligent xDrive all-wheel-drive system ensures optimal traction and stability, making it a perfect companion for Canadian driving conditions.

Inside, the vehicle offers a luxurious and spacious cabin, featuring high-quality materials and advanced technology. BMW iDrive with Operating System 8.5 and the BMW Curved Display provide seamless connectivity and intuitive control, while the 18 speaker Bowers & Wilkins Surround Sound System elevates the driving experience with premium audio quality.

The 2026 BMW 540i xDrive Legacy Edition will be available for order starting June 18, with deliveries expected to begin in Q4 2025. Interested customers are encouraged to contact their local BMW dealership for more information and to secure their limited production model.

For more information about the 2026 BMW 540i xDrive Legacy Edition, please visit BMW Canada’s official website.

Specifications

-30-

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

905-428-5078 / marc.belcourt@bmwgroup.ca                                             

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

905-428-5366 / jean-francois.taylor@bmwgroup.ca

Munich/Miramas. The development of the first Neue Klasse series production model is on the finishing straight: prototypes of the next-generation BMW iX3 are currently undergoing extensive testing in Miramas, southern France. The Sports Activity Vehicle (SAV) will celebrate its world premiere at the IAA Mobility 2025 in Munich in September and roll off the production line at the new BMW Group plant in Debrecen (Hungary) starting at the end of the year. “Longer range, faster charging, an all-new display and operating concept, and the intelligence of four superbrains are the distinguishing features of the Neue Klasse. With the upcoming BMW iX3 – the first model of the new car generation – we are introducing fundamental technology upgrades with the clear aim of raising the typical BMW driving pleasure to a whole new level,” says Mike Reichelt, Head of Neue Klasse BMW. “With the all-new BMW iX3, we bring our revolutionary technologies into series production for the first time, and we can hardly wait to see it in action on the road. All future BMW models, regardless of powertrain type, will benefit from the innovations and technology clusters of the Neue Klasse."

The new technologies at a glance:

• The revolutionary display and operating concept BMW Panoramic iDrive provides perfect driver orientation and sets yet another new benchmark.
• Charge faster, drive further: the all-electric 6th generation powertrain (Gen6) sets standards in performance and efficiency. The new BMW iX3 50 xDrive has an estimated electric range of up to 643 km / 400 miles (EPA) and can be charged to provide a range of more than 350 km maximum (WLTP) in just 10 minutes*.
• The Heart of Joy control computer and the BMW Dynamic Performance Control software stack raise the dynamic potential of electric powertrains to a new level.

BMW Panoramic iDrive: “Hands on the Wheel, Eyes on the Road”.

The BMW Panoramic iDrive shows all relevant driving information in the driver’s ideal line of sight and maximizes ergonomic efficiency and safety. Four elements come together to make a unique user experience:

• BMW Panoramic Vision: information is projected onto a black printed surface in the windscreen from A-pillar to A-pillar.
• 3D Head-Up Display: the optional BMW 3D Head-Up Display projects information for navigation and automated driving into the driver’s direct field of vision above the BMW Panoramic Vision Display.
• Central Display with matrix backlight technology: the free-cut-design display is in an ergonomically ideal position near the steering wheel.
• Shy-tech multifunction steering wheel: buttons are illuminated when functions are available; relief-like structure and active haptic feedback enable intuitive operation without the driver having to take his or her eyes off the road.

The BMW Panoramic iDrive runs under the BMW Operating System X, also a new development. It offers extensive customizability, intelligent support for the driver and extensive software updates. BMW’s motto “Hands on the Wheel, Eyes on the Road” is redefined with a well-balanced mix of physical controls and digital functions. BMW Panoramic iDrive will ensure user-friendly and intuitive operation in every vehicle segment and with every powertrain concept.

Next generation of electric powertrains. The high-voltage battery concept for the 6th generation of BMW eDrive technology (Gen6) is fundamentally new, and together with the revised electric drive system portfolio, offers an optimum solution for all vehicle segments. The Gen6 system will be making its debut in the BMW iX3 and will then be rolled out across all vehicle segments.
The centerpiece of the high-voltage battery – the BMW cylindrical battery cell – has an energy density of 20 per cent greater that the prismatic cells previously used. The cells are integrated directly into the high-voltage battery, which plays an important role in the body structure of Neue Klasse models.

Charge faster, drive further.
The Gen6 introduces a major leap forward for our customers and the BMW iX3 is the first to benefit. With 400kW maximum charging, our customers can add over 350 km* maximum (WLTP) to their vehicle’s range in just 10 minutes. Gen6 technology allows users to monitor the charging performance and curve live via the My BMW App. 800V technology is paving the way for rapid charging. Charging at 400V DC charging stations will, of course, still be possible.
The high energy content of the high-voltage battery, together with the efficient design of the powertrain and the overall vehicle, enables an estimated range of up to 643 km (EPA). 

Further charging-related innovations.
Making the charging process even more user friendly is the intelligent charging flap, which detects when the driver is intending to stop to charge the car and opens (and then closes) automatically. One of the triggers for opening the flap is AI-assisted: if the customer approaches a familiar or learned charging point, the progress towards it reveals an intention to charge and the flap opens.

The SoP of the new BMW iX3 will also introduce extensive bidirectional charging functions – to-Load, to-Home and to-Grid:
Vehicle-to-Load (V2L) turns the vehicle into a powerful mobile powerbank (up to 3.7 kW in Europe) and supplies energy for one or several consumers, wherever customers need it. Bidirectional charging capability turns the BMW iX3 into an at-home energy storage unit. Vehicle-to-Home (V2H) helps customers to reduce costs. Vehicle-to-Grid (V2G) sets new standards for the integration of the vehicle into the energy market. Both functions contribute to lowering emissions and increasing the use of regenerative energy sources. In this way, the BMW Group demonstrates that it is part of the solution as we work towards energy transformation.

Providing the key to bidirectional charging alongside the technology involved, the new BMW Wallbox (DC) offers 19.2kW charging and discharging depending on the market. The BMW charging equipment has been redesigned and is now easier to use, and now also includes selected adapters e.g. for vehicle-to-load (V2L) use cases.

The BMW driving experience with the Heart of Joy. The level in sheer driving pleasure.
The "superbrain" Heart of Joy in the Neue Klasse raises driving dynamics to a new level. Together with the BMW Dynamic Performance Control software stack, the Heart of Joy is pivotal to powertrain, brakes, recuperation and sub-functions of the steering system. It processes information ten times faster* than previous systems and therefore responds more directly than ever to the driver’s command.

Fewer control inputs are required, directional stability is more precise and stable. As a result, the vehicle develops consistent and reproducible cornering characteristics and can be steered intuitively.

Powertrain and braking functions also work together harmoniously to decelerate the vehicle. Recuperation can be used across the whole speed range down to a standstill. Indeed, in 98 percent of cases, the vehicle can be brought to a standstill without applying the friction brakes – without noise or jolts.

The Heart of Joy and BMW Dynamic Performance Control raise the BMW driving experience to a new level – from standstill to dynamic limits.

Further development of driver assistance systems using the intelligent high-performance computer “Superbrain of Automated Driving”
BMW Group’s latest driver assistance systems are among the world’s best. The new BMW iX3 ushers in the rollout of the next technology generation. This is in keeping with BMW’s ADAS (Advanced Driver Assistance System) philosophy: “Always smart, symbiotic, and safe”.

The BMW Group merges the proven, rule-based assistance system with a new system based on AI. In an optimum symbiosis, this combination supports the driver even more precisely and reliably in challenging situations on the road. The Superbrain of Automated Driving pools all customer functions for automated driving and has a 20 times faster processing speed than the previous system. The new automated driving and parking functions are based on cutting-edge sensor, software, processor, and mobile communications technology.

The basic model of the BMW iX3 offers functions like lane change warning, road priority warning, safe exit, and assisted view. Safe exit uses side-mounted radars to monitor traffic next to the car while stopping and warns the driver of approaching objects. The new Assisted View shows the latest driving situation precisely and in detail alternatively in the Central Display, the Panoramic Vision, or 3D Head-Up Display. The motorway assistant with automatic lane change will be available with extended features in the BMW iX3. Upon request, it can assist drivers from when they join a motorway to when they leave it and allow drivers to take their hands off the steering wheel for long periods. This assistant remains active even during automated motorway changes along an active navigation route. The new Motorway & City Assistant helps the driver in complex driving situations in urban areas, e.g. through tight corners or roundabouts. It brakes automatically at red traffic lights and moves off again or sounds an audible signal when lights turn green.

Symbiotic driver assistance, as it is known, enables perfect interaction between tech and driver regarding both comfort and safety functions, and creates a seamless transition between cooperative steering and – a world first – cooperative braking.

When the function is active, the driver can influence the system at any time without causing the assistant to be switched off by turning the steering wheel or applying brakes just a little in order to adjust the responses of the system.

The parking functions can be activated intuitively and offer an AI-based selection of parking assistance services, parking space recognition, maneuver planning, and an improved parking experience. Extended monitoring functions help the driver to avoid damage to the vehicle while parking the car.

Neue Klasse innovations are AI-based, smart and update-compatible. Thanks to the all-new electronics and software architecture with four superbrains (high-performance computers), the new BMW iX3 is now noticeably more intelligent in everyday situations – e.g. with the advanced driver assistance systems and improved voice assistant BMW Intelligent Personal Assistant. Due to the powerful BMW Cloud, the new electronics and software architecture of the new vehicle generation is ready for numerous smart features, which customers can benefit from via over-the-air updates after the market launch.

A large number of the patent applications filed by BMW in recent years have come about as part of the development of technologies for the Neue Klasse – e.g. in the projection technology for the BMW Panoramic Vision, in the innovative control functions of the Heart of Joy, in the battery management and cell contacting system of the high-voltage battery, in the new electric motor, and in the new, zonal vehicle electrical system. 

* As this is a development-phase prototype, the figures given are provisional. Energy consumption information according to WLTP is not yet available.
If you have any questions, please contact:

Corporate Communications

Matthias Schepke,
Corporate Communications and Governmental Affairs
Press Spokesperson Neue Klasse
Mobile: +49-151-601-90450
Email: matthias.schepke@bmw.de


Matthias Bode,
Press Spokesperson BMW Compact Class and BMW iX3
Mobile: +49-151-601-61742
Email: matthias.bode@bmwgroup.com


Internet: https://newsroom.bmwgroup.com/global/en
Email: presse@bmw.de


The BMW Group

With its four brands BMW, MINI, Rolls-Royce, and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and provides premium financial services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.

In 2024, the BMW Group sold 2.45 million passenger cars and more than 210,000 motorcycles worldwide. Profit before tax in the financial year 2024 was €11.0 billion, and revenue €142.4 billion. As at 31 December 2024, the BMW Group had a workforce of 159,104 employees.

The economic success of the BMW Group has always been based on long-term thinking and responsible action. Sustainability is a key element of BMW Group’s corporate strategy covering supply chains and production of all products until they reach the end of their use phases. 


www.bmwgroup.com
LinkedIn: http://www.linkedin.com/company/bmw-group/
YouTube: https://www.youtube.com/bmwgroup
Instagram: https://www.instagram.com/bmwgroup
Facebook: https://www.facebook.com/bmwgroup
X: https://www.x.com/bmwgroup

Munich. Summer 2025 is set to bring innovations in electric drive technology and digitalisation as well as new standard and optional equipment features that will make the current BMW model range even more attractive. New power electronics in the all-electric BMW i4 result in even greater efficiency and increased range. The most powerful BMW i4 will also debut at the same time. Numerous BMW models will come as standard with Comfort Access and the BMW Digital Key, which has now become even easier to set up.

From summer 2025, the BMW X1 and BMW X2 will be available with new exterior and interior options. The BMW Intelligent Personal Assistant now offers an alternative voice.

BMW i4: reduced consumption, new range-topper with extra power.

From July 2025, the BMW i4 eDrive35 as well as the BMW i4 eDrive40 will come with silicon carbide semiconductor components in the power electronics (SiC inverter), which reduce consumption by around 4.5 per cent while adding up to 22 kilometres of range (depending on the model and equipment installed as part of an individual vehicle configuration).

From July 2025, the new range topper for the all-electric BMW i4 comes in the shape of the BMW i4 M60 xDrive. Compared to the predecessor, it provides an additional 42 kW/57 hp of power, for a system output of 442 kW/601 hp. The new BMW i4 M60 xDrive takes 3.7 seconds for the sprint from 0 to 100 km/h. 

BMW Digital Key: smartphone used as key enables many additional functions.

The BMW Digital Key will soon become the tool of choice to unlock and lock many BMW models, courtesy of a simplified set-up process. The BMW iX was the first to be updated in March 2025, and many model series will follow from July 2025: the BMW X1, BMW X2, BMW 5 Series Sedan, BMW M5, BMW M5 Touring and BMW 7 Series. The BMW X5, BMW X5 M, BMW X6, BMW X6 M, BMW X7 and BMW XM models will follow from August 2025. The BMW X3 will come with the new set-up process in the US from August 2025 and in South Africa from September 2025.

The feature will then include a physical key, a Setup Card and a Service Card. The new Setup Card makes it easier than ever to set up the BMW Digital Key on smartphones from all major manufacturers by simply holding the card to the mobile phone or scanning the QR code on the back. The next step takes the user straight into the My BMW app. After authorisation via the Setup Card, the BMW ID is linked to the vehicle and the BMW Digital Key is then activated. After activation, the customer can easily share the Digital Key with other people by sending them a text message. Activation is possible on up to 18 devices. Owners can define various roles and permissions for each vehicle user. A particularly useful function ideal for novice drivers is limiting acceleration and top speed, for example. If a physical key does need to be handed over, for example in the workshop or in the event of a breakdown, the new Service Card can be used. This should always be carried deactivated so it can be activated as a fully-fledged key when needed, via a click on the central display.

For all eventualities: tyre repair kit and tyre repair kit Plus.

