Articles tagged with 'Product' | AMERICAS

Woodcliff Lake, NJ – October 7, 2026…The fully electric BMW iX3, the first Neue Klasse model, marked the beginning of a new era of driving pleasure. Now, the new BMW iX3 M60 xDrive raises the stakes as the line-up’s most performance-focused …

Woodcliff Lake, NJ – September 29, 2026…The eighth-generation BMW 3 Series brings the model into the Neue Klasse era with an all-new design, advanced digital technology, and a choice of fully electric or gasoline powertrains. Building on more than …

More dynamic, more versatile, more individual: From launch, BMW M Performance Parts and BMW Accessories enable even greater personalization of the new BMW X5 and the first fully electric BMW iX5.

Camouflaged prototypes lap the test tracks at BMW Group’s proving grounds in southern France as part of high-intensity tuning drives. The latest edition of the successful, iconic model undergoes in-depth programme of testing. Development work …

Woodcliff Lake, NJ – August 4, 2026…BMW arrives at Monterey Car Week 2026 with a full slate of debuts, heritage celebrations, motorsport appearances, and design-led programming across the Monterey Peninsula. From the North American introductions of …

Mountain View, CA— July 9, 2026… BMW i Ventures today announced its lead investment in KredosAi, a Seattle-based AI company reshaping how enterprises recover revenue. The $7 million Series A round, led by BMW i Ventures with participation from new …

Spartanburg, S.C. – June 30, 2026… BMW Group announced today the completion of a $1.7 billion investment in its South Carolina operations. The company celebrated the milestone at the "Home of X" event at BMW Group Plant Spartanburg, reaffirming its …

Woodcliff Lake, NJ – June 30, 2026…The new BMW X5 opens the next chapter for the Sports Activity Vehicle that created the segment. Now in its fifth generation, the X5 brings together a powerful new design, innovations from the Neue Klasse, and the …

Spartanburg, S.C. – June 30, 2026… BMW today unveiled a new “Home of X” sculpture outside the BMW Zentrum in South Carolina, creating a bold new landmark that celebrates Plant Spartanburg's role as the global home of BMW X Sports Utility Vehicles …

Woodcliff Lake, NJ – June 2, 2026… With its combination of extremely agile handling, M-typical performance and compact dimensions, the BMW M2 embodies unadulterated driving pleasure in its ultimate expression. The new 2027 BMW M2 with M xDrive sees …

Woodcliff Lake, NJ – May 18, 2026…BMW M is marking the close of the M3’s sixth generation with a special, limited-edition model built for maximum driver involvement. The 2027 BMW M3 CS Handschalter pairs the lightweight construction and track-ready …

Woodcliff Lake/Cernobbio – May 15, 2026…Revealed at the 2026 Concorso d’Eleganza Villa d’Este, the Vision BMW ALPINA is a design study that heralds a new era for a brand defined by extreme capability, sophistication, and the mastery of both …

Woodcliff Lake, NJ – May 7, 2026…Today, BMW is proud to announce the base price of the 2027 BMW iX3 50 xDrive – the first series-production Neue Klasse model – will be $61,500 plus $1,350 destination and handling when it enters the US market in …

Munich / San Francisco, April 29, 2026 - BMW i Ventures today launched its third fund, putting $300 million behind a clear premise: that AI will fundamentally reshape how the automotive industry operates and creates value across its entire …

Woodcliff Lake, NJ – April 22, 2026… BMW today unveiled the 2027 BMW 7 Series, the seventh generation of its flagship sedan and the first luxury model with technologies from the Neue Klasse. The 2027 BMW 7 Series debuts with four variants at …

Woodcliff Lake, NJ – April 21, 2026... Tomorrow, BMW will take over Vanderbilt Hall at Grand Central Terminal in the heart of New York City for the world premiere of the new BMW 7 Series. It’s one of the brand’s most significant and important …

The BMW 3 Series is the essence of the BMW brand. For five decades, this icon has stood for sporty driving pleasure, unmistakably attractive design and consistent progress. A legacy to which every generation of the BMW 3 Series is committed. The …

Woodcliff Lake, NJ – March 6, 2026… When the first BMW ALPINA XB7 left final assembly at BMW Plant Spartanburg in South Carolina in 2020, it marked the very first time an ALPINA model had ever been completed outside of the ALPINA workshop in …

Fernandina Beach, FL – March 2, 2026…At The 31st Amelia Concours d'Elegance, held March 6–8, 2026, at the Golf Club of Amelia Island and The Ritz-Carlton Resort, BMW will mark three milestones in its performance heritage — 40 years of the BMW M3, 50 …

Woodcliff Lake, NJ – January 5, 2026… The new BMW iX3 is in the spotlight at CES 2026. For the first time, the enhanced, AI-powered BMW Intelligent Personal Assistant with Alexa+ technology will be presented to the public. As the debut model for the …

Woodcliff Lake, NJ – January 5, 2026… In 2026, BMW will expand its BMW Intelligent Personal Assistant, built on Amazon’s AI Alexa+ architecture, taking voice interaction between humans and vehicles to a new level.

Since January, each installment of this series has looked at pivotal moments in BMW’s past. With this final chapter, we look toward BMW’s future.

Woodcliff Lake, NJ – November 25, 2025…Since its introduction in 2002, the BMW Z4 Roadster has been thrilling enthusiasts with its unique combination of classic proportions, a purist driving experience, and sporty dynamics. Today, BMW announces the …

Woodcliff Lake, NJ – November 6, 2025…The autumn of 2025 will bring increased efficiency, range, and in some cases more power to BMW’s most popular lineup of battery electric vehicles. The 2026 i4 eDrive40 is expected to achieve over 300 miles of …

In the 1990s, when so-called Soccer Moms began abandoning minivans in favor of SUVs, they found themselves missing the third row of seating that made minivans so ideal as family or team transportation. That was true whether the SUV in question was a …

Woodcliff Lake, NJ – September 18, 2025… Following its World Premiere at IAA Mobility 2025 in Munich earlier this month, the all-new BMW iX3—the first of BMW’s Neue Klasse, or “New Class” of vehicles—will make its North American Premiere at a …

Woodcliff Lake, NJ – September 5, 2025…BMW presents the first series-production Neue Klasse model. The BMW iX3 is a fully electric Sports Activity Vehicle (SAV) that gives customers their first on-the-road taste of a whole new era of The Ultimate …

Mountain View, CA – September 2, 2025… BMW i Ventures announced today an investment in Rive, the company redefining how teams design and ship user interfaces (UI). This investment underscores Rive’s growing role in how modern user interfaces are …

Woodcliff Lake, NJ – July 3, 2025…The new BMW M2 CS sets a new benchmark on the legendary Nordschleife racetrack of the Nürburgring on 11 April 2025. Driven by BMW M development engineer Jörg Weidinger, it completed the 12.9-mile …

Mountain View, CA – June 23, 2025… BMW i Ventures announced today a lead investment in Qualytics, an enterprise platform for automated data quality. The $10M oversubscribed Series A funding round also included new investors Conductive Ventures and …