Articles tagged with 'lifestyle products' | AMERICAS

News

2026
28
April
2026
| 09:00 Europe/Amsterdam
A milestone in head protection for maximum safety and comfort in motorcycling.
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2025
15
October
2025
| 21:50 Europe/Amsterdam
MINI presents the next milestone in its cooperation with Paul Smith in Tokyo whilst showcasing their current model range.
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05
May
2025
| 10:00 Europe/Amsterdam
Joy is the core value of the BMW brand. This goes far beyond sheer driving pleasure. With AMBERNESS and BERGAMOOD, BMW is now presenting two fragrances that turn the feeling most associated with the brand into an olfactory experience. The two eaux …
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26
February
2025
| 09:00 Europe/Amsterdam
Two BMW model series take first place in their respective vehicle categories in the renowned “Best Cars” readers’ poll of German car magazine “auto motor und sport”. And BMW achieves a triple victory in the UK at “What Car?” magazine’s 2025 “Car of …
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2024
16
December
2024
| 16:12 Europe/Amsterdam
Riders gear and casual wear for safe, comfortable and stylish motorcycling.
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06
December
2024
| 17:00 Europe/Amsterdam
Kith Founder, CEO and Creative Director, Ronnie Fieg creates limited edition of the first electrified high-performance model from BMW M GmbH and a unique one-off of the historic BMW M1 +++ World premiere of 2025 BMW XM Kith Concept at Art Basel …
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11
October
2024
| 00:01 Europe/Amsterdam
+++ Roadster design study put smiles on faces of car fans at the Concorso d’Eleganza Villa d’Este 2024 +++ Hugely positive response inspires BMW to produce 50 examples of the elegant two-seater +++ Latest strictly limited-run special-edition model …
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16
May
2024
| 10:00 Europe/Amsterdam
+++ One-of-a-kind creation is the latest product of the collaboration between BMW and the British supermodel +++ High performance meets haute couture +++ Presentation during the Cannes Film Festival +++ BMW is Official Automotive Partner of the …
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2023
14
December
2023
| 13:30 Europe/Amsterdam
+++ Emotional storytelling on BMW’s social media channels +++ A drive in the all-electric BMW i4 becomes a journey through the past and present +++ The message: driving pleasure never ends – and brings generations together +++
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08
September
2023
| 12:00 Europe/Amsterdam
Our definition of “the new” takes an unusual course for the BMW Vision Neue Klasse, as the international campaign places the brand promise “Freude forever.” at the heart of its communications.
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17
July
2023
| 10:00 Europe/Amsterdam
+++ Part two of the exclusive FREUDE by BMW pop-up gallery series +++ Combination of Japanese and Bavarian elements produces a unique oasis of calm +++ BMW showcases current electrified models and the new BMW Films production The Calm +++
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12
May
2023
| 09:15 Europe/Amsterdam
+++ Short film brimming with thrills, spills and a star-studded cast set to premiere at the 76th Cannes Film Festival +++ Joseph Kosinski is executive producer, with Sam Hargrave directing; music score is from award-winning composer Hans Zimmer +++ …
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20
April
2023
| 14:00 Europe/Amsterdam
+++ BMW M GmbH expands its network of cultural pioneers to communicate its first electrified high-performance model +++ Talented boundary-pushing figures from around the globe use the spectacular location to stage the BMW XM in new creative contexts …
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2022
30
September
2022
| 15:00 Europe/Amsterdam
+++ Highly limited edition of the fully electric Performance BMW M vehicle with unique Kith features +++ Historic BMW 1602 from 1972 electrified and adorned with design details by Ronnie Fieg +++ Lifestyle collection available worldwide in Kith …
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12
May
2022
| 10:00 Europe/Amsterdam
+++ Launch campaign of the new BMW i7 is staged by one of the most visionary and influential fashion photographers of our time +++ Unique photo and video concept turns classic viewing habits on their head +++ The art of seeing tomorrow with new …
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2021
07
October
2021
| 10:00 Europe/Amsterdam
Through a three-part video series, marine biologist, photographer and explorer, Manu San Félix, shares his key discoveries and explains how we can love and protect the oceans.