From summer 2025, the tyre repair kit will come as standard for various BMW models. These include the BMW 2 Series Coupé, BMW 3 Series Sedan, BMW 3 Series Touring, BMW 4 Series Coupé and the BMW 4 Series Convertible. The optional tyre repair kit Plus is available for the BMW X3.

Individual paintwork finishes at a glance, in the BMW Configurator.

Customers appreciate the BMW Individual paintwork colours as a way to add a personal touch to their new BMW. Special paintwork finishes which previously required looking up in the BMW Individual Visualiser can be selected within the BMW Configurator. With just a few exceptions, this applies to all BMW models.

BMW BEV models: free extended warranty for high-voltage batteries.

Since 1 April 2025, BMW has offered a global complimentary extended warranty for the high-voltage batteries in all-electric BMW models. The new warranty applies up to a vehicle age of eight years or a maximum mileage of 160,000 kilometres, whichever comes first. Should a high-voltage battery’s capacity drop below 70 per cent during the warranty period, BMW will remedy this loss of capacity at no extra cost to the customer. This applies to all new and used all-electric BMW models from 1 April 2025.

New colours for BMW X1 and BMW X2.

Summer 2025 will bring new exterior and interior options for the BMW X1 and BMW X2. New paintwork colours include Vegas Red metallic, Night Dusk Blue and Dune Grey metallic for the BMW X2. All three colours are also available for the BMW X1, along with BMW Individual Frozen Portimao Blue metallic. Veganza perforated upholstery in the colours Castanea, Smoke White and Atlas Grey/Smoke White is newly available for customising the interior of the BMW X2. The Castanea and Smoke White colourways are available for the BMW X1. The Econeer Bicolour Blue upholstery can be ordered from summer 2025 in combination with front sport seats only. Another new option is the Brushed Aluminium Shadow interior trim.

More comprehensive equipment for BMW 7 Series, BMW X3 and BMW iX.

The BMW 7 Series and BMW i7 now feature laminated safety glass with contrast print as standard. From summer 2025, comfort glazing, sun protection glazing and the Heat Comfort package will also be available as individual options for the first time, enabling even more specific customisation.

A new equipment option for the BMW X3 is the attractive M door sill trim. It can be ordered for the M Sport package, M Sport package Pro and the BMW X3 M50 xDrive.

BMW Individual Frozen Pure Grey metallic is a new paintwork finish with a particularly distinctive character, available as an option for the BMW iX from summer 2025.

Ultimate Package for BMW X5 M Competition and BMW X6 M Competition.

The BMW X5 M Competition and the BMW X6 M Competition now benefit from the optional Ultimate Package. In addition to the M Carbon engine cover, this also includes M Carbon mirror caps, the Sky Lounge panoramic glass sunroof, active seat ventilation as well as the massage function at the front and the Comfort Package. The Bowers & Wilkins Diamond Surround Sound System ensures exceptional sound quality. The M Driver’s Package included as part of the package increases top speed to 290 km/h. In the BMW X6 M Competition, this is complemented by an exclusive M Carbon rear spoiler.

Comprehensively upgraded BMW iDrive.

Among the numerous innovations in the area of digital services is the upgraded BMW Intelligent Personal Assistant in BMW Operating System 9.  

In the BMW X3, customers in many countries* can now link their own Amazon Alexa account to the BMW Intelligent Personal Assistant. This enables them to use intuitive voice control to enjoy music via the “Hey BMW” command – courtesy of Alexa running in the background, just like at home. In addition, a second voice is now available for the assistant.** Further improvements in language understanding and faster processing speeds contribute to a more harmonious overall experience.

From summer 2025, BMW Digital Premium with BMW Operating System 9 will, subject to country-specific availability, enable customers to use the Zoom app on their Curved Display for videoconferencing when the vehicle is stationary. To avoid distractions, the app automatically deactivates the video while driving.

* US, Canada, Mexico, Germany, France, United Kingdom, Spain, Italy.

** In the US, United Kingdom, Ireland, Canada, Mexico, France, Germany, Spain, Italy, Portugal, Switzerland, Austria, Iceland, Malta, Netherlands, Belgium, Luxembourg, Liechtenstein.

Parking Assistant Plus upgrade.

From July 2025, the functions of the Parking Assistant Plus will be enhanced for many BMW models. It will now also use marker lines around parking spots to help identify available spaces and ensure parking precision. Previously, this feature was only available as part of the Parking Assistant Professional.

BMW Maps user interface upgrades in BMW Operating System 8.5.

BMW Maps offers intuitive destination entry and intelligent route guidance and will come with further user interface improvements from summer 2025. For faster access to frequently used functions, the home screen of the control display will feature direct touch buttons for “Home” and “Work” in the BMW Maps QuickSelect Widget, for example.

* Consumption and emissions data:
The figures for fuel consumption, CO₂ emissions, energy consumption and range are for vehicles as offered on the German market. All data are based on the new WLTP test cycle. Energy consumption and emissions data refer to the German Passenger Car Energy Labelling Regulation (EnVKV).

** All new models due to enter production in July 2025.

In case of queries, please contact:

Corporate Communications

Cypselus von Frankenberg, Product Communication BMW Automobiles

Telephone: +49-89-382-30641

E-mail: Cypselus.von-Frankenberg@bmw.de

Alexandra Landers, Head of Product and Brand Communication BMW

Telephone: +49-89-382-30871

E-mail: Alexandra.Landers@bmw.de

Internet: https://newsroom.bmwgroup.com/global/en

E-mail: presse@bmw.de

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries. 

In 2024, the BMW Group sold over 2.45 million passenger vehicles and more than 210,000 motorcycles worldwide. The profit before tax in the financial year 2024 was € 11.0 billion on revenues amounting to € 142.4 billion. As of 31 December 2024, the BMW Group had a workforce of 159,104 employees. 

The economic success of the BMW Group has always been based on long-term thinking and responsible action. Sustainability is a key element of the BMW Group’s corporate strategy and covers all products from the supply chain and production to the end of their useful life.  

www.bmwgroup.com

LinkedIn: http://www.linkedin.com/company/bmw-group/

YouTube: https://www.youtube.com/bmwgroup

Instagram: https://www.instagram.com/bmwgroup

Facebook: https://www.facebook.com/bmwgroup

X: https://www.x.com/bmwgroup

Debrecen. The future BMW Group plant in the Hungarian city of Debrecen is on the finish straight as the ramp-up of the assembly line sees the heart of the plant come to life. This is the beating heart of all the technologies in the plant, and also where the most employees work. The assembly launch thus marks the reaching of another milestone.

“Our highly efficient and ergonomic assembly line immediately started running without any issues,” said Hans-Peter Kemser, Managing Director BMW Group Plant Debrecen. “We achieved this thanks to virtual planning and tests, as well as the outstanding collaboration between our new, highly motivated employees in Debrecen and our experts within the BMW Group’s global production network.”

In assembly, the individual components and systems are installed in the painted body – at the end of the process, a car ready to drive rolls off the production line. The innovative vehicle architecture of the Neue Klasse opens totally new possibilities with regard to assembly: greater efficiency thanks to modularisation, fewer different connecting elements, and a simplified installation of the wiring harness. An innovative cockpit assembly also accelerates the process.

The BMW Group Plant Debrecen is already producing test vehicles for the first model of the Neue Klasse: the new BMW iX3.* Thus, the new plant is gradually ramping up for series production.

Neue Klasse allows simple, fast assembly process

A number of features of the Neue Klasse are new territory for everyone. Unlike in previous models, the cable harness is divided into multiple parts, making it easier and more ergonomic to install. The zonal wiring harness architecture requires 600 fewer metres of wiring and weighs 30 percent less than the previous generation.

On the other hand, some components are modularised when one module is formed from many small individual parts. The variation of connecting elements has also been radically reduced for the Neue Klasse. This in turn reduces the number of different plugs, screws and clips. All of this makes assembly significantly more simple. 

Furthermore, with the Neue Klasse, a wide range of quality checks can be performed digitally whilst still on the production line. This procedure will also be implemented at other sites after its initial use in Debrecen. The next point of use will be the home plant in Munich, which will produce the sedan model of the Neue Klasse as of 2026.

The innovative cockpit assembly accelerates processes at Plant Debrecen. It is one of the most compact in the BMW Group’s production network, yet still allows full flexibility and variety. As at Plant Lydia in China, cockpit pre-assembly is located right next to the main line. Once the cockpit has been pre-assembled, it is then installed directly in the vehicle just a few metres ahead.

Assembly in Debrecen adopts innovations from existing plants

When planning the new production site in Hungary, the BMW Group used a completely virtual design process. In line with the principles of the BMW iFACTORY, the tried-and-tested standards and high-tech solutions from existing plants were referred to many times. For example, many ideas and proven structures from Plant Lydia in China and Plant Leipzig can be found in the assembly in Debrecen.

Further development of the finger structure from Leipzig

These structures include the so-called finger structure, or comb structure, which the BMW Group developed specifically for Plant Leipzig, which opened in 2005. This structure allows supply parts and preassembled modules to be transported directly to the assembly lines. A record proportion of parts, up to 80%, can be delivered directly in Debrecen, as the fingers will enjoy logistics supply from both sides for the first time. This is the highest ratio in the BMW Group’s production network. The finger structure allows subsequent extension and the integration of further assembly steps – flexibility is a characteristic of production at the BMW Group.

Production processes, as at Plant Lydia in China

Plant Lydia in China was also an inspiration for many structures and processes in the assembly. The plant opened in 2022 and was the first BMW Group site to be completely planned and simulated in the virtual world from the outset. The shop floor for the assembly line and complete conveyor system in Debrecen are set up identically. Therefore, the technology was available quickly and had already been tried and tested, simplifying the commissioning of a completely new production line.

Series production of the new BMW iX3 set to start at the BMW Group Plant Debrecen in late 2025. The Hungarian plant has been designed specifically for the production of all-electric vehicles. As with the start of any new model or new plant, production capacities are increased gradually after start of production. The plant in Debrecen will be the first automobile plant in the BMW Group to operate entirely without the use of fossil fuels during normal operation.

*Since this is a pre-production model, consumption data for the new BMW iX3 is not available at this time.

On location photos and footage International Media Launch in Barcelona.

Richmond Hill, ON.  The BMW i4 has once again proven its excellence in the electric vehicle market by being awarded the prestigious title of 2025 Canadian Electric Car of the Year by the Automobile Journalists Association of Canada (AJAC). This achievement marks the second time the BMW i4 has received this esteemed accolade, having previously won the Canadian Car of the Year award in 2023.

The win was announced on February 13 at the Canadian International AutoShow in Toronto, Canada’s largest automotive event showcasing the latest innovations and products in the automotive industry. This recognition underscores BMW’s commitment to innovation, performance, and sustainability, solidifying its position as a leader in the electric vehicle segment.

As the top automotive prize in Canada, this recognition highlights the i4's impressive range, superior dynamic driving experience and cutting-edge technology, making it a standout choice for Canadian drivers.

"We would like to extend our sincere thanks to all the automobile journalists in Canada for consistently recognizing the merits of the BMW i4,” said Andrew Scott, President and CEO of BMW Group Canada. “We would also like to thank our staff, retailer network and partners for their unwavering commitment in effectively communicating the exceptional qualities of the BMW i4 to automotive journalists, our customers and the wider Canadian public alike. Their efforts have been instrumental in showcasing the i4 as the premier choice on the electric vehicle market."

The BMW i4 combines the thrill of driving with eco-friendly performance, featuring a powerful electric drivetrain that delivers exhilarating acceleration and a smooth, responsive ride. Its sleek design, luxurious interior and advanced connectivity options further enhance the driving experience, making it one of the most well-respected and awarded electric vehicles.

“The BMW i4’s 2025 Canadian Electric Car of the Year win shows that EVs can be as fun to drive as gas models,” said Evan Williams, President of AJAC. “AJAC's expert jury ranked this high-performance EV the highest for its electric powertrain which delivers both power and range, its impressive regenerative braking system, and its interior quality. Congratulations to the BMW i4, a multi-time winner of AJAC’s top awards.”

The BMW i4, newly revised for the 2025 model-year, offers four distinct variants in Canada in both rear-wheel drive and xDrive all-wheel drive formats, with up to 512 km of range and up to 536 horsepower.

BMW is proud to continue leading the charge in electric mobility and are honoured to receive this recognition from AJAC. The i4 exemplifies BMW’s commitment to delivering premium electric vehicles that meet the evolving needs of Canadians while contributing to a sustainable future.

For more information about the BMW i4 and our electric vehicle lineup, please visit BMW Canada.

-30- 

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

905-428-5078 / marc.belcourt@bmwgroup.ca                                             

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

905-428-5366 / jean-francois.taylor@bmwgroup.ca

Richmond Hill, ON.  More power, more dynamic performance, more efficiency: The new BMW iX takes the driving experience of the all-electric Sports Activity Vehicle to a new level. Consistent progress in the field of drive and high-voltage battery technology as well as further development of BMW EfficientDynamics measures not only increase the power output and sporty driving characteristics, but also the efficiency and thus the range of BMW’s first-ever SAV designed from the beginning to be fully electric.

The 2026 BMW iX continues to be offered in three variants. The new iX xDrive45 delivers 402 hp and an estimated range of up to 502 km. The iX xDrive60 provides 536 hp and an expected range of up to 547 km. And the high performance iX M70 xDrive now further sets itself apart with unique M-specific design elements to go with its 650 hp and expected 486 km of range (estimated ranges according to preliminary BMW AG tests based on the EPA’s test procedure standards).

Production of the 2026 BMW iX will begin in March of 2025 at BMW’s Plant Dingolfing. Delveries are expected to commence in the second quarter of 2025.

Base MSRPs

2025 BMW iX xDrive45                        $88,900

2025 BMW iX xDrive60                        $94,900

2025 BMW iX M70 xDrive                  $129,000

Exterior design.  Reduced design language, enhanced sportiness.

The revised exterior of the new BMW iX has an expressive presence and monolithic appearance with characteristic BMW SAV proportions, a design language reduced to the essentials, and clearly defined surfaces. The striking front design is characterized by the BMW kidney grille with a redesigned frame and a new structure of vertical and diagonal lines in its interior. The updated grille can be ordered with contour illumination on the iX xDrive45 and iX xDrive60. Illumination is standard on iX M70 xDrive.

The headlights have also been redesigned with vertical elements for daytime running lights and turn indicators. The new structure of the BMW kidney grille is echoed in the diagonal lines of the headlight modules.

The powerful rear end of the BMW iX underlines its modern look with generously proportioned surfaces divided by a few distinctive lines. The tailgate extends over the entire rear section without any breaks. The rear apron has been redesigned and features an integrated diffuser element in the new BMW iX M70 xDrive and in conjunction with the optional M Sport Package on other models.

The front and rear aprons of the new BMW iX have an almost seamless design and a higher proportion of surfaces painted body-colour, giving them a sporty, elegant appearance as standard. The M Sport Package, now available as an option for the all-electric SAV for the first time, adds dynamic accents with powerful lines, distinctive air intakes, and new M alloy wheels.

When specified with the optional M Sport Pro Package, the new BMW iX is fitted with dark Shadowline headlights and rear lights, a unique kidney grille and red brake calipers. The new BMW iX M70 xDrive comes as standard with the design features of the M Sport and M Sport Pro Packages, and adds a model-specific BMW kidney grille with M logo, black exterior mirror caps, and exclusive 22-inch M alloy wheels. The 21- and 22-inch alloy wheels on the new BMW iX consist of 70% secondary aluminum.

The range of colours available for the new iX now includes five new finishes: Arctic Race Blue Metallic, Dune Grey Metallic, Carbon Black Metallic, Frozen Deep Grey, and Tanzanite Blue Metallic (delayed release). Titanium Bronze Exterior Trim is also available as an option for iX xDrive45 and iX xDrive60.

The alloy wheels available for the new BMW iX feature an aerodynamically optimized design. 20-inch alloy wheels are standard on iX xDrive45 and xDrive60, while 21-inch or 22-inch M alloy wheels in four new variants are available as individual options as well as part of the M Sport Package and the M Sport ProPackage. The new BMW iX M70 xDrive underscores its position as the top performer in the range with exclusive 22-inch M alloy wheels as standard. For the first time, 23-inch BMW Individual alloy wheels in a V-spoke design are also available. All the new wheel designs have aluminum inserts to help reduce drag and are paired with high-efficiency tires. 

Interior: Progressive luxury, refined sportiness.

The interior ambience of the BMW iX, characterized by generous space and progressive luxury, can now be combined with the sporty design features of the M Sport Package. New M Multifunction Seats offer enhanced lateral support and a striking design. Available for the first time in the iX, these seats offer a wide range of adjustments, including backrest width adjustment, lumbar support, and pronounced contouring in the thigh and shoulder areas. A new microfibre/Sensatec upholstery finished in Atlas Grey/Black with M-specific stitching and accents in the BMW M tricolour is exclusive to the iX M70. The new M Multifunction Seats are also optionally available in Amido natural leather and Castanea natural leather. The M Multifunction Seats are available through the M Sport Package on xDrive45 and xDrive60 and standard equipment for the new BMW iX M70 xDrive.

The M Sport Package also includes an M Leather Steering Wheel, two-tone instrument panel, leather upholstery, Dark Silver trim finishers and M pedals.

Appealing options: From the Heat Comfort Package to the Sky Lounge Panoramic Glass Sunroof and a Trailer Hitch.

The Heat Comfort Package (optional on xDrive45 and xDrive60, standard on M70 xDrive) contributes to maximum well-being. Heated surfaces for the instrument panel and glove compartment, the door panels, centre armrest and the rear seats ensure a comfortable temperature for all passengers. The Sky Lounge Panoramic Glass Sunroof, optional on xDrive45 and xDrive60 and standard on the M70 xDrive, enhances the bright and spacious interior with a one-piece viewing area that extends over both rows of seats. Instead of a roller blind, it features electrochromic shading that can be activated at the touch of a button. The Bowers & Wilkins Diamond Surround Sound System, with 30 speakers and exciters in the front seats, delivers an exceptionally intense and precisely balanced sound experience.

A Trailer Hitch will be available as an option for the new BMW iX in the summer of 2025. For all model variants, the maximum permitted towing capacity is 1,587 kg.

Strong performance from every drive system.

In each of the three model versions of the new BMW iX, a re-tuning of the drive system and optimized power electronics result in noticeably spirited power delivery. The new BMW iX xDrive45 delivers a maximum system output 402 hp, which enables a 0-100 km/h time of just 5.1 seconds. The new BMW iX xDrive60 receives a 20 hp increase over the previous xDrive50 to 536 and accelerates from 0 to 100 km/h in only 4.6 seconds. Both models have an electronically limited top speed of 200 km/h.

At the very top of the iX line, the new BMW iX M70 xDrive offers genuinely exhilerating performance. The dual motors in the iX M70 xDrive combine to deliver a maximum system output of up to 650 hp in My Mode Sport – 40 more than its M60 xDrive predecessor – and a maximum torque of 811 lb-ft when Launch Control is activated. The new BMW iX M70 xDrive sprints from 0 to 100 km/h in 3.8 seconds, on to an electronically limited top speed of 250 km/h when equipped with performance tires.

Chassis technology and driver assistance systems. Continued development of BMW dynamics, comfort and safety.

The suspension technology of the BMW iX includes a double-wishbone front axle, a five-link rear axle, a stroke-dependent damper system, and electric steering with Servotronic function and variable ratio. The new BMW iX M70 xDrive also features Adaptive 2-Axle Air Suspension with electronically controlled shock absorbers including M-specific tuning and M-specific anti-roll bars, Integral Active 4-Wheel Steering, and M Sport brakes with red-painted brake calipers. Adaptive 2-Axle Air Suspension and Integral Active 4-Wheel Steering are available as options for the iX xDrive45 and iX xDrive60 (as part of the Dynamic Handling Package).

In the new iX, the suspension, damping and chassis control systems have been recalibrated to cope with the increased drive power and weight balance resulting from optimized battery technology. In addition, a hydraulic rear axle support bearing ensures a balance between sporty dynamics and ride comfort. Weight- and friction-optimized wheel bearings and tires with reduced rolling resistance also contribute to the increased efficiency of the new BMW iX.

Drive and charging technology. More powerful and more efficient than ever.

The biggest single contribution to the increased efficiency of the new BMW iX comes from the first-ever use of silicon carbide semiconductor components (SiC inverters) in a BMW electric vehicle. The use of a SiC inverter now ensures significantly more efficient energy conversion in the drivetrain. Semiconductors made of silicon carbide are not only more efficient, but also more powerful and significantly more temperature-resistant than semiconductors made of conventional silicon.

This new inverter technology for the power electronics optimizes the power density of the drive system. This ensures high efficiency in the transfer of energy from the high-voltage battery to the electric motor. The innovative silicon carbide module of the inverter optimizes the peak performance of the electric motors, their efficiency, and thus the range of the new BMW iX. Thanks to the further development of the performance electronics and the fine-tuning of the wheel bearings and tires, among other refinements, the new iX xDrive60, for example, is expected to deliver about 10% more range than its predecessor – up to 547 km when properly equipped (estimated range of up to 547 km according to preliminary BMW AG tests based on the EPA’s test procedure standards).

Like the drive units, the high-voltage batteries used in the new BMW iX are based on the latest development of the fifth generation of BMW eDrive technology. The innovations also include a new battery management system that optimizes efficiency. Combined with the high energy density of the high-voltage batteries used in the new BMW iX, this contributes significantly to the outstanding range. A new battery cell technology gives the high-voltage battery in the BMW iX xDrive45 a net usable energy content of 100.1 kWh, while xDrive60 and M70 xDrive models have HV batteries with 113.4 kWh and 112.8 kWh of net usable energy respectively.

Adaptive recuperation with efficiency-optimized control. 

When driving, the latest version of adaptive recuperation helps to extend range. The intelligent networking of the drive control system enables the intensity of energy recovery during acceleration and braking to be adapted to the traffic situation as determined by navigation data and the sensors of the driver assistance systems. For example, the recuperation power can be increased when approaching an intersection and more energy can be fed into the high-voltage battery during deceleration.

As an alternative to adaptive recuperation, the driver can select high, medium, or low braking energy recovery for all traffic situations in the BMW iDrive menu. Low recuperation corresponds to the coasting function. The BMW iX simply glides along without drive torque as soon as the accelerator pedal is released. The electric drive is not energized and thus no energy is consumed from the high-voltage battery.

If required, My Mode EFFICIENT can be used to activate a highly energy-efficient operating mode. The MAX RANGE function can increase the range remaining before the next charging stop by up to 25% by limiting the drive power and maximum speed and reducing certain comfort functions.

New heat pump function, more efficient predictive heat management for the high-voltage battery. 

All BMW iX models are equipped with an advanced heat pump function as standard. The new intelligent combination of heat pump technology ensures even greater efficiency in a wide range of driving situations and outside temperatures between -20° C and 30° C for the integrated heating and cooling circuit of the interior, as well as for the heating and cooling system of the drive system and high-voltage battery. For example, the waste heat from the electric motors can be directed to heat the interior and the high-voltage battery. This allows both the interior and the high-voltage battery to be heated simultaneously with the heat pump function and, if required, with a central electric auxiliary heater.

When outside temperatures are low, a new storage heating function optimizes the pre-conditioning of the high-voltage battery for optimum DC charging with shorter charging times and greater efficiency. Efficient use of the heat generated by the instantaneous water heater allows the high-voltage battery to heat up much faster. Anticipatory thermal management ensures that the temperature of the high-voltage battery is optimally controlled in advance of a stop at a fast-charging station. When the navigation system is active, the battery is automatically pre-conditioned before a planned charging stop. Pre-conditioning of the battery can be manually activated and deactivated at any time. The high-voltage battery can also be pre-conditioned before departure via the My BMW App.

Combined Charging Unit and optimized charging software. 

The Combined Charging Unit (CCU) used in all model variants of the new BMW iX enables AC charging up to 9.6 kW. The CCU of the new iX xDrive45 can charge at a rate of up to 175 kW at a DC fast charging station. The maximum charging power of the iX xDrive60 and iX M70 xDrive is 195 kW.

Wide variety of systems for automated driving and parking.

To optimize comfort and safety, the new BMW iX offers a wide range of systems for automated driving and parking. These are based on BMW’s latest modular technology kit and set new standards in terms of functionality, reliability, and availability. The advanced modular technology kit gives the new BMW iX outstanding intelligence in environmental monitoring and data processing. It also offers the potential for extensive integration of new and enhanced functions. These updates and enhancements can be installed over-the-air via remote software upgrades or downloaded from the BMW ConnectedDrive Store. This means that the BMW iX and its software remain conveniently at the cutting edge of technology.

Highway Assistant for optimized comfort on long journeys.

The new BMW iX is already equipped with Driving Assistant Plus as standard. In addition to Forward Collision Mitigation, Active Blind Spot Detection and Lane Keeping Assistant and Speed Limit Assistant it also includes Distance Control and Steering Assistant, each of which can be used at speeds of up to 180 km/h, as well as Active Speed Limit Assist.

The BMW Highway Assistant is the highlight of the range of options for automated driving. Its Level 2+ functionality allows drivers to take their hands off the wheel and comfortably position themselves on suitable limited access highways with divided lanes at speeds of up to 130 km/h while keeping a close eye on the traffic. The system also includes Active Lane Change with eye activation. The combination of these two functions ensures outstanding driving comfort on long journeys with the new BMW iX.

Parking and maneuvering can be controlled by a smartphone.

Parking Assistant, including Back-Up Assistant, also comes as standard in the new BMW iX. The optional Parking Assistant Professional, part of the Premium Essential Package, adds Parking View including Top View, Panorama View and 3D View, as well as the BMW Drive Recorder and Anti-Theft Recorder.

Parking Assistant Professional also allows users to control parking maneuvers from outside the vehicle using a smartphone. The Maneuver Assistant can also automatically complete complex reversing maneuvers up to 200 metres in length.

Display and operating system, connectivity.  Intuitive user experience and advanced digital services.

The BMW iX is also a pioneer in the field of display and operating systems. It was the first production vehicle to be launched with the innovative BMW Curved Display. BMW iDrive with QuickSelect, based on the BMW Operating System 8.5, contributes to the advanced driving experience in the new BMW iX. With the BMW Curved Display and the BMW Intelligent Personal Assistant, it is geared towards operation via touch functions and natural speech. 

The BMW Operating System 8.5 start screen permanently shows the map view of the navigation system or other individually configurable displays. On the driver's side, the screen displays vertical live widgets that can be selected with a swipe, and QuickSelect makes it easy to activate them without having to go to a submenu. Once the settings have been made, simply tap the Home symbol at the bottom of the display to return to the start screen. In addition to the Home symbol, there are now icons for direct access to the air conditioning menu, the All Apps menu, and Apple CarPlay® and Android Auto™. In addition, the BMW iDrive in the new BMW iX provides the prerequisites for using digital services such as audio streaming as well as in-car gaming.

The BMW Digital Cockpit Professional, optional on xDrive45 and xDrive60, standard on M70 xDrive, includes the BMW Head-Up Display and the Augmented View function on the Information and Control Display. 

With the BMW Operating System 8.5, the BMW Intelligent Personal Assistant also gains additional capabilities, including in the areas of communication, navigation and vehicle control. It is also possible to integrate Amazon Alexa. The Alexa voice service can be used in the vehicle, for example, to make shopping lists using your voice, play music or control your smart home remotely.

BMW Maps navigation system with charging-optimized route planning.

The BMW Maps cloud-based navigation system, which is part of BMW Digital Cockpit Professional, offers even better functions for charging-optimized route planning on long journeys in the new BMW iX. This can be done either in the vehicle or via the My BMW App. Charging stops are planned in such a way as to arrive at the destination as quickly as possible. The driver's preferred charging status, with which he wants to reach the stopovers and the final destination, can also be set. On request, detailed information about the charging stations along the route can be accessed during the journey, such as availability, costs, and services in the vicinity.