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2019
26
August
2019
| 00:01 Europe/Amsterdam
The original in the premium segment of small cars has reached its 60th birthday – but it is even younger than ever. It was sixty years ago, to be precise on 26 August 1959, that British Motor Corporation (BMC) proudly revealed the result of their …
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10
April
2019
| 10:00 Europe/Amsterdam
Global Superstar Khalid inspires exclusive vehicle design for the electric BMW i Coachella fleet.
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26
March
2019
| 10:00 Europe/Amsterdam
Activations include a road trip, custom vehicle art, fan pitstop party in Palm Springs with this year’s music industry breakout star.
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2014
07
November
2014
| 14:20 Europe/Amsterdam
The 16th GQ Men Of The Year Awards ceremony was held last night amid the stylish ambience of Berlin’s Komische Oper to honour a line-up of high-calibre national and international personalities from show business, the music world, society, sports, …
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2013
30
April
2013
| 15:15 Europe/Amsterdam
Munich. On Sunday, after four days and over 5,000 visitors, the KINO DER KUNST in Munich, a festival exclusively for the films of visual artists, culminated with the presentation of the two main awards.The first prize went to Almagul Menlibayeva, an …
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03
April
2013
| 09:30 Europe/Amsterdam
Mumbai/Munich. The BMW Guggenheim Lab is expanding its exploration of privacy and public space in cities with today’s launch of a new online interactive. The feature, called “Public/Private,” is an extension of two research projects conducted over …
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2012
22
October
2012
| 09:00 Europe/Amsterdam
Mumbai. The BMW Guggenheim Lab will make the next stop on its global journey in Mumbai from December 9, 2012 to January 20, 2013. Presented in collaboration with the Dr. Bhau Daji Lad Museum, the Mumbai Lab will offer free programming at multiple …
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15
June
2012
| 17:11 Europe/Amsterdam
BMW Motorrad is going to complete its range of motorcycle helmets by a helmet particularly tailored to the special procurements of sporty ambitioned motorcyclists.
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20
February
2012
| 10:00 Europe/Amsterdam
From 25 February to 3 March 2012 the best snowboarders on the planet will meet up for the 13th time at the Burton European Open (BEO) in the Swiss resort of Laax. MINI has been a partner of the snowboard event, part of the Burton Global Open Series …
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2011
27
October
2011
| 17:00 Europe/Amsterdam
No desire to push your way through the pre-Christmas shopping crowds with your family? No problem. A few clicks on www.bmw-shop.com should suffice. In no time at all, you will have found exciting Christmas presents for mother, father, daughter and …
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29
April
2011
| 11:29 Europe/Amsterdam
Munich. Cilka Sadar (19) of Slovenia and Yale Cousino (28) from the U.S. demonstrated their snowboarding creativity during the Burton Global Open Series (BGOS) 2010/2011 and were rewarded with the first ever Creative Use of Space Award. Votes from …
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25
March
2011
| 13:42 Europe/Amsterdam
Woodcliff Lake, NJ. The final, global vote for the Creative Use of Space Award is approaching. In the meantime, four outstanding rider performances from the Burton Global Open Series (BGOS) have been chosen by the MINI Facebook Community: Sven …
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01
February
2011
| 19:27 Europe/Amsterdam
Munich. The snowboarding stars of the Burton Global Open Series (BGOS) are about to come in for even closer scrutiny: internet users around the world are invited to watch each individual jump and select their personal favourite at …
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12
January
2011
| 18:05 Europe/Amsterdam
Munich/Laax. Carmaker MINI marks the launch of its partnership with cult snowboard brand Burton at one of the world’s major snowboarding events – the Burton European Open in Laax. Both brands will focus on providing their customers with plenty of …
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