The closer the vehicle gets to a scheduled charging stop, the more frequently the availability of the charging station is checked so that an alternative route can be determined in plenty of time if necessary. If the driver decides to make an individual charging stop along the way, the planning of the rest of the route is automatically adapted to the new conditions.

Over-the-air updates: Remote Software Upgrade and BMW ConnectedDrive Upgrades. 

To ensure that the new BMW iX always has the latest software, updates can be installed over the air. Remote software upgrades can include free quality or functional improvements. 

In addition, customers can purchase further driver assistance, entertainment and personalization features through the BMW ConnectedDrive Store. Selected functions can be tested free of charge for a period of one month and then booked for a specific term or purchased outright.

Video streaming and in-car gaming on the control display. 

The BMW Operating System 8.5 enables a wider range of digital content for information and entertainment, faster update cycles for functions, and optimized access to many specific online services

The latest generation of BMW iDrive also offers an innovative form of in-car gaming with the AirConsole platform. When the vehicle is stationary, the driver and passengers can play casual games alone or in multiplayer mode, for example to pass the time while the BMW iX's high-voltage battery is charging. Players only need their smartphone, which acts as a controller, and the BMW Curved Display. The selection of playable titles such as "UNO^® Car Party!", "Who Wants to Be a Millionaire?" or "Starlit Kart" is constantly being expanded.

Personalized user experience with BMW ID, My BMW App and personal eSIM, BMW Digital Key Plus as standard. 

The standard equipment of the new BMW iX includes optimized smartphone integration via Apple CarPlay^® and Android Auto™, and 5G connectivity as standard provides the ideal conditions for in-car gaming, audio streaming and the use of other online-based services.

To personalise the user experience with BMW ID, simply log in to the vehicle for the first time using a smartphone and scan the QR code. The personal profile is then added and synchronizable settings are loaded. This means that the customer is greeted on the vehicle display by name and, if desired, with a personal profile picture, and their individual vehicle settings are automatically loaded. In addition, the vehicle is added to the My BMW App without the customer having to do anything. As a universal digital interface, it provides information on the vehicle's status, available range and service and maintenance requirements at all times. It also provides remote access to functions such as locating the vehicle and locking and unlocking the doors. 

The BMW Digital Key Plus can also be set up as standard for suitable smartphones and smartwatches with iOS or Android operating systems. Using the digital key on a mobile device, the new BMW iX automatically unlocks when approached. This is made possible by ultra-wideband (UWB) radio technology. The vehicle can also be started without taking the device out of a pocket or bag. This makes a conventional car key superfluous. The BMW Digital Key Plus is even easier to set up with the new Setup Card. Simply hold the card up to your smartphone or scan the QR code on the back. The BMW Digital Key Plus can be shared digitally with other people with individually definable rights and offers additional control functions via the My BMW App in the vicinity of the vehicle.

Designed for recycling: Moving towards a circular economy step by step.

One of the BMW’s ambitious sustainability goals is to increase the use of secondary raw materials in vehicle production, as is already being implemented in many areas of the new BMW iX. The company is pursuing the vision of the circular economy, in which raw materials are kept in circulation for as long as possible and without any loss in quality in order to reduce the use of primary materials and the associated mining of new raw materials and their energy and CO₂ intensive processing. BMW is also making important contributions to the recycling of vehicles at the end of their useful life. 

BMW’s Recycling and Dismantling Centre (RDZ) develops technologies and solutions that are then made available to the entire recycling industry. For 30 years, the RDZ has been doing important groundwork to promote recycling in the automotive industry.

Parallel to the market preparation for the new BMW iX, BMW launched a Europe-wide partnership with SK tes, a leading provider of innovative technology life cycle solutions, in November 2024. In a special recycling process, cobalt, nickel and lithium are extracted from used batteries and then returned to the value chain for the production of new batteries.

More efficient driving with the efficiency trainer.

In addition to BMW EfficientDynamics technology, an efficient driving style is a key factor in reducing fuel consumption and CO₂ emissions during the vehicle's service life. The efficiency trainer in the My BMW App provides drivers with tips on how to optimize their driving style in terms of sustainability. The digital assistant analyzes previous journeys and provides tips for improvement as well as incentives by comparing fuel consumption with corresponding values from the BMW Community.

Specifications.

-30-

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 26 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

905-428-5078 / marc.belcourt@bmwgroup.ca                                             

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

905-428-5366 / jean-francois.taylor@bmwgroup.ca

Regensburg. BMW Group Plant Regensburg has achieved another major milestone: As projected, the threshold of 100,000 fully-electric vehicles produced since the start of the year was reached today. The milestone vehicle, which came off the assembly line in Regensburg today, watched by Milan Nedeljković, member of the Board of Management of BMW AG responsible for Production, is a BMW iX1. The vehicle, finished in Blue Bay Lagoon metallic, will be shipped to overseas, to the island of La Réunion. The plant has produced this successful premium compact model for customers worldwide since November 2022.

Nedeljković: “We offer a very wide range of fully-electric vehicles across all key segments. Our German plants produce these vehicles for the global market, delivering a major contribution to the growth of e-mobility.”

Regensburg Plant Director Armin Ebner offers a correspondingly positive assessment of the year: “We are meeting customer needs with our BMW iX1 and BMW iX2 models. I am especially proud of our team at Plant Regensburg, who once again showed tremendous commitment and flexibility, despite volatile market conditions. We have achieved our projected growth target for production of fully-electric vehicles in Regensburg in 2024, as promised.

More than a third of the vehicles built at our plant this year were electrified – i.e. a plug-in hybrid or an all-electric model. In 2024, we will substantially exceed last year's figure of 238,301 BMW vehicles built in Regensburg –with annual production of well over 330,000 units in total.”

More than 1,400 BMW X1 and BMW X2 models are currently coming off the production line at BMW Group Plant Regensburg every workday. The core BMW X1 model will be produced with all drive train variants: as a combustion-engine vehicle and plug-in hybrid, alongside the fully-electric BMW iX1.

“Our plant has become even more digital, more circular and more efficient overall this year,” says Ebner. “We are systematically driving our transformation towards electromobility and the BMW iFactory – an intelligently connected digital factory.” Recent accolades, such as being named “FACTORY OF THE YEAR” 2024 in the category “excellent large-series assembly” and receiving the “Best Cars Award” for the BMW X1 from trade journal auto motor und sport in 2024, provide impressive proof of this. “I would like to extend a big thank you to our entire plant team and our partners for everything we have achieved together.”

BMW Group Corporate Communications
Saskia Graser, head of Communications Regensburg and Wackersdorf
Cell phone: +49 151 60602014, Email: Saskia.Graser@bmw.de

Martina Hatzel, Communications Production Network

Cell phone: +49 151 60111966, Email: Martina.Hatzel@bmwgroup.com

Media website: https://newsroom.bmwgroup.com/global/en

Email: presse@bmw.de

BMW Group Plants Regensburg and Wackersdorf
The BMW Group vehicle plant in Regensburg has been in operation since 1986 and is one of more than 30 BMW Group production locations worldwide. Every workday, around 1,400 vehicles of the BMW X1 and BMW X2 models roll off the production line at Plant Regensburg, destined for customers around the globe. Different types of drive trains are flexibly manufactured on a single production line – ranging from vehicles with internal combustion engines to plug-in hybrids and fully-electric models.

BMW Group Plant Regensburg was recognised as “FACTORY OF THE YEAR” 2024 in the category “excellent large-series assembly” of the prestigious industrial competition. As it implements the BMW iFACTORY, the BMW Group is focused on digitalisation of the Regensburg plant site to create a digital and intelligently connected factory. It is already possible to experience in virtual form what the factory will look like a few years from now. Production of models for the NEUE KLASSE, BMW’s next generation of vehicles, will ramp up in Regensburg in the second half of the decade.

The BMW Group plant in Wackersdorf is home to cockpit production and parts supply for overseas plants. With the opening of a new battery testing centre and commissioning of the first phase in autumn 2024, the location has also become a key facilitator for electromobility. An entirely new area of expertise for the site is the door and flap production centre for Rolls-Royce.

The BMW Group core staff at the Regensburg and Wackersdorf locations in eastern Bavaria consists of around 9,250 employees, including more than 300 apprentices.

www.bmwgroup-werke.com/regensburg/de.html

Munich. The BMW Group is expanding its revolutionary driving experience with BMW M Mixed Reality, which breaks down the boundaries between the physical and virtual worlds through state-of-the-art VR/MR technologies. The vehicle itself becomes the controller - a unique 3D interaction between driver, vehicle and environment.

"Mixed reality" refers to the fusion of of physical and digital worlds into a seamless experience. BMW M first presented mixed reality technology at the Web Summit in Lisbon in November 2022 and has been continuously developing it ever since.

With BMW M Mixed Reality, fans and first movers can immerse themselves in a digital world while physically sitting at the wheel of a BMW M vehicle and controlling it.

First-ever multisensory multiplayer

The possibilities of virtual reality are boundless: On a secret mission, you enter the BMW M Garage and from there, you ascend to the top of the BMW M Rooftop Circuit. Surrounded by skyscrapers, two BMW M Mixed Reality customers now race against each other virtually in a multiplayer mode A new feature is that spectators with personified avatars can virtually watch the race live from the BMW M Mixed Reality Bridge. They do not have to be physically present in the area where the multiplayers are driving. They can be virtually connected using devices like the Meta Quest or Apple Vision Pro.

BMW M Mixed Reality will be presented again in Lisbon this year. For BMW M fans, BMW M Mixed Reality has been available in the singleplayer mode since autumn 2023 as part of the BMW M Driving Experience in Maisach, the world's first driving experience for customers.  

For BMW M fans, BMW M Mixed Reality has been available in the singleplayer mode since fall 2023 as part of the BMW M Driving Experience in Maisach, the world's first driving experience for customers.  The pilot project began this year at the BMW M Performance Driving School in California, USA.

Merging reality and the virtual world

The new BMW M Mixed Reality Rooftop Circuit was also a highlight at the presentation of BMW M Mixed Reality. Drivers had to evade virtual obstacles and collect BMW M coins in a shimmering metropolis. The BMW M135 vehicles were used, which thanks to technical refinements can be used as M Mixed Reality vehicles.

This includes very precise GPS positioning on the road surface in order to transfer position and movement to the virtual world. Every acceleration, every turn and every braking manoeuvre is transmitted to the virtual world without latency thanks to precise sensor technology and signal processing. Not only the movements of the vehicle are transmitted, but also those of the driver.

The technology for this is already integrated into the standardised in-vehicle systems of all BMW and BMW M automobiles. These systems are so precise that no additional sensors are required.

Another key element is the VR headset that the driver wears to experience the digital world. This headset must be connected to the vehicle's internal systems in order to synchronise movements and data in real time. Thanks to this equipment, various BMW M models can be used for BMW M Mixed Reality, regardless of the drive system. This includes vehicles with a conventional combustion engine such as the BMW M2 or BMW M4 as well as models with a fully electric powertrain such as the BMW i5 M60. In the future, BMW M can also imagine offering the new BMW M5 with M Mixed Reality. The technology is flexible and can be adapted to different vehicle platforms to provide a consistent and immersive mixed reality experience.

Digital innovations for the driving experience

BMW Group Mixed Reality is an answer to what future virtual experiences in the automotive sector could look like. At the current stage of development, it enables perfect controllability in every driving situation. Drifting will also be possible in the future, although no date has yet been set for when customers will be able to have this experience.

MINI also benefits from the BMW Group Mixed Reality umbrella: There are also plans to offer customers a multi-sensory mixed reality driving experience.

In addition, further applications in the field of vehicle development and professional training are already being investigated. For example, there is potential as a valuable addition to existing simulator driving in the dynamic driving area, without compromising driving safety, or in the development of driver assistance systems. On existing racetracks, a Professional Track Trainer could in the future display content such as the ideal line and braking points to drivers in order to train them to drive even more precisely. Current AR headset technology is not yet accurate enough for this ambitious use case.

In the event of enquiries please contact:

Corporate Communications

Christophe König, Head of BMW M GmbH and BMW M Motorsport Communications

Telephone: +49-176-601-56097

E-mail: Christophe.Koenig@bmw.de

Alexandra Landers, Head of Product and Brand Communication BMW

Telephone: +49-89-382-30871

E-mail: Alexandra.Landers@bmw.de

Internet: https://newsroom.bmwgroup.com/global/en

E-mail: presse@bmw.de

The BMW Group

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries.

In 2023, the BMW Group sold over 2.55 million passenger vehicles and more than 209,000 motorcycles worldwide. The profit before tax in the financial year 2023 was € 17.1 billion on revenues amounting to € 155.5 billion. As of 31 December 2023, the BMW Group had a workforce of 154,950 employees.

The success of the BMW Group has always been based on long-term thinking and responsible action. The company set the course for the future at an early stage and consistently makes sustainability and efficient resource management central to its strategic direction, from the supply chain through production to the end of the use phase of all products.

www.bmwgroup.com

LinkedIn: http://www.linkedin.com/company/bmw-group/

YouTube: https://www.youtube.com/bmwgroup

Instagram: https://www.instagram.com/bmwgroup

Facebook: https://www.facebook.com/bmwgroup

X: https://www.x.com/bmwgroup

On-location photos and footage - International Media Launch in Munich.

Richmond Hill, ON.  BMW Group Canada today announced the 2025 BMW X5 Edition 25 Jahre. Limited to 250 units and exclusive to the Canadian market, the Edition 25 Jahre celebrates 25 years of the BMW X5. The very first BMW X5 was driven off the line of BMW Group Plant Spartanburg in South Carolina on September 1, 1999. Since then, nearly 3 million X5 have been assembled in Spartanburg for markets all over the world. The BMW X5 created the premium Sports Activity Vehicle category, and today BMW is marking 25 years of the BMW X5 with a special, limited-edition model.

Based on the 2025 X5 xDrive40i, the BMW X5 Edition 25 Jahre combines two original colours from the first generation X5 paired with unique styling elements not usually available on the same vehicle. The well-equipped, limited-edition X5 will be available in Canadian BMW retailers in the final quarter of 2024 with a base MSRP of $102,500 CAD.

Unique colours and trims distinguish the X5 Edition 25 Jahre.

Visually, the X5 Edition 25 Jahre is distinguished by its unique blend of exterior colours and styling details taken from both the xLine and M Sport Designs. 

Two exterior colour choices are available for the Edition, both taken from the BMW Individual Manufaktur portfolio. Oxford Green II Metallic and Le Mans Blue Metallic were selected due to their significance to the first-generation X5, both being launch colours for the vehicle.

The Le Mans Blue Metallic units are paired with a Silverstone Sensafin interior and Poplar Grain Anthracite Brown Open-Pored Trim, while the Oxford Green II Metallic units are paired with Coffee Sensafin interior and Fineline Stripe Brown High-Gloss Trim.

Gloss Black Window Surrounds and Black Exterior Contents, usually reserved for X5s equipped with the M Sport and M Sport Pro packages, darkens the trim on the window surrounds, roof rails, fender mounted Air Breathers, and the standard illuminated kidney grille. Shadowline Headlights round out the understated and sleek exterior trim. Distinctive 21-inch Y-spoke wheels in Orbit Grey are equipped as an homage to the 18” Y-Spoke Style 131 wheels available on the original X5. The Edition 25 Jahre forgoes the M Sport Package’s Motorsport-influenced front and rear bumpers and rocker panels in favor of the aluminum-accented pieces from the xLine package to highlight the heritage of the vehicle.

The BMW Curved Display is powered by BMW Operating System 8.5, and is enhanced by Digital Cockpit Professional, which adds the full-color BMW Head-Up Display and Video Augmented Reality Navigation.

Standard BMW xOffroad Package: any road, for any reason.

Available exclusively on this edition is BMW’s xOffroad Package, augmenting its capabilities by adjusting the vehicle’s settings depending on the terrain. Via the Driver Experience Control switch on the center console, the driver can choose between xSnow, xSand, xGravel, and xRocks. The system then adjusts the vehicle’s ride height, transmission shift strategy, throttle mapping, traction control, and other parameters accordingly to deliver the optimal profile for the situation.

The package also includes 2-axle air suspension for increased ground clearance, a mechanical rear differential lock, and underbody protection plates. There is also a special xOffroad View in the central display that informs the driver about ground clearance, roll tendency, and the inclination or downhill gradient of the terrain. The xOffroad camera supports the driver in challenging off-road situations by providing views of the terrain from all angles outside the vehicle at speeds below 36 km/h.

Premium features and technology for the everyday drive.

Each X5 Edition 25 Jahre is fitted as standard with M Sport Differential, Harman-Kardon Surround Sound System, heated front and rear seats, heated arm rests, heated steering wheel, remote engine start, sunshades, trailer hitch, and Parking Assistance Professional.

-30-

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly-owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 50 BMW automobile retail centres, 21 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact: 

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

905-428-5078 / marc.belcourt@bmwgroup.ca                                             

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

905-428-5366 / jean-francois.taylor@bmwgroup.ca

Munich/Bolzano. Longing for summer makes us look south. More than ever, the new BMW 4 Series Convertible and the new BMW Z4 invite you to discover the ideal place in the sun. Just like the new BMW 4 Series Coupé, the open-top four-seater comes with fresh design accents and numerous refined details. The Roadster, with its new drive concept, encourages drivers to tackle winding mountain passes on their way to southern climes. A tour of three countries - from the foothills of the Bavarian Alps through the Austrian state of Tyrol to the edge of the Dolomites in northern Italy - gives a perfect impression of how driving pleasure can be experienced in BMW M automobiles with in-line six-cylinder engines with different characters.

At the start of the journey to Lake Tegernsee, a grey veil lies over the landscape. Gusty winds, low-hanging clouds, windscreen wipers in constant use - this is the route along the southern shore of the lake. Shortly afterwards, we pass the traditional spa town of Kreuth before reaching the border crossing to Austria, which, almost 30 years after joining the Schengen Agreement, is hardly recognisable as a former border post.

8-speed Steptronic and BMW xDrive meet manual transmission and rear-wheel drive.

The first highlight of the route is the almost ten-kilometre-long "coastal road" along Lake Achensee. By now, the in-line six-cylinder engines of the M Performance models have reached operating temperature. The engines in the new BMW M440i xDrive Convertible generate 275 kW/374 hp (consumption combined: 8.7 litres/100 km (62 miles); combined CO₂ emissions: 197 g/km according to WLTP, CO₂ class: G) and in the BMW M440i xDrive Coupé (consumption combined: 8.5 litres/100 km (62 miles); combined CO₂ emissions: 192 g/km according to WLTP, CO₂ class: G). The 8-speed Steptronic sports transmission and BMW xDrive intelligent all-wheel drive ensure that all this power is transferred to the road with maximum confidence.

The BMW Z4 M40i in the Pure Impulse Edition (consumption combined: 8.7 litres/100 km (62 miles); combined CO₂ emissions: 197 g/km according to WLTP, CO₂ class: G): The 250 kW/340 hp engine is mated to a 6-speed manual transmission for the first time. The manual transmission features M-specific components in the gear wheel set and shaft area, as well as an external gear shift mechanism that been specially designed exclusively for the Roadster and its six-cylinder in-line engine. The torque is transmitted to the rear wheels in the classic manner.

If you 'change gear' at Maurach in time to take the right-hand turnoff, you will soon reach the village of Jenbach with direct access to the Inn Valley motorway. But as the first rays of sunshine break through the clouds, we spontaneously decide to take the parallel country road to Innsbruck. Shortly after the Jenbacher Museum, we take an extra lap around the roundabout. At the push of a button, the soft tops open.

New: Laserlight rear lights for Coupé and Convertible, Roadster with axle-specific wheel dimensions.

A brief stopover in the Tyrolean capital provides an opportunity to take a look at the latest design innovations for the Convertible, Coupé and Roadster. The two four-seaters now feature particularly striking headlights and Laserlight rear lights in the style of the special edition BMW M4 CSL, as well as new paintwork. In addition to the exclusive Frozen Deep Green metallic paint finish, the BMW Z4 Pure Impulse Edition is available in a choice of seven other paint finishes. In addition to the high-gloss black exterior mirror caps, the dark-coloured M light alloy wheels also invite you to take a closer look when viewed from the side. They measure 19 inches at the front and 20 inches at the rear. The axle-specific wheel dimensions, used for the first time on the Roadster, are the most visible part of a comprehensive chassis modification. The positive effects on cornering behaviour will become apparent later.

Driving through Innsbruck, the Bergisel ski jump on the southern outskirts of the city repeatedly catches your eye. It is traditionally the third stop on the annual Four Hills Tournament. Its jump tower was completely rebuilt in 2002 and 2003. The plans were drawn up by architect Zeha Hadid, who also designed the BMW Group's central building in Leipzig, which was completed a year later.

But winter sports are naturally out of the question today. Instead, the old Brenner Pass road is ideal for relaxed cruising, with the occasional short burst of speed and plenty of twists and turns. It is about 35 kilometres to the Austrian-Italian border and the almost 1,400 metre high Brenner Pass. The road was the main north-south link between Austria and Italy until the Brenner motorway was built and opened to traffic along its entire length in 1971. If you take the historic route today, you can admire the Europe Bridge along the way. At up to 190 metres above the ground, Austria's highest bridge carries the motorway over the Wipp Valley between Patsch and Schönberg.

Driving over the Brenner Pass is the ideal foretaste of the most challenging and eventful stage of the Three Countries Tour. From Sterzing, the shortest route to Merano leads over the Jaufenpass at an altitude of just under 2 100 metres. The 50-kilometre route, with its numerous serpentine bends, makes it particularly interesting to compare the two driving concepts.

On the winding mountain passes, the Coupé, Convertible and Roadster show their individual strengths.

Comfortable driving pleasure quickly turns into an ambitious search for the ideal line on the winding tarmac in the BMW M440i xDrive Convertible and BMW M440i xDrive Coupé. The 8-speed sports transmission Steptronic always finds the right gear for dynamic acceleration out of the bend, even after abrupt braking manoeuvres before a particularly tight bend.

The design of the BMW xDrive system, with its emphasis on the rear wheels, and the M Sport differential in the final drive also help to ensure that the power is always directed to where it is most effective for maximum driving dynamics. The sporty driving experience and expressive sound of the in-line six-cylinder engine are complemented by magnificent panoramic views. After every bend there is a new view of Alpine peaks and green valleys.

The BMW Z4 M40i Pure Impulse Edition leaves it to the driver to select the right gear for the ideal engine speed. The pedals and gearshift lever can also be used to compose a fascinating soundtrack, which flows directly from the exhaust system's trapezoidal tailpipes into the interior of the two-seater.

Like the drive concept, the model-specific suspension technology is designed to emphasise the Roadster's purist character more than ever before. In addition to the exclusive wheel combination, a stiffer anti-roll bar clamp on the front axle, specific additional springs and modified characteristic maps for the electronically controlled shock absorbers of the Adaptive M Chassis are used. In the hairpin bends before and after the summit, the new software settings for the variable sport steering, traction control and M Sport differential are particularly effective. In the BMW Z4 M40i Pure Impulse Edition, the direct steering into the bend and the increased directional stability during the next acceleration phase ultimately ensure an unadulterated performance experience characterised by purist driving pleasure.

Beyond St. Leonhard, the sports programme comes to an end. On its south-western section, the Jaufen road winds its way down into the Passeier Valley in wide bends. The spa town of Merano is soon reached. At this point, at the latest, you will begin to feel the hoped-for Mediterranean flair. The surrounding area is full of opportunities for cycling, hiking and climbing. The BMW 4 Series Convertible, the BMW 4 Series Coupé and the BMW Z4 continue on the MeBo, the main road that links Merano with Bolzano. Passing Lana, Terlan and Eppan, it leads through the Etschtal valley directly to the South Tyrolean capital. Once there, the traveller is faced with a choice: back to the cold north, or further south towards the sun? As long as the soft top is open, the choice is not all that difficult.

Richmond Hill, ON.  Boasting greater sporting appeal, visual impact, and versatility than ever, the all-new 2025 BMW X3 retains its place as the dynamic choice for everyday use, weekend adventures, and cross-country journeys. A new design language gives the fourth generation of the Sports Activity Vehicle (SAV) for the premium midsize segment much enhanced exterior presence and an aura of dynamic grace. High-quality materials, a more generous standard specification, advanced digitalization and the new BMW iDrive Operating System 9 with QuickSelect set the tone for the premium ambience inside the progressively designed cabin. Driving pleasure, safety, and long-distance comfort in the new BMW X3 also all benefit from the precise powertrain and chassis tuning and a wide selection of semi-automated driving and parking systems.

The new BMW X3 heralds major improvements in efficiency and dynamic performance to both the 4-cylinder and high-performance 6-cylinder variants, and these changes coincide with a change to the model designations. The two models will be badged BMW X3 30 xDrive and BMW X3 M50 xDrive, thereby dropping the letter “i” from the model name that previously indicated fuel injection. In future, the letter “i” will only be used in the names of all-electric BMW models.

The all-new 2025 BMW X3’s aura of modernity and enhanced product substance provide the ideal basis for adding another chapter to the BMW X3 success story – one that first began 20 years ago. Since first establishing the SAV segment in the premium midsize class, it has been instrumental in the steady growth in popularity of the BMW X models and, indeed, became the brand’s best-selling model in 2023. The new BMW X3 will be built for the Canadian market at BMW Group Plant Spartanburg, South Carolina, using a production process focused on conserving resources and circularity. Its market launch will get underway in the fourth quarter of 2024.

Base MSRP (CAD).

2025 BMW X3 30 xDrive                                $58,900

2025 BMW X3 M50 xDrive                             $74,900

New design language shines the spotlight on distinctive proportions.

A new design language for the exterior gives the fourth generation of the BMW X3 an almost monolithic overall appearance with distinctive BMW X model proportions. Generously proportioned surfaces combine with just a few crisply defined lines to produce a clearly structured exterior design that has been reduced to the essentials. The new BMW X3 is 34 mm longer than its predecessor at 4,755 mm overall, while width has increased by 29 mm to 1,920 mm. Together with the 16 mm drop in vehicle height to 1,660 mm and the wider tracks, this produces a very powerful and sporty look.

The large BMW kidney grille in the upright front end of the new BMW X3 exudes an air of assured presence. A new internal structure for the grille composed of vertically and diagonally arranged bars, adds a fresh touch. The illuminated kidney grille featuring contour lighting – standard on X3 M50 xDrive, optional on X3 30 xDrive – forms a continuous line around each element of the grille. The daytime driving lights, side marker lights, and turn signal indicators in the LED headlights are now all produced by L-shaped, overlapping light sources. Full LED Headlights with cornering light functions, plus blue design detailing, are optionally available, as are Shadowline Lights.

Bold side skirts and a roofline extending deep into the rear end are the distinguishing features of the new model’s sporty silhouette. The prominently flared wheel arches create the impression of considerable width at the rear. The flush-mounted rear window is bordered by a long roof spoiler and the adjoining side air deflectors. X3 30 xDrive models are fitted with exhaust tailpipes integrated out of sight in the rear apron. The fresh interpretation of the characteristic T-shaped graphic and a satin-finished horizontal bar with integral turn signal indicators help to give the rear lights a very modern appearance.

There is a choice of one solid, seven metallic and two frozen paint colours available for the new X3 M50 xDrive, and one solid, nine metallic and two frozen shades for the new BMW X3 30 xDrive. This includes the new Dune Grey metallic finish, available on both variants. And for the next level in personalization, models produced at BMW Group Plant Spartanburg will also be available with over fifteen BMW Individual paint finishes.

The new BMW X3 30 xDrive is equipped as standard with 19-inch alloy wheels with a selection of 20-inch and 21-inch packages available as options. The optional M Sport Package adds an exceptionally dynamic look and feel on the road with features such as 20-inch M alloy wheels, M Sport brakes and suspension, variable sport steering, and design cues engineered to optimize airflow and aerodynamic balance. The optional M Sport Pro Package builds on the M Sport content by adding the illuminated kidney grille (standard on X3 M50 xDrive), M Sport brakes with a choice of red or blue painted brake calipers (blue included in M Sport Package on X3 30 xDrive and standard on X3 M50 xDrive), Shadowline Lights, Full LED Headlights with cornering light function, and Black Exterior Contents.

Sporty premium ambience and generous amounts of space.

The cabin of the new BMW X3 blends robust SAV functionality with ample spaciousness and a premium ambience full of individual style. The BMW Curved Display, BMW Interaction Bar, steering wheels with a flat-bottomed rim, and the new gear selector toggle are the defining elements of the cockpit’s modern take on hallmark BMW driver-focused design. Other model-specific highlights include light elements in a contrasting colour in the centre console and door trims. This new design feature is located towards the front of the driver’s and front passenger doors, where it forms a border around function buttons, ventilation controllers, air vents and the robust door handles typically found on BMW X models.

The interior’s ambience goes hand in hand with generous amounts of space and modern versatility. Luggage space can be increased from 570 litres to a maximum of 1,700 litres  by folding the rear seats forward. A trailer hitch is optional and allows a trailer load of up to 2,200 kg depending on the model variant.

The new BMW X3 is fitted as standard with newly designed electrically adjustable and heated sport seats upholstered in the customer’s choice of three colours of Perforated and Quilted Veganza. Two colours of Merino Leather upholsteries are available as options on both models, while an M Veganza/Alcantara combination in Black with Blue contrast stitching is available on the X3 M50 xDrive. Available for the first time on any BMW model is an optional woven fabric  covering the dashboard and upper doors made from recycled polyester with a premium knitted texture.

BMW X3 M50 xDrive with exceptional performance qualities.

The foundations for an emotionally intoxicating driving experience in the BMW tradition were laid by the consistent upgrades made to the inline 6-cylinder engine from BMW’s latest modular generation. The 3.0-litre engine shines with extremely rapid power delivery, a strong appetite for revs, and remarkably low fuel consumption and emissions relative to its power.

The engine in the new BMW X3 M50 xDrive (designated B58B30M2) is one of the first to benefit from the new Efficient Dynamics Next technology package. Among the highlights are the Miller combustion cycle, redesigned intake ports and combustion chamber geometry, and changes to the injection system, ignition system, exhaust gas routing, and camshaft timing. The package contains developments including switchable exhaust-side rocker arms and eVANOS electrically controlled camshaft adjustment. Among the engine’s M-specific highlights are a new, extremely robust crankshaft drive, an optimized system of oil supply for the pistons with cooling channels, and new main bearing shells and caps. Its M TwinPower Turbo technology has been upgraded by increasing the performance of the turbocharging system and indirect charge air cooling at the same time as introducing dual injection for mixture preparation as a function of load point.

The engine and the 48V hybrid system combine to achieve a total system output of 393 hp between 5,200 and 6,250 rpm and peak torque of 428 lb-ft between 1,900 and 4,800 rpm. The 48V mild hybrid technology in the form of a crankshaft-mounted starter generator helps to deliver instantaneous response to every movement of the accelerator and to optimize efficiency. The electric motor integrated into the eight-speed Steptronic transmission can both supplement the output of the combustion engine and ease the load on it, as required by the driving situation at hand. A model-specific, extremely rigid engine mounting makes an additional contribution to the engine’s direct response.

The engine’s spirited power development is accompanied by the emotionally engaging note from a quad tailpipe exhaust system that also turns heads stylistically: the twin tailpipes integrated into the left and right of the rear apron are an unmistakable, M-specific nod to the position of the new BMW X3 M50 xDrive at the top of the X3 model range’s performance range.

This highly potent powertrain combines with model-specific chassis technology to deliver a compelling blend of agility, dynamic control, and handling precision. M Sport brakes, 20-inch Style 1036M alloy wheels, variable sport steering, and an M Sport differential at the rear axle all come as standard, while Adaptive M suspension with electronically controlled dampers can be optionally equipped. Full contour lighting of the kidney and M-specific design features such as the M  grille with horizontal bars and the quartet of exhaust tailpipes all serve to underline the status of the BMW M model as the most powerful version of the new BMW X3.

Powerful, free-revving engine in the new BMW X3 30 xDrive.

The 2.0-litre TwinPower Turbo 4-cylinder unit (designated B48B20O2) found under the hood of the BMW X3 30 xDrive boasts instantaneous power delivery, a healthy appetite for revs, and exemplary efficiency. Beyond the adoption of 48V mild hybrid technology, this is mostly the result of extensive upgrades to the core engine. The array of innovations includes the Miller cycle (which shortens the opening time of the intake valves), redesigned intake ports and combustion chambers, and an ignition system featuring an active coil with integrated electronics. Mixture preparation is optimized using a new dual injection system. In addition to the existing high-pressure injection system, some of the fuel is now injected into the combustion chambers via a low-pressure system. At the same time, the performance of the turbocharging system and intercooler has also been improved. Switchable rocker arms on the exhaust side of the VALVETRONIC variable valve timing form the basis for enabling purely electric driving at extremely low speeds. 

The new power unit generates maximum output of 255 hp between 4,700 and 6,500 rpm and peak torque of 295 lb-ft at 1,600 and 4,500 rpm. This enables the new BMW X3 30 xDrive to accelerate to 100 km/h from rest in 6.3 seconds.

Agility and ride comfort up their game.

Both BMW X3 models boast noticeable advancements in agility, cornering stability, and long-distance comfort over the outgoing model. A body-in-white with lower weight but increased rigidity and the wider rear track both play roles here, as do the high-quality chassis components and control systems tuned for each model. Modifications to the kinematic and elastokinematic properties of the double-joint spring strut front axle and five-link rear axle have increased precision when turning into corners, while the 19 percent increase in the caster offset of the steering axle benefits straight-line stability. Near-actuator wheel slip limitation and the integrated braking system likewise form part of the standard package of chassis technology.

X3 M50 xDrive customers can choose the optional Adaptive M suspension which sharpens agility and improves ride comfort, while those equipping M Sport Package on their X3 30 xDrive can opt for standard suspension for a less sporty ride.

Parking Assistant as standard. Optional Parking Assistant Professional with Manoeuvre Assistant.

The new BMW X3 offers a broad range of standard and optional systems for semi-automated driving and parking. It is equipped as standard with Forward Collision Mitigation, Lane Keeping Assistant and Speed Limit Info, along with the Driving Assistant including Active Blind Spot Detection and manual Speed Limit Assistant. The Parking Assistant, now standard, incorporates features such as the Backup Assistant and a Rear View Camera.

Specifying the optional Parking Assistant Professional maximises the X3’s automated parking abilities. Instead of just using other vehicles as a guide for determining the boundaries of a parking space, the system is now also able to take into account road markings and the curb. Entering and exiting tight spaces can be controlled from outside the car by smartphone using the My BMW App.

The BMW Manoeuvre Assistant also included in Parking Assistant Professional makes it possible to store far more complex parking and general manoeuvres and execute them automatically using GPS data and the trajectory data from steering movements. It can record up to ten manoeuvres with a total length of up to 600 metres. At the starting point of the stored route – and after the driver has given their confirmation – the BMW Manoeuvre Assistant takes over the full parking manoeuvre, including all necessary changes in direction. The driver can control the process from either inside the car or outside (by smartphone) and focus on monitoring the vehicle’s surroundings. It is also possible to quickly switch between the two modes, meaning that once a parking or general manoeuvre has commenced, it can be halted at any time and then resumed from inside the car using its control/operation system or from outside using a smartphone. If the Parking Assistant Professional is specified, the Backup Assistant can also take over control of the steering on a route of up to 200 metres along which the vehicle has been previously driven forwards.

Driving Assistant Professional provides an extended driver assistance experience.

In X3s specified with the optional Driving Assistant Professional, the Lane Keeping Assistant with Side Collision Protection and Distance Control can be used when travelling at highway speeds. At lower speeds up to 60 km/h, the Traffic Jam Assistant can provide attentive, unlimited hands-free driving to ease the strain of especially dense traffic situations on limited access highways.

Intuitive operation and new digital services with BMW Operating System 9.

The new BMW X3 provides further evidence of the relentless progress being made in the field of digitalization with the introduction of BMW Operating System 9. This technology lays the foundations for the latest version of BMW iDrive with QuickSelect. The new edition enables intuitive, comfortable and ergonomically optimized control of numerous vehicle functions and use of innovative digital services by means of the control display’s touchscreen, the BMW Intelligent Personal Assistant, the multifunction buttons on the steering wheel, and the BMW iDrive Controller on the centre console. The latest improvements for interaction using touch and voice control allows the driver-focused cockpit to further reduce the number of buttons and switches. The optional BMW Head-Up Display adds further scope to the multimodal dialogue between the driver and car.

BMW Operating System 9 was developed in-house by the BMW Group and is based on an Android Open Source Project (AOSP) software stack for the first time. It provides the basis for a broader offering of digital content for information and entertainment, shorter function update cycles and improved accessibility to a host of specific online services via the BMW ConnectedDrive Store. BMW Operating System 9 therefore paves the way for a customizable selection of additional digital services that are made available to customers either by means of BMW ConnectedDrive Upgrades or via an ever-growing variety of third-party apps as part of the optional BMW Digital Premium offering.

BMW Digital Premium includes features such as apps for video streaming, music from platforms like Spotify, podcasts, news, and in-car gaming. It also adds functions to the cloud-based navigation system BMW Maps such as 3D maps, Satellite View users can select from the BMW Maps menu and Traffic Camera Information displayed in the instrument cluster or, if equipped, BMW Head-Up Display. BMW Digital Premium also expands the abilities of the BMW Intelligent Personal Assistant and broadens the scope of driving experience customization possibilities courtesy of additional My Modes. Plus, it covers the data usage required for the digital services.

Remote Software Upgrades, BMW ConnectedDrive Upgrades and BMW Digital Premium.

The BMW Group has the world’s largest fully over-the-air upgradeable vehicle fleet, with more than 7.5 million vehicles. The Remote Software Upgrades function keeps the new BMW X3 right up to date with the latest software at all times. Upgrades may include free quality improvements, updates, or even additional features (availability depends on country, vehicle model, equipment and vehicle status).

With BMW ConnectedDrive Upgrades, customers can also download additional digital products and services for their car after they have bought it. For the majority of BMW ConnectedDrive Upgrades, customers can activate a free-of-charge trial. The BMW ConnectedDrive Upgrades can be downloaded from the BMW ConnectedDrive Store on the web, from the My BMW App or directly in the car.

The range of products and services available for the new BMW X3 from the BMW ConnectedDrive Store – which can be accessed via the in-car app in the car’s All Apps menu – includes Driving Assistant Plus and Parking Assistant Professional. If Driving Assistant Plus and/or Parking Assistant Professional are not selected from factory, customers still have the ability to add the functionality (depending on equipment) to their vehicle as ConnectedDrive Upgrades. Driving Assistant Plus includes Active Cruise Control with Stop & Go which adjusts the speed of the vehicle automatically (to a standstill if necessary) to maintain a safe distance to the vehicle ahead as well as Steering Assistant which supports the driver in keeping the vehicle in the centre of the lane. Parking Assistant Professional includes remote parking operation via the My BMW App, Manoeuvre Assistant which allows your vehicle to learn up to 10 parking routes, and an informative display of parking spaces that can be overlaid in the parking view. These features make parking in tighter parking spaces easier by reducing manual steering manoeuvres.

The new BMW Digital Premium package of wide-reaching functionality extensions can also be downloaded easily from the BMW ConnectedDrive Store.

BMW Digital Premium provides outstanding entertainment when it comes to music, video streaming, and gaming.

BMW Digital Premium gives customers access to in-car gaming that is unique in the automotive sector. In cooperation with the game platform AirConsole*, BMW offers a wide selection of casual games that can be played while the vehicle is stationary, for example when waiting for someone or something. The continuously growing portfolio of playable titles includes racing, sports and quiz games.

The driver and passengers can spend any downtime they have in the car when it’s stationary by gaming in single-player or in multi-player mode. They only need their smartphone, which will serve as a controller, and the gaming experience on the BMW Curved Display is ready to go. Other games from the BMW ConnectedDrive Store available via BMW Digital Premium can be played on the control display using touch control.

BMW Digital Premium also brings an array of audio streaming services such as Spotify, Deezer and Amazon Music to the new BMW X3. Customers can use their account with their preferred streaming provider directly from the car. BMW Digital Premium covers the required data usage for video and music streaming via the media apps.

Extended functions for the navigation system BMW Maps.

The cloud-based navigation system BMW Maps included as standard in the new BMW X3 offers further product improvements and extensions. As well as offering a simplified method of destination entry, BMW Maps enables fast route calculation, carried out dynamically and based on precise real-time traffic data transmitted at short intervals. The map data is accessed online and is therefore as up-to-date as possible at all times.

The optional Digital Cockpit Professional includes both the BMW Head-Up Display and the Augmented View function. This adds an event-related live video stream from the driver’s view to the navigation map on the control display or instrument cluster. For example, at a confusing junction an animated direction arrow integrated into the video image helps the driver to take the correct turn-off according to the route planning.

Additional My Modes and further scope for individualisation with BMW Digital Premium.

Customers can tailor the driving experience in the new BMW X3 to their personal preferences via the three My Modes Personal, Sport and Efficient. Depending on the My Mode selected, the vehicle functions, content on the BMW Curved Display and interior lighting are adapted to work together harmoniously. The My Modes provide a neatly coordinated overall experience on board. BMW Digital Premium offers the customer a wider variety of My Modes, with the addition of Expressive Mode, Relax Mode, Digital Art Mode, and the new Silent Mode.

Natural dialogue with the BMW Intelligent Personal Assistant.

The BMW Intelligent Personal Assistant adds numerous new skills to those offered by the predecessor to the new BMW X3. To further enhance the dialogue between human and car, interactive graphics are shown on the control display that indicate the Assistant is listening attentively to what is being said and provide a suitable response to selected spoken commands.

For example, the Assistant acknowledges the request to look for a gas station nearby by showing the image of a fuel pump. If BMW Digital Premium is specified, the customer can choose alternative graphics for the BMW Intelligent Personal Assistant. In addition, direct text overlays tell the customer while they are still formulating their command what the Assistant has just understood and processed.

Specifications.

-30-

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 24 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

905-428-5078 / marc.belcourt@bmwgroup.ca                                             

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

905-428-5366 / jean-francois.taylor@bmwgroup.ca

Richmond Hill, ON.  The BMW 2 Series Coupe is unique in the compact segment, combining unreserved sportiness, extraordinary driving dynamics, and premium features in a classic 2-door coupe body style. For 2025, new paint finishes, alloy wheels, steering wheels, and interior trim and upholstery choices add modern touches to the exterior and interior of the vehicle. The new BMW iDrive with QuickSelect and innovative digital services based on the BMW Operating System 8.5 also contribute to the progressive character of the new BMW 2 Series Coupe.

The new BMW 2 Series Coupe will be launched on the market in August 2024. It will be manufactured at the BMW Group plant in San Luis Potosí, Mexico, alongside the new BMW M2 and BMW 3 Series.

Base MSRPs.

2025 BMW 230i xDrive                                  $49,300

2025 BMW M240i xDrive                               $59,700

New paint finishes and alloy wheel designs, available M Sport Professional Package.

The dimensions, body structure, drive concept, and chassis technology of the BMW 2 Series Coupe are formulated to convey the brand’s hallmark driving pleasure in a concentrated form. The distinctive front end with individual round headlamps, the horizontal BMW grille and the power dome on the long hood, the athletically modelled surfaces of the side view, the wide wheel arches, and the short rear deck lid give the BMW 2 Series Coupe an unmistakable appearance. With the design features of the M Sport Package – standard on M240i models, optional on 230i models – the new edition of the compact 2-door model expresses its dynamic character even more intensively. The M specific design includes extra-large air intakes at the front of the vehicle, powerful side skirts and a striking rear apron with vertical reflectors and a diffuser-like insert.

The new M Sport Pro Package, available as an option for all variants of the new BMW 2 Series Coupe, complements the dynamic exterior design with M Shadowline headlights, an M rear spoiler in black, and Black Exterior Contents. The package also includes M Sport brakes (standard on M240i models) with red calipers.

The range of paint finishes for the new BMW 2 Series Coupe has been refreshed with two new metallic shades for 230i and M240i models, Vegas Red metallic and Skyscraper Grey metallic. Two BMW Individual paint finishes, Frozen Pure Grey metallic and Frozen Portimao Blue II metallic, are also available. Zandvoort Blue, previously exclusive to the M2, is now available for the BMW M240i.

New 19-inch alloy wheel designs are available as optional equipment for all models. M double-spoke wheels Style 995M are available in either a burnished or Jet Black finish, and BMW Individual Style 1038i Y-spoke wheels are available exclusively in a burnished finish.

New touches of sportiness and digitalization on the interior.

More than ever before, the interior of the BMW 2 Series Coupe offers an ideal layout for an exhilarating driving experience for the driver and three passengers. The rear roof line, the high centre console, and the harmoniously blended surfaces of the instrument panel and door panels create an atmosphere of both intimacy and space.

The interior modifications focus on digitalization. The BMW Curved Display comprises a 12.3-inch Information Display and a 14.9-inch Control Display that serve as a platform for the further developed BMW iDrive with QuickSelect based on the BMW Operating System 8.5. This means that the climate control functions, seat heating, and, if fitted, steering wheel heating can be operated by touch on the Control Display or by voice command. This is accompanied by a further reduction in the number of buttons and controls in the cockpit and a corresponding redesign of the instrument panel. New control knobs on the air vents in the centre of the dashboard and on the driver’s and passenger’s side allow the direction of the airflow to be adjusted by turning and tilting.

The standard ambient lighting in the new BMW 2 Series Coupe also includes new waterfall lighting integrated into the covers of the central air vents. The colour and brightness of the waterfall lighting can be adjusted to suit individual preferences, with nine colours to choose from. The individual colour and brightness settings are stored in each driver’s profile. They also affect the lighting in the footwell, the storage compartment in the front of the centre console and the contours of the door panels. The range of interior lighting functions also includes an atmospheric welcome and goodbye animation, including a carpet of light in the entrance area and light signals to indicate incoming calls or an open door.

New steering wheels, seat surfaces, and interior trim.

2025 BMW 230i models come standard with a new two-spoke wheel with a polygonal rim. The new M leather steering wheel, standard on M240i models and optional on 230i models as part of the M Sport Package, now features a steering wheel rim with a flat bottom, redesigned spokes, a red centre marker at the 12 o’clock position, and contrasting stitching in the BMW M tricolour.

Standard heated sports seats for the driver and front passenger further enhance the driving experience in the new BMW 2 Series Coupe. Customers can now choose from four colours of perforated SensaTec, including new Tacora Red, and four colours of Vernasca leather, now featuring Black with Red Highlight.

The range of optional interior trims for the new BMW 2 Series Coupe also includes some attractive additions. Aluminum Rhombicle Anthracite Trim trim is now standard in M240i models. Fineline Light Open-Pored Wood Trim, Ash Grey Blue Open-Pored Wood Trim, and Brushed Aluminum Trim are newly optional on all 2025 2 Series Coupes, while Carbon Fibre trim is optionally available in M240i models.

BMW Operating System 8.5 and BMW iDrive with QuickSelect.

In the new 2025 BMW 2 Series Coupe, the BMW Operating System 8.5 provides the basis for intuitive and convenient operation via the enhanced BMW iDrive with QuickSelect and the use of innovative digital services. The system is now even more consistent and can be operated using the touch function on the Control Display and natural language via the BMW Intelligent Personal Assistant. The current version of BMW iDrive features a new home screen that permanently displays the map view of the navigation system or another individually selectable display on a large surface. On the driver's side, widgets are displayed at the same level in a vertical bar and can be selected directly using the QuickSelect shortcut without having to switch to a submenu. The new, flat menu structure makes it much easier to navigate between the various functions and helps the driver of the new BMW 2 Series Coupe to concentrate on the traffic situation.

The BMW Maps navigation system, which comes as standard in the new BMW 2 Series Coupe, is based on the BMW Operating System 8.5 and offers even easier destination entry, additional information while driving, and further optimizations for fast and precise route guidance. In conjunction with the optional BMW Live Cockpit Professional, the full-colour BMW Head-Up Display is supplemented by the Augmented View function. It enhances the navigation system's map display with contextual, real-time information. A live video stream from the driver's point of view is shown on the Control Display or the Information Display and supplemented with currently relevant information such as directional arrows for precise route guidance.

The new BMW 2 Series Coupe also makes it easier to link the vehicle to the customer's BMW ID and the My BMW App. A personal eSIM can be activated in the vehicle as standard. Smartphone integration with Apple CarPlay® and Android Auto™ is also standard.

Specifications.

-30- 
 

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 24 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

905-428-5078 / marc.belcourt@bmwgroup.ca                                             

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

905-428-5366 / jean-francois.taylor@bmwgroup.ca

Richmond Hill, ON.  For almost 50 years now, the BMW 3 Series has resided at the core of the BMW brand. It epitomizes sporty driving pleasure in the premium midsize class and has made significant contributions to design, driving dynamics, and technological innovations in this segment time and again across seven model generations. The extensive revisions already introduced for model year 2022 in the areas of design, powertrain, digitalization, and equipment are heightened with a fresh package of updates that take the 3 Series’ visual appeal and cutting-edge modernity to new levels. New chassis tuning further enhances the balance between sporting capability and comfort. And on the topic of digitalization, BMW Operating System 8.5 provides the basis for more intuitive and comfortable operation – via the upgraded BMW iDrive with QuickSelect – and for extended navigation functions including Augmented View.

These technological advances are accompanied by new design details and features for the exterior and interior. New exterior paint finishes and alloy wheels accentuate the aura of sporting elegance while in the interior, the newly designed steering wheels and dashboard and sophisticated equipment features deliver driving pleasure in an ambience of premium modernity.

Models for the Canadian market will begin production in August at BMW Group Plant San Luis Potosí in Mexico and BMW Group Plant Munich.

The BMW 3 Series has embodied driving pleasure, elegantly sporty design, and sustained technological progress ever since its debut in 1975. More than 20 million examples of the BMW 3 Series have been sold around the world to date, with the current, seventh generation now accounting for almost three million of these alone.

Base MSRPs

2025 BMW 330i xDrive                                  $56,900

2025 BMW M340i xDrive                               $69,900                     

Exterior design, interior, and equipment; Progressive aura, refined ambience.

The spectrum of exterior colours for 2025 includes two new colours: Arctic Race Blue Metallic and Vegas Red Metallic.

New 19-inch M alloy wheels in double-spoke design (Style 995M) in either a burnished bi-colour or Jet Black finish are optionally available on the M340i xDrive or 330i xDrive equipped with M Sport Package. Alternatively, new BMW Individual 19-inch alloy wheels in Y-spoke design (Style 1038I) with a burnished bi-colour finish are optional across all models.

New design elements and features have also been introduced in the interior, further highlighting the cockpit’s clean, uncluttered, and tech-forward appearance. Drivers are presented with one of two new steering wheel designs. The BMW 330i xDrive comes standard with a new two-spoke Sport Leather Steering Wheel with a polygonal rim. The M340i xDrive and 330i xDrive equipped with the M Sport Package feature a new three-spoke flat-bottomed M Leather Steering Wheel with a subtle stripe at the 12 o’clock position – black on 330i xDrive with M Sport, red on the M340i xDrive. M tri-colour stitching around the rim is also included on the M340i xDrive. Both of the newly designed steering wheels have illuminated multifunction buttons and gearshift paddles.

Selectable light moods, premium materials. 

The interior lighting now includes cascade lighting integrated into the trim around the new central vents. It can be adjusted for colour and brightness according to personal preference, with users able to select from nine colours. Their choice of colour and brightness settings are stored as part of their profile. The functionality of the interior lighting also includes an atmospheric Welcome and Goodbye Animation and light signals indicating certain scenarios such as an incoming phone call or an open door.

Revisions have also been made to the range of interior trim elements. Matte Dark Graphite Trim is standard in the new BMW 330i xDrive, while the M340i xDrive gets Aluminum Rhombicle Trim as standard. Fineline Light Open-Pored Trim, Ash Grey Blue Open-Pored Wood Trim and Brushed Aluminum Trim are all optionally available. Carbon Fibre Trim is also optional on the M340i xDrive or 330i xDrive equipped with M Sport Package. Additionally, the 330i xDrive offers Aluminum Rhombicle Trim as an option.

The use of high-quality materials also allows distinctive touches to be included throughout the interior to enhance its modern and premium character. For example, Galvanic controls – which adds a unique luster to the window switches, door lock button, and air vent adjustment stalks – are now standard equipment. The Sensatec dashboard – optional on 330i xDrive and standard on M340i xDrive - now has a more refined surface and decorative stitching in a contrasting colour.

Engines with 48V mild hybrid technology. Powerful and efficient.

The new B58B30M2 3-litre inline 6-cylinder engine in the 2025 M340i xDrive features new 48V mild hybrid (MHEV) technology for sharper power deliver and greater efficiency. The auxilliary electric drive of the 48V starter generator can provide 11 hp of boost to the TwinPower Turbo engine, resulting in a maximum system output of 386 hp @ 5,200-6,250 rpm and 398 lb-ft of torque @ 1,900-4,800 rpm.

The engine is paired with an 8-speed Steptronic Sport transmission to propel the BMW M340i xDrive from 0-100 km/h in only 4.3 seconds. The engine’s surge of power is accompanied by an exhilarating soundtrack from the M Sport exhaust system. Top speed is electronically limited to 250 km/h with performance tires equipped.
The B48B20O2 2-litre inline 4-cylinder engine in the 2025 330i xDrive also benefits from 48V mild hybrid technology, as well as incorporation of the Miller cycle combustion process, a redesign of the intake ports and combustion chambers, and innovations in the areas of camshaft control, injection, ignition system, and exhaust gas routing. The TwinPower Turbo 4-cylinder engine produces 255 hp @ 4,700-6,500 rpm, and 295 lb-ft of torque @ 1,600-4,500 rpm.

Chassis offers an even better blend of sportiness and comfort.

The chassis technology of the new BMW 3 Series also benefits from rigorous development work. The blend of sporting flair and ride comfort for which the 3 Series is renowned has been further refined across all models with a series of targeted updates. A stiffer mounting connecting the rear dampers to the body is just one of the measures used to achieve this.

With these developments, drivers will enjoy a notable increase in comfort across all driving situations – regardless of the road surface conditions or the selected driving mode – without any loss of dynamic capability. The new 3 Series handles with even greater overall precision, composure, and controllability. The steering effort has also been reduced in Comfort mode to achieve greater steering ease in everyday driving.

BMW Operating System 8.5 and innovative digital services.

The latest version of the BMW iDrive with QuickSelect is fitted in the new BMW 3 Series, enabling vehicle functions to be controlled more intuitively and providing access to digital services. It is now based on BMW Operating System 8.5 and features a new home screen and QuickSelect rapid-access tech, bringing an improved menu structure that takes its cue from consumer electronics devices.

The BMW iDrive home screen now continuously displays the navigation system’s map view in a large format or another individually selectable views. The system’s QuickSelect functionality permits a flatter menu structure, enabling the driver to select the desired function directly from the home screen without any need to enter submenus. 

On the driver’s side of the control display, there is a bar of widgets for accessing media, phone, and other functions by swiping vertically. Swiping a widget horizontally displays additional related information and settings options. The widget bar can be customized by installing new widgets, removing existing ones, or changing their arrangement. And the home icon at the lower edge of the control display makes it possible to return to the home screen from any application with a simple tap. Icons for direct access to the climate control menu, All Apps menu and, if activated, Apple CarPlay and Android Auto can also now be found next to the home icon.

The introduction of the latest-generation BMW iDrive with QuickSelect based on BMW Operating System 8.5 in the new BMW 3 Series simplifies operation of the ventilation and climate control functions. An operating concept focused on touch control and natural language enables a further reduction in the number of physical buttons and controls in the cockpit. Temperature selection, fan speed, seat heating and steering wheel heating can now be adjusted on the BMW Curved Display or by voice command via the BMW Intelligent Personal Assistant. New adjustment controls for the air vent grilles in the centre of the instrument panel and on the driver’s and front passenger side of the cockpit allow the intensity and direction of airflow to be adjusted using rotating and tilting movements.

Enhanced navigation with BMW Maps and Augmented View.

The BMW Maps navigation system forming part of the standard BMW Digital Cockpit Plus in the new 3 Series makes it easier to input destinations and can offer additional information while driving. New features include better usability of filters, a flatter menu structure with touch buttons shown directly on the map view, and proactive route recommendations. 

The optional BMW Digital Cockpit Professional adds not only the BMW Head-Up Display, but also the Augmented View function. This supplements the navigation system’s map display by showing a live video stream of the driver’s view on the information display or control display and augmenting it with contextual real-time information. At confusing junctions, for instance, an animated directional arrow is integrated into the video image to help the driver take the best turn-off for the planned route. 

Individual user experience with the BMW ID and My BMW App.

The arrival of BMW Operating System 8.5 makes it even easier to personalize the user experience in the BMW 3 Series by simplifying the process for linking the vehicle with the BMW ID and My BMW App. Customers initially sign in to the vehicle with their BMW ID by scanning a QR code with their smartphone. The personal user profile is then imported automatically. Synchronizable settings are loaded and the key detected in the vehicle is associated with the BMW ID. 

At the same time, the vehicle is added to the My BMW App – the universal interface that serves as a gateway to BMW’s digital ecosystem. It provides information on the vehicle’s status, its remaining range and any servicing and maintenance requirements.

Besides this, the My BMW App also lets users send destination addresses from their smartphone to the vehicle’s navigation system for route planning, or access the online BMW ConnectedDrive Store where upgrades and additional functions for the new BMW 3 Series can be initiated, purchased or extended over the air. The “My Trips” feature including Efficiency Coach and monthly review provides the user with valuable data and evaluations for distance travelled, consumption and average speed, as well as offering helpful tips for driving efficiently.

Optimum connectivity with Personal eSIM and 5G mobile standard. All phone functions can be operated with the BMW iDrive system or the BMW Intelligent Personal Assistant.

Specifications.

-30-
 

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 24 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

905-428-5078 / marc.belcourt@bmwgroup.ca                                             

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

905-428-5366 / jean-francois.taylor@bmwgroup.ca

Richmond Hill, ON.  Already innovators in the premium midsize class in terms of aesthetic appeal, driving pleasure, electrification, and digitalization, the new BMW i4 is building further on its unique status in the marketplace with updates in all these areas.

New exterior paint finishes and light-alloy wheels, new designs for the headlights, and rear lights available with laser-lit accents accentuate the bold visual impact of both models.

Inside, the BMW Curved Display provides the stage for the latest evolution of BMW iDrive with QuickSelect, based on BMW Operating System 8.5. The display and control/operation system can be specified with an Augmented View display for the BMW Maps navigation system. And new steering wheel designs, interior trim elements, and upholsteries bring modern touches to the premium ambience of the interior.

The new BMW i4 will be built at BMW’s home plant in Munich, whose transformation into a production facility geared exclusively to all-electric models is being fueled by substantial investment. In Canada, the Gran Coupe bodystyle for the 4 Series continues to be exclusive to the i4. The worldwide market launch of the new BMW i4 will get underway in July 2024.

New design for the BMW kidney grille, headlights, and rear lights.

Slim headlights and a vertically arranged BMW kidney grille dropping deeply towards the road define the front-end styling of the BMW i4. A refreshed design brings additional visual impact to these signature brand features. The surround of the BMW kidney grille is now finished in matte chrome, both as standard and in conjunction with the optional M Sport package. Due to the lower cooling requirement of the electric drive system, the BMW kidney grille of the new BMW i4 has a fully enclosed upper section, below which is a high-gloss black surface topped by a matte-silver honeycomb pattern.

As well as a front apron with large side air intakes, the M Sport package for the BMW i4 includes a diffuser element in the lower section of the rear bumper, now finished in high-gloss black. If the optional Black Exterior Contents is specified, the BMW kidney grille surround also comes in high-gloss black.

The slim headlights have been visually and functionally upgraded. Low and high beam are generated from a single LED module, and pair of vertical and subtly arrow-shaped LED units house the side marker lights, daytime running lights, and turn signal functions. The new headlights generate a Welcome Light animation once the driver approaches the vehicle.

Adaptive LED Headlights are optional on all other variants as part of the M Sport Pro Package. Vehicles equipped as such are also fitted with new LED Taillights with Laser Technology. This innovative lighting effect employs a technology first seen on the BMW M4 CSL, a high-performance special edition model. Here, laser diodes illuminate a fibre optic bundle, giving the rear units an intricate light graphic.

New exterior paint finishes and aerodynamic wheels.

The selection of exterior paint finishes for the BMW i4 now includes Cape York Green Metallic and Vegas Red Metallic. A wide variety of BMW Individual paint finishes are also available.

The range of optional alloy wheel designs also features an attractive new addition. A new 19-inch Aero Wheel, style 996M, in Jet Black with a burnished finish can be ordered on cars specified with the optional M Sport Package.

New interior accents enhance a progressive sporting appeal.

The changes to the interior of the new BMW i4 are focused on digitalization and achieving a sharper sporting profile. The upgraded BMW iDrive with QuickSelect further reduces in the number of buttons and controls in the cockpit. The functions of the automatic climate control system, seat ventilation, and seat and steering wheel heating, where equipped, can now be operated by touch via the BMW Curved Display or by voice command through the BMW Intelligent Personal Assistant. New adjustment controls for the air vents allow the airflow direction to be adjusted using rotating and tilting movements.

The new BMW i4 is fitted as standard with sport seats in Perforated Sensatec. Vernasca Leather with Contrast Stitching is available in five colours including the new bi-colour Black with Coral Red Highlight. Also new to the i4 are optional Merino and Full Merino interiors in Black, Tartufo Brown and Ivory White.

2025 BMW i4 comes standard with a two-spoke steering wheel with polygonal rim and illuminated multifunction buttons. Adding the M Sport Package now brings an M Leather Steering Wheel in a three-spoke design with a flat-bottomed rim and a black centre stripe marking the 12 o’clock position. The three-spoke M Leather Steering Wheel standard on the i4 M50 xDrive additionally features M tricolour stitching and a red, 12 o’clock marker.

High-quality materials and new interior trim.

New interior trims include Brushed Aluminum, Fineline Light Open-Pored Wood Trim and Ash Grey Blue Open-Pored Wood Trim.

The optional Sensatec upholstery covering the dashboard now has a smoother, more refined surface that extends to the upper portion of all four door panels. And customers can now specfiy the gear selector, BMW iDrive Controller, and Start/Stop button on the centre console in glass.

Unique design elements for the M Performance model.

The BMW i4 M50 xDrive underlines its sporty character with M-specific design features. It now features a BMW kidney grille with a high-gloss black surround and horizontally arranged bars adorned by a BMW M logo. And the front apron elements previously finished in Cerium Grey now come in high-gloss black.

The M Carbon Exterior Package available as an option includes side air intake trim at the front end, M specific exterior mirror caps, finishers on the sides of the rear diffuser, and a subtle rear spoiler all made from carbon fibre-reinforced plastic (CFRP).

Display and control/operation system, connectivity.

The latest generation of the BMW iDrive display and control/operation system with QuickSelect based on BMW Operating System 8.5 opens up a new way of intuitively controlling vehicle functions and accessing digital services in the BMW i4. With the digital BMW Curved Display screen grouping and the expanded capabilities of the BMW Intelligent Personal Assistant, the driver-centric cockpit has been optimized for touch control and natural language.

The climate control functions are also operated digitally in the new BMW i4, enabling a further reduction in the number of physical buttons and controls. The control/operation system additionally comprises multifunction buttons on the steering wheel, the BMW iDrive Controller and, as an option, the BMW Head-Up Display.

BMW iDrive with QuickSelect: simplified and even more intuitive.

The system’s QuickSelect feature paves the way for an improved menu structure that takes cues from consumer electronics devices. It allows the driver to navigate to functions directly from the newly arranged home screen without having to enter submenus. The new, flat menu structure makes it much easier to switch between different functions and helps the driver to focus their attention on what’s happening on the road.

The new home screen continuously displays the navigation system’s map view. On the same level, there is a vertical bar on the driver’s side of the display containing widgets that can be individually selected and arranged. The BMW i4 also includes a widget for the charging functions. Some of the widgets can also be swiped horizontally to show additional content. The related functions can then be called up directly with QuickSelect. And once the relevant settings have been chosen, a quick tap on the home icon at the lower edge of the control display is all it takes to return to the home screen. Icons for direct access to the climate control menu, Apps menu, and Apple CarPlay® and Android Auto™ can also now be found next to the home icon.

BMW Intelligent Personal Assistant with additional languages and new graphics.

Voice control using the BMW Intelligent Personal Assistant is set to become even more interactive and intuitive in the new BMW i4. There is now a choice of two different looks for the graphics visualising the digital companion on the control display, with additional graphics also appearing here in response to selected voice commands. For instance, the BMW Intelligent Personal Assistant acknowledges the request to look for a filling station nearby by showing the image of a fuel pump, enriching the dialogue between driver and vehicle.

BMW Maps navigation system with new charging-optimised route guidance and Augmented View.

The cloud-based BMW Maps navigation system forms part of the standard BMW Connected Package Professional. Underpinned by BMW Operating System 8.5, the system now makes it even easier to input destinations and can offer additional information while driving. Further enhancements include better usability of filters, a flatter menu structure with touch buttons shown directly on the map view and proactive route recommendations.

The latest version of BMW Maps also gives BMW i4 drivers access – both from the vehicle and via the My BMW App – to improved functions that enable charging-optimized route planning over long journeys. The charging stops are planned so that the selected destination is reached as quickly as possible. The driver’s preferred minimum charge level when arriving at mid-journey stops and the final destination can be adjusted in increments of five percent and incorporated into the route planning. The system can also give preference to charging stations operated by selected providers and exclude others from the route planning at the driver’s request. The system will then propose the latter only if there seems to be no alternative for an efficient route without any large detours.

Additional information is provided for the selected charging stations, such as supported connector types and payment options, as well as the availability of sanitary, catering or shopping facilities in the vicinity. The expected duration of the planned charging stop and the resulting electricity costs can also be shown in advance. The closer the vehicle gets to a scheduled mid-journey stop, the more frequently the availability of the charging point is checked so that an alternative route can be recommended in good time if necessary. Regardless of the charging-optimized route given, a constant stream of alternative charging options are also displayed, e.g. for spontaneous mid-journey breaks.

Specifying the optional BMW Digital Cockpit Professional adds not only the full-colour BMW Head-Up Display, but also the Augmented View function. This offers contextual, real-time information to complement the navigation system’s map display by showing a live video stream of the driver’s view on the control display or instrument cluster and augmenting it with information that is currently relevant. At confusing junctions, for instance, an animated directional arrow is integrated into the video image to help the driver take the best turn-off for the planned route.

Personalization and remote access with BMW ID and My BMW App.

BMW Operating System 8.5 also makes it even easier to personalise the user experience in the BMW i4. Signing in to the vehicle by scanning a QR code with a smartphone is all it takes to import the customer’s personal profile, load synchronizable settings and automatically link the key detected in the vehicle with the BMW ID.

The vehicle is also automatically added to the My BMW App. Available free of charge from the app stores for both iOS and Android, the My BMW App acts as a universal digital interface that provides information on the vehicle’s condition, charging status or remaining range at any time. Depending on the car’s specification, it also gives the user access to various remote functions. For example, the vehicle can be located remotely via the My BMW App and the doors locked and unlocked. The Remote 3D View functions included with the optional Parking Assistant Plus give drivers the ability to call up a three-dimensional live image of their vehicle’s immediate vicinity on their smartphone.

Besides this, the My BMW App can also be used to send destination addresses from the user’s smartphone to the vehicle’s navigation system for route planning and to initiate, purchase or extend ConnectedDrive Upgrades. It is also possible to control the charging process and pre-conditioning for the BMW i4 from the My BMW App. The My Trips feature including Efficiency Coach provides a monthly review to the user with data and evaluations for distances travelled, consumption and average speed, as well as offering helpful tips for driving more efficiently.

-30-

BMW Group in Canada

BMW Group Canada, based in Richmond Hill, Ontario, is a wholly owned subsidiary of BMW AG and is responsible for the distribution of BMW luxury performance automobiles, Sports Activity Vehicles, Motorcycles, and MINI.  BMW Group Financial Services Canada is a division of BMW Group Canada and offers retail financing and leasing programs and protection products on new and pre-owned BMW and MINI automobiles, as well as retail financing for new and pre-owned BMW Motorcycles. A total network of 51 BMW automobile retail centres, 24 BMW motorcycle retailers, and 31 MINI retailers represents the BMW Group across the country.

For more information, please contact:

Marc Belcourt

Director, Corporate Communications

BMW Group Canada

905-428-5078 / marc.belcourt@bmwgroup.ca                                             

Jean-Francois Taylor

Product and Technology Manager, Corporate Communications

BMW Group Canada

905-428-5366 / jean-francois.taylor@bmwgroup.ca